2001 SCE Study Final.PDF
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The Developing Enterprise Edge Streaming Media and CDNs in the Enterprise July 2001 The HTRC Group P.O. Box 2087 San Andreas, CA 95249 www.htrcgroup.com The HTRC Group, LLC ã 2001 -1- About The HTRC Group, LLC The High-Tech Resource Consulting Group focuses on CDNs, streaming media, advanced IP services and service provider networking, providing consulting, custom market research, and market research studies to service providers and product manufacturers. Authors of this study: Greg Howard Wayland Quon The HTRC Group, LLC ã 2001 -2- Table of Contents Table of Contents_______________________________________________________ 3 Table of Charts, Figures, and Tables ______________________________________ 10 The 2001 Streaming Media and CDNs in the Enterprise Study _________________ 12 How to Use This Study_________________________________________________ 15 Executive Summary ____________________________________________________ 17 The Shift to the Enterprise _____________________________________________ 18 Services ____________________________________________________________ 19 Enterprise Streaming _________________________________________________ 20 Enterprise CDNs _____________________________________________________ 22 Strategies___________________________________________________________ 23 Enterprise Streaming Products Forecast___________________________________ 24 Enterprise Streaming Products ____________________________________________________24 Enterprise Streaming Services Forecast ___________________________________ 25 Enterprise Streaming Services ____________________________________________________25 Enterprise Content Delivery Products Forecast______________________________ 26 Enterprise CDN Products ________________________________________________________26 Enterprise Content Delivery Services Forecast ______________________________ 27 Enterprise CDN Services ________________________________________________________27 Conclusions _________________________________________________________ 28 Key Findings _________________________________________________________ 30 Market Background____________________________________________________ 34 The Developing Edge __________________________________________________ 35 Streaming Media and CDNs in the Enterprise Study Forecasts _________________ 37 Market Factors ______________________________________________________ 37 Methodology ________________________________________________________ 39 Enterprise Streaming Products Forecast___________________________________ 39 Enterprise Streaming Products ____________________________________________________39 What’s Included ______________________________________________________________39 What’s Not Included ___________________________________________________________40 Enterprise Streaming Services Forecast ___________________________________ 42 Enterprise Streaming Services ____________________________________________________42 What’s Included ______________________________________________________________42 What’s Not Included ___________________________________________________________42 Enterprise Content Delivery Products Forecast______________________________ 44 Enterprise CDN Products ________________________________________________________44 What’s Included ______________________________________________________________44 What’s Not Included ___________________________________________________________44 The HTRC Group, LLC ã 2001 -3- Enterprise Content Delivery Services Forecast ______________________________ 46 Enterprise CDN Services ________________________________________________________46 What’s Included ______________________________________________________________46 What’s Not Included ___________________________________________________________46 Study Methodology_____________________________________________________ 48 Enterprise Streaming___________________________________________________ 51 Streaming Media Technology Use ________________________________________ 51 Enterprise Streaming Media Hosting Strategies _____________________________ 52 Enterprise Network Capacity and Streaming Traffic__________________________ 54 Network Capacity Growth _______________________________________________________54 Enterprise Streaming Network Capacity Growth_______________________________________55 Enterprise Streaming Data Centers _______________________________________ 58 Streaming Enabled Desktops ____________________________________________ 61 Streaming Equipment __________________________________________________ 63 Simultaneous Streams _________________________________________________ 63 Streaming Servers ____________________________________________________ 65 Enterprise Streaming Server Software ____________________________________ 67 Enterprise Streaming Server Operating Systems _____________________________ 68 Enterprise Streaming Services ___________________________________________ 71 Enterprise Streaming Service Providers ___________________________________ 71 The Service Provider Market _____________________________________________________71 Enterprise Streaming Service Requirements ________________________________ 72 Performance/Reliability _________________________________________________________72 Scalability ___________________________________________________________________73 Fault Tolerance _______________________________________________________________73 Manageability ________________________________________________________________73 Security _____________________________________________________________________73 Professional Services ___________________________________________________________74 Enterprise Streaming Functions Outsourced________________________________ 75 Preferred Providers for Streaming Services ________________________________ 76 Reasons for Outsourcing Streaming Services _______________________________ 77 Streaming Technology Uses _____________________________________________ 79 The Streaming Media Use ______________________________________________ 79 Enterprise Streaming Delivery Mechanisms ________________________________ 79 Live, On-demand, and Secure Streaming __________________________________ 81 Enterprise Streaming Formats __________________________________________ 82 On-Demand Enterprise Streaming Formats___________________________________________82 Live Enterprise Streaming Formats ________________________________________________83 Applications for Enterprise Streaming ____________________________________ 84 Streaming Media Creation ______________________________________________ 86 The HTRC Group, LLC ã 2001 -4- In-House Streaming Media Creation Functions ______________________________ 86 Outsourced Streaming Media Creation Functions ____________________________ 88 Extranet Streaming ____________________________________________________ 90 Extranet Streaming Use _______________________________________________ 90 Streaming Traffic, On and Off the Enterprise Network _______________________ 91 Streaming Use and Extranet Partners _____________________________________ 92 Storage ______________________________________________________________ 93 Enterprise Storage Capacity Growth______________________________________ 93 Centralized and Distributed Storage ______________________________________ 94 Storage Technologies __________________________________________________ 95 RAID_______________________________________________________________________95 Direct Attached Storage (DAS) ___________________________________________________96 Network Attached Storage (NAS)__________________________________________________96 Storage Area Networks _________________________________________________________96 Storage Service Providers________________________________________________________96 Storage Technology Use for Streaming Media Content ________________________ 97 Enterprise Content Delivery Networks _____________________________________ 99 Streaming Media and CDN Usage Correlation ______________________________ 99 The Correlation _______________________________________________________________99 The Use of Content Delivery Technology___________________________________101 Content Delivery Technology - Reasons for Using ____________________________102 Lost Productivity Cost Model ___________________________________________103 Content Delivery Technology - Reasons for Not Using _________________________104 Outsourcing of Enterprise CDN Functions _________________________________106 Enterprise Content Delivery Products/Services _____________________________ 108 Enterprise Usage of CDN Technology _____________________________________108 Enterprise CDN Product Features________________________________________110 Content Delivery Products ______________________________________________111 Content Delivery Technology - Reasons for Using ____________________________112 Content Delivery Technology - Reasons for Not Using _________________________112 Performance and QoS Technologies______________________________________ 114 Network Performance Technologies ______________________________________114 Quality of Service Technologies __________________________________________116 Network Bottlenecks __________________________________________________119 Management and Capacity Planning _____________________________________ 120 Streaming Statistics ___________________________________________________120 The HTRC Group, LLC ã 2001 -5- Planning Challenges __________________________________________________121 Network Capacity Planning Tools