10-0264 Copeam-Upm Fusionné UK
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Background Created in 1996 under the impetus of the Barcelona Process, the Permanent Conference of Mediterranean Audiovisual Operators (COPEAM) is today the most important and most representative body in the Mediterranean audiovisual world, on the strength of the 130 audiovisual companies of which it is made up (cf. list of members enclosed) and the 25 countries that regularly participate in its work. Recognised at the highest point of the European Union, the League of Arab States, the European Broadcasting Union (EBU) and the Arab States Broadcasting Union (ASBU), it carries out concrete projects that participate in the creation of this new area of multilateral cooperation that is the Union for the Mediterranean. COPEAM and the Union for the Mediterranean • On the eve of the Paris Summit of 13 July 2008, COPEAM launched a request to Heads of State for the media to be included in the Joint Declaration of the Paris Summit for the Mediterranean. This request was answered. Extracts of the Joint Declaration of the Paris Summit for the Mediterranean, Paris, 13 July 2008 “There is a need to increase co-operation in areas such as business development, trade, the environment, energy, water management, agriculture, food safety and security, transport, maritime issues, education, vocational training, science and technology, culture, media , justice and law, security, migration, health, strengthening of the role of women in society, civil protection, tourism, urban planning, ports, decentralised co-operation, the information society and competitive clusters.” • In their final declaration of 4 November 2008 in Marseilles, the Ministers for Foreign Affairs gave their backing to two COPEAM projects: MedMem and Terramed. Extracts of the final declaration of the Ministers for Foreign Affairs, Marseilles, 4 November 2008 “The Ministers welcome the initiatives launched by COPEAM. These are the Terramed project, aiming at creating a TV satellite channel for the Mediterranean and the setting-up of an Internet portal on the audiovisual heritage of the Mediterranean." • During the last COPEAM annual conference held in Cairo from 16 to 19 April 2009, its members unanimously adopted a resolution concerning 10 major guidelines to structure the Mediterranean audiovisual landscape. This bears witness to the steadfast determination of professionals in the Mediterranean to see a common and shared audiovisual landscape in this part of the world. Structuring the Mediterranean Audiovisual Landscape p 2 Developing and Promoting Euro-Mediterranean Production p 7 Fostering the Circulation of Content p 11 1 Structuring the Mediterranean Audiovisual Landscape 2 Cairo Resolution, 19 April 2009 – Project No. 1 Set up a Mediterranean Audiovisual University Title Set up a Mediterranean Audiovisual University Network the audiovisual and cinematographic schools and universities in the Mediterranean Basin with the creation: - Of a label entitled “Mediterranean University” for the creation of training modules and diplomas on the following themes: new technologies, new supports, new medias, new images and the associated means of production and circulation; Purpose - Of a shared Internet platform. The goal of this project is to develop a common culture among professionals from both sides of the Mediterranean, by enhancing their mutual contribution and by fostering dialogue and continuous exchanges between students and professors from different socio-cultural contexts. The implementation of this project will be carried out in several stages that can be run in parallel, in order to obtain a rich and varied network through exchanges and mobility programmes: - Create a network of universities and schools run by Ina SUP and COPEAM; - Implement training modules that could be integrated into training courses already existing by giving them international scope and perspectives on new media; - Create distance teaching modules; - Create a first diploma entitled Master’s Degree in New Media; Proposal - Set up an International Pedagogical Committee and organise colloquia, seminars, meetings with school principals, didactics instructors and students; - Trilingual English/French/Arabic Internet platform with the following headings: Directory of training courses and schools in the Mediterranean Basin Files on new media Distance teaching modules (registration only) Forum Current events 2.0. reporting and documentaries. Over a 4-year period: Presentation of concrete action and modules within the Delivery date framework of Marseilles, European Capital of Culture 2013 3 Cairo Resolution, 19 April 2009 – Project No. 2 Support the transfer of skills and powering up a training and dialogue policy for the region's professionals Title Support the transfer of skills - Analyse training needs of organisations working in the audiovisual sector in order to make the training offer correspond better to training demand; - Develop multilateral projects targeted to new skills required in the labour market; - Develop an area of intercultural dialogue and exchange between young audiovisual professionals in Purpose the north and south of the Mediterranean by stepping up mobility and the implementation of regional projects based on the transfer of skills and on training, such as the COPEAM University; - Promote projects calling on new media (e.g. News-lab.org and the Women’s blog in the Euromed area). - COPEAM submitted to the IPDC of UNESCO (International Programme for the Development of Communication) a project aiming to analyse needs in the journalism training sector within public radio and television organisations in the South Mediterranean. A meeting between the editorial managers of these structures and the representatives of training institutes in the region has been planned within this framework. - Since 2005, COPEAM has been organising: State of play - COPEAM University, a training week for young journalists, film editors, TV cameramen and radio and web journalists from the Mediterranean and the Gulf; - A training seminar on the writing of innovative “Mediterranean” television formats, organised with the Damascus Training Centre of the ASBU (Arab States Broadcasting Union). - A project on the creation of a digital Master Class in global journalism should come to fruition in 2010. It is intended for students in journalism and communications and for young professionals in the sector coming from the Euro-Med area. - Establish mapping of the training needs of Mediterranean audiovisual players in several fields (e.g. archives, production, journalism, etc.); Proposal - Sustain COPEAM University, training devoted to new television formats and extend partnerships by integrating new regional players; - Develop training projects involving the use of new technologies and web 2.0 tools (i.e. e-journalism, blogs, social networks, etc.). Delivery date 2011 4 Cairo Resolution, 19 April 2009 – Project No. 3 Encourage the establishment of a shared legal framework Title Encourage the establishment of a shared legal framework Based on European models, the objective is to adopt a text governing the services of Purpose audiovisual media, encouraging the development of culture, free circulation of information and the enhancement of audiovisual heritage. There exist contractual and regulatory supranational standards: - Whose normative superiority require the drafting of a convention respecting imperative provisions; State of play - Containing the principles likely to govern the supply of audiovisual media services such as pluralism, freedom of information, respect for otherness, child protection, etc.; - Identifying the issues linked to a cross-border framework, i.e. a broadcaster’s place of business, the origin of the signal, the coordination of literary property rights applicable to satellite broadcasting and to the retransmission by cable. -Guarantee the freedom of transmission of audiovisual services regardless of borders; - Extend the guarantees of regulation already given by European standards to Mediterranean countries situated outside of their field of application, while dealing carefully with cultural differences; - Define the public service mission; Goals - Draft media regulation guidelines relative to the new means of content control; - Promote Mediterranean audiovisual creation and its heritage through circulation and production quotas. In general, the convention will position itself in relation to the imperative supranational standards of the European Union and of the Council of Europe. Delivery date April 2010 5 Cairo Resolution, 19 April 2009 – Project No. 4 Create a Mediterranean Media Observatory Title Create a Mediterranean Media Observatory Develop a mechanism to gather, process and circulate statistical data related to the Purpose Mediterranean audiovisual landscape. The Mediterranean audiovisual sector suffers from a severe lack of statistics. Constructing a common area, defining and following-up common policies requires making available to partners a body of reliable, structured, monitored and shared data State of play on players, markets and the economy of Mediterranean media. Such a mechanism, by improving knowledge of reality and by facilitating monitoring procedures, constitutes a key element of coherency and efficiency of the action carried out. The project proposes establishing a partnership with one or several bodies specialised in statistical production concerning the media, such as the European Audiovisual Observatory in Strasbourg, and relying on their expertise in order to: - Initially