PERFORMANCE REPORT 2009 - 2010
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Email : imm.malaysia@gmail.com Website : www.imm.org.my A Member of PERFORMANCE REPORT PERFORMANCE REPORT 2009 - 2010 2009 - 2010 INSTITUTE OFMARKETING MALAYSIA Our CorporateMembers IMM @News Comparative Annual FinancialPerformance-2000to 2009 Appreciation 23rd Annual GeneralMeeting Honorary Secretary’s Report Highlights 2009-2010 ● ● CONTENTS ● ● ● ● ● ● ● ● ● Minutes ofthe23rd Annual GeneralMeeting IMM’s Office Council Meetings–23rd Honorary Treasurer’s Report Calendar ofEvents2010 Calendar ofEvents2009 Major Accomplishments 2009-2010 President’s Report 23rd CouncilMembers Our Founder &PastPatrons/Advisors Message from Our Patron Organization Profile Notice of24th Annual GeneralMeeting
Financial Report2009 Financial Report2008 ● ● ● OfficeBearers ofthe23rd Council2009-2010 Electionofthe23rd CouncilMembers Attendance
Financial Performance Appreciation Challenges Ahead Future International Award Publication World-Class Seminars Training andEducation Membership
Page 61 Page 60 Page 58 Page 56 Page 21 Page 12 Page 35 Page23 Page 6 Page 5 Page 4 Page 3 Page 2 Page 1
Date Malaysia (IMM)willbeheldasfollows: NOTICE ISHEREBY GIVEN NOTICE OF THE 24THANNUAL MEETING GENERAL Time 20 April 2011 Honorary Secretary HASLINA AZLAN 6. To 5. To 4. Venue 2.2 2009 2. To 1. AGENDA . To 3.
: : Any othermatters. : 2.1 President To receivethe Annual ReportoftheCouncilby:
elect elect receive confirm Honorary
at
Singgahsana 21 11:00 amto1:00pm Selangor DarulEhsan 46760 PetalingJaya Persiaran Barat,Off JalanSultan Singgahsana Hotel,PetalingJaya Auditors Council
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31 was st INSTITUTE OFMARKETINGMALAYSIA
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held
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29th
2009.
December
PERFORMANCE REPORT 2009 - 2010 - 2009
2009 - 2010 T R O P E R E C N A M R O F R E P PERFORMANCE REPORT PERFORMANCE REPORT 2009 - 2010 2009 - 2010 INSTITUTE OFMARKETING MALAYSIA Sri MustapaMohamed,MinisterofInternational Trade And IndustryMalaysia. Dato’is YB IMM of Patron the Currently Institute’sPatron. the first become also who Hamzah Razaleigh TengkuYBM by 1977 in founded was IMM Malaysia, in fraternity marketing the serving of purpose the for established country the in Institute registered only the is (IMM) Malaysia Marketing of Institute The which isavaluableinfrastucture forbuildingbusinessesintheemer IMM and its members currently have global access to a truly international platform for marketing networks, The Instituteisalsoamemberofthe World Marketing Association (WMA). Thailand. South Singapore, Philippines, Pakistan, Zealand, New Mongolia, Malaysia, Lanka, Sri Africa, Taiwanand Country Members of AMF are Australia, Bangladesh, Canada, Hong Kong, India, Indonesia, Japan, Korea, and isnowmadeupofmemberscomprising18nationalmarketingbodiesfrom 1991 in up set was which body recognized a (AMF), Federation the Marketing of Asia member a is IMM the enhancement oftheprofessionalimagesalesandmarketingpractitioners. and interest, members’ its of advancement and safeguard the membership, Institute’s the of promotion of efficient and effective marketing management pratices in Malaysia, the administration As the national professional body for sales and marketing practitioners, IMM is responsible for the the in country practitioners marketing and sales for body Our Vision is to be the leading non-profit professional Vision ORGANIZATION PROFILE International A!liation Roles &FunctionsRoles About IMM 2 in theregion. marketing marketing for centre leading the be to of and practices standards to professional the is enhance to business of mission philosophy a as marketing IMM’spromote and practitioners, sales for marketing body professional National the As ging borderlessworld. Mission Asia region. YB. DATO’ SRIMUSTAPA MOHAMED I wishallthemembersofIMMverybest. will enhancethecompetenciesofitsmembers. that programs implement to continue will it that hope and undertaken has it work the for IMM commend I able toprovideitsmembersawiderreachandaccessglobalmarketingnetworks. With IMM’s international affiliation with Asia Marketing Federation and World Marketing Association it is increased its as aprofessionalmarketingbody. in seen be can as years the over membership, andhasthusproventhatmoremarketingprofessionalsaretakingnoticeofIMM’s capability strength in grown also has membership Institute’s The and humancapitaldevelopment. contributed to advancing the capabilities of the marketing fraternity in Malaysia through training I am & pleased to education note that as a professional body, the Institute of Marketing Malaysia (IMM) has significantly MESSAGE FROMOURPATRON Minister ofInternational Trade andIndustryMalaysia YB. DATO’ SRIMUSTAPA MOHAMED 3 INSTITUTE OFMARKETINGMALAYSIA
PERFORMANCE REPORT 2009 - 2010 - 2009
2009 - 2010 T R O P E R E C N A M R O F R E P PERFORMANCE REPORT PERFORMANCE REPORT 2009 - 2010 2009 - 2010 INSTITUTE OFMARKETING MALAYSIA Institute andwillbringthetogreaterheights. It isourhopethatwiththeirvastknowledgeandexperience, itwouldensurethecontinuousgrowthof for salesandmarketingpractitionersinthecountry, theInstitutehasappointed Advisors. independent give advice intheaffairs oftheInstitute. Inlinewithourvisiontobetheleadingnon-profitprofessionalbody to is Constitution Institute’s the in enshrined as Council an Advisory of purpose The DATUK SYEDKECHIK DATO’ LAWRANCE CHAN KUMPENG SYED MOHAMAD PDL Management Corp(M)SdnBhd
1979 Founder &ExecutiveChairman YBhg.
-
1982 Our FounderOur /First Patron YBM TENGKU RAZALEIGHHAMZAH YB. TAN SRIRAFIDAH AZIZ Our PastOur Patrons Our AdvisorsOur 1982 1977
–
March
– 4
1979
2008 Prestige Communications SdnBhd PUAN HAMIDAHKARIM Managing Director March 2008– April 2009 YAB. TAN SRI MUHYIDDIN YASSIN
affairs of the Institute. The twelve (12) elected Council Members are individuals representing various various representing individuals are Members Council elected (12) twelve The Institute. the of affairs and for general the in financial of is a is which the invested responsible Institue The Council Management Management andOperations 2009 December 29 on Elected Members Council New Council MembersResigned sectors and industries as well academicians and entrepreneurs offering their services on a voluntary voluntary a on services their offering entrepreneurs and basis. academicians well as industries and sectors Resigned :10October2009 Siti Raba’ah Abdul Razak Elected :6December2008 Dr. Leow Chee Seng Chee Leow Dr. Mohd Basir Abdul Rahim, Bryan Lo Ching Wing, Haslina Azlan, Sherly George Sherly Azlan, Haslina Wing, Ching Lo Bryan Rahim, Abdul Basir Mohd Sarah Tan Mee Loo, Siti Raba’ah Abdul Razak, Dr. Mahmood Sabri Haron, Haron, Sabri Mahmood Dr. Razak, Abdul Raba’ah Siti Loo, TanMee Sarah Dr. Zakaria Taib, Datuk Marimuthu, Dato’ Sharifah Mohd. Ismail, Ismail, Mohd. Sharifah Dato’ Marimuthu, Datuk Taib, Zakaria Dr. Resigned :27December2009 Elected :6December2008 Bryan LoChing Wing 23 Rosie Nasaruddin,Prof.SamsinarMd.Sidin rd Standing - From Left to Right to Left From - Standing COUNCIL MEMBERS Seated - From Left to Right to Left From - Seated Faridah RohaniRais 2008-2010 5 Resigned:27December2009 Mohd Basir Abdul Rahim Elected :6December2008 Atika Sulaiman INSTITUTE OFMARKETINGMALAYSIA Resigned :16December2010 Elected :6December2008 Sherly George
PERFORMANCE REPORT 2009 - 2010 - 2009
2009 - 2010 T R O P E R E C N A M R O F R E P PERFORMANCE REPORT PERFORMANCE REPORT 2009 - 2010 2009 - 2010 INSTITUTE OFMARKETING MALAYSIA With areas oftrainingandeducationhumancapitaldevelopment. the in especially building nation in partners being of efforts our of appreciation their expressed also They the of support continued their of assurance Institute’s the us gave and Institute the of growth and development the in interest keen showed whom of all Industry and Trade International of Minister Deputy Mahathir, the complementing provider training capable and reliable a as industry the in mark a making and strength to Institute. Nonetheless with the opportunities and trust given by our members we are growing from strength the by provided and managed programs education and training as well as publication fees, membership from derived income on based solely operates Institute the that aware are you of all IMM of members As the marketingfraternityincountryandaround region. and initiatives in our efforts to enrich the lives and careers of our members as well as other professionals in Yassin, We especially intheareasoftrainingandhumancapitaldevelopment. prominent leaders and key individuals to explain our roles in complementing the efforts of the Government sales and marketing practitioners in the country, we took the initiative to make several courtesy visits on our best totheprofession, industryandnation. In more ofsuchopportunitiesfromourmembersinthecomingyears. the of training and education and in enhancing the knowledge and knowledge the enhancing in and education and training of business core its on focus to efforts its with continued Institute the by conducted were programmes training and seminars public skills rm aiu scos n idsre ars te ainTee ee lo potnte fr fw in-house few training a for opportunities also were nation.There the across industries and sectors various from towards filled exciting yet one challenging very a be to continued term The this present to pleased am I Performance Council, the of behalf On under This is the 24th Annual General Meeting (AGM) and the period REPORT PRESIDENT’S
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Student andLifeMember. Detailsofmembershipfortheyear2000-2010areasfollows: There are six (6) categories of membership and these are Corporate, Fellow, Ordinary/Individual, Associate, MEMBERSHIP events, The The We The accountsfor2010iscurrentlybeingauditedandshallbepresentedatthenext AGM. For FINANCIAL PERFORMANCE ACCOMPLISHMENTSMAJOR FOR THE YEAR 2009-2010 for allitsmembers. activities The good have who industry the our to in contributed ultimately have everyone which programmes and and activities our members all in participated valued and supported our all thank to like would I juncture this At mostly fromseminars,trainingprogrammes,membershipfeesandpublication. TOTAL STUDENT ASSOCIATE ORDINARY FELLOW CORPORATE LIFE Category/
are growth financial the Institute
financial 2009 2008 2007 2006 2005 2004 2003 2002 2001 2000 Year
seminars
confident year
and
Year
of
will position budget 2009-2010
the performance.
