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Jews, Culture and Viennese Modernism Elana Shapira (ed.): Design Dialogue: Jews, Culture and Viennese Modernism © 2018 Böhlau Verlag GmbH & Co. KG, Wien ISBN Print: 9783205206347 — ISBN E-Book: 9783205206378 Elana Shapira (ed.): Design Dialogue: Jews, Culture and Viennese Modernism © 2018 Böhlau Verlag GmbH & Co. KG, Wien ISBN Print: 9783205206347 — ISBN E-Book: 9783205206378 Elana Shapira (ed.): Design Dialogue: Jews, Culture and Viennese Modernism Elana Shapira (ed. / hg.) Design Dialogue: Jews, Culture and Viennese Modernism Design Dialog: Juden, Kultur und Wiener Moderne BÖHLAU VERLAG WIEN KÖLN WEIMAR © 2018 Böhlau Verlag GmbH & Co. KG, Wien ISBN Print: 9783205206347 — ISBN E-Book: 9783205206378 Elana Shapira (ed.): Design Dialogue: Jews, Culture and Viennese Modernism Bibliografische Information der Deutschen Nationalbibliothek: Die Deutsche Nationalbibliothek verzeichnet diese Publikation in der Deutschen Nationalbibliografie; detaillierte bibliografische Daten sind im Internet über http://dnb.de abrufbar. © 2018 by Böhlau Verlag GmbH & Co.KG, Kölblgasse 8–10, 1030 Wien Alle Rechte vorbehalten. Das Werk und seine Teile sind urheberrechtlich geschützt. Jede Verwertung in anderen als den gesetzlich zugelassenen Fällen bedarf der vorherigen schriftlichen Einwilligung des Verlages. © Redaktioneller Inhalt /editorial content, Elana Shapira Umschlagabbildung: Detail von Gustav Klimt, Adele Bloch-Bauer, 1907. ©Belvedere, Wien (Dieses Gemälde wurde 2006 an die gesetzlichen Erben zurückgegeben); Detail of Gustav Klimt, Adele Bloch-Bauer, 1907. ©Belvedere, Vienna (this painting was restituted to the legal heirs in 2006). Umschlaggestaltung: Michael Haderer, Wien Satz und Layout: Bettina Waringer, Wien Vandenhoeck & Ruprecht Verlage | www.vandenhoeck-ruprecht-verlage.com ISBN 978-3-205-20637-8 © 2018 Böhlau Verlag GmbH & Co. KG, Wien ISBN Print: 9783205206347 — ISBN E-Book: 9783205206378 Elana Shapira (ed.): Design Dialogue: Jews, Culture and Viennese Modernism Contents / Inhalt ACKNOWLEDGMENTS 9 INTRODUCTION Jews, Culture, and Viennese Modernism Elana Shapira 11 NARRATING JEWISH EMANCIPATION NARRATIVE JÜDISCHER EMANZIPATION 1 Ludwig Ritter von Förster und Louis Freiherr von Pereira-Arnstein – Zwei Pioniere des Wiener Vormärz Katharina Schoeller 41 2 Wiener Synagogen zwischen Ost und West Pierre Genée 59 3 „In welchem Styl sollen wir bauen?“ Eine Wiener Baufrage für das jüdische Bürgertum der Ringstraßenzeit Angelina Pötschner 77 4 Das Palais Goldschmidt am Schottenring Ein jüdisches Bildprogramm im Zusammenspiel von Bauherr und Architekt Ursula Prokop 97 A JEWISH RENAISSANCE – OPENING DOORS JÜDISCHE RENAISSANCE – NEUE TORE ÖFFNEN 5 Emilie Bach: Education Reformer, Critic, and Art Embroiderer in the Era of Franz Joseph I Rebecca Houze 111 © 2018 Böhlau Verlag GmbH & Co. KG, Wien ISBN Print: 9783205206347 — ISBN E-Book: 9783205206378 Elana Shapira (ed.): Design Dialogue: Jews, Culture and Viennese Modernism 6 The Königschule and Its Legacies Christopher Long 129 7 Oskar Marmorek „Der erste Baumeister der jüdischen Renaissance“ Markus Kristan 143 8 Dreams in Color Sigmund Freud’s Decorative Encounters Eric Anderson 161 9 Josef Frank und die Wiener Wohnkultur der Zwischenkriegszeit Claudia Cavallar/Sebastian Hackenschmidt 179 FEMINIST MANIFESTOS – WOMEN DESIGNING EMANCIPATION FEMINISTISCHE MANIFESTE – WEIBLICHE ENTWÜRFE VON EMANZIPATION 10 Eugenie Schwarzwald and Adolf Loos Reform Education and Modern Design Deborah Holmes 211 11 Blurred Boundaries Life, Work, and Legacy of Vally Wieselthier Megan Brandow-Faller 229 12 Nelly Marmorek Malerin, Mäzenin oder Muse? Ingrid Erb 247 © 2018 Böhlau Verlag GmbH & Co. KG, Wien ISBN Print: 9783205206347 — ISBN E-Book: 9783205206378 Elana Shapira (ed.): Design Dialogue: Jews, Culture and Viennese Modernism 13 „Loos remodeled“ Zum Umbau der Wohnung Leopold Goldman durch die Architektin Liane Zimbler 1936 Sabine Plakolm-Forsthuber 263 14 A Delicate Balancing Act Fashion, Gender, and Jewish Self-Fashioning in Vienna before 1938 Lisa Silverman 281 DESIGNED AND UN-DESIGNED IDENTITIES KONSTRUIERTE UND DEKONSTRUIERTE IDENTITÄTEN 15 Dis-Oriented Jews? Orientalism, Assimilation, and Modernism in Vienna 1900 Steven Beller 299 16 Von Bärten und Propheten Oder: Theodor Herzl, Hermann Bahr und die Folgen des „antisemitic turns“ der Wiener 1880er Jahre Werner Hanak 313 17 Modern Architecture and Antisemitism in Early Twentieth-Century Vienna Leslie Topp 329 18 Myths of the Viennese Café Ephemerality, Performativity, and Loss Tag Gronberg 345 19 Die Faszination für Teppiche Zu Felix Saltens literarischen und politischen Perspektiven nach 1918 Werner Michael Schwarz 359 © 2018 Böhlau Verlag GmbH & Co. KG, Wien ISBN Print: 9783205206347 — ISBN E-Book: 9783205206378 Elana Shapira (ed.): Design Dialogue: Jews, Culture and