SINGLE COPIES, 10 CENTS VOL. IV.No. 4. SEVENTY-TWO PAGES PER YEAR, ONE DOLLAR eg#7:6*.aLdICINO 7.ANSt&CHIN NOVELTY NEWS RWCZO)11:3°(91')

Published Each Month by Edward Lyman Bill at1 Madison Avenue, New York, April 15, 1908

* * * * * * * * * * * * * * * * * * * * STAR. * * * * **** * * * * * * * * ** * * Talking Machines and Records Lead the World in QUALITY, APPEARANCE, WORKMANSHIP In order toprove this fact to every live dealer in the United States,we have a plan whereby you can get one $40.00 Star Machine and Twelve 10 -inch Star Records absolutely free.

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FILL OUT AND MAIL THE ATTACHED COUPON c4' Jo to us before May 1st1908, and we will advise you re- . 'ti ,4z, 0%5o ,.,,,, .,.Oro <,..S''' '. N'cz c.c i g ' 0(`' ,4,1- . . :. ... s' . . . . ' gardingour plan. N` Nis`1.%'.c, ' ," co.' ,.'4. V -s.1, .,'. . 'b ' c.:4, ''4")s" :: .'o, .o." *". )

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% A Qa... v,eis o.,,,t, e) Hawthorne & Sheble Mfg. Cp C, \ csq, PHILADELPHIA, PA. 3,e4:':e4a

Entered as second-class matter May 2, 1005, at the post cake at New York, N. Y., under the act of Congress of March 3,1S78. 2 THE TALKING MACHINE WORLD.

»co OriginalityMeritSuperiority ARE COMBINED IN OUR LINE

A few predictions Mr. Dealerwhich time will confirm. Within a reasonable period the trade will have universally adopted

I - /. 0 rn"Ir 'MARA' f°417'.IFYINCI got HARK 011'100HORN CARTON CABIN ET FOR ALL TYPES OF LIBRARY CABINET For CYLINDER RECORDS CYLINDER AND DISC MACHINES For DISC RECORDS

You know what happened to the Early Bird. The Progressive Dealer who carries our line Will Catch the Customers. A prominent Jobber recently stated to us that all our goods were Practical, Useful and Salable - but, "if I show them to my cus- tomers, what will I do with the goods I have on hand now ?" A word to the wise is sufficient, Mr. Dealer. If your jobber does not carry our line, let us send you the name of a jobber who does

The volume and quality of tone and the "Flie TRLTETONE WOOL) DlAPHRAGNI detail of reproduction of cylinder records is furnished complete with Link and Alum - greatly increased. inum Crosshead. whichismechanically Wood, when subjected to the impact of clamped to theDiaphragm, no cement sound waves, is the most resilient of any being used. known substance.Its successful use for 11114ae violin bodies, piano sounding boards, etc It is an admitted tact that the art confirms this fact. ot recording sound is tar in advance The Truetoue Wood Diaphragm is sci- WOOD DIAPHRAGM ot its mechanical reproduction. entifically constructed of ..two layers of Every detail of sound vibration and tone selected Spruce Veneer i the mosCsatisfae- FOR finesse that is capable of being recorded. tory wood used for musical instruments) isreproduced 11) the Truetoue Wood covering two layers of cotton stalk tissue, Diaphragm. the grain of each layer running in opposite E D I S O N directions to obtain uniform % ibrations. Complete directions for properly mount - I liese four plies of material are cemented jug the Diaphragminthe Speaker are t1 furnishedwith each Truetone Wood :end compressedtogetherundergreat Model"CSpeaker Pressure to the thickness of about seven Diaphragm. imethousandths of an inch. Price, SOc. each, complete General Phonograph Supply Co. WARREN STREET, NEW YORK CITY DL,...,(!pi Ft itATI10. AND N 1 (.\!'I'I.ItIlos,

- ,. The Talking Machine World

Vol. 4.No. 4. New York, April 15, 1908. Price Ten Cents taken the place of an orchestra, but these cases THE "TALKER" AS CAMPAIGN ORATOR MORE FANCY- - -THAN FACT are so small in number, as compared with the Time for Manufacturers and Jobbers to Get in In the Story Regarding the Commercial Talking effect these same machines have had on the am- Touch With the National Committees of the MachineWhich Appearedinthe Sun-bitions of" young people who are musically in- Republican and Democratic Partiestothe Writers FindIt Convenient toLibelThis clined that the balance is strongly in favor of End That Talking Machines MayPromulgate Valuable Business Accessory. the talking machine as an educator.There are TheirPolicies Throughout theCountry- in New York City fifty-three violin schools under How English Politicians Utilizethe Talker We clip the following from the New York Sunthe supervision of one Catholic society.There -Will Prove a Vote Getter. of recent date:"A company that makes a busi-are many other schools of the same character ness of preparing the speeches delivered by publicconducted by other religious denominations.In In last month's World wemade referenceto men for publication finds it convenient to usethese various schools many very talented children the value of the talking machine as a campaignthe commercial talking machine for the produc-are discovered who later become first-class mu- orator, and suggested to dealers and mauufac-tion of "copy" for the printer, and, as a result,sicians.Most every military school, high school turers the wisdom of looking up the leaders ofsome choice typographical errors have appearedand college throughout the country to -day has political parties in their respective localities andin print.Here are several illustrations that aan orchestra. presenting the claims of the talking machine as amanofthecompanyhascollected:'Mark means of stimulating interest in their policies. Hanna, that well-known vote -catcher,' came out PATHE AND GAUMONT HONORED. It is needless to say that records made by emi-of the cylinder 'Mark Hanna, that well-known nent,speakers will reach parts of the countrygoat -catcher.'Another speaker who told how Nominated for the Cross of the Legion of Honor where campaign speakers are never heard. They'thePresident'sactionhadbeenvalidated' by the French Government. carry the ideas and policies of eminent person-doubtless would have been astonished to read alities into the home, and a permanent educa-that 'the President's action was salivated.' That Emile Path6, head of the great talking machine tional campaign is thus inaugurated which mustsentence so dear to all students of Latin was and cinematograph house of Pathe Freres, and M. be prolific of results. turnedout:'AllgallisdividedintothreeGaumont, who is well known as an inventor and There is no reason on earth why the nationalparts.'And there was no indication as to wheremanufacturer of moving picture machines, have committees of both the Republican and Demo-he distributed them." been nominated for that honor so dear to every cratic parties should not utilize the talking ma- This makes excellent reading, but as a matterFrenchman's heart, the Cross of the Legion of chine the same as the great parties in Englandof fact printers who use "copy" from the com- Honor.This recognition by the French Govern- are doing.Over there in the last national cam-mercial talking machine experience far fewerment of our Parisian confreres is an honor to paign, and in fact in the leading questions beforemistakes than those encountered from bad copythe industry throughout the world, and we cor- the people to -day, the talking machine is veryor illegible written matter. The commercial ma-dially felicitate Messrs. Pathe and Gaumont on effectively employed to promulgate the ideas ofchine virtually makes a photograph of the voice,the honor to be bestowed upon them. great political leaders. and it is not right to blame the machine for the Recently we received from T. Edens Osborne,faults of the dictator.There is a knack in talk- "COLONEL" STRONG IN PRISON. the progressive talking machine jobber of Bel-ing into a commercial machine, and those who fast, Ireland, several newspapers containing some Convicted of Swindling Several Persons by the bave mastered this "art," as we may call it, of Sale of Interest in a Fictitious Company. lengthy articles on the latest novelties shown atexpressing themselves clearly and intelligently, his emporium. We noted reference to a series of will always get a faithful response.There will Joseph M. Strong,fifty-two years old, 442 Man- political gramophone records which contain por-be no trouble hattan avenue, who says he is a salesman, but tions of speeches delivered by the foremost poli-the commercial machine by noted stenographers who, the police assert, is one of the most noto- ticians upon questions of public interest, whichin the leading law courts as well as in the Con-rious confidence men in the country, was con- have'already engaged, or will in tlie near futuregress of the United States is a positive proof ofvicted in General Sessions last week of grand engage, the attention of the House of Commons.its merits.In no other place is accuracy so nec-larceny.Judge Crain sentenced him to serve not Not so long ago it was the ambition of a life- essary. less than three years and three months and not time to hear the speech of some great public This Sun story reminds us of a man with an Indeed, there more than four years and six months in State man as it was actually delivered. over -plus of brains and a limited knowledge ofprison. are many instances where people have traveledthe English language, who, in order to be in touch The complainant against him was Otto Jacob- immense distances to hear a speech delivered by with progress, purchased a commercial talkingson, of Great Barrington, Mass.It was shown in Gladstone, John Bright or Dan O'Connell, so thatmachine.After dictating three or four lettersthe trial that Strong was the originator of a de- by actual impressions, formed on the spot, they and having examined them, after being copied byvice known as the Anglo-American Record Ex- might enter more fully into the spirit of the ar-the typist, he flew into a rage and claimed thatchange Library and Bulletin Co. guments and catch the enthusiasm of these greatbe never expressed himself in such language as The plan unfolded tothe victims was that leaders.This has, however, now been revolu-appeared in printed form.It is needless to sayagencies of this company either had been or tionized, and if one is fortunate enough to pos-that the letters were full of grammatical errors,would be established in large cities, where pho- sess a good gramophone there is no need to goand the typist, being a new one, failed to cor-nograph records could be exchanged for a small outside their own home to hear the speech ofrect them as her predecessor had done when dic- sumofmoney, therebysavingconsiderable leaders.To some of our present-day political tation was given her.The commercial talkingmoney tothose intendingtopurchase such demonstrate the possibilities of the records Mr.machine is unquestionably susceptible to environ-records.Jacobson fell and paid $900 for a half Osborne placed oneof them on an ordinaryment, and when it gets into bad company it be -interest in the company. gramophone.It was a speech on home rule by*comes "one of the boys" and talks like them, but There was ample evidence that there was no the Right Hon. Walter Long, M.P., leader of thein good society and among intelligent men it is asuch concern as the Anglo-American Record Ex'. Irish Unionist party, and every word was enun-faithful chronicler of all the confidence impartedchange Library and Bulletin Co., and that the ciated so clearly that it was quite easy to follow.to it. prisoner had sold the same "rights" to at least Thus the conservative party of England carry twenty-five other persons for sums ranging be- on their campaign.And this utilization of the MUSICAL CULTURE EXTENDED tween $250 and $1,000. talking machine record by the opposition party of Great Britain is a success, in view of the factThrough the Use of the Talking Machine and that the present Liberal Government has been Self -Playing Musical Instruments Says Chas. RELATIONS OF BUYER AND SELLER. H. Ditson of C. H. Ditson & Co. meeting with some very serious defeats at recent The man with something to sell has always the by-elections. There is a lesson in this for the great po- Chas. H. Ditson, head of the famous house ofoptimistic view surrounding his wares, and every litical parties in this country, and it will be aC. H. Ditson & Co., is a firm believer in the in-sensible buyer knows and appreciates this. When fluence of the automatic musical instruments, in-both have it, there's a sale; when it isn't catch- wise move on their part if they get the talkingcluding the talking machine, of course, as a ing,there's coldwater.Whether one or the machine into action.It will prove a most ef- other, it is usually up to the buyer to be civil. fective campaign orator, and, moreover, will notmeans of stimulating musical cultureinthis country.Neither does he believe that trade inThe other fellow nearly always is, because he seek office.There willbe no necessity of re- has to, on the face of the situation. warding the successful speakers with a cabinetsmall musical instruments has been injured by But many a the advent of these creations.In a recent talkbuyer, from his momentary point of vantage, or ambassadorial position.The talking machine treats the other with nearsighted lack of courtesy will always be "on the job" enunciating the doc-on the subject he said:"We contend that the trines of the respective party by whom it is em-talking machine has helped the small goods busi- that can only be harmful to himself as affecting ness and has also helped singing.The natural hlstemperament,characterandusefulness. ployed, and will surely pay well for whatever .Courtesy and the fair deal make buying less diffi- investment is made. conceit of young people has saved the day.They are conceited in this respect, that if there is anycult and selling less strenuous.Confidence and H. Anthony is a new talking machine dealerPlaying to be done they want to do it themselves.mutual respect between the two begets pleasure in Oroville, Cal. Talking machines have no doubt in a few casesand profit. 4 THE TALKING MACHINE WORLD.

LOS ANGELES NEWS BUDGET. zona and New Mexico are sending some nice gun and fishing net to supply him with food on wholesale orders tothe jobbers inthiscity. the journey.Staple goods, like flour, sugar, tea, Trade Improves-A Visit from J. D. BeekmanMany dealers who heretofore sent their orders coffee, and salt, can be purchased from the trad- Who Secures Many Orders for the ZonophoneEast are patronizing the West as much as pos-ing posts of the Hudson Bay Co.at various Line-Southern California MusicCo. Items sible.Itis expected that many dealers frompoints until Fort Macpherson, the most northerly -Preparing for the Arrival of the Fleet-outlying sections will visit the city during thepost in Canada, is reached. He will carry as part Quitea Demand fortheHarryLauderfleet's stay here.This will greatly benefit whole- of his equipment a talking machine and plenty Records-Other Items. sale trade. ofrecords, which, by the way, now form a regular part of the make-up of every explorer. (Special to The Talking Machine World.) POPPENBERG RESTRAINED On his last journey Mr. Stefansson went as the ethnologist of the Anglo-American Polar Ex- Los Angeles, Cal., April 5, 1908. By Injunction from Selling Victor Machine and Trade is growing and improving more and pedition, and this time he will go under the RecordsUnderPrice-PowersEventually auspices of the American Museum of Natural more, the weather has been of the kind Southern Buys Stock so That Trouble Is Ended. California is famous for, which means most per- History, with the object of studying the different tribes of Eskimos, and more especially those liv- fect.John D. Beekman has paid this section a (Special to The Talking Machine World.) visit and has schooled all zonophone dealers and ing in Victoria Land, along the shores of Coro- Buffalo, N. Y., April 8, 1908. nation Gulf. left many new and beneficial ideas behind him. On March 25 the Victor Talking Machine Co. The good he has done for the Zono line is very Mr. Stefansson is about 30 years old, over six secured a permanent injunction against G. H.feet tall, with a robust frame. He had planned noticeable, as he has on his route along the linePoppenberg, Albert Poppenberg, or any of the installed many new jobbers and dealers.He ex- to do the trip quite alone, but now it is possible several corporations alleged to be operated bythat a naturalist from the American Museum of pressed much surprise at the great developmentthem, restraining them from selling Victor talk- of the trade here. Natural History will accompany him, as that ing machines, records and attachments for lessinstitution is paying an equal share of the ex- The George J. Birkel Co. have just received athan regular prices, the Poppenbergs having pur- special order of new Victor Tetrazzini records chased a large amount of Victor goods at thepenses with himself. which they are advertising extensively.In their sale of the assets of the bankrupt Grohs Piano TALKER EXCITES ELOQUENCE. show window is arranged a neat display of these Co.The stock, valued at retail at about $8,000, new records. was offered by the purchasers at greatly reduced Professor Blake gave a fine gramophone con- The Southern California Music Co. have re-prices, raising a storm of protest from the othercert at the home of Mr. and Mrs. John Marshall ceived one of the new Victor Victrola XX., which dealers in the city. the other night.The professor has a fine gramo- was sold the same day as it was displayed. They G. H. Poppenberg claimed that his brotherphone and about 250 choice records, and the fine predict a considerable demand for this type ofbought the goods while he (G. H.) was ill, andbrass band pieces from Pryor and Sousa, the machine owing toits distinct type of designs.that as the referee in bankruptcy gave absolute harp and violin melodies and the sacred songs Their Edison wholesale department is very busy. title, the purchasers had the privilege of dispos- maketheprofessordancearoundinsuch It has had a great run on the new Harry Laudering of the goods at any price they saw fit. aesthetic joy that sometimes, 'tis said, he plays records. The injunction was returnable on March 24,till the golden sun of morn tears the silvery veil but before that date P. H. Powers, a local talkingof frost from the jeweled brow of night, kissing machine dealer, purchased the goods from Pop-the frosty frost sparkles trembling upon every penberg, and it was stated that he intended tofence and tree, while the unpurpled east blushes dispose of them atregularrates,hence theto behold old Sol dancing on his orient hills of trouble was ended. glory.Mount Morris (Ill.) Index.

TO SEEK UNKNOWN TRIBE. THE CENTURY TALKING MACHINE CO. Harvard Ethnologist to Study Eskimo Indians The Century Talking Machine Co., of Dover, on CoronationGulf. has been incorporated with theSecretaryof State of Delaware, with a capital of $250,000. After having spent thirteen months among the Incorporators:Samuel Cohen, 439 Manhattan Eskimos on the north coast of Alaska in 1906 and avenue; William Kersting and Simon J. Shlenker, 1907, V. Stefansson, ethnologist, of the staff of 30 Broad street, all of New York. the Peabody Museum of Harvard University, will start again on April 15 for the Arctic, and winter Nature has enabled some animals to see objects on the coast of Coronation Gulf, Prince Albertbehind them as well as in front-i. e., the horse, The picture herewith has been adapted by theLand, among the tribe of Eskimo Indians ofthe hare, thegiraffe.Among humanbeings Southern California Music Co. fur their talkingwhom nothing is known. there are some business men who, if they had machine trade mark and relates to a lonely cow- On this expedition, as on that in 1906, Mr.additional eyes in the back of their head, under boy on, the Mojave desert with a talking machineStefanssonwilltravel with a dog team andeach ear and two on top of their head, they could out on the rocks near his cabin where he isnative guide.He will depend entirely on hisnot see the advantage of good advertising. kneeling before it with greatest interest.It is entitled "My Partner," andas painted by Wm. H. Richardson, of the firm's talking machine de- partment. The Angelus Talking Machine Co. (formerly ATTENTION! The Edisonia Co.) are doing a nice Edison busi- ness selling a great many machines on their in- stalment system. The Pathfinder Squadron of the Battleship NEW ENGLAND DEALERS Fleet has been at anchor in several nearby ports. Great excitement prevails and preparations are being made for the entertainment of the officers If you handle both EDISON and VICTOR, and men of the fleet.Several dealers are mak- ing splendid window displays for the occasion. we can offer you an advantage no other New The samples of the new Victor records for England jobbing house can-One Source of April are very attractive, especially the Red Seal Supply for both records, and the "Merry Widow" selections. At Santa BarbaratheSouthernCalifornia Music Co.'s Branch is almost ready to move in to EDIS 0-N PHONOGRAPHS their new store, which is the most complete and modern store in the city; the main part of the AND VICTOR MACHINES new house is to be occupied by the talking ma- SHIPMENT-ONEONE EXPRESSAGE chine department, was specially built sound proof rooms for demonstrating and selling records. A THERE'S AN ADVANTAGE!Try the concert hall for weekly recitals is among the ad- Eastern's Policy of Service. vantages found in the uew location. Owing to the great increase in business their old store, which was just recently refitted and THE EASTERN TALKING MACHINE CO. enlarged, was too small.The prospects in the new location seem very promising and an exten, 177 TREMONT ST., BOSTON, MASS. sive advertising campaign is in full sway.Sev- Distributors of EDISON and VICTOR Eastern Agents for HERZOG DISK and eral very successful concerts have been given in MACHINES, Records and all Supplies CYLINDER RECORD CABINETS the surrounding towns with the zonophonc.Ari- THE TALKING MACHINE WORLD. 5 VICTOR

-"His Master's Voice'

Are you making the most of the great opportunity that Victor Red Seal Records offer you ? We secure the world's foremost operatic stars and other celebrated artists at enormous expense to make records exclusively for the Victor, and we spend thousands of dollars every month advertising these famous names in connection with the Victor. Play a Red Seal Record to a prospective customer-and it seldom fails to make an instant impression. Few hearers can resist a fine operatic selection sung by Caruso, Calve, Eames, Farrar, Gadski, Homer, Melba, Plancon, Schumann-Heink, Scotti, Sembrich or Tetrazzini.Such a record shows the Victor in its true light, as a genuine and high-class .It converts the_veriest skeptic, and often clinches a good sale on the spot. The "Red Seal" habit is a good one to encourage.A steady buyer of Red Seal Records is a highly profitable customer. An established Red Seal business not only means continuous profits from the sale of records, but it helps you to sell the higher -priced Victors-puts your entire Victor business on the most prosperous basis. The demand for Victor Red Seal Records is increasing rapidly.Thousands of dealers are getting the benefit of this -profitable trade. Are you getting your share?

Victor Talking Machine Co,Camden, N. J. Berliner Gramophone Co., Montreal, Canadian Distributors To get best results use only Victor needles on Victor records

Full information can be obtained from the following Victor dealers: Alhany, N. Y Finch & Hahn. El Paso, Tex W. G. Walz Co. Omaha, Neb A. Hospe Co. Nebraska Cycle Co. Altoona, Pa W. H. & L. C. Wolfe. Galveston, Tex Thos. Goggan & Bro. Piano Player Co. Atlanta, Ga Alexander-Elyea Co. Grand Rapids, Mich ..J. A. J. Friedrich. Chas. C. Adams & Co. Phillips & Crew Co. Harrishurg, Pa S A. Floyd. Peoria, Ill Philadelphia, Pa JE. Ditson & Co. Baltimore, Md Cohen & Hughes. Honolulu, T. H Bergstrom Music Co. C. J. Heppe & Son. E. F. Droop & Sons Co. Indianapolis, Ind C. Koehring & Bro. Musical Echo Company. H. R. Eisenhrandt Sons. Jacksonville, Fla Metropolitan Talking Machine Co. Penn Phonograph Co., Inc. Louis Buehn & Brother. Wm. McCollister. Kansas City, Mo J W. Jenkins Sons Music Co. Western Talking Machine Co. Bangor, Me M. H. Andrews. Schmelzer Arms Co. H. A. Weymann & Son. Birmingham, Ala E. E. Forhes Piano Co. Little Rock, Ark 0. K. Houck Piano Co. Pittsburg, Pa Pittshurg Phonograph Co. Boston, Mass Oliver Ditson Co. Lincoln, Neb Ross P. Curtice Co. Powers & Henry Co. C. C. Mellor Co., Ltd. Eastern Talking Machine Co. Los Angeles, Cal Sherman, Clay & Co. Standard Talking Machine Co. M. Steinert & Sons Co. Memphis, Tenn 0. K. Houck Piano Co Portland, Me Cressey & Allen. Brooklyn, N. Y American Talking Machine Co. E. E. Forhes Piano Co. Portland Talking Machine Co. Buffalo, N. Y W. D. Andrews. Milwaukee, Wis I awrence McGreal. Portland, Ore Sherman, Clay & Co. Neal, Clark & Neal Co. Minneapolis, Minn Minnesota Phonograph Co. Richmond, Va The Cahle Co. Burlington, Vt. American Phonograph Co. Mobile, Ala. Wm. H. Reynolds. W. D. Moses & Co. Butte, Mont Orton Brothers. Montreal, Canada Berliner Gramophone Co., Ltd. Rochester, N. V The Talking Machine Co. Canton, 0 The Klein & Heffelman Co. Nashville, Tenn 0. K. Houck Piano Co. Rock Island, Ill Totten's Music House. Charlotte, N. C Stone & Barringer Co. Newark, N. J Price Phono. Co. Salt Lake City. UtahCarstensen & Anson Music Co. Chicago, Ill Lyon & Healy. Newark, 0 Ball-Fintze Co. San Antonio, Tex Thos. Goggan & Bro. The Talking Machine Co. New Haven, Conn. Henry Horton. San Francisco, Cal Sherman, Clay & Co. The Rudolph Wurlitzer Co. New Orleans, La Nat'l Auto. Fire Alarm Co. Savannah, Ga Youmans & Leete. Cincinnati, 0 The Rudolph Wurlitzer Co. Philip Werlein, Ltd. Seattle, Wash..... Sherman, Clay & Co. Cleveland, 0 W. H. Buescher & Sons. New York, N. Y Blackman Talking Machine Co. Sioux Falls, S. D Talking Machine Exchange. Collister & Sayle. Spokane, Wash . Eiler's Piano House. Eclipse Musical Co. Sol Bloom, Inc. Sherman -Clay & Co. Columbus, 0 The Perry B. Whitsit Co. C. Bruno & Son, Inc. St. Louis, Mo Koerher-Brenner Music Co. Dallas, Tex Thos. Goggan & Bro. I. Davega, Jr., Inc. St. Louis Talking Machine Co. Dayton, 0 The Fetterly Piano Mfg. Co. S. B. Davega Co. St. Paul, Minn W. J. Dyer & Bro. Denver, Colo Knight-Camphell Music Co. Chas. H. Ditson & Co. Koehler & Hinrichs. Hext Music Co. The Jacot Music Box Co. Syracuse, N. Y W. D. Andrews. Des Moines, Iows Jones Piano Co. Landry Brothers. The Regina Co. Toledo, 0 The Hayes Music Co. Detroit, Mich Grinnell Bros. Stanley & Pearsall. A. J. Rummel Arms Co. Dubuque, Iowa Harger & Blish. Benj. Switky. Whitney & Currier Co. Duluth, Minn French & Bassett. Victor Distrihuting & Export Co. Washington, D. C John F. Ellis & Co. UNI11111111111" 6 THE TALKING MACHINE WORLD. ing-had this gift, and it was at one time pos- TALKING MACHINES IN NATIONAL LEGISLATUREsible for one member of the family to remain Employed Most Successfully by the Expert Stenographers Who Comprise the CorpsofOfficial practically continuously on duty in the Senate Reporters of the Senate and the House of Representatives. chamber, merely turning over his notes for trans- cribing to his brother, who acted as his assistant. (Special to The Talking Machine World.) phone. Some of the veterans of the corps of There are six official reporters in the service Washington, D. C., April 5, 1908. official reporters still prefer to dictate their notesof the Senate and an equal number engaged in This is an unusually busy year with those al- toassistants, who take them stenographicallythe House of Representatives receiving, approxi- ways busy men-the official reporters of the Con-and transcribe them on typewriters, but the ma-mately, $5,000 each per year, and in but few of the gress of the United States who chronicle the pro-jority of the experts dictate to the "talker," thelargest business houses in the country can there ceedings of the National Legislature.For this iscylinders of which are at once taken by type-be found a more complete equipment of talking Presidential year and the opportunity is seizedwriters and a transcript made. machines than is now installed at the Capitol. by many legislators-as similar occasions have It is claimed that the talking machine methodAn interesting feature of the array of "tools of been at intervals of four years in the past-tois the most economical of time, and it also offersthe trade" to be found at the headquarters of make political hay while the sun shines.There-superior advantages against error.If a type-the congressional reporters is the shaving ma- fore, the country has a surfeit of debate liberally chine.The function of flavored with politics, while the Congressional this apparatus is tore- Record is burdened with innumerable speeches juvenate the records so in which national issues are discussed to the that they can be used neglect of the measures ostensibly under consid- again and again.After eration. a record has served its All this means hard work and, plenty of it, for purpose and the chronicle the expert stenographers who comprise the corps it held has been put in of official reporters of the Senate and House of typewritten form the cyl- Representatives.Dozens of these speeches in inderisplacedinthe Congress will later be sent broadcast as campaign shaving machine and the ammunition.Naturally, the authors are solicit- delicate wax surfaceis ous as to how their efforts will appear in cold shaved down untilitis type and make revisions and corrections almost readytoagainrecord without end.However, the official reporters are dictation. well equipped to keep tab on the sayings of the That the congressional nation's lawmakers.A system has gradually reporters must keep up been developed which makes it possible to present their whirlwind writing a complete detailed record of all that has trans- in abbreviated form not pired at a daily session of either house of Con- merely for a minute or gress in an almost incredibly short space of time an hour, but for a work- after the body has adjourned.This is accom- ing day of six or seven plished by having theofficialreporters work hours, is attested by the in relays and by the introduction of the most fact that at one recent up-to-date mechanical equipment, not the least sitting of the House of notable feature of which is found in the business TRASSCRIBING FROM COMMERCIAL TALKING MACHINE. Representativesthere talking machine into which most of the reporters were spoken and recorded now "talk" their notes instead of dictating themwriter has reason to believe that he has made anin the legislative chamber an aggregate of 67,000 tostenographersorpersonallytranscribingerror in transcribing from this machine he haswords.Of course, no one reporter keeps tab them. only to turn back the cylinder and again listen toon the proceedings for any protracted interval. The present-day working system and equip-the remarks regarding which he is in doubt, butWhen his note book is filled he is relieved by ment of the official reporters, like this body ofif there is a suspicion of error in stenographicanother reporter and repairs to the workroom of shorthand experts itself, has been brought to thenotes, there is, of course, no way for the type-the corps at the Capitol, where he reads his stage of perfection as the result of a gradual evo-writer operator to determine the matter withoutnotes to a receptive phonograph or a listening lution.At the outset the official reporters tookconsulting the official reporter who gave the dic-stenographer.This done, he can, if need be, go their notes in shorthand and then at their leis-tation.While on the subjectof economyof back and in turn relieve his alternate.Mean - ure laboriously transcribed the record in long-time in this work it may be noted that theWhile his dictated notes are being transcribed hand.When the typewriter was inventedithighest attainment in this line is possible whereon the typewriter, and later in the day he must revolutionized the labor of transcribing the re-men can read one another's shorthand notes, butcorrect the manuscript-a duty of a very exact- porter's notes, and more recently another advancethis is a rare accomplishment. However, some ofing character.Just to illustrate the skill of the almost as notable has been made by the intro-the Murphys-a family conspicuously identifiedofficial reporters it might be cited that one of duction of the business phonograph or grapho-with the whole history of congressional report-them in a recent demonstration before the stu- dents of a shorthand school wrote on an ordinary blackboard with common chalk at the record- ah breaking speed of 260 words per minute, making characters that were legible in all parts of the 11,TALKIINNG large school -room.The principal of the school was so dumfounded that he had the blackboard RECORD CABINETSIt.photographed and had a number of the persons MACHE present make affidavit to the time occupied by the That Speak for Themselves test. DYER & BRO.'S "PAGLIACCI" CONCERTS. OUR CATALOG willconvince youthatin (Special to The Talking Machine World.) St. Paul, Miun., April 7, 190S. J. W. Dyer & Bro. recently gave the entire CylinderandDisk Cabinets opera of "II Pagliacci" with the Victor Victrola before an audience in which local society was WE SET THE PACE well represented.Arrangements for the produc- tion were made with Leoncavallo, the composer of the opera. and sixteen Victor records, made, We also manufacture a complete line of SHEET and PIANO- by famous Italian singers, were required.lu PLAYER ROLL MUSIC CABINETS connection with the concert interpretative read - lugs of the opera were given by Miss Eleanor and BENCHES Miller and the whole affair proved a most unique success, for which J. W. Dyer & Bro. received CJITCHY DESIGNS HIGHGR.RDE QU..RLITY the congratulations of all who were privileged to QUICK,IICTION PRICES enjoy the performance. HAVE BUILT SPECIAL ROOMS. S. Inch & Son,Placerville, Cal., will in future Cadillac Cabinet Company, Detroit devote much attention to the sale of talking ma- chines and records, having had built a special salesroom for that purpose. THE TALKING MACHINE WORLD.

"His Master's Voice' May List of New Victor Records

Get the complete list.Be in position to give every customer what he wants when he wants it.Don't make it necessary for a single customer to go to your competitor's for a record that you ought to have.

All vocal selections have accompaniments by the Victor Orchestra

8 -inch 35 cents. 5410 Muggsy's Dream. Descriptive Specialty. Ernestine SelinniannZHeink, Contralto No. Miss Jones and Mr. Spencer 5406 Thim Were the Happy Days. Irish Specialty. 88118 His Lullaby(Carrie Jacobs Bond).12 -inch, 5345Captain General March...Arthur Pryor's Band with orchestra, $3.In English. 5391Vilia Song (from "The Merry Widowk). Steve Porter Elise Stevenson 5401 An Evening at Mrs. Clancey's Boarding House. 5416 Love Me and the World Is Mine. Victor Vaudeville Company Ent nut Calve, Soprano Harry McDonough 5402 The New Parson at Darktown Church. Peerless Quartet 88119 Serenade-Chantez, riezet dormez (Gounod) 5398 The Heart You Lost in Maryland You'll Find (Sing,Smile,Slumber). 12 -inch. Flute Obligato by Darius Lyons, $3. 10 -inch 60 cents in Tennessee Haydn Quartet In French. 5395"Darkies' Spring Song" March. 5409 He lifted Me (Revival Hymn) Haydn Quartet Geraldine Farrar-Antonio Scotti Arthur Pryor's Band 5899 My Gal Irene Collins and Harlan 5405Rigoletto-Quartet Arthur Pryor's Band 5400 Jerusalem the Golden Trinity Choir 89016 Boheme (Puccini) Mimi, Io son! (Mimi, Thou 5408 Glow Worm-Intermezzo 12-inch-$1.00 Here!) 12 -inch,withorchestra,$4. In With Vocal Chorus. Italian. Victor Orchestra (\V. B. Rogers, Conductor) 31697 Madame Butterfly-Selection. 5411 Happy Days March (from "The Soul Kiss"). Arthur Pryor's Band Geraldine Farrar-Enrico Caruso Victor Orchestra. 31698 La Fleurance. Flute Solo.....Darius A. Lyons 89017 Madama Butterfly(Puccini). Finale Act I.- 5412 The Evening Star (from "Tannhauser")Vio- 31699 The Colleen Bawn (from "The Lily of Kil- 0, quanti acchi fisi (Oh, Kindly Heavens) loncello Solo larney") Victor Sorlin Alan Turner 12 -inch, with orchestra, $4.In Italian. 5404Fifth Nocturne (Leyback). Violin Solo(Or- 31700Saviour, When Night Involves the Skies. chestra Accompaniment)....Howard Rattay Trinity Choir 5417 American Polka. Accordion Solo. Marcella Serialorieb-Ent Eames John J. Kimmel 5407Sweetheart Days Harry Macdonough New Victor Red Seal Records 95202 Nozze di Figaro (Mozart) Che soave zeffiretto 5396Hoo-oo! ("Ain't You Coming Out To -Night?") (Letter Duct-"Song to the Zephyr"). 12 - Byron G. Harlan Enrico Caruso, Tenor inch, with orchestra, $5.In Italian. 5413 Brown Eyes (Del Riego) Alan Turner. 88115 Valse Lente(Caruso -Barthelemy) "Adorables 5418I Love and the World is Mine (from "A Waltz Tourments." 12 -inch,withorchestra.$3. Farrar-Caruso-Viatorst-Seotti Dream") Henry Burr In French. 52005Lo, Here the' Gentle Lark (Flute Obligato). 96002 Boheme (Puccini) Quartet, Act III.12 -inch, Eleanor Jones with orchestra, $6.In Italian. 5414 My Heart at Thy Sweet Voice (from "Samson Johanna Gadski, Soprano and Delilah"). In English..Corinne Morgan 88116Fliegende Hollander (Wagner) Troft ihr das 5415In Old Madrid. Corinne Morgan Schiff (Senta's Ballad from "Flying Dutch- Sernbrielt-Caruso-Scotti-Journet-Sev- 5374 That Friend of Mine Clarice Vance man"). 12 -inch,withorchestra,$3. In eritta-Daddi 5403 The Peach that Tastes the Sweetest Hangs the German. 96,200Lucia(Donizetti)Sextette, ActII.Chi mi Highest on the Tree Eddie Morton 88117Irish Folk Song (Foote). 12 -inch, with orches- frena (What Restrains Me).12 -inch, with 5397Smile, Smile, Smile.Miss Jones and Mr. Murray tra, $3.In English. orchestra, $7.In Italian.

A splendid list!And every record with that remarkable musical tone -quality that distinguishes Victor Records from all others, and makes them the easiest sellers and the best money-makers. We help along the demand for thesenew records by advertising a complete descriptive list in the dailynewspapers throughout the country around the end of April. Stock up and get the full benefit.

Victor Talking Machine Company, Camden, N. J., U. S. A. Berliner Gramophone Co., Montreal, Canadian Distributors 8 THE TALKING MACHINE WORLD.

NOW PERPETUALLY ENJOINED. Fifteen years ago he was a miner in the coal pits of West Scotland, glad to earn a shilling at Receiver of the Talk -o -phone Co. Consents to times by singing at local entertainments.His This ActionintheSuit Brought Against fame, however, spread, and to -day he is one of Them by the Victor Co. the most popular and best-known comedians in Great Britain.His success in all the songs he (Special to The Talking Machine World.) scored with in the old country was not only du- Toledo, 0.,April6, 1908. plicated, but augmented during his limited en- Harry Ensign, receiver of the Talk -o -phone Co., gagement in New York.The fact that he is to has been granted permission by Common Pleas make another visit to this country in the near Court to consent to the company being perpetu- future will certainly stimulate additional interest ally enjoined from making disc -record talking in the Lauder records, not merely among his machines.The company was put out of busi countrymen, but among all who love clean humor ness by temporary injunctions secured from the and the broad, delightful "brogue" of the canny Federal Court by the Victor Talking Machine Co. Preparations are being made to finally wind up Scot. the affairs of the local company, and in order to avoid a judgment for damages for infringement UTICA CYCLE CO.'S NEW QUARTERS of patents the officials have agreed to having the Secure Site at 11 and 13 Columbia Street, on injunctions made perpetual, they to pay the costs Which Handsome Building Will be Erected of the proceedings personally. -Will be Ready October 1st. A deal- was recently on for the Talk -o -phone Co. to assume a contract for the manufacture of The Utica Cycle Co., who are distributers for phonographs for another company, but itfell Edison phonographs and records in Utica, N. Y., through because of the failure to make financial have purchased the property.at 11 and 13 Colum- arrangements.An appraisement ofthe com- bia street, and will erect a modern four-story pany's $100,000. plant has been made, and its ef- building 55 x 112 feet.The site will be com- fects will be sold, very probably, in due course. pletely cleared and the work of erecting the new block will be started about May 1, with the ex- HARRY LAUDER'S RECORDS pectation that it will be finished about October 1. Are Greatlyin Vogue Throughout the Country The front and side walls of the building will be -The Clever Scotsman's Quaint Humor and of Indiana limestone, which will give it a most Songs Effectively "Photographed." attractive appearance.On the ground floor there will be two stores having a frontage of about 26 The records made by Harry Lauder, the Scotch feet, with an entrance to the upper floors in the comedian, who scored such a great success in center.The Cycle Co. will use the store No. 13 New York recently, for the National Phonograph as an office and salesrooms, the second and third Co., are proving to be among the greatest suc- floors as stock rooms and the fourth floor as a cesses ever issued by this enterprising company. HARRY LAL DER. shop and repair department.The Utica Cycle They are "live" ones in the truest sense of theequal.He may in a measure be compared with Co. began business in 1895.The firm consists of word, because in hearing them one feels that heChevalier, the singer of Coster songs, becauseM. J. and W. F. Carroll. islistening to Lauder himself, so accuratelyboth endow their numbers with an individual "photographed" on the record are all the quaintcharacter that cannot be duplicated, although 'it The Broad Street Music House, Grass Valley, and winsome ways of this inimitable artist. is often tried. Cal., have installed a complete line of talking In his special line Lauder probably has no Lauder's careerisa most remarkable one.machines and records.

A SOUND ARGUMENT IS NOT ONE COMPOSED LARGELY OF NOISE SPAULDING LINEN FIBRE HORNS SPEAK FOR THEMSELVES. THEY REPRODUCE RECORDS WITH A CLEAR AND NATURAL EFFECT.FAR ABOVE THAT CLASS WITH Victor NOISE. THEIR PERFECT APPEARANCE AND DURABILITY Pattern APPEAL TO ALL WHO SEE THEM. Only

We publish herewith a partial list of Victor Distributors who approve and recommend the Spaulding Linen Fibre Horns. They willbe pleased to furnish you with our goods. Dealers' Discounts and Full Information Write Them fit Once 1BERLINER GRAMOPHONE CO., MONTREAL SIZE Canadian Distributors 21 in. Bell, 24 in. Long

Albany. N. Y. Finch & Hahn. New Haven, Conn Henry Horton. Altoona. Pa. New Orleans. La National Auto, Fire Alarm Co. Baltimore. Md H. R. Eisenbrandt Sons. New York, N.Y Blackman Talking Machine Co. Wm. l IcCallist et% 1. Davega, Jr. Bangor. Me M. H. Andrews. S. B. Davega Co. Birmingham, AlaE. E.Forbes Piano Co. Chas. H. Ditson & Co. Boston, Mass Oliver Ditson Co. The Jacot Music Box Co. Eastern Talking Machine Co. Stanley & Pearsall. RETAIL Brooklyn. N.Y American Talking Machine Co. Philadelphia, Pa H. A. \\'eymann & Son. PRICE Buffalo, N. Y W. D. Andrews. J. E. Ditson & Co. Neal. ('lark & Neal. Musical Echo Co. Chicago. Ill The Talking Machine Co. Pittsburg. Pa s l'owers & Henry Co. $8.00 Cincinnati, 0 The Rudolph Wurlitzer Co. Standard Talking Machine Co. Cleveland, 0 Collister & Sayle. Pittsburg Phonograph Co. Eclipse Musical Co. Portland, Me Portland Talking Machine Co. Columbus, 0. .. The l'erry B. Whitsit Co. Providence, R. I T. Samuels & Bro. Dayton, 0 The Fetterly Piano Mfg. Co. Rock Island, Ill Totten's Music House. Detroit, Mich Grinnell Bros. Salt Lake City, U Cartensen & Anson Co. Dubuque, Iowa Harm- & Blish. Savannah, Ga Youmans & Leetc. El Paso, Texas W. G. \\'alz Co. Sioux Falls. S. DTalking Machine Exchange. Galveston. Tex Thos. Goggan & Bro. Spokane, Washlaler'< House. Grand Rapids, MichJ. A. J. Friedrich. St. Louis, Mo ICoerberBrenner Music Co. Indianapolis, IndC. Koehring & Bro. St. Louis Talking Machine Co. Kansas City, Mo Schmelzer Arms Co. St. Paul, Minn...... W. 3. Dyer & Bro. Minneapolis, Minn Minnesota Phonograph Co. Koehler & Hinrichs. Mobile, Ala Wm. II. Raynold, Syracuse, N. W. D. Andrews. Quartered Oak NON-METALLIC J. SPAULDING & SONS CO., Talking Machine Horn Dept., ROCHESTER, N. H. THE TALKING MACHINE WORLD. 9

TRADE NOTES FROM ST. LOUIS. this concern, left on April 3 for a trip through Illinois. The Union House Furnishing Co. have added Jobbers and Dealers Report Trade Improve-a line of Victor talking machines and established ment-St. Louis Talking MachineCo. in a talking machine department. ,, Their. New Store-Columbia News Changes- Fred E. Miles, manager of the sheet music and . - Concerts at Leading Clubs-F. E. Miles Miss-talking machine departments of the 0. K. Houck ing-Some Recent Visitors-Woodward WithPiano Co., Memphis and its branches, is missing. Conroy-About Store Equipment. Mr. Miles disappeared Friday, February 28, and ...o i since that time nothing has been heard from (Special to TheTalking Machine World 1 him, and a diligent search by his relatives and St. Louis, Mo., April 7, 190S. employers has failed to reveal his whereabouts. Trade reports from the jobbers show that busi-Mr. Mlles had been acting peculiarly for some Itcg. U. S. Pat. Off. ness for the month of March has been abouttime prior to his disappearance, and his friends fair, with signs of Improvement right along. Theare apprehensive lest some accident or possibly retail dealers are complaining, and, with few ex-foul play has befallen him.Mr. Miles came to ceptions, report the month to have been quiet. Memphis from Nashville about fifteen years ago Manager Gressing, of the St. Louis Talkingand has been employed continuously by the 0. K. Is not Machine Co., has had a fair trade for the monthHouck Piano Co. since that time.His father, of March, and reports business improving rightF. W. Miles, is employed at the Nashville house NOW along. They moved into their new store, at 1012of the same firm.His wife is also in Nashville, Olive street, on Monday, March 30.It is proba-but neither has any information as to his where- bly one of the finest and most complete talkingabouts. the time to set aside machine stores in every detail In the country. Clement Beecroft, of the Tea Tray Co., was a preferences and to be Five sound parlors of Colonial architecture, allvisitor here during the month. in white, furnished in mahogany, glass and white John Winkler, a dealer of Mascoutah, Ill., was governed solely by enamel, are arranged in a very artistic manner.a recent visitor here. All the furnishings will be equally elaborate, in- The St. Louis Talking Machine Co. are having cluding handsome rugs for the floors. all the perpendicular disc record racks removed RESULTS A. L. Owen, traveler for the St. Louis Talkingand are replacing them with horizontal racks in Machine Co., is on a four weeks' trip throughorder to insure their stock being kept in first in selecting southern Illinois, Kentucky and southeast Mis-class condition.It has been found by experience, souri.L... A. Cummins, traveler for the sameclaims 0. A. Gressing, the manager, that no mat- YOUR company, is in from a two weeks' trip throughter how much care is used the disc records are northern Missouri and Illinois.Manager Gres -almost sure to warp when placed on edgeforany DISTRIBUTOR ? sing, of this company, was presented recentlylength of time, and as the company's racks are in with a very valuable Scotch collie dog by a friendsuch a position that the sun strikes them for in Milwaukee. part of the day, the heat causes the records to Manager Walthall, of the Columbia Phonograph buckle very rapidly.In future all disc records Co., reports business fair for the month of March,carried by the house will be stacked perfectly Every good feature and that it is improving. This concern will prob- flat. which ably announce their new location soon.They are distributing monthly a very handsome cata- VICTOR PUBLICITY IN MILWAUKEE. log of their new grand opera records, and which EXPERIENCE The Work of the VictorCo. Splendidly Aided by are named the Fonotipia Series.Louis L. Mur- phy, formerly manager of the Columbia Phono- Local Jobbers and Dealers. and graph Co.,at Memphis, Tenn., has beenap- pointed assistant to Mr. Walthall, and will have In the regular monthly budget of advertising JUDGMENT charge of the retail sales department.This com-matter sent out to their dealers, and together with pany recently had a nice window display of athe announcement of the material to be supplied could suggest to facsimile of a red millin honor of the Redfor the simultaneous opening day March 28 in improve Mill theatrical company that played here twothe various newspapers all over the country, the weeks at the Olympic Theater, and in the windowVictor Talking Machine Co. took the opportunity they also had displayed fifteen records of songsto distribute a reproduction of a page from the OUR SERVICE that they had which were sung in the Red MillMilwaukee Journal of February 28, showing the show. manner in which nine Victor dealers in that city has been incorporated The Val Reis Piano Co. recently gave two verytook advantage of the opportunity to place their fine talking machine concerts, one at the swellannouncements on one page with the two column in our St. Louis Club to its annual stag party, and theadvertisement of the Victor Co. other at the Amphion Club, a prominent musical It was strictly a Victor page, for the one col- BUSINESS organization. The finest records were played, andumn not occupied by advertisements was given as both entertainments were in charge of Alex.over to an excellent story on talking machines and McDonald, of this concern, they proved a greathow they tend to elevate the musical taste of the treat. public.In speaking of the growing popularity W. Woodward, formerly connected with theof the talking machine the article stated as fol- Get Acquainted talking machine department of the Conroy Pianolows:"The famous Victor, made by the Victor Co., but who has been with the Columbia Pho-Talking Machine Co., is made under the Berliner With Us nograph Co. of late, has returned to the Conroypatents, the vibrations being recorded on the Piano Co. sides of the grooves of the record,whichis by signing a Victor The Silverstone Talking Machine Co. report atraced in spiral form on a flat disk of hardened fair wholesale business.A. K. Stein, traveler formaterial.The Victor has been given world-wide contract with us and fame through its clever advertising picture, His Master's Voice.This picture is known in every following it up with quarter of the world, and last year the sales of your order. Repeater Victors reached the enormous figure of over $25,- The J 000,000.Some ofthe greatestartistsofthe world sing exclusively for the Victor Co. in the .making of records, among them Caruso, Eames, Scotti,Melba,Plancon,Sembrich, Campanari, St. Louis Talking Machine Co. g lo. Schumann-Heink and the great Patti herself." Write-ups were also given to Lawrence Mc- MILLS BUILDING Greal and the Hoeffler Mfg. Co., portraits of Mr. MoGreal, J. H. Becker, Jr., manager of the Hoef- 7th & St. Charles Streets fler Co., being reproduced in the articles. 4 -For TRIUMPH and HOME Machines ST. LOUIS, MO. TALKING MACHINE DEALER FAILS. Can be attached in five minutes. No drilling. Returns in less than one second. Noiseless. The Only Exclusive Victor Distributors speedy and sure. Write for prices and circulars. Alpha Gross,atalking machine dealerof Springfield, 0., failed recently with liabilities of in Missouri ACMEREPEATER COMPANY, - INDIANAPOLIS, IND. $2,800 and assets of $2,000. 10 THE TALKING MACHINE WORLD.