and
continue 2000 that Institute’s 224 168 20 13 23 - -
cut conferences
for the
on
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669,593 414,177 563,413 109,354 101,288 Income 256 200
95,173 23,949 35,210 51,669 54,512 favourable 20 13 23
to training - -
membership
year work financial
for
2002 269 212 2000-2009 21 13 23
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financial
most performance
and benefit
2003 in 343 237 70 13 23 - -
the companies
deliver
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position respective as of 2004
397 257
70 13 23 34 follows: all -
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the
is members. Expenditure
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70 14 23 42 categories
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- membership
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will 2007 The been 550 350 85 17 28 70 -
enable Institute’s despite INSTITUTE OFMARKETINGMALAYSIA
very
as 2008 624 380 109 90 17 28
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PERFORMANCE REPORT 2009 - 2010 - 2009
2009 - 2010 T R O P E R E C N A M R O F R E P PERFORMANCE REPORT PERFORMANCE REPORT 2009 - 2010 2009 - 2010 INSTITUTE OFMARKETING MALAYSIA Development IMM In and safetymanagement. knowledge of our entrepreneurs in the areas of sales, marketing, branding, communication as well as health our appreciation and gratitude to MIDA for giving us this opportunity to contribute to human resource human to contribute to development in thecountry.opportunity this us giving for MIDA to gratitude and appreciation our marketing and business planning. On this note and on behalf of the Council I would like to place on record strategic image, professional mentoring, and coaching skills, entrepreneurship , marketing internet as such topics encompass training The students. and entrepreneurs professionals, of comprising participants 500 oprto (MCr Mlyi) n a 20 ad a sne rvdd riig o oe hn 500 than more to training provided industries. and since Enterprise sectors various from has Medium companies medium and and and small enterprises, Small 100 2007 over representing for entrepreneurs May Provider in Training Malaysia) Professional a (SMECorp as Corporation appointed was Institute The the for On behalf of the Council I would like to place on record our sincere appreciation and gratitude to SMECorp balance the while fees course of 20% pay only Participants trained. participants of number the on based SMECorp from grant annual an received Institute the SMIs/SMEs the for programmes training these out carrying In Trainers Topartnership withseveral built a the Institutehas possible make this TrainingProfessional and Providers develop andenhancetheirprofessionalskills. further to professionals marketing practicing enable to as well as knowledge relevant the with marketing and marketing sales in career of a pursuing range in keen are wide who those a equip to offersprogrammes training and Institute education related the environment, business dynamic of needs the to cater To the competitiveglobalmarket. for them prepare to sectors and industries various the from entrepreneurs as well as employees for courses and programmes training new develop to PSMB with closely very working are we years coming the For our members. The programmes areoffered both aspublicprogrammeswellin-housetraining. 2006 December since (PSMB) Berhad Manusia Sumber Pembangunan with registered provider Training a As TRAINING AND EDUCATION HRDF
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our INSTITUTE OFMARKETINGMALAYSIA Exclusively broughttoyouby:
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WINNING “Revisiting WINNING
WINNING Brands are undoubtedly thegreatest assets SECRETS BRANDS” SECRETS shareholder value. Hence, thisprogramme RM500 BRANDS” SECRETS will address thesecrets ofbuildingstrong BRANDS” Malaysia
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OF OF OF industry. theMarketingGuruofSriLanka Prasana Perera TIME 30 OCTOBER LEGEND HOTEL
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9.00am-5.30pm need
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PERFORMANCE REPORT 2009 - 2010 - 2009
2009 - 2010 T R O P E R E C N A M R O F R E P PERFORMANCE REPORT PERFORMANCE REPORT 2009 - 2010 2009 - 2010 INSTITUTE OFMARKETING MALAYSIA and themarketingfraternityincountryaroundregion. The circulated organizations. and companies corporate of managers level middle and senior by read widely is interest of articles well as The PUBLICATION –MARKETEER
MARKETEER Institute Issue 1/2005 Issue 1/2008
to
all continues
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towards theInstitute. Last but not least, I thank all my Council Members and the staff at IMM for their commitment and dedication ensuring thewell-beingofInstitute. in encouragement and guidance your for you thank Fellows and Advisors Patrons, Past Institute. Founder, the our Toof support continued and contribution your for you of everyone and each and wishers well I must take this opportunity to also thank the Government, valued members, associates, partners, sponsors, and welookforwardtogreatersupportfromtheMinistry. Mohamed, MinisterofInternational Trade &IndustryMalaysia andthankyouforacceptingourinvitation In APPRECIATION Institute tothenextlevelofexcellence. efforts and to come forward and serve the Council. Let us collectively strive to move forward and bring the In With individual Looking forward to 2011 onwards we are strengthening our membership base especially our corporate and CHALLENGES AHEAD holistic as well as research initiatives. The Institute is also looking for more consultancy work so as to give a more offerings education and training its all in internationally and locally both learning higher of institutions as The Institute has plans to explore long term relationship and collaboration with universities, colleges as well favourably intheyearsahead. The and practitionersinthesalesmarketingsectorindustry. rtriy n h rgo. t lo rvds s ih wdr n cniun bs fr u mmes and members our for base continuing and World wider challenges. a global of backdrop with a against information us practical and knowledge provides exchange to professionals also It region. the in marketing fraternity the from appreciation and recognition due gained has professionals and marketers Malaysian with PSMB and Professional Training Provider for SMECorp it has certainly given us the advantage in advantage the getting us given Provider certainly has Training it registered SMECorp for a Provider Training Professional As and education. PSMB and with training is operation generating revenue biggest Our economic global or regional national, in changes the of watchful conditions which could be affect to our performance in have the future still especially in we the areas time of training same and education. the At are could position re- institutionally to efforts her of recognition in made was award The award. international the receive to much Over FUTURE special wayandtheInstituteishonouredprivilegedtobeassociatedwiththisprestigiousaward. The INTERNATIONAL AWARD DATO’ SHARIFAH MOHD.ISMAIL
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PERFORMANCE REPORT 2009 - 2010 - 2009
2009 - 2010 T R O P E R E C N A M R O F R E P Courtesy Call 2009
YAB.TAN SRI MUHYIDDIN YASSIN Patron of imm 23RD FEBRUARY 2009
YB. DATO’ MUKHRIZ TUN DR. MAHATHIR Deputy Minister of international trade and industry 21st MAY 2009
YB. DATO’ SRI MUSTAPA MOHAMED Patron of imm 25th OCTOBER 2009
12 One Day Seminar with RUTH STEVENS 29th JUNE 2009
13 ONE-DAY SEMINAR WITH PRASANNA PERERA 30TH OCTOBER 2009
BOWLING TOURNAMENT 5TH DECEMBER 2009
14 one day seminar with DATIN PADUKA (DR.) SHARIFAH MAZLINA 16th april 2009
one day seminar with DATIN PADUKA (DR.) SHARIFAH MAZLINA 14TH AUGUST 2009
15 WORLD BRAND CONGRESS 4TH-5TH NOVEMBER 2009
22ND ANNUAL GENERAL MEETING (AGM) 2009 9th december 2009
16 One Day Seminar with SCOTT FRIEDMAN 18th JANUARY 2010
17 book launch with SCOTT MCKAIN 7th JULY 2010
ONE DAY SEMINAR WITH SCOTT MCKAIN 1ST NOVEMBER 2010
18 Courtesy Call 2010
TUN DR. MAHATHIR BIN MOHAMAD 10TH MAY 2010
YBM. TENGKU TAN SRI RAZALEIGH HAMZAH 17TH MAY 2010
19 A talk by TUN DR. MAHATHIR MOHAMAD 29th november 2010
20 PERFORMANCE REPORT 2009 - 2010
29
Ismail
on
held Mohd.
