Creation Selangor State Open House Tapping Into

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It is my honour to continue this legacy of integrity and trust to spur Selangor to greater heights. I believe that this administration will continue to place the well-being of the state and the welfare of its people as top priority.

Amirudin Shari, Dato Menteri Besar

FEATURE 7 Rising Commercial Game-

Changer FEATURE 4

FEATURE 8 Selangor State DAWN Open House OF

FEATURE 11 Shaping New NEW Landscape with Co- creation ERA

BUSINESS 12 Tapping into Strength of United ASEAN une 19 2018 heralded a new Menteri Besar for Selangor. The young and vibrant Amirudin Shari is the successor to Dato’ Seri Mohamed Azmin Ali who now helms the Ministry of Economic Affairs. Selangor JJournal had the opportunity to interview the Menteri Besar on his hopes and direction in LIFE STYLE 14 leading Malaysia’s golden state. Fat Hopes Story continues on page 4 for Bio-Fuel Industry 02 NEWS July, 2018 | Selangor Journal NEWS Selangor Journal | July, 2018 | 03

Tun M Azmin Ali: Sustaining Chairman of Growth Crucial

YPB, Azmin JULY, KUALA LUMPUR – low inflation as well as full em- Minister of Economic Affairs, The mid-term ployment, Azmin Ali said the Dato’ Seri Mohamed Azmin situation behind the headline Ali announced that the mid- review will seek indicators tell a different story. Ali Alternate term review of the Eleventh to address the “The mid-term review will Malaysia Plan is scheduled to seek to address the disparity be tabled on 18 October 2018. disparity of of growth across the states and Addressing the crowd at the growth across income inequities, particular- Chair launch of World Bank’s Malay- the states ly the B40 income group, high sia Economic Monitor – Navi- unemployment rate and the KUALA LUMPUR – Yayasan Following the appointment, gating Change, Azmin Ali said and income rising cost of living. Sustaining Pelaburan Bumiputera (YPB) the Board of Trustees of YPB has that progressive socio-econom- inequities, growth will be a priority with announced that Prime Minister, been restructured to comprise ic policies will be introduced greater focus on citizen-centric Tun Dr. Mahathir Mohamad has Dato’ Seri Mohamed Azmin Ali, to complement current institu- particularly the programmes to ensure a better assumed the position of Chair- Tan Sri Dr. Zeti Akhtar Aziz, for- tional reforms. Issues and de- B40 income quality of life for the people.” man of YPB effective June 28, mer Governor of Bank Negara velopment challenges are being He added that the review will 2018 with Minister of Econom- Malaysia and Tan Sri Dato’ Se- identified and steps to tackle group, high also address outstanding struc- ic Affairs Dato’ Seri Mohamed tia Ambrin Buang, former Audi- them will be proposed at the unemployment tural challenges such as raising Azmin Ali named as Alternate tor General of Malaysia. review. labour productivity, ensuring Chairman of YPB. While current macroeco- rate and the rising quality investment and innova- nomic indicators exhibit strong tion, and pushing industries to performance on the back of ro- cost of living move up the value chain. bust GDP growth, stable and Dr. Zeti

KUALA LUMPUR – Tan Sri Dr. retired as the Group Chairman PNB’s New Zeti has been appointed as the of PNB and Trustee of YPB with Adoption Of Digital Economy Group Chairman of PNB with effect from June 30, 2018. effect from July 1, 2018. Tan The Boards of YPB and PNB JULY, KUALA LUMPUR – However, only 62 percent Sri Dr. Zeti is presently one of welcome the appointment of The Government is looking of businesses are connected to the members of the Council of Tan Sri Dr. Zeti and expressed into increasing the adoption of the internet and only 28 per- Group Eminent Persons, entrusted to confidence that given her long- digital economy in view of the cent have a web presence. Ac- advise the Government on mat- standing and vast experience, fast-changing requisites for fu- cording to Azmin Ali, various ters pertaining to economic and she will continue to provide ture development said the Min- efforts are being undertaken financial matters. strong leadership to the PNB ister of Economic Affairs, Dato’ to encourage the utilization Chairman Permodalan Nasional Berhad Group in pursuing its founding Seri Mohamed Azmin Ali in his of digital platforms. “We must (PNB), the investment subsid- mandate to enhance corporate opening remarks at the launch remember that the Multimedia iary for YPB, announced that wealth for the benefit of Malay- of World Bank’s Malaysia Eco- Super Corridor programme was Tan Sri Abdul Wahid Omar has sians. nomic Monitor – Navigating inaugurated by Tun Dr. Maha- Change. thir back in 1996, which envis- “The adoption of digital aged the creation of a Special technologies across both public Economic Zone and hi-tech and private sectors is essential business district. It was intend- in enabling growth in labour ed to leapfrog Malaysia into the ADVISOR productivity and creating a con- 21st century and be the global Editorial Advisory Board, CCSB ducive business environment hub at the forefront of digital for quality investments and in- economy.” CHIEF EDITOR novations.” He adds that with Tun Dr. Cecelia Alphonsus One who is injured ought The report highlights the po- Mahathir back at the helm to- not to return the injury, tential of the digital economy in day, Malaysia has a second MANAGING EDITOR for on no account can it ensuring Malaysia’s successful chance to achieve this. Editorial Ameena Siddiqi be right to do an injustice; transition to a high income and Jack Ma’s Alibaba Group first Team and it is not right to developed economy. Current- country office in Southeast Asia WRITER return an injury, or to do ly, 80 percent of the Malaysian is also expected to be a strategic Batrisyia Jay evil to any man, however population has digital access boost to the Digital Free Trade much we have suffered and are among the most digi- Zone with nearly 2,000 entre- from him tally-connected citizenry in the preneurs registered, the export Aras 2, Carlton Holiday Hotel & Suite, No 1, Persiaran Akuatik 13/43 world. value of SME’s can potentially Seksyen 13, 40100, Shah Alam, Selangor Socrates “It is the single most im- increase to USD38 billion with Tel 03-5523 4856 Fax 03-5523 5856 portant driver of innovation, the creation of 60,000 jobs by Email [email protected] competitiveness and growth. It 2025. holds huge potential for SMEs,” he adds. 02 NEWS July, 2018 | Selangor Journal NEWS Selangor Journal | July, 2018 | 03

Tun M Azmin Ali: Sustaining Chairman of Growth Crucial

KUALA LUMPUR – Tan Sri Dr. retired as the Group Chairman PNB’s New Zeti has been appointed as the of PNB and Trustee of YPB with Adoption Of Digital Economy Group Chairman of PNB with effect from June 30, 2018. effect from July 1, 2018. Tan The Boards of YPB and PNB JULY, KUALA LUMPUR – However, only 62 percent Sri Dr. Zeti is presently one of welcome the appointment of The Government is looking of businesses are connected to the members of the Council of Tan Sri Dr. Zeti and expressed into increasing the adoption of the internet and only 28 per- Group Eminent Persons, entrusted to confidence that given her long- digital economy in view of the cent have a web presence. Ac- advise the Government on mat- standing and vast experience, fast-changing requisites for fu- cording to Azmin Ali, various ters pertaining to economic and she will continue to provide ture development said the Min- efforts are being undertaken financial matters. strong leadership to the PNB ister of Economic Affairs, Dato’ to encourage the utilization Chairman Permodalan Nasional Berhad Group in pursuing its founding Seri Mohamed Azmin Ali in his of digital platforms. “We must (PNB), the investment subsid- mandate to enhance corporate opening remarks at the launch remember that the Multimedia iary for YPB, announced that wealth for the benefit of Malay- of World Bank’s Malaysia Eco- Super Corridor programme was Tan Sri Abdul Wahid Omar has sians. nomic Monitor – Navigating inaugurated by Tun Dr. Maha- Change. thir back in 1996, which envis- “The adoption of digital aged the creation of a Special technologies across both public Economic Zone and hi-tech and private sectors is essential business district. It was intend- in enabling growth in labour ed to leapfrog Malaysia into the ADVISOR productivity and creating a con- 21st century and be the global Editorial Advisory Board, CCSB ducive business environment hub at the forefront of digital for quality investments and in- economy.” CHIEF EDITOR novations.” He adds that with Tun Dr. Cecelia Alphonsus One who is injured ought The report highlights the po- Mahathir back at the helm to- not to return the injury, tential of the digital economy in day, Malaysia has a second MANAGING EDITOR for on no account can it ensuring Malaysia’s successful chance to achieve this. Editorial Ameena Siddiqi be right to do an injustice; transition to a high income and Jack Ma’s Alibaba Group first Team and it is not right to developed economy. Current- country office in Southeast Asia WRITER return an injury, or to do ly, 80 percent of the Malaysian is also expected to be a strategic Batrisyia Jay evil to any man, however population has digital access boost to the Digital Free Trade much we have suffered and are among the most digi- Zone with nearly 2,000 entre- from him tally-connected citizenry in the preneurs registered, the export Aras 2, Carlton Holiday Hotel & Suite, No 1, Persiaran Akuatik 13/43 world. value of SME’s can potentially Seksyen 13, 40100, Shah Alam, Selangor Socrates “It is the single most im- increase to USD38 billion with Tel 03-5523 4856 Fax 03-5523 5856 portant driver of innovation, the creation of 60,000 jobs by Email [email protected] competitiveness and growth. It 2025. holds huge potential for SMEs,” he adds. 04 FEATURE July, 2018 | Selangor Journal FEATURE Selangor Journal | July, 2018 | 05