People No Longer Want Merelya Machine that will Reproduce Sounds The novelty ofa sound reproducingdevice has worn offIt

used to be like the dog that could standonhis head; he inter- ested people not because he did it well, but because he was able to do it at all. The wonderful thing about the Edison Phonograph is not that it reproduces sounds but that the reproductionis as perfect as the voice or instrument itreproduces. Itis the tone qualities of the Edison that appeal.The wax cylinder Records, the sensitive reproducer, the smooth, long -running motor, the mechanical excellence of alltheparts and the large, specially made horn, give the Edison Phonographa sweetnessand clearness of tone andafaithfulriess of reproduction that attracts trade and makes quick,easy sales. The Edison Phonograph has the reputation, the popularity and the advertising to make it theoneinstrument calculated to yield you the biggest returns with the least effort. Order a stock from the nearest jobber, or if you carry the line, keep it complete !.5 Lakeside Avenue NATIONAL PHONOGRAPH COMPANY, ORANGE, N. J. JOBBERS OF EDISON PHONOGRAPHS AND RECORDS Albany, N. Y.-Finch & Hahn. Fort Dodge, Iowa-Early Music House. Davega,Tr.,Inc.,S.B. Davega Co.,Salt Lake City-Clayton Music Co. Allentown Pa.-G. C. Aschbach. FortWorth,Texas-Cummings,Shep- Douglas PhonographCo., Jacot MusicSan Antonio, Tex.-H. C. Rees Optical Astoria, 11. Y.-John Rose. herd & Co. Box Co., Victor H. Rapke, The Regina Co. Atlanta, Ga.-Atlanta Phono. Co., PhillipsGloversville, N. Y.-American Phono. Co. Co.,Siegel -CooperCo.,John\Vana-San Francisco-Peter Bacigalupi & Sons. & Crew Co. Harrisburg-S. K. Hamhurger. maker, Alfred Weiss. Schenectady, N. Y.-Finch & Hahn, Jay Baltimore-E. F. Droop & Sons Co. Helena, Mont.-Frank Buser. New Orleans-William Bailey, Nat. Auto. A. Rickard & Co. Bangor, Me.-S. L. Croshy Co. Houston-Texas Piano & Phono. Co. Fire Alarm Co. Scranton-Ackerman &Co.,Technical Birmingham, Ala.-The Talking MachineHoboken, N. J.-Eclipse Phonograph Co.Oakland, Cal.-Kohler & Chase. Supply Co. Co. Indianapolis-Indiana Phono. Co., Kipp - Seattle, Wash.-D. S. Johnston Co., Koh- Boise, Idaho-Eilers Piano House. Link Phono Co., A. B. \Vahl & Co., Inc.Ogden,Utah-ProudfitSportingGoods ler & Chase. Boston-BostonCycle & SundryCo., Co. Eastern Talking Machine Co., Iver John-Kansas City-J. W. Jenkins' Sons MusicOklahomaCity,Okla.-Smith'sPhono-Sharon, Pa.-\V. C. De Forest & Son. son Sporting Goods Co. Co., Schmelzer Arms Co. graph Co. Sioux City, Iowa-Early Music House. Brooklyn-A. D. Matthews' Sons. Kingston, N. Y.-Forsyth & Davis. Omaha, Neb.-Nebraska Cycle Co., ShultzSpokane, Wash.-Spokane Phono. Co. Buffalo-W. D. Andrews, Neal, Clark &Knoxville-Knoxville Typewriter and Bros. Springfield, Mass.-Flint & Brickett Co. Neal Co. Phono. Co. Oswego, N. Y.-Frank E. Bolway. St. John, N. B.-W. H. Thorne & Co., Burlington, Vt.-American Phono. Co. Lincoln, Neb.-Ross P.Curtice Co., H.Paterson, N. I.-James K. O'Dea. Ltd. Canton, 0.-Klein & Heffelman Co. E. Sidles Phono. Co. St. Louis-The Conroy Piano Co., Koer- Chattanooga, Tenn.-J. H. Templeman Co.Los Angeles-Southern California MusicPeoria,111.-CharlesC. Adams &Co., ber-Benner Music Co., Silverstone Talk- Chicago-Babson Bros., James I.Lyons, Co. Peoria Phonograph Co. ing Machine Co. Lyon & Healy, Montgomery, \Vard &Louisville-Montenegro-Riehm Music Co.Philadelphia-Louis Buehn & Bro., C.J.St. Paul-W. J.Dyer & Bros., Thomas Co., The Vim Co., Rudolph WurlitzerLowell, Mass.-Thos. Wardell. Heppe & Son, Lit Bros., Musical Echo C. Hough, Koehler & Hinrichs, Minne- Co. Manchester, N. H.-John B. Varick Co. Co., Penn Phonograph Co., John Wana- sota Phono. Co. CincinnatiO.-Ball-FintzeCo.,1 lsen &IfemPhis-F. M. Atwood, 0. K. Houck maker, Western Talking Itfachine Co., Tracuse-W. D. Andrews. Co., L. t. McGreal, Rudolph Wurlitzer Piano Co. H. A. Weymann & Son. oledo-Hayes Music Co. Co. Milwaukee-Laurence McCrea]. Pittsburg.-Pittsburg Phonograph Co., Toronto-R.S.Williams & SonsCo., Cleveland-Eclipse Musical Co. hfinneapolis-Thomas C. Hough, Minne- Powers & Henry Co., Standard Talking Ltd. Columbus, 0.-Perry B. Whitsit Co. sota Phono. Co. Machine Co. Trenton, N. I.-Stoll Blank Book and Dallas, Tex.-Southern Talking Mach. Co.Mobile, Ala.-W. H. Reynalds. Portland, Me.-W. H. Ross & Son. Stationery Co., John Sykes. Dayton, O.-Niehaus & Dohse. hfontgomery, Ala.-R. L. Penick. Portland, Ore.-Graves & Co., Inc. Troy, N. Y.-Finch & Hahn. Denver-Denver Dry GoodsCo.,Hext Utica-Clark-HorrocksCo.,Arthur F. Music Co. Nashville, O.-Nashville Talk. Mach. Co.,Providence --J. M. Dean Co., J. A. Fos- Ferriss, Wm. Harrison, Utica Cycle Co. Des Moines, ht.-Hopkins Bros. Co., The Alagruder & Co. ter Co.,T. Samuels & Bro., A. T. Scat-Vancouver, B. C.-M. W. Waitt & Co., Vim Co. Newark, N. I.-Douglas Phono. Co.,A. tergood Co. Ltd. Detroit-American Phono.Co.,Grinnell 0. Petit, Rapke Phono. Co. Quebec-C. Robitaille. Washington-E. F. Droop & Sons Co. Bros. Quincy, Ill.-Quincy Phonograph Co. Waycross, Ga.-Geo. R. Youmans. Dubuque, Ia.-Ilarger & Blish. Newark, 0.-Ball-Fintze Co. Reading, Pa.-Reading Phonograph Co. Easton, Pa.-William Werner. New Bedford, Mass.-Household Furnish- Williamsport, Pa.-W. A. Myers. Elmira, N. Y.-Elmira Arms Co. ing Co. Richmond-C. B. Haynes & Co. Winnipeg-R.S.Williams & Sons Co., El Paso, Tex.-W. G. Walz Co. New Haven-Pardee-Ellenberger Co., Inc.Rochester-A. J. Deninger, Mackie Piano, Ltd. Fitchburg Mass.-Iver Johnson SportingNew York City-Blackman Talking Ma- 0. & M. Co., TalkingMachine Co. Worcester, Mass.-Iver Johnson Sporting Goods Co. chine Co.,J.F. Blackman & Son,I.Sacramento, Cal.-A. J.J Pommer Co. Goods Co. THE TALKING MACHINE WORLD. 11 have in a degree injured other better intentionedif carried on intelligently, will result in bring- cze-3 and more deserving men.The object of every ing new trade to the talking machine estab jobber should be to build character trade ratherlishmeuts and create among the users of talking inaleersiv ,tellers than quantity trade. machines a greater respect for the houses put- zac_14,_inesd ting them forth.In other words, it will cement SALESMEN who are out drumming for whole-friendship, and that is a good thing in a business

EDWARD LYMAN BILL, Editor and Proprietor sale orders should size up each individualway, and still better when it creates added busi- J. B. SPILLANE. Managing Editor. dealer.Simply because the salesman may be suc- ness for the talking machine merchant. Trade Representatives: GEO. B. KELLER, F. H. THOMPSON, cessful in interesting a number of dealers to the W. T. DYKES, L. E. BOWERS, B. BRITTAIN WILSON, THE salesman can impress upon the dealers A. J. NICKLIN, L. J. CHAMBERLIN. extent of securing orders it does not necessarily follow that he is doing a paying business for his the fact that publicity which will draw Boston Office: ERNEST L. WAITT, 100 Boylston St. people into the store and sell goods is something Chicago Office: E. P. VAN HARLINGEN, 195.197 Wabash employer.The best kind of salesmen are those Ave. who show a keen, well-balanced judgment in thewhich should be considered most carefully by TELEPHONES: Central, 414; Automatic, 8643. them.Business getting plans which have suc- Philndelohia Office : Minneapolis and St. Paul : selection of representatives.Salesmen who can H. F. THOMPSON. ADOLF EDSTEN. start the right kind of men in business are worth ceeded elsewhere, and which bear the earmarks St. Louis Office: San Francisco Office: CHAS. N. VAN BUREN. S. H. GRAY, 240 Sacramento St. a good deal to their employers, and the salesmanof success, should be looked into by allup-to- Cleveland Office: G. F. PRESCOTT. date merchants.There is always information London. England. Office: who figures that one good dealer is worth a dozen 69 Basingwell St., E. C.W. LIONEL STURDY, Manager. indifferent pins and needle fellows is the manwhich the wise salesman can gather from every Berlin. Germany. CHAS. ROBINSON, Breitestrasse 5. who will be a business builder for his chief.possible source and impart to his clients. A

Published the 15th of every month at I Madison Ave. N.Y Good salesmen, among other essentials, shouldtalking machine dealer will think more of the SUBSCRIPTION (includingpostage).UnitedStates, understand advertising.Talking machine manu-jobber who, through his representative, supplies Mexico, One Dollar per year;allother countries, $1.25. England and her colonies, five shillings. facturers have done muchforthisindustryhim with new ideas which result in getting ADVERTISEMENTS. $2.00 per inch, single column, per business for him than he will of the men who insertion.On quarterly or yearly contracts a special dis- through theirpublicitycampaign,andevery count isallowed.Advertising Pages, $60.00;special posi- simply sell him goods and do not help him to tion, $75.00. traveling salesman who wouldbeup-to-date REMITTANCES. shouldbemadepayabletoEdward should make the most out of the publicity whichmove stock.Every jobber should be thoroughly Lyman Bill by check or Post Office Order. alive to the importance of helping the retailer. 'IMPORTANT.-Advertisements or changes should his products have received in the periodicals of reach this office by the first of each month.Adver- great circulation. There are many things which can be done, for tisements arriving too late for insertion in the current issue will, in the absence of instructions, be inserted it should be understood tbat all talking machine in the succeeding issue. dealers are not trained merchants.Some, per- 1 ADVERTISING helps to sell goods, and the Long Distance Telephones-Numbers 4677 and 4678 Gram- haps, have only been in the business a short ercy.Cable Address: "Elbill," New York. greater the publicity any special product time.They have not an adequate conception of has the easier it is for the salesman to disposebusiness rules and methods. NEW YORK. APRIL 15. 1908. Such men should of it.Now the talking machine salesman who be given models of letters and circulars which travels among the smaller dealers knows how COMPETITION is always regarded as the life they can use to good advantage.Arguments these men are influenced by what they read, and of trade, andisit,not so in the truest should be given them which they can profitably it should be the duty of these traveling salesmen sense?Itis your competitor who keeps you employ ingetting business.Co-operationbe- to impress upon the dealer the advantage which wide awake.You are watching to see what he tween the jobber and retailer should be the aim he has received by the widespread general ad- does in the way of improvement and innovation of the salesman to develop.The closer one gets in business methods-new styles, new products-vertising carried on by some of the great talkingto the distributing trade the better itis, and machine corporations. and no one watches competitive advertising more If the right kind of in-the link between the jobber and retailer is the structive talk is put forth along these lines the closely than the man who has to meet it.Then traveling salesman. He is the man.who studies let us be thankful for competition, for it is com-small dealer may be influenced to such an extentfor the wholesaler the actual conditions at his that he is ready to make an investment in local petition which brings out the best that isin hand. He can supply his house with much that advertising, and all advertising is helpful.It one.It is because, we have competition that the is valuable. trade of this country has been pushed forwardwill assist the successful dealer in getting more in such a marvelous manner, and the men of thebusiness, and the traveling salesman can as well THE small dealer often gets his plans all con- talking machine trade, whether manufacturers,impress upon the small dealer the importance of fused, and at such times the jobber should sending out good lidvertising matter direct to the jobbers or dealers have a keen interest inall try to co-operate with him.The dealer should individual prospective customer.Circularizing kinds of competition.Everyone studies carefully be straightened out-set right.Instances have the new announcements of innovations madecustomers direct and employing follow-up sys-been known where dealers, through ignorance, from time to time.Every wide awake mantems much as the mail order houses do, onlyhave followed wrong plans and have gotten out studies advertising of his competitors, whetheron a much smaller scale, can be carried on bycopy so poorly written that the whole force of every talking machine dealer in this country. local -or world-wide;it matters not.The idea their publicity has been practically nullified. The is to watch the game as it is played by the others salesman should endeavor to direct thelocal who are striving for trade in the same field as THEN again, the salesman should impressdealer's campaign, but to do this it is absolutely yourself.There are many things to consider in upon the members of the retail trade the essential that he has an intelligent grasp of the business building, and there are a good manynecessity of keeping stock in condition.Wareadvertising and business policy of his firm, and things worth the watching, which interest theroom stock should be displayed in a most up-to-possesses as well a practical knowledge of pub- talking machine trade. date, attractive manner.Talking machine busi-licity in general.The traveling man is on the ness will not pay if treated indifferently.Brainsspot and his house is often hundreds of miles THERE are some jobbers who have figuredand intelligence are necessary forits develop-away, and through the retailer can often get that because they have had a number ofment.Again, the road men can impress uponsuggestions which may be of advantage to the dealers that they are doing a big business, but the dealers the importance of having some mem- home office.There should be a helpful co-op- are they?It doesn't always mean that quantityber of their wareroom staff call upon the peopleeration between all the forces-manufacturing, pays the best, but it is the quality which countsat regular intervals who have purchased ma-distributing and retailing. When this is worked in the end. A dozen good representatives whochines.These calls can be made with a doubleout intelligently and carefully it can only result appreciate the possibilities of the talking ma-object in view.That of ascertaining the realin benefit to the entire trade.If there- is that chine business, and who are located in good ter-condition of the talking machines sold, whetherdesire to work together existing between the ritory which has trade possibilities, are worth in-they are in good repair, and whether they areforces it must mean better things for everyone. finitely more to jobbers than a hundred careless,giving perfect satisfaction in every way; also We should never get out of touch with each indifferent men who buy an almost microscopicwith the idea of showing off some new records. other, and the closer the harmony existing be-, amount of stock and call themselves talking ma- These records can be taken from slow sellingtween all branches of the trade the better it chine dealers. They are not dealers in the trueststock, and there may be plenty of beautiful mu-will be for all.There are plenty of problems, sense, and itis such men who, devote neithersical selections which for some cause or otheryes, but these problems can all be solved easily if time, energy nor perseverance to the conduct ofhave remained in the racks until they have be intelligent and harmonious thought is applied to- their business who have grown disheartened andcome dead stock.That is a form, of adyertising, ward their solution. 12 THE TALKING MACHINE WORLD.

MILWAUKEE A BUSY TRADE MART. put of records by the manufacturers.It seemsManufacturing Co."Business in general is good, that the question will be definitely decided at the and I believe that the April records are selling Conditions SteadilyBettering-Hoeffler Man-next meeting of the association in July. even better than they did last month." ufacturing Co. Take Agency for Edison Busi- "As the situation now stands," said Mr. Mc- George D. Ornstein, general sales manager of ness Phonograph-McGreal Chats of Limit-Greal, "the manufacturer issues books in whichthe Victor Co., Camden, N. J., 'was recently call- ing Record Output-His Analysis of Tradea great number of records are cataloged.The ing on the Milwaukee trade. Conditions-Recent Visitors. jobber finds it necessary to supply himself with W. P.. Hope, Wisconsin representative of the all of the records listed, and the result is thatNational Phonograph Co., spent a few days visit- (Special to The Talking Machine World.) there are great numbers that are never sold ing the local talking machine dealers.He re- Milwaukee, Wis., April 8, 1908. and losses accrue to the jobber.The resolutionsports much improvementintradeconditions Trade with the talking machine people of thispassed at the recent meeting suggest that theabout the State, and says it is of a healthy aspect. city is still very good, and improvement that hasmatter be taken up with the manufacturers, and Robert White, of New York, formerly with evidently come to stay is reported by all thethat they be asked to limit the output of recordsA. D. Herriman at Davenport, Ia., is soon to be dealers.There is plenty of activity in both theso that the jobber will be assured of better re-with Mr. Herriman here in Milwaukee as sales- wholesale and the retaillines, with enquiriesturns on his investment. man and general instalment manager. coming in week by week. and orders growing "All the eastern cities seem to have been af- W. C. Fuhri, district manager of the Columbia larger.Sales in the larger and high-priced ma-fected far more severely by the recent financialPhonograph Co., with headquarters at Chicago, chines are steadily advancing, some of the deal-flurry than has Milwaukee. The talking ma- was recently making a general inspection of the ers repbrting that they can sell more of the Vic-chine business seems to be much better here in Columbia business in Milwaukee, and with A. D. tor Victrola machines than they can secure.As the West just at present than it is in the East.Herriman closed an important wholesale deal the amount of money in the city increases fewerIt may be that the general effect has not yetwhile in the city. machines are sold on the instalment plan, andreached Milwaukee, but I am of the opinion that collections are gradually improving.The saleMilwaukee will escape the conditions existing in HIGH CLASS MACHINES SELL of Red Seal records is especially good, and thethe East, and that business will continue to im- appearance of grand opera stars seems to have in-prove as it has in the past few months.It is cer- InWashington, D. C.,WhereBusinessIs creased the demand in this line.April recordstain that nothing better could be asked for in SteadilyImproving-Much Interest Dis- of the leading brands are proving to be verytrade conditions in the talking machine field here played in Recent Copyright Hearings-Nor- popular, and the sales bid fair to be equal to the in Milwaukee." frilk Branch of Columbia Co. Sold-Situation record -breaking sales of the past month. ThelatestVictorVictrola,"Louis the Is Excellent. The Milwaukee agency for the Edison businessFifteenth,"first made itsappearance atthe phonograph will be managed in the future byHoeffier store, in Milwaukee, and has, been at- (Special to The Talking Machine World.) theHoeffier Manufacturing Company, 30G-308 tracting considerable attention.The machine is Washington, D. C., April 4, 1908. West Water street, and J. Eilhardt, with the firm,sofa at $300 and is proving to be one of the best The talking machine men in this city have will take charge of the sales in this line.Mr. machines that have been put upon the market by beenmanifesting no small degree of interest in Eilhardt has had considerable experience in thethe Victor people. the copyright bill, particularly in the hearings talking machine field, and it is believed that he The records of Mme. Luisa Tetrazinni, the beforethe joint Patent Committee, which oc- will be successful in placing many of the newlatest prima donna from Italy to win interna-curred on March 26, 27 and 28.The subject of machines in local business houses.Milwaukeetional fame, are being sold by Lawrence McGrealroyalty, which loomed up largely in the dis- is proving to be an excellent field for the busi-and are proving to be much in demand. cussions, has been discussed pro and con by local ness phonograph. "Business is certainly on the gain," said A. D.talking machine men with varying viewsas to Lawrence McGreal, the enterprising talking ma-Herriman, manager of the Columbia Phonograph the outcome.The lack of unanimity as to a chine jobber, has recently returned from theCo.'s store, "and it is much better than we ex-definite policy between the opposing forcesmay meeting of the advisory board of the Nationalpected it would ever be some months ago." result in the bill again going over to the next Association of Talking Machine Jobbers at Buf- "The sale of Victor Victrolas goes on unabated,"session of Congress. falo, N. Y.Mr. McGreal approves of the plansaid J. H. Becker, Jr., the hustling manager of Business in this city is slowly but surely re- advocated by the association in limiting the out-the talking machine department at the Hoeffiercovering, and the leading jobbers report anex- cellent demand for high priced Victor and Edi- son machines.Victor Victrolas, particularly the Louis XV. style, recently placed on the market, are proving tremendous favorites.The operatic recordsissuedbythis company,particularly those by Tetrazzini, are winning their way into a large degree of favor. It's Washingtonisa particularly goodcity for high class goods and the more expensive records made by the National Phonograph Co. are also in great favor with discriminating purchasers. The Ediroa commercial machine is also in excel- So Easy lent demand. Yes, it is not only easy to learn a foreign The Norfolk branch of the Columbia Phono- language by the I. C. S. system-the graph Co. has been sold outright, and this trans- easiest and most perfect way in the world action will give Manager Grove, of this city, more -but it is also easy to sell I. C. S. lan- time to devote to local trade. A recent Columbia guage outfits.It is easy to sell them to window which attracted much attention was de- people who are tired of their machines as voted to the "Merry Widow" records.It took an amusement device and will be glad to the form of a miniature widow in mourning at- turn them into a source of profit.It is tire revolving merrily in the window, and while easy to sell them to persons going abroad the garb was sad the movement was certainly joy- and who otherwise desire to learn a ous, the contrast attracting considerable atten- language for the sake of the know- tion.Manager H.C.Grove reports excellent ledge of it alone.It is easy to sell it sales during the past month with a steady in- to men and women who desire to qualify for positions as translators and foreign crease in the volume of business, correspondents.It is easy to sellitto foreigners, in order that they may E. F. Droop & Sons' Co., Sanders & Stayman, learn to speak English.In fact there are a great many sound reasons why it is E.J. Whitson and other talking machine men easy to sell the expressthemselves wellpleased with general I.C.S. LANGUAGE SYSTEM conditions. Jturrito7iTei.ed PHONOOR.APH GOODWIN OPENS NEW STORE. Francis Hare -Goodwin, who recently sold out Do you sell I. C. S. Language outfits?If not, why are you thus neglecting his talking machine business in The Mission, such an important and profitable field of your work? Why are you thus abso- San Francisco. Cal.. to Benj. Curtaz, has opened lutely throwing away at least one-third of your business?The Phonograph sys- a new store at thecornerof Vau Ness and Wil- tem of language instruction is now recognized as au educational factor of great low avenues, where he has installed a complete importance and the demand for this sort of language instruction is growing by stock of talking machines and records. leaps and bounds.The I. C. S. system is undoubtedly the one of the greatest merit obtainable today. Write us a postal now for further particulars. HANDLES THE VICTOR LINE. International Correspondence Schools One of the most progressive talking machine Box 918, SCRANTON, PA. jobbers in Florida is Mrs. Helen A. Colcord, who handles the Victor line in Jacksonville. THE TALKING MACHINE WORLD. 13 EXPRESSING GOODS TO MEXICO. of the consular invoice, the payment of import Consul -General Gottschalk Explains Why Goods duties in foreign lands, local municipal charges Are Not Often Received by the Consignees. in foreign cities, etc. S1'/S 8 L1S.E 0 1870 Certain express companies in the United States Consul -General A. L. M. Gottschalk, of Mexicowould do well to inform themselves as to the Pt G'S --w City, invites attention to the fact that his officelocal laws and customs of Mexico before allow- is frequently in receipt of complaints fromper- ing their customers to believe that they have sons in the United States who, having entrusted"prepaid all charges" on express packages which to some American express company goods forare being senttoMexico.Theacceptance of forwarding to Mexican points, discover that aftersuch a commission on the part of an American .1.11/03,LT.TAKES many weeks the goods have not been received by express company amounts almost to a misrepre- the consignees.He therefore explains the diffi- sentation.The shipper, after such an assurance, writes in all good faith to his consignees that he llitc;1NE14 culties involved and how they may be overcome, LARGEST MANUFACTURERS IN AMERICA and his remarks should prove of value to many has "prepaid all charges": the consignee in this L OWELL,'VASS. manufacturers and dealers in the talking ma-country on being confronted with the bills for chine and allied trades. freight from the American frontier to the point Although the goods may have been sent "ex- of delivery, duties, stamp charges, certificates of pressage prepaid" from the United States, writesorigin, internal revenue, or storage (through the Mr. Gottschalk, the consignees in Mexico justly American shipper's delay to send down original refuse to pay the local charges at the Mexicanbills of lading), naturally refuses to accept the end of the line or to receive the goods.In a goods;and everybody concerned writesindig- country like the United States, where so many nantly to the consulate -general. The matter would seem to be a particularly firms advertise thattheywillsellgoods on Wewere the first monthly instalments or subscriptions, deliveringimportant one, as a great number of firms in them to the purchaser, "all charges prepaid," it the United States who desire trade with Mexico would be well that shippers, as well as the Amer-make it a practice to ship samples by express to makers of needles ican living abroad, understood that trade between firms or persons in the country who naturally have no desire to pay charges for the privilege nations, "international" or "export" trade,can- not be carried on in the same fashion as between of examining American goods. in the world sold towns in the States, and that they should not ignore such rudimentary requirements as those THE OUTLOOK IN TEXAS. commerciallyfor Business in Texas Picking Up-Some Changes in Houston-Unique Co. Reconstruct Store- Jewelers and Furniture Dealers Taking on disctalkingma- SIDE LINES Talking Machines-Galveston News. (Special to The Talking Machine World.) chines. AND MONEY Houston, Tex.,April 5, 1908. The talking machine business in Texas has been picking up rapidly of late. __ q Are you interested in special- There have been some changes in the Texas ties-business getters -money Piano & Phonograph Co.Mr. Holleman, the makers that will help outyour founder, has disposed his stock, leav- ing Mr. Burchfield in active charge.Mr. Conck- regular talking machine trade ling, theformer secretary, hassold his stock in by drawing more people toyour the company and accepted employment with the store and put more dollars in local house of Goggan & Bro. your pocket through sales which C. N. Fisher is doing a nice business in Victor you will make ? and Edison goods, besides catering to the public amusement proposition with automatic pianos, (11 We presume you are because moving pictures, machines, etc. Our needlesare business men who are progres- E. T. Wilton, jeweler, with talking machines sive are looking for opportunities as a side line, is pushing the Star machine. to expand. They do not believe Taylor Bros., jewelers, have a separate estab- to -day more ex- in the contraction policy. lishment for their talking machine business and are dealers in Edison and Victor goods, besides q To usethecolloquial ex- being jobbers for the Zonophone product. clusively used pression we can "put you next" Mr. Hudson, dealer in furniture, has the Vic- and "putting" in this case tor as a side line, and is doing a considerable than means business in instalments. any others in that we can place you in touch The Unique Talking Machine Co. have divided with manufacturers of side lines their large store and devoted one side to talking America. which you can handle harmoni- machines, handling the Victor and Columbia ously in connection with talking goods.They report the demand for Columbia machines. cylinder records growing fast.The other portion of the store is devoted to typewriters and auto- Q The more trade which can be mobiles. drawn to your store the better it A flying trip to Galveston shows Mr. Swanson will be and there are plenty of doing a splendid business in Edisons and Vic- tors.The Unique Talking Machine Co., under side lines which can be handled the able management of Messrs. Herrleand greatly to the profit of regular Brick, doing, as they say, "fine and dandy" with dealers. Victors and Columbias, besides being strictly in the swim withtheirmovingpictureshow. q We have detailed a member Goggan & Bros., still pushing the Victor, both as of the World staff to investigate distributers and dealers, report trade holding up this subject carefully andwe are well both in and out of town. We supplynot willing to makean interesting Take it all in all, the conservative dealer who report to any dealer who writes bought for cash, had no debts to pay, and was only manufactur- us asking for information upon careful of his instalment sales, has weathered the subject. the storm with but little trouble, except the dis- Address all such comfort of seeing dailysalesfallbehind the ers,but jobbers. correspondence to prosperity of last year.

Editor Side Line Department Mexican superstition:If a bride while dress- ing for her wedding pricks her finger so that it THE TALKING MACHINE WORLD bleeds, great 'misfortune will follow.If a bride- No. 1 Madison Avenue, New York groom should accidently sit on a'tack-,(10 you umlerstgnd Spanish? 14 THE TALKING MACHINE WORLD.

TRADE -MARK. Will not wear rough or scratchy- Moulded wax records wear quickly, break easily. Disc records wear the reproducing point- We guarantee our records will not wear a sapphire point

DE.RLERS C.RN GET FULL INFORM.RTION FROM US OR FROM THE NE.GREST JOBBER ESTABLISHED JOBBERS

NAME ADDRESS NAME ADDRESS AMERICAN TALKING MACHINE KILLEA, W. J. 72-74 So.PearlSt.,Albany, CO 586 Fulton St., Brooklyn, N. Y. N. Y. ANDREWS, W. D. Seneca St., cor. \\Tells, Buffalo, KNIGHT DRUG COMPANY 103 Broughton St., Savannah, N. Y. Ga. ANDREWS, \V. D. 218 RailroadSt.,East, Syra- .MAGRUDER & CO 27 The Arcade, Nashville, Tenn. cuse, N. Y. MASSACHUSETTS INDESTRUCT- BALL-FINTZE CO 12 Canal St., Newark, Ohio. IBLE RECORD CO 79 Bedford St., Boston, Mass. BALL-FINTZE CO 108 West Third St., Cincinnati, MONTENEGRO-RIEHM MUSIC CO. 523 Third Ave., Louisville, Ky. Ohio. MUSICAL ECHO CO 1217 Chestnut St., Philadelphia, BOLLINGER, R.C. 704 Garrison Ave., Ft. Smith, Pa. Ark. McARTHUR PIANO CO Aberdeen, S. D. BUEHN, LOUIS, & BRO. 45 No. Ninth St., Philadelphia, NATIONAL AUTOMATICFIRE Pa. ALARM CO., THE... 614-618 Gravier St., New BULLENKAMP, F 922 Columbus Ave., New York Orleans, La. City. PIANO PLAYER CO 16th and Douglas Sts., Omaha, CABLE COMPANY, THE. Cable Building, Charleston, Neb. S. C. POMMER, A. J., & CO 829-831 J St., Sacramento, Cal. CADWELL, 0. C., & CO 127 Phillips Ave., South, Sioux PORTLAND TALKING MACHINE Falls,S. D. CO. 418CongressSt.,Portland, A. B. CLINTON & CO 33 ChurchSt., New Haven, Conn. POWERS & HENRY Fulton Building, Pittsburg, Pa. CONROY PIANO CO S.W. Cor. 11th and Olive Sts., REYNALDS, \V. H 167 Dauphin St., Mobile, Ala. St. Louis, Mo. SAVAGE, J. K., SUPPLY CO 921 Franklin Ave.,St. Louis, CURTAIN MUSIC HOUSE 15-17 West Sixth Ave., Mo. Helena, Mont. SMITH, R. C., & CO 68 Church St., Burlington, Vt. EDISONIA CO., THE 57 Halsey St., Newark, N. J. STANDARD MUSIC CO 9-11 East 8th St., Chattanooga, FETTERLY PIANO MFG. CO., THE, 14EastFifthSt.,Dayton, Tenn. Ohio. S IITITKY, BENJ. 27 East 14thSt., New York FINCH & HAHN 504 StateSt.,Schenectady, City. N. Y. TALKING MACHINE CO 2007SecondAve.,Birming- FINCH & HAHN 3 Third St.,Troy, N. Y. ham,Ala. HARGER & BLISH 910 Main St., Dubuque, Iowa. WABASH MUSIC CO 823 Wabash Ave., Terre HOUGH, THOS. C. 704 HennepinAve.,Minne- Haute, Ind. apolis, Minn. WHITNEY & CURRIER CO Toledo. Ohio. KELLY, P 374St.CatherineSt.,West, \VHITSIT, PERRY B 205)-213 S. High St., Columbus, Montreal. Canada. Ohio. Retail At 35 Cents The Record THE Indestructible Phonographic Record Co. Albany, N. Y., U. S. A. THE TALKING MACHINE WORLD. 15 records, and they would if they had a cabinet. THE RECORD CABINET AS A BUSINESS DEVELOPER Now, we will reverse the proposition and see how this thing works when the cabinet is sold Important Facts Presented by M. A. Carpel! inaLogical Way Which Must Appealto theat the time the machine is sold.Once more Mr. Dealer and the Salesman in Connection With the Record Proposition. Husband buys the outfit for his wife for Christ- mas.The Al salesmanrealizesthe situation Isn't it a fact that every retail dealer in phono- ofit.Itis in the way wherever I look-the thoroughly-has found out that the man has $75 graphs or talking machines or graphophones real-horn is in the way, the machine is in the way, to spend.He sells him a $40 machine, a $20 izes that he doesn't sell a cabinet for holdingthe records are in the way, and I can't keep the cabinet and $15 worth of records.All are sent records, either cylinder or disc, to every customerbaby away from it, and I don't want to hear it at up to the house, put in the parlor, cabinet is put that buys a machine? Isn't it a fact that a cabinet all.Oh! John, please don't play that machine!" in a convenient corner, the machine is put on doesn't go with but every fortieth machine that Now, Mr. Salesman, that is about the end oftop of the cabinet and the records placed inside is sold, and why does this condition exist? your record sales.That is about the end of theand in the proper places according to the index In the first place, the retail salesman who doesenthusiasm that you have aroused in your cus-that comes with the cabinet."Ohl what a beau- the actual selling to the consumer seems to havetomer for the main thing that you have got to tifuloutfitthisis,"therecipientexclaims. the idea that after he finds out how much money sell.It is very likely that at the first opportu-"Everything such a perfect match; everything the customer can really expect to spend on a ma-nity this party will dispose of the whble outfit has its place.I am so delighted with it, for it is chine and the records, he never thinks of theat half the cost.But the argument the salesmanso easy 'to find those records.But we have got cabinet.It oftentimes happens that while hewill bring forth is, that that is just the time forto buy more records yet, for the cabinet is pretty talks the machine to the customer, inducing him a salesman to sell this disgruntled customer a nearly empty!"Mr. Husband in due course is to make the selection, the machine is sitting on cabinet.Which is true-at least it would be ifsent back to the store, or goes there himself, and top of a cabinet, and, in spite of this, the cabinetthe customer would ever come back to the same in a feverish haste buys all the records he can is forgotten.It seems to be a fixed idea that astore; if he doesn't get disgusted with the propo-possibly carry in order to fill his cabinet.All customer will demand acabinet later, andI sition before then to throw it overboard; if histhe friends coming to the house are shown the don't believe that any salesman realizes the im-old enthusiasm isn't lost by that time by the con-machine.It is played for them, and with a great portant relation of the cabinet to the machine-tinuous complaining of his wife and her request pridetheirattentionisdrawn tothegreat doesn't realize that the cabinet is originally andto sell the outfit, so he won't go near the store.amount of records that they have got, and still fundamentally a record seller-doesn't considerIt is true that when he does get into the storethere is not enough to fill the cabinet, but they that it is the cabinet that makes a place in the you can sell him a cabinet.At least in one casewill keep on buying all the new hits that come home for the talking machine, and, in conse-out of forty you succeed, but the other thirty-out once a month until the cabinet is filled-and quence, he fails to push 'it with the first originalnine cases do not come back, and you have lostjust think, when the cabinet is filled, they have sale. thirty-nine chances to sell a cabinet, which per-a chance to buy more records!They have an A customer goes into a store and buys a ma-haps to some salesmen would not be a great loss.index that comes with the cabinet, which is so chine.It may be a man and wife-may be theBut itis a loss when one considers that thesearranged that when the cabinet isfilled with husband alone; may be the wife alone-what-thirty-nine cease to buy records, and that theabout 200 records there is usually some among ever may be the case.For instance, we will saydealer makes his money to a great extent on thethem that are not played very often.Then the the husband has bought a machine and twenty-sale of the records.He can sell one family oneold ones are put away and some of the new ones five records as a Christmas present for his wife.machine, but he can make a good account outthat are being secured from time to time are His attention is not drawn to the cabinet, and,of each one of them if they continue buyingindexed in their place.Thus the newest things in consequence, he does not buy it.The machine is sent to the house, is unpacked and naturally causes a great surprise, and a welcome one.Of course, it is going to be set on the table in the parlor first.Oh! what joy and pleasure INCREASE YOUR RECORD SALES chine affords the first two or three days.The re- cipient can barely keep away from it; in fact, is BY USING playingit _every spareminute.Whenever a THE BLACKMAN CYLINDER RECORD TRAY friend calls he is given a little concert.When (Patent Applied for) the baby doesn't want to keep quiet the machine is A Record Tray With Record Label for Less Than One Cent played for it. When "hubby" comes home at night he is entertained with'a few seleCtions on the new machine-all inall happiness is complete and nothing seems to be missing.Saturday comes, the day when the house is cleaned, and the ma- chine is lifted off the beautifully polished parlor table, and, to utter dismay and astonishment of its owner, the table is found all scratched up. Of course, remarks are made, and it is decided that the machine can't be kept in the parlor, so it is removed to the table in the sitting room-the living room.This one is oak.So the lady re- moves the machine -from the parlor into the liv- ing room and leaves it there for a week until she finds out that the library table has been as badly scratched up as the parlor table.In the mean- time the baby has played with several records,' pulling them off the table and breaking them. Now, she has all she can possibly do to prevent her husband from playing that machine at night for The BLACKMAN Folding Trays for Cylinder Records are shipped FLAT and can be FOLDED into fear he might discover a broken record and get STRONG TRAYS in a few seconds, as shown above.This tray, with Rapke Label, makes a handsome look- angry!Luckily, he comes home with a package ing record. stock and a system you can't beat.The labels act as Silent Record Salesman and the customer can point to the record he wants to hear.Adopt this system and your sales will not only increase but it 'of new records, and, playing them that night, he will never take more than a few minutes to make up a Record order. doesn't discover that some of the old ones have ,peen broken. "What NET PRICES TRAYS ONLY NET PRICES RAPKE LABELS But she naturally says: Prices Rapke Labels with Edison numbers and 'are we going to do with all these records? They (subject to Change.) titles, Domestic Selections No. 2 to 9721, Hold. Net pr 1,000 Weight pr 1,000 which includes December. 1907 $3,50 :are on the window -sill, they are on the tables, No. 2. 2 Records. $6.00 60 lbs. Per month, thereafter (postpaid) payable in they are on top of the chairs, they are on the 3 Records. 7.50 73 advance .12 "4. 4 Records. 9.00 87" Columbia Labels (Domestic), per set 3.50 hureaus and on the chiffoniers, and wherever I 05. 5 Records. 10.50 105" "6. 6 Records. 12.00 116 " look I find records, and the worst feature is when FREE SAMPLE of Tray withLab'eI to Nov .-Price less than 1,000 same rate. any Dealer or Jobber ,I want to play one I don't know where to find it. who writeson business letterhead. Oh! I do wish my husband wouldn't buy any more In deciding FREIGHT or EXPRESS referto SPECIAL DISCOUNTSTO JOBBERS -of those records.I am getting tired of that ma- above weights, and allow for packing. chine anyway; I think I will put it on the floor Above prices are RESTRICTED and quotedf.0.b. New York.Dealers are requested to buy through in a corner of the room and take the horn off and their jobber if he will supply them.If not we will selldirect. put it on top, and when we want to play it will Manufactured by put it back on the table and put a cloth under it so it won't scratch the table.I am going to tell my husband not to buy any more records; we BLACKMAN TALKING MACHINE CO. have got enough. Oh my! we have only had the J. NEWCOMB BLACKMAN, Prop."THE WHITE BLACKMAN" 97 CHAMBERS STREET, NEW YORK machine about six weeks now, and I am so tired 16 THE TALKING MACHINE WORLD. are always in stock, the cabinet is kept full andcounters and throw them out and buy a cabinetare also advertising liberally, making a specialty any record can be found at a moment's notice. for each machine suitable for the particular de-of their instalment plan of selling. These are two different views on the subject,sign and price of the particular machine that The Phillips & Crew Co. have purchased the which, in a rather graphic description, I wish toyou want it for?Show the machine on top ofwholesale and retail Victor talking machine de- draw the attention of the retail trade.I havethe cabinet and try very hard, with every sale ofpartment formerlyconducted by Youmans & said before that thereis only one cabinet solda machine, to sell a cabinet and in that way helpLeete, and will hereafter operate one of the larg- with every fortieth machine.It further provesto realize a profit on the same room that wasest Victor departments in the South.The sys- that every man that has a cabinet is, in a veryformerly taken up by the counters-a profit ontem for handling a complete stock of records, red short time, the owner of at least 200 records,the cabinet, a good, substantial profit-and be-seal, foreign and domestic, is now being installed, while the 39 customers that have not a cabinetsides make a customer when you sell a machineand when finished will be complete in every de- very likely have not any more on an average thanand the cabinet, that will use 200 records insteadtail.By this transfer the Phillips & Crew Co. 50 records apiece.Just think what an increase of only 50.Thus you will keep up his lively in-become one of the largest and strongest distribu- of business that would mean to every retailer ifterest and enthusiasm in your goods instead oftors of Victor goods in the Southern states. he could sell 40 customers 200 records apiece (ifgetting disgusted with them and trying to dis- all of them had a cabinet) over what he does to-pose of them at half-price after he bought it. NEW ORLEANS TALKING MACHINE CO. day in selling one customer out of 40 200 records Mr. Dealer, sit down, think it over, consider it and the other 39 only 50 records apiece.It would and send your opinion about this article with (Special to The Talking Machine World.) mean an increase of 4,850 records to those 40your order for cabinets to your jobber, who al- New Orleans, La., April 6, 1908. customers.What an amount of profit there isways carries a full stock of them for you. Articles of incorporation for the New Orleans in 4,850 records!It is needless to figure it, as M. A. CARPELL. Talking Machine Co. were filed in the office of every dealer knows only too well himself how the Recorder of Mortgages last week.The con- much it amounts to, and perhaps realizes better cern is authorized to deal in merchandise of all how much it amounts to when he has not soldBUSINESS IMPROVES IN SAVANNAH.descriptions, but will devote itself particularly to them. talking machines and talking machine supplies. In connection with this, I will say, perhaps one Dealers Are Benefiting from Publicity-RhodesThe authorized capitalization is $10,000.James reason why so many dealers sell machines and & Haverty Have Columbia Agency-PhillipsI. Lyons is president, John Dymond, Jr., is vice- records only and not cabinets is because only a & Crew Buy the Youmans & Leete Business.president and John M. Lind is secretary. few carry a full, complete line.A great many only handle them in very small quantities, and (Special to The Talking Machine World.) AN UNIQUE RECORD. most of them don't handle any, because they Savannah, Ga., April 6, 1908. claim they have no room in their store to show The talking machine business in this city is The World recently receiveda ratherunique them.This last excuse is positively ridiculous.steadily improving and conditions at present arerecord from T. Edens Osborne, a subscriber in No matter how small a man's store may be,I practically normal and quite satisfactory in theBelfast, Ireland, namely, that of a baby girl only have never seen the machines sitting on the floorgeneral run.The various. dealers are advertis-five weeks old, in the act of sobbing bitterly.It anywhere, but I did see them sitting on the coun-ing liberally and giving free concerts.Rhodes is certainly a unique contribution to The World ter.Some counters take up a great deal of room& Haverty, for instance, have made the last a archives.As Mr. Osborne says:"The repro- in the store, yet the smaller places will have adaily feature, the concert being given between 4duction is so painfully natural that when heard pattern of each machine sitting on the counter.and 6 o'clock every week day and also from 8 toespecially by ladies 'the'stop lever' has to be How many counters, Mr. Dealer, do you sell in11 o'clock Saturday evening, and being liberally used, byrequest, erehalf oftherecordis a year?Did you ever stop and figure out how advertised.Many sales are said to have resultedrendered, on account of the intense feelings of much room a counter takes up and how much rentfrom among members of the audiences.Rhodes sympathy and pity which the infant's 'taleof you pay in proportion, according to the size of& HaNerty are furniture dealers, but have the woe' engender." your store, for the counter which serves mainlyagency for the Columbia line and push it with a for sitting the machines on top of it and showingwill and are very successful. Mediocrity is almost worse than failure, says them off? Wouldn't it be far better to take these The Ludden & Bates Southern Music HouseThe World philosopher. YOUR DISTRIBUTOR HYnotgetyoursuppliesfromonedistributor . , . whocanfillALLyourwantsinsteadofhaving yourshipmentscomeinsmalllotsfromdifferent points.SendforourGeneralMusicalInstrumentand TalkingMachinecatalogs.Youwillfinditgood businesseconomytosendusyourorders. THERUDOLPHWURLITZERCO. DISTRIBUTORS

VictorTalkingMachines,EdisonPhonographs,Zonophones,I. C.S. LanguageSystem,Herzog Cabinets MANUFACTURERS

TALKINGMACHINESUPPLIESANDMUSICALINSTRUMENTS

CINCINNATI DISTRIBUTING POINTS CHICAGO THE TALKING MACHINE WORLD. 17

INDIANAPOLIS NEWS BUDGET. an exclusively high-class trade, is coming up towhat he wants and he will ask for it."Lead expectations. the customer up to such things as you think he IncreaseinTrade DuringLast Month-Co- A new theater has been started on Indianamay need; to see a thing coveted or needed is one lumbiaFonotipia Records in Demand-avenue for the benefit of the colored trade, Thisof the surest ways of causing its purchase. The "Mme. Butterfly" Window-Albert Morleyone is called the Dixie, and this suggestive namestreet boy who threw a brick through the jew- Convalescent-Unique PhonographCo.In- is expected to attract many patrons.The placeeler's window and stole a watch advanced his crease Trade 20 Per Cent.-The Comrihercial is owned by William Skinner.He will use aplea of justification in these words:"It made AmusementCo. Incorporated-Nickelodeon Columbia Twentieth Century graphophone. me sick to look atit there every time I went Business Improving-Other News. The Commercial Amusement Co., of Indian- by.You ought to have kept it out of sight." apolis has been incorporated at the office of .theThe best advice that can be given to a merchant ( Special to The Talking Machine World.) Secretary of State.The capital stock is $10,000. is, "Show your goods!" Indianapolis, Ind., April 6, 1908. This company is a reorganization of the Man- Indianapolis talking machine dealers report ahattan Amusement Co., which has been running IRISH FILES BANKRUPTCY PETITION. slight increase in the trade on machines duringa five -cent theater in West Washington street. the last month with about the same class andThe new company will continue to operate the (Special to The Talking Machine World.) West Washington street place.The directors Toledo, 0., April 9, 1908. volume of trade on records.There have been no are Edward F. Reynolds, who was identified A. L. Irish, prominent broker and real estate new conditions materially to affect the talking dealer and vice-president of the Atlantic Phono- machine business, though the dealers expect bet-with the old company, and Theodore E. Brown I and Frank Lux. graph Co.,filed a voluntary petition in bank- ter business within a short time, as the summer ruptcy in the United States Court to -day, plac- camps and olub houses will begin to open.This ing his liabilities at $464,790, and assets at $76,- always causes an increase both in the sale of TALKER IN CHURCH WORK. 000. The failure is the result of loans and in- records and machines. dorsed notes, executed principally for the At- The Columbia Phonograph Co. have just re- Utilized Most Successfully in Devotional Serv- ice in Lynn, Mass., Church Recently. lantic Co. and the Talk -o -Phone Co., in which ceived their first large shipment of the Fonotipia Irish was interested. grand opera records.There had been an un- (Special to The Talking Machine World.) usual demand for these records before the ship- Lynn, Mass., April 8, 1908. TONIC FOR THAT "TIRED FEELING." ment arrived and since they have been received For the first time in the history of church Here's a tonic needed to a greater or less ex- there has been an exceptionally good sale.Rec- work in Lynn, a talking machine has been util- ords by Zenatello, Didur and Russ have been in tent by all of us, and a few doses will go far to ized at a strictly devotional service, not only astone up the business of the downhearted dealer: special demand.Indianapolis has been having aan adjunct to the musical service, but as a dra- great dealof grand opera recently and this prob- DR. P. ROSPERITY, matic agent ' through reproduction of a scene SUITE ONE, BUSINESS BUILDING, ably accounts in part for the brisk demand forfrom a famous melodrama. EVERYWHERE. grand opera records. The innovation was introduced at the North Office hours: Phone: The appearance of the Savage Co. here with Congregational Church last Sunday evening, and All the time. Hustler A-1. Madam Butterfly a week ago gave Thomas De-proved to be such a success that the talking MR. BUSINESS MAN vine, manager of the Columbia Co., opportunity machine bids fair to become a part of the equip- Cheerfulness -1 overflowing measure. for some advantageous advertising.Mr. Devine ment of this and other churches in Lynn. The Con lidence-Sufficient. arranged with the Savage Co. whereby he wasunique idea originated with Francis Haseltine, Courage-To win. enabled to use in his show window a large paint- Nerve-to stick atit. principal of the Whiting grammar school. Common Sense-A-plenty. ing of the scenes from Madam Butterfly.These The services opened with congregational sing- Smiles-Enough for everybody. scenes from the last act of the opera formeding, and then the talking machine was heard sing- Ginger-All you've got. the background for the window and in the win-ing in the next room, "That Will Be Glory for Optimism-To spare. dow were placed a number of tastefully deco- Mix fresh every day and take "straight" every morn- Me." The machine also gave the church scene from ing until cured.Avoid "cold feet." rated machines and 12 -inch disc records of se-the "Old Homestead," where the father, Uncle DR. P. ROSPERITY. lections from Madam Butterfly. Josh Whitcomb,searchesforthewandering Albert Morley, of West Indianapolis, one ofReuben, his boy, and finally meets him in front WEYMANN AT FURNISHING SHOW. the most enthusiastic talking machine men inof the Grace Church, New York.After this the Indianapolis, has been illfor several days, suf-machine rendered, "Where Is My Wandering H. A. Weymann & Son, Philadelphia, Pa., had fering from an attack of appendicitis.His con- Boy To -night?" extensive display space at the House Furnishing dition has not been serious, however, and it is Show held in that city last week, at Horticul- believed he will recover soon.Mr. Morley, al- "SHOW YOUR GOODS." tural Hall, and featured 'especially the Victor though he is not now and has never been en- Victrola and Edison Ideala phonograph.Their gaged in the talking machine ousiness, is a regu- A business philosopher would reverse an oldexhibitattracted much attention,their space lar subscriber tothe Talking Machine World. adage.Don't say, "If you don't see what youbeing continually crowded with interestedlis- While he was confined to his house with illness,want, ask for it," he advises, but "Show a manteners when demonstrations were being made. Mr. Morley passed many pleasant moments read- ing the Talking Machine World. He is one of the enthusiastic talking machine patrons of the City. The Indiana Phonograph Co., who handle Edi- ,Elastic Rack son machines, have had increased business dur- ing thelast month.Officers of the company FOR say that the machine business has been fully 20 per cent. better during the last month than it was during the previous month.The record. Disc Cabinets trade also has been better, it is stated. The Kipp -Link Co. have had a good business during the last month.This company are un- This rack can be used with usually well equipped to take care of the job- ANY Music Cabinet, or bing trade, and it is stated that the jobbing trade is keeping up to a high standard.The Kipp - Sectional Bookcase or any Link CO. handle Edisons and Victors. make Disc Cabinet. The five -cent theater business is booming as never before.A number of new houses have 1. Itincreases the Capacity of a been started and the five -cent theaters and penny Cabinet. arcades report excellent business.This is no 2.Permits classification of records doubt in part due to the great number of state by titles or alphabet or singers, meetings and conventions which have been held etc., etc., by means of adjust- inthecity during thelast month.Perhaps able indexes. 75,000 or 100,000 people from out in the State 3.Every record can easily be found have attended conventions in the city during and to its place returned. the last month. 4.Inexpensive and attractive. E.J.Sutherland, who owns the Bijou, the Bijou Dream and the Mystic, will open another theater on West Washington street to be known PATENT FOR SALE as the Casino.This gives Mr. Sutherland four shows within five squares of each other, and in For information apply to the main business portionof the city. The PAT. No. 877,832. JAN. 28, 1908. Mystic, which was the first five -cent theater in Cut showing ELASTIC RACK fitted to 2 Units of Sectional Book- cases. Upper section(open)for10 -inchRecords. Lower section X. CUKIEIR Indianapolis which was established to live up to (closed) for 12 -inch Records. Records kept inalphabetical ordcr. 2025 Broadway, N.V. 18 THE TALKING MACHINE WORLD.

A GRAPHOPHONIC COURTSHIP. store recently opened there.It is safe to assume "Aida" and an on machines, and placarded that the curtain lectures of the future will bethem as being Caruso numbers. When Constan- How S. C. Woodward Captured His Better Halfdeliveredbyamore direct means than thetino undertook tolistento Caruso's voice he -An Interesting Story. graphophone. claims he heard his own instead, and therefore feels that a great injustice has been done him A courtshipof over a year, carried on by NEVER TALK ABOUT A COMPETITOR. in accrediting a rival with his work. means of graphophones, culminated recently in the wedding of S. C. Woodward, a salesman with Itis a mighty good rule to never talk about FOREIGN VICTOR RECORD CATALOG. the St. Louis, Mo., store of the Columbia Phono- acompetitor.Thereisalittlebitof logic graph Co., and Miss Florence Conreux, a sales-which says:A wise man talks about the virtueS- The Victor Talking Machine Co., have sent out woman connected with the same store for theof that which he has to sell, a vain man talks to their dealers a new and up-to-date addition of pastthreeyears.Mr. Woodward went to St.about himself, and a fool talks about his com-their foreign record catalog, wherein are listed Louis about a year ago and was immediately petitor.There is never a cent made by tellingall records in foreign languages.In connection smitten with the charms of Miss Conreux. Beingyour customers what a competitor is doing.If with the catalog, the Victor Co. sent a strong let- somewhat bashful by nature, however, Mr. Wood- they insist on telling you what he is doing, itter to the dealers urging them to push the rec- ward looked about for some unobtrusive means isa good policy to listen toitall, and thenords especially in those sections of the country of displaying his emotions.The graphophone whenitcomes timefor youtoexpress anwhere there is a large foreign population. Con- solved the problem, and according to report theopinion, merely pass the matter over as of little tinuing, the letter says: courtship progressed somewhat as follows: consequence and proceedtointerest themin "While it is a fact that the great majority of Mr. Woodward began with "I Could Learn towhat you are selling.So long as you have the foreignersin America speakEnglish,atthe Love You When You Smile, Smile, Smile."Miss ear of the customer you have the advantagesame time nothing appeals to them quiteso Conreux smiled and he was repaid.For a while overallcompetition, anditis your dutyto forcibly as some old recollection of their native Mr. Woodward contented himself with "Dream- proceed to fill that ear with the kind of infor-land as, for instance, some song with which they ing."Then he switched to "When You Knowmation which willconvince its owner that heare familiar, sung in their mother tongue.The You're Not Forgotten by the Girl You Can't For-must buy the identical thing you have to sell, foreignersinthe'UnitedStatesareagreat get." He looked at Miss Conreux so expressively not only because itwill exactlyfillhis needs, music -lovingclass,yettheyarepractically that it began to dawn on her that something was but because he wants to buy it of you, so you neglected by Victor dealers; by neglected, we do ailing him.To ease his mind of a terrible dread can get the benefit from his trading.That isnot mean to say dealers are not selling to some he asked her by machinery one day: "Who Do thefeeling everyone who sells goodsshould foreigners, but there is not that concerted action You Love?" He watched her for the answer.It strive to create.It makes no difference whator solicitation there should be. A systematic and may have been a coincidence, but it tickled himyour competitor says when you once create that direct effort applied to this great branch of the nearly to death when another machine began tofeeling,. and you can only succeedin accom- buying public will show splendid results, and coo "You -u -u -u."Woodward reached for "Loveplishing this object by concentrating your entirethere is no way you can do this better than by Me and the World Is Mine," and as itstri- attention on the matter in hand, forgetting all familiarizing yourself with the records listed in umphant notespealedthrough thestorehe about your competitor, and letting him take en- this catalog and approaching each nationality walked up and down like he really did own thetire care of himself, while you land the order. with a specific Victor argument, pointing out the universe."Won't You Be My Honey?" was the reminiscences of home and fatherland that can next step, and "Honey Boy" came back from the CONSTANTINO BROUGHT SUIT. be obtained so perfectly through the Victor and other end of the store."I'd Like to See a Little Victor records." More of You" came next.He was getting bold. Claiming that records made by him have been "Won't You Come Over to My House?" was the advertised as being made by Caruso, Constan- WHAT INSURES BUSINESS SUCCESS. coy answer. tino, a tenor with the San Carlos Opera Co., ap- He went, and the result was that the happypealed to the St. Louis Circuit Court to have R. Spasmodic attempts to get business rarely suc- couple faced the minister not long afterwardWagner enjoined from continuing the practice, ceed permanently.Itis the deliberate moving, and then left for Sulphur Springs, Tex., where as alleged.The specific charge was that Wagner cautiously,graduallyandintelligently,that Mr. Woodward will manage the new Columbia had placed records from the operas "Martha" and makes the final success. HAVE YOU EVER STOPPED TO CONSIDER

WHY NfiV' 4,1 \re canafford _ _ not only to carry on a progressive campaign pushing the now well-known MUNSON FOLDING HORN FOR ALL CYLINDER MACHINES But have doubled our investment in order to perfect and market the

New Munson Folding Horn for all Taper Arm Disc Machines Notwithstanding the regular horn business is rather dull, there is a demand for a good, practicable, one-piece indestructible folding horn.The BECAUSEpublic wants and needs one.The Munson Horn meets all requirements- made of selected "Leatherette" with highly finished metal parts.Can be opened and closed in 3o seconds. Tonal quality perfect.All horns guaranteed not to rattle -or blast. In solid colors, Gold, Black and Red, - -Retail $5.00 Patent 813814 Handsomely decorated by hand, fast colors, Retail $6.00 Ifyour jobber cannot supply you, writeus direct and we will put you in touch with one in your territory who can.And remember, THIS HORN HAS NO RIVAL, therefore there is no price -cutting competition to contend with.

THE FOLDING PHONOGRAPHIC HORN CO. 16v5g5ONRilitihCIIII" THE TALKING MACHINE WORLD. 19 FROM OUR CHICAGO HEADQUARTERS 195-197 WABASH AVENUE, E. P. VAN HARLINGEN, MANAGER.

