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LEXICON Volume 5, Number 2, October 2018, 127-138

Popular Formulas in 's

Pratiwi Wiranti*, Rahmawan Jatmiko Universitas Gadjah Mada, Indonesia

*Email: [email protected]

ABSTRACT

This study investigates the popular formulas found in Sara Shepard’s novel entitled Pretty Little Liars and examines how the popular formulas contributes to the success of the novel. In order to meet these objectives, this paper adopts the theory of popular genre and John G. Cawelti’s approach to popular formulas. This research is library research where the primary data were obtained from the novel. Furthermore, other books related to popular formulas and online information from credible sources were also consulted. The results of the study show that the popular formulas in Pretty Little Liars include gothic romance, questioning sexuality, sibling rivalry, self-esteem issues, and forbidden love.

Keywords: Cawelti, popular formula, popular genre, Pretty Little Liars, Sara Shepard.

INTRODUCTION Traditionally, popular literature has always Popular fiction is the expression of been positioned lower than high literature due to mass, industrial and consumer society. its low quality. This happens due to its short time It is organised into aesthetic categories production which makes popular literature appear that often correspond to sociological, to be produced to meet the market demand (Adi, political and economic categories, 2011). However, analyses and criticisms of cross-divided themselves by gender popular literature show that high quality popular considerations. Popular fiction is literary works are not always favored by the always commercially oriented and its audiences (or reader). Furthermore, it is even production and marketing is possible that popular literary works that are essentially corporate and industrial, considered to have low quality by the experts and aimed at the maximum distribution critics are the ones that are actually favored by and sales of units (books) and the many people (Adi, 2011). capitalisation on past successes for This paper deals with one of the examples of potential future sales. popular literature that is favored by many people This research is an attempt to examine the entitled Pretty Little Liars (Shepard, 2014). This work as a product of popular culture. Bloom novel is different from high literature because (2002) stated that in its extensive range, studies popular fiction like Pretty Little Liars was done on best-selling fiction are similar to studies produced massively in the market and not limited of popular literature, “but a study of popular to certain elite people. Bloom (2002, p. 17) literature is a broader concept than the more explains how popular fiction fulfills what the narrow one of the bestseller and covers a wide readers demand as long as it benefits both the range of ideological (especially sociological, writer and publisher:

Pratiwi Wiranti & Rahmawan Jatmiko / Popular Formula | 127 128 | LEXICON, Volume 5, Number 2, October 2018 political, and aesthetic) areas of which the shows. One of them was , one of the bestseller is only one acute example” (p. 17). major characters in Pretty Little Liars. She found that the negative representation of on the Pretty Little Liars tells the life of four young television shows have been omitted from the five girls: , , Arya characters she analyzed. Montgomery, and Emily Fields. These girls are in a clique where their ringleader, Alison Similarly, Donatelle (2014) examined how DiLaurentis, suddenly goes missing on the night of the Pretty Little Liars shows actually sell post- the seventh grade. After the disappearance of feminism through social media. She argued that Alison, the girls are no longer close to each other through the actors and actresses playing the as it was Alison who unites them all in the first characters from the book of Pretty Little Liars, the place. However, following the finding of Alison’s television shows inspire audiences both as cultural body in her old house, the four girls start to phenomena and objects of consumption. receive messages from ‘A’, an anonymous person Next, Galope (2016) investigated how ABC who sends them notes, texts, and emails —the TV station which airs Pretty Little containing threats and secrets which only Alison Liars—uses the series to brand their TV station as would have known. The novel series later follows a home for ‘Millennials’, younger audiences who the reunion of the four girls as they embark on a are considered as ‘native’ to the term ‘post- journey to reveal who ‘A’ really is before this network’—which was coined by Amanda Lotz in person destroys their life with the secrets they her book back in 2007 to described the prefer to bury forever. competition between TV stations to win audiences Catchy title, appealing cover—the series on ‘larger array of platforms, including online original cover features a Barbie doll dressed as one platforms’. of the major characters—combination of teenage Finally a study by Pandansari (2016) deals drama with thriller and mystery, have made with one of the major characters, Hanna Marin. Pretty Little Liars one outstanding novel series This study employs a moral philosophical among other popular literary works. As it is such a approach to examine Hanna Marin’s character big