In 2007, Amirudin, who by then had At the moment, Amirudin’s prime Amirudin bin Shari risen up the ranks in AMK, was elected focus will be centred on the areas pre- Dato’ Menteri Besar as the Vice Chief of AMK. He rose further viously identified to be the main prior- in the political scene to the position of ity of his administration. Meanwhile, Spouse: Masdiana Mohamad Executive Secretary of Parti KEADILAN the young Dato’ Menteri Besar will also Children: Six Rakyat Selangor two years later. He is continue various programmes and peo- currently a Member of the Central Lead- ple-centric policies which benefit the ership Committee of the party. people of Selangor. “It is my responsibil- Continuing the legacy from the pre- ity to make sure Selangor continues to vious administration has always been be one of the main contributors to Ma- the focal aim for the new Menteri Be- laysia’s GDP.” sar of Selangor. “Dato’ Seri Azmin Ali Amirudin hopes that the people of Se- has left Selangor with economic stabil- langor will continue to place their trust ity, various people centric programmes in this government to deliver its promis- and most importantly a government of es come 2019. “The 2019 Selangor State Appointed as the new Menteri Besar of integrity and trust. It is my honour to Budget is due in October and I believe 2018 Selangor on June 19 continue this legacy and spur Selangor that this administration will continue to to greater heights,” says Amirudin. place the well-being of the state and the Hosted the second Yamaha 125Z Mega Having a predecessor of the calibre welfare of its people as the top priority,” 2017 Gathering with over 30,000 partici- of Dato’ Seri Azmin Ali might be seen he says. pants for the closing of Kapcaipackers: as a burden, but for Amirudin, he feels “I have also met with Tun Dr Maha- Selangor to London 2017 program, an blessed to be the former Selangor Men- thir Mohamed and Dato’ Seri Dr Wan expedition of a Selangorian couple on teri Besar’s successor and to carry on Azizah Wan Ismail, Prime Minister and a moped through 25 countries the strong fundamentals already set in Deputy Prime Minister of Malaysia re- As State Executive Councillor in charge place. Amirudin believes that hard work spectively to discuss various collabo- 2017 of Youth, Sports, Culture and Entrepre- is the key to success and will strive to rations between the Federal and State neurship, officiated the 2017 “Anuger- give 200% for this beloved state of Se- governments. Both of them agreed on ah Sastera Selangor” (Selangor Lit- langor Darul Ehsan. enhancing the economic growth and po- erature Award) and promised further When asked on the steps being taken sitioning Selangor as the main economic efforts to revive the culture and arts to ensure the state’s continuous growth, hub of Malaysia.” scene in Selangor Amirudin replied that there are five main areas that he would like to focus on. These are providing for the people of Selangor affordable homes, an ef- These are providing affordable fective transportation system, an integrated health care system, creating an homes for the people of Selangor, environmentally friendly state and last effective transportation system, but not least, creating quality high-in- The come jobs for the people. “I believe that integrated healthcare system, these are the main areas which will help creating an environmental friendly boost economic growth and ensure the Led the Selangor FA football team to state and last but not least, creating 2016 the Malaysia Cup finals and winning well-being of the state and its people the SUKMA 2016. Hosted the Yamaha well taken care of.” quality and high income jobs for Legacy 125Z Mega Gathering and successfully Maintaining the economic stability the people. gathered 15,000 motorcycles enthusi- and boosting the growth of the econ- asts to demonstrate that not all youth omy is one of the challenges faced by activities related to motorcycles are Amirudin. Be that as it may, he believes negative that Selangor will be a key player in the Southeast Asia region apart from being According to Amirudin, Prime Minis- Manager to the Selangor FA football the economic powerhouse of Malaysia. ter Tun Dr Mahathir has reiterated his Continues team who led the team in two consec- 2015 desire to help Selangor to solve the wa- utive Malaysia Cup finals and the fa- “The Regional Smart State motto will mous 33rd mission to win was accom- be the key to push Selangor to greater ter issue. To Amirudin, this is a major plished in the same year heights both in the domestic and inter- example on how fruitful partnership national scenes,” he says. between the Federal and State govern- Continued from cover page... Contested for the Keadilan Youth Going for on site visits and attend- ments can help benefit the people of Se- 2014 Chief’s post in party polls but lost ing various briefings from all relevant langor. to Nik Nazmi Nik Ahmad Dato’ Menteri Besar, Tuan Haji authorities such as state government “In my acceptance speech, I have officers, district officers and also gov- mentioned that the spirit of camaraderie Amirudin Shari started his career Appointed the Selangor State Execu- ernment linked company (GLC) office will be the main strength of this admin- in politics at the tender age of 18 2014 tive Councillor for Youth Development, istration,” says Amirudin, adding that having discovered his passion for Sports, Culture, and Entrepreneurship bearers in Selangor is Amirudin’s modus politics in the twist and turns of Development under Azmin Ali’s admin- operandi in identifying areas that can be his administration will continue to serve the Reformasi 98 movement, an istration improved on for the state and the peo- the rakyat regardless of their political event that he diligently followed ple. “This is important as it will help me ideology, race, religion and age. and kept abreast throughout his Reelected as Member of the Selangor to understand the current state of affairs Believing in ‘esprit de corps’ as the 2013 State Assembly student years. in Selangor,” he says, adding that he key to success, Amirudin hopes to work The then 18 year-old entered plans to visit all nine districts in Selan- with the component members of Paka- Won a seat in the Selangor State As- gor as well as monitor the performance tan Harapan in Selangor to ensure that UPM to pursue his degree, and de- 2008 sembly on his first attempt in the 12th of various development projects in the the huge mandate given by the people cided to join a few student move- general elections as a candidate for in GE 14 is fulfilled, hoping that the ments where he met people who Parti Keadilan Rakyat. PKR, the Dem- state. shared the same interest in poli- ocratic Action Party (DAP) and the Is- Inisiatif Peduli Rakyat is the hallmark rakyat can work hand in hand with him tics. “My first taste of politics was lamic Party (PAS) formed the Pakatan of Pakatan Rakyat’s 14th General Elec- to achieve greater success for the state with (Keadilan Youth Movement) Rakyat coalition, defeating the Barisan tion Campaign. Thus, people-centric of Selangor Darul Ehsan. Angkatan Muda Keadilan (AMK), Nasional for the first time in Selangor policies will be Amirudin’s main priority. “People of Selangor are the stakehold- electoral history where I was elected as the EXCO “In each corner of the country, the suc- ers of this state. Therefore they need not of AMK in charge of the student cess stories of Selangor are relayed to worry as I will continue to strive my best Elected as the Vice Chief of Angkatan the people and this is one of the biggest and return the wealth of Selangor to its affairs bureau,” says Amirudin. Muda Keadilan (AMK) 2007 factors in Pakatan Harapan’s majestic people. We will continue to serve as the government of the people, by the peo- Active involvement in Keadilan Youth’s victory on the 9th of May 2018. I intend 2004 Wing, Parti Keadilan Rakyat and was to continue and improve the effective- ple and for the people of Selangor Darul chosen as the Vice Chief of the division ness of this initiative.” Ehsan.” 04 FEATURE July, 2018 | Selangor Journal FEATURE Selangor Journal | July, 2018 | 05

In 2007, Amirudin, who by then had At the moment, Amirudin’s prime Amirudin bin Shari risen up the ranks in AMK, was elected focus will be centred on the areas pre- Dato’ Menteri Besar as the Vice Chief of AMK. He rose further viously identified to be the main prior- in the political scene to the position of ity of his administration. Meanwhile, Spouse: Masdiana Mohamad Executive Secretary of Parti KEADILAN the young Dato’ Menteri Besar will also Children: Six Rakyat Selangor two years later. He is continue various programmes and peo- currently a Member of the Central Lead- ple-centric policies which benefit the ership Committee of the party. people of Selangor. “It is my responsibil- Continuing the legacy from the pre- ity to make sure Selangor continues to vious administration has always been be one of the main contributors to Ma- the focal aim for the new Menteri Be- laysia’s GDP.” sar of Selangor. “Dato’ Seri Azmin Ali Amirudin hopes that the people of Se- has left Selangor with economic stabil- langor will continue to place their trust ity, various people centric programmes in this government to deliver its promis- and most importantly a government of es come 2019. “The 2019 Selangor State Appointed as the new Menteri Besar of integrity and trust. It is my honour to Budget is due in October and I believe 2018 Selangor on June 19 continue this legacy and spur Selangor that this administration will continue to to greater heights,” says Amirudin. place the well-being of the state and the Hosted the second Yamaha 125Z Mega Having a predecessor of the calibre welfare of its people as the top priority,” 2017 Gathering with over 30,000 partici- of Dato’ Seri Azmin Ali might be seen he says. pants for the closing of Kapcaipackers: as a burden, but for Amirudin, he feels “I have also met with Tun Dr Maha- Selangor to London 2017 program, an blessed to be the former Selangor Men- thir Mohamed and Dato’ Seri Dr Wan expedition of a Selangorian couple on teri Besar’s successor and to carry on Azizah Wan Ismail, Prime Minister and a moped through 25 countries the strong fundamentals already set in Deputy Prime Minister of Malaysia re- As State Executive Councillor in charge place. Amirudin believes that hard work spectively to discuss various collabo- 2017 of Youth, Sports, Culture and Entrepre- is the key to success and will strive to rations between the Federal and State neurship, officiated the 2017 “Anuger- give 200% for this beloved state of Se- governments. Both of them agreed on ah Sastera Selangor” (Selangor Lit- langor Darul Ehsan. enhancing the economic growth and po- erature Award) and promised further When asked on the steps being taken sitioning Selangor as the main economic efforts to revive the culture and arts to ensure the state’s continuous growth, hub of Malaysia.” scene in Selangor Amirudin replied that there are five main areas that he would like to focus on. These are providing for the people of Selangor affordable homes, an ef- These are providing affordable fective transportation system, an integrated health care system, creating an homes for the people of Selangor, environmentally friendly state and last effective transportation system, but not least, creating quality high-in- The come jobs for the people. “I believe that integrated healthcare system, these are the main areas which will help creating an environmental friendly boost economic growth and ensure the Led the Selangor FA football team to state and last but not least, creating 2016 the Malaysia Cup finals and winning well-being of the state and its people the SUKMA 2016. Hosted the Yamaha well taken care of.” quality and high income jobs for Legacy 125Z Mega Gathering and successfully Maintaining the economic stability the people. gathered 15,000 motorcycles enthusi- and boosting the growth of the econ- asts to demonstrate that not all youth omy is one of the challenges faced by activities related to motorcycles are Amirudin. Be that as it may, he believes negative that Selangor will be a key player in the Southeast Asia region apart from being According to Amirudin, Prime Minis- Manager to the Selangor FA football the economic powerhouse of Malaysia. ter Tun Dr Mahathir has reiterated his Continues team who led the team in two consec- 2015 desire to help Selangor to solve the wa- utive Malaysia Cup finals and the fa- “The Regional Smart State motto will mous 33rd mission to win was accom- be the key to push Selangor to greater ter issue. To Amirudin, this is a major plished in the same year heights both in the domestic and inter- example on how fruitful partnership national scenes,” he says. between the Federal and State govern- Continued from cover page... Contested for the Keadilan Youth Going for on site visits and attend- ments can help benefit the people of Se- 2014 Chief’s post in party polls but lost ing various briefings from all relevant langor. to Nik Nazmi Nik Ahmad Dato’ Menteri Besar, Tuan Haji authorities such as state government “In my acceptance speech, I have officers, district officers and also gov- mentioned that the spirit of camaraderie Amirudin Shari started his career Appointed the Selangor State Execu- ernment linked company (GLC) office will be the main strength of this admin- in politics at the tender age of 18 2014 tive Councillor for Youth Development, istration,” says Amirudin, adding that having discovered his passion for Sports, Culture, and Entrepreneurship bearers in Selangor is Amirudin’s modus politics in the twist and turns of Development under Azmin Ali’s admin- operandi in identifying areas that can be his administration will continue to serve the Reformasi 98 movement, an istration improved on for the state and the peo- the rakyat regardless of their political event that he diligently followed ple. “This is important as it will help me ideology, race, religion and age. and kept abreast throughout his Reelected as Member of the Selangor to understand the current state of affairs Believing in ‘esprit de corps’ as the 2013 State Assembly student years. in Selangor,” he says, adding that he key to success, Amirudin hopes to work The then 18 year-old entered plans to visit all nine districts in Selan- with the component members of Paka- Won a seat in the Selangor State As- gor as well as monitor the performance tan Harapan in Selangor to ensure that UPM to pursue his degree, and de- 2008 sembly on his first attempt in the 12th of various development projects in the the huge mandate given by the people cided to join a few student move- general elections as a candidate for in GE 14 is fulfilled, hoping that the ments where he met people who Parti Keadilan Rakyat. PKR, the Dem- state. shared the same interest in poli- ocratic Action Party (DAP) and the Is- Inisiatif Peduli Rakyat is the hallmark rakyat can work hand in hand with him tics. “My first taste of politics was lamic Party (PAS) formed the Pakatan of Pakatan Rakyat’s 14th General Elec- to achieve greater success for the state with (Keadilan Youth Movement) Rakyat coalition, defeating the Barisan tion Campaign. Thus, people-centric of Selangor Darul Ehsan. Angkatan Muda Keadilan (AMK), Nasional for the first time in Selangor policies will be Amirudin’s main priority. “People of Selangor are the stakehold- electoral history where I was elected as the EXCO “In each corner of the country, the suc- ers of this state. Therefore they need not of AMK in charge of the student cess stories of Selangor are relayed to worry as I will continue to strive my best Elected as the Vice Chief of Angkatan the people and this is one of the biggest and return the wealth of Selangor to its affairs bureau,” says Amirudin. Muda Keadilan (AMK) 2007 factors in Pakatan Harapan’s majestic people. We will continue to serve as the government of the people, by the peo- Active involvement in Keadilan Youth’s victory on the 9th of May 2018. I intend 2004 Wing, Parti Keadilan Rakyat and was to continue and improve the effective- ple and for the people of Selangor Darul chosen as the Vice Chief of the division ness of this initiative.” Ehsan.” 06 NEWS July, 2018 | Selangor Journal FEATURE Selangor Journal | July, 2018 | 07

