DOCSLIB.ORG

The Meaning of Jobs's Struggle for His Achievement As Seen in Aaron Sorkin's Movie Script Entitled Steve Jobs a Sarjana Pend

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text

Load more

PLAGIAT MERUPAKAN TINDAKAN TIDAK TERPUJI THE MEANING OF JOBS’S STRUGGLE FOR HIS ACHIEVEMENT AS SEEN IN AARON SORKIN’S MOVIE SCRIPT ENTITLED STEVE JOBS A SARJANA PENDIDIKAN THESIS Presented as Partial Fulfilment of the Requirements to Obtain the Sarjana Pendidikan Degree in English Language Education By Aji Prasetyo Putro Student Number: 121214181 ENGLISH LANGUAGE EDUCATION STUDY PROGRAM DEPARTMENT OF LANGUAGE AND ARTS EDUCATION FACULTY OF TEACHERS TRAINING AND EDUCATION SANATA DHARMA UNIVERSITY YOGYAKARTA 2018 i PLAGIAT MERUPAKAN TINDAKAN TIDAK TERPUJI A Sarjana Pendidikan Thesis on THE MEANING OF JOBS'S STRUGGLE FOR IDS ACmEVEMENT AS SEEN IN AARON SORKIN'S MOVIE SCRIPT ENTITLED STEVE JOBS By Aj i Prasetyo Putro .. Student Number: 121214181 -..-~ '\ r SAN~}' :.~. --".<3> ''':~ ~..... '( ~'C (~ Vi-. // tJj ~ :u " . U1f!: ,(,," ~tJ I ~ lr.~'!~tl·qi-})'0 .....".,IN'"",, ! ~ , , '. .., " '/~ - 0' 'J : ~< J... 1C4.<;,<?' <l .. ()~yr-U<\-' _3 ....... ' ...... ~ Approved by 15 May 2018 11 PLAGIAT MERUPAKAN TINDAKAN TIDAK TERPUJI A Sa/jana Pendidikan Thesis on THE MEANING OF JOBS'S STRUGGLE FOR HIS ACHIEVEMENT AS SEEN IN AARON SORKIN'S MOVIE SCRIPT ENTITLED STEVE JOBS By AJI PRASETYO PUTRO .. Student Number: 121214181 Defended before the Board ofExaminers on 4 June 2018 and Declared Acceptable Board of Examiners Chairperson : Yohana Veniranda, M.Hum., M.A., Ph.D. Secretary : Christina Lhaksmita Anandari, S.Pd., Ed.M. Member : Dr. Antonius Herujiyanto, M.A. Member : Markus Budiraharjo, M.Ed, Ed.D. Member : Drs. Barli Bram, M.Ed., PhD. Dr. Yohanes Harsoyo, S.Pd., M.Si. p1 PLAGIAT MERUPAKAN TINDAKAN TIDAK TERPUJI DEDICATION PAGE This thesis dedicated to: Allah SWT My Beloved Family iv PLAGIAT MERUPAKAN TINDAKAN TIDAK TERPUJI STATEMENT OF WORK'S ORIGINALITY I honestly declare that this thesis, which I have written, does not contain the work or parts of the work of other people, except those cited in the quotations and the references, as a scientific paper should. Yogyakarta, 15 May 2018 ... The researcher ~. Aji Prasetyo Putro 121214181 v PLAGIAT MERUPAKAN TINDAKAN TIDAK TERPUJI LEMBARPERNYATAANPERSETUJUAN PUBLIKASI KARYA ILMIAH UNTUK KEPENTINGAN AKADEMIS Yang bertanda tangan di bawah ini, saya mahasiswa Universitas Sanata Dharma: Nama : Aji Prasetyo Putro Nomor Mahasiswa : 121214181 Demi pengembangan i1mu pengetahuan, saya memberikan kepada Perpustakaan Univertas Sanata Dharma karya ilmiah saya yang berjudul: THE MEANING OF JOBS'S STRUGGLE FOR HIS ACHIEVEMENT AS SEEN IN AARON SORKIN'S MOVIE SCRIPT ENTITLED STEVE JOBS Beserta perangkat yang diperlukan (hila ada). Dengan demikian saya memberikan kepada Perpustakaan Universitas Sanata Dharma hak untuk menyimpan, mengalihkan dalam bentuk media lain, mengelolanya dalam bentuk pangkalan data, mendistribusikan secara terbatas, dan mempublikasikannya di internet atau maupun memberikan royalti kepada saya selama tetap mencantumkan nama saya sebagai penulis. Demikian pernyataan ini yang saya buat dengan sebenamya. Dibuat di Yogyakarta Pada tanggal4 Juni 2018 Yang menyatakan ~' Aj i