Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only. Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only. ContentsJanuary-2020 Inside Article / Review News / Event

18 New policy 20 Nishat unveiled locally Electric vehicles a assembled Hyundai pickup turning point for 's H-100 Porter auto sector Media coverage by Automark 28 Business Financial Agreement 21 Developing Exports from Memon Motors and of KCIP sign Memorandum of Understanding PR by Mehran Commercial Entrprises Media coverage by Automark

24 Delay in SRO hampers 31 Images for dealership visits by EV revolution marketing team of Millat Batteries Exclusive Article by Ali Hassan

32 First PEARL CKD Line-Off Ceremoney 30 Customer satisfaction Index - CSI By Muhammad Rafique 37 Malaysian PM Mahathir Mohamad gifts PM Imran Khan Proton SUV X70 38 “Session on Export Enhancement” at KCIP 44 4th Annual Pakistan Road Safety Conference November 27, 2019 Avari 41 Wagon- R VXL (AGS) version will soon Hotel, Lahore be on the Pakistani roads News Updates 42 Keep Your Promises on the Service Drive – or Face the Consequences 22 sales plunge 44pe, By Moazzam Abu Bakar - The Automotivator tractor assembly halted

47 International Automotive News

48 Vehicles / Car Price List

49 Corporate News/Glimpses

55 Market Price list Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only. January-2020 Pakistan’s premier magazine on automotive, engineering & energy sector Volume 13, Issue 01 'The Only Accredited Pakistani Automotive Magazine for Dubai EXPO 2020’ Monthly AUTOMARK Magazine International

Editor-in-Chief Technical Editor Muhammed Hanif Memon Muhammad Shahzad Behind The Curtain; Anwar Iqbal - Chief Correspondent Employees of The Pakistani Executive Director, Regal Automobile Industries Limited Auto Sector Pakistan’s auto sector employs a workforce of over 1.8 million Advisors directly and 3.5m in ancillary production. There are about eight to 10 major, formal, multinational auto assemblers (ie, Toyota, Imtiaz Rastgar Nadeem Ahmed Salmi , Suzuki, Hino, FAW and many Chinese assemblers) with CEO, Rastgar Group & Executive Director a number of plants with labour-intensive assembly workshops CBI External Expert, Operations rather than modern assembly lines. Some 2,000 SMEs make auto Ex-chairman EDB M/s. Al-Haj Faw parts for the local market. Of these, only 400 operate in the Motors (Pvt) Ltd. organised sector. Syed Mansoor Rizvi Blue-collar workers in the auto industry generally have 10-14 Principal Officer Ghulam Farooq years of schooling. Basic recruitment is done through the M/s. CNH Services Chief Materials officer Apprenticeship Ordinance, 1962. By law, apprentices are inducted (Pvt) Ltd. KIA Lucky Motors Pakistan on a monthly stipend of less than minimum wage. Permanent Karachi Limited. workers’ salaries range from Rs16,000 to Rs45,000. Contract Karachi workers receive lower wages and few (or no) benefits even Farhan Hafiz though, under labour laws, they are also entitled to social security, Director Marketing & Kaiser A. Khatana minimum wages, overtime, compulsory holidays and group Sales Chairman Institute of insurance. M/s. Al-Haj Faw Road Safety Motors (Pvt) Ltd. Lahore The auto firms tend to employ a small core team on a permanent Karachi basis, and hire a larger peripheral workforce on contractual terms through formal sector manpower outsourcing companies. Manpower supply firms capture only 5% of the market in Advertising Manager Assist. editor-in-chief contractual hiring: informal labour contractors do 95% of the Tahir Siddiqui Neha Murtaza hiring. Circulation Manager Graphic Designer Hasaan Mustafa Salman Hanif The auto assemblers vary in their treatment of workers. A few Web Master hire about 20% of their workforce on contract and the remaining Mustafa Hanif 80% as permanent. Manpower suppliers claim that they register Murtaza Hanif contract workers with the state-run labour welfare institutions. But a source shares that just 2% of the entire population of Contributors in workers in Karachi’s Korangi industrial area are registered with THIS EDITION the EOBI. Muhammad Rafique Ali Hassan - Hawwa Afzal Firms (in both the formal and informal sector) use various tactics Anwar Iqbal - Moazzam Abu Bakar to subvert laws. According to the law, a person who works for M. Hanif Memon - Neha Murtaza more than three months becomes a permanent worker. But Active Communications companies tend to fire a worker after 89 days only to then rehire Mailling Address: the same person. The worker gets a new card with a new code number. D-68, Block-9, Clifton, Karachi Mobile: 0321-2203815 Working conditions are better in the MNCs, but not in every firm. E-mail: [email protected] Workers at one well-known car battery manufacturer told this website: www.automark.pk scribe of the pathetic work conditions in the factory area, where Whatsapp & Wchat : +92 321 2203815 workers are exposed to acid and lead-laden particles. Many suffer AutoMark Canada Office from abdominal pain, nausea, vomiting, anaemia and high blood Managing Editor pressure. Even worse treatment is meted out to workers concerning Mohammad Shahzad S.A.E. D.M.P. their right to form trade unions. 41 Jordana Drive Markham (Toronto) Labour relations in the country are very complex. The mix of Canada - L3S 3N8 Phone: 905-472-8282 informality, lack of transparency, legislative gaps and lacunae, Email: [email protected] poor governance, lack of capacity in labour welfare institutions AutoMark REGD: MC-1330 and corporate chicanery puts up insurmountable hurdles and Published every month by M. Hanif Memon pushes labour to the depths of vulnerability. Note: The views expressed by contributing writers and The workers bear the brunt of the decline in production. They comments do not necessarily reflect the views and policies have no back up, no support network, no allies — and no one of the Monthly AutoMark magazine's management speaks for them. Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only. Automotive News - Updates New policy Electric vehicles a turning point for Pakistan's auto sector to enter the electric vehicle business in the country. Qureshi is also heading SZS which has completed the first phase of a plant for the assembly of electric vehicles in Karachi. According to him, total investment of only Rs2 billion will be needed to establish the electric vehicle plant with capacity to produce 20,000 vehicles annually on a double-shift basis. The plant, being established over 80 acres of land, will begin production next year. Qureshi added that that the plant would be a composite one – which would be capable of producing electric bikes and vans as well in addition to the electric The automobile sector of Pakistan is International Energy Agency (IEA), . expected to undergo a drastic China remains the world’s largest “Plants for conventional cars are more transformation over the next decade as electric car market, followed by Europe expensive to establish as they cost the government has approved the and the United States. Norway happens around 10 times more than an electric electric vehicle (EV) policy, paving the to be the global leader in terms of electric vehicle car plant,” he said. Talking about way for introducing such vehicles in the car market share. the electric vehicle policy, he was of the market of 207 million people. According to the electric vehicle policy, view that it would be a turning point for The policy provides multiple incentives the demand for oil products will drop the industry and would also help for electric vehicle manufacturers by millions of tonnes by the year 2030. alleviate pressure on the country’s including a massive reduction in taxes “Though taxes on electric vehicles were current account deficit by reducing the from 43% to 11.25%. also lower earlier compared to oil- oil import bill. Electric mobility is expanding at a rapid operated vehicles, it was not viable to The government has approved the policy pace throughout the world. In 2018, the start an electric vehicle business under draft prepared by the Ministry of Climate global electric car fleet expanded to 5.1 the previous tax regime,” said Shaukat Change. The draft, however, had faced million, up 2 million from the previous Qureshi, an auto industry veteran, who stiff resistance from the Ministry of year. now heads EV Technologies – a Industries and the Engineering According to latest data of the consulting firm for businesses that want Development Board (EDB).

www.automark.pk | January-2020 | Page 18 Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only. Monthly AutoMark International According to Qureshi, total investment of only Rs2 billion will be needed to establish the electric vehicle plant with capacity to produce 20,000 vehicles annually on a double-shift basis. The plant, being established over 80 acres of land, will begin production next year. He added that that the plant would be a composite one – which would be capable of producing electric bikes and vans as well in addition to the electric cars. “It is only a matter of time when A 70cc bike would cost Rs218,400 if it by 2040 in a bid to add 74,448 Pakistanis will be able to drive electric travelled only 60 km per day in the same megawatts of production capacity to the vehicles in the country,” remarked time period, he elaborated. system. Most of this capacity will come Ehteshamul Haq, President of the “Even though passenger cars are from hydel, domestic coal and renewable Pakistan Electric Vehicles and Parts important, electric buses will make the sources including wind and solar. Manufacturers and Traders Association real difference as they will transport In the year 2040, Pakistan’s energy ((PEVPMTA). “People who are opposing people on a mass level from one point demand is projected at 80,425MW while this technology today will be using and to another or better say from one corner supply will stand at 98,091MW after the investing in it in the days to come.” of the country to another,” said addition, according to the NTDC. Cost PEVPMTA Chairman Ehteshamul Haq. The current demand for energy in EV Technologies official Shaukat Drawing comparison between an Pakistan stands at 26,270MW while the Qureshi dismissed the notion that intercity diesel bus traveling 300 km country generates surplus energy of electric cars would be expensive, saying daily and an intercity electric bus 27,715MW with spare capacity of that such vehicles, equivalent to Suzuki covering the same distance, he said the 17,600MW which remains to be utilised. Cultus and Toyota Vitz variants, would per litre diesel cost would amount to As far as charging infrastructure for be sold at much lower prices than their Rs127 while the electricity unit was electric vehicles is concerned, some oil-operated counterparts. priced at just Rs16. companies are mulling over investing “Our V5 model, which can be considered “Diesel bus runs 2 km in one litre while in this area, said Shaukat. an alternative to Cultus, will be sold at the same distance can be covered by the “Total Parco, which has established 400 a price of Rs1.25 million following the electric bus in two electricity units,” he electric stations in France, is willing to reduction in taxes in the newly approved claimed. “Thus, the diesel engine incurs set up the charging infrastructure for policy,” he said. “Prior to approval of a fuel cost of Rs19,050 daily on average electric vehicles in Pakistan as well,” he the policy, we could not have sold it use of 150 litres while the electric vehicle said. “Total Parco is a major oil below Rs1.8-1.9 million.” will bear a cost of only Rs4,800 (300 marketing company with 800 stations At present, the cheapest model of Cultus electricity units) for the same distance.” in Pakistan.” In this regard, the parent is being sold for Rs1.75 million in the Infrastructure company of Indus Motor has signed a market. Although electric vehicles are a good contract with BYD of China, a giant in “The two variants of V9 model, which bet, the question of availability of the electric vehicle market, he added. is equivalent to Vitz, will be priced at electricity and electric infrastructure in “Japan excels in fuel engines but it did Rs1.5 million and Rs1.65 million Pakistan arises. not pay attention to electric vehicles, respectively,” he added. Normally people think about cars when which is why China has become the PEVPMTA Honorary Secretary Ejaz electric vehicles are mentioned but buses centre of attention for every country Hussain explained that an electrical will be the main consumer of electricity. which wants to introduce electric vehicle consisted of four major According to a study conducted by the vehicles to get rid of environmentally components – motor, battery, speed and National Transmission and Despatch hazardous fossil fuel engines,” he added. range of the vehicle. Company (NTDC), the government Originally Published in The Express “The speed of V5 will be 60 km per hour plans to develop 120 new power projects Tribune with a range of 160 km on a lithium battery of 15 kilowatts per hour,” he said. Talking about V9, he said the first variant would have a speed of 60 km and range of 160 km on a battery of 20 kilowatts. It would have a motor of 10 kilowatts per hour. The second variant, with a speed of 80 km per hour and range of 160 kilometers, will have a motor of 7.5 kilowatts and battery of 18 kilowatts. “In addition to this, yearly expenses of electric cars will be lower than those of 70cc petrol-powered bikes,” said Hussain. “In five years, fuel and maintenance expenses of V9 will be Rs181,200 given that it travels 100 km daily.” www.automark.pk | January-2020 | Page 19 Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only.