Integrated Online Parking Launched The Smart Selangor Parking To facilitate payment for users the SSP system offers 3 payment methods: is an integrated online parking and compound payment system operating from a smart phone application. It is an additional payment channel that works alongside the current parking Rising Commercial coupon and compound pay- eginning July 2018, ment system for Selangor. the Smart Selan- Through the SSP system, Electronic payment through gor Delivery Unit the general public will be able the Smart Selangor Parking© Payment through Short Mes- through SSDU In- Payment through the Boost to purchase parking credits mobile application – The SSP saging Service ‘SMS’ – Users Game-Changer e-wallet – Users can use their novations. Sdn Bhd, through a single online account mobile application is download- can make payments for their “Boost” e-wallet credit to directly a subsidiary of Menteri Besar which allows them to pay for able through the Apple AppStore vehicles by sending an SMS to pay for their parking and com- Selangor Incorporated (MBI) parking and compounds within and Google Playstore. Users will +601110323278 using the follow- by Cecelia Alphonsus B pound charges. He stresses that this is precisely why will be implementing phase 1 participating local authorities. need to top-up their SSP account ing format. blockchain needs to be contextualized in of its Smart Selangor Parking© Proper evaluation was done by with credits before usage. terms of its effect on the economy and (SSP) system at the following SSDU following state-approved society. “When we say that blockchain is on-street parking areas under processes for the long-awaited revolutionary, we are saying it as being the management of: SSP system. subsumed under an even bigger wave in • Majlis Bandaraya Shah Users are able to top-up street parking and compound the participating local councils. ing spaces. paradigm change under the Fourth In- Alam (MBSA) their SSP credits using pay- charges. On top of that, SSP In order to ensure smooth The pilot project was suc- dustrial Revolution.” • Majlis Perbandaran Am- ment methods including online will allow users to settle their operation of the SSP system, cessful with around 151 ap- A fundamental concern is the issue of pang Jaya (MPAJ) banking services such as May- charges in all participating local SSDU with the co-operation of proximate daily app downloads value and control. • Majlis Perbandaran Se- bank2U, CIMB Clicks, AmBank councils (MBSA, MPAJ, MPSp, MBPJ, undertook a pilot pro- through the period. “Blockchain technology marks a shift Blockchain pang (MPSp) Online and also the “Boost” MPKj and MPS) through the gram for the SSP system from The app can be download from the pivot of state or centralized au- • Majlis Perbandaran Ka- e-wallet. single SSP mobile application. 1 May 2018 to 30 June 2018 from the App Store or Google technology thority to the periphery of individual hu- jang (MPKj) The SSP system will pro- The charge and compound at Dataran Sunway, PJU 5 Kota Playstore man actors. In the value equation, this is already • Majlis Perbandaran Se- vide a new and easy method rates incurred through SSP will Damansara, which included JUNE, KUALA LUMPUR – The found- will automatically shift the locus of val- data to calculate costs, manage risks and layang (MPS) for users to pay for their on- follow the existing rates set by around 1522 “on-street” park- engendering ing Dean of the Selangor Business ue creation and determination as well.” track all the factors required to deliver School, Prof Dr Mohd Faiz Abdullah In other words, as blockchain tech- the promised value. Dr. Faiz questions a new form raises the question on whether block- nology challenges in a fundamental way if blockchain will be able to provide the of financial chain is a mere technological revolution and expands the spectrum of value, an solution to the global problem of grow- or in fact an institutional revolution in entire new ecosystem will evolve. ing inequality. “Blockchain technology identity enabling omegrown park- operational staff are known as and full-service car wash. Busi- his keynote address at the recent forum “It is in this context, that I see the is already engendering a new form of ing management customer service assistants and ness Development Manager, individuals on “Adoption of Blockchain Technology repercussions of blockchain technolo- financial identity enabling individuals company, Park not parking attendants.” En.Norasidi Rashid adds that in Industry and Higher Learning” at the gy, not just the technological leap but a to create a persistent digital ID and ver- to create a Here Sdn Bhd, a while the company has been in Selangor Business School. paradigm leap with multi-dimensional ifiable reputation and deploy it -in dif fully owned sub- operation for the past 3 years, persistent digital Going beyond the hype of bitcoins impact on society.” ferent relationships and transactions.” sidiary of PKNS Real Estate building owners are still un- and cryptocurrency, Dr. Faiz who is also The control of how value is set, quan- Simply put, blockchain endows this ID and verifiable Sdn Bhd aims to revolutionize aware that a Selangor-based H the Advisor to the Minister of Economic tified and exchanged has defined man- digital ID with trust and access to finan- reputation the vehicle parking industry parking management consul- Affairs turned the spotlight on to the so- kind’s civilizational trajectory because cial services leading to a possible trans- through technology and inno- tancy is now available to pro- cietal, economic and global implications with value comes control and with con- formative scenario in large-scale public and deploy vative services. Incorporated The focus is fessionally manage their park- of blockchain. “I look at blockchain not trol comes power. During the first and identity systems for such functions as in 2013, the company began ing needs. it in different on people, not as technology but as a phenomenon that second industrial revolutions, the ex- passport control, and algorithm-driven operations in 2015 and to-date Sites currently managed by could unleash disruptive change to the ercise of power and control emanated decision making in the prevention of relationships and Parking manages 4,475 parking bays the car. Park Here include Precint 6.1, economy.” He was quick to add the ca- from a central authority. Dr Faiz ques- money laundering as well as complex spread across six sites in Selan- PKNS Complex, Menara PKNS, transactions veat that disruptive does not necessarily tions how blockchain changes the equa- financial transactions that involve mul- gor. SACC Mall, Menara Worldwide mean destructive. tion today. tiple parties. According to the Chairperson and Dana 1 in Ara Damansara. “We are now familiar with the moth- “The transformative effect of block- However, as revolutionary as it is, one Selangor of Park Here, Pn. Hajjah Roziah Long term plans include the er of disruption, and that is the Fourth chain can be seen by how society views of the biggest challenges of blockchain binti Haji Ahmad, at the heart Operations Manager, En. possibility of acquiring the Ger- Industrial Revolution. As we approach the factors of production and economic is the unsustainable energy consump- of the management philosophy Ardisham Mohd Shahir, says man-owned Skidata parking 2020, not even 2025, increasing pres- output. Where once the language was tion. Currently, the mining required to of the company is people. “We the direction of the company system and user app to enable ence of disruption will come from ad- one of products and services, the Fourth support the bitcoin network consumes Style are going back to basics and is beyond just parking man- data reporting on traffic in and vanced robotics and autonomous trans- Industrial Revolution heralds the age of so much energy that it can actually sup- looking at the needs of custom- agement, as in the pipeline are out the parking zone of the port with artificial intelligence and solutions and outcome.” port energy consumption of a few na- By Cecelia Alphonsus ers and offering them services plans to offer periphery services building. machine learning, advanced materials, The outcome economy demands that tions costing by recent counts, at least that make their lives simpler.” to customers which include va- biotechnology and genomics.” companies will need more and better USD1.5 billion a year. She adds that “this is why the let services with a difference 06 NEWS July, 2018 | Selangor Journal FEATURE Selangor Journal | July, 2018 | 07