hit, a TV series based on the book installment development, i.e., the changes in her moral values was aired on ABC Family for the last seven years, in the first book of Pretty Little Liars series. The and Sara Shepard, the author, even had the chance study revealed that due to her obedience to what to appear as a cameo in one of the episodes of the society wants, Hanna Marin ends up having first season of Pretty Little Liars TV series. The positive development on her appearance but not success of Pretty Little Liars does not stop only her personality. until it reaches the TV screen. It has also invaded the game industry. Pretty Little Liars is currently None of these studies, however, deals with on Episode, an app with interactive games that the popular formulas found in the first book of the can be played on any smartphone where the Pretty Little Liars series. The present study is an players are included in the narrative and they are attempt to investigate the popular formulas in it to allowed to make choices which later will lead find out what makes the novel so popular among them to different kinds of plot lines. its readers and examine whether the popular formulas are responsible for the popularity the The popularity of this novel has attracted work has obtained. This paper focuses only on many researchers to investigate it. For example, Pretty Little Liars, the first novel in the Pretty Novita (2008) investigated the kinds of figurative Little Liars series as it is the first book that started language used in Flawless, the second book of the all the accomplishment the series has obtained Pretty Little Liars series. The figurative language today. she found includes simile, personification, hyperbole, metaphor, symbol, and irony. Another study by Carlino (2014) examined lesbian characters on a number of television Pratiwi Wiranti & Rahmawan Jatmiko / Popular Formula | 129

particular literary work which formula they are THEORETICAL FRAMEWORK already familiar with: Popular Genre Audiences find satisfaction and a basic The literary conception of genre is similar to emotional security in a familiar form; formula, which then, according to Cawelti (1976), in addition, the audience’s past often creates misunderstanding, because in film experience with a formula gives it a and literature, people find the terms sense of what to expect in new interchangeable. In film, many academics and individual examples, thereby increas- critics use the term “to denote literary types like ing its capacity for understanding and the western or the detective story that are clearly enjoying the details of a work (p. 9). the same as what I call formulas” (p. 6). In literature, on the other hand, “the term is often METHODS used to described the broadest sort of literary type The method of collecting the data used in such as drama, prose fiction, lyric poetry” (p. 6). this study is library research. We studied several He further emphasizes how “popular genre” is not credible books related to the topic and did a close the same kind of grouping than that of western, reading of the work itself. The primary data were detective story, and spy story. He adds: “Still obtained from the first book of Pretty Little Liars another usage of genre involves concepts of genre written by Sara Shepard (2014). In addition to imply particular sorts of story patterns and effects, examining the literary work itself, we had also they do bear some resemblance to the kind of taken into account some criticisms from the classification involved in the definition of popular internet as secondary data to support the analysis genre” (p. 6). and enrich the discussion. As people’s taste develop, so does popular The data analysis was done by observing genre, making a certain pattern that is generally important intrinsic elements which were thought accepted. As Nachbar and Lause (1992) argue, “A to be necessary as a means of corresponding to the genre is an especially powerful … because each popular formula found in the first novel of Pretty genre is a distillation of the elements common to Little Liars. These included the theme, plot, hundreds of individual works and is generally characters, characterizations, point of view, also accepted and approved of over long periods of setting of place and time. After the primary data time. A genre is a framework.” were collected, they were then analyzed using the popular formula approach. The primary data from Popular Formula the novel were then connected to the secondary Cawelti (1976) states in his book that “in data from the various references to answer the general, a literary formula is a structure of research questions. Finally, conclusions were narrative or dramatic conventions employed in a drawn based on the analysis. great number of individual works.” (p. 5) and “The concept of a formula as I have defined it is a RESULTS AND DISCUSSIONS means of generalizing the characteristics of large groups of individual works from certain Popular Formulas in Pretty Little Liars combination of cultural materials and archetypal Although it can be problematic to determine story pattern” (p. 7) Those statements then can be why a particular novel or film becomes a best- assumed as a confirmation that the formula here seller since it is difficult to be certain what are shaped by the people and their culture. elements or combination of elements the public is Cawelti (1976) also suggests that popular responding to (Cawelti, 1976), a popular literary formula hold a quite important role when it comes work is likely to achieve its success due to the to connecting the writers and audiences. freshness and originality of the story which Apparently, audiences would like to read a attracts a wide variety of readers. Pretty Little 130 | LEXICON, Volume 5, Number 2, October 2018