Prasetyo Putro VI PLAGIAT MERUPAKAN TINDAKAN TIDAK TERPUJI ABSTRACT Putro, Aji Prasetyo. (2018). The Meaning of Jobs’s Struggle for His Achievement as Seen in Aaron Sorkin’s Steve Jobs Script. English Language Education Study Program, Yogyakarta: Sanata Dharma University. This study analyzes Steve Jobs (2015), a movie script written by Aaron Sorkin. The script is an adaptation of the best-selling biography Steve Jobs (2011) by award- winning journalist Walter Isaacson. The movie script tells about the struggle one of the most revolutionary and influential men not just of our time but of all time. This study focuses on Steve Jobs’s struggles to get his achievement. There are lot of obstacles that Steve Jobs has to face. There are two research questions to answer in this study. The first one is “How is Steve Jobs described in the movie script?” The second one is “What is the meaning of Steve Jobs’s struggles for his achievement as seen in the Steve Jobs movie script?” Two data used in this study. The primary one is the Steve Jobs movie script itself. The secondary data are taken from books, journals, texts, and the internet. There are some theories used to answer the research questions: theory of character and characterization; theory of personality; and theory of motivation. In this study, the researcher uses psychological approach. Based on the study, the researcher finds two research findings. The first one, is about the character of Steve Jobs. He is an unique person. As an entrepreneur, he is perfectionist, visionary, brave, and reactive. Those characteristics help Steve Jobs to struggle for his achievement. The second finding is the surface meaning of Steve Jobs’s struggles to get back things that already taken from him. It is about going back to the Apple and get all his popularities back. Meanwhile, the deeper meaning the researcher employs theory of McClelland about human motivation. There are several types of human motivation. Here, the researcher is only uses two motives; achievement motive and affiliative motive. In the achievement motive, the researcher reveals that Steve Jobs’s passion is only for work. Even though he gets failure over again but he work hard to get his highest achievement. In the affiliative motive, the researcher finds that Steve Jobs is need a love. It comes from his personal relationship between him and people around who can support him to get his achievement. In the last part of this thesis, there are recommendations and suggestions. The recommendation is for the future researchers. For future researchers who employ the same movie, the researcher recommends the character Joanna Hoffman’s role to be analyzed. The suggestion is for English teachers. They can use the script as a teaching material to upgrade the student’s skills in writing, speaking, and reading. Keywords: true meaning, motivation, struggle, Steve Job vii PLAGIAT MERUPAKAN TINDAKAN TIDAK TERPUJI ABSTRAK Putro, Aji Prasetyo. (2018). The Meaning of Jobs’s Struggle for His Achievement as Seen in Aaron Sorkin’s Steve Jobs Script. Program Studi Pendidikan Bahasa Inggris, Yogyakarta: Universitas Sanata Dharma. Penelitian ini menganalisa Steve Jobs (2015), sebuah naskah film ditulis oleh Aaron Sorkin. Naskah ini merupakan adaptasi dari