Integrated Online Parking Launched The Smart Selangor Parking To facilitate payment for users the SSP system offers 3 payment methods: is an integrated online parking and compound payment system operating from a smart phone application. It is an additional payment channel that works alongside the current parking Rising Commercial coupon and compound pay- eginning July 2018, ment system for Selangor. the Smart Selan- Through the SSP system, Electronic payment through gor Delivery Unit the general public will be able the Smart Selangor Parking© Payment through Short Mes- through SSDU In- Payment through the Boost to purchase parking credits mobile application – The SSP saging Service ‘SMS’ – Users Game-Changer e-wallet – Users can use their novations. Sdn Bhd, through a single online account mobile application is download- can make payments for their “Boost” e-wallet credit to directly a subsidiary of Menteri Besar which allows them to pay for able through the Apple AppStore vehicles by sending an SMS to pay for their parking and com- Selangor Incorporated (MBI) parking and compounds within and Google Playstore. Users will +601110323278 using the follow- by Cecelia Alphonsus B pound charges. He stresses that this is precisely why will be implementing phase 1 participating local authorities. need to top-up their SSP account ing format. blockchain needs to be contextualized in of its Smart Selangor Parking© Proper evaluation was done by with credits before usage. terms of its effect on the economy and (SSP) system at the following SSDU following state-approved society. “When we say that blockchain is on-street parking areas under processes for the long-awaited revolutionary, we are saying it as being the management of: SSP system. subsumed under an even bigger wave in • Majlis Bandaraya Shah Users are able to top-up street parking and compound the participating local councils. ing spaces. paradigm change under the Fourth In- Alam (MBSA) their SSP credits using pay- charges. On top of that, SSP In order to ensure smooth The pilot project was suc- dustrial Revolution.” • Majlis Perbandaran Am- ment methods including online will allow users to settle their operation of the SSP system, cessful with around 151 ap- A fundamental concern is the issue of pang Jaya (MPAJ) banking services such as May- charges in all participating local SSDU with the co-operation of proximate daily app downloads value and control. • Majlis Perbandaran Se- bank2U, CIMB Clicks, AmBank councils (MBSA, MPAJ, MPSp, MBPJ, undertook a pilot pro- through the period. “Blockchain technology marks a shift Blockchain pang (MPSp) Online and also the “Boost” MPKj and MPS) through the gram for the SSP system from The app can be download from the pivot of state or centralized au- • Majlis Perbandaran Ka- e-wallet. single SSP mobile application. 1 May 2018 to 30 June 2018 from the App Store or Google technology thority to the periphery of individual hu- jang (MPKj) The SSP system will pro- The charge and compound at Dataran Sunway, PJU 5 Kota Playstore man actors. In the value equation, this is already • Majlis Perbandaran Se- vide a new and easy method rates incurred through SSP will Damansara, which included JUNE, KUALA LUMPUR – The found- will automatically shift the locus of val- data to calculate costs, manage risks and layang (MPS) for users to pay for their on- follow the existing rates set by around 1522 “on-street” park- engendering ing Dean of the Selangor Business ue creation and determination as well.” track all the factors required to deliver School, Prof Dr Mohd Faiz Abdullah In other words, as blockchain tech- the promised value. Dr. Faiz questions a new form raises the question on whether block- nology challenges in a fundamental way if blockchain will be able to provide the of financial chain is a mere technological revolution and expands the spectrum of value, an solution to the global problem of grow- or in fact an institutional revolution in entire new ecosystem will evolve. ing inequality. “Blockchain technology identity enabling omegrown park- operational staff are known as and full-service car wash. Busi- his keynote address at the recent forum “It is in this context, that I see the is already engendering a new form of ing management customer service assistants and ness Development Manager, individuals on “Adoption of Blockchain Technology repercussions of blockchain technolo- financial identity enabling individuals company, Park not parking attendants.” En.Norasidi Rashid adds that in Industry and Higher Learning” at the gy, not just the technological leap but a to create a persistent digital ID and ver- to create a Here Sdn Bhd, a while the company has been in Selangor Business School. paradigm leap with multi-dimensional ifiable reputation and deploy it -in dif fully owned sub- operation for the past 3 years, persistent digital Going beyond the hype of bitcoins impact on society.” ferent relationships and transactions.” sidiary of PKNS Real Estate building owners are still un- and cryptocurrency, Dr. Faiz who is also The control of how value is set, quan- Simply put, blockchain endows this ID and verifiable Sdn Bhd aims to revolutionize aware that a Selangor-based H the Advisor to the Minister of Economic tified and exchanged has defined man- digital ID with trust and access to finan- reputation the vehicle parking industry parking management consul- Affairs turned the spotlight on to the so- kind’s civilizational trajectory because cial services leading to a possible trans- through technology and inno- tancy is now available to pro- cietal, economic and global implications with value comes control and with con- formative scenario in large-scale public and deploy vative services. Incorporated The focus is fessionally manage their park- of blockchain. “I look at blockchain not trol comes power. During the first and identity systems for such functions as in 2013, the company began ing needs. it in different on people, not as technology but as a phenomenon that second industrial revolutions, the ex- passport control, and algorithm-driven operations in 2015 and to-date Sites currently managed by could unleash disruptive change to the ercise of power and control emanated decision making in the prevention of relationships and Parking manages 4,475 parking bays the car. Park Here include Precint 6.1, economy.” He was quick to add the ca- from a central authority. Dr Faiz ques- money laundering as well as complex spread across six sites in Selan- PKNS Complex, Menara PKNS, transactions veat that disruptive does not necessarily tions how blockchain changes the equa- financial transactions that involve mul- gor. SACC Mall, Menara Worldwide mean destructive. tion today. tiple parties. According to the Chairperson and Dana 1 in Ara Damansara. “We are now familiar with the moth- “The transformative effect of block- However, as revolutionary as it is, one Selangor of Park Here, Pn. Hajjah Roziah Long term plans include the er of disruption, and that is the Fourth chain can be seen by how society views of the biggest challenges of blockchain binti Haji Ahmad, at the heart Operations Manager, En. possibility of acquiring the Ger- Industrial Revolution. As we approach the factors of production and economic is the unsustainable energy consump- of the management philosophy Ardisham Mohd Shahir, says man-owned Skidata parking 2020, not even 2025, increasing pres- output. Where once the language was tion. Currently, the mining required to of the company is people. “We the direction of the company system and user app to enable ence of disruption will come from ad- one of products and services, the Fourth support the bitcoin network consumes Style are going back to basics and is beyond just parking man- data reporting on traffic in and vanced robotics and autonomous trans- Industrial Revolution heralds the age of so much energy that it can actually sup- looking at the needs of custom- agement, as in the pipeline are out the parking zone of the port with artificial intelligence and solutions and outcome.” port energy consumption of a few na- By Cecelia Alphonsus ers and offering them services plans to offer periphery services building. machine learning, advanced materials, The outcome economy demands that tions costing by recent counts, at least that make their lives simpler.” to customers which include va- biotechnology and genomics.” companies will need more and better USD1.5 billion a year. She adds that “this is why the let services with a difference 08 FEATURE July, 2018 | Selangor Journal FEATURE Selangor Journal | July, 2018 | 09

