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HIGHLIGHTS MIDEM 2017 as of 19 April 2017 (updated regularly) ABOUT MIDEM

Midem is an annual international b2b event dedicated to the ALEXANDRE DENIOT new music ecosystem, with a tradeshow, conferences, Director of Midem competitions, networking events and live performances. It’s the place where music makers, cutting-edge technologies, brands & talents come together to enrich the passionate relationship Alexandre Deniot has been named between people & music, transform audience engagement and Director of Midem in January 2017. form new business connections. He brings with him over 15 years of experience within the music sector, mainly at where he was most recently Business Development Director for UMG’s Paris-based digital division. In this capacity over the past two years, he spearheaded the development of Universal Music’s digital services in emerging markets and more specifically in Africa.

Alexandre Deniot started his career in the music business in 2001 as part of Entertainment’s sales The international music ecosystem comes to Midem: marketing team in Lyon, France. He joined Universal Music Group in 2002 as Regional Sales Manager for eastern France then southern France before being promoted to Key Account Manager (Physical Sales) in 2006 and Key Account Manager (Digital Sales) in 2009. Five years later he was named Head of Business Development at Universal Music Group’s digital division, managing Universal Music On Line, a specialist digital subsidiary of Universal Music. In January 2016 he took on the Business Development Director within the digital division in Paris.

2 MIDEM STORY

WHERE BUSINESS HAPPENS WHERE TALENT SHINES WHERE IDEAS GROW

As the essential relationship broker of the Discover new talent thanks to leading Get inspired by industry leaders from around international music ecosystem, Midem helps industry competitions: the world who share their in sight on today you grow your business. and tomorrow's music business. MIDEMLAB, the leading music startups INTERNATIONAL: Grow internationally competition celebrates its 10th anniversary NEW! The inaugural Midem Advisory . 85 countries & 35 pavilions in 2017 and will feature the most innovative Board will offer guidance in strategic and . The most attractive new music markets are music-related startups. content development for the forthcoming 51st present MIDEM ARTIST ACCELERATOR, the edition. first business career booster for emerging MONETISATION: Monetise your music talent is now in its 3rd edition. 4 days of inspirational conference . Discover and meet the sectors and The 2nd INTERNATIONAL MIDEM programme to drive your business and companies which can help monetise your AWARDS’ gala dinner and ceremony will prepare your international journey. music: from digital distributors & streaming acknowledge international music industry services to music supervisors, radios… leaders. Inspirational Keynote sessions by . Sync your music during the Global Sync & . international industry leaders Brands Summit which connects leading A full update on current and future legal music supervisors with content owners from developments with the legal Summit around the world. The Copyright Summit, a unique summit spotlighting discussions around copyright NETWORKING & MATCHMAKING:  NEW! The Worldwide Village: focus on Reinforce and forge business connections key territories and international . Before Midem: tailored recommendations development case studies . During Midem: numerous networking  NEW! The Ca$h Factory to discover opportunities accessible to all attendees to everyday concrete tools and innovative reinforce existing and forge new business ways of monetising music connections The Midem pitch Corner offer the . After Midem: pursue the networking via the opportunity to discover innovative solutions Midem online database and platforms

3 MIDEM, WHERE BUSINESS HAPPENS

INTERNATIONALISATION The international music ecosystem comes to Midem: . Presence of 85 countries and 35 national pavilions . The five main music markets (France, Germany, Japan, UK, USA) attending with complete delegations . The attractive new music markets are present (Argentina, China, Brazil, Columbia, Hong Kong, India, Israel, Ivory Coast, Kenya, Lebanon, Mexico, Nigeria, Pakistan, South Africa, South Korea, Taiwan, Turkey, United Arab Emirates) . European Commission

They will be at Midem 2017:

4 MIDEM 2017 PROGRAMME MIDEM BY DAY

MIDEM, WHERE IDEAS GROW Midem Advisory Board 6 Conference Theme & Tracks 7 Keynotes 9 Copyright Summit 11 Legal Summit 12 MIDEM Ca$h Factory 13 Worldwide Village 14 BY NIGHT Featured speakers 15

MIDEM, WHERE TALENT SHINES MIDEM, WHERE TALENT SHINES Midem Artist Accelerator 18 Midemlab 16 International Midem Awards 20

5 MIDEM, WHERE IDEAS GROW THE INAUGURAL MIDEM ADVISORY BOARD

The inaugural Midem Advisory Board gathers top professionals across all segments and main geographies of the music ecosystem, to provide insights in content development for this forthcoming 51st edition.

