Raymond Loewy archive 2251

This finding aid was produced using ArchivesSpace on September 14, 2021. Description is written in: English. Describing Archives: A Content Standard

Manuscripts and Archives PO Box 3630 Wilmington, Delaware 19807 [email protected] URL: http://www.hagley.org/library Raymond Loewy archive 2251

Table of Contents

Summary Information ...... 3 Biographical Note ...... 3 Scope and Contents ...... 5 Administrative Information ...... 7 Related Materials ...... 8 Controlled Access Headings ...... 9 Collection Inventory ...... 9 General office ...... 9 New York correspondence and subject files ...... 9 Financial records ...... 32 Paris (CEI) files ...... 37 Public relations ...... 40 Client/project files ...... 41 Scrapbooks ...... 71 Publicity clippings ...... 112 Speeches ...... 129 Department files ...... 132 Personal papers ...... 135 Correspondence and subject files ...... 136 Financial papers ...... 145 Books ...... 147 Scrapbooks ...... 149 Clippings ...... 150

- Page 2 - Raymond Loewy archive 2251

Summary Information

Repository: Manuscripts and Archives Creator: Loewy, Raymond, 1893-1986 Title: Raymond Loewy archive ID: 2251 Date [inclusive]: 1903-1982 Physical Description: 40.5 Linear Feet Language of the English, French, German Material: Abstract: Raymond Loewy (1893–1986) was one of the most well know industrial designers during the middle decades of the twentieth century. This collections consist of the Loewy's personal papers, business records, and materials generated and maintained by Loewy's New York Public Relations Department.

^ Return to Table of Contents

Biographical Note

Raymond Loewy (1893–1986) was one of the most well know industrial designers during the middle decades of the twentieth century. Born in Paris on November 5, 1893, he was the third son of Maximillian Loewy (1860-1919) and Marie Labalme Loewy (1867-1919) and grew up in a bourgeois household. As a boy, he developed an interest in transportation and machines. At age seventeen, Loewy enrolled in a pre-engineering school, an experience that prepared him for the technical aspects of an industrial design career.

After distinguished service in World War I, Loewy immigrated to the United States in 1919, hoping to find work at General Electric. He settled in New York City and for the next decade had a varied career as a fashion illustrator, window dresser, and costume designer, but primarily as a commercial artist, specifically an advertising illustrator. His clients included Saks Fifth Avenue, Bonwit Teller, the White Star Line, and Renault, and his images appeared in Harper's Bazaar, and Vogue. Advertising illustration made Loewy a well-paid professional, but his real interest was in industrial design.

In 1929 Loewy received his first significant product design commission from Sigmund Gestetner (1897-1956), an Englishman who was seeking to modernize the look of his mimeograph machine. Loewy encased the machine's working parts inside a sleek, modern-looking shell and sales were dramatically increased. This project launched Loewy on his new career of industrial design. During the early 1930s, - Page 3- Raymond Loewy archive 2251 Loewy also worked for Westinghouse and the Hupp Motor Company, where he designed the prize- winning Hupmobile. His major breakthrough came in 1934 when he received the opportunity to redesign the Sears Coldspot refrigerator, and signed a contract with the Pennsylvania Railroad that launched a two-decade relationship with the "Standard Railroad of the World."

Loewy's work for the Pennsy did much to establish his reputation as the leading figure in the century's most noteworthy American design style: streamlining. His streamlined locomotives and passenger car interiors came to symbolize machine age modernism, a look that defined his body of work and industrial design during the interwar years. His interiors, designed for ships of the Panama Lines, Lord & Taylor department stores, and the Missouri Pacific Eagle railcar were stylish and comfortable. Loewy's "Transportation of Tomorrow" exhibit at the Chrysler Motors Pavilion at the 1939-1940 New York World's Fair included a streamlined taxi, liner, car and trucks, as well as a rocket ship that would travel between New York and London.

Loewy reached his peak in the post-war decades when his office focused on the American consumer and the suburbs. His company expanded to its greatest dimensions at mid-century. It had hundreds of contracts with a wide array of consumer product companies for which Loewy and his associates designed home appliances, bottles, kitchen utensils, living room furniture, dinette sets, dishware, silverware, food and beverage packaging, radios, television, and stereo systems. By this time the Loewy firm employed a large staff of designers, but it was the Raymond Loewy name that attracted clients. During this period Loewy's partner William Snaith (1908-1974) and the firm's in-house architects designed shopping centers, department stores, hotels, and supermarkets.

Loewy opened his first international office in London in the mid-1930s. The firm designed petrol pumps and scales for the Avery Hardoll Company and automobiles for the Rootes group, and various packaging and appliances The London office was closed in 1939 due to World War II, but was reopened in 1947. He formed Compagnie de l'Esthétique Industrielle (CEI), in Paris, in 1952. CEI, a separate operation from the New York office, had been established to bring American-style industrial design to Europe. The office produced designs such as the Elna sewing machine, Le Creuset cookware, the Concorde for Air France, and various projects for Shell (such as corporate identity, gas attendant uniforms, and gas stations).

Transportation, particularly automobiles, was always one of Loewy's passions. After his design of the Hupmobile in the early 1930s, Loewy began work for Studebaker in 1936. His first project for Studebaker was the re-styling of the body of the 1938 President. A year later, the Champion was introduced, and both models boosted the company's image. The postwar Studebakers, particularly the 1947 Champion Regal Deluxe and the 1953 Regal Starlight coupe, had a strong influence on automotive design. Loewy's innovative design of the Avanti in 1962 was widely acclaimed.

Loewy's firm worked on a number of projects for the public sector, including habitability studies for the Navy, and trademark and identity programs for the Coast Guard, the Post Office, and other federal agencies. In 1962, Loewy redesigned Air Force One for President John F. Kennedy (1917-1963), changing the lettering and color scheme on the exterior, and redesigning the interior. Loewy believed that his most significant project for the government was his work with the National Aeronautics and Space Administration (NASA). From 1967 to 1973 Loewy was retained by NASA as a habitability consultant for the Saturn-Apollo and Skylab projects. His recommendations for Skylab included the inclusion of a

- Page 4- Raymond Loewy archive 2251 window through which the astronauts could view earth, as well as proposals for the comfort and privacy of crew members.

In November 1973, Loewy traveled to the Soviet Union to negotiate an industrial design contract with Licensintoge, a government agency, and the All Union Research Institute of Industrial Design. This was an effort to assist the Soviet Union in an attempt to create consumer goods that could compete successfully in American and Western European markets, and to expand the Soviet capacity in industrial design. Loewy and the Soviets signed a multi-year agreement calling for scientific and design technology collaboration. In 1975, a five-year agreement between the U.S.S.R. and Raymond Loewy, International, Inc., USA was signed that broadened the original pact to include transportation design. Loewy was actively involved with the design of the proposed Moskvich automobile, but it was never produced.

Loewy's experiment with the Soviet Union marked the end of his industrial design career. Financial difficulties had beset the firm in the early 1970s and in 1975, Loewy attempted to stave off the monetary problems by merging all of his corporations into a firm called Raymond Loewy International. The following year, he and his wife Viola Loewy, had sold their shares in that business, and by 1977 Raymond Loewy International declared bankruptcy. The Loewys moved to France and entered retirement. In 1979 his book Industrial Design: Raymond Loewy was published and a portfolio of lithographs of some of his best-known designs were released. Loewy died on July 14, 1986 in Monaco at age 92.

Loewy's life was chronicled in magazines and newspapers. His homes, particularly Tierra Caliente in Palm Springs, appeared in numerous architecture publications. In 1931 he married Jean Thompson (1909-?), who was a partner in the design firm and played an important role in his early successes. They were amicably divorced in 1946. He married Viola Erickson (1922-1995) in December 1948. During their marriage, she played an increasingly significant role in managing company operations. Their daughter, Laurence Loewy (1953-2008), is the CEO of Loewy Design, a firm that is reintroducing Raymond Loewy's designs to a new generation.

^ Return to Table of Contents

Scope and Contents

This collection consists of the Loewy's personal papers, business records, and materials generated and maintained by Loewy's New York Public Relations Department.

The General Office series consists of the general files of Lowey's New York and Paris offices. It is arranged into three subseries: New York correspondence and subject files; Financial records; and Paris (CEI) files.

The New York correspondence and subject files subseries includes records that were generated by and/ or filed in Loewy's New York office documenting prospective clients, Loewy's schedule, upcoming and current projects, and office administration. Subjects include Loewy's work as a consultant for the United Nations in the 1960s; the Loewy retrospective exhibit at the Smithsonian Institute's Renwick Gallery in 1975; the "Russian Contract" (1973-1976), his design agreement with the Soviet Union; design proposals - Page 5- Raymond Loewy archive 2251 for the U.S. government; and professional memberships. It is arranged alphabetically by subject. The files date from 1931 to 1980, though the bulk of the files date from 1960 to 1977.

Financial records subseries consists of tax returns, expenses records for Loewy and William Snaith, and stock transactions. Correspondence describes the financial difficulties experienced by the firm in the 1970s with the eventual sale of Raymond Loewy International. This series is arranged chronologically and date from 1955 to 1976.

The Paris (CEI) files consists of correspondence, memoranda, and financial records documenting the establishment and administration of Loewy's design firm in France. Subjects include the hiring of designers, financial matters, corporate restructuring, and strategies regarding their client Shell International. These files are arranged chronologically and date from 1952 to 1982.

The Public Relations series has been arranged into five subseries: Client/Project files; Scrapbooks; Publicity clippings; Speeches; and Department files.

The Client/Project files subseries consists of press releases, photographs, trade literature, and some correspondence documenting Loewy's role in helping to create the modern consumer society and his work on more than 200 projects for clients such as Exxon, Shell Oil, and Coca-Cola. The materials date from 1934 to 1981, with a majority of the materials dating from 1947 to 1963.

Scrapbooks contain articles that appeared in magazines, newspapers, and trade publications. Topics include the Avanti, stores (interiors and exteriors including Gimbels, Lord & Taylor, Foley's, and Wanamaker's), dinnerware (Fostoria, Limoges, Lucent Corp, Rosenthal), fabrics, furniture, cars (Studebaker and Avanti as well as Loewy's personal automobiles), Snaith/Project Home, supermarkets, housewares, transportation (including Pennsylvania Railroad, TWA, Panama Lines, Air France, United Air Lines), and packaging.

Several scrapbooks contain clippings pertaining to Loewy's public appearances and speeches, and his social life, a valuable resource since most of Loewy's business correspondence during the 1930s and 1940s had been destroyed. The materials date from 1934 to 1970. Volume 15 is missing.

Publicity clippings subseries consists of newspaper, magazine, and trade publication clippings; magazine and trade publication reprints; and complete issues of magazines that detail Loewy design projects, including his homes. Subjects include Armour & Company, the Avanti, Canada Dry, Nabisco, NASA, packaging, Pennsylvania Railroad," Project Home," and United Air Lines. Publications also include articles that were written by Loewy and William Snaith. This subseries is arranged alphabetically by subject and dates from 1921 to 1980.

Speeches subseries contains transcripts of radio and television programs on which Loewy was interviewed, drafts and text of speeches delivered by Loewy and company officials, and clippings and press releases used as background material for future speeches. The materials date from 1941 to 1980.

Department files subseries contains some of Betty Reese's correspondence, the firm's client lists, Loewy's biography and resumes, and articles and quotations about Loewy. This subseries is arranged chronologicaly and dates from 1939 to 1975.

- Page 6- Raymond Loewy archive 2251

Personal papers series are papers that were primarily generated and maintained by Loewy and have been organized into five subseries: Correspondence and subject files, Financial papers, Books, Scrapbooks, and Clippings.

Correspondence and subject files contains information about a number of Loewy's patents from 1930 to 1962 and reflects the wide range of his product designs. Several files pertain to Loewy's personal automobiles and their maintenance. There are also several files of Viola Loewy's correspondence pertaining to her itinerary, travels, finances, and invitations. The earliest papers in this subseries are photoprint copies of Loewy's illustrated "Le Journal de Plombieres Memories" that reflect his early interest in transportation and travel. The materials are arranged chronologically and date from 1903 to 1982, with a bulk of the dates from 1950 to 1973.

Financial papers subseries include bills and receipts for Loewy's personal expenses, income tax returns, stock transaction, and bank statements. Materials are arranged chronologically and date from 1963 to 1975.

Books consists of correspondence, drafts, mock-ups for Loewy's publications, the autobiography Never Leave Well Enough Alone (1951) and Industrial Design (1979). Also included is correspondence and drafts for Loewy's proposed, but unpublished books. This subseries is arranged chronologically.

Scrapbooks subseries consists of three scrapbooks. One scrapbook documents the Loewys' visit to Germany in October 1955 and contains newspaper clippings (in German, with English notations), photographs, text of Loewy's speech at the opening of the Essen International Exposition, and a client list. The second scrapbook contains photographs of Loewy (circa 1970s), and images of some of his best-known designs, including the Avanti, Pennsylvania Railroad locomotives, the Gestetner duplicating machine, the Sears Coldspot, and Lucky Strike. The third scrapbook includes correspondence and photographs pertaining to Loewy's work on Skylab.

The Clippings subseries consists of newspaper and magazine clippings about Loewy designs and activities that were personally maintained by Loewy. Subjects include Air Force One, cars, boats, NASA, railroads, Shell Oil, the Soviet Union, and the Renwick Gallery. The subseries is arranged alphabetically by subject and dates from 1942 to 1981.

^ Return to Table of Contents

Administrative Information

Publication Statement Manuscripts and Archives

PO Box 3630 Wilmington, Delaware 19807 [email protected]

- Page 7- Raymond Loewy archive 2251 URL: http://www.hagley.org/library

Access Restrictions Records less than 25 years old are closed to researchers.

Processing Notes Titles with quotation marks are the original file titles that were assigned by the Loewy or the Loewy office.

The National Endowment for the Humanities provided financial support for the arrangement and description of these materials

Provenance Auction purchase (Christie's), 2001

Use Restrictions Literary rights retained by the estate of Raymond Loewy.

Existence and Location of Copies View selected items online in the Hagley Digital Archives.

^ Return to Table of Contents

Related Materials

Separated Materials Raymond Loewy collection of photographs and audiovisual materials (Accession 2004.255), Audiovisual Collections and Digital Initiatives Department, Hagley Museum and Library.

^ Return to Table of Contents

- Page 8- Raymond Loewy archive 2251

Controlled Access Headings

• Industrial design • Interior decoration • Packaging. • Advertisements • Transportation—Aesthetic aspects • Marketing

Collection Inventory

General office, 1931-1982bulk 1960-1977 Physical Description: 9 Linear Feet Scope and Content

The General office series consists of the general files of Lowey's New York and Paris offices. It is arranged into three subseries: New York correspondence and subject files; Financial records; and Paris (CEI) files.

The New York correspondence and subject files subseries includes records that were generated by and/or filed in Loewy's New York office documenting prospective clients, Loewy's schedule, upcoming and current projects, and office administration. Subjects include Loewy's work as a consultant for the United Nations in the 1960s; the Loewy retrospective exhibit at the Smithsonian Institute's Renwick Gallery in 1975; the "Russian Contract" (1973-1976), his design agreement with the Soviet Union; design proposals for the U.S. government; and professional memberships. It is arranged alphabetically by subject. The files date from 1931 to 1980, though the bulk of the files date from 1960 to 1977.

Financial records subseries consists of tax returns, expenses records for Loewy and William Snaith, and stock transactions. Correspondence describes the financial difficulties experienced by the firm in the 1970s with the eventual sale of Raymond Loewy International. This series is arranged chronologically and date from 1955 to 1976.

The Paris (CEI) files consists of correspondence, memoranda, and financial records documenting the establishment and administration of Loewy's design firm in France. Subjects include the hiring of designers, financial matters, corporate restructuring, and strategies regarding their client Shell International. These files are arranged chronologically and date from 1952 to 1982.

New York correspondence and subject files, 1931-1980 Physical Description: 6 Linear Feet Arrangement

Arranged alphabetically by subject.

- Page 9- Raymond Loewy archive 2251

Scope and Content

Includes records that were generated by and/or filed in Loewy's New York office documenting prospective clients, Loewy's schedule, upcoming and current projects, and office administration. Subjects include Loewy's work as a consultant for the United Nations in the 1960s; the Loewy retrospective exhibit at the Smithsonian Institute's Renwick Gallery in 1975; the "Russian Contract" (1973-1976), his design agreement with the Soviet Union; design proposals for the U.S. government; and professional memberships.

Title/Description Instances "Agreement No. 73/73618 Project #3, Kometa Hydrofoil Final box 1 Deliverables, prepared by Raymond Loewy International, Inc. for Licensintorg", 1976 March 29 Scope and Contents note

final design description including photographs, miscellaneous studies, and reference material

"Aileron-NYC", 1979-1980 box 1 Scope and Content

correspondence proposing the licensing of an aerodynamic aileron installed on cars to reduce rear drag and fuel consumption; Loewy's sketches of Allibert set, Loewy's car with the aileron

"Air France", 1970-1972 box 1 Scope and Content

diagrams of planes; Air France flight schedules for Loewy's trip to Paris

"American Academy of Achievement", 1969-1972 box 1 Scope and Contents note

correspondence pertaining to Loewy's election as a member and invitations to annual dinner

"American Airlines", 1971 box 1 Scope and Contents note

correspondence between Loewy and American Airlines regarding American's acquisition of Trans Caribbean Airlines; memo to Snaith from Walter Stern regarding their meeting with American Airlines

"American Embassy--Paris, France", 1971-1972 box 1

- Page 10- Raymond Loewy archive 2251

Scope and Contents note

correspondence between Loewy and embassy staff regarding the Tupolev 144 supersonic transport project and visit of Mr. and Mrs. Six to Cape Kennedy

"American Motors Corp.", 1965-1967 box 1 Scope and Contents note

correspondence between Loewy and American Motors executives regarding possible design work

"Ankara", 1964 box 1 Scope and Contents note

Loewy's trip to Ankara, Turkey, on behalf of the United Nations Technical Assistance Board and Special Funds: correspondence; Loewy's speech notes; U.N. report on the feasibility of establishing an industrial project office in Ankara; guide book; hotel bill

"Applications--CEI & RL/WS", 1970-1972 box 1 Scope and Contents note

correspondence and resumes for job applicants

"Archipenko", 1972 box 1 Scope and Contents note

correspondence regarding Loewy's gift of the Archipenko sculpture to the Palm Springs Desert Museum and color photographs of the sculpture

"Art Center College of Design", 1970-1972 box 1 Scope and Contents note

correspondence between Loewy's office and the College

" Automobile Quarterly", 1972 box 1 Scope and Contents note

correspondence regarding Studebaker issue of the magazine

" Automotive News", 1972 box 1 Scope and Contents note

correspondence between Loewy and Don Williamson, senior staff writer for Automotive News regarding Loewy's thoughts on the car of the future.

- Page 11- Raymond Loewy archive 2251

Handwritten note on label also read "also Raymond Loewy's Public Relations Reprint file."

Avanti Miscellany, 196119721973undated box 1 Scope and Contents note

photographs of a Loewy sketch and an attempt to build an Avanti in Moscow; news clipping quoting Loewy on automobile safety and negative of an Avanti

"Avanti Motor Corporation", 19671970-1972 box 1 Scope and Contents note

Avanti II promotional literature; correspondence including a letter written by Loewy describing the design process for the car; and two copies of Avantopics (Avanti Owners Association newsletter)

"Avanti Newsletter--Avanti and Raymond Loewy at box 1 Smithsonian, Summer 1975", Summer 19751982 February Scope and Contents note

Also includes le fanatique de L'Automobile magazine (February 1982) with article on the Avanti.

"A Miscellaneous", 1965-19671970-1972 box 1 Scope and Contents note

Correspondence: ASPCA regarding the design of a holding pen; Admirals Club and Art Center School; Air France, Alcon, and Avon about potential design work; routine correspondence

"BL/Loewy", 1975-1976 box 1 Scope and Contents note

Letters from Raymond and Viola Loewy to Bernard Lederman about financial and office matters; Shell Oil credit card receipts; and IDSA 1976 membership directory.

"The Bleifield Group", 1974-1976 box 1 Scope and Contents note

Correspondence with The Bleifield Group (a Fort Wayne marketing firm) that published a signed and numbered limited edition portfolio of Loewy's significant automotive designs.

"Bush, Donald (Prof. at Univ. of Albuquerque doing book on box 1 industrial design)", 1973-1975 - Page 12- Raymond Loewy archive 2251

Scope and Contents note

Correspondence between Donald Bush and Diane Thaler. Bush borrowed Loewy photographs for his book.

"B Miscellaneous", 1970-19721975-1976 box 1 Scope and Contents note

Correspondence: Jacob D. Beam, American Embassador to Moscow; Max Burns; Elinor Bunin; Bank of America; BASF; George Busbee (governor of Georgia); and Marvin Braverman.

" Car Classics--'Raymond Loewy's Custom Cars'", 1975 box 1 October Scope and Contents note

Photocopy of article and photographic negatives.

"C.E.I. Paris Office--Designer Prospects", 1965-1967 box 1 Scope and Contents note

Correspondence and memoranda [English, French]

"Church--Rochefort en Yveline", 1964 box 1 Scope and Contents note

Correspondence between Raymond Loewy and Monsieur le Curé in French

" The Classic Car", 1972 box 1 Scope and Contents note

Correspondence with The Classic Car magazine requesting photographs of the Loewy designed Lincoln Continental.

Client lists, 1971undated box 1 Scope and Contents note

American and international Loewy/Snaith clients.

"Clients, Possible", 1966-1967 box 2 Scope and Contents note

Correspondence between Loewy and possible clients.

"Clients, Prospects--Memos from Joe Lovelace to Raymond box 2 Loewy", 1966-1967

- Page 13- Raymond Loewy archive 2251

Client solicitation letter, 1972 box 2 Scope and Contents note

Copy of letter written by Joseph W. Lovelace (senior vice president, RL/WS) to advertising company with more than five million dollars in sales.

"Compagnie de l'Esthétique Industrielle", 1970-1972 box 2 Scope and Contents note

Correspondence in English and French, and a list of designers employed at C.E.I.

"Compagnie de l'Esthétique--Order for Material (July) for box 2 Office", 1972 Scope and Contents note

Memos between Loewy, Diane Thaler, and CEI staff regarding plastic upholstery, includes samples, and images of unidentified plastic bottles.

"Contributions", 1965-1967 box 2 Scope and Contents note

Incoming and outgoing correspondence regarding Loewy's financial contributions to various charities.

"Cressonnieres", 1973-1974 box 2 Scope and Contents note

Correspondence (in English and French) between Loewy and Josine des Cressonnieres regarding her work for RL/WS and CEI monitoring industrial design news in Belgium.

"C Miscellaneous", 1965-19661970-1972 box 2 Scope and Contents note

Memos regarding credit cards (1965-1966); correspondence: Cass Canfield (Harper & Row, Publishers), Central Bureau for Registered Addresses, The Carlyle, and Carte Blanche.

Dreyfuss, Henry, 1965 box 2 Scope and Contents note

Photocopy of letter from Dreyfuss asking about what inspired Loewy's creativity. Dreyfuss was preparing a paper on creativity for the Society of Automotive Engineers. Loewy's handwritten notes in response are

- Page 14- Raymond Loewy archive 2251

attached. His response was that travel and meeting unorthodox people provided him with creative ideas.

"D Miscellaneous", 1970-1972 box 2 Scope and Contents note

Correspondence: Niels Diffrient (Henry Dreyfuss), Dell Publishing, and Design Research Unit; promotional literature for DF 2000

"Edmund Scientific Co.", 1970-1972 box 2 Scope and Contents note

Trade catalog, order form, and receipt.

Electric Mini-Car, 1963-1968undated box 2 Scope and Contents note

Photocopies of articles (in French), Loewy sketches (originals and copies), memos and correspondence from Elizabeth (Betty) Reese (vice president, public relations, RL/WS); transcription of Loewy's notes, and RL/WS press release about traffic problems and automobiles.

Europe Space Reference, 1973 box 2 Scope and Contents note

Correspondence between the European Space Research Organization and David Butler (Vice President, Director of Product Design, Raymond Loewy-William Snaith, Inc.), and resumes of Loewy designers involved with NASA.

"E Miscellaneous", 1970-1972 box 2 Scope and Contents note

Correspondents with surname beginning with E seeking employment.

"Flame of Hope Advisory Board", 1968 January 24 box 2 Scope and Contents note

Notebook containing meeting agenda, reports, and sketches.

"Fles, Barthold", 1972 box 2

- Page 15- Raymond Loewy archive 2251

Scope and Contents note

Fles was Loewy's literary agent. Correspondence (copies) regarding royalties and Loewy's idea for a gift book pertaining to aesthetics.

Florida State University, 1967-1968 box 2 Scope and Contents note

Correspondence between English professor Kellogg W. Hunt and Loewy. Loewy had written a brief statement about the manufacture of aluminum, and Kellogg sent him a report based on the rewriting of the statement.

"French Chamber of Commerce", 1970-1972 box 2 Scope and Contents note

Membership literature and directory.

"French Firms--Correspondence", 1971-1972 box 2

"French Government", 1972 box 2 Scope and Contents note

Christmas/New Years holiday greeting card from the French ambassador.

"F Miscellaneous", 1970-1972 box 2 Scope and Contents note

Correspondents include First National City Bank (re. Christmas tree), Funk & Wagnalls and Field Enterprises Educational Corporation (Loewy's article on industrial design for World Book.

"Gemmaux--Mr. Loewy's apt. and office", 19571956-1968 box 2 Scope and Contents note

Contains correspondence, photographs, newspaper, and magazine articles about a process called "Gemmaux." Working from a painting, a gemmiste transcribed the image onto a horizontal plate of glass by superimposing pieces of glass with various colors, shapes, and sizes. When lighted, the glass panel was incandescent. Loewy owned two Gemmaux based on designs of Picasso and Gauguin. In 1963, Loewy and Snaith presented a Gemmaux Picasso to The Evansville Museum of Arts and Science.

"G Miscellaneous", 19651970-1972 box 2

- Page 16- Raymond Loewy archive 2251

Scope and Contents note

Correspondents: Kalus Gotsch, Jean-Pierre Gachet; trade literature: Grumman Corporation products.

Hupmobile, 1931193219341971 box 2 Scope and Contents note

Photographs showing Hupp cap before and after Loewy- redesign; photos of car with notes regarding the design; photographic negatives of the car; Special-Interest Autos magazine (July/August 1971).

"H Miscellaneous", 1970-1972 box 2 Scope and Contents note

Correspondence with Harper & Row regarding Loewy autobiography; Hilton International and Hallmark Cards as prospective clients.

"IDEA Magazine", 1970-1972 box 2 Scope and Contents note

Correspondence regarding Loewy's inclusion in book on American packaging and corporate identity.

"Impact: national reactions to "Project Home" a study conducted box 2 by Raymond Loewy/William Snaith, Inc. for a consortium of 28 corporations", circa 1967 Scope and Contents note

A promotional piece.

"Industrial Design Society of America", 1970-1972 box 2 Scope and Contents note

Membership directories, annual report 1970, and correspondence re. death of Henry Dreyfuss.

"Inter-office Memos", 1975-1977 box 2 Scope and Contents note

from Loewy regarding potential clients, organizational changes, and requests for information.

"I Miscellaneous", 1970-1972 box 2

- Page 17- Raymond Loewy archive 2251

Scope and Contents note

Correspondence with Isuzu Motors, International Harvester, IBM (Thomas Watson), and Inexco Funds Company.

"J Miscellaneous", 1970-1972 box 2 Scope and Contents note

Correspondence with Caldwell Johnson and Jersey Central Power & Light Company.

"Kellogg, Tom", 1965-1966 box 2 Scope and Contents note

Two letters from Kellogg to Loewy seeking to return to employment with the firm.

"Kennedy Memorial Candle", 1966-1968 box 2 Scope and Contents note

Correspondence, news clippings, photographs, negatives, and a brochure about the candle.

"K Miscellaneous", 1970-1972 box 2 Scope and Contents note

Correspondence with Kutztown State College.

L'Antipeinture, 1971 box 3 Scope and Contents note

Loewy's notes and typewritten statement. In French.

Life bicentennial issue correspondence, 1975-1976 box 3 Scope and Contents note

List of those who were sent the magazine and acknowledgement letters from those who received copies from Loewy. His designs were in the article "100 Events that Shaped America." Correspondents included Henry Ford II and Jacob Javits.

" Lincoln Zephyr Owners Club Magazine (article on Lincoln box 3 Continental)", 1972 Scope and Contents note

Copy of the magazine, correspondence about the article.

"Lionel Corporation", 1972 box 3

- Page 18- Raymond Loewy archive 2251

Scope and Contents note

Memoranda and correspondence regarding Lionel stores with Loewy/Snaith recommendations.

"Loewy, Raymond--Correspondence", 1971 box 3 Scope and Contents note

Includes incoming (some originals, and photocopies of originals) and outgoing (onion skin copies) office correspondence, memos, and telegrams; photocopy of letter written by Viola Loewy outlining his industrial design work, particularly international; his personal automobiles; travel confirmations; acknowledgements; letter regarding the design for the U.S. Postal Service.

"Loewy, R.--Correspondence", 1972 box 3 Scope and Contents note

List of automobile articles pertaining to Loewy; and incoming (some originals, and photocopies of originals) and outgoing (onion skin copies, some Raymond Loewy original notes) office correspondence, and memos. Topics include aircraft interior materials suppliers; Ed Kozloski (Loewy) Product Department design drawings for Avon; description of the organization of the office filing system; and Loewy's work on the Hupmobile during 1930-1934. Letters and memos from Loewy's secretary Diane Thaler pertain to his correspondence, respond to his requests, and discuss office matters--occasionally there are handwritten replies from Raymond Loewy .

"Loewy, R.--Correspondence", 1977 box 3 Scope and Contents note

Copies of memoranda to Loewy from Diane Thaler.

"Loewy, R Exhibition--American Embassy, Paris", 1972 box 3 Scope and Contents note

List of photographs, captions, and notes for the exhibit.

"Loewy, R--Inter-office memos", 1972 box 3 Scope and Contents note

Includes a long memo about a meeting between Loewy and Ron Saypol in which Loewy describes his views about the design of a proposed store.

"Loewy, Raymond--La Cense", 1965-1966 box 3

"Loewy, Raymond--Letterbook", 1970 January-December box 3

- Page 19- Raymond Loewy archive 2251

Scope and Contents note

Includes correspondence, phone message sheets, office memoranda, and memos to Loewy. Correspondence pertains to Yuri Soloviev's visit to the U.S. (lectured at Syracuse on design in the U.S.S.R.); acknowledgements; Loewy's travel; and routine office work.

"Loewy--Materials for Articles", 1971-1972 box 3 Scope and Contents note

One item "America: two hundred years later," design conference program, 1971. Circled is the talk by Jay Doblin, a former industrial designer for Raymond Loewy.

"Loewy, R.-- Movie--Film--Dorian Walker Productions Inc.", box 3 1977 Scope and Contents note

Incoming and outgoing copies of correspondence between Loewy and Dorian Walker Productions regarding an hour- long documentary Looking Back to the Future: Raymond Loewy, Industrial Designer, which was to receive funding from PBS.

"Loewy, R.-- Movie--Loewy/Circle Galleries Correspondence", box 3 1977 Scope and Contents note

Incoming and outgoing copies of correspondence between Loewy and Circle Galleries Ltd., which published limited edition lithographs of signed Loewy drawings.

"Loewy, Raymond--NISD Fellowship Award", 1960 March box 3 Scope and Contents note

Photos and press releases: Loewy receiving award; Loewy receiving a French design award; two employee newsletters The Brown Forum, (Brown-Forman), January 1968 and Dateline Houston, January 1969.

"Loewy--New line of personal name products", 1971 box 3 Scope and Contents note

Memoranda and correspondence regarding proposed line of executive desk items to be sold under the "Designed by Raymond Loewy" label at Bloomingdales.

"Loewy, Raymond--Palm Springs", 1964-1967 box 3

- Page 20- Raymond Loewy archive 2251

Scope and Contents note

Correspondence primarily regarding the pool overflowing and causing damage to living room at Tierra Caliente.

