P er fu me you r w or ld
RANKING P er fu me you r w or ld
UNISEX
3,6 million € WOMEN -3,1% vs 2016 MEN
67,6 million € 66,3 million € +2,5% vs 2016 +3,4% vs 2016
TOTAL
137,5 million € in 2017 +3% vs 2016
2 FINE P er fu me you r w or ld
YEAR OF MARKET RANKING OLFACTIVE OLFACTIVE RANKING PERFUME BRAND GROUP LAUNCH SHARE (%) 2016 FAMILY SUB-FAMILY
1 Good Girl CAROLINA HERRERA Puig 2016 5,9 9 Floriental Fruity
2 La Vie Est Belle LANCÔME L'Oréal 2012 5,4 2 Floriental Woody
3 Light Blue DOLCE & GABBANA Shiseido 2001 5,2 1 Floral Woody
4 J’Adore CHRISTIAN DIOR LVMH 1999 4,9 3 Floral Fruity
5 Acqua Di Gìoia GIORGIO ARMANI L'Oréal 2010 4,1 4 Floral Fruity
6 Amor Amor CACHAREL L'Oréal 2003 4,0 6 Floriental Fruity
7 212 VIP CAROLINA HERRERA Puig 2010 3,8 7 Floriental Fruity
8 Angel MUGLER Clarins 1992 3,7 5 Oriental Edible
9 Chance CHANEL Chanel 2002 3,1 8 Chypre Floral
10 Olympéa PACO RABANNE Puig 2015 2,8 9 Floriental Woody
11 DKNY Women DKNY Estée Lauder 1999 2,5 12 Floral Citrus
12 Noa CACHAREL L'Oréal 1998 2,4 13 Floral Musky
13 Armani Code GIORGIO ARMANI L'Oréal 2006 2,2 11 Floral Woody Coco 14 CHANEL Chanel 2001 2,1 15 Chypre Fruity Mademoiselle 15 CH CAROLINA HERRERA Puig 2007 1,8 14 Floriental Woody
4 P er fu me you r w or ld
YEAR OF MARKET RANKING OLFACTIVE OLFACTIVE RANKING PERFUME BRAND GROUP LAUNCH SHARE (%) 2016 FAMILY SUB-FAMILY
16 Alien MUGLER Clarins 2005 1,8 16 Floral Woody
17 Chanel N°5 CHANEL Chanel 1921 1,7 17 Floral Aldehydic
18 Sì GIORGIO ARMANI L’Oréal 2013 1,6 18 Chypre Fruity
19 Lady Million PACO RABANNE Puig 2010 1,6 19 Floral Woody
20 Pleasures ESTÉE LAUDER Estée Lauder 1995 1,2 22 Floral Green
21 Diamonds EMPORIO ARMANI L’Oréal 2007 1,2 20 Floriental Fruity
22 Flower KENZO LVMH 2000 1,2 21 Floral Musky
23 The One DOLCE & GABBANA Shiseido 2006 1,0 23 Floral Woody
24 Touch Of Pink LACOSTE Coty 2004 0,9 24 Floral Fruity
25 Valentina VALENTINO Puig 2011 0,9 25 Floriental Fruity
26 Incredible Me ESCADA Coty 2008 0,8 27 Floriental Fruity
27 Hugo Woman HUGO BOSS Coty 1997 0,8 26 Floral Fruity Ange Ou 28 GIVENCHY LVMH 2006 0,8 28 Floral Woody Démon 29 Hugo Deep Red HUGO BOSS Coty 2001 0,7 29 Floriental Fruity
30 Zen SHISEIDO Shiseido 2007 0,7 30 Floral Woody
5 P er fu me you r w or ld
OLFACTIVE FAMILIES OF TOP 30 WOMEN FRAGRANCES
Floriental 38,6%
Floral 46,6% OLFACTIVE SUB FAMILIES OF TOP 30 WOMEN FRAGRANCES
45%
33%
Chypre 9,6% Oriental 5,2%
5% 5% 4% 4% 2% 2%
6 P er fu me you r w or ld
TOP 30 GROUPS
Chanel 9,7% Puig 23,7%
LVMH 9,7%
Shiseido 9,7%
Clarins 7,8%