Haron
was
Marimuthu
INSTITUTE OF MARKETING MALAYSIA OF MARKETING INSTITUTE N. Sabri Sharifah
Selangor. Hoon
Malaysia Azlan
Dato’ Datuk
Saw Jaya, Mahmod
Honorary Secretary Haslina Treasurer Honorary Taib Zakaria Dr. Council Member Samsinar Md. Sidin Prof. Dr. Rosielawati Nasaruddin Mee Loo Tan Sarah Sherly George Dr. Leow Chee Seng Dr. Faridah Rohani Rais Atikah Sulaiman Ex-Officio Lee Appointment of New Council Members Appointment of New appointed : (3) members were Three Rais Puan Faridah Rohani Seng Leow Chee Dr. Sulaiman Atikah Puan of 23rd Council Office Bearers Members 2008-2010 President YBhg. President Vice YBhg. Marketing
Petaling of
b. c. 21 Hotel
Institute
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was
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at
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Mudasir Mohd. Saghir Kadir Amir
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Nik 2009 Zainal Keat Hafeez
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Hakem Shah rd
Sharifah Lawrence Mokhtar
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Kassim Khadijah Azam
Beng
23rd 23 Aniza
Annual General Meeting Annual
Mahamod Syafiq
rd Datuk N. Marimuthu Ordinary Members : Adnan Mohd Ramly Amir Life Members : Dato’ Dato’ Attendance Sherly George Silmyl M. Sadek Swaminathan MV Ilham Tengku Nila Putri Bt Tengku Leong Vincent Nik Qais Rahimah Raja Raja K.K. Lim Ali Mohd Nasir M. Fareez Fuzzainee Hamdi Haslina Amin Osman Jaffri Atikah Sulaiman Leow Chee Seng Dr. Dr. Taib Zakaria Dr. Faridah Rohani Rais December The 23
The attended a. 1. The Honorary Secretary’s Report HonoraryThe Secretary’s PERFORMANCE REPORT 2009 - 2010 INSTITUTE OFMARKETING MALAYSIA 3. * Dr. Leow CheeSeng,FaridahRohaniRaisand Atika Sulaimanwere appointedasNewCouncilMemberon 29 2. December 2009 The datesandattendanceattheCouncilmeetingsareshownbelow:
No
13 12 10 11
5 4 3 8 7 6 2 1 9 Prof. Dr. SamsinarMd.Sidin Dr. Zakaria Taib Haslina YBhg. Ismail YBhg. Sherly George Sarah Tan MeeLoo Roselawati Nasaruddin Dr. Name Atika Sulaiman* Faridah RohaniRais* Lee Dr. LeowCheeSeng* Year 2010 ● ● ● ● ● ● Year 2009 follows: During Hotel, The Council Meetings Currently wehavefour(4) part-timesupportstaff responsibleforthegeneraladministration of IMM’s Office the Institute.
Mahmod Saw
first
10 February2010 29 Datuk Dato’ 16 December2010 9 29 20 May2010
Azlan Petaling
Hoon August the
December Council June
Sharifah Sabri period N.
2010 Marimuthu
2010 Jaya,
Haron
meeting
under
Mohd. 2009
Selangor.
review
of
the 29/12/09
(2009-2010) √ √ √ √ √ √ x x x x Appointed on 29 23rd December 2009
Council 10/02/10 √ √ √ √ √ √ √ x x x x x x 22
the
was
Council 20/05/10
held √ √ √ √ √ √ √ x x x x x x
on
held
29th 29/06/10
a
December √ √ √ √ √ √ √ √ √ total x x x x
of 09/08/10
six
√ √ √ √ √ √ √ √ √ √ x x x
2009 (6)
meetings
at 16/12/10
Singgahsana √ √ √ √ √ √ x x x x x x x
as
Total 3/6 5/6 4/6 6/6 1/6 4/6 6/6 2/6 4/5 4/5 1/6 3/5 2/6
PERFORMANCE REPORT 2009 - 2010 ACTION
INSTITUTE OF MARKETING MALAYSIA OF MARKETING INSTITUTE
K.K. LAI Lim Beng Keat Ali Mohd Nasir M. Syafiq Hafeez Saghir Aniza Nik Nik Qais Kassim Kadir Abd. Rahimah Azam Baeizah Raja Raja Khadijah Sherly George Silmyl M. Sadek Swaminathan MV Ilham Tengku Nila Putri bt Tengku Leong Vincent
16. 17. 18. 19. 20. 21. 22. 23. 24. 25. 26. 27. 28. 29. 23
SUBJECT MATTER SUBJECT
ii) resignation of Council Member Siti Raba’ah Abdul Razak, Abdul ii) resignation of Council Member Siti Raba’ah 10th October 2009. Asst. Hon. Secretary effective iii) appointment of Ms Lee Saw Hoon as Ex-officio to the Council on 7th March 2009 The Honorary Secretary, Cik Haslina Azlan went through the list of Cik Haslina The Honorary Secretary, The following names of office bearers for the period 2008-2010. changes were noted : 27th i) resignation of Council Member Mr Bryan Lo effective December 2009 Petaling Jaya. Dato’ Lawrence proposed that the Minutes be adopted Lawrence Petaling Jaya. Dato’ Leow Chee Seng. and was seconded by Dr. Report Honorary Secretary’s Confirmation of Minutes of the 22nd Annual General Meeting Confirmation of Minutes of the 22nd Annual General The President went through the Minutes of the 22nd Meeting which was held on 6th December 2008 at Singgahsana Hotel, Welcome Remarks Welcome President welcomed all members and Sharifah Mohd. Ismail, the Dato’ All Council Members were guests and thanked them for their presence. Annual The President then declared the 23rd introduced to the floor. General Meeting to proceed. 2.1 1.1 3.1 Haslina Azlan Haslina Amin Osman Jaffri Dr. Mahmod Sabri Haron Dr. Taib Zakaria Dr. Faridah Rohani Rais Fareez Shah Fuzzainee Zainal Hamdi Hakem Mudasir Amir Mokhtar Amir Hussain Amir Mokhtar Atikah Sulaiman Lawrence Chan Dato’ Ismail Sharifah Mohd Dato’ Datuk N. Marimuthu Seng Leow Chee Dr. Adnan Mohd Ramly ITEM
1 2 3
Hotel Singgahsana, Petaling Jaya Hotel Singgahsana, Minutes Of 23rd Annual General Meeting Annual Of 23rd Minutes 2009 29 December 15. 12. 13. 14. 9. 10. 11. 6. 7. 8. 3. 4. 5. 1. 2. Present INSTITUTE OF MARKETING MALAYSIA MARKETING OF INSTITUTE Minutes Of 23rd Annual General Meeting Meeting General Annual Of 23rd Minutes PERFORMANCE REPORT 2009 - 2010 INSTITUTE OFMARKETING MALAYSIA 4 ITEM 4.10 4.11 4.9 4.8 4.7 4.6 4.5 4.4 4.3 4.2 4.1 3.3 3.2 to deliverthe Accounting Report The Presidentthenhanded overthemeetingtoHonorary Treasurer continuous supportofalltheeventsandactivitiesorganized byIMM The PresidentmadespecialmentionofDatukLawrence Chan’s IMM’s eventsandactivities. members andtherewasstrongsupportfromcorporate membersfor IMM hasbeenveryencouraging. To-date the Institutehasover700 The Presidentwaspleasedtoreportthatsupportformembership of fraternity, withplanstomoveintoconsultancyandresearch. organize seminarsandtrainingforitsmembersthemarketing The Presidentmentionedthatfor2010,theInstitutewillcontinueto were endorsedbyIMMin2009,totalling20all. The Presidentthenwentthroughtheseminarsandconferenceswhich well. events finishedoff withabowlingtournamentwhichwentoff quite Overall, 2009wasabusyyearfortheInstituteandcalendarof also newPatronofIMMon25thOctober2009. Mohamed, thenewMinisterofInternational Trade andIndustry The Councilalsosecuredacourtesycallon YB Dato’ Mustapabin 2009. the DeputyMinisterofInternational Trade &Industryon21stMay appointment foracourtesycallon YB. DatukMukhriz Tun Mahathir, The PresidentalsomentionedthattheCouncilsecuredan Industry on23rdFebruary2009. YB. Tan SriMuhyiddin Yassin, MinisterofInternational Trade & Particular mentionwasmadeoftheCourtesyCallonIMM’s Patron, Institute. training, courtesycallsandbowlingtournamentwereorganized bythe The Presidentreportedthatin2009,13eventscomprisingofseminars, The Presidentwentthroughthe Annual Reportfor2009. President’s Report deliver the Annual Report. The Hon.SecretarythenhandedoverthemeetingtoPresident 2009, 7thMarch20thJuly2009and24thNovember2009. the Councilheldatotalof5councilmeetingson6thDec2008,21stJan The HonSecretaryalsoreportedthatduringtheperiodunderreview,
SUBJECT MATTER
24
ACTION PERFORMANCE REPORT 2009 - 2010 ACTION - - - - INSTITUTE OF MARKETING MALAYSIA OF MARKETING INSTITUTE
25
SUBJECT MATTER SUBJECT
