Beacon Lounge Want meet best brightest cially-conscious Geekeratti SXSW? place hang world-saving entourage catch unplugged local music just pull WiFi blog on? Meet Beacon: Lounge Conscience Spon red Beaconfire Consulting

Windows Phone along TechSet hosts Stephanie Agresta Brian lis will pay tribute ideas passions friendships bring together every day see everyone know everyone know give opportunity know Plus daily tweet-ups 2006 S Craig Watkins participated MacArthur Foundation's well-funded digital media initiative alongside select team scholars tech experts goal was simple: understand ng people's emphatic embrace socialmobile media Watkins went build small research team skillfully collected over ng Digital Stereotypically known blend background both per nally professionally significant amount web professionals around world Asian descent do reconcile identity given one's history heritage contemporary culture? Given linguistic cultural divides? While marketers businesses perceive Asians target market Asians: Silent Minority Great web design all around but we go beyond 'cool' 'usable' 'fun' create mething truly beautiful? session examines our changing attitudes beauty art meaning why web ideally suited become vehicle true beauty Information Age Beauty web Design Designing comprehensive user experience without thinking about body copy calls action errors nomenclature? Think again--about content strategy an IA designer search marketer strategist content strategy help understand clients' articulate an approach align brand-driven user-centered message architecture Content Strategy: ? Discover platform makes car part family -- plan trip suggest places impress wife hand-crafted antiques session covers new generation automobiles guide low carbon living well keep connected Dude My Car! gaming industry full entrepreneurs jockeying fund next big idea While gaming thrived despite recession it's still harder ever secure funding Learn first-hand gaming entrepreneurs about attract funding success turn money profitable venture Game On: Funding Gaming Start-Ups Recession Even though technology evolved crazy pace last 100 years humble button stayed center all past future? Why important? does say about interaction between humans technology? Pictures stories revelations maybe movies History Button What Rod Serling had blog? Would Alfred Hitchcock Tweet? These great producers directors brought suspense irony popular medium time; television did their work shape minds ng people time would grow create "our" Internet? Sci-Fi Shapes Internet " Code We Trust" new motto Government 21st century Across country geeks inside outside government developing new model participatory transparent Federal State Municipal governments Built upon open- urce tools open standards best practices will highlight Code We Trust: Open Government Awe meness Customers expect same treatment company whether interact through physical store website mobile device We relish simplifying these experiences yet often ignore critical institutional barriers organizations we serve flags five critical pitfalls path Multichannel integration Organizational Pitfalls Path Multichannel Experience Program Programmed: Ten Commands Digital Age early 2009 Federal Trade Commission became more vocal opinions regarding online advertising privacy policies sum FTC basically been saying advertisers not disclosing collect information users well enough happen future advertising and Smackdown: Consumers Privacy vs Advertiser Revenue Learn look further Twitter Facebook comes usingsocial mediahelp business succeed web Learn lid strategies measure success all tools succeed fastest growing marketing medium web socialMedia Marketing Business Each year hear about "SXSW SARS" "SXSW Scurvy " Days packed panels movies concerts exhausting wear down immune system Learn ways prepare stay clear sick SXSW SARS Micro ft's XNA blows open barn doors make creating indie games possible their next generation con le (XBOX 360) variety other platforms Come learn WHY making games XNA exciting entertaining session Take Over World XNA Indie Games word "recessionista" was just coined last year but there cheapskates have been writing sharing creative tips about live frugally years will discuss scope out best deals tips share their readers Panels will talk about thrill Broke Diaries: Using Blogs Twitter Live Cheaply Tweet House celebration Twitter ecosystem transformed Real-Time web Members “Twitterati” will presenting (and partying…) Tweet House term 'user experience' used an afterthought mobile application design iPhone changed all set new benchmark user experience mobile devices will serve primer anyone interested learning apply UX principles creation UX Mobile An in-store multi-touch experience lonely star without supporting roles mobile print digital signage web key designing right experience right channel ' Holy Grail then finding way all these elements seamlessly work together to Touch + Holy Grail Delight Why does CEO next door look he'd more comfortable skate park board room? Because we're smack middle th entrepreneurship revolution Donna Fenn author Upstarts! GenY Entrepreneurs Rocking World Business talks about new Upstarts! GenY Entrepreneurs Rocking Business World Over years Aust acquired many monikers: Live Music Capital World Keep Aust Weird Silicon Hills Human Capital Open City Killer App city unique blend openness creativity supportiveness good ole Texas friendliness Events ACL Festival bring visitors around Why Aust Killer App DIY U: Edupunks Edupreneurs Coming Transformation Higher Education Armed laptops smartphones audiences no longer sitting still conferences - instead they're using Twittersocial mediacreate backchannel start their own conversations while presenter talking good thing? does spell end presentations? Backchannel We pinch it tap it shake poke it We're enthralled finally touch our products But there's much more direct manipulation just tapping our fingers! Let's explore progressive interaction models go beyond touch movement infrared wearable computing A Touchy History Future Battledecks fast-paced fun laugh riot "contestants" have put together presentation fly slides randomly projected their confusion delight audience Contestants then judged low-level celebrities bought Battledecks was performed Battledecks 2010 Past panels have shown Black bloggers bloggers color becoming more prominent well-known years progress "Blogging While Black" being "Digital Urbanites" being Black blogger definitely not limited any monolithic stereotype Learn pioneers thought-leaders Black Blogging Rockstars Chasing Virtual Good Real World ID privacy hijacking use stolen identities site registrations e-mail e-commerce socialnetworking become real threat web 2 0 brought about gaps socialengineering Identity 2 0 voice biometrics Learn about technologies secure ID customers' Crime Scene: Digital Identity Theft What happens business models way being socialonline? socialweb evolve meet all users rather then loudest? important discussion co-creating fun valuable experiences users design business user perspective Do Cool Kids Leave Suits Arrive? Everything I needed know about innovation I learned drawing cartoons Launching cartoon far lower success rate innovation Successful cartoonists have experts generating ideas breaking through clutter I'll share my experience but insights Watter n Groening Adams others Drawing Board: Innovation Les ns Cartooning Typography make break design but there big differences between makes jaw- dropping type offline makes great type online? presentation Samantha will evaluate interesting offline lettering discuss translate those principles leverage CSS3 @font-face new font-as-service web apps to Get Stoked web Typography When Google announced would cease cen ring Chinese search results even meant decamping China most observers assumed Beijing wouldn't hesitate s them door But weeks passed other shoe refused drop Even after Hillary Clinton's policy address Internet freedom less two Google China: Context Consequences Engage new book Brian lis will debut Representing 3rd book New Media impact ciety culture communication Engage will help anyone not only understand changes media landscape but lead it Brian lis will Brand Succeed New Web Learn fundamentals improvised comedy help achieve freelance success Active listening trusting rself saying "yes and " essential good improv - good freelancing 'll learn skills help sign clients love paid worth we'll play games! Improv Les ns Freelancers By referencing research Communication studies we will examine role technology interper nal relationships Specifically we will analyze negatives positives three distinct relational categories: professional familial romantic would an academic educate an audience about potential repercussions always being ''online '' Is Technology Weakening Interper nal Relationships? web originated generalists - webmasters designing building developing Today web team have dozen different specialist roles each highly-focused mind strengths specialists generalists each put their best use project an Jacks All Trades Masters One? Collaboration key UX process but becomes increasingly difficult across locations Working remotely engineers product managers other UX'ers challenging Learn members Google UX team work other offices team members domestically internationally create best user experiences possible Long Distance UX Writers musicians other creatives always lookout new strategies help their work front key influencers Sure off-the-shelf lutions helpful but take adventure out making genuine connections presentation will focus letting go outcomes following Making Genuine Connections: Putting Passion Over Process Can Princess Leia eating an Apple Pie help me remember number? learn techniques Memory Masters use? bunch audience participation demonstrations Grand Master Memory - Mark Channon shows unleash creativity consume information take away tools instantly put into Memory Matters! Do Elephants Do It? Second Life was all rage just few years ago Talked about every technology conference covered mainstream media quickly went being hyped being ignored Learn happened Second Life and find out earliest creators users embedded journalists now Second Life: Now? Using open urce one thing but idea succeed give own work away? Scrappy entrepreneurs will discuss question share their own experiences open urce business models offer advice others considering open urce licenses Selling Milk Cow Free Since 2003 online dating evolved web sites profiles photos constructed attract potential mates Expectations resultant relationships have changed well talk we illustrate web site design user savvy have created an alternate universe intimate socialprotocols Seven Years Online Dating Content king right? Maybe not Content was king 500 years-long literate-mass- media era initiated Gutenberg's printing press But seems king was deposed 2008 most people didn't notice yet Evanescent experiences participative crowds claiming back power once Shadows' Revolution: Cracking Content Breaking Molds Don't change ; change network Make sure have realistic strategy plays strengths then act it interactive session will help identify special strategy give confidence network successfully real world online Successful Networking Introverts Rebels Misfits We design websites users but we don't have deep thorough grasp content will served those users we're not going able create optimal experiences them Learn do Content Research augment User Research Understanding Content: Stuff We Design For Analytics often confusing convoluted mess but doesn't mean have Guide Practical Data will help ensure reaching full analytical potential Learn analyze public proprietary data accelerate success any initiative Featuring detailed demonstrations top What Analytics? Guide Practical Data Growing Global: Raising Children Home World Happiness Project one most thoughtful works happiness have emerged recent explosion interest subject Rub weaves together philo phy scientific research history analysis real-life experiences she explains worked her'and didn't Her conclusions metimes counter-intuitive ' Happiness Project Mallory Messina Culture Activities Representative uthwest Airlines will beg most obvious question: exactly ''CAR'' kind company would create job? Beyond trust falls cheesy team activities company build upon their culture engage their employees online? Beyond BBQs: Future Corporate Culture Cooking Geeks covers new way looking cook hacker maker creative per n bringing science experimentation kitchen will s create better food new experiences dinner table Cooking Geeks: Science Hacks Good Food EFF recently argued Burning Man's not open nurturing people think uses DMCA control photographers' rights caused firestorm controversy forcing Burning Man say interests protecting trademark attendees being exploited unscrupulous photographers will Critical Tits: Rights Cameras Immediacy Age world socialnetworking constant access real time updates way we date evolved better worse? hopes address issues have been created "dating" interacting online We hope discuss future CyberSex2 0: socialNetworking Ruining Sex Life? 99% customers fantastic still going deal bastards even best make bad hiring decisions But there time-honored approaches defusing crises deflecting attacks denuding d-bags sea ned pros will discuss advise Eight Ways Deal Bastards Is enough economy simply create great designs? people buying style part lifestyle? will explore whether fashion product designers should spend much time creating communities utilizingsocial mediado picking right color and Fashion 2 0: Hotter Styles vs Better Community Engagement Making more sustainable choices easier help ubiquitous information thanks passionate geeks Check game changers beautifully hacking tech fight climate change Learn direct takes change behavior plug grocery sushi bar tractor Handheld Awe me Detectors: World Changing Mobile Apps Aimed both first-time long-time attendees interactive biting humorous yet useful takes look common actions behaviors avoid don't described "doing wrong " Not Douchebag SXSW will discuss run startup without technical cofounder people just have passion but can't code shit about do Fake til make it We still are Run Startup Without Tech Cofounder Visual mapping relationship circles: exploring tools appropriate socialtechnology conference cultures work pleasure meet Intimate boundaries mixing business love essentials compassion network culture will explored through interactive visualization Q A Fluid dynamics connections discussed Networked Love Bonding Intimacy: Our interactive Culture Clouds One ma rea ns people attend multi-day conference "networking opportunities" However once there fail make meaningful connections will lead ongoing relationship future opportunities presentation delivers usable tips actionable advice will help people them most out Networking Multi-Day Conference Two high-profile industry mavericks narrate battle living room first thinks Internet future entertainment video included second thinks Cable/Satellite will always deliver better video experience Internet video will rema small niche PayTV vs Internet - Battle TV ProBlogger: Secrets Blogging Way Six-Figure Income Last Spring three kids set out one car two weeks Their mission was discover emerging future new America one town time While captured produced plenty content along their "roadtwip" most valuable thing was relationships established Roadtwip As trend 'webifying' continues smallness simplicity web applications will become thing past raises challenge securing these web behemoths An industry Security engineering managers will discuss approaches use secure their web behemoths attendees will ga Securing web Behemoths - web Applications Large Creating beautiful web design largely matter mastering handful simple techniques best designs employ systems color contrast typography white space achieve hierarchy balance rhythm rest just ingenuity creativity Matthew will review dozens great nearly great sites explaining Simple Steps Great web Design As Internet accelerated creation all types content it's become more more difficult sift through content find mething quality We've tried machines even mass consensus but results either wrong lowest common denominator irony all Revenge Editorials As more devices become location aware socialuses will continue evolve beyond just Adding temporal dimension creates new opportunities socialinteraction Learn about ways leverage use technology add features intersection temporal social location Time + social+ Location Next Mobile Experiences? At first glance fretboard ukulele (or guitar) looks incomprehensible but magic pentatonic scales - ancient nearly universal 5-note patterns "crack code" hack fretboard start jamming along favorite tunes musician friends no time don't Ukulele Geeks: Secrets Pentatonic Scales usesocial mediaour friends dating and finding kicka** job love? aren't using sites twitter linked facebook more anything other bootycall posting pic's - aren't even REALLY trying! Come job fun way! Usingsocial mediaScore a Job (Obviously) Smartphones broadband socialnetworks have changed way we communicate affect everything workplace productivity per nal relationships we headed? Both architects users socialtools will benefit look communications research technologies horizon Wave Communication's (R)evolution: Better Being There? Video games more popular ever new games delivering all kinds socialbenefits video-game therapy treating PTSD sims tra surgeons alternate-reality games actually bring people together real life Will video games positive force people ciety With Great Power Comes Great Responsibility: Future Video Game With just ten photos (including ones their own families) mission celebrate awkwardness family awkwardfamilyphotos com was launched May 2009 childhood friends Mike Bender Doug Chernack After site's link was posted radio station website word spread virally just one week Awkward Family Photos Diversity inclusion one elements we have worked hard promote interactive Festival "Black Blogging Rockstars"to "Africa 3 0: Look Future Connected Africa" " Black" 2010 interactive Festival lineup seeks cover wide Blacks Technology Meetup ft launch 2010 interactive Festival experience Friday Night Mix Six official pre- party provides great opportunity reconnect old friends make new connections Enjoy great views downtown Aust rooftop deck expanded room network adjoining Tap Mix Six Hosted SapientNitro Kick off second annual Tocquigny marketing meet greet Enjoy panoramic views Aust 17 stories network fellow innovators Learn more vote our signature party drink here: www tocquigny com/sxsw Tocquigny Martini Beer Marketing Mixer Friday kickoff party unites digerati channel their inner Fame Monster reviving decade style glamour made socialelite go ga ga TechSet Party Pastries Pasties Hive Awards honor “ Unsung Heroes Internet ” people do heavy lifting but rarely any credit Extended entry deadline: Feb 15th Enter @ http://www hiveawards com Hive Awards Ustream invites stream way an exclusive one night only sen ry experience featuring live performance one world's most renowned recording artists additional special guests Ustream Presents “Streaming city – One Night Only” Award-winning artists Chad Salvata Beth Hender n have created newest ethos adventure Xephyra an alternative world music video mythos non-traditional performance presented video images live music extraordinary vocals performed an imaginary language mythic tribal island world Xephyra warrior Xephyra: An alternative world music video mythos Conceptart org Events Massive Black Art Department open ScreenBurn interactive "Visions " one-of-a-kind multimedia event combining cutting-edge live digital traditional art performances top film video game classically trained artists art world Experience pulsing music local international DJs special performance Visions Alcatel-Lucent ELEVEN API Lounge cranks volume an "ultra-lounge" environment rockers developers alike hang out network eat drink online learn involved ALU API platform developer activities ELEVEN API Lounge From Facebook's newsfeed Twitter's relentless real-time updates metaphor "stream" taken socialnetworking beyond blog posts rich socialactivities Learn about ActivityStrea ms - open format adopted Facebook MySpace Windows Live - it's fundamentally changing socialweb ActivityStrea ms: Streamy Here? Tricks techniques game design world applied non-games -- socialapps creative tools etc -- improve user experience user enjoyment results We'll look traditional UX new light: perspective games gamers (and zombies aliens goombas) Add XBOX UX Worried about too much stress Aust Convention Center March? Then take deep breath gently exhale let all go interactive Festival attendees will aga have chance start their days mindfully morning yoga returns event Yoga was developed thousands years Come Yoga news industry dying but wake new business models support investigative journalism One these "community funded reporting" being pioneered Spot but happening around country various individuals it? does work? pitfalls? Community Funded Reporting US companies often know little about European startup environment opportunities found there Panelists will share both highs lows their startup lives will answer questions regarding funding opportunities cultural idiosyncrasies legislation differences between Europe America Innovation Overseas - European Startup Environment Will we able jack bra upload helicopter instructions Matrix? We already have technology control prosthetic arm Twitter thoughts alone Dishes neurons control robot scientists have created working artificial memory chip rats Is Bra Ultimate Computer Interface? Getting design approval pulling teeth Clients seem make irrational decisions based per nal opinion ignore our expertise reducing pixel pushers However does not way good communication und methodology design sign off pa free Pa Free Design Signoff It's start new project 've got requirements guidelines data research Now what? an artist staring blank canvas information architects often don't know beg Instead following rigid methodology waiting perfect idea appear out blue learn to Re-Inventing Wheel: Sketching own IA Process Communities skilled people serve platforms urcing ideas work lutions across industries But we ensure new era crowd urcing actually empowers those participate? There dangerous trends world crowd urcing principles required make new ecosystem Era Crowd urcing: Guiding Principles Traditionally select few individuals holding jobs Film Distribution Companies stand between filmmaker distribution But only online socialweb sites data driven companies really know aggregate audience learn their tastes Does strip power Distributors will learn new tricks? Power Shift: Stands Between Creator Audience Web Content Management Systems Designer's Perspective After 15 years contenting ourselves system fonts image type planets now line real fonts web lutions already working cross-platform standard emerging Here web designer type designers mix font hurdles is Web Fonts: Time Come Now we think 140-character strings live through Facebook it's tempting throw out blog baby bathwater These sea ned bloggers expla vitality still-revolutionary medium- re urces community continuity space real ideas only blogs provide-and infinite future potential Why Keep Blogging? Real Answers Smart Tweeple REWORK new book 37signals will released March 9 2010 - right time We'd do book signing conference REWORK 37signals' "cookbook" starting building growing (or not growing) company REWORK 37signals cialnomics: social mediaTransforms Way we Live do Business We count an abundance news information media-saturated age Yes we'll always encourage higher quality but won't matter we have crappy demand Here principles tactics helping passive consumers become active even activist creators collaborators Are Content Farms Good Evil? Yes ARGs often trotted out shining example woman-friendly games boast unusually high rates female developers players slew kick-ass female leads But dig little deeper just post-Buffy version Princess Peach always needing saved? ARGs Women: Moving Beyond Hot Brunette Is interactive marketing art science? advent neuromarketing neuroscientists researchers direct their expertise selling using MRIs analyze bra activity exposed different stimuli Companies Google use mathematics develop advertising lutions Will digital marketers become scientists mathematicians will creativity triumph? Big Brother Brain: Neuroscience Marketing At end each month most people look their finances wince say "I guess I spent much " teaches tactics building an automated system handle money -- focus earning more handle irregular income/expenses entrepreneurs Building Bulletproof Per nal-Finance System Who's blame creating digital-ceiling? Upper management? Rawk star "techies" fill their presentations porn? Venture Capitalists don't fund enough women start-ups? Ourselves? techsocial mediagurus thought-provoking discussion cracking boys-club Bumpin' Up: Glass Ceiling Ever Smacked Butt? emergence real-time web enables an unprecedented level user engagement dynamic content online However rapidly growing audience puts new complex demands architecture web we know it will discuss needed make real-time web achievable Can Real-Time web Realized? future Journalism lies hands Citizen journalists coast coast launching websites write about their interests But does work? make money? going will around few years? These questions more will Citizen Journalism Brigade - Making Voice Matter With many different people using Content Management Systems there should best practice intuitive user experience adm why do Drupal Joomla Wordpress others do differently? Take an inside look UX process used developing leading CMS admins CMS Adm UX Gateway Heaven Hell Community Innovation Summit first Community Innovation Summit leaders Developer Networks lively discussion about fostering innovation online communities spon red PayPal story otherwise unconncted uth African citizens pooled together their money re urces thus helped seed over dozen online businesses uth Africa - no other realistic options finance existed presentation will cover les ns learned tips replicating model other regions Crowdfunding: SAfrican Community Financed Online Businesses paneli spon red frog design Design Awareness: Mobile Technologies Health internet transform transactions across global food supply cha farmers marketing their own produce merchants making virtual trades consumers choosing products based highly per nalized criteria explores web coordinate information facilitate more transparent inclusive sustainable food system E-Food Revolution: interactive Tools Feed World From wedding videos musical mash-ups elaborate pranks world-changing speeches viral videos regularly appear our radar screen But does video go viral? Panelists Tube TED com else share strategies will help chances: editing techniques emotional re nance distribution choices to well Create Viral Video We keep hearing bloggers their successful followings web ads endless heaps publicity still don't make much more paper delivery route Then there's other 99% budding blogs trying go $50 month least mething four-figures/month will Make Living Blogger Entrepreneurialism global world gets small entrepreneurs develop more global reach but does an entrepreneur start? ways does an entrepreneur Silicon Valley differ one Delhi? There whole new generation potential entrepreneurs out there without clue start Teach Entrepreneurialism Globally With launch iPad Apple creating third category mobile devices positioned between smartphones laptop computers Utilizing successful iPhone operating system coupled tablet form factor iPad ability deliver content variety formats - native apps to iPad: New Opportunities Content Creators proliferation mobile applications mobile web many talking about mobile platform next great media channel relative egalitarianism Apple App Store many ways flattened advantage traditional media channels (broadcasters cable national/global web brands) have reaching consumers Come Mobile - Great Channel Equalizer openFrameworks an open urce c++ library used growing extremely active community ftware artists performers students We will present several projects illustrate strengths openFrameworks an introduction library itself including compilation simple application OpenFrameworks - Powerful Creative Coding Library Artists world user experience learning about customers key making great stuff But design research reports dense boring Unlock power sketching pen paper tools create research outputs vibrant sticky reflect per nality human perspective move Pen Paper Tools Research Design When technology leveraged around passion purpose sake results not profits powerful things happen While most non-profits not known technology are defying traditional business models drive technology Technology Results Not Profits ability share online allowed consumers control filter web brands publishers tapping Influence critical socialmedia's future influence measured? Leading voicessocial mediamultiple backgrounds will define value influence discuss best Future Influence session will provide step-by-step explanation four designers User Experience space approach wireframes An external re urce will provide clear business requirements UX designers Each UX designer will choose their own tool exploring requirements via wireframes specifications addition each UX designer Right Way Wireframe Part 1 MIT Yale Stanford others put lectures online Chris Ander n argues all university lectures should free Academic Earth TED it's free value-add university education? models higher education will survive? will universities leverage socialweb reinvent themselves? Universities "Free" Era Projects fall apart We often blame client politics per nalities But happens there tremendous opportunity grow professional per n Candidly recounting past catastrophes panelists explore emotional experience project implosion silver lining emerges We F*cked Up: Happy Cog Friends Exploring Failures Together Where's Jobs socialGaming? Wikipedia most successful collaborative experiment human history Now it's big upgrade: video OGG Theora video paired open urce tech Kaltura evolving wiki prompting big questions wiki video work well wiki text? does video mean Wikipedia Gets an Upgrade: Collaborative Video world mobile here opportunities big challenges provides REAL insight going front lines mobile Creative Agencies Device Manufacturers Wireless Carriers unique perspectives leading minds untapped opportunities leading Real Mobile Scoop - Agency Manufacturer Carrier Inbound Marketing: Found Using Google social media Blogs will follow-on "Browser Wars" panels past few years I propose year focus an important shift happening Web: shift towards mobility towards use browser an application platform including advances such widgets HTML5 Geolocation Web Evolution: Rise Mobile APIs Runtimes David Cohn (Spot us) Jake Dobk (Gothamist com) Jay Rosen (NYU) Roxa David Cohn Spot us; Jake Dobk Gothamist com; Jay Rosen New York University - Community Funded Reporting - conversation Roxanne Cooper Alternet org Marketing: Unmasked: Insider's Tips + Tricks Success Small Business Mark A few words few pictures transformative experience Good stories three-way - include storyteller audience both experience transport third place shared experience together conversation social mediaaffect real socialchange! A Conversation About socialChange Through socialMedia All About Browser Baby! Austin; Latino Internet Capitol World! mething Air? Latinos online now an unprecedented level social mediaMarketing Trending Latinos have created forums culture's unique More exciting these Latino bloggers specialists entertainment editors per nalities living work Aust Austin: Latino Internet Capitol World! midst financial crisis people compelled save budget lower their dependency traditional financial services Stock picking communities Per n-to-Per n lending per nal finance management even FICO-score tracking services have emerged serve changing customers exclusively served traditional banks Credit Unions Banking 2 0: Financial Services Driven People Emerging Technologies When adopt web content management platform not just ftware becoming part community develops uses supports it help representatives Drupal SharePoint communities we'll explore different CMS communities structured operate impact Bringing All Back Home: CMS Communities What happens meone sells tweet t-shirt? CNN puts their 24 hours news network? These question may initially appear ridiculous but authors penning entire books through their microblogs these becoming increasingly difficult ignore mostly serious look Can Copyright Tweet? See happens citizen journalists ( ) team International NGOs (non-government organizations) create share media projects their online offline communities We will present projects created travelers our India Vietnam trips did their content happened next Citizen Journalism Little NGO Over 5 100 teams scientists engineers worked almost three years find lution $1 000 000 Netflix Prize did top two teams meet challenge? Why did many teams fail? member leading team shares inside story crowd urcing technical challenges Crowd urcing: Ensemble's Experience Netflix Prize will discuss several case studies showing successful fundraising strategies incorporatesocial mediasites Twitter Facebook Tube will review results recently completed research project investigatingsocial mediafundraising strategies specifically supporting events Debunking Mythsocial mediaFundraising Design fiction an approach design speculates about new ideas through prototyping storytelling goal move away routine lifeless scenarios-based thinking We will share design fiction projects discuss related techniques design thinking communication exploration near future concepts Design Fiction: Props Prototypes Predicaments Communicating New Ideas