L'Oréal 29,5% Estée Lauder 5,2% Coty 4,5%
7 P er fu me you r w or ld
TOP 5 WOMEN
2016 2016 2016 N°1 N°2 N3°3
Good Girl La Vie Est Belle Light Blue CAROLINA HERRERA LANCÔME DOLCE & GABBANA 4 million euros 3,6 million euros 3,5 million euros (+100% vs 2016) (+14,1% vs 2016) (+1,4% vs 2016)
2016 2016 N4°4 N°5
J’Adore Acqua Di Gìoia CHRISTIAN DIOR GIORGIO ARMANI 3,3 million euros 2,8 million euros (+3,1% vs 2016) (-6,7% vs 2016) 8 P er fu me you r w or ld
N°1 Good Girl CAROLINA HERRERA
FLORIENTAL FRUITY
Pear Mandarin
Jasmine Tuberose Orange Blossom
Vanilla Almond Caramel
Launched in 2016
9 P er fu me you r w or ld
N°2 La Vie Est Belle LANCÔME
FLORIENTAL WOODY
Orange Blackcurrant Pear
Orris Jasmine Orange Blossom
Vanilla Tonka Bean Patchouli
Launched in 2012
10 P er fu me you r w or ld
N°3 Light Blue DOLCE&GABBANA
FLORAL WOODY
Lemon Apple
Rose Jasmine Bamboo
Amber Cedarwood White Musks
Launched in 2001
11 P er fu me you r w or ld
N°4 J’Adore CHRISTIAN DIOR
FLORAL FRUITY
Pear Bergamot Mandarin
Rose Jasmine Peach
Vanilla White Musks
Launched in 1999
12 P er fu me you r w or ld
N°5 Acqua Di Gìoia GIORGIO ARMANI
FLORAL FRUITY
Pear Blackcurrant Orange
Peony Jasmine Aqueous Notes
Caramel Cedarwood
Launched in 2010
13 FINE P er fu me you r w or ld
YEAR OF MARKET RANKING OLFACTIVE OLFACTIVE RANKING PERFUME BRAND GROUP LAUNCH SHARE (%) 2016 FAMILY SUB-FAMILY
1 Boss Bottled HUGO BOSS Coty 1998 7,1 1 Woody Fruity
2 1 Million PACO RABANNE Puig 2008 6,5 3 Woody Oriental
3 Acqua Di Giò GIORGIO ARMANI L'Oréal 1996 6,3 2 Citrus Marine
4 Le Mâle JEAN PAUL GAULTIER Puig 1995 3,8 5 Fougere Ambery Terre 5 HERMÈS Hermès 2006 3,8 11 Woody Spicy D'Hermès 6 Sauvage CHRISTIAN DIOR LVMH 2015 3,7 12 Fougere Aromatic
7 Invictus PACO RABANNE Puig 2013 3,7 4 Woody Marine
8 Bleu CHANEL Chanel 2010 3,6 6 Woody Aromatic
9 Hugo HUGO BOSS Coty 1995 3,5 7 Fougere Fruity
10 Light Blue DOLCE & GABBANA Shiseido 2007 3,1 10 Citrus Aqueous
11 212 VIP Men CAROLINA HERRERA Puig 2011 3,0 8 Oriental Woody
12 212 Men CAROLINA HERRERA Puig 1999 3,0 9 Fougere Woody
13 Armani Code GIORGIO ARMANI L'Oréal 2004 2,9 13 Woody Oriental
14 Cool Water DAVIDOFF Coty 1988 2,8 14 Fougere Woody
15 The One DOLCE & GABBANA Shiseido 2008 2,4 16 Woody Ambery
15 P er fu me you r w or ld
YEAR OF MARKET RANKING OLFACTIVE OLFACTIVE RANKING PERFUME BRAND GROUP LAUNCH SHARE (%) 2016 FAMILY SUB-FAMILY
16 L'Eau D'Issey ISSEY MIYAKE Shiseido 1994 2,3 15 Citrus Aqueous
