The Community Plan November 2011

The Welcome Bay Project Logo

Ko Mauao toku Maunga Mauao is our Mountain

Ko toku Moana Tauranga is our Harbour

Ko Ngai Te Rangi, Ngati Ranginui raua ko Ngati Pukenga toku Iwi Ngai Te Rangi, Ngati Ranginui and Ngati Pukenga are our People

Ko Mataatua raua ko Takitimu toku waka Mataatua and Takitimu are our canoes

Ko Nga Papaka o Rangataua toku kainga The Rangataua Harbour is our home

Tena koutou, tena koutou, tena ra koutou katoa Greetings

The logo represents Welcome Bay as a growing, vibrant and evolving community and this is depicted by the large koru in the centre of the logo. The three notches on the left hand side of the central koru represents the 3 Iwi of Tauranga Moana and the four smaller koru to the right of the logo represents all the different sectors in our community; social, economic, environmental and the cultural components that contribute to the wellbeing and aspirations of Welcome Bay’s unique beauty.

The turquoise colour represents Nga Papaka o Rangataua, the harbour that sustains us with food, recreation and a rich lifestyle.

The purple represents the spirit of the People, the knowledge, passion and commitment that nourishes the lifeline of the past, present and our future as a community.

The Welcome Bay Project, the Welcome Bay Community Centre and the Community Project Team acknowledge and thank Quaid Tata who as a local 18 year old woman living with her whanau in Welcome Bay designed the logo for the Welcome Bay Community Plan.

2 Contents

Page no.

The Welcome Bay Project Logo 2

Introduction 5

Part 1 Background Information Information about Welcome Bay 8

The Welcome Bay Community 10

What the Community Has Told Us 12

Part 2 Responsibility for the Plan Establishment of the Community Project Team 15

Members of the Community Project Team 2010 16

Part 3 Values and Principles Values 19

Principles 20

Part 4 Objectives and Actions Objective 1: A clean green environment 22

Objective 2: A safe and secure environment 24

Objective 3: Provide an improved social environment 26

Objective 4: Create a united spirit and culture 31

Objective 5: Establish economic opportunities 33

Objective 6: Be a youth friendly environment 36

3 Objective 7: To support healthy lifestyles 38

Appendix - Statistical Data Appendix 1: Welcome Bay West and Welcome Bay East 42

Appendix 2: Surrounding Suburbs of , , Maungatapu, 46 , Ngapeke, Poike

4 Introduction

The development of the Welcome Bay Community Plan was initiated in 2007 by the Welcome Bay Community Centre. The purpose of the Plan is to provide a greater understanding of the needs and aspirations of the Welcome Bay community and put a plan in place to help the community move into the future.

The Plan hopes to help to:

- Maximise opportunities for people to work together in the community

- Help continue to create a sense of identity for Welcome Bay

- Unite the community

- Respond to issues identified by the community

- Improve service delivery to the community

The content of this Plan has come from you, the community and the feedback you have given us as part of the initial development of the Plan in 2007, and in subsequent review discussions. There have been a number of opportunities to have your say about your community. You have told us what you think is really good and is working well, what the issues are and what needs improving, and what opportunities exist within the Welcome Bay area and amongst the Welcome Bay people.

The Welcome Bay community recognises that the Treaty of Waitangi is the founding document of Aotearoa/. The information you provided us with has helped to identify core values and principles that are important to the Welcome Bay community. These are things that are inherent to the way we think and the way we operate in our community, and the way we want to continue to do so now and into the future. Objectives identify what we want to achieve and there are a series of actions included in the Plan that outline how we are going to go about achieving these objectives – this helps us to see how we are going and to measure our progress in achieving the vision and objectives over the coming years. One of the stand-out findings from the community engagement process is the need to provide better communication to and within the Welcome Bay community on what is going on and what is available for the community to access.

It is really important that the community understand the role that it needs to take to help implement the plan.

The community also needs to assist in deciding on priority actions which could change over a period of time.

To ensure that the Plan is achieving the community’s objectives, the Welcome Bay Community Centre and the Community Project Team will undertake the monitoring and evaluation of the Plan on a regular basis, reporting back to the community every year and reviewed at least once every three years.

6 Part 1: Background Information

Information about Welcome Bay

Welcome Bay is a community located in the eastern area of Tauranga City.

8 For the purpose of this Plan the Welcome Bay area is defined broadly as the area located from the intersection of Welcome Bay Road and State Highway 29, extending alongside the Rangataua Harbour through Welcome Bay Road to State Highway 2 to the south eastern end of Welcome Bay, including Kairua Road. There has been participation in the development of this Plan from areas surrounding Welcome Bay, including Maungatapu, Hairini, Ohauiti, and Poike.

The Welcome Bay area is characterised by its location alongside te Tahuna o Rangataua, with well established residential areas alongside the harbour edge and inland. Since the 1990’s significant new subdivisions have seen development further south from the harbour, taking advantage of the stunning views out to the harbour and beyond. The largely rural area of Ngapeke is mainly used for farming purposes (orchards and dairy) and has a significant presence by local Maori. Welcome Bay Road provides the only access into Welcome Bay from the east and with Kairua Road to the west provides two access roads from the western end of the suburb, with three main connector roads providing access south into the Welcome Bay hills. There is one main commercial area in Welcome Bay and several schools that provide for early education, primary, intermediate and kura kaupapa Maori education. Parks are dotted throughout the suburb providing a network of open spaces for recreation and amenity.