The President commented that although some Council Members did not attend council Imeetings regularly due to the nature of their work, they gave support indirectly. year. comments. In the case of Mr. The President took note Puan Faridah’s Bryan Lo, he had already handed in his resignation on 27th December 2009. She will follow up on the issue raised and action will be taken accordingly. Puan Faridah Rohani introduced herself as a new member of IMM. She Puan Faridah Rohani introduced herself as a new member of IMM. She Constitution whereby the Coun Article 9 (d)(v) of the Institute’s quoted cil has the right to remove from office a council member who has not attended any three consecutive meetings of the Council without suffi cient and reasonable cause. Puan Faridah noted that there were council members who had only attended one or two council meetings for the marketing for 2010 onwards. She also advised that companies should invest in training. IMM on its part will look around for competent training partners to collaborate with. Any Other Matters Any Other Market Outlook for 2010 of IMM going towards global The President stressed the importance The Honorary Treasurer then invited questions from the floor regarding Treasurer The Honorary Accounts. the Accounts be adopted and was proposed that the Leong Vincent Mr. Seng. Leow Chee seconded by Dr. income which was boosted by the Philip Kotler seminar. income which was boosted by the Philip RM575,960 as against total income The total expenditure for 2008 was Accumulated represents a deficit of RM161,783. This of RM414,177. surplus expenditure for 2008 was RM30,131. vetted and confirmed by an audit firm. vetted and confirmed De Ended 31st Year for the Account Expenditure For the Income and total reported pointed out that the Treasurer Honorary cember 2008, the for 2007 of RM414,177 was less than the figure income for 2008 i.e. figure reported for 2007 was mainly due to The higher RM563,413. An the Institute’s presented Taib Zakaria Dr. Treasurer, The Honorary activities in 2008. which were related to IMM’s Accounts nual Accounting firm, that the Professional reported Treasurer The Honorary accounts which were were engaged to prepare the Associates Siva & Honorary Treasurer’s Report Treasurer’s Honorary 6.4 6.3 6.2 6.1 5.5 5.6 5.4 5.3 5.1 5.2 6.1.2 6.1.1 ITEM 6 5 PERFORMANCE REPORT 2009 - 2010 INSTITUTE OFMARKETING MALAYSIA
Approved by Reviewed by
Prepared by 7 ITEM 6.10.1 6.10 7.2 7.1 6.9 6.8 6.7 6.6 6.5
members camefromBrandManagementbackground. to knowoutofthe700membersregisteredwithIMM,howmany Tengku NilaPutriwhorecentlyjoinedIMMasamemberwanted support andattendance. The AGM wasadjournedat6.50pm. The Presidentinherclosingremarksthankedeveryonepresentfortheir members. and requestedallpresenttogivearoundofapplausethecouncil Puan FaridahRohanicongratulatedtheCouncilfordoingagoodjob Conclusion iii) Puan Atikah Sulaiman ii) Dr. LeowCheeSeng i) PuanFaridahRohaniRais members :- cil, andproposedthefollowingmembersbeinvitedtojoinascouncil The Vice Presidentannouncedthattherewere3vacanciesinthe Coun Appointment ofNewCouncilMembers concerned. has beenanuphilltaskwhererecruitingnewcorporatememberswas The Vice President,DatukMarimuthuagreedwiththePresidentthatit works veryhardtoprovidethebenefitsforitsmembers. in recruitingnewmembersespeciallyfromthecorporates. The Institute The Presidentnotedhercommentsandexplainedthatitisanuphilltask members toincreasethemembership. Tengku NilaPutrisuggestedthatIMMshouldtrytorecruitmore between 10to20%ofthetotalmembership. The Presidentcommentedthatthenumberwasquitesmallandmadeup President : Dato’ SharifahMohd.Ismail HonorarySecretaryIMM : Haslina Azlan IMM : Rahimahbinti Abdul Kadir
SUBJECT MATTER
26
Seconded by: Proposed by:
- ACTION PERFORMANCE REPORT 2009 - 2010
KONG
LEGEND LEGEND LEGEND
VENUE THE HOTEL, KUALA LUMPUR THE HOTEL, KUALA LUMPUR IMM OFFICE HONG SINGAPORE IMM OFFICE THE HOTEL, KUALA LUMPUR MINISTER’S OFFICE, KUALA LUMPUR CALL
INSTITUTE OF MARKETING MALAYSIA OF MARKETING INSTITUTE IMM COUNCIL COUNCIL COUNCIL COUNCIL MEETING MEETING SEMINAR SEMINAR CATEGORY SEMINAR IMM SEMINAR IMM SEMINAR IMM ENDORSEMENT ENDORSEMENT COURTESY
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TH TH TH TH 30 20 17 19
– – – –
DATE MARCH
TH TH RD TH TH TH ST TH 19 APRIL FEBRUARY FEBRUARY FEBRUARY APRIL FEBRUARY JANUARY 21 16 23 18 16 29 7 4 1 2 5 3 7 8 6 NO PERFORMANCE REPORT 2009 - 2010 INSTITUTE OFMARKETING MALAYSIA 13 19 14 15 20 12 21 18 17 10 16 11 9 26 23 27 29 21 27 24 20 5 JULY 20 14 MAY MAY 14 MAY JULY MAY JULY JULY 29 TH ST TH TH TH TH TH TH TH TH TH TH TH
– -26 -24 JUNE -15 MAY – – JULY MAY – MAY
6
28 21 28 TH TH TH TH ST TH
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COURTESY ENDORSEMENT ENDORSEMENT ENDORSEMENT ENDORSEMENT ENDORSEMENT ENDORSEMENT ENDORSEMENT ENDORSEMENT SEMINAR IMM SEMINAR IMM SEMINAR SEMINAR SEMINAR SEMINAR SEMINAR SEMINAR MEETING SEMINAR SEMINAR COUNCIL FORUM IMM
CALL OFFICE MINISTER’S DEPUTY SINGAPORE LUMPUR LUMPUR KUALA PHILIPPINES KUALA HOTEL, THE LUMPUR KUALA HOTEL, THE LUMPUR KUALA LUMPUR KUALA HONG IMM OFFICE SINGAPORE LUMPUR KUALA LUMPUR KUALA
LEGEND LEGEND
KONG
PERFORMANCE REPORT 2009 - 2010
–
KUALA
LEGEND LEGEND LEGEND
THE HOTEL, KUALA LUMPUR JAYA THE HOTEL, MUMBAI INDIA IMM OFFICE 1 UTAMA SINGGAHSANA HOTEL, PETALING SUNWAY CONVENTION CENTRE MINISTER’S OFFICE, KUALA LUMPUR SINGGAHSANA HOTEL, PETALING JAYA LUMPUR THE HOTEL, KUALA LUMPUR CALL
DAY
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TH
14 TH
–
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MARCH
– – MARCH – – DATE
22 27 24 24 ND TH TH TH
SHANTI ENTREPRENEURSHIP CERTIFICATE IN 6 M. EFFECTIVENESS FOR ORGANIZATIONAL COACHING M. EFFECTIVENESS FOR ORGANIZATIONAL COACHING REVIEW PSMB TRAINING PROGRAMME MEETING BOARD OFMANAGEMENT ASIA HUMOR INNOVATION, & CONNECTING PR &MEDIA 2010CONGRESS TH
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(RTD) (RTD) AND
BY
ENDORSEMENT SEMINAR /IMM SEMINAR /IMM SEMINAR /IMM SEMINAR /IMM CONFERENCE CATEGORY IMM /PSMB AMF /IMM MEETING/ SEMINAR MEETING COUNCIL KUALA HOTEL, THE KUALA HOTEL, THE KUALA HOTEL, SINGGAHSANA KUALA HOTEL, THE PSMB OFFICE THAILAND BANGKOK, IMM OFFICE SINGAPORE HOTEL, WATERFRONT COPTHORNE GRAND
LEGEND LEGEND LEGEND VENUE
LUMPUR LUMPUR LUMPUR LUMPUR
PERFORMANCE REPORT 2009 - 2010
HOTEL, HOTEL, JAYA
HYATT KUALA KUALA LUMPUR LUMPUR LUMPUR LUMPUR LUMPUR
LANGGAK
ROYALE LEGEND LEGEND LEGEND ROYALE LEGEND
KUALA THE CHULAN GRAND DORSETT, GRAND DORSETT, SUBANG THE HOTEL, KUALA THE HOTEL, LUMPUR THE HOTEL, LUMPUR LEADERSHIP FOUNDATION, PUTRAJAYA JALAN GOLF KUALA IMM OFFICE THE CHULAN KUALA PERDANA THE HOTEL, KUALA GRAND DUA, BALI NUSA
INSTITUTE OF MARKETING MALAYSIA OF MARKETING INSTITUTE CALL CALL
IMM IMM COUNCIL COUNCIL MEETING SEMINAR SEMINAR SEMINAR MEETING/ AMF / IMM CONFERENCE SEMINAR / IMM SEMINAR SEMINAR / IMM SEMINAR / IMM SEMINAR / IMM ENDORSEMENT ENDORSEMENT ENDORSEMENT COURTESY COURTESY
AND
SALES IMM) 31 LUTHANS
YBM. BUSINESS MAY
THE
APRIL
NINJA OF
IN
CREATING
&
WIN – FRED CAPITAL
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WITH WITH
MAHATHIR
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WIN
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DR.