That user just signed about bail thousand other people just stopped but didn't even bother register product great but users don't stay long enough find out first fifteen minutes product most important Learn Designing First Fifteen Minutes Come learn blood- aked secrets lifting genre filmmaking hack-and-slash potboiler pulp art insight biggest names smartest craftsmen their field Directing Dead: Genre Directors Spill Their Guts roundtable conversation audience members will share tips techniques ensuring their games visibility Google other search engines How's SEO? site designed search engine friendly? type PPC ad campaigns work best? We'll cover these other search engine marketing Getting Game Found Search Engines What gives people confidence web? Bringing together experts socialcapital online trust we help build company users love call their own I Don't Trust One Stinking Bit Last month President Obama gave his first-ever Tube Interview crowd- urced questions submitted voted citizens online interviewing format brought citizen voices White House facilitated direct dialogue between President Americans cellphone cameras free Tube accounts everyone now ability Interviewing President: Tube Do Better session will take through ins outs specification development submission approval pricing marketing an iPhone application Learn experiences Aust development company Bearded Pony about everything researching market app dealing Apple iPhone Application Development: Myths Facts always-on device our pockets no longer just platform talking texting Enter "app- vertising " new name mix branded mobile applications in-application advertising But we still scratching surface mobile marketing will start deliver brands consumers Is App-vertising Answer Europe ahead terms consumer usagesocial media yet little attention often given nuances one hand world's largest economy other collection 48 countries very different cultures Find out Lost Translation: Nuances European socialMedia We live interesting times technology around constantly evolving improving ever changing especially true world mapping immersive imagery many companies big small diving head first digitize record our world ' e g Micro ft Google NavTeq Maps 2010: iPad Impacts LBS Market FTC wants regulate blogs because many posting reviews without disclosing conflicts interest government intervention answer? discusses new ways measure blogger credibility using crowd urced self-policing systems It'll examine specific metrics review new tools available propose new industry standards Measuring Blogger Credibility: FTC Regulation vs Crowd urced lutions

We all know web design tricks people do - make buttons bigger use accent colors etc There other strategies however rely more proven tools psychology; session will explore reciprocity scarcity more see effective Mind Control: Psychology Web Online Marketing Inside Out Location based games services finally ready go mainstream professionals explores creatively craft experiences business models different types places backyards cities towns suburbs exurbs hiking trails parks deserts Playing Place: Location-Based Games Services A focus universe research strategy; imagine using entire internet focus group Analyze every conversation visualize trends compare brands learn insights envisage over time real factual answers not just amplified assumptions based focus control groups Now add IPv6 picture digital invasion UGC/MGC Real-Time Everything: Era Communication Ubiquity Too often individuals businesses take advantage meone else's turf excuse "shameless self promotion " It's not acceptable lead being labeled spammer worse we'll tell promote rself without turning others off Shameless Self Promotion Without Looking an @#$%^ ! Right Way Wireframe Part 2 It difficult establish startup no matter world but there great companies events began life outside Silicon Valley Threadless 37Signals FeedBurner BIG Omaha conference itself proof technology life exists away coasts These less-than-obvious locales Third Coast: Startup Outside Silicon Valley Australia suffered 'tyranny distance' since colonization Now first time those barriers dis lving land downunder shifts timezones virtual playing field log virtual avatar there no international calling codes no day night only Time Travelers: Why Australians Virtual World Innovators Call 21st Century focus: helping people saving planet Our will dive deep skills techniques strategies successful global initiatives architecture education community Experience hands-on power design technology great differentiator guiding collaborations positive change Tools Good: Design Meets Technology Service Which web framework will rule them all? an audience member pick winner! We will present an introduction variety web frameworks including Rails Django Catalyst Sinatra vote best web framework categories such URL handling database integration forms HTML templating Web Framework Battle Royale We all have two brains: one our head one our pocket least one smarter every day we augment squishy one? Learn context-aware mobile devices connecting semantic web services give ESP untold powers Augmenting Bra Android Human Business Design There's lots talk about creating engaging experiences consumers their mobile phones but reality? Hear industry's top players hash out hot mobile technology changed future holds Mobile Technology: New Out Next? Open Government it's 4th year Bike Hugger's Mobile socialTexas-sized bike culture event We'll ride around Aust arriving Mellow Johnnys BBQ Variety S Bike Hugger's Mobile cial Many CSS Frameworks have been introduced recent years now quite popular advantages (fast development cross-browser compatibility table-less design etc ) exciting but disadvantages (bloat lack flexibility lack already available css) equally compelling Framework authors discuss similarities differences CSS Framework Shootout interactive Festival very excited danah boyd will serve Opening Speaker 2010 event One world's foremost authorities socialnetworks boyd works Micro ft Research New England serves Fellow Harvard University Berkman Center Internet and Opening Remarks: Privacy Publicity 50 word version: User experience result interactions product service specifically it's delivered related artifacts according design presentation we will expla following ten commandments boost project's ease use appeal conversion rates more Ten Commandments User Experience Tina Shoulders Fashion 2 0 - conversation Andrew Apostola primary Swappler com Tina Shoulders (Fashion 2 0) Andrew Apostola (Swappler com) Visit Trade S Bar complimentary Miller Lite Trade S Bar Happy Hour make content Good stuff But takes time money Now thinking - maybe I'll aggregate content trusted filter Well here's chance grill emerging aggregators We'll bring together folks web Publishing Media Indie Media content aggregation platforms s working 'Make' vs 'Gather?' Successful Content Business Models Digital Planet BBC's top technology programme presents an interactive radio s recorded live front audience hosts Gareth Mitchell Bill Thomp n Two opposing quiz teams picked top-name speakers conference will compete answer questions current future tech trends BBC Digital Planet Live SXSW Today anyone build per na an audience usingsocial media Simultaneously traditionally famous people reaching out directly fans without managers agents Celebrity mething we do not mething we are prompted change? implications? future "internet fame"? Celebrity Microcelebrity Future Internet Fame Chainsaws Slackers Spy Kids: Thirty Years Filmmaking Aust Texas former film critic Ali n Macor crafts lively narrative tells rollicking history moviemaking Aust Texas book features revealing interviews Richard Linklater Robert Rodriguez Mike Judge Quent Tarantino Matthew McConaughey George Lucas and Chainsaws Slackers Spy Kids: Thirty Years Filmmaking Aust

