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November 10, 2014 To our Valued Retail Customer, Please be advised that Rothmans, Benson & Hedges Inc. (RBH) has increased its list prices to Wholesale and direct retail customers on all domestic cigarette products, excluding Philip Morris, in the Province of Ontario, with an effective date of November 24, 2014. Please see the table below for an outline of this price increase. RBH approved Connexions Members qualify to receive the benefit of Connexions Program Pricing, provided you comply with the terms and conditions of the RBH Connexions program. Connexions Members will receive a payment of $2.50 per carton on all NEXT brand family cigarette products and a $5.00 per carton payment on all other domestic cigarette products, excluding Philip Morris, for all orders placed through RBH Direct Delivery, or an RBH approved Connexions wholesale supplier, for a net price change of $0.10 per carton. For non-Connexions members, please contact your wholesaler or distributor for their prices of RBH products. PRICING SUMMARY- ONTARIO Effective Date: November 24, 2014 Net Connexions Member Price Increase Connexions Payment Brand Family Price (Including PTT) (per carton) Increase (per carton) (per carton) Accord +$5.10 ($5.00) $68.77 Belmont- all except Edge/Micro/Touch +$5.10 ($5.00) $79.63 Belmont- Edge/Micro/Touch +$5.10 ($5.00) $72.81 Belmont- Limited Edition Design* +$5.10 ($5.00) $74.68 Belvedere +$5.10 ($5.00) $82.28 Benson & Hedges- all except KS 25 +$5.10 ($5.00) $82.62 Benson & Hedges- KS 25 +$5.10 ($5.00) $82.52 Canadian Classics +$5.10 ($5.00) $67.78 Craven +$5.10 ($5.00) $83.80 Davidoff +$5.10 ($5.00) $85.88 Dunhill +$5.10 ($5.00) $85.88 Gauloises +$5.10 ($5.00) $83.80 NEXT +$2.60 ($2.50) $60.01 Number 7 +$5.10 ($5.00) $70.76 Philip Morris** Not Applicable Not Applicable $55.83 ROOFTOP +$5.10 ($5.00) $83.88 Rothmans +$5.10 ($5.00) $83.80 *Limited Edition designs and 2-Pack formats are not available to all wholesalers/retailers due to limited quantity. **As a Connexions Member, RBH will continue to offer any existing Trade Program Allowances on Philip Morris brand products. Please note that there will be no price changes on cigars, fine cut, smokeless, accessories, pipe tobacco, or unmarked cigarette and tobacco products. Yours truly, Michael Ghesquiere Regional Sales Manager – Ontario .

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