IrhprovementinBusiness Well Maintained-ner & Co., Mr. Lyons, however, retaining an in-L. L. Lewis, who recently went from Chicago to Outlook ImprovesWeekly-New Orleans terest in the business.Mr. Gardner retired fromMexico City, Mexico, to assume the management Talking Machine Co. Organize-F. M. the business entirely last month, and the Chicagoof the Mexican National Phonograph Co., that Tracy a Benedict-Mr. Lewis Describes Con-man succeeded in organizing the New Orleansgentleman is contented and happy in his new ditionsin Mexico-FewFailuresAmong Talking Machine Co., with a capital stock ofsurroundings.Lewis literally thrives on work, Talker Dealers-Goodwin Believesin Re- $10,000, to continue the business in the same loca-and with four or five lines to handle, Including 'citals-EdisonAdvertising Commended-tion, which is considered one of the best in theEdison phonographs and records, kinetoscopes Manager Geissler's Enterprise-C. F. Baer's city.The officers are:James I. Lyons, presi-and films, and the business phonograph, he cer- Success-Messrs. Hawthorne and Bentel Re-dent; John Diamond, Jr., vice president, and Johntainly has littleopportunity to become home- cent Visitors-Latter Discusses Trade Con-M. Lind, secretary and manager.Mr. Lind was sick. ditions-High Grade Goods inDemand at for some years connected with the talking ma- Spring has made her debut in Mexico, and Mr. Lyon&.' Healy's-BigOrdersforFibre chine department of the Automatic Fire AlarmLewis describes the weather as ideal.He rises Needles-Manager 'Plume's Eastern Trip-Co., and has recently been manager of the talkingat 6 a. m., dresses with doors and windows wide Ivory Needle Selling Well-Feinberg Takesmachine department oftheCable Company'sopen and sits at the window overlooking the on Player Pianos-Other News. New Orleans branch.The company will confinestreet in his shirt sieves and in perfect comfort. itself to the retail business, for the present atThe acquisition of the fruit habit is a simple tlpeclal to The Talking Machine World.) least. matter, with oranges at a penny apiece and Chicago, Ill., April 8, 1908. Frank M. Tracy, manager of the Mills Noveltybananas at 5 cents a dozen,The aesthetically in- 'Although the past month's business in the talk-Co., gave his bachelor friends a shock last month.clined can simply revel in flowers, as you can buy ing machine line has not been equal to that ofHe went on a business trip to Philadelphia.He a fresh bouquet of American beauty roses, fifty in last year, when a rather unusual volume of busi- had luncheon with Miss Genevieve West, whoma cluster, for 25 cents gold.With these advan- ness was transacted, still the relative improve-he met when she visited Chicago friends threetages, added to the fact that Mr. Lewis is an ac- ment noticed during February has been main-years ago, proposed to her between courses, wascomplished linguist and speaks Spanish like a tained.It is evident that western talking ma-married at the house of a friend the same after-native, his sojourn in the land of the Aztec will chine dealers, as well as those in other lines, havenoon and sailed for Europe with his fair bride aprove a pleasant one indeed. been going 'through the cleaning -up process, andfew days later. Considering the fact that talking machines are it is safe to say that stocks were never in better Henry E. Pearson, a well-known talking ma-generally classed as a luxury rather than a sta- condition than at present. chine and piano dealer of Appleton, Wis., was aple, the few failures among the dealers during the .Local retail trade has been of rather erraticChicago visitor recently. last few months of stress and strain is gratifying nature, as is- usual to be expected at this period The Musical Supply Co., of South Bend, Ind., indeed. One dealer, however, in Elgin did find it on account of the variable weather.The man-who handle talking machines extensively, havenecessary to take advantage of the bankruptcy agers generally say that the month rounded upopened a branch store at Wolcutville, Ind. law a few weeks ago and the stock was closed a rather better volume of business than they an- The Eggleston Music House, at Danville,Ill., out at auction by the trustee in bankruptcy. His ticipated. discontinuesthemusical instrument businessstock included nearly 3,000 Edison records, and James I. Lyons, the well-known pioneer talk-April 1.Miss Ruth Gay, who has had the smallthe method adopted by the National Phonograph ing machine jobber, of this city, went to Newgoods and talking machines, continues the talk-Co. through his Chicago representative, A. D. Orleans last night and created some news in theing machine business. Genial Jake Eggleston will Chandler, to protect their interests is worthy of Crescent City.Five years ago Mr. Lyons opened probably go on the road for some piano house. note.Chandler was early in the field and readily a branch in the Theater Arcade, in New Orleans, Judging from the tenor of a personal letter induced G. S. Adams, another Edison dealer in but was succeeded year before last by L. S. Gard-received at the Chicago cffic,,, of The World from Elgin,to make ahid fortheentire Edison

TO DEALERS! Giveus yourbusiness and wewillkeepyouposted monthly withaplan that Send for our new cut catalogue and supplemen has builtup atalkingma- chine business worth while. Followusinyour town and you will reapthe harvest too.Lyon & Healy Itpays tobeon ourlist.Try it. CHICAGO

SPECIAL! HAVE YOU TRIED THE VICTROLA YET? Do you know that it is selling better (in dollars) than anything elseon the market ? We can fill your order to -day and give you the limitof time to pay for it.Alsolet us supply your Victors all ready for the fiber needle. COMPLETE STOCK VICTOR and EDISON COMPLETE STOCK

CHICAGO CHICAGO 20 THE TALKING MACHINE WORLD. stock.Chandler also saw the officials and ar-eled Indiana and Illinois for the Talking Machine ranged to have the Edison goods put up for aCo., has gone to St. Louis to take charge of the lump bid, and, as a result, the stock was speedilyoutside city trade for the retail department of If you want a transferredto the Adams store.Other recordthe St. Louis Talking Machine Co.He will be pleased and satisfied customer. and want to re- stock in the store of the defunct dealer wassucceeded by Samuel L. Straud. a young man of tain his patronage, sell him a closed out at all sorts of prices to consumers. long traveling experience in another line.Gen- 66 The cylinder businessinthelittlecityof eral Manager Geissler says that he has had pecu- Crown Point, Ind., just across the State line, isliar success in training in bright, energetic men evidently going to experience a boom. Both C. F.from outside the trade, but they are always given Heidy and Phillips Bros. & Weil have recentlya rigorous training in the store before introduc- IZ=IT" been made Edison dealers. ing them to a wider field.Roy Keith. the sales George Ornstein, sales manager of the Victormanager of the company, George Davidson, Mr. HORN CONNECTION Talking MachineCo.,was arecentChicago G:issler's secretary. and Cecil Davidson are all visitor. IT'S ALL IN illustrations of this policy. THE BALL Andrew McCarthy, treasurer of Sherman, Clay W. C. Fuhri, district manager of the Columbia & Co., San Francisco, and manager of the com-Phonograph Co., returned a couple of weeks ago pany's extensive talking machine department, wasfrom a visit to headquarters in New York.He again in Chicago the latter part of last monthreported that the officersof the company felt oa his return tc the mist from the East.He greatly encouraged at the outlook, and that he paid a visit to the Victor factory at Camden. was surprised at the shipment that were being C. E. Goodwin, of Lyon & Healy, is a dyed-in- made to all sections of the country. tl e -wool advocate of talking machine and retort; C. F. Baer, manager of the Chicago branch of exploitation via the recital route.He says thatthe Columbia PhonographCo.,isone ofthe they have made a number of sales of the entireyounger men in the talking machine trade of Chi- TRADE NAME series of Victor "IPagliacci" recordsdirectly cago who has won a responsible position in a traceable to the presentationof the completecomparatively short space of time by virtue of This new All -Metal Ball -Joint Horn Connec- opera every afternoon for a solid week in Aeolian He tion is a wonderful improvement over the old sheer grit and faithful attention to duty. style soft rubber connection. Hall recently. went with the company nine years ago, starting **There's MORE than a reason." A great deal of favor able comment is heard re-in the counting room was soon made cashier and garding the extensive advertising in the local It will improve the best machine ever made. in turn credit man, then assistant manager, and Will fit all Edison Phonographs and Cylinder dailies by the National Phonograph Co.Not onlya year and a half ago, when Mr. Wilson went to G ra phophon es. is large space being used, tut the text is force- New York, was made manager.Mr. Baer is an ful and convincing and presents in simple butenthusiastic wholesale man and points with pride Retails at 50 Cents. strong manner the advantages of owning a phono-to the record of 53 new Columbia dealers started Send for Descriptive Circulars and Discounts to the Trade graph. A systematic campaign such as the Edi-in the last three months in the States of Illinois, Manufactured only by son people are making along these lines cannotWisconsin, Iowa and Indiana, the territory di- KREILING & COMPANY but enable Edison dealers to make sales to manyrectly tributary to the Chicago office. North 40th Avenue and LeMoyne Street CHICAGO, U. S. A. people whom they have not hitherto found it pos- E.A. Hawthorne,president,and Theo.G. sible to interest. Bentel,secretary and treasurerofthe Haw- J. G. Brown, piano and talking machine dealerthorne & Sheble Mfg. Co., spent several days in and cantaloup industries of the Imperial valley ofGalion,0.,moved into new quarterslastChicago this week, leaving for the East to -day. in Southern California are growing in a manner month and held his opening on March 28.TheMr. Bentel, who is accompanied by his wife, that is simply marvelous.Talking machine dis- store was handsomely decorated for the occa-were on their return from a .six weeks' trip to tributors on the coast always carry large stocks sion, and an Auxetophone and Victrola concert the coast.They visited Portland, San Francisco but, under the conditions of the last few months, was given. The talking machine department hadand Los Angeles, spending some time in the lat- there.has been little buying and they have done a room to itself. ter city."It was not primarily a business trip, little more than to order the new monthly rec- Among the visitors at the Talking Machine butIcared on our distributers in the citiesI ords. Stocks are being depletedrapidly and Co. the past month were the following:Mr. visited," said Mr. Bentel."The trade situation were probably never lower than at present.On Smith, manager of the Wisconsin Music Co., ofin the Far West is showing gratifying improve-our way out we were accompanied by Mr. O'Neil, Madison, Wis.; the Messrs. Vandenberg Bros., ofment, although business cannot be said to beof O'Neil & James, and his wife, and we had a Green Bay, Wis.; N. E. Reynolds, of the N. E.fully back to normal volume as yet. The progressdelightful and interesting journey.We spent Reynolds Mercantile Co., Burlington,Ia.;Mr. toward completerecovery, however, has been some days in the mining district of Arizona, and Tate, of Tate & Bowerman, Munising, Mich, and such as to make the jobbers and dealers very op the ladies of the party were naturally interested Joseph A. Pitts, Kenosha, Wis., Paul Warner,timistic. and the excellent crops furnish further in seeing for themselves the actual processes of son of W. W. Warner, well-known talking ma- reasonforbelievingthatthefuture is verb winning the treasures from the earth." chine dealer of Madison, Wis.,called on Mr.bright.California is now gathering the biggest Mr. Hawthorne spoke encouragingly of condi- Geisslerthisweek. He was onhis way tocitrus crop in the history of the state.Rains attions the country over as reflected by their busi- Florida, where he will spend a month fishingthe proper time enable the planting of grain ness."It was exceedingly gratifying to me," he and hunting. under the best possible conditions. New sectionssaid, "to find that last month our sales were 3316 Malcolm B. Henry, who has successfully tray- are being developed wonderfully, and the fruitper cent. ahead of February." Save Records By Using BALDWIN'S IVORY NEEDLES FOR DISC TALKING MACHINES PATENTED Eliminates Scratching Preserves the Records Gives a Beautiful Tone The Baldwin Ivory Needles for Disc Talking Machines are made of the finest and hardest Ivory, chemically treated, so that they give a beautiful tone. Among their particular advantages are the absence of metallic sound and freedom from the scratching noise peculiar to metal needles.Each needle may be used several times without change, and when worn, the point may be easily removed on the renewing block in each box. It is unnecessary to have any change made in the regular needle holder of the Talking Machine on account of the triangular shape of the Ivory Needles, as a Special Holder is Furnished with each box. Retail price per Box of 25 Needles, including Special Holder Attachment and Renewing Block, $1.00. WHAT USERS SAY Evanston, III., March 26. 1908. I have made a thorough test of your Ivory Needles and am greatly pleased with them.I have tried, I think, every kind of Talking Machine Needle offered the public and consider the Baldwin Ivory Needle superior to all others, as it has the quality of not wearing the record. Yours truly.. J. H. WILBUR.

Samples and full information sent to regular jobbers and dealers on application.Mention make of machine when writing. THE BALDWIN MANUFACTURING CO. 122 IVIONR0E STREET, CHICAGO THE TALKING MACHINE WORLD. 21 The Hawthorne & Sheble Manufacturing Co. E. C. Barnes, western manager of the Edison have closed their branch office in Chicago and Business Phonograph Co.,is back from a trip have made arrangements for the handling ofto Cincinnati and Louisville.On the train he their business here by their present Chicago af- made a delightful acquaintance in Senator Bailey Edison Jobber filiations. of Texas.Oil was not the topic of conversation, L. C. McChesney, advertising manager of the however. National Phonograph Co., spent Thursday and The W. G. Walz Co., of El Paso, Texas, have Friday of last week in Chicago conferring withevidently worked the talking machine in their Zonophone Distributor the company's representatives here. territory very thoroughly.They say that they The proportion of sales of high priced goods athave a dealer for either the Victor or Edison this time, when total sales are admittedly Lelowline, or both, in every town of 300 people or high water mark, is a matter of surprise in themore within a radius of 600 miles of El Paso. Carrying trade.C. E. Goodwin, of Lyon & Healy, says E. C. Plume, western wholesale manager for that he never saw the Victor-Victrola businessthe Columbia Phonograph Co., returned on 14'11 Cases better than at present.One of Lyon & Healy'sday from a flying trip to headquarters in New travelers has averaged a "V -V" a day for sev- York.Mr. Plume was very much pleased to find eral weeks.Dealers have evidently learned theirthat President Easton is rapidly recovering from little lesson and are going after the better classthe effects of his recent accident. Wire of trade vigorously.In a local retail way, too, The new ivory needle for disc machines prom- the Victrola looms up large.The photograph ofises to become an important factor in the trade. Record Alice Nielson listening to the Victrola, whichLarge local dealers who are handling it report was sent to about everybody in the Blue Book,that it is giving satisfaction to their customers. Racks brought more traceable results than were thoughtThe makers, The -Baldwin Mfg. Co., 122 Monroe possible.This is simply an illustration of whatstreet, have perfected attachments for both Co- an original and artistic piece of advertising canlumbia and Victor machines, which are instantly RECORD CABINETS accomplish. attachable and removable and hold the ivory F. D. Hall, president and treasurer of the B. & needle firmly in place. SPRINGSforall makes and sizes H. Fibre Mfg. Co., received an order this month Charles G. Myers, who was recently made man- The All -Metal Horn Connec- for1,000,000 fiberneedlesfrom oneEuro- ager of the Aurora store of James I. Lyons, has "TIZ-IT"tionfor Cylinder Machines pean concern, and several others were from 250,- increased the business materially since he took 000 to 500,000.These orders were placed after hold. tests covering periods of from four to five months. C. F. Crane, well known to the piano trade of JAMES I. LYONS Actual shipments the past month have shownthe West, and formerly representing the Krell 192-194 Van Buren Street conclusively that the fiber needle has passed theAuto -grand and later the Playola Co., has been introductory stage and has come into its ownmade sales manager of the United States Music CHICAGO in a large way. The Chicago branch of the Ru-Co., manufacturers of perforated music.The dolph Wurlitzer Co. have a solid window devpte'l company have met with great success in cutting to the B. & H.The quantities of bamboo polesmusic for electric pianos."The electric pianoP. P. Bender, who was formerly connected with are used in the display, and the various stagesproposition presents greater difficultiesto thethe Chicago agency of thePeerless,and has of manufacture are illustrated.Various Japanese music roll cutter than one not acquainted withbeen at the factory at St. Johnsville, N. Y., for decorations and curios distributed through thethe fact would imagine," remarked Mr. Freisted,the past six months thoroughly posting himself window give to the display an oriental aspect and of the company. "We have found it necessary to on the construction of the instruments. attract at once the attention of the passerby. make special music for each of the well-known The Columbia Phonograph Co. have discon-electric pianos, the various instruments requir- GROWTH OF "TALKER" INDUSTRY tinued their Lincoln avenue store, having secured ing not only different widths, but also paper of a good dealer in the vicinity who will handle different textures.It has required a great deal Has Been Remarkable in Every Way-Its In- the complete line of Columbia goods exclusivelyof experimenting, but we have the satisfaction fluence in an Educational Way-Its Merits and will go after the trade energetically.Peter now of knowing that we can furnish music ex- Acknowledged the World Over. M. Streit is the new dealer, and he will devoteactly adapted to the peculiarities of any electric the entire store at 1010 Lincoln avenue to the player."Now that the company have moved to In a recent article under the caption of "Operas talking machine department. their new factory at Milwaukee andWestern at Home," the Milwaukee (Wis.) "Journal dwelt W. H. Gray, of the traveling force of the Chi-avenues, they are preparing to greatly increase at length upon the increasing popularity of the cago branch of the Rudolph Wurlitzer Co., hastheir output and the scope of their operations. talking machine in the home, having the follow- just returned from a trip through Wisconsin. He B. Feinberg returned last week from his east- ing to say, in part: says the dealers report that the farmers are re-ern wedding trip.While in New York he made "The growth of the talking machine business covering from their timidity and are beginningarrangements with F. Engelhardt & Sons for the during the last decade has been marvelous in- to buy goods other than the necessities of life IllinoisState agency for the Peerless electric deed.A few years ago talking machines were with some freedom. coin -operated piano, and a shipment of the well- handled chiefly by musical instrument stores as Among the recent visitors at the Wurlitzer Co.known instruments is now on the way. The linea mere novelty.To -day, these same stores de- were E. A. Vaughn of Princeton,Ill., and Mr.will be shown at 6 Madison street.Mr. Feinberg rive a large part. of their revenue from the talk- Stephan, of Ashton, Ill. will have a capable assistant in the person ofing machine business, and many large institn-

Long D TlanceTelepnones CENTRAL A D.GEISSLER Cable Address-TALKMACH. ;El General Manager, AUTOMATIC 8052

wrote. TALKINGMieHIN.ES RFC OR'D S Ann SUP P LIE S

k 72-74WABASH AVE.. HIS MASTERS COicaso 9X4VIR4 clert,g444 RECORDS

If this letter -head does not 'greet you regularly when you open your mail, write us and return mail will bring you interesting news. THE TALKING MACHINE CO. 22 THE TALKING MACHINE WORLD. tions have sprung up that rely solely upon thisof England has a machine aboard the royal commodity. Thegreatpopularity which theyacht.The king and queen of Spain each have talking machine has attained is due largely totheir instruments and spend many happy hours the perfection to which the instrument has beenin the romantic halls of the palace in Madrid brought and to the fact that the talking machinelistening to the melodious strains of the masters satisfies an inborn longing for good music. of music.The shah of Persia is quite an en- "The industry has developed certain markedthusiast.He possesses many of the largest and characteristics. One of the most obvious of thesesmallest talking machines extant.The su:tan of is the largely increased demand among peopleTurkey also whiles away many a happy hour of refinement and means.But by far the mostlistening to the sweet strains of music.When important characteristic is the rapidly growing talking machines were first introduced in Tur- popularity of the records of a better class ofkey they created quite a serious discussion. Many music. claimed that it was a sacrilege for a good Mussel - "It is an interesting study for the merchantsman to listen to this device of the evil one, but selling records to note the stages of developmentall superstitious opposition is now swept away through which the talking machine owner passes.and quite a healthy trade in the machines is car- The first records are bought to amuse only. Theried on with the Ottoman empire." mere novelty of song and speech suffices.In this primary stage the favorite selections are comic songs, martial strains and dance music. CADY SECTIONAL CABINETS After a few months the desire for better music becomes apparent. The purchaser now shows an Are Destined to Prove Most Popular With the interest in operatic music and selections from Trade-Something of Their Individual Fea- THE CAM: SECTIONAL CABINET. the masters.In every case the change is always tures Set Forth. were sent out, and the Cady factory has been in an upward direction, which is perfectly na- pushed to capacity to turn out the sectional cabi- tural for, as all faculties are developed through The Cady Cabinet Co., Lansing, Mich., have nets in sufficientquantity to keep up with orders. exercise, the sense of musical appreciation is atput on the market an entirely new and original first stimulated and then becomes discriminating,style of cylinder record cabinet, namely, the Sec- "NOES" THAT LEAD TO SAFETY. leaning toward the higher order as the sense istional Cabinet, illustrated herewith, which makes developed.While there have been musicians ofit possible for thestalking machine owner to start A commercial man while in New South Wales note who in the past may have rebelled againstwith one or two sections, sufficient for a limitednot long ago copied the following from a placard the mechanical reproduction of music, there is atsupply of records and as his stock increases moresuspended in the window of a small shop: present no doubt of the important part the talk-sections may be added as needed.Only the best "If Irest I rust, ing machine is playing in elevating the musicalquarter -sawed oakis used in the construction If I trust Ibust; sense of the world's inhabitants.This develop-of these cabinets.All parts are hand rubbed Therefore- ment of the musical taste, through the mediumand polished. the drawer bottoms are three-ply No rest, no rust, of the talking machine, is especially noticeableveneered and are equipped with strong paste- No trust, no bust. in children, and in no other way can the child'sboard pegs.The idea of the folding shelf, which Four "Noes" that indicate, as plain as the nose musical education be so cheaply and thoroughlycan be attached at any time, however, is only to*on a man's face, the road that leads to safety. obtained.Dealers are placing these machinesbe used when the cabinet becomes too high for in homes on an easy payment plan. placing the machine on top. Cheap goods atlow prices winsales; good "That the popularity of the talking machine is The cabinet has proved an immediate successgoods at fair prices, customers.The quality is not confined to the poor is best shown by thewherever shown, ani so strong has the demandremembered after the price has been forgotten. fact that many of the crowned heads of Europefor them become that the large stock prepared delight in listening to the sound reproductionsby the company for the spring trade was entirely If you have a stock purchased at high cost of these marvelous entertainers.King Edwardexhausted in a fortnight after the first samplesand wish to realizp on it-advertise.

"The Fibre Needle has secured for us nearly Fibre i,000 new customers and a sale approximat- Needles PATENT ISSUED 1341 ing 15,000 every day. NOVEMBER 12,1907 The above is fromanadvertisement in the Chicago dailypapers,byoneof the largest dealers in the country. THIS TELLS THE STORY! Write for samples and full information No Scratching Records No Rasping No Blasting B. & H. Fibre Mfg. Co.Good Forever 208 East Kinzie Street, Chicago THE TALKING MACHINE WORLD. 23

TRADE HAPPENINGS IN PHILADELPHIA

Business on Healthy Basis-Jobber Believes Too Many Non -Salable Recorcs Are Placed on the Market-Weymann & Sons' Display-Buehn &Bro. Secure Agency for ECison Business Phonograph-High Class Goods in Demand at Penn Store-Erwin Says American Public Is Being Educated by TheTalker-Columbia Opera Records.

(Special to The Talking Machine Worm.) facturercontemplates bringing out any new Philadelphia, Pa., April 10, 1908. style machines, jobbers should be notified con- The talking machine business in this city andfidentially some time before dealers.The rea- surrounding territory showed quite a favorablesons for this are obvious.Only too many of increase during the early part of March, but,the latter order from hand to mouth, and the as is always the case during the Lenten season,minute one of these hear of a new model, the it has fallen off toward the last of the month,first thing he does is to inform his customers, and while April has been fair, jobbers and deal-prospective and otherwise, of the change. What ers are not looking for much until after Easter. is the consequence?They naturally want the This is very far from discouraging, however, aslatest.You couldn't sell them the older styles. Whose Fault? general conditions have greatly improved, withThe dealer doesn't mind this; he has none to collections very fair.Dealers who were com-work off.It's the jobber, however, who is up When a customer comes into a pelled to give notes have been meeting themagainst it. store and can't get what he wants, promptly on the day of maturity; in turn the One of the features at the House Furnishing jobbers (who, it might be well to state here,Show which was held in this city during the the dealer generally blamesiton have more ready money now on hand than inweek of April 6, at Horticultural Hall, was the the jobber-the goods are ordered many months) were enabled to discount all bills handsome exhibit of H. A. Weymann & Sons, but haven't arrived. with the factories. the well known talking machine jobbers.It Then the jobber blames it on the A subject muchdiscussed in tradecirclesconsisted of demonstrations of the Victor Vic- maker, and the maker on someone here, and one which is probably of more or lesstrola and Edison Ideal phonograph, the other general interest, is the issuance by the factorieslines exhibited by them being their own line of else.It's always the other fellow. of a specified number of records each month re-"Weymann Keystone State" violins, , And by ihtinie the."Ckplanations gardless of the season of the year or the qualityguitars, and , Weymann pianos, and sheet are over the customer isout of of selections obtainable or chosen for exploita- music.This company occupied space 47, which, sight. tion. Inspeakingofthis one jobber said: though one of the best, did not prove half large Suppose the delay ,is the jobber's "There are a number of things that I believeenough to handle the large crowds that were fault! should be changed by the factories, and one in drawn by their display and attractive musical Isn't that the dealer's fault? particular which under the present conditionsprogram. If you blame your jobber for not is doing both jobbers and dealers a great deal Louis Buehn & Bro., of this city, reported trade being able to give you what you of harm.Ispeak of the putting out by the fac-as very satisfactory.This company have taken want, you. surely haven't any kick tories of too many non -salable records simplyon the sole agency here for the National Phono- coming if your customer blames for the sake of a showing or to keep to a speci- graph Co.'s commercial machine, and are doing you for the same reason !And the fied number regardless of the season.For in-a regular land office business.Trust them to stance, in the fall and winter, when the theatersknow a good thing when they seeit, and the ,customer is right. are all open and well patronized, bound ability and push todrive,it through on the He wants he wants when to be a larger call and demand for a larger jump. he wants it.He isn't interested in variety of records than in the summer or even The Penn Phonograph Co. are enjoying an your tale _of woe-he wants the late spring, when the public devotes its atten-especially lively demand for high-class goods. goods.And if he can't get them tion more to outdoor recreation.For the sameThe call for Red Seal records keeps them busy reason there are always more popular songs to filling the orders.In this line the new sextet from you, he'll get .them from some choose from in the former period.Therefore, infrom "Lucia" is taking the palm.Though re- other dealer. marketing the same number of records the yeartailing at $7, and beyond the sane purchasing That's the thing for you to do, round, what is bound to and is happening?Inlimit of the ordinary buyer, so wonderful is the too. Ifyoucan'tgetgoods the winter it is often the case that the selectionstone quality of this record that few indeed who promptly from one jobber, try an- are too few, while in the spring and summer thecan raise the price can tear themselves away reverse is always true.The consequence is thatwithout carrying it along with them. other.Try us.We have a com- jobbers and dealers, but most emphatically the Both Edison and Victor lines made a good pletelineof Victors and Victor former, sees his stock of dead, non -salable stuffshowing at the house of C..1. Heppe & Son last records,record cabinets, trumpet steadily increasing. He knows when ordering it month."As with others, the demand to -day," horns, English needles, fiber cases what is bound to happen, but because it's listedsaid Mr. Erwin, in a chatwith The World, and all other ,specialties-aucl we he's got to have the goods.Now, it strikes me "seems to verge toward better machines and bet- ship every order the very same day that if the men higher up would just split thingster music, which Ibelieve is due to the fact up a little, come on us a little heavier whenthat the American public is fast being educated it reaches us. business is good and help us instead of hinderingby the 'talker.'Primarily not a musical race, Don't wait until your jobber falls whenit is light, they would be working more notthe taste for high-class music is rapidly spread- down again and drags you with only for the betterment of the trade in general,ing, the cheap ragtime giving place to light or him before getting -our catalogue. but themselves, too, which, after all, amountsgrand opera, which, of course, is a step forward Write for it today and we'lIt send to the same thing."Another suggestion, whicn not only from the educational standpoint, but seems just and practical, was that when a manu-what is more, to the point with us, from that of it by return mail. profit.For there is no question that the better the grade of goods, the more profitable are the The Victor Distributing THAT LATEST SONG HIT sales." The Columbia Phonograph Co. had avery and Export Company they're all asking for will be out first on satisfactory reportto make regarding March business, a new and interesting feature of which 83 Chambers Street,New York was the large demand for their line of Fonotipia records.This company are making a special hit with those numbers made by Hammerstein's "song birds," the reason being that since the opera king has decided to build a large theater here, anything connected with his "stars" aroused intense interest. Barrels of them at your disposal.Write Writing from Frankfort -on -the -Main, Germany, for catalogue. under date of March 16, A. P. Petit, general man- ager of the Zed Co., New York. says to The F. BULLENKAMP World:"Talking machine business good.Nov- New York Jobber 922 Columbus Ave. eltiesaplenty.Competition thelifeOf trade. Ra.UMW Discs are the biggest sellers; this I have found 'Ms Master's Voice- in every city."Later A. P. was heard from at Rapke's Labels Now in Stock Berlin and Nauheim, where he was taking the "waters." 24 THE TALKING MACHINE WORLD.

JUST A LITTLE REGINA- PHONE TALK WITH YOU Of Course You Know The REGINAPHONE.

11Itis one of the popular members of the large and popular Regina family. 43 It is a family, too, which is known all over the world and there has never been any race suicide theories applied to the Regina family. 43 It is being steadily augmented each year by the advent of some new and captivating Regina youngster. 43 The REGINAPHONE takes high rank and at once sprang into trade popularity. 41 It is a talking machine and music box combined. 11 It has all the attraction, force and reliability of the Regina music boxes together with the best talking machine mechanism and the best motor that can be found in any talking machine no matter how much money you pay for it. (If These are plain facts and we stand ready to prove the truth of every assertion which wemake. Take our word for it,it will pay you to send an invitation to have the REGINAPHONE pay you a visit. You will bein need of frequent visits after that for every visit will pay you dollars. 43 We will be glad to ,supply you with any further Reginaphone information that you desire. Write, and write now, because delays are some- times dangerous and in this case you are delaying money making.

THE

Manufacturers of Regina Music Boxes, Reginaphones, Reginapianos, Regina Chime Clocks, Sublima Pianos, Automatic Talking Machines and Coin Operated Instruments. Distributors ofVictor Talking Machines and Edison Phonographs and Records. Main Office and Factory, Rahway, N. J. Broadway and 17th Street, New York 2.59 Wabash Avenue, Chicago THE TALKING MACHINE WORLD. 25

GRINNELL BROS.' NEW STORE. RECORDS OF INDIAN MUSIC. in B flat and ending in C.Surely this composi- tion is worthy of the attention of every student One of the Most Completely Equipped in the Native Songs Preserved by the Phonograph-of harmony as well as of the scientist.It seems Central West-Fourteen Rooms Alone for Miss-Fletcher Finds in the Music of the Reda bold statement to make, but itis one amply Talking Machines-Formal Opening Later. Men Resemblances With Modern Composers, justified, that all melodic and harmonic resources Including Wagner-Much Power of Expres-to be found iu our music, especially the most (Speylal to The Talking Machine World.) sion in the Melodies. modern and advanced, are also to be found in Detroit, Mich., April6,1908. this primitive music among a people who have Grinnell Bros. took possession of their mag- The phonograph has recently been used by the uo musical notation, no musical theories, no nificent new building on March 28, and are nowBureau of Ethnology, in Washington, D. C., tosystematized scientific knowledge of it comfortably settledintheir new home.Theregister the native songs of the Indians.Several "Nor is it in harmony alone that this Indian buildingcontains seven floors, and is one of the hundred songs have thus been obtained and itmusic reminds us of the present day ultra Ea* most modern and best equipped in this sectionis designed to secure the most complete record manticists as well as older masters. The Indian of the country,being in marked contrast to thepossible of the vanishing melodies.These In-rhythms are frequently as complicated and diffi little frame Grinnell building of 1882. dian songs as transcribed from the phonographcult as any to be found in the works of Schu- The basement and first floor are all complete,records have elicitedthe interest not only ofmann and Chopin.I -have, for example, songs and it will be difficultinthis or any other coun-scientists but of professional musicians as well.simulatingpreciselythe rhythm ofsome of tryto findmore elaborate quarters for the dis- Creditfortherecordsisdue to Miss AliceMendelssohn's 'Songs Without Words,' as well play of talking machines.Fourteen rooms haveFletcher, an employe of the bureau, who for aas of compositions by Schumann and pieces of been set aside on the basement floor for show-number of years has Interested herself in thethe modern and most advanced school. One ing these musical devices, which have become so subject of Indian music. rhythmic peculiarity of some of the songs is the popular in the last few years.The floor also In the records of the talking machine Indianfrequent use of a short noteon the drumbeat or has a capacity for 200,000 records, and everymusic has for the first time been recorded in aemphatic portion of the measure, exactly such as particle of the space will be needed. satisfactorily authentic manner and the tran-we find employed in ancient Scotch music. On the main floor are the business offices ofscriptions which have been made from them are "Every tribe has hundreds of original songs the concern, the miscellaneous display of musicalscientifically accurate.TheIndians haveno which are its heritage. Many of them have been instruments and the sheet music section.In musical notation and apparently no theories ofhanded down through generations and not only this department are 560,000 copies of sheet musicmusic. Their songs are handed down by tradition embody the feeling of the composer but record and in the storerooms160,000 copies more, prac-and the phonograph will be of great value insome past event or experience among the tribe tically everything in music of prices from 10perpetuating them. or clan.The people treasure them and great cents to $20 a copy. "Contrary to what I have found to be a gen--care is taken to transmit them accurately. Thirty rooms are given over to the display oferalimpression among those ignorant of the "We with our written music have a mechanical pianos; there is a music roll library containingsubject," said Miss Fletcher, ''the songs of thedevice by which a tone may be uniformly pro- 30,000rolls,located on the fifthfloor, and aIndians are not meaningless chants, devoid ofduced, as by the vibrations of a chord of given special display of the celebrated Welte-Mignonsweetness; power and expression. The Indian is length and tension, this tone becoming the stan- has been arranged on the fourth floor. a natural musician.On transcribing a numberdard by which all others can be regulated.The For some time to come Grinnell Bros. willof these songs, for instance, a striking circum- Indians have no such mechanism for determining have two storesonWoodward avenue, and be-stance was noted, namely, the use of the majora pitch, and there is no uniform key for a song. sides their establishments in this city, the firmchords of the over third and under third. As which can be started on any note suitable to the have seventeen branch stores in the largest citiesyou probably know this is one of the most not- singer's voice. of Michigan and one branch at Madison.Theirablecharacteristicsofour modern romantie "Yet the songs, as is shown conclusively by sales last year exceeded more than $2,000,000, composers. some of the phonographic records which have which most emphatically tells the story of enter- "We find more or less of it in Beethoven and been obtained from different singers, are repeated prise and success. Schubert, still more in Schumann and Chopin,without any material variation.Men with good most of allin Wagner and Liszt.This factvoices take pride in accuracy of singing, and GREAT VICTOR SHOWING. shows, I believe, that the great romantic writersoften have in their memories several hundred in going outside of the accepted harmonic limits songs, including many from tribes with the mem Orders for Machines and Records Show Phenom-made a genuine discovery of natural harmonichers of which they have exchanged visits. enal Increase for March as Compared Withrelations.This has long been the belief of a "The Indians did not object to having the February. number of musicians, but these Indian songsmusic of some of their solemn ceremonial rites afford strong confirmation of the justness of the reproduced by the phonograph, but on the con- The Victor Talking Machine Co under recenttheory, for whatever else they are there can betrary were kind enough to accede to my requests date, sent out a most gratifying document to theno question that they are absolutely natural. for the obtaining of good records.Perhaps that trade in which they referred to the "March of "What may be called opening of the Wa-wanof the Calumet or Wa-wan ceremony is the most Prosperity," and said:"March was a month toor Pipe of Peace choral reminds one strongly of notable of these specimens of what may be called be thankful for," and then added this cheerynumerous passages in Wagner. Yet it is perhaps Indian sacred music. information: more daring than any of that master's composi- "Themusicisdignifiedandimpressive "Machines-Received orders for twice as manytions, for it is a twelve measure song, beginningthroughout, in some parts strikingly beautiful, machines in March as we shipped in the whole month of February. "Records-Received ordersfor75 per cent. more recordsin March than we shipped the whole month of February. "Cancellations-Almostnone(only 46ma- Grinnell Bros. chines) far entire month. "Dealers 'Get Busy'-Don't live from hand to DETROIT, MICH. mouthany longer.Put in a stock andgo after some of that money that everybody in the coun- Largest Michigan Jobbers of the complete try has-a Victor, properly shown, will take it from them."

HE COULDN'T "LEARN" HIM. EDISONand VICTOR

"The president ofagreat house employing many traveling men," said a business expert, Lines, including Records and Accessories "appropriated a large sum to be invested in the education of his corps of salesmen, and equip- We have everything in SUNDRIES,including: AUTOMATIC ment ofa class in scientific salesmanship. A STOPS, REPEATING ATTACHMENTS, HORN CONNECTIONS, CRANES. TONE MODIFIERS. BRUSHES, ETC. few weeks after the study had been installed No annoying delays if you order from us. All he went to one of his salesmen and inquired orders filled same day received. The how he was getting along with the work. We carry every Record listed by the Edison and Victor Co.'s. reply was:'The author of that course don't Not one of each, but dozens, yes, hundreds each of the more popular know anything about our line.He can't learn numbers. me nothing!'And, sure enough, he could not. An extensive line of RECORD CABINETS at When selling goods that salesman just opened prices that are RIGHT. The New $200,000 If you are a Victor or an Edison Dealer in our territory com- his mouth and let come out of it what would, municate with us and learn of something very much to your advan- and it was generally filled with air." Grinnell Building tage and profit.Address:- Spring is in the air, and it is the time for the Conceded to be the most GrinnellI TB umi beautiful and best equipped GRINNELL BROS., manufacturer, jobber and dealer to assume the Music House in the U. S. dress of optimism. 26 THE TALKING MACHINE WORLD. although the phonograph has not been as suc-reach the unseen world.They think the spiritelation often comes in the form of some animal, cessful here as in instances in which a singleof the dead man can hear the song as it leavestypifying the supernatural agency friendly to the singer has made the record.An accurate tran-the body, and the glad cadences are to cheer himsupplicator, and in praise of which the song is scripthas, however, been made from the ma-as he goes from those to whom he was attached composed. chine of this wonderful melodic expression ofon earth, the mourners showing their grief by "Sometimes the revelation is the same to dif- 'Peace on earth, good will toward men.'" mutilating their bodies. ferent persons, and in this case the one song Itisinteresting to hear Miss Fletcher tell "From a purelyscientificstandpointthese becomes common property, creating a bond of how she came to acquire an interest in Indianphonographic records are very valuable.The fellowship and sympathy. In some of these music.''The first occasion," she says, "on whichsongs of the Indian give us an interpretation ofsongs there is an element of the weird that is I attended one of their ceremonies I was cer-his character.We can discern from these mel-truly impressive.Indeed, in this Indian music tainly not favorably impressed with the music.odic records his religious nature, his attitudeI am sure that the accomplished composer of .Indeed, I was nearly frightened to death by thetoward the unseen powers that control him. to -day can find a vast world of new motifs." whole arrangement, savage and barbarous in the "In a way, too, they are a revelation of his extreme to my uninitiated eyes and ears.Con- social and tribal relations.In no song is there GODWIN BECOMES JOURNALIST. cerning the music I gleaned the impression thatmention of the father or the *wife.The grand- while it might possess a certain degree of simple father is not alluded to as personal kindred, but Earl H. Godwin, an assistant in the Columbia rhythm it had little melody, the few tones beingas one whom age has made wise and fit to bePhonograph Co.'s advertising department and for iterative and almost if not quite lacking in ex-trusted.The mother is only indirectly referredseveral years connected with the firm's leading pression.But some songs which I had heardto, but the sister is the representative of the fam-New York store, has resigned to accept a position before this did not support this conclusion. ily, and personates the women of the tribe in on the Washington, D. C.staff of the Baltimore "While I was living among my Indian friends many songs. Sun.Mr. Godwin, who is also a son-in-law of I was stricken with a severe illness and lay for "The explanation for all this is found in theEdward D. Easton, president of the company, months ministered to largely .by my companionspeculiar structure of the tribe and in the non -severed his connection on March 7. The good of the Omaha tribe. As I was thus shut in fromdevelopment of the family idea as we understandwishes of many trade friends follow Mr. Godwin all the world, the Indians coming and going about it.In fact the only recognized relationship isinto the journalistic field, where he will doubt- me in their affectionate solicitude,I would askthe clan, or gens, a political subdivision of theless make his mark, as he is a writer of versatil- them to sing to me.Because I was weak, I sup- tribe. ity and resourcefulness, with a "nose for news." pose, they sang softly.There was none of the "Among Indians, with few exceptions, the wo- distracting drum, and, devoid of the barbarousman carries the clan, and kinship is traced only MORE TALK -O -PHONE SUITS. noise which had displeased me,I realized thethrough her, the children being counted In her sweetness, the beauty and the meaning of thoseclan and not in that of the father.As a man (`special to The Talking Machine \Vol wonderful songs. can never marry in his own clan, he must be as Toledo, 0., March 30, 1908. "Color and dramatic action are marked quali-a stranger to his wife and to his own children; Suits for $20,067.23as balance due on two ties of Indian music.Every religious, tribal andand when he dies, his brothers and sisters, who notes have been filed in common pleas court by social ceremony, as well as personal experience,constitute his family, are his heirs. the Bank of California against the Talk -O -Phone is expressed in the melodies and there is hardly "So when an Indian sings of his home, his Co. and Albert L. Irish.The notes were for $40,- a phase of life that does not find in a manner sister, with whom he has a recognized relation- 000 and $12,000, given respectively Sept. 20, 1905, of speaking its representation in sound. ship, represents that home, rather than the wife and April 16, 1906. "Strange to say, the funeral song is expressiveand children, who can never belong to him. The of joy and hope.That of the Omahas, of which Indian's love song is practically a song without John Buckhardt,treasureroftheGeneral I have a record and which is the only one pos- words, consisting of unmeaning syllables. Phonograph SupplyCo., New York, who has sessed by that tribe, suggests in its major strains "Friendshipisa common theme inIndianbeen severely ill with hemorrhage of the stomach sunshine, birds and verdure and has afleet, songs.There are no songs of labor.The mys- for over a fortnight,isslowly mending.Mr. happy movement.Nevertheless there is a latenttery song has a peculiar origin, as it is supposed Buckhardt is also paying teller of the Germania harmony between the song and the ceremony. to come to the composer in a vision, after daysBank, and is well known among prominent bank- "Music, in the Indian's belief, has power toand nights of fasting and supplication.The rev- ers and financiers of the metropolis. The Wonderful Orchestraphone (Patent Applied For) MAKES THE TALKING MACHINEPERFECT Takes Place of Horn-Tone Acoustically Perfect-Pleas- ing to the Eye-Makes a Perfect Hornless Talking Machine The ORCHESTRAPHONE has met with a wonderful success.Its many good qualities at once present themselves to a person acquainted with the principles involved in the Talking Machine. The ORCHESTRAPHONE has been designed by an expert Acoustician.It is acoustically perfect and its wonderful tones quickly appeal to everyone. The ORCHESTRAPHONE can be easily adjusted to any Disc Talking Machine and con- veniently holds in its chambers enough records for an evening's entertainment; in another chamber all the other accessories; also a dust proof chamber in which the sounding box and record are operated, free from any outside influences; also a sound amplifying chamber in which the sound is projected and amplified, having all the advantages of the largest horn which may be adjusted to practically eliminate the blasting and scratching sound so objectionable in the Disc Machine. Dealers have been quick to see the value of the ORCHESTRAPHONE as a fast seller and a profit maker.They sell themselves.It has more points of merit than have ever been presented in a talking machine accessory. Easy to adjust; easy to operate.Machine can be started and stopped quickly and con- veniently. The " ORCHESTRAPHONE " Retails at 2 0.00 USUAL DISCOUNTS TO THE TRADE When ordering state make and style of machine it is wanted for.

MANUFACTURED BY THE ORCHESTRAPHONE CO. No. 815 Harrison Street KANSAS CITY, MO. The "ORCHESTRAPRONE" in Position for Playing THE TALKING MACHINE WORLD. 27

CONDITIONS IN CLEVELAND machines within the past six weeks, with a con- AUTOMOBILE RACE WINDOW. stant and growing demand for records. Are Most Encouraging-Factories Opening Up The May Co. report trade good, with bright Special Display Made by the Columbia Co in and Talking Machine Houses Feel TraCe Im-prospects ahead.They carry a complete stock Denver in Connection With the New York petus-Some Recent Visitors to the City-of Red Seal Victor and Columbia records.D. E. to ParisRaceWhichHas Been Highly ColumbiaCo.inNew Quarters-McMillin Lower,formerlymanageroftheBarberton Praised. Concerts Well Attended-Bailey Co. Zon-o-branch of the Geo. S. Davis Co., Akron, 0., has phone Distributers. taken charge of this department. He is an ener- (Special to The Talking Machine World.) getic, experienced talking machine man, and is Denver, Col., April 6, 1908. (Special to The Talking Machine World.) a valuable acquisition. The Columbia Phonograph Co. made good use Cleveland, 0., April 9, 1908. Phil Dorn, in charge of the talking machineof the opportunity offered by the New York to Taken as a whole, conditions in local talkingdepartment of Collister & Sayle, says sales ofParis automobile race to have in their window machine circles are encouraging.During themachines, including an occasional Victrola, were a very unique automobile display while the cars past month trade has held its own, and insome fair, and that the April records were sellingwere racing through Nebraska, Wyoming, Utah, instances a good per cent. of increase is shown.rapidly. and to the Coast. Business generally, in all industrial lines, is Hugh Gully, No. 924 Prospect avenue, reports This race attracted special attention in Den- regaining its normal condition, and dealers notehe is doing a very good business, and that hisver, as E. Linn Matthewson, a local automobile with satisfaction the continual return of oldcus- March sales showed an increase over February.enthusiast andpresidentoftheMatthewson tomers from the ranks of mechanics and labor- B. L. Robbins, of Robbins & Emerson, 145Automobile Co.,drove the Thomas car from ers, which constitute a large per cent. of theThe Arcade, said they had made a number ofCheyenne, Wyo., across the Rocky Mountains and trade. sales of the higher priced machines, as well asGreat Continental Divide to Ogden, Utah.These All the dealers are selling records, and mostsome of the cheaper grades, during the pastfacts, together with the attractiveness and ap of them are kept busy as they have been duringmonth.He stated business was noticeably im-propriateness of the window display, induced the past month. The machine trade is reviving, proving. practically every person passing to stop and take and a number of sales of the higher pricedones "Business during the past month was a con- notice. within the past few days are reported. siderable improvement over the previous one," The automobile used in the display was built A. R. Shade, representative of the Ball-Fintzesaid W. H. Buescher, of Buescher & Son."Thisentirely out of a B D graphophone, disc records, Co., Newark, 0., was in the city a few days ago.improvement in our trade I account for by rea-small horns and supply parts, and its general He was on his return home from a two months'son of the resumption of business in the millsmake-up, originality and the signs or cards used trip through this section of the Middle West,and factories again furnishing wages to the me-in the display caused no little comment. and stated that, all things considered, he found chanic.I look for a good steady business all Since Mr.Matthewsonhadpurchaseda the talking machine business good, that dealerssummer." graphophone from the Columbia store some few were all doing well, and that he had been suc- The Bailey Co. have been appointed exclusivemonths ago, it was in order to use this in the cessful in making a large number of sales. distributers of the Zonophone for Northern Ohio, display. The Devineau Biophone Co. are now busy atand are pushing sales of that popular machine. The two cards in the window read as follows: their factory turning out the attachment in largeThe manager of the department stated business (1) numbers.Sales are reported increasing. all along the line was very fair, and that they COLUMBIA GRAPHOPHONES At the Gaumont Chronophone Co.'s office, onhad made sales of a number of Victor and Edi- New York-Paris and Everywhere. High street,it was stated they were doing ason machines during the past month. (2) good business in the West, but no particulars By resolution of the city council the chief of E. Linn Matthewson is owner of could be obtained. police was instructed to suppress at a local mov- A Columbia Graphophone. Daniel G. Williams, representative of the Udell ing picture show pictures of the recent Collin - Some of his favorite records are: Works, manufacturers of talking machine cabi-wood schoolhouse fire, wherein 170 children were "Thomas C-t," No. 522;"Little Chauf- nets, Indianapolis, Ind., spent several days in theburned to death.The resolution alleged that feur," No. 3431; "Out in an Automo- city the first of the month and booked several"there are too many aching hearts over that dis- bile," No. 3320; "In My Merry good orders. aster to permit it to be revived for a morbidly Oldsmobile," No. 3564. ' The Columbia Phonograph Co. have movedcurious crowd."And yet for several days the 'Aside from the window cards the display in- from Ninth street to 420 Prospect avenue, cornerdaily papers published pictures of the ghastlycluded maps, etc., giving in detail the progress of Fourth street East, a more central location,horrors, without comment from the city authori-of the race.The entire window display was got- and affording better facilities.The new store ties. ten up by C. L. Woodward, with the local Colum- has been fitted up with attractive fixtures and bia store, and was only one of the attractive conveniently arranged forthe transaction of March 4 Loring Leeds, general sales managerdisplays he arranges from time to time, and business.Mr. Probeck, manager, said trade wasof the Leeds and Catlin Co., left New York on awhich always attract great attention. fairly good and the prospects very encouraging.special business errand to Chicago. He recently H. E. Jones, formerly in charge of the commer-booked an order there for 250,000 flat records All the road men of the Universal Talking Ma- cial department, has resigned, and J. H. Roachfrom one concern.Mr. Leeds expects to be away chine Mfg. Co., Newark, N. J., are on their terri- has been appointed to the position and is doingabout ten days.On his return he will go South tory, and business is coming in at a very nice remarkably well. to call on the leading jobbers and catalog houses. rate. Prof. L. A. Luckmeier, in charge of the music and talking machine department of Flesheim & Smith, stated that business was very fair, con- sidering conditions.The company handle the Victor and Zonophone, and Regina music boxes, "JOBBERS ATTENTION" with afull lineofrecordsandaccessories. Trade, the professor said, was improving, and he feels sanguine of a good year's business. Business is moving along very satisfactorily Our Advertisement in last month's World, regarding our at the store of W. J. Roberts, Jr. He made sales of a number of Victor and Edison machines dur- complete line of ing March. He stated that sales of records were excellentandthedemandincreasing. "The April lists are unusually fine," he said, "and are selling rapidly.They are the best that have yet been produced, and our customers are all highly TALKING MACHINE SUPPLIES pleased with them.Prospects are fine for a good season's trade in the talking machine line." The Tuesday Red Seal concerts inaugurated by has brought us Orders from almost every Jobber inthe McMillin are well patronized and have proven very attractive.They are also business -bringers United States.If you have not sent us an order, do so at and have awakened considerable interest in the Victrola and the Miraphone, a number of sales, once and you will save 100 % clean profit.Besides repair it is stated, being traceable to that source.Con- parts, we sell Needles.Write for our Net Prices and Samples certs are given with Red Seal records on the Victrola; alternating with other records on the at once. Miraphone,usingPagliacci,Tetrazzini,Cam- panari and other records.Mr. McMillin says their trade has grown to nice proportions since the opening of the store less than a year ago, 400 FifthAve. and that while the business depression affected Talking Machine Supply I)C9 NEWYO their trade somewhat, itis reviving and daily -RK improving.He reports the sale of a number of 28 THE TALKING MACHINE WORLD. lecture form.He has proven to New Yorkers how little they know of their city and how many TIMELY TALKS ON TIMELY TOPICS pretty spots, as well as dark spots, there are in this cosmopolitan city of ours. A new line of disc machines and records isquately represented in the ranks, butit now soon to appear upon the market.The goods inseems they will no longer hold aloof, which may Some time ago one of the record makers of question have been under consideration for some be ascribed more to geographical conditions than repute imported a "line" of singers from Eng- time, being held back by reason of litigationto any unwillingness on their part to becomeland in order to obtain the "true accent," etc. into which the concern interested was led unwit-members.The July convention, which will su-This undertaking was at no little expense, and tingly.The firm have since gone ahead on whatpersede the constitutionaldate thisyear,for great pains were taken to reach the very best they claimto be original appliances, neitherobvious reasons, should be attended not only by results.The records, on being placed upon the purposely designedto evade existing patents,the regularly enrolled, but by other jobbers who American market, although principally for Brit- but what they term "something entirely new."may merely come as"onlookersinVenice." isb consumption, proved "frosts."In fact, when Doubtless the so-called "mechanical feed" willThe latter will meet the very best men in their the imported singers had an opportunity to com- figure in the construction of the reproducing de- line-men whom it is a pleasure to know sociallypare themselves with the domestic "talent," they vice, while the up-and-down or vertical cut of and profitably in a business way. were astonished at the cleverness and ability sound wave will be used on the records, in con- shown by the native artist, which was ofa nection with the sapphire point or needle.The First and foremost the sessions of the associa-much higher order than they realized in their vertical cut on a disc record is practically un-tion will be fraught with interest to everyonemost generous estimates.Briefly, coming with known in the American market, though a promi-who isconcerned in placing the trade on aexaggerated ideas of their own importance, and nent French manufacturer has been producing sounder and more satisfactory basis.This is the with limited knowledge, apparently, of record records of this kind for a long time, and in con- sole aim and purpose of the association.Then, making conditions here, the so-called artists of nection with which the results have been veryas an added attraction, and one that was taken British brand were astonished at what they saw satisfactory-the tone quality being free frominto account when the place was selected, is the and heard.The net results of the visit is that scratch, smooth, even and resonant.The arrivalglamor of Atlantic City itself at the height ofthe company bearing the expense of the impor- of the new line will be awaited with interest the summer season.The Committee of Arrange- tation are greatly disappointed with the demand by the trade, not only on account of the claimsments, for which three better equipped gentle- for what they were led to believe were destined set forth, but its ultimate success when the cur-men than those having this honor could notto be great sellers.As a matter of fact, outside rent situation is considered. have been chosen by President Bowers, are de-of the famous operatic singers, it seems a waste termined to leave no stone unturned to make theof money to bringin,duty free,a bunch of New dealers are apt to make a mistake, in plac- stay of their colleagues at this spot one ever topopular singers, who may or may not have a ing their initial order with the jobber, by anbe remembered.These facts should be borne inreputation in "dear old Lunnon," to swell the insufficient selection of record stock.That is tomind, and The World joins most heartily in catalog of strictly American record manufactur- say, dealers who aim to be sagacious merchants urging upon each individual member and those ers.At least, this is what the company in point and not fakers on the trade politic.Prudence as yet "outside the breastworks" to now com-asserted, and in reciting the facts, they added, and wisdom would suggest accepting the assist-mence arranging their affairs and make prepara-"and we were stung good and hard." ance and advice of the more experienced jobber tions with a view of being on hand at Atlantic under these circumstances, but the sooner the City on July 6 and 7, at least.if they can tarry Court cases of considerable interest were dis- entire catalog of any manufacturer whose goodslonger to enjoy a brief vacation with their fami-posed of during the past month. The apparently are handled is ordered the better.Of course,lies so much the better. interminable suit of the New York Phonograph conditions are to be considered also. Co. against the National Phonograph Co. and So far as the United States courts have passedothers has reached another stage in its develop- Another honor showered on the Victor Talking upon the gold molded or casting processes for ment.Precisely the attitude of the litigation as Machine Co., Camden, N. J., is that of makers ofmaking cylinder records, their decisions relateit concerns tie trade directis hard for a lay talking machines to Her Majesty, Queen Alex-solely to certain privileges under territorial sell- man to determine. ,One is safe, however, in re- andra of England, the greatly beloved consorting contracts, the final adjudication of which isporting progress, after perusing the latest opin- of Edward VII.Perhaps this added luster isstill pending on appeal.An important opinionion of Judge Hazel, that appears on another page not appreciated so highly by the American tradeon this question appears on another page, and aof this issue. as with the loyal subjects of Great Britain andclose and careful reading will make clear this of her vast colonial possessions the world over. particular point: that is, the validity of the pat- Possibly the trade at large are not familiar Neverthelessitis a distinction highly valuedent was not before the court in any sense, andwith the enormous business in talking machines and of no insignificant commercial value to its if anyone should imagine this to be the case theyand records handled by a number of mail order possessors.Dealers here who have a clientele will be laboring under a grievous error. or catalog houses, especially in the West.It is likelyto be impressed with this endorsement not altogetherinthehands offirms whose are not slow in using the royal warrant in con- In the very interesting illustrated lecture givennames are best known.One concern' in mind, nection with their printed matter.The further Thursday of last week by R. G. Knowles at Car-and notin the generally credited front row, west one goes, however, the less is the "appoint- negieLyceumon "New York:ThingsYou places orders for records at the rate of 300,000 ment" glorified in any relation whatever. Haven't Seen," he threw on the screen a numberat a time, and machines-premium, of course- of pictures of the East Side of the city, andin the same ratio.These concerns travelas The annual meeting of the National Associa-among others a view of a talking machine storemany as 40 men regularly, but they do not call tionof Talking Machine Jobbers atAtlanticwith a large crowd listening to some Hebrew on the recognized dealers.They have other fish City, July 6 and 7, promises to be one of the records being played at the door.It was a splen- to fry. most important gatherings of this active and did advertisement for the Victor Company, whose progressive organization.As it stands the asso-sign appeared on the window, and for the owner Again the copyright bills are before Congress, ciation, less than a year old, has assembled un-of the store.And it was entirely gratuitous.and the talking machine representatives speci- der its banner nearly a half of the representative Mr. Knowles is one of the most noted lecturersfically concerned in this legislation have appeared jobbers of the country.So far, the Pacific Coast, of the day, and his studies of out of the waybefore the Patents Committee and submitted Southwestern and Southern trade are not ade-places in New York have been admirably put into their arguments and statements, and filed briefs.

