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												MERCEDES-BENZ Prepared By
Bhartidasan University Tiruchirappalli Project Report On MERCEDES-BENZ Prepared By MAHESHKUMAR DEVARAJ MBA 2ND SEM Roll no. :-BM100728 Exam no:- 10295229 Guided By Professor:- Mr. Abhijit rane College:- Mumbai school of business Academic Year July 2010-july 2012 Submitted To Bhartidasan University Tiruchirappalli DECLARATION I Maheshkumar Devaraj, student of MBA of Mumbai school of Business hereby declare that the project work presented in this report is my own work. The aim of this study is to understand the general information of Mercedes-Benz. I guarantee that this project report has not been submitted for the awards to any other university for degree, diploma or any other such prizes. CERTIFICATE This is to certify that the Project Report entitled “An Overview of Mercedes-Benz ” is a bonafied of project work done by MAHESHKUMAR DEVARAJ submitted to the Bharathidasan University in partial fulfillment of the requirement for the award of the Degree of MASTER OF BUSINESS ADMINISTRATION and that the dissertation has not previously formed the basis for the award of any other Degree, Diploma, Associate ship, Fellowship or other title and that the project report represents independent and original work on the part of the candidate under my guidance. Signature of the Guide Signature of the Supervisor Signature of the Coordinator Director Signature of the Internal Examiner Signature of the External AKNOWLEDGEMENT A successful project can never be prepared by the single effort of the person to whom project is assigned, but it also the hardwork and guardianship of some conversant person who helped the undersigned actively or passively in the completion of successful project. - 
												
												Electric Power Steering (EPS) from Bosch
Electric Power Steering (EPS) from Bosch Servolectric® Innovative automotive steering system for mid-size sedans, SUVs and light-duty commercial vehicles. 4 5 2 6 1 3 7 8 Product Benefits 1 Tie Rod 6 Housing f Excellent steering feel 2 Steering pinion 7 Electronic control unit f Permits semi-automated and — in the 3 Bellows 8 Electronic motor future — highly-automated driving, with 4 Steering spindle connection full fail-safe performance 45 Torque sensor f Additional comfort and safety functions f Weight reduction f Power on demand improves MPG f Diagnostic capable f Oil free — no maintenance required Electric Power Steering (EPS) — Servolectric® for Automotive and Light-duty Commercial Vehicles Bosch Servolectric is an electric power steering system that Intelligent Steering controls and assists the vehicle steering with the aid of an electronically controlled electric motor. Servolectric® EPSdp Servolectric® EPSapa Dual pinion type gear Axis parallel type gear Servo unit on a second pinion provides the ideal electric Provides the ideal electric power steering solution for power steering solution for mid-sized vehicles. vehicles that require more steering effort. 1 2 3 1 Drive Pinion 1 Steering rack 2 Housing 2 2 Ball return channel 3 Helical gear 4 3 Ball chain 4 Spring damper 3 4 Toothed disc element 1 5 Ball recirculating nut 5 Worm 5 6 Toothed belt 6 Common Common applications applications Mid-sized vehicles, SUVs and light-duty Mid-sized vehicles with an commercial vehicles with an axle load of up to axle load of up to 2,640lbs 3,500lbs 5 4 Did you know? In 2015 the Bosch Group acquired ZF Friedrichshafen AG’s 50-percent share in the joint venture ZF Lenksysteme GmbH (ZFLS). - 
												