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www.automark.pk | January-2020 | Page 20 Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only.

Exclusive Report by Neha Murtaza Nishat unveiled locally assembled Hyundai pickup H-100 Porter Bookings have officially begun

Hyundai Nishat Motors Private limited the facility will open up 250 employment (HNMPL) has started the booking of opportunities for the locals. Lastly, he their ‘Hyundai H-100 Porter’ truck and added that the company aims to increase the introductory price is starting from localization by 45% over the next 5 Rs. 2,449,000. A launching ceremony, years. booking opening and the price As per Automark sources, the HNMPL announcement was held on 2nd of is also eyeing the Prime Minister December 2019 in Lahore. The ‘Kamyab Jawan Kamyaab Pakistan’ ceremony invited large number of campaign by the National Youth dealers, various bankers, vendors and Development program. The program valued customers. offers 6 schemes through which the Prospect customers can now book their youth can get more opportunities to favorite H-100 from Pakistan. In the first phase, (06) excel in their desired programs. their nationwide dealer network which Hyundai 3S Dealers will become HNMPL is a joint venture between covers cities of Karachi, Lahore, operational in 2019. More will be added (Pakistan), Sojitz Islamabad, Rawalpindi, , in 2020. Hence, the Hyundai customers Corporation (Japan), and Multan and Peshawar. will conveniently get all kinds of facilities Limited (Pakistan), and is partnering Pakistan’s famous light commercial like; Sales, Service, Spare-Parts, most with Hyundai Motors (Korea) to become truck/pickup ‘Shehzore’, has the same comprehensive Warranty in Pakistan of a leader in the automobile market in engine as that of Hyundai H-100 4 years and/or 100,000 km, whichever Pakistan. previously which has now been comes first. Moreover, company The ground breaking ceremony of the discontinued and people are waiting for information can also be accessed, along Hyundai-Nishat vehicle assembly plant this pickup since a long time. The pickup with interactions through digital at Faisalabad’s M-3 Industrial City took has 1.0 ton towing weight capacity, 2.6 connectivity. place in last December 2017. The local L Euro II diesel engines with 5-speed Locally assemble Huyndai Porter H-100 production of vehicles is expected to manual transmission power. in its manufacturing facility in begin within two years. Hyundai-Nishat The Porter H-100 has various Faisalabad which would give the Motors signed an investment agreement applications; it can be used as a flat deck Hyundai H-100 Porter a 20% with the Ministry of Industries and van, an ambulance, a security van, a indigenization. Talking with media at Production under the Automotive refrigerator van, and a delivery van. the occasion of Inauguration ceremony Development Policy 2016 – 21 in early Also, Hyundai H-100 Porter will be the of showroom in Karachi, Tatsuya Sato December 2017 to set up a Green Field first locally assembled pickup that offers of HNMPL says that a total investment project to undertake assembly and sale a four- year or 100,000 km warranty. of $150 million has been made in the of passenger cars and one-ton This news is a relief for the rapidly, Faisalabad facility which will have an commercial vehicles. falling of Pakistan. annual production capacity of 15,000 The groundbreaking was performed by The offer has never been given by any units. It is a CKD operation in which the the Prime Minister of Pakistan Mr. other local assembler in Pakistan parts would be imported and locally Shahid Khaqan Abbasi. The venture sees because of which the consumers have assembled in the production plant. Also, an investment of US $230 Million as been anticipating the pickup to be the plant will initially produce 7,000 launched for a long time. These offers vehicles by 2020 and will enhance its make the Hyundai H-100 Porter a tough production to 30,000 units by year competition to tackle. 2023. Hyundai-Nishat intends to launch Private limited a range of vehicles from hatchbacks, (HNMPL) announced a local assembling sedans & SUVs to commercial vehicles. vehicle plant in October 2019 during its Three vehicles were displayed during launch program. According to the the event, namely , announcement, the plant was to be Hyundai H-1 van and Hyundai H-100 operational by January 2020. Hyundai pickup (The latest version of Hyundai Nishat Motor is aggressively expanding Commercial Pickup known as Shehzore its 3S Dealer Network all across in Pakistan). www.automark.pk | January-2020 | Page 21 Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only.

Automotive News - Update Monthly AutoMark International Millat Tractors Shuts Down Plant 50pc advance payment or imports allowed As Sales Continue to Decline The State Bank of Pakistan (SBP) on The auto sector in the country has been Faisal Azeem, the company Secretary Thursday allowed banks to malce going through a slump due to prevailing has written a letter to the General advance payments up to 50 per cent of economic conditions, the devaluation Manager of the the value of imports against letter of of the rupee and repeated hikes in the confirming this news. credit for manufacturing concerns. prices of vehicles. This has impacted The company wrote the letter as The decision was taken in the wake of multiple companies which have required by the Rule Book of Pakistan improved foreign exchange reserves, witnessed Non-Production Days (NPD) Stock Exchange Limited (PSX) and better balance of payments situation including Toyota, Honda and even Securities Act. The company adds that and stable exchange rate. Suzuki. its production operations will be closed `Using this facility, manufacturing Interestingly, these companies are from tomorrow i.e. Wednesday 11th concerns will be able to import plant, joined by Millat Tractors Limited, which December, 2019 till Friday, 3rd January machinery, spare parts and raw material etc. by making payment in advance,` will observe NPDs for the rest of 2020 and production will start from the the SBP notice read on last month. December and will restart production following Monday, 6th January 2020. The SBP in November allowed advance from 6th January 2020. Muhammad payments of up to $10,000 per invoice Tractor production decrease by for import of raw materials and spare parts to manufacturing concerns for over 34% In 5 months of their own use only. At that time, the SBP also eased FY 2019-20 restrictions on acquisition of services The production of farm tractors in the review from the production of 785,146 from abroad, such as consultancies. The country decreased by 34.51 percent to units last year, showing a decrease of SBP said the measure will support 15,887 units during the first five months 14. manufacturing sector by easing of the current financial year 2019-20, 40 percent, it added. restrictions on import of plant, against the production of 24,259 units Production of pick ups also decreased machinery, spare parts, raw material in same period of last year. by 33.66 percent to 7,268 units from and related items. During the period under review, 10,956 units last year whereas 1,893 Earlier in July 2018, in light of dwindling production of trucks also witnessed a units of light commercial vehicle (LCV), foreign exchange pressures and declining trend as it went down to 1,462 vans, and Jeeps were manufactured this deteriorating balance of payments units as compared to 3,295 units last year in the country compared to 3,518 situation, SBP withdrew the advance payment facility for importers. year, showing decrease of 55.62 percent, units during the same months last year, After the implementation of a market- latest data of Pakistan automobile thus showing a decrease of 46.19 based exchange rate system in May, Manufacturing Association (PAMA) percent. pressures on the foreign exchange revealed. Meanwhile the production of passenger market have eased, said the SBP. Similarly, the output of buses plunged cars also posted a record decline of 47.64 to 271 units during the period under percent as it plunged to 52,489 units Federal Govt. to review from 441 units last year, showing during the period under review against Operate Green Line decrease of 38.54 percent. the production of 100,262 units during Bus Service for 3 years Manufacturing of and three the same months of last year, the data The green line bus service would be wheelers in the country plunged to revealed. operated by the federal government in 672,032 units during the period under the first three years of its operations in Top four Pak companies show Sindh as informed by the governor of case products Sindh Imran Ismail. Automechanika Shanghai is Asia’s Spain, Taiwan, Thailand, Turkey, the This announcement was made when the largest automotive parts & equipment UK & US. governor was talking to the media at the trade fair, the springboard for both Trade Development Authority of 10th vintage car rally of Pakistan’s China and international suppliers to Pakistan (TDAP) has organized again a vintage and Classic Car Club of Pakistan access world fastest growing market National Pavilion consisting of 04 held at the Governor House. When he and to source for quality automotive companies in Automechanika Shanghai was asked about the green line bus products. 2019, including Dawood Engineering, service, Imran Ismail responded that Around 6,590 exhibitors from 46 Infinity Engineering, Pakistan the project was facing some issues countries showcased their innovations Accumulators & Rastgar Engineering. technically that has now been resolved related auto industry and hosted 16,000 120 members’ delegation from Pakistan and is now ready for collaborating with trade visitors from 24 countries in 2019 Auto Spare Parts Importers & Dealers the Federal Government. edition. Pakistan participated with 19 Association (PASPIDA) North & South So the federal government is going to other international pavilions including and Garden Commercial Vehicle Parts handle this project for the next 3 years France, Germany, Hong Kong, India, Association participated in Autome- and later on it will be handed over to Indonesia, Italy, Japan, Korea, Malaysia, chanika Shanghai 2019. the provincial government for the period The Middle East, Poland, Singapore, of 7 years. www.automark.pk | January-2020 | Page 22 Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only. Automotive News - Update Monthly AutoMark International Car sales plunge 44pe, tractor assembly halted Overall car sales plunged 44 per cent to 49,110 units during the first five months of current fiscal year as demand for WagonR, Bolan, Toyota Corolla and /City slumped by around 35-75pc. In another depressing development in the auto sector, the Millat Tractors Ltd (MTL)assembler of Massey Ferguson tractors on Tuesday informed the Pakistan Stock Exchange (PSX) that the company will halt production f rom Dec 11 till Jan 3, 2020. The production operations will resume f rom Jan 6, 2020. The decision comes af ter MT L sales plunged by 48pc to 8,223 units during the July-November period. A Lahore-based MTL official told Dawn sales in November stood lower at 8,524 would work only eight days in December that the company had observed three units compared to 9,569 units in as compared to seven days in November nonproduction days (NPDs) each week October. because of unsold inventory and in November but due to decline in On the other hand, massive discount depressed sales. booking orders, the company had and different waiver schemes announced Honda had earlier observed 16-18 NPDs decided to shut its operations by over by Indus Motor Company in in October while it had reduced working 20 days. collaboration with commercial banks days to 11 in September as against 13 in He said the company had unsold through car financing raised the sales August and 20 in July. inventory of over 3,000 units all over of Toyota Corolla in November to 2,172 Trucks sales, usually considered as a the country. units from 1,982 units in October. barometer of trade and business activity `We have also sent our regular workers Similar trend was seen in WagonR in in the country, suffered 51pc drop to and staf fers on forced leave,` he November, edging up sales to 641 1,440 units in the last five months while added. unitsfrom 530 units in October. bus sales recorded 17pc decline to 312 However, sales of Al-Ghazi Tractors Alto 660cc appeared to have lost charm units. assembler of Fiat tractor also declined among buyers, as the model`s sales in Falling sales trend continued in LCVs, by 27pc to 5,741 units. November fell to 2,967 units from 4,048 jeeps and vans as Toyota Fortuner, Coming back to cars, Suzuki WagonR units in October. Sales of Alto in July Honda BR-V, Suzuki Ravi, Toyota Hilux and Honda Civic/City sales fell by 75pc were 4,584, compared to 3,435 in and JAC sales stood at 476, 1,106, 2,548, and 70pc to 3,339 and 6,035 units August and 4,924 in September. 1,710 and 207 units as compared to respectively while Toyota Corolla and On the contrary, sales of Honda Civic/ 1,100, 2,116, 7,094, 2,436 and 354 units Suzuki Swift sales plunged by 59pc and City, Swift, Corolla, WagonR and Bolan respectively. 60pc to 9,657 and 859 units. recovered in November but massive In two and three wheeler segment, According to data released by the drop in Alto followed by Cultus models Honda sales came down by 7pc to Pakistan Automotive Manufacturers made a negative impact on cumulative 430,143 units, while Suzuki sales Association, Suzuki Cultus and Bolan car sales for the month of November. registered 9pc drop to 8,967 units. sales shrank by 35pc and 70pc to 5,691 Sources at Limited`s Yamaha sales inched up by 3pc to 10,711 and 1,949 units respectively. Overall car dealership network said the company units. A 19pc cent drop was seen in United Auto Motorcycle sales country`s second largest bike assembler- to144,294unitswhile sales of Road Prince Motorcycle stood at 53,889 units as compared to 79,625 units in 5MFY19. , Road Prince and United threewheeler sales were 4,177, 3,406 and 2,575 units versus 6,479, 3,982 and 5,402 units respectively. www.automark.pk | January-2020 | Page 23 Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only.