he state-level Aidilfitri open key to the state’s success. house, held at Padang B, Among the guests are members of Dataran Kemerdekaan wel- underprivileged communities invit- comed more than 50,000 ed by the State Welfare Department people of all ages and races. as well as members of the pub- The event, hosted by new Selangor lic who had turned up to bask in TMenteri Besar Amirudin Shari, was the ambience of an Aidilfitri open graced by the Sultan of Selangor Sultan house. Sharafuddin Idris Shah and his consort, “This is my first time attending Tengku Permaisuri Selangor Tengku Per- a state-level open house so I am maisuri Norashikin which added to the excited to see how it’ll be run and excitement. who will be attending,” says Rena, Marked by the sounds of kompang a 53 year-old who had brought (traditional Malay drums), as well as the along her friends from Damansara in cheers of 50,000 members of the public, the spirit of celebrating the month of the Royal entourage was welcomed by Raya. the Selangor Menteri Besar and by Dep- “They started distributing a variety uty Prime Minister Dato’ Seri Dr Wan of dishes such as lemang, rendang, ket- Azizah Wan Ismail. Also present at the upat, briyani rice and satay as early as event were the Raja Muda of Selangor 9:30 am,” says Priyanka, 23, who had Tengku Amir Shah and the Economic travelled from Port Kelang alongside her Affairs Minister Dato’ Seri Mohamed mother and sisters. “I can see an array of Azmin Ali. races mingling here and am extremely Meanwhile, Amirudin in his speech, happy that the event is well-organised gave assurance that his administration despite the large crowd present,” she would continue to preserve the Feder- said, while also taking the opportunity al Constitution, the sovereignty of the to wish her Muslim friends Selamat Hari royal institutions and the welfare of the Raya Aidilfitri. people of Selangor. The presence of the royal family, “It is important to note that Selangor VIPS, members of the State Executive is indeed a cosmopolitan society and, we Committee and senior state government in Selangor, should focus on the many officials had further boosted the festive things we have in common instead of mood of the public. being obsessed with our differences. The “We saw the new Selangor Menteri principles that guide our governance are Besar pass by while we were enjoying moderation and justice for all. We value our meal, and that certainly has made highly the spirit of give and take, mutual the journey from Kuala Lumpur worth- respect and tolerance,” he said. while for me and my family,” says Noi- The state assemblyman for Sungai hisham, 41, who had attended together Tua said that his administration would with his wife and their four children, all also continue to practice the legacy of dressed in matching green Baju Kurung previous administrations as it was the and Baju Melayu. 10 FEATURE July, 2018 | Selangor Journal FEATURE Selangor Journal | July, 2018 | 11 Pseudoscience vs science I take pride in being able to serve patients with skin prob- lems, due to my background IS THIS training in dermatology which is based on science. However, I find it distressing knowing there is a substantial growth of SCIENCE?A guide to recognizing untrained medical ‘experts’ that distrust doctors and modern pseudoscience from science medicines, and the booming of an alternative medicine indus- Shaping New Landscape when selecting treatment try that claim to be backed by scientific evidence.. Or are they pseudoscience? This article is dedicated to all medical There are tons of wrong in- with Co-creation researchers who push beyond their formation and dubious claims Sheila Singam advocates a new strategy for government limits for the betterment of mankind that one has to carefully screen their reading materials. So, agencies to remain relevant to the rakyat blinded of the treatment. This herewith, I would like to invite method allows measurement of those that read any scientific porations around the world are to the drawing board with im- providers. Having got wind ing new industries, technology outcomes in terms of intend- claims to scrutinize critically beginning to recognise as vital proved versions, it enables cus- about disgruntlement amongst deployment and others. ed effectiveness (efficacy) and the evidence presented to them to their existence. Gone are the tomers to give their opinions on the ranks of training providers In Brazil, the state of Rio unintended side effects (safe- and to be able to differentiate days when companies could various prototypes, leading to about irregularities in HRDF’s Grande do Sul engages citizens ty). The major limitation of between pseudoscience and sci- design and deliver any type the best version being launched practices, the Minister took the in co-creation through four this study is it is expensive and ence. of products and services they once and for all and saving on time to listen to several issues, channels. In the first, the gov- time-consuming. It may involve Those that make grandiose wanted and create a hype to costs, while accelerating the giving him a good grasp of what ernor of the state visits several several hundred to thousands of claims that go beyond the ev- by convince people to buy. Today’s time to market. needed to be addressed to clean cities and conducts workshops patients. All these studies must idence with non-repeatable Sheila Singam consumer is savvy, informed Many big brands, including up the agency. that allow open discussions go through an ethics commit- research results (and no peer and totally clued in about what Coca Cola, DHL and Lego are What the session did other with citizens. The second chan- tee. Once this phase of clinical review from other experts from he or she wants… or doesn’t already using co-creation in than flushing out HRDF’s indis- nel is an online tool called The trial is complete and successful, same field) may be pseudosci- want, and is not shy about product development and mar- cretions was to gain Kulasega- Governor Asks, where the gov- a pharmaceutical company can ence. They see criticism as a shouting it out on social media. keting. ran a lot of goodwill from this ernor presents a problem and request for FDA (U.S Food and conspiracy and they use incon- A post that goes viral on the In- You’re probably wonder- group of stakeholders. While invites potential solutions. The by Drug administration) approval sistent and invalid logic to sup- ternet about how a product or ing by now how a strategy not all the issues could be third channel is The Governor for marketing the said product. port their claim. Pseudoscience Dr Kartini service fails to meet expecta- that is being successfully used Responds, where he answers Good quality studies are selects favourable discoveries, tions can spell the death knell in commerce has anything to questions posed by citizens, Farah Rahim published in respectable and relying on testimonials or weak say 10 years ago, social media for a business. do with the spanking new Pa- sometimes through a video Consultant It happened to me too during high impact factor journals. evidence. They may use words has now taken over in openly Companies that innovate katan Harapan government. clip. The fourth channel, The Dermatologist and my preparation for Sijil Pelaja- Some researchers have spent that sound scientific but are selling supplements and pro- stay the course. Companies Well, other than a few stalwarts Government Listens, uses social Internal Medicine ran Malaysia (SPM) when a their whole life, costing them used incorrectly or vague to moting alternative treatments. that don’t fade away into the who have helmed Ministries or media to enable ongoing dia- white round sweet-tasting oral blood, sweat and tears to make confuse listeners. Some are packed in beautiful sunset. Enter the concept of states before, a fair number of logue that helps the governor substance was sold openly it into these journals and to be Science may not be able to boxes with amazing video ad- co-creation, which more and Pakatan Harapan Ministers are and his team identify emerging to students. It supposedly in- acknowledged for their work. explain everything but at least vertising and endorsed by celeb- more companies that want to new to the job. Our Ministers issues. creased brain stamina by “con- They have my utmost respect. I humans are making an effort rities. I am constantly amazed remain relevant are beginning While not questioning their Many public sector organi- necting the brain neurons”, as urge everyone to learn how to to learn and are making new should be able at the plethora of product man- to embrace. intelligence or ability to do the sations in Malaysia are in need was written on the box. Liter- extract information from schol- discoveries, innovations and ufacturers making wildly exag- he date 9th May Co-creation is an innovative, job, it cannot be denied that to identify of an overhaul. Whatever the ally everybody bought and took arly journal articles instead of breakthroughs. We must push gerated and unproven scientific 2018 is one that collaborative technique where many are wading into new ter- co-creation tools used, it can- it on a daily basis and I didn’t just mere books, magazines or the government into putting the major claims. And why is science so will go down in the companies invite experts and ritory and have to rely on the not be denied that they can be want to miss out on something through social media. more funding into medical re- stakeholders which I thought was so vitally important in this respect? search. The growing distrust of annals of Malay- stakeholders, predominantly civil servants manning their pretty effective at helping pub- important. I felt like I was feed- When we talk about the im- modern medicine is worrisome. sian history as a day customers or suppliers, to share ministries to bring them up to and to map lic sector agencies get a grasp of ing my brain nutrients and min- portance of science, it means The ministry of health must en- when the power of the people ideas about its products and scratch. Thing is, many of these out their what the people want. Co-cre- erals and it was furiously form- we value the knowledge that sure that all our doctors are up- Treigned supreme. You know services. The purpose is to al- officials have served a previous ation can provide a powerful ing new synapses. Truthfully I we learn from accurate obser- to-date with their knowledge. what happened. You probably low the developers and design- government entrenched in bu- importance way for government entities to didn’t know what it contained. vation, experimentation and The health ministry must had a hand in the political tsu- ers of new concepts, products reaucracy and corruption and and the migrate from a process-centric There were some Arabic letters evidence. In terms of selecting also ensure that the public is nami that swept through Ma- and services to come up with may not be the best people for model to a people-centric mod- which I didn’t understand, so the best intervention in med- In terms of protected from false and dan- laysia, effectively wiping away new ideas that are more rele- thinking out of the box. extent of their el. It is, after all, in the words I assumed the medicine must icine, the evidences that are gerous medical information the existence of a lumbering vant to the needs of end-users So why not utilise co-cre- influence. of Abraham Lincoln, “a gov- hen I was have been blessed or followed most valued are those that have selecting to safeguard the health of the 60-year-old behemoth that had and that jointly create more ation? Why not turn to the ernment of the people, by the younger, sit- the Sunnah in one way or an- gone through strict interven- the best population. For those that are become irrelevant to the needs value for both the vendor and stakeholders themselves as people, for the people”. Lincoln ting next to other. I did quite well in my ex- tional clinical trials, especially unsure of the safety of medi- of the nation. customers. the source of information and knew a thing or two when he my ill grand- ams, but later on I read in an those that utilize randomized intervention cine bought can check with the No one thought it would hap- Co-creation assists compa- ideas? added that such a government father at the article that the substance was double blind placebo controlled in medicine, National Pharmaceutical Regu- pen. But it did, largely through nies to get meaningful insights The first thing on the agen- “shall not perish from this hospital, I witnessed a seem- only a preparation of lactose (RDBPC) trials and had system- latory Agency. It has an excel- the efforts of a populace that into what customers want di- da of our Ministers should be earth.” Wingly helpful and enthusiastic powder and very diluted potas- ic reviews. The poorest of evi- the evidences lent website that can be used was fed-up to the eyeballs at rectly from them. It provides able to identify the major stake- man who introduced him to a sium. Lactose as we all know is dence are those from testimoni- that are most to counter check information the overt displays of arrogance valuable demographic insight holders and to map out their traditional herbal preparation just plain sugar found in milk, als, opinions and ideas. before consuming such med- and corruption by the former into what different age groups importance and the extent of Sheila Singam is the which he said had been used and perhaps it did boost my RDBPC is considered a “gold valued are ication. Sadly many of us, in- ruling party, and its complete of customers like and helps the their influence. Next is to pre- cleared up during the session, founder of Human Equa- for generations to cure all sorts energy to continue studying at standard” as the medical inter- those that cluding my grandfather learnt disregard for the sentiments – company cater to each one or pare a plan for engagement for people left the meeting with a tion, a company dedi- of illness. Needless to say, my night. The product didn’t have vention (either it is a drug, de- it the hard way. Many of the and intelligence of the rakyat. focus on the most profitable each stakeholder group to gar- good feeling – the feeling one cated to helping organ- grandfather who was desper- any substantial scientific back- vice or method) and a placebo have gone traditional herbs sold open- It was the collective will of one. ner opinions, ideas and even gets when getting something isations get the best out ate to alleviate himself from his ing but it had an impressive (eg: an ‘inert’ substance) is ran- ly may cause kidney and liver the people that gave the Paka- In addition, it enables com- criticism because Lord knows, off one’s chest to a person in of their people. She is through strict passionate about change breathlessness took that herbal marketing tactic. domly assigned. It eliminates failure, due to the high content tan Harapan coalition its land- panies to innovate by gathering ignoring criticism can kill your authority, if you know what I preparation diligently, until one the possibility of any selection of poisons and toxins. Some slide victory, driving home to creative, value-adding ideas political party. mean. and still finds time to interventional write on matters close to day when his kidneys became bias, and that the observed as- are illegally adulterated with our politicians the point that in from various stakeholders not This was a strategy that was Co-creation as a tool for gov- Was it a placebo her heart with a view to badly affected. I have nev- sociation is caused by any oth- clinical trials active prescription medicine to this day and age, rulers must only on products and services, successfully used by new Hu- ernment is not a new concept. effect, or real making a difference. She er seen such heart wrenching er factors. Double blinding is increase the effectiveness of its take into consideration the but also on packaging, sales man Resource Minister M. Ku- It is being used in countries can be reached at pain on my grandfather’s face, science? important as it is making sure products, motivated by profits. thoughts and feelings of their channels and marketing cam- lasegaran at a recent townhall like Britain, France, the United sheila@human-equation. not just because his illness had Years later, I got involved as an that all the treatment groups It is my fervent hope that no citizenry if they are to remain paigns. Instead of getting feed- session with Human Resources States and Brazil to deal with com worsened but he also felt be- advisor to several skin-related are treated just the same by one else has to undergo such on top. back after products have been Development Fund senior of- issues like unemployment, pro- trayed and cheated. support groups. Compared to the investigators as both are misfortune. It is a concept that many cor- launched and then going back ficials and registered training moting local businesses, creat- 10 FEATURE July, 2018 | Selangor Journal FEATURE Selangor Journal | July, 2018 | 11 Pseudoscience vs science I take pride in being able to serve patients with skin prob- lems, due to my background IS THIS training in dermatology which is based on science. However, I find it distressing knowing there is a substantial growth of SCIENCE?A guide to recognizing untrained medical ‘experts’ that distrust doctors and modern pseudoscience from science medicines, and the booming of an alternative medicine indus- Shaping New Landscape when selecting treatment try that claim to be backed by scientific evidence.. Or are they pseudoscience? This article is dedicated to all medical There are tons of wrong in- with Co-creation researchers who push beyond their formation and dubious claims Sheila Singam advocates a new strategy for government limits for the betterment of mankind that one has to carefully screen their reading materials. So, agencies to remain relevant to the rakyat blinded of the treatment. This herewith, I would like to invite method allows measurement of those that read any scientific porations around the world are to the drawing board with im- providers. Having got wind ing new industries, technology outcomes in terms of intend- claims to scrutinize critically beginning to recognise as vital proved versions, it enables cus- about disgruntlement amongst deployment and others. ed effectiveness (efficacy) and the evidence presented to them to their existence. Gone are the tomers to give their opinions on the ranks of training providers In Brazil, the state of Rio unintended side effects (safe- and to be able to differentiate days when companies could various prototypes, leading to about irregularities in HRDF’s Grande do Sul engages citizens ty). The major limitation of between pseudoscience and sci- design and deliver any type the best version being launched practices, the Minister took the in co-creation through four this study is it is expensive and ence. of products and services they once and for all and saving on time to listen to several issues, channels. In the first, the gov- time-consuming. It may involve Those that make grandiose wanted and create a hype to costs, while accelerating the giving him a good grasp of what ernor of the state visits several several hundred to thousands of claims that go beyond the ev- by convince people to buy. Today’s time to market. needed to be addressed to clean cities and conducts workshops patients. All these studies must idence with non-repeatable Sheila Singam consumer is savvy, informed Many big brands, including up the agency. that allow open discussions go through an ethics commit- research results (and no peer and totally clued in about what Coca Cola, DHL and Lego are What the session did other with citizens. The second chan- tee. Once this phase of clinical review from other experts from he or she wants… or doesn’t already using co-creation in than flushing out HRDF’s indis- nel is an online tool called The trial is complete and successful, same field) may be pseudosci- want, and is not shy about product development and mar- cretions was to gain Kulasega- Governor Asks, where the gov- a pharmaceutical company can ence. They see criticism as a shouting it out on social media. keting. ran a lot of goodwill from this ernor presents a problem and request for FDA (U.S Food and conspiracy and they use incon- A post that goes viral on the In- You’re probably wonder- group of stakeholders. While invites potential solutions. The by Drug administration) approval sistent and invalid logic to sup- ternet about how a product or ing by now how a strategy not all the issues could be third channel is The Governor for marketing the said product. port their claim. Pseudoscience Dr Kartini service fails to meet expecta- that is being successfully used Responds, where he answers Good quality studies are selects favourable discoveries, tions can spell the death knell in commerce has anything to questions posed by citizens, Farah Rahim published in respectable and relying on testimonials or weak say 10 years ago, social media for a business. do with the spanking new Pa- sometimes through a video Consultant It happened to me too during high impact factor journals. evidence. They may use words has now taken over in openly Companies that innovate katan Harapan government. clip. The fourth channel, The Dermatologist and my preparation for Sijil Pelaja- Some researchers have spent that sound scientific but are selling supplements and pro- stay the course. Companies Well, other than a few stalwarts Government Listens, uses social Internal Medicine ran Malaysia (SPM) when a their whole life, costing them used incorrectly or vague to moting alternative treatments. that don’t fade away into the who have helmed Ministries or media to enable ongoing dia- white round sweet-tasting oral blood, sweat and tears to make confuse listeners. Some are packed in beautiful sunset. Enter the concept of states before, a fair number of logue that helps the governor substance was sold openly it into these journals and to be Science may not be able to boxes with amazing video ad- co-creation, which more and Pakatan Harapan Ministers are and his team identify emerging to students. It supposedly in- acknowledged for their work. explain everything but at least vertising and endorsed by celeb- more companies that want to new to the job. Our Ministers issues. creased brain stamina by “con- They have my utmost respect. I humans are making an effort rities. I am constantly amazed remain relevant are beginning While not questioning their Many public sector organi- necting the brain neurons”, as urge everyone to learn how to to learn and are making new should be able at the plethora of product man- to embrace. intelligence or ability to do the sations in Malaysia are in need was written on the box. Liter- extract information from schol- discoveries, innovations and ufacturers making wildly exag- he date 9th May Co-creation is an innovative, job, it cannot be denied that to identify of an overhaul. Whatever the ally everybody bought and took arly journal articles instead of breakthroughs. We must push gerated and unproven scientific 2018 is one that collaborative technique where many are wading into new ter- co-creation tools used, it can- it on a daily basis and I didn’t just mere books, magazines or the government into putting the major claims. And why is science so will go down in the companies invite experts and ritory and have to rely on the not be denied that they can be want to miss out on something through social media. more funding into medical re- stakeholders which I thought was so vitally important in this respect? search. The growing distrust of annals of Malay- stakeholders, predominantly civil servants manning their pretty effective at helping pub- important. I felt like I was feed- When we talk about the im- modern medicine is worrisome. sian history as a day customers or suppliers, to share ministries to bring them up to and to map lic sector agencies get a grasp of ing my brain nutrients and min- portance of science, it means The ministry of health must en- when the power of the people ideas about its products and scratch. Thing is, many of these out their what the people want. Co-cre- erals and it was furiously form- we value the knowledge that sure that all our doctors are up- Treigned supreme. You know services. The purpose is to al- officials have served a previous ation can provide a powerful ing new synapses. Truthfully I we learn from accurate obser- to-date with their knowledge. what happened. You probably low the developers and design- government entrenched in bu- importance way for government entities to didn’t know what it contained. vation, experimentation and The health ministry must had a hand in the political tsu- ers of new concepts, products reaucracy and corruption and and the migrate from a process-centric There were some Arabic letters evidence. In terms of selecting also ensure that the public is nami that swept through Ma- and services to come up with may not be the best people for model to a people-centric mod- which I didn’t understand, so the best intervention in med- In terms of protected from false and dan- laysia, effectively wiping away new ideas that are more rele- thinking out of the box. extent of their el. It is, after all, in the words I assumed the medicine must icine, the evidences that are gerous medical information the existence of a lumbering vant to the needs of end-users So why not utilise co-cre- influence. of Abraham Lincoln, “a gov- hen I was have been blessed or followed most valued are those that have selecting to safeguard the health of the 60-year-old behemoth that had and that jointly create more ation? Why not turn to the ernment of the people, by the younger, sit- the Sunnah in one way or an- gone through strict interven- the best population. For those that are become irrelevant to the needs value for both the vendor and stakeholders themselves as people, for the people”. Lincoln ting next to other. I did quite well in my ex- tional clinical trials, especially unsure of the safety of medi- of the nation. customers. the source of information and knew a thing or two when he my ill grand- ams, but later on I read in an those that utilize randomized intervention cine bought can check with the No one thought it would hap- Co-creation assists compa- ideas? added that such a government father at the article that the substance was double blind placebo controlled in medicine, National Pharmaceutical Regu- pen. But it did, largely through nies to get meaningful insights The first thing on the agen- “shall not perish from this hospital, I witnessed a seem- only a preparation of lactose (RDBPC) trials and had system- latory Agency. It has an excel- the efforts of a populace that into what customers want di- da of our Ministers should be earth.” Wingly helpful and enthusiastic powder and very diluted potas- ic reviews. The poorest of evi- the evidences lent website that can be used was fed-up to the eyeballs at rectly from them. It provides able to identify the major stake- man who introduced him to a sium. Lactose as we all know is dence are those from testimoni- that are most to counter check information the overt displays of arrogance valuable demographic insight holders and to map out their traditional herbal preparation just plain sugar found in milk, als, opinions and ideas. before consuming such med- and corruption by the former into what different age groups importance and the extent of Sheila Singam is the which he said had been used and perhaps it did boost my RDBPC is considered a “gold valued are ication. Sadly many of us, in- ruling party, and its complete of customers like and helps the their influence. Next is to pre- cleared up during the session, founder of Human Equa- for generations to cure all sorts energy to continue studying at standard” as the medical inter- those that cluding my grandfather learnt disregard for the sentiments – company cater to each one or pare a plan for engagement for people left the meeting with a tion, a company dedi- of illness. Needless to say, my night. The product didn’t have vention (either it is a drug, de- it the hard way. Many of the and intelligence of the rakyat. focus on the most profitable each stakeholder group to gar- good feeling – the feeling one cated to helping organ- grandfather who was desper- any substantial scientific back- vice or method) and a placebo have gone traditional herbs sold open- It was the collective will of one. ner opinions, ideas and even gets when getting something isations get the best out ate to alleviate himself from his ing but it had an impressive (eg: an ‘inert’ substance) is ran- ly may cause kidney and liver the people that gave the Paka- In addition, it enables com- criticism because Lord knows, off one’s chest to a person in of their people. She is through strict passionate about change breathlessness took that herbal marketing tactic. domly assigned. It eliminates failure, due to the high content tan Harapan coalition its land- panies to innovate by gathering ignoring criticism can kill your authority, if you know what I preparation diligently, until one the possibility of any selection of poisons and toxins. Some slide victory, driving home to creative, value-adding ideas political party. mean. and still finds time to interventional write on matters close to day when his kidneys became bias, and that the observed as- are illegally adulterated with our politicians the point that in from various stakeholders not This was a strategy that was Co-creation as a tool for gov- Was it a placebo her heart with a view to badly affected. I have nev- sociation is caused by any oth- clinical trials active prescription medicine to this day and age, rulers must only on products and services, successfully used by new Hu- ernment is not a new concept. effect, or real making a difference. She er seen such heart wrenching er factors. Double blinding is increase the effectiveness of its take into consideration the but also on packaging, sales man Resource Minister M. Ku- It is being used in countries can be reached at pain on my grandfather’s face, science? important as it is making sure products, motivated by profits. thoughts and feelings of their channels and marketing cam- lasegaran at a recent townhall like Britain, France, the United sheila@human-equation. not just because his illness had Years later, I got involved as an that all the treatment groups It is my fervent hope that no citizenry if they are to remain paigns. Instead of getting feed- session with Human Resources States and Brazil to deal with com worsened but he also felt be- advisor to several skin-related are treated just the same by one else has to undergo such on top. back after products have been Development Fund senior of- issues like unemployment, pro- trayed and cheated. support groups. Compared to the investigators as both are misfortune. It is a concept that many cor- launched and then going back ficials and registered training moting local businesses, creat- 12 BUSINESS July, 2018 | Selangor Journal BUSINESS Selangor Journal | July, 2018 | 13