. Stu Bergen, (USA) . Denis Ladegaillerie, Believe Digital (France) . Prof. Dr. Rolf Budde, Budde Music International (Germany) . Hartwig Masuch, BMG (Germany/Global) . Scott Cohen,The Orchard (UK) . Natalia Nastaskin, United Talent Agency (USA) . Nicolas Galibert, Sony/ATV Music Publishing (France) . Jean-Noël Tronc, Sacem (France) . Joel Katz, Greenberg Traurig (USA) . Gao Xiaosong, Alibaba Music Group (China)

6 MIDEM, WHERE IDEAS GROW CONFERENCE TRACKS

Midem Copyright Legal Ca$h Worldwide Keynotes Summit Summit Factory Village

1. MIDEM KEYNOTES 4. CA$H FACTORY NEW! A unique opportunity to hear leading international industry As new revenue streams and opportunities for music monetisation players share their experience and vision on the music business emerge with the growth of the digital sector, the Ca$h Factory, and the hot topics shaking the industry. Midem’s brand new conference room, allows you to discover everyday concrete tools and innovative ways of monetising music – from Marketing to Streaming, Sync & Brands and Discovery & Promotion. 2. THE COPYRIGHT SUMMIT As copyright laws are being reformed across the globe and the NEW! debate on fair remuneration is stronger than ever, international 5. WORLDWIDE VILLAGE decision makers and music tech professionals come together to Newly created conference area! share their insights on the evolutions of copyright. Do not miss this From focuses on key territories to international development opportunity to explore future directions for the protection of case studies, the Worldwide Village is the perfect place to benefit creators’ rights and to determine the true value of music. from unique insights on how to grow business internationally.

3. THE LEGAL SUMMIT This yearly rendezvous is the must-attend event to get a full update on the current and future legal developments in music and tech. This year, the central theme will be Tech, Disruption and Evolution.

7 MIDEM, WHERE IDEAS GROW CONFERENCE THEME

A New Golden Age For The Music Industry? Get ready to Embrace it!

Music streaming is now the real deal and has emerged as the digital sector’s main driver of growth.

According to the IFPI, revenues from all streams were up 45.2% in 2015, now overtaking downloads to become the industry’s primary digital revenue stream. Statista projects that the global music streaming revenue will grow from 4.93 billion U.S. dollars and 691.4 million users (including 103.1 paying users) in 2016 to 7.52 billion U.S. dollars and 935.8 million users by 2020.

This golden age for the music industry opens a new gateway to other revenue on a global scale and it’s time to create a sustainable environment for the industry to thrive:

Reshaping revenue streams, welcoming new players and their innovative solutions, fully embracing new consumption habits & expanding internationally, modernising copyright laws and rethinking our marketing strategies: Here lay the exciting challenges for the coming months and Midem, the place where the future is shaped, gets you ready to dive in!

Are you ready?

8 MIDEM, WHERE IDEAS GROW MIDEM KEYNOTES

Midem Copyright Legal Ca$h Worldwide Keynotes Summit Summit Factory Village

L. A REID, Chairman & CEO, L.A Reid has been shaping the music scene for more than 25 years. As well as being Chairman & CEO of Epic Records, he is a Grammy Award-winning musician, songwriter, and producer in his own right, and is now a New York Times bestselling author for his memoir, ‘Sing to me: My Story of Making Music, Finding magic, and Searching for Who’s Next”. He is the man behind the success of some of today’s biggest stars, including , Meghan Trainor, Future, Fifth Harmony, Outkast, Pink, and , to name a few. His keynote will allow Reid to share some incredible stories about his career and his experience working with many top international artists. Tuesday 6 June

ANDY NG, Vice President, Music Entertainment Group Andy Ng will deliver a keynote to outline strategy at China’s leading streaming platform and explain how to tap into the unlocked potential of the country’s 650-million-stroing online user base. Following the creation of Entertainment Group, Ng’s keynote at Midem coincides with Tencent’s push to expand elsewhere into Asia, with the recent announcement that the Shenzhen-based company will this year extends its reach to other Southeast Asian territories and is also exploring a launch in India. Ng will give the Midem audience an insight into what lies in store for the music streaming service. He will also give his perspective on monetisation of the listening audience in this market, focusing on music legislation in China, developing trends in the digital music market, and how to cooperate with digital music platforms. Wednesday 7 June