11th hour copy Fix-it-later launches Our users deserve more last-minute content we often stuck have power change game Learn introduce (and sell) content strategy web design process Content Strategy FTW today's tight economy those experience producing innovative news coverage tight budgets may have an advantage over their commercial counterparts Hear case studies les ns learned indie media makers public broadcasters experts creating compelling coverage online on-air without breaking bank Covering Big News Small Budgets As HTML5 CSS3 gets written browser vendors already incorporating their new features allowing greater design functionality However major browsers haven't should developers build constantly moving target? discusses dealing those older browsers embracing new web design technologies practical HTML5 CSS3 Design HTML5 work limited marketing budgets failing economy build an online brand raise awareness cause fundraise effectively We'll talk about sizeable online grants free/discounted help key professional Digital Marketing Non-Profits summer 2009 Chapter Three launched Pantheon an open- urce cloud hosting initiative Drupal development community talk CTO Josh Koenig dissects " Cloud" concept gives tour marketplace cloud services digs takes build application on Drupal Cloud! A discussion maintaining successful active blogs socialnetworking sites geared toward LGBT community niches Engaging Queer Community do make journey bloggersocial mediaexpert professional speaker? will spill secrets started -- thriving -- public speaking world creating knockout presentation marketing actually works along speaker bureaus From Bloggersocial mediaGuru Professional Speaker Compelling blow-by-blow account take an idea through start-up turn successful business Practical tips anecdotal experience developing vision attracting talent creating culture message out raising money networking keeping clients happy whilst ensuring target reach From Kitchen Table $Million Business Aust Help Gaming Career While known live music capital world Aust making serious inroads mostsocial mediasavvy city major tech companies city residents Aust tech leaders will provide attendeessocial mediabest practices insights during interactive Aust Got sociallyExperienced Ready skip town because think it's played out? Techies aren't techie enough? Creatives aren't creative enough? We'll talk about Philadelphia turned around just 2 years embracing strengths local flavor helping build new leaders inspiring an intense city pride It's not tough Geeks Grabbed Philadelphia Balls Is WordPress killing web design? Leading creatives world web design debate whether CMS tools have made designers lazy created new set design conventions designers feel obliged follow Is WordPress Killing web Design Jean Russell Nature Nurture Productions; Kaye Porter Kaye Porter Coaching Consulting; Evonne Heyning Amoration - interviewed Amanda Coolong TechZulu Jean Russell (Nature Nurture Productions) Kaye Porter (Kaye Porter Co

We've entered Last Days Media Traditional publishers' economics can't stand against overwhelming volume new content ad inventory being manufactured likes blogs Facebook Myspace Craigslist et will New York City nation look without New York Times? Media Armageddon: Happens New York Times Dies Space sector representatives will discuss use web mobile technologies create opportunities participation future exploration Moon focuses X PRIZE NASA commercial space companies others generate greater interaction interest Moon missions using collaborative platformssocial media Moon 2 0: Outer Limits Lunar Exploration Every respectable film festival these days talking about online film distribution increasingly these panels end disputes between websites promoting their services film distributors frustrated their online revenues same time everyone seems agree digital distribution future Nobody Wants Watch Film: Realities Online Film Distribution Recipes creating successful twittertainment other participatory entertainments drive brand engagement ROI providing consumers an immersive experience Rules BrandFiction Twittering MadMen Jo Micro ft staff Fuel Games creators first Win7 touch games unique client/developer presentation about creative concepts technical challenges future promise touch-based user interfaces discuss debate brainstorm current future potential Touch desktop OS interface both gaming That Game Feels Nice: Tomorrow's Touch Interfaces Don't miss Heather Gold S one true highlight events interactive 2010 theme "Get Excited Make Things " Guests include Gina Trapani Jay Smooth Harry Allen Rob Sloan filmmaker comic Neg Farsad Heather Gold Show Can make living geek without sacrificing ideals? Definitely These pros have carved out niche working mission-driven ethical clients both non-profit for-profit sectors - s bring values work while keeping roof over r sociallyConscious Geek: Makin' Money While Doin' Good promise possibilities transmedia storytelling have been horizon several years concept involves immersive storytelling utilizes multiple media outlets concurrently enhance advance narrative see better way totally involving an ever more fragmented distracted audience Transmedia 2010: We There Yet? world hype wars many popular yet revenue-challenged startups battle headline supremacy handful under-the-radar Internet businesses have done unthinkable: they've become profitable Hear business turn more profits heads handful Internet veterans Unsexy Profitable: Making $$ Without Hype Ready put tech community map? unlikely instigators New Orleans did just little more passion bus T-shirts duct tape Let them s create an organic net-roots movement upends traditional power structures galvanizes community Uprising Tide - Inciting Online Communities Offline Movements A myriad user experience deliverables available UXD practitioner: sitemaps interaction diagrams wireframes storyboards much more But most effective capturing design concept process vision? We survey preferred sets deliverables give pointers choosing rs User Experience Design Deliverables: Expert's Choice "View urce" feature all modern browsers few people use more probably wouldn't miss disappeared Still viewing other people's urce code played an undeniable role Web's development spurring culture creativity sharing cementing values openness transparency View urce Posse Real time data fundamentally changing way international aid being designed administered Innovative new platforms leveraging SMS text messaging transforming basic mobile phones dynamic devices key areas including education health care services supply cha tracking What International Aid Learn FedEx Coca-Cola explosive growth cloud-based services big device manufacturers scrambling create compelling next-gen gadgets Most have fallen short forcing application companies build their own devices scratch presentation discusses ftware/content developers use open- urce hardware build devices integrate tightly their applications Developed Content -- Now Build Hardware Ze Frank Conversation: Creative Lifestyle Food Drinks best small business community Come celebrate Happy Hour Small Business web Follow @sxsbw details Small Business Big Party! success horror entertainment becoming more dependent niche online communities mainstream explains create loyal but vocal genre communities usingsocial mediatools panelists will describe leveraged their community's involvement further along horror genre Zombies Vampires Monsters: Fostering Loyal Genre Communities Ask content creators advertising paying bills most will say doesn't While iTunes Hulu Netflix serve major networks independents rely trickle advertising revenue We present options totally portable embeddable viral distribution micropayments Power (and payments) people! Beyond Advertising: Online Video Finally Pay? Can NSA really do that? Um yes me movies take close look government surveillance caught fables dreamed Hollywood flicks Jaunty t foil hats popcorn will provided! Big Brother Big Screen: Fact/Fiction? Cocktails tell story American history those leading conversation today pioneers digital landscape We hope explore relationship between bloggers bartenders brands while discussing technology influenced their discussions Booze Blogging: Liquid Conversation Every web company likes think themselves ''global '' but serious about international market lot trickier - messier - just running site through Babelfish adding country tag Hear start-ups successfully building their global brands ground Connecting 'Dots' Create Successful Global Brands Ja n shows apply principles fluid typography Web-safe fonts downloaded fonts type images create robust scalable designs achieve great typography without re rting type images Adobe Flash CSS Fonts: Fluid web Typography Clearly financial world innovation fast will bring together experts finance technology talk about future finance will influenced data geeks technologists We will explore new financial data formats XBRL discuss these formats along Data Money: Geeks Changing Finance What does mean build web services DoTheRightThingš'¢? about product design decisions tradeoffs made designing social ftware We'll discuss understanding user expectations incentivizing behavior impact default settings handling privacy Avoid becoming next [company name redacted] Do Right Thing: Building Respectful ftware We've heard ''all press good press '' But during 2009 several panels provoked heated audience debates over new variation: socialmarketing successful people talk about it? Controversial campaigns such Whopper Sacrifice warrant discussion about really makessocial mediasuccessful doesn't Does My Sh*t-Talking Really Help Brand? Like ninjas battling stage Bre Pettis Tal Chalz will volley projects demonstrations back forth guitar player robots machines vomit plastic skulls presentation will include mix projects they've worked have been worked GarageGeeks NYCResistor beyond Doing Wrong: Recently Possible Technology As eyes focused places well-known startups innovation hear three up-and-coming cities discuss they're building fostering their entrepreneurial communities Portland Boulder Omaha beyond exciting things happening places don't expect Don't Move! Build Startup Community Live Many startups look venture capital Holy Grail-- key their startup success will comprised former venture professionals have switched sides--from funding companies VC funds starting companies Apparently VCs don't know everything about startups each these entrepreneurs had to Everything I Didn't Learn About Startups VC Gaming System 4chan Technology connects each other never before making easier harness our collective power Obama's election post-election Iran barely scratch surface possible people self-organize Hear embrace potential means our future Spark Movement 21st Century notion every business detailed plan broken launching business it's more important put ideas action not over-strategise Online tools mean launch business faster build theoretical model unplan just do it Unplan Business Idea Joi Ito Presentation these days cost cutting freelancing telecommuting becoming more popular While coworking might great doesn't work everyone do do home all day no one but cats kids? Come learn ways stay sane Keeping Sane While Working Home session will learn new ways build cloud-based architectures best practices migrating existing applications AWS cloud session will focus phase driven strategy migration includes various phases cloud assessment phase proof concept phase moving data Migrating Applications Cloud: Phase-Driven Approach we'll explore creative strategic marketing challenges traditional new (internet hybrid) book publishing online magazine publishing these fields intersect content strategy client services New Publishing web Content A socialdigital strategy often fails because culture doesn't support it rise participation puts pressure an organization's traditional way doing business new way leadership managing needed called "Open Leadership" New technologies make open leadership not only possible but necessity Open Leadership: Upside Giving Control Companies deal users deaths websites do streamline process handling deceased's wishes their online accounts? People Die Profiles Don't Augmented Reality (AR) seems next big thing marketers advertisers But does work marketers make work them? Through live demonstrations technology metaio will showcase technology's current capabilities expected AR near future Reality Check Augmented Reality Television looked pretty much same since inception early 40s give take few rabbit ears hundred pounds But revolution already begun Recently Razorfish been doing significant research importance television plays our lives we think Sleeping Giants: Digital Awakens TV Media user-generated interconnected socialWeb ripe plucking criminals other malicious users We'll demonstrate psychology user experience have much do security coding sysadm skills apply all them protect users socialWeb Security: Psychology Programming SXSW Eats: Aust Foods 101 Presently onlinesocial mediaspace consists hyper-localized bifurcated tech communities: problematic many more "successful" cool kids guilty "being every single party" using scene way "fameball" i e gaming advance their own popularity instead using Tech Scene Smackdown: LA vs SF vs NYC vs Boston vs Austin Finding detailed specifications implementing user research methods easy - but matching specific methods particular challenge We'll outline an underlying framework research approaches 'll understand why each method works well use it UX Process Improved: Integrating User Insight Users weird tell one thing do another click every read nothing Erica Firment User Experience designer Linden Lab/Second Life chronicles fast effective ways make ftware suck less spending few hours watching users fail Video Game Research: Failing Our Way Victory 2010 30th anniversary Carl Sagan's Cosmos: Per nal Voyage Not only his explanation our universe relevant today teach great deal about create better websites What Carl Sagan Teach About Web? Many tech fields have low percentage women guy do wonder do about it? Learn about successful strategies proactive approaches supporting women work participate community We will even cover well-intentioned efforts have gone What Guys Doing More Girls Tech! Hoaxes rumors misleading stories thrive real-time multi- urced online environment do suss out newsy signals uninformed promotional ill-intentioned noise? Learn best ways cast critical eye media consumption quickly recognize share only authentic RIP Jeff Goldblum: Truth vs web BS Synthetic Interview unique technology allows an individual have conversation character per na per n were present real-time goal creating immersive experiences allowing guests interact cinematically digital character either past present future Virtual Interviews: Chat Darwin's Ghost Think science fair free beer Ample doses electricity tomfoolery mayhem makers music combine form one exquisite geek talent s Spon red interactive International Game Developer's As ciation Aust Mr Data Ricochet Labs Digital Media Council Dorkbot Jo happy hour drinks appetizers Cedar Door learn we working Mozilla Party limited first 250 guests arrive - please RSVP Facebook: http://bit ly/mozsxswparty ! Mozilla Happy Hour Augment reality few frosty beverages Razorfish kicks off conference upstairs Paradise But don’t forget badge! conference badge Razorfish business card required entry SXSW Opening Night Happy Hour spon red @Razorfish Jo Shutterstock Bigstock an open bar happy hour special guest DJs Stop Shutterstock Bigstock booth free V I P pass Snappy Hour Shutterstock Bigstock legend lives frog design returns host interactive Opening Party not-to-be-missed event brings together digital creatives well visionary technology entrepreneurs an unforgettable evening much too much? SXSW interactive Opening Party Hosted frog design Aust Museum Digital Art presents party featuring live electronic music visual art Expect video projections interactive installations Laptop Battle musicians competing outperform one another series elimination rounds Free interactive badgeholders www amoda org AMODA Digital Showcase still love web still love karaoke we’re having sequel Happy Cog's karaoke extravaganza returns second year Open bar starts 10:00PM Space limited arrive early 'll likely grab cab ride http://www cogaoke com/ Happy Cog'aoke 2 Recharge ul (and connected devices) Chevy Volt Recharge Lounge – Lower level NW corner convention center While there plug massage grab beverage just chill out while first look 2011 Chevy Volt (Aust Convention Chevy Volt Recharge Lounge session will start will basics quickly move future Sharron Rush introduces web accessibility concepts background interviews Rich Schwertdfeger leader development WAI-ARIA principles accessible rich internet applications Rich looks current static model providing designing Accessibility: Going 2010 year Africa will finally connect global undersea cable network powering today's broadband internet traffic Africa use arrival high speed super highway it's advantage? impact will broadband communications have Africa's development? we looking Africa 3 0? Africa 3 0: Look Future Connected Africa Remember utility an online map consisted directions gawking satellite imagery? recent tide location-based apps such Foursquare introduction likes Twitter Maps maps rapidly emerging gateway sociallyexploring world around But that's Augmenting Maps Reality Most startups beg basic LAMP stack (on PHP Python) then add database replication memcache grow But then what? There's big gap between these out-of-the-box lutions takes run mething bigger Beyond LAMP: Scaling Websites Past MySQL One North America's hottest keynote speakers founder TrendHunter com reveals powerful strategies thriving any economic climate DID KNOW Hewlett-Packard Disney Hyatt MTV CNN Micro ft Burger King GE all started during periods economic recession? Periods uncertainty fuel tremendous opportunity but deck gets Exploiting Chaos -- Spark Innovation During Times Change Can Middle East reinvent itself through digital entrepreneurship? Countries Egypt lead Arab world hacking lutions while Israel leader advanced ICT development internet mobile create bridge collaboration co-operation independent politics location? From Right-to-Left: Entrepreneurship Middle East Google Hackathon hosted Google will provide hands-on workshop throughout day attendees will able build apps using variety Google technologies including App Engine HTML5 Android Chrome Maps/Geo technologies Although hackathon will run all day long (from 9:30-7:00pm) we'll providing short Google Hackathon: Android TTS Geo APIs Overview Chrome Accessibility Exte Programming will increasingly most empowering skill earth do we bring more people? We can't rely better academic programs nobody taking them! We have bring back easy discovery instant utility See webhooks (user-defined HTTP callbacks) missing link! WebHooks Will Make All Programmers Screw laptop Internet connection rode on It's 2015 all hurdles digital ubiquity history Our professional visionaries will immerse day fully digitized life supported every appliance own connected own per nal infocloud Imagineering Fully Digitized Connected Future web global medium but most websites siloed single language socialtranslation program one way make website more accessible global audience while turning users contributors socialtranslation an option website (or product)? Offering Content 100 Languages What will our digital future look like? Feb 17 2010 Federal Communications Commission will present national broadband plan will shape future our Internet will directly affect bloggers wireless innovators entrepreneurs gamers everyday Internet users Come hear about national broadband plan Our Digital Future: National Broadband Plan Iterative journalism process journalism wiki journalism -- call -- 'first draft' history rapidly changing digital reporting immediate delivery we'll investigate technological tools best practices bloggers NYTimes com transparency ethical challenges faced report accurate news social Process Journalism: First While Right Stop check out Silverlight interactive Lounge Kick feet take moment explore our Digital Living Room see Silverlight Windows 7 action And years past we’ll have an Xbox set gaming pleasure (Aust Convention Silverlight interactive Lounge As we enter new era games designed produced distributed operated facilitate interaction among players we'll hear pioneers socialgames think about approach new medium socialGaming: Les ns Pioneers StoryCorps was built principle ordinary people have extraordinary stories share - just ask socialnetworking hand-held technology now enables communities capture distribute these stories unprecedented scale quality Panelists will discuss art blending storytelling socialnetworking Story Next -- Narrating Crowd WoT vision web more devices people it We extend web real world enabling devices become physical web re urces follow founding principles web architecture (REST) We will demo physical mashup real objects attendance Web Things - Connecting People Objects Web There will bacon coffee geekery Adobe Sunday Brunch 10am Sunday FREE brunch Adobe Day Stage Adobe product managers evangelists will sharing latest mobile development Flash more Adobe Labs RSVP http://facebook com/AdobeSXSW There might Adobe Sunday Brunch Pepsi Refresh Project coming one interactive attendee will leave $50 000 Refresh Grant help bring their digital pro-socialidea life – it’s decide wins! Stop Pepsi Refresh Café learn more help refresh Pepsi Refresh Cafe' PepsiCo Podcast Playground back provide SxSWers place recharge reconnect broadcast friends fans followers grab seat bar take Twitter-view PepsiCo Zeitgeist 2 0 check out our Digital Speak Easy line-up (Aust Convention Center 1st floor uthwest corner) PepsiCo Podcast Playground Come relax Be Lizard Lounge enjoy reskinned Be Elixirs Teas Happy hour Be- style 12-7 daily Fan facebook com/ be more! Be Lizard Lounge By campaigning protesting Iranian women surprised onlookers through their ciopolitical participation during 2009 Iranian election led sudden appearance an invisible part Iranian ciety role did emerging media play? will discuss online political activity during prior election 2009 Iran Election: Women's Revolution? Twitter Revolution? Creating accessible JavaScript difficult time consuming create right knowledge forethought JavaScript made accessible session covers variety development techniques paradigms creating progressively enhanced JavaScript functionality explains features implement web Accessible JavaScript Techniques Since industrial revolution we've judged human intelligence our ability talk just look belief gotten us: politics energy we're deeper conceptual debt ever session shows combining our innate verbal visual skills only way we're going Blah Blah Blah: Why Words Won't Work Technology internet have potential change world address serious issues But not happening Why not? Because people don't understand holding back But who? session blamestorm - an opportunity call out people organizations technology providers Blamestorm: Holding Back? Wikipedia top 10 global web site but editing activity encyclopedia "anyone edit" steadily fallen since early 2007 Lih will expla current crisis research Palo Alto Research Center Wikipedians academics ability susta lasting content creation community Can Wikipedia Survive Popular Success Community Decline? Clay Shirky Presentation today's economy global audiences equal vast opportunity But do design online experience meet customers Taipei Toledo? does culture influence design? Learn tips tricks designing global markets collaborating colleagues overseas not offending international customers Design Collaboration Pokemon: Not Offend People Globally r next customer Middle East Countries Iraq UAE Jordan their divisions looking firms design branding help Find out cultural differences impact design process learn create respectful productive relationship design a Drink Tea: Designing Middle Eastern Customers Hospitals health care providers slowly but surely using new media socialnetworking ftware their primary objectives--treatment research education outreach patient- provider communication presentation will feature best practices case studies prescribe future uses new media public health ER 2 0 For many brand extension digital realm means web site banner add viral campaign But applications extend conversations perceptions brand well add discussions ideas compelling new ways applications help brand idea more authentic Extending Brand? There's an App That Gaming Crowd: Turning Work Play What do Amazon Mechanical Turk Obama campaign 2010 Honda Insight Nike+ all have common? all use gameplay mechanics turn difficult real-world problems play I'll discuss practical ways turn any website game serious risks doing wrong Google Hackathon hosted Google will provide hands-on workshop throughout day attendees will able build apps using variety Google technologies including App Engine HTML5 Android Chrome Maps/Geo technologies Although hackathon will run all day long (from 9:30-7:00pm) we'll providing short Google Hackathon: Mobile Maps App Engine Chrome Extensions A new breed maps revealing breakthroughs our understanding biology neuroscience ecology physical world We now map not just physical geographies but genomes neural pathways emotions socialnetworks ideas These new maps reveal ciety will change over next twenty years Here Lions: Cartography Future While much been documented about social mediahurt companies marketing perspective vulnerabilities exist every area an organization's business model lowliest employee CEO social mediapresents corporate vulnerabilities regardless rank title department Risk mitigation strategies essential social mediaDestroy Business Model future media relies heavily mindset those willing study enter field Professionals profes rs students will discuss transforming goals communication education develop graduates not only comfortable fluent online media but innovate influence profession Influence Innovate: Transforming Media Education A JavaScript code-centric look UI architecture including templating J N data- interchange both browser server We'll talk about variations popular patterns such MVC cleanly implement them independent platform framework choice JavaScript Architecture: Front Back It Ever consider leaving all start own Agency? Not entirely sure start? talk will cover starting building web Design Development company talk tackles pitfalls outstanding benefits building cultivating own Agency All virtual space Leave Job Start An Agency do successful web properties delight fans earn revenue achieve self-sufficiency via healthy direct merchandise business? Advertising receives plenty deserved attention Let's dive merch strategy tactics tools Merch: Other White Meat Monetization Most have incidents our past we'd rather leave there - but that's harder world teeming tools devices capture our actions record them forever Do we have ''right delete'' records data about ourselves? we? Should we? My Life Take Two: Right Delete Whether newspapers dead not media innovating online Rather debate journalism's future let's look we're headed online news urces tomorrow might look will survey most exciting experiments propose interesting new directions Online News Tomorrow Every year my wife Sarah I design massive puzzle hunt our friends We can't put full-scale version but hour will lve our best puzzles plus few new ones designed especially talk will light on Puzzling Hour Jo live studio 12PM 3PM 6PM daily IFC showcases best talent including live musical performances panels celebrity interviews house open all day FREE food FREE swag gaming grand prize give-aways Happy Hour 5PM kick off IFC Crossroads House Nowadays restaurant blogs sites Yelp Chowhound everyone restaurant reviewer Long gone days professional critics had final say user-generated reviews changing restaurants operate we eat? there still role professional critic? Yelp Effect: Everyone's Restaurant Critic great tradition Dr Frankenste engineers transforming mobile phones simple keypad voice devices phisticated sensing machines Hear about means future mobile phones involved -- eyes ears beating heart it's ALIVE! What Phone Had Five Senses? Video cameras desktop editing ftware now cheap ubiquitous making easy casual computer users speak mass audience But online video still mostly glorified on- demand system--more Internet TV truly participatory medium legal technological battles surrounding online video are Open Video Why Does Matter? deadline looming 've tweeted busy four times week yet just can't project wrapped out door Real artists ship real artist real bad but not Let me s rework Why Aren't Done Yet Last year SXSWi Larry Lessig introduced Change Congress movement clean corruption Congress But that's only beginning All elected offices (local state yes even Congress) more techies scientists engineers Now! Why techies should run office -- w Yes Mr Lessig We Change Politics Advertising 20th Century Watch world famous brand stop interrupting TV start dating motion media online Six content creators will pitch their ideas live Day Stage fast six minutes each One will secure $24 000 make their film Another will $8 000 decided SXSW Match-Making: Pitching Content Miller Lite Government been slow adoptsocial media Ignorance fear unknown negative comments primary rea ns Two government communicators have experience SM trenches will discuss persuade government agencies program (it's easier less scary think) Nerds Foster Democracy Local Government Frightened confused term "prototype"? Tired praying there's plug framework will do exactly do? Unlock whole new world interactivity object-oriented JavaScript programming Learn design implement classes let simplify extend r Anything But Typical: Learning Love JavaScript Prototypes Reggie Bibbs been one man crusade raise awareness neurofibromatosis (NF) come listen him tell his story help organization turn clients friends raving fans company group Becoming An Inspiration - One Pixel Time CNET's Buzz Out Loud will broadcast live While discussing day's tech news hosts Tom Merritt Ja n Howell Molly Wood Natali Del Conte others will chat audience invite special guests talk about happening s beyond Buzz Out Loud Live 2010 Four teams emerging game developers give short presentations about their ideas an innovative new casual game jury industry experts Casual Game Design Competition Spon red USA Network Every startup orig story about couple developers abscond garage end building Next Big Thing But money fame don't end goal significantly improve life--and impact others' lives--by coding pleasure spare time Coding Pleasure: Developing Killer Spare-Time Apps Conversation Michel Gondry Filmmaker artist musician Michel Gondry ( Science Sleep Kind Rewind) sits down KCRW's Elvis Mitchel discuss his remarkable body work his latest an intimate portrait his family entitled Thorn Heart screening Does one-size-fits-all approach "One Web" meet all groups web users web content becomes more complicated? We will discuss strategies improving accessibility across different devices covering current issues mobile accessibility potential lutions such geolocation CSS3 media queries Cross Device Accessibility: Real? A discussion about new media democracy citizen journalism wisdom crowd Readers consumers media have exerted new level control around news entertainment created shared consumed example Iranian citizens usedsocial mediareport post-election activity June 2009 CrowdControl: Changing Face Media Hype? Let's face it few people really happy our lives We wish we toss all start aga find elusive š„²balance' our bliss Hear people who've tossed all (or most) their old lives jobs find life really wanted Ditch Old Build Dream Life Google Hackathon hosted Google will provide hands-on workshop throughout day attendees will able build apps using variety Google technologies including App Engine HTML5 Android Chrome Maps/Geo technologies Although hackathon will run all day long (from 9:30-7:00pm) we'll providing short Google Hackathon: HTML5 Chrome Extensions Android Accessibility Why does business have complicated? Where's checklist all this? about IRS? Learn create business choose structure figure out expenses deductible all specifically targeted interactive new media creators presented meone been there Did Happen? I'm Business! Andrew Keen author Cult Amateur discusses impactsocial mediatechnological innovation culture ciety economic justice Is Innovation Fair? Do employees know much love them? We'll talk creative ways keep morale low economy ideas improving lives brains greatest assets make all work company's bottom line (no matter small) Kicking Recession Ass Killer Company Culture Local political campaigns have adopted many tools national campaigns but varied success will examine tools now being used local races local activists (Facebook Wordpress Drupal Twitter SMS etc) give specific examples success failures Not Just Obama: New Media Gets Local Perfectly Irrational: Put Monkey Driver's Seat 've designed great product fixed stack usability problems spent fortune marketing only problem is people aren't using it session will learn users do them through good design human psychology a Persuasive Design: Encouraging Users Do Them T online audience increasingly fractured passionate niches Companies seek infiltrate subcultures alt tastemakers covet financial backing But interactions between '' underground'' '' Man'' have been marked more distrust respect will teach marketers have work subcultural tastemakers indie cool kids Selling Subculture Without Selling Out There over 300 official U S federal government twitter accounts will examine government make effective use twitter othersocial mediachannels communicate real time these tools reshaping communication strategy government agencies Should Government Tweet? Most Westerners learn about China'ssocial mediathrough traditional media whose coverage tends focus conflicts politics But that's not whole story We will explore motivation behind massive adoptionsocial media rea ns behind local brands' domination market socialmedia's impact business and socialMedia China: Different Think Transmedia experiences'stories played out across multiple platforms: web through mobile even audience's environment'are going more more mainstream Audiences beginning expect collaboration creation experience techniques constructing an immersive compelling 10-minute experience? Transmedia Alternate Reality Game 10-Minute Transmedia Experience Pirate Bay Sweden's biggest export since Abba It's been quite year TPB -- spectacle trial news $7 8 million acquisition epic w closely-linked Pirate Party Those Swedes really do love pirate But will titans P2P prevail? Trials Tribulations Pirate Bay Self-Promoters single-handedly saving world Without even trying they're becoming "go-to" people meone question Twitter Facebook whatever comes next is first time allowing world contact anyone anything any time other people know go Why Self-Promotion Will Save World By now we all know "content king " yet there's still dearth knowledge about mechanics business web writing We'll talk about write great copy why web content special make money doing it--whether an independent agency in-house type Writing web Content Living Innovation global warming green technology all pushing same direction: zero waste concept practice several cities (including Austin) will on rs Learn about current future upcoming movement technology playing vital role Zero Waste: Future Green Traditionally international diplomacy been left high-level officials conducted behind closed doors Today rise newsocial mediaeffectively crowd urced information was once only available elites shift affected way diplomacy conducted? Will change international relations? I See Russia My iPhone! For Government truly transparent easily accessible compelling We will talk about current standards discuss current state tech We will have examples implementing well/poorly we hand out grades different Governmental entities technologists Microformats Government Andrew Huff Online News Tomorrow - interviewed Mark Milian Los Angeles Times Andrew Huff (Online News Tomorrow) Mark Milian ( Los Angeles Times)