17 Fuel For Life DIESEL L'Oréal 2007 2,3 17 Fougere Aromatic Allure Homme 18 CHANEL Chanel 2004 2,3 18 Woody Citrus Sport 19 Black XS PACO RABANNE Puig 2005 1,7 19 Woody Fruity
20 Hugo Element HUGO BOSS Coty 2009 1,6 20 Aromatic Aquatic Dior Homme 21 CHRISTIAN DIOR LVMH 2008 1,5 21 Citrus Woody Sport YVES SAINT 22 L'Homme L'Oréal 2006 1,5 25 Fougere Aromatic LAURENT 23 Gucci GUCCI Coty 2003 1,2 22 Woody Spicy
24 Hugo Energise HUGO BOSS Coty 2005 1,0 23 Woody Aromatic
25 Pour Monsieur CHANEL Chanel 1955 0,9 24 Citrus Aromatic
26 Legend MONTBLANC Inter Parfums 2011 0,8 26 Aromatic Fougere
27 Eternity Men CALVIN KLEIN Coty 1989 0,8 27 Fougere Fruity Lacoste Pour 28 LACOSTE Coty 1984 0,7 28 Oriental Woody Homme Bvlgari Man In 29 BVLGARI LVMH 2014 0,7 29 Woody Spicy Black 30 Diamonds EMPORIO ARMANI L'Oréal 2008 0,7 30 Woody Ambery
16 P er fu me you r w or ld
OLFACTIVE FAMILIES OF TOP 30 MEN FRAGRANCES
Fougere 27,0%
Woody 47,5%
OLFACTIVE SUB FAMILIES OF TOP 30 MEN FRAGRANCES
21% 21%
17% 16% Citrus 14% 17,8%
7% Oriental Aromatic 4,7% 3,0% 3% 1%
17 P er fu me you r w or ld
TOP 30 GROUPS L'Oréal 17,3%
Shiseido 9,8%
Coty 23,6%
Chanel 8,6%
LVMH 7,4%
Hermès 4,8%
Inter Parfums Puig 1,0% 27,4%
18 P er fu me you r w or ld
TOP 5 MEN
2016 2016 2016 N°1 N°2 N°3
Boss Bottled 1 Million Acqua Di Giò HUGO BOSS PACO RABANNE GIORGIO ARMANI 4,7 million euros 4,3 million euros 4,2 million euros (+1,5% vs 2016) (+7,5% vs 2016) (+2,4% vs 2016)
2016 2016 N°4 N°5
Le Mâle Terre D’Hermès JEAN PAUL GAULTIER HERMÈS 2,5 million euros 2,5 million euros (-3,8% vs 2016) (+25% vs 2016) 19 P er fu me you r w or ld
N°1 Boss Bottled HUGO BOSS
WOODY FRUITY
Apple Bergamot
Cinnamon Geranium
Vanilla Vetiver Cedarwood Sandalwood
Launched in 1998
20 P er fu me you r w or ld
N°2 1 Million PACO RABANNE
WOODY ORIENTAL
Mandarin Grapefruit Mint
Cinnamon Rose
Vanilla Amber Tonka Bean Patchouli
Launched in 2008
21 P er fu me you r w or ld
N°3 Acqua Di Giò GIORGIO ARMANI
CITRUS MARINE
Lemon Rosemary Bergamot
Jasmine Marine Notes Cistus
Amber Patchouli Cedarwood
Launched in 1996
22 P er fu me you r w or ld
N°4 Le Mâle JEAN PAUL GAULTIER
FOUGERE AMBERY
Bergamot Peppermint
Lavender Cinnamon
Amber Vanilla Tonka Bean Cedarwood
Launched in 1995
23 P er fu me you r w or ld
N°5 Terre D’Hermès HERMÈS
WOODY SPICY
Orange Grapefruit Pepper
Geranium Rosemary
Patchouli Vetiver Cedarwood
Launched in 2006
24 CONTACT P e rf u m e y ou r world
Sozio 6, Rue Barbès - CS80050 92532 Levallois-Paris cedex - France Phone: +33 (0) 1 81 93 00 60 Fax: + 33 (0) 1 81 93 00 98 [email protected] www.jesozio.com