Exclusive Article by Ali Hassan Delay in SRO hampers EV revolution The new policy envisions using electricity to get 100,000 cars, 500,000 two and three-wheelers, 1,000 buses and trucks to ply the roads in the next five years. By 2,030 it sees 30 per cent of all new cars, big and small trucks, vans, and jeeps and 50 per cent of all two, three and four-wheelers to be electric vehicles reducing tailpipe emissions by 65 per cent. By 2,040, if all goes well, 90 per cent of all vehicles on the roads will be EVs. Stakeholders ready to roll out vehicles. The landscape of Pakistan’s auto market Two EV associations have suddenly may see a big change over the next emerged and in constant touch with decade following government’s approval Ministry of Climate Change of EV policy, paving the way for The federal government has yet to issue introducing such vehicles in the market any SRO for the National Electric of over 200 million people. Vehicle Policy that could kick start The electric car assemblers will get manufacturing and assembly of EVs handsome reduction in taxes but Sabir (bikes, cars, three wheelers, LCVs, SUVs Sheikh believes that a lot needs to be etc.) done in further incentivizing duties and Almost two months have gone that the taxes in order to make EV more price government has been sitting on EV competitive for Pakistani consumers. policy which was approved on Aslam had been in close touch with these However, electric vehicle policy would November 5, 2019. two associations and the cabinet to prove a turning point for the existing Industry and market people are more support and release of SROs urgently and new entrants. It would also bring concerned over the delay in SROs as but so far the Minister’s efforts failed to down current account deficit owing to they believe some kind of clash of bear any fruits. reduction in oil imports, he said. interest among various ministries. He hailed the role of Ministry of Climate For quick implementation of EV policy, Change in preparing the policy draft and around two active associations of getting it approved from the Cabinet businessmen have emerged in the despite opposition from the Engineering market – Pakistan Electric Vehicles Development Board (EDB), a strong Manufacturers Association (PEVMA) arm of Ministry of Industries and led by Mohammad Sabir Sheikh and Production (MoIP). other led by a former He said a lot of people and even existing Limited’s marketing manager, Mr auto stakeholders are opposing directly Shaukat Qureshi who is the secretary or indirectly the EV policy but time is general of Pakistan Electric Vehicles not far when they would be the first to Manufacturers and Parts Makers & cash the EV. Traders Association (PEVPMTA). However, many people are skeptical Both the associations have been actively about the price of EV. Sabir said electric involved in negotiations with the Federal vehicles would cost lower than costly Government’s Ministry of Climate locally assembled vehicles like Toyota Change. Corolla, Suzuki Swift, Suzuki Cultus, Advisor to the Ministry, Malik Amin Honda Civic and . Sabir feared that the Federal Board of Revenue (FBR) may feel the pinch of losing revenues on import of crude oil and finished products when electric vehicles would rule the roads. and cons and reservations among auto stakeholders and governments’ departments – one should ponder over the benefits of electric vehicles for which the consumers are waiting to use reasonable price electric cars and two wheelers in future, he said. www.automark.pk | January-2020 | Page 24 continued on next page Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only.

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Giving the reason of low price of EV, he Pakistan Automotive Manufacturers electric vehicles reducing tailpipe said an electrical car consists of motor, Association (PAMA) are also unsatisfied emissions by 65 per cent. By 2,040, if battery, speed and range of the vehicle. with EV policy. all goes well, 90 per cent of all vehicles In case the assembly of motor and He said the local car industry has on the roads will be EVs. battery get underway, the EV would cost deprived the consumers from buying On the contrary, a leading car assembler low than imported EV. latest engine technology cars while the complains that the auto industry had Not only electric cars, Pakistan will see assemblers have taken decades to neither been properly consulted nor electric buses which will bring down the completely change the model. No taken into confidence in formulation of fares for the passengers. A diesel bus governments have ever taken up these EV policy. can run maximum three km on one litre issues as to why consumers are being Ministry of Industries and Production of diesel while only two to three charged higher prices on buying obsolete has given assurance to the auto industry electricity units are required for electric technology vehicles for decades. Adding that EV policy would be formulated by bus. One can bring out the daily cost of to the salt on the wounds of consumers them as it is their domain, but Ministry over 100 litres of diesel keeping in view is the frequent increase in car prices on of Climate Change, every now and then the price of diesel at Rs 127 per litre. In exchange rate parity. had taken over the task regarding contrast, an electric bus would use 250- Sabir feared that the Federal Board of approval and announcement of EV 300 electricity units costing less than Revenue (FBR) may feel the pinch of Policy. Rs 5,000. losing revenues on import of crude oil Statements of Ministry for Climate Sabir Sheikh said a lot of concerns have and finished products when electric Change have created lot of confusion appeared in the print media about lack vehicles would rule the roads. and halted the future planning of auto of electric infrastructure relating to Amid pros and cons and reservations assemblers due to uncertainty, the availability of electricity. It is no denying among auto stakeholders and assembler claimed. that bus will consume more power than governments’ departments – one should He said a false and unregistered electric cars. ponder over the benefits of electric association has been created with the Sabir quoted a study conducted by the vehicles for which the consumers are name of “Pakistan Electric Vehicles and National Transmission and Despatch waiting to use reasonable price electric Parts Manufacturers and Traders Company (NTDC), according to which cars and two wheelers in future, he said. Association (PEVPMTA) which has been the government plans to develop 120 Electric mobility is expanding at a rapid surprisingly making press conference new power projects by 2,040 in a bid to pace throughout the world. In 2018, the with the Minister for Climate Change. add 74,448 megawatts of production global electric car fleet expanded to 5.1 He said any EV policy should be made capacity to the system. Most of this million, up 2 million from the previous part of Automotive Development Policy. capacity will come from hydel, domestic year. The Electric Vehicle Policy, should also coal and renewable sources including According to latest data of the include all types of Hybrid Electric wind and solar. International Energy Agency (IEA), Vehicles. In the year 2,040, Pakistan’s energy China remains the world’s largest Pakistan Automotive Manufacturers demand is projected at 80,425MW while electric car market, followed by Europe Association (PAMA) said that the supply will stand at 98,091MW after the and the United States. Norway happens government had taken crucial decisions addition, according to the NTDC. to be the global leader in terms of electric on electric vehicle while the entire auto The current demand for energy in car market share. industry is groping in the dark. Pakistan stands at 26,270MW while the Japan has not shown much interest It is an irony that the policy about which country generates surplus energy of towards electric vehicles. As a result, the MolP/EDB had initiated discussions 27,715MW with spare capacity of China is taking full advantage to fill EV with the stake-holders and about that 17,600MW which remains to be utilized. potential. China, being an old friend and time, the other ministry had concluded “I think we need fresh investment from neighbor, can help Pakistan a lot in the draft policy and had brought the various companies for spreading out bringing EV revolution in Pakistan. same at the agenda of the cabinet. charging infrastructure in various areas Federal Minister for Climate Change, PAMA has asked the Secretary Ministry of the country,” he said adding that a Malik Amin Aslam said 43 per cent of of Industries that the Association has foreign oil giant, operating in Pakistan, the airborne emissions in the country learnt through media reports about the has shown its interest in setting up are coming from the transport sector. cabinet decision on the subject policy; charging infrastructure for electric According to Economic Survey FY19, however, the same cannot be taken as vehicles in the country. there are three million private cars and an accurate version. He said some black sheep in the existing 20m motorcycles and motorised PAMA had requested the Secretary to auto the sector are not ready to accept rickshaws plying the roads. share with us the relevant details of the the EV revolution as they are minting The new policy envisions using cabinet approval of the subject national money from the consumers on decades- electricity to get 100,000 cars, 500,000 electric vehicle policy submitted to it by old fossil fuel vehicles. two and three-wheelers, 1,000 buses the ministry of Climate change. “I am sure that refineries in Pakistan and trucks to ply the roads in the next The Ministry of Climate Change has so are also not happy as their business of five years. By 2,030 it sees 30 per cent far not come out with strong reply to selling low quality fuel will collapse, he of all new cars, big and small trucks, continuous negative response from the said adding that the existing auto vans, and jeeps and 50 per cent of all local assemblers on EV policy. assemblers under the umbrella of two, three and four-wheelers to be

www.automark.pk | January-2020 | Page 26 Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only. Exclusive Review by Anwar Iqbal Glorious Entry of Glory 580 in Pakistan Automotive Arena Prince Karachi Motors Regal His son Mr. Adeel Usman who is the will start in June Automobile Industries Company outlet marketing director is young and 2019. In the delivered the first Glory 580 SUV to his energetic. He is foreign qualified and meanwhile the Glory first customer Mr. Imran Saeed owner always try to seek innovative ideas for 580 with 1.8 liter of a software house in Karachi when our sale and marketing of his products. engine and Glory 580 correspondent asked with Mr. Imran DFSK Glory 580 was introduced in with 1.5 liter engine Saeed why you choosed this vehicle. He Pakistan in the end of 2018 with the i n m a n u a l said I studied Glory 580’s international launch of CBU units. The customer’s transmission are performance on the internet and response is amazing and first lot of 100 being offered for sale physically checked and test drived at Prince Karachi Motors showroom. I noted that its technical features are most advanced and a variety of options are available in the vehicle so I decided the Glory 580 is real value for money. The Glory 580 is a 7 seater mid size cross over SUV produced by the Chinese auto maker DFSK, a subsidiary of Dongfeng Motor Co., Ltd. China, which is the second largest automobile manufacturer in China. The Glory 580 was debuted at the 2016 Beijing Auto Show and was launched to the Chinese market in June 2016. Initial at launch, it is powered by only one engine a 1.5 liter turbocharged four cylinder. A 1.8 liter naturally aspirated four cylinder engine was added later. In Pakistan Glory 580 was properly launched in October 2019 under DFSK’s Mr. Imran Saeed the owner of software house in Karachi is receiving the Glory 580 local assembler in Pakistan, Regal which is the first vehicle delivered in Karachi. Mr. Anwar Iqbal - Executive Director, Automobiles Industries Ltd. Regal Mr. Rizwan Roomi - Showroom Manager and Mr. Rashid Mushtaq - Sales Manager, R.A.I.L. are also seen in the picture Automobile in industry is the fastest growing company in four wheel units is booked/sold in a fortnight. thru booking by R.A.I.L. automobile segment of Pakistan. It Now Regal Automobile Industry is fully However the booking of locally started collaboration with DFSK in 2016 geared up to produce local assembled assembled Glory 580, 1.5 liter engine and in same year ground breaking Glory 580. The first order of CKD lot is with turbo charged and automatic ceremony of the new 4 wheeler vehicle already placed to the principal and transmission is also opened but delivery assembly plant at Multan Road Lahore delivery of locally assembled Glory 580 will be made from June 2020. was held. This plant was completed in with 1.5 liter engine with turbocharger record period of one year. In 2018 R.A.I.L awarded Greenfield status from Engineering Development Board of Pakistan and granted manufacturing license as well. Simultaneously in the since 2017sale of DFSK CBU vehicles were started in Pakistan market and sold more than 600 vehicles. In June 2018 local production of DFSK mini truck K-01 and DFSK mini bus K-07 was started. The rapid growth and success of R.A.I.L is due to the best combination of old and young generation. The chairman of the group is Mr. Sohail Usman is in his fifties and have great enterpuneral skill. www.automark.pk | January-2020 | Page 27 Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only. Business Financial Agreement Monthly AutoMark International Memon Motors and Meezan Bank sign Memorandum of Understanding for Priority Financing of Superstar Motorbikes Meezan Bank Limited, Pakistan’s largest Islamic Bank and the ‘Best Bank’ in Pakistan and Memon Motors, which is one of the largest Chinese motorbike assembler recently, signed a Memorandum of Understanding to jointly promote Superstar Motorbikes in Pakistan by providing convenient financing terms with a residual value option. This will provide the customers to easily buy the motor bike as the bank will facilitate their financing. Director Meezan Bank Mr. Usman Saleem , Group Head Arshad Majeed and Senior Manager Sales and Marketing Mr. Muhammad Ashfaq Memon were also present with their entire team. About Memon Motors are exporting our motorcycles and auto- in 190 cities supported by a countrywide Memon Motor (Pvt) Ltd., is a top-of-the rickshaws to Bangladesh, Afghanistan network of over 700 ATMs, VISA & line motorcycle and auto rickshaw and Sri Lanka etc. MasterCard Debit cards, a 24/7 Call manufacturing company in Pakistan. Memon Motor Pvt. Ltd. is situated in Center, Internet Banking and Mobile Not only that, the company also Hyderabad. The plant has an area of 7.5 Banking facility. manufactures all the parts required in acres. Today they are manufacturing Meezan Bank has consistently been manufacturing its products. more than 13000 motorcycles and 1500 recognized as the ‘Best Islamic Bank in In 1992, they began their operations by auto rickshaws every month. Pakistan’ by numerous local and manufacturing Auto Rickshaw. At that About Meezan Bank international institutions. The Bank has time the manufacturing of 70cc Meezan Bank is the 7th largest bank in also been recognized as the ‘Best Bank motorcycle was a milestone for them. Pakistan and the leading Islamic bank in Pakistan’ by Pakistan Banking After the huge success of Super Star of the country. The Bank provides a Awards– the most prestigious awards 70cc, they began to produce 100 cc and comprehensive range of Islamic banking in Pakistan’s banking sector, which is a 125 cc motorcycles which became also products and services through a retail testimony of the Bank’s commitment to very popular among their patrons. They banking network of over 690 branches excellence.