III This Horn is made of pure linen, moulded in one piece without seam or joint, insuring the best results for record making.Size, 25x6, the correct proportion for this purpose.Handsomely Recording Hornfinished in black enamel and gold striped. 411 Dealers can increase their customers interest by pushing the record-makim., possibilities of the machine and further the sale of such articles as these horns, blank records, etc., bydoing so. RETAIL PRICE, $2.00 A Good Margin for Dealers and Jobbers The Pardee -EllenbergerCo. WRITE US FOR DISCOUNTS NEW HAVEN, CONN. THE TALKING MACHINE WORLD. 29

The controversy has reached an acute stage once more as between the music composers and the record manufacturers, the particulars of which are given at length on another page of The Here's something entirely new World.Yeoman service has been rendered by Messrs. Cromelin and Cameron, for the Columbia Mr. Talking Machine man Phonograph Co., General; Horace L. Pettit, for the Victor Talking Machine Co., and Frank L. Dyer, for the National Phonograph Co.They have made a marked impression upon Senate and House committees in charge of the bill, and THE ECHO -TONE their opposition to the embodiment of a royalty ou copyright music reproduced on records has been consistent and strongly maintained. Rather The Echo -Tone is an Entirely New Talking than see the bill fail of passage they will yield Machine Horn.The sound waves pass through to a compromise, but not of the hind so far pro- aninner -conductor,areprojectedagainstthe posed.They have their own ideas of what is right and proper under the circumstances. These sound reflector in the rear of the horn, and re- gentlemen aretobe congratulated upon the bound to the ear of the listener, giving a wonder- sturdy fight they are waging, as much from prin- ful reproduction of true tones of superior richness ciple as of commercial advantage. THE ECHO -TONE and melody and of great range and volume.The ( For. and Dom. Pats. Applied for) isthe principle of the echo. The Mexican trade is evidently very desirable. principle involved During thepast month representatives from The mellowing effectof an echo on sound is three of the large record manufacturing com- known to all. panies have been in the capitalof the sister The principles of construction of The Echo - republic, either looking after business and plac- Tone give this horn an immense advantage over ing it on a more satisfactory basis, or securing material and selections for additions to their list all others. of records.The gentlemen are experts in their Descriptive Its tones are absolutely non-metallic. respective fields of activity, and it is hoped that they have met each other ere this, felicitated Literature The objection to metal horns is thus each other on soon returning to God's country, overcome. and then had a stein of pulque or something Mailed for else more palatable and lessperilous,asevi- Its tones are brilliant and mellow in quality. dence of good -fellowship. the asking Itproduces great volume without agitating WANT RECEIVER REMOVED. the ear -drum, and yet interprets clearly StockholderandCreditorSaysReceiverof the faintest passages. TalkophoneCo.Represents ConflictingIn- terests and Therefore Should Retire. Needle scratching (Special to The Talking Machine World.) Retail prices are ad- is practically overcome, Toledo, 0., April 8, 1908. for as these sounds rise, they are dis- Application has been made tothe common justed so that the jobber pleas court, by a creditor of the Atlantic Phono- will be afforded liberal pelled by the louder sounds from graph Co., to have Harry H. Ensign removed as profits. the horn. receiver of that concern, alleging that as a stock- holder and a creditor of the Atlantic and Talk -0 - Itis but 10 inches in length, does not Phone Companies he representsadverse and clashing interests. project, need not be disturbed when The creditor also asks that the court ascertain changing 'records, and in no way inter- the solvent stockholders of the Atlantic Co., out feres with the operator. of the $2,000,000 stock, of which one-half was issued to purchase the property and rights of The Echo -Tone can be applied to cylinder the Talk -O -Phone Co., and that sufficient be col- DO NOT as well. as disc machines. lected on the unpaid stock subscriptions to sat- DELAY AN isfy the demands of the creditors. The application states that when the Talk -0 - INVESTIGATION As a demonstrator The Echo -Tone is Phone Co. was bought out it was wholly insol- OF THE unrivalled.Itspleasing tone effects and re- vent, and that its assets were exceeded by its productive qualities show off any machine to its liabilities, so that the Atlantic Co. received noth- ECHO -TONE utmost advantage, and it brings out every bit of ing of value for its $1,000,000 worth of stock. music in the records played.The horn is grace- The creditors of both companies are claiming payment out of the assets of the Atlantic Co., ful in design and beautifully made.It is a triumph which are, the petitioner says, not sufficient to of the metal -worker's art.We have a brass and wholly satisfy the claimsof the creditorgof copper horn, a brass horn and an oxidized horn. either company. The firstis particularly attractive in appearance, The creditor asks that Ensign be required to with its alternating plates of the two metals, and surrender the books and the records of the com- isspecially adapted to demonstration purposes, panies of both before and after his appointment as receiver; that a new receiver be appointed to As a show -window featureitis invaluable, for collect the assets and bring suit on the unpaid itsdistinctivebeauty and novelty unfailingly stock subscriptions of which the creditor asks excite interest. the court to take an accounting. We want to interest YOU first in The advent of the Zed Co. on Chambers street, The Echo -Tone. We know for certain that New York, completes the representation of every when you have a line of samples to show cus- manufacturing concern on "talking machine row" tomers their orders willfollow as a matter of between Broadway and Church street.Professor course.You will find that no matter how many Aal could form an interesting class in language study on the block. other horns a man already has, when he has seen and heardit, he will want an Echo -Tone. Last month, having the price, Frank E. Madi- That thisisnot an idle boast you can soon son, in charge of the National Phonograph Co.'s learn by ordering a sample. correspondence bureau at their New York head- quarters, indulgedin a triptoAtlantic City, N. J., for a week end's recreation.Needless to The J. E. Frey Manufacturing Company Showing sectional view of the 118-120 Park Avenue BROOKLYN, N. Y. say, Mr. Madison enjoyed the divertisements of Echo -Tone the bpard walk. 30 THE TALKING MACHINE WORLD.

OUR FOREIGN CUSTOMERS. bourne, 409 pkgs., $10,549;Singapore, 4pkgs., F. M. PRESCOTT BACK FROM EUROPE. $187; St. Petersburg, 2 pkgs., $102; Trinidad, 8 Amount and Value of Talking Machines Shipped pkgs., $132; Vera Cruz, 48 pkgs., $1,749; Vienna, F.M. Prescott, formerly president and general Abroad from the Port of New York. 11 pkgs., $369. manager of the International Talking Machine MARCH 24. Co., Berlin, Germany, and also of the Odeon Co., (Special to The Talking Machine World.1 Berlin, 6 pkgs., $115; eorinto, 7 pkgs., $337;of London, Eng., with a trading arrangement with the Fonotipia Co., Milan, Italy, who retired Washington, D. C. April 6, 1908. Colon, 3pkgs.,$323;Dalny, 8pkgs.,$1,219; Manufacturers and dealers in talking machinesGuayaquil, 2 pkgs., $228; Hamburg, 8 pkgs., $198; from businesslast year after selling outhis will doubtless be interested in the figures show-London, 37 pkgs., $1,892; 5 pkgs., $156; 5 pkgs., Europeaninterests,after being abroad since January, got back to New York April 5, on the ing the exports of talking machines for the past $375; 13pkgs.,$775;Milan,28pkgs.,$515; five weeks from the port of New York: Natal, 6 pkgs., $150; Rio de Janeiro, 36 pkgs., Amerika.Mr. Prescott went over to "collect," MARCH 10. $992;St. Johns, 7 pkgs., $194; Vienna, 2 pkgs., in which he was eminently successful, and with- out resorting to pressure.He also visited the $76;4pkgs., $184; Vera Cruz, 12 pkgs., $1,009. Berlin, 13 pkgs., $878; Bombay, 8 pkgs., $281; Leipsic Fair, a yearly institution of importance Buenos Ayres, 19 pkgs., $2,232; Callao, 2 pkgs., MARCH 31. on the Continent, and saw a number of new $455;Corinto, 6pkgs., $189; Havre, 28 pkgs., things and novelties in the talking machine line. $548; Havana, 5pkgs., $335; 12 pkgs., $317; 4 Berlin, 3 pkgs., $196; 3ombay, 17 pkgs., $1,073; Callao,4pkgs., $309; Colon, 5 pkgs., $120; Glas- Mr. Prescott lives in retirement at Summit, N. J., pkgs., $317; Kingston, 6 pkgs., $473; London, 9 and devotes his time mainly toraising fancy pkgs., $675; 707 pkgs., $7,820; 29 pkgs., $1,780; gow, 6 pkgs., $370; Havana, 3pkgs., $5,991;2 pkgs.,$211; 3 pkgs.,$214;Havre,44pkgs., fowls.Like W. Barry Owen, now and then the 8 pkgs., $411;Manchester, 10 pkgs., $792; Mel- story goes forth that Mr. Prescott is too young bourne, 51 pkgs., $2,162; Naples, 1pkg., $577; $1,202; London, 61 pkgs., $7,033;9pkgs., $474; 15 ,pkgs., $890; Progresso, 23 pkgs., $876. a man and has too much valuable talking ma- Porto Plata, 6 pkgs., $395; St. Thomas, 5 pkgs., chine experience at his command to rest on his $399;Shanghai, 9 pkgs.,$318;Sourabaya, 6 APRIL 7. laurels, and that a new enterprise in the line of pkgs., $151; Vera Cruz, 9 pkgs., $754; 16 pkgs., Callao, 2 pkgs., $254; 8 pkgs., $182; Cooktown, world proportions, will soon materialize, with $300; Yokohama, 45 pkgs., $2,462. 7 pkgs., $100; Cristobal, 35 pkgs., $1,113; Ham- himself as the chief executive.These tales cause MARCH 17. burg, 2 pkgs., $120; Havana, 13pkgs., $1,012; him to smile quietly, but never a word is vouch- Auckland. 6 pkgs., $153; Berlin, 5 pkgs., $478; Havre, 3pkgs., $151;Liverpool, 3 pkgs., $240; safed, either in affirmation or denial. - Dublin, 2 pkgs., $201; Glasgow, 4pkgs., $161; London, 113 pkgs., $6,612; Para, 3 pkgs., $143; Hamburg, 4 pkgs., $450; Havre, 13 pkgs., $1,156; Progreso. 10 pkgs., $694; Rio de Janeiro. 1 pkg., Minges & Muzzarelli, phonograph dealers, at Havana, 5 pkgs., $344; Kingston, 19 pkgs., $231; $209;St. Petersburg, 35 pkgs., $2,102; Vienna, 64 North 13th street, Philadelphia, have dissolved London, 14 pkgs., $511; SO pkgs., $5,428; 23 pkgs., 27pkgs., $967; Warsaw, 3pkgs., $162;Yoko- partnership, the business being taken over by $1,538; Manila, 17 pkgs., $477; 2 pkgs., $687; Mel- hama. 14 pkgs., $2,733. John D. Muzzarelli.

Revive Tour business Educate the public to use Phonographs and to buy Records. AND THE BEST WAY TO DO IT is to distribute our LYRA PHONOGRAPHS ,L=7, in large quantities in your neighborhood. They reproduce as well as any $15.00 Talking Machines. They can be profitably retailed at $2.50 or even less, and will soon be exchanged for larger machines. Write for information respecting our new destributing propositions which are highly endorsed by leading jobbers and dealers.

WE CARRY A LARGE STOCK OF SPARE PARTS

Reproducer Metal Caps with Reproducing Points15 cents each Brass Nickeled Horns 35 cents each Reproducers Complete - 30 Alamlnum Horns - 40 - 45 Grand Opera Reproducers Flower Horns - 50 Clockworks Complete CO Governors Complete 55

Agents Wanted Everywhere THE EDWIN A. DENHAM COMPANY 498-500 Broadway, NEW YORK BERLIN NEW YORK Write for our 1908 Catalogue of Novelties THE TALKING MACHINE WORLD. 31 but the copyright situation has so changed dur- LATEST DEVELOPMENTS IN COPYRIGHT SITUATIONing the past week that Senator Smoot and Chair- Recent Hearings on Copyright Bill End with Tentative Agreement for Compromise on Part of man Currier both expressed themselves to -night Certain Interests-Royalty Provisions Not Approved by Talking Machine Men-Two Sep-as extremely hopeful. arate Copyright Bills Suggested by O'Connell-Is Royalty Confiscatory?-Compromise De- THE COMMITTEE CHAIRMEN OPTIMISTIC. tails May Be Worked Out by Congress-Law Not Likely This Session. Still Senators Smoot and Currier are optimistic and expect to accomplish something.This may (Special to Tne Talking Machine World-) than 2 cents upon a roll, and that no affidavit should be done by following the suggestion of Coun- he required. Washington, D. C., April 9, 1908. VICTOR HERBERT. sellor John J. O'Connell, that two separate copy- The copyright situationismore turbidat We, as authors and composers, endorse the foregoing right bills be reported-one providing for general joint statement in each and every detail and specially the close of this week than ever before.The request tbat provisions as to affidavit he retained, copyright legislation, the otherfor merely a hearings before the Joint Patents Committee of WILLIAM KENDALL EVANS, musicalcopyright. Inconnectionwiththat DAVEREED, the Senate and House, which closed April 28, GEORGEH. BELL, suggestionMr.O'Connellsubmittedtoboth HARRY H. WILLIAMS. with the talkingmachine,mechanical instru- ERNEST R. BALL. Senator 'Smoot and Representative Currier the ment, and perforated music roll manufacturers, LEGALITY OFSTATUTORY ROYALTY QUESTIONED. text of a pro -posedbilldealing with musical together with the music companies and publish- The signature of Victor Herbert in the abovecopyright.It covered some twelve typewritten ers, presenting their varying views on that date,agreement follows an expression of his attitudepages and was intended to "provide revenue to finished up that part of the proceedings.The in his own handwriting, to the effect that hecomposers of music from devices for mechanical representatives appearing for the talking ma-thinks more than two cents a record should be reproduction."It was framed to cover the grant- chine trade were:Frank L. Dyer, counsel forpaid.The talking machine interests are under-ing of "mechanical musical copyright," and this the National Phonograph Co., Orange, N.J.; stood to favor royalties, but of less than twois the phrase by which its object is designated Paul H. Cromelin, president of the American cents.Thisis a difference in detail, and all throughout the measure. Copyright League, and Philip Mauro, for the Co-questions of detail will have to be settled by the The text of the measure cannot yet 'be pub- lumbia Phonograph Co., General, New York; Hor- committees and by Congress.Itis, however, a lished.The fact that this bill has been laid ace L. Pettit, counselfor the Victor Talkinggreat step in advance to secure an agreementbefore the two chairmen does not necessarily Machine Co., Camden, N. J.; John J. O'Connell, upon principle. indicate that it will be embodied into law either counsel for the Leeds & Catlin Co., New York. Concerning the question of constitutionality, orpartly or in toto.The committees are in no way Among other matters discussed at the hear-.legality, as Victor Herbert calls it, Chairman Cur-bound to observe the features of the proposed ings it was held by certain theatrical managersrier said last week he does not regard that as at"Mechanical Musical Copyright" bill, and are not that moving pictures with talking machine at-all troublesome.He. pointed out that the patenteven bound to introduce it in Congress for ref- tachments, reproducing playS and the accom-lawyers who appearedbeforethe committeeerence to their committees.Itispractically agreed, with one exception, that the royalty pro-certainneither Senator Smoot nor Chairman panying dialogue, were ruining their business. In fact THE SO-CALLED COMPROMISE AGREEMENT. vision would be constitutional.This single ex-Currier approve all of its provisions. Immediately following the adjournMent of theception was Albert H. Walker, author of "Walkerboth of them would incorporate changes of a uearings an agreement was signed April 30, inon Patents," who believes it would be unconstitu- material character into the O'Connell sugges- the nature of a compromise between certain in-tional.Chairman Currier pointed out last week tions. terests involved, but to which the record andto your correspondent that the Supreme. Court of INTENT OF THE MECHANICAL MUSIC BILL. While the text of the bill cannot yet be printea the majority of the perforatedrollmanufac- the United States had held, in a very old case- the Wheaton case-and more recently in a caseit is understood that the O'Connell idea proposes turers and all music publishers were not par- that the rights that would be secured by the ties. A verbatim copy of this agreement follows: other than the Smith -White case this winter, that when Congress grants such rights as those ofproposed "Mechanical Musical Copyright Bill" Washington, March 30, 1908. copyright under the constitution Congress mayshould constitute an estate entirely distinct and The Honorable Committee on Patents, United States attach conditions.Mr. Currier believes that theseparate from that which might be derived or Congress: requirement of the payment of a royalty is oneacquired by virtue of any other copyright statute. Pursuant to the understanding reached at the final of the conditions that may be thus attached byThe O'Connell idea also contemplates that the hearing of your committee, the undersigned have met mechanical musical copyright to be thus secured in conference, and have arrived at the following mutual legislative enactment. understanding: WILL THE TWO -BILL PROPOSITION PASS? should be the exclusive right of an author or That we jointly request the pending copyright legis- The agreement having been reached the ques-composer of music to receive the compensation lation he amended to include the following: tion now is, Can the bill or the two -bill propo-of 2 cents a roll, record or other device used in That copyright protection he extended to include all the reproduction of their copyrighted composi- mechanical reproductions or representations of what- sition pass before Congress adjourns about May soever sort, and all modes and manners of expression 15?Senator Smoot and Chairman Currier be-tions automatically to the ear. by which the copyrighted work may be expressed, ex- lieve legislation can be had this session if a Then in elaborate detail the O'Connell proposi- hihited, or reproduced to the appropriate sense;pro- unanimous report can be laid before Congresstion goes into every phase of the subject.It goes vided, however, that such right of mecbanical reproduc- into such detail, in fact, that members of the tion of a musical composition so copyrighted sball befrom each committee. An effort will be made to opeu to everybodyupon the payment to the composer have a rule introduced in the House setting timePatents Committees would insist upon careful of a royalty of two cents for each and every perforated for tbe debate on the measure and also a datescrutiny of the measure before enacting it into roll,phonograph disc,recordorcylinder, music -box for a i vote.Important legislation always has a law.Unless the various interests come together cylinder,or other reproducing device, whether such precarious chance toward the end of a session, the Congressional committees will probably de - deviceis claimed toreproduce expression, or tobe purely mechanical. That such royalty he paid through the medium of copyright stamps, to be purcbased atthe copyrigbt office and to be affixed to eacb and every mechanical reproducing device, one stamp to be affixed for each Humphrey copyrighted composition reproduced thereon.The sale or lease of any record without such a stamp shall sub- ject the vendor to the penalty provided by this act. Tbat the provisious of this act as to mechanicala Record production of music sball relate only to compositions copyrighted after the act goes into effect. That the composer shall file with his application for copyright his address and an affidavit, duly executed, Cabinets to the effect that be is the composer of the work sought to he copyrighted and that, to his hest knowledge and helief, be is entitled to a copyright thereon. That the fairness and proprietyof fullprotection All Styles todramaticworks having been uniformly admitted be- fore the committee atits hearing and believed to he All Sizes proper by us, appropriate legislation in this regard is requested. All Finishes Upon substantial incorporation of the foregoing sug- gestions we and each of us pledge ourselves and the in- At the Right Prices terests we represent to support Senate Bill 2499 both before the Patents Committee and in the halls of Con- gress. Very respectfully, Ready for Immediate JOHN J. O'CONNELL. on behalf of the National Piano Manufacturers' Association of America. No.122 LIGON JOHNSON, on behalf of the National As- Delivery sociation of Theatrical Producing Managers. Cylinder Record Cabinet LIGON JOHNSON, on hebalf of Dramatic Club. A Good Cabinet at a Reasonable Price. CHARLES S. BURTON, on behalf of Melville Clark, Holds125CylinderRecords. Height, Send in your orders 321/2inches;Width, 171/2inches;Depth, Melville Clark Piano Co., and Q. R. S. Co. 171/2 inches;ShippingWeight,70lbs., HARRY H. WILLIAMS, on behalf of Words and crated.Quarter -sawed Oak top, front and Music Club of America. back.Finish: Golden or Mahogany.All WM. SHILLABER, Jr., on bebalf of the Tel -Elec- four sidesand back rubbed and polished. HUMPHREY BOOK CASE CO. tric Music Co. Note raised panel drawer fronts. GEORGE W. POUND, general counsel, etc. (public performance omitted). Price $13.00 List. DETROIT, MICH. If it can he legally done I am in favor of a universal royalty, but helieve tbat composers should get more 82 THE TALKING MACHINE WORLD.

EDISONA Complete Stock of Phonographs and Records permits us to fill and ship orders the day received NEW FRESH GOODS NO SUBSTITUTES LAST CALL-ONLY A FEW LEFT Capacity 120 Every Record Owner should have a Cabinet. CYLINDER RECORDS A permanent place for the Phonograph. 4 Shelves of 30 each Records easily found GENUINE QUARTERED OAK when wanted. Finished and Polished all Sides Eureka Alphabetical Indexfurnished with 32 Inches High 18 Inches Wide these cabinets. 20 Inches Deep

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MR DEALER :You can sell one to every customer.Just the thing to stimulate your business and renew customers' interestin their Phonographs. Increased Volume Tone and Detail.Easily mounted-complete directions with each Diaphragm. Money hackif not perfectly satisfied. THE TALKING MACHINE WORLD. 33 tide to go ahead on their own volition and frame CONTENTIONS OF THE TALKING MACHINE MEN. the association, and we feel thatyou need us, a measure in accordance with their ideas of the Paul H. Cromelin, vice-president of the Colum-as we know that through the combining of your justice of the situation without further awaitingbia Phonograph Co., General, has been here sinceefforts with ours we can more quickly accom- the attempt to bring the various intereststo- lastFriday.He has had severalconferences plish things, which to all of us appear for the gether.As understood here the attitude of thewith Chairmen Smoot and Currier, the last tak-betterment of the business. talking machine and piano player people is not ing place Wednesday and yesterday.Mr. Crom- "Our Committee of Arrangements will select wholly against the, proposed royalty provisions.elin urged on the part of the American Copy-hotel, and make other arrangements forthis They are understood to be of the opinion thatright League, which includes the talking ma-meeting, and as soon as we receive their report, there should be no royalty paid on the groundchine and perforated music roll people inits we will forward you a copy of same, and trust that they do not believe the Constitution con-membership, and of which he is president, thatthat you will be able to attend this meeting. templatedtheinclusionof mechanical musicrecords and rolls or any other device for auto- The Committee of Arrangements consists of J. N. reproducing devices without the scope of exclusivematicormechanicalreproductionofmusic Blackman, 97 Chambers street, New York; Louis copyright domain, but it is believed by membersshould be included in the domain of copyright asBuehn, 49 North Ninth street, Philadelphia, and of the two committees that the piano player anda matter of right.This view, he declared, would V. Henkel, 89 Chambers street, New York." talking machine interests would consent to thebe urged upon the committee, but if they were Secretary Whitsit has also sent a letter to the royalty stipulation if insisted upon by Congress.disposed to believe all interests at stake wouldmembers urging them to attend this meeting, ROYALTY NAMED DECLARED CONFISCATORY. be subserved by a statutory royalty fee or charge, and to induce all talking machine jobbers who If that should be the course adopted the chiefthen the talking machine trade would submithavenotyetjoinedtheassociationtobe concern of those interests would be the amountgracefully,at the same time submitting whatpresent. of the royalty to be paid.Some of the talkingthey consider would be an equitable arrange- machine and piano player concerns have already ment.The Patents Committees are expected to JAMES LANDAY TO MARRY. indicated informally to the committees their be-report out a bill within the next week or ten lief that a royalty of two cents a roll, as con- (lays. James Landay, treasurer of the Zed Co., and templated by the "compromise" oflast week, also senior member of Landay Bros., the Victor would be confiscatory.Another question inter- TIME TO FALL IN LINE. distributers, of 400 Fifth avenue, New York, will esting Congressional members iswhether the be married toLillian Shone, of California, on imposition of a royalty would ultimately fall asTalking' Machine Jobbers Should Attend theJune 2.On the following day he and his bride a tax upon the people.If the payment of the Meeting of the National Association to bewill sail for Europe on the New Amsterdam, of proposed royalty stamps would be added to the Held at Atlantic City, July 6th. the Holland -American Line, for a honeymoon of retail price of the music rolls, perforated rolls, two months. or talking machine records, there might be a Perry B. Whitsit, secretary of the National At a recent directors' meeting of the Zed Co., howl from the consumers, especially in the ruralAssociation of Talking Machine Jobbers, has sent Zonophonejobbers,77 Chambersstreet, Max districts which would be very influential without the following communication, dated Colum-Landay was elected president, and James Lan - members of Congress from suburban districtsbus, 0., March 27, 1908, to 'members of the tradeday, secretary and treasurer.A new general who are nearly always solicitous about the com-who are not now affiliated with the association: sales manager, in Siegfried Aal, an experienced plaints of the farmer. "The next meeting of the National Associationtalking machine man, assumed office March 30. Again certain perforated rollrepresentativesof Talking Machine Jobbers will be held at At- have intimated that it would be easier for thelantic City, N. J., on July 6, 1908, and we would RECENT INCORPORATIONS. talking machine manufacturers to add the two -be very much pleased to have you attend, as we cent royalty cost to the price of their recordsbelieve that you will profit by attending this The United Talking Machine Co., New York, than it would be to add it to the retail price ofmeeting many times for the expense and time have incorporated with a capital stock of $25,000. the perforated rolls, for the reason that the latteryou will be put to. Directors:Clinton B. Repp, Andrew J. Morris- are generally sold in multiples of 25 cents. They "We have written you several times in regardsey, and Charles A. Curtin, all of New York. say that the public when accustomed to payingto joining the association, and we trust that we * * * * multiple prices, like25,50 or 75 cents for ahave interested you to some extent at least. We The Multi -PhonographCo., a Michigan cor- staple article, would immediately object to pay-are making, we feel, rapid progress, as our as-poration, have filedincorporation papers with ing 27, 52 and 77 cents for those same articles; sociation is hardly six months old, and we havethe Secretary of State of Illinois, giving their that it would 'be as difficult to raise the price ofto -day one hundred and one(101)members, address at 1602 West 12th street, Chicago. a perforated roll with success from 25 to 27 centswhich is considerably more than one-half of the * * * without a hbwl from the public as it would betalking machine jobbers of the United States. Humanatone Introducing NoveltyCo., New to increase the price of a loaf of bread from 5Our membership comprises many of the mostYork, have incorporated with a capital of $15,- to 7 cents.On the other hand they declare thatprominent talking machine houses, and we feel 000. Directors-George W. Stivers, JamesJ. as talking machine records are sold at variousthat we are not making a false statement whenStivers and John H. Dreyer. irregular prices, not in multiple prices, the extrawe say that the membership of our association charge of two cents could be added to the pricehandles at least from two-thirds to three -fourths Politeness is worth money. Increase your cour- of discs and cylinders without attracting publicof allthe talking machine goods soldin thetesy 50 per cent. and see if you don't attract attention and criticism, in the same way thatUnited States. We need you as a member ofyour employer's attention in a little while. the variation in price of meats several cents one way or the other is paid by the public without objection.Both interests contend that if they have to pay the two cents a roll or record royalty it would be unconstitutional because confiscatory. CONGRESS TO WORK OUT COMPROMISE DETAILS. These are some of the phases of the royalty The Diaphragm Is King proposition which will attract attention before the committees and on the floor of Congress if it is pressed, but Congress can be safely trusted to work out these details.The members of both OUR LATEST NOVELTY IS THE committees want to act with justice, but it has been difficult to reconcile all of the conflicting interests.This cannot be done without com- promise.In this respect the copyright bill very WOOD DIAPHRAGM closely resemblestarifflegislation. Schedules For Model C and Columbia Reproducers cannot be framed to satisfy everybody.There must be a compromise in all legislation of this When subjected to the impact of sound, wood is the most resilient of all known sub- character, and Congress will insist upon drawing stances.This is proven by its successful use inviolinbodies and sounding boards for the line of compromise itself, after hearing the pianos. No other material can take its place.By a new and novel process we have suc- arguments of all sides. ceeded in making a four -ply composite diaphragm, two of very thin wood and two of This week a form letter, emanating orin- cotton stalk tissue, all of which is compressed within a thickness of 6/1000ths of an inch. spired 'by the Authors' and Composers' League of The reproduction by this diaphragm is truly marvelous.Every detail of sound and tone America, has been coming in bunches to Senator finesse that is capable of being recorded is brought out by this invention. Smoot and Chairman Currier.The tone of these lettersis the same and almost identical as to PRICE, including Cross Head and Link, $1 EACH. the subject -matter. Theyviolentlyoppose a statutory royalty proposition as illegal, uncon- stitutional, un-American, unfair and a grave im- position on music writers and composers.The Norcross Phonograph Co. officers of the league are:John Philip Sousa, president;Reginald De Koven, secretary, and New Lang Bldg., 662 Sixth Ave. (39th St.) NEW YORK CITY Victor Herbert, treasurer. 34 THE TALKING MACHINE WORLD.

TRADE NOTES FROM PACIFIC COAST. WHAT CINCINNATIANS REPORT. PENDING IN THE COURTS. Trade Shows Some Improvement-Clark Wise RevivalinTrade-Rudolph Wurlitzer Co. a As the Appellate Division of the New York Featuring Edison Goods-Excellent Columbia Busy Trade Mart-Smith & Nixon News-Supreme Court, second department, will not hand Report-Some Curtaz-Goodman Changes. Symphony Grand Admired-Margraf's Trip. down any decisions until April 24, the disposition of the ease of the New York Phonograph Co. Special to The Talking Machine World.) (Special to The Talking 3Iachlne World.) against S. B. Davega and other jobbers and deal- San Francisco, Cal., April 4. 1908. Cincinnati, 0., April 10, 1908. ers in New York State is deferred until then Ben Curtaz has bought out Francis Hare -Good - The revival in the talking machine trace orat least, and possibly later. man's store on Mission street, and Mr. Goodmanthis city continues steadily, and dealers report has opened a new place on Van Ness avenue, at astrong demand for medium-priced machines It has been definitely settled that argument in the corner of Willow.He makes a specialty ofand the many up-to-date accessories now on the the case of the Leeds & Catlin Co., appellants, the Victor and Zonophone lines, but carries a market.The jobbing trade state that ordersagainst the Victor Talking Machine Co., appellees, fullstockofmiscellaneoustalking machineare plentiful for all the various styles of ma-will not be reached in the Supreme Court of the goods. The new storeiswell arranged andchines, and that the popularity of that form ofUnited States before theOctober term. The neatly fittedup, with a number of individualmusic makers is steadily on the increase. court will adjourn before reaching the calendar demonstration rooms, and a tasteful display is One of the busiest concerns in the city are thenumbers, namely 307 and 308.The hearing will carried in the windows.Mr. Goodman is veryRudolph Wurlitzer Co., who have been exploit- probably come on in November. well satisfied with his new place, as the openinging the Victrola in an energetic manner, with has been marked by great success. the result that the demand for thoseinstru- Testimony is still being taken in the suit for Sherman, Clay & Co. are expecting alarge ments has kept the stock ata low point for allegedinfringementoftheBerlinerpatent, shipment of Tetrazzini records for the Victor some time past.Many of those constituting thebrought by the Victor Talking Machine Co., Cam- machine, and report many liberalordersfor elite of the city have heard the Victrola, andden, N. J., against the Duplex Phonograph Co., them from the local trade. haying heard have ordered one sent totheirKalamazoo, Mich. Argument of the case may be A good many of the Coast talking machinehomes. The above company have also had greatheard this spring.The Duplex Co.'s factory is dealers still complain of dulness, but there aresuccess with their tone regulators for all styles running, however. many favorable reports.Altogether, the tradeof machines, which combine simplicity with prac- seems to show some improvement, as there isticability, and are reasonably priced. THE ECHO -TONE THE LATEST HORN. more inquiry at nearly all the stores, and some The Smith & Nixon Piano Co.. who handle the lines of talking machine goods, particularly pop-Victor and other lines, have had great success Something entirely new in the line of horns ular and high-class records, are having a good sale. with the higher class Victor records, especially is the Echo -Tone, which is referred to very fully Clark Wise & Co., while they have for a longthat wonderful Victor production-the opera ofelsewhere in thisissue. The principle repre- time carried Edison goods in stock, have never IPagliacei-which has created such a furoresented is unique.In this horn the sound waves really "featured" them.This week, however,wherever introduced.This firmreportgood pass through an inner conductor, are projected they have departed from this custom, and havebusiness, which is steadily improving. against the sound reflector in the rear of the their window well filled with Edison machines The new Symphony grand, the latest Columbiahorn and rebound to the ear of the listener, and records.They report a better business onproduct, still holds the center of the stage at thegiving an excellent reproduction of the especial talking machines than they have had for some localbranch of the Columbia Phonograph Co.quality of the voice or instruments represented time. Manager Nichols states that its elegant appear-in the record.Experts who have examined the The Columbia PhonographCo.'s Van Nessance, owing largely to the fact that the often un- Echo -Tone are especially enthusiastic over its avenue store has had about three times as muchsightly and cumbersome horn isentirely doneability to bring out all the details of the music business for the past week as during the first away with, appeals to the better -class trade, with in the records played.The horn does not project week in February, and continued improvement isthe result that the Symphony grand is findingand can be used for both cylinder and disc ma- looked for from now on.The afternoon con-a place in the drawing rooms of many prominent chines.The manufacturers will be pleased to certs have been unusually well attended, with people. give fullest details to inquirers. the people showing a gratifying disposition to Harry .Margraf, who represents the Rudolph buy. Particularly good sales have been madeWurlitzer Co. in the Southern territory, has re- JOHN E. HELM'S "FIND." on records from "The Merry Widow," particu-turned to Cincinnati with a very encouraging larlythewaltzes. In the absence of F. W.report upon conditionsin that section of the When John E.. Helm, treasurer of the Douglas Downe, who is still in the East, Mr. Blumenthalcountry, and backs it up with a liberal bunch ofPhonograph Co., New York, was in Europe, he is handling the commercial graphophone.The orders.Mr. Margraf looks for normal conditionsran across a plaster group of the old couple that local branch is looking forward to the arrivalagain as soon as the cotton growers obtain thefigure in Massenet's picture of the Edison phono- of the new Fonotipia records, which are expectedhigher prices they are holding out for and turngraph, and whose delight is so expressively dis- to make a great hit here. their crops into cash. played.It was an odd findin an out -of -way towu of Germany, and he brought them back The Sultan of Turkey has ordered "The Merry Rafael Cabauos, formerly manager of the Na- with him.The Douglas Co. will doubtless have Widow" score to be phonographically recorded fortional Phonograph Co.'s branch business in thethe uproarious old chap and his delighted wife his entertainment andthedelectationof theCity of Mexico, has severed this connection andrecast, and offer them to the trade as an effective ladies of the seraglio. is now an Edison jobber in the same place. window- show piece.

INJUNCTION AGAINST SCHAEFFER. The National Phonograph Co., Orange. N. J., Sell Wire Racks to the Record Buyer obtained a permanent injunction against Fred G. Schaeffer, a dealer of Philadelphia, Pa., for The "Heise System" 100 and 150 Space Racks Immensely Popular selling Edison records at less than the prescribed price.Schaeffer obtained his goods through a Only two months since we announced the licenseddealer,andthusimagined hewas manufacture of our Wire Record Racks in exempt from the company's restrictions.The Circuit Court of the United States, eastern dis- smaller sizes for home use; in that time dealer, trict of Pennsylvania, iu issuing the enjoining allover the country have ordered andre- order recently, said:"The patentee has an ex- ordered. Are you sharing in the sale? clusive monopoly of the right to manufacture. use and sellthe patented article.These sub These racks arc made in the same style as stantive rights to manufacture. use and sell may our store racks, which arc in use everywhere. be granted together or separately and subject to Their convenience immediately appeals to rec- such restrictions in each case as the patentee may see fitto impose.He may limit the mini- ord owners.There's a good profitin them mum price at which his licensee may sell at retail and you ought to get busy right away. to the public. and a violation of the license by the latter is an infringement.- Dealers' Printed Matter is Ready The 100 Space Racks', doz. lots, $15 HAGEN RETURNS FROM MEXICO. $20 The 150 Space Racks ,,,e4" "" Henry.1. Hagen. manager of the Universal - Send to yourjobber or us for complete Talking Machine Mfg. Co.'s reproducing labora- catalog of racks for store use. tory in New York. who has been in Mexico since earl in March, sails from Vera Cruz for New York April 16.Mr. Hagen has secured a number SYRACUSE WIRE WORKS,"Idryu' of excellent instrumentaland vocaloriginals. Canadian I:epresentatives :TlI W. S. \V 1 LLI A SONS CO., Toronto :Intl Winnipeg - which will shortly appear on the Zonophone list of Mexican records. THE TALKING MACHINE WORLD. 35

SOME IMPORTANT POINTS THE HERZOG CVLO=PHONE. PHONOGRAPH IN THE ARCTIC. On Copyright Matters Sent by S. T. Cameron Clever Invention in Which the Talker Is Con-Interesting Letter to Mr. Gilmore from Major to Representative Leake. cealed-OfInteresttoTalkingMachine Hersey, Who Accompanied the Wellman Ex- Men. position. S.T. Cameron, counselforthe American Graphophone Co., has sent an interesting letter Last month we made mention of a clever Just before the Wellman Expedition left on to Hon. Eugene W. Leake, of the Patent ComHerzog creation in the form of a novel cabinetits search for the North Pole, President Gilmore, mittee of the House of Representatives, datedin which a talking machine is hidden completelyof the National Phonograph Co., presented Major March 30, the salient points of which we can only from view. Some very clear illustrations repre-H. B. Hersey, the prominent meteorological ex- present, owing to lack of room.The letter hassenting this new trade novelty will be found onpert and executive officer of the expedition, with been ordered included in the official report of page 39 of the present issue of The World. Thesea handsome Edison Home phonograph and a the copyright hearings: views should be studied carefully, for they giveliberal supply of records.How the members of Dear Sir :-During the hearings before the joint com- to the beholder, a comprehensive idea of whatthe party enjoyed the gift while located in the mittees on patents of the Senate and House on Satur- day last, you asked several of the gentlemen who were the Herzog Co. term their Cylo-phone. Arctic regions was described by a letter sent to addressing the committee to tell you why, if Congress Mr. Gilmore by. MajorHersey lastsummer, Included In the copyright bill a provision recognizing Itwillbe seen upon examination that the the mechanical reproduction of musical compositionsphonograph is always ready foruse,cleverlywhich, however, failed to reach Orange. The let- as an infringement of the copyright for such musical productions, Congress should be asked to couple with concealed in this new Herzog invention, but ater was accompanied by a photograph of the such a clause a provision for the granting of universal party enjoying the phonograph music, and for- royalties to all parties who might desire to mechan-mere external examination does not convey an ically reproduce the musical composition.Some of the adequate impression of the benefits of the Cylo- tunately the National Phonograph Co. succeeded gentlemen thus questioned by you gave partial and, to my miud, very incomplete and unsatisfactory reasons phone.The cabinets are very cleverly designedin getting duplicates of both letter and picture, for this requirement, and others (doubtless because of both of which we reproduce through their cour- the shortness of time at their disposal) failed to an-and all who have listened to the phonographs swer the question at all. test'.The letter, It appears to me that the question is a very perti- nent one and that,as a member of Congress dele- dated Camp Well- gated to pass laws for the hest interests of all the man, Dane'sIsl- people, you were entitled to have received a frank and full answer to your question.The fact that you were and,Spitzbergen, uot fully and clearly answered, and the further fact that I believe I may be able to throw some light upon July25, 1907, the subject, are my excuses for intruding upon your reads as follows: time with the present communication.1 am one of those who believe that such an act,if passed, would "I want to tell he unconstitutional, but it is uot my- purpose at this time to discuss that question, and what I say hereafter you how the will be based on the idea that you assumed the con- phonograph works stitutionality of the act in asking your question. There can he no question that in order to be within uphereinthe the constitution every act granting copyright or patent protection to authors or Inventors must have for its Arctic close to 80° object"the advancement of science and theuseful northlatitude. arts."A study of the copyright and patent laws now on the statute -books will make it perfectly clear that We unpacked'it such laws are based upon the proposition that, in con- sideration of some benefit moving to the public from soon after arriv- the author or inventor, the people grant to the author inghereand or inventor certain specified monopolies.Thus, the law in relation to patents requires that before the exclusive found it to be in right to make, vend and use a given invention shall be accorded to the inventor, be shall file an application in perfectcondition. the Patent Office describing his invention in such full, The records came , clear, concise and exact terms as will enable one skilled In the art to make, construct, compound or use the through the rough invention for which patent is sought.The manifest object of this requirement is that after the expiration tripwithoutin- of the seventeen-year monopoly granted by the patent, HEARING THE PHONOGRAPH NEAR TIIENORTH POLE. jury.Dr. Fowler, the public shall he in full and complete possession of the invention in such form that allthese skilled in within them have not hesitated to express them- our surgeon, was appointed `master of ceremo- it.If the inventor fails to do this;that artif perchance may utilize be obtains a patent and it can heselves in the warmest terms of approval of thisnies,' and the records rolling out the made to appear that he has purposely concealed or wonderful trade invention.The musical quali-sweet song that carried us back in spirit to the withheld Information in regard to some essential fea- ture of his invention which the public was entitled toties are not impaired in the slightest and thehomes and friends we left far away. have, his patent will be void for this reason. . . . Now under the present copyright laws, it has beenCylo-phone is a new claimant for trade patron- "And you have no idea what a treat ii,is up held by the Supreme Court that the author shall haveage which is destined at once to attract interesthere in this land of eternal.ice and snow to listen for a certain limited time the monopoly of the right to make copies of his writings, and it has' likewise been of talking machine people everywhere. to this musiC.Nearly every night, if we may held that the mechanical reproduction of the music or the thought expressed hy the written characters is not say_night yhen.the sun shines 24 hours in the an infringement of this monopoly granted by the law day, we have the instrument at work, and we to the author.The composer now comes forward and B. B. GOODMAN A VISITOR. asks the puhlic through, their representatives to grant seem never to tire of it.Two or three times a them an extension a the monopoly which they now Last week B. B. Goodman, manager of the talk-week we take the outfit over to 'Pike House,' possess;asks that that monopcily be expanded so as toinclude the mechanical reproduction of the music ing machine andmusic departmentsofthewhere our Norwegian workmen sleep, and give or the thoughts represented by the written characters. Assuming that Congress has authority under theBailey Co., the leading dry goods emporium oftheta a serenade.They enjoy this keenly.The constitution to grant this at all, and assuming that Congress believes that such a measure would make forCleveland, 0., was in New York and Philadel-other evening we took a photograph of their the advancement of science and the useful arts,isIt phia lately.He visited the plants of the Nationalquarters with the phonograph working. The ex- not perfectly proper that in granting this extension of the monopoly heretofore granted they should reserve Phonograph 0o., Orange, N.J.,' and alsothe.pression on their faces is so good that I am to the puhlic the right to reproduce on mechanical in- struments the musical conception of the author by any New York headquarters; the Victor Talking Ma-going to send you a copy of it.In closing I member of the puhlic who is willing to pay a certain chine Co.. Camden, N. J.; the Universal Talkingwill add that the phonograph and records have stipulated royaltyto the composer? thinkitis. Such anactoffers an additionalincentivetothe Machine Co., Newark, N. J., the lines of whichgiven splendid satisfaction in every way.H. B. composer. The author inreturn forthe exclusive monopoly hisestablishmenthandles. SpeakingoftheHersey, Executive Officer." ranted him for a limited period to publish copies of Zonophone goods, recently added, he said:"We his composition puts the public, through such published copies, in possession of his composition, and by paying consider the Zonophone line the equal, if not the a stipulated price for such copies the public getsthe MERWIN E. LYLE MARRIED. use of the composition, and the courts have heldthat superior, of any in the market, and we are con- they have also acquired the clear right to the me-fident of doing a splendid business with it- chanical reproduction of a musical composition. The March 25 Merwin E. Lyle, assistant manager people are now asked to part with this right, and it isprobably going ahead of the others." manifestly clearly within the rights of the people to of the Baltimore office of the Columbia Phono- say to the composer: We will grant you theexclusive graph Co., general, was married to Miss Rita right tocollectroyalties forthis mechanical repro duction of your composition, hut we will reserve to the OFFICERS OF NEW COMPANY. Adams, of -Hackensack, N.J.The ceremony, entire public the right to this mechanical reproduc- tion upon the payment to you of the stipulated royalty, which was strictly private and informal, took believing that thereby we will contribute to thead- The officers of the United Talking Machine Co.. vancement of science and the useful arts in a way place at Passaic, N. J., at the home of a friend, the whose corporation is referred to elsewhere, are: best calculated to promote theinterestsofall C. B. Repp, president; C. A. Curtiss, vice-presi-in the afternoon at5 o'clock.Geo. W. Lyle, people.It should be home in mind that a patent or a copy- general manager of the Columbia Co., Merwin's right is granted to the inventor or author under thedent, and A. J. Morrissey, secretary and treas- law because, as the moving reason for the grant, it isurer.They will market a complete line of discuncle, and Mrs. Lyle, were present.The young believed that to do so will advance science and the couple went South for their honeymoon, and on useful arts, and therefore will be in the interests of all and cylinder machines, records and supplies. the people.Otherwise, no patent or copyright would returning, in about ten days, they will reside in he granted at all.Now manifestly of .Congress in its wisdom believes that the interests of all thepeople Besides handling talking machines as distribu-the City of Monuments. would be best served by placing certainlimitations upon the extension of the copyrightmonopoly of theters and dealers, the F. W. Rousd Co., Brooklyn, character under consideration, thereisevery reason why such restriction or limitations shouldbe placed N. Y., also carry a line of pianos, musical mer- Jacob Wester, of Newark, N. J., removed to thereon. . . . chandise and sheet music, doing a good businessnew quarters at 332 Waverly avenue, that city, in all of them. on April 1. MST INCORPORATED. Among the incorporators filed with the secre- tary of the state on 'Saturday was that of the THE HARMONY COMPANY, Chicago, U. S. A. Manufacturers' Outlet Co., New York, to handle Largest Manufacturers of talking machines and all kinds of side lines; lapital $15,000.Directors: Walter L. Eckhardt, , MANDOLINS, GUITARS New York; H. D. Roosen, Brooklyn, and G. H. FOREIGN TRADE SOLICITED WRITE FOR CATALOG Haulenbeck, Stamford, Conn. 36 THE TALKING MACHINE WORLD. The 4 Biggest Columbia

The "B Q"CylinderGraphophon No question about it-this "BO" tone -arm cylinder machine has certainly made the hit of the season. We have advertised it pretty extensively as the "king of all cylinder machines" and it's matching up with that claim. We said some time ago that no man who intended to buy a cylinder machine would hesitate very long be- tween this "BO" and the old types,. and evidently the dealers of the country agree with us.Compact, con- venient. shapely and simple, no rubber tube, no horn crane, no horn stand-it has talking pointsenough for half a dozen machines! It's good money.Is any of it getting by you?

The Symphony Grand Graphophone The Symphony Grand Graphophone isabout the biggest sign of the times in sight of the talking machine trade this minute.Every man who owns a piano -player. every man who ever intends to own a piano -player. every man who likes to have the new things ahead of his neighbors, every man who loves music and likesto entertain-there's your immediate field. One sale of a Symphony Graphophone makes a heap of difference in your ledger.And don't forget that the man who puts $2oo into a Symphony Grand Graphophone isn't going to be a small buyer of Co- lumbia Records. either. There's no one thing that will broaden the influence of a talking machine store in the community like this one incomparable musical instrument.

(1°11114E1A

GRAPHOPHONE Columbia Phon TRIBUNE BUILT THE TALKING MACHINE WORLD. 37 Money-Maliers Right Now

The New. Grand Opera Records In addition to the thirty-three magnificent signed records describedinour Advance List of Columbia Grand Opera Records (Fonotipia series) we have just issued a supplement containing thirty-three more. This new list includes records by five artistes never beforelisted-Pinkert.1\Iagini-Coletti,Luppi,Parsi- Pettinella and Vignas ;likewise additional records by Bonci, Didur, Stracciari, Barrientos, Sammarco, Pacini, Russ and Kubelik, together with soprano -and -baritone duets by Eugenia Burzio and Antonio Magini-Coletti. The singers here represented are beyond question the greatest living exponents of the lyric art.

The "Hits" and "Specials" It's hard to argue against a success. Columbia dealers have been getting their "hits" and turning them into money good and early.They are not tying up their best-selling opportunity to an "opening day," subject to the weather-and meantime they are getting their people into the store between -times.It ' is pretty well proved that almost every man who used to buy Columbia Records by the old system is buying more Columbia Records now.Columbia dealers are getting a square deal, and that enables them to turn a square deal over to their customers-and it seems to be mighty popular all round. graph Co., Gen'l 4G, NEW YORK 38 THE TALKING MACHINE WORLD.