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CALL CALL
TO
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BEST WITH
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TAN
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THE
SECRETARIES FIRST MOHAMAD
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TH COMPETITION LOYALTY SYSTEM; SALES GREATNESS & CUSTOMER & CUSTOMER SALES GREATNESS MAXIMISE PROFIT INCREASE MAXIMISE PROFIT SALES IMAGE SUCCESS FOR BUSINESS IMPACT BUSINESS PLANNING STRATEGIC PSYCHOLOGICAL – PRODUCTIVITY COURTESY TENGKU HAMZAH 7 HOW BY COURTESY YABHG. BIN LEADERSHIP THE ADMINISTRATIVE SEMINAR & PROFESSIONALS LUNCHEON THE BALI AT CONFERENCE
ND 2
–
TH TH TH APRIL 25 11 28 TH
7 MAY MAY – MAY MAY – MAY –
MAY –
TH TH TH TH TH TH TH TH ST TH TH MAY APRIL 25 MAY 17 24 30 10 6 27 APRIL APRIL JUNE 6 21 10 20 9 11 18 15 17 19 14 12 10 13 16 PERFORMANCE REPORT 2009 - 2010 INSTITUTE OFMARKETING MALAYSIA 24 20 27 28 22 29 25 23 21 26 14 13 2 4 AUGUST 29 JUNE AUGUST 9 27 7 23 JUNE 27 JULY JULY TH TH ND TH TH TH TH TH TH RD AUGUST &5
JULY &
JUNE
– -29 -28 JULY –
3 17 24 TH RD TH TH TH TH
CONFERENCE LEADERSHIP BUSINESS PLANNING – TRAINING RICHARD MARKETING MARKETING MANAGEMENT – TRAINING RICHARD STRATEGIES ENTREPRENEURIAL TALK SCOTT 8 9 NATURE’S MAN MADESOLUTIONS TO SHIFTING 37 TRAINING –
TH TH
STRATEGIC STRATEGIC
TH MARKETING COUNCIL MEETING COUNCIL MEETING
ARTDO INTERNATIONAL
AND
MCKAIN
JACOB JACOB PARADIGMS
FOR FOR FOR CREATED BOOK
BY PROFESSIONALS FOR & MARKETING BRAND
COMMUNICATION BIOTECHCORP BIOTECHCORP BIOTECHCORP HRD
– DAVID
LAUNCH NON EXCLUSIVE
LEADERSHIP SYSTEMS
AUGUST
JUNE JULY
: WEE
FROM 32
&
&
BY
ENDORSEMENT ENDORSEMENT ENDORSEMENT ENDORSEMENT SEMINAR /IMM SEMINAR /IMM SEMINAR /IMM CONFERENCE EXCLUSIVE TALK SEMINAR SEMINAR SEMINAR MEETING MEETING COUNCIL COUNCIL / EVENT
/
IMM GOLDEN PALACE LUMPUR IMPERIAL SHERATON LUMPUR & PRINCE LUMPUR IMPERIAL SHERATON CENTRE CONVENTION SIME KUALA ISTANA IMM OFFICE IMM OFFICE SARAWAK RESORT, ROYAL LUMPUR CHULAN THE
RESIDENCE,
ROYALE
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LUMPUR HOTEL,
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KUALA KUALA
THE
K.
PERFORMANCE REPORT 2009 - 2010
KUALA KUALA KUALA KUALA KUALA
PLAZA KUALA KUALA
HOTEL,
ROYALE ROYALE
AMARA SINGAPORE CROWNE MUTIARA THE CHULAN LUMPUR SHERATON IMPERIAL LUMPUR SHERATON IMPERIAL LUMPUR GRAND COPTHORNE WATERFRONT HOTEL, SINGAPORE CHULAN LUMPUR THE LUMPUR SHERATON IMPERIAL LUMPUR SHERATON IMPERIAL LUMPUR INSTITUTE OF MARKETING MALAYSIA OF MARKETING INSTITUTE SEMINAR SEMINAR SEMINAR SEMINAR / IMM SEMINAR / IMM SEMINAR / IMM SEMINAR / IMM SEMINAR / IMM SEMINAR / IMM SEMINAR ENDORSEMENT ENDORSEMENT ENDORSEMENT
PR
TOP
OR
– – –
TO
2010
ANY THE
33 SKILLS
IN
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ASIA
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HEALTH YOU
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&
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FOR FOR FOR FOR FOR FOR APPLY
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TO
AND
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SAFETY
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BRANDING CERTIFICATE BUSINESS HOW ENTREPRENEURSHIP
– & CONGRESS THE YOUTH THE TRAINING – TRAINING – MANAGEMENT OF INDUSTRY: LARGE TRAINING – SKILLS ENTREPRENEURS TRAINING – THE CRM BUSINESS REVOLUTION 2010 TRAINING – BUSINESS FOR SUCCESSFUL DEVELOPMENT TRAINING YOU ON SALES STRATEGIES : ON SALES STRATEGIES TRANSFORM SALESPERSON
TH TH TH TH TH TH TH 30 28 25
29 28
– & – & –
& 24
& 26
TH TH TH TH TH TH TH RD RD SEPTEMBER SEPTEMBER 27 AUGUST AUGUST 25 SEPTEMBER SEPTEMBER AUGUST 28 AUGUST 25 AUGUST 27 23 AUGUST 29 26 23
36 33 37 32 35 30 38 34 31 PERFORMANCE REPORT 2009 - 2010 INSTITUTE OFMARKETING MALAYSIA 43 42 40 39 41 46 47 45 44 11 1 20 19 25 OCTOBER NOVEMBER NOVEMBER 29 NOVEMBER OCTOBER DECEMBER 16 NOVEMBER 23 NOVEMBER OCTOBER 22 ST TH TH TH TH RD ND TH TH
&26 &21
– –
20 24 TH TH TH ST
PRODUCTS &SERVICES BRANDING FORSMIs/SMEs – TRAINING TRANSFORMATION CONFERENCE SCOTT AND INTERIMMANAGEMENT & CONTINUOUSIMPROVEMENT ON OPERATIONAL EXCELLENT TALK 4 SMEs WORKSHOP BRANDING: A BRANDING THROUGH – TRAINING (KLITF) INTERNATIONAL TRADE FORUM 10 REVISITING VISION 2020 MAHATHIR TALK WORLD EXHIBITION PSMB 2010CONFERENCE&
TH
IMPACTFUL ENHANCE TH
KUALA COUNCIL MEETING
BY BY
MCKAIN
BRAND
YABHG. EDGAR
FOR FOR EFFECTIVE LUMPUR
MOHAMED
YOUR DESIGNED
PACKAGING
BIOTECHCORP BIOTECHCORP
CONGRESS –
K.
TUN A
PRODUCT
NOVEMBER
DECEMBER BUSINESS THEUSINGER
OCTOBER
DR.
ON FOR 34
AND
2010 SMIs/
ENDORSEMENT FORUM /EVENT ENDORSEMENT SEMINAR /IMM SEMINAR /IMM SEMINAR /IMM SEMINAR /IMM PARTNER /IMM EXHIBITION COUNTRY MEETING COUNCIL EVENT IMM
/
CENTRE CONVENTION PYRAMID SUNWAY LUMPUR IMPERIAL SHERATON KUALA HOTEL CAMPUS UniKL, LUMPUR IMPERIAL SHERATON IMM OFFICE KUALA NIKKO MUMBAI CENTRE CONVENTION EXHIBITION MATRADE
MIIT
HOTEL, ISTANA, LUMPUR LUMPUR
KUALA KUALA
CITY
&
Honorary Treasurer’s Report 2009 - 2010
35 INSTITUTE OF MARKETING MALAYSIA (IMM)
(Incorporated In Malaysia)
ACCOUNTS
31 DECEMBER 2008
36 Siva & Associates (AF 1197) Chartered Accountants 50A, Jalan Datuk Sulaiman, Taman Tun Dr. Ismail, 60000 Kuala Lumpur. Tel: 03-77296910 Fax: 03-77297039 e-mail: [email protected]
ACCOUNTANTS’ REPORT TO THE MEMBERS OF
INSTITUTE OF MARKETING MALAYSIA
(Registered in Malaysia)
We have prepared the financial statements set out on pages 1 to 6 of Institute of Marketing Malaysia, comprising of Balance Sheet as at 31st December, 2008 and the Income and Expenditure Statement and the Statement of Receipts and Payments for the year ended on the based on the accounting and other records of Institute of Marketing Malaysia and from information and explanations provided by them.