biografi Steve Jobs (2011) karya Walter Isaacson. Naskah film Steve Jobs bercerita tentang perjuangan seorang pria yang paling revolusioner dan berpengaruh sepanjang waktu. Studi ini berfokus pada motivasi Steve Jobs untuk mendapatkan prestasinya. Ada banyak rintangan yang harus dihadapi Steve Jobs. Terdapat dua rumusan masalah yang harus dijawab dalam penelitian ini. Yang pertama adalah "Bagaimana Steve Jobs dideskripsikan dalam naskah?" Yang kedua adalah "Apa arti perjuangan Steve Jobs untuk meraih prestasinya seperti yang terlihat dalam naskah film Steve Jobs?" Ada dua data yang digunakan dalam penelitian ini. Data utamanya adalah naskah film Steve Jobs itu sendiri. Data kedua adalah buku, jurnal, teks terkait, dan internet. Ada beberapa teori yang digunakan untuk menjawab pertanyaan penelitian: teori karakter dan karakterisasi; teori kepribadian; dan teori motivasi. Dalam penelitian ini penulis menggunakan pendekatan psikologis. Berdasarkan penelitian, penulis menemukan dua hasil dalam penelitian ini. Hasil pertama adalah tentang karakter Steve Jobs. Dia adalah orang yang unik. Ia adalah orang yang perfeksionis, visioner, berani, dan reaktif. Karakteristik tersebut membantu Steve Jobs untuk berjuang demi prestasinya. Hasil kedua adalah makna tertulis tentang perjuangan Steve Jobs untuk mendapatkan kembali hal-hal yang telah hilang dalam kehidupannya. Ini adalah tentang bagaimana Steve Jobs ingin kembali ke Apple dan meraih kembali popularitasnya. Sementara itu, makna yang sesungguhnya, penulis menggunakan teori McClelland tentang motivasi manusia. Ada beberapa jenis motivasi manusia. Di sini, penulis hanya menggunakan dua motif; motif pencapaian dan motif afiliasi. Dalam motif pencapaian, penulis mengungkapkan bahwa ketertarikan Steve Jobs hanya untuk bekerja. Meskipun dia seringkali gagal tetapi dia bekerja keras untuk mendapatkan pencapaian tertinggi. Dalam motif afiliasi, penulis menemukan bahwa Steve Jobs membutuhkan kasih sayang. Hal itu muncul seketika dari hubungan pribadinya antara dia dan orang-orang di sekitar yang dapat mendukungnya untuk mendapatkan pencapaian tertingginya. Di bagian akhir dari skripsi ini, terdapat rekomendasi dan saran. Rekomendasi ini ditujukan untuk para penulis selanjutnya yang menggunakan film yang sama, penulis merekomendasikan karakter Joanna Hoffman untuk dianalisis. Sedangkan saran untuk para guru bahasa Inggris. Para guru dapat menggunakan naskah sebagai bahan ajar untuk meningkatkan keterampilan siswa dalam menulis, berbicara, dan membaca. Kata kunci: true meaning, motivation, struggle, Steve Job viii PLAGIAT MERUPAKAN TINDAKAN TIDAK TERPUJI ACKNOWLEDGEMENTS First of all I would like to thank Allah SWT for the love, blessings, guidance and strength so that I can finish this thesis. I always receive strength in finishing this thesis everytime like I feel like giving up. Allah also save6 me twice when I am faces the bad accident during finishing this thesis. Secondly, I would like to address my gratefulness to Dr. Antonius Herujiyanto, M.A., for his generous heart which guides me during the process of thesis, for the time, support and pushing me when I have no spirit to keep doing this thesis. I also thank all PBI’s lecturers and staff for the guidance
Recommended publications