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Automotive News - Update Monthly AutoMark International Electric-car battery prices dropped 13% in 2019, will reach $100/kwh in 2023 Although electric cars haven’t quite the size of battery orders has become transportation costs (and potentially taken off in the 2010s the way some had larger—underscoring a vote of avoid import duties), more battery anticipated, sheer economics are confidence on behalf of automakers that manufacturers are building plants on a pointing to the 2020s as the time when the global market for electric vehicles region-by-region basis. SK Innovation, EVs will find that market fever pitch. will keep building. for instance, is building a plant in From 2010 to 2019, lithium-ion battery BNEF now anticipates that pack-based Georgia that will supply VW’s electric- prices (when looking at the battery pack cell prices will dip below the $100/kwh vehicle manufacturing in Tennessee, as a whole) have fallen from $1,100 per mark in 2024. It sees a continued while LG Chem and GM just announced kilowatt-hour to $156/kwh—an 87% cut. reduction of cell prices leading to a a joint-venture plant in Ohio. And From 2018 to 2019 alone, that projected $61/kwh by 2030, although Chinese battery giant CATL has said represents a cut of 13%. it notes much greater uncertainty with that it’s considering a U.S. location. Those numbers were part of an annual the latter target. In the second part of the decade, the report released Tuesday by Bloomberg James Frith, the senior energy storage gains may be less from scaling up and New Energy Finance (BNEF). The report analyst who authored this report, said standardizing, and more from also suggested that we’ll reach the that BNEF estimates the size of the expansions of existing facilities, $100/kwh mark earlier than it had global battery market to be $116 billion improvements in manufacturing previously anticipated—by 2023. annually, not including investment in equipment, and materials-related A battery pack is typically the single the supply chain. “However, as cell and improvements. most expensive component in an electric pack prices are falling, purchasers will The continued downward trajectory in car. While automakers have so far get more value for their money than they cell prices has wide-ranging effects that decided to add more cell capacity into do today,” he underscored.. go beyond passenger vehicles. It’s their vehicles as the price falls, the As automakers simplify electric vehicle making it more attractive to electrify potential is there as infrastructure builds design to become based on standardized commercial delivery vehicles, BNEF out for dramatically more affordable cells and modules that can be scaled up points out. models that go modest on battery or down within platforms—like Within these cost declines, automakers capacity. Volkswagen’s MEB achitecture—some may soon face new choices, the firm Just two years ago, in 2017, the average of the ancillary pieces like cooling can anticipates—between attributes like a price of a lithium-ion vehicle battery also be standardized and made more longer cycle life versus a cheaper cost. pack was $209/kwh, and BNEF had affordable. Which could potentially, when high- previously predicted the business would Factory and manufacturing costs are capacity batteries are as ubiquitous as fall below $100/kwh by 2025. falling in the early part of the decade, affordable storage media today, establish Why will that point come sooner than too, and adding to that better-than- another fine point to what separates a previously estimated? Part of it is that anticipated affordability. To reduce premium car from the rest. Foreign automakers to penetrate China's electric vehicle market in 2020 The electric car market in China is CGTN Global Business. measures from the government. expected to a "drastically" change by Sales of NEVs have "fallen off the cliff" "I expect there will be more models 2020 as more foreign automakers as sales in October fell by 45.6 percent coming into the market, and some other increase their investments in the world's year-on-year, according to the China measures to encourage, not on the largest market for new energy vehicles Association of Automobile subsidy side, but on the usage of these (NEV), according to Xing Lei, chief Manufacturers. Xing said the plunge cars. Don't be surprised if it (sales) picks editor of China Automotive Review. was due to an overall dampening of up," he said. Xing said that while the current sentiment on consumers, as well as the Earlier in December, China set a new landscape is largely still dominated by government's reduction in NEV 2025 target mandating new energy traditional Chinese brands, as well as subsidies. All subsidies will be fully vehicles at 25 percent of all car sales, up some NEV startups, this would change stopped by the end of 2020. from the previously planned 20 percent. when players start expanding their "Year to date, the numbers are just over Recently, the government also relaxed operations in China. 1 million units, which is only a 1 percent requirements for NEVs' energy "They have been learning the market, increase compared to the same period consumption. The average power usage they are not going to compete on a year ago. Now, obviously, NEV sales of purely electric passenger vehicles is subsidies (alone). They have the brand will fall, there's no doubt." now set at 12 kilowatt-hours per 100 power, and they are going to have a wave However, Xing believes that the drop in kilometers, compared to the previous 11 of new products, they will probably have sales is temporary, and there may be a kilowatt-hours. newer models in terms of distribution, pickup in demand and supply, especially China reportedly spent 36.5 billion U.S. charging, working with different with foreign automakers coming into dollars on NEV subsidies from 2009 to partners," said Xing in an interview with the market, and possibly further 2017. www.automark.pk | January-2020| Page 29 Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only.

By Muhammad Rafique Monthly AutoMark International Customer satisfaction Index - CSI relationship functioning is hard work. You need to keep delivering value time and time again. You need to keep your customers satisfied. key point of differentiation that helps you to attract new customers in competitive business environments if your existing customers are satisfied with your product, service and so on. According to survey, it is six times more hard and expensive to encourage that new customers than it is to retain an existing customers. Therefore, it is essential for businesses Customer satisfaction, a term frequently satisfaction ratings can have powerful to effectively manage customer used in marketing, is a measure of how effects. They focus employees on the satisfaction. To be able do this, firms products and services supplied by a importance of fulfilling customers’ need reliable and representative company meet or exceed customer expectations. Furthermore, when these measures of satisfaction. expectation. Customer satisfaction is ratings dip, they warn of problems that can affect sales and profitability. These metrics quantify an important dynamic. When a brand has loyal customers, it gains positive word-of-mouth marketing, which is both free and highly effective. CSI is considered as universal analytic tool designated for measuring customer satisfaction with a product, service or a company as a whole. It helps to find the reasons of customer’s satisfaction or defined as "the number of customers, dissatisfaction. This will help you to or percentage of total customers, whose measures the customers’ satisfaction or

CSI is a leading indicator of consumer reported experience with a company or dissatisfaction from various points of repurchase intension and loyalty apart firm, its products, or its services (ratings) view (company image, quality of from satisfaction, this is a point of exceeds specified satisfaction goals. “It products and services, service, etc.). differentiation, and off course this is is seen as a key performance indicator Determines areas which significantly helping tool to reduce customer shake within business and is often part of a affect customers’ satisfaction. and increase customer lifetime value, balanced scorecard. In a competitive Customer satisfaction is key in creating this tool provides you the opportunity marketplace where businesses compete a long-term relationship with valued to learn strengths and weaknesses of for customers, customer satisfaction is your customers, but keeping a long term your Products and Services from your seen as a key differentiator and customers’ perspective, also help to increasingly has become a key element reduce the negative word of mouth and of business strategy. implement proper processes to satisfy CSI objective is to help Company with your valued customers. creating and keeping long-term relations Exclusive written for Automark with Customers. CSI enables you to Magazine, understand in better way with respect Head of Production and Maintenance to your customers’ desires, needs and Foton JW Auto Park (Pvt.) Limited behavior. Within organizations, customer

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Customer Relationship Networking Monthly AutoMark International Images for dealership visits by marketing team of Millat Batteries

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Another new entry in the Auto Industry of Pakistan Monthly AutoMark International

Proud Moments for RP family, First PEARL CKD Line-Off Ceremoney took place at PRINCE-DFSK plant, 42-Multan Road, Lahore ON 19th December-2019

www.automark.pk | January-2020 | Page 32 Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only. Report by Neha Murtaza Monthly AutoMark International Malaysian PM Mahathir Mohamad gifts PM Imran Khan Proton SUV X70 As promised, Malaysian Prime Minister Mahathir Mohamad gifted Imran Khan a SUV car as a gesture of goodwill and to initiate producing the Malaysian brand car here in Pakistan. The car is none other than Made in Malaysia, Proton X70 SUV. It’s recently arrived in Pakistan, as a special gift handing ceremony was held in Islamabad on 16th December 2019. Advisor to PM, Mr. Razzak Dawood advisor to the Prime Minister for Commerce, Textile, Industry & Production, and Investment of Pakistan was the guest of honour, who received the SUV by Malaysian High Commissioner Mr. Ikram, on behalf of PM Imran Khan. Mr. Hilal Afridi from Al-Haj Automotive The Ministry of Industries and Automotive and the agreement between was present, Mr. Muahmmad Zahid Production (MoI&P) has awarded both companies was signed on 29 who is the Chairman of Board of Greenfield investment status to Al-Hajj August 2018. To take benefit of the Investment and other government automotive group to assemble Proton subsidized duties offered to CKD officials ; along with Al-Haj team cars in Pakistan under automotive vehicles a plan came in the form members attended this event. Also development policy 2016-21 last month. to establish an assembly plant in present was Al-Haj Shah Jee Gul Afridi, This Proton plant will be the first-ever Pakistan. chairperson of Alhaj Automotive, which CKD plant in Pakistan, the plan officially Al-Haj Automotive group has the is the official distributor for Proton began back in 22nd of May 2019 when resources and the experience to give vehicles in Pakistan. the Malaysian Prime Minister and growth to Proton in Pakistan. The new “Proton sees a lot of potential in Pakistan Pakistani Prime Minister, Imran Khan CKD plant which will be built on and as Malaysia is the only Muslim signed a ceremonial marble plaque at Greenfield assembly has an initial country to have its own automotive an event held in Islamabad, Pakistan. investment of USD30 million. The brand. Both our countries are natural The plans began back in the year 2017 assembly plant will create 2,000 direct partners that have so much to share with when the Proton developers disclosed employment opportunities in the first each other," Mohd Khalid said. their plans to achieve the target of selling three initial years of commencement "The Proton X70 has won several awards 400,000 units by 2027. The major part and 20,000 indirect jobs as the plant at home and we hope that eventually, it of their plan was to establish CKD plants commissions. can accomplish the same feats when it in overseas markets. For making their arrives here,” he added. way in Pakistan they choose Al-Haj

