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WEDNESDAY, SEPTEMBER 23, 2015

Radio Show—What To See and Where To Be. When it came time to design the agenda for next week’s Radio Show in , the show’s organizers at the National Association of Broadcasters and the Radio Advertising Bureau concluded that after five years of doing a combined show, it was time to evolve—a good philosophy for an industry that is doing just that. “The overall concept this year really represents a shift. The RAB and the NAB Boards of Directors both wanted to bring more energy and entertainment value and create a show that sets the stage for where the industry is going in the future,” said Mike Hulvey, COO at Neuhoff Media and a member of the show’s agenda committee. Hulvey outlined for Inside Radio readers what he sees as highlights of a sweeping agenda that covers advertising & research, programming, sales & marketing, management, technology & digital issues. Foremost, he points to a focus that encourages the next generation of broadcasters. “Back in March, we got together in DC and started the discussion, realizing how important it is to unite current leaders in the industry with new and up-and-coming leaders in the broadcast world. We have a number of sessions with an opportunity to connect the dots between the two. I’m really excited about how young professionals who are studying broadcasting—and radio specifically—have been woven into what we are doing.” Among the highlights—a panel discussion and combination speed mentoring session “that looks at the workplace environment and lessons learned from both veterans in the industry and a professional millennial,” and a session titled “If I Knew Then…Wow!” that shares best practices and lessons learned throughout storied broadcasting careers. In addition, the NAB is offering a ‘student scholars’ program with free registration for up to 130 students, alongside targeted networking opportunities and events. Action In Atlanta—The show offers valuable sales tools for radio veterans; read about it at InsideRadio.com.

All Ad-Biz Hands On Deck For Radio Show. Advertisers and agencies will be out in full force at next week’s NAB-RAB Radio Show, from large national shops to agency buyers who specialize in local—from Home Depot to a personal injury lawyer. It’s part of a stepped-up client presence at this year’s event. “It’s critical that we bring our partners into the tent,” Mike Hulvey, COO at Neuhoff Media and a member of the NAB Show Agenda Committee, told Inside Radio. “We want our advertising partners to be integrated into the programming and within the content of the Radio Show. To have the partners actively involved with us in those discussions and sharing that excitement is essential.” The day 2 breakfast event, “Ask an Advertiser,” will feature Home Depot’s VP of integrated radio, Mike Hibbison, dishing with RAB president Erica Farber on how radio helps build the retailer’s brand. Hibbison will be joined by his agency partners, Diane Fannon, principal of The Richards Group, and Ed Gorman, executive VP/managing director for Carat USA. Major ad agencies will be on hand as well, including at the “Agencies Speak” session headlined by Kevin Gallagher, executive VP of local marketplaces for Starcom; Jennifer Hungerbuhler, executive VP/ managing director of local video and audio investment for Amplifi US, Dents Aegis Network; and Robin Jones, group director for local broadcast at OMD. For some local perspective, radio sellers can sample the “Ask the Expert” session, with local radio clients including a Honda dealer, a personal injury lawyer and a urologist, discussing how radio stations can increase their local client roster and grab a larger share of ad budgets. The session could be particularly valuable for radio sellers as these three categories represent some of the largest local spenders. Hitting that same topic of growing radio’s ad spending, but from a national perspective, is the theme of the “Advertisers Speak” session, featuring execs from three major brands, Coca-Cola, Comcast and Sutter Health.

