Parelli Instructor Reference

Manual

Property of Parelli

Dz ULTIMATE OPPORTUNITY    dz

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All contents copyright 1997-2011 by ƒ”‡ŽŽ‹ƒ–—”ƒŽ ‘”•‡ȈƒȈŠ‹’Ǥ It is the intellectual property of Pat Parelli and Par‡ŽŽ‹ƒ–—”ƒŽ ‘”•‡ȈƒȈŠ‹’Ǥ No part of this manual or related files may be reproduced, transmitted in any form, by any means (electronic, photocopying, recording, or otherwise) without the written permission of ƒ”‡ŽŽ‹ƒ–—”ƒŽ ‘”•‡ȈƒȈŠ‹’ © 1997

Licensed Parelli Professional

ƒ”‡ŽŽ‹ƒ–—”ƒŽ ‘”•‡ȈƒȈŠ‹’

This manual is designed to help you in developing your own skills to a point of excellence. No manual can substitute for your taking on the mantle of PARELLI and making it your natural style.

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Introduction

Welcome to the Parelli Professional Program.

This manual is intended to serve as a guide for you on many fronts: ‡ guidelines ‡ information ‡ advice ‡ knowledge ‡ PARELLI core values

Please keep it in good order and update it as new information is sent to you.

This manual is for the personal use of PARELLI

Instructors only and cannot be shared or reproduced

in any way without the written permission of

PARELLI. To do so will mean immediate suspension

from the Program.

This manual remains the property of PARELLI at all

times.

All the information contained is the intellectual

property of Pat Parelli and Parelli Natural

+RUVH‡0DQ‡6KLS

© Copyright 2009

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What is Parelli?

Parelli is:

Dzƒ–—”ƒŽ’’”‘ƒ Š–‘ ‘”•‡”ƒ‹‹‰Ǥdz

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Parelli Core Values Ȃ Put the Relationship First ͻǁŚĞƚŚĞƌǁŝƚŚLJŽƵƌŚŽƌƐĞ͕ƉĂƌƚŶĞƌ͕ĨĂŵŝůLJ͕ĐŽ-workers, customers, vendors, or business partners ͻƵƐĞŽƉĞŶ͕ŚŽŶĞƐƚΘƌĞƐƉĞĐƚĨƵůůĂŶŐƵĂŐĞ;ŶŽŶ-violent communication)

Be the Best Me That I Can Be Be Humble

ͻƉƵƌƐƵĞĂƉŽƐŝƚŝǀĞƉĞƌƐpective ͻƐĞƌǀŝĐĞĂďŽǀĞƐĞůĨ ͻďĞŝŵƉĞĐĐĂďůĞǁŝƚŚLJŽƵƌǁŽƌĚ ͻďĞĂŶ͚ĂĐƚŝǀĞƉĂƌĞŶƚ͛ĂŶĚƉƵƚLJŽƵƌĨĂŵŝůLJ͛ƐŶĞĞĚƐďĞĨŽƌĞƚŚĂƚŽĨ ͻďĞƐŽůƵƚŝŽŶĂƌLJ yourselves

ͻĚŽŶ͛ƚƚĂŬĞƚŚŝŶŐƐƉĞƌƐŽŶĂůůLJ ͻďĞŝŶĐůƵƐŝǀĞŶŽƚĞdžĐůƵƐŝǀĞ;ŶŽƚĂƵƚŽĐƌĂƚŝĐͿ ͻǀĂůƵĞƐďĞĨŽƌĞŽƵƌĞŐŽƐ Get it Done, with a Little Fun - proposed change ͻďĞŝŶŐĂƵƚŚĞŶƚŝĐĂďŽƵƚ ŚĞůƉŝŶŐƚŚĞǁŽƌůĚĨƌŽŵƚŚĞ͚ƐƉŝƌŝƚ͛ŽĨŚƵŵŝůŝƚLJ (Create Fun with Individuality) ͻĐĞůĞďƌĂƚĞŝŶĚŝǀŝĚƵĂůŝƚLJʹ you are free to be yourself Truth, Transparency & Trust - proposed addition ͻŚĂǀĞĨƵŶĂĐƚŝǀŝƚŝĞƐŽƵƚƐŝĚĞof work without horses sometimes ͻŚŽŶĞƐƚLJ ͻnjĞƌŽŐŽƐƐŝƉ džĐĞĞĚdžƉĞĐƚĂƚŝŽŶƐ͚tKt͛^ĞƌǀŝĐĞ ͻǁŚĞƚŚĞƌLJŽƵĂƌĞĂŶŝŶƐƚƌƵĐƚŽƌŽƌŝŶWĂƌĞůůŝ^ƵƉƉŽƌƚ͕ĂŝŵƚŽĚĞůŝǀĞƌ Keep it Natural - proposed addition more than ͻŝƚ͛ƐĂůŝĨĞƐƚLJůĞĐŚŽŝĐĞ the student or customer expects, everyone is a customer