SIVA & ASSOCIATES SIVAKUMARU A/L V.KALIAPPAN NO. AF 1197 Sole Practitioner Chartered Accountants NO.1957/06/11 (J) Chartered Accountant Kuala Lumpur
Dated : 4 DEC 2009
37 Reports And Accounts For The Year Ended 31st December 2008
INSTITUTE OF MARKETING MALAYSIA (Registered in Malaysia)
DECLARATION
We, being the President and Honorary Treasurer of INSTITUTE OF MARKETING MALAYSIA, PRIMARILY RESPONSIBLE for the accounting records and financial management of Institute, do solemnly and sincerely declare that to the best of our knowledge and belief, the annexed Balance Sheet and Income and Expenditure Statement and Receipts and Payment Statement together with the notes to the accounts are correct for the year ended 31st December, 2008.
PRESIDENT HONORARY TREASURER
INSTITUTE OF MARKETING MALAYSIA (Registered in Malaysia)
REPORT OF THE INTERNAL AUDITORS
We have examined the statement of receipts and payments, the income and expenditure account and the balance sheet of Institute of Marketing Malaysia for the year ended 31st December, 2008 together with such supporting books, documents and vouchers as we had requested. In our opinion the statement of receipts and payments, the income and expenditure account and the balance sheet are properly drawn up so as to give a true and fair view of the state of affairs of the Institute as at 31st December, 2008 and of the results for the year then ended according to the best of the information and explanations given to us and shown by the books of the Institute.
PRESIDENT HONORARY TREASURER
38 INSTITUTE OF MARKETING MALAYSIA (Registered in Malaysia)
BALANCE SHEET AS AT 31ST DECEMBER, 2008
2008 2007 RM RM Note
FIXED ASSETS 2 117,885 127,391
CURRENT ASSETS
Training debtors - 39,000 Other debtors, deposits and prepayments 10,011 26,111 Fixed deposit 25,000 25,000 Cash and bank balances 23,641 347,012 58,652 437,123
CURRENT LIABILITIES
Other creditors & accruals 146,406 372,600
Net Current ( Liabilities )/ Assets (87,754) 64,523
30,131 191,914
Represented by :
ACCUMULATED FUND
Balance - 1st. January 191,914 118,355
(Deficit) / Surplus of income over expenditure (161,783) 73,559
Accumulated surplus - 31st. December 30,131 191,914
39 INSTITUTE OF MARKETING MALAYSIA (Registered in Malaysia)
INCOME AND EXPENDITURE ACCOUNT FOR THE YEAR ENDED 31ST. DECEMBER, 2008
2008 2007 RM RM INCOME
Advertisement - 10,500 Annual subscription / entrance fees 130,705 121,230 Bowling tournament 6,420 4,940 Market Talk - 76,020 Other Income 64,696 4,050 Rental income 12,500 4,500 Seminar and training 199,856 13,820 Sponsorship - 3,200 Surplus from Philip Kotler's seminar - 325,153 414,177 563,413
Other Income - Gain on foreign exchange - 27
Total Income 414,177 563,440
EXPENDITURE
Accomodation 12,157 299 Accountancy fees 12,840 10,100 Advertisements and promotions 125 48,060 Agent fees - 8,100 Bank charges 329 1,293 Bowling tournament 4,141 4,565 Brochures, booklets and banners - 14,705 Commission 5,772 45,000 Depreciation 16,514 15,633 Design, artwork and visual - 11,100 Electricity and water 5,165 4,663 Entertainment 19,084 2,111 EPF and Socso 6,467 4,145 Festival celebration - 3,900 Gifts and donations 2,974 3,380 Insurance, quit rent and assessment 288 648 Legal fees - 1,000 Market Talk expenses - 14,316
Balance c/f 85,856 193,018
40 INSTITUTE OF MARKETING MALAYSIA (Registered in Malaysia)
INCOME AND EXPENDITURE ACCOUNT FOR THE YEAR ENDED 31ST. DECEMBER, 2008
2008 2007 RM RM
Balance b/f 85,856 193,018
Medical fees 150 198 Newsletter - 'Marketer' expenses 19,970 21,310 Newspapers and perodicals 8,876 9,513 Over provision in prior years (30,244) - Penalties 500 - Photography fees for seminar 3,080 - Postage and despatch 15,498 3,990 Printing and stationery 7,559 48,879 Registration fees 2,200 3,875 Rental of premises 24,000 23,750 Retainer fees - 17,000 Salaries, allowances and casual wages 83,936 91,181 Secretarial expenses 95 5,784 Seminar and training 4,300 2,700 Seminar and training expenses 285,749 17,303 Service Tax 1,425 - Staff amenities - 3,683 Subscription - books for corporate members 32,600 18,000 Telephone and internet 6,018 8,427 Transport and travelling 13,462 4,830 Upkeep of computer - 4,239 Upkeep of office 6,880 6,210 Upkeep of office equipment 3,680 2,821 Webpage expenses 370 3,170
Total expenditure 575,960 489,881
Surplus / (Deficit) of income over expenditure (161,783) 73,559
Accumulated surplus brought forward 191,914 118,355
Accumulated surplus carried forward 30,131 191,914
41 INSTITUTE OF MARKETING MALAYSIA (Registered in Malaysia)
RECEIPTS & PAYMENTS ACCOUNT FOR THE YEAR ENDED 31ST. DECEMBER, 2008
2008 2007 RM RM
Balance - 1st January 347,012 12,871
ADD : RECEIPTS
Advance from President - 10,000 Advertisement - 10,500 Annual subscription / entrance fees 130,705 121,230 Bowling tournament 6,420 4,940 Deposit for disposal of building received - 5,000 Gain on foreign exchange - 27 Market Talk - 76,020 Other Income 64,696 27,150 Receipts from Philip Kotler's seminar - 1,113,005 Rental income 12,500 4,500 Seminar and training 199,856 13,820 Sponsorship - 3,200 414,177 1,389,392 Total Income 761,189 1,402,263
LESS : PAYMENTS
Accomodation 11,553 299 Accountancy fees 3,800 - Advance for Christopher seminar - 8,100 Advance for MATRADE training - 8,000 Advertisements and promotions 24,881 2,060 Agent fees - 8,100 Bank charges 329 1,293 Bowling tournament 4,141 4,565 Brochures, booklets and banners - 14,705 Commission 5,772 - Deposit paid - - Design, artwork and visual - 11,100 Electricity and water 5,165 4,663 Entertainment 19,084 2,111 EPF and Socso 6,467 4,145 Festival celebration - 3,900 Gifts and donations 2,974 3,380 Insurance, quit rent and assessment 144 648 Legal fees - 1,000
Balance c/f 84,310 78,069
42 43 INSTITUTE OF MARKETING MALAYSIA (Registered in Malaysia)
NOTES TO THE ACCOUNTS : 31ST. DECEMBER, 2008
1. SIGNIFICANT ACCOUNTING POLICIES
1.1 ACCOUNTING CONVENTION
The accounts have been prepared under the historical cost convention.
1.2 FIXED ASSETS AND DEPRECIATION
Fixed assets are depreciated on a straight line basis over the expected useful lives of the assets concerned.
The principal annual rates of depreciation used are :
Furniture & fittings 10% Office equipment 10% Computer 20% Building 2% Renovation 20%
2. FIXED ASSETS
Accumulated Net Book Current 2008 Cost Depreciation Value depreciation RM RM RM RM
Furniture & fittings 7,661 4,830 2,831 433 Office equipment 10,499 5,213 5,286 757 Computer 25,455 12,019 13,436 4,292 Building 92,500 12,950 79,550 1,850 Renovation 45,908 29,126 16,782 9,182 182,023 64,138 117,885 16,514
Accumulated Net Book Current 2007 Cost Depreciation Value depreciation RM RM RM RM
Furniture & fittings 7,661 4,397 3,264 717 Office equipment 9,539 4,456 5,083 802 Computer 19,407 7,727 11,680 3,082 Building 92,500 11,100 81,400 1,850 Renovation 45,908 19,944 25,964 9,182 175,015 47,624 127,391 15,633
44 INSTITUTE OF MARKETING MALAYSIA (IMM)
(Incorporated In Malaysia)
ACCOUNTS
31 DECEMBER 2009
45 INSTITUTE OF MARKETING MALAYSIA (Registered in Malaysia)
STATUTORY DECLARATION
We, Dato’ Sharifah Binti Mohd Ismail, Haslina Binti Azlan and Dr. Zakaria Bin Taib, being the Chairman, Honorary Secretary and Honorary Treasurer primarily responsible for the financial management of INSTITUTE OF MARKETING MALAYSIA, do solemnly and sincerely declare that the accompanying balance sheet as at 31 December 2009 and related statements of income and expenditure and statements of receipts and payments to the best of our knowledge and belief, correct, and We make this solemn declaration conscientiously believing the same to be true, and by virtue of the provisions of the Statutory Declaration Act, 1960.
