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i soFTPoWER CONFERENCE Venice 31st august 1st september 2020 the soft power club International dialogue and cooperation are MEETING IN VENICE - BOTH IN The last decade has witnessed progressive Will international discourse about Internet going through a deep crisis, yet they are breaking-up of trust among Nations, between and social networks be inevitably dominated more important than ever. A renewed Soft Power PERSON AND REMOTELY - THE citizens and institutions, between institutions by real time, emotional approaches, and by can foster mutual understanding SOFT POWER CLUB WILL ASK ITS and business. How to rebuild such trust and post-truth and manipulation? How can digital among Nations and their citizens, while MEMBERS AND PARTICIPANTS make it instrumental to promoting pragmatic instruments –that are led by global compa- benefiting cultural diversity and pluralism, TO EXPRESS THEIR OPINION AND multilateralism and promoting effective pu- niesmore powerful than the great majority of business and global trade, whilecontributing to blic-private partnerships? Countries - contribute to a new, citizens’ Soft fighting and reducing inequalities. PROPOSALS ON THE FOLLOWING Power? ISSUES: When Joseph S. Nye, Jr introduced the concept of Soft Power - 30 years ago - the world was in ‘unipolar’ mode; the USA, after winning Francesco Rutelli cided to step down from any po- Chairman of the Centre for a Sustain- Is a humanistic approach to globalization still President, Soft Power Club litical-institutional position, and to able Future (a nonpartisan think tank the Cold War, was aware of the need valid proposition? If not, which are the alter- manage both professional and not- on climate change and environmen- of value-based international order. In the words natives? Francesco Rutelli (Rome, 1954) is for-profit activities. ANICA, the lead- tal issues). of Henry Kissinger, “international power depends currently the President of ANICA (Ital- ing national association, elected him He created Videocittà, the inno- not only upon the balance of hard power, but also Will national geopolitical interests irreversi- ian Association of Cinema, Audiovis- unanimously to represent the Italian vative Moving Images festival (2018- on perceptions of legitimacy”. ual and Multimedia Companies). Cinema and Audiovisual industry, in 2019). blyover power international dialogue and col- Married to the journalist Barbara this very transformational time. Degree in Landscape and Environ- laboration in the coming decade? Palombelli; they have four children He leads many international initia- mental Planning and Design (La Sa- The second decade of the twenty-first century and two grandsons. tives in the fields of culture, creative pienza University, Tuscia University). marks a sea change in attitudes. International Will Europe be able to meet its commitment Deputy Prime Minister and Minister industries, cultural diplomacy and Diploma in International Organiza- institutions and multilateralism are perceived as to build a new strategy for sustainable growth of Culture of Italy (2006 - 2008). international dialogue. Among them: tions (Italian Society for International increasingly weaker, while global based on the EU Green Deal? Will the EU Gre- Mayor of Rome (1993 - 2001), elected Honorary President, Institute for Cul- Organization, SIOI). Doctor Honoris with the highest popular support ever. tural Diplomacy, Berlin, 2013-2015; Causa (John Cabot University; Tem- interdependence is in fact more inescapable than en Deal be an international outcast or a glo- Under his leadership, many crucial President, Institute of European Dem- ple University; American University, ever - witness pandemics and climate change bal leader? infrastructures, cultural venues and ocrats, Bruxelles, 2020; Co-chairman Rome). Honorary Academician, Ac- that affect all humankind. institutions were created. of the Italian-Chinese Cultural Forum, cademia delle Arti del Disegno (the How can creative and cultural industries con- Member of the Italian Parliament established by the Governments of It- world’s oldest Academy), Florence. We know that national interest is, and will tribute to international cooperation and to from 1983 to 2013; five times elected aly and China, 2017-2020; Coordina- He is a journalist, since 1983. In in the Lower House, once in the Sen- tor for the Ancient Cultural and Reli- 2014, he created a small company remain, crucial in the global arena. To healing, instead of exacerbating, fractures ate. Member of the European Parlia- gious Roads Group in the Pontifical (“Italian Experience”), giving advice counter the risk that it leads to extreme among Nations and communities? ment (1999-2004). Council for Culture. to international (USA, GCC, UK) and