												110 Years Since Mercedes' Dad Bought His First
110Years Since Mercedes' Dad Bought His First Car In 1897, successful German-born businessman Emil Jellinek bought his first car from genius inventor Gottlieb Daimler. He became an enthusias- tic fan of the automobile, took part in the earliest motor races, and quickly became the largest distributor of Daimler cars. A few months after Herr Daimler's death in 1900, Jellinek persuaded the management of the Daimler-Motoren-Gesellschaft to have its chief designer, legendary and visionary engineer Wilhelm Maybach, build a fast, lightweight Emil Jellinek didn't only love Daimler cars; he also and safe car. Jellinek also made a second sugges- doted on his daughter, Mercédès. tion: the new car should bear the name of his daughter, Mercédès, who was then ten years old. And what a new car it was. More advanced than any other of the time, there's no disputing that it set the pattern for all that was to come for many decades. Essentially, it defined the car as we know it today. Of course, during the previous 15 years since Karl Benz had patented his three-wheeler, all sorts of contraptions, both European and American, had been produced that proved capable of moving under their own power, more or less, but none but the 1901 Mercedes deserved billing as "The This example of the first Mercedes was owned by U.S. World’s First Modern Automobile." Instead of a millionaire William K. Vanderbilt. Note how modern the wooden frame, it featured pressed-steel chassis essentials of its design are compared to other cars of members. - 
												
												Whole School Project Work
Whole School Project Work Choose one of these projects and complete them during your 30 minute project session 1. 4. 7. 10. 13. One point Creating directions Creating your own Maths task Leader in me perspective drawing using a tube map map explaining activity information about yourself. 2. 5. 8. 11. 14. Me on a map History of a motor Hedgehog Activity T-shirt Drawing activity - cycle – leaflet one dot can be … 3. 6. 9. 12. 15. Countries and History of a car – Futuristic House – Design your own Hand art capitals poster create your own. It dream school has to be economically friendly. 1. One point perspective drawing 2. Me on a map Create this using circles to understand where we live. My county 3. Create your own snap game learning these countries and capitals or a card game to play. 4. Using a tube map On the next page is a tube map. See if you can write the directions down to get from one destination to another. Choose your own destinations. Set up the directions like this: Charing Cross to Edgeware Road - Bakerloo line to Oxford Circus - Central line to Nottinghill Gate - Circle line to Edgeware Road. 4. 5. History of a motor cycle The first internal combustion, petroleum fueled motorcycle was the Daimler Reitwagen. It was designed and built by the German inventors Gottlieb Daimler and Wilhelm Maybach in Bad Cannstatt, Germany in 1885. Create your own leaflet sharing the History of a motorcycle. 6. History of a car The year 1886 is regarded as the birth year of the modern car when German inventor Karl Benz patented his Benz Patent-Motorwagen. - 
												
												Daimler-Benz AG Stuttgart Annual Report 1985
Daimler-Benz Highlights Daimler-Benz AG Stuttgart Annual Report 1985 Page Agenda for the Stockholders' Meeting 5 Members of the Supervisory Board and the Board of Management 8 Report of The Board of Management 11 Business Review 11 Outlook 29 100 Years of The Automobile 35 Research and Development 59 Materials Management 64 Production 67 Sales 71 Employment 77 Subsidiaries and Affiliated Companies 84 Report of the Supervisory Board 107 Financial Statements of Daimler-Benz AG 99 Notes to Financial Statements of Daimler-Benz AG 100 Proposal for the Allocation of Unappropriated Surplus 106 Balance Sheet as at December 31,1985 108 Statement of Income ForThe Year Ended December 31,1985 110 Consolidated Financial Statements 111 Notes to Consolidated Financial Statements 112 Consolidated Balance Sheet as of December 31,1985 122 Consolidated Statement of Income For The Year Ended December 31,1985 124 Tables and Graphs 125 Daimler-Benz Highlights 126 Sales and Production Data 129 Automobile Industry Trends in Leading Countries 130 3 for the 90th Stockholders' Meeting being held on Wednesday, July 2,1986 at 10:00 a.m. in the Hanns-Martin-Schleyer-Halle in Stuttgart-Bad Cannstatt, MercedesstraBe. 1. Presentation of the audited financial statements as of 3. Ratification of the Board of December 31,1985, the reports of the Board of Manage Management's Actions. ment and the Supervisory Board together with the con Board of Management and solidated financial statements and the consolidated annual Supervisory Board propose report for the year 1985. ratification. 2. Resolution for the Disposition of the Unappropriated 4. Ratification of the Supervi Surplus. - 
												