"Loewy--Palm Springs", 1970-1972 box 3 Scope and Contents note

Office correspondence file regarding Tierra Caliente (burglary, home insurance, utilities, and re-zoning).

"Loewy--Personal", 1970-1972 box 3 Scope and Contents note

Personal correspondence (mostly outgoing copies) and memoranda pertaining to the office staff who took care of Loewy's personal affairs (ordering items, arranging his schedule, paying bills, and replying to invitations); list of Loewy's files; and Loewy text and his revisions about communication, miniaturization, and computers.

Loewy reminiscences re. design of the Avanti and the Exxon box 3 logo, 19701977

"Loewy-Snaith Aviation Assignments", undated box 3 Scope and Contents note

List of aviation companies and the work done for them by Loewy-Snaith.

"Loewy, Viola Loewy--Correspondence", 1970-1972 box 3 Scope and Contents note

Office file containing primarily personal correspondence and memoranda between Mrs. Loewy and the office staff pertaining to her travels, finances, Laurence Loewy's itineraries and college education, household matters, and invitations. There is also one business letter in which Viola Loewy details Raymond Loewy's international work.

"Lucky Strike", 19691976-1979 box 3 Scope and Contents note

Articles about the Lucky Strike design and Loewy's notes in French.

"Ludvigsen Reports", 1971-1974 box 3

- Page 21- Raymond Loewy archive 2251

Scope and Contents note

Includes the Moskvitch XRL reports with handwritten notes, biographical sketch of Ludvigsen, and copies of articles by Ludvigsen.

"L Miscellaneous", 1965-19661970-19721975 box 3 Scope and Contents note

Correspondents include Mary Lasker, Robert Lehman, Philip Liebmann, Lord & Taylor, J.H. Loudon, Al Louviere (NASA chief of manned spacecraft design); Loewy's suggestions for sketches on the television show "Laugh In."

Martini & Rossi, 1976 box 3 Scope and Contents note

Copy of a letter in which Loewy discusses Americans' changing tastes in alcohol (from hard liquor to wine) and recommendations for packaging and new products.

"Metro Project", 195519611972undated box 3 Scope and Contents note

Includes Loewy Associates Greyhound tour bus drawing (1955); report "Projet de Metro Vehicules et Details de la Structure" (1961); metro (Russia and Canada) photographs (1972).

"Miscellaneous", 1971 box 3 Scope and Contents note

Correspondence pertaining to industrial designers seeking employment with Loewy.

"Moscow Exhibit", 1975 box 3 Scope and Contents note

Correspondence and memoranda

"Moskvitch", 1972-1974undated box 3 Scope and Contents note

Memoranda, copies of outgoing correspondence, meeting transcripts, Loewy's design comments regarding the car; photographs of drawings, draft of letter from David R. Butler (Vice President, Director of Product Design, Loewy/Snaith) to Karl Ludvigsen with Loewy's revisions, Loewy's notes and drafts, progress report, and transcript

- Page 22- Raymond Loewy archive 2251

of notes taken at meeting regarding discussion of Porsche working with Loewy/Snaith.

"Moskvitch MXRL", 1975 box 3 Scope and Contents note

Correspondence from Loewy to Yuri Soloviev and memoranda from David Butler regarding revision of the MXRL.

Movie short proposal, 1966 box 3 Scope and Contents note

Correspondence regarding Loewy's "scenario for a five minute movie short without live actors."

"M Miscellaneous", 1970-1973 box 3 Scope and Contents note

Correspondents include MIT Press, Fowler McCormick, David Mahoney (American Revolutionary Bicentennial Committee), Milestone Car Society, and George E. Mueller (NASA).

"Newspaper Articles--Cars, Russia/USA, etc.", 1974 box 4

"Notes Made During Licensintorg Meeting, July 19-20, 1973, box 4 USSR Moscow", 1973 Scope and Contents note

Viola and Raymond Loewy's notes and copies of telexes.

"N Miscellaneous", 1970-1972 box 4 Scope and Contents note

Correspondents include National Society of Interior Designers and the New York Athletic Club.

"Occidental Petroleum", 1973-1974 box 4 Scope and Contents note

Correspondence (incoming and outgoing copies): to Dr. Armand Hammer from Loewy, letter from Marvin Watson (Executive Vice President, Occidental Petroleum Corporation); newspaper clipping; and memoranda. Loewy had proposed to do interior planning and design on the Occidental Petroleum Trade Center development in Moscow and outlined his Russian work.

"O Miscellaneous", 1970-1974 box 4

- Page 23- Raymond Loewy archive 2251

Scope and Contents note

Correspondents include Optimex Trading Company, Olympic Airlines, and Overlook Press (regarding Loewy writing a book).

"Patents", 1971 box 4 Scope and Contents note

Two letters from attorneys Ostrolenk, Faber, Gerb & Soffen regarding Loewy's renewal of a British patent for a pneumatic car seat.

" People Magazine", 1974-1975 box 4 Scope and Contents note

Correspondence between Loewy, writer, and the editor about the article on Loewy.

"Pisar, Samuel (law firm in Paris)", 1973-1974 box 4 Scope and Contents note

Correspondence, memos, drafts pertaining to Russian automobile project.

"Prudkov, O.--Editor, Literaturnaya Gazeta", 1972 box 4 Scope and Contents note

Correspondence about the magazine's request for Loewy to write an article about the automobile industry.

"Purolator Courier Corp (rates in folder)", 1974 box 4 Scope and Contents note

European package delivery rates.

"P Miscellaneous", 1970-1977 box 4 Scope and Contents note

Correspondents include Paris American Club, Pratt Institute, N.V. Philips (regarding redesign of electric shaver and packaging), Panocean Ship a Car System (regarding damage to Loewy's car), Arthur Pulos, Walter Petschek (Loewy's attorney), Palm Springs Desert Museum, The Plaza Hotel, Philadelphia '76 Inc., and Presentation Associates.

"Rolls Royce of Columbus Inc.", 1972 box 4

- Page 24- Raymond Loewy archive 2251

Scope and Contents note

Letters to Loewy seeking his opinion on the new Rolls Royce.

"Royal Designers for Industry", 1971-1976 box 4 Scope and Contents note

Membership lists and information. Loewy was an honorary member.

"Russia Article", 1963-1964 box 4 Scope and Contents note

Correspondence between Yuri Soloviev and Loewy, and Loewy's account of his trip to the Soviet Union in 1961.

Russian Contract, 1973-1976 box 4 Scope and Contents note

Includes black and white photographs of the contract signing and press release, name and telephone list of Russians, Christmas and holiday greeting cards from Russians sent to the Loewys, copy of the 1975 agreement, and copy of letter from Loewy to Yuri Soloviev (director, All-Union Research Institute of Industrial Design, Moscow) expressing his disappointment about the ZIL refrigerator prototype.

"Russian Contract Signing in Paris and Press Releases", 1975 box 4 June 16 Scope and Contents note

Photographs and press release for the second contract signed by Loewy and the Soviet government.

"Russian Press Clippings (Re. Contract with RL/WS)", 1973 box 4 November-December Scope and Contents note

Photocopied translations of articles.

"Russian Press Conference, Dec. 11, 1973 and Press Reports box 4 Thereafter, 1974", 1973-1974 Scope and Contents note

List of press clippings and copies of the clippings about the signing of the "Russian Contract."

"Russian, Press Scrapbook for 1974", 1974 box 4

- Page 25- Raymond Loewy archive 2251

Scope and Contents note

RL/WS press kit includes client list, list of press clippings about the signing of the Russian contract, photograph of signings, press release, memos between Diane and Loewy regarding contents of the scrapbook.

"Russian Prospects, 1973-1974", 1973-1974 box 4 Scope and Contents note

Memo from Loewy to RL/WS executives regarding his relationship with the Russians and future possibilities; David Butler's report to Loewy about Butler's meetings in Detroit regarding the MXRL II project; and copy of Loewy's letter about proposed car and significance of the project.

"Russian Trip Report (by RL) and subsequent correspondence", box 4 1974 May Scope and Contents note

Loewy's detailed description of his visit.

"Russian Projects", 1975 box 4 Scope and Contents note

Correspondence between Loewy and Yuri Soloviev, design proposal for the Moskvitch M-2141, memoranda summarizing meetings with VNIITE and additional design proposals.

"R Miscellaneous", 1963-19671970-1976 box 4 Scope and Contents note

Raymond Loewy's notes on cosmetics and Revlon, 1963; The Journal of the Royal Society for the Encouragement of Arts

Manufactures and Commerce, 1965 October box 4 Scope and Contents note

Copy of letter to Charles Revson, 1967; letter from Philip Rosenthal; Raymond Loewy sketch for Rosenthal China; other correspondents include Road & Track, Royal Designers for Industry, John Reinhart, William Raiser, Rohm & Haas, and Renault.

Sales portfolio, circa early 1950s box 4 Scope and Contents note

Notebook containing images of designs by Raymond Loewy Associates, including various projects for the - Page 26- Raymond Loewy archive 2251

Pennsylvania Railroad, Studebaker, Greyhound, Coca- Cola, and Frigidaire. It also highlights the work of the architecture and packaging departments.

"Six, Jacqueline Mrs. (Includes trip to Fla. For launch), box 4 1971-1972.", 1971-1972 Scope and Contents note

Incoming and outgoing office correspondence regarding trips to the U.S. from France by Mr. And Mrs. Six (friends of Loewy).

Smithsonian- The Designs of Raymond Loewy exhibition box 5 catalog, Renwick, 1975

Smithsonian-Exhibit publicity, 1975 box 5 Scope and Contents note

Invitations to and press release about the exhibit, and museum brochures.

Smithsonian-"Loewy, R.--Renwick Exhibit--Preview 7/31/75", box 5 1975 Scope and Contents note

Includes speech (8/1) and related material.

Smithsonian-"Photos selected by the Smithsonian (also to be box 5 shown to Messer. Grief and Bush)", 1974 Scope and Contents note

List of photographs taken by L. Freeman (Renwick) and photocopies of the photos.

Smithsonian-"Preview Raymond Loewy Exhibit at Renwick, box 5 7/31/75 and Speech 8/1/75 (and subsequent publicity)", 1975 Scope and Contents note

File contains memo from Loewy to his secretary Diane; photocopy of clipping from Washington Post Letters to Editor section with letters praising Loewy; copy of letter from Loewy to Lloyd Herman (Administrator, Renwick Gallery) acknowledging clipping; and Renwick calendar of events, August 1975, that includes Loewy exhibit.

Smithsonian-Renwick exhibit catalog text, 1975 box 5 Scope and Contents note

Correspondence regarding photographs and draft of text.

Smithsonian-"Renwick Gallery, Smithsonian Exhibit", box 5 1973-1975 - Page 27- Raymond Loewy archive 2251

Scope and Contents note

Correspondence and notes regarding the exhibit and loan agreement forms.

Smithsonian-"Smithsonian Institute, 1971-1972.", 1971-1972 Scope and Content note

Office correspondence file regarding Smithsonian's request for Loewy's photos showing products from the "streamline era" and possibility of Loewy's space exhibit at the National Air and Space Museum.

Smithsonian-"Smithsonian Institution including Renwick box 5 Gallery", 1973-1977 Scope and Contents note

Correspondence, Loewy's notes about industrial design, loan agreements, and shipping forms.

"Social Security", 19641966 box 5 Scope and Contents note

Certificate of social insurance award and note regarding notification when leaving the country for more than one month.

"Soloviev, Yuri", 1972-1974 box 5 Scope and Contents note

Includes memo from Loewy to Loewy/Snaith staff regarding Tupolev 144 supersonic transport project, correspondence regarding Soloviev's visit to New York (which was cancelled), and proposal that Raymond Loewy become a consultant to the Soviet space program.

Space, 1970 box 5 Scope and Contents note

Includes text of Loewy speech "Living in Space," Congressional report regarding space investment, directory of Aerospace Medical Association, and Martin Marietta Corporation promotional booklet (duplicate copies) about the Titan III.

" Special Interest Autos", 1973-1974 box 5

- Page 28- Raymond Loewy archive 2251

Scope and Contents note

Correspondence about the Loewy office sending photos to the magazine for an article on the 1947 Studebaker.

Staff address lists, 1966-19691974undated box 5

Stationery, undated box 5 Scope and Contents note

Blank office letterhead for various Loewy New York offices.

Studebaker, 1939-1961 box 5 Scope and Contents note

Photocopies of trade literature and advertisements, press releases, minutes of interim Studebaker Product Committee (December 1954), and draft of Loewy's letter to company regarding the termination of his work with the company.

"Studebaker", 1965-19661965-1967 box 5 Scope and Contents note

News clippings, correspondence from Byers A. Burlingame (President), and Studebaker press releases.

"Symington, Congressman James", 1975 box 5 Scope and Contents note

Loewy's notes and design for campaign literature.

"Symington, Stuart, Senator", 1973-1974 box 5 Scope and Contents note

Correspondence between Loewy and Symington regarding letters of introduction from Symington to various government officials on behalf of Loewy.

"Syracuse University", 1967-1969 box 5 Scope and Contents note

Correspondence regarding acquisition of Loewy's papers.

"S Miscellaneous", 1965-19671970-1975 box 5 Scope and Contents note

Correspondents include Third Panel of the Sheriff's Jury membership, Syracuse University, Shell, Swift &

- Page 29- Raymond Loewy archive 2251

Company, John E. Swearingen (chairman of the board, Standard Oil, Indiana), and Sandia Corporation.

"Tennessee Fine Art Center", 1974 box 6 Scope and Contents note

Correspondence regarding photographs lent by Loewy office to the Tennessee Fine Art Center for an Art Deco exhibit.

"Texas", 1970 box 6 Scope and Contents note

Correspondence regarding trip to Dallas to increase business.

"The Third Panel Sheriffs Jury", 1968-1970 box 6 Scope and Contents note

Correspondence regarding Loewy's membership.

"Tower International", 1974 box 6 Scope and Contents note

Correspondence regarding the Loewy's proposal to work with Tower International on the construction of a hotel in the Soviet Union.

"Trademarks", 1946-1964undated box 6 Scope and Contents note

Black and white photographic reproductions of Loewy- designed trademarks and logos (and some "before" examples). Includes Franklin Aluminum Co. (1964), Rogers Brothers, United Nations Development Program, Special Olympics, Wilmington Savings Fund Society, Ekco Products, Schenley Laboratories (1945), Ansul, Master Bread, Kroeger, William H. Wise & Company, Frigidaire, Meister-Brau, Standard Cap and Seal Company, Consolidated Products Company, Dr. Salisbury's, Armour Company, Standard Oil of Ohio, O-Cedar, Newsweek, Super Swiss Milk, Philco Radio and Television Corporation (Great Britain), International Harvester, TWA, Brown-Forman, Atlas Chemicals, Huyler's, Nabisco, Discover America, Hallicrafters, Pepsodent, Flexvac (1946). Typewritten descriptions about: Rogers Brothers Company, Brown-Forman Distillers, Nabisco, ALCAN, International Harvester, Eagle Pencil, Equitable of Iowa, and National Grange Mutual.

"Trip to Germany", 1955 box 6

- Page 30- Raymond Loewy archive 2251

Scope and Contents note

Includes itinerary, text of speeches, correspondence, and memoranda regarding meeting with Philip Rosenthal and establishment of a German design office.

"Trip to Moscow", 19581973 box 6 Scope and Contents note

Contains items from two trips including photostat of letter from U.S. State Department regarding Loewy's proposed trip (1958), hotel brochure, program, color negatives and color photographs.

"T Miscellaneous", 1965-19661968-19691973-1974 box 6 Scope and Contents note

Correspondents include Tiffany & Co., TWA, Time, Inc., and Tokyo Idea Center.

United Nations, 1964-1968 box 6 Scope and Contents note

Records regarding Raymond Loewy's and CEI's work for the UN Development Programme and Special Fund in Bulgaria, Tunisia, Turkey, and Egypt. Correspondence regarding Loewy's work for the U.N. and reimbursement; Loewy's "Report about the U.A.R.'s Request for an Industrial Design, Training and Prototype Centre" (1964); "Report about the U.A.R.'s request of U.N. Assistance for an Industrial Design, Training and Prototype Centre" (1964); "Report about the Request of UN Assistance for the Establishment of a Department of Industrial Design at the University of the Middle East in Ankara" (1964). Also included is Loewy's U.N. passport.

"U.S.S.R. 1973 Correspondence, Memos, Addresses", box 6 1973undated Scope and Contents note

Records generated before and after the Loewy visit in March 1973. Also includes newspaper clippings about the Soviet Union.

U.S.S.R., 19731975 box 6 Scope and Contents note

Photographs and press releases pertaining to the Soviet contract.

"U Miscellaneous", 1968-19701973-1975 box 6

- Page 31- Raymond Loewy archive 2251

Scope and Contents note

Correspondents include United Air Lines, Norman Burton Uris, and University of Cincinnati.

"Vnnite", 1973-1974 box 6 Scope and Contents note

Notes from meeting between Loewy, his staff, and Russians; copies of letters from David R. Butler (Vice President, Director of Product Design, Loewy/Snaith) to Soloviev pertaining to the Zil refrigerator (recommending modifications); and Loewy's draft and copy of letter sent regarding Loewy as a consultant to the Soviet space program.

"V Miscellaneous", 1973-1974 box 6 Scope and Contents note

Topics include article about Skylab in Industrial Design.

"Washington, D.C.", 1963-19671973-1976 box 6 Scope and Contents note

Incoming and outgoing correspondence files between Loewy and U.S. government officials regarding his work for the Coast Guard and Post Office, as well as proposed projects for government departments.

Correspondence from Senator Stuart Symington and Congressman James Symington pertain to Loewy's proposal to the Defense Department, and his interest in working as a consultant to the Soviet space program. Also includes list of names, addresses, and telephone number of Washington contacts. Map Drawer 98 contains boards used in presentation for proposed visual identification project for the U.S. Government and the Coast Guard.

"W Miscellaneous", 1973-1974 box 6 Scope and Contents note

Correspondents include Robert F. Wagner.

Financial records, 1955-1976 Physical Description: 1 Linear Foot Scope and Content

Consists of tax returns, expenses records for Loewy and William Snaith, and stock transactions. Correspondence describes the financial difficulties experienced by the firm in the 1970s with the eventual sale of Raymond Loewy International.

- Page 32- Raymond Loewy archive 2251

Arrangement

Arranged chronologically.

Title/Description Instances "RL Insurance Policies Cash Value Received in 1958", box 7 19551958 Scope and Contents note

Draft of partnership agreement for Raymond Loewy Associates, Inc., and correspondence regarding Loewy's retirement annuity contracts.

Stocks "Bache & Co. (Desk Folder)", 1958-1959 box 7 Scope and Contents note

Memoranda from Lucille Heil (Loewy's secretary) to Loewy listing stocks purchased and sold through Bache and discusses office matters. Includes statements from Bache.

Stocks "Bache", 1960 box 7 Scope and Contents note

Stock statements.

Stocks "Bache & Co.", 1961-1962 box 7 Scope and Contents note

Correspondence, statements, and receipts for sale and purchase of stocks.

"Raymond Loewy Personal--Re. Brokerage Transactions and box 7 Costs", 1961-1963 Scope and Contents note

Income tax returns, stock transactions and costs, and correspondence regarding purchase of property in Palm Springs.

Stocks "RL--Coleman & Co.", 1962 box 7 Scope and Contents note

Correspondence, statements, and receipts for sale and purchase of stocks.

Stocks "RL--Coleman and Bache Statements", 1963 box 7

- Page 33- Raymond Loewy archive 2251

Scope and Contents note

Correspondence, statements, and receipts for sale and purchase of stocks.

Stocks "Bache & Coleman", 1964 box 7 Scope and Contents note

Statements and receipts for sale and purchase of stocks.

"RL's Recommendations to WTS about Restructuring", 1965 box 7 Scope and Contents note

Loewy's handwritten notes about meetings held between he and Snaith, and discussions about ways to restructure the firm to save money and increase business.

"Raymond Loewy Foundation", 19661969-1970 box 7 Scope and Contents note

Correspondence from Loewy authorizing Bache & Co. to sell stock, and regarding Bache & Co. stock statements and sale notifications for the Raymond Loewy Foundation.

"R. Loewy--Stocks", 1967-1971 box 7 Scope and Contents note

Statements and receipts for sale and purchase of stocks.

"Stocks/Securities: RL--Weis, Voisin, Cannon, Inc.", 1970 box 7 Scope and Contents note

Statements for sale and purchase of stocks.

"R. Loewy--Personal Recharges and Compensation", 1970-1973 box 7 Scope and Contents note

Records show amounts for Loewy's actual expenses, personal recharges, amount of expense account, payroll expenses, and total compensation.

"W. Snaith--Personal Recharges and Compensation", 1970-1973 box 7 Scope and Contents note

Records show amounts for Snaith's actual expenses, personal recharges, amount of expense account, payroll expenses, and total compensation.

"Stocks/Securities: RL--Loeb, Rhoades & Co.", 1971 box 7

- Page 34- Raymond Loewy archive 2251

Scope and Contents note

Statement for sale and purchase of stocks.

"R. Loewy--Stocks", 1972 box 7 Scope and Contents note

Statements and receipts for sale and purchase of stocks.

"R. Loewy--Inexco Stock", 1972 box 7 Scope and Contents note

Prospectus and promotional literature from Inexco Northern Exploration Company.

"American Embassy Exhibit of RL Designs in France", 1972 box 7 Scope and Contents note

Loewy's bills and receipts for business expenses, including the exhibit.

"Personal--Landis, Tucker & Gellman", 19721974 box 7 Scope and Contents note

Agreement between Loewy and Snaith (Raymond Loewy/ William Snaith, Inc.; Raymond Loewy/William Snaith Associates, Inc.; and Market/Concepts, Inc.) and notes about the agreement.

"RL Stocks", 1973 box 7 Scope and Contents note

Statements and receipts for sale and purchase of stocks.

"Petschek", 1974 box 7 Scope and Contents note

Correspondence between Loewy and Walter Petschek (his attorney) regarding the business and financial difficulties after the death of William Snaith; letters between Loewy and Jean Bienfait, regarding personal matters and business.

"David's Statements, January 17, 1974 ", 1974 January 17 box 7 Scope and Contents note

Two letters to Loewy from David W. Freudian with before and after tax profits for the company, 1969-1973.

"Notes, Memos Feb. 20th to March 9th, 1974", 1974 box 7

- Page 35- Raymond Loewy archive 2251

Scope and Contents note

Loewy's notes about the firm and its finances, written after the death of William Snaith.

"RL Stocks and Loan Items", 1974 box 7 Scope and Contents note

Statements and receipts for sale and purchase of stocks; correspondence regarding Loewy's personal loans.

"RL Bache Stocks", 1974-1975 box 7 Scope and Contents note

Bankers Trust receipts and statements; correspondence from Raymond Loewy's office authorizing stock transfers; memoranda and correspondence from Bernard Lederman (Vice President and Comptroller, New York office) about bank balances and transfer of funds; bank loans.

"R. Loewy--All Correspondence, 1974-1975", 1974-1977 box 7 Scope and Contents note

Correspondence: Loewy's financial matters, bank statements, bills and receipts, notes about expenditures, and restated certificate of incorporation of Raymond Loewy International, Inc. (Sheridan purchase).

"Raymond Loewy--Stock", 1975 box 7 Scope and Contents note

Statements and receipts for sale and purchase of stocks.

Correspondence, 1975-1976 box 7 Scope and Contents note

Loewy and office staff detailing Raymond Loewy International's financial problems, low staff morale, and lack of new clients.

"B. Lederman Contracts and Proposals for Review", 1976 box 7 Scope and Contents note

Correspondence, balance sheet, audit and other financial records regarding Raymond Loewy International and the formation of a Swiss company and company in the United Kingdom.

"London--BT Statements", 1976 box 7

- Page 36- Raymond Loewy archive 2251

Scope and Contents note

Raymond Loewy International accounts' statements with Bankers Trust Company estimated cash flow.

"RLI London Duplicates", 1976 box 7 Scope and Contents note

London office accounts.

Sale of Raymond Loewy International, 1976 box 7 Scope and Contents note

Includes handwritten notes with information about the purchase price and copies of the contract, agreements, and promissory note.

Paris (CEI) files, 1952-1982 Physical Description: 2 Linear Feet Scope and Content

Consists of correspondence, memoranda, and financial records documenting the establishment and administration of Loewy's design firm in France. Subjects include the hiring of designers, financial matters, corporate restructuring, and strategies regarding their client Shell International.

Organization and Arrangement

Arranged chronologically.

Title/Description Instances CEI Records, 1952-1981 box 8 Scope and Content

Letters, memoranda, notes, reports, staff lists, and contracts tracing the origins of the company, corporate restructuring, financial information, strategies regarding Shell International, and Yuri Soloviev's visit. Correspondents include Loewy, William Snaith, and Evert Endt. Also included are three floor plans for CEI offices, 1966, 1969.

"Compagnie Américaine d'Esthétique Industrielle (CAEI)", box 8 1954-1957 Scope and Content

Financial records such as profit and loss and monthly statements, correspondence and memoranda between

- Page 37- Raymond Loewy archive 2251

Raymond Loewy and CAEI staff, and work progress reports. CAEI would later be known as CEI.

"CEI", 1957-1958 box 8 Scope and Content

Correspondence and memoranda with information about prospective clients and designers; floor plans of CEI offices and Loewy's apartment; BP; and staff activity reports.

"Agendas Paris R.L.", 1962-1966 box 8 Scope and Content

Loewy's schedule of activities in Paris.

"Chronological, 1962-1964", 1962-1964 box 8 Scope and Content

Copies of Loewy's correspondence from the CEI office.

CEI Reports - "BP Retail Outlet Image, Design Concept", 1964 box 9 March

CEI Reports - "BP Lighting Study, Phase I Report", 1966 July box 9

CEI Reports - Loewy's notecards for presentation to British box 9 Petroleum, undated

CEI Reports - Drafts of proposals, undated box 9

Shell Publications, 19631967-1969 box 9 Scope and Content

Promotional booklets about Shell plastics and resins; employee magazines (one featuring Loewy and CEI's work with the company); brochure showing uniforms

"Shell - For France Jan. 1967", 19641967-1968 box 9 Scope and Content

Logo designs and re-design, gas station attendants' uniforms, photographs of gas stations, Loewy correspondence and notes for January 1968 presentation

"Shell 1970", 1969-1970 box 9

- Page 38- Raymond Loewy archive 2251

Scope and Content

Memoranda, copies of correspondence between Loewy and CEI staff describing meetings with Shell and CEI proposals

"Shell", 1972-1973undated box 9 Scope and Content

CEI report on Shell development into consumer marketing and Loewy memo about Shell entering the home product market

Shell: Glimmerveen, Loudon, 1977 box 9 Scope and Content

Copies of correspondence between Loewy and retired Shell executives, J.H. Loudon and Ari Glimmerveen

"prisme international, 4/5", circa 1970sundated box 9 Scope and Content

"French review of graphic art and visuals communications" publication focuses on CEI's logos; packaging; jet interior; kitchen, office, and bedroom storage; industrial products; Elna Lotus sewing machine. In English, French, and German.

Correspondence files, C-L, 1979-1982 box 9 Scope and Content

Office correspondence from the CEI office [formerly housed in notebook labeled "CEI Raymond Loewy, Raymond Loewy C a L"]

Loewy Correspondence, Q-Z, 1979-1982 box 9 Scope and Content

Office correspondence pertaining to Sotheby auction, 60 Minutes appearance, lithograph sale [originally in one CEI notebook]

Stationery, circa 1952-1974 box 9 Scope and Content

Blank CEI letterhead

Promotional materials - Brochure announcing address change box 9 for CEI, circa 1950s

Promotional materials - mailer for information, circa 1970s box 9

- Page 39- Raymond Loewy archive 2251

Promotional materials - reprint from Graphis regarding CEI, box 9 circa 1960s

Drawings for interior of Dassault Mystère executive jet, undated oversize 1

Mockup of Loewy/Snaith promotional booklet, The Creative oversize 1 Decision with French translation, undated

^ Return to Table of Contents

Public relations, 1921-1981 Physical Description: 26 Linear Feet Provenance: Provenance

Records in this series were generated and maintained by Loewy's New York Public Relations Department. Betty Reese, the firm's vice-president of public relations for several decades, headed the department.

Scope and Contents

The Public relations series has been arranged into five subseries: Client/project files; Scrapbooks; Publicity clippings; Speeches; and Department files.

The Client/project files subseries consists of press releases, photographs, trade literature, and some correspondence documenting Loewy's role in helping to create the modern consumer society and his work on more than 200 projects for clients such as Exxon, Shell Oil, and Coca-Cola. The materials date from 1934 to 1981, with a majority of the materials dating from 1947 to 1963.

Scrapbooks contain articles that appeared in magazines, newspapers, and trade publications. Topics include the Avanti, stores (interiors and exteriors including Gimbels, Lord & Taylor, Foley's, and Wanamaker's), dinnerware (Fostoria, Limoges, Lucent Corp, Rosenthal), fabrics, furniture, cars (Studebaker and Avanti as well as Loewy's personal automobiles), Snaith/Project Home, supermarkets, housewares, transportation (including Pennsylvania Railroad, TWA, Panama Lines, Air France, United Air Lines), and packaging.

Several scrapbooks contain clippings pertaining to Loewy's public appearances and speeches, and his social life, a valuable resource since most of Loewy's business correspondence during the 1930s and 1940s had been destroyed. The materials date from 1934 to 1970. Volume 15 is missing.

Publicity clippings subseries consists of newspaper, magazine, and trade publication clippings; magazine and trade publication reprints; and complete issues of magazines that detail Loewy design projects, including his homes. Subjects include Armour & Company, the Avanti, Canada Dry, Nabisco, NASA, packaging, Pennsylvania Railroad," Project Home," and United Air Lines. Publications also include articles that were written by Loewy and William Snaith. This subseries is arranged alphabetically by subject and dates from 1921 to 1980.

Speeches subseries contains transcripts of radio and television programs on which Loewy was interviewed, drafts and text of speeches delivered by Loewy and company officials, and clippings and press releases used as background material for future speeches. The materials date from 1941 to 1980.

- Page 40- Raymond Loewy archive 2251

Department files subseries contains some of Betty Reese's correspondence, the firm's client lists, Loewy's biography and resumes, and articles and quotations about Loewy. This subseries is arranged chronologicaly and dates from 1939 to 1975.

Client/project files, 1934-1981bulk 1947-1963 Physical Description: 8 Linear Feet Scope and Content

This subseries consists of press releases, photographs, trade literature, and some correspondence documenting Loewy's role in helping to create the modern consumer society and his work on more than 200 projects for clients such as Exxon, Shell Oil, and Coca-Cola.