Jo Facebook team local developers deep dive latest most exciting ways developers building Facebook technologies Come learn stay make friends! http://www facebook com/event php?eid=331218348435 Facebook Developer Garage Aust – Edition Google Hackathon hosted Google will provide hands-on workshop throughout day attendees will able build apps using variety Google technologies including App Engine HTML5 Android Chrome Maps/Geo technologies Although hackathon will run all day long we will hosting two Google Hackathon: Office Hours #1 It appears discussions HTML5 accessibility mutually exclusive alt summary attributes were stake we just beginning understand potential audio video canvas elements will s HTML5 do accessibility we bridge HTML5 Accessibility Casey founder Executive Director Designers Accord works organizations all over world create positive socialenvironmental impact She been named "Guru should know" Fortune magazine "Hero Environment" Time magazine "Master Design" Fast Company Valerie Casey Keynote Designers developers efficiency experts our clients yet we struggle provide expertise ourselves we work Learn collaborate craft an effective process teamwork hectic nature business call arms every designer developer r Design Process Killing Drop ZonePerfect live create lounge ( same chocolate-smelling venue last year) discover emerging artists paint check MyTown * sample products recharge phone Follow @ZonePerfect Twitter latest artists updates daily giveaways live festival ZonePerfect live create lounge Tim Ruder Perfect Market Inc; Nadya Direkova Google; Chris Bishop PBS Kids interactive - conversation Dan Willis Sapient Tim Ruder (Perfect Market Inc) Nadya Direkova (Google) Chris Bishop (PBS David Hewitt (Sapient) Dennis Crowley (Four Square) - conversation David Gelles ( Financial Times) - Mobile Applications David Hewitt (Sapient) Dennis Crowley (Four Square) David Gelles ( Financial "Eagleman true original Read Sum amazed Reread reamazed " - Time Magazine Sum work literary fiction composed forty mutually exclusive stories Each story offers different rea n our existence meaning life death These not serious Sum: Forty Tales Afterlives Four teams emerging game developers give short presentations about their ideas an innovative new AAA game jury industry experts AAA Game Design Competition Spon red USA Network New faceted search engines emerging promise smarter more per nalized results take advantage Semantic web Do deliver do these engines mean traditional search? obstacles such scalability diverse content provisioning platforms overcome Semantic Search succeed? Beyond Algorithms: Search Semantic Web CouchDB leader among post-relational databases authors O'Reilly book will s why CouchDB exciting web developers read book talk about writing process CouchDB: Definitive Guide socialmedia builds buzz raises money but about real on-the-ground change? socialChange Challenge will crowd urce innovative ideas nonprofits change world We'll share big ideas usingsocial medianonprofit program delivery good tips crowd urcing socialchange Crowd urcing Innovative socialChange We all know great designs only come genius great designers Except complete crap Great designs come extensive user testing making tons iterations Learn best- designed web apps extensively iterate test their user interfaces find truly works Experimental Design: User Interface Laboratory Is Facebook Twitter Flickr etc Avatar picture 2002? come Profile Makeover! makeover top beauty blogger have picture taken noted fashion photographer finish off havingsocial mediaExpert tweak bio 'll Extreme Makeover: Profile Edition Fans Friends Followers: Creating Own Cult (of Non-Apocalypt will explore fascinating often bizarre world commenter culture trolls 4chan Star Commenters Gawker Media blogs panelists will discuss: - nuances commenter/blog symbiosis (including benefit/detriment business side ad-supported blogs) - nature commenter hierarchies - From Trolls Stars: Commenter Ecosystem Google Hackathon hosted Google will provide hands-on workshop throughout day attendees will able build apps using variety Google technologies including App Engine HTML5 Android Chrome Maps/Geo technologies Although hackathon will run all day long (from 9:30-7:00pm) we'll providing short Google Hackathon: Chrome Accessibility Extensions App Engine Android Ac HTML5 coming Originally called "web applications 1 0" brings new semantics JavaScript APIs drag drop offline storage generating images plugin-free video form validation It's upset semantic web advocates accessibility evangelists baffled developers Cut through crap: learn what does HTML5: Tales Development Trenches Today's interactive agencies face an extensive amount challenges workflow process session takes an in-depth look interactive process sales contracts through design development deployment Archetype will have key employees talk about their roles fit full interactive workflow Interactive Agency Workflow: Design Development Process Is technology great equalizer said meme disguising another truth? will explore said question reflect experience perspective vision panelists community comes willing grapple question relevance our current digital world Is Technology Great Equalizer? Design thinking makes information products better Why stop there? Often we address only symptoms ciety's big problems Design thinking helps see why problems happen we create lasting lutions talk will wake inspire action give blueprints saving world It's Time Save World Design Thinking individuals groups mainta shred dignity support themselves creating ad spon rship programs benefit respect publishers readers advertisers Presented John Gruber Daring Fireball Jim Coudal Coudal Partners Deck Network Online Advertising: Losing Race Bottom Last time we wrote an API layer dozen different sites services using nothing but free online tools client-side JavaScript time we'll crack client-side OAuth time actual working code WILL WRITTEN time it's per nal :) Revenge Kick-Ass Mash-Ups Punk Rock APIs spon red RightScale RightScale: socialGaming Cloud Rains Steep Growth Sampling Sea engages students classrooms around world sharing information about declining global fish population partnership Google Ocean NASA GLOBE ePals engages next generation consumers global dialogue future sea Funded MacArthur Foundation Sampling Sea: Classroom Networks Save Ocean Media attention hard harder keep but one woman going Caribou style we dissect genius staying spotlight no matter takes learn tips do rself Sarah Pal Media Role Model Remotely working isn't same working remote Dispel myths (watching endless hours daytime television) perpetuate stereotypes (wearing pajamas work) learn tricks trade (pressing mute during conference calls) "Telecommuting" 2002 "Remote Employees" new black Showering Optional: Tips Remote Employees Funny Die comedy website founded Will Ferrell Adam McKay "place seen" comedic celebrities obvious destination comedy fix (not mention ultimate platform up-and- coming comedians) Dick Glover Funny Die's CEO Andrew Steele Creative Director Inside Workings FunnyOrDie com Make dream reality turning money making business session will give taking great idea turning business leveraging interactive media key element Turn Passion Business Leveraging Interactive Wil Padley principal BandCentral; Todd Howe artist Boxer Rebellion; Sumit Bothra manager Boxer Rebellion [UK] - conversation Anya Kamenetz Fast Company Wil Padley (BandCentral) Boxer Rebellion Anya Kamenetz (Fast C