  • Filling the Shoes the Organization Considers

    TODAY ONLINE >> Lariat Letters: Send us responses to articles, columns and editorials at [email protected]. Baylor FRIENDS FOR LIFE pg. 3 LariatWE’RE THERE WHEN YOU CAN’T BE OCTOBER 22, 2015 THURSDAY BAYLORLARIAT.COM BAYLOR BLESSING SUSTAINABILITY Baylor becomes even greener RACHEL LELAND Reporter Baylor proved that it was green in more than one way when the university was recognized by e Association for the Advancement of Sustainability in Higher Education for outstanding performance in sustainability. e Association for the Advancement of Sustainability in Higher Education presented Baylor with the Silver award, the second highest award. Baylor was also recognized as the top performer Dane Chronister | News Editor in the categories of Coordination, DREAM COME TRUE Midway High School sophomore Kade Perry got a chance to not only meet with one of his mascot heroes, but he got to be Planning,and Governance and Bruiser. Perry walked around campus on Wednesday and greeted students with a Sic ‘em and a hug. Diversity and A ordability. Although Baylor had been awarded the Bronze award by e Association for the Advancement of Sustainability in Higher Education in 2012, this was the rst year Baylor quali ed as a top performer in any of the 17 categories Filling the shoes the organization considers. “We’ve never been recognized at this higher level,” said director of sustainability, Smith Getterman. Young man from Midway gets the opportunity of a lifetime Getterman along with the Baylor Student Sustainability Advisory Board were instrumental in gathering the DANE CHRONISTER Panther. epitome of what we are supposed to be,” said data that was to be submitted to e News Editor In his journey in becoming the mascot, Wesley Perry.
  • The Identification and Division of Steve Jobs

    The Identification and Division of Steve Jobs

    AN ABSTRACT OF THE THESIS OF Scott M. Anderson for the degree of Master of Arts in Interdisciplinary Studies in Speech Communication, Speech Communication, and English presented on May 17, 2012. Title: The Identification and Division of Steve Jobs Abstract approved: Mark P. Moore On April 1, 1976, Steve Jobs and Steve Wozniak entered into a partnership agreement to found Apple Computer. In the decade that followed, Apple experienced remarkable growth and success, as Jobs catapulted Apple to the Fortune 500 list of top‐flight companies faster than any other company in history. Under direction of Jobs, Apple, an idea that started in a garage, transformed into a major force in the computer industry of the 1980s. Though Jobs’ leadership undoubtedly influenced Apple’s success during this time, in 1995, he was forced to resign, when conflicts mounted at the executive level. Using Kenneth Burke’s theory of identification and the dramatistic process, this thesis examines Jobs’ discourse through a series of interviews and textual artifacts. First, I provide a framework for Jobs’ acceptance and rejection of the social order at Apple, and then consider the ways in which Jobs identified with employee and consumer audiences on the basis of division. Analysis shows that Jobs identified with individual empowerment, but valued separation and exclusivity. Jobs’ preference to create identification through division, therefore, established the foundation for new identifications to emerge. The findings of this study suggest that division has significant implications for creating unity. ©Copyright by Scott M. Anderson May 17, 2012 All Rights Reserved The Identification and Division of Steve Jobs by Scott M.
  • Desktop Icon Era

    Desktop Icon Era

    Jason Hardware <p = class> </p> 20th Century Did you realize that computer weren’t born with a graphic user interface? It happened after over 30 years. 1962 Parts from four early computer. ORDVAC & BRLESC-I board On the first computers, with no operating system, every program needed the full hardware specification to run correctly and perform standard tasks, and its own drivers for peripheral devices like printers and punched paper card readers. Software <head> id = color, blue; </head> OSes Computer operating systems provide a set of functions needed and used by most application programs on a computer, and the links needed to control and synchronize computer hardware. Programming Language A programming language is a formal language, which comprises a set of instructions used to produce various kinds of output. Programming languages are used to create programs that implement specific algorithms. 80s Along with this revolutionary concept came other brilliant idea of using icons in computing. Sometimes, A picture says more than a thousand words. GUI- Graphic User Interface The history of the graphical user interface, understood as the use of graphic icons and a pointing device to control a computer, covers a five-decade span of incremental refinements, built on some constant core principles XEROX 8010 STAR 1981-1985 Invented by David Smith, Design by Norm Cox, it presented a square grid, simple looks, consistent style. APPLE-LISA 1983 Lisa was the first personal computer with a graphic user interface aimed at a wide audience of business customers. MACINTOSH 1 1984 Probably the most famous “art + Programming marriage” happened in 1982.
  • Hintz 1 DRAFT V1 – Please Do Not Cite Without Author's Permission. Susan