Title/Description Instances Abbott Laboratories, 1958-1960 box 10 Scope and Contents note

Sucaryl (artificial sweetener); Vitamins; Medallic Art Company

Acadia Fisheries, undated box 10 Scope and Contents note

Frozen fish packaging

Advance Aluminum Casting Corp., 1950 box 10 Scope and Contents note

Annual Report

AGA Heat Ltd., 1949 box 10 Scope and Contents note

Travel Trailer

Air Force 1 -- President's Plane, 19671969 box 10

Air France, 19471959undated box 10 Scope and Contents note

Agency; Constellation Comet; Concorde

Aireon-Electronic Phonograph, undated box 10

Allied Precision Industries (Chicago), undated box 10 Scope and Contents note

Electric Alarm Clock

Aluminum of Canada -- ALCAN, 1960undated - Page 41- Raymond Loewy archive 2251

Scope and Contents note box 10

Photos; press information; company logo

A.M. General Engineering, 19721973 box 10 Scope and Contents note

Transbus

American Can Company, undated box 10

American Cancer Society, 1957-1960undated box 10 Scope and Contents note

Sword of Hope

American Central Manufacturing Corporation, box 10 1946-1950undated

American Cyanamid, 1961 box 10 Scope and Contents note

Aureomycin Chlortetracycline Powder (treatment of Pink Eye)

American Junior Red Cross, undated box 10

American Locker Company, undated box 10 Scope and Contents note

Greyhound Bus Terminal lockers

American Oil Company (AMOCO), 1953 box 10 Scope and Contents note

AMOCO Service Station, Yonkers, NY

American Society for the Prevention of Cruelty to Animals, box 10 1964

American Telephone and Telegraph Company, 1962 box 10 Scope and Contents note

Seattle World's Fair

American Tourister Luggage, undated box 10

Ansco Division, General Aniline & Film Corp., 1953undated box 10

- Page 42- Raymond Loewy archive 2251

Scope and Contents note

Folder 1 contains photos of Viking Camera, Memar Camera, Speedex Camera, Readyflash Camera, Karomat Camera, Flash Unit. Folders 2 and 3 contain photos of packaging

Ansul Chemical Company, 1954undated box 10 Scope and Contents note

Dry chemical fire extinguisher; agricultural containers; company plane; company car; company sign; Industrial Design reprint, 1954

Arden, Elizabeth, undated box 10

Armour & Company, undated box 10 Scope and Contents note

Dairy products

Armour & Company -- Armour Laboratories, undated box 10

Armour & Company -- Creed Packaging, undated box 10

Armour & Company -- Modern Packaging magazine, box 10 1945-1950 Scope and Contents note

Treet; Ham; Bacon; Cloverbloom Cream Cheese; Eggs; Butter; Butter-etts; Pegg; Lard; veterinarian's prescription blank

Armour Products not under Armour Label, undated box 10 Scope and Contents note

Iowana Decker Brand; Riverside; Memphis Evergood; Banner; Crecent; Arbutus Brand Drummond; Korn Kist; Peerless

ARO Equipment Corp., undated box 10

Arvin Industries Inc., 19521953undated box 10 Scope and Contents note

Electric heater; fabric samples; dinette sets; ironing board (never produced)

Arvin Tray Table, 1953undated box 10

Associated Merchandising Corporation, 1944undated box 10

- Page 43- Raymond Loewy archive 2251

Scope and Contents note

Merchandising study "Implementing Tomorrow"; office interiors of Boston; Bullocks

Atlas Chemical Industries (Atlas Powder Company), box 10 19611963undated Scope and Contents note

President's Bulletin No. 565 re company name change; press release information; photos of blasting caps, booster, gelatin, Sorbo Drums; company logo; article for Modern Packaging

Austin Motors, 1948 box 10 Scope and Contents note

Wall Street Journal

Automatic Canteen Company of America, 1945 box 10 Scope and Contents note

Company brochure

Automobiles (general), 1948 box 10 Scope and Contents note

Fortune article

Avanti, 1970-1974undated box 10 Scope and Contents note

Correspondence; Avanti Owners Group literature; computer printout of Avanti facts arranged in shape of car; Gene Hardig letter; photo, negatives and slides

BarcaLounger, 19661967 box 10

Béla Blind, undated box 10 Scope and Contents note

Venetian blind development

Bes-Pak & Company, 1962undated box 10 Scope and Contents note

Polyethylene freezer bags and containers

Better Homes and Gardens, 1964 box 10

- Page 44- Raymond Loewy archive 2251

Scope and Contents note

Maintenance free house designed by Andrew Geller

Biltmore Hotel, 1957 box 10

Bloomingdales, 1954-1955 box 10 Scope and Contents note

Stores The Magazine of Retailing; Tide The Magazine of Sales and Advertising Trends; Architectural Record reprint

Blue Bell Inc., 1956undated box 10 Scope and Contents note

Manufacturer of work clothes (denim, jeans, overalls, etc.) and play clothes

Boeing Stratoliner, 1938-1939undated box 10 Scope and Contents note

TWA planes

Borg-Erickson "Flight" Bathroom Scale, 1954undated box 10

Bristol-Myers Products, 1965undated box 10 Scope and Contents note

FACT toothpaste

Broadway Department Store, 1947 box 10 Scope and Contents note

Time article

Brown-Forman Distillers Corporation, 1954-1970 box 11 Scope and Contents note

Photos/Holiday Cartons for Early Times Kentucky Bourbon, President's Choice Bourbon, Old Forester, Usher's Green Stripe Scotch, Old Forester Personalized Decanter, Gancia Vermouth, Asti Gancia Sparkling Wine, Clicquot Champagne, BOLS Liqueus, Cruse Chateau Pontet Canet. Modern Packaging reprint; company trade catalog; liquor chest; brochure "A Contemporary Chest of Old Forrester Bonded Bourbon"; press information; Brown-Forman New York office

BSR, 1962 box 11

- Page 45- Raymond Loewy archive 2251

Scope and Contents note

Record Changer trade literature; photos; press release

Buffalo Traffic Study, 1949undated box 11

Buitoni, 1972undated box 11 Scope and Contents note

Spaghetti Sauce

Burdines's, 1955-1957 box 11 Scope and Contents note

Department Store

Camouflage, circa 1942 box 11 Scope and Contents note

New York City

"Canada Dry Bottles and Labels", 1953-1959undated box 11 Scope and Contents note

Beverage cans, bottles and 6-pack Flavorline; product labels; product information for salesmen; Modern Packaging reprint, October 1954

Canada Dry Crème de Menthe/Bourbon, 1958undated box 11 Scope and Contents note

Bourbon and Peppermint Schnapps holiday packaging; Crème de Menthe

Carney, Crowell & Leibman Offices (Attorneys), 1947 box 11 Scope and Contents note

Reprint of Industrial Design Interiors article

Carolina Craft Development Center -- Puerto Rico Industrial box 11 Development Corp., 19611964 Scope and Contents note

Sunday San Juan Star magazine, January 19, 1964; photos of master ceramists and finished pottery/terracotta pieces

Carrier Air Conditioning Company, 19591960 box 11

Carstairs Whiskey Bottle, undated box 11

Carter Products, Inc., undated box 11

- Page 46- Raymond Loewy archive 2251

Scope and Contents note

Arrid Whirl-in Deodorant; photos

Cartoons, undated box 11 Scope and Contents note

Illustrated gadgets

Cartoons -- Rube Goldberg, 1947-1950 box 11 Scope and Contents note

Goldberg cartoons and Lowey versions. Letter to Loewy from Goldberg granting permission to use illustrations in book.

Casco Products Corporation, 1961 box 11 Scope and Contents note

Lady Casco Chef-Mate; photos

Celanese Corporation, 1964undated box 11 Scope and Contents note

Promotional pamphlet "Celcon® Will Change Your Ideas About Aerosols"; Celcon Acetal Coploymer aerosol containers (trade catalog); reprints of Packaging with Machinery and Materials, and Aerosol Age

Celotex, 1954 box 11 Scope and Contents note

Building material

Central Rubber and Steel Corporation, 1960 box 11 Scope and Contents note

Women's Friend - Family Size Wringer Washer; SuperRegent; Monarch Challenger; Monarch Empress; Monarch Washers brochure; Western Auto Supply Co. catalog

Chesapeake & Potomac Telephone Company, 19551956 box 11 Scope and Contents note

The Sales Pitch company newsletter December 1955, featuring the 'Gift Telephone in Color' -- home telephone

- Page 47- Raymond Loewy archive 2251

extensions; display in Baltimore, fall 1956; product information

Chicago, Indianapolis & Louisville Railroad, Cedar Lake, IN, box 11 undated

Chicago International Fair and Exposition, 1950-1959 box 11 Scope and Contents note

Photos of drawings for layout of fair; news release from Chicago Association of Commerce and Industry, January 1957

Chicago Yacht Club, undated box 11

Chubb Corporation, 1970 box 11 Scope and Contents note

Chubb & Sons, Inc., Underwriters

Cleo Corporation, [affiliate of Memphis Converting Company], box 11 1961undated Scope and Contents note

Christmas gift wrap

Coca-Cola, 194619481962 box 11 Scope and Contents note

Automatic Beverage Inspection Machine article; bottle forms; export cans; Red Barrel, monthly company publication, January 1948 with article by Loewy; Coca Cola truck; Fanta bottle and label; photos.

Coca-Cola Company -- Coolers & Dispensers (Not Fountain), box 11 1946undated Scope and Contents note

Photos and press information; Wet Coolers; Vendo Company model; dispensers and cups.

Coca-Cola Company - Fountain Dispensers, 1946undated box 11 Scope and Contents note

Photos before and after; project information

Cochran, Jacqueline, undated box 11

- Page 48- Raymond Loewy archive 2251

Scope and Contents note

Jacqueline Cochran cosmetic line

Colibrita Toilet Soap, undated box 11 Scope and Contents note

Soap wrapper

Consolidated Products Company, 1952 box 11 Scope and Contents note

Agricultural feed products packaging

Consumer CO-OP -- Consumers Cooperative Association of box 11 Kansas City, MO, 1958 Scope and Contents note

Modern Packaging, April 1958 reprint

Cooper Alloy Corporation, circa 1960 box 11 Scope and Contents note

Stainless Steel News, with article on 'Stainless Marine Hardware'

Country Togs Specialty Store, 1952 box 11 Scope and Contents note

Newspaper article 'Long Island Shop In Own Building'

Cummins Perforator, 1948 box 11 Scope and Contents note

Product Engineering reprint

Design Consultation, 1961 box 11

Designs, 100 Best -- Time magazine, 1959 January 12 box 11

Design & Paper, undated box 11

Dictaphone, 1961-1963 box 11

Dilbert's Big Ben, 1960 box 11 Scope and Contents note

Supermarket. Progressive Grocer, reprint

Discover America booklet, circa 1970 box 11

DoMore Chair Company, 1956 - Page 49- Raymond Loewy archive 2251

Scope and Contents note box 11

Ergonomics

EKCO -- Diamond Silversmiths Division, 1950-1951undated box 12 Scope and Contents note

Stainless flatware patterns

EKCO -- Housewares Catalog & Price List, 194919581972 box 12

EKCO Products Company, 1950-1957 box 12 Scope and Contents note

EKCO - Flint Cutlery trade catalog; Flint Stainless Steel; Ekcoline kitchen tools. EKCO Ware Stainless Steel copper bottom pots and pans; Ekconomic Low-Pressure Cooker-Sterilizer; Fryryte – electric frying pan; Flint kitchen tools; Lewis & Conger Annual Home Safety Award; EKCO Minute Mop; Ironing Board; Best Beater; Flint can opener; Time magazine article, May 19, 1952.

Ekcoline Packages, 1948-1949 box 12 Scope and Contents note

Modern Packaging article and reprint

Electro-Mechanical Research Inc. (EMR), 1963undated box 12 Scope and Contents note

Schlumberger Ltd., subsidiary. Applied Science Corporation (ASCOP Division of E M R)

Electronic Secretary Industries, Inc. (company changed name to box 12 Automatic Electric Company), 1961 Scope and Contents note

Reprint from Product Engineering, re telephone answering set; Electronic Secretary photos

Elkay Manufacturing Company, 1959-1960undated box 12 Scope and Contents note

Two-Bowl Sink; Various stories of "SINKronizing"; Cuisine Centre ; photos

Embra Cigarette Packaging, 1969undated box 12

- Page 50- Raymond Loewy archive 2251

Scope and Contents note

R. J. Reynolds Tobacco Company. Reprint from Food & Drug Packaging, 1969; photos

Emerson Radio, post-war period, 1943 box 12 Scope and Contents note

Emerson Radio; Emerson Phonoradio

Empire State Building, 1956 May 3 box 12 Scope and Contents note

Empire State Building Beacon dedication night photos

Euipoise Opener, 1955 box 12

Equitable of Iowa (Trademark), 1961 box 12

Essex House, 1956-1958 box 12

Esso Service Stations, 1934-1950 box 12 Scope and Contents note

Rotary Filling Station built by Standard Oil Company in New York City; Service Station Management publication

Esterline-Angus Instruments, 1961 box 12 Scope and Contents note

Analog Event Recorder

EverReady Batteries (Union Carbide), undated box 12

Eversharp, Inc. -- "CA" Repeater Pen & Pencil, 1946undated box 12

Eversharp, Inc. -- Regional Offices, New York City, undated box 12

Eversharp Pen, 1946 box 12 Scope and Contents note

Design News magazine, December 1946

Eversharp -- Schick, 1949 box 12 Scope and Contents note

Modern Packaging, January 1949 reprint

Eversharp -- Schick and Durasharp, 1945-1947undated box 12

- Page 51- Raymond Loewy archive 2251

Scope and Contents note

Razors and toiletries

Eversharp Showroom, 1946 box 12

Exxon Corporation, 1971-1977 box 12 Scope and Contents note

Esso to Exxon; sketches; Loewy letter; marketing information

Fairbanks, Morse & Company, undated box 12 Scope and Contents note

Diesel electric locomotive (never built)

Fairchild Engine & Airplane Corporation, 1952undated box 12 Scope and Contents note

Bayshore, Long Island, NY; Hagerstown, MD; Islip, Long Island, NY

Fairchild -- Hiller, 1970 box 12 Scope and Contents note

Safety Car; helicopter

Fairchild Industries, undated box 12

Fairchild Personal Plane F47, 1947 box 12

Fairchild Recording Corporation, 1955undated box 12 Scope and Contents note

Turntable; pre-amplifier; equalizer

Fairview Park Center, Cleveland, Ohio, undated box 12

Fedders Minute Mount Air Conditioner, 1958undated box 12

Federal Enameling and Stamping Company, 1960undated box 12 Scope and Contents note

Stainless steel cookware

Federal Pacific Electric Company, 1958-1961undated box 12 Scope and Contents note

Precision Balance; circuit breaker

Firestone, 1945 - Page 52- Raymond Loewy archive 2251

Scope and Contents note box 12

Storefronts

First National City Bank, undated box 13

Flair Kitchens, 1950undated box 13

Fleermint Gum, undated box 13

Fleischmann's Whiskey and Gin, undated box 13 Scope and Contents note

Bellows Reserve; Distilled Dry Gin; White Rock Black Raspberry

Foley's & Shillito's Shopping Bag, 1962-1963 box 13

Fonda Container Co., 1962 box 13 Scope and Contents note

Firmware (plastic coated paper tableware; plates and cups)

Foreign Exhibitions, 1951-1953 box 13 Scope and Contents note

London and Oslo

Formica Corporation, 1954-1962 box 13 Scope and Contents note

Colors charts; press release; The Use of the Formica Symbol and News and Views in this Formica World - company publications

Fostoria Glass Company, 1956-1958 box 13 Scope and Contents note

Press releases and correspondence; company stationary; advertisements; photos

Fox-Bilt Homes, 1964undated box 13 Scope and Contents note

Apartment buildings: Beaver Hill and Sherry Lake

Fox & Jacobs, 1963undated box 13

- Page 53- Raymond Loewy archive 2251

Scope and Contents note

Dallas apartments, Dallas, TX; Proctor Road Apartments, Dallas, TX; Flair House, Dallas, TX; Quiet House, Dallas TX; Glen Cove addition; photos

Fox & Jacobs Builders, 1963 box 13 Scope and Contents note

House & Home article

Frank B. Hall & Co., Inc., 1974 box 13

Freshlike, undated box 13 Scope and Contents note

Canned vegetables

"Friends of the GG1", 1981 box 13

Frigidaire -- Air Conditioners and Dehumidifiers, 1950-1951 box 13 Scope and Contents note

Promotional information; photos

Frigidaire -- Ranges, 1947-1951 box 13 Scope and Contents note

Promotional information; photos

Frigidaire -- Refrigerators & Freezers, 1942-1951 box 13 Scope and Contents note

Press information; trade catalog; photos

Frigidaire -- Washers, Dryer, & Ironer, 1950-1951 box 13

Frigidaire Historical File, 1942-1948 box 13 Scope and Contents note

Press releases; washers, dryers, irons, refrigerators and Freezers; R. Loewy and Mr. Schweller - Chief Engineer, Frigidaire Division, General Motors Corp outside Dayton, Ohio Plant; photos

Frigidaire Selling Stations, circa 1950 box 13

Games -- Raymond Loewy Auto-Styling Kit, 1977 box 13

- Page 54- Raymond Loewy archive 2251

Scope and Contents note

Concept for a game similar to a jigsaw puzzle

General Aniline & Film Corporation, 1956undated box 13 Scope and Contents note

Publication Lummus Builds the World's First Full-Scale, High-Pressure Acetylene Chemicals Plant for General Aniline & Film Corporation at Calvert City, Kentucky; Ozalid machine

General Electric Company -- Transportation Systems Business box 13 Division, 1972undated Scope and Contents note

ACT-1 Car; ACT-1 Train; photos

General Foods, Inc., 1955undated box 13 Scope and Contents note

Good Seasons salad dressing mix and kit pictures; product and packaging history.

Gillette Safety Razor Company, 1932 box 13 Scope and Contents note

Packaging; brushless shaving cream; photos

Glenn Martin #303 Exec. Plane, undated box 13 Scope and Contents note

Cabin layout. Grammercy Inn [file is empty].

Greyhound, 194919521954undated box 13 Scope and Contents note

Reproduction of proposed design for the helicopter and conversion of an existing bus depot and press release about the Scenicruiser. Engineering drawing showing 39 passenger seating layout, photoprints of floor layout showing seating and drawing showing seating in Map Drawer 98.

Griesedieck Breweries, undated box 13 Scope and Contents note

Light beer; lager beer

- Page 55- Raymond Loewy archive 2251

Grumman Advance Rapid Transit [file is empty]

Grumman Aircraft Engineering Corp., 195919611971 box 13 Scope and Contents note

Gulfstream; LIM

H & K Marketing Services, undated box 13 Scope and Contents note

Trade show; various displays

American Iron and Steel Institute, Pipe Sculpture, 'Ask the Computer', telephones, bathrooms; photos

Halle -- Westgate, Cleveland, Ohio, 1954 box 13 Scope and Contents note

Department store

Hallicrafters Co. -- Communications Receiver, box 13 1944-1948undated Scope and Contents note

Photos; press information; Sales Management article

Hallicrafters Co. -- Radio Phonographs, undated

Carnegie Line

Hallicrafters Co. -- Television Sets, 1948undated box 13

Hallicrafters Co. -- Walkie-Talkie, 1946 box 13 Scope and Contents note

Citizens two-way radio

Hanovia "Bahama" Sun Lamp, Dec., 1958 box 13 Scope and Contents note

Photos; original sketch; design specifications

Hanovia Sun Lamp, 195519651966undated box 13 Scope and Contents note

Photos; post cards; "The Magic of Ultraviolet"; advertisement; design information

Hat Council, Inc., 1961 March box 13

- Page 56- Raymond Loewy archive 2251

Scope and Contents note

Press release; photos

Higgins Yacht, 1945 May box 14 Scope and Contents note

Interior photos

Hill-Rom Company, Inc., 1954 box 14 Scope and Contents note

Hospital furniture

Hills Bros. Coffee Inc., undated box 14 Scope and Contents note

Instant coffee

Hilton Hotels -- N.Y. World's Fair, 1964 box 14 Scope and Contents note

Marco Polo Club; Hilton Café International; post card from The Waldorf-Astoria, NY

Hilton Inn, undated box 14 Scope and Contents note

Signs; photos

Hilton-Orly, 1965 box 14 Scope and Contents note

Opened October 1965, Paris, France; Coffee Shop menu; press release; press kits; photos

Hoffman Specialty Co., 1942 box 14 Scope and Contents note

Valve

Holtzer-Cabot, undated box 14 Scope and Contents note

Synchronous and induction motors

Horlick's, undated box 14

- Page 57- Raymond Loewy archive 2251

Scope and Contents note

Malted Milk Tablets; instant cocoa

Hough Payloader, J. Hauser, 1955 box 14

House of Westmore, 19431946 box 14 Scope and Contents note

Lipstick packing; photos

Hudnut, Richard, undated box 14 Scope and Contents note

Toiletries

Hupp Motor Company, 193219341972undated box 14 Scope and Contents note

Hupmobile; correspondence with Edouard Doll; photos; Special-Interest Autos, a publication of Hemmings Motor News

Huyler's Candy, undated box 14 Scope and Contents note

Packages; Hempstead, Long Island store exterior; New York City Candy Shop and Restaurant; photos

Imperial Desk Co., Inc., 1962-1963 box 14 Scope and Contents note

Photos

Imperial House, 1959-1961 box 14 Scope and Contents note

Photos

IND Subway Station -- 5th Ave., undated box 14

Inflight Motion Pictures, Inc., 1969undated box 14 Scope and Contents note

Inflight Jet Theatre; photos

Insignia, 194119511966undated box 14

- Page 58- Raymond Loewy archive 2251

Scope and Contents note

Air Corps Ferrying Command; Air Transport Ferry Command; U.N. Development Program; USO; photos and original sketches and mock-ups

Instrumentation Engineering, 1970 box 14 Scope and Contents note

System 390; photos

International Club, undated box 14 Scope and Contents note

Aftershave; cologne; photos

International Harvester Co., circa 1940 box 14 Scope and Contents note

Farmall; Light Truck; Cream Separator -- promotional drafts

International Harvester Co. -- Dealer Stations, undated box 14 Scope and Contents note

Parts Division; offices and old buildings; dealer stations -- parts and service, exteriors, interiors; calendars

International Harvester Co. -- Farmall box 14 Scope and Contents note

Promotional draft

International Harvester Co. -- Farm Exhibit: Chicago, IL, 1946 box 14

International Harvester Co. -- Light Truck, circa 1940 box 14 Scope and Contents note

Promotional draft

International Harvester Co. -- Packages, 1955undated box 14 Scope and Contents note

Anti-Freeze; synthetic enamel; twine; brake shoes; refrigeration oil; milker pump oil; cream separator oil; magnetic drain plugs; spark plug cable set; electrical repair kit; fuel pump repair kit

International Harvester Co. box 14

- Page 59- Raymond Loewy archive 2251

Scope and Contents note

Trademark Development

Kennedy Foundation, Fitness Award, undated box 14 Scope and Contents note

Drawings; mock-ups; photos

Lily Tulip Cup Co., undated box 14 Scope and Contents note

Paper cups

Lime Rock Race Course, 1957 box 14 Scope and Contents note

Article by Harry W. Smith; drawings and pictures of racecourse and tower; photos

Linex Box -- Stereo and Camera Viewer (Roy Stevens), undated box 14 Scope and Contents note

Correspondence; photos

Lofts Candy, undated box 14 Scope and Contents note

Candy boxes

London Office Designs and Products, 19401951undated box 15 Scope and Contents note

Otto Stove; Knight's Castile Soap; Quix Concentrated Suds; Batchelor's Canned Foods and Packaged Soup; Pears Gloria Shampoo; Wisk; Pin-Up Whole-Head Perm; Eve Soapless Shampoo; Breeze Soap; Vinolia Très Chic Soap; Atkinsons Colognes & Soap; Avery Scale; Avery-Hardoll Gas Pump; vacuum Cleaner; oven; office furniture; packaging exposition, January-February 1951; Blue Band Canned Margarine; Prestige Cutlery; Gibbs S.R. Toothpaste; Gibbs Astral Cream Soap; Lux Toilet Soap; Agamatic Broiler; Rexona soap; Saxone footwear packaging; Kumfi-Kut Scissors and Shears; Persil clothes detergent; Prosol High Protein Food (Tru-Food Limited); Wall's canned meat; Golden Age perfume by Atkinsons; G.E.C. Street Lighting; 1940 Hillman Minx; MasterBilt Autosmoker by Master Built Products, Inc. (cigarette case and automatic lighter)

Lucent Corp. -- Dinnerware and Carrying Case, 1956-1958 box 15

- Page 60- Raymond Loewy archive 2251

Scope and Contents note

Company stationery; press release; company price list; Melamine dinnerware; Joseph Block dinnerware; TV table; photos

Mademoiselle Cigarette Package -- Experimental, 1940 box 15

Maison Blanche Truck, circa 1945-1946 box 15

Maritime Administration -- Mock-Up Press Opening, 1959 box 15 Scope and Contents note

Officers' stateroom; officer and crew quarters; crew stateroom

Market Research and Reports, undated box 15 Scope and Contents note

Photos for various companies and cities

Marlborough-Blenhein Hotel -- Atlantic City, undated box 15

Martin Marietta, 1970undated box 15 Scope and Contents note

Desk negative; transit presentation negative; Martron

Match-It Dime Bank -- Randall Bank, undated box 15

Matesa Loom -- Scale Model (Spanish Project), 1967 box 15

Matson Navigation Company, undated box 15 Scope and Contents note

Matson Lines -- Los Angeles, CA ticket office; SS Lurline interior;

Mattel Toy Automobile, 1954 box 15 Scope and Contents note

Sports car model

Meade Johnson, undated box 15 Scope and Contents note

Pablum Mixed Cereal packaging; Pablum Oatmeal packaging

Meister Brau, 19471948 box 15

- Page 61- Raymond Loewy archive 2251

Scope and Contents note

Package design; Peter Hand Brewery Co.; bottle labels

Mengel Company, 194619521953undated box 15 Scope and Contents note

Speech by Coleman R. Curtis; furniture specification sheets; company promotional information; Royal-Wood Kitchens brochures; photos

Metric Hosiery Company, undated box 15 Scope and Contents note

Packaging -- Polyethylene by the Kennedy Carliner Co.; Patented Zip-Lip; Re-Useable Bag

Metropolitan Transit Authority -- N.Y. Subway Cars, undated box 15

Mid States Trailer Corp., 1952 box 15 Scope and Contents note

Promotional literature; trailer coach makers; "The National"; "The Executive Flagship Mobile Home and Office"; biography of William MacDonald, president of Mid States; photos

Midtown Galleries, 1960 box 15 Scope and Contents note

Exhibit "A Designer's Presentation to a Client" press release; news clippings; photo

Milan International Trade Fair, 1957 box 15 Scope and Contents note

Exhibit brochures; Milan Samples Fair publication; trade packages from Office of International Trade Fairs, U.S. Dept. of Commerce

Minskoff Bldg. -- "Gold Building" (Adolph Studley, box 15 Photographer), 1958 Scope and Contents note

575 Lexington Avenue, NY

Missouri Auto Club, undated box 15

Mitsuwa, undated box 15

Monsieur Henri Wines, Ltd., 1961undated box 15

- Page 62- Raymond Loewy archive 2251

Scope and Contents note

Thistle Scotch

Montreal Cultural Centre, 195819591963undated box 15

Moody, N.W. -- Toothbrushes, undated box 15

Mosler Safe Company, undated box 15

Murine Eye Solution, 1959undated box 15 Scope and Contents note

Squeeze bottle; glass bottle with dropper

Nabisco (National Biscuit Co.), 1963 box 15

NASA, 1967-1981 box 16 Scope and Contents note

Telegram to James Webb of NASA; Space Stations: Habitability Study; drawing of "Advanced Orbital Space Station"; Loewy's handwritten notes for introductory remarks he gave in Washington DC to NASA executives, April 12, 1968; brochure for an auction at Sotheby's entitled "Sotheby's Presents Raymond Loewy and Living in Space." The text was written by David Baker, Ph.D., technical consultant, Space Flight Operations, and details Loewy's work for NASA; publications: NASA'S Manned Space Flight Program April 29, 1967, Living in Space September 9, 1970, The NASA-memo Center Airborne Research Program Management September 9-10, 1970, Spinoff 1977. An Annual Report, Space World. The Magazine of Space News March, 1980 (2 copies); photos: Loewy in Skylab, proof sheet with R. Loewy & V. Loewy in Skylab, R. Loewy & rocket, Apollo-Soyuz Project, "Man on the Moon" photo signed by George Mueller, astronauts testing equipment, tomato soup packaging. Also see Map Drawer 98 for oversize copies of Loewy drawings showing Skylab interiors.

Ondine Parfumes Inc., 19621963undated box 16

Park West Center, Mansfield, OH, 1952 box 16

Press release; Chain Store Age article, 1952 March box 16

Peace Cigarettes, 1951-1967 box 16 Scope and Contents note

Daiichi Bussan Kaisha, Ltd. Importers and Exporters, Tokyo, Japan; photos

Penicillin, undated box 16

- Page 63- Raymond Loewy archive 2251

Scope and Contents note

Photos; Schenley packaging

Pharma-Craft Corp., undated box 16 Scope and Contents note

Obay Spray Deodorant

Picker X-Ray "Gamma Irridation Chamber", 1957 box 16

Pioneer Rubber Company, 1952 box 16 Scope and Contents note

Photos; promotion pack; Gardinettes; Garden Queen; Bluettes; Gardies; Smoothies; Handeez, Skinnies; Rock- a-Dri Baby Pants; Qualatex Tested Balloons; Gene Autry Watertight Mitts; ESKImitts

Pitney Bowes, 19671968 box 16 Scope and Contents note

Cigarette tax stamping unit; "Boxer" letter sorter; post office letter sorter; mail inserting machine; automatic mailing machine; copier

Platers & Stampers Ltd. -- London, England, undated box 16 Scope and Contents note

Sales display room; "Prestige" kitchenware

Plaza Hotel (Suite), undated box 16

Private Plastic Plane, undated box 16 Scope and Contents note

Clark plane

Proctor Toaster, 1958 box 16 Scope and Contents note

The "Mary Proctor" toaster; press release; design assignment specs; photos

Products, Miscellaneous, undated box 16 Scope and Contents note

Master Built Products, Inc.; Elastikon Adhesive Elastic Bandage; Bristol Belt Lacing; Atlas; Pepperell Red Label Sheets; Luxor "American Beauty" Cologne; Grip-Tuth Hairtainer; Rayve Crème Shampoo; Breeze detergent;

- Page 64- Raymond Loewy archive 2251

Kroger Corn Flakes, PRR #9914; Coca-Cola machine; mixed displays

Project Home -- "The Motivations Towards Homes and box 16 Housing", 1967 Scope and Contents note

Photos; The Project Home Committee presentation manual

Publicis Offices, NYC, 1958 box 16 Scope and Contents note

Photos and press release

Puerto Rico Office Work, 1960 box 16 Scope and Contents note

Concreto Mixto, Inc., truck and logo design

Purma Camera, undated box 16 Scope and Contents note

Purma Special

Quix Packages -- Concentrated Suds, undated box 16

Quaker Oats -- Aunt Jemima, 1956-1958 box 16 Scope and Contents note

Overview of Quaker Oats Company; Corn Bread Mix; Waffle Mix; Pancake Mix; Coffee Cake Mix

Raphael Liquor, undated box 16 Scope and Contents note

St. Raphaël Apéritif Wine; photos

Rawleigh, undated box 16 Scope and Contents note

Personal hygiene products and vitamins

Raymond Gas Cooker, undated box 16 Scope and Contents note

General gas appliances

Reardon Products (Bondex, Dramex), undated box 16

- Page 65- Raymond Loewy archive 2251

Scope and Contents note

Cement paint; interior finish; spackling; liquid masking tape

Rheingold -- Chug-a-Mug, 1962 box 16 Scope and Contents note

Liebman Breweries; corporate brochure/trade package; containers and packaging; Christmas gift carton; photos

Rich's Knoxville, Stores, 1955 September/November box 16 Scope and Contents note

Store brochures; Architectural Forum, November 1955 reprint

Rigidized Metals -- Photographs & Text, 1957 box 16

Rival Manufacturing Company, 1962 box 16 Scope and Contents note

Rivalaire Purifier

RL/WS (Raymond Loewy/William Snaith) Corporate Booklet, box 16 undated Scope and Contents note

Brochure; photos

Robinson's Department Store, 1952 box 16 Scope and Contents note

The Beverly Hills Citizen, February 11, 1952; Lighting and Lamps, June 1952; Women's Wear Daily, February 13, 1952; Progressive Architecture, August 1952; Arts & Architecture, April 1952

Rockefeller Center -- Underground Buildings, 19501951undated box 16 Scope and Contents note

Photos and publications A Digest of Facts About Rockefeller Center, 1950; Rockefeller Center: A Photographic Narrative, 1951

Rogers Brothers, Idaho Falls, Idaho, 1965 box 16

- Page 66- Raymond Loewy archive 2251

Scope and Contents note

Corporate identity program; stationery; packaging for diced potatoes, chopped onions, seeds, potato flour

Roma Wine Company, 1944undated box 16 Scope and Contents note

California brands of Vermouth, Sparkling Burgundy, Champagne; Brandy; Sherry with Egg; Crème de Roma. Bottle and box packaging; label designs; photos

Rootes Securities Ltd., 1939-1948 box 16 Scope and Contents note

Cars and delivery truck

Rosenthal -- Block China Showrooms, 1953 box 16

Rosenthal--Block: "Circles", 1961 box 16 Scope and Contents note

Matte Charcoal Holloware

Rosenthal China -- Classic Modern, undated box 16 Scope and Contents note

Patterns

"Birds," "Gems," "Linear," "Dawn," "Silken Flowers," "Solitaire," "Sunburst," "Plaza," "Holloware." Also includes press release information.