Online Latino: New Digital Native Known single malt innovation Macallan® one world’s most admired single malts peerless reputation been built commitment our Masters Spirit Wood almost two centuries Please savor responsibly www themacallan com (Brush Square Park 409 E 5th St ) Registrants Lounge Brought Macallan® Tasting Note Project

Block Party modeled after popular pub crawl was popular last year we're bringing back 2010 Trade S Mix mingle exhibitors festive atmosphere while enjoying complimentary appetizers beverages Block Party Zachary Paradis Sapient - interviewed Daniel Terdiman CNET Zachary Paradis (Sapient) Daniel Terdiman (CNET) Totally Gay Web Marian Goodell Burning Man - interviewed Daniel Terdiman CNET Marian Goodell Daniel Terdiman (CNET) Canaan Venture Party - we know - we buy drinks while tell Entrepreneurs friends bring game drinks Please RSVP: http://canaandrink nmesxsw-SXSW eventbrite com Canaan Partners: DRINKs ME Music Day Light Titans Canja Rave Brazil www charlietango com CHARLIEUNIFORMTANGO Happy Hour Case study California Academy Sciences - traditional museum San Francisco's Golden Gate Park -- transformed itself global online education research presence integral socialhub City using best tools techniques technology social mediadesign Dinosaur Digital: Museum Convergence Success Story Everyone photographer: camera every cellphone powerful point-and-shoot every pocket bag digital SLR camera every bag home new platforms create distribute sell wider range clientele everyone *professional* photographer sell photography Everyone "Professional" Photographer will expla deal being laid off / unemployed showcase unique ways people have spent their time while unemployed will feature not only successful startups but touch various unique exciting ways one spend their newly found "free time" Funemployed - Success Stories Laid Off Community A conversation Gmail team members Hear engineers user experience product managers about work together they've learned over years see online communication evolving Gmail: Behind Scenes Google Hackathon hosted Google will provide hands-on workshop throughout day attendees will able build apps using variety Google technologies including App Engine HTML5 Android Chrome Maps/Geo technologies Although hackathon will run all day long (from 9:30-7:00pm) we'll providing short Google Hackathon: Maps API HTML5 Android TTS an age everyone Cash Money Records Pepsi U S Army touting valuesocial media do streaming video services fit in? answer lies power live Learn about incredible results have been achieved employing live Improvingsocial mediaLive Streaming Video present economy created large ng workforce willing trade salary work experience yet organizing managing interns ng workers more appears Learn recruit tra manage ng workers an intern program while providing them learning experience Moblizing Power Interns Managing GenY We all products market fast build products customers love But - it's expensive time-consuming hard know building customers Intuit before we write code draw designs we experiment customers We're using technique develop new user contribution experiences Product Prototyping Customers - Rapid Experiments Chances google "Asians Internet " not going list unique cutting edge ways different Asian communities interact online environments Asian community all diverse diasporic formations long trajectory interacting online environments Redefining Asians Internet: I Am Not Fetish Search surprisingly disruptive innovation an amazing challenge designers We'll explore pattern language search embraces user psychology emerging technology social media rich interaction mobile And see tangible futures create better applications today invent unthinkable discovery tools tomorrow Search Patterns: Tangible Futures Discovery Many people feel video games will never emotionally engaging movies Peter Molyneux creative force behind Fable series seminal god game Populous begs differ conversation Frank Rose Wired Peter will discuss expressive potential games expect Emotion Engine: Video Game Speak Heart? Can love blos m 140 characters less? made entirely couples have "met" fallen love taken their relationship next level all via Twitter tips tricks challenges stories go along new fad "Twating" (twitter dating yes Twitter Dating 140 Characters Less Using video tag HTML5 developers do all rts things hard impossible plugins presentation Mozilla will s best most interesting hacks entered OVA's Open Video Contest-because webmonkeys unleash their creativity things interesting Wow That's Cool Fun HTML5 Video my talk I will touch black online experience ( there such thing) included memes statistics usage patterns popular destinations issues representation example black people represented among creators developers builders our future we more consumer oriented Black Gender Race opportunities two recurring themes technology we part problem part lution? about moving beyond usual "we're oppressed" quagmire discussion real workable lutions starting ourselves individuals effect change techsocial media Self Hate Isn't Sexy: Gender Race Tech success Blacks Technology Meetup interactive Festival inspired second such event 2010 Please mark calendar 6:00 900 pm evening Sunday March 14 first-ever "Latinos Technology Meetup" takes place Carver Museum Cultural Latinos Technology Meetup Speculate will take home coveted web Award official pre-party Complimentary beverages delicious food will warmed ma event follow SXSW web Awards Pre-Party Popbox Party: Play Nice Come party Popbox - connected entertainment device elegantly plays all stuff home network web big screen HDTV Popbox Party: Play Nice Fray Cafe 10 an evening true per nal stories chance tell own Bring 5-minute story tell open mic Featured storytellers include Baratunde Thurston Jessica Valenti Molly Wright Steen n Hosted Kev Smokler Fray Cafe 10 TECH cocktail will showcasing over 30 start-ups kickoff Accelerator Wear favorite black hat ready connect entrepreneurs innovators technology enthusiasts Micro ft BizSpark Volusion present TECH cocktail SXSW: Johnny C Barbarian Group StumbleUpon throwing party Man Astroman! Playing We come It's Mohawk - best bar Aust YES Barbarian Group StumbleUpon present Final Frontier!

Jo PBS NPR FRONTLINE ITVS FUTURESTATES ReadWriteWeb Blogads @KLRU's Legendary Aust City Limits Studio Live music Tex-Mex Margaritas Streamed live video pbs org/sxsw (Free shuttles Hilton) PBS Party For gay lesbian bi trans queer folks visibility key progress equality internet blogs tube podcasts twitter our voices being heard never before Come many biggest names queer online culture view best viral videos SXSW Queer Blogger Tweetup Viral Video Showcase Jo speakers organizers attendees Big Omaha party up-and-coming entrepreneurs innovators based Silicon Prairie There big things happening Prairie here's opportunity connect those making an impact! Richard Garriott attendance Live performance Candi Strangers Russian food drink specials Come touch our Sputnik! Mashable Cliqset ny proud present 2nd MashBash SXSWi -- Mashable's annualsocial mediagathering Mashable’s MashBash SXSWi 2010 On Monday March 15th Groupon will hosting Recovery Breakfast 8:30-11:00am attendees Cedar Door Visit htttp://grouponsxsw2010 eventbrite com details RSVP Groupon Recovery Breakfast See mething amazing SXSW? Snap photo write publish Spinner com earn money too through Seed com File story computer smartphone Seed lounge lobby Aust Convention Center Stop learn AOL’s Seed Lounge Recharge ul (and connected devices) Chevy Volt Recharge Lounge – Lower level NW corner convention center While there plug massage grab beverage just chill out while first look 2011 Chevy Volt (Aust Convention Chevy Volt Recharge Lounge Today people create video photos podcasts share them over web Game creation next frontier However making games terribly difficult will cover unique approaches people dare make game creation accessible anyone ANYONE Create Video Game! Building Mobile Games Windows Phone Platform No brand was under attack 2008 more Republican Party GOP entered 2009 one goal - rebrand relaunch behind-the-brand look why GOP created launched new digital look digital strategy driving brand's future success Digitally Rebranding Republican Party r content-based website used fly under radar Now way becoming next CollegeHumor com Make sure ready big time presentation will cover critical "nuts bolts" topics such content ownership licensing rights clearances employment relationships Don't Sued! Guide Content Creators DSLR Filmmaking Unlocking New Visual Possibilities Everything's Bigger Texas: Video Game Industry Crowdfunding inverts everything wrong traditional funding breaking down barrier between creators audiences turning fundraising interactive campaign brings together several crowdfunding startups expla different approaches raising money audience bloggers podcasters programmers musicians more Funding Projects Crowd Conventional wisdom calls attention-deprived constantly seeking next scrap info But Google reveals our true desire: Context (Wikipedia entries American Life's financial crisis explainer Gizmodo's definitive guide smartphones etc ) We'll explore journalism media must adapt meet our insatiable hunger bigger picture Future Context: Bigger Picture Online Documentaries just not about 'documenting' an event - interpret synthesize many urces information expla situation express specific point view does user interact specific project? Meet interactive documentary filmmakers hear approach their medium Learn Interactive Documentaries: Multidimensional Narrative An effective content management system must any content-based web service technical session will discuss elements designing building custom CMS leverages technology existing web data urces such Flickr Wikipedia automate research increase time spent writing original content Managing Content Management System From discovering galaxies folding proteins: actively contribute science Science projects harnessing open collaboration further discovery exploration result citizen science witnessing renaissance will discuss involved challenges faced making science open Open Science: Create Collaborate Communicate Stop check out Silverlight interactive Lounge Kick feet take moment explore our Digital Living Room see Silverlight Windows 7 action And years past we’ll have an Xbox set gaming pleasure (Aust Convention Silverlight interactive Lounge Usability? Meh Let's talk about persuasion designing serendipity arousal rewards other seductive elements applications? We'll discuss specific ways sites Dopplr iLike Linked leverage basic human psychology motivate shape online behaviors Art Science Seductive Interactions Be part SXSW's first ever collaborative effort help lve major socialissue Designers web developers investors mobile innovators entrepreneurs inventors gamers programmers content producers invited partake either both sessions best ideas submitted will implemented Share Our Strength Feeding America and Cause Lab: WeCanEnd com #1 Do mainstream companies Twitter? executives non-high tech industries embracing socialtechnologies communities form top them scared death? session will report field delivered MIT scientist Andrew McAfee coined phrase "Enterprise 2 0" What Does Corporate America Think 2 0? From 2006-2008 Cathy Erway embarked Walden-esque mission not eat out city rarely eats Her blog Not Eating Out New York on became compendium easy original recipes cooking-together tips events sustainable foodism attracted attention publishers She will Art Eating In After Magazines: WIRED's Digital Rebirth Alissa Walker Fast Company; Casey Caplowe GOOD - conversation Valerie Casey keynote speaker Designers Accord Alissa Walker (Fast Company) Casey Caplowe (GOOD) Valerie Casey (Designers Accord) For first time history interactive technology education entire statewide University Texas System extended all 16 campuses online virtual world Second Life created bold move one largest virtual learning communities world BAM! An Entire Statewide University System Goes Virtual Video blogging isn't new but technology changed More videos being uploaded watched daily online increasing chance video may lost real-time web We'll discuss new technologies use video tell story capture an audience build online communities Becoming Real-Time Video Blogger 2010 once-hyped idea unification device seems have faded away we now interact content across more devices ever before DVR smartphone game con le nightstand devices take myriad form factors only question left then Best Practices Contextual Applications Get group geeks together conversation will drift away design coding human factors energy Having grown world innovation many geeks look energy world say "Hey looks an industry that's ready disintermediated Let's go!" Can Creative Class Revolutionize Energy Business do professional interviewers prepare their interviews? questions elicit great responses interviewees? best ways analyze present interview results? No matter interviewing discussing les ns these experts will make interviews more interesting insightful Conducting Great Interviews: Advice Experts DSLR Filmmaking Understanding Strengths Weaknesses do engage imagination ng girls electronics technology? conversation promises give breakdown tactics work igniting tech spark We'll cover principles throwing out all œgeek speak technology terms fostering learning through act hands-on making using Duh It's Tech Girls Presentation Ian Mitchell CEO eSee Technologies Augmented Reality applications mobile computing eSee Technologies FCC Broadband Plan: Apps Innovation Inclusion discussion will examine role crowd- urced input creative process We will examine art comics design photography commerce role audience plays directing their creation We will make distinction between passive decision-making (i e Threadless) participatory conception (i e 700 Hobos Project ) Indirect Collaboration: Collective Creativity Web world content available any any time users will consume more content relevant per nalized based location time entourage tastes mood will talk through practical examples using data better match relevant content users increase consumption Making Content Relevant Me Here Now spon red eDoorways Mobile Computing it's Contribution Technology's Exponential Growth recent years new struggle surfaced between two groups people closely aligned affinity but actively working against each other tools we create use robots sci-fi epic seem both invite mob justice attack public without warning results merely trivial Products vs Users: Who's Winning? medium message web medium community shift made legacy CMS products outdated scribes printing presses Open urce technologies disrupting market moving mainstream enterprises Drupal founder Dries Buytaert he discuss socialpublishing will bring R I P Content Management System REPO MEN Director Miguel Sapochnik joins Wired "Vanished" writer Evan Ratliffe Double Barrel Motion Labs CEO Jeff Krelitz discussion about extending story REPO MEN virtual world session will feature worldwide debut motion comic character lead- film RealD REPO MEN: Extending Movie's Narrative Online Imagine work environment people do whatever whenever long work gets done midnight 3am Sunday Whenever wherever It's called Results-Only Work Environment (ROWE) companies around world starting adopt ROWE philo phy Results Only Work Environment (ROWE): Why Works Got an idea great tech book? Learn author ''Designing Obvious'' ''Designing Moment'' land first book deal core conversation covers developing concept pitching book writing it marketing those books right off shelf Scoring Tech Book Deal We've got socialnetworks we've got search engines but socialsearch merely combination two? Learn socialsearch isn't who's working right hear expert perspectives making search discovery more relevant users socialSearch: Little Help My Friends Be part SXSW's first ever collaborative effort help lve major socialissue Designers web developers investors mobile innovators entrepreneurs inventors gamers programmers content producers invited partake either both sessions best ideas submitted will implemented Share Our Strength Feeding America and Cause Lab: WeCanEnd com #2 Africa much misunderstood market but potentially large China India Computer internet penetration extremely low but cellphones every tackle communication socialservices continent electricity - including charging cellphones rural areas - greatest challenge Final (Mobile) Frontier: Battery Life Africa Innovations business models design consumer definition evolving landscape MMOs millions continue enjoy standard set World Warcraft millions more discovering socialgames free-to-play MMOs Engage our thought leaders will drive market adoption through quality innovation and Great 'MMO' Hope HTML5 vs Flash debate desktop web raged past several months tech industry However exponential growth smartphones 'new' iPad category debate now broadens include mobile talk will exposed key issues HTML5 vs Flash Debate Invades Mobile Jo live studio 12PM 3PM 6PM daily IFC showcases best talent including live musical performances panels celebrity interviews house open all day FREE food FREE swag gaming grand prize give-aways Happy Hour 5PM kick off IFC Crossroads House Video Games have become New New Media Music products featured prominently virtual world games films commercials Artists seizing opportunity expose their music an attentive new audience through means were unthinkable only few years Video Games New New Media Music session presents wide variety mistakes blunders misconceptions over- indulgences intricacies generally silly aspects modern web accessibility metimes most serious errors made well-meaning developers misunderstand concepts take their limited accessibility knowledge an extreme level - thus web accessibility gone wild Web Accessibility Gone Wild Associal mediacampaigns move forefront digital space major brands advertisers looking savvy producers content creators help them maximize their ad budgets Learn top producers new field produce fantastic content digital (read fewer) dollars Web Series 2 0: Big Campaigns Digital Dollars What happens people work any - home offices coffee shops libraries coworking spaces? mobile computing telecommunications broadband knowledge workers choosing new work arrangements self-organizing looser more transient arrangements We'll discuss these broad trends mean work using coworking specific What Coworking Tells About Future Work have challenges facing filmmakers documenting historical events changed world filmed images on-line virtually limitless immediate? Does multiplicity urces authors lve problem subjectivity? print journalism struggles survive might future documentary projects look like? What Does Documentary History Look an interactive World?: Fro Due video sharing sites universal/blended search results online videos growing trend B2B B2C businesses looking more creative way enhance their online brand recognition reputation connect engage consumers disseminate information indexed search engines Now Video Search Optimization Strategies Grow Business Burnie Burns (panelist Rooster Teeth) - interviewed Omar Gallaga (Aust American- Statesman) Burnie Burns (Rooster Teeth) Omar Gallaga (Aust American-Statesm 've got pretty face now what? four well-established female videobloggers talk shop does take survive blogosphere most other content creators around men? Network horror stories new media triumphs everything in-between will discussed Not Just Host: web Video Diva Dishes! Mona Kasra (panelist UT Dallas) Roja Bandari (panelist UCLA) David Parry (panelist UT Dallas) - conversation Shireen Mitchell (Digital Sisters/Women Wired In) Mona Kasra (UT Dallas) Roja Bandari (UCLA) David Parry (UT Dallas) Shire Call 2009's infamous ''New Think Old Publishers'' (aka ''Geeks School New York'') missed opportunity did book publishing become last media industry embrace digital will change? New publishing models strategy brave future books we love them A Brave New Future Book Publishing Benjam Joffe (panelist Plus Eight Star) Sam Flemming (panelist CIC) - conversation Jacqui Zhou (panelist Dell) Benjam Joffe (Plus Eight Star) Sam Flemming (CIC) Jacqui Zhou (Dell) Open urce changed we build ftware but hasn't transformed we serve clients conversation we'll explore new open urce models web developers ad agencies other service companies does "open urce consulting" look like? do sell services giving Breaking Open: Open urce Consulting Models