TRADE MORE ENCOURAGING. NOW FOR ATLANTIC CITY. Jobbers SoReport the Outlook-Mail OrderFirst Meeting of Committee of Arrangements Houses Now Optimistic. inConnection With Gathering of Talking Machine Jobbers at Atlantic City. New Hand (in store) :"Please, sir!" Reports from jobbers of talking machines are Matured Salesman: "Well?" on the whole of a very encouraging nature. Busi- The first meeting of the committee of arrange- New Hand:"Please, sir, there's an Englishness is not quite up to last year's standard atments, appointed by President Bowers, at the re- record here among the Chinese records." this season butitissteadily improving.An cent convention of the National Association of Matured Salesman:"Yes; that's to keep 'emimportant thing to note is that the big mail or-Talking Machine Jobbers in Buffalo, N. Y.,to in order."-Ernest Werninck. der houses who were pretty hard hit. some ofmake preparations for the gathering at Atlantic them. during the holiday trade, in their talkingCity, N. J., July 6 and 7, was held at the office machine, as well as their many other depart-of the Blackman Talking Machine Co., 97 Cham-

j ments, say that the past few weeks has shown a'bersstreet, New York,on March31. The 4 1 marked resumption of activity in talkers andentire committee was present, namely, J. New- Hi.' that for the season of the year business is notcomb Blackman, chairman;Louis. Buehn,of bad at all.Whatever view the readers of thisBuehn & Bro., Philadelphia, Pa., and C. V. Hen- paper may take as to the mail order business itkel of the Douglas Phonograph Co., New York remains a fact that the big concerns located in City. Chicago and which do a retail business spread General plans were discussed. at length, and over a wide expanse and territory are criterionsmany suggestions were offered looking tothe in a large measure as to the pulse of trade inperfection of arrangements that will make the the small cities and agricultural districts;con- meeting a memorable occasion.Application for sequently the reports from th's source are full ofspecial railroad rates will be filedin time for rid.- encouraging significance. the Eastern Committee of the Trunk Line Asso- kh12.30_ ciation, who convene in New York April 14, to BRIEF AND TO THE POINT. take action upon.Mr. Buehn was appointed a A FOWL SFESTITUTE. committee of one to visit Atlantic City and get The Indestructible Phonographic Record Co.. intouchwith thehotels,principal boarding Here's my contribution to the World's funnyAlbany, N.Y.,are preparing toerecta newhouses, etc., with a view of arranging rates and column for this issue and I will use the elopersbuilding in Brooklyn, N. Y., for a recording labo-accommodations for the members of the associa- as a center of attraction. ratory and mold -making plant.,Their presenttion and their families or friends who may ac- "Isn't pa awful?" sobbed the young bride whoquarters are said to be much too small. company them to the meeting.The committee eloped. will hold its next session in Atlantic City on "What now?" faltered the bridegroom After a sttenuous week in Washington. D. C..some Sunday in the near future, when the re- anxiously. following the hearings before the Senate andports of the sub -committeemen will be heard and "Why, you know you told me to wire pa andHouse Patents Committee on the copyright bill, definitely acted upon. tell him that we were really in need of food." Paul H. Cromelin, vice-president of the Columbia The convention will take two days to dispose "And-and did he send the money?" Phonograph Co., general, returned to New Yorkof the business before them, which consists of a "No, he sent a talking machine with somelast Friday.Air.Cromelin has been working complete revision of the by-laws, the election of Caruso and Tetrazzini records, accompanied bylike a beaver on the copyright controversy. notofficers and various other important matters now a note stating that as music was the food of love only recently, but for over a year. in the hands of the executive committee.It is he hoped we would get on all right until we therefore urged upon the members to come pre- returned."-Joe Cose. Substantial gold -lettered signs, of impressivepared to stay for July 6 and 7, and as the oppor- size and appearance, with S. B. Davega Co., thetunity for visiting this famous and delightful His Honor-"I don't quite understand, officer,new corporate name thereon, now adorn the storeresort under such pleasant auspices does not why you arrested this man. You say he was play-front of this very successful jobber and dealeroccur often, the committee of arrangements sug- ing a phonograph in his house.Is that the onlyon East 14th street, New York.Lip. Kaiser'sgest the wives or family should be brought along charge you have against him?" smile is now a permanent feature. for a week's recreation and enjoyment.It will Officer (lately imported from Emerald Isle)- do them all good. The association now numbers "Shure itis, yer honor!Didn't the chief him- J. Charles Groshut, secretary of the Edwin A.101 on the roster, and fully 30 or 40 new members self, himself, tell me to arrest any one running aDenham Co., New York, who had been in Europeare expected to be added before the July con- iphake-aisy, at all, at all. --Ernest Werninck. for six weeks, reached home March 17, in timevention, which will supersede the regular annual to join the parade on that date.Mr. Groshutmeeting in September. HAWTHORNE & SHEBLE MFG. CO. 0/±ER.said he found talking machine business in Ger- The Hawthorne & Sheble Mfg. Co., Philadel-many exceedingly slow. The Edwiu A. Denham Co., of New York, have phia, Pa., make an exceptional offer to dealers in been recently working a scheme which they af- their advertisement on the cover page of this On March 19 Geo.J. Warner and Frederickfirm have proved to be quite a stimulant to busi- issue.This company have been in the talkingBurt, assistants of Walter H. Miller, manager ness.This plan has been worked by many of machine business for a long period, and theirof the National Phonograph Co.'s recording lab-the leading jobbers and dealers of the country. offer to give away absolutely free a Star talkingoratory in New York, sailedfor the City ofIn this connection Mr. Denham said: machine and twelve Star records is somethingMexico, via Vera: Cruz.They will be under the "One jobber with whom we recently worked entirely out of the ordinary, and will doubtlessdirection of Walter Stevens, now down there, inthe deal states that he is still one hundred ma- incline dealersto sendin coupons and learnobtaining additional Mexican selections for thechinesbehind -handonhisordersforlarge further regarding this offer. Edison catalog. machines sold in connection with this proposi- tion.Another large jobber in the East stated BURGLARS ENTER PRICE STORE. The Porter -Wrigley Co., 70 North Broad street,that he had increased his sales $1,500in one Atlanta, Ga., have taken the agency for Edisonmonth to one single dealer who had been work- Burglars entered the main store of the Pricephonographs, the department being incharge ing the scheme." PhonographCo.,129Greenpointavenue,one of P. R. Stockton, who formerly represented the The Denham Co. are now preparing to elabo- night recently, and took between $500 and $600National Phonograph Co. in Atlanta. rate on the propositiou, and will cover every sec- worth of machines, records, and other articles. tion of the country. One of the machines, a Victor, was worth $100, G. W. Guthrie has bought the talking machine while the records were of the disc variety, valuedstock of the Harding & Miller Music Co., Prince- at from $1 to $5, and were presumably chosenton, Ill., and will add a complete line of small General Manager MacNabb, of the Universal Talking Machine Mfg. Co., Newark, N. J., made for the case with which they could be packed. goods.Mr. Guthrie was formerly manager for Ijow the thieves, laden with the bulky machines, a special trip to Cleveland, 0., going out March the company. 23 and coming back the 2Sth following, when he were abletoeludethepolice,isone of the numerous Brooklynmysteries. Various sup- The Blackman Talking Machine Co., 97 Cham-placed the Zonophone line with the Bailey Co.. posed "fences" were watched by the police, butbers street, New York, who have leased the en-the leading department store, handling pianos. the loot was not recovered. tire building, running through to Reade street.music, etc.,also.It was a splendid deal, and for a term of years, will not occupy the entire"Mac" has been warmly congratulated by the FIRE IN PITTSBURG, PA. space at present.On May 1, however, they will company officials for the superb manner in which add 20 feet to each floor, and the several base -the matter was consummated.The initial order The Pittsburg Phonograph & Supply Co.. Pitts-meats, the remainder of the capacity being letwas "fat and juicy." burg,Pa.,Suffered aloss,estimatedat overon short term leases, as the room may be re- $20,000, in a fire which destroyed the building atquired for their own use in a very short time. Fire escapes arc being erected on the Reade 937-939 Liherty avenue, in which they were lo- street sideofthe building occupied by the Doug- cated, on April 10. April 4, A. E. Willard, assistant general mana-las Phonograph Co., S9 Chambers street, New ger of the Regina Co.'s New York store, resigned York.John Kaiser now expresses himself as Excuses are the enemies of advancement. to go in business for himself in another line. being safe from the fiery demon. THE TALKING MACHINE WORLD. 89

To

No. 740. No. 740. A PERFECT TONE Concealed Horn Cylinder Record Cabinet Golden Oak or Mahogany 140Records, "A Wonderful Seller." HearitatYour Jobber's Herzog Art Furniture Company SAGINAW, WEST SIDE, MICHIGAN

Our Complete Lines of Cylinder and Disc Cabinets in Stock by No. 742 No. 742 Concealed Horn Cylinder Record Cabinet allJobbers Golden Oak or Mahogany 196Records, "A Beauty." "Everybody's Favorite." 40 THE TALKING MACHINE WORLD.

69 BASINGHALL STREET,LONDON, E. C., W. LIONEL STURDY, MANAGER. TRADE HAPPENINGS IN ENGLAND. The result only increases the number of dis-The respondent company was registered in De- tributors, who far outweigh the average buying cember, 1900, and acquired the Gramophone Co.'s BusinessConditionsUnsettled-CreditsToo capacity of the public, and the result is disaster.business, together with the large interest which Easy and Overplus ofCompetition-Export To make a business you must advertise,and it had intheGerman company.It now held all Trade in Talking MachinesSteadily Improv- there is precious little in this trade. the shares of the German company; members of ing-LitigationStill ContinuesProminent- It's not a Important Edison -BellNews-Premier Mfg.bit of going, leaving progress in the handsof the Board of Management of the German com- dealers, quite a large percentage of whom know pany and the directors of the respondent com- Co.Discuss ExportTrade-Lower Freight no more of the possibilities of a talkingma- pany were the same, and the members of the RatesDesiredonTalkers-National Co. chine Board Makes Good Report-DisplaysatBusiness than they do of keeping proper trading of Supervisors of the German company Show Much Admired-TheEnterprising books, except if it's any qualification to figure upwere the nominees of the respondent company. Japanese-Four New Discs-New Columbia in a penny exercise book, and that's where we areIn the year in question the total profits of the Model-The GraduatedFlex Diaphragm-to -day in the home market.But what of exportGerman company amounted to £79,348, of which The Edison Bell vs. National Co. Decision-A trade?There is no question but what the Brit- £15,000 was transferred to the depreciation fund, Careful Analysis of ConditionsinVarious ish export trade in talking machines is veryrelating to the German company's patent rights. Branches of the Trade-Letters from Various much on the increase.It is a matter for heartyThe question now to be decided was whether the Cities in the Provinces Contain the News ofcongratulation, but not sufficient reason why anyrespondent company was chargeable for income the Month That Is Worthy of Mention. one firm should ease up on mail matter or ad-tax in respectto the £15,000.Justice Walton vertisement publicity.Colonial dealers are show- had held as against the Crown, that the fact that (Special to The Talking Machine World.) ing at the present time a great desire to handlethe English company carried on business in this London, E. C., April 5, 1908. English -made records and machines, and whilecountry and held all the shares of the German This country is passing through very unset-there are so few of the latter on the market-company did not make the business of the Ger- tled times just now, and in consequence general which is to be deplored-I think that in the mat-man company the business of the English com- business issuffering to a considerable extent,ter of both disk and cylinder record sales manu-pany, so as to render the latter assessable upon more particularly so when we come to such lux- facturers would greatly benefit, now that thethe full amount of profits made by the German uries as the talker, of which sales are anything colonial seasonishere, were they todevote company; hence the appeal.The Master of the but pleasing.One must recognize the fact, butcloser attentiontotherequirementsofour Rolls, giving judgment, heldthat the Crown nevertheless that's no brief for pessimism, as it'sfriends across the seas. could only succeed by making out that the Ger- the reverse that pulls men out, to win in the long In any correspondence with English houses re- man company was merely the agent of the Eng- run.Business is asensitive plant, and longgarding orders, or inquiries for new goods, for-lish company, as principals in a business, and, faces of a certainty will not stimulate growth. eign dealersshouldalways give the fullest par-as they had failed to do so, the appeal must be You can indulge in greater luxuries than theticulars of their requirements. dismissed with costs. talking machine, for dismal growls and gloomy forebodings are of the most expensive kind. But The NewPatent Law. Stirring Times at theEdison Bell Co. don't do it now.Wait until business is better, I believe the new patent law is having a highly Some interesting items are to hand from this then you can afford to; but not now.Get a ten - beneficial effectinthis country, but certain talk-well-known house, of which the following new cent move on you, and in the most unexpected ing machine patents manufactured abroad willarrangements are worthy of mention.Firstly, quarters you may wake up business; certainlylose right of protection after August, this year,the trade will shortly welcome the issue of a not by bemoaning fate with everybody you meet.unless they are wholly manufactured here.The double -sided needle -cut disk at the extremely low Collections have been slow this past month,matter is already under discussion with certainfigure of 2s. 6d.I am given to understand that and in certain directions there is a greater ele-German firms. only the best talent will be presented; secondly, ment of chance in getting one's money than in Some Important Litigation. it has been decided to also issuein the near the fascinating sport-known only, of course, to In the case of the Gramaphone & Typewriterfuture a double -sided disk of the phonograph cut tipsters-of spotting the winner.It is easier to Co.,Ltd., against Josiah Walter Stanley, sur-type.Size will be 31, inches and the price ls. obtain credit in England than any other country,veyor of taxes, the court was asked to determine Gd.That a steady demand will soon accrue, upon and debts are allowed to stand unpaid for awhether an English companywhichhad acquiredthese terms, is obvious. much longer period.The British system has de-the business of a German company were assess- The Edison Bell 9d. cylinder has had a good generated into almost unlawfulness, and itis able for income tax on the profits made in Ger-run, but it has been found that this price is not near the marking time when we shall need to many.The matter came up by way of appealonly destructive of all profits in every depart- reorganize the giving and taking system of in-by the Crown froma decision of Justice Walton ment of the trade, but that to continue manufac- discriminate long credit and bill renewing if weon a case stated to him by the Commissionersof turing would be a suicidal policy, therefore the don't want to go to the wall. Inland Revenue.The respondent companywas Edison Bell Co. have taken the bull by the horns There is not the slightest question but whatregistered under the Companies Acts, 1862 andand have decided to cease making any further competition is the bugbear of the talking ma-1898, to acquire the business of the Gramophone records of this type.This means a resurrection chine trade to -day.Demand may increase, andCo., Ltd., as a going concern.The capital wasof the standard price of ls.To this end an im- it does, but it is far below the enormous increase £600,000, divided into 100,000 preference sharesproved record has appeared, which has been in production that is accentuated with every newof £1 each, and 500,000 ordinary shares of £1clothed in a label of a particularly, not to say firm that comes along-and they are many. Neweach.In January, 1900, a German company was original, design.This box label was the recent goods are rushed upon the market without suf-incorporated and registered in Germany, one ofsubject for competition among dealers, and while ficient regard to conditions or financial backing. thepromoters being the Gramophone Co., Ltd.no individual idea has been used, parts of vari- A REVELATION IN THE ART OF RECORDING Favorites ! Favorites ! Favorites ! Favorites !

NEW SUPPLEMENTARY LIST FOR APRIL JUST OUT !

Grand Tone No Scratch: Sweet, andFinish Extra -Super -Fine !! Clear and Mellow

Try these latest numbers, andlike Oliver Twist of Dickens fame, you will want more.Obtainable from all up-to-date Dealers.Through Factors only,lists free. THE INTERNATIONAL FAVORITERECORD CO., Ltd. (of Great Britain) 45 CITY ROAD, LONDON, E. C. 213 DEANSGATE, MANCHESTER THE TALKING MACHINE WORLD. - 41 FROM OUR LONDON HEADQUARTERS-(Continued). ous designs have gone to make up the beautiful Microphonograph Specialties. a long time, individual protest has been made, whole. The Microphonograph Co., whose specialties,but now that a combination Of traders is to come Interviewed upon the question of exchangeby the way, are now controlled exclusively byabout, a determined attempt will be made to policy, Mr. Hough stated that "both factors andMr. Seymour, have just issued a new thing insecure advantages from the railway companies dealers will be very liberally dealt with.They needles.The "Seymour" Iridised Disk needle,in this matter.To insure success, the whole will have the opportunity three times a year toas it is called, has many good points (although trade must do their level best in support of such clear their shelves without any loss whatever. a needle is generally supposed to have only onea most necessary movement, for only as a body The company's expense in this matter will be a point).In this case it is different because thecan they hope to obtain redress.The strongest large item, but itis not regarded too great inmany sale -creating points include quite a few,poSsible effect is produced by combination, and comparison with the all around satisfaction thatamong which may be mentioned: wears longerwe have no doubt that action along these lines must result.There will be no reason now for than others, minimizes scratch, gives solid tone,will secure the desired result. dealers to retain out-of-date or obsolete records,and is cheap. They are creating quite a demand, New Factor Appears. but rather shall we see c:ean shelves stocked withand dealers would therefore find this a profitable Yet another new factor has beenappointed by up -to date records.Dead stock being impossible, line to handle. the Premier Mfg. Co., i. e., Messrs. Cooper Bros., the dealer has no occasion for jobbing old rec- The "Talker" in Politics. of Goswell Road, who, I understand, will rack ords at cut prices, and we may therefore regard The Conservative gramophone vanpolitical extensively all titles of the now popular Clarion this movement as a step in the right directioncampaign has attained a well deserved success.records. to give every possible encouragement to retailers,By its means the voices of our great statesmen Hunting's New System of Recording. not only to refrain from undermining their own carried influence at no less than 2,147 meetings, Russell Hunting's new system of recording has profits and everybody else's by cutting prices,and it is estimated that close upon a million peo-still further enhanced the quality of "Sterling" but as a certainty of these satisfactory termsple were addressed by the talking machines.specials, which, by the way, I notice are now sell- placing at least one section of the trade on aQuite apart from its party significance, the cam-ing at the old price of ls. without any allowance more stable footing.In these efforts the Edisonpaign should have done not a little good to stillwhatever to the public.While I have never ad- Bell Co. have our hearty wishes for success. further popularize the products of tbis industry.vocated a 9d. record, although one has to wel- Here's an Optimistic Mortal. Owing to the very unsettled conditions, however, come what comes along, the opinion seems to be When talking machine sales are slow, sell fly-which are permeating even the average spender,gaining ground fast that justice cannot be done catchers!No, don't blame me.That's the re- we fear that the benefits are not so great as theyeither to the manufacturer, factor, dealer or the markmade to me by the head of a large con- might otherwise have been.But there is not aman in the street in producing a record under cern handling both talking machines and other doubtthat bythiscampaignindirectinflu- the price of ls., and as instance of this it is note-. musical merchandise.The flies have not come ence in favor of the talker has been broughtworthy that both the Sterling and Edison Bell yet, but he is ready for them when they do-about and has laid the foundation for futurecompanies are upholding-what apparently seems poor things!Still, whatever you may say, it sales. to be the standard-the price of ls. for cylinder suggests a spirit of optimism hard to beat.But ANational Co.Announcement. records.Buyers-and they are many-feel quite I would not recommend such a side line to deal- The following appears in the Edison Phono-.a grievance if any one company has not produced ers, for if our enterprising men took up the sale,graph Monthly this month:"We have as yetall the songs and selections with which they are the demand could not last long because the flybeen unable to obtain a satisfactory alternatingfamiliar and maybe want, and they must be race would soon be entirely exterminated.And current motor to run on other frequencies thaneducated to the fact that it's an expensive job a flycatcher is not a flycatcher when there arethe regular, as given in our catalogue, and untilpaying artistes fees and keeping by hundreds of no flies to catch.See what I mean? we can secure such a motor we will be unable tomatrices, quite apart from the many other items fill orders for Alva phonographs and Acme coin -of cost which this involves.All of which means Opportunities for Colonial Trade. slot machines to be operated on special frequen-only one thing, which is:that at the present In their advertisement this month the Pre- cies.The trade will be advised as soon as theserate of demand there is little profit in either han- mier Mfg. Co., of Clarion record .fame, draw theconditions can be changed." dling or producing a record under ls. special attention of Colonial dealers to the mer- Want Lower Freights on "Talkers." A NewTurntable Attachment. its and adaptability of their product for export. A new thing to be introduced on this market I would say here that the price alone of Clarion Owing tothe very exorbitant freight charges of the various railway companies for the transitis an ingenious turntable attachment particularly records is a temptation, quite apart from their adapted for use when playing over warped rec- very excellent quality, why dealers abroad shouldof talking machine goods, several leading trade members, at the instigation of Paul MeIlerio ords.It emanates from the Phonies Co., of introduce them to their customers.A- generous Canonbury, London. discount is allowed to the trade, by which a good (Patbe Freres) and G. H. Hallett (Premier Mfg: Co.) have banded together to discuss ways and Good News from National Co. marginisapportionedagainst duty charges, where such is in force.The company are will-means of securing a reduction of rates.In- Quite a revival inbusiness is reported by the ing to treat with reliable concerns who seek to stances are not unknown where the freight toNational Phonograph Co., whose city depot, by stock a record that will bring repeat orders, and certain parts has entirely swamped profit onthe way, has now been entirely transferred to sample sets -will be mailed on the usual terms. goods sent.Every now and again, and for quitetheir new factory at Willesden, exceptingthe Mr. Force, who guides the destiny of this house, gave me some very interesting information in the course of a recent chat I had with him, which was to the effect that we may probably see an "There's Money in Them" early issue of something good in the disk line. From certain masters I saw, it appears that the possibilities of a phonograph art disk being is- sued by this house is not far from an established TERLINGRECORD$ fact.Yet as it occasions subject for expectation, I would add, certainty or time of its appearance has yet to be definitely decided upon.Judging from the success which their cylinder record has " STERLING " " SPECIAL" Records are the only records you can achieved, the advent of a disc record from the obtain which enable you to say to your customers :" These Premier Co. will no doubt be eagerly awaited for are the greatest value in cylinder records in the world."You " by the trade at large.In view of the very keen can say this because the " STERLING " "SPECIAL is competition which at present exists in the disc trade branch of this business, it will need to be something especially good, and we have every "THE RECORD THAT'S HALF AN INCH LONGER" reason to believe it will be. The Progressive Germans. No other cylinder offers such good value, no other cylinder has Reports from Germany state that a great im- ever caused such a sensation by its sheer merit as well as its provement has been made in wireless telegraphy, increased length.No other record will sellso freely among whereby with the aid of a new diaphragm which your customers.No other record needsso little introduction. admits light every time it receives a wave, the " STERLING " " SPECIAL" RECORDS willfit any standard necessity of somebody being at the receiver the make of Phonographs. whole time is obviated.Instead of silver, as hitherto used, the new coherer is prepared with Price is. finely powdered aluminum.The result is that 125 Cents) The Russell Hunting Record Co., Ltd. Liberal Discount 13,15 and 17 City Road, London, E. C., England each signal received gives a feeble light in the for Export coherer, under which is fixed a slowly moving Australasian Representative, H. A. PAR SER.19 Hunter St.. Sydney, N. S.W photographic plate, which, when developed gives an exact account of the message. 42 THE TALKING MACHINE WORLD. FROM OUR LONDON HEADQUARTERS-(Continued.) recording department, which remains at the oldspent a considerable time investigating the mer-of a human mouth, and I may say there is no address pending the fitting up of a suitable Westits of the mechanical amanuensis.At his re-metal whatever used inconnection with this End depot. quest a letter was dictated and transcribed, and horn.Although it has been said that a metal Sound Waves and Passion Service. the cylinder was shaved in readiness for furtherhorn is the only proper conductor of sound, it is How sound waves iuterrupted a pastor's serv- dictation, so as to illustrate the efficiency of theobvious that there can be no standard, as in this ice was demonstrated very forcibly in legal argu-entire process."Very clever and useful," wascase the wooden horn seems rather to improve ments presented in a recent action at the courts. the Prince's comment. He particularly asked asthe tone of records, and is certainly not in any The Rev. Edward Heath sought to restrain anto the reception this up-to-date invention was se-way inferior in volume to the metal products. alleged nuisance by the Brighton Corporation'scuring, and was pleased to receive a long list ofMessrs. Barnett Samuels intend to construct this electrical works.He complained that either byleading British firms employing the Dictaphone, machine also in oak, as more suitable for dining air waves or ground waves the machinery causedas well as private users, including the Duke of rooms.Known as the Boudoir Dulciphone, such a humming noise in the church as to hinderMarlborough, the secretary of state for war, andwill rank foremost in the now well-known and the conduct of divine service.The locality and the postmaster -general.To these distinguishedpopular Dulciphone series of products specialized intensity of the noise was said to vary in a pe-uames of Dictaphone users we understand thatby this go-ahead house, culiar manner.In some parts of the church it of the Right Honorable A. J. Balfour has now to Japanese Enterprise. could be heard only when kneeling;in other be added. In connection with the absenceof business parts, only when standing or sitting.Certain The International Linguaphone Co. were also honor in Japanese commercial life, and which I members testifiedthatthe sound waves gen-represented by a well arranged stand displaying have previously had occasion to comment upon erated into quite a musical hum, something re-a series of records of many languages, which ex-in these columns, the following letter from a sembling a spinning top, while another membercited quite a deal of interest among the visitors.certain London house will be of much interest to said it gave him the fidgets.For the defense itsome of whom, on the occasion of my visit, I sawthose interested in Eastern markets, and from was stated that the whole action was ridiculous, with text -book in hand deeply engrossed in in- which it may be gathered that Western determi- the noise being so infinitesimal that there wastricacies of foreign pronunciation as told by thenation and enterprise isnot on the wane,In no word in the English language that could prop-useful Linguaphone record.Sales were brisk, and effect the letter states that the trade mark of erly describe the character of the sound.In at the end of the week results were far in ad-this firm, which was registered by a Japanese dismissing the action his lordship was of thevance of the best expectations. merchant and upheld by the court in Japan, has, opinion that such sound, if any, was rather of Artistic CombinedDisc Cabinet. in. the face of further appeal and agitation, as- a musical character than otherwise, and that sisted by strong representation through the for- any ordinary healthy individual would not there- One of the most artistic combined disc machine eign office, now been canceled.Other manufac- fore be inconvenienced. cabinetsIhave seen in a long timeisone turers who have suffered from fraudulent imita- recently designed by Barnett Samuels & Son.tions should take heart by this example and Exhibitors at the Business Exhibition. Although it is not quite ready for introduction make another effort to establish their rights. From every point of view, the Business Exhi-to the trade, Mr. Balcombe was good enough to bition which was held last month at Olympiaexplain its principal points, which I now present MusicalReciprocity. proved to be a gigantic success.It was just afor the benefit of dealers who wish to handle With the object of establishing musical reci- big indication of the wonderful advance andwhat I should style an easy selling and profitableprocity between Great Britain and Canada, Sir progressof commercial educationto -day,forline. At the retail price of 25 guineas a very sub-Frederick Bridge will visit that country shortly. never was it more manifested than in this gath-stantial profit is allowed to the trade. The case Building UpClarion Lists. ering together of business men from all parts ofis beautifully made and finished throughout in Evidently a determined attempt is being made the country, anxious to avail themselves of anysolid mahogany, inlaid and with cabriole legs,by the Clarion people to build up still further appliance which meant a saving of time, laborthe whole outside measurement being abouttheir now rapidly growing lists.The March and money.The exhibition was the center of2 ft. 6 in. square, by 5 ft. in height, which, asissues of this popular record contain quite a gal- interest for some of the leading men of the day,will be seen, forms quite an imposing piece ofaxy of good things.We have several splendid and came also under the patronage of the Princefurniture for the drawing room.The motor iuorchestral and various instrumental pieces, while of Wales, who showed very keen interest in theone winding will run for twenty-five minutes, the song selections cover many of the ever wel- Dictaphone, the Columbia Phonograph Co.'s in-and Iunderstand isof a very superior make. come old ballads.The quality generally isex- ventionforcorrespondencedictation. The One great novelty in connection with this ma-cellent, with the exception of that beautiful song, Prince and Princess of Wales paid a visit to thechine is an invisible horn, made entirely of the"Mary," which leaves room for improvement. Business Exhibition, where the Columbia peoplesame Swiss pine wood as is used for pianoforte The Klingsor Cabinet. had a prominent Dictaphone stand.The Princesoundboards; further, it is shaped on the model H.Lange's successor informs me that their

The Re fBritishM dF Thefollowing areleadingfirmsin theUnited KingdomwhowillgladlymailCataloguesandPriceListsupon request

Basinghall St.. . i R. PRIEURLondon.68 E.C..Eng. ForProfitableandSOUNDBusinesshandlethe THE SEYMOUR EVERY WHOLESALE JOBBER should get my export prices for Best French REPRODUCER Pll ONO REPROS.. RECORDERS. NEW 1908 MODEL BLANKS and all Phono Accessories.Lists . Enormously improved. free. IMPERIALDISCRECORDS ; 1 am erepared to consider sole Absolutely the finest phonograph repro - . ducer on the market.Price. 12 6. representation of manufacturers of Suppliedby SPECIALTIES ofallkindsfor Graphophone Carrier Arms for Edison Phono and Talking Machine Trades. machines to adopt same, with special sound -

: tight joint, from 10 6 to 12 6. IF YOU WANT TO OPEN IIERE Send for illustratedlists of above and write us at once and submit samples GILBERTKIMPTON& CO. other up-to-date accessories. andprices. Highest BankRefer ences. Correspondence invited- PeninsularHouse,MonumentStreet,London,England THE MICROPHONOGR AM COMPANY English or French. 291 Gosnell Road. London. England

------! F. W. 12013INSON To Colonial and Foreign Buyers The City Mfg. Co. -The Talkeries." 213 Deansgale. The peculiarities of these markets

TALKINGM ACHINES 1 Imve never been inure apparent than MANCHESTER. ENGLAND At the present moment, requiringthe 56 City Road, London, E. C. greatest care in pricing anal tiny. Direct Importer ofallkindsof DISC Recordsand , lug. with a view to the futureliav We are the ONLY MANUFACTURERS IN T A L K IN G MACHINES. RECORDS. , Inc had ninny years uxpeclenee, I Supplies PIIONOS.. CYLINDERS. ETC.. and all am prepared to but,.for you upon ENGLAND who are able to produce a goods connected with the trade. e lesion, and to keep you posted genuine B r i ti s h -Made article, superior up with all the Ingest production. I WHOLESALE, RETAIL AND EXPORT Quality, to stand Foreign competition. Exportaspecialty.Ship- on cash lines at close market prices. and set us your representative.I buy rock bottom.Instructions to Records. Albums. Pedestals 1 petsarerequestedtostate Correspondence Invited purchase goods must henceompanled theirrequirements. w Ith order on Bankers to pay eash Exhibition Wire Racks IlirPROMPT ATTENTION against 11111 of Lading. Always open to consider good lines suit- Bankers. London City and 311diand are our principal lines, and we can claim AmericanTalkingMachineCo. able for the English and Foreign markets. Ltd.. Manchester.For terms. please to lie Improvements and Novelties preferred. I write stating numb (moults. to The Cheapest on the Market 31 TabernacleSI.,London,England Send samples and prices. F. W. 110111\SON. SCE ACV' T ADJOINING f 21:1 Ile n intlin lie. 3Intiche.ter. Elm. I Wholesale only. List on Application. THE TALKING MACHINE WORLD. 43

The PREMIER MANUFACTURING CO. LTD. 81 CITY ROAD, LONDON, ENGLAND OFFER

NEW PROCESS The "CLARION"CYLINDERRECORD

To Progressive Colonial Dealers

THE MOST PROFITABLE LINE THE "CLARION" IS A FULL to handle is a record that will sell FULL quickly.You don't want to tie up GOLD-MOULDED LENGTH your money in stock that you can't LENGTH sell-THAT YOU'LL AGREE. CYLINDER RECORD SEEK where you will, for GOOD QUALITY and QUICK -SELLING recorded under a new process which the "CLARION" RFCORD reproduces both instrumental and vocal music with lifelikefidelity. STANDS PRE- EMINENT We don't want to say too much, FULL It's the line you should handle, for but are prepared to stand by your FULL it's quality and price that tells - opinion.Why not VALUE brings repeat orders - and Clarions VALUE are there all the time. RECKON UP the advantages and ask yourself SEND FOR A SAMPLE SET ifit's not worth while getting into touch with us? and test them for yourself ?

"CLARION" RECORDS

Up -to -Date QUALITY Points to Remember WE ARE SEEKING Lists EXCELLENT A GENEROUS PROFIT the best class of Dealers to stock IS ALLOWED " Clarion " Records, and if YOU are of Popular wanting the best class of record - Selections THERE IS NO DELAY WITH the easy -selling record - LOSE NO YOUR ORDER TIME in applying for our complete TONE WE SUPPLY PROMPTLY lists and particulars of trading in PURE AND your country. The " CLARION " RECORD isa DON'T PUT IT OFF.Write now NATURAL money -making record, not because to the manufacturers, we call it the quick -selling record, but simply that the price and quality EXTREME The Premier Manufacturing Co. CLIMATIC BETTER Tempt Buyers to Come Again 81 City Road. LONDON, ENGLAND CHANGES than any DO NOT SHILLING AFFECT RECORD "CLARION" on the market SHOW BIG PROFITS RECORDS

All Go Ahead Jobbers are Handling These in Australia and New Zealand. Are You ? 44 THE TALKING MACHINE WORLD. FROM OUR LONDON HEADQUARTERS-(Continued.)

Klingsor cabinet disc machines have been notwinding up of the General Phonograph Co.,1 unique property, as a sound conveyor, of produc- only considerably improved in tone and work-Worship street, London, E. C. ing a particularly mellow, realistic quality of manship, but that it is proposed to make certain Growth of Foreign Trade. tone, and this always -desired effect is fully se- reductions in the prices previously charged which As some indication of the advance in exports,cured in the "Crown." the trade will receive full particulars of in due and also of the value of publicity in The Talk- The Graduated Flex Diaphragm. course.The Zora sound box, a new line handled ing Machine World, is the news to hand from Daws Clarke, of 5 Longford place, Longsight, by this company, certainly and fullyfills theMessrs. Robinson, 213 Deansgate, Manchester, Manchester, has given me the opportunity of proverbial long -felt want.The stylus bar is at-who report vast strides in their foreign shippingtesting his Graduated Flex Diaphragm, andI tached to the diaphragm in an original mannerdepartment.Recent exports include shipmentsmust say itisall that he claims for it.The and quite different from the usual way of fitting of goods to such places as Persia, China, Cali- reproduction is extremely good; the tone being up.By this arrangement it holds permanentlyfornia, Australia, etc.And although Favoriteas faithful to nature as it is possible to obtain at the sapphire point for phonograph cut discs with- records predominate, Messrs. Robinson do a largethe present day.I would strongly recommend out in any way affecting the needle holder. Thusbusiness also in many other makes. They are in talkingmachinedealerstohandle thisline. the combination is both clever and useful and a positionto execute any foreign order com-,Built up of a specially prepared, tough, fibrous will surely provide dealers with a quick sellingpletely and promptly, and traders abroad could paper, and celluloid stiffened radially in the form line. not do better than place their instructions withof a double star, or wheel, the Graduated Flex The British Sonogram Co. this firm. Diaphragm thus obtains intense vibration over The state of affairs of the now defunct Brit- Odeon Single -Sided Records. a maximum effective area, and, moreover, is un- ish Sonogram Co., who, it will be remembered, The Sterling & Hunting Co., Ltd., have decided breakable and impervious toclimatic changes, went into voluntary liquidation last year, do not to discontinue the manufacture of Odeon double -which obviously makes it very adaptable for seem to warrant the hope of any inflated divi-sided records and expect to issue within a fewsale in the tropics.Mr. Clarke claims that his dends being announced eitherto shareholdersdays a complete catalog of the Odeon single -diaphragm, being verylight,moderates both or creditors. sided records, which will be 10% inches in diam-wear and metallic scratch of the record.It Four New Discs. eter, containing the pick of their existing cat-can be fitted to any sound box or reproducer. alog.The retail price of their new records willDealers everywhere should write Daws Clarke Apart from the new Elephone double -sided rec- at above address. ord at 3s., placed on the market recently by the be 3s. each.In order to protect their customers Universal Talking Machine Co., we are to see theagainst lossof stockin hand they have ar- Edison -Bell vs. National Co. Decision. advent of no less than three more 'disc records rangedtoallowarebateof6d. oneach In the matter of the now famous circular in the near future.No. 1 will emanate from the 10% -inch Odeon double -sidedrecord purchasedwhich the National Phonograph Co. issuedin Edison Bell Co., a double -sided needle -cut disc, betweenDecember1, 1907,andMarch19, September, 1905 to the effect that no one but selling at the extraordinary price of 2s. 6d. Later 1908. What .occurstooneverynaturallythemselves had a right to use the name Edison, a phonograph cut disc, 81/0in., double -sided, is is thatthealterationof a double -sided and from which statement emanated the Edison - to be issued at is. 6d.No. 2, from the Premier recordat5s.toa single -sided record at 3s.,Bell Co.'s action for libel, judgment was deliv- Mfg. Co., will be a phonograph cut record, dou-not being a proportionate reduction, is thereforeered in March, 1907, in favor of the plaintiffs, ble -sided, and the price is yet to be fixed.No. 3, an increase in price, and it has been suggested with an inquiry as to damages sustained there- of which no particulars are to hand, is by Rus-as more satisfactory to buyers, that the price from.Defendants all along claimed that plain- sell & Co., makers of the indestructible cylindershould be divided as equally as the music hastiffs' trade had declined not through the issue of their circular, buttocompetition. record.There are already about a dozen disc been. But dealers must remember thatthe In his Odeon is a 10% -inch record of first-class quality,summing up at the time, Justice Neville said records on the English market, and competition that it was quite clear to him that plaintiffs had is very keen, yet supply is greater than demand, giving a good profit to the trade, and as such it is a record worth pushing. suffered damage, as the issue of the libelous good though that may be. Four more discs added circular was immediately followed by a notable to this will considerably upset matters for some- Must File Assets and Liabilities. The Lancashire Traders' Association write to falling off of their trade, and he found that gen- body-there is not room for all-and because the eral lossof business had been proved.This majority of disc records are about on a par withthe Cycle Trader in reference to the 21st sectionjudgment was confirmed by the Court of Ap- each other in point of quality, in the great sur-of the Companies' Act, 1907, under which all public companies will be required to forward to peals on November 28, 1907.The finality was vival from the competitive price cutting which reached in the High Court of Justice last month inevitably follows only those firms that havethe registrar for filing a statement in the form of a balance sheet, which will contain a sum-(March) when the official referee gave his de- given due regard to the financial side of their cision as to damages, as follows:I have come undertaking will be in evidence. mary of its capital, all its liabilities, and of all its assets.A private company will not be re-to the conclusion that the evidence and figures To Wind Up General Phonograph Co. quired to do this, but, unless the requirementsproduced by the plaintiffs, and put in by them, A petition was presented last month for theof section 37 of the act are complied with, thehave proved damages with the certainty and company will be regarded as a public company,particularity which is reasonable, having regard and the particulars referred to will have to beto the circumstances, and to the acts themselves by which the damage was done.As to the di- THE given.It is therefore necessary to preserve the private character of the company, to pass and rectors not having thought that the loss was the result of the circular, I have carefully con- "GRADUATED FLEX" confirm special resolutions altering the articles sidered the points urged by the learned counsel of association, so as to bring the company with- for the defendants as to the report of the direc- in the definition of a "private company."These tors referring to the loss to increased competi- DIAPHRAGM requirementscomeintooperation on July 1 (PROTECTED) tion, and the absence from the minutes of any next, so that the matter should be given imme-reference to the circular, and also Mr. Fox's diate attention.Furthermore, under the 12th evidence, andIcome tothe conclusionthat, section of the act,itis required to forward a statement showing the total amount outstand-notwithstanding this, they did consider the loss ing of all mortgages or charges as defined bywas due to the circular and other causes.It is BUILT clear from the letter of Sept. 4, 1905, from Mr. the 10th section, except those created since 1900, White to Mr. Marks, referred to by the Lord which require registration under the 14th sec-Chief Justice, and from other evidence, that the LIKE A tion of the act of 1900.The penalty for defaultdefendants intended to convey, and did convey is £50 per day. to the factors and dealers, and the public, that WHEEL Waltz Dream Records. the plaintiffs had no right to the name of Edi- Two of the most fascinating selections-waltzson, and that their records were not genuine, and march-from the new musicalplay, "Aand that the factors and dealers must not buy Waltz Dream," figure on a double -face discin the plaintiffs' goods, but that they, the defen- 1 heloudestand mostliving reproductionyet the Columbia Supplement for April. dants, did not object to their buying the Rus- obtained.Read what users say of it. The Columbia "Crown" Model. sell Hunting Co.'s Sterling records, which were For Edison C" or Cott' mbia Lyric. 2 or 50e. A most notable development in cylinder tiilk-selling at ls., the same price as the plaintiffs'. For Disc Boxes or large Phono- ing machines is found in the Columbia "Crown"There was clearly a demand for the ls. records, Spcnkers. - - - 4 or $1.00 Poet free nnywhere, with in4trurtionft for fitting. model-a cylinder instrument fitted with the fa-as shown by the plaintiffs' sales.The circular Fitting, adjusting mid testing (il mous Columbia aluminum tone -arm.It will be required) all sizes, extra, -I remembered what an important step forward PHILIP NEALE, Try oneinyour Exhibition Sound -box or was taken when the Columbia people first ap- Model C.Full particulars and testimonials from plied the aluminum tone -arm to the disc talk- P1-10NO. EXPERT, ing machine and in the adaptation of the device 5 Chalk Farm Rd. LONDON, N. W. Talking Machines of every description repaired. DAWS CLARKE to the cylinder variety, similar momentous con- Special terms to the trade.City address and price 11-onollord Ptncc, LongsIght It Is list on receipt of postal.No job too small-no Manchester, Eng. sequences to the trade may be expected. job too large. a well-known fact that aluminum metal has the THE TALKING MACHINE WORLD. 45 FROM OUR LONDON HEADQUARTERS-(Continued). said in effect that the plaintiffs had no right toeral good sales have recently been effected for bound to have a serious effect upon the trade and sell them; if you buy them we will boycott you; the Far East.At Thompson, Helsby & Co.'s the prices generally.It has been suggested, and so the buyers went to the Russell Hunting Co., boom in Pathe goods has also been well main-rightly so, thatif manufacturers were to con- and in that way the circular increased the salestained.They speak very highly of the latestfine their attention to producing fewer new num- of the Sterling records.After considering the numbers.At Archer & Sons', where an enor-bers per month, of a superior quality, it would whole of the evidence, oral and documentary, mous quantity of gramophones, odeons and zono- be beneficial all around, and to this we are in- before me, and the arguments of the learned phones arekept. instock, business has beenclined to agree. counsel,I findthatsubstantial damage was pretty good. The same is true of Messrs. Dibbs, Mr. Moore, of Bradford, reported that business caused to the plaintiffs by the circular; that itof Ranelagh Place.Most of the dealers, how-was fairly steady.- With him there has been a increased the competition of the Russell Hunt-ever, are looking forward now to a slight lull.drop in sales, it is true, but nothing very serious ing Co., and was the cause of the plaintiffs re-The beautiful springlike weather now being ex- AtMessrs.Dysons'Ltd.,Mr.Tedswellis ducing their price and making rebates to their rerienced will no doubt make a little differencesomewhat optimistic as regards the future. customers.In arriving at what is a reasonable in sales, but we do not think it will be much. Joshua Marshall, Ltd., of Bank street, Brad- amount for that damage to allow to the plain- Edison records in Liverpool have had a big ford, who were appointed a few months ago the tiffs,Imust take a broad view of the Whole run, especially those made by HaIvry Lauder.sole agents for the Gramophone Co., report a case, and I do not propose to go into specificAt Messrs. Richardson's, of Paradise street, we Nery satisfactory state of business as regards figures.1 =tit bear in mind that the plaintiffs were informed that out of the first consignment gramophone sales, their leading lines being prin- were selling records on a large scale, the figures of 10,000 records received, over 7,000 were des-cipally the higher grade goods, which have been being in 1904, 1,800,000 odd, and in 1905, 2,400,000 patched to various customers the same day. For selling very freely. odd, so that any interference with their tradea day's despatch we should think this was a At Appleton's, business was also reported to would not have a slight effect.I must bear in record. be in a very satisfactory condition.They have mind that though the reduction in price caused had enormous sales with Clarion records, and in a loss to the plaintiffs by their being obliged to MANCHESTER NOTES. this district these records are well holding their sell at less, on the other hand the reduction in (Special to The Talking Machine World.) own.Pathe discs also have figured largely in price led to an increased number being sold, Manchester, April 4, 1908. the Appleton business during the past season and the profit from this must be set off against Trade in Manchester during the past month and, we understand, very successfully. the loss;that some part of the falling off ofhas fallen ratherfiat.There have been very In Halifax, A. Smith & Co. report business as the records being sold in 1905 at the originalfew new sales, the present sales being princi-still very well maintained, their principal line in price ofis.,as compared with those soldin pally with past customers who always keep in disc machines being the Columbia Regal, price 1904, was due to some factors being cut off bytouch with each month's new goods as they are eight guineas, which they state they have done the plaintiffs, and to some being bankrupt, andplaced upon the market by the manufacturers. exceedingly well with.In addition, however, to that some of the falling off must be allowed forThe recent action of the government with re-Columbia machines and discs, they handle all the the competition of the records of the Russellgard to the licensing question may have someleading lines in other discs and cylinders,re- Hunting Co., a new company being in the mar-effect upon the sales in the future; the disc ma-porting altogether a very satisfactory season. ket at ls.,as shown by their sales before the chine being in the North practically a necessity At the Phono Supply Stores, Halifax, a good circular. Imust also bear in mind the fact innearly every licensed house.Hitherto the season has also been experienced, and Mr. Stod- that the plaintiffs' business was increasing up licensing laws have allowed the publican to havedart is looking forward to having a very good to September, 1905, and that there was a rea-concerts during the evenings, but this has, to asummer's trade, his line being principally Gram- sonable prospect, as the whole general trade was large extent, been replaced by talking machines, ophone, Zonophone and Edison. progressing and the demand for these recordsof which a large number have been sold. increasing, of the increase of the plaintiffs' trade Speaking to a prominent dealer a few days G. L. Goodday, formerly a well-known New becoming larger had not this circular interferedago, the opinion was expressed that the talkingYork talking machine man, is now manager of with it, and also that the plaintiffs had to allowmachine in a licensed house tends to 'keep thethe Berliner Gramophone Co., the Victor Talking a rebate of some £1,200 to their customers owingcustomers more sober and orderly than if it didMachine Co.'s Canadian representatives, of To- to the reduction inprice, and also increasednot exist.In the ordinary way, where the pro- ronto. expenses in refuting the statements in the de-prietor did not possess a machine, customers fendants'circular.After endeavoring togive would chat and drink, consuming far more liquor due weight to all these considerations, and, as than where there was a machine, which consid- Ihave said, reviewing the whole evidence,I erably attracts the attentionof the customer AN OPPORTUNITY for find that the plaintiffs have sustained damagefrom drinking only, besides providing a nice to the amount of £4,000, by reason of the circu-evening's entertainmentatpractically a very lar issued by the defendants on Sept. 13, 1905, nominal cost. as set out in the statement of the claim. The season now being fairly well advanced, Foreign Manufacturers Universal Talking Machine Co. Publicity. business is not too brisk.In view of the Easter TheUniversalTalking MachineCo.have holidays which occur in April, the public are issued their firstlist of instrumental records, chary of spending too much money.This, and To Create Business and also machine catalog, which is worthy con- the fine weather, probably accounts for the slight sideration. depression we are now experiencing. An Enjoyable Recital. We were glad to learn from D. Fraser Watson, In America At the Assembly Rooms, Wandsworth, a veryof Manchester, that the recent concert given in successfulgraphophonerecital wasrecently thiscity on the new electricair compressor given.The concert was organized by the Co-"Pathephone" was a great success.The audi- lumbia Social Club, an association of the mem-ence was exceptionally large and the repertoire Iam ready to close satisfactory bers of the Columbia Co.'s London factory staff. excellent.Mr. Watson tells us that he has had deals with European manufacturers Every available seat was occupied, and standinga very fine sale season as regards Pathe goods, of Talking Machine specialties who room was in demand as well, and the crowded with which he makes a specialty of, and he also housethoroughlyappreciatedtheexcellent expresses very bright hopes as regards the future desire representation in this country. graphophonic fare provided.In addition to the season's trading. Thereisa great field here for spe- varied selectionsby the Protean mechanical artist, enjoyable items were contributed by sev- BRADFORD AND HALIFAX. cialty manufacturers and the American eral well-known singers in person.A Limerick (Special to 'rue Talking Machine World.) dealers are ready totake on side competition held in connection with the enter: Bradford, April 4, 1908. lines which are attractive.I know the tainmentevokedmuchlocalinterest. The In Bradford a decided lull is being experienced business, having had years of Limerick was printed on the back of the admis-by those in the trade. Asis well known, the exper- sion ticket and the holder was invited to fillin western side of Yorkshire is principally a cylin- ience with the dealers, and realize the last line in competition for a prize consist-der district, and although the sale of cylinders the possibilities of enormous output ing of a graphophone and records.The popular has undoubtedly been larger than ever, there is editor of the Wandsworth Borough News under- no doubt but that the disc trade has increased here for the right kind of trade at- took the adjudication.Altogethertheaffair very considerably over that of the past season. tractions.Address passed off most happily. The difficulty at the end of every season is that certain goods appear to drop out of the market LIVERPOOL NOTES. and, not being renewable lines, the dealers are TRADE SPECIALIST (Special to The Talking Machine World.) forced to sell, in many cases, practically at cost Liverpool, Eng., April 3, 1908. price or slightly under to effect a clearance. Care of The Talking Machine World Since our last report nothing very startling As foretold in The Talking Machine World a has occurred in the Liverpool district.The sales few months ago, this state of affairs has been 1 Madison Avenue NEW YORK generally have been well maintained, especially brought about by over -production and the multi- in gramophone goods.At Messrs. Cramer's, sev- plicityof new records each month, whichis 46 THE TALKING MACHINE WORLD.