Rosenthal China -- Continental, 1953undated box 16 Scope and Contents note

Patterns: "Jet Rose," "Shadow Leaf," "Springtime," "Silhouette," "Spatter," "Grey Fern," "Golden Oak," "Fountain Court," "Festive," "Charcoal," "Script."

Photo of Loewy, Rosenthal, and others at opening of Continental China Showroom, April 13th 1953

Royal Gelatin Dessert (Standard Brands, Inc.), undated box 16

Royalty Stationery, undated box 16

Rudd-Melikian, Inc., 19611962 box 16 Scope and Contents note

Food and Beverage Division; vending machines; Old Mill Brew-a-Cup ground coffee-on-tape; soup; hot chocolate;

- Page 67- Raymond Loewy archive 2251

iced tea; Kwik Kafe (quick frozen coffee concentrate); Kwik Kooker microwave oven; 1962 Annual Report

Ruppert Beer, undated box 16 Scope and Contents note

Jacob Ruppert Knickerbocker Beer; Ruppert Knickerbocker Beer; photos

Russeks, New York -- Savoy Plaza, 1955 box 16

S&S Corrugated Automatic Corrubiner, 1961 April box 17 Scope and Contents note

Drawings, photos, promotional material, technical story, press release

S&S Corrugated Paper Machinery, 1957 June box 17 Scope and Contents note

Die Cutting and Creasing Press; Corrubiner; photos, manuals, and drawings

Salinas y Rocha, Mexico City box 17 Scope and Contents note

"11-Story Building, First Store --Men's & Women's Apparel, Furniture, etc. -- to be Mexican owned and operated -- American Designed"

Salsbury's (Dr.) Laboratories, 1949 box 17 Scope and Contents note

Packaging for Ren-O-Sol; Vapo-Roost; Wormix; Rat Death; Germex; Sulquin; Weed-Kill; Can-Pho-Sal- Stop Pick; Fow Pox Vaccine

Sao Paulo Office Designs, 1948undated box 17 Scope and Contents note

Department store; Wolff Silverware Shop

Schenley (Distillers) Import Corporation, undated box 17 Scope and Contents note

Flamingo Puerto Rican Rum; Penicillinase

Schick, Inc. -- "Colonel", 1940undated box 17

- Page 68- Raymond Loewy archive 2251

Scope and Contents note

Photos

Schick, Inc. -- Miscellaneous Packages, 1940undated box 17 Scope and Contents note

Schick Dry Shaver

Schick, Inc. -- Shaverest, 19391946undated box 17 Scope and Contents note

"Captain" and "Super"; Wall Holder package; Shaverest for Schick Shavers. Press releases and designer notes.

Schick, Inc. -- Vibrasseur, 1939undated box 17 Scope and Contents note

Design and Production notes

Schumacher Fabrics, undated box 17 Scope and Contents note

Wallpaper swatches; photos; Cosmopolitan Line sample book

Schuster's Capital Court Restaurant (Milwaukee, WI), box 17 1957undated Scope and Contents note

Capitol Terrace restaurants; Golden Anchor cocktail lounge and grill; photos, text and drawings

Scott-Atwater Manufacturing Co., 1956-1958undated box 17 Scope and Contents note

Outboard Motors -- photos of motors and boats; Brussels Exhibition; press releases

Sealtest "Light n' Lively", circa 1973 box 17 Scope and Contents note

Photos; packaging for yogurt, cottage cheese, milk, ice cream, and Kleinpeter's Golden Guernsey Milk

Shell Chemical Co., 1963 box 17

- Page 69- Raymond Loewy archive 2251

Scope and Contents note

23 Ideas for Tomorrow's Packages in Shell Plastics

Shell Chemical "Tomorrow's Packages", 1962-1963 box 17 Scope and Contents note

Shrink wrap for tires; injection molded polypropylene storage boxes; speeches -- one by Loewy and one by Snaith; Lipton Tea implements; Wishbone Salad Oil implements; promotional give-away; National Packaging Exposition correspondence; Tape Talk, W. Stern -- Shell Chemical Company --AMA Exhibit (dictated by telephone February 11, 1963); photos

Shell Oil Company, 1959undated box 17 Scope and Contents note

Service stations and signs; press information; photos

Shell "Packaging Family," Tom Yee, 1959 box 17 Scope and Contents note

Cigarette package concept; motor oil, Brake fluid, etc. packages; Handy Oil; lighter fluid and spot remover; Kaiser foil containers; Shelltox Insecticide; photos

Sikorsky Aircraft, 1958-1960 undated box 17 Scope and Contents note

Tomorrow's Flying Cranes reprint from United Aircraft Corporation's Bee-Hive; S-61 and S-62 helicopter; movie script

St. Paul, Minnesota -- Recommendations for the Development box 17 of the Downtown Area, 1944undated

Stewart's Department Store -- Reisterstown, 1963 box 17 Scope and Contents note

Tone, July-August 1963

Store of Tomorrow, 19501960 box 17

Stores -- The Downtown Recovery -- Stores Publication, 1959 box 17 October Scope and Contents note

F & R Lazarus, Columbus, Ohio

Taxi -- Electrotaxi, circa 1968 box 17

- Page 70- Raymond Loewy archive 2251

Time & Life Building -- Paris, 1963 box 17 Scope and Contents note

Project design (job cancelled)

Tropic-Aire Sewing Machine, 1950 box 17 Scope and Contents note

Reprint from Electrical Manufacturing, April 1950

U.S. Department of Commerce -- U.S. Science Exhibit, 1963 box 17 Scope and Contents note

Publication U.S. Science Exhibit: Seattle World's Fair. Final Report, 1963

United Air Lines, 195619571965undated box 17 Scope and Contents note

Project information for: DC-6; DC-6B; DC-7; DC-6 Mainliner

United Music Company, undated box 17 Scope and Contents note

"The Master of the Automatic Music World. United's Hi- Fidelity Phonograph" brochure

World's Fair -- New York, 1939-1940 box 17 Scope and Contents note

'The Story of Transportation' for Railroad Exhibit; Composite Type Rocket Vehicle for Transoceanic Transportation; House of Jewels exhibit; Cartier exhibit; Chrysler exhibit; Automobile of the Future; Plane of the Future; photos

Scrapbooks, 1934-1970 Physical Description: 8 Linear Feet General Note: General Note

Volume 15 is missing.

Provenance: Provenance

The volumes were compiled by subject and numbered by the Public Relations Department.

- Page 71- Raymond Loewy archive 2251

Scope and Content

The scrapbooks contain articles that appeared in magazines, newspapers, and trade publications. Topics include the Avanti, stores (interiors and exteriors including Gimbels, Lord & Taylor, Foley's, and Wanamaker's), dinnerware (Fostoria, Limoges, Lucent Corp, Rosenthal), fabrics, furniture, cars (Studebaker and Avanti as well as Loewy's personal automobiles), Snaith/Project Home, supermarkets, housewares, transportation (including Pennsylvania Railroad, TWA, Panama Lines, Air France, United Air Lines), and packaging.

Several scrapbooks contain clippings pertaining to Loewy's public appearances and speeches, and his social life, a valuable resource since most of Loewy's business correspondence during the 1930s and 1940s had been destroyed.

Title/Description Instances Avanti, 1957-1970 volume 1 Scope and Contents note

French and London newspaper articles; various trade association press articles; New York Times, Des Moines, Iowa Tribune, UPI press release , Industrial Design, Newsweek, Time, Car and Driver, Popular Science, Road & Track, Motor Trend, Sports Illustrated, Look, Esquire articles praising the conception and design. Radio TV Reports, Inc., transcripts in which Loewy mentions the world record speed of 171 m.p.h. for the Avanti while driven by Mr. Granatelli; Howard K. Smith Show transcript. Congratulatory letter from John Reinhart of U.S. Steel Corp.; Studebaker press information packages and photo. Leo Newmam and Nathan Altman Studebaker dealership re-engineer Avanti; a supercharged Avanti makes test run at Daytona.

Company News, 1947-1968 volume 2 Scope and Contents note

News clippings and trade journal articles detailing accomplishments of the Loewy staff. Many articles announcing new employees to the firm, promotions within as well as jobs taken elsewhere, and design organizations/trade associations in whih Loewy employees were members. Notices of awards received by the firm; wedding announcement of Jamie Geller and Donald Gorst; Queen Exposition; Lord & Taylor store opening; Wyoming Ranch of Mel St. Clair; Plaza 400 Roof Top Health Club; Project Earning Power (products made by the disabled) article which mentions/pictures Mrs. Lyndon B. Johnson; Lincoln Center Mall and Central Park; Monmouth College Business Institute; N.S.I.D. (National Society of Interior Designers); Raymond Loewy's involvement judging student design competitions; National Association of Store Fixture Manufacturers; Institute of Store Planners; Lower Manhattan "Sky Tunnel" Plan; Imperial House; Netti Hart profile; firm's name change to Raymond Loewy and William Snaith, Inc.; San Juan Puerto Rico office; acquisition of Jon W. Hauser Inc. industrial design firm; record album

- Page 72- Raymond Loewy archive 2251

cover contest; non-matching men's suit; Missouri Pacific "Eagle"; obituaries for Netti Hart, Robert H. Askren, and Dana Stuart Cole.

Stores Pre '55 A-M - Retail Development Division, Raymond volume 3 Loewy Corporation promotional piece, undated

Stores Pre '55 A-M - A Exposicao Juvenil, clothing store, Rio de volume 3 Janeiro, 1948

Stores Pre '55 A-M - J.N. Adam & Co., department store, volume 3 Buffalo: domestic department (second floor), 1941-1942

Stores Pre '55 A-M - J.N. Adam & Co., department store, volume 3 Buffalo: store expansion (included Magnolia Terrace restaurant, lingerie department, fur salon), 1946-1948

Stores Pre '55 A-M - W.T. Grant & Co., retail store, pet shop volume 3 bird section display, Buffalo, NY, 1941

Stores Pre '55 A-M - H. Liebes & Co., specialty store, San volume 3 Francisco, 1945

Stores Pre '55 A-M - Abraham & Strauss, department store, volume 3 Brooklyn, Rose Room (women's fashions), 1948

Stores Pre '55 A-M - L. Bamberger & Company, department volume 3 store, Newark, NJ, dress salon, 1940

Stores Pre '55 A-M - Bishop's Corner Shopping Center, West volume 3 Hartford, CT, 1953-1954

Stores Pre '55 A-M - Blauner's, women's specialty shop, Upper volume 3 Darby, PA, 1953-1954

Stores Pre '55 A-M - Block & Kuhl Co., home furnishings store, volume 3 Danville, IL, 1948

Stores Pre '55 A-M - Block & Kuhl Co., paint center, Peoria IL, volume 3 1949-1950

Stores Pre '55 A-M - Y-Q Furniture Galleries, Minneapolis, volume 3 1946

Stores Pre '55 A-M - Thalhimer's, department store, Richmond, volume 3 VA, glass and china department, 1946-1947

Stores Pre '55 A-M - Charles Bloom, Inc., New York, 8th floor volume 3 remodeling, 1950

Stores Pre '55 A-M - Bloomingdale's, department store: NYC, volume 3 world map design, 1943

Stores Pre '55 A-M - Bloomingdale's, department store: volume 3 Stamford, CT, 1954-1955

Stores Pre '55 A-M - Bonwit Teller's, Philadelphia, lingerie and volume 3 corset salon, 1945-1948

Stores Pre '55 A-M - J. Davidson Corporation, appliance store, volume 3 Worchester, MA, 1946 - Page 73- Raymond Loewy archive 2251

Stores Pre '55 A-M - L. Bamberger & Co., department store, volume 3 beauty salon, 1947

Stores Pre '55 A-M - Boston Store, second floor (women's volume 3 fashions), Milwaukee, 1946

Stores Pre '55 A-M - Clipper, women's wear store, Sao Paulo, volume 3 Brazil, 1948

Stores Pre '55 A-M - Exposicao, men's wear store, Sao Paulo, volume 3 Brazil, 1948

Stores Pre '55 A-M - Exposicao, children's wear store, Sao volume 3 Paulo, Brazil, 1948

Stores Pre '55 A-M - Guaruja Island Brazil, country club, polo volume 3 field, beach club, fishing club, hotels and residential houses, 1947

Stores Pre '55 A-M - Broadway-Hale Stores Inc., department volume 3 store, 'Twin Stores': Panorama City Shopping Center (Broadway-Valley) San Fernando Valley, CA; Broadway- Anaheim, Orange County, Anaheim, CA, 1954-1955

Stores Pre '55 A-M - Broadway-Hollywood, department store, volume 3 Los Angeles, CA, 1947-1948

Stores Pre '55 A-M - Broadway-Crenshaw, department store, volume 3 Los Angeles & Hollywood, CA, 1947-1948

Stores Pre '55 A-M - Broadway (annex), department store volume 3 annex, Los Robles Ave. & Union Street, Pasadena, CA, 1960

Stores Pre '55 A-M - Broadway Del Amo, department store, volume 3 Torrance, CA, 1959

Stores Pre '55 A-M - Burdines, department store, Miami Beach, volume 3 FL, 1953-1954

Stores Pre '55 A-M - Emporium (The), department store, St. volume 3 Paul, Minnesota, 1945-1951

Stores Pre '55 A-M - Fair (The), department store/shopping volume 3 center, "The Fair of Tomorrow," Fort Worth, TX, 1948-1949

Stores Pre '55 A-M - Federated Stores: Filene's, Lynnfield, volume 3 MA; Filene's and Jordan Marsh, North Shore Shopping Center, Peabody, MA; Filene's Shopping Center, Lexington, MA, 1953-1956

Stores Pre '55 A-M - Federated Stores: William Filene & Sons volume 3 Co., R.H. Stearns, and S.S. Pierce - Chestnut Hill Shopping Center, Newton, MA, 1950-1951

Stores Pre '55 A-M - Florsheim Shoe Shop, Miami, FL; Sibley's volume 3 Florsheim Shoes, Lincoln Park Plaza Shopping Center, Detroit, MI; Florsheim "Fish Bowl" Store, New York, 1951-1959

Stores Pre '55 A-M - Forbes & Wallace, dry goods store, (The volume 3 Meridian Lunch Bar) Springfield, MA, 1947-1954 - Page 74- Raymond Loewy archive 2251

Stores Pre '55 A-M - B. Forman Co., department store, volume 3 Rochester, NY, 1941-1942

Stores Pre '55 A-M - W.T. Grant Company, department store, volume 3 (article in Chain Store Age notes company history), 1950

Stores Pre '55 A-M - Halle Bros. Company, Cleveland, OH, volume 3 'Westgate Shopping Center'; 'Middleburg-Parma Shopping Center', 1953-1956

Stores Pre '55 A-M - Hamden Plaza, shopping center, Hamden, volume 3 CT, (F.W. Woolworth Company, Miles Shoes, Liggett Drugs, Grand Union, J.C. Penney, W.T Grant, Marianne, Inc., Household Finance Corporation), 1953-1954

Stores Pre '55 A-M - Horne's (Joseph Horne Co.), Pittsburgh, volume 3 PA, 'Joseph Horne Co. Centennial', 1949

Stores Pre '55 A-M - J.A. Kirven Co., department store, volume 3 Columbus, GA, 1948-1949

Stores Pre '55 A-M - Kline's, specialty shop, Detroit, 1940 volume 3

Stores Pre '55 A-M - Knollwood Plaza, shopping center, St. volume 3 Louis Park, MN, (J.C. Penney Co., Sears, Roebuck & Co., F.W. Woolworth, Powers Dry Goods Co., Berland Shoe Store, G.R. Kinney Shoe Co., etc.), 1953-1955

Stores Pre '55 A-M - Leask's, department store, Santa Cruz, CA, volume 3 1949

Stores Pre '55 A-M - F. & R. Lazarus & Co., department store, volume 3 Columbus, OH, (building façade, store departments and the Buckeye Dining Room), 1948-1957

Stores Pre '55 A-M - H. Liebes Co., specialty store, San volume 3 Francisco, CA, 1948

Stores Pre '55 A-M - Lincoln Plaza, shopping center, Worcester, volume 3 MA, 1953-1954

Stores Pre '55 A-M - Louisville, Kentucky Color Improvement volume 3 (town's shopping district improvements), 1953

Stores Pre '55 A-M - Macy's, R.H. Macy & Co., New York, volume 3 Parkchester, NY, Syracuse, NY, 1940-1942

Stores Pre '55 A-M - May Co., department store, Baltimore, volume 3 MD, 1948-1961

Stores Pre '55 A-M - McCurdy & Co., department store, volume 3 Rochester, NY, 1953-1955

Stores Pre '55 A-M - Meir & Frank Company, department store, volume 3 Portland, OR, 1950

Stores Pre '55 A-M - Miller & Rhoads, department store, volume 3 Richmond, VA, 1954-1956

- Page 75- Raymond Loewy archive 2251

Stores Pre '55 A-M - Moore's Clothing Company, Oakland, CA, volume 3 1948-1950

Stores Pre '55 A-M - Henry Morgan & Co., Montreal, Canada, volume 3 1953

Stores Pre '55 A-M - Mt. Prospect Plaza, shopping center, Mt. volume 3 Prospect, IL, 1958-1959

Stores Pre '55 A-M - S. Ft. Mitchell Project, shopping center volume 3 Dixie-Expressway Plaza, Cincinnati, OH, 1959

Stores Pre '55 N-Z - J.J. Newberry, variety store, (nationwide), volume 4 1956-1957

Stores Pre '55 N-Z - Ohrbach's, women's specialty, NYC, 1954 volume 4

Stores Pre '55 N-Z - Peck & Peck, women's sportswear, (mid- volume 4 Atlantic region and Midwest), 1954-1956

Stores Pre '55 N-Z - Pizitz, department store, Birmingham, AL, volume 4 1947-1948

Stores Pre '55 N-Z - Raglands, department store, Kingsville, TX, volume 4 1950

Stores Pre '55 N-Z - Rogers Peet Men's Store, NYC, 1953-1954 volume 4

Stores Pre '55 N-Z - J.W. Robinson Co., department store, volume 4 Beverly Hills, 19471950

Stores Pre '55 N-Z - J.W. Robinson Co., department store,Los volume 4 Angeles, 1952-1953

Stores Pre '55 N-Z - J.W. Robinson Co., department volume 4 store,Pasadena, 1956

Stores Pre '55 N-Z - Russeks Fur Salon, Yonkers, NY, 1954 volume 4

Stores Pre '55 N-Z - Russeks Fur Salon, NYC, 1955 volume 4

Stores Pre '55 N-Z - Salinas Y Rocha, specialty store, Mexico volume 4 City, 19451947

Stores Pre '55 N-Z - Shillito's, Cincinnati, women's fashions volume 4 floor, 1950

Stores Pre '55 N-Z - Shillito's, Cincinnati, boys' department, volume 4 1957

Stores Pre '55 N-Z - Sosnik-Thalhimer, Department store, volume 4 Richmond, VA, 19471949

Stores Pre '55 N-Z - Sosnik-Thalhimer, Women's shop, volume 4 Winston-Salem, 19501951

Stores Pre '55 N-Z - Steiger's Department Store, Springfield, volume 4 MA, 1953

Stores Pre '55 N-Z - Stewart Dry Goods Co., department store, volume 4 Louisville, NY, 1947-1948 - Page 76- Raymond Loewy archive 2251

Stores Pre '55 N-Z - Stix, Baer & Fuller, department store, St. volume 4 Louis, 1948-1949

Stores Pre '55 N-Z - Thompson-Winchester Co., lamps shop, volume 4 1953

Stores Pre '55 N-Z - Jay Thorpe, women's casual shop, NYC, volume 4 1944

Stores Pre '55 N-Z - John Ward Men's Shoe Store, NYC, volume 4 1946-1947

Stores Pre '55 N-Z - Weber & Heilbroner, department store, volume 4 NYC, 1954

Stores Pre '55 N-Z - Western Hills Plaza, shopping center, volume 4 Cincinnati, 1953-1954

Stores Pre '55 N-Z - Westgate Shopping Center, Cleveland, volume 4 1953195419571961

Stores Pre '55 N-Z - White House Department Store, San volume 4 Francisco, 1948

Stores Pre '55 N-Z - Woodward & Lothrop department store, volume 4 Chevy Chase, MD, 1950-19511955

Stores Pre '55 N-Z - Woodward & Lothrop department store, volume 4 Washington, DC, 1949-1953

Stores Pre '55 N-Z - Younkers, department store, Des Moines, volume 4 1948-1950

Stores Post '55 A-D - Abraham & Strauss, department store: volume 5 Brooklyn, NY, 4th floor (junior department), 1961

Stores Post '55 A-D - Abraham & Strauss, department store: volume 5 Brooklyn, NY, 3rd floor (fashion), 1962

Stores Post '55 A-D - Article, "The Shopping Center Goes to volume 5 the Shopper," New York Times Magazine, C.B. Palmer, 1953 November 29

Stores Post '55 A-D - L.S. Ayres & Co., department store: volume 5 Market Square shopping center, Lafayette, Ind., 1958-1959

Stores Post '55 A-D - L.S. Ayres & Co., department store: volume 5 Springfield, Ill., 5th floor, (women's wear), 1960

Stores Post '55 A-D - L.S. Ayres & Co., department store: volume 5 Indianapolis, fourth floor (women's shoes), 1963

Stores Post '55 A-D - L.S. Ayres & Co., department store: volume 5 Indianapolis, second and third floors (women's specialty), 1964

Stores Post '55 A-D - L.S. Ayres & Co., department store: volume 5 Greenwood Shopping Center, Greenwood, Ind., 1964-1965

Stores Post '55 A-D - L.S. Ayres & Co., department store: volume 5 Glenbrook Shopping Center, Indiana, 1965-1966

- Page 77- Raymond Loewy archive 2251

Stores Post '55 A-D - Best & Co., clothing store: Garden City, volume 5 Long Island, NY, 1957

Stores Post '55 A-D - Best & Co., clothing store: Abington, Pa., volume 5 1957-1958

Stores Post '55 A-D - Best & Co., clothing store: Boston, 1959 volume 5

Stores Post '55 A-D - Best & Co., clothing store: Skokie, Ill., volume 5 1959

Stores Post '55 A-D - Best & Co., clothing store: Oakbrook volume 5 shopping center, Oakbrook, Ill, Chicago area, 1961-1962

Stores Post '55 A-D - Best & Co., clothing store: Reisterstown volume 5 Road Plaza, Baltimore area, 1961-1962

Stores Post '55 A-D - Best & Co., clothing store: Northland volume 5 Center, Detroit area, 1963

Stores Post '55 A-D - Best & Co., clothing store: Capitol Court volume 5 Shopping Center, Milwaukee, 1965

Stores Post '55 A-D - Bloomingdale's, department store: Gifts volume 5 and accessories floor, Stamford, CT, 1954

Stores Post '55 A-D - Bloomingdale's, department store: NYC, volume 5 third floor (junior ready to wear), 1955

Stores Post '55 A-D - Bloomingdale's, department store: Third volume 5 Avenue façade, 1956

Stores Post '55 A-D - Bloomingdale's, department store: Men's volume 5 shop, 1957-1958

Stores Post '55 A-D - Bloomingdale's, department store: Article volume 5 on hosiery departments, 1961

Stores Post '55 A-D - Bloomingdale's, department store: Bergen volume 5 County, Hackensack, NJ, 1958-1959

Stores Post '55 A-D - Bloomingdale's, department store: Mall at volume 5 Short Hills, Millburn, NJ, 1966-1967

Stores Post '55 A-D - Boston Store, department store: Bay Shore volume 5 Shopping Center, Glendale, Wisconsin, 1957-1958

Stores Post '55 A-D - Boston Store, department store: Main volume 5 floor, Milwaukee, 1958-1959

Stores Post '55 A-D - Boston Store, department store: Point volume 5 Loomis Shopping Center, Milwaukee, 1960

Stores Post '55 A-D - Boston Store, department store: Erie, PA, volume 5 1967

Stores Post '55 A-D - John Bressmer Co., department store, fifth volume 5 and sixth floors (women's clothing and furniture), Springfield, IL, 1960

- Page 78- Raymond Loewy archive 2251

Stores Post '55 A-D - Broadway-Hale, department stores NYC volume 5 corporate office, 1955

Stores Post '55 A-D - Broadway, department stores: Broadway- volume 5 Anaheim, 1955

Stores Post '55 A-D - Broadway, department stores: Broadway- volume 5 Valley, Panorama City, CA, 1955

Stores Post '55 A-D - Broadway, department stores: Del Amo volume 5 Shopping Center, Torrance, 1958-1959

Stores Post '55 A-D - Broadway, department stores: Whittwood volume 5 Shopping Center, Whittier, 1959

Stores Post '55 A-D - Broadway, department stores: Pasadena volume 5 addition, 1959-1960

Stores Post '55 A-D - Broadway, department stores: Broadway- volume 5 Crenshaw, 19471965 Scope and Contents note

Store opened in 1947, article published in 1965.

Stores Post '55 A-D - Ed Shuster & Co., department store: volume 5 Children's shoes, Milwaukee, 1959

Stores Post '55 A-D - Ed Shuster & Co., department store: volume 5 Hilldale Shopping Center, Madison, WI, 1959

Stores Post '55 A-D - Cole Bros., department store, Sheffield, volume 5 England, 1961

Stores Post '55 A-D - Capitol Terrace restaurant and cocktail volume 5 lounge, Capitol Court Shopping Center, Milwaukee, 1957

Stores Post '55 A-D - Dayton's, department store: St. Paul, volume 5 1961-1964

Stores Post '55 A-D - Dayton's, department store: Brookdale volume 5 Shopping Center, suburban Minneapolis, 1965

Stores Post '55 A-D - Deptford Mall, NJ, regional shopping volume 5 mall, 1968-1969

Stores Post '55 A-D - Durham, NC, study commissioned for volume 5 civic and cultural center, 1968

Stores Post '55 A-D - Loose clippings found in scrapbook: volume 5 Pawtucket shopping mall, 1969-1970

Stores Post '55 A-D - Loose clippings found in scrapbook: volume 5 Woodward & Lothrop and Hochschild Kohn, department stores, Columbia Mall, Columbia, MD, 1970

Stores Post '55 E-O - Famous-Barr, department store: St. Louis, volume 6 1959-1960

- Page 79- Raymond Loewy archive 2251

Stores Post '55 E-O - Famous-Barr, department store: South volume 6 County Shopping Center, (St. Louis area), 1962-1963

Stores Post '55 E-O - Famous-Barr, department store: Northwest volume 6 Shopping Plaza (St. Louis area), 19641966

Stores Post '55 E-O - Federated Department Store, office, volume 6 Cincinnati, 1967

Stores Post '55 E-O - Filene's department store: North Shore volume 6 Shopping Center, Peabody, MA, 1956-1958

Stores Post '55 E-O - Filene's department store: Southshore volume 6 shopping center, Braintree, MA, 1961

Stores Post '55 E-O - Filene's department store: Tea room, volume 6 Boston, 1962

Stores Post '55 E-O - Filene's department store: Tea room, volume 6 Natick, MA, 1965

Stores Post '55 E-O - Filene's department store: Warwick Mall, volume 6 RI, 1970

Stores Post '55 E-O - Citibank, NYC, undated volume 6

Stores Post '55 E-O - Forbes & Wallace, department store: Third volume 6 floor youth department, Springfield, MA, 1960

Stores Post '55 E-O - Forbes & Wallace, department store: volume 6 Eastfield Mall, Springfield, MA, 1967

Stores Post '55 E-O - Forbes & Wallace, department store: volume 6 Fairfield Mall, Chicopee, MA, 1968

Stores Post '55 E-O - Gayfer's, department store, Springdale, volume 6 AL, 1966

Stores Post '55 E-O - G. Fox & Co. department store, Naugatuck volume 6 Valley Mall, Waterbury, CT., 1968

Stores Post '55 E-O - Hudson's, department store, Franklin Park volume 6 Mall, Toledo, OH, 1968

Stores Post '55 E-O - Block's, department store, Glendale volume 6 Shopping Center, Indianapolis, 1958-1960

Stores Post '55 E-O - Halle Bros. Co. department store: volume 6 Southland Shopping Center, Middleburgh Heights, OH, 1957

Stores Post '55 E-O - Halle Bros. Co. department store: volume 6 Severance Estates shopping center, Cleveland, 1960-19611963

Stores Post '55 E-O - Halle Bros. Co. department store: Men's volume 6 clothing floor, Cleveland, 1966

Stores Post '55 E-O - Halle Bros. Co. department store: Fur volume 6 salon, 1967

Stores Post '55 E-O - Halle Bros. Co. department store: West volume 6 Erie Plaza, 1968 - Page 80- Raymond Loewy archive 2251

Stores Post '55 E-O - Hahne & Co., department store, volume 6 Middletown Township, NJ, 1967-1968

Stores Post '55 E-O - Hartley's clothing store, Dadeland branch, volume 6 Miami, 1962

Stores Post '55 E-O - Hengerer's, department store: Amherst, volume 6 NY, 1955195719661968

Stores Post '55 E-O - Hengerer's, department store: Niagara volume 6 Falls, 1960

Stores Post '55 E-O - Hengerer's, department store: Buffalo, volume 6 1962

Stores Post '55 E-O - Hamden Plaza, shopping center, CT, 1956 volume 6

Stores Post '55 E-O - Higbee Company, department store: volume 6 Women's fashions second and third floors, 1960-1961

Stores Post '55 E-O - Higbee Company, department store: Silver volume 6 Grille restaurant, 1962

Stores Post '55 E-O - Higbee Company, department store: volume 6 Housewares fifth floor, 1965

Stores Post '55 E-O - Higbee Company, department store: volume 6 Cleveland; Westgate Shopping Center, Fairview Park, OH, 19611966

Stores Post '55 E-O - Higbee Company, department store: volume 6 Midway Mall (Cleveland area), 19641966

Stores Post '55 E-O - Higbee Company, department store: volume 6 Parmatown Mall, Parma, OH, 19651967

Stores Post '55 E-O - Higbee Company, department store: Great volume 6 Lakes Mall Shopping Center, Mentor, OH, 1968

Stores Post '55 E-O - D.H. Holmes Co., Ltd., department store, volume 6 Oakwood Shopping Center, West Bank, LA, 19641968

Stores Post '55 E-O - J.L. Hudson, department store: Detroit: 6th volume 6 floor (women's fashions), 1957

Stores Post '55 E-O - J.L. Hudson, department store: Miss volume 6 Hudson Shop, (women's fashions), 1961

Stores Post '55 E-O - J.L. Hudson, department store: Woodward volume 6 Shops (high end women's fashions), 1962

Stores Post '55 E-O - J.L. Hudson, department store: Oakland volume 6 Mall, 1965-1967

Stores Post '55 E-O - J.L. Hudson, department store: Pontiac volume 6 Mall, 1967

Stores Post '55 E-O - J.L. Hudson, department store: Franklin volume 6 Park Mall, Toledo, 1968

- Page 81- Raymond Loewy archive 2251

Stores Post '55 E-O - Hub clothing store, Hilldale Shopping volume 6 Center, Madison, WI, 1960

Stores Post '55 E-O - J.B. Ivey & Co., department store: volume 6 Jacksonville, FL, 19601962-1963

Stores Post '55 E-O - J.B. Ivey & Co., department store: Park volume 6 Road Shopping Center, 1961

Stores Post '55 E-O - J.B. Ivey & Co., department store: volume 6 Charlottetown Mall, Charlotte, NC, 1964

Stores Post '55 E-O - Jones Store, department store, Blue Ridge volume 6 Mall Shopping Center, Kansas City, MO, 1962

Stores Post '55 E-O - Joslin's, department store: Buckingham volume 6 Square Shopping Center, Aurora, CO, 1964

Stores Post '55 E-O - Joslin's, department store: Villa Italia volume 6 Shopping Complex, Jefferson County, CO, 1966

Stores Post '55 E-O - Samuel Kirk & Son, Inc., silversmith shop, volume 6 Baltimore, 1962-1963

Stores Post '55 E-O - F&R Lazarus & Co., department store, volume 6 Columbus, OH: Home decorators floor, 1954

Stores Post '55 E-O - F&R Lazarus & Co., department store, volume 6 Columbus, OH: Basement store, 1954-1955

Stores Post '55 E-O - F&R Lazarus & Co., department store, volume 6 Columbus, OH: Sports, recreation, hobby center, 1955

Stores Post '55 E-O - F&R Lazarus & Co., department store, volume 6 Columbus, OH: Annex, 1959

Stores Post '55 E-O - F&R Lazarus & Co., department store, volume 6 Columbus, OH: Lazarus West, 1961-1963

Stores Post '55 E-O - F&R Lazarus & Co., department store, volume 6 Columbus, OH: Northland Shopping Center, 1965

Stores Post '55 E-O - F&R Lazarus & Co., department store, volume 6 Columbus, OH: Eastland Shopping Center, 1966

Stores Post '55 E-O - Foley's, Houston, Mayfair Shop (women's volume 6 fashions), 1959

Stores Post '55 E-O - John Lewis, department store restaurant, volume 6 London, England, 1957-19581961

Stores Post '55 E-O - Lit Brothers, central warehouse for volume 6 department store, Philadelphia, 1956 Scope and Contents note

Loewy as consultant.