CNET's Buzz Out Loud will broadcast live While discussing day's tech news hosts Tom Merritt Ja n Howell Molly Wood Natali Del Conte others will chat audience invite special guests talk about happening s beyond Buzz Out Loud Live 2010 th approaching digital self-expression more organic collaborative angle previous generations jump right creative urge strikes collaborate others publish an ongoing stream momentary mashed-up disposable media We discuss our research th future creative products Creative th: Organic Collaborative Throw-Away Media ''Buy one give one'' isn't campaign charity It's one facet massive values correction recession-rewired consumers making Learn digital channel driving trend consumer goods' reuse repurposing why brands should embrace unconsumption both CSR ecommerce initiatives Digital's Emerging Role Unconsumption DSLR Filmmaking Gearing Success ExpressionEngine growing popularity release 2 0 it's power expanded stratosphere Powering great websites such Change gov List Apart Campaign Monitor represents an amazing way build websites publish content 5 experts give best practices a ExpressionEngine 2 0: Total Domination! WorldBlu's Traci Fenton will explore organizational democracy creating today's most engaging innovative collaborative workplaces addition explaining organizational democracy ten principles she will discuss economic socialtrends fostering business movement case studies democratic organizations democratic best practices Freedom Design 2010: Creating Democratic Organizations Workpla Nearly anyone publish their work today free reach an audience me online But great opportunity made life harder ever freelance writers must convince people pay them publish their work an audience creative writing become commodity? journalism now Freelance Isn't Free: Twisted Economics Writing Today made an amazing educational progressive game using latest gaming technology- now do people actually play it? Hear nonprofits have made happen Games Good Gary Vaynerchuk Presentation With advertising landscape changing speed light do pros adapt ? should only 20 mething tech savvy people hired? Twitter away tell next? long we live ciety makes products get's market to Does an Advertising Pro Adapt New Communication Techniques? Pandora dipped toe mobile waters first time three years ago After experimenting dozens "feature phone" implementations partnership Sprint T over year everything changed launch Pandora iPhone 50 million listeners Pandora quickly turned their attention Pandora Navigated Smartphone Seas We Built Mobile App We've all had them - TERRIBLE MANAGERS Nit-picky micromanaging douche bags have no idea do it's done drive crazy make life miserable Then one day promotion all sudden ONE THEM! Don't panic there're lots Make Me Damn Good Manager! do artists make six figure incomes viasocial mediatime traditional industries tanking? Why now best time quit job dream big? Learn collectors enthused about telling story increase online sales market art social Millionaire Artist? About Both? Though most ciety now connected internet there still groups mainly elderly overlooked combined age older United States technology very much centre their world These old dogs may still able teach Nooks Grannies: Exploring Older Niches Online world smaller entertainment networking sites devices become entwined engrained ciety will examine bands use socialnetworking sites music sites video games create cohesive exposure plan Reaching New Audiences Opening Revenue Streams On surface Amazon com just seems large e-commerce site albeit successful one design isn't flashy nor much write home about But deep pages hidden secrets -- secrets every designer should know about one looks closely team Revealing Design Treasures Amazon Slow Twitter Slow Food but much sillier people use most impulse-driven site most thought-out one-liners have created new art form own poetic language economy space million ways joke about being drunk naked crying Monday Slow Twitter: Users Take Their Time Tweeting While student startups not new phenomenon universities venture capitalists beginning see advantages supporting them student entrepreneurs discussion finding funding incorporating company balancing homework work life all while attending school full-time Student Startups: Entrepreneurship University We're not going tell w federal contracts There's plenty idiots tell about We're idiots will tell - an interaction designer - survive government project idiot boss just won Otherwise? idiot just f* ked Surviving Federal Contracts: IxD Hell Back Complete Idiot's Guide Business Success 20s 30s Bridging gap between cyberspace reality ''Life Graph'' will revolutionize individuals interact world around them: predictive recommendations rich local content matters most here now We will explore Life Graph concept will change life Life Graph: Location With approximately 20% having rt disability potential gamers being left out game play due most design being far too conservative different disabilities affect game play game design more innovative achieve socialjustice will discussed Thoughtless Design Leaves Disabled Gamers Logged Out Visual FX Indies: Big Impact Small Budgets Online video becoming legitimate engaging storytelling medium But evolved point we successfully critique it? do we community draw line between encouraging new creators contribute establishing standards quality content? Because face it metimes "it stinks!" Web Video: We Now Say mething Sucks? Only fraction business financing comes Sand Hill Road Yet entrepreneurs still obsess over traditional big meeting/big money Silicon Valley venture capital heated debates types companies actually benefit VC reviews concrete examples alternatives traditional venture capital Who Venture Capital? Filmmakers videobloggers podcasters pirate low-power radio jocks public access TV producers all creating content local community but often don't collaborate even talk each other despite using same tools metimes even seeking same audiences 15 year-old videoblogger 50 Hyperlocal Focus: Growing Vibrant Community Media Ecosystem Williams co-founded several Internet companies including Pyra Labs (creator weblog-authoring ftware Blogger) Twitter now ubiquitoussocial mediaplatform hit tipping-point 2007 addition his role Director Havas Media Lab Umair Haque founded Bubblegeneration an agenda-setting advi ry boutique Evan Williams Keynote Interview For many digital producers hearing yes network studio promised land session we'll hear four network studio executives bestowed much-coveted yes digital project They'll each walk through case studies their digital projects why greenlit them Hollywood Greenlight: Yes Winner 2010 ScreenBurn Casual Game Design Competition spon red USA Network - Interviewed Ka Sh (Arkane Studios) judge 2010 ScreenBurn Casual Game Design Competition Screenburn Casual Game Design Competition Winner Judge Interview

Tapworthy apps cope small screens fleeting user attention make every pixel count every tap rewarding Learn to: Focus feature set simplify interface; use iPhone gestures controls Apple way; forge ahead own custom views; craft efficient but per nality-packed visuals Look over Tapworthy: Designing iPhone Interfaces Delight Usability Adam Saltsman Anyone Create Video Game - interviewed James Renovitch Aust Chronicle Adam Saltsman (Semi Secret ftware) James Renovitch (Aust Chroni We'll have short riff history Six-Word Memoir phenom read few our favorite six- worders our new book "IT ALL CHANGED AN INSTANT: More Six-Word Memoirs Writers Famous Obscure " Then we'll ask anyone audience come offer It All Changed An Instant: More Six-Word Memoirs š„²Seed Combinator' concept mashing angel investing OpenCoffee Club meetups tactical workshops Coworking giving rise new class ftware new media startups Local investors giving aspiring entrepreneurs capital intensive mentorship under names YCombinator TechStars Capital Factory 'Seed Combinators': Startup Incubators 2 0 Computers have come long way since green screens; have evolved complex creatures explores artificial intelligence advanced cooking robots algorithms learn musical preferences Do we control AI does control us? we headed towards cute trash collectors deadly terminators? AI 2010: Wall-e Rise Machines? January 2010 Google launched Nexus One latest smartphone powered open urce Android platform was no ordinary Google product launch however Nexus One marked first time Google had ever started selling own consumer electronics Now two months later come hear about Android: We've Learned About Mobile Last Two Months Is time abandon current professional life more fulfilling career online? do justify giving steady paycheck shot creative fulfillment especially family's financial well being hangs balance? core conversation we'll discuss make Be Own Boss: Create Life Love Thanks success Wii iPhone public more familiar interaction paradigms go beyond keyboard+mouse We embrace gestures accelerometers sen rs more will s things headed do ready them Beyond Desktop: Embracing New Interaction Paradigms we spend our time offline extremely valuable many events shows meetups parties get-togethers it's our job give users best choices do we know finding events best suited their needs? curious characters Discuss Debate Choosing Offline Activities Time-Deprived Lifestyle Community Management key role any startups but any new role company evolve over time survive prosper Come listen future community management will look because future role more just drinking customers! Community Management: Future Skills 'll Know From laughter epidemics suicide cascades sociallycontagious spread obesity I present intriguing evidence s our real life socialnetworks drive shape virtually every aspect our lives we feel whom we marry whether we fall ill much money we make whether Connected: Surprising Power Our (Real Life) socialNetworks

fast paced audience driven session our will guide through an unpredictable romp covering 10 digital predictions will affect all 2010 next socialnetworks augmented reality mobile digital out home advertising gaming more We'll even leave time questions Convergence 2010: Ten Cool Things Happen Year First Impressions: Art Ma Title Design 've proven great developer / designer do rise above production floor share ideas insights drive lution rather simply implementing it? Presenters will share their strategies cultivating career attaining per nal satisfaction while still keeping steady paycheck! Forging Ideal Career Following Haiti's earthquake hundreds techies helped relief efforts series hackathons held more dozen cities worldwide We'll hear organizers learn group geeks tried help save lives Haiti laying groundwork future disaster response efforts Haiti CrisisCamp: Techies Unite Earthquake Relief ftware Service more about service ftware Great ftware companies today have great customer support succeed industry learn do right these customer support rock stars Customer Support Rock Star Mobile Development Flash Platform: iPhone More Children perfect testers innate usability visual structures Learn neuroscience cognitive psychology research make designs interfaces more intuitive My Three-Year Old My Usability Expert Build first iPhone app 60 minutes flat Along way 'll tour Apple's developer tools learn basics Cocoa Touch framework Discover use PHP JavaScript experience an informed approach coding iPhone apps Apply familiar JavaScript design patterns example to Objective C Crash Course web Developers Interactive Workshop While pitch just starting point turning dream reality pitch perfect Agents producers studio executives hear countless pitches every day stands out them? stories ideas them sit take notice? once 've Packaging Pitching Presenting Digital Content will discussion podcasters internet based college sex educators present future sex education internet digital technology will address issues such countering misinformation appropriate information teens nger availability re urces proper improper use technology and Sex Education web 3 0 World hype aroundsocial mediabecome deafening Organizations feeling pressured "jo conversation'' risk being irrelevant However ''socialbusiness'' designed ground top down order achieve transformation scales we ready move beyond lip service? socialBusiness Design do we design create balance test 15 million unique weapons Borderlands? discussion focuses just one those weapons following in-game Gearbuilder system creates weapon step step using framework explore both design elements technical systems make Systemic Development Borderlands: 16 164 886 = 1 session will discuss build happy high performing teams create an environment makes positive cohesive workplace will not only help supervi rs managers but all attendees will ga valuable insight create an energetic enjoyable work environment Ten Strategies Building Happy High Performing Teams features founders "indispensable" Twitter apps purpose twofold: 1) Enable Twitter users hear "straight horses' mouths" about creation use key Twitter applications; 2) Provide inspiration other Twitter developers Twitter Indispensable Tools Seminar Ever since Leonardo put pen paper visual note-taking been route improve quality thinking make information more memorable make ideas easier share others Learn practical techniques ''tricks trade'' modern visual note-taking masters: write sketch and 've spent countless hours envisioning world crafting script imagining characters' motivation Now 've got 4 hours (maybe less) wring all back story immersive emotion out actor standing front waiting Ga real skills ask questions hear tales Voice Actors 101: Guide Care Handling 1919 Raymond Orteig offered $25 000 first aviator fly non-stop across Atlantic Though took eight years before Charles Lindbergh finally succeeded took award Orteig Prize inspired new model entrepreneurship innovation Challenge Prize veterans explains why works Why Challenge Prizes Future Innovation Put aside negative stereotypes entitled rebellious 20- methings take minute dig deeper see makes tick almost 80 million strong Gen Y workforce shaping cubicle nation way brands forced engage consumers It's more desire to Why Gen Y Wants Work 'With' Not 'For' Are ashamed profession asked about cocktail party? Learn happens brands people have an understanding around each other's credibility care congruency Trust fostered transactions made more likely simple interactions form basis sustainable relationship Work Advertising Sleep Well Night Convergence: Already Here Gosh It's Mess! Jessamyn West Digital Divide - interviewed Latoya Peter n Racialicious com Jessamyn West Latoya Peter n (Racialicious com) Over past twenty years technology morphed computer TV Now emergence Internet-connected TVs widgets access free content sites Hulu TV becoming computer? session will examine key technological business issues shaking traditional From Hulu Yahoo Widgets: Will Internet Transform TV? Free Beer Appetizers Access all favorite Adobe Product Managers Evangelists Adobe Day Stage 4:30pm Monday March 15 will hand share latest Adobe Labs answer questions about products manage RSVP http://facebook com/AdobeSXSW Foursquare Adobe All Access Monday Happy Hour Winner 2010 web Awards - interviewed Winner 2010 web Awards Web Awards Winner web Awards Winner Customers express their satisfaction an emerging variety ways: blogging microblogging geolocated shout-outs Did know face liability postings company postings champions? will explore FTC's recently updated Endorsement Guides "Mikey Likes It!": Does FTC? As dust settles devastation catalogued strategy rebuilding Haiti underway tech center it Hear up-to-the-minute updates ground demonstrating transitional education healthcare lutions being developed applied Port au Prince beyond Architecture Technology Rebuilding Haiti As late marked advancements mobile phones have rapidly catapulted Augmented Reality forefront AR offers promise breakthrough technology possesses potential revolutionize cities education entertainment considerably more said early stages any technological development there's likely overeager Augmented Reality - Gimmicky Trend Market-Ready Technology? Cansocial mediaHelp Banks Rebuild Trust? Starting mere handful people growing thousands come learn we grew our tech community out sand uth Florida Learn tips tricks growing own tech community even most unfriendly/untechy areas world Coconut Valley - Building Tech Community Beach Gone days traditional customer support world Twitter Facebook customer complaint sites GetSatisfaction customers now jumping online vent publicize their customer support issues But does work everyone complex customer service issues really re lved 140 Customer Support 140 Character World UK's digital sector thriving boosted Digital Brita initiative overhauling country's Internet infrastructure legislation course there's anticipated Olympic dividend Our (mostly) shared language makes UK natural starting point firms tackle Europe Quiz our setup Digital Britain: Launch Europe Karaoke came ninja stealthily entering North American pubs Koreatowns But wasn't here entera no Karaoke came unite ng fact Karaoke core part our reMix culture will s stellar group speakers ( me Don't Stop Believin: Singing our Way Changing World Email center everything we do online Even most popular new socialcommunications ride back email fact killer app Internet been 40 years however love-hate relationship But there's good news Innovcation Email: Next Frontier From selecting hosting lution acquiring content legal issues basics search engine optimization would cover wide swath issues challenges face entrepreneurs making their first foray Internet-based sector adult entertainment industry Future Smut: Become An 'Adult Webmaster' Explore an alternative approach creating iPhone apps free PhoneGap framework lets build first-class native iPhone apps using just HTML CSS JavaScript - technique lets create Android Blackberry apps very same code base Explore pros cons approach Hold Cocoa: Building iPhone Apps HTML CSS JavaScript It's not matter 'll fired but Learn words pictures status updates using right now being used against corporate world discuss we protect ourselves without "protecting ourselves " I Lost My Job Through Twitter Again intersection mobile devices entertainment goes beyond ingestion audio video potential DRM challenges will explore mobile devices have self-awareness connectivity horse power determine are activity content relates it's presented Imminent Fusion Intelligent Mobile Devices Entertainment Content