												Mobile Stuttgart Many Ways Lead Through the Stuttgart Region
Press Release (Auto)Mobile Stuttgart Many ways lead through the Stuttgart Region Stuttgart is known as the cradle of the automobile. In 1883 Gottlieb Daimler invented the first fast-running, light engine for universal use, laying the cornerstone for its further development. And in the present day, too, the theme of mobility is still a key issue for Stuttgart's inhabitants in many different ways: The Mercedes-Benz Museum and the Porsche Museum have made the state capital a mecca for automobile enthusiasts from all over the world. Locals and visitors alike use many different means of transport each day, and learn about the history of mobility in various museums and during the tours offered by the Stuttgart-Marketing GmbH. At the "i-Punkt" Tourist Information there's also the so- called "m-Punkt" – the city of Stuttgart's mobility advisory service, which provides tips for residents and tourists on the most convenient mode of travel and the best route. In addition to its excellent ÖPNV public transport network, Stuttgart also scores with a wide range of electrically-powered transportation and sharing schemes, including cars, bikes or scooters. Why not hire an E-scooter to travel from one highlight to the next? Highlights Gottlieb Daimler's Birthplace The first fast-running, light engine for universal use was developed by Gottlieb Daimler, a baker's son who was born in 1834 in a half-timbered house in Schorndorf, near Stuttgart. Daimler's birthplace was acquired and restored by the Daimler-Benz AG and is today a museum and conference venue. Here, fans of this automobile pioneer will find treasures such as the legendary postcard sent by Gottlieb Daimler to his first wife, or his journeyman's piece. - 
												
												Product Information Crash Data Retrieval System
Product Information Crash Data Retrieval System CDR® System Version 16.6 Software and Hardware What’s new for CDR Version 16.6? – Jeep Renegade – Jeep Wrangler This new version of CDR software includes support for ` Ford / Lincoln (US/Canada & S. Korea Market) many new 2017 vehicles and changes to existing systems. – Ford C-Max Refer to the release notes below for additional details – Ford F-150 – Ford Flex Refer to the CDR Help File for more detailed coverage – Ford Transit information. – Ford Transit Connect – Lincoln MKT New 2017 Vehicle Coverage ` Audi (US/Canada Markets) ` Honda / Acura (US/Canada markets) – A3, S3 – Acura TLX – A4, allroad – Honda Accord – A5, S5, RS5 – Honda Fit – A6, S6 ` Mercedes / smart (US/Canada markets) – A7, S7, RS7 – Mercedes AMG GT – A8, S8 – Mercedes B-Class – Q3 – Mercedes B-Class Electric Drive – Q5, SQ5 – Mercedes C-Class ` FCA (All markets where sold) – Mercedes CLA-Class – Alfa Romeo 4C – Mercedes CLS-Class – Chrysler 200 – Mercedes E-Class – Chrysler 300 – Mercedes G-Class – Dodge Caravan (includes Grand Caravan) – Mercedes GLA-Class – Dodge Challenger – Mercedes GLC-Class – Dodge Charger – Mercedes GLE-Class – Dodge Dart – Mercedes GLS-Class – Dodge Durango – Mercedes Maybach S600 – Dodge Journey – Mercedes Metris – Dodge Viper – Mercedes S-Class – Fiat 500 – Mercedes SLC-Class – Fiat 500L – Mercedes SL-Class – Fiat 500X – smart fortwo – Fiat Freemont ` Nissan / Infiniti (US/Canada markets) – Jeep Cherokee – Infiniti Q60 – Jeep Compass – Infiniti QX30 – Jeep Grand Cherokee – Infiniti QX70 – Jeep Patriot – Nissan Armada Product Information – Nissan Maxima as intended. To purchase a current CDR Interface Module – Nissan NV200 Taxi & Compact Cargo (P/N: F00K108954), please contact your local CDR Sales – Nissan Versa Sedan Representative. - 
												