    Hintz 1 DRAFT V1 – Please Do Not Cite Without Author's Permission. Susan

    Hintz 1 Susan Kare: Design Icon by Eric S. Hintz, PhD Historian, Lemelson Center for the Study of Invention and Innovation National Museum of American History, Smithsonian Institution [email protected] SHOT SIGCIS – Works in Progress Session Albuquerque, NM October 11, 2015 DEAR COLLEAGUES: Thanks for reading this work-in-progress! I’m a SIGCIS rookie and relatively new to the history of computing. Thus, in terms of feedback, I’d appreciate a) some sense of whether this proposed article would have any traction within the scholarly/SIGCIS community and b) some help situating the story within the relevant secondary literature and historiography. Finally, given the largely non-archival sources I had to work with, I wrote this up more like a magazine feature (vs. scholarly article) so I’d also appreciate c) any suggestions for appropriate journals and publication venues. P.S. This article is ripe for lots of colorful images. Thanks! ESH Graphic designer Susan Kare has been called the “the Betsy Ross of the personal computer,” the “Queen of Look and Feel,” the “Matisse of computer icons,” and the “mother of the Mac trash can.”1 Indeed, Kare is best known for designing most of the distinctive icons, typefaces, and other graphic elements that gave the Apple Macintosh its characteristic—and widely emulated—look and feel. Since her work on the Mac during the early 1980s, Kare has spent the last three decades designing user interface elements for many of the leading software and Internet firms, from Microsoft and Oracle to Facebook and Paypal. Kare’s work is omnipresent in the digital realm; if you have clicked on an icon to save a file, switched the fonts in a document from Geneva to Monaco, or tapped your smart phone screen to launch a mobile app, then you have benefited from her designs.
  • A Film Really About Heroines

    A Film Really About Heroines

    “Steve Jobs”: A Film Really About Heroines Mark P. Barry February 1, 2016 When Steve Jobs died in 2011, his authorized biography was rushed to press, quickly followed by the low-budget, independent film, “Jobs.” Fans of the Apple CEO had to wait until last October for the full Hollywood production, “Steve Jobs,” featuring an A-list cast and team, to reach the big screen. Audiences were disappointed in the film because it bombed at the box office. Expectations surely were for a depiction of Jobs’ stellar technology and business achievements. But the truth is: this movie is more about its heroines than its hero. For her performance in “Steve Jobs,” Kate Winslet won the 2016 Golden Globe for Best Supporting Actress and is nominated for an Oscar this year as well. She plays Joanna Hoffman, long-time marketing chief at Apple and “right-hand woman” to its co-founder. Known as the one person who could stand up to the difficult and temperamental Jobs, in the film Hoffman calls herself his “work wife.” Winslet, as Joanna, is the moral center of the movie. Very loosely based on the Walter Isaacson official biography – a book Apple Mark P. Barry and Jobs’ family were not happy with – “Steve Jobs” is written by Aaron Sorkin, who won the 2011 Best Adapted Screenplay Oscar for “The Social Network” and this year’s Golden Globe for Best Screenplay for “Steve Jobs.” “Steve Jobs” was lucky to get made. It was originally produced by Sony Pictures, but after North Korea hacked its computers in late 2014, divulging embarrassing executive emails, Universal Pictures acquired the film.
  • JODI: COMPUTING 101B JODI 4 9/11/04 10:58 Am Page 2

