PANAVISION ® GENESIS ® DIGITAL CAMERA

Genesis ® with Panavision ® SSR-1 Solid State Recorder mounted on its rear port

WHY CHOOSE PANAVISION AND designed to work with Panavision’s extremely GENESIS? broad range of accessories, hundreds of The Genesis is Panavision’s premier digital special tools like filter tilting matte boxes, tools camera. It offers an unmatched track record you can’t get anywhere else. for reliability and a proven industry standard Genesis was designed to make workflow for on-set efficiency and trouble free pictures like a film camera. Footage post production. Genesis is more than a from Genesis cuts beautifully with film because camera; it’s a complete system that answers we paid special attention to the color filters on your need for high quality recording formats, a the sensor so the camera has virtually identical sophisticated onset color display for oops-free color and light response with film. In test after filming and an on-set real time DPX creation test, when film and Genesis comparisons are tool that can help catch problems before you shown on the big screen the audience can’t tell leave the location. them apart. Genesis is designed for use by film crews. It’s modeled on Panavision film cameras so your crew can adapt to it easily instead of using their energy learning to cope with evolving technologies - that translates into time and money savings on the set. Genesis is Continued on next page -->

6219 DE SOTO AVENUE, WOODLAND HILLS, CA 91367 818-316-1000 • FAX 818-316-1111 •WWW.PANAVISION.COM . Copyright ©2009 Panavision Inc. All rights reserved. Specifications may change without notice. 06.2009 v.1 T PANAVISION ® GENESIS ® DIGITAL CAMERA 2 Genesis makes great pictures because its post procedures before you can view your 12.4 megapixel Super 35mm size sensor picture. That’s because we build the image captures images with the same depth of field as processing right into the camera. You can see our film cameras. Another reason is the your true image even during shooting and cameras extremely high MTF - modulation make changes while the camera is rolling -- transfer function. MTF, not resolution is the term pretty powerful! most imaging experts use to describe sharpness and Genesis has MTF to spare. Genesis MTF GDP – the Genesis Display Processor is translates directly into tack sharp pictures on Panavision’s answer to the problem of viewing the screen. your images on the set and being comfortable they will look the same when they get to the Genesis sees pretty well in the dark – screen. Panalog captures a much broader We‘ve developed a strong reputation for range of tones than any monitor can properly shooting at night without much in the way of present. The GDP is a powerful LUT creation lights but we want to point out that translates tool that transforms the Panalog camera output into extra time during the day as well. Many into repeatable, easy to view images for producers report they get up to an extra hour immediate on-set judgment of picture quality. of shooting time when the light is fading – you GDP LUTs are easily carried forward to post figure out what that’s worth. and DI to speed final color correction.

Genesis doesn’t compromise your Great pictures start with great lenses. image with compression – using SSR, At Panavision we know the image never gets Panavision’s on-board solid state recorder you any better than the lens so Genesis uses the can capture up to forty-two minutes of same lenses as our film cameras including the completely uncompressed 4:4:4 footage - legendary Primos. Panavision has over fifteen unmatched for green screen and demanding thousand lenses in our inventory so regardless CGI applications. SSR reduces the weight of of the look you want from right this minute to Genesis, F35 and F23 by eight pounds. period lenses going back to the mid-fifties we Steadicam and hand-held operators will tell can help you get your vision on the screen you what that means to their work. Panavision training and technical Panalog – Digital cameras capture light in a support – at Panavision you get expert help linear mode but humans see in log. Panalog is as well as a camera. We do more industry Panavision’s exclusive method of transforming training than anybody and spend as much time linear to log in a way that captures every bit of as your crew needs to be confident before you the light from the sensor and delivers it go out to shoot. And if questions arise we optimized for the human eye. have more experienced technical support people ready to help you than any other rental Genesis delivers its pictures ready to company. At Panavision we never hand you a view and easy to work with . With box and leave you to sink or swim. Genesis there are no complex and unnecessary T PANAVISION ® GENESIS ® DIGITAL CAMERA 3

Panavision is available around the We promise to save you money - You’re world in almost fifty locations – experienced; you know the number on the wherever you go you can count on our quote doesn’t represent the total cost of the continuity and support. Need an extra camera equipment. When you factor in rental cost plus body for a stunt or a special lens? Panavision the efficiency with which you work, plus maybe is nearby, ready to help you. Shooting a longer day when you need it and add in the Monday in Paris, Texas and Wednesday in costs of post operations, no other camera beats Paris, France? Panavision promises you the Genesis at delivering you a great picture and a same high quality experience and equipment great all-in deal. wherever you go. You can trust us – we’ve already been Panavision offers more different kinds there - With over a hundred features viewed of cameras than anybody else. And not on screens all over the world and the majority just cameras, Panavision has more lens of digitally photographed one hour dramas choices, more remote heads and cranes and photographed on Genesis, it’s no wonder probably more lighting than anyone else. producers trust Panavision to deliver the What that means to you is freedom to choose goods. the right tools for your project and unbiased advice from people who offer all the systems not just one or two answers.

Panavision, the Filmakers’ Choice – Genesis, the Look of the Movies

KEY FEATURES T Proven on hundreds of feature, television and commercial projects T “A film camera that shoots digital” T Super 35mm-sized sensor T Uses all existing 35mm Panavision spherical lenses, notably the Primo ® series T 1-50 fps T EI of 400 T Wide color gamut easily intercuts with film T Uses most Panavision accessories T PANAVISION ® GENESIS ® DIGITAL CAMERA 4 SPECIFICATIONS SSR-1 GENESIS CAMERA SYSTEM T Small T Super 35mm sized sensor T Lightweight T Equivalent to 35mm depth of field T Low power consumption T Utilizes all existing spherical 35mm lenses, T Mounts on Genesis for cable-free, including Primo Primes and Zooms camera-controlled operation T Size, weight and ergonomics suitable T Uncompressed 4:4:4 or 4:2:2 recording for studio, hand-held or Steadicam modes T 42 minute capacity in 23.98 fps T Utilizes virtually all existing Panaflex ® 4:4:4 SP mode accessories T 84 minute capacity in 23.98 fps T Dockable SSR-1 or Sony SRW-1 VTR 4:2:2 LP mode (no cables) on rear or top T Built-in 525/625 down-converter T 1 to 50 frames per second for Steadicam™ use T 12.4 mega pixel, true RGB sensor (not Bayer pattern) SONY SRW-1 FIELD RECORDER T Dynamic range equivalent to 5218 T HDCAM-SR™ recording facilitates delivery to videotape post-production workflows T Nominal exposure index of 400 Usable EI as high as 1600 T Maximum 50 minutes recording per cassette at 24fps T 10 bit log per color output T Production sound and meta-data recording T Wide color gamut for film intercut applications T Instant playback of full resolution color image T Dual viewfinder outputs T On location, real-time tape cloning T Full bandwidth, dual link 4:4:4 and off-line copy creation* HDSDI outputs T Internal 3-2 pull down capability* T Single 4:2:2 HDSDI monitor output T 12 channels of audio recording* T Digital lateral color aberration compen- sation for improved visual effects T Multi-frame rate T Camera LCD display provides user- T 4:4:4 RGB recording definable access to camera functions T Detachable control panel T Metadata input and recording * Requires SRPC-1 adapter