												The Trojan Horse: Imported Automobiles
CHAPTER 5 suggested citation: Medrano-Bigas, Pau. The Forgotten Years of Bibendum. Michelin’s American Period in Milltown: Design, Illustration and Advertising by Pioneer Tire Companies (1900-1930). Doctoral dissertation. University of Barcelona, 2015 [English translation, 2018]. THE TROJAN HORSE: IMPORTED AUTOMOBILES In the last two decades of the nineteenth century, the furor for bicycles as a personal and economical means of transport led to the invasion of the French market by English and American firms—leading to fierce commercial competition with the country’s own industries—resulting in the collapse of 1898. In the early stages of the new century the full development of the European automobile industry and in particular the French sector—with the inseparable development of the tire—produced a similar effect. However, this time it was the American market that was invaded by imported European vehicles, pre- dominantly from France. 1. Transatlantic travel on wheels Between 1890 and 1891 the first French vehicles marketed by Peugeot—one of the major bicycle manu- facturers—and Panhard et Levassor, appeared on the scene and incorporated the internal combustion engine developed by the German Gottlieb Daimler. French and German investments in technology, which would be imposed on the rest, was based on gasoline-powered engines and collided with the English and North American options, diversified between vapor, electric and gas-powered automobiles. Production data from the United States in 1899 show that there were 2,500 vehicles—about 80% of which used electric or steam engines—manufactured by around 30 companies. Between 1900 and 1901, France was by far the world’s largest automobile producer. - 
												
												October 2018
The Sparkplug Deep South Region AACA Newsletter Vol. 51 No. 10 October 2018 Trinity Episcopal Church Display On September 9, 2018 several members of DSR brought their cars out for display for the Trinity Episcopal Church cars display. Despite the unseasonable hot weather we enjoyed a cloud cover day and lower temperatures. Not only did we enjoy the many booths to visit but sitting to just visit is always welcome. New and old members talked about the great stories of past experiences. Members present were: Walt and Martha Fuller, David Ladnier, Tracy Metclaf and Paul Degainas, Bobby Peterson, and new members John and Debbie Bright. Top: Precedent Bobby Peterson in front of his Model A. Above: Members sit around and tell stories about their cars. Preserving the Past - Investing in the Future John and Debbie Bright with their Model T Paul and Tracy show off the Comet Convertible DSR members just enjoy sitting ad talking with each other David Ladnier in front of his 1964 Galaxie 500 It is time to Renew your Annual Membership Dues are $40.00 for the regional and $20.00 for our local: Total of $60.00 per year. Make the check out to DSR and mail it to: Paul Dagenais, Treasurer. Walt and his beautiful Model A 58 S. Julia Street, Mobile, AL 36604 A monthly publication of the Deep South Region - AACA - October 2018 The Sparkplug deepsouth.aaca.com and facebook Deep-South-Region-Antique-Automobile-Club-of-America 2 SCOTT HENDERSON Mar. 8, 1962 ~ Oct. 18, 2018 Scott Henderson of Mobile lost his battle with Kaden, Knox, and Caroline; parents, Jim and Nancy cancer at the age of 56 on Thursday, October 18, Henderson; girlfriend, Linda Grant; siblings, Kaye 2018. - 
												
												NUDNIK Forgetting Josef Ganz Rémy Markowitsch
NUDNIK Forgetting Josef Ganz Rémy Markowitsch Maikäfer (From the Photo Archive of Josef Ganz, 1930-1933) Rémy Markowitsch Nudnik: Forgetting Josef Ganz Combining sculptural and multimedia works and archival ma- terials, the spatially expansive installation Nudnik: Forgetting Josef Ganz by Swiss artist Rémy Markowitsch deals with the Jewish engineer and journalist Josef Ganz. The artist presented his works in a cabinet space with two connecting corridors at the 2016 exhibition Wolfsburg Unlimited: A City as World La- boratory, the first show curated by Ralf Beil at Kunstmuseum Wolfsburg. The work consists not just of an aesthetic transfe- rence of Ganz’s photographic negatives and written documents to a presentation of large prints or as a video, but by way of the artist’s associative approach represents, as it were, the transil- lumination and “defoliation” of the history of a major figure in the automobile industry of the twentieth century, a figure ba- rely known until now. The processes of defoliation and transillumination, ex- posing hidden narratives, (material) conditions, and webs of relations, are defining aspects of Rémy Markowitsch’ s artistic approach. Driven in his work by certain stories, biographies, and literatures, since 1993 the artist has revealed the results of his research in photographic transilluminations. Just as the term from the realm of radiology describes, the relevant motif is penetrated, x-rayed, and superimposed with a different mo- tif. At the very moment when the photographic images shift from an opaque to a lucid state, they overlap one another. In Moving Forward so doing, the support material moves to the foreground, mat- rix dots become visible as grains and the representation is no longer focused on the act of illustration, but encourages simul- taneous examination. - 
												