SARAH STENNETT, CEO, First Access Entertainment Sarah Stennett will discuss what it means ti be a modern artist today, examining how the industry is adapting to support these new artists and considering whether the old-school rock’n ’roll star still has a place in today’s age of social media and streaming. One of the most influential women in the industry, Sarah Stennett has been at the forefront of the music business for over two decades and has developed the careers of some of the biggest selling global acts of modern times. At Midem, she will share her vision on the future of today’s industry. Under Sarah Stennett’s leadership, First Access Entertainment is pioneering new models for music and entertainment.. Thursday 8 June

9 MIDEM, WHERE IDEAS GROW MIDEM KEYNOTES

Midem Copyright Legal Ca$h Worldwide Keynotes Summit Summit Factory Village

DADDY YANKEE, Founder of El Cartel Records Puerto Rican singer, songwriter, actor and producer Daddy Yankee, one of the most influential figures in urban Latin music, will speak at Midem 2017. A two-time Latin Grammy-winner, nine-time Latin Music Billboard Award-winner, pioneer of the Reggaeton genre and founder of El Cartel Records, Daddy Yankee is a leading figure in today’s global musical landscape. With more than 40 million followers on social media, he has successfully leveraged the power of social media and embraced innovative digital marketing tools to engage with his fans and develop his career internationally. He will share his vision of social media and digital strategies during an exclusive talk entitled “From Local to Global: The Power of Social Media” on Thursday 8 June as part of Midem conference programme’s Marketing Day. Thursday 8 June

MIKE SHINODA, Vocalist & Producer of Linkin Park, visual artist and co-founder of Machine Shop Mike Shinoda and Linkin Park are without a doubt at the forefront of the growing convergence of creativity and technology. The band oversees their own creative and business affaires via their own in-house management and innovation studios, Machine Shop, which develops and executes the band’s creative endeavors across music, technology, content, design, marketing, apparel, the LP Underground fan club, Music For relief non-profit, and the Machine Shop Ventures VC Fund. Shinoda will also act as Jury Member for Midemlab, the landing competition for music-related start-ups, celebrating its 10th edition this year. Wednesday 7 June

STEVE BARTELS, CEO of Steve Bartels is a music industry veteran who has worked with some of the world’s top artists. He will deliver a keynote presentation on scouting talent and developing new artists as well as iconic label's brand-identity and marketing tactics. Def Jam Recordings, by aggressively developing its roster and expanding its international imprint, is focused on signing, developing and breaking a new generation of artists who are bold, authentic and highly marketable and who embody the spirit and energy of the label’s cultural legacy. Bartels will also discuss the label’s highly successful “We Are Def Jam” campaign. Wednesday 7 June

10 MIDEM, WHERE IDEAS GROW COPYRIGHT SUMMIT

Midem Copyright Legal Ca$h Worldwide Keynotes Summit Summit Factory Village

COPYRIGHT SUMMIT Thursday 8 June – Main room As copyright laws are being reformed across the globe and the debate on fair remuneration is stronger than ever, international decision makers and music tech professionals come together to share their insights on the evolutions of copyright. Do not miss this opportunity to explore future directions for the protection of creators’ rights and to determine the true value of music.

- Value gap - Global rights database - Blockchain & copyright

More information to come

11 MIDEM, WHERE IDEAS GROW LEGAL SUMMIT

Midem Copyright Legal Ca$h Worldwide Keynotes Summit Summit Factory Village

LEGAL SUMMIT in association with IAEL Tuesday 6 June Insight into the legal side of music business. This yearly rendezvous is the must-attend event to get a full update on the current and future legal developments in music and tech. This year, the central theme will be Tech, Disruption and Evolution.

- Update seminar – The legal update for entertainment and technology - Main seminar: tech, disruption and evolution - Masterclass

More information to come

12 MIDEM, WHERE IDEAS GROW CA$H FACTORY

Midem Copyright Legal Ca$h Worldwide Keynotes Summit Summit Factory Village

CA$H FACTORY NEW! As new revenue streams and opportunities for music monetisation emerge with the growth of the digital sector, the Ca$h Factory, Midem’s brand new conference room, allows you to discover everyday concrete tools and innovative ways of monetising music – from Marketing to Streaming, Sync & Brands and Discovery & Promotion. Main themes: Streaming – Sync & Brands – Marketing – Discovery & Promotion STREAMING DAY – Tuesday 6 June MARKETING DAY – Thursday 8 June - Original content in streaming - Digital marketing trends - Streaming - what’s next? - Best practices & case studies in digital marketing - A world tour of services - Messaging apps, bots, & AI - Distribution & streaming - VR & music

SYNC & BRANDS DAY – Wednesday 7 June DISCOVERY & PROMOTION DAY – Friday 9 June - Sync do’s & don’ts - A&R in 2017 - Sync sessions - A&R game-changers - Music & brands - Getting your song played on radio - Global Sync & Brands Summit (by registration only): - The new media landscape A roundtable pitching session where labels, publishers and artists will meet with 10 leading music supervisors to get their music considered for licensing opportunities.