Embrace Never Ending Self-Improvement ͻĨŽƌƵƐŝŶĚŝvidually, as a team and a family ͻŶƵƌƚƵƌĞůĞĂƌŶŝŶŐΘĐŚĂŶŐĞ ͻĞŵďƌĂĐĞŝŵĂŐŝŶĂƚŝŽŶΘĐƌĞĂƚŝǀŝƚLJ ͻĐƌĞĂƚĞƐƵƉƉŽƌƚΘƉƌŽŵŽƚĞŽƉƉŽƌƚƵŶŝƚŝĞƐĨŽƌƉĞƌƐŽŶĂůΘ professional growth

Do More With Less

ͻŚŽǁĐĂŶǁĞďĞŵŽƌĞĞĨĨŝĐŝĞŶƚΘĞĨĨĞĐƚŝǀĞ ͻǁŽƌŬƐŵĂƌƚĞƌŶŽƚŚĂƌder ͻŚŽǁĐĂŶǁĞďĞƐƚƵƚŝůŝnjĞƚŚĞƌĞƐŽƵƌĐĞƐǁĞŚĂǀĞ

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The Parelli Image

Our aim is to apply this to everything we do, for systems, product development, teamwork, people management, customer service and the development of PARELLI and those associated with it. We ask you to embody these same qualities in your association with us and your customers.

Integrity Ȃ Personal and Professional World Class customer service Professional Progressive Supportive Great education systems Great products Great teachers Easy to do

Think global, act local.

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Pat Parelli

Pat Parelli never dreamed that his philosophies and teaching approach would one day have such an enormous impact on the horse industry. He began as a rider, was successful at it for fourteen years, and tried to find life after rodeo by training horses.

The answer lay in teaching people instead of training horses ‰‘‘†’”‘ˆ‡••‹‘–—”‡†‹–‘ƒ˜‡”›ˆ”—•–”ƒ–‹‰‘‡Ǥ ‡Šƒ†ƒŠƒ”†–‹‡™ƒ– Š‹‰–Š‡Š‘”•‡•Š‡ǯ† trained start slipping backwards when being handled and ridden by people who lacked the expertise to keep them making progress. Several of his customers talked him into giving riding lessons which at ˆ‹”•– Š‡ †‹†ǯ– –Š‹ Š‡ ™ƒ–‡† –‘ †‘ǡ ƒˆ–‡” ƒŽŽǡ Š‡ ™ƒ• ƒ Š‘”•‡ –”ƒ‹‡”Ǥ  —– ’”‡––› •‘‘ ‹– „‡ ƒ‡ evident that this was where the answer lay, not in training horses, but in teaching people how to train their own.

‡Ž‡ƒ”‡†–‘–‡ƒ Š’‡‘’Ž‡–Š‡Dz‹–ƒ‰‹„Ž‡•dz The more Pat taught, the more he realized he had to find ways to get people to be able to learn the Dz‹–ƒ‰‹„Ž‡•dzǡ ƒ––‹–—†‡ǡ ˆ‡‡Žǡ –‹‹‰ ƒ† „ƒŽƒ ‡Ǥ  ‘— ƒ‘– –‡ƒ Š –Š‹• –Š”‘—‰Š –Š‡‘”› ƒ† ”‹†‹‰ positions. So Pat began to develop a system built around much more than just words: he used concepts and tasks and allowed the details to come later. He found that if he could think of imaginative challenges, people would progressively develop the feel, timing and balance it took to be able to do them.

Š‡•‡„‡ ƒ‡–Š‡‘•–’‘™‡”ˆ—ŽŽ‡••‘•‘ˆƒŽŽǤ˜‡–Š‘—‰Š’‡‘’Ž‡†‹†ǯ––Š‹–Š‡›™‡”‡Ž‡ƒ”‹‰ ƒ›–Š‹‰ „‡ ƒ—•‡ Š‡ ™ƒ•ǯ– ‡š’Žƒ‹‹‰ ‘—–ƒ‹• ‘ˆ ‹ˆ‘”ƒ–‹‘ǡ –Š‡› ™‘—Ž† „‡ ‘‡ ‘”‡ •‹ŽŽˆ—Žǡ more sav˜›ǤŠ‡› ‘—Ž†ǯ–Š‡Ž’‹–Ǥ—††‡Ž›ǡ•‘‡‘ˆ–Š‡‘•–‘˜‹ ‡ƒ†–‹‹†Š‘”•‡-people were becoming adept, skilled and confident. Many of our top students started off with difficulties and ˆ”—•–”ƒ–‹‘• –Šƒ– –Š‡›ǯ† •–”—‰‰Ž‡† ™‹–Š ˆ‘” ›‡ƒ”•ǡ ƒ† –Š”‘—‰Š ƒ–ǯ• •›•–‡ –Š‡› Ž‡ƒ”‡† –‘ ƒ•–‡” themselves and developed the savvy to then master their horses.