Stores Post '55 E-O - Macy's, department store, NYC: men's volume 6 department, 1960-1961

- Page 82- Raymond Loewy archive 2251

Stores Post '55 E-O - J. Magnin, store, San Francisco, 1960 volume 6

Stores Post '55 E-O - May Co., RL/WS as consultants, 1961 volume 6

Stores Post '55 E-O - May-D&F, department store: Bear Valley volume 6 Shopping Center, Denver, CO, 1965-1966

Stores Post '55 E-O - May-D&F, department store: Antlers volume 6 Center Complex, Colorado Springs, 1966

Stores Post '55 E-O - May-D&F, department store: North Valley volume 6 Shopping Center, Denver, 1967

Stores Post '55 E-O - May-D&F, department store: Chase Stone volume 6 Center, Colorado Springs, 1968

Stores Post '55 E-O - Meier & Frank Co., department store, volume 6 Valley River Shopping Center, 1968

Stores Post '55 E-O - McAlpin Co., department store, Cherry volume 6 Grove Plaza, Cincinnati, 1958

Stores Post '55 E-O - Mt. Prospect Plaza Shopping Center, 1961 volume 6

Stores Post '55 E-O - M. O'Neil Co., department store, O'Neil- volume 6 Sheffield Shopping Center, Elyria, OH, 1961

Stores Post '55 E-O - Loose clippings: Long Ridge Plaza volume 6 shopping center, NY, 1970

Stores Post '55 E-O - Loose clippings: International Banking volume 6 Center, 1970

Stores Post '55 E-O - Loose clippings: Famous-Barr, department volume 6 store, West County Shopping Center, Des Peres, MO, 1969

Stores Post '55 E-O - Loose clippings: Forbes & Wallace, volume 6 department store, Fairfield Mall Chicopee, MA, 1969

Stores Post '55 E-O - Loose clippings: Jones Store, clothing, volume 6 Prairie Village, MO, 1969

Stores Post '55 E-O - Loose clippings: Lord & Taylor, volume 6 department store, Stamford, CT, 1969

Stores Post '55 E-O - Loose clippings: Higbee Company, volume 6 department store, Canton, OH, undated

Stores Post '55 E-O - Loose clippings: G. Fox and Co., volume 6 department store, Naugatuck Valley Mall, Waterbury, CT, 1969

Stores Post '55 E-O - Loose clippings: J.L. Hudson, department volume 6 store, candy department, Oakland, MI, 1969

Stores Post '55 P-Z - Peck & Peck, 1959-1962 volume 7 Scope and Contents note

Short Hills Mall, New Jersey; Midtown Plaza, Boston, MA; Cherry Hill Shopping Center, Haddonfield, NJ; Northshore Shopping Center, Peabody, MA; Old Orchard

- Page 83- Raymond Loewy archive 2251

Shopping Center, Skokie, IL; Eastchester Shop, NY; South Shore Plaza, Braintree, MA.

Stores Post '55 P-Z - Penn Center, PA, 1959 volume 7

Stores Post '55 P-Z - Plymouth Shops, Inc. -- Fifth Avenue volume 7 Shop, NY; Rockefeller Center, Inc. Time & Life Building, NY, 1958-1960

Stores Post '55 P-Z - Pogue's, 1961-1965 volume 7 Scope and Contents note

Carew Tower Arcade Store, Ohio; Pogue Portrait Studio (Osborne Photographic Laboratories Inc.) Queensgate, Ohio; Pogue's Kenwood Plaza Store, Ohio.

Stores Post '55 P-Z - Powers Dry Goods Co. -- Highland Village volume 7 Shopping Center, St. Paul, Minneapolis, 1958-1966

Stores Post '55 P-Z - Rich's Inc. - Belvedere Plaza, and Lenox volume 7 Square, and N. DeKalb, Atlanta, GA; Knoxville, TN; Greenbriar Shopping Center, GA, 1955-1968

Stores Post '55 P-Z - Reisterstown Plaza Shopping Center -- volume 7 Baltimore, MD, 1959

Stores Post '55 P-Z - Rike-Kumler -- Dayton, OH, 1959-1960 volume 7

Stores Post '55 P-Z - Robinson's, J.W. -- Panorama City volume 7 Shopping Center, Van Nuys, CA; Pasadena, CA; Palm Springs, CA; Anaheim, CA, 1953-1961

Stores Post '55 P-Z - Rock Hill Mall -- Florida, 1968 volume 7

Stores Post '55 P-Z - Paul H. Rose, Department stores -- volume 7 Greensboro, NC; Winston-Salem, NC self serve chain; Gastonia, NC, 1962-1963

Stores Post '55 P-Z - Saks Fifth Avenue -- Old Orchard volume 7 Shopping Center, Skokie, IL; Springfield, NJ, 1957-1959

Stores Post '55 P-Z - Sangers -- Dallas, TX; Singer-Harris' volume 7 Preston Center Store, TX, 1953-1965

Stores Post '55 P-Z - Savarin Restaurant -- Pennsylvania Station, volume 7 NY, 1940

Stores Post '55 P-Z - Schuster's -- Wisconsin stores; Schuster volume 7 Shoe Store; Wildwood Shopping Center, Wisconsin, 1955-1959

Stores Post '55 P-Z - Shillito's, 1956-1963 volume 7 Scope and Contents note

Tri-County Center, and Western Woods, Cincinnati, OH; Sculptress Valerie Clarebout; Captain's Table restaurant

Stores Post '55 P-Z - Simon Brothers, Apartment Builders -- volume 7 Lexington Ave. & E. 63rd St., New York, NY, 1960 - Page 84- Raymond Loewy archive 2251

Stores Post '55 P-Z - Sibley, Lindsay & Curr Co., 1960-1967 volume 7 Scope and Content note

24 difference shops and Sibley's, Rochester, NY; Southtown Plaza, NY; Syracuse, NY; Covered Arcade, Syracuse, NY

Stores Post '55 P-Z - Stamford Landing Marina -- Stamford, CT; volume 7 Marina America Inc., 1968

Stores Post '55 P-Z - Stewart's, 1953-1965 volume 7 Scope and Contents note

Stewart Dry Goods Company, Louisville, KY; Reisterstown Road Plaza, Baltimore, MD; Union Station property, Louisville, KY; York Road Shopping Center, MD; Samuel Kirk & Son, Inc.

Stores Post '55 P-Z - Wallace's, 1961-1963 volume 7 Scope and Contents note

Kingston, NY; Schenectady, NY; Wallace Silversmiths Discovery pattern

Stores Post '55 P-Z - Wanamaker's, 1963-1968 volume 7 Scope and Contents note

Harrisburg East Mall, PA; King of Prussia Plaza, PA; Wanamaker Eagle designed by sculptor Henry Mitchell

Gimbel's/Foley's - Foley's (Texas department store), 1946-1963 volume 8 Scope and Contents note

Foley's Gourmet Food Shop; Pasadena/Bayshore store; Foley's Shoe Salon; Sharpstown Shopping Center; Children's World-Foley's Houston; Book Department; Budget Basement; Federated Department Stores, Inc., (parent company); Selfridges of London; Ready to Ware Dept.; Azalea Terrace restaurant menu; Sewing Center; York Refrigeration and Air Conditioning; Bigelow Carpets; 6 Restaurants

Gimbel's/Foley's - Gimbel's Department Store, 1947-1961 volume 8 Scope and Content note

North Hills Shopping Center, Pittsburgh, PA; Salute Award; 69th & Walnut Sts.; Valley Stream, Long Island, NY; Cross-Country Store, Yonkers, NY; Rickie (Mrs. Wesley) Olander, painter; Gimbel's Westchester; New

- Page 85- Raymond Loewy archive 2251

York City store; celebrities at New York City store; Girl Scout Headquarters

Lord & Taylor - News Clippings and Trade Reports, 1941-1968 volume 9 Scope and Contents note

Prudential Center, MA; Manhasset, Long Island, NY addition; Stamford store, CT; Paramus, NJ; Medusa Stonenset Masonry Cemet; Falls Church, VA; Bull's Head, CT; Bergen, NJ; Western Ave., DC; Garden City, NY; The Bird Cage Restaurant, Bala-Cynwd, PA; Millburn, NJ; Tea Room, Garden City, NY; Jenkintown, PA; Bishop's Corners, West Hartford, CT; City Line Shopping Center, PA; Bala-Cynwyd Shopping Center, PA; New Rochelle, NY; Tray Service Restaurant (Lord & Taylor's One Arm Fancy)

Dinnerware - Newspaper clippings and magazine articles, volume 10 1951-1968 Scope and Contents note

Newspaper clippings and magazine articles.

Dinnerware - Block China Company volume 10 Scope and Contents note

Patterns -- Chateau; Hearthstone; Rosenthal-Block "Circles"; Limoges - Ironstone Designs; Transition shape

Dinnerware - Easterling China Co. volume 10 Scope and Contents note

Patterns - Spencerian Rose (Bavarian dinnerware)

Dinnerware - Easterling Dealership-Chicagoland Exhibit, 1968 volume 10

Dinnerware - Fostoria Glass volume 10 Scope and Contents note

Patterns, Milk Glass; Patrician stemware; Radiance; products -- Glass Fruit; Contemporary Coffee Pot; packaging - Thermoforming (plastics); Styrene foam

Dinnerware - Limoges patterns volume 10

Dinnerware - Lucent Corp. volume 10 Scope and Contents note

Dinnerware -- patterns -- Daisy Lane, Sun Petal, Debutante, April in Paris, Golden Splendor, etc.

Dinnerware - Melmac® volume 10 - Page 86- Raymond Loewy archive 2251

Scope and Contents note

Melamine resin -- patterns -- Rosebud, Italian Garden, Shadow Rose, Evening Song, etc.

Dinnerware - Porcelain -- Lace Antique pattern volume 10

Dinnerware - Rosenthal "Classical Modern" volume 10 Scope and Contents note

Patterns - Spectra shape; Solar decoration; Versailles; Monticello; Debut from Lorelei collection; Classic Greek key; Shah of Iran pattern; Fanfare; Classic Modern line, etc.

Dinnerware - Rosenthal "Continental" volume 10 Scope and Contents note

Patterns -- Coins; White; Springtime; Festive; Birdcage; Silhouette; Gayety; Script; Charcoal; Splatter; Confetti; etc.

Dinnerware - Rosenthal-Porzellan Aktiengesellschaft, Germany volume 10

Dinnerware - Rosenthal-Block China Corp. volume 10

Dinnerware - Tobey & Crothers, ad agency volume 10

Dinnerware - Fabrique de Porcelaine Langenthal, artists, volume 10 Switzerland and Spain

Pre '55 Interiors - Bullock's Wilshire buying office, NYC, 1948 volume 11

Pre '55 Interiors - State Museum of Science and Industry, volume 11 exhibits, Los Angeles, 1954

Pre '55 Interiors - State Exposition Building, exhibits, Los volume 11 Angeles, 1948-1950

Pre '55 Interiors - California State Fair, 1948-19501959 volume 11

Pre '55 Interiors - Carney, Crowell and Leibman law office, volume 11 Chicago, 1947

Pre '55 Interiors - Chicago State Fair, 1950 volume 11

Pre '55 Interiors - DeMets Tea Room and Candy Shop, Chicago, volume 11 1946

Pre '55 Interiors - Eversharp, Inc., corporate offices, NYC, volume 11 1946-1947

Pre '55 Interiors - Fairchild Engine & Airplane Corp., Stratos volume 11 Division, factory, Long Island, NY, 1952-1953

Pre '55 Interiors - Hanover Bank, window, Rockefeller Center, volume 11 NY, 1953

- Page 87- Raymond Loewy archive 2251

Pre '55 Interiors - Huyler's Inc., candy store, Hempstead, Long volume 11 Island, 1941-1942

Pre '55 Interiors - Lees-Cochrane Company, showroom, NYC, volume 11 1944-1945

Pre '55 Interiors - Long Island Railroad, Brooklyn, blood donor volume 11 display, 1944

Pre '55 Interiors - James Lees and Sons Company, yarn/carpet volume 11 showroom: Chicago, 1946-1948

Pre '55 Interiors - James Lees and Sons Company, yarn/carpet volume 11 showroom: NYC, 1946-19471950

Pre '55 Interiors - James Lees and Sons Company, yarn/carpet volume 11 showroom: Los Angeles, San Francisco, 1948

Pre '55 Interiors - James Lees and Sons Company, yarn/carpet volume 11 showroom: High Point, NC, 1950

Pre '55 Interiors - Lever House, interiors, NYC, 1951-19541958 volume 11

Pre '55 Interiors - Lever Brothers Co., cafeteria, 1949 volume 11

Pre '55 Interiors - Raymond Loewy Associates: Chicago office, volume 11 19471951

Pre '55 Interiors - Raymond Loewy Associates: NY office, volume 11 19511961

Pre '55 Interiors - Long Island Railroad platform shelters, volume 11 1948-1949

Pre '55 Interiors - Long Island Railroad, New Hyde Park Station, volume 11 1947

Pre '55 Interiors - Matson Lines, ticket office, Los Angeles, volume 11 1946-1947

Pre '55 Interiors - Nesco, Inc., (kitchen products and appliances), volume 11 national headquarters, Chicago, 1951

Pre '55 Interiors - New York Convention and Visitors Bureau, volume 11 visitors' center, 1954-1955

Pre '55 Interiors - Albert Parvin & Co., furniture and furnishings volume 11 showroom, Los Angeles, 1949

Pre '55 Interiors - Pennsylvania Railroad, canteen at Baltimore volume 11 station, 1943-1944

Pre '55 Interiors - Rosenthal-Block China: Showroom, NYC, volume 11 1953

Pre '55 Interiors - Rosenthal-Block China: Store displays, volume 11 19531955

Pre '55 Interiors - Hotel Shattuck, Berkeley, CA, 19481950 volume 11

- Page 88- Raymond Loewy archive 2251

Pre '55 Interiors - Stouffer's, restaurant, Westgate shopping volume 11 center, Cleveland, 1954

Pre '55 Interiors - Joseph Horne Co., bridal studio, Pittsburgh, volume 11 1942

Pre '55 Interiors - Lord & Taylor, department store, Manhasset, volume 11 Long Island, 1943

Pre '55 Interiors - Strawbridge and Clothier, department store volume 11 restaurant, Philadelphia, 1942

Pre '55 Interiors - Luxury co-op department buildings, 1025 volume 11 Fifth Avenue, NYC, 1954-1956

Pre '55 Interiors - Textron, Inc., fabric showroom, NYC, 1947 volume 11

Pre '55 Interiors - Thoroughbred Motor Court, motel, volume 11 Winchester, KY, 1953

Pre '55 Interiors - Union Oil Company, gas station, Pasadena, volume 11 1949

Pre '55 Interiors - Young-Quinlan Furniture Gallery, volume 11 Minneapolis, 1949

Post '55 Interiors - Air France--Plane interior, 1947 volume 12

Post '55 Interiors - Air France--Paris office interior, 1957 volume 12

Post '55 Interiors - Biltmore Hotel: Bowman Room, 1959 volume 12

Post '55 Interiors - Biltmore Hotel: Executive suites and guest volume 12 rooms, 1956-1958

Post '55 Interiors - Blackhawk Restaurant, Chicago, 1955 volume 12

Post '55 Interiors - Bloomingdale's gift department, Short Hills, volume 12 N.J., 1968

Post '55 Interiors - Bull and Bear restaurant, Waldorf-Astoria, volume 12 1960-1962

Post '55 Interiors - Carnegie House (apartments, NYC), volume 12 1961-1962

Post '55 Interiors - Cattleman Restaurant (NYC), 1964 volume 12

Post '55 Interiors - Chicago Yacht Club, 19561958 volume 12

Post '55 Interiors - U.S. Exhibit at International Trade Fair, volume 12 Damascus, Syria, 1956

Post '55 Interiors - Do/More Chair Company, Inc., office volume 12 furniture design and company headquarters, 1957-1958

Post '55 Interiors - Essex House: Lobby, 1958 volume 12

Post '55 Interiors - Essex House: Casino on the Park, 1956-1959 volume 12

Post '55 Interiors - Essex House: Colonnades Ballroom, volume 12 1963-1964 - Page 89- Raymond Loewy archive 2251

Post '55 Interiors - Essex House: Bombay Bicycle Club, 1963 volume 12

Post '55 Interiors - Fairbanks, Morse (Buffalo and Baltimore), volume 12 façade, 1961-1962

Post '55 Interiors - Citibank, First National City Bank of volume 12 Panama, 1967

Post '55 Interiors - First National City Bank, NY, 1964 volume 12

Post '55 Interiors - Gramercy Motor Inn, Washington, DC, volume 12 1962-1963

Post '55 Interiors - Hilton Orly, 1965-1966 volume 12

Post '55 Interiors - Hilton Paris, 1966-1967 volume 12

Post '55 Interiors - House of Chan, NYC, 1961-1963 volume 12

Post '55 Interiors - Imperial House apartments, NYC, 1959-1960 volume 12

Post '55 Interiors - The Laurel restaurant, Berlin, CT, 1955-1956 volume 12

Post '55 Interiors - Loewy Associates, NYC, 1957 volume 12 Scope and Contents note

(great color photo in article from Interiors.

Post '55 Interiors - Lorillard office building, 1957-1958 volume 12

Post '55 Interiors - Milan Triennale, 1957 volume 12

Post '55 Interiors - Minskoff Gold Building lobby, 575 volume 12 Lexington Ave., 1959 Scope and Contents note

NYT Magazine double page color spread showing rendering.

Post '55 Interiors - Hotel Nacional de Cuba, Havana, 1959 volume 12

Post '55 Interiors - Publicis Corp, NYC, 1958 volume 12

Post '55 Interiors - Rich's Department Store, Atlanta, 1968 volume 12

Post '55 Interiors - Royal McBee office buildings: Kansas City, volume 12 1956

Post '55 Interiors - Royal McBee office buildings: Elsmere, NY, volume 12 1957

Post '55 Interiors - Royal McBee office buildings: Houston, volume 12 1958

Post '55 Interiors - Royal McBee office buildings: Mobile, 1959 volume 12

Post '55 Interiors - Royal McBee office buildings: Richmond, volume 12 1960

- Page 90- Raymond Loewy archive 2251

Post '55 Interiors - San Marcos Hotel, Chandler, Arizona, volume 12 1960-1961

Post '55 Interiors - Seattle World's Fair: Pacific Northwest Bell/ volume 12 Bell Telephone building, U.S. Science Building, 1961-1962

Post '55 Interiors - Springfield Institution of Savings, MA, volume 12 undated

Post '55 Interiors - Stamford, CT Yacht Club and Marina, 1967 volume 12

Post '55 Interiors - Stouffer's restaurants: Top of the Rock, volume 12 Chicago, 1955

Post '55 Interiors - Stouffer's restaurants: Gaslight cocktail volume 12 lounge, Detroit, 1955

Post '55 Interiors - Stouffer's restaurants: Wynnewood, PA, 1955 volume 12

Post '55 Interiors - Stouffer's restaurants: Top of the Six's, NY, volume 12 1957-1959

Post '55 Interiors - Stouffer's restaurants: Lord & Taylor, volume 12 Eastchester, 1958

Post '55 Interiors - Tavern on the Green, Elmwood Room, volume 12 1959-1964

Post '55 Interiors - Top of the First restaurant, San Juan, 1961 volume 12

Post '55 Interiors - TWA Terminal Restaurants: Savarin's Lisbon volume 12 Lounge, Paris Café, and London Club, 1962-1964

Post '55 Interiors - Warner Brothers: Slimware-Lingerie and volume 12 Hathaway house, 1964

Fabrics: Floor, Ceiling, Wall Coverings, Textiles, Vinyls - volume 13 Arktex Ceramic Corp., SoundBar tile, 1960

Fabrics: Floor, Ceiling, Wall Coverings, Textiles, Vinyls - volume 13 Celotex Corp.: Acoustic tile, 1954

Fabrics: Floor, Ceiling, Wall Coverings, Textiles, Vinyls - volume 13 Celotex Corp.: Roof shingles, 1955

Fabrics: Floor, Ceiling, Wall Coverings, Textiles, Vinyls - volume 13 Celotex Corp.: Ceiling tile, 1958

Fabrics: Floor, Ceiling, Wall Coverings, Textiles, Vinyls - volume 13 Curon wall covering, undated

Fabrics: Floor, Ceiling, Wall Coverings, Textiles, Vinyls - volume 13 Formica, 1953-1964 Scope and Contents note

Laminates (patterns include French Blue Linen, Nassau, Milanos, Tidestone, Silversnow, Parfait, White Skylark,

- Page 91- Raymond Loewy archive 2251

Bonbon, Teak Picwood, Rosewood, Prima Vera, Royal Walnut, Sunrise Color line); logo,

Fabrics: Floor, Ceiling, Wall Coverings, Textiles, Vinyls - volume 13 Goodyear, vinyl flooring, 19501953-19551960-1961

Fabrics: Floor, Ceiling, Wall Coverings, Textiles, Vinyls volume 13 - Marsh Wall Products, Marlite wall and ceiling paneling, 1954-1961

Fabrics: Floor, Ceiling, Wall Coverings, Textiles, Vinyls - volume 13 National Woodwork, 1958

Fabrics: Floor, Ceiling, Wall Coverings, Textiles, Vinyls - volume 13 Federal Industries, Bonmarc, vinyl upholstery, 1959-1960

Fabrics: Floor, Ceiling, Wall Coverings, Textiles, Vinyls - volume 13 Edward Fields, rugs, 1953-1960

Fabrics: Floor, Ceiling, Wall Coverings, Textiles, Vinyls - volume 13 Pantasote Corp., Pantex vinyl upholstery, 1949-1950

Fabrics: Floor, Ceiling, Wall Coverings, Textiles, Vinyls - F. volume 13 Schumacher & Company, fabrics, 1957-1960

Fabrics: Floor, Ceiling, Wall Coverings, Textiles, Vinyls - volume 13 Seneca Textiles, 1955

Furniture - News clippings volume 14 Scope and Content note

Clippings regarding Lowey's use of various colors and materials such as plastics, chrome, wood, metals, and wrought-iron and his infusion of Asian and Hawaiian motifs into mainstream consumerism.

Furniture - Arvin Company, 1950-1958 volume 14 Scope and Contents note

Use of chrome; hostess cart; modern portable heaters; various dinette sets which include plastic and metal, upholstered, and wrought-iron sets; 'Leisure' outdoor furniture.

Furniture - Conn Organ Corporation, 1957-1961 volume 14

Furniture - Directional Contract Furniture Corp., 1963 volume 14 Scope and Contents note

Chairs used in TWA Terminal Restaurants; bar stool.

Furniture - Domore Chair Company, Inc., 1956-1958 volume 14

- Page 92- Raymond Loewy archive 2251

Scope and Contents note

Posture chair; office interiors/furniture; custom-fitted desks.

Furniture - Englander Company (bedding), 1949 volume 14

Furniture - Hill-Rom Company, 1955-1958 volume 14 Scope and Contents note

Hospital furniture (motorized bed, bedside cabinets, etc.

Furniture - Imperial Desk Company- office furniture, 1963 volume 14

Furniture - Kroehler Manufacturing Company, 1953 volume 14 Scope and Contents note

'Topper" Group; half sofas; lounge chairs; 3-piece sectional sofa and ottoman; sofa bed.

Furniture - Lullabye Furniture Corp. -- children's furniture, 1964 volume 14

Furniture - Mengel Company, 1952-1954 volume 14 Scope and Contents note

Bedroom furniture; Oriental décor-living room furniture; Blue Flame Home; kitchen cabinets; inter-changeable tables with extenders and footed servers; studio apartment items; armless lounge chairs; sectional seating; Hikie Lounge; Soje Japanese Screen; chest-desk; night table with seat; double and triple base dressers; space saving multi-purpose furniture.

Furniture - Simmons Company -- bedding; sofas; recliner, volume 14 1958-1959

Furniture - Tufflex (division of Wood Conversion Company)- volume 14 Seating arrangements, 1960

Housewares - National Housewares Manufacturers Association, volume 16 1960

Housing and House Components - General articles on housing, volume 17 1961-1968

Housing and House Components - Quiet House, 1963 volume 17

Housing and House Components - Leisurama House/Macy's, volume 17 1963-1964

Housing and House Components - Aluminum House, volume 17 19601968-1969

Housing and House Components - Easy Care House, 1969 volume 17

Miscellaneous - School surveys: Dallas, 1950 volume 18

- Page 93- Raymond Loewy archive 2251

Miscellaneous - School surveys: West Haven, CT, 1951 volume 18

Miscellaneous - Discover America, Inc. logo, 1967 volume 18

Miscellaneous - Empire State Building beacon, 1956 volume 18

Miscellaneous - Hats, 1961 volume 18

Miscellaneous - Lime Rock Park automobile race track, volume 18 1957-1959

Miscellaneous - Montreal Cultural Center, 1958-19601964 volume 18

Miscellaneous - President's Commission on Employment of the volume 18 Handicapped, 1965-1966

Miscellaneous - Cabildo Craft Center, Puerto Rico, 1963-1965 volume 18

Miscellaneous - U.S. Army Engineers: Industrial camouflage, volume 18 1950

Miscellaneous - U.S. Army Engineers: Standardization of volume 18 military signs, 1966

Miscellaneous - U.S. Army Engineers: Norfolk Cultural and volume 18 Convention Center logo, 1970

Miscellaneous - International Harvester logo, 1965 volume 18

Miscellaneous - University of Pittsburgh office design, volume 18 1969-1970

Miscellaneous - Raymond gas stove, 1951 volume 18

Miscellaneous - Loewy's London office, 1947-19481968-1969 volume 18

Loewy Personal Cars - News and trade association articles, volume 19 1948-1964 Scope and Contents note

Articles (U.S., French, London, German and Spanish) on Loewy's personal cars; car shows; patent for inflatable auto seat; and museum displays. Loewy residence in Palm Springs pictured. Articles by Raymond Loewy. Indiana Society of Chicago 38th Annual Dinner program (1952).

Loewy Personal Cars - Loewy Lincoln Town Car volume 19

Loewy Personal Cars - Town Car/Studebaker working model volume 19

Loewy Personal Cars - BMW volume 19

Loewy Personal Cars - Loewy Jaguar volume 19

Loewy Personal Cars - Boano, Turin, Italy volume 19

Loewy Personal Cars - Lancia Flamina volume 19

Loewy Personal Cars - Loewy Cadillac volume 19

- Page 94- Raymond Loewy archive 2251

Loewy Personal Cars - L'Electro-Taxi (solution to traffic volume 19 congestion), Luxembourg, 1965

Loewy Personal Cars - Cornell (Spanish LIFE issue), 1957 volume 19

Loewy Personal Cars - Paris Car Show, 1961 volume 19

Loewy Personal Cars - Moore, Archie (light heavyweight champ volume 19 1957 w/custom built Jaguar)

Loewy Personal Cars - Clark and Frey, architects -- Palm volume 19 Springs residence

Loewy - News and trade articles written by Raymond Loewy, volume 20 1935-1959 Scope and Contents note

News and trade articles written by Raymond Loewy projecting what consumers could expect in the future as well as the effect World War II had on materials, packaging, and production. Press releases announcing new industrial designers working for Loewy; Society of Industrial Designers press releases.

Some noted magazine articles {but not limited to}: Cosmopolitan article (1959); House & Garden cover (1956); Vogue (1955) cover and article re. Loewy's New York apartment; Shelf Appeal article 'Loewy Starts in London' (September 1935); Time magazine covers from October 31, 1949 (Western Canada edition, Atlantic Overseas edition, Latin American edition, Pacific Overseas edition, United States edition includes text; Saturday Evening Post (1949); Look (1949); "Pic" The Magazine for America's Young Men (1945); transcript of a Loewy interview on September 9, 1941; USO banner presented to New York City Women's Division; Cosmopolitan article 'From Lipsticks to Locomotives' (1950); Nash Motors 1953 criticism of Loewy; Loewy-Wilmet merger; Lurline ship of the Matson line; Derham Custom Body Company; St. Tropez house; Prudential Insurance Company The Prudential Family Hour script "Your Future Home," by Loewy; Paris Theatre penthouse apartment on w. 58th St. New York; Palm Springs home; St. Tropez Villa; Coral Gables Youth Center; American Paint Journal, December 4, 1944; Sutton Place, NY (Brownstones); Atomic Age, 1945; Collier's, "Looking Backward to the Future" 1943; New York Times Magazine, "What of the Promised Post-War World," 1943; North Shore News, "Sands Point Man, Raymond Loewy Typifies All-Out Effort in Mufti," 1943 (includes picture of Raymond and Jean Loewy); Herald Tribune, "Billion-Dollar Glee Club Sings in City Radio Ad," 1948; transcript of an NBC radio show The United

- Page 95- Raymond Loewy archive 2251

States Department of Justice, Washington, DC," I'm An American!"

Loewy - Radio and television scripts; Burrelle's Press Clipping volume 21 Bureau; Romeike press clippings; various newspaper articles; book reviews, 1947-1961 Scope and Contents note

The scripts reveal much about the personal side of Loewy; and contain items from Burrelle's Press Clipping Bureau; Romeike press clippings; various newspaper articles; book reviews -- Never Leave Well Enough Alone (many newspaper reviews as well as: Teen Talk; Advertising Agency; The Architects' Journal; Catholic Digest; Saturday Review of Literature; Fortune; Look; Book Review Digest; The Durez Molder; Dorothy Kilgallen's Voice of Broadway; Publishers Weekly; Mademoiselle's)

Loewy - Radio Reports, Inc., 1951-1960 volume 21 Scope and Contents note

Texts of broadcasts) New York; Washington, DC; Chicago, IL

Loewy - Radio TV Reports, Inc., (Detroit, Michigan; Windsor, volume 21 Ontario; Chicago, Illinois), 1960

Loewy - CBS News, 1961 volume 21

Loewy - "Look Here" CBS interview of Loewy in Palm Springs, volume 21 CA by Martin Agronsky of CBS, 1958

Loewy - "Nightline", NBC interview, 1958 volume 21

Loewy - "The Louis Sobol Show", ABC interview, 1957 volume 21

Loewy - "Margaret Truman and Mile Wallace, Weekday", NBC volume 21 interview, 1956

Loewy - "Millie Considine Show," MBS Network interview, volume 21 1956

Loewy - "Dorothy and Dick Kollmar" WOR interview - re volume 21 Decanter Design, 1955

Loewy - "Dorothy and Dick Kollmar" WOR interview - re volume 21 Loewy Apartment, 1955

Loewy - "Dorothy and Dick Kollmar" WOR interview - Text of volume 21 Laurence Loewy's birth announcement, 1953

Loewy - "Lynn Poole, Tomorrow", WABC-TV and ABC volume 21 interview, 1955

Loewy - "The Fitzgeralds" WABC radio(?) text, 1954 volume 21

- Page 96- Raymond Loewy archive 2251

Loewy - Count Gertz (former Loewy employee), interviewed by volume 21 Bob Elson on WOR Radio, 1951

Loewy - Articles and advertisements quoting, directly relating volume 22 to, and/or written by Raymond Loewy, 1945-1961 Scope and Contents note

There are many newsprint pictures of Raymond Loewy; Manhattan home of Mr. and Mrs. Loewy; Daily Annoyances; Fashion Forecasts; Rolex watch endorsement; "How I would rebuild New York City"; radio text of 'Raymond Loewy's Plan for New York in Esquire' aired over WOR (NY); Raymond Loewy's entrance hall; French Chamber of Commerce of the United States; Commander of the Legion of Honor ceremony in Washington, DC; Japanese influence; Cavanagh Hats; Eiffel Tower (paint it blue); several food recipes by Loewy; Ellis Island; New York's High School of Industrial Art (cartoon drawn by Loewy); Family Circle cover and article picturing the Loewy family Moore-McCormack ship model; airline uniforms; Plastic Shell Egg; Statue of Liberty; 1953 Loewy birthday announcement; Who's Who biography of Raymond Loewy; issue of Ameryka; issue of Noir et Blanc.