Tapping into Strength of United ASEAN

amongst the strong contribu- With a total population of Selangor, the nificant hub for domestic and but for the united community tors in the improvement of the approximately 626 million peo- Gateway to ASEAN international businesses that of ASEAN. global economic landscape. ple, targeting ASEAN seems to and an aspiring would like to build or strength- “In view of this, I am pleased As the global economic situ- be a logical and practical move Global Trading Hub en its presence in ASEAN. to announce that SIBS 2018 ation recovers from challenges for businesses. Even in the “Our goal is now to dou- will run from 6 to 16 Septem- over the last decade, economic wake of global economic re- ble our efforts to enhance the ber 2018. This time around, it With a solid vision of an in- growth is expected to remain covery, the region still remains state’s role as a Global Trading will be held at Malaysia Inter- tegrated market, the AEC is steady in 2018 – further re- resilient, with a projected Hub to conveniently connect national Trade and Exhibition unstoppable. However, what gaining its strength as lingering Gross Domestic Product (GDP) Our goal is businesses operating in nations Centre (MITEC),” he says. is absent now is a sweet spot fragilities related to the global growth of 5.1% this year – and from all over the world all from Diversity and resilience, that is able to propel this sin- now to double financial crisis continue to pro- expected to remain stable at a one place, Selangor. With the these are Selangor’s strong gle market into greater heights. gressively subside. 5.1% rise in 2019. our efforts to Selangor International Business traits as a state. However, what In other words, it needs a cen- The report also showcases a The promising GDP stand Summit series, I am confident will make this state great is the tre-point that connects ASE- enhance the Malaysia International favourable growth outlook for estimates were derived from that we can achieve just that.” ability for Selangor to stand to- AN countries together, a place Trade and Exhibition the ASEAN economy. “Under- a cumulation of individual state’s role says Teng. gether with other ASEAN coun- where businesses and nations Centre (MITEC) pinned by robust domestic de- countries within ASEAN from Back for its second edition tries as one. can come together for a com- as a Global mand conditions, I am excited heavy lifters like Indonesia, this year, Selangor Internation- “This summit can do just The 10-day summit will mon purpose. to witness ASEAN’s continued Malaysia, the Philippines, Sin- Trading Hub to al Business Summit 2018 (SIBS that by hosting a rich network comprise of 3 main events, Y.B. Dato’ “Whilst recognising the arse- growth in the global economic gapore and Thailand; to stimu- 2018) is positioned as a solid of trade industry players – al- namely: Teng Chang nals that each ASEAN country conveniently landscape,” says Selangor State lating economies like Vietnam, platform for local and foreign lowing us to connect nations Khim, has to offer, we are honoured to Selangor State Government Senior Executive Cambodia and Laos. With the connect multinational corporations, globally and bring businesses, be able to position Selangor as Government Councillor, Y.B. Dato’ Teng signing of the Comprehensive small and medium enterpris- both domestic and internation- Selangor International the gateway of facilitating trade businesses Senior Chang Khim. and Progressive Agreement es as well as entrepreneurs to al, into ASEAN,” contends Dato’ Expo 2018 and growth regionally. With Executive for Trans-Pacific Partnership operating in showcase their products and Teng Chang Khim. 6 – 9 September 2018 a track record of contributing Councillor ASEAN’s integrated (CPTPP) deal in March 2018, services. to 22.7% of Malaysia’s GDP in nations from all market to form trade flows across the region Consequently, it is also a stra- 2016, Selangor has prevailed continues to positively stir, thus over the world tegic avenue for marketing, col- n a recent United Nations an economic not only for its economic pros- Selangor ASEAN inducing stronger economic laborations and partnerships, report on the World Eco- powerhouse perity and diversity, but also for all from one Business Conference growth within the ASEAN Eco- and providing exposure as well nomic Situation Prospect its resilience as a state,” says 2018 nomic Community (AEC). place, Selangor as information on the latest 2018, it was highlight- Dato’ Teng Chang Khim. 6 – 7 September 2018 ASEAN, as we know it, is an in- The question that pegs technological developments ed that global economic Subsequently, Selangor’s tegration of 10 Southeast Asian now is, with the CPTPP deal globally. Through this summit, growth in 2017 was estimated countries, of which its members strategic geographical location, in place, coupled with the op- Dato’ Teng Chang Khim aims Selangor Smart City to have reached 3.0 per cent, collectively form the sixth-larg- sound logistics and technolog- I portune economic prospects of to spearhead business oppor- & Digital Economy a significant acceleration com- ical infrastructure, and its eco- est economy in the world and ASEAN as a single market, how tunities and potential areas of pared to growth of just 2.4 per nomic stability allows the state Convention predicted to grow to become can the AEC further strengthen collaboration, not only for Se- cent in 2016. Policy changes, to take precedence as a sig- 13 – 15 September 2018 the fourth largest market by its place in the global arena? langor or Malaysia as a country, subsiding financial crisis and 2050. rise in the labour market are 12 BUSINESS July, 2018 | Selangor Journal BUSINESS Selangor Journal | July, 2018 | 13