DATO’ SHARIFAH BINTI MOHD ISMAIL (NRIC:511110-07-5260) CHAIRMAN
HASLINA BINTI AZLAN (NRIC:651026-08-6092) HONORARY SECRETARY
DR. ZAKARIA BIN TAIB (NRIC: 541203-06-5181) HONORARY TREASURER
46 REPORT OF THE AUDITORS TO THE MEMBERS OF
INSTITUTE OF MARKETING MALAYSIA (Incorporated in Malaysia)
Report on Other Legal and Regulatory Requirements
In accordance with the requirements of the Society’s Act 1979 in Malaysia, we also report that in our opinion the accounting and other records and the registers required by the act to be kept by the Institution have been properly kept in accordance with the provisions of the Act.
Other Matters
This report is made solely to the members of the Institution, as a body, and for no other purposes. We do not assume responsibility to any other person for the content of this report.
AZMAN AHMAD & CO NORAZMAN BIN AHMAD AF NO.: 1117 NO. 1761/12/11(J) Chartered Accountants (Malaysia) Partner of the Firm
Shah Alam. Date:
47
INSTITUTE OF MARKETING MALAYSIA (Incorporated in Malaysia)
BALANCE SHEET AS AT 31 DECEMBER 2009
Note 2009 2008 RM RM
PROPERTY AND EQUIPMENT 3 127,612 117,885
CURRENT ASSETS
Other receivables and deposits 4 10,011 10,011 Cash and cash equivalents 5 46,977 48,641 56,988 58,652
CURRENT LIABILTIES
Other payables and accruals 6 149,706 146,406
NET CURRENT LIABILTIES (92,718) (87,754)
34,894 30,131
ACCUMULATED FUND
Balance as at 1 January 30,131 191,914
Surplus / (Defisit) for the year 4,763 (161,783)
Balance as at 31 December 34,894 30,131
48
INSTITUTE OF MARKETING MALAYSIA (Incorporated in Malaysia)
INCOME AND EXPENDITURE STATEMENT FOR THE YEAR ENDED 31 DECEMBER 2009
2009 2008 RM RM INCOME
Advertisement 33,500 - Annual subscription / entrance fee - 130,705 Associate membership 420 - Bowling tournament 3,920 6,420 Corporate member renewel 5,000 - Education and training 127,288 - Endorsement 2,000 - Late fee collected 1,880 - New ordinary membership 1,750 - New student membership 1,250 - Ordinary member renewel 525 - Other income 96,320 64,696 Public lecture 1,000 - Rental income - 12,500 Seminar 392,633 199,856 Sponsorship 2,107 - TOTAL INCOME 669,593 414,177
EXPENDITURE
Accomodation 879 12,157 Accounting fee 1,000 12,840 Advertisements and promotion - 125 Annual subscription fee 500 - Audiors' remuneration 2,300 - Bank charges 107 329 Bowling tournament 5,127 4,141 Certificate renewel 1,500 - Commission 5,760 5,772 Depreciation 14,390 16,514 Editorial fee 1,288 - Editorial MARKETEER 1,500 - Electricity and water 4,291 5,165 Entertainment - 19,084 EPF and Socso 2,250 6,467 Gifts and donation 2,160 2,974 IMM domain 80 - Manpower supplies 9,124 - Marketing fee 17,658 - Meals and refreshment 1,559 - Balance carried forward to the next page 71,473 85,568
49
INSTITUTE OF MARKETING MALAYSIA (Incorporated in Malaysia)
INCOME AND EXPENDITURE STATEMENT FOR THE YEAR ENDED 31 DECEMBER 2009
(&&/ (&&. H C H C
Balance carried forward from previous page 71,473 85,568
Medical fee 298 150 Membership fee 4,966 - Newsletter - 'Marketer' expenses - 19,970 Newspapers and periodicals 2,187 8,876 Office cleaning 2,400 - Overprovision in prior years - (30, 244) Penalties - 500 Petrol, toll and parking 1,147 - Photography fee 4,703 3,080 Postage and despatch 4,036 15,498 Printing and stationery 16,358 7,559 Professional fee 3,500 - Property maintenance charges 4,298 - Publication fee 25,966 Quit rent and assessment 294 288 Registration fee - 2,200 Rental of premises 24,750 24,000 Room seminar expenses 5,920 - Salaries, allowances and casual wages 106,918 83,936 Secretarial expenses - 95 Seminar and training expeses 303,297 290,049 Service tax - 1,425 Speaker's fee 26,048 - Subscription - IMM corporate member 17,500 32,600 Telephone and internet 3,441 6,018 Trainer fee 26,489 - Transport and travelling 3,790 13,462 Upkeep of computer 3,507 - Upkeep of office 1,544 6,880 Upkeep of office equipment - 3,680 Webpage expenses - 370 TOTAL EXPENDITURE 664,830 575,960
SURPLUS / (DEFICIT) OF INCOME OVER EXPENDITURE 4,763 (161 ,783)
ACCUMULATED SURPLUS BROUGHT FORWARD 30,131 191,914
ACCUMULATED SURPLUS CARRIED FORWARD 34,894 30,131
50
INSTITUTE OF MARKETING MALAYSIA (Incorporated in Malaysia)
RECEIPTS AND PAYMENT STATEMENT FOR THE YEAR ENDED 31 DECEMBER 2009
2009 2008 RM RM
ADD : RECEIPTS
Advertisement 33,500 - Annual subscription / entrance fee - 130,705 Associate membership 420 - Bowling tournament 3,920 6,420 Corporate member renewel 5,000 - Education and training 127,288 - Endorsement 2,000 - Late fee collected 1,880 - New ordinary membership 1,750 - New student membership 1,250 - Ordinary member renewel 525 - Other income 96,320 64,696 Public lecture 1,000 - Rental income - 12,500 Seminar 392,633 199,856 Sponsorship 2,107 - 669,593 414,177
LESS : EXPENDITURE
Accomodation 879 11,553 Accounting fee - 3,800 Advertisements and promotion - 24,881 Annual subscription fee 500 - Bank charges 107 329 Bowling tournament 5,127 4,141 Certificate renewel 1,500 - Commission 5,760 5,772 Editorial fee 1,288 - Editorial MARKETEER 1,500 - Electricity and water 4,291 5,165 Entertainment - 19,084 EPF and Socso 2,250 6,467 Gifts and donation 2,160 2,974 IMM domain 80 - Manpower supplies 9,124 - Marketing fee 17,658 - Meals and refreshment 1,559 - Medical fee 298 150 Membership fee 4,966 - Balance carried forward to the next page 59,047 84,316
51
INSTITUTE OF MARKETING MALAYSIA (Incorporated in Malaysia)
RECEIPTS AND PAYMENT STATEMENT FOR THE YEAR ENDED 31 DECEMBER 2009
2009 2008 RM RM LESS : EXPENDITURE Balance carried forward from previous page 59,047 84,316 Newsletter - 'Marketer' expenses - 19,970 Newspapers and periodicals 2,187 8,876 Office cleaning 2,400 - Penalties - 500 Petrol, toll and parking 1,147 - Photography fee 4,703 3,080 Postage and despatch 4,036 15,498 Printing and stationery 16,358 7,559 Professional fee 3,500 - Property maintenance charges 4,298 - Publication fee 25,966 - Purchase of property, plant and equipment 24,117 7,008 Quit rent and assessment 294 144 Registration fee - 2,200 Rental of premises 24,750 24,000 Room seminar expenses 5,920 - Salaries, allowances and casual wages 106,918 69,052 Secretarial expenses - 95 Seminar and training expenses 303,297 431,849 Service tax - 1,425 Speaker's fee 26,048 - Subscription - IMM Corporate Member 17,500 32,600 Telephone and internet 3,441 6,018 Trainer fee 26,489 - Transport and travelling 3,790 12,428 Upkeep of computer 3,507 - Upkeep of office 1,544 6,880 Upkeep of office equipment - 3,680 Webpage expenses - 370 671,257 737,548
DEFICIT OF INCOME OVER EXPENDITURE (1,664) (323,371) CASH AND BANK BALANCES AT BEGINNING OF YEAR 48,641 372,012 CASH AND BANK BALANCES AT END OF YEAR 46,977 48,641
REPRESENTED BY :
CASH AND CASH EQUIVALENTS Fixed deposits 25,000 25,000 Cash in hand 222 20,637 Cash at bank 21,755 3,004 46,977 48,641
52
INSTITUTE OF MARKETING MALAYSIA (Incorporated in Malaysia)
NOTES TO THE FINANCIAL STATEMENTS For the Year Ended 31 December 2009
1. PRINCIPAL ACTIVITY
The Institute is principally engaged in training and education, publication, social networking, study, facilities visit and other marketing activities.
2. SIGNIFICANT ACCOUNTING POLICIES
a) Basis of accounting
The financial statements are prepared under the historical cost convention in accordance with the applicable approved accounting standards in Malaysia.
b) Property and equipment
Property and equipment are stated at cost less accumulated depreciation and accumulated impairment losses.