13 MIDEM, WHERE IDEAS GROW WORLDWIDE VILLAGE

Midem Copyright Legal Ca$h Worldwide Keynotes Summit Summit Factory Village

WORLDWIDE VILLAGE NEW! Thinking beyond borders is the key to growing business. From focuses on key territories to international development case studies, the Worldwide Village is the perfect place to benefit from unique insights on how to grow business internationally. Through exclusive panels & sessions, get a better understanding of the opportunities in emerging and mature music markets .

. Main music markets . European Commission focus - France More information to come - Germany - Japan - UK - USA

. Attractive new music markets . And one-on-one meetings in the Networking Hub - Argentina - Lebanon More information to come - China - Mexico - Brazil - Nigeria - Columbia - Pakistan - Hong Kong - South Africa - India - South Korea - Israel - Taiwan - Ivory Coast - Turkey - Kenya - United Arab Emirates

14 MIDEM, WHERE IDEAS GROW FEATURED SPEAKERS

MIDEM FEATURED SPEAKERS

MUSIC SYNC & BRANDS . L.A. Reid, Chairman & CEO, Epic Records (USA) Music supervisors: . Benjamin Bailer, President, Bailer Music Publishing (Germany) . Ed Bailie, Director / Music Supervisor, Leland Music (UK) . Andy Edwards, Board Director, Music Managers Forum (UK) . Daniel Cross, CEO of Record-Play & Global Music Manager, Adidas . Heriberto Hernandez, CEO & Producer, HHH Producer (Mexico) (UK) . Patrik Larsson, A&R & Label Manager, Playground Music . Nora Felder, President & Music Supervisor, Picture Music Company Scandinavia (Sweden) (USA) . Toy Selectah, Artist & Music Producer, Sones Del Mexside (Mexico) . Jesper Gadeberg, Founder , Musicstylist.com (Denmark) . Mandar Thakur, Chief Operating Officer, Times Music (India) . Daniel Kuypers, Director of Music, Energy BBDO (USA) . Lorena Valdes, CEO, VagoMusic & Entertainment (Mexico) . Jenny Ring, Music Supervisor, Forsman & Bodenfors (Sweden) . Tony Scudellari, SVP, Television Music, Sony Pictures Entertainment (USA) . Steve Schnur, Worldwide Executive, Music, EA Music Group (USA) . Lori Silfen, SVP, Head of Music, Metro-Goldwyn-Mayer Studios (USA) DIGITAL . Andy Ng, Vice President, Tencent Music Entertainment Group (China) . Tim Heineke, Founder, POP (Netherlands) . Yoel Kenan, Founder & CEO, Africori (UK) . Nikoo Sadr, Interactive Marketing Manager, The Orchard (UK) . Jesus Salas, EVP Programming/Multiplatform Coordinator, SBS (USA)

15 MIDEM, WHERE TALENT SHINES MIDEMLAB / THE LEADING MUSIC STARTUPS COMPETITION

Midemlab celebrates its 10th anniversary in 2017!

Midemlab – leading international launch pad for startups offering new opportunities in the music ecosystem. Now in its 10th year (launched in 2008), Midemlab is the international pitching competition for cutting-edge startups not only on the music sector, but encompassing tech companies offering solutions that can be used by the creative industries to build new consumer experiences. Midemlab provides startups with the opportunity to apply in four categories: . Music creation & education . Music discovery & distribution . Marketing & data/analytics . Experiential technology Powered by a prestigious jury comprising the most legitimate international influencers from tech, music, media and investments funds, Midemlab enables to source the innovations that will shape tomorrow’s music biz landscape.