As at the 2006 Census 6,159 people lived in Welcome Bay. This was approximately 7% percent of Taranga’s total population at that time. When the suburbs surrounding Welcome Bay are included the population comprises some 17,328 people (17% of Tauranga). The Welcome Bay area has experienced significant growth over the past 20 years since the area was identified as one of Taranga’s five new urban growth areas. Since the 2006 Census another 500 people have been predicted to have moved into the Welcome Bay area. Population projections in Smart Growth (Tauranga and Western Bay’s growth management strategy) indicate the area will have a population of 10,000 by 2051.

For more information on the make up of the Welcome Bay community, please refer to the appendices of the Plan.

9 The Welcome Bay Community

The Welcome Bay community is fortunate to have access to a wide variety of recreational and leisure opportunities through the location of reserves, parks, walkways, and sports fields in the wider Welcome Bay area. Some examples are Owens Park, Waipuna Park, Tye Park, and Johnson Reserve.

A number of community, leisure and sporting clubs, organisations and programmes exist in the community which provide for anything from dance, yoga classes and after school care, to cricket, tennis and rugby.

Community based organisations like the Welcome Bay Community Centre, Riding for the Disabled, Welcome Bay Plunket, and the local Lions Club are prominent within the community and are supported by a number of volunteers.

Te Tahuna o Rangataua provide opportunities for water access, fishing, swimming, and seafood gathering.

Welcome Bay has six educational institutes primarily aimed at the primary to intermediate school age groups. Three of these schools are located within the rural area, two of these schools operate from a Maori based educational approach, the other delivers a Rumaki within a mainstream school. There are no tertiary educations institutes located directly within the Welcome Bay area however the Polytechnic and University of Waikato, and the Faith Bible College are located within close proximity to Welcome Bay, providing a significant opportunity to “link” in more with the Welcome Bay community. Welcome Bay has around 10 churches located throughout the area that provide access to a range of denominations and that can also play a role in providing indoor space for the community and activities for the community to participate in. Four marae surround Te Tahuna o Rangataua known collectively as Nga Papaka o Rangataua and are the home of Nga Potiki, Ngati Pukenga, Ngati He and Ngai Te Ahi.

10 Social support services are provided either directly to those that require these services, accessible through their local schools, Hauora, Iwi Runanga and the Welcome Bay Community Centre, through other organisations, primary care providers and medical services located within the Welcome Bay area.

The Welcome Bay Shopping Centre provides a hub for retail services that provide for day to day needs of people in Welcome Bay. There are also a number of retail, trade and commercial services located throughout the Welcome Bay community.

The Waitaha Reserve, located next to the Welcome Bay Shopping Centre has a skate park area and playground that are well utilised by the young people of Welcome Bay. The Welcome Bay Hall provides a large area of indoor space that is used for a variety of indoor activities, meetings and programmes.

Waipuna Park connects directly to Johnson Reserve which provides an excellent active reserve space, a small function room, walkways and conservation areas.

11 What the Community has told us

The community engagement that occurred to help develop this Plan was initiated through community forums, reference groups, youth forums, business networks, surveys and individual interviews. Agencies and organisations that help provide and support services to individuals and families within Welcome Bay also provided valuable input. Four themes were commonly used to help get feedback through these discussions. The themes were environmental, cultural, community wellbeing, and business development. The themes have provided a starting point for the development of key objectives in the Plan.

Overwhelmingly the feedback has indicated that better communication in and around the Welcome Bay community is needed. This is for a variety of things like letting people know what activities are going on (and having more community activities as well), what businesses and services are available and how to access them, what parks are available and where they are located, and most importantly increasing the profile of Welcome Bay in a positive way both to the community itself and to the rest of Tauranga.

A number of initiatives/projects/activities/improvements have been suggested and these are detailed more in the objectives section of this Plan. In some cases things are already happening and the fact that people have raised the need for it to happen obviously highlights the need to better communicate what is gong on in this community and why. Some examples of these are:

ƒ Database of all environmental care groups and organisations is held by the Welcome Bay Community Centre

ƒ Civil defence plan has been developed and is being implemented as required

ƒ Neighbourhood watch is already active in the community

ƒ Security cameras have been put in around the shopping centre

The community also identified a number of barriers that you consider are in the way of progressing some of the initiatives outlined in this Plan. These include a lack of time and people power, bureaucratic environments, opposing views, lack of commitment and awareness, not being

12 listened to, lack of interest, and under resourced. It is important to recognise that often these barriers are best addressed by working together as a community and not just relying on a few proactive people to “do all the work”. Community involvement and pressure can be a powerful thing and can create change if it is delivered in a united and co-ordinated way.

Many of you have also told us that you really love living in Welcome Bay.

13

14 Part 2: Responsibility for the Plan

15 Establishment of the Community Project Team

A community led group has been established to promote, implement and evaluate the Welcome Bay Community Plan. The Community Project Team was announced in August 2010 after two meetings held during June and July 2010.