Depreciation
The straight line method is used to write off the cost of the following assets over the term their estimated useful lives at the following principal annual rates:
Building 2% Computers and peripherals 20% Furniture and fittings 10% Office equipment 10% Renovation 20%
c) Cash and cash equivalents
Cash comprise of bank balances with licensed financial institution. Cash equivalents are short-term demand deposits, highly liquid investments that are readily convertible to known amounts of cash, net of short-term bank borrowings that are repayable on demand.
53
INSTITUTE OF MARKETING MALAYSIA (Incorporated in Malaysia)
NOTES TO THE FINANCIAL STATEMENTS For the Year Ended 31 December 2009
3. PROPERTY AND EQUIPMENT
<------Cost------> At At 1.1.2009 Addition 31.12.2009 RM RM RM
Building 92,500 - 92,500 Computer and peripherals 25,455 3,000 28,455 Furniture and fittings 7,661 - 7,661 Office equipment 10,499 5,487 15,986 Renovation 45,908 15,630 61,538
182,023 24,117 206,140
<-----Accumulated Depreciation----> Net Book Net Book At Charge for At Value At Value At 1.1.2009 the year 31.12.2009 31.12.2009 31.12.2008 RM RM RM RM RM
Building 12,950 1,850 14,800 77,700 79,550 Computer and peripherals 12,019 5,491 17,510 10,945 13,436 Furniture and fittings 4,830 766 5,596 2,065 2,831 Office equipment 5,213 1,267 6,480 9,506 5,286 Renovation 29,126 5,016 34,142 27,396 16,782
2,509 14,390 5,247 127,612 117,885
4. OTHER RECEIVABLES AND DEPOSITS RM RM 2009 2008
Other receivables and deposits 10,011 10,011
Included in other receivables and deposits are:
Other receivables 8,511 8,511 Deposits 1,500 1,500 10,011 10,011
54
INSTITUTE OF MARKETING MALAYSIA (Incorporated in Malaysia)
NOTES TO THE FINANCIAL STATEMENTS For the Year Ended 31 December 2009
5. CASH AND CASH EQUIVALENTS 2009 2008 RM RM
Deposits are placed with: Licensed bank 25,000 25,000 Cash in hand 222 3,004 Cash at bank 21,755 20,637 46,977 48,641
6. OTHER PAYABLES AND ACCRUAL RM RM 2009 2008
Other payables and accruals 10,011 146,406
Included in other payables and accrual are:
Other payables 143,806 143,806 Accrual 5,900 2,600 149,706 146,406
7. SUPLUS / (DEFISIT) BEFORE TAXATION
Surplus / (deficit) before taxation is stated after charging:-
2009 2008 RM RM
Auditors' remuneration 2,300 2,600 Depreciation 14,390 16,514 Rental of premises 24,750 24,000
8. COMPARATIVES FIGURES
Certain comparative figures have been reclassified to conform with current year presentation
55 OUR CORPORATE MEMBERS
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56 OUR CORPORATE MEMBERS
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UNIVERSITI SAINS MALAYSIA
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TECHNOLOGY PARK MALAYSIA
Rosie & Partners Sdn Bhd
57 IMM @ NEWS
! ARKIB : 17/11/2009
Wanita Malaysia raih anugerah kepimpinan KUALA LUMPUR 16 Nov. – Kongres Jenama Dunia 2009 telah memberikan Anugerah Kepimpinan Jenama kepada Presiden Institut Pemasaran Malaysia (IMM), Datuk Sharifah Mohd. Ismail di Mum- bai baru-baru ini.Penganugerahan itu menjadikannya wanita profesional pertama dari Malaysia untuk merangkul anugerah antarabangsa berkenaan. Anugerah itu diwujudkan sebagai menghargai usaha- usaha beliau memartabatkan jenama IMM sebagai satu-satunya badan profesional bukan berteraskan keuntungan dan pengamal dalam sektor jualan dan pemasaran dan industri.
Sharifah berkata, usaha institut menyatukan guru-guru pemasaran dan penceramah bertaraf dunia demi kebaikan golongan profesional dan ahli-ahli pemasaran Malaysia telah mendapat pengiktirafan dan penghargaan dari gabungan pemasaran di rantau ini. ‘‘Ia juga turut menyediakan asas yang meluas dan berterusan bagi golongan profesional kita agar dapat bertukar pengetahuan dan informasi yang praktikal dalam menghadapi cabaran global,” kata beliau dalam satu kenyataannya di sini hari ini.
Kongres Anugerah Dunia menawarkan anugerah dalam 15 kategori termasuk Anugerah Khas Juri dan Anugerah Pencapaian Terbaik Jenama tahun ini.
58 IMM @ NEWS
July 07, 2010
McKain To Share Insights On Building Customer Loyalty KUALA LUMPUR, July 7 (Bernama) -- Motivational speaker Scott McKain, who launched his latest book, “The Ultimate Customer Experience” today, will share his insights and thoughts on strategies in building customer loyalty at a seminar here on Nov 1.
In a statement, the Institute of Marketing Malaysia (IMM), organiser of the “Business Transforma- tion” seminar, said the institute had organised similar seminars in an effort to support the govern- ment’s call to upgrade and develop human capital in Malaysia.
-- BERNAMA
59 APPRECIATION
The 23rd Council wishes to express our gratitude and appreciation to the following for their invaluable support and contribution to the Institute:
PATRON YB. Dato’ Sri Mustapa Mohamed Minister of International Trade and Industry
ADVISORS YBhg. Dato’ Lawrence K.P Chan Puan Hamidah Karim Founder & Executive PDL Chairman Managing Director Management Corporation Prestige Communications
CORPORATE MEMBERS Asia E University Maybank Berhad Asia Lab (M) Sdn Bhd Media Prima Berhad Asturi Metal Builders (M) Sdn Bhd Menara Kuala Lumpur Sdn Bhd Bank Islam Malaysia Berhad MPH Group (M) Sdn Bhd Bank Muamalat Malaysia Berhad Multimedia College (Kolej Latihan Telekom) CIMB Bank Berhad Northport (Malaysia) Berhad CNI Enterprise (M) Sdn Bhd Paramount Corporation Berhad Cosmopoint Sdn Bhd Pharmaniaga Berhad EON Berhad PERNEC Corporation Berhad F & N Dairies Sdn Bhd PLUS Expressways Berhad Fuji Xerox Asia Pacific Pte Ltd Projek Lintasan Kota Holdings Berhad (PROLINTAS) GITN Sdn Bhd Prestige Group Communications Sdn Bhd Hong Leong Bank Berhad Primanora Medical Centre Institute of Training & Development Proton Holdings International Islamic University Malaysia Punchak Niaga Holdings Bhd Jabatan Muzium Malaysia Radicare (M) Sdn Bhd Kolej ALC Rosie & Partners Sdn Bhd KPJ Healthcare Berhad SCOMI Group Berhad Lim Kok Wing University SME Corporation Malaysia Malaysia Airlines Cargo Sunway City Berhad Malaysia Airports Holdings Berhad Taylor’s University College MATRADE Tenaga Nasional Berhad Malaysia Productivity Corporation Technology Park Malaysia Malaysian Biotechnology Corporation Sdn Bhd Telekom Malaysia Berhad Masterskill (M) Sdn Bhd TM Info-Media Sdn Bhd UDA Holdings Berhad Universiti Sains Malaysia (USM) UMW Holdings Berhad Universiti Teknologi Malaysia Skudai (UTM) Universiti Kebangsaan Malaysia (UKM) Universiti Tun Abdul Razak (UNITAR) University of Malaya (UM) Universiti Tun Hussein Onn Malaysia (UTHM) Universiti Malaysia Kelantan (UMK) Universiti Utara Malasyia (UUM) Universiti Putra Malaysia (UPM) Universiti Malaysia Sabah (UMS) Universiti Sains Islam Malaysia (USIM) Universiti Malaysia Terengganu (UMT) Universiti Teknikal Malaysia Melaka (UTeM) Utusan Melayu (Malaysia) Berhad PARTNERS Pembangunan Sumber Manusia Berhad (PSMB) SME Corporation Malaysia (SMECORP) MPH Group (M) Sdn Bhd
INTERNATIONAL AFFILIATES Asia Marketing Federation (AMF) Marketing Institute of Singapore (MIS) Hong Kong Institute of Marketing (HKIM) Philippines Marketing Association (PMA) Indonesian Marketing Association (IMA) Sri Lanka Institute of Marketing (SLIM Japan Marketing Association (JMA) Vietnam Marketing Association (VMA) Marketing Association of Thailand (MAT) World Marketing Association We would also like to put on record our special thanks to all our advertisers, sponsors, donors, associates, members and each and everyone of you who have contributed in one way or other towards the development and growth of the Institute.
60 COMPARATIVE ANNUAL FINANCIAL PERFORMANCE : 2000 - 2009
61 PERFORMANCE REPORT PERFORMANCE REPORT 2009 - 2010 2009 - 2010 INSTITUTE OFMARKETING MALAYSIA Jalan SS9A/17,47300Petaling Jaya Email :[email protected] Tel :03-7874 3089/78746726 1G-1st Floor, BangunanSKPPK Website :www.imm.org.my Selangor DarulEhsan Selangor Fax :03-78763726 62