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Programmatic To Get Full-Court Press At Radio Show. A full house is expected at the Atrium Ballroom at the Atlanta Marriott Marquis next Wednesday afternoon to bone up on new technology that promises to change the way radio advertising is bought and sold. Programmatic ad sales, barely a blip on radio’s radar at last year’s Radio Show, will be the subject of 90-minute session to close the first day of the conference. Billed as “everything you need to know” about one of the hottest trends in advertising, “Unlocking Programmatic’s Potential” is divided into three parts, each moderated by Matt Prohaska, who consults media companies, agencies, ad tech firms and brands on automated ad sales. The first part will offer an overview of programmatic ad buying and its impact on the media landscape. The second segment will feature local and national buyers from Horizon Media and Group M’s MEC media agency paired with execs from Cox Media Group and Katz Radio Group talking about the challenges and opportunities related to programmatic ad inventory and how best to reach targeted audiences. The last session brings in the ad tech companies that are helping build the programmatic infrastructure, including Jelli, Marketron and WideOrbit, along with Matt O’Grady, managing director, local media, USA, Nielsen. Among other topics, the session is expected to address broadcaster concerns that programmatic will lead to lower ads rates. “Programmatic buying for radio is not about price; it’s about providing the most desirable targeted inventory that leads to a better ROI,” says Katz Media Group CEO Mark Rosenthal. “The highest value inventory will always be available at an appropriate cost. But highest value is no longer the ‘one-size-fits-all’ of a ratings-driven world.”

Voltair, Nielsen To Offer Competing Views. Radio’s juiciest story of 2015 will be the subject of companion 30-minute Radio Show sessions next Thursday as executives from Voltair developer 25-Seven Systems, and Nielsen, host separate but very much related updates on audio encoding technology. Geoff Steadman, founder and VP of 25-Seven Systems, plans to show how Voltair- equipped stations can correlate PPM watermarking quality with other metrics to glean new insights into their station operations and potentially inform large-scale programming decisions. Steadman is likely to talk up new data analysis tools that have been added to the latest iteration of the audio processor which allow stations to download spreadsheets containing historical encoding confidence data at intervals as small as 4.5 seconds. One hour after Steadman leaves the stage, Nielsen will provide an update on its critical band encoding technology (CBET), which it has been testing in the and Washington, DC markets. Broadcasters are hoping the session will offer a peek at the results. Nielsen is dispatching its top stakeholders in the encoding controversy, Matt O’Grady, managing director, local media, USA; and chief engineer Arun Ramaswamy. They have the chance, in a public setting, to disclose specifics about Nielsen’s encoding improvement plans and all the thorny issues they raise, such as how they may impact clients currently using Voltair. “This is an opportunity for Nielsen to clear the air on the non-fact-based paranoia that exists and offer more transparency on the testing process, results and plans to improve the encoders,” says one programmer. “They have the opportunity to finally bridge the communication gap that has existed around this issue since Day 1.”

Artists Set To Plug Into Atlanta Radio Show. The halls of Atlanta’s Marriott Marquis will come alive with the sound of music next week as the Radio Show fires up more artist performances and recording industry-fueled sessions than ever before. National Association of Broadcasters CEO Gordon Smith acknowledged heightened artist and label collaboration at the confab in a discussion with Inside Radio. “We have always tried to include artists at the Radio Show and to foster understanding and hopefully progress,” Smith said. “We are very anxious to grow the music industry without penalizing its very best platform, which is radio.” At this year’s conference, the first-ever Artist Spotlight Series will feature BMI songwriters/artists Paul McDonald, Bonnie Bishop, Shawn Mullins and Michael Tolcher. Their performances will take place during select general sessions and within networking opportunities throughout the show on September 30 and October 1. In addition, platinum-selling artist Gavin DeGraw will headline the NAB Marconi Radio Awards Dinner and Show October 1. With four hit albums and a half-dozen smash singles, DeGraw joins the NAB Show while in the midst of his North American tour with Shania Twain and select opening dates for Billy Joel. The NAB Show will wrap the week’s agenda on October 2, with a new event, “Music and Mimosas,” which brings together major and indie record label honchos to discuss their take on the current state of radio, new trends in music programming and how to plan for continued success. Of course, they will also use the Radio Show stage to introduce forthcoming releases, artists and business initiatives. In addition, iconic frontman will make a Q&A appearance to discuss his long journey as a rock

[email protected] | 800.275.2840 PG 2 NEWS insideradio.com WEDNESDAY, SEPTEMBER 23, 2015 pioneer and chat about his new country album in a conversation with Premiere Networks “Crook and Chase Countdown” hosts Lorianne Crook and Charlie Chase. Behind the Mimosas—A member of the Show’s agenda committee talks about the anticipation for its new event at InsideRadio.com.

