Interpretation and Orientation OVERVIEW

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Interpretation and Orientation OVERVIEW 6.1 6 Telling the Story: Interpretation and Orientation OVERVIEW Two hundred years since its construction was fi rst proposed, and fully a cen- tury after its commercial and economic preeminence was largely overtaken by other transportation modes, the Erie Canal today retains genuine national sig- nifi cance. More than a triumph of engineering and construction, more than an engine of development and prosperity, more than a monument to political will and power, the Erie Canal endures as an idea. Th e Erie Canal, and the New York State Canal System of which it is the centerpiece, stand as powerful symbols of American determination, ingenuity, and capability, and of the commitment to geographical, economic, social, and cultural integration that fundamentally informs the national character. At the same time, settlement subsequent to the construction of the canals posed great hardships to pre-existing Native Ameri- can society – an indelible part of the national story. Th roughout the Corridor, powerful physical resources provide a perfect set- ting for engaging visitors in considering compelling stories and themes. Th ese include natural features of geography and topography that dramatically illus- trate both the original need for the canals and the obstacles that the system’s designers and builders faced; cultural features, including living canal commu- nities and the folkways and other artistic expressions they sustain; historical Photo: Packet’s Landing, Fairport features, primarily historical landscapes, that off er tangible evidence of the sys- tem’s evolution dating back to its earliest stages; and contemporary features, including the active operations and facilities of the Barge Canal. Indeed, one of the most compelling aspects of the Corridor for visitors is that its signature resource – the canal system – provides a living link not only across distance but Erie Canalway through time, a splendid symbol of evolution and adaptation to change. National Heritage Corridor Preservation and Management Plan 6.2 Telling the Story: Interpretation and Orientation Linking the 234 municipalities, the more than 200 years of canal-related his- tory, and the countless resources of this large region requires a multi-disciplin- The canal system provides a living link not only across ary effort. Interpretation is needed to engage and inform diverse audiences distance but through time. and provide a contextual “umbrella” connecting local stories to a larger sense of shared history. Education is needed to deepen and broaden understanding and develop constituencies for preservation and conservation. Wayfinding is needed to facilitate the arrival, orientation, and movement of people in order to maximize opportunities for exposure to resources in their historic and natural settings. Taken together, these efforts can build a unifying identity for the Cor- ridor, and a level of recognition among both visitors and residents that they are participants in a unique and continuing living history. From an interpretive, educational, and orientation perspective, the overarch- ing goal of the Erie Canalway National Heritage Corridor is to enable a vibrant, engaging, dynamic, and satisfying user experience across the entire length of the Corridor. Future visitors to the region should encounter evidence of this effort at every turn. As a 21st century effort, interpretation of the Corridor story and orientation to its vast area and wide range of resources must make use of mod- ern technology as well as traditional publications and “on the ground” exhib- its and programs. Today’s diverse and mobile visitors increasingly rely on the internet to learn about potential destinations and plan trips, make spontaneous decisions about itineraries, and make use of cellphones and portable comput- ers with wireless internet access as well as the networked resources available at some rest stops, museums, libraries and visitor centers. Significantly, many of the obstacles confronting efforts to improve interpretation and orientation in the Corridor are also among the Corridor’s most engaging qualities: the wide array of interrelated interpretive subjects represented across the region; the broad range of independent but conceptually connected fea- tures and resources; strong regional and local identities and a tendency toward local focus; a great diversity of settings along hundreds of miles of navigable waterways; a highly porous transportation network with many access points and modes of travel; and a variety of existing interpretive assets and media of widely varying character, style, quality, and effectiveness. To succeed, the Commission and its partners must transform these obstacles into opportunities, integrating the region’s geographical, political, economic, and cultural complexity into the valuable asset that it is truly capable of becom- ing. Historical linkages among Corridor sites and communities will be restored through the presentation of interconnected “Corridor-wide” themes and story- lines at locations throughout the Corridor, using a variety of media and meth- odologies appropriate to each setting. The national significance of the canals will serve as a kind of melody line, while individual local and regional stories will provide vital harmonies and counterpoint. At the same time, enhanced access, wayfinding, and signage both to and within the Corridor will increase the visibility of heritage resources and build an identifiable image for use in marketing the Corridor, thereby increasing visitation and stimulating local and regional economic development. Telling the Story: Interpretation and Orientation 6.3 GOALS The interpretation and orientation goal for the Erie Canalway National Heri- tage Corridor is that current and future generations of residents and visitors will appreciate and support the preservation of the Corridor’s heritage. Five objec- tives have been identified as milestones toward this goal: Develop a Corridor-wide interpretive framework that is broadly applicable and addresses not only the system’s rich past but its present and future as well Corridor interpretation and education should seek to communicate with con- temporary audiences in ways which highlight the relevance of the canal sys- Historical linkages among tem’s history to their lives. Interpretation should not merely inform visitors Corridor sites and communities about events of the past but engage them in active consideration of the lega- will be restored. cies of those events and their meaning today. It should factually address the effects of the canals on Native Americans, as well as their continuing contribu- tions to Corridor lifeways. Integrate individual communities and heritage sites with each other and into the larger Corridor story For visitors, one of the most important effects of the creation of the National Heritage Corridor will be a conceptual “reintegration” of the canals and their associated communities to form a clear and comprehensible whole. This will require an effort to provide a consistent and cohesive visitor experience across the entire Corridor, including strategically placed signage that will foster recog- nition, awareness, pride, and support among both residents and visitors. Improve the impact and effectiveness of locally and regionally sponsored educational and interpretive programs, facilities and materials, festivals and events across the entire Corridor Given the wide variety in subject, scope, and quality of ongoing local and regional interpretive and educational efforts within the Corridor, priority will be placed on supporting, improving, and integrating existing interpretive resources across the region, and on identifying and addressing any critical gaps in existing interpretive facilities. For both existing and new facilities, emphasis should be placed on facilitating direct contact with authentic Corridor resources. Strengthen understanding and appreciation of the Corridor’s hertiage and importance within and beyond the region’s boundary, among residents and visitors alike New interpretive and educational activities within the Canalway Corridor will highlight the diversity of the region’s offerings while introducing clarity and con- sistency. A range of strategies and methodologies will be employed to help raise the profile of the Corridor not only in upstate New York but in other locations outside of the Corridor that affected, or were affected by, the development and operation of the canal system. 6.4 Telling the Story: Interpretation and Orientation CONTEXT Far too few people today, even including some who live along or nearby canal routes, are fully aware of the rich and complex history of New York’s canals or truly appreciate its impact on their lives. But virtually all Americans know the Erie Canal by name and have at least some awareness of its historic importance. This presents the Erie Canalway National Heritage Corridor with a great oppor- tunity. Where once the canal was an internationally recognized attraction that offered access to popular scenic destinations (the Hudson Valley, Niagara Falls) The Corridor will seek ways to integrate its proposed and great cities (Albany, Syracuse, Rochester, Buffalo), today it represents the interpretive and wayfinding region’s pride in its past and its hope for the future. All across upstate New York, frameworks and graphic citizens have dedicated themselves to preserving and restoring the canals and identity into planned local and their legacy, nurturing a kind of canal renaissance that holds out the promise
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