Loewy - Meetings, Exhibitions, and Speeches, 1958-1960 volume 22 Scope and Contents note

Swimming Pool Age Design Competition; National Housewares Manufacturers Association; Tiffany and Co.; National Association of Home Builders; American Barococo, 1959; Chicago International Fair and Exposition symbol; Design Derby.

Loewy - Brooklyn Museum, exhibition, May 15, 1957-June 16, volume 22 1957

Loewy - Merchandise Mart Design Conference, Chicago, 1957 volume 22

Loewy - Good Design Exhibition in Gimbel Brothers Store, volume 22 Philadelphia, 1951

Loewy - Akron Art Institute, 1956 volume 22

Loewy - Museum of Modern Art, NY, 1951 volume 22

Loewy - Abraham & Straus, 1951 volume 22

Loewy - Philbrook Art Center Exhibition, Oklahoma, 1952 volume 22

Loewy - University of Cincinnati, 1956 volume 22

Loewy - Contemporary Arts Museum, Houston, TX, 1955 volume 22

Loewy - Industrial Design Exhibition, Evansville, IN, 1952 volume 22

Loewy - UCLA Engineering & Management Course, 1956 volume 22 - Page 97- Raymond Loewy archive 2251

Loewy - Illinois Institute of Technology, 1954 volume 22

Loewy - Joe and Emily Lowe Art Center, Syracuse University, volume 22 1955

Loewy - National Association of Manufacturers, 1955 volume 22

Loewy - Boston Conference on Distribution Hall of Fame, 1953 volume 22

Loewy - Harvard University, 1950 volume 22

Loewy - Sales Executives Club of Chicago, 1950 volume 22

Loewy - The Modern Artist and His World Denver Art Museum, volume 22 Colorado, 1949

Loewy - Milwaukee Art Institute, 1949 volume 22

Loewy - Pack Memorial Public Library, Ashville, NC, 1950 volume 22

Loewy - Henry Dreyfuss, Society of Industrial Designers, 1947 volume 22

Loewy - President Truman's Jefferson-Jackson Day dinner, volume 22 Washington's National Guard Armory, 1950

Loewy - Satellite, 1958 volume 22 Scope and Contents note

Star of Wood Will; Star of Hope; 1st U.S. Satellite Congressional Record, 1958

Loewy - Flotels (houseboats on the Seine River, Paris), 1965 volume 22

Loewy - 5th Avenue apartment volume 22

Loewy - Newspaper and magazine articles pertaining to volume 23 Raymond Loewy, his designs, his speeches, and social appearances of Raymond and Viola Loewy, 1965-1970 Scope and Contents note

Topics include the Avanti, Air Force One, and Loewy's speech at the Vogue American Fashion Award dinner (1967).

Loewy - Doubinski Frères, DF 2000 furniture line, 1968-1970 volume 23

Loewy - NASA, 1968-1970 volume 23

Loewy - CEI, 1965-1970 volume 23 Scope and Contents note

Including design of Elna Lotus sewing machine.

Packaging, pre 1955 - Mademoiselle Cigarettes, 1948 volume 24

Packaging, pre 1955 - Packaging Institute article, 1955 volume 24

Packaging, pre 1955 - Laboratory Balance Scale, 1951 - Page 98- Raymond Loewy archive 2251

volume 24

Packaging, pre 1955 - Kroger Co., undated volume 24

Packaging, pre 1955 - Economic Cooperation Administration -- volume 24 Paris Package Display through Marshall Plan countries, 1951

Packaging, pre 1955 - Greyhound Lines -- Long Distance volume 24 Coach, 1950

Packaging, pre 1955 - "Packaging For the American Market" volume 24 article by Loewy in News Bulletin of the British Commonwealth Chamber of Commerce in the U.S.A. Inc., 1949

Packaging, pre 1955 - Wilmet, Georges -- Merger with Loewy, volume 24 1948

Packaging, pre 1955 - Package Designers Council, 1953 volume 24

Packaging, pre 1955 - Armour & Co., 1945-1960 volume 24 Scope and Contents note

Pre-packed meat in foil lined can; Dash Dog Food; Cook n' Serve Container; Frozen Meat package; Bacon window package; Pork Sausage bag; Perk Granulated Soap; Ready-to-Eat Ham; Gerber Products Co.; Treet.

Packaging, pre 1955 - Armour & Company Veterinary volume 24 Laboratories -- Double label prescription blank, 1950

Packaging, pre 1955 - Ben Hur Products Inc. -- Vegetable volume 24 Flakes, 1949

Packaging, pre 1955 - Borden Company, 1950 volume 24

Packaging, pre 1955 - Crystal Sugar -- Crystal Apple Juice; volume 24 Lucky Leaf Cherries; etc., 1949-1950

Packaging, pre 1955 - Frances Denny -- Cosmetics -- Glass volume 24 Containers, 1939

Packaging, pre 1955 - Durasharp -- Razor Blades, 1954 volume 24

Packaging, pre 1955 - Fleischmann's Distilled Dry Gin, 1949 volume 24

Packaging, pre 1955 - Griesedieck Bros. Brewery -- Product volume 24 labels and truck redesign, 1954

Packaging, pre 1955 - Hudnut Sales Company, Inc. -- Men's volume 24 toiletries, 1951

Packaging, pre 1955 - Hill-Rom -- Hospital over-bed table for volume 24 use in the home, 1956

Packaging, pre 1955 - International Harvester, 1945-1950 volume 24

Packaging, pre 1955 - Incabloc Corp. -- Shock absorbers for volume 24 watches, 1954

- Page 99- Raymond Loewy archive 2251

Packaging, pre 1955 - Keepsake Ring display -- A. H. Pond volume 24 Company, 1953-1954

Packaging, pre 1955 - Kretschmer Corp., 1950-1951 volume 24

Packaging, pre 1955 - Kroger Co. -- Private Label line, volume 24 1946-1957

Packaging, pre 1955 - Larson Co. -- Veg-All, 1954 volume 24

Packaging, pre 1955 - Lever Bros., Unilever, Ltd., 1940-1953 volume 24 Scope and Contents note

Peposdent Dental Cream and Tooth Brush; Breeze (synthetic detergent); Good Luck margarine; Surf (soapless detergent); hotel packaging; Rinso; Lever Bros. Company Cafeteria; etc.,

Packaging, pre 1955 - Meister Braü Beer, 1948 volume 24

Packaging, pre 1955 - National Dairy Products Corp.- volume 24 Breakstone; Sealtest; Lazy Susan; foil cream cheese package; Sealtest Big Top show, 1950-1963

Packaging, pre 1955 - Omnibook, 1950 volume 24

Packaging, pre 1955 - O'Cedar, - Household polishes/cleaners, volume 24 1948-1951

Packaging, pre 1955 - Pablum, 1951 volume 24

Packaging, pre 1955 - Real Gold -- Frozen orange juice, 1950 volume 24

Packaging, pre 1955 - S & S (Dr. Salsbury's Laboratories), 1950 volume 24 Scope and Contents note

Poultry medicine; biologics; disinfectants; insecticides, etc.

Packaging, pre 1955 - Smiles 'n Chuckles Limited, Kitchener, volume 24 Ontario (candy manufacturer), 1951

Packaging, pre 1955 - Standard Brands -- Royal Gelatin Dessert, volume 24 1949

Packaging, pre 1955 - Standard Laboratories, Inc., 1945 volume 24

Packaging, pre 1955 - Suchard Company -- Chocolate, volume 24 1954-1957

Packaging, pre 1955 - Sun Oil Co., 1954-1958 volume 24

Packaging, pre 1955 - Swiss Colony, 1953-1955 volume 24

Packaging, pre 1955 - Virginia Dare Wine, 1954 volume 24

Packaging, pre 1955 - Zinsmaster Baking Co., 1950-1951 volume 24

- Page 100- Raymond Loewy archive 2251

Packaging, Post 1955 A-C - General articles about new volume 25 packaging designs that appeared in various trade publications, 1955-1969 Scope and Contents note

Publications include Package Engineering, Industrial Design, Food & Drug Packaging, Drug Trade News, Printing News, Aerosol Age, Paperboard Packaging, Bakers Weekly, Television Age, etc. Articles on the future of packaging 'towards the year 2000'; new materials, shapes and textiles with much emphasis on plastics. American Management Association (AMA) offers packaging course October 28 -- November, 1968. Mainstream newspaper articles ( New York Times, Christian Science Monitor, etc.) regarding the new trend in packaging and Loewy's role.

Packaging, Post 1955 A-C - Awards/Exhibitions, 1955-1960 volume 25

Packaging, Post 1955 A-C - Abbott Labs -- Sucaryl, Vitacaps & volume 25 Optilets, 1954-1960

Packaging, Post 1955 A-C - Alcan, 1955-1961 volume 25

Packaging, Post 1955 A-C - American Tobacco -- Lucky Strike, volume 25 1956-1962

Packaging, Post 1955 A-C - Ansul Chemical Co., fire volume 25 extinguisher, 1954-1959

Packaging, Post 1955 A-C - Anderson, Clayton & Co. -- Flair volume 25 Shortening, 1956-1957

Packaging, Post 1955 A-C - A & P, 1957 volume 25

Packaging, Post 1955 A-C - Babbitt, B.T.-- Bab-O Cleanser, volume 25 Glim Liquid Detergent, 1955-1957

Packaging, Post 1955 A-C - Ber-Design Inc. -- Old Harbor volume 25 Candle Company, 1967-1968

Packaging, Post 1955 A-C - Bes-pak Co. -- plastic food storage volume 25 containers, 1962

Packaging, Post 1955 A-C - Blue Bell Inc. -- work clothes, 1956 volume 25

Packaging, Post 1955 A-C - Bristol Myers -- Fact Toothpaste, volume 25 Invistin Vitamin, Whistle Household

Packaging, Post 1955 A-C - Cleaner, Ban Deodorant, Bactine, volume 25 1966-1968

Packaging, Post 1955 A-C - Canada Dry Corp., 1953-1961 volume 25

- Page 101- Raymond Loewy archive 2251

Scope and Contents note

Six-pack container, bottle design, Bourbon, Cordials, Crème de Menthe, delivery truck design, fruit drinks, Quinine Water.

Packaging, Post 1955 C-Z - Carling Brewing Company -- Red volume 26 Cap Ale; Black Label, 1955-1961

Packaging, Post 1955 C-Z - Carrier Corporation -- Climate volume 26 Center; air conditioners, 1959-1960

Packaging, Post 1955 C-Z - Celanese Corporation -- Celcon; volume 26 aerosol containers; U.S. Steel foil, 1964

Packaging, Post 1955 C-Z - Chicago Printed String (Tie-Tie), volume 26 1957

Packaging, Post 1955 C-Z - Cleo gift wrap box, 1961-1962 volume 26

Packaging, Post 1955 C-Z - C&P Telephone Company, 1955 volume 26

Packaging, Post 1955 C-Z - Coca-Cola, 1960 volume 26

Packaging, Post 1955 C-Z - Consumers Cooperative -- COOP volume 26 trademark, 1957-1958

Packaging, Post 1955 C-Z - Braille Books -- new machine, 1958 volume 26

Packaging, Post 1955 C-Z - Chubb & Sons, 1970 volume 26

Packaging, Post 1955 C-Z - Dubuque container division of St. volume 26 Regis Paper Co. -- bacon packaging, 1960

Packaging, Post 1955 C-Z - Eagle Pencil Company, 1960-1961 volume 26

Packaging, Post 1955 C-Z - Farm Bureau Cooperative volume 26 Association, 1958-1961

Packaging, Post 1955 C-Z - Garnier Liqueurs, 1962-1963 volume 26

Packaging, Post 1955 C-Z - General Foods -- Hills Bros. Instant volume 26 coffee; Good Seasons salad dressing kit, 1955-1959

Packaging, Post 1955 C-Z - Rice Award (Grantland Rice volume 26 Memorial Trophy), 1955

Packaging, Post 1955 C-Z - Hilton Inn, 1961-1962 volume 26

Packaging, Post 1955 C-Z - Indian Head Hosiery, (McCallum volume 26 Boutique line), 1967

Packaging, Post 1955 C-Z - International Club (division of volume 26 Angelique), 1958

Packaging, Post 1955 C-Z - Interstate System (trucking firm), volume 26 1960

Packaging, Post 1955 C-Z - Kimberly-Clark Corp. -- Kleenex, volume 26 1967-1968

- Page 102- Raymond Loewy archive 2251

Packaging, Post 1955 C-Z - Koehler lamp, 1965-1966 volume 26

Packaging, Post 1955 C-Z - Kroger Corp. (supermarkets), 1961 volume 26

Packaging, Post 1955 C-Z - Metric Hosiery, 1957-1958 volume 26

Packaging, Post 1955 C-Z - Murine Eye Drops, 1959 volume 26

Packaging, Post 1955 C-Z - Manhattan Yellow Pages, 1958 volume 26

Packaging, Post 1955 C-Z - NuTurf Grass Seed, 1959 volume 26

Packaging, Post 1955 C-Z - Oertel Brewing Co., 1966 volume 26

Packaging, Post 1955 C-Z - Ogilvie Mills, 1957-1958 volume 26

Packaging, Post 1955 C-Z - O'Keef Brewing Co., 1957 volume 26

Packaging, Post 1955 C-Z - Omega Watch Co., 1959 volume 26

Packaging, Post 1955 C-Z - Ondine perfume, (Suzanne Thierry), volume 26 1962-1967

Packaging, Post 1955 C-Z - Pagent Magazine, 1958 volume 26

Packaging, Post 1955 C-Z - Quaker Oats, 1956-1961 volume 26 Scope and Contents note

Apple Crisp; Cherry Crisp; Life Cereal; Date Bread; 'Flako' Coffee Cake Mix; 'Aunt Jemima' Corn Bread Mix.

Packaging, Post 1955 C-Z - Reardon Co. -- Dramex paint, 1956 volume 26

Packaging, Post 1955 C-Z - Rheingold Beer, - Chug-a-Mug, volume 26 1955-1962

Packaging, Post 1955 C-Z - Reynolds, R.J., - Embra and volume 26 Vantage cigarettes, 1969-1970

Packaging, Post 1955 C-Z - State Mutual of America,- volume 26 Corporate Trademark, 1959

Packaging, Post 1955 C-Z - Singer Sewing Machine Co., volume 26 1958-1961

Packaging, Post 1955 C-Z - Shell Oil Co., 1956-1963 volume 26

Packaging, Post 1955 C-Z - Savannah Sugar Co. -- Dixie volume 26 Crystals, 1956-1957

Packaging, Post 1955 C-Z - Shell Chemical Company -- division volume 26 of Shell Oil Co., 1963-1964 Scope and Contents note

Experimental packages (push cylinders, shampoo container, cookie press, soap dispenser, baby powder dispenser, salad dressing, first aid kit).

Packaging, Post 1955 C-Z - Thistle Scotch, 1961 volume 26 - Page 103- Raymond Loewy archive 2251

Packaging, Post 1955 C-Z - WNBT -- TV & Radio, 1953 volume 26

Packaging, Post 1955 C-Z - Whitman's Chocolates, 1956-1957 volume 26

Packaging, Brown-Forman -- Nabisco, 1954-1970 volume 27 Scope and Contents note

Brown-Forman Distillers Corp. (Ambassador Royal, "Double Golden" Anniversary Seal, Old Forester, Early Times, Gold Pennant, President's Choice, King Whiskey, etc.)

Nabisco (Toastettes, Sip n' Chip, Coconut Bars, Sugar Rings, Lemon Jumble, "Easy Bake" Cookies, Meal Mates, Party Partners, 100% Bran, Chicken in a Biskit, Frolic aerosol ice-cream mix, Famous Cookie, Shredded Wheat, Dromedary mixes, Premium Saltines, Oreo, Ritz, etc.

Products A-C - Articles on general product design that include volume 28 Loewy, 1945-1967 Scope and Contents note

Includes articles on the "100 best-designed products of modern times" (1959) that included seven Loewy- designed products: 1953 Studebaker hard-top coupe; 1946 Hallicrafters radio; Borg Flight bathroom scale; Singer upright vacuum cleaner; the 1947 Studebaker Starlight coupe; the 1937 Sears Coldspot refrigerator; and the General Motors Sceniccruiser bus. The Illinois Institute of Technology polled 100 top designers, architects, and design department heads of manufacturing firms and universities around the world.

Products A-C - Acousticon hearing aids, 1961-1962 volume 28

Products A-C - Aireon jukeboxes, 1946-1947 volume 28

Products A-C - American Kitchen Co., metal cabinets, volume 28 1947-1954

Products A-C - American Central Manufacturing Co., kitchen volume 28 sinks and cabinets, 1944-1948

Products A-C - American Locker Company, 1949-1954 volume 28

Products A-C - ASPCA, humane kosher slaughter equipment, volume 28 1964

Products A-C - Ansco, film packaging, Anscoflex cameras, volume 28 1954-1959

Products A-C - A.P.I., "El Dorado" electric alarm clock, 1949 volume 28

Products A-C - A.P.I., Radiantglass electric heater, 1960 volume 28

Products A-C - Aqua-Tec (Teledyne Company), Water Pik, volume 28 1965-1967 - Page 104- Raymond Loewy archive 2251

Products A-C - Aro, lubricators, 1947 volume 28

Products A-C - Automatic Canteen, vending machines, 1947 volume 28

Products A-C - Barcalo Manufacturing Co., "Raymond Loewy" volume 28 Barcalounger, 1966-1967

Products A-C - Borg-Erickson, "Flight" bathroom scale, volume 28 1954-1958

Products A-C - Bright Star, flashlight, 1955 volume 28

Products A-C - Broil-Quik Co., "Super Chef" rotisserie and volume 28 packaging, 1953-1955

Products A-C - BSR: Telephone answering machine, 1961 volume 28

Products A-C - BSR: UA 15/UA 16 automatic record changer/ volume 28 turntable, 1962-1963

Products A-C - Carrier, room air conditioners, 1959-1961 volume 28

Products A-C - Casco Corp., Chef-Mate (blender/food volume 28 processor), 1961

Products A-C - Federal Pacific Electric Co., precision balance, volume 28 1961

Products A-C - Chase & Sanborn, Rudd-Melikan, Inc., Brew-A- volume 28 Cup automatic coffee vending machine, 1962

Products A-C - Cormac Photocopy Corp., photocopier, volume 28 1958-1960

Products A-C - Coca-Cola: Uniforms, 1958 volume 28

Products A-C - Coca-Cola: "Citation" fountain dispenser, 1958 volume 28

Products A-C - Coca-Cola: Bottle and carton design, 1954-1955 volume 28

Products A-C - Coca-Cola: Vending machine and opener, 1956 volume 28

Products A-C - Coca-Cola: Trucks, 1948-1949 volume 28

Products A-C - Coca-Cola: Automatic inspection of bottles, volume 28 1946

Products A-C - Cooper Alloy, stainless marine hardware, 1960 volume 28

Products A-C - Cramer Company: Antenna rotor, 1968 volume 28

Products A-C - Cramer Company: Timer totalizer, 1957 volume 28

Products A-C - Cretors Corporation, popcorn machine for volume 28 theaters, 1954-1956

Products A-C - Cummins Business Machines Corporation, volume 28 perforating machine, 1947-1948

Products D-O - Delta Power Tool Division, Rockwell volume 29 Manufacturing Company, 1957-1958

- Page 105- Raymond Loewy archive 2251

Products D-O - Disston Division, H.K. Porter Co., Inc.- volume 29 Gardening Tools, 1959-1960

Products D-O - Dictaphone Corporation, 1962-1963 volume 29

Products D-O - Diebold, Inc. -- Rotary Files/Dial-a-File, 1958 volume 29

Products D-O - Donley Bros. Co. -- Flambeau free-standing volume 29 fireplace, 1966-1967

Products D-O - Duralast -- Barbecue Cart, 1951 volume 29

Products D-O - Eagle-Picher Triple Slide Storm Windows, volume 29 1957-1959

Products D-O - Electronic Secretary Industries, Inc. -- volume 29 Telephone Answering Machine, 1960-1962

Products D-O - Elco Division, Electric Boat Co. -- Automatic volume 29 Bowling Alley, 1948

Products D-O - Elkay Manufacturing Co. -- Stainless Steel volume 29 Sinks; Faucets;, 1959-1960

Products D-O - Emerson Radio and Phonograph Corp., volume 29 1943-1944

Products D-O - Enger Kress -- Billfolds; Key Cases; Eyeglass volume 29 Cases; etc., 1961

Products D-O - Eversharp Inc. -- Razor; Pens, 1942-1949 volume 29

Products D-O - Fairchild Recording Corp., 1955-1959 volume 29

Products D-O - Fairchild Hiller Corp., Republic Aviation volume 29 Division -- Safe Automobile, 1970

Products D-O - Fedders Corp. -- Air Conditioners;, 1957-1959 volume 29

Products D-O - Federal Pacific Electric Co. -- Precision volume 29 Balance; Circuit Breakers; etc., 1961

Products D-O - Fiberglass -- Carrier Air Conditioning Company; volume 29 Owens-Corning; One Piece Shower

Products D-O - Enclosure, 1962-1963 volume 29

Products D-O - Frigidaire - Household Appliances (ranges, volume 29 freezers, ice-cream freezers, air conditioners, etc., 1946-1953

Products D-O - Gestetner Duplicator Corporation, 1952-1960 volume 29

Products D-O - Hallicrafters Co. -- 2-Way Radio; Television; volume 29 Phono-Radio Television console, 1947-1954

Products D-O - Hanovia (Engelhard), Inc. -- Solar System Sun volume 29 Simulators; Sun-Lamps, 1960-1965

Products D-O - Hanovia Chemical & Manufacturing Co. -- volume 29 Health Lamps, 1956-1959

- Page 106- Raymond Loewy archive 2251

Products D-O - Holzer-Cabot Division, National Pneumatic volume 29 Company -- Induction Motor, 1957-1969

Products D-O - In-Flight Motion Picture -- Screens; Theaters, volume 29 1969

Products D-O - International Harvester Co., 1946-1959 volume 29

Products D-O - Jewel Associates -- Radiator/Humidifier, volume 29 1949-1950

Products D-O - Koehler Manufacturing Co. -- Convertible volume 29 Lamp, 1965-1966

Products D-O - Lily-Tulip Cup Corp. -- Fountain Cup volume 29 Dispenser; Mixrite Cup, 1950

Products D-O - Litton Industries, 1961 volume 29

Products D-O - Missouri Auto Club -- Diagnostic Clinic, 1968 volume 29

Products D-O - Mosler Safe Company, 1951-1956 volume 29

Products D-O - Metaloid Co. -- Stove pad, 1951 volume 29

Products D-O - Necso, Inc.(National Enameling & Stamping volume 29 Co.), 1950-1955 Scope and Contents note

Corporate Interior; Roaster-Oven; Cookryte Sauce Pan; Electric Roaster; Kitchen Ware.

Products D-O - Norris Dispensers, Inc., 1954 volume 29

Products D-O - Nu-Tone Inc., - Self-Ventilated Range-Oven, volume 29 1964

Products D-O - Nutrilite Products Inc., 1958 volume 29

Products D-O - Outdoor Advertising Association of America - volume 29 Billboards, 1948-1959

Products D-O - Owens Brush Co., 1947 volume 29

Products D-O - Ozalid -- Office Model Printing Machine, 1951 volume 29

Products P-Z - Paper Art Co., 1960 volume 30

Products P-Z - Partlow Corp. temperature controls, volume 30 195819591964

Products P-Z - Pioneer Rubber Company: Waterproof mittens, volume 30 1951

Products P-Z - Pioneer Rubber Company: Package design for volume 30 rubber gloves, 1952-19551958

Products P-Z - Pitney-Bowes postage meter mailing machine, volume 30 19601968-1969

- Page 107- Raymond Loewy archive 2251

Products P-Z - Plumette line (S.K. Smith Co.) desk set, 1958 volume 30

Products P-Z - Republic Steel Corp. stainless steel non-glare volume 30 curtain, 1959

Products P-Z - Roberk Co. rear view car mirror, 1959 volume 30

Products P-Z - Perpetual desk calendar (Osborne-Kemper- volume 30 Thomas, Inc.), 1959

Products P-Z - Portable grill (Lawn Chef), 1950-1951 volume 30

Products P-Z - Pres-A-lite automatic cigarette lighter and volume 30 dispenser (Masterbilt Products Corp.), 1947-1949

Products P-Z - Proctor Mary Proctor toaster, 1958 volume 30

Products P-Z - Product Seminars, 19541955 volume 30

Products P-Z - Loewy and industrial design, 1943-19441965 volume 30

Products P-Z - Ray-O-Lite fiberglass awning and patio covering, volume 30 1955-1960

Products P-Z - Rudd-Melikian automatic food and beverage volume 30 vending machine, 1961-1963

Products P-Z - S&S Corrugated Paper Machinery Co.: volume 30 Corrugated cutter-creaser, 1958

Products P-Z - S&S Corrugated Paper Machinery Co.: volume 30 Corrugator, 1961

Products P-Z - Schick Co. electric razor and packaging, volume 30 1939-19401946-1949

Products P-Z - Singer: Vacuum cleaner, 1948-19521958 volume 30

Products P-Z - Singer: Spinet cabinet and stool, 1953-1954 volume 30

Products P-Z - Singer: Trademark redesign, 1957 volume 30

Products P-Z - Soundscriber dictating system, 1960 volume 30

Products P-Z - Swivelier Co., Inc., Cozy-Lite, 1969 volume 30

Products P-Z - Taylor Co. thermometers, 19481954 volume 30

Products P-Z - Titmus Optical Co. eyeglass frames, 1963-1966 volume 30

Products P-Z - Torsion Balance Company balance, 1949 volume 30

Products P-Z - Tropic-Aire, Inc. sewing machine, 1949-1950 volume 30

Products P-Z - Turbotrain (United Aircraft), 1967 volume 30

Products P-Z - Union Carbide car seat for children, 1965 volume 30

Products P-Z - United Music UPB-100 jukebox, 1958-1960 volume 30

Products P-Z - Universal cordless electric shaver, Coffeematic volume 30 (Landers, Frary & Clark), 1958-1959

- Page 108- Raymond Loewy archive 2251

Products P-Z - Vanguard Corp., Sellavator (combination volume 30 shipping unit-display), 1953

Products P-Z - Vulcan Radiator Company baseboard heater, volume 30 1950

Products P-Z - Vornado automobile air conditioner, 1961 volume 30

Products P-Z - Warner-Hudnut Inc., razors, 19511953 volume 30

Products P-Z - Westinghouse portable television, 1956-1957 volume 30

Products P-Z - Westinghouse air conditioner, 1956-1957 volume 30

Products P-Z - Whitin Machine Works Piedmont spinning volume 30 frame, 1958

Snaith/Project Home - Project Home, 1967-1970 volume 31

Snaith/Project Home - Snaith, 1943-1968 volume 31 Scope and Contents note

Text of speeches, clippings, and article written by Snaith.

Snaith/Personal - Magazine and newspaper articles written by volume 32 and about Snaith, 1956-1970 Scope and Contents note

Include information on architecture projects; whirlpool/ steam bath; book reviews of The Irresponsible Arts and Across the Western Ocean; Snaith's artwork and exhibits; yachtsmanship; World Sail Series trophy; Snaith's home in Weston, CT.

Studebaker - American and French magazine/newspaper volume 33 articles, 1934-1968 Scope and Contents note

Publications include Newsweek, Esquire, Motor Trend, Auto Sport Review, Speed Age, The Horseless Carriage Club Gazette, and trade association publications. Articles on "Studebaker Abandons the Loewy Style" in1956; mention of other cars with Loewy designs, i.e. Comete, Aston-Martin, Lancia Gran Turismo, etc.

Studebaker - BMW Headlight-laden front volume 33

Studebaker - Silver Hawk volume 33

Studebaker - Hawk 4-Speed volume 33

Studebaker - Lark volume 33

Studebaker - President Sedan (station wagon) volume 33

Studebaker - S-P Special (Studebaker/Packard) volume 33

- Page 109- Raymond Loewy archive 2251

Studebaker - Commander Series volume 33

Studebaker - President Series volume 33

Studebaker - "Wildcat" V-8 engine volume 33

Studebaker - "Pacesetter" V-8 engine volume 33

Studebaker - Regal Land Cruiser volume 33

Studebaker - LeMaire, Eleanor (interior decorator -- upholstery) volume 33

Studebaker - Original Studebaker Conestoga wagon, 1834 volume 33

Studebaker - Champion, 1939 volume 33

Studebaker - Regal Champion volume 33

Studebaker - Conestoga volume 33

Studebaker - Museum of Modern Art, catalogue, 1953 volume 33

Studebaker - Centennial Car volume 33

Studebaker - Society of Automotive Engineers, Inc. annual volume 33 meeting announcement, 1950

Studebaker - Accelerator, SAE monthly publication, 1950 volume 33 December

Studebaker - Hupmobile, 1934 volume 33

Supermarkets - Super Market Institute (SMI) publicity, volume 34 1959-19621970

Supermarkets - Articles about Dilbert's (NY), Kroger (St. Paul, volume 34 Cincinnati), and Big Bear (Columbus, OH), supermarkets designed by Loewy's firm, based on SMI report, 1960-1969

Supermarkets - Lucky Stores, Inc.: San Leandro, CA, 1947-1948 volume 34

Supermarkets - Lucky Stores, Inc.: Montgomery Village volume 34 Shopping Center, Santa Rose, CA, 1954

Supermarkets - Articles on supermarkets that include Loewy, volume 34 1950-1951

Transportation, A-L - Transportation, general news., 1941-1967 volume 35

Transportation, A-L - Air France, 1947-1948 volume 35

Transportation, A-L - American Banner Lines: SS Atlantic, volume 35 1957-1959

Transportation, A-L - Alouette, 1957-1959 volume 35

Transportation, A-L - American President Lines: SS President volume 35 Jackson, SS President Hoover, 1949-1957

Transportation, A-L - American Transit, 1955 volume 35

Transportation, A-L - Bell Aircraft, 1943-19441957-1958 volume 35

- Page 110- Raymond Loewy archive 2251

Transportation, A-L - J.G. Brill, 19381939 volume 35

Transportation, A-L - Cleveland Transit, 1958 volume 35

Transportation, A-L - Cockshutt Farm Equipment, 1958 volume 35

Transportation, A-L - Delaware and Hudson, 1939 volume 35

Transportation, A-L - Dorsett cruisers and runabouts, 1958-1960 volume 35

Transportation, A-L - Eastern Air Lines, 19571967 volume 35

Transportation, A-L - Fairchild Hiller, 196719681970 volume 35

Transportation, A-L - Greyhound, 1944-1956 volume 35

Transportation, A-L - Grumman Gulfstream, 1958-1959 volume 35

Transportation, A-L - Lockheed: Constellation, 1947 volume 35

Transportation, A-L - Lockheed: Lodestar, 1951 volume 35

Transportation, A-L - SS Lurline (Matson Lines), 194819511953 volume 35

Transportation, M-R - Matson Lines, 1946-1948 volume 36

Transportation, M-R - Maritime Administration, 1958-1960 volume 36

Transportation, M-R - Mid-States Corp., trailers, 1952-1953 volume 36

Transportation, M-R - Missouri Pacific Railroad, 1940 volume 36

Transportation, M-R - Monon Railroad, 1947-19491959 volume 36

Transportation, M-R - Norfolk and Western Railway, 1947 volume 36

Transportation, M-R - Moore McCormack: SS Brasil, SS volume 36 Argentina, 1959-1967

Transportation, M-R - Northeast Airlines, 1966-1967 volume 36

Transportation, M-R - New York City Transit Authority, volume 36 1965-1968

Transportation, M-R - Northern Pacific, 1941-1968 volume 36

Transportation, M-R - Owens boats, 1958-19591963 volume 36

Transportation, M-R - Panama Lines: SS Ancon, SS Panama, volume 36 1939-19401947-1958

Transportation, M-R - Pennsylvania Railroad, 1940-19511967 volume 36 Scope and Contents note

Broadway Limited, Jeffersonian, Long Island Railroad platform shelters, stations in Edgewood, MD, and Ridley Park, PA.