www.automark.pk | January-2020 | Page 00 Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only. By Mashood Khan, Director Export MCE Monthly AutoMark International “Session on Export Enhancement” at KCIP A Capacity building session was held in Mehran Commercial Enterprises located in Korangi Creek Industrial Park on “Exporting Issues and Enhancement” on Friday December 6, 2019. The speaker of the workshop was former Secretary Commerce & Finance Mr. Mohammad Younus Dagha. The seminar was held as an advance level workshop on discussing issues and ways to penetrate into foreign markets, get a market share and also creating liaison between the export-oriented companies and the policy makers. Participating were company heads of the Special Economic Zones Korangi Creek Industrial Park from the Pharmaceutical and Auto Parts economy. The growth of economies like to identify new market trends, Manufacturing industries. Germany, China and South Korea have opportunities, threats and strategies to The main areas that the discussions were been on the strength of their export cater to them. Mr. Mashood also focused on were the gaps due to which, sector. Pakistan has a huge export appreciated the experience and services existing exporters (especially SMEs) potential which needs to tap into of Mr. Mohammad Younus Dagha in the were not able to achieve the yield they different markets around the world. He fields of trade, investment, energy and anticipated. Pre-requisites and emphasized that there is an urgent need finance. compliance policies for exporting to to chalk out a “road map on things to Workshops and Seminars on advanced different countries, duties on imported do” to enter into those markets. He said knowledge will be the portfolio for raw material used for export products, the brain storming sessions will help in sessions at MCE which intends to facilities like design houses, access to achieving this objective, like this continue to hold them. credit, subsidized trade fair participation workshop where existing and new By Mashood Khan, Director Export for SMEs etc. It was highlighted that exporters come together with specialists Mehran Commercial Enterprises our competitors in the global market enjoyed access to many facilities and subsidies making them more competitive. Mr. Dagha appreciated the valuable inputs from the industrialists present during the session. He assured that the issues and recommendations would be presented to the Policy making authorities for incorporation into the upcoming policies. Mr. Mashood Khan Director Mehran Commercial Enterprises was the organizer of the event who stated that Exports sectoris the engine of growth and the backbone of any strong Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only. International Automotive News - Update Monthly AutoMark International Automakers cutting 80,000 jobs globally as EV shift upends industry It’s turning out to be one of the worst of dollars and watched its New York- represent workers at Mercedes-Benz, years ever for auto workers across the listed shares plummet, dismissed about and many suppliers claim the globe amid shrinking demand and a 20 percent of its workforce by the end companies are using the shift toward tectonic shift in vehicle technology, with of September, shedding more than EVs as an excuse to push through deeper Daimler AG and Audi announcing 2,000 jobs. cuts and boost profits. almost 20,000 job cuts in just the past “The persistent slowdown in global “We don’t let our jobs be taken away week. markets will continue to dent just because some managers haven’t All told, carmakers are eliminating more automakers’ margins and earnings, done their homework,” Roman than 80,000 jobs during the coming which have already been hurt by Zitzelsberger, the regional head of IG years, according to data compiled by increased R&D spending for Metall in the state of Baden- Bloomberg News. Although the cuts are autonomous-driving technology,” said Wuerttemberg and the worker concentrated in Germany, the U.S. and Gillian Davis, an analyst with Bloomberg representative on Daimler’s supervisory the U.K., faster-growing economies Intelligence. “Many automakers are now board, told the crowd. haven’t been immune and are seeing focused on cost-saving plans to prevent The job concerns proved to be justified. automakers scale back operations there. margin erosion.” Audi announced a week later it will The German companies joined General Being an early leader in electrification eliminate as many as 9,500 positions in Motors, Ford Motor Co. and Nissan hasn’t spared Nissan, which has been Germany through 2025 as parent Motor Co. in massive retrenchments put in turmoil since the arrest of former Volkswagen AG prepares for a costly in motion over the past year. The Chairman Carlos Ghosn a year ago. transition to electric vehicles. Daimler industry is sputtering as trade tensions With profits plumbing decade lows, the announced plans to shed more than and tariffs raise costs and stifle Japanese automaker is shedding 12,500 10,000 worldwide. investment, and as manufacturers positions in the coming years, mostly at If it were a country, the auto industry reassess their workforce in an era of factories across the globe, to reduce costs would be the world’s sixth-largest electrification, autonomous driving and as it rushes to refresh an aging model economy, according to Fircroft, a ride-on-demand services. lineup. A redesigned version of the technical job-placement firm. In The global auto industry will produce battery-powered Leaf, which debuted Germany alone, when including local 88.8 million cars and light trucks this later than planned because of the loss operations of foreign manufacturers, year, an almost 6 percent drop from a of the company’s longtime leader, isn’t about 150,000 jobs might be at risk in year ago, according to researcher IHS giving the company much of a boost this coming years, according to estimates by Markit. German auto-industry lobby year. the Center of Automotive Management, VDA on Wednesday predicted that the Factory-floor workers have been rising near Cologne. decline will continue next year, up against the retrenching. GM’s more The clouds started to form for U.S. forecasting global deliveries of 78.9 than 46,000 U.S. hourly workers staged carmakers last year, when Ford revealed million vehicles, the lowest level since a 40-day-long strike this fall — the plans for a years-long, $11 billion 2015. longest against the company in almost restructuring. The company has made The pace of job cuts in the home of half a century — but managed to coax a series of piecemeal announcements Mercedes-Benz, and BMW is the company into keeping open only one since then, slashing roughly 10 percent expected to be “more pronounced in of the four American factories it made of its global salaried ranks and shutting 2020,” VDA President Bernhard Mattes plans to shutter a year ago. six plants: three in Russia and one apiece said at a press conference in Berlin, Street protests in the U.S., U.K. and France. Of roughly adding that the technology shift alone On Nov. 22, about 15,000 people 17,000 jobs Ford is eliminating, 12,000 could lead to the loss of 70,000 jobs marched in the streets to protest job will be in Europe over the next decade. cuts and factory closures in Stuttgart, With vehicle demand slowing, “A fundamental structural change with the German city that’s home to the global production shifts were being pared back enormously high investments at a time headquarters of Daimler, Porsche and across the country — by Nissan at its of deteriorating market dynamics -- the major parts supplier Robert Bosch truck-and-van plant in Mississippi, Fiat tension is being felt at many companies,” GmbH. Chrysler Automobiles at its Jeep said Mattes. Protesters in the historic downtown Cherokee SUV factory in Illinois and Cuts are also being carried out in China, square of Schlossplatz wore red scarfs, Honda at an Ohio plant that mostly which employs the largest number of blew whistles and waved red flags in makes Accord sedans. Workers fear people in the industry and has been support of Germany’s powerful labor plug-in cars, which have fewer parts and mired in a sales slump. Electric-vehicle union IG Metall, which organized the require less labor to build, will doom startup NIO Inc., which has lost billions demonstrations. Top union officials who auto jobs. www.automark.pk | January-2020 | Page 39 Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only. International Automotive Industry - Update Monthly AutoMark Hyundai focuses on EVs, mobility services in $52B investment plan Hyundai Motor will invest about 61.1 1. Mobility services. These will offer 2 percent to 6 percent range. trillion won ($51.81 billion) between personalized services and contents on The transformation will come at a price. 2020 and 2025 in a new strategy integrated platform. In the U.S., the Some 27.9 trillion won of costs, the roadmap that includes investments in automaker will test Level 4 or higher equivalent of $23 billion, will be stripped electric and fuel cell cars, autonomous autonomous car-sharing and robotaxi out of the company in the next three driving, flying taxis and mobility services. In Europe, the company will years alone, Hyundai said. services. first focus on businesses that combine The company said it plans to cut raw The "Strategy 2025" roadmap aims to products and services. In Korea, Asia, material costs by 34.5 trillion won place Hyundai among the world's top and Australia, Hyundai will partner with through 2022. three makers of battery and fuel cell local mobility service players. Hyundai, like its rivals worldwide, faces vehicles, with annual sales of 670,000 2. Mobility devices. These will expand an expensive future of lower-emissions, electric cars, comprising 560,000 full- the company's products beyond battery-powered vehicles in a tectonic electric and 110,000 fuel-cell vehicles. automobiles to include air taxis, robotics shift in vehicle technology. The goal is to electrify most new models and last-mile mobility. Hyundai is Most traditional automakers are heading by 2030 in key markets such as the U.S., looking at developing flying cars, which in the same direction as Hyundai, and Europe, China and Korea, with emerging could be commercialized ahead of the all-electric rivals such as Tesla have a markets such as India and Brazil most advanced self-driving cars, its technological head start. following suit by 2035, Hyundai said on executive vice chairman, Euisun Chung, German automakers are set to invest Wednesday. has said. $45 billion in electric vehicles over the The Genesis brand will launch its first The "Strategy 2025" roadmap should next three years, while General Motors full-electric models in 2021, then expand create a more profitable business with is pushing ahead with a plan to sell 20 its electric lineup in 2024. The high- a global market share of 5 percent in EV models by 2023. performance N brand will launch SUVs 2025, up from 4 percent in 2018, At the same time, trade-war tariffs hang and EVs, the automaker said. according to Hyundai. over decades-old supply chains that A new global modular EV architecture Hyundai wants to widen its operating serve a dwindling market. will enhance efficiency and scalability margin to 8 percent in 2025 -- up from All told, automakers are cutting more of product development, starting with 2.5 percent last year -- a level that would than 80,000 jobs in coming years, vehicles being launched in 2024, make the company among the world's according to data compiled by Hyundai said. most profitable automakers. Bloomberg News. The industry will Smart mobility BMW has a margin of 9.3 percent and produce 88.8 million cars and light Hyundai also said it will transition into Toyota Motor 8.2 percent, according to trucks this year, an almost 6 percent smart mobility solution provider by data compiled by Bloomberg, with most drop from a year ago, according to 2025 with two pillars: other global automakers in the researcher IHS Markit. General Motors Announces $2.3 Billion Honda sells over 60,000 units of BS-VI Activa Ohio Electric Vehicle Battery Plant in Bangladesh General Motors on Thursday announced The GM-LG Chem battery plant, officials The country's second-largest two- plans for a new factory in Ohio that will said, will feature an annual capacity of wheeler maker Honda Motorcycle on produce battery cells for electric vehicles. more than 30 gigawatt-hours to supply last mnth said its BS-VI versions of The Detroit automaker will own 50% of forthcoming GM electric vehicles, Activa scooter and a brand new bike SP a joint venture with long-time partner including a truck set to debut in 2021. 125 have cumulatively sold over 60,000 battery partner LG Chem; the new GM said the two new Lordstown units. company expects to invest $2.3 billion facilities would position Northeast Ohio While the BS-VI model of Activa was at a new manufacturing site in as “a major hub for technology and launched in September and is available widely across the country, the brand Lordstown, Ohio. electric vehicle manufacturing.” new bike SP 125 was launched on The factory is expected to create more “Combining our manufacturing November 20, Honda Motorcycle & than 1,100 new jobs in the city near expertise with LG Chem’s leading Scooter India said. It can be noted that Youngstown, which was formerly home battery-cell technology will help beginning April 1, only BS-VI models to a GM assembly plant with a workforce accelerate our pursuit of an all-electric will be sold as the country pushes to cut of about 4,500. The Lordstown plant future,” GM CEO Mary Barra said in a carbon emissions from automobiles. closed down in March; GM recently sold statement. From the new fiscal, all the fuels sold in the complex to a secretive new company The new venture expects to hold a the country will also be low in carbon known as Lordstown Motors Corp., groundbreaking ceremony in the middle and sulphur as the government decided which aims to produce an electric truck of 2020. to skip BS-V and jump straight from BS- at the site. IV emission norms. www.automark.pk | January-2020 | Page 40 Generated by Foxit PDF Creator © Foxit Software By Hawwa Afzal http://www.foxitsoftware.comMonthly AutoMark For evaluation International only. Wagon- R VXL (AGS) version will soon be on the Pakistani roads year. With a good response on Wagon- R the company has decided to launch its variant and given the demand, it seems like the correct decision. Wagon- R which then was quiet in the trend saw a sharp decline in the fiscal year 2019-2020. As of the first 5 months of this fiscal year, the sales of Wagon R got reduced by 72% to just 3,339 units compared to 13,341 units sold in the same period a year earlier. Pak Suzuki might be hoping to increase their sales with the launch of their latest version. Experts say that the prices would be increased by Rs 100,000. The Wagon-R retails at Rs16.25 lac even though its safety and basic tech feature like power mirrors. If the AGS version wouldn't have these features then the It’s time the Wagon- R fanatics gear up was soon reverted with the consumers may not be compelled to buy as per credible sources Pak Suzuki is commencement of ride-hailing services it. going to launch the Wagon- R VXL in the region. While competitors like Honda are automatic gear shift (AGS) soon. Soon This was a blessing for them as the keeping their production plants closed enough you will be able to find people company had no competition from the on certain days of the month. Pak Suzuki driving this version on the road and if local market. The car became a hot-piece is aiming to make new cars and have you want to book yours you can book of cake with consumers rushing to buy the same production days. them from Suzuki dealerships across it. Although it has a simple designed Maybe this was the comeback Pak country. tall-boy body with little to no attraction. Suzuki needed with competition down Suzuki Wagon-R is one of the highest But it was cheap and gave good mileage. to again make their mark in the auto selling cars of Pak Suzuki in the last five The strategy of introducing the AGS market. years. In 2014 when it was launched it variant was first adopted by the may have not gotten a response but it company in its lineup of Cultus, last Auto makers raise prices Despite dec¬re¬¬asing cost of imported hikes in Alto660cc — first in August by One dollar is now equal to Rs155 as parts on account of strengthening of the Rs137,000 — Rs138,000 in VXR and compared to Rs164 on June 24, which rupee and steep fall in sales during the AGS models and then by Rs70,000- signals declining cost of import. Overall first five months of this fiscal year, the 85,000 from Oct 1. car sales plunged 44pc to 49,110 units auto assemblers on Tuesday gave car On Dec 9, the price of Suzuki Jimny 1.5L during 5MFY20 as demand for various and bike buyers a fresh shock by jacking MT was raised by Rs100,000 to cars slumped by around 35-75pc. up prices. Rs3.990m. Prior to this, the company Car assemblers and their vendors had Pak Suzuki Motor Comp¬any Ltd also increased bike prices by Rs3,000- claimed of achieving up to 70 per cent (PSMCL), barring Cultus, raised prices 5,000. localisation, but pushing up prices of various models by Rs49,000-90,000 PSMCL spokesperson Shafiq Ahmed despite stability in exchange rate since effective Jan 1, 2020. Sheikh said from all four consecutive June had nullified their claim. After a jump of Rs80,000-90,000, the quarters till September, the company is In two-wheelers segment 90pc new price of Alto VXR and Alto VXL has continuously posting losses. localisation has been achieved, but been fixed at Rs1.398 million and As a result, he said, the company has buyers have continuously been facing Rs1.598m followed by Rs65,000 and been trying to make moderate price frequent price hikes. Rs70,000 in WagonR VXR and VXL to incre¬ase as possible despite massive Yamaha Motor Pakistan Ltd also came Rs1.605m and Rs1.695m respectively. cost rise caused by rupee depreciation out with price jump for various bike The price of Suzuki Bolan and Bolan against the dollar and incidence of high models effective Jan 1, 2020. The new Cargo have been raised by Rs49,000 taxes and duties.However, market price of Yamaha YB125Z, YBR125G and and Rs50,000 followed by hike of watchers are surprised over soaring car YBR125 will be Rs139,000, Rs163,500 Rs58,000 in Ravi. The price of Swift prices when demand has been depr- and Rs156,000 from Rs136,500, model has been increased by Rs90,000. essed and the rupee is appreciating Rs160,000 and Rs153,500 respectively. PSMCL had already made two price against the dollar. www.automark.pk | January-2020 | Page 41 Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only. By Moazzam Abu Bakar - The Automotivator Monthly AutoMark International Keep Your Promises on the Service Drive – or Face the Consequences A customer hands you the keys to their car expecting a brake job by End of day Although you Less repeat business: If you break a customer with updates. h a v e g o o d promise to a customer, chances are, they 3. Use a time management intentions, time won’t be back. They’ll go find a repair system that ensures you slips away and facility they can count on. will make phone calls on suddenly – it’s How to make sure closing time and time their vehicle promises are upheld? During a hectic day, it’s easy to lose track r e m a i n s Thankfully, there are steps you can take of time. A good time management u n t o u c h e d . to ensure promises are kept. Here are system will prompt you to contact the Naturally, the ten tips to help you stay on track: customer before it’s too late. customer is 1. Have a process that 4. Contact customers furious; he need his car to be safe for encourages you to monitor immediately when the their family road trip tomorrow. vehicle status status of their vehicle has Does this scenario sound all too It’s easy to whip up an RO, then forget familiar? If so, you may need to reflect changed about it until the customer returns. on one of the golden rules: ‘a promise Even the most conscientious service That’s why it’s important to have is a promise’. departments occasionally hit a roadblock a process in place that reminds you that pushes a job back. When it happens Why keeping your to check on an order throughout the to you, get on the phone and tell the word is critical? day. customer immediately. It’s common for customers to make 5. Make sure information requests to which service advisors is accurate simply reply: “Sure!” We do it without Incorrect information – whether it be thinking, and then the day suddenly contact details or the customer request turns hectic and the time just seems to – can lead to all types of problems. Make slip away. But as far as the customer is sure you enter everything properly when concerned, there’s no excuse for not generating an RO. keeping your promise. Failure of the service department to keep 6. Offer status updates via commitments is one of the primary text to every customer factors that lower dealership’s CSI Providing status updates keeps scores. These are a few of the most customers in the loop, while also common problems that arise when you reminding you to check on their vehicle. disregard an obligation: 7. Answer the phone before Reduced trust: If customers can’t 2- List customer contact the third ring count on you to keep an appointment, information separate from Often, customers will call to check the what can they trust you with? Certainly status of their car. Promptly answering not their car or their hard-earned the RO or dispatch log the phone will address their inquiry, money. Having the correct contact information while also keeping you abreast of the WHO NEEDS on hand will remind you to call the job status. TRAINING AT YOUR 8. Check that parts are in DEALERSHIP? stock Not having everything needed for a Negative feedback: A low CSI score is repair can quickly put a kink in the just one of the ways customers display workflow. That’s why you need to check their dissatisfaction. When you break a necessary parts and supplies are promise, you prompt them to leave available before committing to a job. negative feedback online. Also, they won’t recommend your services to 9. Don’t take in more than friends and family. you can handle www.automark.pk | January-2020 | Page 42 CONTINUED ON NEXT PAGE Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only. Automotive News - Update Monthly AutoMark International Autocar India December 2019 issue