VISIT TO LEIPZIG'S GREAT FAIR. Notable Manufacturers of Talking Machines, Records and Supplies from All Parts of the Continent and England in Evidence-Taper Manufacturer ofOrnamentsfor Arm Discs Dominate-InterestingLetter Gramophone Cabinets from Our Correspondent. B. SIMON Manufacturer of Hardware BERLIN, W. RITTERSTRASSE. 76 (Special to The Talking Machine World.) Berlin, Ger., April 3, 1908. The Deutsche Novophon Werke, displayed theirqualities.There is considerable doubt expressed Fate having decreed that this paper should be noiseless ball -bearing motors, fancy metal fa*by many factors and dealers as to the advisability published on the 15th of the month, this is thetened cases in which absolutely no glue is used,of increasing the size of horns, many already first opportunity I have been able to secure toand their new reproducers with double mica dia- being of unwieldy dimensions.It is argued that present to your readers a report of that popular phragm;( theExcelsiorWerke, m.b.H., ex-as the larger part of the talking machines are fair held twice a year at Leipzig, where thehibited over half a dozen new styles of disc mapurchased by the general public, who are in many leading members of the European talking ma-chines; C. Beltrame displayed his own attractiveinstances residing in none too large dwellings, chine trade foregather in search of novelties,line of machines, and a nice showing of Globoslarge horns frequently take up space that could and, letit be whispered softly, that they maydouble -sided records was made.Carl Lindstrom. be used to advantage for other purposes and enjoy things and wax merry to their heart's de-G. m. b. H., had an attractive exhibit of thetherefore tend toward making the whole outfit light.There appears to have been nothing very Starkton machine, somewhat like the Auxeto-unpopular. No action has been taken in the mat- startling in the way of new productions.Peter- phone, and some very handsome horns; the Ver-ter, however. strasse, as usual, was the chief center of theeinigte Deutsche Sprechmachinen Industrie, G. m. A tax has recently been imposed on talking talking machine industry,so there was little b. H. featured their new low-priced record, which,machines in that town, where they are used in difficulty in obtaining a fair sight of the variousit is claimed, may be played 500 times withoutpublic places.Automatic shooting ranges and exhibits.Some of your readers are no doubtnoticeable deterioration in quality of tone. cinematograph shows are also to be assessed. The pretty familiar with the general arrangements Other exhibitors were the Zonophone, Ltd., therate is as follows:On talking machines, m. 150 adopted on these occasions, but to those not soSchwabacher Nadelfabrik(needles);Klingsor per year; automatic shooting ranges, m. 60, and acquainted I may say that the usual manner of Doppleton Nadel (Klingsor double -toned needle), on cinematograph exhibitions givenin a hall exhibiting all appertaining to talking machinethe Vereinigte Schallplatten Werke, the Deutscheaccommodating 200 or more people, m. 10 daily, goods is just in ordinary shops and offices in Bardeon Gesellschaft, m. b. H.; the Jumbo Record or more according to the size of the audience. the locality.You have a fair idea of thingsFabrik, G. m. b. H., and Herr T. Opel (talking A new disc record factory has been opened in when I tell you that in viewing talking machines machines.) Budapest by the Erste Ungarische Schallplatten- you must at the same time see boots and such- F. Ad. Richter & Cie, Rudolstadt, exhibited a fabrik,Aktien-Gesellschaft(FirstHungarian like goods which more often than not are innew hornless machine made especially for ex-Disc Record Factory), and will be under the man- juxtaposition. The principalexhibitors, how- port to tropical countries.They also displayedagement of Herr Max Winter, well known in the ever, occupy an entire floor to themselves, and a sound -box into which a needle could be insertedtalking machine trade in Germany. keen rivalry is not unknown to exist among thewithout disturbing the tone arm. A very interesting little journal is sent out to manufacturers insecuring thebest positions, During the fair two trade meetings of impor-dealers each month by the Grammaphon Gesell- which the landlords usually take advantage oftance were held, the Verband Deutsche Musik-schaft and the International Zonophone Co., m. bychargingquiteexorbitant pricesforthe werke and Automaten Handler, of Berlin -Leipzig,b. H., in conjunction.The journal is called the week's rental.The fair this year was particu-convening in the Krystall Palast on March 3."Offizielle Grammaphon Nachrichten," and is de- larly notable for the display of taper -arm ma-and the des Bundes Sprechmachinen-handler ofvoted exclusively to information regarding the chines,practically no differentto the gramo- Germany, on March 4. new styles and novelties produced by those two phone tone arm patent, which company. by the Among the members of the trade from Eng- firms. way, I understand, is being fought by two well- land who visited the fair were George Murdock The Deutsche Sprechmachinen Werke, G. m. b. known manufacturers for cancellationof thisand R. Fulton (Murdock & Co.), A. Balcombe H., have met with considerable success with their patent.The usual large number of disc records(Barnett -Samuels), \V. Samuel, and John and specialseriesof records for language study, were on view, and there appears to me to haveFrancis Nottingham (American Talking Machinewhich are very clear, every word being readily been more than average competition could stand.Co.), Mr. Johnson, of Liverpool; Mr. Gilbert, of distinguishable, a point to be appreciated when Two new issues were to be noticed: that of the Sheffield;0.Ruhl(BekaRecordCo.),Fr.some of the other makes of foreign records have "Jumbo" and the "Dacopa."Both are double -Rauth, Bernard Andres. M. Woolf, Mr. Bowman,been once heard. sided discs retailing at 3s.And so far as theF. Whitworth (Colmore Cycle Depot), C. Hert- The Beka-Gesellschaft have succeeded in getting Dacopa record label goes, it would be impossiblesog (New Polyphone Supply Co.), W. T. Forsea number of excellent records of the Rheinland to obtain a closer imitation of the Zonophones (Premier Mfg. Co.), Mr, Maurice (H. Lange'sCarnival, comprising tunes of South Germany and than that.Varieties of needles, sound boxes. Sneers.), and A. F. Vischer, of the Favorite Co.the Rhein district. and machine furniture formed a very important The Deutsche Cronophon-Gesellschaft. m. b. H., feature of the fair.And although nothing really TRADE NEWS FROM GERMANY. have increased their capital from 160.000 marks new was to be seen, the fact of the fair still to 200,000 marks, and will expand the business. drawing, if anything, a larger number of visiDeath of Ernest Loewe of the Beka Co.-New Talking machines are far from being especially tors than ever before is some demonstration of Giant Horn-Tax on Talkers-NewDisc favored in the Austrian tariff lists.On the ma- the advance and progress of this industry. Record Factory Opened-Austrian Tariff andchines themselves the tax is 24 kronen per 100 Among the more prominent exhibitors was Talking Machines-Other News. kilos, while the records, both cylinder and disc. Louis Bauer, Leipzig, who manufactures the Hcn- are classedasscientificinstruments and as- reka talking machine and automatic devices of (Special to The Talking Machine World.) sessed 150 kronen per 100 kilos.A society has various kinds, and who displayed a double tone - Berlin, Germany, March 27, 190S. been formed in an effort to have the latter tax re- arm automaton Henreka machine, equipped with The talking machine trade inthis country,duced to fair proportions. two reproducers, tone arms and horns, but only while not over active, still keeps up to a very Herr Ernst Loewe. director of the Beka Rec- playing one record.The reproducers may besatisfactory standard, and the various manufac-ord Co., G. m. b H., died suddenly of heart used either singly or together, the latter methodturers are endeavoring to stimulate the businessfailure on March 14.He was a prominent figure being especially desirable for halls and other pub- by introducing new and improved features in inthe German talking machine trade. with licplaces.The machine is made for both private both machines and accessories.Lenzen & Co.,which he became connected in1901, when he use or for coin operation.Mermod Fri.res, Ste. Krefeld-Konigshof, for instance, have purchasedjoined the Adler -Phonograph Co.He was later Croix, Switzerland, exhibited a new Starkton talk-the rights to a giant horn. formerly made by identified with other firms, and upon the estab- ing machine, a machine using neither electricityFeucht & Fabi, and are conducting extensive ex- lishment of the Beka Co. he became business nor compressedair.They also attracted consid-periments in an effort to perfect its reproducingmanager of that concern. erable attention with the world -known Miraphone combinationof discmachine and music box. The Deutsche Sprechmachinen Werke took the FLURSTEDT CHEMISCHE opportunity to show their new electric machine, hei Apolda i. Th. Germany E. SAVERLANDT FABRIK and also displayed a new lone arm machine with The largest manufacturing plant in the world devoted a soundimx that can be turned around for insert- ing a new needle without moving the tone arm exclusively to the manufacture of Master Waxes for proper. Anothernoveltyseen at the fair was a Phoenix Gramophone and Phonograph Recording machine with a triple horn, which greatlyin- creases the volume of sound, making it especially Solo 113nohetorer of desirable for halls, parks, etc.There was also Sauerlandt's Material for Hard Moulded Records shown in the Phoenix booth a fine line of horn- 'mention 1i:cid to the Matitifactitrt... .X1.1, :)1,XTERIAI.S PROTECTED less machines equipped withrichly decorated of;111) Sp, :slaterinl 111- PATENTS stands for drawing rooms. THE TALKING MACHINE WORLD. 47

ST. LOUIS' (MEAT TRADE MART. POST=CARD INSTRUCTION. Buyers' Club Building to CoveraBlock to be German Educators Introducing Them Into Pub- Erected Where Manufactured Goods ofAll licSchools. Kinds Will be Exhibited for Buyers' Benefit. Consul Frank S. Hannah, in the following re- NOTICE (Special to TheTalking Machine World.) port from Magdeburg, tells of the new educa- St. Louis, Mo., April 7, 1908. tional use of pictorial post cards in Germany: A new type of business building is under way"At the recent meeting of the German Geograph- at St. Louis, Mo., which presents many uniqueical Society the idea was advanced for the first timetoemploypicture To Dealers postal cards as means of instruction in the schools. The postcard industry has Be on your guard and made enormous progress in the last few years, and .put in a line of inthelast few months cards have been brought into the market illustrative of natural history, political history, and for use in in- ZON-0-PHONE TRIP.(leiWV structioninthe German j:Itierg.;04-iizrfillsacct_c-- -cfalf-fralt-tatifttt- lei language, which have met 1 E. is cue giWII:9- with the hearty approval iiiiittiiiNgcEEETil of professors and teachers k ktli, WEIL; HEE SE SS a flfift of reputation. RECORDS il. tor It MuccMisfttit trip :" "The school museum at IEEEEEEEEMOCEIA turo ILCEELEtIECcSglit A um; 11114 Breslau has undertaken to XcctsttEcGEFEfLiii, ton, gtInn and EIGEE CSC; EEC: CI II,il E mai 11171 form a collection of these TtnEEEzc;ECEE_EcilA L / 1 E EE E EFE.E5. EIlfEl cards, and for this purpose cri/rczn-Ifin-Firtg,tFilect./crr:e.xteliTrft- 1111UI]7:1" =.=TT:T has requested the various CIZ_IriU kr_.rj I publishers to forward them .4trri samples oftheiroutput, MACHINES

that it may be determined - "01',+.4.n. to what extent they may pEanreNENT EXPOSITION BUILDINO. be usedfor purposes of features never before utilized on such a largeinstruction. Further, twoteachersinLeip- AT ONCE scale.Itisto be called "The Buyers' Club zighaveestablishedacentralbureaufor Building," and willoccupytheentire block meritoriouspost cardsofallsorts intended otherwise your bounded by 17th, 18th and Chestnut and Pine forpurposesofinstruction,collectionand competitor streets, and will be 18 stories high.All lines oftravel.They have also developed and offer for willtakeallyour trade goods are to be exhibited from the basement tosale two practical systems for the display and the roof, special sample rooms being provided on filing of the cards.These gentlemen select and away.Don't you know that each floor. The plan is to bring the buyer to thearrange the cards most carefully according to seller and make this building a sort of trade pedagogical principles.Such prominent educa- the Latest "Hits"can exchange. tors as Harms, Tischendorf, Rudolf Schmidt and It is the intention of the Buyers' Building Co.others have endorsed the plan of using illus- only be had on the Zon= to bring 10,000 buyers to St. Louis twice an-trated cards as an aid in instruction, and even nually, and a number of plans in this connectionofficial bodies, such as the Provincial Schulkol- o'phone records: andif are outlined, which at least seem feasible onlegium in Potsdam, anticipate favorable results you wait for the other com- paper, to the end of attracting the best classesfrom them." of buyers from great distances.On the seventh panies to make them you floor, which will consist of miscellaneous manu- IMPORTANT NEW ZONOPHONE JOBBERS. factures, will be installed pianos, "talkers" and w illb elosingbusiness, all kinds of musical merchandise. One of the fea- Byron Mauzy, San Francisco, Cal., has become tures of the building will be a convention hall,a ronophone jobber.He placed an initial order while your competitor who committee rooms, etc., the use of which willof $5,000 with the Universal Talking Machine _h as- be given free, together with the club privileges,Mfg. Co., Newark, N. J.The Eilers Piano Co., Z a -n-=- o=phone to visiting buyers and to conventions where thePortland Ore., have also created jobbers of the Records and Machines delegates are in a position to buy goods or In-zonophone line by J. D. Beekman, the company's fluence their purchase. manager of salesmen, when in that city last willbe reaping._ a harvest. month.It is likely the goods will go into the BUFFALO CO. INCORPORATE. entire chain of Eilers stores on the coast. Don't Wait, write for a catalogue The Seneca Street Phonograph Co.,Buffalo, A FEW WORLD BRIEFLETS. 0 f Zon o= N. Y., have incorporated with a capital stock of phone Records and $20,000.Directors, E. M. Bartlett, W. W. Cham- Quit thinking about what this or that com- terlain and Lauretta M. Cass, all of Buffalo. petitor of yours can seemingly do so 'much better Machines or drop usa than you. Stop fearing the retail mail order houses, and postal card and we will have SPLENDID BUSINESS OPPORTUNITYthis or that store so much "bigger" than yours. Work your own field.Use all your own tools. our Representative An old established retail Talking No matter how little you are you can win. call to explain our proposi- Machine company, controlling sev- Determine what territory you can reasonably eral retail establishments in several hope to draw trade from.Set out to make tion. everyone in that territory know you and your Eastern cities and vicinity, desires to store. concentrate upon wholesale trade and Admit that you cannot advertise on the scale will dispose of its entire retail stores, of the big fellow.Don't try to do so.Do less, either singly or the entire number to but make that distinctive. one purchaser..Big opportunity for Keep changing an offer of one or two things ZED COMPANY that many people will want hard enough to come Formerly the right man.Satisfactory terms to your store for it. can be arranged.Opportunity of a Zon-o-phone Distributing 6 Export Co. lifetime. Firmly established, paying LYONS AGAIN IN LINE. business.Address, 77 Chambers St., NEW YORK James I. Lyons, Chicago, is again azonophone TALKING MACHINE RETAILERjobber, the rehabilitation occurring last month. Telephone No. { 33882225 Worth Careof TALKING MACHINE WORLD His order for machines and records was of good I Madison Avenue, New York size. 48 THE TALKING MACHINE WORLD. ous and effective way of stimulating the sale of dropped records and records which he considered PRACTICAL SUGGESTIONS AND COMMENTS he had accumulated an overstock on, is a splen- did red flag idea, and well worthy of emulation AUGMENTS INTENSITY OF SOUND. openings of the burner.Tbe apparatus com-on the part of Victor dealers-quite simple, too. F.W. Weisman writes as follows:"A year orprises two funnels.The power of the soundsHis record numbers on the front of his record more ago, if I mistake not, something appearedobtained, which is truly remarkable, depends on bins (in which pieces of cardboard are held in in Tbe World regarding a device for increasingthe amount of gas mixture used and on the en-littletinslips, making them very readilyre- the intensity of sound, patented by some French-ergy expended during its combustion. moved)are marked on white,blue and red man. Would you be good enough tolet me IMPORTANCE OF THE STYLUS. papers.The white paper designates his regular know tbe nature of this invention, for which I W. L. Gentle, an English subscriber, who hassalablestock,butwhenanumber becomes shall feel extremely grateful." experimented considerably with bothcylinder dropped, he takes out the white paper, putting in Theinventionreferredtoiscreditedto and disc machines, says he has found that con- a blue one.When he considers he is overstocked Messrs. G. Laudet and L. Gaumont, of Paris, andsiderable and valuable alterations inthe toneon a certain record he places a red card in the is said to be of great value in amplifying phono- and inflections of tbe record may be obtained by holder and offers his employees a small commis- graphic reproductions, particularly in large audi-means of the stylus, and adds:"Eight yearssion on the sale of red records and double as toriums.The principle underlying the construc-ago, when talking machines were not so numer- much on the blue label records.It is surprising tion of this apparatus consists in transmitting ous and more expensive, I made one myself.Itto see what energy the salesmen will use to work the sound vibrations concerned to and from a was very effective, but eventuallyI sold it andoff what is considered undesirable stock.The convenient flame.After thefirstexperiment6 bought a machine.I was then led to experiment buyer will come in, pick up a catalog, and ask made inthis connection, utilizing the human in reproducers, one of which I made of wood withto hear some of the records, with which he is voice, had given satisfactory results, the voicea mica diaphragm, another with a diaphragm offamiliar, when many of these red and blue label assuming a remarkable intensity,theexperi- ferrotype, the latter giving a mellow tone, .while records are better and far more musical, and menters continued their investigations, employ-a third, consisting of a watch case with micathey would be glad to buy them, if the clerks ing sources of sounds of mechanicallydeter- diaphragm,. though rather metallic, proved towould take the trouble to play them.This dealer mined intensity, with continued success.The in-give more volume than the other two.My main states that the red and blue labels have done strument consists of an equilibrated distributer motive in this letter is to show that the stylus re-wonders for him.He has a report put on his to regulate the amount of the burning gas mix- ceives insufficient attention.I contend that it isdesk each morning, showing the previous day's ture, and a burner wherewith the gases are con- a most important factor in the question of re-record sales, with the reds and blues marked, sumed in an ignition chamber.The apparatusproductive values; most of them are too large-and his salesmen take great interest in having submitted to the French academy was arrangedespecially those of the button type-to reproduce this list as large as possible." for registering the reinforcement of sounds ofsound faithfully and minutely, as they do not SOMETHING ABOUT OZOCERITE. any kind on ordinary phonograms.Air andfit the grooves properly, and thus some part is In several parts of the world a resinous sub- acetylene were employed as burning gases.The lost.The sapphire I maintain enjoys a popular.stance called ozocerite, and bearing considerable distributing mechanism consists of a chamber ity which is not entirely deserved, as through itsresemblance to beeswax, is found, usually in con- into which the combustible mixtureisintro- bardness it causes in a short time scratches andnection with rocksalt and coal. There are A It will be found, and duced under pressure throughaconduit. great wear to the record. depots in Austria, Russia, Roumania, Egypt, Al- vane, supported on knife edges,is mounted atI have proved it to my own satisfaction, that a geria, Canada and Mexico, but, says an eminent the bottom of the chamber, an elastic ring being glass stylus has all the clearness of the sapphireauthority on the suhject, ozocerite has not so far provided to insureair -tightness.Any motion without the evil consequences of the latter. Care been discovered in sufficient quantities to pay for given to the pencil is transmitted to the vanemust be taken, however, to get a well shapedmining anywhere except in the district of Bor- Openings are provided point, not too sbarp and yet not following the inside of the distributer. slav,in Austrian Galicia, and on an island on through which the gaseous mixtures are allowed button pattern, but rather like the smaller ellipsethe west coast of the Caspian Sea.In mining to issue in respectively equal amounts as long asof an egg.Coupled with this it must be smooth and even, and the result will be correct traveling this mineral wax shafts are sunk until a bed, or the vane is immovable.Any displacement will, "nest," of ozocerite is struck.Then connecting however, result in an increase of the amountof the indentations, thus obtaining exact repro-galleries are driven.There is considerable dan- of gas issuing on one side, while the amount duction." 52.er,and many lives have been lostin conse- issuing on the other side is reduced.The total OVERSTOCKING OF RECORDS. quence of the sudden forcing up of the soft wax amount of utilized mixture remains, constant, Dealers who suffer from an accumulation of old records should be interested in the manner intotheshafts by the enormous pressureto and the pressure in the interior of the chamber isused largely for in which a Victor dealer has solved the problem, whichitissubjected.It is also unaltered.The gases are collected and manufacturing ceresin, whichis employed, to- conveyed to the burners through a series of con-and which is described in a letter sent out to all their dealers by the Victor Talking Machine Co., gether with beeswax, for making wax candles, as duits.The burners consist of a series of discs well as in the manufacture of phonographic cyl- which reads as follows:"A Western distributor cooled by an air current, the gases being ex- inders, and for many other similar purposes. panded and reduced to a temperature such thatsays there is no excuse for an accumulation of combustion always occurs in the chamber, justold records or an overstocking of records in the SHELVING FROM RECORD BOXES. at the point where the gases escape from thetalking machine business.This dealer's ingeni- In a communication to The World, F. M. At- wood, the well-known talking machine jobber of Memphis,Tenn.,writes:"Ihavelatelyin- creased the capacity of my Edison record bins from 12,000 to 22,700.The new part I consider THE JENKINS RECORD BOX to be both novel and original.It is what I call sectional shelving and can be run to any height or any length and is made entirely of lumber taken from the Edison 300 record packing cases. THIS is the box that pleases the They are first knocked entirely apart except the customer. No wrapping, no ends which are cut into pieces to form the height tying. or distance between each shelf. leaving the cleats It is the most convenient package on to give strength.The shelf is then nailed on for delivering records. the top of two of the ends also piece on the back. They hold six records deep and ten wide.Of It often sells "one more to fill course the width may be divided to suit the job- the box." ber or dealer. I use no partitions in them, but use Your customers will appreciate it gum labels over each number.They could also so much that you will never be be used in connection with tray system.These without it. shelves are set one on top of the otber and the lower sections are held in place by quarter -inch iron rod run through a hole ,at each end.The SHIPPED "KNOCKED DOWN" base should be made about 6 inches wider to Send us $4.85 for a Sample Lot of (100) one hundred each size project in front and is 12 inches high. This pro- THREE- CYLINDER RECORD BOX,$1.10 PER HUNDRED jection of the base is very convenient to step on SIX - CYLINDER RECORD BOX, 1.50 PER HUNDRED in getting records from the top shelves.I have TWELVE- CYLINDER RECORD BOX,2.25 PER HUNDRED stained the front of this a dark green and it makes a very nice appearance.In conclusion. will say that my wholesale business so far this THE J. W. JENKINS' SONS MUSIC CO. month is more than double what it was the en- 1013-15 Walnut Street, Kansas City, Mo. tire month of March last year. Largest Talking Machine Distributors in the West The World would be glad to hear from other dealers on practical topics. THE TALKING MACHINE WORLD. 49 "Surprise which we hope to show an illustration next and Delight" month.The orchestraphone has been built by an expert acoustician and can be easily adjusted TheMello -Toneto any disc talking machine.Through its use Attachment is the most widely used Modifier in the world for the horn isentirely eliminated, the tone im- proved, and any noise incidental to the mechan- Talking Machines or Phonographs ical operatioa largely removed. Produces tones natural. Eliminates all metallic sounds and blasts. Regulates and mellows the tone. Can be adjusted while machine is playing. SIMULATES HAND ORGAN. Goes in the horn, opens and shuts. Discounts and samples to Victor Ill Machine Employed by a Daughter of $1.00 Each dealersonapplication. it willfilease a Talking Machine Dealer in Highland, Ill., you and to Good Purpose. Heart your MELLO-TONE CO. friends 40. HARRISON AVE. SPRINGFIELD, MASS. (Special to The Talking Machine Vorld.i GRAND OPERA HELPS BOSTON SALES. nesslooks bright for the summer months as well. St. Louis, Mo., April 9, 1908. The Massachusetts Indestructible Record Co. is 0. A. Gressing, manager of the St. Louis Talk- Appearance ofMetropolitanOperaCo.Lastnow well settled in its new quarters and, with ing Machine Co.,recently received the accom- Week Resultedin Great Demand for GrandAmbassador Gateley out through New England, a panying photograph from C. Schiettinger, a Vic- Opera Records-Ditson Co. Make Good Usebig trade has already been worked up.Manager of the Event-Steady Growth ofBusiness Pease has moved his personal effects from New WithEasternTalkingMachine Co.-Doc York, and will remain here permanently. O'NeillaVisitor-Expansion With Osgood -Call for Edison Goods at theBoston Cycle and Sundry Co.-Other Items. E. N. BURNS TO MEXICO.

(Special to The Talking Machine World.) Edward N. Burns, vice-president of the Amer- Boston, Mass., April 10, 1908. ican Graphophone Co., and manager of the ex- May be grand opera week, with the Conriedport department of the Columbia Phonograph Company here, didn't help the talking machineCo., General, on April 8 left New York for the trade!It certainly made the dealers smile, forCity of Mexico via New Orleans.He went to the grand opera records were selling like hot cakes,Crescent City by the steamship "Momun," of the and despite the fact that most of the dealersSouthern Pacific Railroad line, and thence to his sbbcked up pretty well, there were a number ofultimate destination by rail.Mrs. Burns will rush express orders for more before the weekaccompany her husband, and he will be away was half over.Almost all of the dealers madeabout a month.J. Coffea has had charge of the especial window displays, and used up good spaceColumbia Co.'s business in Mexico, vice Smith, in the newspapers. and it is probable he will be formally installed as Tetrazzini records had the call at the Oliver permanent manager.As Walter Stevens, mana- Ditson Co., on the Victor Red Seals, with Carusoger of the National Phonograph Co.'s export de- a close second and Plancon third.The unusuallypartment, is now in the Mexican capital, the two, bright and catchy advertisements issued by Gen-who have never met, may get together in a pleas eral Manager Dobzin, of the Ditson Co., in theant way and compare notes, and possibly indulge papers and theatre programs, were great pullersin a lemonade a la Mex. of trade.The local trade was flooded early in April with the handsome booklet, "Tetrazzini on ORCHESTRAPHONE GROWS IN FAVOR. the Victor," with extracts from her songs, etc., and this contributed to the good results.Retail The Orchestraphone Co., of Kansas City, Mo..tor dealer at Highland, Ill.In the picture will Manager Winkelman reports also an excellentwhose advertisement appears elsewhere in thisbe found two young ladies about fourteen years sale on the Spaulding linen fiber horns. paper, are much pleased with the manner inof age each dressed as peripatetic Italians for a Wholesale Manager Chamberlain at the East-which the orchestraphone has been taken up bycharacter party given recently for charity.The ern Talking Machine Co. was radiant this monththe trade.As a result of the orders which camegirl who is grinding the organ is a daughter of aver the increase in his department, and the factin the last few weeks as well as the words ofMr. Schiettinger, and her friend and neighbor is that the outgoing shipments kept pace with theappreciation accompanying them, they are mak- making the collection. incoming ones.The new department on theing arrangements to turn out these cabinets in The point of the story is that this organ is third floor has been a great advantage to thelarger quantities.It is their intention to make nothing more or less than a Victor III. in a small sales force and unusually good retail business ona number of improvements in the new case, ofbox with a paper horn to make it weigh light, the higher grade goods is reported. .1111111111 "Doc" O'Neill, of the Victor staff, was a visitor here recently, and says the dealers of New Eng- land speak very encouraginglyof the spring Itis the Hub of trade.He has done good business in his district New England and on Victor goods. Buy in Boston Preparations are being made daily now for we are located in transferring the talking machine department at the centreof the Iver Johnson Co.'s store to the fine new building on the corner.The building will be ready for Hub with trade spokes radiating every way and in every direction. occupancy very shortly. We can fill your orders promptly and have them on their way to "Business isfine, and we're happy," said the you only a short time after they have reached Boston. manager of the Columbia Phonograph Co., this week, and Retail Manager Blakeborough echoed ' We sell everything in the Talking Machine line ; machines, his sentiments.The two fine window displays horns, accessories, manufacturea number ofspecialties and here have done much to call transients into the store. devote our entire energies to the wholesale trade.The retail At the Edison Co.'s store a big feature has been business is all right, but we are specialists-jobbers-andcarry made of the original phonograph which inventor the biggest and best assortedstock Edison used.It has been a great drawing card. to be foundin New The two new display rooms recently added to England. . the departmentat C. E. Osgood Co.'s are in con- When you want anything QUICK and want it RIGHT stant use.This department is fortunate in that we the music which issues from it can be heard in will appreciate your orders and you will not lose by placing them the various other departments while customers with us.. are there, and it acts as a lodestone to them. Only the fact that his present quarters are tilled with orders or machines in point of transit, keeps Manager Andrews, of the Boston Cycle & Sundry Co. from doing a war dance of joy at the Boston Cycle and Sundry0. growth of the spring business with him in Edi- 48 Hanover Street dm ,Boston, Mass. son goods.He has made some big additions to the list of dealers he supplies, and says that busi- 50 THE TALKING MACHINE WORLD. while the whole is covered up to give it the sem- the every -day world as he has proven himself blance of the family type of small organ used to be above them in his mastery of the subtle by the sons of sunny Italy. OFFICERS fluid that is as efficient in driving a railroad It is hardly necessary to say that this clever OP THE trainasitisinlighting a house.And yet idea gotten up by these girls made quite a hit Edison does not think, it comes from genius. He and they collected quite a sum of money for their Talking Machine Jobbers' recently told a friend that it was about 2 per favorite charity. cent.. genius and 98 per cent. hard work that National Association made him successful, says a writer of some emi- TRADE NEWS FROM BALTIMORE. nence. 1907-08. A hundred instances of his unfailing capacity for taking pains might be 'mentioned.One is Grand Opera Season Destined to Help Sale of President, James F. Bowers, Records-Cohen & Hughes Big Victor Trade the case of his phonograph records.The ones Lyon & Healy, Chicago, Ill. he first made were not quite satisfactory. -Droop & Sons Co. Have Big Demand for Vice -President, W. D. Andrews, He Tetrazzini Records-Trade as aWhole Sat- Buffalo, N. Y. sent his agents to the remotest corners of the isfactory. Treasurer, Louis Buehn, world td look for a suitable substance.Wax LouisBuehn & Bro., Philadelphia, Pa. after wax was tried, hardening process after (Special to The Talking Machine World.) Secretary, Perry B. VVhitsit, hardening process was experimented with.At Perry B. Whitsit Co., Columbus, 0. Baltimore, Md., April 9, 1908. last some one, after the five years of fruitless With the approach of the grand opera season search,suggestedsoap. Finally he founda in this city during Holy Week, the talking ma- EXECUTIVECOMMITTEE: soap, too hard to wash, but a soap all the same, Lawrcnce McGreal, Milwaukee, Wis.; and this he uses for his records. chine dealers are looking forward to good sales C. V. Henkel, Douglas Phonograph Co., of operatic records.Baltimoreans, as a whole, New York, N. Y.; C. W. Hickok, Whit- The germ of Edison's phonograph was evolved are great lovers of operas, and if history repeats ney & Currier Co., Toledo, 0.; W. R. by him in his telegraphic work at Indianapolis. itself the homes of the rich, middle classes and Henry, Powers & Henry Co., Pittsburg, He was working on a "plug" circuit, with an- the poor will resound over and over again with Pa.; Edward H. Uhl, R. Wurlitzer Co.,P other boy, the regular operator having been a thestrainsofthefamiliar selections from Chicago, Ill. frequent imbiber of the cup that cheers.They "Tannhauser,""Faust,""IITrovatore,"etc. Every Talking Machine Jobber in the United States would each take a turn, thus being able to keep This was the case last year after the operas had Should Join This Association. up with the operator at the other end of the been played here, and that the same condition line.Then Edison found two old Morse regis- will prevail is almost an assured fact, for the ters.The one would receive the copy from the reason that already orders have been received other end at the rate of forty words a minute, by the dealers for these particular records. While and that the prospects for the spring trade aremaking the dots and dashes on the paper.The the operatic records for the next week or twovery encouraging.The sale of high grade rec-other would take it off the tape thus made at will hold the center of the stage, there has notords has been particularly brisk. the rate of speed desired by the operator.This been any decrease in the sales of the popular Manager Joseph A. Grottendick, of the localwent well for a long time, and the "copy" those records.There have been a number of newstores of the E. F. Droop & Sons Co., reportsboys turned out was the admiration and despair musical companies in the city the past month,that the sales of Edison and Victor machines by ofother telegraphers and the delight of the andthelatestairshaveconsequentlybeen the firm have been satisfactory during the month newspaper offices.Finally came a presidential greatly in demand. So much for the record endof March.Records are also going along nicely.election night.Stuff came in so continuously of the trade. The sales of the various makes of The most popular records heard during the last at the rate of forty words a minute that their talking machines have also been gratifying totwo weeks have been the selections sung bytwenty-five word space put them an hour and a the- dealers the past thirty days.Thedemand Mme. Tetrazzini. half behind in short order.There was a howl for this simple form of musical amusement seems Messrs. H. I. Eisenbrandt & Sons have also had from the newspaper offices and an investigation. to increase weekly and there seems to be no end a good month both in the way of sales of theThe new invention did not score very well then, to their popularity. Victor machines and therecordsofpopular but it did lay the foundation for the phonograph. Messrs. Cohen & Hughes, who are local Jobbers music. for the Victor machines, report that while they J. D. BEEKMAN RETURNS ILL. have had a very good month in the way of sales EDISON'S GREAT MASTERY. itis not quite up to the standard of last year, J. D. Beekman, manager of salesmen, who has but that the demand for records has been ex- Of All Things and His Capacity for Takingbeen traveling in the Far West for the Universal cellent.The firm during the last two weeks Pains Well Illustrated. . Talking Machine Mfg. Co., Newark, N. J., was opened up two new agencies in this city for the taken sick when in Portland, Ore., and under Victors.They also sold several big machines Thomas A. Edison, so unusual in personal ap-instructions of the attending physician he was during the past week. pearance and manner, so extraordinary in habitsadvised to return home as quickly as possible. Messrs. Sanders & Stayman, who handle bothof life and methods of work, so defiant of whatMr. Beekman arrived Monday in fair condition, the Victor and the Columbia machines, declaremost men regard as the laws of health, that heconsidering the long journey, and is now under that business has continued in excellent styleis as different from other men in the things ofthe care of his wife at his residence in High Bridge, N. Y., and is doing as well as could be expected.He had been making an unusually good trip, creating a number of new Zonophone jobbers among the leading firms on the coast and throughout the West.Mr. Beekman started on his journey in the latter part of January and BUILD UP SPRING TRADE did not expect to get back to headquarters until the end of June, his itinerary taking him into Mexico and Cuba.He has since recovered.

Our experience of many years is at your service in trade building. UNIVERSAL CO. OFFICERS RE-ELECTED. q We job talking machines all over Michigan and adjoining territory The annual meeting of the stockholders and and the steady growth of our jobbing business shows that dealers directors of the Universal Talking Machine Mfg. Co., Newark, N. J., was held in New York Friday appreciate quick and prompt service and accuracy infilling orders. of last week.The present officers were re-elect- We know the needs of talking machine dealers and it has been ed:President, B. G. Royal; vice-president and general manager, John A. Macnabb; secretary, our aim to attend to those needs down to the minutest detail. A. C. Middleton;treasurer, Gus Vielage.The yearly report showed the company were doing an (Thereis no house inWestern Michigan which. can compare excellent business. and theusualdividends were with us in age and in reputation for reliability and prompt service. ordered paid.

q That surely should be worth something toyou, Mr. Talking FIRE CAUSES $1,200 DAMAGE. Machine Dealer and if you are anywhere inor near our territory (Special to The Talking Machine World.) write tous.q You can save time and you can save money and Philadelphia, Pa., March 30, 190S. A firein the building occupied by the Keen you can build trade through a business alliance with us. Phonograph Co.,4250 Main street, Manayunk, caused a damage of $1,200 on Thursday.The blaze, which is believed to have been caused by JULIUS A. J. FRIEDRICH, Grand Rapids, Mich. adefectiveflue,spreadwithgreatrapidity. About 200 talking machines and a large number of records were damaged. THE TALKING MACHINE WORLD. 51 - _ RECORDING OF SOUND WAVES. ployed in the manipulation of the cinematograph.spiral track. This is perfectly feasible, and would The obvious advantages in recording sound by decidedly remove all foreign noise in the uature Practical and Interesting Remarks on This Al- means of the camera and the sensitive blank filmof "surface" or "track" vibration per se, as the ways Interesting Subject by Henry Seymourconsist in the circumstance that no resistance atstraight line of track (which, of course, contains in the Phono-Trader-Why the Ribbon Film all is interposed between the vibrating disc and no portion of a record) would be excluded from Gives a Continuous Line of Straight Track the blank, which enables the disc to be absolutelyoperating upon the cell, and therefore would not Instead of a Continuous Curved Track as in free in its vibratory activity;,,anOtOs claimed produce sound.Every increase in the magnifica- theDisc Record. that the usual surface noiselaciditital to thetion of the record track, however, would of neces- engagement of the reproducing apparatus withsity have to be accompanied by a corresponding Numerous patents have been taken out duringrecords as at present made will be entirely elim-increase in the rate of speed of the record in the the last few years in connection with the record- inated.I am not quite sure if this claim is well reproduction which, curiously enough, would not ing of sound waves by means of rays of light.It founded, and I have some reason to suspect other- raise the pitch of the tones, as in the case when has long been known that a very close analogy wise,yet I am disposed to ihink that any extrane-operating.talking machines on present lines. exists in the pulsatory movements connected withous sound as referred to is likely to be reduced The duplication of such records may be con- the propagation of acoustic waves and light rays, very sensibly.The amplitude of sonorous wavesveniently accomplished by the ordinary method the only important difference arising in their dif-is too restricted, I fear, to enable;,any separatingof rapid photographic printing, or in the manner ferent periodicity, on account of a greater vibra- process in reprgduction to be available, so as to employed in the reproduction of films. The great tory impulse originating one series of movementspreserve the multifarious and diverse sinuosities difficulty associated with the ribbon type of rec- than the other.It is not surprising, therefore,in the track which are responsible for the re-ord, however, is the great length of material re- that since the advent of the talking machine, ex- creation of the. sounds which made them:aud yetquired for the making of a single record.Such perimentalists have devoted some attention to the for the track itself per se to be quite neutralized.a record would present itself as a long sinuous production of sound records by photography, and For, even in sound photography, the ,idea of atransparent line, on an opaque grouud, on pliable perhaps Cervenka may be named as the firsttrack is. not to be dispensed with, and -the mere material, equal in length to the length of such worker in this field to bring the subject withinagitation of the instrumeut, by means of which line.Some idea of the length of material re- the sphere of practical application. sound prints are acoustically manifested, wouldquired may be gathered from the actual measure- Cervenka's experiments appear to have been Le sufficient to produce a foreign vibration equiv- ment of the line of track on any record now in confined to the disc form of record, and, ifIre- alent to the present surface noise, even though use.Take for example a small Edison gold member aright, he demonstrated the possibilitiesthe line of track in its neutral parts were per-molded cylinder record, which plays for about of his method to the students of a German uni-fectly straight.It is this circumstance which un-two minutes, on an average.Such a record is, versity nearly five years ago, but little has beenfits the disc form in a great measure for the pur-say 2% inches. in diameter, which is therefore heard of it since, and uo attempt has apparentlyposes of photography, and I am apparently notalmost 7 inches in' circumference.The record, been made to put the discovery or system to com- alone in this opinion, as I learn that the ribbonmeasured lengthwise,is say 314 inches.The mercialprofit,notwithstandingitswonderful.torm of record has presented fewer difficultiespitch of the track_similarly ascertained length- potentialities. My own experiments in the sameup to the present.The great advantage in thewise, is .100 to the inch.From this data the line were rather limited in scope, and I must con-ribbon film, worked on spools over the disc, islength of the whole: track is, therefore, about 68 fess thatI couldfindnoreally satisfactory that the record is practically a continuous line ofyards! HENRY SEYMOUR. method of duplicating records made in this man-straight track, instead of, as in the disc, a con- ner, and there Ileftit.Later experiments bytinuous curved track. BLACKMAN INCORPORATES. others in the reproduction of sound by the agency I conceive that a method might be employed to The BlackmanTalking Machine Co., New oflight,in which the well-known actionof enlarge the sinuosities of the track (which isYork, have incorporated with a capital of $30,- selenium cellsiscalled into requisition, havetransparent) in the ribbon form by means of a 000.Directors-J. Newcomb Blackman and Ada done a great deal toward the final solution of the lens interposed between the film and the cell; L. Blackman, East Orange, N.J.George G. problem, and I have every reason to think thatand by means of a very nice adjustment, the Blackman, New York. in the near future the methods of sound record-straight or neutral portion of the track might be ing now in use will be entirely superseded, andeclipsed, and the tremulous portion actuated, If you do not wish some one else to profit at by methods very much like those at present em-which would be impossible in a disc with closeyour expense in your_ own field-advertise.

THE CADY SECTIONAL CYLINDER RECORD CABINET I )ATEIN'T PENDING) Constructed on the plan of the Sectional Book Case, but more practical, as owners of Phonographs are adding to their collection of Records oftener than book collectors do to their libraries.

No. 100A.BASE The Base includes two drawersat No. 100B.TOP No. 100C. DRAWER SECTION tached,eachcontaining42pegsfor Records. Size.21 In. x 21 in.,14in. The Top includes one drawer A Single Drawer Section contains 42 high, capacity 84 Records. containing 42 pegs for, Rec- Pegs for Records. Size. 10 in. x 19 in., ords.Size, 21in. x 21 in.,6 514 in. high. The illustration shows the in. high. three metal pegs which are inserted into metal sockets on the next Section to hold the Sections in place.Each Sec- These Cabinets tion also has three hooks for locking so that the sides and hack are as solid as if are equipped with they were made from one board. Pasteboard Pegs. TOP AND BASE ATTACHED Here we show the Base A and Top B at- tached making a complete cabinet 20 In. high. having a capacity of 126 Records. All Drawers have veneered bottoms.No The Sections are connected with three hooks so that the cabinet may be carried tools are necessary incon- from one room to another without sep- arating-a feature not contained in the necting sections. sectional hook ea se.

Write for exclusive agency as we will only sell to one dealer in each city.Territory rapidly being assigned. WRITE FOR CATALOG AND PRICE LIST.

SIX DRAWER CABINET here we show a Sectional Cabinet con- taining one Base A, one Top B. and three THE CADY CABINET COMPANY Drawer Sections C, giving a capacity of (INCORPORATED) 232 Records. As many more C Sections can be added as the height of the room will permit. LANSING, MICHIGAN, U. S. A. 52 THE TALKING MACHINE WORLD.

"SNAP SHOTS" AT VICTOR FACTORY. Mme. Gadski and Miss Farrar kindly consented to pose for photographs while listening to their Distinguished Visitors at Great Plant in Cam- new records, with which they were much pleased. den-Delighted With Recording Room and Miss Farrar's highly amused expression in the Interested in the Process by Which Records i hotograph shown, however, is inspired by a rec- Are Made and Preserved-Excellent Portraits ord of Clarice Vance's "I'm Afraid to Come Home of Mme. Gadski and Miss Farrar. in the Dark," and her enjoyment of itis quite evident. Among the many distinguished visitors at the Mme. Gadski is shown intently listen- ingtothe great recordof Victor factory in Camden. N.J.. recently were the Meistersinger Mme. Johanna Gadski, Miss Geraldine Farrar. Quartet, which delighted her beyond measure. The enthusiasm ofthevisitors Sig. Scotti and Frank La Forge. all of whom ex- is apparent pressed themselves as amazed at the extent of from the entries inthe visitor's book.Mme. the Victor plant. Gadski wrote:"It is simply wonderful." while To quote from the "Voice of Mr. La Forge's opinion of the Victor is expressed the Victor" in this connection: as follows: The singers were especially delighted with the "A source of the greatest enjoyment, new recording room in the laboratory building, instruction and a wonderful teacher." pronouncing it acoustinlly perfect and declaring ita pleasure to slug in such a room.In fact. EDWARD D. EASTON'S HEALTH. Mme. Gadski, Miss Farrar and Signor Scotti. The health of Edward D. Easton, president of who were scheduled to sing at the Victor's New the Columbia Phonograph Co.,General, who miraculously escaped death by being thrown off a rapidly moving railroad train about a month ago, is slowly improving.The shock to his sys- tem was greater than at first diagnosed by the physicians.He is out riding for a few hours every day, and itis likely he will go to Europe -an MISS FARRAR LISTENING to I'M AFRAID To COME HOME annual trip-before returning to business. 1N THE DARK," EY CLA RICE VALE. anything of the mechanical part of recording,W. D. MOSES & CO. CREATE QUITE A STIR. marveled at the perfection of detail and the deli- (Special to The Talking Machine \Vol Id.) cate adjustments necessai y in the production of Richmond, Va., April5, 1908. the original matrix.Her impression had been Walter D. Moses & Co., thewell-known talking that the process was a comparatively simple onemachine jobbers of 103 East Broad street, this (as indeed the production of an ordinary disccity, created quite a stir in musical circles in record is), but it was explained to her that much this city upon receipt of the famous Tetrazzini of the high quality of Victor records is due torecords made by the Victor Co., by sending out a the extreme care taken iuevery step ofthe work. number of dainty invitations to their daily Vic Miss Farrar, who before signing an exclusivetrola concerts.Special attention was called to agreement with the Victor, had previously madethe nine records by the great soprano; the entire records in the latoratories of the principal Euro opera of "Pagliacci," by Caruso and the La Scala pean companies, was greatly impressed at the chorus;the Merry Widow Waltz by Sembrich, magnificent equipment of the Victor plant, and and Caruso's Don Sebastian, all theforegoing at the care and attention which marked everynumbers being rendered at the daily concerts part ofthe process of record taking.Signor which took place from t to 6 p. m. The concerts Scotti, who has always been much interested ingiven by Moses & Co. have done much to main- the technical part of re^ rd making and isfa- tain the interest in Victor records in Richmond miliar with the European recording rooms, de- and vicinity. clared that no laboratory in theworldcould be compared to the Victor plant. MME.GADSK IENJOYING THEMEISTERSINGER QUINTET The Zed Co., exclusive jobbers of the Zon-o- Particularly interesting and impressive to thephone line for Greater New York, have issued York laboratory, readily consented to come tovisitors were the massive fire and burglar prooftheir first circular to the trade.Their place is Camden to make these records in the new re-vaults, in which are stored in absolute safetynow in running order. cording room. more than16.000pricelessoriginalmatrices. As the visitors naturally desired to know some-This is the greatest collection of voice impres- The law of gravitationisa peculiar thing. thing of the process by which the great voices ofsions in the world, and the knowledge that it isJust as a man feels that he is getting to the top, the age are preserved for future generations. they stored here in such perfect security is most sat-the bottom drops out of things. were shown through the various departments ofisfying, as many of these records, including sev- thelaboratory,andweregreatlyinterested.eral by singers now dead, could never bere- Mrs. John O'Reilly will shortly open a talking NIme. Gadski, in particular, never having seen placed. machine storein La Porte City,Ia.

LAWRENCE McfiREAL

Milwaukee SUPPLIES Cincinnati 172.174 ThirdSt. If it'spractical 29 East FifihSt. Edison and Victor andsalable I've Edison Jobber got it. Jobber SERVICE Two big jobbing houses carrying immense stock and prepared for instant delivery, with an absolute minimum of "'outs " and a maximum of perfect service.Try me with a trial order now. ASSISTANCE am interested in the success of every dealer buying through me, and refer every outside inquiry to the nearest dealer, and will further his business with practical ideas born of my long experience first as a road salesman, later as a successful jobber.Let ine help plan your spring cal)paign. Yours for business,.LAWRENCE McGREAL THE TALKING MACHINE WORLD. 53

DOLBEER RETURNS FROM BERMUDA Figuringon the lasting qualityof the signs and their insistent demand on attention,it would Much Improved in Health-Chats of Business seem a first-rate proposition in every way.By Conditions as They Look to Him at Various its extra supply of light it adds to public comfort Points of the Country. and safety; it particularly emphasizes your share in the world's work, and so, being all around pleasant and unobjectionable, leaves a good im- On March 26th, F. K. Dolbeer, general sales pression-which is a prominent result of clever manager of the National Phonograph Co., Orange, advertising. N. J., returned from his three weeks' vacation, The flash signs are preferable,- meaning those with Mrs. Dolbeer, at Hamilton, Bermuda Isl- arranged by mechanism to turn on and off auto- ands, W. I.Mr. Dolbeer had been badly run maticallyinquicksuccession.They change down by pressure of business care to such an from darkness to light and back again, compels extent that he was a victim of chronic insomnia. attention even from the least observing. His rest in the balmy air of the semi -tropical Bermudas supplied the needed restorative, and when he appeared at the sumptuous New York ORIGINAL PUBLICITY SAYS. Edison quarters, 10 Fifth avenue, Monday, he looked like a different man, and as he expressed A certain merchant oncesaidhe did not care toadvertise because others were advertising. it,"I am feeling fine, and the trip has been greatly beneficial." He was converted by one question being asked Mr. Dolbeer found the talking machine busi- him if he was going to stop selling merchandise because his competitor was doing the same thing? ness a negligible quantity in the Bermudas. "Not Now, his direct competitor advertises, and so a single exclusive dealer is in Hamilton," he does he, but because both advertiseit cannot remarked, "and such goods as are carried are be said the one is following the other, unless handled as a side line, and cylinders only. 1 they make advertisements identical.Differences was out walking one day and right ahead of me F.K. DOLBEelt. in advertising methods give indiViduality in the was a darky carrying a Standard, much to myare bound toincrease with the approach ofsame manner as differences in window displays surprise, and had it not been for an engagementwarmer weather, which is about due." make them exclusive and individual.You may I was then on my way to meet, I should have A very striking photograph of Mr. and Mrs.have the same class of goods, but not presented followed the man to the delivery of the machine,Dolbeer in a donkey cart is one of the souvenirs inthe advertisement upon the plan of your simply from amused curiosity. of their very pleasant and enjoyable journey. Clad neighbor.Give your advertisements originality "On my return to New York," continued Mr.in white duck, wearing an Immense Panama hat,and they will be read. Dolbeer, "I found conditions very much betterand driving under the great bending palms, the than I expected.There has been a decided im-genial sales manager of the National Co. and provement in the business situation, and there is his wife make a perfect picture of repose and The Indestructible Phonographic Record Co., no doubt in my mind whatever that a normalcontentment. of Albany, N. Y., are doing a tremendous busi- state of affairs will prevail ere long.Yes; I am ness and receiving most flattering communica- inclined to think the western country is render- VALUE OF ELECTRIC LIGHT SIGNS. tions from jobbers and dealers regarding the ing a better account of itself, phonographically excellence of their product. speaking, than the East.The Texas and South- The sparkling brilliance that compels attention west reports, however, are not at all encourag-is now reasonable possible sinceelectricsign The salesman who allows his own feelings to ing, while inCalifornia there seems to be amaking has become a popular industry and isprevent him from being courteous and patient dearth of ready money, and consequently busi-developing into au art.The advertising possi-with customers has much to learn.To be suc- ness is greatly hampered.Locally, 1 understand, bilities involved are tremendous, and money in-cessful with others, any man must put self into sales are not as brisk as they might be, Lut theyvested in this channel is promptly productive. the background. JUST THE HORN TO TAKE TO COUN FRY HOME OR CAMP THE

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All done, in & moment. as C E Superb be .E and 3-ty1e.. 0 PATENTED APRIL 16T!'1907. z 4-1 IF YOUR NEAREST JOBBER DOES NOT HAVE THEM WRITE TO US '54 THE TALKING MACHINE WORLD.

and included both the expansion and casting processes. CLEVER COLUMBIA EXPONENT MOTION FOR RE=AROUMENT But the defendant now relies -upon the. decision last mentioned, whereitwas held by Judge Platt that claims 2 and 3 were limited to expanding the blank with- IsH.A.Yerkes, the New Manager ofthe By National Phonograph Co. in the New Yorkin the matrix, and that the casting process, though claimed by the patentee, was not included in the scope WholesaleDepartmentof theColumbia Phonograph Co.'s Suit Has Been Denied. of the patent. Phonograph Co. "The defendant urges that as the scope of the patent has been limited by such decision to the expanding pro- On a motion for a reargument by the National cess, the complainant cannot now be heard in favor of H. A. Yerkes, who succeeded W. L. Eckhardt a broad construction to cover the defendant's present Phonograph Co., Orange, N. J., -on the decision method of making records.Judge Platt did not have as manager of the wholesale department of the rendered by Judge Hazel, February 5, relative to before him the proofs showing the earlier conception by Mr. Edison of the processes mentioned, and upon the Columbia Phonograph Co., General, began withthe manufacture of records under Edison patentlimited showing before him of the state of the art he properly restricted the scope of the patent.That Edi- No. 713,209, the court decided adversely. The son was the pioneer in the record -making art of the caseisthe celebrated one of_the New York class under consideration is clear.That is to say, he was the first to make a suitable tubular mold or ma- Phonograph Co. against the National Phonograph trix for forming within it a wax -like phonogram-record and then shrinking or contracting the same to enable its Co., et al, the opinion being handed down on removal from the mold. In my estimation claims 2 March 26 by Judge Hazel, Unite!! States Circuit and 3 as to the complainant are entitled to a construc- tion of sufficient scope to include the casting or dipping Court, Southern District of New York, sitting at process, or a process of making records equivalent to that which is described and claimed by the patentee. Buffalo, N. Y., where argument was submitted "A different rule controls this controversy tban in a earlier in the month. The full text of the' de- case where the patent is claimed to have been infringed by a stranger.In view of tbe peculiar situation and cision follows: circumstances springing from the contract rights the -It is insisted by the defendant on this motion that defendant is estopped to limit the patent and eliminat- ithas not used or employed the so-called expansion ing fromits apparent scope, a process which was erocess specifically descrihed in the Edison patent No. c:aimed to be included therein.No limitation is found i13,209, since the issuance of tbe Injunction herein: in the assignment of the patent.What was actually in fact, that its cylindrical records are manufactured included in the invention became tbe property rights of under what is known as the casting process, covered by the assignee and the asserted claim of the assignor re- letters patent No. 683,615. dated Oct. 1, 1901, to Miller garding the scope of the patent became of material im- & Aylsworth, which is claimed to he radically different portance.It is not wholly a question of legal construc- from the expanding process.Complainant rejoins that tion of the patent to determine whether there has been such processes are equivalent, and, moreover, that claims an infringement of the claims: sucb rights as the com 2 and 3 of the Edison patent properly construed in- plainant has are found in the contract of license as clude the precise process used by the defendant. The heretofore interpreted by this court. record discloses that as early as Oct. 26, 1888, Mr. "It is unnecessary to dwell upon the different decis- Edison filed a caveat in the patent office covering the ions enunciating conflicting doctrines of estoppel.This process described in his patent for duplicating piaouo- case is thought to stand peculiarly by itself, and I think grams, which _patent was issued to him more than ten complainant should have the full benefit of the unex- years later.That Mr. Edison regarded the invention as pired patents and inventions under which the phono- a pioneer in the art, notwithstanding the issuance to him graph was manufactured in 1888, and while the contract of several other patents in 1888, covering the process, was in force.The complainant is entitled to a fairly is clearly evident from the opinion of the Circuit Court liheral consideration of the questions presented, and of Appeals in National Phonograph Co. against Lam- therefore the interpretation which the defendant and bert Co. (142 Fed. Rep. 164), where the patent was held Mr. Edison have bitherto placed upon the patent con- void for prior public use, and from the testimony of sidered in connection with claims 2 and 3 is entitled to defendant's witness Dyer quoted in the defendant's brief. weight. It may be safely concluded that although the application -It indicates the understanding of the parties to the for the patent was not filed until March 5, 1898, thecontract in relation to the character and scope of the invention was actually conceived and used in 1888. patents and inventions assigned to the North American "The difference between the expanding and the cast- Phonograph Co. For the foregoing reasons the defendant ing processes for making phonogramsis as follows: In is estopped to deny the validity of tbe patent or to the expanding processthe blank cylinder having ainvoke the prior art to limit or narrow the claims as smooth surface of wax -like material is inserted within allowed by the patent office (Siemens-Halske Elec. Co. a tubular mold, whicb carries on its inner surface a against Duncan Elec. Mfg. Co.. 142 Fed. Rep. 157: United negative presentation ofthe record:the blank, by States against Harvey Steel Co., 195 U. S. 310).Upon application of heat or internal pressure,is expanded this point there is no scarcity of authority justifying H. A. YERKES. outwardly and is then contracted or shrunk by process the application in a proper case of the principle invoked. of chilling.In the casting process the annular tubular (See eases cited in former opinion on this motion: see the company in Philadelphia, Pa., from where mold or matrix, having the record in relief on tbe inner also Time Telegraph Co. against Himmer, 19 Fed. Rep. surface, Is placed in a vat of molten wax ;the chill 322.) he was promoted to be assistant manager at of the mold causes the wax to congeal within it. form- "Other propositions discussed intbe briefs do not ing a deposit of predetermined thickness.The interior call for any modification of the views of the court Baltimore, Md.After serving there more than of the record is then reamed out and chilled to cause heretofore expressed.The motion for rehearing is De- two years he was placed in charge at Detroit, its shrinkage or contraction from the inner side of the nied. The order of attachment will he withbeld as re- mold and allowing its easy removal. quested by the defendant, sufficient cause having been Mich., and under his management that store "Claims 2 and 3 of the patent under discussion broadly shown. for a period of sixty days from Feb. 21. 1908. specify a bollow cylindrical plastic phonogram, which the date when tbe motion for settlement of the order came to be regarded as a model.From Detroitis formed within the matrix having a reverse phono- was heard.If within that time the defendant appeals he went to Boston, Mass., and later became dis- gram-record on the inside wall, while claims 4, 5 and 6 from this decision to the Circuit Court of Appeals then specifically provide for forming the wax blank prior to tbe attachment will be stayed until the determination of trict' manager for the ,,Ilew England chain of its insertion -in the matrix and then applying heat or in- such appeal: provided. of eourse, that the appeal is per- ternal pressure thereto, to produce the required expan- fected and prosecuted within a reasonable time.. So stores.Mr. Yerkes combines with a good busi- sion and its subsequent contraction by chilling to en- ordered." ness head an extremely pleasing personality and able its withdrawal from the mold. "To empbasize tbe pioneer character of the invention a very attractive manner.He is tactful, ener- complainant points out that claims 2 and 3 were ex- pressly inserted in tbe patent to bring about an inter- OBEYS COMMAND OF THE "TALKER." getic and industrious, and will doubtless score ference in the Patent Office with the application of one a success in his field of usefulness. Joyce, which involved both the casting and the expand - mg processes, and that said interference resulted in nar- The manager of the talking machine depart- rowing the Joyce patent.This would seem to con- If your purchases were made advantageously clusively indicate the scope attributed to the invention ment of George T. Fisher, Tucson, Ariz.. sends by the patentee. Indeed, the defendant admits that the following to The World, which emphasizes and you wish to develop new inquiries-adver- priortothedecisioninNationalPhonograph Co. tise. against American Co. (135 Fed. Rep. 809). the claim the force of the talking machine:"Recently at was insisted upon that the patent was of pioneer scopeour store three gentlemen called and asked about talking machines; taking them back to one of our demonstrating rooms, the gentlemen were asked to be seated, but they replied that they pre- ferred to stand and listen.Asking them a second and third time and after playing a musical num- ber, one of the Christy minstrel records was put We Know on the machine, but before starting the machine again asked them to be seated, but received the 111111111111MIIMIIMI same reply, that they would :stand and hear the record.Just then the record started with the That we can supply the dealers of Northern Ohio and Indiana and all opening overture and upon sayingthe words, Michigan, both promptly and to the very best monetary advantage. 'Gentlemen be seated,' as if by force,down went 44 That there is going to ..be -2 -'good steady demand for Edison Phono- all three." graphs, Gold Moulded Records', 'Horns,Cranes, Repeating Attachments, and all sundries.(li That we have put in and will keep up full lines every day in the year and thus be prepared to fill all orders immediately.q That ARE YOU STILL CHORE BOY ? we can, and do, ship orders the same day we receive them-no room nor time for delay or disappointment here.(I That you can wire or 'phone orders to Away back, when you first started, yoU simply us and be assured we have the goods in stock when you want them.Q That had to be all things to all customers. 'Then yours we are giving the"bargains of the age" in Record Cabinets-let prices was a one-mnubusiness. Asyourbusiness talk-just ask prices from us.(if That prosperity has not deserted_ these grew, have you grown with it?Probably you United States-those who think so are dyspeptic doubters-and doubters have nodded your head in agreement many a always suffer.(if That we earnestly solicit your trade-try us and see how time to the statement that the modern business joyously we do business. problem is how to avoid waste.But is there any more costly form of waste than to use the time and energy of yourself for what could, be done by a low priced clerk?All through your store, seek the answer to the question-Am I paying American Phonograph Co. more thanI should for this particular class of work, either directly or because I do not provide 106 Woodward Avenue, Detroit, Mich. lower priced help that would relieve other help for more valuable use elsewhere? Think it over -are you still chore boy? THE TALKING MACHINE WORLD. 55