Liars certainly has certain elements inside it that wrote in his book, “The central fantasy of the attract the reader in the first place. These adventure story is that of the hero—individual or elements are the popular formula(s) of the novel. group—overcoming obstacles and dangers and “A formula is a conventional system for accomplishing some important and moral mission” structuring cultural products.” (Hinds, Motz & (p. 39). The simplest fantasy archetype is perhaps Nelson, 2005). This means that Sara Shepard as a the adventure story, furthermore, Cawelti even formulaic writer followed the already built system compares adventure to romance: in order to sell Pretty Little Liars as a product of popular culture. The feminine equivalent of the adventure story is the romance. This is Aside from keeping up with the gothic not to say that women do not read romance formula which Meyer’s Twilight and adventure stories or that romance Stewart’s Cathy’s Book have served, Shepard cannot be popular with men; there is added something extra. In an interview with probably no exclusive sexual property Amanda Kennedy from lancasteronline.com, in these archetypes of fantasy. Shepard explained about how she wants the Nonetheless, the fact that most reader of Pretty Little Liars to feel that they can adventure formulas have male relate with her novel, ”I wanted to kind of broadly protagonists while most romances capture what lots of people were going through— have female central characters does sexuality questions, sibling rivalry—just like suggest a basic affinity between the everyone else …” (Kennedy, 2010) different sexes and these two story The “sexuality questions” and “sibling types (p. 41). rivalry” which Shepard mentioned in her interview are just a few among other elements The comparison gives an explanation of that can be found inside the book which become convention in the popular literature under the the popular formulas. Other than “sexuality genre of adventure and romance. In Pretty Little questions” and “sibling rivalry”, Pretty Little Liars Liars, Shepard as the author defies from the most also deals with self-esteem issues and serve the adventure formulas while at the same time serving most selling popular formula of all, romance something new to the reader through her female (About the romance genre, n.d.). Uniquely, these protagonists. Pretty Little Liars can also be popular formulas are presented through exactly classified under the category of romance since it four major characters in the book. has romance elements in it. Each major characters in Pretty Little Liars are all females who happen Pretty Little Liars as Gothic Romance to have love interest. Also, the major characters Pretty Little Liars has a detective story plot have to face challenging obstacles to be with their with its premise of four teenage girls getting texts, love, just as Cawelti suggested, “Romances often notes, emails containing threats and secret they contain elements of adventure, but the dangers prefer to keep forever from presumably their function as a means of challenging and then missing friend. Adi (2011) states that every cementing the love relationship” (p. 41). detective story starts with the murder and other The combination of detective story, hidden crime, and then the detective is looking adventure, and romance can be considered as for evidence to track the murderer. Finally, the gothic romance, which Cawelti (1976) defines as story will end with the revelation of the murderer follows: who the readers would never have expected. The pleasure of reading a detective story comes from The “gothic romance” or “contempo- following the detective’s efforts to solve the crime. rary gothic”, one of the most popular present-day formulas, makes extensive Pretty Little Liars also has an adventure use of elements of adventure and story involving four girls on a mission to reveal mystery. Unlike a straight mystery who ‘A’ is. This matches with what Cawelti (1976) Pratiwi Wiranti & Rahmawan Jatmiko / Popular Formula | 131

formula such as the detective story Emily stiffened. “Have they been saying where the solution of the mystery is stuff to you again?” the dominant line of action, the gothic “Easy there, Killer,” Alison said. The romance uses mystery as an occasion others giggled. Sometimes they called Emily for bringing two potential lovers “Killer”, as in Ali’s personal pit bull. Emily together, for placing temporary used to find it funny, too, but lately she obstacles in the path of their wasn’t laughing along (Shepard, 2014, p. 10). relationship, and ultimately for making its solution a means of The scene above happened during the clearing up the separation between sleepover they are about to have in Spencer the lovers (p. 41). Hastings’ barn. At this part, Emily just feels protective toward Alison’s safety, but it is not Though in recent years, with