Jaron Lanier Presentation 've beaten Wii Fit next? will expla we bunch cyclist/runner/triathlete/fitness- oriented geeks approach staying active having fun Tips track progress compete friends/contacts stay motivated find like-minded folks (m)athletes all levels! Life After Wii Fit: Geeks Fitness Is California progressive cultural oasis over-rated full itself? Aust ng up-and- coming tech music mecca little hillbilly backwater? Come share experiences an area "expert" merely curious traveler we consider merits these two geographically disparate regions Making Move California Austin Once upon time storytelling was restricted single i lated medium- television film book Technology changed all providing new tools story play out across multiple media platforms engaging interacting audiences across wide variety œscreens Heroes been held Multiplatform Storytelling: Master Class Tim Kring With career spanning over 25 years Adult film star Nina Hartley seen all - explosion VHS advent internet porn session Nina hersocial mediabra trust MarKyr Media's Marjorie Kase Kyra Reed will discussing web Nina Hartley: Porn Star Sex Educator socialNetworker Our devices know way we're moving dark outside look face cameras while we're tweeting away metimes even understand we talk back them Learn about success stories untapped potential physical interactivity doesn't involve touching anything at No Touching! Truly Invisible Interfaces ''pass-back effect'' - parents hand their mobile device kids backseat whenever they're on-the-go - creates unique challenges optimize kid-friendly mobile apps constraints devices designed grown-ups Kids' media industry pros discuss challenges lutions diverse growing niche audience Pass Back! Kid Apps Grown-up Devices Regardless different avenues an organization takes inform online audiences about cause there but one vital factor successfully binds socialchangesocial media- passionate people panel's roster blurs line between per nal professional achieve unparalleled success behalf their cause Passionate People: Key Ingredientsocial mediaSuccess Every year suicide kills more Americans HIV/AIDS homicide combined It's second highest killer ng people don't call hotlines Full online crisis counseling doesn't exist yet done? Find out works (and doesn't) save lives using Internet RT: I'm Going Kill Myself Preventing Suicide Online ScreenBurn B2B Track Networking Mixer Spon red Entertainment ftware As ciation (ESA) place build imperative business-to-business relationships most forward thinking minds video game music new media film industries Come have complementary beer meet other digital media industry ScreenBurn B2B Track Networking Mixer Spon red E next socialgames? does take build an MMO everyone will play? teach Farmville fans play an MMO? devoted World Warcraft players passionate about socialnetwork game? Susan Wu CEO co-founder gaming industry pioneer ohai! shares socialGames Level Up! Beyond Farmville World Warcraft Derek Woodgate DJ Spooky Subliminal Kid will discuss excerpts DJ Spooky's book und Unbound deals role und digital media an information-based ciety talking about history undsytem way networks transform creative processes part conversation DJ und Unbound Can lve problems visually? Using 5 diagrams 15 minutes do not know draw order discover identify tools re urces ideas methods processes figure out do everything making breakfast examining new ideas improve business Visual Problem lving: 5 Diagrams 15 Minutes Web Education Rocks: 2010 WaSP InterAct Annual Meeting Stop complimentary drinks WIRED Starbucks VIA Ready Brew our 2nd annual happy hour! enjoy an open bar appetizers specialty cocktails other freebies WIRED Happy Hour Why narrative worlds traditional Film Television New Media stories expanding across different media outlets platforms? emerging features 'Transmedia' behavior consumption production? do these new forms storytelling product service design branding tell about future convergence Transmedia Storytelling - Creating Stories Work Over all Platforms VFX Masters Series free event Monday March 15 5:30 pm 9:30 pm Texas State Capitol Come early networking reception stay visual effects presentations demos event provides Hollywood-level visual effects knowledge networking companies Aust interactive film and Aust ACM SIGGRAPH presents VFX Masters Series SXSWAust ACM It's 2015 future convergence here But future? 'll experience three very different paths play out idealistic apocalyptic Then will make preferred future happen Convergence 2015 ' Look Ahead Jo Knowbility we celebrate winners AIR-Interactive competition announce recipient Dewey Winburne Award Community Service through Technology Media Party takes place one Austin's local favorites Sholz Garten AIR interactive / Dewey Winburne Awards Ceremony Game developers have waged war each other far too long time put an end our differences make peace one another ScreenBurn interactive conjunction Aust chapter International Game Developers As ciation bring premier networking event Game developers have waged war each other far too long time put an end our differences make peace one another ScreenBurn interactive conjunction Aust chapter International Game Developers As ciation bring premier networking event IGDA-Aust ScreenBurn Present: 1024-Bit Battle Royale 2010: SSH Complex Minne ta interactive Marketing As ciation (MIMA) hosting hootenanny during SXSWi invited Drink eat sing most talented interactive professionals planet Learn more @mimatweet MIMA Karaoke Throwdown Now it's 8th year interactive Nuclear Taco Night celebration ma chistic cuisine loose confederation geeks share tears joy only come experiencing Austin's hottest underground tradition: nuclear tacos Nuclear Taco It was only 3 short years ago ciety Digital Agencies ( DA) officially announced their launch celebration our growth accomplishments DA holding their signature Digerati Mixer just steps away Aust Convention Center always we invite all our industry friends our Twenty hand-picked creatives two minutes each same ethereal question interpret: ten years that's 20x2 we answer “Who Loves Ya Baby?” 20x2 annual T(ea) Tennessee party gets interactive year sci-fi fueled extravaganza featuring video game-inspired rock opera Protomen well far out unds Nashville’s I Became Bomb Heypenny ATX’s own Automusik nab $1500 recording package Music City Presents: T2 DJ Spooky premiering Elegant Universe Black Pig Liberation Front Bruce Sterling Dr Strangevibe China’s Xiao He White FREE local food/drink samples Edible Aust Tipsy Texan Plutopia org Plutopia 2010: Science Music - Future-Focused Audiovisual Extravaganza

Three levels music hot DJ’s drinks networking Austin’s hottest nightclub Experience interactive Gallery receive special giveaway first 500 visitors must attend event! Micro ft Party interactive Gallery Jo forces “Rackers” Rackspace Revolution party hosted Maggie Mae’s featuring live entertainment great food beverages fabulous giveaways Rackspace Revolution TechKaraoke invites Monday March 15th Six Lounge over five hours live band karaoke Lounge LCRocks dancing DJ @JohnnyBravvo Tap Room mellow tunes James Moran Band upstairs patio! more info please TechKaraoke Hosted Foundfootagefest com Busted Tees friends Featuring performances Black White Years Laarks best VHS footage found Found Footage Fest others Computer Blip Bloop Bullsh*t A beach party geeks geeks ServerBeach epicenter Austin’s Sixth Street Entertainment District Aces Lounge outrageous fun free drinks swag more! Doors open 9:00 pm until 2:00 am RSVP http://upcoming yahoo com/event/4894253 geek on GeekyBeach Party Check Gowalla Belmont journey across Pacific amazing Tiki Room Fill night remarkable people tropical kitsch stunning und Diplo will best chance landing legendary Gowalla t-shirt bring few spare greenbacks help Gowalla Presents: Tiki Room Diplo 2009's New Orleans party rocked it they're back rock harder! brass band DJ free drinks New Orleans-at-SXSW crew will transmogrify 5th Frenchmen St NOLA Party v2 0 1 0 What united thousands indie musicians worldwide told them each write an album's worth new ngs during shortest month year? talk February Album Writing Month (FAWM ORG) founder Burr Settles discusses both technical socialaspects building maintaining an online 14 000 ngs 28 Days: Case Study Music labels (Atlantic Records EMI ny BMG) musicians (Rob Thomas Ice-T New Found Glory) embracing virtual worlds creating branded stores virtual merchandise engage their fans promote sell music memorabilia Learn virtual worlds changing music industry creating new revenue streams Artists Labels Embrace Virtual Worlds Cinematic ftware Design usually focuses making world around better - optimism often rules roost our industry But might happen we forced ourselves design catastrophic dystopian future? we learn mething designing darker side human experience? Design Dark Side highlights evolution User Experience discipline analyzes different tactics strategies introduced experience organizations impact companies' innovation pipelines Panelists compare global experiences across industries debate factors promote innovation versus do not factors widely considered valuable apparently deliver little value Do Evolutions Design Thinking Promote Innovation? Breakthrough marketing used come creative genius big ideas empathy customers But now all attention goes rigorous testing algorithmic approaches customer insight science driving out creativity - we focused wrong kind maths? Is Too Much Math Killing Marketing? thePlatform's panelists professionals children's media industry will discuss challenges lutions diverse growing niche audience methods technologies have brought them success spon red thePlatform Kids' Online Video: Challenges Success Location Based Services [LBS] have finally arrived Geolocation proving truly horizontal market; applied dozens different types businesses Hear industry experts about vast array LBS use cases trends horizon LBS space LBS 101: Geolocation "Horizon" Twitter: strange new platform games design collective Local No 12 discusses have learned work tight constraints Twitter while exploring new forms gameplay socialinteraction session will cover state games Twitter and Playing 140 Characters: Designing Games Twitter Wireframes mocks aren't enough their own Functional specs boring We've found prototypes an incredible tool bringing design spec concept life Learn make present prototypes improve all stages design development cycle Prototyping web Apps - Nobody Loves Wireframe Hollywood breaking boundaries comes creating practically indistinguishable lifelike human characters films such Avatar games such Assassin's Creed II We'll discuss future film video games recent innovations technology allowing movie makers game developers create a Birth Eye-Def Acting Future Collective Licensing There's never been more challenging-yet exciting-time journalist Journalism Next (due out Nov 10) guidebook digital reporting publishing explains use latest ftware tools concepts empowering journalists harness technology take control their futures journalism Journalism Next: Thriving Digital Age There's buzz around marketing moms WOM practitioners: Reach beyond domestic aspects women hit sweet spot engage whole different niche market- Tastemaker Moms oner Mad Ave realizes influence reaches beyond kitchen more effective their efforts will Beyond Ring Around Collar: Reaching Tastemaker Moms Broadcast Broadband: Bringing Motion Graphics interactive Television era GM-like businesses now just past opaque layers hierarchy were used control flow information create an effective coordination action But new communications information technology including newsocial media now drop costs coordination low business adopt Cansocial mediaSave Business Business Save Planet?

With today's robust demand computing infrastructure reality an organization any size run completely Serverless'' business Yes is! cloud computing gaining credibility SaaS reaching maturity all combined traditional hosting services businesses now truly run ''serverless'' business confidence Can Run 'Serverless' Business? core conversation will talk about cycling bike social mediachanging world lives 'll learn about Livestrong's community Bike Hugger's blog events Mobile social millions follow Lance Armstrong Twitter It's discussion bike pop culture and Change World Lives Bikes Effective dashboard design delivers promise targeted accessible actionable information organizations looking maximize their profits Through good bad very ugly examples will learn about practical design techniques challenges dashboard designers face today Effective Dashboard Design: Why Baby Ugly Everybody already knows China world's largest start will on largest music market world but does an artist break Chinese music scene? Distribution market carries 700m mobile phones all whom readily buy ringtones ringback tones Access Chinese Music Market Mobile Carriers opening their location infrastructure via Location Aggregation platforms: world-changing SMS applications web services WAP sites Facebook widgets will emerge now any developer garage access any mobile phone's location simple web service? Privacy implications users? Location Beyond iPhone: Locating 100+M Phones Marketing Goes cial era apps widgets streaming sites viral videos mashups developers constantly pushing boundaries music licensing opens lively debate between major labels publishers control ngs music supervi rs negotiate rights fees music media Music Licensing Emerging Media: Apps Widgets Viral Videos New Mobile Tricks Twitter ''I we truly I '' wrote Carl Jung why we species quest rediscover our role ciety Humanity deconstructed over last 50 years point deconstruction deploying technologies cooperation rega true identity No Straight Lines: Straight Line Thinking Stops Here Free infinite music fragmented across every digital nook cranny making hard consumers keep new quality artists online new breed tastemakers cropping innovative twists helping hurting? online music curation dying evolving? Online Tastemakers: Death Rebirth Music Curation? most photorealistic networked environment play real life'' Mobile internet pervasive gaming sen r-enriched public spaces enable new possibilities game-play distributed story-telling immersive events Building previous events leading practitioners will explore ethics design challenges business potential new form Pervasive Games Playful Experiences: Rendering Real World While may seem counter intuitive economic hardship crucible great businesses emerge More half world's largest most successful companies were started during an economic recession depression does mean today's would-be entrepreneurs? means now best time to Recession 2009-2010: Grab Opportunity Now SETI: Building Better Search Using 'Thinkons' More people ever starting their own art/craft businesses supplementing their income passion projects and always technology rises meet challenge Even economy worsens our passions strengthen! Come discuss all online tools creative strategies help sell work online Snappy Strategies Selling Art Craft Online: Part Deux Successful sports media traditionally been about television distribution Now new sports leagues well members old guard challenging model looking internet connect fans anytime any new generation fans demands experience means more just pushing Sports Media Distribution: Beyond TV Bob Garfield Ad Age columnist co-host NPR's "On Media " sent shockwaves through worlds media marketing his apocalyptic vision post-mass-media Brave new World But he prescribes new path called "Listenomics " he reads about his own hilarious titanic battle Chaos Scenario Cities abound data generated their inhabitants (virtual worlds city websites) created automatically systems monitoring ¬ does online manifestation city interact tangible ways urban design informal urban constructs? ¬ there such thing '' street platform''? City Platform Jo live studio 12PM 3PM 6PM daily IFC showcases best talent including live musical performances panels celebrity interviews house open all day FREE food FREE swag gaming grand prize give-aways Happy Hour 5PM kick off IFC Crossroads House Does media masterpiece make good use fair use? We rate decide public radio talk/game s style our experts will screen clips rate take based Centersocial mediafair use codes share tips maximizing use other people's media still Parody Home Companion: DIY Fair Use Determinations Voice Behind Gun: Voice Acting Video Games Does branded web video pass "I'd rather watching porn/kittens" test? Looking most viewed branded unbranded web videos past 6 months key metrics behind them our audience will vote decide web videos reign supreme Trophies included! Web Video Thunderdome: Branded vs Unbranded Decide Connecting donors directly beneficiaries contributions game-changing fundraising strategy Will traditional nonprofits adopt new technologies fundraising models donors demand greater accountability their funds? vibrant moderated discussion will include representatives Kiva OptINnow 2 national advocacy organizations Will Kiva Kill Nonprofit? Donations 2 0 Media Relations Goes cial Matt Thomp n Editorial Product Manager NPR - interviewed Emily Ramshaw Texas Tribune Matt Thomp n (NPR) Emily Ramshaw ( Texas Tribune) Net rerouting our neural pathways making adept skimming information but incapable concentration contemplation subtle mind book reader being replaced distracted mind screen watcher Shallows: Internet Doing Our Brains Community-focused culture changing relationships between companies customers work together Customers/users becoming community members more active role beneficial everyone involved We'll discuss evolving customer service integration company culture adoption curve different challenges depending business/community type balancing service selling Customer Service Goes cial Business Media Distribution - Monetizing Film TV Video Content Ashv Kumar co-founder CEO Blippy will discuss changing socialnorms privacy privately sharing photos publicly sharing credit card statements he will examine internet changed our notions privacy our willingness share per nal information 2010: Year We Broadcast Our Credit Card There's an ocean untapped value 90% people don't contribute content online merely consume They'll never participate snarky trolls intimidating them degenerating UGC quality Quality skyrockets there's more accountability less anonymity Explore online contribution will evolve balance dynamic Accountability's Hot Anonymity's Not: Trumping Trolls Blogging constant balancing act creating new content networking marketing monetizing keeping latestsocial mediatrends leaves little room have an offline sociallife Popular bloggers will share their secrets why balance bullshit really all Balance Bullshit Be Creative Paid A reading author Conversation Community: socialWeb Documentation book brings together worlds technical communicationsocial media shows technical communicators effectively usesocial media describes why quality technical content essential successfulsocial mediastrategy Conversation Community: socialWeb Documentation Those don't understand history doomed repeat it Control destiny business technology mastering early detection elusive patterns growth - decline Learn five dangerous curves understand are next avoid common pitfalls Dangerous Curves: Hockey Sticks Swine Flu More Consumers concerned being tracked too much online information being collected advertising purposes Yet same ve consumers served relevant information online Instead pointing fingers let's discuss balance benefits data openness privacy Data Control: Who's Nibbling Cookie Hear industry experts lawyers have crafted terms sites use everyday next time meet counsel 'll little more prepared won't accidentally trigger user insurrection DMCA ToS 101 Comedy rules web There's no better way creating viral buzz generating traffic through funny well-written content We'll expla make own content funnier well "optimize" funny content web gets noticed linked passed along Epic Lulz: Creating Funny Content Web "Patience" isn't DNA next generation Game Application users Long page load times pre-registration friction downloading It's got go do we make "simplified" web-based games applications? winning lution? Asia (now more investment USA) our crystal ball Games Cloud gap between good great: there tried true ways improve; but best road isn't meone else's Forge own Desire Path: per nal projects will take go Thinking Living Network's inside discussion doing love Getting Better: Designer's Path Good Great Markets conversations: mething $8 billion online recruitment industry forgotten Learn KODA hurdles disconnect monetizes hiring transactions creating an intelligent relevant forum emerging talent organizations talk Online recruitment: meet web 2 0 an environment fosters authentic conversation Hiring Recruitment Goes cial Telemedicine Healing Haiti People have been online since there was an online have no idea about day-to-day realities people just learning about computers Two librarians one rural one urban will talk about challenges face teaching basic technology skills doing usability testing brand new technology users Other Half Lives - Touring Digital Divide Increasingly impressive HTML5 Canvas-based graphics animation interaction have proponents claiming Canvas do everything Flash do -- but without plug But about browser support? Performance? Canvas really ready dethrone Flash? Is Canvas End Flash? Location based advertising new exciting mobile advertising opportunity huge potential Powering navigation devices mapping socialnetworking applications advertising enables advertisers target consumers they looking information incentives Consumers will thus receive enticing offers promotions an unobtrusive Location-Based Marketing Advertising: Targeting Mobile Consumer