												2/15/2021 NHTSA Recalls of Interest
NHTSA Recalls of Interest Electronic Stability Control Unit Malfunction NHTSA Campaign Number: 21V042000 Manufacturer Daimler Vans USA, LLC Components ELECTRONIC STABILITY CONTROL Potential Number of Units Affected 48,667 Summary Daimler Vans USA, LLC (DVUSA) is recalling certain 2012-2018 Mercedes Benz Sprinter 3500 and Freightliner Sprinter 3500 vehicles upfitted into campers or recreational vehicles. The Electronic Stability Control (ESC) unit may become disabled on these vehicles. Remedy DVUSA will notify owners, and dealers will replace the rear-wheel speed sensor with a more robust sensor, free of charge. The recall is expected to begin February 22, 2021. Owners may contact DVUSA customer service at 1-877-762-8267. DVUSA's number for this recall is NC3DREZAHA. Vehicles MAKE MODEL YEAR FREIGHTLINER SPRINTER 3500 2012-2018 MERCEDES-BENZ SPRINTER 3500 2012-2018 Bolts May Be Missing From Front Seat Tracks NHTSA Campaign Number: 21V038000 Manufacturer Volkswagen Group of America, Inc. Components SEATS Potential Number of Units Affected 57 Summary Volkswagen Group of America, Inc. (Volkswagen) is recalling certain 2021 Volkswagen Tiguan Long Wheelbase and Jetta vehicles. Bolts may be missing from the front seat tracks. Remedy Volkswagen will notify owners, and dealers will inspect the front seat tracks and, as necessary, install the bolts, free of charge. The recall is expected to begin April 2, 2021. Owners may contact Volkswagen customer service at 1-800-893-5298. Volkswagen's number for this recall is 72L6. Vehicles MAKE MODEL YEAR - 
												
												The GLS Effective from January 2021 Production
The GLS Effective from January 2021 Production. Book a test drive Find your GLS Find a Retailer Design Technology GLS Mercedes-AMG Mercedes-Maybach Model prices Personalisation Standard Genuine Technical data Additional GLS GLS equipment accessories information Book a test drive Find your GLS Find a Retailer Some of the model features, optional extras and colours shown may not be available, or may only be available in a different specification. Design Technology GLS Mercedes-AMG Mercedes-Maybach Model prices Personalisation Standard Genuine Technical data Additional GLS GLS equipment accessories information Book a test drive Find your GLS Find a Retailer Design Technology GLS Mercedes-AMG Mercedes-Maybach Model prices Personalisation Standard Genuine Technical data Additional GLS GLS equipment accessories information Book a test drive Find your GLS Find a Retailer Some of the model features, optional extras and colours shown may not be available, or may only be available in a different specification. Design Technology GLS Mercedes-AMG Mercedes-Maybach Model prices Personalisation Standard Genuine Technical data Additional GLS GLS equipment accessories information Book a test drive Find your GLS Find a Retailer Design Technology GLS Mercedes-AMG Mercedes-Maybach Model prices Personalisation Standard Genuine Technical data Additional GLS GLS equipment accessories information Book a test drive Find your GLS Find a Retailer GLS Technology Design Technology GLS Mercedes-AMG Mercedes-Maybach Model prices Personalisation Standard Genuine Technical data Additional GLS GLS equipment accessories information Book a test drive Find your GLS Find a Retailer Mercedes-Benz User Experience (MBUX) Transforming the in-car user experience, thanks to MBUX: Controlled via voice or touch input, the innovative infotainment system can over time even predict personal habits thanks to artificial intelligence.