The role of the Community Project Team will be to:

ƒ Establish and foster community support for the Community Plan

ƒ Develop a community plan concept

ƒ To develop positive networks for the transition of community groups and individuals to take up responsibility for parts of the Community Plan

ƒ Administer and operate the Community Plan

The Community Project Team is a representative group of residents, business owners and mana whenua from the Welcome Bay community. The Project Team will be able to form a working relationship with the Welcome Bay Inter-Agency Forum (a government agency and local body forum that meets in Welcome Bay on a regular basis) to ensure that the Community Plan reflects local priorities and advise access and information for policy and funding requirements to advance the objectives and activities identified in the plan.

The Community Project Team will meet on a regular basis to:

ƒ Monitor the development and implementation of the Community Plan

ƒ Identify gaps and delays in implementation

ƒ Identify potential opportunities or challenges in the implementation of the Community Plan

16 ƒ Agree on the prioritisation of work and allocation of workload

ƒ Review, monitor, evaluate and report on the progress of the plan against the milestones

Members of the Community Project Team 2010

Chairperson

Gillian Gemming Oceania Development Manager, International Hockey Federation

Deputy Chairperson

Karen Summerhays Councillor, Bay of Plenty Regional Council (2001 – 2010)

Secretary

Delwyn Walker Community Development Advisor, Welcome Bay Community Project

Gillian Gemming (Chairperson), Karen Summerhays (Deputy Chairperson), Delwyn Walker (Secretary)

17 Members

Mary Dillon Chairman, Welcome Bay Community Centre

Jeanette Arnold Public Health Promoter and Resource Management Planner

Henare Gurney Head Teacher and the team at Maungaarangi Kindergarten and Whanau Centre

Verna Ohia-Gate Manager, Ngati Pukenga Hauora

Lynne Coker Principal, Welcome Bay Law

Dr John Gemming Chairman, Western Bay Primary Health Organisation. Fifth Avenue Family Practice

Mary Dillon, Jeanette Armold, Henare Gurney (staff of the Maungaarangi Kindergarten and Whanau Centre), Verna Ohia-Gate, Lynne Coker

18

Part 3: Values and Principles

19 Values

It became clear through the community engagement process for this Plan that there are certain behaviours that this community really value and want to ensure that they remain as an integral part of the “way we do things in Welcome Bay”. In some cases these values already exist and in other cases need to be reaffirmed to help the community continue to develop a “care path to a better community”. The values are:

ƒ Respect - We listen to and learn from each other.

ƒ Honesty - We say what we really think, but we say it with sincerity and integrity.

ƒ Trust – We respect each others beliefs and expectations.

ƒ Caring – We look out for each other.

ƒ Support – We care for each other as a family and as a community.

ƒ Pride – We are proud of who we are and where we live.

ƒ Accepting each other – We respect, understand and celebrate difference.

20 Principles

Principles are things that underlie everything we do. The principles outlined below will be applied to the implementation of all the objectives and actions included in this Plan. In other words, when we say we are going to do something, it will be done recognising the following key principles:

ƒ Relationships – We will work together to respect, inform and engage with others.

ƒ Protection – We will care for and look after our environment by supporting and encouraging community involvement.

ƒ Ownership – We will own the issues of our community and together find the best possible solutions.

ƒ Participation – We will all contribute to and be involved in our community.

ƒ Strengths – We understand that the whole community working together can be stronger than the parts.

ƒ Sustainability – We will strive to reduce the impact that we have on the environment through sustainable practices whilst meeting the needs of now and leaving enough for the future.

ƒ Partnership – We will work in unison and do things together while acknowledging mana whenua.

ƒ Responsibility - We will accept responsibility for our actions and find solutions that enhance our place and our people.

ƒ Communication - We will endeavour to talk to groups at the right time, in the right way and at all levels.

ƒ Decision making – We will always strive to reach a consensus.

ƒ Resilience – We will support community initiatives that lead to self-reliance and self-management.

21

22

Part 4: Objectives and Actions

23 Objective 1: We want Welcome Bay to have…a clean green environment

What needs to be done to help achieve this objective?

Action Why How When Who 1.1 Establish an ƒ Need for better coordination of Make contact with all Short term Bay of Plenty environmental focus environmental issues environmental groups involved (Regional Council group. ƒ Need to establish relationships with in Welcome Bay using the environmental agencies database set up by WBCC. Department of ƒ Need better monitoring and preservation Conservation of inner harbour Initiate inaugural meeting with ƒ Need to increase mangrove groups for information sharing Welcome Bay management to include a wider area and discussion on need for Catchment Group / ƒ Need to increase education and environmental forum and Community Care information on environmental issues to ongoing role. Groups this community ƒ Need to know what is occurring in the Welcome Bay community already and by who Community Centre ƒ Need a co-ordinated response and / Community community voice to processes that Project Team impact on the environment eg mangrove removal, water care, plant regeneration

1.2 Initiate “Keep Welcome Need to help keep community pride by Include as a possible action for Short Term Environment Bay Clean” days. ensuring that neighbourhoods, above group otherwise initiate Forum environment and public places in particular through an existing organisation. are kept clean and tidy. This should also Welcome Bay help increase the care and respect for Community Centre these areas, and community pride in these areas. Regional Council / Tauranga City Council

24 Action Why How When Who 1.3 Undertake park upgrades, Ensure that parks are developed to a good Check to see if any upgrades Long Term Tauranga City in particular for Owens standard for people to use and that are already planned by TCC. Council Park and Tye Park. facilities are provided to encourage use of Establish exactly what is these areas. required. Initiate projects with TCC through Annual Plan process.