ƒ–ǯ••›•–‡‹•ƒŽ‡ƒ”‹‰ˆ‘”—Žƒ ƒ–ǯ••›•–‡‹•’”‹ ‹’ƒŽŽ›ƒŽ‡ƒ”‹‰ˆ‘”—ŽƒǤƒ•‡†ˆ‹”•–Ž›‘—†‡”•–ƒ†‹‰–Š‡–”—‡ƒ–—”‡ǡ‹•–‹ –• and learning behaviors of horses, it teaches the human to become a horseman, step by step. Pat begins at the beginning, which means on the ground and not in the saddle. He teaches you to develop a relationship with the horse, then become his teacher, gain more confidence and understanding, develop an independent seat, feel, timing and balance. All the while you are urged to challenge yourself, to get better and better, to become an improve-aholic. 7

 ‡ –Š‡ ˆ—†ƒ‡–ƒŽ• ƒ”‡ ‹ ’Žƒ ‡ Š‡ –ƒ‡• ›‘— –‘ ’Žƒ ‡• ›‘—ǯ˜‡ ‡˜‡r been with horses. The ƒ†˜ƒ ‡†‡Ž‡‡–•‘ˆ–Š‹•’”‘‰”ƒ‡ ‘’ƒ••— Š‘”‡–Šƒ”‹†‹‰ǡ‹–ǯ•Ž‹‡ƒŽ‹ˆ‡•–›Ž‡™‹–ŠŠ‘”•‡•Ǥ You learn about liberty, riding without bridles, incredible ground skills like laying horses down, leading them by the tail.... and the most complicated and impressive maneuvers of all the top sports with ultimate finesse.

‘‡’‡‘’Ž‡Œ—•–†‘ǯ–—†‡”•–ƒ†™Šƒ––Š‹•Šƒ•–‘†‘™‹–Š‘”ƒŽŠ‘”•‡ƒ•Š‹’ ... and the answer is, very little. This is about going on and beyond the expected norms. –ǯ•ƒ„‘—–„‡ ‘‹‰•‘‰‘‘†™‹–ŠŠ‘”•‡•ǡ–Šƒ–‡˜‡Š‘”•‡•–Š‹›‘—ƒ”‡‰‘‘†ǤŠ‡„‡––‡”›‘—‰‡–™‹–Š horses, the better life is for the horse. And the more simple everything starts to become with your partner: trail riding, , jumping, , , racing, roping.... you name it. The goals may be the same but this is a more natural approach, not one fraught with frustration, discipline, tie-downs and harsher bits. This one is fun for both you and the horse.

Pat Parelli is one of the most provocative thinkers, teachers and horsemen of our time. His system explodes the well-propagated myths and misunderstandings around horses and gets to the real truths of what horsemanship is all about.

Whether your goal is just to have a bette””‡Žƒ–‹‘•Š‹’™‹–Š›‘—”Š‘”•‡ǡ‘”‹–ǯ•ƒ„‘—–”‡ƒ Š‹‰–Š‡ heights of your sport, this system will get you there with more fun, more reward and more savvy than you could imagine possible.

You are in a special position; you have been invited to become a Licensed Parelli Professional and to help Pat Parelli turn his vision into a reality. You need to cherish this opportunity and treat your career as a Licensed Parelli Professional with the care and dedication which it demands. By now, you know Pat; there is no room for compromise, especially at this level. We have high expectations and we demand them of you as well.

Welcome to the Licensed Parelli Professional Program. Linda & Pat Parelli

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Parelli Objectives Our Objectives We have always considered it of crucial importance that you have an intimate understanding of our goals. It is only by understanding what drives us that you will be able to follow the •ƒ‡ ‘—”•‡Ǥ ƒ†‘’–‹‰ƒ•–›Ž‡™Š‹ ŠƒŽŽ‘™•›‘—–‘†‡Ž‹˜‡”Dzƒ–ǯ••›•–‡‹›‘—”‘™•–›Ž‡dzǡ we have taken a risk that the message could get fainter and fainter the further it gets from Pat.