the birth of clear yet whether she has more than friends Twilight and Cathy’s Book, the term “gothic feelings for Alison or not. Alison, on the other romance” has often been understood as love hand, seems to notice that Emily might have a stories with supernatural beings such as vampire crush on her that she teases her about it: and werewolf, “gothic romance” as Cawelti “So, girls,” Ali said. “I know the perfect defines is generally a mix of multiple genres into thing we can do.” one. Certain gothic conventions are mixed with romance conventions which then produce literary “I hope we’re not streaking again.” Emily work that follow those conventions. However, it giggled. They’d done that a month earlier— is also possible for a writer of popular fiction to in the freezing frickin’ cold—and although leave some of the conventions to modify the Hanna had refused to strip down to less than genre, similar to what Shepard did in Pretty Little her undershirt and day-of-the-week panties, Liars. the rest of them had run through a nearby barren cornfield without a lick on. Questioning Sexuality “You loved that a little too much,” Ali Teenagers in high schools are in the phase of murmured. The smile faded from Emily’s discovering who they are. They question lips (Shepard, 2014, pp. 13-14). themselves whether they are gay, lesbian, or Yet, three years after Alison’s disappearance, bisexual. However, it is normal for them to do so. Emily has a boyfriend named Ben, her friend in a In fact it is considered to be necessary so that they swimming team at Rosewood Day. However, the can find their one’s sense of self (Malibu, 2014). moment Maya St. Germains stepped into her life, Through Emily Fields, one of the major characters Emily started to question whether she truly likes in Pretty Little Liars, Shepard managed to deliver boys. Maya is the girl whose family had just that message to the reader. moved in to Alison’s old house and had met Emily In the prologue of the book, How It All when Emily’s mother asked her to deliver a Started, Emily is described to be protective over welcome basket to the St. Germains. In the Alison DiLaurentis, the leader of the clique who following scene, Maya tells Emily cryptically that later just went missing for three years, making the she might like girls more than boys and Emily was other major characters call her “Killer”: about to say that she can relate when she stopped herself because she cannot establish yet whether They crossed through Spencer’s back she is a lesbian or not: gate. To their left was Ali’s neighboring backyard, where her parents were building “I’m…I’m not sure if I like guys,” Maya a twenty-seat gazebo for their lavish said quietly. “It’s weird. I think they’re cute, outdoor picnics. “Thank God the workers but when I get alone with them, I don’t aren’t here,” Ali said, glancing at a yellow want to be with them. I’d rather be with, bulldozer. like, someone more like me.” She smiled crookedly. “You know?” 132 | LEXICON, Volume 5, Number 2, October 2018

Emily ran her hands over her face and The one girl that Emily mentioned she hair. Maya’s gaze felt too close all of a kissed was not named. However, when one day sudden. “I…,” she started. No, she didn’t Emily tries to clear her head by riding her bike, know (Shepard, 2014, p. 116). she noticed something caught on the wheel. It was a letter she sent to Alison years ago. In the As the story goes, Maya gets even more letter, it is revealed that it was Alison, the one girl brazen with her action of showing Emily about she claimed to kiss years ago: how she really feels toward her; making Emily get even more confused about her sexuality. Maya …and I’ve done a lot of thinking about even bravely initiates a discreet make out session why I kissed you the other day. I realized: It inside a photo booth during a party which is held wasn’t a joke, Ali. I think I love you. I can by one of the minor character, Noel Kahn. Emily understand if you never want to speak to me happens to enjoy their make out session so much again, but I just had to tell you. –Em that she thinks “this (the kiss) felt a zillion times (Shepard, 2014, p. 229). different than kissing Ben” (Shepard, p. 201). The letter was from ‘A’, as the moment However, it was not long before Ben caught them: Emily flipped the paper to the other side, there is Maya’s hands traveled up her body and a note that says “Thought you might want this felt over her bra. Emily shut her eyes. back. Love, A” (Shepard, p. 230). It is then Maya’s mouth tasted delicious, like Jack confirmed that Emily was in love with Alison and Daniel’s and licorice. Next, Maya kissed that her reaction toward Maya can be concluded Emily’s chest and shoulders. Emily threw as normal in Emily’s concept as she is attracted to her head back. Someone had painted a moon girls more than boys, explaining why she and a bunch of stars on the photo booth’s compared her kiss to Maya with her kiss to Ben ceiling. that she felt different. Suddenly, the curtain started to open. Emily jumped, but it was too late—someone Sibling Rivalry had torn the curtain back completely. Then Bruno Bettelheim, a Freudian psychologist, Emily saw who it was…Ben held two cups defines the term sibling rivalry as “a most complex of beer, one in each hand (Shepard, 2014, p. constellation of feelings and their causes” 