This issue has exclusive drives of the promises to elevate the luxury SUV facelift has the goods to take on its Mercedes GLE and Toyota’s Vellfire, game. fiercest rivals – the Honda Civic and comparisons featuring the S-Presso & Toyota Vellfire Skoda Octavia. Kwid, Imperiale 400, Jawa You are familiar with the Innova Crysta. California to Oregon in Forty-Two & Royal Enfield Classic 350 Now meet the Toyota Vellfire, an MPV an Audi Q7 and more. that thinks it’s a luxury car. In our December 2019 issue, we bring Driving north on some of the most you exclusive stories you just can’t miss! Karun Chandhok picturesque roads in the US, we take the This month’s issue packs in India drives championship- road less travelled, from San Francisco, California to Portland, Oregon in Audi’s exclusive drives of the all-new Mercedes- winning Mercedes W10 Benz GLE and the Toyota Vellfire luxury Q7. What’s it like to drive a current MPV to go with Karun Chandhok’s championship-winning Formula 1 race 2019 Mercedes-Benz account of driving Lewis Hamilton’s car? Karun Chandhok recalls his Classic Car Rally championship-winning Formula 1 race experience driving the Mercedes W10 Over 130 of the finest (and rarest) car. We’ve also driven the Mercedes- at Silverstone. vintage and classic Mercedes-Benz cars Benz G 350d, and put together two mega hit the streets of Mumbai for the 2019 comparison tests – the Maruti Suzuki Ferrari Roma Mercedes-Benz Classic Car Rally. We S-Presso takes on the Renault Kwid We head to Italy for a quick first look at bring you a full report. facelift, and the facelift Ferrari’s brand-new 2+2, the Roma. goes up against the Honda Civic and the Mercedes-Benz G 350d Ultraviolette F77 Skoda Octavia. Also in this issue is a For the G 350d, the G63’s 585hp twin- We ride India’s first sporty electric recap of our epic drive from California turbo petrol V8 has been swapped out motorcycle, the Ultraviolette F77, at a to Oregon in an Audi Q7, a quick first for a six-cylinder diesel, but can you full-size racetrack. look at the 620hp Ferrari Roma and a really rationalise something as wild as Benelli Imperiale 400 full report of the 2019 Mercedes-Benz a G-Wagen? vs Royal Enfield Classic Classic Car Rally, to go with our reviews Maruti Suzuki S-Presso of the Ultraviolette F77 and Ducati 350 vs Jawa Forty Two Panigale V2 and a battle involving the vs Renault Kwid facelift Can the Benelli Imperiale 400 beat its Benelli Imperiale 400, Jawa Forty-Two The S-Presso is Maruti Suzuki’s long- established rivals – the Royal Enfield and Royal Enfield Classic 350 + more overdue answer to the Renault Kwid. Classic 350 and Jawa Forty Two – at juicy news from the industry and We compare the two to pick a winner. their own game? features you’ll enjoy reading. Here are Hyundai Elantra 2019 EICMA show the highlights: facelift vs Honda Civic report Mercedes-Benz GLE Rounding up the most important reveals Built on a longer wheelbase and loaded vs Skoda Octavia We find out if the Hyundai Elantra from the 2019 edition of the biggest two- with tech, the new Mercedes-Benz GLE wheeler show in the world.

Some repair facilities push advisors to techs jump on waiters to get them in In today’s competitive always say yes to more work. Obviously, and out as soon as possible. environment, you can’t this a terrible idea. Only take in what Take the first step afford to lose the you can handle; it’s OK to tell a customer Review your current CSI scores and you have to schedule them for another spend a day observing your service customers you have day. department. Determine where the because you don’t honor 10. Reduce wait time processes and systems you’re using need commitments. Check Customers who come in for a quick to be improved, then implement the new yourself and make the service (e.g., an oil change) expect a methods one item at a time. necessary changes – or pay speedy turnaround time. Make sure the price in lost revenue. www.automark.pk | January-2020 | Page 43 Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only.