me people build content around things love other people build content make money Can't do both? Let's together talk about issue see we come middle ground Love Money: Fansites Pay Bills? Making Sure World Doesn't Suck: Independent Content Save Media

One most anticipated high-profile product re-branding re-launch efforts past year Micro ft's Bing didn't just ga mind- search-share earned through unique positioning holisticsocial mediamarketing strategy An informative entertaining look right advertisingsocial mediamarketing efforts made Micro ft Bing: Behind Scenes Decision Engine Technology opened floodgates sea music marketing re urces overabundance data generated behaviors transactions most important numbers do mean? numbers missing? Examine complex human interactions music online: learn define synthesize data generated music Music 2010: Playlists Networks Radio Numbers Need From Pong Starcraft II BBS Twitter G4 Ustream have media advancements shape way we talk about video games? creative crew game press forerunners unique backgrounds chat about their craft history observations predictions Power-Ups Press: Game Media Impacts Gaming Industry Technology always been packaged promises better democracy media education minds bodies An intellectual tradition Plato onward questions whether technology actually deliver these promises Working from--and questioning-- tradition we will examine material technology inextricable fantasies an ideal world Swarming Plato's Cave: Rethinking Digital Fantasies living room hub home entertainment but headed? betamax VHS DVD Blu-ray next? role will internet play living room interactive will our entertainment become? Will hardware content innovation ultimately effect most change? Future Digital Living Room We will discussing realtime advertising models leverage contagious web Using StumbleUpon BuzzFeed's ad platforms examples we will provide insight ways new form socialadvertising boosts campaigns provides clients bonus ROI aka " viral lift " Viral Lift: socialAdvertising PWN Industry Two three days week months chemo was lonely - twitter was there me 24/7 No matter sick I looked my tweets were all smiles socialnetworks united me outside world! We greatest club dont ask Twitter united Twittering Through Chemo - Survivors Unite There lies an often overlooked universe microcommunities flourishing nooks crannies web We have explored one these: vast underground world homemade flamethower videos 1 500 clips later we've returned unexpected conclusions about nature community culture online Fantastically dangerous awe meness guaranteed! What We Learned Watching Kids Homemade Flamethrowers June U S ccer will step spotlight 2010 FIFA World Cup staged uth Africa ccer com online communitiessocial mediatools play an important role U S ccer's efforts grow domestic passion around world's most popular sport Hear U S ccer's online World Cup 2010: Engaging U S ccer Fans Online It's obvious "business usual" isn't working Managers leaders asked create strategies will w market share create lasting value drive profits their organizations Unfortunately tools creating business lutions work haven't changed more 20 years -- until now session Workplace Collaboration Goes cial Out urcing Goes cial SXSW interactive excited Daniel Ek will participate keynote interview 2:00 pm Tuesday March 16 26-year-old CEO co-founder innovative online music service Spotify Ek been characterized serial entrepreneur He started his first company 1997 age Daniel Ek Keynote Interview Mobile Content cial Welcome State Now Twitter Kids Tanzania Epic Lulz "Funniest Content Web" Competition Winner - interviewed John Hargrave Epic Lulz: Secrets Hilariouser web Content Epic Lulz Competition Winner John Hargrave (Epic Lulz) Love 2 0 Digital Producers Disruptors Using 3D animation we mold create stories never before captured felt described We're often driven inspired we see whether that's seeing bottom line seeing benefits an iPhone Using 3D animation video language no longer a 3D Media: Language Sight With sites popping left right deride people we've dated hooked we crossing line between talking things out off our chest putting things general public see order humiliate them? Airing Dirty Laundry Online - Therapy Revenge? Music long been used drive socialchange because connects people pure emotional level leveraging power artists' relationships their fans new digital platforms continue evolve do opportunities artists causes drive awareness passion action across vast audiences Artists + Fans = Powerful Change do convert classic iconic brand an interactive experience using next-generation technologies? Using examples National Geographic Barnes Noble session will explore celebrate 21st century innovations without compromising historic brands Brand 2 0: Elevating an Icon Using Next-Gen Technologies As web tools become more open urced mainstream real estate industry danger? Hear industry failed well succeeded adapting changes technology Learn industry future technology supplant agents did Can web 2 0 Kill Real Estate Industry? iPad Have Saved Gourmet? (New) Future Magazines œAge considers; th ventures  aphorism never seemed more real typical U S public school classroom: students operating several levels simultaneously media- saturated environments while classroom teachers publishers all seem standing sidelines trying catch Cracking Books ' User-Generated Content Education New media (internet mobile other wired/wireless technology) presents exciting distribution opportunities independent works But we know 'digital dimes' revenue new media have not yet replaced 'analog dollars' revenue (shrinking) DVD sales explores independent producers will finance their works light Financing Media Productions New World Distribution Unleash power mind emotions think feel affects happens Learn - use thoughts emotions good; visualize feel gratitude then manifest it; stop paddling against current float downstream toward success happiness Get Whatever Is presentation learn all basics take company next level skinny accept angel VC funding without giving away farm There's much jargon around financing session will debunk all -- including term sheets liquidation Getting Company Funded Much been said about internet disrupted recorded music industry live music industry starting disrupted fundamentally talk will explore internet changing way concert promoted ticketed discovered experienced shared remembered Internet Disrupting Concert Industry Much been said about death journalism but little been offered way lutions will focus lutions instead problems consensus viewpoints both old new media offer new insights operational structure journalism media 21st century Save Journalism Ian Albin n Alex Ulloa (panelists Art Title Sequence) - interviewed Aust Kleon (panelist) Ian Albin n Alex Ulloa ( Art Title Sequence) Aust Kleo

Insights examples frontier interactive infographics smart interactive presentation data emerging new form media Still an early stage format shows major promise We'll explore all about it's going Interactive Infographics world become mewhat hostile will explore different avenues Jews have started using New Media talk about Judaism Religion Israel Judaism 2 0 Listen Hear Internet situated real world interesting experiences have blend physical digital Mixing new technology - Arduinos GPS RFID QRcodes - old (web paper) we present examples recently possible future les ns we've learnt we'll make mething along way Maps Books Spimes Paper: Post-Digital Media Design Successfulsocial mediamarketing campaigns hard engineer; harder implement except users do without asking even knowing We'll discuss - why - exactly happened Sandwich Dynamics launched Birdhouse social mediamarketers learn about NOT leveraging Marketing Strategies socialWait Now I'm Lost Mobile Advertising 2010: Pay Bills Parents often odds their teenagers being socialnetworking sites these sites please parents appeal teens simultaneously? brings parents teens experts together address digital divide offer suggestions socialnetworking sites build workable bridge Negotiating Parent/Teen Divide Over socialNetworking As CEO Demand Media former Chairman MySpace Richard Rosenblatt no stranger harnessing power crowd build industry-changing business models Having ld Internet companies combined value more $1 3 billion web visionary's latest hit Demand Media making world-wide waves Richard Rosenblatt Interview: Content Demand would look racism sexism game design view those industry players will discuss lutions create more inclusive games work/online environments fun interactive style conversation socialJustice Video Games Zoic Studios Director Loni Peristere discusses an innovative production process developed during creation first ever "4-D" interactive commercial highly anticipated game Killzone 2 Zoic Studos Guerrilla Games companies along clear guidance Deutsch Advertising strategized multi-stage project would simultaneously address design Future Now: Immersive Advertising Gameplay Veterans Find Unlikely Reinforcements Online: Nerds Creatively add location websites streamline mapping process Make maps stand out all others Learn write code once use Google Maps Yahoo Bing MapQuest more Way Cool Maps: Beyond Simple Mashups died tomorrow would meone take care internet accounts? do tell subscribers blogger died? Every day people die no one access their email Let's explore done manage online identity after pass on r Online Identity After Death Digital Wills Time Change Way We See socialMedia After four years blood sweat tears sleepless nights blunders triumphs uthwest Airline'ssocial mediaefforts have emerged light-house Company's communication Find out knocked traditional PR Marketing strategy ass revolutionize company's voice Slashing Through Red-Tape Revolutionize Corporate Communication From Mean Streets Penthouse Suites – Break big time become hip hop legend Platinum Life: web Edition new sociallifestyle game Heatwave interactive Come sneak peek Platinum Life start making benjamins our game lounge Hip Hop cial: Platinum Life Twitter Photography One hopeful revenue urces many internet startups "ad dollars" come don't usually s up? Turns out think brands internet not We will share tips insights learned working nearly 100 brands Brands Don't Think Think Think Twitter An Airline: Our Story Twitter Integrity When leave mortal world identity will ascend cloud But complications digital preservation pose serious questions an engaging discussion about control format sustainability digital beyond Become Immortal: Understanding Digital After Life New computing emerging touch/gestural input large-format displays Interacting big-screen TVs tables walls makes feel sci-fi visions future have finally arrived But once novelty wears off will compelling practical uses these unique social often public platforms? Beyond Scifi: Design Surfaces Big Screens Few expect lifelong job anymore and creative industry reinvention key career longevity presentation curates jaw-dropping second acts trailblazers have matched exceeded success their career first acts presents common predictors steal own use Brilliant Second Acts Must Steal Tricks From Bruce Sterling Presentation ''Sally Hender n no longer relationship'' -Facebook We all read line before about one our friends Facebook penetrated our dating world did facebook status determine our relationships? deal Facebook flirting? I know more about Facebook Facebook Status: 'Its Complicated' For decades large publishing companies have œowned content we were taught doing structured way teachers schools delivered education Open urce publishing development expands moves K-12 we left many questions about our children should taught Here Dragons ' Open urce Textbooks K-12 Teamwork Preparation Execution Sports abounds les ns today's sociallyenabled business panel's Murderer's Row sports fans/socialmedia pros will make laugh make think give fresh perspective sports metaphors elevatesocial mediapractice company Hitting Bombs: Better socialBusiness Through Sports Metaphors For many small businesses an per n (aka "Emergency Response Technician" "ERT") often falls one employee primarily non-IT responsibilities humorous presentation will offer valuable tips philo phies improve productivity prioritization sanity often- overwhelmed individual an Emergency Response Technician (ERT) Local location all rage right now it's become clear oner rather later every app world big small mobile not will have mapping geolocative abilities baked right about rs? will cover ins outs Mapping Geolocation: Turnkey Approaches Know Mobile Commerce QR Codes 2D Barcodes: Bridging Physical Digital With launching 2D Barcodes part registration process way accessing digital content mobile there will lot interest technology coming months will explore these emerging technologies create link between physical and we s automatic music analysis remix technology making easier anyone create their own music remixes simple alterations adding more cowbell favorite ng complex manipulations would worthy next 'Grey Album' Remixing Masses Pressure send nude photos Incessant text messages Invasion socialnetworking accounts All qualify digital dating abuse growing problem teen relationships Find out R/GA Ad Council have empowered teens recognize put an end abuse Sexting+Nudie Pics = Digital Violence Among Teens Will Internet life support saves current U S health care system death? more people seek health information alternative care through online mediums health care evolution emerging we all remedy Sick Clicks: Evolution Health Online With explosive growth socialgaming entire gaming industry moving towards more interactive socialgaming experiences future-focused presentation John Pleasants- former President Publishing/COO Electronic Arts current CEO Playdom-will discuss shift means gaming companies players Future socialGaming: 2012 Beyond Let's discover next generation socialnetworking meaningful ways people friends connect today's world IM BBM DM? socialgaming new happy hour millions people connecting their friends separated time distance through playing games New Happy Hour - socialGames Just important music blogs industry today prominence growing fading will new technologies strategies impact marketing mix coming year? prominent music bloggers record label PR firm executives discuss state industry around State Music Blogs 2010 make real connection consumers tune internet radio advertising emerging medium takes emotional impact radio combines benefits digital create powerhouse environment attracts an audience reach Find out why they're important Sweet Sweet und Internet Radio Advertising Twitter Music discussion will explore ideas around making advertising more useful participatory experience consumers users had incentives create advertisements based their own experiences? engage right audience an appropriate message? Today's socialweb take mainstream spam free

late 2008 Creative Loafing ( second largest alt-weekly cha U S ) redefined meant newspaper publisher Using Tampa market an experiment undertook massive site redesign built production studio storage closet opened their blog community journalists Web-First Publishing: Alt Weeklies Survive Today movies often available online illegally BEFORE reach theaters DVD sales tanking Blu Ray hasn't met promise yet Many popular primetime TV shows now distributed viewers via internet TV sets PCs set-top boxes game con les now connect internet What New Media Wrought: Changing Legal Architecture Brand equity historically been method evaluate performance worth brand Does measure evolve? Consumers live network world individuals tribes experts all connecting one another Brands connected intimate these networks We Screw Brand Equity - Connected Brands Rule It's All About People socialMedia Un ciable Companies Effects Twitter News Come party nonprofit technology community Convio Enjoy free eats cocktails amazing patio an Aust favorite Cedar Door Home Original Mexican Martini Convio Nonprofit Technology Bash (mt) Media Temple brings official SXSWi closing party once again! Help make 2010 most awe me (mt)+SXSWi blow out ever! Experience party Tuesday March 16th Mohawk SXSW interactive Closing Party Hosted (mt) Media Temple massive success iPod iTunes were just starting point download streaming services eMusic We7 Spotifysocial mediacommunities becoming an essential pathway music promotion vital digital music business sectors find more more opportunities interact UK