www.getleverage.com team comes in… That’s where theLeverage add credibility to hisnameandbrand. moreonly helphimachieve sales,but Amazon Bestseller List. Thiswould not that would guarantee ithitthe top ofthe ensure its success withalaunchstrategy hewantedworking onthisbook, to and Fat. After spending countless hours Yourself from Pain, Fatigue, Fogginess, to HealYour Gutand Thyroid andFree The FreeDiet: AClinically Proven Plan In 2019,Tom was working onabookcalled functional medicinepractitioner. testing asachiropractic physicianand through hisdetailed evaluation and them withclear solutionsto get better cause oftheirailments andprovides Tom helpspatients discover theroot years ofpracticing natural medicine. over 100,000patient visits duringhis33+ Gardens, Florida.Hehassuccessfully seen of Natural MedicineClinicinPalm Beach Dr. Tom Rofrano isthefounder anddirector TomMeet Launching anAmazonLaunching Bestseller massive success. ways to that achieve andensure hisbookwas a Hitting thebestseller list was oneofthebest practice, andhelppeopleimprove theirlives. boost hiscredibility, clients bringinnew to his that,But beyond hewanted to usethisbookto book to belisted asa#1Amazon Bestseller. Tom’s goal primary withthisproject was for his Tom’s Goals www.getleverage.com Here’s theprocess we outlinedfor Tom: book. about four monthsbefore thelaunchof purchases onthefirst day. Westart thisprocess on maximizingthenumberofdownloads and of timeafter launch, soallofourefforts focus many booksyou sellwithinacertain period categories your bookislisted inandhow the Amazon bestseller list isbased onwhat used withmanyofourclients. Hitting #1on for launchingAmazon bestsellers that we’ve At Leverage, we have atried-and-true process Our Plan interested insupportingTom’s bookefforts. gather information andsenditout to anyone To assemblethis,we create an onlineform to Tom’s bookonlaunchdayandleave areview. team isthegroup ofpeoplewhowillbuy Step 4:Assemblethelaunchteam. The launch influencers. makes promotion abreeze for allofTom’s captions, andCTAs. Thisisavital step asit as images, socialmediacopy, reusable for someoneto promote Tom’s booksuch includes alloftheinformation necessary Step 3:Create amediakitfor influencers. This launch day. for thosewhoagree to download thebookon will utilize thispage. Itcontains free bonuses book orinterested inhelpinguspromote it opt-in offers. Anyone whoisinterested inthe Step 2:Create awebpage for thebookwith canthey useto promote thebook. columns, YouTube channels,orother outlets who have large followings, podcasts, article natural medicine,nutrition,andfitnessniches promote Tom’s Theseare peopleinthe book. Step 1:Identifyinfluencers whocan help provide continued revenue for her clients. launch isnot onlysuccessful, butwill marketing strategies to ensure each book as well comprehensive asdeveloping books andebooksfrom start to finish, marketing. Shehasexperience creating specific expertise inbookpublishingand Heidi isoneofLeverage’s marketers, with the bestseller list immediately! download Thiswillensure Tom thebook. hits team (andanyone else)can quicklyandeasily for free download sothat theentire launch left to doismake sure theebookisavailable our work isvirtuallycomplete. Theonlything Step 7:Launch day!Once launchdayarrives, choosing thecategories we’d like to hit#1in. Publishing for on-demandprinting,and settingfor thebook, upAmazon KindleDirect launch day. That means establishing aprice so that he’s ready to start sellingbookson nearer, we’ll get Tom’s Amazon page set up Step 6:Amazon setup. launchdaylooms As and addingmore peopleto thelaunchteam. promotions, pointingpeopleto thewebpage, tied up. Thisstep isallaboutexecuting the guest posts written, andanyother looseends all ofTom’s podcast appearances scheduled, About amonthbefore launchday, we have Step 5:Promotion, promotion, promotion! canthey write aproper review onlaunchday. buy thebookaswell asanadvanced copy so willthenreceiveThey instructions onwhento Expert Leverage, BookMarketing Heidi T. www.getleverage.com The Results generation process . now become acore component of hislead in clients at hispractice andthebookhas perpetuity. Hesawanimmediate boost business, andwillcontinue to dosoin it hasalsobrought leads manynew to his from thelarge amountofbooksales.But gave himanimmediate boost inrevenue andtheresultsauthor” from thislaunch Tom can now call himselfa“bestselling on Amazon! process, Tom’s bookhit#1in10categories aresult ofLeverage’sAs booklaunch Best Seller! “ bestseller in10categories! My book became an Amazon well. the launchwentvery It’s been a busy few dasy and TOM ROFANO