Transportation, M-R - American President Lines new passenger volume 36 office, 1950

- Page 111- Raymond Loewy archive 2251

Transportation, M-R - Quaker City Bus Co., 1954 volume 36

Transportation, S-Z - San Antonio Transit, 1943 volume 37

Transportation, S-Z - Sikorsky Aircraft, helicopter, 1959-1961 volume 37

Transportation, S-Z - Scott-Atwater, boat motors, volume 37 1956-19581962

Transportation, S-Z - Skylab, 1973 volume 37

Transportation, S-Z - Stratoliner, Northwestern Aeronautical volume 37 Corporation, 1945-1946

Transportation, S-Z - Trans-Atlantic sleeper, Air France, 1947 volume 37

Transportation, S-Z - Stewardesses' uniforms, 1963 volume 37

Transportation, S-Z - TWA, offices, uniforms, 19601961 volume 37

Transportation, S-Z - Turbotrain, 1967 volume 37

Transportation, S-Z - United Air Lines: DC-8 Mainliner volume 37 interiors, exterior colors, office interiors, stewardesses uniforms, china and silverware, 1956-1961

Transportation, S-Z - U.S. Navy: C-class vessels, 1955-1959 volume 37

Transportation, S-Z - U.S. Navy: Coast Guard identification volume 37 system, 1965-1968

French Press Clippings, 1962-1964 volume 38 Scope and Contents note

Various clippings from French newspapers and magazines pertaining to Loewy-designs including the Avanti, Rosenthal China, Ondine Perfume, and the President Kennedy commemorative stamp. The majority of the clippings are in French.

Loewy, 1950-1962 volume 39 Scope and Contents note

Newspaper clippings about the public appearances of Raymond and Viola Loewy. Many of the clippings are from New York society columns.

Loewy, 1963-1967 volume 40 Scope and Contents note

Newspaper clippings about the homes and social appearances of Raymond and Viola Loewy. Many of the articles pertain to Viola Loewy's clothing and appearance.

Publicity clippings, 1921-1980

- Page 112- Raymond Loewy archive 2251

Physical Description: 8 Linear Feet Scope and Content

This subseries consists of newspaper, magazine, and trade publication clippings; magazine and trade publication reprints; and complete issues of magazines that detail Loewy design projects, including his homes. Subjects include Armour & Company, the Avanti, Canada Dry, Nabisco, NASA, packaging, Pennsylvania Railroad," Project Home," and United Air Lines. Publications also include articles that were written by Loewy and William Snaith.

Arrangement

Arranged alphabetically by subject.

Title/Description Instances "About Loewy", 1939-1962undated box 18 Scope and Contents note

Notebook containing writings, articles, and quotations about Loewy. (file empty)

Air Evacuation Kit - Life, 1944 February box 18

Akron Art Institute Design Exhibition - "Useful Objects for the box 18 Home", 1947

"All Other Newspapers -- Sarah Booth Conroy article box 18 (Washington Post)", 1975

"American Banner Lines, July 1957", 1956-1958 box 18 Scope and Contents note

File includes press releases about Loewy interior design of SS Atlantic

Ansul -- Industrial Design, 1954 June box 18

Armour & Company - "Armour Treet," Modern Packaging, box 18 1945 August

Armour & Company - "Armour Meat Products," Modern box 18 Packaging, 1953 June

Armour & Company - "Armour Star logo," Modern Packaging, box 18 1958 October

Armour & Company - "Armour Meats," Packaging Parade, box 18 1958 October

" Art in America -- 'Loewy and the Industrial Skin Game'", 1976 box 18 March-April

- Page 113- Raymond Loewy archive 2251

General note

File empty.

"Article on English Children... - Life magazine", 1943 box 18 November

Avanti - "Avanti means forward!," Automotive News, 1973 box 18 September 3

Avanti - "Avanti still debated: Faster or more miles on gas," box 18 Automotive News, 1974 May 6

Avanti - "Exclusive! Loewy Interview," Avanti Owners box 18 Association International, Inc. Newsletter no. 23, Winter 1974

Avanti II -- The South Bend Tribune, 1972 April 16 box 18

"B. Forman, Rochester, Women's Wear Daily", 1942 September box 18 30 Scope and Content

regarding Loewy's store redesign

"Bateau" - Panama Lines, 1939-1956undated box 18 Scope and Contents note

SS Panama, SS Ancon, SS Cristobal, - Publications include articles "Interior Decoration Afloat" and "Tour of Duty," booklet Via Port of New York, and Panama Line brochures.

Ber Design -- Candle and Fiddle Staks, Houseware Buyer, 1967 box 18 August General note

File empty.

Bes-Pak and Company - Modern Packaging, 1962 April box 18

Bloomingdale's, a division of Federated Department Stores, Inc., box 18 1955 August Scope and Contents note

The Boys' Outfitter article "Bloomingdale's -- Stamford. A Two-Shop Boy's Department Plan".

Borg-Erickson Corporation -- Bath Scales, circa 1950 box 18

Boy Meets Girl in Swiss Colony - Packaging Parade, 1951 May box 18

"Canada Dry Modern Packaging", 1954 October box 18

- Page 114- Raymond Loewy archive 2251

Scope and Contents note

Reprint of "New Unity for Canada Dry," Modern Packaging, October 1954, about Loewy Associates re- design of the bottle and labels.

"Canada Dry Glass Packer", 1959 August box 18 Scope and Contents note

Reprint "Merchandising case study: New Bottle Revitalizes Beverage Line," The Glass Packer, August 1959

"Canada Dry National Bottlers' Magazine", 1960 December box 18 Scope and Contents note

Reprint "Canada Dry's Package Design Has Two Plus Sides," National Bottlers' Gazette, November 1960.

"Cleveland Armory's Column with portion on RL (all box 18 newspapers)", 1976 General note

File empty.

"Company Name Change Publicity", 1975 box 18 Scope and Contents note

Four news clippings about the change from Raymond Loewy/William Snaith, Inc., to Raymond Loewy International, Inc.

Cummings, Mary (secretary for Loewy firm) - "The box 18 indispensable secretary," Look, 1956 October

" Desert Sun (Palm Springs) -- 'Designer Sets Space Lecture'", box 18 1975 January 7

" Desert Sun (Palm Springs) -- 3 Part Article", 1976 May 12-14 box 18 General note

File empty.

Design (British magazine) - Russian Contract, pages 18 and 67, box 18 1974 February

"Design Decade," Architectural Forum, 1940 October box 18

The Designs of Raymond Loewy, 1975 box 18

- Page 115- Raymond Loewy archive 2251

Scope and Contents note

Renwick exhibit catalog (3 copies).

" Detroit News" - "Lowey in 5 Yr. Soviet Pact", 1975 August 4 box 18 Scope and Content note

File empty.

" Detroit News" - "At 81 Loewy is still active as a designer", box 18 1975 August 7 Scope and Content note

File empty.

Diario Carioca, Rio de Janeiro, 1941 December 20 box 18

The Economist - "The Business World," page. 479, 1955 August box 18

Ekco Products Co. -- American Boxmaker article "Smart box 18 Cartons, Cans Sell Kitchen Tools in Gift Sets", 1948 June

Exxon -- "A New Trademark", 1972 box 18

Fairchild's Stratos Plant - Architectural Forum, 1952 November box 18

Fostoria Glassware -- Modern Packaging article "A new role for box 18 thermoforming", 1956 October

"Fort Wayne Journal-Gazette, Ft. Wayne Graphics Firm Honors box 18 Famous Industrial Designer", 1976 March 7 Scope and Contents note

Newspaper clipping about The Bleifield Group (a Fort Wayne marketing firm) that worked with Loewy and published a signed and numbered limited edition portfolio of Loewy's significant automotive designs.

Freshlike - Merchandising, 1953 January box 18

"Frigidaire, Business Week", 1948 January 31 box 18

The Future of Packaging -- Industrial Design Magazine, 1966 box 18 April

Gestetner Duplicating Machine, undated box 18

"He Styles the Streamliners" Trains, 1948 December box 18 Scope and Contents note

Article about Loewy's work for the Pennsylvania Railroad.

Hilton (Orly Hilton Airport Hotel -- Paris) - Business Week box 18 magazine article "Hilton's Fortunes Ride on the Jets", 1967 July 1

- Page 116- Raymond Loewy archive 2251

Homes, 1980 August box 18 Scope and Contents note

Tierra Caliente, Palm Springs, CA -- "A House to Swim In," undated; IndustrialDesign -- Raymond Loewy (book)- "The Man Who Tells You What to Smoke, Drink and Drive," International Herald Tribune, undated; "Packaging Power," TheTimes Literary Supplement.

Industrial Design Magazine - "The Control Panel", 1962 box 18 February

Industrial Design Magazine - "Design détente", 1974 January- box 18 February

Industrial Design Magazine - "A Thousand in One", 1970 June box 18

Interior Design and Decoration - "Backgrounds for Commerce. box 18 Raymond Loewy Associates Design for the South", 1950 September

International Herald Tribune Paris editions, September 28, 30, box 18 October 2, 6, 1981

"John Ward Men's Shoe Store" Progressive Architecture, 1946 box 18 December Scope and Contents note

Reprint.

"John Ward Men's Shoe Store" Interiors, 1946 November box 18

"Loewy -- Cigarette Packages", 1976 box 18

Loewy, Raymond - General, 1928-1976 box 18 Scope and Contents note

The World newspaper, May 13, 1928; Electrical Manufacturing article "A Designer Talks to Nema," May 1938; McCall's magazine, April 1947; Time magazine, April 28, 1947; Time magazine, July 7, 1947; Time magazine, December 8, 1947; Time magazine issue "Designer Raymond Loewy. He streamlines the sales curve," October 31, 1949; Fortune magazine article "The 100 Best Designed Products," April 1959; "How I Would Rebuild New York City," (written by Loewy), Esquire, July 1960; form International Revue "Ein Amerikaner in Paris," March 1965; "Makers of the Twentieth Century-- Part 8," The Sunday Times Magazine, August 3 1969; Time magazine article "Those Designing Europeans," February 17, 1975; "Raymond Loewy Portfolio" by The Bleifield Group, circa 1975; Art in America article "Design: Loewy and the Industrial Skin Game," 1976

Loewy Publicity -- Clippings, 1955-1973 box 18

- Page 117- Raymond Loewy archive 2251

Lucky Strike -- ads on back of Farm Journal and Farmer's Wife, box 18 1941 June-August

"Macy's Parkchester," Architectural Forum, 1942 February box 18

Miscellaneous Publications - Cover of Business Week, 1949 box 18 February 19

Miscellaneous Publications - The Memoirs of an Ancient box 18 Mariner by Frederick B. Thurber (copy signed by Thurber), 1965 July

Miscellaneous Publications - American Builder article by box 18 William Snaith, 1967 August

Miscellaneous Publications - Science & Vie, 1969 December box 18

Miscellaneous Publications - An Old House in Paris. The Story box 18 of Reid Hall with letter from Mme. J. Boyer, Director, re Apollo 11, 1970 May

Miscellaneous Publications - Newsweek, 1972 March 20 box 18

Miscellaneous Publications - Synoptique, Spring 1981 box 18

Miscellaneous Publications - A Man Who Shaped His Age. The box 18 Story of Paul G. Hoffman by Crane Hausamen Scope and Contents note

Copy signed by Hoffman with note to Loewy, undated

Miscellaneous Publications - An Original View of Insurance by box 18 Frank B. Hall & Co., Inc., undated

Missouri Pacific Lines box 18 Scope and Contents note

Railway Age, Vol. 108, no. 8, February 24, 1940 (pages 353-363)

"Mobilia (Danish magazine) article on RL", 1975 October- box 18 November

Moore-McCormick Lines box 18 Scope and Contents note

SS Brasil Maiden Voyage, September 12, 1958, reprint from Interiors, January 1959 issue

" Motor Trend 'Happy Birthday, Dear Avanti'", 1975 June box 18

- Page 118- Raymond Loewy archive 2251

Scope and Contents note

[file empty]

Museum of Science and Industry/Chicago - Museum brochure, box 18 1979

Nabisco (National Biscuit Co.) - "Packaging Big Business" The box 18 Advertiser, 1954 August

Nabisco (National Biscuit Co.) - "Ritz in Fractional Packs," box 18 Modern Packaging, 1958 June

Nabisco (National Biscuit Co.) - "Dromedary's Mixes Thrive," box 18 Everywoman's Family Circle, 1959 November

Nabisco (National Biscuit Co.) - "Nabisco's Rising Dough," box 18 Time Magazine, 1963 November

Nabisco (National Biscuit Co.) - "The Future of Packaging," box 18 Industrial Design Magazine, 1966 April

Nabisco (National Biscuit Co.) - "A New Slant on Goodness," box 18 Dew Drop Article, Nabisco Magazine, 1970 April

NASA box 18 Scope and Contents note

Skylab brochure, circa 1972; Science et Vie; La Lune French publication re Apollo; Soviet Life, "Soyuz-Apollo Flight," December 1975

National Dairy Corporation - "Circus Every Week," Collier's, box 18 1951 September

New York City Transit -- Subway Car -- Design Magazine, box 19 1967 July

New York Telephone Company - Red Book Cover, 1957-1958 box 19

New York University Club -- "Progress Report", 1956 March box 19

Norfolk & Western Railroad Station - Progressive Architecture, box 19 1950 October

Northern Pacific Railway -- postcard of The Lewis and Clark box 19 Traveler's Rest Buffet-Lounge car, undated

Nutrilite - Modern Packaging, 1958 August box 19

O'Keef Brewing Company - O'Keef brochure, Spring 1957 box 19

Olin Mathieson Chemical Corp. - Corporate advertisements; box 19 Olin Cellophane (in connection with Nabisco), Olin Aluminum, 19571958

Ondine Perfume - Drug and Cosmetic Industry, 1963 June box 19

Ondine Perfume - Glass Packaging, 1963 June box 19

- Page 119- Raymond Loewy archive 2251

Orbach's - "Orbach's Move to 34th St." Women's Wear Daily, box 19 1954 August

Package Design Program -- Dr. Salsbury's Labs - Modern box 19 Packaging, 1949

"Package Designers' Winners" - Modern Packaging, 1957 box 19 February

Packaging -- British Chamber of Commerce box 19 Scope and Contents note

"Packaging for the American Market" by Raymond Loewy, News Bulletin of the British Commonwealth Chamber of Commerce in the U.S.A., Inc., March 1949

Packaging -- Display and Design (German), 1966 April box 19

Packaging -- General - "AIGA Packaging 1960" American box 19 Institute of Graphic Arts, 1960

Packaging Design - "Packaging Materials '66" by Walter Stern box 19

Packaging Materials '67 - "Multimaterials: The New Breed" by box 19 Walter Stern, Package Design, 1967

Packaging Materials '69 - "The 1969 AMA Packaging box 19 Exposition: A Critique" by Walter Stern, Packaging Design, 1969

"Packaging New Concepts" - Raymond Loewy Corporation box 19 article, Modern Brewery Age, 1960

"The Packaging Year in Review: An Industry Report" - box 19 Packaging Design, 1967 January-February

Panama Line - Postwar Design, Miscellaneous box 19

Panama Line - "Panama Line," Nautical Gazette, 1939 April box 19

Panama Line - Pencil Points, 1939 June box 19

Panama Line - "Via Port of New York," The Port of New York box 19 Authority, 1956 May

Panama Line - "Panama Line Operations," U.S. Shipping, 1956 box 19 May

Panama Line - "Luxurious Cruises.....SS Panama, SS Ancon, SS box 19 Cristobal" Panama Line, undated

Partlow Corporation - "P is now for Partlow," Industrial Design, box 19 1958 April

Partlow Corporation - "in appearance design," Product box 19 Engineering, 1958 February

Pennsylvania Railroad - "Inside Story of the Pennsylvania Fleet box 19 of Modernism" advertisement, undated

- Page 120- Raymond Loewy archive 2251

Pennsylvania Railroad - "The Pennsylvania Fleet of box 19 Modernism" booklet, 1938

Pennsylvania Railroad Locomotive - "The Pennsylvania K-4 box 19 Pacific," The Model Railroader, 1943 July

Pennsylvania Railroad Locomotive - "Duplex-Drives," Trains, box 19 1959 November

Pennsylvania Railroad Locomotive - "Pennsylvania Pacifics," box 19 Loco Profile, 1971 June

Pennsylvania Railroad Stations - "New Stations," Time box 19 (Edgewood, MD and Ridley Park, PA), 1942 March

Pennsylvania Railroad Stations - "How the Railroads Did It," box 19 Fortune, 1942 November

Pennsylvania Railroad Stations - "Railroad Terminal Shops," box 19 Pencil Points, 1942 April

Pennsylvania Railroad Stations - "Two Stations for the box 19 Pennsylvania R.R." The Architectural Forum, 1943 March

Pennsylvania Railroad Stations - "Railroad Station: Roanoke, box 19 Virginia," Progressive Architecture, 1950 October

Pennsylvania Railroad Stations - "Art and Science Light a box 19 Modern Fleet," by Luminator Inc., undated

Pennsylvania Railroad Stations - "Design Principles Change as box 19 Type of Service Varies," Architectural Record, undated

" People Magazine 'Bio'", 1975 March 10 box 19 Scope and Contents note

Also includes March 31, 1975 issue with letter to the editor about Loewy.

Pepsodent - Time, 1944 April box 19

Pepsodent - Modern Industry, 1946 November box 19

Philadelphia Report - The Architectural Forum, 1947 December box 19

"Photos Train Locomotives Bus & Avion" box 19 Scope and Contents note

The Remarkable GG1. Quadrant Press Review 6, By Karl R. Zimmermann (New York: Quadrant Press, Inc., 1977). Inscribed by author to Loewy. Article "The Pioneer of Streamlining," by Susan Heller Anderson, The New York Times Magazine, November 4, 1979.

Pink Household - Life, 1955 May box 19

Pitney Bowes - "The Inevitable Science of Human box 19 Engineering," Dun's Review, 1965 October - Page 121- Raymond Loewy archive 2251

"A Problem in Adaptation at Saarinen's TWA Terminal," box 19 Interiors, 1962 November

Project Home - "Homebuilding's happy future," Business Week, box 19 1967 May

Project Home - "The Synthesized House," Architectural & box 19 Engineering News, 1967 September Scope and Contents note

Article taken from speech before NIBC on Plastics.

Project Home - Article by William Snaith, Time, 1967 box 19 September

Project Home - "Home Truths," Newsweek, 1967 September box 19

Project Home - "Why Buyers Buy," American Builder, 1967 box 19 October

Project Home - "Homing in on the homing Instinct," Business box 19 Week, 1967 October

Project Home - "National reactions to 'Project Home' a study box 19 conducted by Raymond Loewy/William Snaith, Inc. for a consortium of 28 corporations," Impact, undated

Project Home - "The Motivations Toward Homes and Housing," box 19 news release prepared for The Project Home Committee by Raymond Loewy/William Snaith, Inc., undated

Quaker Oats-Aunt Jemima Package - Packaging Parade, 1956 box 19 September

Quaker Oats-Aunt Jemima Package - Food Field Reporter, 1956 box 19 October

Railroad Buildings -- Stations - Architectural Record, 1948 box 19 October

Reardon's Dramex & Bondex Packaging - "An Entire Line of box 19 Products in a Family of Containers," Industrial Packaging, 1957 February

Rich's Knoxville - "A Downtown Story for Today," box 19 Architectural Forum, 1955 November

"Riverside (Calif.) Press, Gloria Greer Article", 1975 February box 19 15 Scope and Contents note

Photocopy of the article about Loewy, which focused on his life in Palm Springs.

Rogers Peet Men's Store - Interiors, 1953 September box 19

Roma Wine Co. (Labels) - Modern Packaging, 1946 April box 19

- Page 122- Raymond Loewy archive 2251

Rosenthal-Block - Miscellaneous material; NY showroom box 19 interiors, 19531957

Rosenthal China - "New Thoughts in Tableware," Art & box 19 Industry, 1954 February

Rosenthal China - "Dishes For Kings," Time, 1956 February box 19

Royal Society of the Arts Journal - Proceedings of the Society, box 19 "Selling Through Design", 1942 January

Russians (article on signing contract with) - "Loewy Got a 'Da' box 19 for Many Consumer Designs but 'Nyet' on Vodka" The New York Times, 1973 December

Russian Contract - London Press Clippings re. Russian Contract, box 19 1973 December Scope and Contents note

From: Financial Times, Evening News, The Times, Campaign Diary.

"Russian Contract All Other Newspapers", 1975 June-December box 19 Scope and Contents note

Newspaper clippings (U.S.) about the five-year agreement between the U.S.S.R. and Raymond Loewy, International, Inc., USA, that broadened the original pact he signed with the Russians in 1973. The new agreement extended to transportation design.

S & S Corrugated Paper Machinery Co., Inc. - Company box 19 brochure #16 "Automatic Die Cutting and Creasing Press", undated

S & S Corrugated Paper Machinery Co., Inc. - "Cams Rock box 19 Platen in Functionally Styled Press" Product Engineering, 1957

San Antonio Transit Company - Bus Transportation, 1943 box 19 August

Schick Shaver - "Champion Test" Sales Management, 1940 box 19 August

Schick Shaver - Plastics, April 1946October 1946 box 19

Sealtest Cheese Cartons - Modern Packaging, September 1951; box 19 The IPI Package Post, undated

"Seattle World's Fair", 1962 October 21 box 19 Scope and Contents note

Contains booklets: Seattle World's Fair Preview, April 21-October 21, 1962 and United State Science Exhibit.

- Page 123- Raymond Loewy archive 2251

RL/WS designed the Bell Telephone exhibit building and exhibits within the U.S. Science Exhibit Building.

Shell Oil Company - "Contacts Publicis", 1961 box 19 Scope and Contents note

French publication.

Sikorsky Helicopter - Detailed Mockup Sows S-61 Layout, box 19 Aviation Week, 1959 April

Sikorsky Helicopter - "What's up in Helicopters," Industrial box 19 Design, 1959 April

Sikorsky Helicopter - Aerotec Industries Review, Summer 1959 box 19

Sikorsky Helicopter - "Office in the Air," Gentlemen's box 19 Quarterly, 1961

Singer Sewing Machine - "Design control," Modern Packaging, box 19 1958 July

Singer Sewing Machine - Singer Packaging Program box 19 advertisement, Life, 1960

Singer Vacuum Cleaner - "Designed to Reduce Weight and box 19 Bulk," Electrical Manufacturing, 1948 October

Singer Vacuum Cleaner - "Pourquoi pas chez nous?," Arts box 19 Ménagers (Paris publication), 1952

Skylab - "A Reporter at Large," The New Yorker, 1973 May box 20

Skylab - "Making Skylab Livable," Industrial Design, 1973 box 20 September

Slimwear-Lingerie - Hathaway House - "Projecting an Image: box 20 Slimwear -- Lingerie Hathaway House," Interior Design, 1964 September

"Sohio Redesign Modern Packaging", 1947 December box 20 Scope and Contents note

Reprint article. Duplicate copies.

"Sosnik-Thalhimer Department Store -- Interior Design", 1950 box 20 September Scope and Contents note

(file empty)

Space Station Publications - Space Station Program phase B box 20 definition. Executive Summary, 1970 July

Space Station Publications - Space Station. MSFC-DRL-160 box 20 Line Item 4 Executive Summary, 1970 August

- Page 124- Raymond Loewy archive 2251

Space Station Publications - Technology Advancement in the box 20 Space Station, 1970 September

Space Station Publications - Space Station Capabilities, 1970 box 20 September 9

Space Station Publications - Aboard the Space Shuttle, 1980 box 20

"Springfield Institute for Saving" Office Appliances, undated box 20

"Springfield Institute for Saving" Savings Bank Journal, 1964 box 20 February

Sports Cars of the Future, by Strother MacMinn, New York: box 20 Sports ar Press, 1959 Scope and Contents note

Contains articles about two of Loewy's personal cars--the BMW and the Jaguar

State Mutual Life Assurance Company - Pioneering in Security, box 20 undated

State Mutual Life Assurance Company - " 440", Spring 1959 box 20

Stiffel Company - "The Market Spotlight," Interior Design, box 20 1956 March

Stiffel Company - Newspaper Clippings, 1957 May-June box 20

Stouffer's - "Two by Loewy: Stouffer's, and a suburban box 20 shopper's oasis," Interiors, 1958 June

Studebaker - Time magazine article, 1953 February 2 box 20

Studebaker - Esquire magazine ads, 1972 February box 20

Sucaryl -- Abbott Laboratories non-caloric sweetener, undated box 20

Supermarket Institute -Newspaper clippings, 1959-1960 box 20

Supermarket Institute -"Loewy Tells SMI: Departmentalize box 20 Non-Foods...," Supermarket News, 1960 January

Supermarket Institute -"New Look in Supers Could Affect...," box 20 Food Field Reporter, 1960 April

Supermarket Institute Report - "Lowey Designed Store Breaks box 20 with Tradition," Progressive Grocer, 1961 February

Supermarket Institute Report - Newspaper clippings, 1960 box 20

Supermarket Institute Report - "The Loewy Report on Non- box 20 Foods" Super Market Merchandising, 1960 March

Supermarket of the '70s - "The Super Market of the 1970's: Part box 20 IV," ProgressiveGrocer, 1969 September

Supermarket of the '70s - "Supercenters To Offer 'Beautiful box 20 Experience'" Progressive Grocer, 1969 October - Page 125- Raymond Loewy archive 2251

Swiss Chalet -- Puerto Rico - "Top of the First," Interior Design, box 20 1961 June

"Tennessee Fine Arts Center -- Brochure on Exhibit", 1974 box 20 June-September General note

File empty.

" Time Magazine, 'Trade article'", 1974 November 4 box 20

Trains. The Magazine of Railroad, 1959 November box 20 Scope and Contents note

Reprint of article "Duplex-Drives" by David P. Morgan

Trans World Airlines Uniforms (Chicago Office) - Skyliner, box 20 1960 August

Torsion Balance Company - "Newly Designed Torsion box 20 Balance...," The Laboratory, undated

Torsion Balance Company - "Standardization Pays Cost of box 20 Streamlining" Product Engineering, 1950 April

Torsion Balance Company - Art & Industry, page 117, 1957 box 20 April

"U.S. Coast Guard: Reprint from Advertising & Sales box 20 Promotion", 1969

Union Carbide Car Safety Seat -"Safe Seating for Children," box 20 Industrial Design, 1966 January

Union Oil Company - "To Help You Plan Your Station...," box 20 Service Station Management; gala opening poster, undated

Union Oil Company - gala opening poster, undated box 20

United Air Lines - General Clippings, 1959 box 20

United Air Lines - "United Air Lines' new Douglas DC-8 box 20 Jetliner," Interiors, 1959 September

United Air Lines - Mainliner: A Magazine for United Air Lines box 20 Guests, 1957 June

United Air Lines - News Bureau release re: DC-6B Mainliners, box 20 1956 April

United Air Lines - "Progress Report #5," United Air Lines Jet box 20 Age, 1959

"United States Steel--Special Report--'How Industrial Design is box 20 Changing the World We Live In'", 1960 September

- Page 126- Raymond Loewy archive 2251

Scope and Contents note

Article about Lowey/Snaith and their re-design of stainless steel sinks.

"USS Carronade - 'The Navy's Bobtailed Fireball,' Popular box 20 Mechanics", 1957 December

"USS Carronade - 'The Navy's Bobtailed Fireball' Time", 1955 box 20 June 6

"Vantage Today's Packer Magazine", 1970 October box 20 Scope and Contents note

Duplicate copies of article about Vantage cigarette package redesign by RL/WS.

"Various Columns Mentioned in 1975" New York magazine, box 20 1975 April 28

"Various Newspaper articles on RL & Exhibit at Renwick", box 20 1975 July-August General note

File empty.

"Waldorf Astoria Bull & Bear, Hotel Gazette", 1962 March 10 box 20

" Washington Post article by Sarah Booth Conroy", 1975 box 20 February 23

" Washington Post -- 'Raymond Loewy's Designs: Shapes of the box 20 Past and Present'", 1975 August 3

" Washington Star - 'Michelangelo of the Package'", 1975 July box 20 31 Scope and Content note

File empty.

" Washington Star - 'Packaging The Genius of Ray Loewy'", box 20 1975 August 1 Scope and Content note

File empty.

"Westgate Shopping Center, Cleveland News Clippings", 1954 box 20 March

"What two chains think of Loewy-designed stores," Chain Store box 20 Age, 1960 October

Woman's Friend -- Washing Machine made by Central Rubber box 20 and Steel Corporation, undated

- Page 127- Raymond Loewy archive 2251

Loewy, Raymond -- General oversize 1 Scope and Contents note

Creative Designs "Streamlining -- It's Changing the Look of Everything. Tomorrow's Transportation by Raymond Loewy," Vol. 1, no. 3, Spring 1935; Look article "Raymond Loewy...Streamline Genius," April 11, 1939; Architecture and Design, June, 1941 (issue devoted to the work of Raymond Loewy); Collier's magazine article "Looking Backward to the Future," by Raymond Loewy, November 13, 1943; Look article "Psycho- Doodles", May 14, 1946; Life "The Great Packager" article, May 2, 1949; House and Garden "U.S. Taste in Design, Houses, Vacations," July 1949; Cosmopolitan article "From Lipsticks to Locomotives" [cast proofs], August 1950; Album Figaro article "Raymond Loewy," Sept.-Oct. 1950; ADAM, October 1951; Noir et Blanc special edition Spring 1952; Fortune magazine article "Aspen Conference on Design," September 1952; Vogue magazine article "New Space Plan. The Floating Apartment of Mr. and Mrs. Raymond Loewy," July 1955; AMEP#KA (Soviet Union edition) of America Illustrated, June 1956.

Loewy, Raymond--General oversize 2 Scope and Contents note

ADAM, July 1962 (2 copies); AMEP#KA (Soviet Union edition) of America Illustrated #125 titled "Industrial Design" issue, March 1967; Home Los Angeles Times article "The Private Life of a World-Changer," March 8, 1970; Life "The 100 Events That Shaped America" issue, 1975; The New York Times article "Design Notebook," May 24, 1979 (2 copies, one is mounted); The New York Times Magazine article "The Pioneer of Streamlining," November 4, 1979.

Homes - St. Tropez Uriane - Maison & Jardin, 1953 oversize 3 August-1953 September

Homes - Art &Decoration, 1954 oversize 3

Homes -Tierra Caliente (Palm Springs) - "A Small Modern oversize 3 House as Big as All Outdoors," House & Garden, 1947 August

Loewy, Raymond -- Liberation, 1982 July 16 oversize 3 Scope and Content note

Issue announcing Loewy's death.