Viennese Modernism „IN DIALOGUE“ – CULTURAL NETWORKS „IM DIALOG“ – KULTURELLE NETZWERKE 20 Von der Norm zum Diskurs Josef Frank, Otto Neurath und die Siedlung Inge Podbrecky 375 21 Kiesler vs. Levy Moreno. Krokodil oder Radio Der Plagiatsstreit um die „Raumbühne“ 1924 Gerd Zillner 391 22 Ernst Plischkes Wiener Wohnungen und das Beziehungsgeflecht zwischen den AuftraggeberInnen Eva B Ottillinger 413 23 Jakob Wassermann, Oskar Strnad und Paul Schultze-Naumburg Iris Meder 427 Contributors / Autoren 443 Figures / Abbildungen 449 Index / Register 455 © 2018 Böhlau Verlag GmbH & Co. KG, Wien ISBN Print: 9783205206347 — ISBN E-Book: 9783205206378 Elana Shapira (ed.): Design Dialogue: Jews, Culture and Viennese Modernism Acknowledgments The anthology Design Dialogue. Jews, Culture, and Viennese Modernism is the outcome of inspiring and lively dialogues I have had in the past and during the symposium pre- ceding this book with the authors who contributed to it. I am indebted to their critical reflections and innovative research and to them making this subject relevant to contem- porary Viennese, Austrian and European cultural production. I am grateful to Robert P. and Arlene R. Kogod from Arlington, Virginia, for their generous support of this book project. I am further grateful to Rector Gerald Bast and Head of Communication and PR, Anja Seipenbusch-Hufschmied, at the University of Applied Arts Vienna, for their encouragement and support of this publication. I extend special thanks to the Bundes- kanzleramt Österreich (Austrian Federal Chancellery Office), the Zukunftsfonds der Republik Österreich (The Future Fund of the Republic of Austria), Wien Kultur (Cultural Department of the City of Vienna) and the Nationalfonds der Republik Österreich für Opfer des National sozialismus (National Fund of the Austrian Republic for Victims of National Socialism) for their support and finance of this publication. This book’s journey began a few years ago with an encouraging talk with curatorRainald Franz at the MAK - Austrian Museum of Applied Arts Vienna / Contemporary Art. Rainald Franz showed interest in the subject of Jewish involvement in Viennese mod- ernism and further in a research that would address Jewish cultural identity and design during the period. It is largely thanks to him that the international symposium on which this book is based took place at the MAK (October 13–14, 2016), with the generous sup- port of the MAK’s director, Christoph Thun-Hohenstein, and the rector of the University of Applied Arts Vienna, Gerald Bast. Among those who supported and helped finance the symposium, I am especially thankful to Christoph Bazil from the Bundeskanzler- amt Österreich, the Zukunftsfonds der Republik Österreich, Friedrich Stadler of the In- stitute Wiener Kreis at the Vienna University, Daniel Löcker from Wien Kultur, Alex- ander Damianisch, head of Art and Research department at the University of Applied Arts Vienna, Heimo Scheuch, Chief Executive Officer of Wienerberger AG, Reinhard Pühringer and Raiffeisenbank NÖ-Wien, and Noa Lerner-Sauerbaum and Milk & Honey Tours (Berlin). Many thanks as well to my colleague Benjamin von Radom, Radmila Sch- weitzer, secretary general of the Wittgenstein Initiative, and architecture historian Otto Kapfinger for their contributions and critical feedback to the symposium. Special thanks to Alison J. Clarke, head of Design History and Theory Department at the University of Applied Arts Vienna, Stephanie Rachum, Independent Curator, Jerusalem and Washing- ton, and Claudia Macho, program planner of Böhlau publishing house for their collegial support and encouragement. Finally, I am indebted to my husband Anton Legerer and to our sons, Benjamin, Tomer, Uri and Yuval for their unwavering support. © 2018 Böhlau Verlag GmbH & Co. KG, Wien ISBN Print: 9783205206347 — ISBN E-Book: 9783205206378 Elana Shapira (ed.): Design Dialogue: Jews, Culture and Viennese Modernism This book is furthermore the result of my teaching and research at the University of Applied Arts Vienna. I am grateful for the Austrian Science Fund’s support of my work, specifically through its funding of the research project V-619 “Visionary Vienna: Design and Society 1918–1934.” Elana Shapira © 2018 Böhlau Verlag GmbH & Co. KG, Wien ISBN Print: 9783205206347 — ISBN E-Book: 9783205206378 Elana Shapira (ed.): Design Dialogue: Jews, Culture and Viennese Modernism Jews, Culture, and Viennese Modernism Elana Shapira Abstract Design spielte und spielt eine entscheidende Rolle für das soziale Leben und Umfeld der Juden in Wien in der Vergangenheit und Gegenwart. Mit der Analyse von Design aus ver- schiedenen Blickwinkeln und seiner Kontextualisierung befassen sich die Autorinnen und Autoren in ihren Beiträgen: Welche Rolle spielte Design für die Positionierung
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