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EXECUTIVE DIRECTORATE of BOEING Chaired by Jane Scinta EXECUTIVE DIRECTORATE OF BOEING Chaired by Jane Scinta Session XXIII Executive Directorate of Boeing Topic A: Planning the Repair and Maintenance of Commissioned Aircraft Topic B: Increasing Transparency to Improve Public Image Committee Overview the production of the narrow-body Boeing 737. The Everett facility produces the wide- Founded in 1916, the Boeing body Boeing 767 and 777. Company builds airplanes, rockets, missiles, In the military context, Boeing and satellites for governments and contributes to the design, manufacture, and multinational institutions. With a $101B support of fighter aircraft, bombers, operating income (2018) and over 150,000 transports, helicopters, and missiles. The F- employees worldwide, Boeing tops the list 15 Eagle and F/A-18 Hornet fighters, C-17 of aircraft manufacturers, in addition to Globemaster III airlifter, AH-64 Apache being the largest private exporter from the attack helicopters, and Airborne Warning United States.1 and Control System aircraft are all a part of The range of aerospace products Boeing’s operations. Meanwhile, the Boeing produced by Boeing is quite extensive, Company’s space and communications ranging from commercial jet transports to sector include launch vehicles, in-space military aircraft, helicopters, space vehicles, solid-rocket boosters, and rocket engines. and missiles. The Boeing Company is Boeing’s current workforce includes well divided into three divisions: Commercial over 150,000 individuals and involves Airplanes designs, which produces and sells operations in 65 countries and 27 US states. aircraft to commercial airline companies across the globe; Defense, Space, and Security, which takes government contracts Parliamentary Procedure for military systems and aircraft of many The Executive Directorate of Boeing varieties (28% of Boeing’s revenue comes is a small specialized committee at from the US military2); and Global Services, JHUMUNC. The nature of the committee which provides valuable services to their allows delegates to be more engaged with customers, including supply chain the debate and decision-making process. management, data analytics, and training.3 While we will follow the typical Boeing is currently located in parliamentary procedure for discussion, the Chicago, IL, although it was formerly committee and individuals will pass headquartered in Seattle, WA. It assembles directives and press releases instead of commercial aircraft in two facilities: Renton working papers and resolutions. Each (located in Washington) and Everett (located delegate also has specific portfolio powers, in California). The Renton facility is home to granting them their own actions to be taken 1 CNN Business. Company Description: Boeing Company. CNN: 2 Rich Duprey. 6 Companies That Are the Most Reliant On 2019. Government Contracts. USA Today: 2017. 3 Figures taken from Boeing website, 2019. without other delegate’s voting approval. The committee’s goal is to discuss and implement the steps Boeing must take to restore its brand image and ensure public safety in the future while dealing with interactive crises as they arise. The Executive Directorate of Boeing will include important leaders within Boeing and managers of the 737-MAX’s production line. Because of Dennis Muilenburg’s important role and influence as president, chairman, and chief executive, the chair will be portraying this individual. The simulation will begin on March 14, 2019, and extend throughout the following months. Executive Directorate of Boeing 2 Case Studies Lion Air Flight 610 indicated that the plane’s nose was pointed too high. The flight data recorder suggests Lion Air flight 610 left Jakarta, that pilots fought the downward tilt of the Indonesia at 6:20 on the morning of October plane more than two dozen times before 29, 2018. Its destination was Pangkal Pinang, crashing the plane into the Java Sea at 450 off of Sumatra. On the flight were 189 miles per hour. people, including 178 adult passengers, a Ultimately, the major issues child, two babies, two pilots, and six flight identified with the crash were the MCAS attendants. Flight 610 crashed into the sea system, faulty sensors, and the airline’s only moments after taking off and is thought maintenance and training procedures. The to have sunk in the waters of West Java. The problems with training procedures are Lion Air flight lost contact with the airline especially critical given that sources have after only twelve minutes. Before it lost suggested the pilots were unaware of what contact, the aircraft requested to return to the problem even was at the time. CBS base but never had the chance as a result of reported that US airline pilots were only communication problems. Additionally, given 56 