4th Annual Pakistan Road Safety Conference - 2019

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Monthly AutoMark International

4th Annual Pakistan Road Safety Conference November 27, 2019 Avari Hotel, Lahore

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International Automotive Industry - Update Monthly AutoMark Toyota is working on innovating a solar-powered electric car that can 'run forever' Toyota, Sharp, and NEDO have teamed on the market with the most efficient step in the effort to marry together solar up to manufacture a unique car that batteries available — not to mention energy with a vehicle that actually works, could "run forever", according to years worth of experience with car- it's actually substantial progress Bloomberg. manufacturing — the companies are considering the large energy expenditure There have been promising advances in hoping, theoretically, to produce a required to shift a car's weight. developing thin enough solar panels for vehicle that might run forever. Due to the fact that the solar cells the curved surfaces, as well as in tech for "The solar car's advantage is that, while companies are working on are only 0.03 charging vehicles while they're in it can't drive for a long range, it's really mm thick, they can be attached to a motion. independent of charging facilities," said wider variety of surfaces including The solar cells the companies are project manager at Toyota, Koji Makino curved areas on cars like the roof, the working on attaching to the car are only to Bloomberg. hood, or the hatchback. 0.03 mm thick, so they can be attached One of the main drawbacks with fully In addition to the fact that the to curved areas on cars like the roof, the electric cars is that, even if their sales technology behind this venture has hood, or the hatchback. were to surpass those of petroleum- introduced a new efficiency, there's also By pairing more efficient solar cells with based vehicles, they'd still need to be the fact that the vehicles can be charged high-capacity batteries to keep vehicles charged — which, in turn, means a string while the vehicle is in motion — running at night, solar cars have the of charging docks, requiring space and something that has, until recently, been potential to outperform hybrid vehicles further funds. impossible. and hydrogen-powered cars. Conversely, the sun provides readily According to NEDO representative Visit Business Insider's homepage for available energy without the need for Mitsuhiro Yamazaki, if such a car were more stories. charging docks or extra costs. driven four days a week for a maximum A solar-powered electric car that runs Coupled with a high enough battery of 50 kilometers each day, it wouldn't without needing charging may sound capacity to keep a vehicle running during be necessary to charge it at a dock. impossible, but Toyota, Sharp, and darker hours, solar-powered cars have To build the optimum solar-powered NEDO (New Energy and Industrial the potential to completely outdo other vehicle, there are still a lot of aspects Technology Development Organization new types of tech that are currently in that need working on and there need to of Japan) have joined forces to hopefully the pipeline — from hybrid vehicles to be workarounds to enable such a vehicle make it a reality. hydrogen-powered cars. to run efficiently in areas that aren't By pairing together the best solar panels Though this may seem just one small quite as sunny or are more like deserts World's leading manufacturer of electric vehicles ready to enter Pakistan Pakistan hopes to save about $2 billion attended the session, assured the around $2 billion annually in oil import annually in oil import bill by introducing manufacturers that the government bill, apart from providing cheap these vehicles. would soon release the SRO to transportation means.” BYD Auto, the world’s largest electric “revolutionize” the transportation Briefing the media, PEVMA Vice vehicles (EV) manufacturer with a global industry in the country. Chairman Mohammad Ayaz said: “It turnover of $250 billion, is ready to “On Saturday we will be meeting with was decided to set up a body that could enter Pakistan, said local manufacturers the prime minister and get his approval guide the relevant ministry and of electric vehicles components during for an incentive package for the EV authorities to implement the EV policy a news conference in Karachi on policy that will soon be implemented. in its true letter and spirit by finding Thursday. We are expediting the process so that ways to induct these vehicles in the “After the approval of the electric vehicle you can start setting up industries that transportation system of the country.” policy, new EV players are waiting for will be the future of Pakistan,” Aslam “The common man will immensely the government to issue Statutory said. benefit from the advantages of electric Regulatory Orders (SROs) so that the Pakistan announced the first Electric vehicles since these automobiles will process of introducing these vehicles Vehicle Policy 2019 earlier this month, help them save significant amounts of could begin in the country. BYD’s entry hoping to convert 30 percent of vehicles money that is currently spent on fuel in the local market would change the on electricity by 2030 as an answer to and maintenance alone,” he added. entire transportation to EV,” Shaukat its climate change problems. Pakistani manufacturers say their Qureshi, General Secretary of Pakistan “The country is facing challenges related Chinese partners are willing to make Electric Vehicles and Parts to climate change and electric vehicles the country a springboard to export EVs Manufacturers and Traders Association will be an effective weapon, especially to the Middle East, Central Asia, (PEVMA), said while interacting with in places like Lahore where the problem Afghanistan, Iran, Sri Lanka and other the media. of smog is posing a major environmental states. Prime Minister’s Advisor on Climate threat,” the adviser said. “The Change Malik Amin Aslam, who also conversion to EV would save the country www.automark.pk | January-2020| Page 46 Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only.

International Automotive Industry - Update Monthly AutoMark Foreign automakers to penetrate China's electric vehicle market in 2020 The electric car market in China is "Year to date, the numbers are just over expected to a "drastically" change by 1 million units, which is only a 1 percent 2020 as more foreign automakers increase compared to the same period TOYOTA MOTOR increase their investments in the world's a year ago. Now, obviously, NEV sales largest market for new energy vehicles will fall, there's no doubt." CORP HAS A (NEV), according to Xing Lei, chief However, Xing believes that the drop in PROBLEM SELLING editor of China Automotive Review. sales is temporary, and there may be a Xing said that while the current pickup in demand and supply, especially THEIR HYBRIDS landscape is largely still dominated by with foreign automakers coming into "The only thing that holds us back on traditional Chinese brands, as well as the market, and possibly further hybrids is capacity," North American some NEV startups, this would change measures from the government. executive vice president for sales Bob when players start expanding their "I expect there will be more models Carter told reporters at an event in operations in China. coming into the market, and some other Detroit on Thursday. "We can't make "They have been learning the market, measures to encourage, not on the enough Corolla and RAV4 hybrids." they are not going to compete on subsidy side, but on the usage of these While many of its rivals are walking subsidies (alone). They have the brand cars. Don't be surprised if it (sales) picks away from hybrids and plugging billions power, and they are going to have a wave up," he said. into battery-powered cars, the Japanese of new products, they will probably have Earlier in December, China set a new automaker's demand for its 14 gasoline- newer models in terms of distribution, 2025 target mandating new energy powered models has increased. For its charging, working with different vehicles at 25 percent of all car sales, up top seller, the RAV4 compact SUV, partners," said Xing in an interview with from the previously planned 20 percent. Toyota's hybrids accounted for 13 CGTN Global Business. Recently, the government also relaxed percent of total Toyota and Lexus brand Sales of NEVs have "fallen off the cliff" requirements for NEVs' energy sales in the US last month and accounted as sales in October fell by 45.6 percent consumption. The average power usage for almost a quarter of the size. year-on-year, according to the China of purely electric passenger vehicles is Toyota could easily sell twice the number Association of Automobile now set at 12 kilowatt-hours per 100 of hybrid RAV4 models, but for the Manufacturers. Xing said the plunge kilometers, compared to the previous 11 famous car, Carter said, it can't provide was due to an overall dampening of kilowatt-hours. enough electric batteries. This currently sentiment on consumers, as well as the China reportedly spent 36.5 billion U.S. has an 11-day inventory in storage government's reduction in NEV dollars on NEV subsidies from 2009 to compared to supplying gasoline- subsidies. All subsidies will be fully 2017. powered models for more than 20 days, stopped by the end of 2020. he said. Carter said the charm of the RAV4 Electric Vespa Re-imagines Classic Italian hybrid has as much to do with features such as sporty styling, extra torque and Vehicle With a Futuristic Twist all-wheel drive as it does with its Italian industrial designer Giulio Italian Neorealist cinema. Yet, while combined fuel economy of 40 miles per Iacchetti gives a nod to the original 1946 cultivating this nostalgia, Iacchetti gallon-10 mpg above the gas-only Vespa with his concept for a sleek, doesn’t lose sight of new technology. version. minimalist electric bike. The beloved A built-in smartphone holder recharges Toyota is preparing to move Canada's Italian scooter is reimagined as the your phone while keeping it protected RAV4 hybrid production to a plant in Vespampère, with Iacchetti linking past from the rain. And the speedometer, Kentucky early next year, as well as and present for a forward-thinking fuel gauge, and lights are accessed adding a plug-in hybrid option to be imported from Japan from next vehicle designed for better riding in through a wireless app. At the same summer. But that increasing demand urban environments. time, the designer maintains classic for hybrid models of the RAV4, Corolla Over the years, the Vespa has become elements like the front circular headlight and other Toyota vehicles has come at increasingly bulky, but Iacchetti’s and cleverly integrates turn signals into the expense of its most popular hybrid, proposed electric motor allows him to the rear-view mirrors. Overall, Iacchetti the Prius, whose sales so far this year remove lateral side panels for a slimmed has put an interesting twist on the Vespa, are down 21 percent. down version. This brings his concept a classically Italian scooter born from back to the days when the Vespa graced the necessity for affordable the screen during the Golden Age of transportation in post-World War II

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SUZUKI TOYOTA COROLLA Model Ex Factory Price Model Price New Alto 660CC VX Rs. 1,135,000 XLI VVT-i 1.3L M/T Rs. 2,505,000 New Alto 660CC VXR Rs. 1,398,000 XLI VVT-i 1.3L A/T Rs. 2,605,000 New Alto 660CC VXL AGS Rs. 1,598,000 GLI VVT-i 1.3L M/T Rs. 2,755,000 WAGON-R VXR 1000cc Euro II Rs. 1,605,000 GLI VVT-i 1.3 A/T Rs. 2,855,000 ALTIS 1.6L Dual VVT-i A/T Rs. 3,155,000 WAGON-R VXL 1000cc Euro II Rs. 1,695,000 SUZUKI SWIFT 1.3L DLX MT Rs. 1,995,000 ALTIS 1.8L Dual VVT-i A/T Rs. 3,455,000 SUZUKI SWIFT 1.3L Automatic Rs. 2,140,000 Corolla Altis M/T SR 1.8L (Grande CVT) Rs. 3,505,000 CULTUS VXR MT 1000cc Rs. 1,745,000 Corolla Altis A/T SR 1.8L (Grande CVT) Rs. 3,705,000 CULTUS VXL MT 1000cc Rs. 1,855,000 FORTUNER A/T 4x2 2694CC Petrol Rs. 8,000,000 CULTUS VXL AGS 1000cc Rs. 1,975,000 Toyota Hilux Pickup 4x2 s/c BOLAN VX 800cc EURO II Rs. 1,099,000 BOLAN CARGO Rs. 1,040,000 Model Price RAVI PICK-UP STD 800cc E2 Rs. 999,000 Brand New Toyota Hilux Pickup, 4x2, 2494cc Rs. 3,455,500 SUZUKI MEGA CARRY 1.5 MT Rs. 1,365,000 Single Cabin, White only, Hilux STD SUZUKI CIAZ (A/T) 1400cc Rs. 2,300,000 SUZUKI CIAZ (M/T) 1400cc Rs. 2,500,000 Toyota Hilux Pickup D/C 4x4 (E) JIMMY 1.5L MT Rs. 3,990,000 Model Price APV 1.5L GLX MT (Petrol) Rs. 3,460,000 Toyota HILUX 2494cc, Diesel Turbo Charger Common Rail Engine, Rs. 5,256,500 HONDA 4x4 Double Cabin - Standard Model Model Price TOYOTADAIHATSU REVO Honda BR-V i-VTEC 1500cc MT Rs. 2,767,000 Model & Price Honda BR-V i-VTEC 1500cc CVT Rs. 2,967,000 VigoRevo Champ-V G M/T 1GD-FTV MT 2755cc Honda BR-V-SModel i-VTEC 1500cc CVT Rs. 3,117,000 Price Honda Civic i-VTEC 1800cc Rs. 3,517,000 5,606,500 Revo V A/T 1GD-FTV 2755cc Honda Civic i-VTEC 1800cc Oriel Rs. 3,767,000 Vigo Champ-G AT 6,256,500 Honda Civic RS Turbo 1500ccHYUNDAI Rs. 4,417,000 Honda City 1.3L Manual Rs. 2,327,000 ISUZU D-MAX Honda City 1.3L Automatic Rs. 2,507,000 Model Price Honda City 1.5L Manual Rs. 2,387,000 Hi-Spark - 4X2 Single Cabin Deckless Rs. 2,800,000 Honda City 1.5L Automatic Rs. 2,557,000 Intercooler Turbo 2499cc Honda Aspire Manual 1.5L Rs. 2,557,000 Hi-Spark - 4X2 Single Cabin Rs. 3,000,000 Honda Aspire Automatic Rs. 2,717,000 Intercooler Turbo 2499cc Hi-Lander - 4X4 Single Cabin Rs. 4,300,000 KIA MOTORS Intercooler Turbo 2499cc Hi-Lander 4X4 Double Cabin Rs. 4,500,000 Model Price Intercooler Turbo 2499cc KIA Picanto 999cc MT Rs. 1,899,000 V-Cross 4X4 Double Cabin M/T (LG) Rs. 5,000,000 KIA Picanto 999cc AT Rs. 1,999,000 Intercooler Turbo 2499cc Sportage 2WD 2.0L Rs. 4,899,000 V-Cross 4X4 Double Cabin A/T (LG) Rs. 5,400,000 Sportage AWD 2.0L Rs. 5,399,000 Intercooler Turbo 2499cc X-Factory Prices FAW MOTORS PRINCE DFSK PAKISTAN Model Price Model Price FAW Carrier DL 1000cc Rs. 1,054,000 K01 997CC, 2700mm 2 Seater,1 Ton Rs.1,025,000 FAW Carrier 1000cc STD Rs. 1,074,000 K07 II 997CC, 7 Seater Rs.1,176,000 FAW Carrier 1000cc Rs. 1,064,000 K0711 997CC, 7 Seater, New Model Rs.1,250,000 (Flat Bed) C37 1500CC, 11 Seater Rs.2,399,000 FAW XPV 1000cc Std Rs. 1,209,000 FAW XPV-Dual A/C Rs. 1,264,000 PRINCE GLORY 580T 1498cc Rs.3,499,000 FAW XPV-Dual A/C PE DAIHATSU Rs. 1,309,000 CHANGAN Changan Karvaan 1.0L Rs. 1,299,000 (Power Edition) Model & Price Changan M9 1.0L Rs. 1,054,000 FAW V2 1300cc M/T Rs. 1,574,000 Both have C10 1.0L engine with DOHC 16valve Local Assembled producing 68HP and 92Nm. Monthly AutoMark Magazine - International Price updated January-2020 Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only.

