Commercial Proposal for Partners and Sponsors
Total Page:16
File Type:pdf, Size:1020Kb
Panavto-Yamaha Commercial proposal for partners and sponsors 1 Popular motosport Millions of fans all around the world are following their favorite racing Along with football and athletics, road racing is in the top-10 of the teams. most popular outdoor sports. 1 Motosport today Number of road racing references in different media has grown over Target audience in Russia: Moscow and Moscow region, Sankt- the past 2 years on 70%. Petersburg, Kazan, Nizhny Novgorod, Sverdlovsky, Samara, Krasnodarsky and Krasnoyarsky regions, Republic of Bashkortostan. 2 Why motosport? Road racing is exciting and spectacular technical sport.Traditionally World level motorcycle road racing proposes high technology, road racing is very popular as a base for sponsorship, because speed, courage and strength. We offer you to share the success of achievements of pilots and the team, associated with the sponsor, British-Russian DMC Panavto Yamaha team and become a part of help to promote products and services among present or wishful its unique sponsorship and partnership programs. target audience. 3 World motosport audience million countries hours different media spectators have live broadcasting of coverage in general cover the field of road racing (TV and satellite TV) of road racing events (62% as a live streaming) in 55 countries web channels radio stations journalists internet media are dedicated all around the world visit world level events are writing about to motorsport every year road racing (in Europe) 4 World motosport audience million people of general audience of general audience of audience usually watches were watching FIM are men is interested in technics races in a circle of their Superbike World (from 18 to 44 y.o.) and technical devices families and friends Championship in 2012-13 5 About team Russian-British DMC Racing team was founded in 2010 (now DMC Panavto Yamaha) and at the moment common world experts give the high level of evaluation its sport and technical abilities. From the very beginning the Team has taken part in a most prestigious national championships, such as CEV (Spain), BSB (Great Britain) and RSBK (Russia). In 2013 Team became champion (SBK) and vice-champion (SSP) in Russian national competition. DMC Panavto Yamaha at the moment takes part in WSBK, participating in this prestigious world level championship The main goal of the team is growing champions giving to riders Daily workouts, cast-iron discipline together with learning and maximum opportunities and technical advantage. Team’s mission indomitable will to win make DMC Panavto Yamaha riders dangerous is always remain reliable support to motorcycle manufacturers, competitors for the rivals. DMC Panavto Yamaha fan club unifies using recent technological products and promoting a services of thousands fans of road racing all around the world. its partners. And, of course, to promote sport and healthy lifestile among fans of DMC Panavto Yamaha. 6 Achievements 2012 2013 • FIM Superstock 1000 FIM CUP, 2nd place, Nurgburgring • WSBK, World Superport, 3d place, Nurgburgring • RSBK, Russian national road racing championship, vice- • RSBK, Russian national road racing championship, champions champions (SBK) (SBK) • RSBK, Russian national road racing championship, vice- champions (SSP) 7 Calendar for 2014 23.02.2014 Phillip Island Grand Prix Circuit in Australia 13.04.2014 MotorLand Aragón in Spain 27.04.2014 TT Circuit Assen in the Netherlands 11.05.2014 Autodromo Internazionale Enzo e Dino Ferrari di Imola in Italy 25.05.2014 Donington Park in the UK 8.06.2014 Sepang International Circuit (STC) in Malaysia 22.06.2014 Misano World Circuit Marco Simoncelli in Italy 6.07.2014 Autodromo Internacional do Algarve in Portugal 13.07.2014 Mazda Raceway Laguna Seca (STC) in the USA 7.09.2014 Circuito de Jerez in Spain 21.09.2014 Moscow Raceway in Russia 5.10.2014 Circuit de Nevers Magny-Cours in France 19.10.2014 Phakisa Freeway in South Africa 8 Riders Сareer: • 2003: Russian Championship; East Countries CUP, winner (SSP) • 2004: Russian Championship, winner (SSP) • 2005: IDM, prize-winner • 2006: World Supersport; IDM (winner, SSP) • 2007: World Supersport; IDM (prize-winner, SSP) • 2008: IDM (vice-winner, SSP) • 2010: MotoGP (Моto2) VlAdiMiR IvanoV • 2011: World Supersport Russian motorcycle rider. • 2012: RSBK (champion, SBK) Date of birth: January 25, 1983 • 2013: World Supersport; RSBK 9 Riders Career: • 2008: 125cc, debute in Russian Road Racing Championship • 2010-2011: Moto2 (CEV Buckler), Ducati 848 Challenge Cup (BSB) Alexey IvanoV • 2012: FIM Superstock 1000 CUP, RSBK, CEV Buckler Russian motorcycle rider. Date of birth: December 1, 1991. • 2013: FIM World Supersport Season 2014: pilot for DMC Panavto Yamaha