201). (Bettelheim, 2011, p. 652). Furthermore, he Emily and Ben’s relationship are officially explains that in spite of the name sibling rivalry, over after the photo booth incident. Despite the “this miserable passion has only incidentally to do fact that she enjoyed her make out session with with a child’s actual brothers and sisters” Maya, Emily still denies the possibility of her (Bettelheim, 2011, p. 652). The real source of it is being lesbian because she thinks there is no part of the child’s feelings about his parents. herself that fits with her own concept of what The dynamics of sibling rivalry is commonly lesbians would do: relatable to the reader since the beginning of time. But there was nothing, nothing, about It is described in the Bible through the stories of Emily that said lesbian. She bought girly Jacob versus Esau and Cain versus Abel (Mahoney, hot-oil treatments for her chlorine-damaged 2017). Although it does not convey sibling rivalry hair. She had a poster of the hot Australian as its main theme, the well-known fairy tale of swimmer Ian Thorpe on her wall. She Cinderella still has its dynamic and conflict giggled with the other swimmer girls about (Bettelheim, 2011). Even the classics such as Jane the boys in their Speedos. She’d only kissed Austen’s Pride and Prejudice’s Bennet sisters and one other girl, years ago, and that didn’t Louisa May Alcott’s Little Women’s March sisters count. Even if it did, it didn’t mean also tell the conflict of siblinghood. As for the anything, right? (Shepard, 2014, p. 228) more recent popular fiction, My Sister’s Keeper, a 2004 novel written by a New York Times Bestselling author, Jodi Picoult, similarly deliver Pratiwi Wiranti & Rahmawan Jatmiko / Popular Formula | 133 the up and down of sisterhood through its pilfered from some company power-retreat. touching story line (Mukundarajan, 2016). Two It was simple: Everyone shared their biggest years later, Shepard managed to keep up with the achievement of the day, and the family popular trend as she presents the sibling rivalry would select one Star. It was supposed to between the Hastings sisters through Pretty Little make people feel proud and accomplished, Liars. but in the Hastings family, people just got ruthlessly competitive (Shepard, 2014, p. Spencer Hastings, another pretty little liar, 132). is depicted to be an academic driven young girl who is fighting over her parents’ attention and On the day they were playing Star Power, affection with her sister, . In the Spencer was excited because she just got her PSAT prologue, Shepard clearly described how it is in score, which if compared to Melissa’s score, she Spencer’s nature to want to be the best “Spencer got a hundred points higher. Her parents almost hated when anyone was better at anything than forgot her turn to gloat her achievement of the she was” (Shepard, 2014, p. 7). day after hearing about Melissa’s achievement of helping the builders tile the entire bathroom of Spencer Hastings is six years younger than her currently-under-construction-town-house her sister, Melissa. As she is younger, Spencer and Melissa’s boyfriend, Wren, who admitted that cannot help but being overshadowed by Melissa’s he just went to the pub with his friends and success. Melissa has always set a pretty high watched the Phillies game. When Spencer told standard for Spencer on anything. No matter how her parents about her score, they are very proud hard Spencer tries to beat Melissa, her effort of her that they offer Spencer to think about her seems to end up futile, just as Shepard (2014) reward. Much to Melissa’s dismay, Spencer explains on Spencer’s part of the story entitled chooses to move in to the barn, where Melissa and Spencer Walks the Plank: Wren currently live in while waiting for their The sisters had a quiet yet long-standing town house to be ready. Since Spencer won the rivalry and Spencer was always losing: Star Power, her parents granted her wish right Spencer had won the President Physical away: Fitness Award four times in elementary …Mr. Hastings turned to Spencer. school; Melissa had won it five. Spencer got “Done, then.” second place in the seventh-grade geography bee; Melissa got first. Spencer Spencer jumped up and hugged her was on the yearbook staff, in all of the parents. “Thank you, thank you, thank you!” school plays, and was taking five AP classes Her mother beamed. “You should move this year; Melissa did all those things her in tomorrow.” junior year plus worked at their mother’s house farm and trained for the Philadelphia “Spencer, you’re certainly the Star.” her marathon for leukemia research. No matter father held up her scores, now slightly how high Spencer’s GPA was or how many stained with red wine. “We should frame extracurriculars she smashed into her this as a memento!” (Shepard, 2014, p. 136). schedule, she never quite reached Melissa’s For once, Spencer was able to beat Melissa. level of perfection (pp. 54-55). Nevertheless, if there is one thing that Spencer The home environment of the Hastings did appears to excel better than her sister other than not help lessen the rivalry of the two sisters reaching higher PSAT scores, it would be either. If anything, Mr. and Mrs. Hastings attracting guys, especially guys who date Melissa. encourage the competition between Spencer and In the beginning of