Corporate Business Events - Updates Monthly AutoMark International

Itecknologi annual conference in Bangkok, Thailand held on last month

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Corporate Business Events - Updates Monthly AutoMark International

Hyundai Nishat Motor (Private) Limited, The , and Security General Insurance Company Limited synchronized forces in providing revolutionary leasing solution to Hyundai’s commercial vehicle customers. A signing ceremony was held at BOP Office Tricon Corporate Centre, Lahore. The agreement was signed by Mr. Norez Abdullah (Chief Financial Officer) for Hyundai Nishat Motor (Private) Limited, Mr. Asif Riaz (Group Head Retail Lending) & Mr. Salman Shah (Head Retail Finance Division) for Bank of Punjab, Mr. Tatsuya Sato (Chief Operating Officer) & Mr. Farrukh Aleem (Chief Executive Officer) for Security General Insurance Company Ltd.

A team of 18 Mechanical Engineers from NED University visited MCE facility to understand the different processes involved in making our Products. MCE has always supported the academic industrial link. www.automark.pk | January-2020 | Page 52 Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only.

International Automotive Industry - Update Monthly AutoMark KTM-CFMoto JV plant in China to be operational from June 2020 KTM’s joint venture with CFMoto is all products employing KTM LC8 engines. set to enter the next level with the These parallel-twin motorcycles will be construction of an all-new sold in the Chinese domestic markets manufacturing facility in Hangzhou, as well as those exported to Europe, the China, 200 km from the city of USA, Australia and ASEAN region, via Shanghai. The new plant will have an the Completely Built Unit (CBU) route. annual production capacity of 50,000 In India and South America, these bikes units which can be further increased to will be imported in CKD kits. 1 lakh units. CFMoto’s installed capacity KTM-CFMoto joint venture’s new in the plant right next to the upcoming facility. Hangzhou manufacturing facility will facility has a capacity of 50,000 units. CFMoto has been the official supplier help in freeing up the capacity restraint Construction of the new plant began in for KTM motorcycles in China since at the Austrian company’s home facility March 2018 and will be completed by 2011. The Chinese motorcycle maker in Mattighofen. The facility in Austria June 2020. However, series production began importing and assembling has a maximum annual capacity of 2 of KTM motorcycles will begin only in Completely Knocked Down (CKD) kits lakh units. Apart from manufacturing September 2019. The joint venture, of the KTM Duke 200 and KTM Duke units in the home country, Pune and signed in October 2017, will see KTM 390 from India. CFMoto holds a Hangzhou, there are 6 other assembly shifting its manufacturing of majority 51 % stake in the joint plants where KTM bikes are assembled, middleweight portfolio to China. Also, venture. 2 in Colombia (Medellin and Cartagena), the new facility is spread across 10.57 The new facility will see as many as 10 and 1 each in Argentina (Buenos Aires), acres and will also house a testing motorcycles being manufactured which Brazil (Manaus), Malaysia (Jitra) and facility. Besides that, the facility will also will include not just the KTM the Philippines (Laguna). house a research and development middleweights but also CFMoto Maruti Suzuki's upcoming electric vehicle to be called Futuro-E? The carmaker has applied for a the South Korean auto firm. units a month. trademark for the above mentioned "We will supply some electric parts to The capital will also be utilised to name and has been testing an them and also to Mahindra and they will develop new technologies and come up international-spec electric WagonR for sell the cars," Babu said. with the infrastructure to produce over a year now. Mahindra & Mahindra (M&M) had battery components. Mahindra & Mahindra, a leading player inked a pact in 2010 to acquire majority The company is also looking to ink joint in electric vehicles in the country, has stake in SsangYong. ventures in the field of power electronics now set eyes on electrification of some When asked about the company's and motors. of the models of its South Korean arm strategy regarding electric vehicles in Takata airbag issue SsangYong Motor, a top company the domestic market, Babu said: "We official said. have now products in the mass market affecting Audi, BMW, The company, which already sells segment...as part of our strategy going Ford, Mazda, Mitsubishi, electric vehicles like e-Verito and e2o, ahead we will get into new technologies Suzuki and Toyota is also working to develop electric three- with higher power voltage powertrains Redlands, Scenic Rim and Logan drivers wheelers using a lithium-ion battery. and higher range products". are being urged to check their cars for "Mahindra Electric is working with With already few electric products under another type of potentially lethal Takata SsangYong to electrify some of their its kitty, the company will now focus at airbag, with about 78,000 vehicles products," the company's CEO Mahesh expanding its base on the back of new believed to have them. Babu told PTI. products with higher range and The airbags have NADI 5-AT inflators Mahindra Electric, the manufacturer of performance, he added. and are in cars manufactured between electric vehicles of the diversified USD We are now working to develop three 1996 and 2000 by Audi, BMW, Ford, 17.8 billion Mahindra Group, will play wheelers based on lithium-ion Honda, Mazda, Mitsubishi, Suzuki and a key role in the electrification of existing batteries," Babu said. Toyota. products such as e- Verito and e-Supro In September, the company had The Australian Competition and for Mahindra's auto division. introduced e-rickshaw -- e-Alpha Mini Consumer Commission has urged "We will play a similar role for - to cater to last mile connectivity. drivers to check productsafety.gov.au to SsangYong," Babu said. M&M has earmarked an investment of see if their car has the faulty airbag, Elaborating on the SsangYong project, Rs 600 crore over the next two-three which may cause metal shards to propel he said Mahindra Electric will sell some years to expand its electric vehicle out of it when deployed. of the powertrains and electric parts to production capacity from 500 to 5,000 www.automark.pk | January-2020| Page 53 Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only.

Rs. 41,800/= Rs. 43,800/=

Sr./ Product & Retail Price Sr./ Product & Model Name No. No. Model Name Retail Price 1. Honda CD-70 Rs. 75,500/= 13. Bionic AS-70 Rs. 48,500/= 2. Honda CD Dream Rs. 79,500/= 14. Crown 70cc Jazba+ Rs. 52,900/= 3. United US 70 Rs. 50,500/= 15. Metro Premier+ 70cc Rs. 45,600/= 4. Road Prince Bullet Rs. 50,500/= 16. Union Star Rs. 47,000/= 5. Road Prince 70cc Rs. 44,500/= 17. Ms Jaguar MS 70 ( DREAM) Rs. 43,800/= 6. Unique UD-70 Rs. 50,500/= 18. Zxmco ZX-70 Regular Rs. 42,300/= 7. Super Power SP-70 Rs. 50,500/= 19. Leader LD-70 Rs. 44,000/= 8. Super Power Deluxe Rs. 55,000/= 20. Royal Star 70cc Rs. 45,800/= 9. Super Star SS-70 Rs. 49,000/= 100cc/110cc Motorcycle 10. Hi-Speed SR-70 Rs. 49,000/= No. Brand & Model Name Retail Price 11. Ravi Premium R1 Rs. 52,000/= 1. Honda Pridor Rs. 95,500/= 12. Ravi Hamsafar-70 Rs. 52,000/= 2. United US-100 Euro 2 . 125/150/200cc Motorcycle 3. Road Prince 110cc Rs. 46,000/= No. Brand & Model Name Retail Price 4. Unique UD-100 Rs. 80,000/= 1. Honda CG-125 STD Rs. 125,500/= 5. Super Power SP-100 Rs. 60,000/= 2. Honda CG-125 Self Rs. 148,500/= 6. Hi-Speed Classic SR-100 Rs. 54,000/= 3. Honda CG-125 Sp.E Rs. 150,500/= 7. Hi-Speed Alpha SR 100 Rs. 10,5000/= 4. Honda CB-150F Rs. 214,500/= 8. Super Star Royal SS-100 Rs. 53,000/= 5. United US-125 Euro 2 Rs. 77,000/= 9. Crown CR-100 DLX Rs. 61,200/= 6. Road Prince 125cc Rs. 75,000/= 10. Zxmco ZX-100-SS Rs. 51,600/= 7. RP WEGO 150cc Rs. 200,000/= Suzuki Motorcycle No. Product & 8. Super Power SP 125cc Rs. 69,000/= Retail Price 9. Super Power Archi 150cc Rs. 140,000/= Model Name 10. Super Power SP 200cc Rs. 2,00,000/= 1. GS-150 SE Euro-II Rs. 194,000/= 11. Unique UD 125cc Rs. 80,000/= 2. GD 110S Self Start Rs. 168,000/= 12. Unique UD 150cc Crazer Rs. 165,000/= 3. GS-150 Rs. 178,000/= 13. Super Star SS-125 Rs. 83,000/= 4. NEW GR-150 Rs. 265,000/= 14. Super Star SS-125 DLX Rs. 85,000/= 5. Sprinter Rs. 119,900/= 15. Hi-Speed SR-125cc Rs. 80,000/= 6. Gixxer 150cc Blue Rs. 549,000/= 16. Hi-Speed Infinity SR-150 Rs. 190,000/= 7. Gixxer Black/Red Rs. 539,000/= Heavy Bikes 17. Hi-Speed SR-200 Freedom Rs. 220,000/= 18. Metro MR-125 Regular Rs. 67,000/= Sr./ Product & Retail Price No. Model Name 19. Ravi Piaggio Storm 125 Rs. 108,000/= 1. Inazuma GW 250 Rs. 699,000/= 20. Yamaha YBR-125Z Rs. 139,000/= 2. Intruder M800 Rs. 1,700,000/= 21. Yamaha YBR-125G) Rs. 163,500/= 22. Yamaha YBR-125 Rs. 156,000/= 3. Hayasuba GSX1300R Rs. 2,600,000/= 23. Crown 125cc Spokes Rs. 84,600/= 4. Bandit GSF650SA Rs. 14,50,000/= 24. Zxmco ZX-125-Euro II Rs. 71,600/= 5. Honda ADA CB250F Rs. 6,40,000/= 25. Zxmco ZX-200cc Rs. 2,45,000/= 6. Super Power Sultan-250 Rs. 2,90,000/= Prices update Jan-2020 www.automark.pk | January-2020 | Page 55 Generated by Foxit PDF Creator © Foxit Software http://www.foxitsoftware.com For evaluation only.