MUSIC TO CALL US IN THE MORNING. RECORD BULLETINS FOR MAY, 1908 Slumbers to be Broken by Song or Instrumental Solo. 9828Just One Word of Consolation...Irving Gillette NEW VICTOR RECORDS. 9829Under Freedom's Flag March Edison Military Band An alarm clock attachment for a phonograph ARTHUR PRYOR'S BAND. 9830Hannibal Hope Arthur Collins has been patented by P. M. Ravenskilde, of Ca- No. Size. 9831The Girl Who Threw Me Down By means of the attachment a phono- 5395"Darkies' Spring Song" March (Ragtime Edward M. Favor and Chorus bery, Ill. Two -Step) Van Alstyne10 9832One! Two! Three !All Over Billy Murray graph may be made to play at any time at which 5405Itigoletto-Quartet Verdi 10 9833Jigs and Reels Charles D'Almaine 9834Hoo-oo! Ain't You Coming Ont To -night? the clock is set, the same as an alarm will ring 31697Madame Butterfly-Selection 'Puccini12 Byron G. Harlan VICTOR ORCHESTRA, WALTER B. ROGERS, CONDUCTOR. He thinks he can rig it up so 5408Glow Worm-Intermezzo (Glithwtirmehen) 9835Summertime Alien Waterous and Chorus at the hour set. (with vocal cborus and bell solo).Linke18 9836Stuttering Dick Edward Meeker that it will also set a player -piano In motion. 5411"HappyDays" March (from "The Soul 9837When You Steal a Kiss or Two-Albert Benzler Kiss ') Levi10 9838Pass It Along to Father Ada Jones While it is simply a novelty, yet it has some very VIOLONCELLO SOLO BY VICTOR SORLIN, ACC. BY VICTOR 9839 The Country Constable ... Edison Vaudeville Co. attractive features.For instance, a record of ORCH. 9840Sidewalk Conversation Steve Porter 5412The Evening Star (from "Tannhhuser") 9841 A Wee Bit o' Scotch Edison Military Band some favorite song or piece may be put on the Wagner10 TWO SELECTIONS MADE OVER-BY SAME -AUTHOR. VIOLIN SOLO BY HOWARD RATTAY, ACC. BY VICTOR ORCH. 8765Alexander BillyMurray phonograph before retiring at night and at the 5404FifthNocturne Leybach 10 8739Pretty Peggy (Bells) Albert Benzier desired hour In the morning the operator will FLUTE SOLO BY DARI US A. LYONS, ACC. BY VICTOR ORCII. 31698La Fleurance Mayeur12 be awakened and have his first impression of the ACCORDION SOLO BY JOHN KIMMEL. ZON-O-PHONE 10 -INCH RECORDS. 5417American Polka 10 day inspired by the music's charms. TENOR SOLO BY HARRY MACDONOUGH, WITH OUCH. ZON-O-PHONE CONCERT BAND. Special records can be made for special pur- 5407Sweetheart Days Dailey10 1037Album Leaf (Ein Album -Blatt) TENOR SOLO BY HENRY BURR, WITH ORCH. 1038Cotton-A Sonthcra Breakdown poses. The father of a young girl may place the 54181 Love, and the World Is Mine (from "A 1039Radetzky March machine in the corner behind the piano and at Waltz Dream") Spross10 1040Red Wing-Indiau Intermezzo BARITONE SOLOS BY ALAN TURNER, WITH ORCII. ZON-O-PHONE ORCHESTRA. 9.30 it starts:"Young man, it is time for all 5413Brown Eyes Del Riego 10 1041Lnna Waltz-From the Opera "Lady Luna" 31699The Colleen Bawn (from "The Lily of Kil- 1042Much Obliged to You-Medley Two -Step fellows like you to seek their own trundle beds." larney") Benedict 12 1043Musette Then again on the proper day, when the thought TENOR SOLO BY BYRON G. IIARI.AN, WITH ORCH. 1044Original Reels 5396Hoo-oo!("Ain'tYouComing OntTo- 1045The Talk of New York-Waltz happens to come to him he can put on the record night?") Ingraham 10 1046 Virginia -A Yankee Intermezzo SOPRANO SOLO BY ELEANOR JONES, WITH ORCH. VOCAL SELECTIONS WITH ORCHESTRA ACCOMPANIMENT. which will say to him about 7 o'clock:"To- 52005Lo! Here the Gentle Lark Bishop10 1047Cupid's Wedding Bells-Duet night is lodge night, old man.Don't forget to be CONTRALTO SOLO BY CORI NNE MORGAN, WITH ORCH. Ada Jones and Billy Murray 5414My Heart at Thy Sweet Voice (from Sam- 1048Pt' Rather Be a Little Too Soon than Just a on time."Of course, the good wife will be likely son and Delilah) Saint -Sans10 Little Too Late Will F. Denny 5415In Old Madrid Trotere 10 1049I Just Can't Keep My Feet Still When I to substitute something like this:"Old man, to- "COON" SONG BY CLA R ICE VANCE, WITH ORCH. Hear the Band Play Arthur Collins night is lodge night, but you'd 'better stay at 5374That Friend of ...Van Alstyne10 1050I Love and the World Is Mine.....Henry Burr "COON" SONG BY EDDIE MORTON,.Mine.... WITH ORCH. 1051 I'm Looking for the Man that Wrote "The home and get acquainted with your family." 5403The Peach that Tastes the Sweetest Hangs Merry Widdiv" Waltz Billy Murray the Highest on the Tiee Edwards 10 1052Jimmie and Maggie at "The Merry Widow" A French professor complains that we Jump DUET BY MISS JONES AND MR. MURRAY, WITH ORCH. -Descriptive.. _Ada Jones and Len Spencerout of bed too suddenly, and that responding in- 5397Smile, Smile, Smile. Hoffman10 1053MaggieMurphy'sLawnParty-Descrip- "RUBE" DUET BY COLLINS AND HARLAN, WITH ORCH. tive Peerless Quartet stantly to an alarm clock is likely to bring on 5399My Gal Irene-Burt 10 1054I'ass It Along to Father Ada Jones TRINITY CHOIR, WITH ORCH. 1055 Praise Ye the Lord-Sacred.. Metropolitan Trio insanity.He says we should lie awake half an 5400Jerusalem the Golden Ewing10 1056Rambler Minstrel No. 8 hour after the call, and that our first call should 31700Savior When Night Involves the Skies... 1057Sing, Smile and Slumber-Gounod's Seren- Shelley12 ade Roberta Glanville be a gentle one.To be called from slumber by IRISH SPECIALTY BY STEVE PORTER, WITH ACCORDION. 1058Under Any Old Flag at All-From "The 5406Tbiin Were the Happy Days' 10 Talk of New York" Billy Murray the soft notes of a piano -player or the more MALE QUARTET BY PEERLESS QUARTET. 1059Violoncello-From "Miss Hook of Holland" raucous heigh-ho of a sailor song from a phono- 5402The New Parson at Darktown Church 10 Henry Burr DESCRIPTIVE SPECIALTY BY MISS JONES AND MR. 1060Warrior Bold Frank C. Stanley graph ought not to be a very nerve-racking ex- SPENCER, WITH ORCH. 1081Won't You Waltz "Home Sweet Home With 5410Muggsy's Dream 10 Me for Old Times Sake". Byron G. Harlan perience, says Presto.And here seems to be the IRISH SPECIALTY BY THE VICTOR VAUDEVILLE COMPANY. opportunity for the Americans to Gallicize their 5401An Evening at Mrs. Clancey's Boarding House 10 method of getting up in the morning-as it were MALE QUARTETS BY THE IIAYDEN QUARTET, WITH OUCH. NEW INDESTRUCTIBLE RECORDS. 5398The Heart You Lost in Maryland You'll coming out of the shell of sleep Frenchily and Find in Tennessee Solman 10 754 Hail to the Nation Military Bandfastidiously. 5409He Lifted Me Gabriel 10 755Hoo! Hoo! (Ain't You Coming Out To -night ARTHUR PRYOR'S BAND. Byron G. Harlan 5345Captain General March Louka 8 756All She Gets from the Iceman is Ice..E. M. Favor SOPRANO SOLO BY MISS ELISE STEVENSON, WITH OUCH. 757Cotton ( Solo) Fred Van Eps HOAG WITH INDESTRUCTIBLE CO. 5391Villa Song from "The Merry Widow".Lehar 8 758Lanky Yankee Boys in Blue Billy Murray TENOR SOLO BY HARRY MACDONOUGH, WITH ORCH. 759Torch Dance (From Henry VIII.)Concert Baud 5416Love Me and the World Is Mine Ball 8 760Love's Roundelay (From "A Waltz Dream") Andrew Hoag, who has beetl the superintendent SEMBRICH, CARUSO, SCOTTI, JOURNET, SEVERI NA, DADDI. Stan & Burr of the Universal Talking Machine Mfg. Co. for 96200Lucia-Sextette,Act II.,Chi mi frena 761Common Sense - BobRoberts (What 'testi-tans Me)(Iu Italian).... 762Waltz from the Operetta "A Waltz Dream" many years, has accepted another position with Donizetti Orchestra FARRAR. I A FOR°, CARUSO, SCOTTI 763Pass It Along to Father Ada Jones the Indestructible Phonograph Record Co., Al- 96002Boheme-Quartet, Act III(In Italian).. 12 764 'Way Back Collins and Harlan bany, N. Y. DUET BY FARRAR AND SCOTTI. 765Piccolo (From "A Waltz Dream') 89016Boheme--Miami,ioson!(Mimi,Thou Miss Stevenson and F. C. Stanley Here!) In Italian 12 766Tambour der Garde Military Band A. Pasquel, who conducts the People's Store in A NEW CARUSO RECORD. 767For the Red, White and Blue F C. Stanley 88115Valse Lentc (Adorable Tourments) Caruso 768Itah! Rah! Rah! (From "A Soul Kiss") .. Winnemucca, Nev., has taken the agency for the Barthelemy12 Quartette TWO NEW- GAnsici RECORDS. 768Kimmel March (Accordion Solo)....John Kimmel Edison line. 88116Flidgende Hollander-Traift ihr das Schiff - (Senta'sBalladfrom"FlyingDutch- man") (In German) Wagner12 88117Irish Folk Song (In English. )Arthur Foote12 GOUNOWS SERENADE, BY CALVE. 88119Serenade-Chantes, riezet dormez (Sing, ..Smile, Slumber) (In French) ... .Gonnod12 THE GREAT LOVE DUET FROMMME.BUTTERFLY, BY FARRAR Good AND CARUSO. 89017Madame Butterfly-Finale Act 1-0 quantt _ acchi 651 (0KindlyHeavens) (In . Italian) Puccini12 THE FAMOUS LETTER DUET BY SEMBRICH AND EAMES. Cabinets 95202Nozze'di Figaro-Cbesoavezeffiretto (Letter Duet-"Song totheZephyr") (In Italian) Mozart12 A SCHUMANN-11El NK RECORD IN ENGLISH. 88118Ills Lnliaby Carrie Jacobs Bond 12 Cheap LUISA TETRA= I N I, SOPRANO, WITH ORCII.-IN ITALIAN. 92014 Rigoletto-Caro nome (Dearest Name)... Verdi12 92015Mignon-Polonaise, "Io son Titania" (I'm Is it not good policy when you Fair Titania!) Thomas12 92016 Lakm4-Ou valajeune Flindoue(Bell (11make a saleto also make a Song) Delibes12 92017Dinorah-Ombra leggiera(Shadow Song) satisfied customer? We know itis Aleyerbeer 12 92018Lucia.. --Mad Scene (with flute obligato by When you sell Albert Fransella) Donizetti 12 and you know it. 92019Nozze di Figaro-Voi the sapete (What is this Feeling?) Mozart12 Cabinets for Recoids why have any 92020Barbiere-Una voce poco fa (A Little Voice I Hear) Rossini 12 for sale except those that will give 92021Travlata-Ab, fors'e lui (Is This the One?) Verdi12 your store a good name and ad- 92022Don Giovanni-Batti beta (Scold Me. Dear Masetto) Mozart12 " ditional prestige?Think it over. NEW EDISON GOLD MOULDED RECORDS. WE make the Cabinets 9818 Down in a Coal Mine Edison Concert Band 9819If Those Lips Could Only Speak..Allen Waterous that YOU should buy 9820Chimmie and Maggie at "The Merry Widow" Ada Jones and Len Spencer 9821Love's Roundelay Anthony and Miller 9822Somebody ThatIKnow and Yon Know, THE UDELL WORKS, Inc. No. 436 DISC RECORD CABINET 9823 MyTooManuel Gal Irene CollinsRomain and Harlan 9824Tipperary Tobin INDIANAPOLIS, IND., U. S. A.- - Mahogany and Golden Quartered Oak,Holds 190 9825, La Papillote Edison Symphony Orchestra 12 -inch Disc Records. 9826When Sweet Marie Was SweetSixteen.... Catalog to the trade. Frederic Rose 9827 My Mother's Prayer Edison Mixed Quartet 56 THE TALKING MACHINE WORLD.

DEVELOPS MUSICAL TASTE. on his instrument some point he desires to makepanied on his journey by one of the surgeons clear,orenforce with greater emphasis,but assisting at the operation for mastoiditis in the The Educational Importance of the Talking Maneither one, nor both, afford the concreteex- Manhattan Eye and Ear Hospital, New York, chine in Inculcating a Love for Music Among ample to be had by listeningtoa well -made and who willremainwith hisdistinguished the Masses Admirably Set Forth. record wakened into life by the mechanism of thepatient until his return North, along about the phonograph. middle of April. In view of the marriage of automatics and art "Points to be illustrated, as to tempo, technic, illustrated so potently in many musical instru- balance of tone, tune and many other incidents THE DEADLY PARALLEL COLUMN mentswhich are playing such an important partin finesse of performance can be brought out and in thedevelopment of culture these days, theimpressed upon learners by many repetitions and BeingEffectivelyUtilizedby a New York utilityof mechanical musical contrivances isa suitable comments thereon, arousing the imitative Paper in Connection With Copyright Legis- timelytopic which has been considered by manyfaculty and sparing much of the labor that stu- lation. of ourwriters.In a recent issue of The Domi- dents, without a model to work by, must other- Been a lot said lately about "canned music," nant Arthur E. Clappe had some well -thought-outwise perform. The foregong remarks are equally remarks on this subject which are worthy of an expression given to words and airs sufficiently applicable to all other forms of musical studies,attractive to merit reproduction. presentationto Worldreaders.He said:"I vocal,instrumental,individual or collective have always held all kinds of mechanical musical The word "attractive" is used advisedly as dis- Hence, the utility of mechanical musical contri-tinguished from "meritorious."Whether a mu- instruments, such as music boxes, talking ma-vances will be apparent as well in practical educa- chines, player -pianos and aeolians, so-called,to sical effort is meritorious or not will remain as tion as in the broader field, and upon the highermuch a mystery as whether or not Raphael out- be of infinite usefulness in development of a tasteplane of universal cultivation of our people to for music among the masses. classes Michael Angelo in marble or on canvas. So firmly am Iappreciate music as an art and superior to theIt all depends on who is doing the arguing. convinced of their utility and the soundness ofpresent general conception of it as an ephemeral But back to our mutton, or our music rather. my position, I would, were it in my power, have amusement." each school in the land equipped with both talk- Whenever music or words have been produced sufficientlyattractiveto ing machine and player -piano, and from the pos- bewhistledonthe sibilities of each educate children to the percep- LATEST VICTOR LITERATURE, streets keen agentsof phonograph companies assimilating the same, breathed or howled them tion and appreciation of what is purest and best ABudget of Interesting Reading Matter for the in music.Such demonstrations of vocal and in- Trade. into cunningly devised machines and thence they were reproduced on phonographs and sent wide- strumental excellence should be supplementary spread. to practical tuition.As they would, at the same With the usual hangers, monthly bulletins, time, prove interesting, restful and afford varia-copies of magazine advertisements, etc., sent the It became a big business, so big that the song tion from the monotony of ordinary school tasks, trade this week by the Victor Talking Machinewriters or composers of music think they ought there can be no doubt of their beneficial discip- Co., Camden,N.J.,is the front page cartoon to share in the profits of the phonograph con- fromarecent issueof Judge, the illustratedcerns, and a delegation has petitioned Congress linary effectiveness any more than of their power for legislatiOn to that effect. to cultivate a keen perception of. the beauties ofcomic newspaper. It represents a United States music. battleship, with a horn -shaped cannon rigged up George Ade, not unknown to fame and In- Further, and for much the same reason, diana politics, who has been assisting those try- phonographs could be used among amateur bands inthe bow, pointing toward Japan, where a and orchestras as high exemplars of what is best frighteneddachshundhears"HisMaster's ing to secure protection for the brainwork of in performance of instrumental performances of Voice."The famous fox terrier has been car-himself and others,isdescribed as "down in tooned times out of mind, and always aproposWashington trying to get Congress to pass a law the best bands and orchestras are available. which will put a tax on every man, woman and "Failing opportunity to hear the originals,I to the point in hand, but thisis one of the know of no better method of learning from good cleverest take -offsyet.The pictureisinits child in the United States who buys a phono- original colors and fullsize, making a capitalgraph record for the benefit of the composer of models than by listening to renditions, at second the music." hand,ofour best phonographs.Artists andattraction in any store.An interesting sketch, with beautiful cuts of Tetrazzini, is given in a Case stands like this: sculptors learn from studying the works of mas- Our guess is that wheu tersintheir craft;they study drawing, per-separate booklet, with a list of records and ac- Yon have no ideaof It comes to a vote the companying descriptiveletterpress;alsothe thisphouographhusi- farmer and his phono- spective, color, lights and shadows, form, sym- ness.Out through the graph will win out and metry, their eyes gain in perception and hands in words of the operatic selections.Publicity Man- corn helt every family that outinthe farm- has a graphophone or housesof Dakota and deftness.In its early stages education is largelyager Brown is right on his job. phonograph.The farm- the mining camps of Ne- er comesinatnight, vada.leaguesdistant imitative, originality comes afterward and is the takes off his hoots, hangs from any spot which an outgrowth of the sowing and cultivation of imita- GOOD NEWS FROM THOS. A. EDISON. his feet on the stove and orchestra will ever visit, says :"Boys, turn her these modern entertain- tion and effort to get beyond the copy.Aural loose."The boys "turn erswillcontinue to her loose" and the durn hrightenthelivesof and mental training of instrumental musicians Word has been received by the officials of the thingplays the whole those not so fortunate as .to appreciate the fine points in performance, byNational Phonograph Co. that Thomas A. Edi- evening. - George Ade their city cousins.-The for the contestants. Phonograph company, means of the phonograph, is no phantasy;it is son,who wentSouthrecently,hadarrived for the other fellows. practical and a possibility.The intelligentin- safely at his Florida home, Fort Meyers. He is Know nothing of themerits of the case, and structor will not fail to realize that with such in prime condition, according to the letter, andhold no brief for eitherside, but it looks like a a contrivanceinhand, he could bring home isenjoying himself with the delights of that good fight. truths in teaching more palpably than by anybeautiful country, on the Gulf side, below Tampa, And after that last Burns -Roche episode a good other means.He may be a master of verbal de-and situated on a small river affording splendidfight is not to be sneezed at.-New York Evening scription, or extremely proficient tin illustrating bathing and fishing.Mr. Edison was accom-Telegram. NORTHWESTERN DEALERS 'T`ItY IS WE ARE JOBBERS AND DISTRIBUTERS EXCLUSIVELY OF EDISON VICTOR Phonographs Talliing Machines and Supplies MINNESOTA PHONOGRAPH CO. 505-7-9-11 Washington Avenue, So. LAURENCE H. LUCKER MINNEAPOLIS:: MINN. THE TALKING MACHINE WORLD. 57 of the invention; and Fig. 6 is a side view of LATEST PATENTS RELATING TO TALKING the same. TALKING MACHINE. Thomas Kraemer, Phila- MACHINES AND RECORDS delphia,Pa., assignor to Hawthorne & Sheble Mfg. Co., same place.Patent No. 882,785. (Specially prepared for The Talking Machine World.) adjacent its outer marginal portion will be sub- This invention relates to talking machines and Washington, D. C., April 8, 1908. stantially flat or of cymbal formation, whereby has reference more particularly to machines of SOUND -REPRODUCER. Richard Bartholomew to distribute the sound over a maximum of space.the type employing a cylindrical sound record, a Smith, New York, N. Y.Patent No. 881,831. Figure 1is a side elevation of the improved reproducer mov- This inventionrelatesto reproducers, such, horn having itstip set for use in connection ableacrossthe for instance, as are employed in connection with with the cylinder record; Fig. 2 is a sectional same, and a tone talking machines, the more particularobject side elevation of the horn showing itstip set arm pivotally being to provide for greater freedom of move-for use in connection with the disc record; Fig. mountedatone ment of the stylus lever in order to permit a 3isa horizontal section taken practically on end and having its more faithful reproduction of the vibrations andthe line 3-3 of Fig. 2; Fig. 4 is a vertical sec- free end connected to avoid undue wear upon the record and stylus. tion taken substantially on the line 4-4 of Fig. to the reproducer. More particularly stated, this invention relates 2;Fig. 5 is an enlarged sectional side elevation The object of the to means for permitting the stylus lever to travelof the tip section of the horn; and Fig. 6 is a invent ion isto freely in a direction lateral to the general direc-detail section through a portion of the receiv- effect certain im- tion of travel of the diaphragm. ing end of the bell and entering end of the provements in the Figure 1is a central vertical section on the body, illustrating the application of a latch de- constructiono I line 1-1 of Fig. 2, through a reproducer of thevice thereto. machines ofthis so-called "Edison type," equipped with the in- STYLI'S FOR TAI.KING MACHINES.Samuel Gol type with respect vention, this view showing the diaphragm, thefaden, New York, N. Y.Patent No. 881,792. particularly to the stylusleverfor This inventionrelatesto talking machines, devicesforsup- egorionactuating the and hasforitsporting the tone arm and amplifying horn upon same, and the object to providethe box of the machine and the tubular connec- meansemployed 7471 irf:t astyluswhich tion between the free end of the tone and the forallowingthe .t canbeadjusted reproducer. leverto J -I- stylus in numerous dif Figure 1is a sectional elevation of the ma- turn or rock in a ferent waysso chine, Fig. 2.is a direction a pproxi- thatitwillal- top view of a por- mately parallel to ways have a good tion of the same, thediaphragm; point to trace the Fig.3isasec- Fig.2isa rear record, thereby tional detail view elevationofthe actuating the dia- showing the tubu- reproducer, show- phragm in such a 1;r connection be- ing how the stylus manner that the tweenthetone leveris mounted . sound waves pro- armandrepro- an)! upon the rocking ducedwillbe ducer, and Fig. 4 by disc aid T Vim- even andthe 7 YZ is a sectional de- of a staff pivotally mounted upon the rocking soundsharmoni- tail view on line disc;Fig. 3is an enlarged central section onous and clear.Another object is to provide aux- 4-4 of Fig. 3. the line 3-3 of Fig. 1, through the rocking disc,iliary styli which are secured to the principal TALKING M showing more particularly how the staff is sup-stylus, with means to secure one of the auxiliary CHIN E.Thomas ported thereupon and how the stylus lever isstyli in an operative position with one of its sev- Kraemer, Phila- connected with the staff;Fig. 4is a perspec-eral points below the principal stylus.Still an- delphia,Pa., assignor to Hawthorne & Sheble tive showing one form of swivel carrier for sup- other object is to provide means for rigidly se- Mfg. Co., same place.Patent No. 881,322. porting the stylus lever;Fig. 5is a perspec-curing the auxiliary styli to the principal stylus. This invention relates to talking machines and tive showing a different form of swivel carrier Figure 1 is a front view of the stylus with onehas reference, more particularly, to the sound - for supporting the stylus lever. ofthe auxiliarystylisecured withitspoint conveying devices of such machines.The in- PHONOGRAPH HORN. Charles Anton Beppler,below the point of the principal stylus; Fig. 2 isventionis directed to the provision of an im- New York, N. Y.Patent No. 881,843. a transverse sectional view on line 2-2 of Fig.proved construction of sound -conveying device The purpose of the invention isto so con-1; Fig. 3 is a sectional view on line 3-3 of Fig.for a talking machine having therein means for struct a phonograph horn that the tip can be 1;Fig.4is a sectional view similar tothat modifying the sound carried thereby as desired, adjusted with equal facility to either a disc orshown in Fig. 2 but with the points of the aux-with respect to tone, magnitude, etc. a cylinder record without changing the positioniliarystyliabove the point of the principal The inventionisof particularutilityina of the body or the bell of the horn.Anotherstylus; Fig. 5 is a front view of a modification talkingmachineinwhichthereproducing purpose of the invention is to render the horn compact in use, it having an S -shape or is formed upon the lines of a compound curve, whereby to bring the tip below yet not in contact with the flaring portion of the bell, and also to con - Th= THE WOOD VENEER HORN FOR CYLINDERTAND DISK MACHINES The Wood Veneer Horn hasthe advantage over other makes because of its purity and mellowness of tone.

33 -inch Horn, 17 -inch Brass Bell, - $7.50 42 -inch Horn, 20 -inch Brass Bell, - 10.00 24 -inch Morning Glory Style, 22 -inch Bell, for Disk Machine 10.00 32 -inchMorning GloryStyle,for Cylinder n Machines, 22 -inch Bell 10.00 40% Discount to the Trade struct the horn in three separable parts, namely, a bell section, a body section, and a tip section, Jobbers should handle only these horns, as we believe that no jobber in order that the horn may be stored in a mini- can handle horns onI0,ec'basis.Prices quoted the Jobber on application. mum of space. Another purpose of the invention is to render the tip section not only detachable but adjust- SYRACUSE, N. Y. able, and to provide said tip section with a slid- BUFFALO, N.Y. ing 'ferrule member capable of being moved to W. D. ANDREWS and from the record, and further, to so con- SOLE DISTRIBUTOR struct the bell section that the surface at and 58 THE TALKING MACHINE WORLD. mechanism issecured upon the end of a tubular tral portion of the diaphragm, and, also, by the New Brunswick, Canada. Patent. No. 881,547. tone arm which is pivotedupon a support fixed attachment of the stylus arm to the surface of The inventionrelatesto talking machines, in the motor box ofthe diaphragm from the central point to themore especially to reproducers, and the object themachine,and periphery thereof, that not only are the vibra-in view is to provide a construction and arranger which connects with tions of the diaphragm broken and interferedment of diaphragm and stylus whereby the sound an amplifying horn,with, but the secondary or reduced vibrations, cir` wavesorbeats the sound -modifyingowing to this -flexibility or sensitiveness, pro- affectthe dia- devices being locatedduce false tones and harmonics, and the real 18 phragm on truly withinthis tubularover tones which are necessary to give charac- concentric lines tone arm and adjust-ter to the fundamental tones reaching the dia- starting from the' able from outside the phragm are lost or are disposed in opposition -"? precise center of same for the purpose to each other, so as to be usually changed in t h e diaphragm, of effecting the de-character or nullified. _Fi4:14? J6 Therefore, it has been -17 ''10 and the stylus re- sired modification in further found that by leaving the diaphragm en- ceives an accurate sound. tirelyunobstructedfromthiscentralpoint, vibrationinac- Figure 1 is an ele- which, as above indicated, is of practically no -47.,Zr cordance with the vation of a portion appreciablearea it impressions o n of a talking machine, toitsperiphery, therecord,and Fig. 2 is a longitudi- a verymuch conveys them nalsectionofthe thicker and more with the least re- tone arm thereof, andFig. 3isa transverse rigiddiaphragm sistanceand a section of the tone arm on line 3-3 of Fig. 2. can be employed,minimum numberofpartsdirectlytothe SPEAKING MACHINE. CharlesL.Chisholm, and that the overdiaphragmatitscentertoavoidfalse Marysville, New Brunswick, Can.Patent 881,- tones can bere- orsecondaryvibrationsinthediaphragm 546. produced and theduetountruevibrationsoftheconvey- The invention relates to acoustic instruments, vibrations accu- ing means, the diaphragm being supported only and particularly to recorders and reproducers rately and truth-at its periphery, being wholly unobstructed on for phonographs and similar machines, and the fullycoveredto both surfaces, and there being no attachment to object in view is to provide a construction and the record so asthe diaphragm of the means by which the.vibra- arrangement of diaphragm and stylus whereby to be subsequent-tions of the stylus are conveyed thereto. the sound waves or beats affect the diaphragm ly reproduced. In the drawing:Figure 1 is a side "view of on truly concentric lines and the stylus receives Inadditionto a reproduced constructed in accordance with the an accurate vibration in accordance with the theforegoingitinvention.Fig.2isa sectional view of the sound or sounds attacking the diaphragm to - hasbeenfound same.Fig. 3 is a detail view in perspective of avoid the formation of_secondary or false vibra-thatthe necessary intimate relationortruethe stylus arm applied in the operative position tions due to obstacles in the way of a true and contact of the stylus with the center point of theto the supporting table.Fig. 4 is a detail sec- accurate and free vibration of the diaphragm,diaphragm can be effected without securing thetional view of the contact end of the stylus arm and thus avoid the formation of such a record poiut of the stylus arm to the diaphragm at suchshowing the preferred embodiment of the 'liven: as in reproduction will result -in secondary orcentral point, and that depending upon the con-tion. false tones or harmonics.To accomplish thisditions under which the machine is being used TALKING MACHINE NEEDLE.Gabor Kopigstein, it has been found necessary in the first place to the bearing of the point upon the center of theSan Francisco, Cal.Patent No. 881,594. support the diaphragm so that its surfaces arediaphragm can be varied to produce greater or This inventionrelatesto talking machines, entirely unobstructed and are free .to vibrateless tension, and with these and other objects,and especially to the needles through which the and to receive the true wave beats of sound which will appear as the invention is more fullyrecords upon the discs are transmitted thiongh without interference, and to construct and ar-disclosed, the invention consists in a certainthe remainder of the apparatus.It consists in a range the parts so that the center of the dia-construction, combination and arrangement ofnovel form of the needle, so that by changing phragm is as free as any other portion thereofparts, it being understood that various changesits position, a loud or soft tone may bestrans- to receive the impulses of the sound waves, thein the form, proportion, and minor details of mitted. stylus receiving its motion from the accurateconstruction may be made without departing center of the diaphragm on a point which isfrom the spirit of the invention. PROCESS .or MAKING PHONOGRAMS. Ritter P. substantially, if not theoretically, what is known In the accompanying drawings-Figure 1 is aWinne, Brooklyn, N. Y.Patent No. 881,644. as a geometrical point of no appreciable area.sectional view of a recorder constructed in ac- The present invention pertains to an improved Moreover, it has been found that with the ex-cordance with the invention.Fig. 2 is a facephonogram and method of making the same, tremely thin and sensitive diaphragm ordinarilyview of the same.Fig. 3 is a detail view show-reference to same being had to the anuexed draw- employed in machines of this type and madeing the means for adjusting the spring tensiou.ings, wherein Figure 1 is a vertical sectional view of one, necessary by the fact that the attachment of the Figs.4,5 and 6 are diagrams of diaphragms stylus is accomplished by wings or discs which showing sound wave formations. form of apparatus employed in carrying out the process; Fig. 2, a sectional elevation of the com- ob3truct and prevent the vibration of the cen- REPRODUCER. Charles L. Chisholm, Marysville,pleted phonogram or record; Fig. 3, a similar view of the matrix or mold; Fig.4, sectional elevations of various members of the apparatus; and Fig. 5, a like view of the expanding member employed to force .71 .1. the outer face of Our Spring Catalog ' I EP e phonogram . blank into contact 11) with the matrix. The main object ofthe invention istoproduce a . Showinga complete lineof superior celluloid

:7-sq. phonogram, and Cabinets for Disc and Cylinder preferably one iu Recordsisnowreadyfor whichtheback- ing memberfor mailing. Don'tfailtoget . one. therecordsur- face is molded or Designs, Finish and Prices thatarc given its required and finished form right.Good stock on. hand for fill- at the same timethe record is im- ing orders promptly. pressed upon the record surface.The phono- Try us. gram in its preferred form may be said to com- prise au outer face or record surface made of celluloid, and an inner cylindrical backing or body of pasteboard, which is molded to form in the process of manufacture. Sol -ND -REPRODUCING APPARATUS. Francis IV. H. The Cady Cabinet Company. Clay, Pittsburg. Pa.Patent No. SS1,664. This invention relates to the art of recording No. Lansing, Mich. and reproducing sound vibrations, and is intend- ed principally to carry out the process of photo- graphically recording souud as set forth in the THE TALKING MACHINE WORLD. 59 copending application for patent thereon, No. GRAMOPHONE OR OTHER SOUND -REPRODUCING OR twentieth to Frederick J. Geiger, and one -twen- 47,389, filed Feb. 15, 1901. RECORDING MACHINE.Luther T. Haile, Philadel- tiethto Logan W. Mulford, Philadelphia, -Pa. The objects of the invention are, to providephia, Pa., assignor, by dire-ct and mesne assign-Patent No. 883,135. apparatus for vibrating a beam of light in strict ments, of one -fifth to Maurice N. Weyl and Will- - Theohject of this invention, in devices of the iam A. Mackie, one -fifth to Joseph W. Shanon,class of sound -reproducing machines, is to effect one -twentieth to Frederick J. Geiger, and one -a duplication of the sound vibrations created by twentiethto Logan. W. Mulford, Philadelphia,a single stylus or needle, by causing it to.,act Pa.Patent No. 880,879. on two diaphragms, to _vibrate them simultane- The improvements of this inventor have for ously and in othis5ifte.c.direc.tions to each other; their ---general purposes or objects to cause thethen, to receive' and 'collect the sound waves instillment to produce a clearer, louder and more created by the pulsating,diaphragms in indepen- natural and pleasing tone, by means operatingdent sound chambers or boxes ()berating as dia- to- confine the vibrations which reach the repro-phragm holders, and finalik to discharge such

41. IFw Ply 2 ducing diaphragm to those only which are caused sound waves from both chambers through a 7 by the original sound waves recorded on thesingle horn having a plurality of branches lead- consonance with the motions of a sound -actuatedrecord; also to wholly prevent the direct vibra- ing respectively to said independentsound cham- body and to cause the vibrating beam to traversetory contact of needle with diaphragm and the bers. the surface of a sensitized filmin a generalconsequent transmission of vibrations caused by To these macs this invention, which is a divis- spiral path so that the said beam of lighttracesscraping of the needle on the record, due to suchion- of former and penning application Serial, No. an undulating path on the film;to provide a-direct connection as such parts are usually -con- 324,978, -filed July6,1906, for Letters Patent, recording machine which is easily adjusted tostructed, this object being effected by the pro-consists in the provision of means to mount a rotate a plate either uniformly pr so as to move pair of diaphragms face to face, in spaced rela- it with varying velocity in order that the mov- tion, to cause them to be simultaneously vibrated, ing point unfler the impinging beam of light inopposite. directiOns, by a single styluspr (or other recording means) may travel at a needle operatively interposed between them; said uniform speed .under the said point, whatever combined elements being so disposed relatively the radius of motion thereon may be;to pro- Jr - to each other that the vibratory swing of the vide improved means for vibrating the beam of light;to provide an improved mechanical mo- tion for the purposes; to easily and accuratelyvision of an intermediate flexible and preferably adjust all the apparatus, and to generally im-elastic connection between the head of the needle prove the design and operation of a machineand diaphragm with means to effect such con- for the above purposes and others.Though thenection; also the provision of simple means to machine is particularly designed for recording,create a tension thereon for regulating the vol- it is as well adapted to the function of actuatingume or intensity of the sound. a record for reproduction. To these ends this invention comprises the means to accomplish these several objects. Figure1isa vertical longitudinal section through the camera, showing the machine there- In the accompanying drawings illustrating the in partly' in side elevbtion and partly in section,invention, Fig.1isa sectional view of the and the simplestdiaphragm and its supporting frame, the record form of the actu-needle and its flexible connection with the dia-upper end of the needle -holder caused by the ator for the light.phragm being shown inelevation, the dottedlateral play of the needle in the sound grooves Fig. 2 is a partiallines indicating its- movements.Fig. 2 is a likeof the tablet, will be in a plane parallel with the section through view showing a needle, hollow for part of itsplane of the faces of and will the tube contain -length below its head, and the cord, formingalways be maintained .substantially equidistant IV ing the pivots for theflexibleconnection,passing throughthe between them; independent holders for each dia- the reflector 44 in same; Fig. 3 is asectik partly in elevation, ofphragm, constructed and adapted to operate as Fig. 1.Fig. 3 isa double diaphragm and a single record needlesound -collecting chambers, means to mechani- acrosssection intermediate the same, with -flexible connection cally connect and operatively support the dia- through thecar- between the needle and each diaphragm-, soundphragm holders in spaced relatiotr-to each other riageandguide passages into which each diaphragm --directlyand to the interposed needle, and operatively to bars of the table,discharges its sound waves, and a single hornthe record or tablet actuating the needle; and into which both of said sound passages discharge p taken along line sound -conveying means consisting- of a sound 1;17.-W x in Fig. 1. Fig. the sound waves. horn having a plurality of receiving branches JP 48 4 is a vertical sec- GRAMOPHONE. Luther T. Haile, Philadelphia, operating toindependently receive the sound tionthrough thePa., assignor by direct and mesne assignments.waves collected in each sound chamber of the regulatorspindleandshiftingscrew,takenof one -fifth to Maurice N. Weyl and William A. diaphragm holders and merge and discharge justinfrontofthebearing block34in Mackie,one -fifthtoJoseph W. Shanon, one them through the single terminal horn. Fig. 1, showing also the split nut for the shift- ing screw, etc.Fig. 5 is the elevation of the gear 27 in Fig.1. Fig. 6 is a vertical section through a modified form of the means for actu- ating the beam of light, and its housing, etc. Fig.. 7 is a section of another modification of the IRAPHONE light -vibrating means and its housing.Fig. 8 is a diagram illustrating another arrangement of reflectors for_ vibrating the, beam of light. COMPOSITION FOR MAKING DUPLICATE PHONO- Combination GRAPII RECORDS. Jonas W.Aylsworth,East Orange, N.J., assignor to New Jersey Patent Co., West Orange, N. J.Patent No. 880,707. Music Boxand In patent No. 782,375, of February 14, 1905, is described an improved composition for making Talking Machine phonograph records, in which a hard wax such as carnauba is added to the In every respect a sp..,14I5CaipeX71- usual stearates of soda and alumina for the purpoie of superior instrument makinga hard composition Musically and havingthedesirablepropertiespointedout Mechanically. foruseinthisparticularart,anon -hy- Givingyouand groscopicingredient,suchasceresin,being your customers also preferably added and a black pigment being employred to give to the resulting romposition splendid value.ot a dark color.The supply of carnauba wax is Write for Catalogue, Terms and Prices relatively limited, and the demand created for the same in this art has been so great as to make the price objectionably high.In the search for a suitable ingredient that could be used' in Jacot Music Box Co. these compositions to replace the carnauba wax there has been discovered a material which Is No. 39 Union Square, New York suitable for this purpose. 60 THE TALKING MACHINE WORLD. Leading Jobbers of Talking Machines in America

OLIVER DITSON COMPANY C. Koel-kring & Dro INDIANAPOLIS, IND. Peter Bacigalupi & Sons Are the largest Eastern Distributors of VICTOR DISTRIBUTORS SAN FRANCISCO, CAL. Victor Talking Machines Our stock is complete. Orders filled the same day WHOLESALE RDTAIL, and Records as received. 1021-23 Golden Gate Ave. 1113-15 Fillmore St. Orders from Dealers are filledmore promptly, are packed better, are deliver- JOBBERS Edison, Zonophone ed in better condition, and filled more ZON-O-PHONE JOBBERS completely by this house than any other Fresh stock,filled complete, same day. Special DEALER house in the Talking Machine business, valuesinneedles,cabinets,wallracks,horns, Victor cranes, and carrying cases. so our customers tell us. AllKinds ofAutomatic Musical Instruments 150 Tremont St., BOSTON, MASS. KNIGHT MERCANTILE CO. and Slot Machines. 211 N. Tweitth St.. ST. LOUI Chas. H. Ditson & Co. HARGER & BLISH BABSON BROS. Have the most completely Western Distributors for both the appointed and best equipped 19th St. and Marshall Boulevard VICTOR TALKING MACHINE VICTOR CHICACO, ILL. Department Specialattention given DEALERS only, by 0. M. IN NEW YORK CITY EDISON NISBET T, Manager, Wholesale Department. to -day, and solicit orders from dealers, with the assurance It's worth while knowing, we never that they will be filled more promptly, and delivered in substitute a record. better condition than they can be from any other source. If it's in the catalog we've got it. LARGEST STOCK OF EDISON PHONO- N.s. 8-10-12 East 34th St., NEW YORK CITY DUBUQUE, IOWA. GRAPHS AND RECORDS in the U. S.

You Can Get Goods Here ECEIISCV.INT NT I C Ee Southern California Music Co. JOBBERS DISTRIBUTORS PITTSBURG PHONOGRAPH CO. Our wholesale depot is a mile from our retail store. EVERYTHINGFORTALKING PdACEILNES Records are not mauled over for retail customers VICTOR. EDISON and then shipped out to dealers.Dealers buying JOBBERSandJOBBERS from us get brand new goods just as they come Edison and Zon-o-Phone Jobbers from the factory. Largest and most complete stock of Talking Machines and LOS ANGELES, CAL. LAWRENCE McGREAL, Milwaukee, Wis. Records in Western Pennsylvania. NEW ENGLAND JOBBING HEADQUARTERS KLEIN & HEFFELMAN CO. COLUMBIA JOBBERS Canton, OHIO. EDISON AND VICTOR N. W. IOWA. NEBRASKA and SOUTH DAKOTA Machines. Records and Supplies. Write to -day for terms nec- Edison of Victor THE EASTERN TALKING MACHINE CO. essaryto become dealers MACHINES. RECORDS AND SUPPLIES 177 Tremont Street - BOSTON, MASS. 315 FOURTH STREET W. A. DEAN COMPANY SIOUX CITY Quickest service and most complete stock in Ohio ECLIPSE PHONOGRAPH CO. Jacot Music Box Co.. HOBOKEN, N. J. F. M. ATWOOD 39 Union Sq., New York. Edison and Zon=o=phone Jobbers 160 N. MAIN STREET Mira &ridStella Music Boxes. Can Guarantee Quickest Delivery MEMPHIS, TENN. Edison and Victor Machines From Largest Stock in New Jersey. EDISON JOBBER. and Records. DISTRIBU- JOHN F. ELLIS & CO. TORS OF WASHINGTON, D. C. PACIFIC COAST Distributor E. F. DROOP & SONS CO. Victor Talking MachinesRE...ADS!!:-.1 VICTOR. Machines 925 Pa. Avenue STEINWAY PIANOS-LYON & HEALY 231 No. Howard St. "OWN MAKE" BAND INSTRUMENTS and RECORDS Wholesale and Retail WASHINGTON, D. C. BALTIMORE, MD. Largest Stock in the South gSaar:,..Fnryicisco Portland Wholesale and Retail Sherman, Clay & Co. Leso Distributors PERRY B. WHITSIT L. 31. WELLER Edison Phonographs PERRY B. WHITSIT CO., Victor Talking Machines 213 South High Street. Columbus. Ohio. KOHLER & CHASE Southern Representatives for Oakland, Cal. Seattle, .Wash. Edison Victor Talking Phonographs Maohlnes Topham's Carrying CasesHerzog's Record Cabi- and ReoordsJOBBERSand Roords nets: Searchlight, II. & S. Tea Tray and Standard Metal Co.'s Ilorns and Supplies. Jobbers of STAR, ZONOPHONES AND WE ARE JOBBERS IN BOTH EDISON PHONOGRAPHS VICTOR & EDISON GOODS STANDARD TALKING MACHINE CO. WEYMANN & SON WE claim Largest Stock and Best 435-7 WOOD ST.. PITTSBURG. PA. WHOLESA LE THSTHIBUTF:RS nervice, and are willing to Why not try a jobber who can fill your orders complete SHOW YOU." and ship then: the day order is received. EDISONTalkingMachines & VICTOR IF YOU'RE IN WESTERN MICHIGAN BUFFALO - N.Y. it will be money in your pocket to order ° EDISON Plaee your name on our mailing list. Victor Machines and Records NEAL, We can interest you. °:7 VICTOR JULIUS A. J. FRIEDRICH CLARK & 30-32 Canal Street,Grand Rapids, Michigan 1010 Chestnut St., Philadelphia, Pa. FnUjrerltnnS ge nr vo irct an on nd neg NEAL CO.j COLUMBIA Our Motto: Charos

.01,0M0 Every Jobber In this country should be represented In this department. The cost Is slight and the advantage Is great. Be sure and have your firm In the May list. THE TALKING MACHINE WORLD. 61 Leading Jobbers of Talking Machinesin America

Baltimore Zonophone Jobber THE NEW TWENTIETH CENTURY TALKING FINCH & HAHN, D. K. MYERS - MACHINE CO. Albany. Troy, Schenectady. 3839 Finney Avenue ST. LOUIS, MO. Jobbers of Edison, Victor and Columbia L. MAZORProprietor Only Exclusive Jobber in U. S. of Talking Machines and Records. The Biggest Machines and Records Assortment of Hebrew Records. Zon-o-phone Machines and Records 1423-25 E. Pratt Street, BALTIMORE, MD. 300.000 Records Complete Stock Quick Service We Fill Orders Complete Give usaTrial = -- -- EXCLUSIVELY JOBBER J. K. SAVAGE C.B. HAYNES W. V. YOUMANS FRESH of C. B. HAYNES & CO. PROMPT The New Indestructible Cylinder Records WHOLISA LE DISTRIBUTORS STOCK ZON0-0-PHONES DELIVERY Star Disc Machines and Records EDISON PHONOGRAPHS AND RECORDS BYRON NIAUZY At Wholesale. Complete Stocks. ALL SUPPLIES SAN FRANCISCO CALIFORNIA 921 Franklin Avenue, ST. LOUIS, MO. 603 East Main St., Richmond, Va. Paste This Where You Can Always See It ! Thf Ca MR. DEALER: TRADE -MARK We refer all Talking Machineinquiries coming from towns BROADWAY and 17th ST., NEW YORK Factory: Western Branch: where we are represented by dealersto the dealer or dealers in Rahway, N. J. - 259 Wabash Ave., Chicago that town. WHOLESALE AND RETA'L REGINA MUSIC BOXES REGINAPIANOS REGINAPHONES SUBLIMA PIANOS VICTOR and EDISON JOBBERS DISTRIBUTERS IN NEW YORK FOR Victor Talking Machines and Edison Phonographs CHICAGO Complete Stock.Prompt Deliveries. I- E. T. WILTON & COMPANY Every Jobber in this country should PRICE PHONOGRAPH CO. HOUSTON, TEX. be represented in this department. 54-56 Clinton Street, NEWARK. N. J. Wholesale Distributors "Star" Talking The cost is slight and the advantage Vic tor Distributorsrelekoirndge Machin" Machines, Records, Horns, Cranes, Etc. is great. Be sure and have your firm Send us your Order, you get the Goods We have everything- you need. also in the May list. We don't retail. We take care of the Dealer. JEWELRY and WATCHES Large Stock - Quick Service

TALKING MACHINE JOBBERS MEET. had a very satisfactory meeting, indeed.Mat- time, will follow the usual routine of correspond- ters of interest to the association, and whiching with each other on various subjects, 'so as to Executive Committee ofNational Associationthe committtee has had in hand for some time, havetheminshapefortheconvention's ofTalkingMachine Jobbers Held Meeting were acted upon.The committee ordered a spe-pleasure." March 15-A Chat with C. V. Henkel. cial general meeting of the association for July It has been suggested that the July meeting 6 at Atlantic City, N. J.The Committee of Ar-will render the September, or constitutional date, (Special to The Talking Machine World.) rangements appointed by President Bowers con-superfluous, or unnecessary, and therefore that

. Buffalo, N. Y., March 21, 1908. sists of J. Newcomb Blackman, chairman, of the event willbe cancelled.The following were The executive committee of the National As-Blackman Talking Machine Co., New York; L.present: L.McGreal, Milwaukee, Wis.;C.V. sociation of Talking Machine Jobbers met here Buehn, of Buehn & Bro., Philadelphia, Pa.; C. V.Henkel, Douglas PhonographCo., New York; Sunday, at the salesrooms of W. D. Andrews.Henkel, of the Douglas Phonograph Co., NewC. W. Hickok, of the Whitney & Currier Co., All were present excepting Mr. Buehn, of Phila-York. The time and place were chosen expresslyToledo, 0.; W. E. Henry, of Powers & Henry delphia.The committee were in session the en-for the purpose of attracting a large attendance, Co., Pittsburg, Pa.; E. H. Uhl, with the Rudolph tire day, and matters of more than usual im-and, furthermore, as the date follows closely on Wurlitzer Co., Chicago; also the officers of the portance were disposed of in the most amicablethe heels of the national holiday, so that mem- association,ex -officio,namely,J.F.Bowers, manner, but not without vigorous discussion,bers who desire to have their families accom-president, of Lyon & Healy, Chicago; W. D. An- carried on, however, in the best of spirit. Of pany them can start Saturday and enjoy a pleas-drews, vice-president, of Buffalo and Syracuse, course, being a secret session, nothing was di-ant outing or holiday for a few days or a week. N.Y.;Perry B. Whitsit,secretary,ofP.B. vulged excepting in the most general way. Everyone who knows the delightful attractionsWhitsit & Co., Columbus, 0.Besides the fore- On adjournment C.V. Henkel, chairman ofof Atlantic City at practically the height of thegoing E. C. Goodwin, of Lyon & Healy, Chicago, the Press Committee, said to The World:"We summer season will take advantage of this un-was here;also Pat Powers, of this city, and usual opportunity to visit this leading capital WillSmith,ofTheTalkingMachineCo., on the eastern seaboard. Rochester, N. Y. "IfIdo say so myself, the personnel of the committee is such that the members may rest BOMBERGER HAS BEEN ARRESTED. 1001 assured that neither time nor trouble will be spared to make their presence, not only profit- Franklin E. Bomberger went to York City, Pa., FOR able in a strictly business sense, but the sociala short time ago and, representing himself as features will be of a nature to be warmly en-an agent of the National Phonograph Co.,se- Talking Machines, dorsed as a success.The time between now andcured a lease of a prominent store for the pur- Typewriters, Phono- July 6 is ample for the committee to make proper pose of handling a line of talking machines and graphs, Adding Ma- arrangements, such as they never had before. records. Hisactions,however,arousedsus- chines, Cash Regis- No doubt special rates may be obtained from thepicion, and the officers of the National Phono- ters, Guns and Tools, railroads, and also accommodations of the samegraph Co. at Orange, N. J., were communicated and on all Polished kind with the hotels and boarding houses, so with.They informed those interested that Mr. Instruments. that members may feel assured that the comfort Bomberger was an imposter and asked that he It Absolutely of their families and themselves will be guaran-be arrested.Bomberger, however, fled the city. teed. A few days ago, however, he was captured in Prevents Rust. "The meeting, which is really the annual gath- Lancaster and is now in the county jail'in York OILS comBLVED ering of the association, is specifically called toawaiting a hearing.He is charged with im- oirCOkk4 IDIEUBRICRINGSLEAYLT6, POLDIUNGANDPREIDTDD RIST. amend the constitution. To be sure this cannot properly securing a signature to a lease for a S OSPGETSHAkk PROD be done excepting at the regular yearly meetingroom and with falsely representing himself as an Sales Quadrupled in 1907 THE MOST HIGHLY REFINED OIL THAT HAS in September, unless the president calls a special agent for the National Phonograph Co. In mak- TUREEN PRODUCED5 C., convention, which he has done in this instance. ing a lease for a Bell telephone. 1866 1907 1 Ip.1.L.177GUNVIC Other matters of vital interest to the trade will also be discussed, of course, and due action will If you wish to profit where the other man WILLIAM F.NYE AV` NEW BEDFORD, MASS. follow.The Executive Committee, in the mean-leaves your special field-advertise. 62 THE TALKING MACHINE WORLD.