    JODI: COMPUTING 101B JODI 4 9/11/04 10:58 Am Page 2

    JODI 4 9/11/04 10:58 am Page 1 JODI: COMPUTING 101B JODI 4 9/11/04 10:58 am Page 2 Comments from FACT guest book during Computing 101B exhibition, 16 July – 5 September 2004 JODI 4 9/11/04 10:58 am Page 4 JODI: COM PUTING 101B Published by FACT, the Foundation for Art and Creative Technology Computing 101B is an exhibition curated by FACT and presented for the first time in Liverpool from 16 July – 5 September 2004. JODI are primarily known for their pioneering work on the World Wide Web, but this exhibition consists entirely of recent video work created by JODI specifically for presentation in a physical gallery space. Led by the ‘tutorial’ aspect of the works shown, the exhibition was constructed as a crash course in (mis)using and (mis)understanding the computer. To further illustrate this theme, JODI and FACT collaboratively curated a selection of documents and artefacts related to the history of the computer, mostly taken from the web, which functioned as a parallel contextual exhibition alongside the artworks. This catalog is released to mark the opening of the exhibition tour at Spacex in Exeter, UK. The Computing 101B publication, tour and catalog were made possible through the generous support of Arts Council England, the Mondriaan Foundation and the Dutch Embassy UK. Following page: Installation view of Computing 101B exhbition at FACT. Image courtesy Nathan Cox. JODI 4 9/11/04 10:58 am Page 6 JODI 4 9/11/04 10:58 am Page 8 COMPUTING 101B or HoW I LeaRNeD tO StOP WorrRYiNg & LoVe ThE BoMb Steven Wolfram claims that he made 100 million keystrokes and moved his mouse more than 100 miles while writing A New Kind of Science, an 1100-page book about the mathematical foundations of the physical world.
  • Se Niegan a Reconocer). Su Primer Sistema Operativo, El MS-DOS, Muy Parecido Al UNIX Original, Fue Comprado Por Una Miseria a Ot -.:: GEOCITIES.Ws

    Se Niegan a Reconocer). Su Primer Sistema Operativo, El MS-DOS, Muy Parecido Al UNIX Original, Fue Comprado Por Una Miseria a Ot -.:: GEOCITIES.Ws

    VB. Historia de Apple se niegan a reconocer). Su primer Sistema Operativo, el MS-DOS, muy parecido al UNIX original, fue comprado por una miseria a otra empresa y vendido como propio, entre otros a IBM. Apple (Jobs) sabía que los Mac necesitaban software para ser ser comercialmente rentables, y que Microsoft intentaba hacerse un hueco en el mercado de las aplicaciones, Macintosh era la ocasión de Microsoft de entrar en el lucrativo mercado de las Aplicaciones. Microsoft había hecho algunas débiles tentativas antes del Mac, pero sería con el Mac con quien acertaría, sabían que un nuevo ordenador significaba nuevas oportunidades. Jobs mostró a la gente de Microsoft una de las primeras fases de desarrollo de un prototipo Mac, y a Gates le gustaron las ideas que implicaba un nuevo concepto como este. Jobs y Gates se pusieron de acuerdo en que MS escribiera las nuevas aplicaciones. Justo antes del lanzamiento de las aplicaciones Gates amenazó con abandonar los desarrollos a menos que Jobs cediera en dos puntos: 1. Apple licenciara parte del MacUI (Interfaz de Usuario) para Aplicaciones de MS en PCs (¿Nunca le ha parecido que las aplicaciones en Mac y PC se parecen mucho? Pues no es por que sea la única solución en el universo para interfaces gráficos, es por que se COPIÓ). Estas aplicaciones se convertirían en una Suite de Aplicaciones que crecieron más adelante y evolucionarían al Windows 1.0 y MS-Office. Recordemos que Windows empezó como Application-Suite dentro de DOS, no un Shell de OS. Al licenciar Apple algunos conceptos a Microsoft (bajo coacción), debilitó su caso en contra de MS cuando esta empezó a copiar de forma más evidente a Apple.
  • Interactive Media How Is Interactive Media Presentend Towards People?

    Interactive Media How Is Interactive Media Presentend Towards People?