minutes of training on an iPad to issues with the pilot’s displays prevented inform them about the modifications made the pilot from determining the correct to the Boeing 737 Max planes. At this time, it airspeed and altitude.4 is unclear whether the pilots incorrectly The problem with the 737 planes carried out the emergency procedures or being flown was likely the maneuvering whether the procedures themselves were characteristics augmentation system flawed. It appears that either the pilots were (MCAS) anti-stall program that was built either not properly trained or that the into the 737 Max’s software and provided an problem with the plane’s operations was automated response in the event of a stalling more severe than Boeing anticipated.6 aircraft. In this case, the jet incorrectly alerted pilots that it was in a stall and responded by bringing the nose of the Ethiopian Air Flight 302 aircraft down, even as the captain fought to Ethiopian Airlines Flight 302 crashed make the plane climb in altitude.5 The on March 10, 2019, killing all 157 passengers incorrect diagnosis by the MCAS system and crew onboard the Boeing 737 Max jet. was likely due to the angle of attack sensors The plane crashed only forty miles away on the plane’s exterior, which falsely from its takeoff location, Addis Ababa, 4 Gröndahl, Mika, Allison Mccann, James Glanz, Umi Syam, and https://www.flightradar24.com/blog/indonesian-investigators- Blacki Migliozzi. “In 12 Minutes, Everything Went Wrong.” The release-final-lion-air-610-crash-report/. New York Times. The New York Times, December 26, 2018. 6 “Boeing.” MediaRoom. Accessed November 17, 2019. 5 Petchenik, Ian, Ian Petchenik, Ian Petchenik, Ian, and Ian https://boeing.mediaroom.com/2019-10-25-Boeing-Statement- Petchenik. “Indonesian Investigators Release Final Lion Air 610 On-Lion-Air-Flight-610-Investigation-Final-Report. Crash Report.” Flightradar24 Blog, October 28, 2019. Executive Directorate of Boeing 3 Ethiopia, (near Bishoftu) and many miles to the pilot’s inability to keep the plane level from its final destination, Nairobi. The crash was the two-wheel system in the cockpit that appears to have been highly similar to the control the angle of the 737’s nose. The Lion Air disaster five months earlier. motor that adjusted this angle was shut off According to the Ethiopian by the MCAS system, causing the pilots to be authorities, the jet’s crew correctly adhered unable to keep the plane level.8 to emergency procedures but was unable to The essential question to be answered regain control of the jet.7 These authorities is whether the inability of the Ethiopian suggest that the blame primarily falls on the Airlines pilots to control the plane’s angle manufacturer, Boeing. Just like in the Lion was the result of their own actions or Air flight, it has been proposed that the Boeing’s safety designs. A major criticism of MCAS system of the Boeing 737 Max is part Boeing’s MCAS is that it can be triggered by of the problem. It is believed that one of the the failure of only one of two pitch sensors plane’s external sensors sent erroneous and that Boeing may or may not have information and triggered the MCAS sufficiently explained the system to pilots system. One of the key factors contributing flying the new 737 Max planes. 7 Reals, Tucker. “Ethiopian Airlines Flight 302 Crash: Preliminary 8 Topham, Gwyn. “Ethiopian Flight 302: Second New Boeing 737 Report Says Pilots Followed Boeing's Guidance.” CBS News. CBS to Crash in Four Months.” The Guardian. Guardian News and Interactive, April 4, 2019. https://www.cbsnews.com/live- Media, March 10, 2019. news/ethiopian-airlines-flight-302-crash-preliminary-report- https://www.theguardian.com/world/2019/mar/10/ethiopian- today-live-updates-04-04-2019/. flight-302-second-new-boeing-737-max-8-to-crash-in-four- months. Executive Directorate of Boeing 4 Delegate Biographies: Corporate Leadership: Brett C. Gerry General Counsel Greg Smith Previously working for Boeing in several Chief Financial Officer of its divisions around the world, though After serving as Vice President of Finance, starting his career in Washington, he is well Greg Smith assumed the CFO position in 2011. qualified to lead Boeing’s legal endeavors. However, he is also involved in many other Overseeing Boeing’s international team of aspects of The Boeing Company. As well as attorneys and paralegals, Gerry has influence being in charge of the entire company’s financial over Boeing’s relations with numerous strategy and long-term growth plan, Smith governments.12 oversees the corporate management team and has authority over Boeing Capital Corporation.9 Greg Hyslop Chief Technology Officer Heidi B. Capozzi Leader of 56,000 engineers worldwide, Human Resources Greg Hyslop oversees the actual design, Having previously
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