Tapping into Strength of United ASEAN

amongst the strong contribu- With a total population of Selangor, the nificant hub for domestic and but for the united community tors in the improvement of the approximately 626 million peo- Gateway to ASEAN international businesses that of ASEAN. global economic landscape. ple, targeting ASEAN seems to and an aspiring would like to build or strength- “In view of this, I am pleased As the global economic situ- be a logical and practical move Global Trading Hub en its presence in ASEAN. to announce that SIBS 2018 ation recovers from challenges for businesses. Even in the “Our goal is now to dou- will run from 6 to 16 Septem- over the last decade, economic wake of global economic re- ble our efforts to enhance the ber 2018. This time around, it With a solid vision of an in- growth is expected to remain covery, the region still remains state’s role as a Global Trading will be held at Malaysia Inter- tegrated market, the AEC is steady in 2018 – further re- resilient, with a projected Hub to conveniently connect national Trade and Exhibition unstoppable. However, what gaining its strength as lingering Gross Domestic Product (GDP) Our goal is businesses operating in nations Centre (MITEC),” he says. is absent now is a sweet spot fragilities related to the global growth of 5.1% this year – and from all over the world all from Diversity and resilience, that is able to propel this sin- now to double financial crisis continue to pro- expected to remain stable at a one place, Selangor. With the these are Selangor’s strong gle market into greater heights. gressively subside. 5.1% rise in 2019. our efforts to Selangor International Business traits as a state. However, what In other words, it needs a cen- The report also showcases a The promising GDP stand Summit series, I am confident will make this state great is the tre-point that connects ASE- enhance the Malaysia International favourable growth outlook for estimates were derived from that we can achieve just that.” ability for Selangor to stand to- AN countries together, a place Trade and Exhibition the ASEAN economy. “Under- a cumulation of individual state’s role says Teng. gether with other ASEAN coun- where businesses and nations Centre (MITEC) pinned by robust domestic de- countries within ASEAN from Back for its second edition tries as one. can come together for a com- as a Global mand conditions, I am excited heavy lifters like Indonesia, this year, Selangor Internation- “This summit can do just The 10-day summit will mon purpose. to witness ASEAN’s continued Malaysia, the Philippines, Sin- Trading Hub to al Business Summit 2018 (SIBS that by hosting a rich network comprise of 3 main events, Y.B. Dato’ “Whilst recognising the arse- growth in the global economic gapore and Thailand; to stimu- 2018) is positioned as a solid of trade industry players – al- namely: Teng Chang nals that each ASEAN country conveniently landscape,” says Selangor State lating economies like Vietnam, platform for local and foreign lowing us to connect nations Khim, has to offer, we are honoured to Selangor State Government Senior Executive Cambodia and Laos. With the connect multinational corporations, globally and bring businesses, be able to position Selangor as Government Councillor, Y.B. Dato’ Teng signing of the Comprehensive small and medium enterpris- both domestic and internation- Selangor International the gateway of facilitating trade businesses Senior Chang Khim. and Progressive Agreement es as well as entrepreneurs to al, into ASEAN,” contends Dato’ Expo 2018 and growth regionally. With Executive for Trans-Pacific Partnership operating in showcase their products and Teng Chang Khim. 6 – 9 September 2018 a track record of contributing Councillor ASEAN’s integrated (CPTPP) deal in March 2018, services. to 22.7% of Malaysia’s GDP in nations from all market to form trade flows across the region Consequently, it is also a stra- 2016, Selangor has prevailed continues to positively stir, thus over the world tegic avenue for marketing, col- n a recent United Nations an economic not only for its economic pros- Selangor ASEAN inducing stronger economic laborations and partnerships, report on the World Eco- powerhouse perity and diversity, but also for all from one Business Conference growth within the ASEAN Eco- and providing exposure as well nomic Situation Prospect its resilience as a state,” says 2018 nomic Community (AEC). place, Selangor as information on the latest 2018, it was highlight- Dato’ Teng Chang Khim. 6 – 7 September 2018 ASEAN, as we know it, is an in- The question that pegs technological developments ed that global economic Subsequently, Selangor’s tegration of 10 Southeast Asian now is, with the CPTPP deal globally. Through this summit, growth in 2017 was estimated countries, of which its members strategic geographical location, in place, coupled with the op- Dato’ Teng Chang Khim aims Selangor Smart City to have reached 3.0 per cent, collectively form the sixth-larg- sound logistics and technolog- I portune economic prospects of to spearhead business oppor- & Digital Economy a significant acceleration com- ical infrastructure, and its eco- est economy in the world and ASEAN as a single market, how tunities and potential areas of pared to growth of just 2.4 per nomic stability allows the state Convention predicted to grow to become can the AEC further strengthen collaboration, not only for Se- cent in 2016. Policy changes, to take precedence as a sig- 13 – 15 September 2018 the fourth largest market by its place in the global arena? langor or Malaysia as a country, subsiding financial crisis and 2050. rise in the labour market are 14 LIFESTYLE July, 2018 | Selangor Journal Fat Hopes for Bio-Fuel Industry

tails on implementation. Due to industry overcapacity and the freeze in issu- ing new licenses for biofuel processing plants, expansion in the biofuel plant production capacity in Malaysia looks disappointing. Yet, increasing global consumer by awareness have led to governments demanding that renewable liquid fuels Cecelia deliver economic benefits while mitigat- Alphonsus ing the negative effects associated with Chief Editor petroleum products. This bio-economy Media Selangor defined by Golden & Handfield (2014) as “…the global industrial transition of sustainably utilizing renewable aquatic and terrestrial resources in energy, inter- mediate, and final products for economic, environmental, social and national secu- rity benefits…” describes the economic migration to bio-renewable feedstocks for liquid fuels. The global bio-based economy has been initially based on first Vinesh’s early success in supplying industry is huge. I am only supplying generation biofuels produced primarily biofuel or biodiesel feedstock to vari- a nominal percentage of the capacity from food crops such as grains, sugar ous established oil and gas companies that is required globally, the industry is cane and vegetable oils. This led to the around the world, very quickly saw him largely untapped as most young entre- “food-versus-fuel” debate which then secure a global contract with MacFood preneurs in Malaysia prefer businesses led to the development of new biofu- Services. In spite of all the perceived they perceive as sexier, like tech start- els from non-food based lignocellulosic barriers associated with the biofuel in- ups, not realizing they don’t have ready feedstock. Compared to first generation dustry, the company has since generat- buyers and as such have a high potential biofuels, second generation cellulosic ed USD$147.6 million in sales last year for failure.” alcohols side step the food-fuel contro- along with the conversion of 150.5 mil- Through innovation, Vinesh has rev- versy while benefiting from lower lifecy- lion kilograms of waste oil to biofuel. olutionized the industry and believes he global biofuels mar- cle greenhouse gases (GHG) emissions. strongly that more participation in the ket is projected to reach However, barriers to commercialize the bio-economy would take it up another USD$246.52 billion by 2024 cellulosic biofuels industry include feed- level in the future. His state of the art at a CAGR of 4.92%, accord- stock costs and availability, high produc- traceability system using IoT technology ing to a recent study by Trans- tion costs, high capital requirements as offers live remote monitoring across all parency Market Research. Currently, Eu- well as various policy, technical, envi- participating outlets providing reliable rope and Brazil are the major consumers ronmental and social issues. T data monitoring, logistical efficiency and of biofuels for electricity and transporta- These perceived barriers however accurate calculations on GHG emissions. tion, especially in the aviation industry, didn’t deter Malaysia’s Vinesh Sinha of “With our innovation in big data and while Asia Pacific is another fast-growing FatHopes Energy from diving headlong IoT integration, I believe this will gen- region after Europe and North Ameri- into an industry that the typical Malay- erate new solutions that will provide a ca. Biofuels are projected to be another sian undergraduate wouldn’t even look more robust and reliable method of sus- growing segment within the renewable twice at. However, the power of convic- tainability reporting at an insignificant energy market and it offers numerous tion reigned supreme in Vinesh, inspired cost. Promoting sustainable waste and opportunities for both new start-up com- by an episode of Top Gear where Jeremy With our innovation residue feedstock accumulation for the panies and traditional companies. Clarkson ran a diesel vehicle on used in big data and IoT purpose of advance biofuel production Despite the rather rosy outlook of cooking oil. His enthusiasm was further must come with downstream innovation the global biofuel industry, in Malaysia, boosted by seeing biodiesel fuel pumps integration, I believe that engage multi stakeholders to ensure however, the production of biodiesel in in London, and revved by the prospect this will generate new consistency of large feedstock volumes.” the country is still far below capacity of selling biofuel to a ready-buyer in solutions that will Globally the demand for biofuel is even though the National Biofuel Pol- London, Vinesh threw caution to the increasing and enterprising young Ma- icy released in March of 2006 spelled wind and pursued the path he was de- provide a more robust laysians like Vinesh Sinha have proven out objectives to use environmentally termined to follow. and reliable method of that the perceived entry barriers into the friendly and sustainable energy sourc- He set up FatHopes Energy in 2010 sustainability reporting at industry can be overcome with the right es to reduce dependency on fossil fuels after spending two years collecting used attitude, unshakeable conviction and an and stabilize and boost palm oil prices. cooking oil from food outlets and homes an insignificant cost.” unquenchable thirst to do things better, The plan was for biofuels to be produced and converting it into biodiesel. His ven- differently and with high economic and for transport, industry and export while ture was solely focused on waste and Vinesh Sinha technological impact. developing home grown biofuel tech- residues. By aggressively growing his nology and second-generation biofuels. supply chain by influencing and educat- In 2007, Parliament passed the Biofuel ing more and more producers in the re- Currently, Vinesh and his team are Industry Act which included provisions gion, the regular bulk volumes enabled working on servicing the ASEAN region for the Ministry of Plantation Industries FatHopes Energy to supply global biofu- by 2020, with Indonesia and neighbour- Cecelia Alphonsus is a and Commodities to implement a bio- el players with the feedstock required ing countries as the next sites for expan- Chartered Marketer by diesel blend mandate. Following that, to allowing them to scale the business sion. With the growth of regular exports training and aspiring media promote domestic consumption of bio- quickly. Through innovative solutions of biofuels and biofuels feedstock to maven by passion, striving diesel, the 11th Malaysia Plan (2016 – like the Smart Tank, FatHopes Energy is major oil and gas companies in Europe, for a fairer, sustainable and 2020) outlined a B15 transport mandate poised to be the single most transparent Vinesh is very vocal about the lack of a more caring world. by 2020 for the on-road sector. However supplier of waste and residue feedstock players entering the industry. As Vinesh the mandate was issued without any de- globally. expresses, “the potential of the biofuel 14 LIFESTYLE July, 2018 | Selangor Journal Fat Hopes for Bio-Fuel Industry