    Interactive Media How is interactive media presentend towards people? MEDIA Different types if Interactive media? What is interactive media? Interactive media is a combination of many Interactive media are products and services on different types of media which involes: digital computer based systems which respond the the user’s actions. - Electronic text There are many types of interactive media - Graphics involes phones, computers, self-check out in - Moving images shops, shopping centre kiosk, ipads and vid- - sound eo games and also media app or video apps, such as netflix or youtube. All of these are combined together into a struc- tured digital computerized enviorment that allows people to interact with data. When did interactive start? In 2011 is interactive technologies came about like muti- touch displays which are used in massive shopping centres, in cars there touch screen dash boards instead of the old stero. Different types of interactive media are presented in different ways depending on what the type of media it is. Interactive Media Interactive advertising? Interactive advertising is a form of media-based marketing that businesses and other announcements and information. A businesses targets consumers from the websites they visit as well as on smartphones and other hand-held How is it presented? We use Interactive media everyday in are day to day life. interactive media is used in everything, but what are the main used ones?. An interactive media designer creates graphics and various media outlets and electronic devices, such as phone apps, a web-based computer or game, or an interactive website. sometimes interactive media is used for studying such as mini games for maths or learning different languages.

  • Download Infographic

    FEMALE TECH TRAILBLAZERS Let’s meet six women who broke into tech from different industries and backgrounds and left their mark in ways that transform the world around us still today. Hedy Lamarr Often called “The Most Beautiful Woman in Film,” Austrian-born American Hedy Lamarr was an A-list actress of the 1930’s, 40’s, and 50’s. Her artistic legacy has recently been supplemented by acknowledgment of her pioneering inventions in computer science and other technology like traffic lights. Her work during World War II enabled Allied forces to circumvent frequency jamming and eventually detect submarines. • The mind behind “frequency hopping” technology that is the basis of WiFi, GPS, and Bluetooth. • Interest in invention began at age 5 when she took apart and reassembled a music box. • Never received any compensation for her inventions, though today frequency hopping alone is estimated to be worth $30 billion. Katherine Johnson One of three Black “human computers” immortalized in the book “Hidden Figures,” Katherine Johnson was one of the first women at NASA to attend meetings…period. She was so precise and accu- rate, John Glenn personally requested she check the work done by electronic computers before he became the first person to orbit Earth in 1962. She was later awarded the Presidential Medal of Freedom and a Congressional Gold Medal and was posthumously inducted to the National Women’s Hall of Fame. • Used her study of geometry to revolutionize the mechanics of plotting space travel and orbits. • Started high school at age ten and started college at age fifteen.
  • Cute” Displays: Developing an Emotional Bond with Your Mobile Interface

    Cute” Displays: Developing an Emotional Bond with Your Mobile Interface

    “Cute” displays: Developing an Emotional Bond with Your Mobile Interface Rebekah Rousi Agora Center, University of Jyväskylä PO Box 35 40014 University of Jyväskylä, Finland +358 14 260 4665 [email protected] ABSTRACT argument is that in order to increase usability of mobile phone In this paper the concept of “cute” and psychological “cuteness” (and subsequently any ICT) icons, attention needs to be placed [1] are used as platforms for understanding human emotional towards product design which increases user comfort through response to mobile phone design. The focus is on graphical user familiarity and positive emotional response (affect) [7]. interface (GUI) icons and how the design is used to strengthen The paper begins by detailing “cute” and psychological theories semantic relationships between the image and function and of “cuteness” in reference to scholars such as Konrad Lorenz, encourage emotional bonds between human and appliance. The Paul Leyhausen and Stephen Jay Gould. In reflection of the hypothetical argument is that affectionate perception of mobile concepts of “cute” and “cuteness”, the user-centered design fields technology increases user cognition. of Kansei (Emotional) Engineering, with its gimmicky Kawaii (Cute) Engineering spin-off, are described in a sub-section. The General Terms paper then progresses into discussion of the development of Design and Human Factors. computer GUI icons, offering a brief history of desktop metaphors and examining the conversion of the icon to mobile communication technology. This section of the paper additionally Keywords highlights traditions in attempting to draw positive emotional Cute; icons; user interface; mobile phones; user psychology responses from users via icon characteristics and animations such as Microsoft’s Paperclip.
  • The Original Macintosh Page 1 Sur 2

