Rare Books and Special Collections

Bob Kochan Public Relations and Advertising Collection

Accession Number: MA 02:24 MA 13:14 MA 14:20 MA 15:08

Location: Manuscript stacks, row 12; Map drawer A-13; Compton

Dates: 1976-2004

Size: 4 boxes, 1 oversize folder; 2.15 cu. ft.

Creator/Collector: Collected by Bob Kochan

Acquisition info: The first accession was on May 7, 2002. The second accession was on October 30, 2013. The third accession was on August 7, 2014 The fourth accession was on March 11, 2015.

Accruals: Accruals expected

Custodial history: The collection was assembled over time by Bob Kochan.

Language: English

Processed by: Sarah Cain, January 2014, May 2015. Revised by Kristina Impastato, November 2016. Kristina Impastato, January 2019.

Conservation notes: All items placed into archival boxes and acid-free folders.

Scope and Content: Bob Kochan has been in public relations and advertising field since 1972. He began his career as an ad agency client for Six Flags where he worked from 1972 to 1987. He founded Kochan & Company in 1987 and has since been the President and Chief Marketing Strategist.

The Bob Kochan Public Relations and Advertising Collection is a collection of public relations and advertising material pertaining to St. Louis media and its professional organizations. Some of the material in the collection includes advertising packets for radio and television stations; KSHE button; audio recordings of advertisements by St. Louis based companies and the 1995-96 Marconi Awards; I believe in St. Louis record with introduction by Sammy Davis Jr.; video recording of ad promos from Louis London Advertising; slides of St. Louis radio station photos and of the 1992 Marconi Awards; and advertisements for the Advertising Club of St. Louis, the St. Louis Radio Association and Marconi Awards, Six Flags, and Alpen Brau Beer.

Arrangement: Collection organized into subseries. Subseries 1: Radio Subseries 2: Advertising Subseries 3: Audio-Visual Recordings Subseries 4: Slides Within series, organization is alphabetical.

Restrictions: Copyright. Permission required to reproduce images.

Remarks: Oversize posters are in the map drawer labelled Media Archives. Audio-visual recordings stored at Compton. Other donations from Bob Kochan are expected.

January 2014, May 2015 Rare Books and Special Collections Series: MA AD Ko Acc. # MA 02:24; 14:13; 14:20; 15:08 Bob Kochan Public Relations and Advertising Collection 1976 - 2004 1 oversized legal Hollinger, 2 legal Hollinger, 1 oversize folder, 1 slide box; 2.15 cu. ft.

Box/Folder Description

1/1 Finding aid

Subseries 1: Radio

1/2 KADI. Belt buckle, 1977 1/3 KEZK 1/4 KMOX 1/5 KMOX/KHTR 1/6 KSHE 1/7 KSTL (KISS-FM) 1/8 KTRS 1/9 KUSA 1/10 Radio Buyers Guide, 1997 1/11 WFUN 1/12 WKBQ (Q106.5) / KGLD 1/13 WKKX (Kix 106) 1/14 WSDZ-AM (Radio Disney) 1/15 WSSM

Subseries 2: Advertising

2/1 Advertising Club of St. Louis, 1993-2004 2/2 Alpen Brau Beer 2/3 Computraffic, 1988 2/4 The Cable Advertising Network of Greater St. Louis 2/5 Charter Advertising 2/6 Marconi awards, St. Louis Radio Association, 1981-1997 2/7 Press Club 2/8 Six Flags, 1976, 1979 2/9 St. Louis Post-Dispatch 2/10 St. Louis Radio Association, 1985-1995

Subseries 3: Audio-Visual Recordings [Compton]

3/- Advertisements by St. Louis based companies [3 audiocassettes] 3/- St. Louis Radio Association, 1995-96 Marconi Award Show [audiocassette] 1

Page

\\profiles-svr\RedirectedFolders\kimpastato\Documents\MA Finding Aids\Ready for CMS\MA Bob Kochan Public Relations and Advertising Collection.doc.ki January 2014, May 2015 Rare Books and Special Collections Series: MA AD Ko Acc. # MA 02:24; 14:13; 14:20; 15:08 3/- St. Louis Radio Association, 1996-97 Marconi Award Show [audiocassette] 3/- Old 60s Downtown St. Louis [audiocassette] 3/- State of St. Louis music tracks [audiocassette] 3/- Old St. Louis [from 10” reel] Clayton Studios [audiocassette] 3/- St. Louis Radio Broadcasters, “Come on and Show Us Your Style”, 1984 [audiocassette] 3/- KMOX Radio interviews. 8/28/85 & 10/11/85 [audiocassette] 3/- RGCA, “I’m Sold on St. Louis” [audiocassette] 3/- First Coaster Ride, 2/25/76; KMOX Broadcast Bob Hardy [audiocassette] 3/- Kochan St. Louis jingles 3/- St. Louis A To Z, Feb. 17-18, 1976 [audiocassette] 3/- Old commericals from library cassettes [2 audiocassettes] 3/- Dinetown St. Louis, Bernie & Ernie, Produced by Bob Kochan & Co. [reel] 3/- Dinetown St. Louis, The Werderman Family, Produced by Bob Kochan Co. [reel] 3/- RGCA, “I am Sold on St. Louis” Radio [3 reels]] 3/- “I Believe in St. Louis”, KEZK-FM 102 [reel] 3/- RCGA, St. Louis A to Z Music [reel] 3/- RCGA St. Louis Regional Commerce and Growth Association, D’Arcy-MacManus & Masius, St. Louis, Missouri [reel] 3/- 1989 Addy Awards, Feb. 16, 1989, Powell Hall [videocassette] 3/- Louis London Advertising. “Your new TV campaign is on this tape” [videocassette]

Subseries 4: Slides

Box 4: Slides 4/- Marconi Awards, 1992 [49] 4/- St. Louis Radio [18]

Map drawer A-13 [oversize] Poster. KEZK, KOOL. “Some St. Louis Traditions Just Get Better With Time” 1989 broadcast calendar [oversize] Posters. St. Louis Radio Association, Summer Fest [2 copies]

2

Page

\\profiles-svr\RedirectedFolders\kimpastato\Documents\MA Finding Aids\Ready for CMS\MA Bob Kochan Public Relations and Advertising Collection.doc.ki