polarization and new conflicts, we intend to Over the time, he has chaired the He curated, with “Meeting of Civ- national companies on issues related support multilateral collaboration, based on Would a new Soft Power, based on inclusion, Human Rights Committee (Camera ilizations” Association, the Exhibition to culture, tourism, and economic de- dialogue, creativity, innovation, reliability and trustworthiness, be able to pro- dei Deputati); COPASIR (House and “Rising from Destruction. Ebla, Nim- velopment. Senate Intelligence Overview Com- rud, Palmyra” inside the Colosse- He has recently activated a brand enhanced role of civil society, transparency, vide guidance to international choices by the mittee); Special Government Com- um (October-December 2016). He is new ‘Civic Service School’, aimed at vibrancy and accountability in the use of private sector? missioner for the Jubilee 2000. founder of Cultural Heritage Rescue training young citizens in the Italian Internet and social media. Since 2013, Francesco Rutelli de- Prize. He is also the founder (1989) and Capital City. 31 st aGENDA august Climate Change and sea-level rise: potential disruption and possible solutions. The role of Europe h 16.00 - 17.30 Videomessagge Fondazione Giorgio Cini Isola di San Giorgio Maggiore PAOLO GENTILONI Welcome address Eu Commissioner for Economic Affairs PASQUALE GAGLIARDI Secretary General Speakers Fondazione Giorgio Cini ALESSANDRO LANZA Enea - member of the Board of Directors; Introduction Luiss University Rome and coordinator ROHIT JIGYASU FRANCESCO RUTELLI Project Manager Urban Heritage, Climate Change and Disaster Risk Management, ICCROM Speakers (videomessage) PIERPAOLO CAMPOSTRINI ANTONIO NAVARRA Director CORILA, Consortium for President CMCC coordination of research activities (Euro-Mediterranean Center on Climate Change) on the Venice lagoon system YANN WEHRLING ALESSANDRO CODELLO French Ambassador in charge of the Environment, Theoretical physicist, Long Data Ministry of Europe and Foreign Affairs perspective on Acqua Alta, Ca’ Foscari ECLT, Universidad de la Republica, Montevideo, Uruguay ERASMO D’ANGELIS Secretary General, Central Italy District Authority With the financial support of the European Parliament 1st 1st september september Shaping a sustainable multilateralism. Towards an effective and pragmatic How the fashion industry can contribute multilateralism in a post-Covid scenario: how to build trust to sustainable development among Nations and what is the role of global organizations, business and citizens in shaping a new Soft Power approach? h 11:00 - 12:30 Speakers h 15.30 - 18.00 Remarks Fondazione Prada SIMONE VENTURINI Fondazione Giorgio Cini DARIO FRANCESCHINI Ca’ Corner della Regina Deputy Mayor for Social Welfare Isola di San Giorgio Maggiore Minister of Cultural Heritage and Economic Development, City of Venice and Activities and Tourism Welcome Remarks STEFANO PATUANELLI Welcome address ROBERTO CICUTTO Minister of Economic Development President La Biennale di Venezia CARLO MAZZI GIOVANNI BAZOLI Chairman Prada S.p.A. CARLO MARIA FERRO Chairman Fondazione Giorgio Cini DAVID SASSOLI Chairman of ICE - Italian Trade President European Parliament Introduction & Investment Agency Welcome Remarks (Live from Brussels) FRANCESCO RUTELLI MARIAROSA CUTILLO LUIGI BRUGNARO President ANICA Chief of Strategic Partnerships, UNFPA Videomessagge (Italian Association of Cinema, Mayor of Venice Audiovisual and Multimedia MATTEO LUNELLI Companies) and Soft Power Club Chairman Altagamma Foundation Introduction JOSEPH S. NYE, JR Moderator ANA LUIZA FRANCESCO RUTELLI Professor Emeritus CLARA TOSI PAMPHILI M. THOMPSON-FLORES President Soft Power Club Harvard Kennedy School Historian of applied arts Director UNESCO Regional Bureau Author of “Soft Power” for Science and Culture in Europe, Venice Moderator MARZIO GALEOTTI STEFANO STEFANINI LUCA BERGAMO Professor of Energy and Environmental Director Project Associates, Brussels Deputy Mayor of Rome Economics, University of Milan Vice-presidency, Committee on Culture UCLG YANN WEHRLING (United Cities and Local Governments) French Ambassador in charge of the Members of the Soft Power Club, members of the Environment, Ministry of Europe Steering Committee and other selected guests will and Foreign Affairs animate the debate. the Pontifical Council for Inter-religious Dialogue Irina Bokova Lord Browne is presently Chairman of the Crick soft power club at the Vatican. Prince Hassan is co-founder and Former Director-General of UNESCO Institute, Chairman of the Trustees of the QEPrize Chairman of the Board of Trustees of the Founda- for Engineering, Chairman of the International tion for Interreligious and Intercultural Research Irina Bokova was born on 12 July 1952 in Sofia Advisory Board of the Blavatnik