1.4 Develop a community This helps to provide a central point for Approach TCC with a proposal Short Term Welcome Bay garden. people to participate in and gather that is in accordance with the Community Centre vegetables and fruit for their day to day requirements of the Community needs. This will help to lower these costs, Gardens Policy. Community Project create community pride and ownership, Team and work together as a community on something that benefits those that put the Tauranga City effort in. Council

1.5 Establish recycling depots This will help to increase awareness of the Refer request to environmental Short Term Welcome Bay throughout Welcome Bay role that individuals can play in helping the forum (Action 1.1) to action once Community Centre and better promote ability environment. To do this the recycling information has been obtained to use these. depots need to be accessible, promoted about current practices. Tauranga and maintained. Environment Centre

Tauranga City Council

25 Objective 2: We want Welcome Bay to be... a safe and secure environment to live in

What needs to be done to help achieve this objective?

Action Why How When Who 2.1 Develop a zero These issues are serious in the Develop a planned approach in Long Term The NZ Police tolerance plan for Welcome Bay area and impact on all consultation with TMAPS, criminal activities, illicit people in the community and the Tauranga Safe City, Oasis, NZ Welcome Bay drugs, misuse of perception of Welcome Bay as an Police, NGOs and Public Health Community Centre alcohol, problem area to live in. Providers with responsibilities in gambling, violence, these fields. Inter-Agency Forum graffiti and vandalism. Group members

2.2 Create more visibility of Maori wardens play a significant role Help promote Maori warden Short Term Welcome Bay Maori wardens in the in helping to deter crime and create a presence by using their service Community Centre community. more positive environment for young at public events and activities in people in particular (as young people Welcome Bay. identified this as a significant issue throughout the community plan process). It is important that this community establish and maintain relationships and support for this groups.

2.3 Increase lighting and A significant issue raised by the Require audits of public places in Short Term Tauranga City Council security presence in community was about personal safety and around Welcome Bay to public areas. and in particular safety in public establish security and safety The Police places. Increased lighting and issues and come up with a plan security help to increase people’s as to how these can be Welcome Bay Village feelings of safety in using an area. addressed. Body Corporate

26 Action Why How When Who 2.4 Improve accessibility to Public transport needs to be Address as part of the Medium Term Tauranga City Council – public transport, in accessible and linked to key discussions referred to in Action Transportation Group particular improve the destinations for people within 2.1 above with TCC links between Welcome Welcome Bay and for people to Transportation Group. Community Project Bay and the Bay of access outside of the Welcome Bay Team Plenty Polytechnic / area. Waikato University, Tauranga Boys and Girls Colleges and Tauranga Intermediate School.

2.5 Establish traffic calming The area in and around the Welcome Approach TCC Transportation Medium Tauranga City Council – measures along areas Bay Shopping Centre and Waitaha Group with these concerns and Term Transportation Group of high pedestrian use. Reserve is well utilised by work with them to establish pedestrians and they need to feel possible responses. Note a Community Project safe accessing these sites. similar approach has been Team undertaken in Merivale with the community centre approaching Council to address their safety concerns.

2.6 Improve walking and People want to be able to walk or Address as part of the Medium Term Tauranga City Council – cycling connections into cycle to get to their destination but discussions referred to in Action Transportation Group and around Welcome need to know that the routes are safe 2.4 above with TCC Community Project Bay. and accessible to use. Transportation Group. Team

27 Objective 3: We want Welcome Bay to...provide an improved social environment

What needs to be done to help achieve this objective?

Action Why How When Who 3.1 Create a positive Overwhelmingly people have ƒ Develop a communications Short Term Welcome Bay Community profile for Welcome indicated that there is often a plan including consideration of Centre Bay. negative perception of the Welcome a Welcome Bay website and a Bay area by people that live in community newsletter Community Project Team Welcome Bay and by people that ƒ Develop a welcoming logo live in other areas of the city. ƒ Use media to advertise and Turning this around to create a more promote Welcome Bay in a positive profile can have a number positive way of positive spin offs, including ƒ Provide information packs to increased community pride. new residents ƒ Develop community calendar of events and activities

3.2 Improve and The WBCC was established in Review the structure and Short Term Welcome Bay Community support the role of 2009. The development and priorities of the WBCC as part of Centre – Executive the Welcome Bay implementation of the Plan has been the process of completing the Committee Community Centre. one of the key initiatives of the Plan and assigning WBCC. This will help the WBCC to responsibilities. get a better understanding of the community’s needs and priorities, what role the WBCC can play in responding to these needs, and source resources to develop and initiate these needs.

28 Action Why How When Who 3.3. Improve Enable the community to Discuss potential approach Short Term Welcome Bay Community communications understand what is already going on through the communications plan Centre about what Local and what is planned. in Action 3.1 Approach Council to Body Government, highlight and help put in to action Inter-Agency Forum Group Government Agencies and Work with the Welcome Bay Community Project Team NGO’s are doing in Inter-Agency Forum to promote the Welcome Bay an annual inter-agency diary. community.