Royalty Inequity—It’s All About That Case. Royalty inequities encountered by songwriters when their music is streamed online took center stage in Nashville Tuesday at the first stop of the House Judiciary Committee’s “listening tour” on copyright reform. Producer and songwriter Kevin Kadish, cowriter of the mega-smash “,” told the roundtable at Belmont University that he was paid just $5,679 in streaming revenue for the song, according to The Tennessean, despite it receiving 178 million streams. “I’ve never heard a songwriter complain about radio royalties as much as streaming royalties,” Kadish said. “That was the real issue for us, like 1 million streams equals $90.” Kadish labeled his hit, “as big a song as a songwriter can have in their career,” and used it to illustrate the plight songwriters face in the growing streaming music economy. Chairman Bob Goodlatte (R-VA) and four other members of the House Judiciary Committee were among the 21-person panel, which also included Rep. Doug Collins (R-GA), one of the lead sponsors of the Songwriter Equity Act. Introduced early this year, the Act aims to change copyright law by allowing ASCAP and BMI members to potentially be paid more through also taking into account the rates paid by SiriusXM Radio, television stations and even restaurants and bars. The focus on the streaming royalties songwriters earn deflected attention from the Fair Play, Fair Pay Act, which would remove broadcast radio’s decades-old performance royalty exemption. That Act was denounced by Cromwell Broadcasting CEO Bud Walters and Radio Music Licensing Committee executive director Bill Velez, who represented the radio industry on the panel. There was at least one area of consensus among the group, which also included record label executives, publishers, songwriters, music industry advocacy groups and attorneys—the benefit of building a centralized music copyright database to improve transparency and to simplify licensing.

Congress Gets Radio Message On Listening Tour. Members of Congress in Nashville, attending the first copyright reform listening tour on Tuesday, got a firsthand account of the role radio plays in breaking new artists in-between comments from songwriters. The National Association of Broadcasters and longtime Tennessee Broadcasters Association president Whit Adamson escorted the lawmakers to the studio of Premiere Radio Networks-syndicated morning man Bobby Bones for a different kind of listening tour, before the official one began at Belmont University. Accompanied by their congressional staffers, the lawmakers caught some of Bones and company doing their radio show live and chatted with the host during a commercial break. Bones relayed the tale of how Warner Music Nashville signed singer/songwriter Chris Janson following his ascent to No. 1 on the iTunes Country Chart after he privately sent his then-independent single “Buy Me A Boat” to Bones. The next day, Bones played it twice on his show, carried on 80 country stations, helping set the stage for it to become a massive country radio hit. “We’ve talked for years about how there is no platform that exposes more artists than radio so it was terrific for members of Congress to hear from a major personality, in person in the studio, talking about the promotional value of radio and how radio turns songs into hits and helps make careers for musicians,” NAB executive VP Dennis Wharton told Inside Radio. Future copyright reform listening tour stops are tentatively planned for New York City and either Los Angeles or California’s Silicon Valley.