The Midemlab 2017 jury comprises: . Christian Behrendt, Creative Lead (ZOO EMEA), Google (Germany) . Paul Brindley, CEO, Music Ally (UK) . David Dufresne, Partner, 500 Startups (Canada) . Martin Duval, President & COO, bluenove (France) . Marwan Elfitesse, Head of Startups Relations, STATION F (France) . Brittany Gorevic, Partner, Lattice Ventures (USA) . Jacob Key, Angel investor and Founder, Jkey Strategy Consulting and Investment (Sweden) . Cecil Kleine, Product Lead, The Next Web (Netherlands) . Jimmy Mikaoui, Co-founder and Managing Director, Marathon Artists and Associate, Sushi Venture Partners (UK) . Marjorie Paillon, Presenter, France 24 and Founder, I Love Productions (France) . TC Pan, Founder & CEO, Ultimate Music China (China) . John Rees, Vice President, Head of Digital Strategy & Business Development EMEA, Warner Music Group (UK) . Ty Roberts, Chief Technological Officer, Universal Music Group (USA) . Fabrice Sergent, Co-Founder & Managing Partner, Bandsintown (USA) . Mike Shinoda, Vocalist & Producer of Linkin Park, Co-founder of Machine Shop (USA) . Andre Stapleton, SVP Partner Development, Global Digital Business, Sony Music Entertainment (USA)

16 MIDEM, WHERE TALENT SHINES MIDEMLAB / THE LEADING MUSIC STARTUPS COMPETITION

A selection of Midemlab success stories Midemlab has a proven track record as a highly-successful launchpâd for startups in the entertainment field:

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10 million people have Has now more than 175 Acquired by Raised found from Foundry pledged $2,6 billion since Acquired by Pandora million monthly listeners Group met at Midem the the beginning same year

Has now 10 million Closed 2nd seed Raised $2.5m Acquired by Spotify Acquired by YouTube active users and round right after right after generates $100 million Midem Midem in ticket revenue

17 MIDEM, WHERE TALENT SHINES MIDEM ARTIST ACCELERATOR (#MAA)

3RD EDITION THE FIRST INTERNATIONAL CAREER BOOSTER FOR EMERGING MUSICAL TALENT

Midem Artist Accelerator (MAA) is a unique programme designed to fast-track the international careers of selected artists. The MAA aims to identify and develop emerging talent as well as support managers, labels, agents and publishers seeking to grow their artists’ profile on the international stage. The 11 upcoming artists selected by the 2017 Artistic Committee will get to play live at Midem, and will benefit a 360° programme featuring a range of curated networking opportunities with key players from the international community, as well as learning and coaching sessions with industry mentors. The 2017 Artistic Committee: . Christian Bernhardt, Agent, United Talent Agency, USA . Willy Ehmann, SVP Domestic GSA, Sony Music Entertainment , Germany . Rob Hallett, Founder, Robomagic , UK . Christopher Kaskie, President, Pitchfork, USA . Yoon-Young Kong (Dalse), Founder and Executive Producer, Zandari Culture Company, South Korea . Patrik Larsson, A&R and Label Manager, Playground Music Scandinavia, Sweden . Laurence Muller, Founder and Managing Director, Snoot, France . Devraj Sanyal, Managing Director & CEO, Universal Music Group South Asia, India . Renneth Tshisikule, Founder & Director, The Independent Music Exporters, South The 2017 Midem Artist Accelerator Ambassadors: Africa

Daddy Yankee Wyclef Jean Artist, Founder Legendary hip hop musician, of El Cartel Records producer and composer

18 MIDEM, WHERE TALENT SHINES MIDEM ARTIST ACCELERATOR (#MAA)

Now in its third year, the MAA is enjoying growing success, with more than 600 submissions representing some 67 nationalities. The 11 finalists come from all over the world:

Discover all the finalists and vote for your favourite artist HERE All finalists will perform live during Midem by Night concerts held over three evenings, and will benefit from a tailored programme during the tradeshow, including coaching sessions and unique networking opportunities. The artists will also receive exclusive mentoring sessions with the industry experts making up MAA Artistic Committee.

19 MIDEM, WHERE TALENT SHINES THE INTERNATIONAL MIDEM AWARDS

A UNIQUE REWARD FOR INTERNATIONAL MUSIC LEADERS In 2016, for its 50th anniversary, Midem inaugurated the International Midem Awards. A stellar line-up of key figures who proved to be significant within the global music business through their talent, leadership and passion were celebrated during a prestigious gala dinner and ceremony attended by international industry VIPs.

2016 International Midem Awards recipients:

. Daniel Glass, Founder & President, Glass note Entertainment Group . Denis Ladegaillerie, Founder & CEO, Believe Digital . Hatwig Masuch, CEO of BMG . Timbaland, Music Producer, Singer and Songwriter

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