3.4 Create more social This can help all people of the There is a need for more activities Medium Term Welcome Bay Community and community community to feel more connected for the community to identify with Centre cohesion in to the communities that they live in. and participate in. Suggestions Welcome Bay. are: ƒ Car boot sales ƒ Market days ƒ Arts and crafts days ƒ School holiday activities ƒ Best garden competition ƒ Cultural days for all ethnicities ƒ Welcome Bay pride day

3.5 Improve health and With improved coordination of ƒ Identify who the current Medium Term Welcome Bay Community social service services and better community providers of these services are Centre provision to people awareness of what is available and ƒ Identify service gaps and families in by who allows increased ƒ Establish process to liaise with Welcome Bay. accessibility to these services. these groups ƒ Include service providers in community directory

29 Action Why How When Who 3.6 Improve The provision of a greater choice of Undertake more consultation with Long Term Tauranga City Council opportunities for recreational activities in the local community to firmly establish and access to a more area results in a greater level of prioritise what the recreational Community Project Team diverse range of accessibility to recreation within their needs are. Understand what is recreational own community. already planned for the Welcome Welcome Bay Community activities within Bay area through discussions Centre Welcome Bay. with TCC and others. Approach TCC to discuss and work out potential responses/approaches to the priorities outlined.

Some suggested activities /facilities include ƒ BMX track ƒ Mountain bike trail ƒ Rally tracks ƒ Mount Action Centre type building ƒ Library ƒ Multi purpose facilities ƒ Swimming pools ƒ Cinema ƒ Kayaking ƒ Skate park extension ƒ Further development of Waipuna Park ƒ Upgrade Welcome Bay Hall

3.7 Create opportunity The schools are an integral part of Approach schools to co-ordinate Short Term Welcome Bay Community for community the Welcome Bay community and it and promote their activities Centre interaction with is important that people are aware of through things like school schools. the activities, achievements and newsletters, community activities, Community Project Team successes being made within our open days, fun days and gala's. schools. Promote community involvement All Welcome Bay Schools

30 Action Why How When Who through co-ordinated actions within the communications plan referred to in Action 3.1.

3.8 Create opportunity The marae are an integral part of Encourage school stay over’s Short Term Welcome Bay Community for community the Welcome Bay community. (noho marae). Centre interaction with the Strengthening cross cultural links Link marae whanau with marae. into the community will provide a Welcome Bay whanau. better understanding of cultural Keep community informed about awareness, cultural experiences and activities being held at the marae. the opportunity to participate in what Organise community open day at is unique to New Zealand. marae. Celebrate Matariki.

3.9 Establish a local With an increasing retirement Approach organisations, such as Short Term Community Project Team elder’s forum. population in NZ, there is an Greenwood Retirement Village, opportunity to harness the skills, Church groups, Kaumatua / Kuia Welcome Bay Community knowledge and the experience of groups and Grey Power to Centre this group to contribute positively to identify ways of engaging on a the future development of our community level. community.

3.10 Improve This can help elderly people to feel Requires schools to be proactive Short Term Welcome Bay Community relationships more connected to the community of involving elderly people in Centre between elderly that they live in and also has a some of their learning and within the number of spin offs such as activities. Community Project Team community and information sharing, mutual respect with young people. and networking.

31 Action Why How When Who 3.11 Address short and Safety of children and the need for Approach Housing New Zealand Medium Term Housing New NZ long term housing better home insulation in Housing to understand current approach needs and issues. New Zealand houses has been and identify any issues that may Welcome Bay Community identified as immediate issues by need to be resolved. Centre the community.

3.12 Identify better There are a number of local parks ƒ Include map of parks on Short Term Welcome Bay Community promotion of local that people may not be aware of and community noticeboard Centre parks and activities that require better promotion to the ƒ Do a park profile for each park on community community. in the community newsletter to information board increase awareness of their and in locations and how to get to communications them. plan identified in Action 3.1.

3.13 Support initiatives Some things that were mentioned Identify what is happening Short Term Community Project Team that are already include: already and consider as part of underway in the ƒ environmental care groups the communications plan in Welcome Bay Community community. ƒ local businesses Action 3.1 and the community Centre ƒ local community organisations directory in Action 3.14.

3.14 Develop a This provides one point of contact Initiate the development of the Short Term Welcome Bay Community community for Welcome Bay people to access database, keep the database up Centre directory. and to know what is available to to date and promote the them in their community. This also information held in the database. creates the opportunity for local business and organisations to advertise.

32 Objective 4: We want Welcome Bay to...create a united spirit and culture

What needs to be done to help achieve this objective?

Action Why How When Who 4.1 Develop a history We need to be capturing the local Check to see what work is Medium Term Historian book for history and promoting it and already underway. Start to Welcome Bay educating people about this to help source information from locals, and document increase an understanding of the iwi and hapu, NZ collection in the local stories and area that they live in. Library, and the museum. history.

4.2 Use art to help The Arts can help to create a local Work with Creative Tauranga to Medium Term Creative Tauranga express sense of identity for the Welcome Bay help identify opportunities for how community area and help to create uniqueness this might happen. Community Project Team identity. for this area. Welcome Bay Community Centre

4.3 Establish strong The role of education in this Approach education providers to Medium Term Community Project Team connections community needs to be better set up this initiative and work with between all recognised, co-ordinated, and the community forum to explore Principal’s Cluster education promoted so all opportunities can be opportunities. providers in identified and responded to. Toi Te Ora – Health Welcome Bay Promotion Advisors in and the Schools surrounding areas.