Competitive Info: $8.5B In Play For Sports. Sports revenue is arguably TV’s biggest kahuna, and it hasn’t stopped growing. According to Kantar Media estimates, sports programming during the 2014-15 football season generated $8.47 billion in ad revenue for ABC, CBS, NBC and Fox. That total represents more than one-third (37%) of the Big Four’s overall ad revenue for the period. It also marks a 35% increase from five years ago, when sports contributed $6.27 billion to the networks’ ad sales kitty. According to Ad Age, for the third time in the past five broadcast TV seasons, CBS booked the most sports bucks, raking in $2.8 billion, up 11% vs. last year’s $2.51 billion. Fox took second with a $2.64 billion haul, while NBC was next with $2 billion in sports-related ad revenue. Auto, telco, insurance and beer brands are among the biggest sports spenders across broadcast and cable. Last year, Chevrolet led all comers, investing $323 million in televised sports programming, topping AT&T ($309.8 million), Geico ($291.8 million), Verizon ($282.8 million) and Budweiser ($267.2 million). Quick serve restaurants/fast food and movie

[email protected] | 800.275.2840 PG 3 NEWS insideradio.com WEDNESDAY, SEPTEMBER 23, 2015 studios are also big top buyers. All told, marketers last season spent some $13.9 billion on sports TV. It’s a hefty take, and par for the continued course. Outside of the Academy Awards, Shark Week and a handful of successful scripted dramas, sports is the only segment that guarantees huge reach and live-audience deliveries—two conditions that also serve to squash much of the ad avoidance that erodes salable gross ratings points.

Fantasy Sports Gets Stern Legal Look. Radio broadcasters should keep tabs on a particularly contentious fantasy sports duel— Congressman Frank Pallone (D-NJ) is seeking an investigation on the ties between online fantasy sports sites and gambling, as well as connections between the major professional sports leagues and fantasy sports businesses. Fantasy sports has skyrocketed in popularity and the companies behind them represent an emerging ad category on radio that has been increasing its total media spend. But Pallone, a ranking member of the House Energy and Commerce Committee, wants a panel that oversees pro sports and gambling to take up his concerns, which include top fantasy players DraftKings and FanDuel. Those two companies have already spent $110 million in advertising this year, four times more than they did in 2014. And a chunk of that is going to radio, with DraftKings spending $4.5 million on radio last year, and FanDuel allocating $5.2 million, according to Kantar Media data provided to Inside Radio. In Q1 2015, both companies more than doubled their radio expenditures compared to the same period in 2014. Meanwhile, Pallone is running interference, saying, in part, “Despite how mainstream these sites have become, the legal landscape governing these activities remains murky and should be reviewed,” according to the Associated Press. The most popular fantasy sports providers do indeed have links to pro sports. The National Basketball Association owns a piece of FanDuel, while Major League Baseball has a stake in DraftKings. Users can enter contests to win cash prizes, and Pallone is focused on those payouts. “Fans are currently allowed to risk money on the performance of an individual player,” Pallone said. “How is that different than wagering money on the outcome of a game?” Unwritten Law—Pallone has to deal with a loophole in gaming laws if he wants to pursue his inquiry; read about it in InsideRadio.com.

Radiate-Rivet Go In On News-Talk-Traffic App. News, talk and traffic—all on one app. That’s the idea driving a new partnership between news and talk audio streaming provider Rivet Radio and real-time traffic info supplier Radiate Media. The new service, which provides Radiate-produced real-time, geo-targeted audio traffic reports to Rivet Radio users, is being tested in , Seattle, Dallas/Ft. Worth, Atlanta and , and will soon roll out in other markets. At the same time, Rivet is unveiling an updated app with cleaner design, swiping to skip stories and simple search and book marking. The service, which launched in 2013, features audio content from American Public Media, The Associated Press, CustomWeather, PRI and Crain’s Business, along with stories created by its 20-member newsroom. Now, with traffic information from Radiate Media, Rivet is rounding out its offering to mirror a news/talk radio station. Radiate is an established player in local traffic, with 1,400 radio stations subscribing to its service. The company gathers data from more than 100 sources to produce its reports, including traffic cameras, road sensors and GPS data. For its part, the deal gives Radiate more access to mobile users and the ability to sell ads on the Rivet platform. “News, traffic and weather have always been a powerful combo in the radio space, and now by partnering with Rivet we can provide on-demand traffic reports to people anywhere and anytime,” Radiate CEO Chris Rothey said in a statement. The Rivet Radio app is available for iPhones and Android devices, and it is available through select carmakers, including Jaguar Land Rover and OpenCar.