tails on implementation. Due to industry overcapacity and the freeze in issu- ing new licenses for biofuel processing plants, expansion in the biofuel plant production capacity in Malaysia looks disappointing. Yet, increasing global consumer by awareness have led to governments demanding that renewable liquid fuels Cecelia deliver economic benefits while mitigat- Alphonsus ing the negative effects associated with Chief Editor petroleum products. This bio-economy Media Selangor defined by Golden & Handfield (2014) as “…the global industrial transition of sustainably utilizing renewable aquatic and terrestrial resources in energy, inter- mediate, and final products for economic, environmental, social and national secu- rity benefits…” describes the economic migration to bio-renewable feedstocks for liquid fuels. The global bio-based economy has been initially based on first Vinesh’s early success in supplying industry is huge. I am only supplying generation biofuels produced primarily biofuel or biodiesel feedstock to vari- a nominal percentage of the capacity from food crops such as grains, sugar ous established oil and gas companies that is required globally, the industry is cane and vegetable oils. This led to the around the world, very quickly saw him largely untapped as most young entre- “food-versus-fuel” debate which then secure a global contract with MacFood preneurs in Malaysia prefer businesses led to the development of new biofu- Services. In spite of all the perceived they perceive as sexier, like tech start- els from non-food based lignocellulosic barriers associated with the biofuel in- ups, not realizing they don’t have ready feedstock. Compared to first generation dustry, the company has since generat- buyers and as such have a high potential biofuels, second generation cellulosic ed USD$147.6 million in sales last year for failure.” alcohols side step the food-fuel contro- along with the conversion of 150.5 mil- Through innovation, Vinesh has rev- versy while benefiting from lower lifecy- lion kilograms of waste oil to biofuel. olutionized the industry and believes he global biofuels mar- cle greenhouse gases (GHG) emissions. strongly that more participation in the ket is projected to reach However, barriers to commercialize the bio-economy would take it up another USD$246.52 billion by 2024 cellulosic biofuels industry include feed- level in the future. His state of the art at a CAGR of 4.92%, accord- stock costs and availability, high produc- traceability system using IoT technology ing to a recent study by Trans- tion costs, high capital requirements as offers live remote monitoring across all parency Market Research. Currently, Eu- well as various policy, technical, envi- participating outlets providing reliable rope and Brazil are the major consumers ronmental and social issues. T data monitoring, logistical efficiency and of biofuels for electricity and transporta- These perceived barriers however accurate calculations on GHG emissions. tion, especially in the aviation industry, didn’t deter Malaysia’s Vinesh Sinha of “With our innovation in big data and while Asia Pacific is another fast-growing FatHopes Energy from diving headlong IoT integration, I believe this will gen- region after Europe and North Ameri- into an industry that the typical Malay- erate new solutions that will provide a ca. Biofuels are projected to be another sian undergraduate wouldn’t even look more robust and reliable method of sus- growing segment within the renewable twice at. However, the power of convic- tainability reporting at an insignificant energy market and it offers numerous tion reigned supreme in Vinesh, inspired cost. Promoting sustainable waste and opportunities for both new start-up com- by an episode of Top Gear where Jeremy With our innovation residue feedstock accumulation for the panies and traditional companies. Clarkson ran a diesel vehicle on used in big data and IoT purpose of advance biofuel production Despite the rather rosy outlook of cooking oil. His enthusiasm was further must come with downstream innovation the global biofuel industry, in Malaysia, boosted by seeing biodiesel fuel pumps integration, I believe that engage multi stakeholders to ensure however, the production of biodiesel in in London, and revved by the prospect this will generate new consistency of large feedstock volumes.” the country is still far below capacity of selling biofuel to a ready-buyer in solutions that will Globally the demand for biofuel is even though the National Biofuel Pol- London, Vinesh threw caution to the increasing and enterprising young Ma- icy released in March of 2006 spelled wind and pursued the path he was de- provide a more robust laysians like Vinesh Sinha have proven out objectives to use environmentally termined to follow. and reliable method of that the perceived entry barriers into the friendly and sustainable energy sourc- He set up FatHopes Energy in 2010 sustainability reporting at industry can be overcome with the right es to reduce dependency on fossil fuels after spending two years collecting used attitude, unshakeable conviction and an and stabilize and boost palm oil prices. cooking oil from food outlets and homes an insignificant cost.” unquenchable thirst to do things better, The plan was for biofuels to be produced and converting it into biodiesel. His ven- differently and with high economic and for transport, industry and export while ture was solely focused on waste and Vinesh Sinha technological impact. developing home grown biofuel tech- residues. By aggressively growing his nology and second-generation biofuels. supply chain by influencing and educat- In 2007, Parliament passed the Biofuel ing more and more producers in the re- Currently, Vinesh and his team are Industry Act which included provisions gion, the regular bulk volumes enabled working on servicing the ASEAN region for the Ministry of Plantation Industries FatHopes Energy to supply global biofu- by 2020, with Indonesia and neighbour- Cecelia Alphonsus is a and Commodities to implement a bio- el players with the feedstock required ing countries as the next sites for expan- Chartered Marketer by diesel blend mandate. Following that, to allowing them to scale the business sion. With the growth of regular exports training and aspiring media promote domestic consumption of bio- quickly. Through innovative solutions of biofuels and biofuels feedstock to maven by passion, striving diesel, the 11th Malaysia Plan (2016 – like the Smart Tank, FatHopes Energy is major oil and gas companies in Europe, for a fairer, sustainable and 2020) outlined a B15 transport mandate poised to be the single most transparent Vinesh is very vocal about the lack of a more caring world. by 2020 for the on-road sector. However supplier of waste and residue feedstock players entering the industry. As Vinesh the mandate was issued without any de- globally. expresses, “the potential of the biofuel LIFESTYLE Selangor Journal | July, 2018 | 16 Comedy

Art

Jo Koy Break Patani Semasa the Mold Tour

lolevents.my/events/jo-koy-plenary-hall-kuala- ilhamgallery.com/exhibitions/patani-semasa AR UND More or Less lumpur-convention-centre/ ILHAM Gallery is hosting a contempo- You’ve seen him on Netflix, The To- facebook.com/events/783563958520733/ rary art exhibition in collaboration with night Show Starring Jimmy Fallon, @ TOWN Thailand’s MAIIAM Contemporary Art Midnight with Chris Hardwick, Spike TV’s This exhibition features the works of Museum. The pieces are a curated list of June 30 edition Adam Carolla & Friends, Celebrity Page artists from Malaysia, Taiwan and Hong 28 artists, and will showcase the differ- TV, VH1, World’s Funniest Fails, Jimmy Kong. The art pieces showcased are of ent perspectives and cultural representa- Kimmel Live, Last Call with Carson Daly, varying complexities, each one an explo- tions of the Patani region from the past 13 Jamie Foxx: Laffapalooza and so much ration and perfection, especially in the years. Among the artists featured are Je- more. Get ready to laugh your head off context of art. habdulloh Jehsorhoh, Ampannee Satoh, with the hottest comedian in the biz right Roslisham Ismail (ISE) and more. now, Jo Koy on his new tour ‘Break the Oriental Art & Cultural Mold’. Association, Kuchai Lama Ilham Gallery, Kuala Lumpur Free admission Free admission Kuala Lumpur Convention Centre 30 June 2018 – 1 July 2018 1 July 2018 – 12 July 2018 (KLCC) Musical RM130, RM180, RM250, RM320 Theatre 1 July 2018

A Lapse in Time After Earl: Before the Fall facebook.com/events/246692635910184/ Harder Than This - The Musical facebook.com/events/170449087113652 The students of the Segi University Mu- Dr Jason Leong presents sic Club (SUMC) are back again with their facebook.com/harderthanthisthemusical/ Kudos Production brings to the stage a AMBITIOUS Spectacular Musical Play. This year it will tale of a fairy godfather; his charge, Prin- jasonleong.my/ be much bigger than last year. Do not Covering a broad spectrum of issues cess Clarice; and a frog named Earl who which includes severe depression, anx- miss out on the tickets which will be sell- lived in a small pond in Princess Clarice’s Earlier this year, the doctor-turned-co- iety disorder, suicide attempts, drugs ing soon castle. The story will tell of changed des- median Dr Jason Leong performed to abuse, upbringing, relationship failures tinies, empires being transformed by the sold-out shows at the Melbourne Inter- and peer pressure, this musical takes MPH Hall, Segi University, unlikeliest of heroes, and of course, true national Comedy Festival and Sydney inspiration from actual life experiences Kota Damansara love. Suitable for adults and older chil- Comedy Festival. He’s back home and from the lead casts who finally have the RM20 dren above 13 years old. performing on his new tour titled ‘Ambi- courage to unmask themselves and share 11 July 2018 tious’ which spans ten cities across Asia, the struggles they went through in life to The Gardens Theatre, Mid Valley including Singapore, Manila, Delhi and achieve their dreams. VIP, RM45; regular, RM35; students; Kota Kinabalu. The doctor will see you RM25 now. KuAsh Theatre, TTDI 1 July 2018 VIP, RM45; regular, RM35; students; Temple of fine arts, Kuala Lumpur RM25 RM40; RM50; RM60 5 July 2018 – 8 July 2018 1 July 2018

crowd funding would you all help Hello! me please and contribute. It’s important for an elderly lady of 60 How are we all, my be- plus to have Tiaras ok, it’s on my bucket list. loved readers? How has Last two weeks were also an eye opener for Macik, I didn’t know that Raya been for you? For This reminds me of a certain some- anyone could have so many watch- me it has been partying one who is related to the tiaras de- es, handbags, earrings and tiaras! fending himself a lot of late, had and eating. My new aim in life is to own 2800 not heard much of him before but earrings but then baru prasaan currently he is on a roll. It would Last week Macik went for the Se- Macik pakai tudung macam mana befit him to remember “For there is langor State Raya Open House and nak show my earrings off! But Ti- no defence for a man who, in the am still swooning. I saw all the MBs aras I can wear and show off, so I excess of his wealth, has kicked and the Sultan. I saw the Ex MB, need 14 Tiaras. Maybe I should do his cucu and the new MB too. They the great altar of Justice out of are such handsome fellows, and so sight.”—Aeschylus polite! But what Macik liked the most was that it was a united Ma- So Selamat Hari Raya and enjoy laysia, there were Indians and Chi- Macik feasting! And don’t forget to down- nese too all enjoying their food and load the new parking app, the celebrating Raya together with the Smart Selangor Parking (SSP), it’s Malays. Just a beautiful feeling of Puan Sri so exciting I don’t have to go pay unity when we are all just Malay- summons and parking all over sians and not just a race! the place I can pay by the app. Tata Published by the Selangor State Government PERCETAKAN TURBO (M) SDN BHD (140879-U) No. 8, Jalan Sekinchan 26/9, Section 26, 40400 Shah Alam, Selangor Darul Ehsan. Tel 03 5192 9800 Fax 03 5192 9803