Our Roasting Process STARTS WITH BEAN SELECTION No detail is too small to be considered, from farming methods to climate and cloud coverage. Only a small percentage of the world’s coffee bean crop, yielded by the tropical Rubiaceae tree, is selectively deemed exceptional enough for use by PJ’s Coffee.

ROASTING PERFECTION SMALL BATCH ROASTED There is a science behind coffee roasting, and our practices have turned this science into a fine art. Our roasting process transforms finely selected green beans, dries and readies them to release oils, WHOLE essences, and flavors that will make a truly unique cup of coffee. We roast our coffee in a small batch process that uses a hot air method. This gives our Roastmaster flexibility, based on BEAN the individual qualities of the beans, in order to produce the most flavorful and freshest coffee possible. Each small batch is its own custom roast, not a part of a continuous process. As the beans COFFEE pop, they double in size and assume the distinctive and rich brown coffee color. A BREWER’S COMPANION

OUR FOUNDER The ‘PJ’ in our name stands for Phyllis Jordan, ROASTMASTER our founder, who opened her first coffee house over three decades ago. She is one of the pioneers of gourmet coffee, her idea - to create unique coffee blends and roast the beans in small batches - the same way we do it today in our roasting facility not far from the French Market.

WWW.PJSCOFFEE.COM Dark Roast Medium Roast Decaf Never over roasted, our Dark Roast coffees Our medium roast process allows the coffee bean Nothing is allowed to interfere with the perfect are always smooth tasting with a clean finish. to display its individual characteristics. flavor of PJ’s coffee. That is why we use a process No bitter aftertaste. Medium to high acidity, making for a bright cup. that removes as much as 99.5% of the caffeine while preserving more of the natural flavor than other FRENCH ROAST ANNIVERSARY BLEND commonly used processes. A complex and intense cup of coffee. Full-bodied This special, full-bodied blend commemorates with an exotic aftertaste of bittersweet chocolate. the founding of PJ’s with a sweet caramelly aroma • FRENCH ROAST available in Decaf and smooth overtones of chocolate. • VIENNESE BLEND ESPRESSO DOLCE CARNIVAL BLEND • COLOMBIA SUPREMO This blend of classic roasts produces a coffee The nutty, balanced aroma of this blend evokes • SOUTHERN PECAN that is sweet and smooth with a deep chocolate memories of Mardi Gras time, but we enjoy this spicy, flavor that lingers on the palate. medium-bodied brew anytime of the year. FRENCH BREAKFAST MAPLE STREET BLEND A très bien way to begin your day! A fine blend of coffees bringing together This rich and mellow coffee has a slightly sweet and nutty flavor profiles. Medium acidity, smoky aroma and sweet chocolate aftertaste. fruity aroma and medium body. PJ S COFFEE PAPUA NEW GUINEA COLOMBIA SUPREMO GRIND IT RIGHT at home Fruity in flavor and rich in aroma. This dark roasted A flavorful, medium-bodied coffee with a sweet bean is a more intense version of our usual nut-like aroma and a smooth taste that is easy Grind your PJ’s coffee just before brewing to capture French Roast. to enjoy every morning. the full flavor and aroma of the whole beans. available in Decaf Once coffee beans are ground, despite our superior VIENNESE BLEND quality, the natural oils and aromatic compounds This blend of dark and medium roasts is a lively ETHIOPIA YIRGACHEFFE can dissipate if not brewed immediately. and clean coffee with a toasty aroma, full body With its sweet, fruity aroma and delicate floral notes, and a lingering chocolate aftertaste. this coffee will brighten any day. ’ available in Decaf GUATEMALA ANTIGUA WINDSOR COURT BLEND Taste the smoky and spicy tones of this medium-bodied espresso drip cold drip french press A noble blend of the finest quality, this coffee Guatemalan coffee surrounded by a sweet caramel aroma. has a mild, sweet and clean flavor with hints of vanilla and sweet walnut. SUMATRA MANDHELING A full-bodied coffee that captures the flavors of the earth BREWING TIPS but still possesses sweet caramelly accents. To brew the best possible cup of PJ’s coffee, measure two tablespoons of ground coffee per six ounces of water. We suggest using only cold, filtered water in your coffee brewer. Only brew what you plan to drink in one sitting and avoid letting coffee sit on a burner for more than 20 minutes. To extend the Flavored Roast freshness of your brewed coffee, you may store it in a carafe for up to two hours, but never reheat coffee. PJ’s flavored coffee is a year-round tradition. As the seasons change, so do our seasonal flavored coffee selections. Enjoy old favorites and taste new offerings throughout KEEP IT FRESH the year. We enhance our medium roast beans with liquid flavorings to create the unique flavors and aromas. Transfer your whole bean PJ’s Coffee to an airtight From Roastmaster Felton Jones comes a blend 35 years Southern Pecan is our most popular selection. opaque container at home. Store in a cool, dry, in the making. A dark roast boasting a full body, hints of • ENGLISH TOFFEE • HAZELNUT dark place to protect the flavor and aroma. nuttiness, low acidity, bold aromas and a velvet finish. • SOUTHERN PECAN • SEASONAL Keep only enough coffee on hand to last a week • FRENCH VANILLA SELECTIONS or so. Never freeze or refrigerate your coffee.