33 Action Why How When Who 4.4 To build strong It is essential to develop a robust Approach each education Medium Term Ministry of Education relationships with partnership at the Governance level provider identified to set up the Tauranga of higher level schools in order to initiative and work with Welcome Community Project Team Intermediate, develop and progress particular Bay primary schools to explore Tauranga Girls needs for young people from the opportunities. School Cluster Groups College and Welcome Bay area. Tauranga Boys College and other secondary institutions.

4.5 Establish a list of This will help with resourcing of future Use communication methods to Medium Term Welcome Bay Community volunteers in the events and activities, and could also identify all potential volunteers. Centre community to be provided as a basis for better Note an organisation needs to be help with recognition of volunteers in the responsible for developing and community community. maintaining this list to make sure activities and it is kept up to date and used events. appropriately.

4.6 Consider use of This helps to recognise the Maori Consider as part of the Medium Term Tauranga City Council both Maori and population and culture within the Communications Plan English in Welcome Bay area. development. Community Project Team signage relevant to the Welcome Bay area.

34 Objective 5: We want Welcome Bay to...establish economic opportunities

What needs to be done to help achieve this objective?

Action Why How When Who 5.1 Establish a The need for businesses to connect Identify all businesses. Hold Short Term Community Project Team business network and network, and identify initial meeting to determine who, for Welcome Bay opportunities for working together to when, what, how and why of businesses. promote themselves has been starting this network. Also need identified through the community to look at what already might engagement process. exist so that no duplication occurs. Look at ways that a win-win can be achieved for both business and the community eg pooled advertising, networking, database of business services and skills, survey on local business needs, identify service gaps etc. Discuss formation of a business directory. Note this could be part of the community directory referred to in Action 3.14.

5.2 Undertake a This will help invigorate the area and Approach TCC, Priority One to Medium Term Tauranga City Council feasibility study provide more retail and commercial determine what has already for future opportunities within this locality, and occurred in this area. Determine Community Project Team commercial the potential for more employment gaps and work out a plan opportunities opportunities. Approach Progressive such as a Enterprises and Foodstuffs to supermarket or ascertain level of innovative interest/understand market and shopping scales of economy. (What would alternatives. have to happen for a

35 Action Why How When Who supermarket to be established here?).

5.3 Initiate This is the main commercial area for Approach Body Corp to discuss Medium Term Welcome Bay Community improvements to Welcome Bay. Enhancing the look action and how to progress it. Centre the Welcome Bay and profile of it will help reinvigorate shopping centre. the Welcome Bay community Community Project Team (examples include keeping the information board updated, tidy up Welcome Bay Village Body gardens etc). Corporate

5.4 Create more Welcome Bay has a high number of Task to be considered as part of Medium Term Inter-Agency Forum Group opportunities for people unemployed and we need to Action 5.1, Action 5.2 and Action jobs in the area. be proactive in how we might address 5.8. Community Project Team this issue in our local community.

5.5 Investigate Some people have identified Get more of an understanding of Medium Term Community Project Team improved service difficulties in making bill payments what the issues are from the delivery for things and to meet the required timeframes community. Contact key Welcome Bay Community like bill payments for doing this and accessibility to agencies eg electricity providers, Centre or alternative bill information to do this. telecommunications etc and payment determine how this is done and if methods. there is any room for improvement.

5.6 Establish a More support is needed for people Explore what is already in place Medium Term Ministry of Social support network who are unemployed to help get them in Tauranga and discuss how Development and/or centre for back into the workforce. these services (if they exist) can unemployed. be made more accessible to the Welcome Bay Community Welcome Bay community. Centre

36 Action Why How When Who 5.7 Provide mentors There are people within the Identify mentors and link to Medium Term Welcome Bay Community for people to community that can provide valuable people who require this service. Centre access in the services to other people within the community. community – keeping it local and keeping it real.

5.8 Identify training Specific areas requiring attention that Identify all training providers and Medium Term Welcome Bay Community opportunities and were identified through the discuss requirements for Centre potential community engagement process are: Welcome Bay community and providers of this. ƒ literacy how this can be auctioned. Community Project Team ƒ numeracy ƒ Te Reo Inter-Agency Forum Group ƒ self esteem ƒ up skill for job opportunities ƒ adult education ƒ local trade industry training ƒ scholarship opportunities.

5.9 Understand It was identified that there is a need Discuss with the Ministry of Long Term Ministry of Education future education for a college and intermediate in Education their long term provisions and Welcome Bay. strategic plans for Tauranga and Community Project Team opportunities in for the Welcome Bay area then Welcome Bay. discuss options for: ƒ The establishment of an intermediate and/or a college ƒ Better connections and access to existing schooling facilities outside of the Welcome Bay area. Improve transport connections to tertiary institutions such as, the BOP Polytechnic / Waikato University.

37 Objective 6: We want Welcome Bay to...be a youth friendly environment

What needs to be done to help achieve this objective?

Action Why How When Who 6.1 Establish and Young people have identified the ƒ Establish a youth forum Short Term Welcome Bay Community maintain positive need to be more involved in their ƒ Include youth section in Centre relationships with community and want opportunities to newsletter young people in do this, and to have an influence in ƒ Organise youth activities and Iwi, Hapu, whanau the community. local decision making that occurs. include in community calendar ƒ Include youth representation Church Groups on all other forums that are created.