in the Superstock 600 CUP • 2013: RSBK (vice-champion, SSP) 10 Riders Career: • CEV 2009 Supersport champion • 2005: 125cc BSB • 2007-2009: CEV Supersport Championship • 2010-2011: Moto2 (MotoGP), Moto2 (CEV Buckler), BSB KeV CoghlAn • 2012: Superstock 1000 FIM CUP, RSBK British motorcycle rider. Date of birth: June 23, 1988 • 2013: FIM World Supersport (1 podium) Season 2014: pilot for DMC Panavto Yamaha in the FIM World Supersport. • 2013: RSBK (champion, SBK) 11 Riders’ achievements Vladimir ivanov Alexey ivanov Kev Coghlan • Winner of Russian Championship and • Vice-champion, Russian • Champion (CEV Buckler, Spanish CUP of Eastern Countries (SSP) in Championship, (125cc) in 2008; Championship, SSP) in 2009; 2003; • Participant in CEV Buckler (Moto2); • European Champion, SSP in 2009; • Winner of Russian Championship, Ducati 848 Challenge CUP in 2010- • FIM World Superstock 1000 CUP, prize (SSP) in 2004; 2011; winner in 2012; • Participant in IDM (SSP) in 2005; • Participant in FIM World Superstock • FIM World Supersport, prize winner in • Participant in FIM World Supersport; 1000 CUP; RSBK in 2012; 2013. IDM (SSP, prize-winner) in 2006; • Participant in FIM World Supersport in • Participant in FIM World Supersport; 2013; IDM (SSP, prize-winner) in 2007; • Vice-champion of Russia (RSBK, SSP) • Vice-champion in IDM in 2008; in 2013 • Participant in MotoGP (Moto2) in 2010; • Participant in FIM World Supersport) in 2011; • Champion of Russia (RSBK, Superbike) in 2012; • Participant in FIM World Supersport in 2013. 12 director of the team He was interested in sport from the times when he was a teenager and this interest became a main theme of his life and further achievements. In 1998 Sergey founded network of tuning studios for sportbikes, named Hyperbike. At the same time he founded student motorsport team, where young riders took part in racing on scooters. Later, collaboration with leading Russian engineers allowed Sergey SeRgey glAgoleV to achieve significant sport success. Team manager of DMC Panavto Yamaha. Well known Russian At the moment Sergey coordinates Russian school for riders — sportsman and coach of riders, participating on world level, in his Motoacademy. Its training bases locates both in Moscow and work Sergey uses his own techniques of training. Valencia, in the vicinity of the main racing tracks. 13 Creator of the team Military education helped Vladimir to develop self-discipline, to follow permanently time planning and rely on his own forces. Vladimir Ivanov stepped on the way of motorsport in 2007 along with his son Alex (who is current Vice-Champion of Russian road racing championship). Vladimir absolutely convinced, that for any young man road racing is an excellent way to educate strong-will and leadership abilities together with the striving to win. Ivanov is trying to make road racing widely available for young VlAdiMiR IvanoV Russian riders. The founder of DMC Racing Team (now DMC Panavto-Yamaha) is He inspired by success of his team and believes that his efforts of graduated of Military Space Engineering University. At the moment attracting talented pilots and engineers to DMC Panavto Yamaha he is Vice President of Russian Motorcycle Federation and also are laying the foundation for development of motorsport in Russia. successful businessman. 14 Sponsorship and partnership programs International TV, printed and internet media are showing consistent Motorcycles are ideal object for advertising, they attract an attention interest to DMC Panavto-Yamaha Team. not only during the races but also in paddock-show. Road Racing is always a holiday and an exciting event, place of Advertising of sponsors and partners of the team can be placed meeting representatives of different businesses. There is a VIP on motorcycles, helmets and leathers. Thus, any photograph of zone at each round of WSBK, which brings together leaders of the press, any article, any interesting interview with the rider of the sponsoring companies, representatives of local management, company helps to promote sponsor’s advertising. We guess that guests of an event. The atmosphere here is to acquire new business you are interested in a complex advertising and PR-company which acquaintances. helps to reach your target audience and gives the opportunity to effectively promote your brand in a different countries. 15 general sponsorship general sponsorship of dMC Panavto-yamaha team assumes: • Team name may be replaced to the proposed by sponsor; • There are logo elements of corporate identity of the sponsor in a logo of the team; • Motorcycles of the team are designed in accordance with the corporate sponsor’s design; • There is official logo of the sponsor on the back of a motorcycle (placement and the size of the logo is negotiated separately in connection with the wishes