Pretty Little Liars, it was told Melissa through the game of Star Power: that Melissa dated Ian Thomas. During their dating period, there was one time where Spencer Star Power was a game her parents had had gotten her revenge on Melissa, who Spencer made up when Spencer and Melissa were described to be “outwardly nice but inwardly little kids that she’d always suspected they’d 134 | LEXICON, Volume 5, Number 2, October 2018 horrid” (Shepard, 2014, p. 60) by kissing Ian Melissa who then rat out Spencer and Wren’s Thomas: action to the older Hastings; ending Melissa’s relationship with Wren and Spencer got kicked One evening, Melissa and her then- out of the barn: boyfriend, Ian Thomas, were studying for finals, When Ian left, Spencer cornered him “One thing’s for certain; Melissa will be outside by his SUV which he’d parked moving into the barn,” her mother behind her family’s row of pine trees. She’d continued. “I want all of your stuff out and merely wanted to flirt—Ian was wasting all back into your old bedroom. And once her his hotness on her plain vanilla, goody-two- town house is ready, I’m turning the barn shoes sister—so she gave Ian a peck good- into a pottery studio” (Shepard, 2014, p. bye on the cheek. But when he pressed her 251). up against his passenger door, she didn’t try As the book ends with the finding of to run away. They only stopped kissing Alison’s body in her own old backyard, Spencer when his car alarm started to blare was shook but none of her family seem to care (Shepard, 2014, pp. 60-61). what she is currently feeling since her parents and The fact that all Melissa’s boyfriend always Melissa do not come to her to at least make sure happen to flirt with Spencer did not go unnoticed about her well-being. After the Wren’s fiasco, her by Ian himself as he said to Spencer during the relationship with her own family are already field hockey practice, where he is working as the broken; as her parents are taking Melissa’s side. new assistant coach: “Spencer?Spencer Hastings?” Self-Esteem Issue Spencer stood up slowly. “Oh. Ian, As a group of young people who are lacking right?” in self-confidence during their phase, teenage girls tend to feel that their bodies are not in line with Ian’s smile was so wide, Spencer was the so-called-beauty-standard which the media surprised his cheeks didn’t rip. He still had constantly promote, thus, indirectly stimulating that All-American, I’m-going-to-take-over- the self-esteem issue among them. Even worse, my-father’s-company-at-twenty-five look, the beauty standard may affect these girls’ health but now his curly hair was a little longer through unhealthy diet which will lead to bulimia and messier. ”You’re all grown up!” he cried. and anorexia (Gunanathan, 2010). “I guess.” Spencer shrugged. Hanna Marin, the second main character, is Ian ran his hand against the back of his portrayed to have an eating disorder, bulimia. In neck. “How’s your sister these days?” an interview with CNN, Shepard told Breeanna Hare that she depicted Hanna that way because “Um, she’s good. Graduated early. Going she wanted to capture the problem people her age to Wharton.” had when they were teenagers, “When I started Ian bent his head down. “And are her out, the main problems were things that I saw as a boyfriends still hitting on you?” teenager. Hanna is bulimic, and I certainly knew people who went through that.” (Hare, 2013) Spencer’s mouth dropped open (Shepard, 2014, p. 80). In the prologue, it is mentioned that Hanna and the other girls bonded with Alison over Ian’s comment about how Melissa’s current Saturday afternoon work at Rosewood Day boyfriend always hitting on Spencer is true as it is School’s charity drive. As Hanna always thought also happened to Wren Kim, Melissa’s new half- of Alison as the epitome of perfection, Hanna was British-half-Korean boyfriend who is in his first immediately charmed by Alison when she year of college studying medicine. At first, complimented Hanna’s shirt. It has been more Spencer and Wren were just flirting, but then the than a year ever since their first meeting and two were caught making out at the barn by Hanna has encountered a hard time with her Pratiwi Wiranti & Rahmawan Jatmiko / Popular Formula | 135 parents’ divorce, “she had been steadily putting on hot enough for Sean to give up his virginity. She weight and overgrowing her old clothes” even went as far as to accuse Sean of being gay: (Shepard, 2014, p. 7). “Jesus,” Hanna said, rolling away from Alison had introduced a game to the girls him. The vodka lemonades sloshes in her called “not it”. It was supposed to be said stomach. “Are you gay?” It came out a little “whenever there was anyone ugly, uncool, or meaner than she meant it to. unfortunate near them” (Shepard, 2014, p. 9). In “No!” Sean sounded hurt. the beginning, “not it” was , Rosewood resident dork. However, three years “Well then what? Am I not hot enough?” after Alison went missing, Hanna befriended “Of course not!” Sean said, sounding Mona and went through a makeover process of shocked. He thought for a moment. “You’re losing weight and buying designer clothes only one of the prettiest girls I know, Hanna. that they became the current it girls of Rosewood Why don’t you know that?” Day. “What are you talking about?” Hanna Hanna had maintained her perfect ‘it girl’ asked, disgusted. status