6.2 Establish a youth Young people have identified that Work with the WBCC youth Short Term Welcome Bay Community centre or hub for they want a place where they can worker to determine what this Centre young people. hang out (and not get in trouble) and might be, how it could work, and have something to do! how to go about achieving it. Iwi, hapu whanau

Church Groups

6.3 Provide more Young people want something to do! Work with WBCC youth worker to Short Term Welcome Bay Community opportunities for identify what opportunities young Centre young people. people want, drawing on information from the youth Iwi, hapu, whanau workshops held as part of the Community Plan process. Come Church Groups up with a plan of action, including consideration of who is required to help implement this plan.

38 Action Why How When Who 6.4 Establish more Young people want something to do! Work with the WBCC youth Short Term Welcome Bay Community youth events. worker to determine how this Centre might occur and the level of support needed to undertake Iwi, hapu, whanau these events. Church Groups

6.5 Provide better Consideration needs to be given to Identify services that could Short Term Welcome Bay Community access to how young people might also be able provide help for young people. Centre counselling to confidentially access these Explore current approach and services for services. determine where the gaps in Health and Social Service young people. service provision might be. Providers Check in with young people to make sure they agree on gaps in provision and respond to this.

39 Objective 7: We want Welcome Bay to be a centre of wellness…to support communities choose healthy lifestyles

What needs to be done to help achieve this objective?

Action Why How When Who 7.1 Develop a local Infectious illnesses such as measles, Obtain data pertaining to Ongoing Welcome Bay Community strategy to lift the rubella, diphtheria and polio that Welcome Bay and the Centre rate of maim and kill children are surrounding suburbs that tell us immunisation for preventable if there is a high rate of what percentage we are at, then Early Childhood Education children 0-5 immunisation in a community in the seek programmes that try to Centres years to 90 - 90 – 95% range. These illnesses are reach those children that have 95%. not stamped out, but lurk amongst us missed being fully immunised for WBOP PHO ready to break out again. what ever reason. Nga Mataapuna Oranga PHO

Health / Hauora Providers

7.2 Increase physical To increase people’s resistance to Provide activities, and promote Ongoing Welcome Bay Community fitness of people disease, maintain good health and an programmes that promote Centre and assist people active mind, body and spirit. healthy living choices like ‘Green to make wise Prescriptions’, ‘Active Families’, Sport BOP eating choices. or to simply enjoy the walking tracks, beaches and open spaces Health Promotion in Welcome Bay and Coordinators/Advisors neighbouring suburbs.

7.3 Promote To encourage no smoking in public Advocate Welcome Bay as a Ongoing Welcome Bay Community Welcome Bay as spaces, including public parks, Smokefree community. Centre a Smokefree reserves, playgrounds, beaches, the Community. Welcome Bay Village complex, Be part of an inter-agency Toi Te Ora – public Health outside shops and bus stops collaboration to support a District Health Board /shelters, it will help to reduce the Citywide move towards making

40 Action Why How When Who effects of second hand smoking and public spaces a smokefree Tauranga City Council preserve areas where children and environment. their families / whanau can enjoy. Health / Hauora Providers Develop a programme to e.g. Nga Kakano By limiting areas of public smoking for implement a positive strategy to Foundation the enjoyment of many, this will shift public attitudes and reflect the communities commitment behavioural pathways to stop to long term health benefits for the smoking in public spaces, by whole community and it will have delivering an intensive positive environmental spin-offs by programme through public reducing cigarette butts and cigarette presentations, promotion and packets being littered, causing education. adverse effects to our environment. Produce supporting DVD's on behavioural and attitudinal change scenario's that focus on teaching people how to self- police in public places in a safe and unintimidating way.

Use education and health agencies and venues to deliver programmes.

7.4 Whanau Ora To develop and support whakapapa Produce effective and operative Ongoing Welcome Bay Community Programme whanau groups to realise their own Whanau Ora Plans. Centre promotes the resilience in positive life choices that wellbeing of lead to a healthier life path. Provide support tools to assist in Whanau/Hapu/Iwi families/whanau the implementation of goals and in Welcome Bay aspirations identified in whanau Inter-Agency Forum and its plans. surrounding suburbs

41

42

Appendices Statistical Data

43

Appendix 1 and 2

Appendix 1 is information sourced from Statistics New Zealand website, www.stats.govt.nz/bit.ly/bciwDU . Information obtained for the purposes of the Welcome Bay Community Plan is for the suburb of Welcome Bay West and Welcome Bay East and is compared with statistics against collected data for the whole of the Bay of Plenty Region.

The Information is obtained from the 2006 NZ Census. Figures may have changed slightly since the collation of this data. The updated figures for the Welcome Bay suburb and the Bay of Plenty region will be done in the 2011 Census.

The 2011 NZ Census was cancelled due to the February Christchurch earthquake.

Welcome Bay West Welcome Bay East

Appendix 2 is a summary of statistical data on the surrounding suburbs of Welcome Bay, including Kairua, Hairini, Maungatapu, Ohauiti, Ngapeke and Poike.