Nielsen Goes Early On PPM Ratings Release. Nielsen Audio clients in roughly half of the 48 PPM markets are set to get their September ratings a day or two earlier than originally scheduled. Due to September’s multiple holidays, the company will release all of its PPM results next Tuesday and Wednesday, instead of spreading them out over four days. While Group 1 markets will stick with their originally published schedule of Tuesday Sept. 29, Group 2 markets will release the same day. And on Wednesday Sept. 30, all of Group 3 and Group 4 markets will be published. This won’t be the first time Nielsen ratings releases in September have varied from the standard Monday-Thursday schedule due to multiple holidays in the month. But Nielsen says the new publication dates line up closer with the typical day-of-the-week release. Where the Action Is—To get the complete list of Nielsen’s PPM publication dates, go to InsideRadio.com. — Get more news, people moves and insider extras @ www.insideradio.com. —

[email protected] | 800.275.2840 PG 4 CLASSIFIEDS insideradio.com WEDNESDAY, SEPTEMBER 23, 2015 GENERAL MANAGER SALES MANAGER A Rare Opportunity in a Rare Partnership.

The Radio Alliance (MRA) is comprised Tired of the Mega of three very unique radio stations: TRENDING 93.3 WLDB-FM, Alternative FM 102.1 WLUM and company rat race? Milwaukee’s True Channel 100.3 FM/1290 AM. Want to work for a company where As an interested candidate in the MRA opportunity, Times-Shamrock - like every organization with a your efforts are appreciated? posting in this publication - will obviously need to you to describe your track record, achievements, Santamaria Broadcasting possess exc! eptional leadership and managerial seeks a Sales Manager for our skills, etc. Unlike every other organization in this Minneapolis Stations. publication, we’ll need to not only insure that you are the perfect strategic and cultural fit for us, its equally important for Times-Shamrock to be a great Successful candidates should have fit for you. a minimum of 5 years radio sales experience and a proven If you feel strongly that being part of a progressive, track-record of sales success performance driven media company whose foundational belief is that superior performance is and leadership. a simple and direct result of combining amazing people and great leadership, please mail or email If you are ready to take on a cover letter and CV to: new challenge where the rewards will match your efforts, Mitch Dolan, Chief Operating Officer - Radio & Outdoor send resume to: Times-Shamrock Communications [email protected] 149 Penn Avenue Scranton, PA 18503 An equal opportunity employer. Or email: [email protected] Learn more in our full ad at insideradio.com

VICE PRESIDENT OF SALES SummitMedia Honolulu currently has an opening for a Vice President of Sales to oversee the sales department for all six SummitMedia Honolulu radio stations. This position is responsible for creating, driving, and achieving revenue goals of the cluster. Duties include but are not limited to developing, strategizing and executing a comprehensive sales plan designed to achieve revenue goals, training and developing a talented sales staff, monitoring sales activities on the stations, and making client calls with the sales staff. Ideal candidate must have the following: • A minimum of four years of experience in radio or tv sales with the ability to develop and drive revenue. • Prior experience in preparation of marketing proposals. • Ability to manage individual sellers and train sellers on techniques in successful selling. • Experience with assisting sellers in finding and developing new local clients • Monitoring the daily activity of the sales personnel. • Developing systems to properly manage local accounts and station rates. • Experience with Non-traditional revenue and Digital sales is required. . • Maintain a “bank” of potential sales personnel for possible future employment. • Knowledge of Tapscan, and Scarborough Research is required.

Send resume to: SummitMedia Birmingham, Attn: Helen Mitchell, 2700 Corporate Drive, Suite 115, Birmingham, AL 35242. Or, email: [email protected]. EOE

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