Lucky Strike - Fortune magazine (inside) cover, 1935 August oversize 3

Lucky Strike - Photo of 3 packages framed, undated oversize 3

- Page 128- Raymond Loewy archive 2251

"Lurline" Passenger Liner -- Look magazine article "Hawaii oversize 3 Greets the Lurline", 1948 June 22

Missouri Pacific Railroad -- Dining Car and Observation Car, oversize 3 undated

NASA -- Apollo 11, 1969 oversize 3

Pioneer Rubber Company -- Living for Young Homemakers oversize 3 advertisement for ESKImitts vinyl-coated watertight weather mittens, 1951 October

U.S. Post Office -- "Post Office Corporate Identity", 1970 oversize 3 Scope and Contents note

Clippings from various publications arranged in scrapbook page fashion.

Vogue magazine, 1921 January 15 oversize 3

Speeches, 1941-1980 Physical Description: 1 Linear Foot Scope and Content

Contains transcripts of radio and television programs on which Loewy was interviewed, drafts and text of speeches delivered by Loewy and company officials, and clippings and press releases used as background material for future speeches.

Title/Description Instances "Loewy Radio and T.V.", 1941-1965 box 21 Scope and Contents note

Notebook containing transcripts of radio and television programs on which Loewy was interviewed.

"Speeches by Loewy, A-M, N-Z", 1944-1967 box 21 Scope and Contents note

Notebooks (2). Handwritten and typewritten text with notations.

"Material for the Future--Speech and Articles", 1954-1958 box 21 Scope and Contents note

Newspaper and magazine clippings, press releases (non- Raymond Loewy). Photostats and photographs of various transportation renderings used in "Breen speech before American Transit Association, September 26th, 1955."

"Speech file", 1955-1963 box 21

- Page 129- Raymond Loewy archive 2251

Scope and Contents note

Clippings used for research for Loewy's speeches. Topics include designs of the future, cars.

Speeches, 1956-19611978undated box 21 Scope and Contents note

Notes and text of speeches by Loewy, Snaith, and Herbert S. Barnhart (vice president Raymond Loewy Associates), regarding industrial design.

"Loewy Raymond Speech Ideas", 1961-1962 box 21 Scope and Contents note

Contains Raymond Loewy's notecards, newspaper and magazine clippings, transcript of the first annual New Product Seminar (sponsored by Hilton and Riggio, Inc., 1954), and booklet Quality Control in Japan (published by Japan Trade Center, undated).

"Background Material for Speeches", 1961-1970 box 21 Scope and Contents note

Clippings compiled on various topics including transportation, science, transistor radios, shopping centers, and automation. Also includes a talk "Come Down From Mount Olympus" given by George Wolfe, in 1961.

Draft of speech "Future American Trends in Hotel and Motor box 21 Hotel Designs", 1965 December

Speech at the Vogue American Fabric Award dinner, 1967 box 21 February Scope and Contents note

Text, drafts, notes, and memoranda.

Speech "Spacecraft Habitability," at M.I.T. Aerospace box 21 Conference, 1969 August 19 Scope and Contents note

Loewy's handwritten and typewritten text.

"ICSID Speech London, 69", 1969 box 21

- Page 130- Raymond Loewy archive 2251

Scope and Contents note

Correspondence and draft of speech regarding the U.S. space program given before the International Design Congress.

Speech "Industrial Design as a Professional Life System," at Art box 21 Center College of Design, Los Angeles, 1970 January 30 Scope and Contents note

Text and press releases about Loewy's speech at the commencement.

Speech L'Académie, Paris, 1970 May 19 box 21 Scope and Contents note

Loewy's notecards on speech about habitability.

Speech "La vie dans l'Espace ou 'Hostile Environment'", box 21 originally given at the Ames Research Center, Palo Alto, California, 1970 September

Speech: "Quality and the Industrial Designer" at the National box 21 Academy of Engineering Symposium on Product Quality, 1971 April Scope and Contents note

Drafts, text, press releases, correspondence, and program.

"Loewy--Material for Speeches", 1972 box 21 Scope and Contents note

Clippings from magazines (1971, undated).

"Speech Made by RL at Pasadena Museum of Modern Art", box 21 1974 April 13 Scope and Contents note

Press release from Vasken Minasian regarding Loewy's talk to the Avanti Owners Association.

"College of the Desert Lecture", 1975 January box 21 Scope and Contents note

Draft and transcriptions of Loewy speech.

Speech at the Smithsonian Institution, 1975 August 1 box 21

- Page 131- Raymond Loewy archive 2251

Scope and Contents note

Loewy annotated text of his speech.

"Royal Society Speech", 1980 box 21 Scope and Contents note

Given in London, files contain correspondence, Loewy's vita, speech draft, and text of speech.

Draft of speech for Architectural Digest, undated box 21

Speeches, miscellaneous, undated box 21 Scope and Contents note

Drafts and text of various speeches.

Department files, 1939-1975 Physical Description: 1 Linear Foot Scope and Content

This subseries contains some of Betty Reese's correspondence, the firm's client lists, Loewy's biography and resumes, and articles and quotations about Loewy.

Arrangement

Arranged chronologically.

Title/Description Instances "About Loewy", 1939-1962undated box 22 Scope and Contents note

Notebook containing writings, articles, and quotations about Loewy.

"Quotes--RL", 1941-1966 box 22 Scope and Contents note

Published quotations about Loewy in English and French.

Publicity, 1949 box 22 Scope and Contents note

Press release about Loewy and the firm, and a client list.

"Complimentary Letters", 1950-1955 box 22

- Page 132- Raymond Loewy archive 2251

Scope and Contents note

Betty Reese's file containing positive letters about Loewy- designed products.

Loewy--Miscellaneous Public Relations, 1955-1969undated box 22 Scope and Contents note

Betty Reese's file with correspondence and memoranda pertaining to Loewy's speeches, press releases, and appearances.

"Loewy--Russia", 1961 August box 22 Scope and Contents note

Betty Reese's file regarding the Loewys' visit to the Soviet Union. Contains correspondence pertaining to trip arrangements, draft of Loewy's speech to Soviet industrial designers, Loewy's letter to Snaith reporting on the trip, Loewy's article about the trip written for Industrial Design.

"Public Relations Documents--French", 19611966undated box 22 Scope and Contents note

Primarily vitae.

Drafts and correspondence re. book on industrial design, box 22 1962-1967undated Scope and Contents note

Betty Reese's file containing memos; correspondence between Loewy, prospective publishers, and Reese; and drafts.

"Loewy--Travel Article", 1962 box 22 Scope and Contents note

Drafts, both typewritten and in Loewy's hand, for an article about airplane travel.

"RL PR Material-Biographies", 1963-1987undated box 22 Scope and Contents note

Includes vitas, Who's Who in America entry; The International Who's Who 1973-74 entry; compiled quotations about Loewy; article "Raymond Loewy and the Look of America" by Nicholas Polites in Print magazine, May/June 1987; CEI client lists, and Raymond Loewy/

- Page 133- Raymond Loewy archive 2251

William Snaith client list. Also includes French address list.

"Public Relations", 1964-1967 box 22 Scope and Contents note

Betty Reese's incoming and outgoing correspondence files.

"Public Relations--RL Essay to write 'Today Is History'", box 22 1964-1967 Scope and Contents note

Letters to Barthold Fles from Anthony Blond (Blond Education Ltd., a publishing company) regarding Loewy writing an essay for a children's book. Includes notes on industrial design.

"RL Articles", 19651967 box 22 Scope and Contents note

Correspondence about prospective article on John F. Kennedy and draft of "Future American Trends."

Resumes and biographical sketches, 19661970undated box 22 Scope and Contents note

Various versions, in English and in French.

"Air Force One Article", 1967 box 22 Scope and Contents note

Loewy's draft about the redesign of Air Force One.

"Automobile Article", 1967 box 22 Scope and Contents note

Memoranda from Loewy to Barthold Fles (his literary agent) regarding the possibility of writing a book.

"Public Relations--Personal Autographs, Photos, etc.", 1967 box 22 Scope and Contents note

Correspondence requesting Loewy's autographs/ photographs.

Client Lists, 196619671972undated box 22

"Public Relations--General", 1970-1971 box 22

- Page 134- Raymond Loewy archive 2251

Scope and Contents note

Incoming and outgoing correspondence files of Maggie Wells.

"Public Relations--Photos, autographs, etc. requested from Mr. box 22 Loewy", 1970-1971 Scope and Contents note

Correspondence (incoming and outgoing) requesting photos and autographs.

"Press List", 1974-1975 box 22 Scope and Contents note

Names and addresses of media that were sent articles about Loewy.

Loewy/Snaith promotional brochures, circa mid 1960s-early box 22 1970s Scope and Contents note

Brochures distributed to potential clients that highlighted the work and listed current clients for each division of the firm. Who we are, what we think what we do is a series of 10 brochures describing the ten divisions: product design and development, transportation design, package design and engineering, graphics and corporate identity, marketing and market planning research, pre-architectural programming, retail planning and design, exhibits and exhibitions, and housing and home components. Other titles include Some recent product designs from Loewy/ Snaith, Representative Trademarks developed by Raymond Loewy/William Snaith Inc., and Tomorrow's stores today.

Loewy/Snaith promotional text, undated box 22 Scope and Contents note

Draft for promotional piece about the firm.

The creative decision, undated oversize 3 Scope and Contents note

Loewy/Snaith promotional booklet.

^ Return to Table of Contents

Personal papers, 1903-1982bulk 1950-1973

- Page 135- Raymond Loewy archive 2251

Physical Description: 7.5 Linear Feet Scope and Content

Personal papers series are papers that were primarily generated and maintained by Loewy and have been organized into five subseries: Correspondence and subject files, Financial papers, Books, Scrapbooks, and Clippings.

Correspondence and subject files contains information about a number of Loewy's patents from 1930 to 1962 and reflects the wide range of his product designs. Several files pertain to Loewy's personal automobiles and their maintenance. There are also several files of Viola Loewy's correspondence pertaining to her itinerary, travels, finances, and invitations. The earliest papers in this subseries are photoprint copies of Loewy's illustrated "Le Journal de Plombieres Memories" that reflect his early interest in transportation and travel. The materials are arranged chronologically and date from 1903 to 1982, with a bulk of the dates from 1950 to 1973.

Financial papers subseries include bills and receipts for Loewy's personal expenses, income tax returns, stock transaction, and bank statements. Materials are arranged chronologically and date from 1963 to 1975.

Books consists of correspondence, drafts, mock-ups for Loewy's publications, the autobiography Never Leave Well Enough Alone (1951) and Industrial Design (1979). Also included is correspondence and drafts for Loewy's proposed, but unpublished books. This subseries is arranged chronologically.

Scrapbooks subseries consists of three scrapbooks. One scrapbook documents the Loewys' visit to Germany in October 1955 and contains newspaper clippings (in German, with English notations), photographs, text of Loewy's speech at the opening of the Essen International Exposition, and a client list. The second scrapbook contains photographs of Loewy (circa 1970s), and images of some of his best-known designs, including the Avanti, Pennsylvania Railroad locomotives, the Gestetner duplicating machine, the Sears Coldspot, and Lucky Strike. The third scrapbook includes correspondence and photographs pertaining to Loewy's work on Skylab.

The Clippings subseries consists of newspaper and magazine clippings about Loewy designs and activities that were personally maintained by Loewy. Subjects include Air Force One, cars, boats, NASA, railroads, Shell Oil, the Soviet Union, and the Renwick Gallery. The subseries is arranged alphabetically by subject and dates from 1942 to 1981.

Correspondence and subject files, 1903-1982bulk 1950-1973 Physical Description: 1 Linear Foot Scope and Content

The earliest papers in this subseries are photoprint copies of Loewy's illustrated "Le Journal de Plombieres Memories" that reflect his early interest in transportation and travel. This subseries contains information about a number of Loewy's patents from 1930 to 1962 and reflects the wide range of his product designs. Several files pertain to Loewy's personal automobiles and their maintenance. There are also several files of Viola Loewy's correspondence pertaining to her itinerary, travels, finances, and invitations.

Arrangement

Arranged chronologically.

Title/Description Instances Journal Letters, 19031906 box 23

- Page 136- Raymond Loewy archive 2251

Scope and Contents note

Photoprint copies of Loewy's illustrated "Le Journal de Plombieres Memoires."

"Ayrel", 1908-1909 box 23 Scope and Contents note

Photocopies of "Monoplan Ayrel" trade literature.

Family miscellany, 1922-1938undated box 23 Scope and Contents note

Items returned to Loewy by a cousin after the death of Loewy's aunt. Includes letter from Loewy to his aunt, 1928, family photographs, and photos of the Ayrel (Loewy's personal boat).

Advertisements, 1925-1930 box 23 Scope and Contents note

Includes 2 Saks-Fifth Avenue ads, a Bonwit Teller ad, and a brochure titled The Weaver, August 1930 featuring Shelton Looms owned by Sidney Blumenthal & Co. Inc.

Loewy Personal Correspondence, 1927-1965 box 23 Scope and Contents note

Includes letter from Nassau County (NY) historian regarding history of the Sands Point House, letter from The National Cyclopedia of American Biography requesting information (1938), letters from C. Louis Otto, head of Loewy's London office regarding status of projects (1938), and letters from Loewy to unidentified.

"1927 Tax", 1928 box 23 Scope and Contents note

Correspondence between Loewy and the New York State Taxation and Finance Department regarding deductions taken by Loewy on his income tax.

Clippings, 19281937undated box 23 Scope and Contents note

Clippings from the New York Times and New York Telegram about Loewy being awarded the Cross of the Legion of Honor and article from a French newspaper

- Page 137- Raymond Loewy archive 2251

about Loewy's brother George, and obituary of George Loewy-Labalme.

Patents, 1930-1962 box 23 Scope and Contents note

A wide range of Loewy's designs for automobile, clock, vanity case, radiator, desk, electric connector plug, chair, door handle, food vending machine, air cooling and humidifying unit, electric shaver, electric range, tape dispenser, beverage dispenser (Coca Cola), and vertically aligned food cans.

Marriage certificate, 1931 box 23 Scope and Contents note

Certified copy of marriage certificate for Loewy and Virginia Thomson.

Sears, Roebuck and Co. Letters, 19341935 box 23 Scope and Contents note

Two letters (photostats) to Loewy regarding the Coldspot refrigerator.

Public Relations/Publicity, 1934-1979undated box 23 Scope and Contents note

Press releases, news clippings, photocopies of brochures regarding Loewy's projects including PRR, Chrysler Motors exhibit at 1939 New York World's Fair, Matson Lines, Greyhound, TWA, International Harvester, and Imperial House.

"Most Beautiful Things", 1935-1978 box 23 Scope and Contents note

File compiled by Loewy with news clippings, press releases, and notes on PRR locomotives, Panama Lines ships, Coldspot, Greyhound, Avanti, and International Harvester.

Automobiles, 1938-1970s box 23 Scope and Contents note

Photocopies of photographs and drawings, and magazine articles about cars Loewy designed and his personal cars.

"Wit, Jokes, Cartoons", 1948-1966undated box 23

- Page 138- Raymond Loewy archive 2251

Scope and Contents note

Clippings.

Awards Programs, 1950-1960undated box 23 Scope and Contents note

Programs for various awards dinners and ceremonies attended by the Loewys.

"Marnes-La Coquette", 1953 January box 23 Scope and Contents note

Correspondence regarding the mayor of the village of Marnes-La Coquette sending good wishes to newly elected U.S. President Eisenhower via Loewy.

Loraymo IV, 19541972 box 23 Scope and Contents note

Correspondence regarding Loewy's yacht and article about its redesign.

Private letters about business, 1958-1973 box 23 Scope and Contents note

Handwritten letters written by Loewy and Snaith, primarily about the depressed financial state of their company.

"RL Personal--1960's Miscellaneous Correspondence", box 23 1959-1960 Scope and Contents note

Memoranda between Lucille Heil (his NY office secretary) and Loewy; insurance application; and application for U.S. working permit for one of Loewy's staff.

"Cadillac--Los Angeles", 1959-1967 box 23 Scope and Contents note

Correspondence, registration, bill for repairs, and insurance for Raymond Loewy's 1950 Cadillac.

"Letter Book--R. Loewy", September 1960-May 1961 box 23

- Page 139- Raymond Loewy archive 2251

Scope and Contents note

Copies of Loewy's outgoing correspondence.

"Recettes", 1961undated box 23 Scope and Contents note

Recipes for cocktails, lists of food, and printed recipes in French.

"Cars--General Reference Information", 1961-1967 box 23 Scope and Contents note

Copies of Raymond Loewy's registration for his Corvair, driver's licenses, list of Studebaker accessories (Standard Surplus Company), and correspondence regarding his car storage.

Correspondence regarding proposed book on business etiquette, box 23 1965 Scope and Contents note

Drafts of Loewy's letters to business leaders seeking their opinions about business etiquette. Loewy had been commissioned to write a book on the subject.

"Raymond Loewy--La Cense", 1965-1966 box 23 Scope and Contents note

Hand drawn map showing the property with certified inventory of the estate. In French.

"Who's Who Directories (Except International)", 1968-1975 box 23 Scope and Contents note

Loewy's Who's Who in America entry.

Telegrams, 19681977 box 23 Scope and Contents note

Western Union telegram forms filled in by Loewy for personal and business correspondence.

"'Advice to the Young,' by Raymond Loewy", 1969 box 23 Scope and Contents note

Eight sentences of advice by Loewy.

Notes on Industrial Design for Syracuse University, 1969-1970 box 23

- Page 140- Raymond Loewy archive 2251

Scope and Contents note

Loewy's reminiscences about his career.

Cars--Cadillac, 1969-1972 box 23 Scope and Contents note

Copies of registration, correspondence, and notes about Loewy's 1970 Cadillac.

"Cars--Chevy Corvair", 1970-1972 box 23 Scope and Contents note

Registration and correspondence about Loewy's 1964 Corvair.

Antipeinture, 1971 box 23 Scope and Contents note

Gallery show of Loewy's art, held in France. Materials include announcement, and two photographs.

"Mort de Max", 1971 box 23 Scope and Contents note

Correspondence and obituary for Loewy's brother Max

"Loewy Apt. 900 Fifth Avenue", 1971-1972 box 23 Scope and Contents note

Correspondence and notes regarding sale of the Fifth Avenue apartment, list of antiques and Chinese art, and change of address for telephone service.

"R. Loewy--Accident (Collins, Tuttle & Co.)", 1972 box 23 Scope and Contents note

Correspondence and paperwork regarding Loewy's accidental fall on Madison and 59th Street in New York.

Calendars, 1972-1975 box 23 Scope and Contents note

General notations about Viola and Raymond Loewy's itinerary.

"Langworth", 1972-1978 box 23

- Page 141- Raymond Loewy archive 2251

Scope and Contents note

Correspondence between Loewy and Richard M. Langworth, author of Studebaker: The Postwar Years.

Correspondence--France, 1972-1982 box 23 Scope and Contents note

Incoming and outgoing personal correspondence, primarily letters regarding his 60 Minutes appearance.

Correspondence--Palm Springs, 1973-1979 box 23 Scope and Contents note

Incoming and outgoing personal and business correspondence. Topics include management and personnel at Raymond Loewy International, the reputation of the firm, ideas about opening an office in Brazil, letter from Loewy to Doug Michels (Universal Technology), and Loewy's show at the Jack Gallery (1979).

"Parade--Palm Springs Desert Museum, 'New Acquisition box 24 Announced'", 1973 May-June Scope and Contents note

Article regarding Loewy's gift of a sculpture "Flat Torso" by Alexander Archipenko to the museum. File also includes museum exhibit brochure that includes the statue, and a letter from the museum director to Loewy acknowledging the gift of the statue.

Automobiles--News clippings, 1973-1982 box 24 Scope and Contents note

Photocopies of news clippings about cars.

Curriculum vitae, 1974-19781982 box 24 Scope and Contents note

In English and French, some with Loewy's notations.

Transcription of Loewy reminiscences, 1976 box 24 Scope and Contents note

Photocopies of correspondence between Jeffrey Meikle and Loewy, and transcription of the tape that Loewy sent to him in response to questions that Meikle asked while researching for his book, Twentieth Century Limited: Industrial Design in America, 1925-1939.

"Total 77 Palm Springs", 1977 box 24

- Page 142- Raymond Loewy archive 2251

Scope and Contents note

Correspondence, clippings, and Loewy's notes for two proposed design projects: solar energy ("helioscience") and self-serve gas stations.

Transcription of sound rolls for documentary Looking Back to box 24 the Future: Raymond Loewy, 1978

"Opera Mundi", 1979-1980 box 24 Scope and Contents note

Correspondence, notes, and contract between Loewy and the publishing company pertaining to a book of Loewy's reminiscences.

Invitations and guest lists, 1980undated box 24 Scope and Contents note

In French.

"Legion of Honor", 1980 box 24 Scope and Contents note

Draft and final text of Loewy's speech, correspondence, and guest list for reception. In French.

Trends in Industrial and Artistic Design exhibit, 1980 box 24 Scope and Contents note

Script for exhibit sponsored by Forum Design Exhibit, 1980. The Forum Design Exhibit was held in Linz, Germany, June 23-October 5, 1980, and included the work of Loewy and other international designers. Contains the catalog and brochures (in German) and an English translation (text only) of the catalog.

Raymond Loewy Living in Space, 1981 box 24 Scope and Contents note

Sotheby's auction catalog for Loewy's original NASA collection.

Japan Inter Design Conference, 1982 box 24 Scope and Contents note

Invitation addressed to Loewy, with conference description and list of participants.

"Furniture Cartoons", undated box 24

"California Contact List", undated - Page 143- Raymond Loewy archive 2251

Scope and Contents note box 24

Typewritten and handwritten lists with names, addresses, and telephone numbers.

New York address list, undated box 24 Scope and Contents note

Typewritten and handwritten lists with names and addresses.

Unidentified floor plan sketches, undated box 24

La Cense, undated box 24 Scope and Contents note

Printed maps showing the location of Loewy's estate.

Notes and Miscellany, undated box 24

Stationary, undated box 24 Scope and Contents note

Loewy's personalized blank stationery.

Notecards and envelopes, undated box 24 Scope and Contents note

Blank notecards from the New York Athletic Club.

"Old Fashioned Labels", 19th century oversize 3 Scope and Contents note

French labels, primarily for liqueurs.

Certificate from American Airlines commissioning Loewy an oversize 3 admiral of the flagship fleet, 1949

Industrial Designers Society of America certificate designating oversize 3 Loewy as a Fellow, 1965 Scope and Contents note

Signed by John Vassos, Henry Dreyfuss, and George Beck.

Portfolio, 1967 oversize 3

- Page 144- Raymond Loewy archive 2251

Scope and Contents note

Contains Loewy's handwritten notes and sketches regarding his automotive designs.

Typomundus 20/2 certificate of merit to Loewy and CEI, oversize 3 undated Scope and Contents note

Awarded for outstanding contribution to the development of 20th century graphic arts.

Architectural drawings (2) of Tierra Caliente (Palm Springs) by drawer 98 Clark & Frey, 1946

Survey of Rochefort-en-Yvelines showing properties adjoining drawer 98 La Cense, circa 1965

Drawings (2) showing layout of Uriane (St. Tropez), undated drawer 98

Survey map showing location of Uriane, undated drawer 98

Copies of unidentified automobile sketches by Loewy, undated drawer 98

Portfolio used to house the seven lithographs and one serigraph drawer 98 of Loewy drawings that were sold, 1979

Financial papers, 1963-1975 Physical Description: 1 Linear Foot Scope and Content

This subseries include bills and receipts for Loewy's personal expenses, income tax returns, stock transaction, and bank statements.

Arrangement

Arranged chronologically.

Title/Description Instances "RL BT Household", 19631974-1975 box 24 Scope and Contents note

L.F. Rothschild & Co. stock purchase statements, 1963; Banker's Trust checking account statements and canceled checks, 1974-1975.

I.R.S. (Personal), 1967 box 24 Scope and Contents note

Taxes owned on the Loewy's 1964 and 1965 tax return.

"Taxes, Raymond & Viola Loewy", 1968 box 24

- Page 145- Raymond Loewy archive 2251

Scope and Contents note

Property tax bill and dividend statements.

Insurance appraisal certification, 1969-1970 box 24 Scope and Contents note

For artwork at 900 Fifth Avenue, New York.

Financial, 1970 box 24 Scope and Contents note

Includes Loewy's personal budget and his confidential evaluation about RL/WS.

"Loewy Bills-Receipts", 1970-1971 box 24 Scope and Contents note

Correspondence , bills and receipts for the Loewys personal expenses.

Income tax returns, 1970-1975 box 24 Scope and Contents note

Federal, New York State and City, and estimated tax return.

"Parke-Bernet Galleries", 1971-1973 box 24 Scope and Contents note

Copies of checks from Parke-Bernet to Viola Loewy for the sale of items on consignment, and correspondence about the items.

"RL--BT FNCB", 1974-1976 box 24 Scope and Contents note

First National City Bank of New York statements and canceled checks.

Checkbook stubs, July 1974-October 1975 box 24 Scope and Contents note

Includes photocopies of two checks made out to First National City Bank and signed by Bernard Lederman, August 23, 1974.

Bank of America (Palm Springs branch) statements and box 24 cancelled checks, October 1974-April 1975February 1976

Receipts, 1975 - Page 146- Raymond Loewy archive 2251

Scope and Contents note box 24

Raymond Loewy's personal receipts for General Telephone Company of California, Desert Water Agency, and Shell Oil.

Books, 1951-1982 Physical Description: 4 Linear Feet Scope and Content

Consists of correspondence, drafts, mock-ups for Loewy's publications, the autobiography Never Leave Well Enough Alone (1951) and Industrial Design (1979). Also included is correspondence and drafts for Loewy's proposed, but unpublished books.

Arrangement note

The papers are arranged chronologically.

Title/Description Instances Letters re. Never Leave Well Enough Alone, 1951 box 25 Scope and Contents note

Acknowledgement letters sent upon receipt of the advance copy of the book; copies of letters to book buyers from Betty Reese; mailing lists for sending the book to clients, media, friends; and book jacket.

Never Leave Well Enough Alone notebooks, undated box 25 Scope and Contents note

Four notebooks containing typewritten text and photographs for the book. Volume # 2 is with the Loewy traveling exhibit.

Galley paste-ups (2) for Never Leave Well Enough Alone. box 25

Never Leave Well Enough Alone box 25 Scope and Contents note

In German (1953), Spanish (1955), and Dutch editions. Arabic edition is with the Loewy traveling exhibit.

" La Laideur se Vend Mal", 1962-1966 box 25 Scope and Contents note

File regarding the book written by Loewy. Most of the documents are in French, includes Loewy's text,

- Page 147- Raymond Loewy archive 2251

correspondence, including memos and correspondence with publisher Gallimard.

"Industrial Design A New Art Form. First draft of a book box 25 intended for young people interested in the I.D. Profession", 1968 Scope and Contents note

Loewy's handwritten manuscript for a book that was never published

"First draft of a book to follow Never Leave Well Enough box 25 Alone", 19701972undated Scope and Contents note

Loewy's handwritten and typed manuscript.

"Overlook RL's Introduction, Foreword, Press Release", 1968 box 26 May Scope and Contents note

File appears to contain Loewy's drafts from the late 1970s for the book Industrial Design, published by Overlook.

"New Book", 1975-1979undated box 26 Scope and Contents note

Loewy's notes, clippings, photocopy of interview transcript done for Jeffrey Meikle.

Correspondence re. Industrial Design, 1977-1979 box 26 Scope and Contents note

Correspondence between Loewy and Peter Mayer regarding the book.

Transcript of "Introduction--My Life in Design", 1978 box 26 Scope and Contents note

Transcript of discussion between Peter Mayer and Loewy used in book.

"Drafts of texts for Album", 1978 June-October box 26 Scope and Contents note

Loewy's manuscript drafts, notes.

"Album's Introduction, Foreword, Acknowledgements, box 26 Conclusion, Quotes, Book of Knowledge", 1978

- Page 148- Raymond Loewy archive 2251

Scope and Contents note

Typewritten copies.

Correspondence re. Exxon trademark, 1978 box 26 Scope and Contents note

Correspondence between Loewy and Exxon regarding use of the logo in Industrial Design.

Loewy's notes for page layout, Industrial Design, undated box 26

Handwritten captions for Industrial Design, circa 1978 box 26

Notebook "Duplicate Captions", undated box 26 Scope and Contents note

Typewritten captions for Industrial Design.

"Album Post-Barcelona", 1979 September box 26 Scope and Contents note

Correspondence between Overlook Press and Loewy regarding book sales and promotion. Also includes Telexes Loewy received after his appearance on 60 Minutes. Loewy referred to the book as the "album."

"Album Letters to Answer", 1979-1981 box 26 Scope and Contents note

Letters Loewy received after his appearance on 60 Minutes.

Mockup notebooks (3) of Industrial Design, circa 1979 box 27 Scope and Contents note

Volume 2 is with the traveling exhibit.

Images and oversize mockups used for Industrial Design, oversize 4 undated

Photocopied page proofs of Industrial Design, circa 1979 oversize 4

Loewy's handwritten checklist of photos for Industrial Design. drawer 98

Scrapbooks, 19551968-1976undated Physical Description: 0.5 Linear Feet Scope and Content note

One scrapbook documents the Loewys' visit to Germany in October 1955 and contains newspaper clippings (in German, with English notations), photographs, text of Loewy's speech at the opening of the Essen International

- Page 149- Raymond Loewy archive 2251

Exposition, and a client list. The second scrapbook contains photographs of Loewy (ca. 1970s), and images of some of his best-known designs, including the Avanti, Pennsylvania Railroad locomotives, the Gestetner duplicating machine, the Sears Coldspot, and Lucky Strike. The third scrapbook includes correspondence and photographs pertaining to Loewy's work on Skylab.

Title/Description Instances Raymond and Viola Loewy's Visit to Germany, 1955 October volume 41 Scope and Contents note

Contains newspaper clippings (in German, with English notations, photographs, text of Loewy's speech at the opening of the Essen International Exposition, and a client list.

Loewy and his designs volume 42 Scope and Contents note

Contains photographs of Loewy (circa 1970s), and images of some of his best-known designs, including the Avanti, Pennsylvania Railroad locomotives, the Gestetner duplicating machine, the Sears Coldspot, and Lucky Strike.

NASA Skylab, 1968-1976 volume 43 Scope and Contents note

Loewy's scrapbook containing letters from George Mueller, photographs with astronauts' autographs, and photographs showing Loewy and the project.

Clippings, 1942-1981 Physical Description: 1 Linear Foot Scope and Content

Consists of newspaper and magazine clippings about Loewy designs and activities that were personally maintained by Loewy. Subjects include Air Force One, cars, boats, NASA, railroads, Shell Oil, the Soviet Union, and the Renwick Gallery.

Arrangement

Arranged alphabetically by topic.

Title/Description Instances Air Force One, 1967 box 28

Airlines, 19601961undated box 28

Boats, undated box 28

Cars, 1949-1975undated box 28

CEI, undated - Page 150- Raymond Loewy archive 2251

box 28

French, 1948-1978undated box 28

German, 19531954 box 28

Loewy and design, 1933-1980undated box 28

Loewy articles in The Desert Sun, 1976 box 28

Mengel Furniture, 1953 box 28

Miscellaneous, 1945195319561967198019811990undated box 28

NASA/Space Station, 1963-1973undated box 28

Personal, 1940-1986undated box 28

"Publicité", 1950 box 28 Scope and Contents note

Includes notes between Loewy and Betty Reese with clippings.

Railroads, 194219621975undated box 28

RCA Automatic Beverage Inspection Machine for Coca-Cola, box 28 1946

Renwick Exhibit, 1975 box 28

Rosenthal, 19521973 box 28

Safety Car, 1971-1972 box 28

Shell, 1972 box 28

Ships, 19501958 box 28

Stores, 1959-1961undated box 28

U.S.S.R., 1973-1975 box 28

Various Loewy/Snaith products, 1950undated box 28

Magazines, 1963-1983 box 28 Scope and Contents note

Sèvres: Dossier Renovation, Guide Pratique France Magazine, and Realties, The Sunday Times Magazine, Le Point, L'Action, and Time.

Non-Loewy related clippings, 19651969 box 28

^ Return to Table of Contents

- Page 151-