of Rosewood Day so cautiously. She had stopped making herself throw up and opted for “I just…,” Sean started. “I just think that salad every time she ate to keep her body in shape. maybe if you could have a little more Yet, it did not last long since she got caught respect for yourself—“ shoplifting a bracelet from Tiffany’s. Although her “I have plenty of self-respect!” Hanna mother managed to save her from the charge the shouted at him (Shepard, 2014, p. 192). police was about to press her, she was still worried Even Sean knew about Hanna’s lack of self- that her rebellious act would tarnish her perfect esteem issue and had been trying to make Hanna status and so, she ended up going back to her old comfortable about herself by respecting her, but destructive self to make her feel better: Hanna had mistaken his good intention as Hanna was amazed how, even though it rejection. Sean’s action had brought Hanna into a had been years since she’d done this, flashback when she was accompanied by Alison to everything felt exactly the same. Her meet Kate, her father’s fiancé’s daughter: stomach ached, her pants felt tight, and all Without realizing it, Hanna had eaten she wanted was to be rid of what was inside the entire bowl of cheese popcorn that was of her. on the table. And six of the profiteroles. Ignoring Dot (her dog) excited cries from And some of the Brie wedge that was meant her bedroom, Hanna bolted to the upstairs for Isabel and her dad. She clutched her bathroom, slammed the door, and collapsed bloated stomach, gazed at Ali’s and Kate’s onto the tiled floor. Thank God her mom flat six-packs, and groaned out loud, without wasn’t home from work yet. At least she meaning to. wouldn’t hear what Hanna was about to do “Little piggy doesn’t feel good?” Hanna’s (Shepard, 2014, p. 126). dad asked, squeezing her small toe. For the matter of her issue with body image, (Shepard, 2014, pp. 193-194) Sean as Hanna’s boyfriend, did not help much Although Mr. Marin had meant to call with him joining a V Club, a club where the Hanna ‘little piggy’ as a term of endearment, people were taking a pledge to only have sexual Hanna got even self-conscious about her body intercourse once they are married. It is because because she thought that she was as fat and greedy Hanna was ready to give her virginity to him and with food as a pig. Hanna could not handle the had been trying to make Sean give up the pledge. fact that Kate had been as perfect as Alison and So when Hanna decided to take matters in her she with her bloated stomach could not possibly own hand by forcing herself on him and Sean keep up with those two; making the day she met recoiled, Hanna started to think that she was not 136 | LEXICON, Volume 5, Number 2, October 2018 with Kate was the day Hanna started to make reputation and career of the teacher herself throw up: involved. Additionally, the power imbalance can emotionally and Hanna stared at herself in the mirror. A mentally harm the student. Sara peal of laughter floated in from outside. Her Shepard, the author of the “Pretty stomach felt like it was bursting from all the Little Liars” book series, and ABC popcorn everyone had watched her eat. She Family are guilty of perpetuating this felt so sick, she just wanted it out of there, false image of romance and depicting but when she leaned over the toilet, nothing that this affair is not only acceptable, happened. Tears spilled down her cheeks. but desirable and romantic to As she reached for a Kleenex, she noticed a impressionable teenage girls. No green toothbrush sitting in a little porcelain matter how cute or romantic Ezra and cup. It gave her an idea. Aria appear to be, their relationship is It took her ten minutes to work up the fundamentally illegal and wrong nerve to put it into her throat, but when she (Shiralian, 2012). did, she felt worse—but also better. She started crying even harder, but she also Nonetheless, the relationship of Ezra and wanted to do it again (Shepard, 2014, p. Aria does entice the reader to keep flipping the 246). pages of the book as the story goes because the As mentioned earlier, her parents got plot gets thicker when it is shown that apparently divorce. Hanna had been dealing with her parents’ the expression of “the apple does not fall from the separation by making herself throw up any food tree” is quite appropriate to describe how Aria she had eaten earlier. Despite the fact that she is Montgomery has taken after her father, Byron the queen bee of Rosewood Day, she never Montgomery, who Aria and Alison DiLaurentis thought that she was good enough. This is shown once caught fooling around with his own student: with her father who left her mother for Isabel, It had happened in May of seventh grade. Kate’s mother, that made Hanna think he loved Rosewood Day had dismissed the students Kate more than her and Sean who refused to give early for teacher conferences, so Aria and up his virginity for her. Ali headed to Sparrow, Hollis campus’s music store, to search for new CDs. As they Forbidden Love cut through a back alley, Aria noticed her In regards to the popularity of romance, father’s familiar beat-up brown Honda Civic Shepard brings an appealing love story in a in a far-off space in an empty parking lot. As Lolitaesque fantasy of forbidden love through the Aria and Ali walked toward the