To obtain more extensive statistical data about Welcome Bay, other suburbs in Tauranga and the wider Bay of Plenty region refer to the Statistics New Zealand website

44

Appendix 1 - Welcome Bay West and Welcome Bay East

Total Population of Welcome Bay

Welcome Bay West Welcome Bay East Bay of Plenty Region

Male 1,455 1,479 124,812

Female 1,632 1,593 132,567

Total 3,087 3072 257,379

Total Population Breakdown

Welcome Bay West Welcome Bay East Bay of Plenty Region

Under 15 years old 31.0% 12.6% 14.8%

Over 15 years old 29.3% 23.7% 23.0%

Over 65 7.0% 12.6% 14.8%

Ethnic Groups

Welcome Bay West Welcome Bay East Bay of Plenty Region

European 73.7% 72.8% 67.1%

45 Maori 21.1% 18.5% 27.5

Pacific Peoples 2.3% 1.7% 2.6%

Asian 3.3% 2.4% 3.2%

Middle Eastern, Latin, 0.4% 0.3% 0.3% American, African

Other 13% 14% 12.3%

Education Achievement for Total Population over 15 years and over

Welcome Bay West Welcome Bay East Bay of Plenty Region

School qualification 41.4% 42.5% 38.0%

No qualification 24.0% 25.0% 29.0%

Unemployed 6.4% 5.4% 6.1%

Occupation and Income

Welcome Bay West Welcome Bay East Bay of Plenty Region

Most common ‘Professional’ Professional’ Manager occupation

46 Medium Income $24,000 $24,400 $22,600

Annual Income of 43.4% 42.9% 45.4% $20,000

Annual Income over 14.4% 18.1% 15.3% $50,000

Family and Household Composites

Welcome Bay West Welcome Bay East Bay of Plenty Region

Couples with children 41.2% 38.2% 37.5%

Couples without children 34.0% 45.4% 42.2%

One parent family 25.1% 16.0% 20.2%

One family household 79.5% 80.1% 70.7%

One person household 15.0% 14.6% 22.8%

Average household size 2.9 people 2.8 people 2.6 people

47 Access to Telecommunications

Welcome Bay West Welcome Bay East Bay of Plenty Region

Cellphone 84.7% 81.9% 73.7%

Telephone 90.3% 94.0% 88.9%

Fax machine 27.9% 35.1% 27.2%

Internet 67.6% 70.7% 56.4%

1.8% 1.7% 2.90%

No access

Households can access more than one type of telecommunications devices; therefore percentages do not add up to 100

Ownership of dwellings

Welcome Bay West Welcome Bay East Bay of Plenty

Occupied dwellings 1,059 1,095 96,618

Private occupied 59.1% 58.6% 53.1% dwelling, with or without mortgage

48 Appendix 2 - Surrounding areas of Kairua, Hairini, Maungatapu, Ohauiti, Ngapeke, Poike

Kairua Hairini Maungatapu Ohauiti/Ngapeke Poike Total Population Population 459 5,208 2670 648 804 9789 Male 222 2,490 1284 321 408 Female 237 2,718 1389 327 399 459 5,208 2673 648 807 9795 65yrs over 36 880 534 80 450 15yrs & under 130 1,187 480 122 216 Subtotal count 166 2067 1014 202 666 4,115 Ethnic Groups European 198 3,749 1986 493 541 Maori 264 932 542 103 249 Pacific peoples 20 88 56 9 128 Asian 17 145 58 9 9 Other ethnicity 37 791 295 112 103 Subtotal count 536 5,705 2937 726 1030 10,934 Language English 114 4,468 2272 559 674 Maori 6 348 210 38 77 Sign language 330 10 85 16 3 Subtotal count 450 4,826 2567 613 754 9,210 Marital Status (15yrs & Over) 15yrs+ never married 207 1,275 651 145 337 Married 196 2,958 1468 413 314 Divorce/separated/widow 55 973 550 89 152 15 yrs + in de-facto relationships 145 1,624 739 143 206 Subtotal count 603 6,830 3408 790 1009 12,640 Education (15yrs +) Post school qualification 147 2,072 1084 237 288 (under 15) no formal 168 1,317 776 190 264 qualifications Subtotal count 315 3,389 1860 427 552 6,543 Unemployment Rate

49 15 years & over 358 270 106 22 57 813

Income 15yrs & Over (15yrs +) 20,000 or less 255 2145 1148 292 389 (15yrs & over) $50,000 or more 46 781 403 112 57 Subtotal count 301 2926 1551 404 446 5,628 Families Couples with children 198 2057 825 263 339 Couples without children 136 2317 1380 324 276 One parent families 136 854 464 60 201 Subtotal count 470 5228 2669 647 816 9,830 Family Households One family 313 3853 1917 525 512 Average size family household 15 135 64 17 21 Subtotal count 328 3988 1981 542 533 7,372 Internet access 198 3291 1591 443 414 Cellphone access 359 4036 1986 487 592 Telephone (landline) 372 4890 2523 594 609 Fax machine 136 1536 736 248 141 No access 12 52 40 9 44 Subtotal count 1077 13805 6876 1781 1800 25,339 Access to Motor Vehicles Own three or more vehicles 117 770 387 149 123 1,546

Private occupied dwellings (with 223 3176 1508 337 429 5,673 or without a mortgage

Total - G9:G59 99,643

50