    The Original Macintosh Page 1 Sur 2

    Folklore.org: The Original Macintosh Page 1 sur 2 Home | About Folklore Topics The Original Macintosh Login • Software Account Name: Design (44) Anecdotes about the development of Apple's original Macintosh, and the people who made it (120 stories) • Personality (33) Password: • Management (30) • Technical (20) Log in • Lisa (17) • Hardware Create new account Design (15) • Apple Spirit (14) • Marketing (12) Search • Origins (10) “Expose yourself to the best things humans have done and then try to bring those things • Prototypes (10) into what you are doing. ” -- Steve Jobs Search • Personality Image Gallery ( 14 images ) Back to the stories . Clashes (8) • The Launch (8) Page 1 2 3 4 5 Recently Added • Buildings (6) • Eulogy for Brian • Inspiration (6) • First day with the • QuickDraw (6) This was taken at a birthday party for Larry Tesler at Caroline Rose's house in April 1983. Steve Capps is up top; left to right Macintosh team • Recruiting (5) it's Burrell Smith, Caroline Rose, Marge Boots (Capps' wife, in • Revolution in the • 3rd party Valley developers (5) the middle), Andy Hertzfeld and Larry Tesler. • Reality Distortion (5) • Celebrities (5) Overall Favorites • Lisa Rivalry (5) • Switcher • The Times They Are A-Changin' Authors • Can We Keep The • Andy Hertzfeld (93) Skies Safe? • Bruce Horn (6) • Busy Being Born • Tom Zito (3) • MacPaint Evolution • Caroline Rose (3) • David Ramsey (2) External Links • William Donelson (1) • Stanford Library's Early Mac Site • Brian Robertson (1) • Early Apple • Alexander Business Sarosi (1) Documents • Steve Capps (1) • Online Exhibit of • steve blank (1) Rare Mac Artifacts • David Craig (1) • Slashdotted! • Susan Kare (1) • Daniel Kottke (1) • Dan Cochran (1) • Paul Tavenier (1) • Eric Barnes (1) • Donn Denman (1) • Jerry Manock (1) • Scott Knaster (1) Another photograph of some of the design team, taken by • Kenny Tjahjadi (1) Norman Seiff, the Rolling Stone photographer.
  • Apple Confidential 2.0 the Definitive History of the World's Most Colorful

    Apple Confidential 2.0 the Definitive History of the World's Most Colorful

    vi Reviewers love Apple Confidential “The Apple story itself is here in all its drama.” New York Times Book Review “An excellent textbook for Apple historians.” San Francisco Chronicle “Written with humor, respect, and care, it absolutely is a must-read for every Apple fan.” InfoWorld “Pretty much irresistible is the only way to describe this quirky, highly detailed and illustrated look at the computer maker’s history.” The Business Reader Review “The book is full of basic facts anyone will appreciate. But it’s also full of interesting extras that Apple fanatics should love.” Arizona Republic “I must warn you. This 268-page book is hard to put down for a MacHead like me, and probably you too.” MacNEWS “You’ll love this book. It’s a wealth of information.” AppleInsider “Rife with gems that will appeal to Apple fanatics and followers of the computer industry.” Amazon.com “Mr. Linzmayer has managed to deliver, within the confines of a single book, just about every juicy little tidbit that was ever leaked from the company.” MacTimes “The most entertaining book about Apple yet to be published.” Booklist i …and readers love it too! “Congratulations! You should be very proud. I picked up Apple Confidential and had a hard time putting it down. Obviously, you invested a ton of time in this. I hope it zooms off the shelves.” David Lubar, Nazareth, PA “I just read Apple Confidentialfrom cover to cover…you have written a great book!” Jason Whong, Rochester, NY “There are few books out there that reveal so much about Apple and in such a fun and entertaining manner.