car to leave character of and Ezra Fitz. a note, they realized there was someone Their relationship is not as taboo as Humbert and inside. Actually, two someones: Aria’s Dolores’ with the noticeable age gap (Brevis, 2014) father, Byron, and a girl, about twenty years since Ezra happens to be only five years older than old, kissing his neck (Shepard, 2014, p. 104). Aria. Yet, it is still considered frowned upon as The favored formulaic plot in romance is Sahar Shiralian (2012) wrote on her post about Cinderella formula. It is when an underprivileged how Aria as a high school student should not have girl falls in love with a wealthy or royal man. a romantic relationship with her English teacher, Aside from Cinderella formula, there is also Mr. Fitz. She went as far as criticizing Shepard as Pamela formula, i.e., when the girl tries to handle the author of Pretty Little Liars and ABC Family the obstacle that comes her way to be with the as the network that carries the television version man she loves (Cawelti, 1976, p. 42). Aria happens of the novel: to fall for the latter category due to her attempt to persuade Ezra to ignore the obstacle of their First of all, it is against school growing relationship, which is their statuses as regulations and could cost the student and teacher, but Ezra refuses: Pratiwi Wiranti & Rahmawan Jatmiko / Popular Formula | 137

Ezra reached across the desk and touched popular formula found in Pretty Little Liars is his hand to hers—it was warm, dry, and forbidden love. It is described in the student- soothing—but then quickly pulled away. teacher relationship of Aria Montgomery, and her “But this isn’t meant to be, you know? love interest, Ezra Fitz, who happens to be his ‘Cause, well, you’re my student. I could get English teacher at school. Their relationship is in a lot of trouble. You don’t want me to get considered to be forbidden because of their in trouble, do you?” statuses. At the end of the book, their relationship does not survive because ‘A’’s interference. These “No one would know,” Aria said faintly. popular formulas all contribute to the success of (Shepard, 2014, p. 107) Pretty Little Liars because they happen to be the In the ending of Pretty Little Liars, Aria and reasons why the reader of this book buy them, Ezra did not end up together as seen in the which makes Sara Shepard as the author, follow previous scene. The unhappy ending clearly the market demand and therefore making the differs from the strict popular romance formula of book popular. living happily ever after. However, about a love story which ends unhappily, Salinger (2014, p. 1) REFERENCES argues that “unhappy endings serve emotional and Adi, I. R. (2011). Fiksi populer: Teori & metode social needs very different from those of the kajian. Yogyakarta: Penerbit Pustaka romance’s HEA (Happily Ever After).” Pelajar. CONCLUSION Bettelheim, B. (2011). “‘Cinderella’: A Story of sibling rivalry and Oedipal conflicts.” In L. It can be concluded from the discussion Behrens and L. J. Rosens (Eds.), Writing and above that there are five popular formulas found reading across the curriculum (11th ed.). in Pretty Little Liars and four of them are Boston: Longman-Pearson, 651-657. presented through the novel’s four major characters. The first formula, which is Pretty Bloom, C. (2002). Bestsellers: Popular Fiction Little Liars as a gothic romance is the only one since 1900 . New York: Palgrave Macmillan. formula that is not presented through the major Brevis, C. (2014). Taboo topics in fiction: The case characters due to its whole presence throughout of Vladimir Nabokov's Lolita. Unpublished the story with the mix of romance genre, Master's Thesis. Cape Town: University of adventure, and detective story in it. The second the Western Cape. formula is questioning sexuality, which is shown through the character of Emily Fields, who is still About the romance genre. (n.d.). Retrieved from trying to figure out whether she is straight or gay http://www.rjeffers.com/romancegenre.pdf and therefore is considered questioning her own Carlino, A. M. (2014). A different sort of normal: sexuality as seen in the lesbian scenes of the novel. Critical analysis of five lesbian characters' Spencer Hastings, another pretty little liar, is the coming-out narratives on contemporary representation of the third formula, which is television shows. Unpublished Master's sibling rivalry. She and her older sister, Melissa Thesis. Rochester, NY: The Rochester Hastings, are depicted to be in a constant Institute of Technology. competition that ends badly for Spencer since her parents are taking Melissa’s side after she get Cawelti, J. G. (1976). Adventure, mystery, and caught making out with Wren, Melissa’s romance: Formula stories as art and popular boyfriend. The self-esteem issue is the fourth culture. Chicago: The University of Chicago formula and found in the character of Hanna Press. Marin. She is portrayed as a bulimic girl who in Donatelle, A. (2014). Marketing post-feminism spite of the title queen bee she currently holding, through social media: Fan identification and still thinks that she is not good enough, especially fashion on Pretty Little Liars. Unpublished for her father and Sean, her boyfriend. Last 138 | LEXICON, Volume 5, Number 2, October 2018

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