SIDE LINES FOR THE TALKING MACHINE TRADE

Some of the Many Specialties which will Interest Talking Machine Men are Treated of in this Department

It has been the aim of The World since open- dustry.Pin your faithto them, order themtailers you get the fullpublished price, and, ing this department to put dealers in touch withlargely, but order them carefully, for there aremoreover, unlike most of the other articles you manufacturers in well known lines that couldbad as well as good cards, obsolete as well assell, each little picture post card hearing your be handled with profit by the talking machine up-to-date subjects, and on your choice will de-imprint is a powerful advertisement-powerful trade.That we have succeeded to a large ex-pend your success. because it is the best form of advertisement, viz., tent in this effort is known to many of our sub- Local views, especially at this time of the year,an unconscious one.And like everything good scribers and advertisers.There is certain work,are a mighty good investment, because of theof its kind, if the public has had some, it.gen- however, that must be _done by both parties in-great amount of traveling done during the sum-erally wants more. terested, and that is to follow up prospects.As mer.As a matter of fact, almost the first thing About Sporting Goods. in the past The World, as well as its correspond-done by tourists or visitors in landing in a town Dealers who are handling sporting goods have ents in leading centers, will continue to keep inis to buy all the post cards of local interest to no just cause to grumble about the recent weather touch with dealers looking for profitable sidemail to their friends at home.If you think best conditions. January and February have been fol- lines, and if any of our readers find themselvesto have exclusive views (and unquestionably thislowed by a more than ordinarily pleasant March, against a puzzling problem, aid we 'can dois advisable), pay a fair price and get a reliablewhich caused a brisk demand for goods that are anything, we shall be glad to do it, provided wearticle.Do not be too greedy.Probably as re - usually not requesteduntil weeks later,and are furnished with, particulars.If there is any- thing the dealer wants,and.does not know where to obtain it, we will endeavor to set him on theRead What a Prominent Talking Machine Jobber Says About !right track, for, being the official organ of this trade, we feel it our duty to help our subscribers in every way within our power, whether it be in the line of talking machines, or general supplies.INGERSOLL WATCHES AS A SIDE LINE We have made it a *point as far as possible in our recommendations to 'confine ourselves to standard, well known and advertised lines, and have avoided the "fly-by-night," new, or untried Articles, for, while these may be all right, and In many cases sell well, on the other hand they May not prove successful sellers, and the re- tailer cannot afford to run any risk of tying up capital in dead stock. There is another thing of importance that we 0,s-rizttal-P°MACHINES' ------would lay particular stress upon here, and that ),,A) is, -the necessity -of eo-operation on the part of OGRAPHs cAmti ;i4.1.1)041 the trade.By that we mean,ifa jobber or V dealer comes across an article that has proven a 5WWQ.4413949k:k4r,'.4..., particularly good sideline, or can make any suggestions toward improvements of any kind we earnestly request them to write us, and we will keep the ball rolling by passing the helpful in- formation along.There can be no question as AVOkrtirNq00,05. t_agILI.St, to the need in this trade of other substantial '-984.5tuyvesant I" -- ".-1.4"N....." sr126 linivcrsity Pince, Iines to help out the dealer; we therefore hope NO BRA(64 STORES frE.WY0RIC that we will receive all the assistance possible in order to further a cause that is so beneficial Robert H. Ingersoll & Bro., April 3, 1908 to the members of the industry as a whole. The. Post Card Situation. 600 Jewelers Court, New York. The outlook for 1908 in the post card business, as far as one can judge from the business done Gentlemen: in the last three months, is decidedly encourag- We find it very pleasant from time to time to receive ing.Instead of thisfield being narrowed by any financial stringency,it has broadened out. commendatory letters from our dealers telling us of the suc- People instead of 'investing in more expensive gifts have evidently resorted to these beautiful cess with which they are meeting. In view of which, it has and inexpensive remembrances to express their sentiments.As a consequence the use of post occurred to us as possible that a alight acknowledgment of cards has increased and not diminished.Last our appreciation of the Ingersoll product is due you. We year's post office reports showed a growth of 40 per cent. over all past records, and even if 1908 have handled your watches for a number of years and can should not surpass 1907 we must remember that the present consumption of post cards is enor- heartily recommend them to any one desiring a good, live mous and quite large enough to keep busy all of the reliable firms now engaged in their manu- side -line. facture and distribution. But what we have to concern ourselves about Yours truly, chiefly is the supply.This is most important, because in the case of post cards, as in all non - necessities, the supply frequently creates the de- S. B. DAVEGA CO. mand. Thus the trade and the public act and react on each other, and it is practically impos- sible to say where one influence leaves off and the other begins. THIS IS THE WAY ALL OUR TRADE TALK Speaking generally the stuff for the coming season must be good, for the public has been educated to a certain extent, and the regular buy-Don't You Think You Had Better Get in Line? ers at any rate come mighty near knowing a good card from a bad one, the shoddy product Write for catalogue and full information regarding INGERSOLL standingbutapoor show.Astosubjects: WATCHES ;also OUR SPECIAL ADVERTISING OFFER TO There is little question as to which card will be the biggest seller-we have in mind those known TALKING MACHINE DEALERS. as views.These cards always have been and always will be the backbone of the post card in -ROBT. H. INGERSOLL & BRO., 500 Jewelers Court, New York THE TALKING MACHINE WORLD. 63

JustaWord to You and All Progressive Dealers

The Gillette Safety Razor has been accepted by over two million men in the last three years as the easiest, quickest and most convenient method of obtaining a comfortable and satisfactory shave. During this year thousands of men will be added to the ranks of self -shavers as a result of our extensive advertising in the leading publications of this country which is constantly pointing out the superior features of the "Gillette " and its advantages as a time, money and labor saver. And it is you-the dealer-who must supply the demand.This because our advertising is planned to create sales in your store. Perhaps the tremendous money making possibilities of the Gillette Safety Razor have never occurred to you. The two million men now shaving the " Gillette way must be supplied with new blades.Your profit is not limited to the sale of the razor alone. Between the razor and the blades you have one of the greatest propositions for a steady and liberal profit on the market to -day. Write for full informationand prices, and remember when we come into your store with our goods, we come in with every possible assistance in the way of making sales. Booklets, circulars, window cards, electros furnished free of charge upon request.Write to -day.

Gillette Sales Company 914 KIMBALL BUILDING BOSTON 914 Times Building NEW YORK CITY 914 Stock Exchange Building CHICAGO

The Gillette Safety Razor:Set consists ofa triple sil- ver plated holder and twelve double edged, thin, ,ail flexible wafer-like blades (24 keen edges) packed ina velvet lined leather case.Price $5.00.Also made in Combination Sets in a variety of styles with toilet accessories retailing from $6.50 to $50.00 each. 64 THE TALKING MACHINE WORLD.

Aprilismaking asplendid showing sofar. albums.So much for the customer who is al- There has been no "between seasons" dulness. ANNOUNCEMENT ready a systematic collector, but more important Everybody had wearied of cold weather, and with JOBBERS ATTENTION still is the great majority-the desultory "occa- the first opportunity were abroad and ripe for Owing to the large demand t hat there has been for the sional buyer" of post cards.All such a customer leather cards made by us, we have found' it necessary to sport.Such conditions do not repeat themselves handle a fu,! line of needs to make him a confirmed collector and very often, but in this instance the dealer who steady patron, is a good album.If every person was forehanded in stocking with spring goods PAPER CARDS who comes into your store to pay a nickel for two We hare searched through every nook and corner of had no reason to regret his move. Europe and the domestic 'tatters and only those cards post cards were shown an attractive album and that are the most popular and best sellers will be handled Talking machine men who are contemplating by us.Hereafter it will he unnecessary for any jobber to given a hint of the delight and satisfaction fol- have a large stock of cards on hand, as Jobbers will he adding sporting and athletic goods as a side Iine able to find the largest assortments to be had anywhere, lowing its use, the sale of albums would be in- and what Is more, we will keep stock on hand so as to he iscertainlyworth should not put off ordering a day longer than able tofill orders at once on the best sellers in both creased tremendously. It necessary, because once the season has fairly paper and trying. opened, manufacturers and jobbers of these lines LEATHER CARDS will be so swamped with the inrush of business post card pillows, pillow tops, hanners, etc. As we are DIABOLO CAME FROM MALABAR. acknowledged leaders in ',LATHER CARDS it will pay that it will be impossible to give anything like you to write for further Information. prompt attention to newcomers. At best it means Koravas Have Played It for Ages, Catch Spool delayedshipments, andthetalking machine Clover Souvenir Mfg. Co. ":Erlit;;I:Z.1. WithoutSeeing It and Do Wonders on Tight dealer or jobber who desires to get the best re- Rope. sults out of this line cannot afford to let the public overlook his new addition. ceiving daily calls from prospective buyers of The origin of the game called diabolo, which As we stated last month, we firmly believe thatnew wheels.This is also true in the motor-now is almost as popular in India as in the West, if one would make a great success out of sport-cycle line.A large manufacturer in a recenthas been traced to Malabar, on the coast of India ing goods he should emphasize quality rather interview said:"Though last year was the bestsouth of Bombay.In Malabar there is a class than price.It is not a question of how cheap butin our experience, the craze is rapidly spreading, of people called Koravas, who from time im- how good.For, while there will always be aand notwithstanding the recent slump, we lookmemorial have played this game almost in the class of trade that will look for bargains, theyfor a big increase all along the line."In fact, insame manner as its Western devotees do at the are, after all, working under a delusion, for nolooking over tbis field, about the only fault onerresent time.They are an interesting people of matter how little is paid for a worthless article,can find with it is that dealers have had theirnomadic habits.The men are clever acrobats it is dear at half the price, while if by paying atroubles in getting the goods fast enough to sup-and rope dancers, and their women are fortune reasonable sum somethingis secured thatis ply the demand.However, now on account oftellers and ballad singers.The rope dancers per- high-class and worth what you paid, you canthe number of new motors on the market andform many wonderful feats, among them being justly feel that you have obtained a bargain inthe increased facilities of the older plants, thisthe playing of diabolo while walking to and fro the true sense of the word. But there are othershould be almost done away with. on the tight rope. reasons why the "quality policy" is advisable, Portable Window Platforms. The Korava acrobat spins the wooden spool on especially inthis field.Those customers who Window trimmers who have to work witha string fastened to the ends of two bamboo are real "dyed in the wool" sportsmen waut onlysmall windows should have on hand a set ofsticks, throws it up to the height of a cocoanut the best the market can afford, and if you can-easily portable and interchangeable boxes whichtree, and when it comes down he catches it on not furnish them they will go elsewhere.Why, may be combined in different ways to form plat-the string to again throw it up.There are ex- even the newsboy would scoff at anything but theforms increasing in height toward the back ofperts among them who can catch the spool on the real "league ball," the kind that sell for $1.50, the window.According to an authority, thosestring without looking at it.There is no note- even if through circumstances he is compelledboxes can be made of unpainted pine, but they worthy difference in make and shape of the spool to use the cheaper grades when he can't get oneshould be substantial enough to stand one uponused by the Koravas and those of Europe, except of the others by waiting outside the fence for athe othersecurely andtobearconsiderable that the Malabar spool is of solid wood and a long foul from the bat of one of the "profs."weight.The window trimmer should figure outlittle larger and heavier than the Western toy. playing inside.Then in selling well-known linesfor himself what their dimensions should be, but The.Koravas are a very primitive people, but the retailer has all the hard, grinding missionaryfor the ordinary small window, boxes half asas acrobats and rope dancers they have continued work taken off his shoulders.The public arelong as the window is wide and about 12 inchestheir profession for very many generations and conversant with his goods, their quality, price,square will be found convenient.Enough ofthere is no doubt they have been expert diabolo etc., and all he has to do is to make an attrac-these boxes should be provided so that a series of players for more years than can be told.They tive show and hang out his sign.Those whosteps or platforms rising in height toward theare a people who have never traveled beyond pass will see and if they want, will buy. back of the window may be easily and quicklytheir own region and therefore could not have The Baseball Outlook. builtup. Some suitable covering of a shadeimported the game from elsewhere. The successful opening of the baseball season which will harmonize with the goods to be dis- in New York marks the opening of a busy timeplayed can easily be thrown over these steps or THE POST CARD IN POLITICS for the dealer, jobber and manufacturer. Promi- platforms and arranged in loose folds and puffs nent baseball supplies manufacturers in all partsso as to present a very artistic appearance. Will Unquestionably Form a Big Feature of the of the country say that the amount of business Big Field for Post Card Albums. Coming Presidential Campaign. done in such goods this year will exceed any pre- A very excellent suggestion has been made vious one at least 50 per cent.Already dealerswhereby dealers in post card albums can help With the ever-increasing interest manifested are beginning to brush up their stocks and job- their sales tremendously by a little intelligent in the approaching presidential campkign, itis bers say that they have had all they could do effort. They shouldencouragecollectorsto very probable that there will be a record break- during the past month or so in getting out ordersclassify their cards, using,forinstance,one ing demand for post cards bearing the portraits placed from three to four months ago.The tre-album for comics, one for European views, oneof the various candidates.The use of post cards mendous hold that the game has secured uponfor American views, one for cards of sentiment, in politics is no experiment, but has been thor- the fancy of the American people is a continuous etc.The dealer's knowledge of the kinds of cardsoughly tested in years past and found to be a source of wonderment to those persons whose in-that each collector buys should enable him tovery successful way for bringing the candidate's terests are in one way of another related tosuggest still further classifications.This orderlyname, his portrait and his claims to the atten- some phases of the national game.Always aarrangement will not only lead to a greatly in-tion of the voter.Owing to the present uncer- widely popular game in the United States,it creased sale ofalbums but willwonderfully tainty regardingwho, from among the many seems of late years to have compounded popularstimulate the sale of post cards themselves, be-contestants on both sides, will be chosen to take interest. cause each customer will, from that time on,the field, not much preparatory work can be done Boom in Bicycle Business. have, not one collection, but several or many col- in preparing the cards, but as soon as the con The excellent spring weather of the past monthlections to be augmented at every possible oppor-ventions have settledthe matter the various has caused a boom in the bicycle business gener- tunity.Some collectors who have adopted thepost card manufacturers should go after the busi- ally throughout the country, and dealers are re - separate album plan operate a dozen or moreness with a will.

I MINERVA 4 1-2 H. P. MOTORCYCLES AS A SIDE LINE MINERVA23-4 H. P. Minerva the Standard of Europe, 2 3-4 II. P. Ntodel 5210.00 3 1-2 240.00 4 1-2. $ 275.00350.00 MAGNETO AND SPRING FORKS EXTRA WAGNER AMERICA'S BEST $ 2 0 0 . 0 0 Speed 8-60 miles an hour Insay near 87tb St. Speed 6-40 miles an hour George V. Lyons Motor Co., NEW YORK THE TALKING MACHINE WORLD. 65

Sixteen Million Families Moving Picture Mad

H1NK OF IT,Mr.TalkingMachine Dealer !Think of what itmeansfor YOU to be ableto supply this want rightinthe homes ofyour patrons. Think of what itmeans for YOUR patrons to have intheir own homes thepicturesof mirth and magic, the pictures of historic interest,scenes and incidents from allover the world that are nightly crowding the greatest theatres ofour large cities. Notcommon, crude, lifeless magic lantern or

stereopticon views, but actual moving pictures of MODEL C, WITH 25 FEET OF PICTURE FILM. life and action, real photographic reproductions of RETAILS FOR $15.00 actual scenes, places and people.

THE IKONOGRAPH

Dome tloyig Pidure Machine

does this, and does it justas well, barring size, as any professional machine made.Five pounds of MODEL B, WITH 50 FEET OF PICTURE FILM. mechanicalperfectionandartisticappearance. RETAILS FOR $25.00 Any convenient light, acetylene, electricity; a white sheet,a window shade or wallto throw the pictures on ;any one to turn the handle.The results will astonish you. The moving picture tide is sweeping the land, and with every day it grows and fastenson young andold,rich and poor, as no other form of amusement or recreation has ever been able to do. Get Busy Now, Before it is Too Late

Mr. Talking Machine Dealer, Here's the Business MODEL D, WITH 10 FEET OF PICTURE FILM. RETAILS FOR $10.00 that Means Dollars for You.All you need issome space for demonstrating some gray matter, and the returns will equal if not exceed the palmy old daysofthetalking machinebusiness. Don't write soon, but NOW.

SOLE SALES AGENT

The JOHN NEWTON PORTER CO. IKONOGRAPH MOVING PICTURE CAMERA. 253 BROADWAY, NEW YORK With 75 feet of Film, Daylight Loader 66 THE TALKING MACHINE WORLD.

SAVES POST CARD PICTURES. to us, and those Continental cities where a ma- THEATRICAL MANAGERS SORE jority of the stages are occupied by moving pic- Order Doing Away With Postmarking at the tures furnish impressive object lessons of what Over Success of Popular Priced Moving Pic- Office of Address. we may be coming to.It is a remarkable event ture Shows-Apply to Committee on Patents in the history of amusement enterprises. to Have Some Provision Embodied in New (Special to The Talking Machine world.) Washington, April 5, 190S. Copyright Bill Which WTI Protect Them. Postmaster -General Meyer has issued an order THE ORIGIN OF BASEBALL. doing away altogether with the postmarking of Many of the dramatic managers are feeling W. M. Rankin Presents Some Interesting Facts postal cards at the office of address.This action quite sore over thesuccessofthepopular - to Show That New York Has Good Claims priced moving picture shows which are now so is taken on account of the complaints that have to Being Its Birthplace. been receivedat the postoffice department on much in evidence in all the leading cities and towns throughout the country.At the copyright account of postmarks placed on the message side The old subject of the origin of baseball has and on the picture side of post cards. hearing before the joint committee on patents of materialized with the springtime, and W. M. the House and Senate on March 26, 27 and 28, in The department ruling heretofore in force re-Rankin takes issue with a writer in The World, quired that all cards be postmarked with the date Washington, D. C., Wm. A. Brady took occasion who claims the game was first played at Coopers- of receipt at the office of address, and in order on behalf of the dramatic producers and man- town, N. Y., under the direction of Abner Double- that the messages and pictures should not be agers to score the moving picture men pretty day in 1839.He says:"This matter in relation hard, thus emphasizing that they have really be- obliterated or defaced the ruling provided thatto the origin of the game of baseball has been the "received" stamp should be placed on the ad- come competitors of the standard theaters.Mr. discussed in papers for nearly forty years.ItBrady, who has been a theatrical manager for dress side of cards instead of on the back as incan be shown by the files of all the New York the case of letters.This has not proved satisfac- twenty years, and who has produced from 75 to papers that began writing up the game about 100 plays by American authors, told the commit- tory, and the only postmark that will appear 1853 that its origin was with the old Knicker- hereafter will be that of the sending place can- tee that the situation was becoming desperate, bocker Club, of this city.Bostonians, with their celing the stamp on the card. and that "lif this thing is not stopped it means round ball, or rounders, and Philadelphians, withthe ruination of us and the men who write for town ball, were among the first to acknowledge the stage." MOVING PICTURE CONTROL. New York City as the birthplace of our present Mr. Brady stated that one of his companies had AssemblyPasses BillPlacingLicensingof game of baseball.The former did so in 1858 been forced off the road, owing to the fact that Shows with Police. and the latter in 1860.Messrs. Charles A. Pev- the play it was presenting was being produced erelly and Henry Chadwick, both Englishmen,throughout the United States by the aid of mov- By a vote of 111 to 6 the Assembly, at Albany, claimed -that baseball sprang from the Englishing pictures with phonographic attachments. The N. Y., on March 26, passed the Gluck bill, plac- game of rounders, although the latter did in 1861 manuscript had been stolen, he said, and sold for ingthelicensingofmoving pictureshows say:'The game of baseball is, as our readers are $5. "There is no law," he stated, "by which we inthe handsof the Police Department for the most part aware, an American game ex-can go into the office of the Chicago concern and increasing the licensefee. The friends clusively as now played, although a game some- which deals in stolen manuscripts and recover our ofthebilldeclaredthatthecharacterof what similar has been played in England for plays.They not only steal our plays," said Mr. the moving picture shows, which are of mush- many years, called "rounders," but which is playedBrady, "but they likewise get hold of our litho- room growth in New York City, was such as to more after the style of the Massachusetts game.graphic paper and use it in front of a 5 -cent thea- contaminate the morals of young children, who New York, however, justly lays claim to being ter to advertise our plays and deceive the popu- constitute the majority of their patrons."Para- the originator of what is termed the "American lace."(Just think of it!) dise Jimmy" Oliver and Assemblyman Eagleton, game." Mr. Peverelly in his book pn American Harry Doel Parker, a member of the National both Tammany members of the Assembly, were sports, published in 1865, did give credit to Alex. Association of Producing Managers, said that the most combative of the half -dozen that op-J. Cartwright for proposing in 1845 the organiza-through the moving picture machines the public posed the bill and voted against it. tion of a club for playing the game, which many learns the story of the play, and said that when veterans claim he was the originator of.So you they have done this they lose their desire to see MARCUS WARD & CO. FAIL. can see that "their report" does not "settle an old the original production. controversy," nor will it be settled until some- "According to your theory," said Mr. Smoot, Marcus Ward & Co., the well-known manufac- thing more substantial is given than has been "how could there ever have been a successful turing stationers, with offices at 299 Broadway,produced by this "commission."' " production of Shakespeare?" made an assignment recently to F. S. Keller, after "There was never a successful 'production of a which a petition in bankruptcy was filed against DEATH OF GEORGE A. CLARK. Shakespearean play," replied Mr. Parker, "with- the company. Henry Melville has been appointed out a great personality to bring it forth.The receiver, and authorized to continue the business George A. Clark, head of the Clark-Horrocks people don't go to see Hamlet, they gO to see a temporarily.It is stated that the liabilities are Co., Utica, N. Y., died at his home, No. 2 Steuben Booth." about $50,000 and assets approximately $90,000. Park, in that city on March 15.He was born in Daniel Frohman indorsed what Mr. Brady had Marcus Ward & Co. made a specialty of calen- Saquoit, N. Y., on July 31, 1826, and started in said. dars, post cards and a number of other special-the sporting goods business in 1S54, when he Charles Kline, the dramatic author, made a ties handled as side lines. bought out his father's store, which was devotedplea for the protection of authors."The author to the sale of fishing tackle, house furnishing should feel, when he has completed his work, that 800 MOVING PICTURE THEATRES. goods, toys and a general line of sporting goods,the work will belong to him," he said.He had and later built up a big business in talking ma- beentoldthat one of his plays, "The Music Itis said that there are 800 moving picture chines.He did business first at No. 40, then at Master," now being presented in New York by theaters now in operation in this city.A very No. 50, and later at No. 54 Genesee street, which David Belasco, was losing money in its gallery large proportion of these are known to have been store he finally bought. He was in business on because a nickel theater in the vicinity is pro- opened within the last six months.Theaters his own account until 1881, when he admitted as ducing it."And the gallery," he added, "is what and music halls hitherto devoted to vaudeville,partners Hugh J. Horrocks and James H. Eng-profits." with moving pictures as a single feature, have land.The firm became George A. Clark & Co. been made moving picture theaters, pure and and remainedtillit was incorporated as the The Ingersoll watches are among the most simple.The craze caught Europe before it came Clark-Horrocks Co. profitable of side lines. If You Are Looking for Post Cards That Sell THE FOLLOWING NUMBERS WILL INTEREST YOU : Floral Cards, 34 subjects, snitable for Tinseling and Name, $4.00 per thousand 32 Solid Gold Background, with or We manufacture 14 without text, - 5.00 all our own cards. 32 Green and Gold Bronze Back- ground, with or without text, 5.00 lit Gold and Silver Background,with cats and landscape, also blank OUR DEALERS MAKE oval space,- - - 5.00 " 5fifi PER CENT. 32 NVith Gold Outline, 5.00 " Birds awl Flowers, 12 subjects, one of our leaders, 4.00 VV PROFIT Red and Purple Air Brush Card 12 subjects, 6.00 6 4 4 lir AS A SPECIAL INDUCEMENT TO TALKING MACHINE DEALERS We will get up a General Assortment of 1,000 of the above Cards for $5.00"IN 111 South Eighth Street THE KEYSTONE SPECIALTY COMPANYPH I LADELPH IA, PA. THE TALKING MACHINE WORLD. 67

GILLETTE RAZOR CO. IN LONDON

To StartManufacturingPlantinLeicester, Employing 250 People. Dealers in Talking Machines A cable from London says the New Patents Act, Who want a fine side line that will bring to their store for which Lloyd George is responsible, is causing the better class of customers will find that a large number of foreign firms to start facto- ries in Great Britain.The act is really a protec- tionist measure, inasmuch as it provides that the LAWN TENNIS GOODS continued validity of foreign patents in Great will do it.The Wright & Ditson line is the best known, Britain shall be contingent on their being worked and the STANDARD of the United States.Everyone in the United Kingdom. The newest comer is knows their merits and they sell on sight.All the dealers theGilletteSafety Razor Co.,ofthe United have to do is to keep a stock on hand. States, which have decided to establish English The Ward & Wright Racket, $8.00 The Columbia Racket $3.00 works. They have now acquired the Gordin Works, The Pim Racket - - 8.00 The Park Racket- - 2.50 at North Evington, Leicester, on a seven years' The Davis Racket - - 8.00 The Country Club Racket 2.50 lease, with the option to purchase. The company

The Sutton Racket 8.00 The Hub Racket 2.00 will at the outset employ about two hundred and The Sears Racket 5.00 The Surprise Racket - 1.50 fifty working people, with every prospect of the The Campbell Racket - 5.00 The Championship Tennis number reaching four hundred or five hundred The Champion Racket 4.00 Balls - - in a few years' time. $5.00 Doz. The Golden Gate Racket - 4.00 The Club Tennis Balls,3.50" The Longwood Racket 3.50 The Deuce Tennis Balls, 3.00 " THE SLOT MACHINE MAN. NETS, TAPES, POSTS, RACKET CASES.RACKETS RESTRUNG AT SHORT NOTICE AND BY EXPERTS His Work on the Subway Platforms Arouses Catalogues with dealer's name on cover supplied free.Send for Interest Among the- Passengers. Trade Lists to any of our stores. WARD & WRIGHT There isone operation that neverfails to draw a crowd, and that is the work of the man who WRIGHT all DITSON refills the chewing gum machines on the subway 344 Washington St., BOSTON 18 West 30th Street. NEW YORK platforms. When he takes down the front of the 8 4 Wabash Ave.. CHICAGO 76 Weybosset St.. PROVIDENCE. R. 1. slot machine the crowd begins to gather. The man takes the weights off the tops of theleased an eight story building, 118x195 ft.,at MOVING PICTURE SHOWS SAFER. columns of pieces of candy or gum and then divesthe corner of Jackson boulevard and Green street, down into his bag for the boxes he carries around.that city.It is said to be one of the best manu-Steps to Protect Patrons from Fire and Panic- Very deftly he slides part of a column into placefacturing buildings in that section of Chicago, Operators Must Prove Their Fitness to Run and eventually gets them all filled up.Then heand the annual rental is $33,000. the Machines-Many of Them Have Been puts back the weights and replaces the front. Incompetent in the Past-Other Precautions The last stage of all interests the onlookers theTAFT RIDES FOR MOVING PICTURES. to be Taken if Needed. most.That is when he pushes a slide and the cents come rattling down. He sweeps them off HisEvolutionsinFieldofMilitaryReview Amunicipal examining board to pass upon the into a cardboard receptacle and then dumps them Caught for Films at Fort Myer. qualifications of operators of moving picture ma- into a bag.There always follows some remark is the result partly of the recent catas- about "How much one of them things takes in in Moving freely about in the evolutions incidenttrophes at moving picture shows in various parts a week." And after the filling man goes awayto a review of the cavalry and artillery at Fort of the country. some two or three persons are bound to step, upMyer. Secretary Taft was sketched, March 21, When theauthoritiesgottostudying the and try the machine to see if a free piece of gum ina notable series of photographs by movingcauses of moving picture disasters elsewhere won't come out by accident. picture company representatives, who spent thethey found that no matter how closelyordi- day at the fort in an effort to depict Mr. Taftnances might be lived up to,if the machines POST CARD IMPORTERS ORGANIZE as Secretary of War, free from the posing inci-were in the hands of incompetent operators the dent to ordinary photographing. women and children who usually make up the And Elect Officers-Will Work for the Mutual Secretary Taft and GeneralBell, ontheiraudiences at these cheap shows were constantly Interests of Their Business. mounts, moved about the field at will.It was an in danger. The component parts of a panic were ideal day, and the movements of all of the partyalways present, and it only needed a false move The PostCardImporters'Publishers andwhich went from the city to the post across theon the part of the careless operator to bring Manufacturers' Protective Association, organizedPotomac, including Mrs. Taft and Mr. and Mrs.the parts together successfully. on February 29 with headquarters at 1193 Broad-Charles Taft, were depicted clearly in the run- Investigation of the fire at the moving picture way, New York, has since been reorganized forning work of the films, which showed in detailshow inthis city revealed the fact that the the benefit of the body in general, and the pres-how the Secretary of War appears and acts in machine was operated by a boy who was not only ent officers are: John Bergman, president; A. J.the field of military review. unfamiliar with the apparatus he was running, Brower, vice-president;S. Morawitz, secretary, but was too young to understand that the slight- and R. McCrum, treasurer.The dues are fixed COLORED PHOTOGRAPH PATENTS. est slip on his part might be fatal to scores of at $40 per year, payable semi-annually, it being persons who were entirely unconscious of the the firm opinion of the organizers that the mem-Chattanooga Artist Hopes Soon to Revolution-risk they were running.In this case the cause bers would in the course of the year receive in- izePresent Processes. of the fire was due to the operator allowing the formation from the association proper and other arc lamp used with the moving picture machine members, regarding credits,etc.,worth many (Special to The Talking Machine World.) to set fire to the film. times the annual dues. Chattanooga, Tenn., April 5, 1908. The Department of Water Supply, Gas and While the greatest efforts will be directed to- A. W. Judd, a local photographer, to -day an-Electricity found that it was clearly up to it to ward getting houses of standing in New Yorknounced that he had got patents on a process totake steps to prevent such occurrences in the City and vicinity to join the association, stillmake colored photographs through which the artfuture.It was then determined to supplement cordial invitations have been extended to west-will be simplified so that in future photographythe efforts already taken by other city officials ern firms of standing to become members, andin colors will be the trade of every photographer. to make the moving picture shows less danger- theprospects are thatbefore very long theMr. Judd displayed his work to -day.His photo-ous by investigating the conditions under which association will be national in its scope, despitegraphs of flowers are complete even to the mostthese machines were operated and to put in the fact that a similar organization is now beingdelicate tints.There is one drawback, but thiseffect such restrictions as were necessary. formed in Chicago. Mr. Judd hopes to overcome; it is impossible to As a preliminary the shows to which licenses The association will endeavor to protect themake more than one picture from a plate. had been granted werc looked up.It was found members from loss by bad accounts, crooked that many boys were permitted to run machines salesmen,piracy,etc.,and discourageunfair RECENT INCORPORATIONS. which should have been in the hands of none competition in every form.The meetings are but competent electricians.This was apparently held quarterly on the second Tuesday of every Bergen Amusement Co., Jersey City.Capital, due to the fact that the proprietors were deter- third month. $25,000.Incorporators-Frank A. Robbins, Frankmined to hire assistants as cheaply as possible. A. Robbins, Jr., and Charles A. Robbins.The It was decided to withhold licenses from per- MILLS NOVELTY CO.'S NEW QUARTERS. company is to conduct amusement places. sons who could not carry on an intelligent con- Penn Amusement Co., Camden.Capital, $125,-versation with the inspectors of the various de- The Mills Novelty Co., Chicago, Ill., the. well- 000.Incorporators-N. A. Henry, H. Stern andpartments. as well as from those who, after a known manufacturers of coin operated machinesM. E.Kerr.The companyisto engage infew days, could not read the instructions clearly. of all kinds, for arcades, parks and cafes, havetheatrical business. The department has also undertaken to register 68 THE TALKING MACHINE WORLD.

easiest to sell on the market.To quote one talk- ing machine jobber:"Itsellsitself.All you have to do is to let the public know you have POPULAR SIDE LINETalking Machine Dealers them. There are no technicalities to go into, they AUROCROME POST CARDSsell fast at good profit.Never out of know all about it, and realize the name Gillette stock.You can reorder at any time.Ask for our price card.Do it now,and use your letter -head. Send 6 cents in postage for a sample of our SWEETHEART line.Each card retails for 10 cents. DOOLITTLE & HULLING,INC., 1002 ARCH STREET, PHILADELPHIA, PA.

thenames and addresses of all persons operatingslightest trouble.If properly cared for,Isee moving picture machines, giving them a number no reason why it should not wear a lifetime. and making a record of their years of service Wishing you the success you deserve for selling and their ability to run the apparatus. so perfect an instrument as the Peerless Electric The examination into the fitness of the oper- Piano, I beg to remain, yours most respectfully, ator for the work he has to do is a feature ofL. J. Morris." the department's work. The operators are taken to the department's laboratory, where a machine /has been fitted up.The operator is then told to go ahead and discover all the faults he can. OUR MONTHLY REVIEW. These usually include paper and films littered about the operator's booth where they might be [We solicit inquiries from our subscribers who are de- set on fire by the arc lamp, places where smoke sirousofany information in regard to paying side lines and flame could find' exit from the booth, im- which can be handled in connection with the Talking Machine. We put you in direct touch with the leading perfect shutters which might cause afire,ex- manufacturers. When in doubt, writeus, care the posed connections, changes in the rheostats.If Side Line Department.] the operator fails to detect these dangers and One of the most po- apply the proper remedies, or ask for assistance, tent factors in the suc- stands forguaranteedquality."Suchisthe the license is withheld. cessful merchandising power of advertising.It is such articles as these The department has solicited the aid of the of a line is that of a that this trade needs that have a standard price, manufacturers of these machinesindevising trade mark. The public a good margin of profit.We take pleasure in safeguards, and has secured their co-operation having been educated by recommending fullythiscompany's excellent to such an extent that when the machines are advertising to associate product. delivered they are as safe as they can be made. theinsignia with the Each machine has a number corresponding to articleinquestion, Of all classes of post cards the "local view" is that on the certificate issued for its operation. which stands for qual-unquestionably the best and most regular seller. If any one is found operating an inferior ma- ity or the reverse, ac-The special day card moves fast for a short time, chine or violating any of the regulations laid cording to whether past but soon dies out and it is the former that the down his license is to be revoked. purchases proved satis- retailer depends on for his regular assured profit. It is expected that these safeguards will prove factoryornot. The Hitherto dealers have been compelled to place entirely sufficient, butifin the future a new trade mark, whichis large orders three and four months in advance, danger arises the department will rearrange en- herereproduced,isthatofWright & Dit-these cards having all been made abroad, until tirely the conditons governing the location of son, and is not only known the world over, such machines. It may be necessary for thebut wherever the game of tennis is played it department to refuse to issue permits for moving stands for the highest standard of excellence. picture shows in the center of long blocks, and Their "championship" balls for the past twenty- to confine them to corner stores where there arefour years have been adopted and used exclu- side exits and ample space for front -exits. sively by the National Lawn Tennis Association The rearrangement may mean that the ma-inallthe championship tournaments held by chines themselves will be constructed within a them, their other cheaper grades being equally metal -linedcabinet. The entire front of thepopular in amateur circles.In rackets the fa- building may have to be constructed so that it mous Ward & Wright, Pim, Davis, Sutton, Camp- can be thrown into a single wide doorway if bell and Sears, have been names to conjure with, necessary. each having been made after the designs origi- nated by these past masters of the art.Their the F. & H. Levy Co., of this city. came to the HERE'S A MONEY MAKER. complete line of nets,posts, presses, markingrescue with their novelty local view card.This tapes, cases, etc., is most complete, and if deal-card is not a novelty in the strict sense of the The Peerless Coin Electric Piano Takes in Over ers are looking for a first-class up-to-date line word, but a standard, and might aptly be termed Eight Dollars a Day. and one which for the next six months will be a the 3 in One-as it is a combination of the floral. hummer, they should not hesitate to write thisthe greeting and the local view card.These F. Engelhardt & Sons, proprietors of the Peer- concern. cards are really works of art and are made to less Piano Player Co., of New York City and * ** order for the trade from photographs, pictures St. Johnsville, N. Y., have received the following If we are to judge by the reports which reach or post cards of scenes the dealer desires to be eloquent tribute to the money -making powers of this office. the well-known line of Gillette Safety reproduced. Interestedpartiesshouldwrite their Peerless coin electric piano fromS.J. Razors seems to have been just what this tradethem for a sample which will show the class of Morris, Clifton, Ariz., through Messrs. Jenkins work done; also for their new catalog. which has & Paddock, their agents in El Paso, Tex.: NN,LE some mighty clever things in it. "My Dear Sirs-lt is just seventeen days since «Y'seo '04,0\ you placed the Peerless Coin Electric Piano in my Qz The George V. Lyons Co. have a mighty inter- place, and it pleases me to state it has taken in Vd-, esting proposition to offer this trade in handling $137 in pickles, up to date, an average of $8.06 theirfamousMinervalineofmotorcycles. a day.From a musical standpointit by far ust`' Though they have had the United States agency excels any instrument of the kind I have ever was looking for.Those who have handled them for some time they have done little until recently seen. Works like a charm, never giving the for some time say that it is one of the best and to introduce this cycle to the trade, because of ARE YOU LOOKING FOR SOMETHING NEW WE HAVE tT 1NOUR NOVELTY LOCAL VIEW CARD Aviewbeautifully executed on a highly colored embossedfloral card.An idea up to the minute, one which has created a sensation in thePost Card trade.No expense forPhotos-anyPost Card can be reproduced. 16 DESIGNS TO THE 1000.THE ONLY COMPANY TO GUARANTEE DELIVERY OF LOCAL VIEW CARDS IN 10 DAYS-AND WE CAN PROVE IT.Our Catalogue has some mighty interesting listings.A copy and sample of our view card withprices- I FREE UPON APPLICATION. WEARE STILL "HUNGRY FOR BUSINESS." 111114-1 113 EAST 14th STREET Fl F. & H. LEVY MANUFACTURING COg NEW 'YORK TH E TALKING MACHINE WORLD. 69 ZON-O-PHONE ANNOUNCEMENT TO DEALERS

ITH the extensive advertising being done in the mag- azines .at present to familiarize the public with the merits of the Zonophone machines and records, dealers should not miss this opportunity of placing them- selvesin a position to be benefited by this campaign. The present advertised features are the splendid Zonophone records from the popular

"ON SPEAKING TERMS" REG. U.S PAT OFFICE THE MERRY WIDOW THE WALTZ DREAM

and the rage of the season, which has proven so remunerative to dealers, namely the records by the most famous soprano, MME. LUISA TETRAZZINI

All Zonophone records and a complete line of Zonophone ma- chines willhereafter be carried in stock in New York, and orders will be filled the day received.If our salesman has not as yet called upon you, write us and one of our representatives will be sent to you at once. Side Lines for the Talking Machine Trade

We carry in stock the best side lines, goods on which there is the biggest profit.Write us for our complete circulars of ourMoving PictureMachine,MysticReflector,Simplicity Sewing Machine, Rex and Dandy Talking Machines, Wonder Gas Lamp, etc.

JOSEPH EWING, THE EWING COMPANY, President FORMERLY THE NEW YORK & LIMA TRADING COMPANY 203-205-207 WEST BROADWAY NEW YORK 70 THE TALKING MACHINE WORLD. the difficulties they have had in supplying the The silk embossed State Girls post card is oneally lively season and one which will do much demand for it in this city.However, now thatof the prettiest and best made in the line of toward making up the deficit caused by the slack they are in a position to fillall orders withinstate cards on sale at this time. These cards are during the past few months." An of which will reason they are pushing things along at a livelyin assorted tints, with deep rich colors, the name be good news for those looking for or handling pace, and those who are looking for somethingof the state appears in clear-cut gold letters. Eachthe line. card has the state seal, the national flag and a * * * really high-class had better get their bids in A very profitable line for talking machine men The lady neatly gowned, the dress, coat or waist in early as the territory is fast filling up. is sheet music, in that it fits in so well with the Lyons Co. have certainly got the right idea insilk. * * * * regular trade.Weymann & Son, the well-known that they allow their dealers exclusive territory, publishers and talking machine jobbers of Phila- the only stipulation made being that if a man A good line of patriotic cards always prove very attractive proposition to does not make good inside of one year he Issatisfactory.These are now to be obtained indelphia, have a countless variety, such as the United States army offer.Don't fail to write them. likely to lose his agency, as they want only live * * * tirms to represent them. and navy, our presidents, presidential possibili- Talking machine dealers who are contemplating * * * * ties in the coming campaign, state capitols, Pan-adding post cards as a side line would do well to A series of post cards that are certainly burn-ama Canal, Philippine Islands, Cuba, Porto Rico, write the American News Co. of this city and get ing things up around this section of the country etc. their complete spring catalog which, besides list- are those showing the interior workings of the * * * ing all thatis good and new on the market, famous McAdoo tunnel which runs from Man- One of the most active sports (perhaps thegives many helpful hints that will be of immense hattan Island under the North or Hudson river most active) with our young people at the pres-aid to the unsophisticated.This company is one over to Hoboken on the Jersey side.These pic-ent time is roller skating.The craze seems toof the largest in the world, and beside their reg- tures are wonderfully clear in detail and give a have caught on in nearly all parts of the Unitedular business of distributing to the four corners very comprehensive idea of this masterpiece of States.It is therefore meet that we should have cf the earth everything in the line of papers, engineering; and though, of course, they area series of post cards illustrating the typical at-magazines, books, etc., do an enormous business what might be termed a New York local card,titudes so well known to the beginner as well asin stationery of all kinds, athletic goods and nov- they would prove just as big sellers elsewherethe expert roller skater.This new line consists elties ;galore. on account of the national interest in this greatof twelve subjects, and will sell wherever the undertaking. pastime is indulged in. THE MEN WHO SELL THE GOODS.

* * * * * * * Though the demand for bromide post cards It is now almost time for the dealer to turn Who keep the wheels of the factories going? has always been more or less active, the sale hashis attention to buying a good assortment ofWho empty thewarehouses anddepletethe been retarded because the number of subjects hassummer cards.These consist of scenes from sea-shelves of the jobbers? been limited.To meet this difficulty a prom-side and mountain, summer girls, etc-all of them The men who go out tosell the goods.The inent firm of this city has just published a largealive and up to date. This season's stuff is espe-Captains of Commerce, who hoist their sails on edition of over one hundred subjects which in-cially showy and high-class. all the railroads of the country, in all the days of the year, and go up and down the land, seek- clude comics, illustrated songs, landscapes, chil- * * * dren. animals and many other interesting sub- ing whom they can stock up with a new lot of Without question the new line of floral cards goods.The salesmen-the men who know how jects. just brought out by the Keystone Specialty Co. * * to present their wares in such manner that the are not only one of the most beautiful seriesparty of the second part will snap them up.As A large and attractive line of Decoration Dayever seen in this country, but are by far the most cards are now to be had by dealers.These are an expert observer says:"The world liftsits comprehensive.Even now their factories arehat to the man who can produce sales." handsomely embossed in colors symbolic of thepushed to the limit of their capacity, and if the event, such as the Grand Army hat. guns, badges, "The trained salesman," says another business talking machine trade take hold of these cardsphilosopher, "can always get a position when flags,etc., andshouldsellwelltopatriotic as they did this company's older ones, they bid Americans. every other line is closed, and can command a fair to be swamped.Their special offer to thishigh salary when other men are looking for posi- trade, which appears in their advertisement in tions.This is proven by the proportion of this department is a liberal one and worth con-'salesmen wanted' ads. in the daily papers, and SHEET MUSIC sideration. by the many employes who are constantly ask- * * ing for trained salesmen --men who know how, c This should interest all Talking The A. J. Reach Co., the well-known manu-and can make good without fail. Machine Dealers as a side line. facturers of baseball and other athletic lines, Write us, we have one of the best are now working overtime in an effort to keep propositions to offer as a money- abreast of their big orders.In a chat with The SPECIAL TO THE TRADE! maker and free advertiser. World they said:"Notwithstanding the rather FOR 30 DAYS ONLY -These 1907 desultory conditions in other trades, the base- Song Hits at 10c. per copy, or $10.00 H. A. WEYMANN & SON ball manufacturers are facing what will prove per hundred: Publishers and Jobbers the biggest year since the starting of the indus- "Every One Is In Slumberiand But You and Me" try.. This, of course, means that dealers han- "Twinkling Star" 1010 Chestnut Street. Philadelphia. Pa dling these goods will experience an exception "Sweethearts May Come and Sweethearts May Go" "Where The Jessamine Is Blooming, Ear Away" Instrumental - Paula Valse Caprice It will pay you to keep in touch with us. THE MUTOSCOPE Write to -day! THIEBES-STIERLIN MUSIC CO. For Summer Parks, Penny Arcades, etc., has proved itself to be the ST. LOUIS. MO. greatest money earner of all coin -operated machines.In fact it has made the "Penny Vaudeville" what itis to -day.The privilege of Everything in NEW and S. H. free exchange of pictures keeping them fresh and up-to-date, make it always attractive.Our New Type E Mutoscope, besides being hand- Motion Picture somer indesign, possesses many improvements in mechanism over former models. Machines Films, Stereopticons, Song Write for Particulars Slides and Supplies. Sante I wanted. Catalogues free. 0E Harbach & Co., 809 Filbert St., Phila., Pa. EastYO 14th Street ------AMERICAN MUTOSCOPE & BIOGRAPH CO., RK 60YEARS' PACIFIC COAST BRANCH, 116 North Broadway, Los ANGELES. GAL. EXPERIENCE THE PIANOVA COMPANY, PATENTS TRADE MARKS Manufacturers of DESIGNS COPYRIGHTS &C. Anyone sending a sketch and description may quickly ascertain our opinion free whether an 44 AND 65 NOTE ELECTRIC PLAYERS invention is probably patentable. Comm UlliCR- I iO1lS strictly conlidenttal. HANDBOOK on Patents sent free. Oldest aency for securing patents. with or without nickel In the slot attachment Patents taken through Munn A. Co. receive epee( notke, without charge, In the SECURE THE AGENCY NOW. Scientific American A handsomely illustrated weekly.Largest elr- ciliation of any scientific journal.Terms, *3 a 117-125 Cypress Avenue, New York. year: four months, it Sold by all newsdealer& MUNN & Co 361 Broadway, New York Branch Odic°, as F St., Washington, D. C. THE TA I. k I NG MACHINE WORLD. 71

An Owner ofaPeerless Automatic Piano Writes (;entlemen It is just seventeen days sinceyou pla,ced the Peerless G)in Operated Piano inmy place and it 1)1cases me to state that it has takenin$ 1 3 7.00In nickels (anaverage of 58.3 7 a day). From a musical standpointitfar excels

piano of its kind 1 have ever seen. It hasnever given the slightest trouble and if properly cared forI see no reason why it should not last a lifetime. Wishing-vou the success you deserve for making- so perfectan instrument, Ibeg- toremain, Yoursvery truly, SIGNED

Are You Surprised Then ThataDealer WritesasFollows

Gentlemen In looking over the number of pianos We sold lastyear and the profits made from themwefindwe made more money from. our Peerless sales than any line we handled. Owing to your inability to furnish us with pianos fast enough \ye were compelled to buy a few Automatic pianos elsewhere,butfounditwashardtosellanything but Peerless. Our experience has been that the Peerless has given us less trouble than any Automatic piano we ever sold and to -(lay we would not give it up for any line we know of. With best wishes for the success of the Peerless Piano Player Co.,we beg to remain, Sincerely yours, SIGNED. Don't you think this is a proposition worth looking into ?

SOME DESIRABLE TERRITORY STILL OPEN PEERLESS PIANO PLAYER CO. F. Engelhardt IS- Sons, Props.

OFFICES FACTORIES Windsor Arcade, Fifth Avenue, New York City St. Joh nsville, N. I. THE TALKING MACHINE WORLD.

IT PAYS TO PUSH

ZON-O-PHONE TETRAZZINI RECORDS

It pays because the fame of this artist now encircles the globe.It pays becauseher records yield the dealer greatly increased profits.It paysin the satisfaction afforded your customers through their receiving an exactduplication of this great soprano's voice.It pays, as the popular price of 75 cents and $1.25 each, guarantees many sales to peoplewho either will not or cannot pay more. AsGOODS a Merchant -who is on theTHAT lookout for PAY we hope tobe favored with your request for particulars concerning the Zon-o-phone line, as an experiment will prove that everything we manu- facture.pays big, quickly and all the year round. Universal Talking Machine Mfg. Co. CAMP AND MULBERRY STREETS NEWARK, N. J.

Factory Distributors of Zon-o-phone Goods:

ALABAMA MASSACHUSETTS NORTH DAKOTA Stone's \lost(' House, 814 First Ave., N. Mobil . . 11. Reynold,. Boston Pike's Talking Machine Co., 41 Wash Fargo ington St. OHIO ARIZONA Boston Read & Read Co., 13 Essex St. Tucaon .George T. Fisher, 7.9 E. Congress St. Akron Geo. SDales Ci., 12S S. Main St. MINNESOTA J C. Groene Mus. Pub. Co., Race and CALIFORNIA Cincinnati St. Paul W. J. Dyer & Bro., 21-23 W. 5th St. Arcade. San FranciscoPeter Bacigalupi & Sons, 1021 Golden Cincinnati 3 E. Poorman, Jr., 31 \Vest 5th St. Gate Ave. MICHIGAN Rudolph \Vurliizci Co., 121 E. 4th St. San Franciaco. Byron Alauzy, 1165.75 O'Farrell St. Cincinnati Detroit J. E. Schmidt, 336 Gratiot Ave. Flesheim & Smith, 161 Ontario St. Los Angeles ..So. California Mus. Co., 332 S. B'way. Cleveland Cleveland The Bailey Company, Ontario St. and t LORIDA MISSOURI Prospect Ave. Jaeksonville..:\h trop iliton Talking Machine Co., 323 Kansas City.... Mrs. J. Dixon, 604 Grand Ave. Columbus Columbus Piano Co., North High St. `1.1 st Kansas City .... Webh-FreysehlagMcrc.Co.,7thand Delaware Sts. PENNSYLVANIA !LLINOIS H. A. Becker, 601 Ohio St., E. Chicago A. C. McClurg & Co.. 215 \Vabash Ave. Springfield. Morton Lines, 325 Boonille St. Alleghany St. Louis Knight Mercantile Co., 211 N. 12th St. Philadelphia Disk Talking Machine Co., 13 N. 9th St. Chicago. . nj. Allen & Co., 131.141 Wabash Ave. C. C. Mellor Co., Ltd ,319 Fifth Ave. Ch ieago la r I Ls ,ns.1I;2 \'an Boren St. St. Louia. D. K. Myers, 3339 Finney Ave. Pittaburgh SOUTH DAKOTA IOWA NEW JERSEY Aberdeen McArthur Piano Co. Davenport. t l'v. allhea Newark...... Edisonia Co., 57 Halsey St. TEXAS KANSAS Hoboken Eclipse l'hono, Co., 203 Washington St. Auatin...... Petineeky Company. Topeka . -spielmanFurn.Co., 510 Pateraon 1 K 011ea. n5 Ellison St Beaumont K.It.Pierce, 223 Regan St. NEW YORK Dallas ...... Dallas Talking Machine Co., 218 Com- LOUISIANA mercial St. I. d , 141.. Baroi ne St. Astoria (1....1.).John Rose, ^9 Flushing Ave. New Orlean. Taylor Bros. Buffalo Neal, Clark & Neal Co.,eisMain St Houston MAINE VIRGINIA Brooklyn...... F. W. Rous Co., 435 Fifth Ave. \Ves' Portland... W. 11 I . , 4! Exchange St. Richmond...The Ilophins Furniture Co., 7.9 Brooklyn B.G Warner, 368 Livingston St. Br, ad st. MARYLAND Rochester hotly Nfelnnernry Co., cor.Alain, \VCANADA Annapolis Cl.. a 1 S. FitzhughSts. Toronto. Whaley.1: yce :v CoLtd., 153 Vonge Baltimore C. S. , . CO) V:. ihln -ore St. New York City.. J.1. Blackman & Son, 2737 Third Ave. St. Winnipeg. Man..\\ 1 110'. Royce & Ltd. Baltimore Louis - -,144Z L. Pra t New York City Zed mpany, 77 Chambers St.