By sharing our objectives and values with you, we hope that it will be possible for you to do two things: 1. Follow the PARELLI path closely but with your own personality. 2. Anticipate where PARELLI is headed and forecast changes (perhaps before we even announce them!)

The following pages summarize a massive amount of thought and embody our intentions for the long term.

Let us know what you think... it is a living document.

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Objectives for the Licensed Parelli Professional Program:

To establish a base of Licensed Parelli Professionals that we can confidently recommend to students and customers.

To develop and motivate a Licensed Parelli Professionals team which is committed to excellence by remaining positive, progressive and natural.

To make available new knowledge and skills so Licensed Parelli Professionals can keep themselves up to date.

To progressively expand the Parelli Professional Program to offer instruction on a local level throughout the USA, Canada, Australia, New Zealand, Europe, and eventually to other parts of the world while enhancing the quality of the instruction.

To invite new Parelli Professionals based on attitude, compatibility to the team, interpersonal skills, professional image, relationship with PARELLI and skills (Level 3).

To provide ongoing support to Licensed Parelli Professionals through continuous communication, sharing customer feedback, horsemanship programs and yearly ”‘ˆ‡••‹‘ƒŽǯ•‘ˆ‡”‡ ‡•Ǥ

To protect the quality of the program at all costs.

Are you helping to achieve these objectives?

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Parelli Professionals

Students need support in order to accelerate their horsemanship UHVXOWV7KDW¶VZK\ZHFUHDWed the Parelli Professionals Program.

Having Licensed Instructors is especially important to me because I need people I can trust to teach my program with integrity... and who I can confidently recommend to students of Parelli Natural +RUVH‡0DQ‡6KLS

Upon creation of the Professionals Program in 1994 it has proven WREHYHU\HIIHFWLYHDQG,¶PHVSHFLDOO\SURXGRIWKHOHYHORI commitment and pride my Instructors have shown through the GHYHORSPHQWDQGH[SDQVLRQRI3DUHOOL1DWXUDO+RUVH‡0DQ‡6KLS, look forward to qualifying more and more Instructors to support students all over the world, and to continuing development of one of the most respected professional programs in the equine industry.

Pat Parelli

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Program ‡ƒ•›‰—‹†‡–‘Dz–Š‡”‘‰”ƒdz

This is a recipe for results.

A systematic plan of development for both horse and rider.

The system is based on communication, understanding and psychology vs. force, fear and intimidation.

The Program teaches the student to teach their own horse. It is designed to take a student from their first interaction with a horse through to true horsemanship as well as to broaden the savvy of experienced horse people into four areas: On Line, Liberty, FreeStyle and Finesse.

Your responsibilities with the Program

The PARELLI Licensed Professional is required to:

‡ ‘ǯ–‰‘–Š‡‡š–”ƒ‹Ž‡ˆ‘”•‘‡‘‡‰‘‹‰–Š‡‘–Š‡”™ƒ›Ǩ

‡ Teach them at their level not yours

‡ Feed them with a spoon not a shovel

‡ Teach by tasks (Details in the classroom/simulations and tasks when with the horses)

‡ Have a Plan.

‡ Teach by Savvy.

‡ Simplify the learning approach Ȃ Keep it Simple.

‡ Teach the student rather than train the horse.

‡ Develop good horse-man-ship habits.

‡ Put Foundation before Fancy (Specialization).

‡ Log and validate Parelli Professional activities

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This is about...people

‡˜‡Ž‘’›‘—”•–—†‡–ǯ••‹ŽŽ••‘–Š‡› ƒ–‡ƒ Š–Š‡‹”Š‘”•‡Ǥ

Š‡”‡ƒ”‡ƒ›‹•–ƒ ‡•™Š‡”‡›‘—™‹ŽŽˆ‹†‹–‡ƒ•‹‡”–‘–ƒ‡–Š‡Š‘”•‡ƒ†‰‡–Š‹–‘Dz†‘‹–dz–Šƒ‹–‹•–‘‰‡––Š‡ student to do it! Be careful.... your task is to become so good at explaining and coaching that you very rarely have to put your hands on the horse. The less you feel the need to take over the horse, the better your teaching abilities are becoming.

This is about teaching people rather than training their horses. This is a very important thing to grasp.

Can you allow the student to be imperfect at first? Can you encourage them where they are at now? Can you allow the student to get frustrated and emotional... and help them become better horsemen for it? Can you help them solve the problem at their level, to slow down, to use the 7 Games, to go back to the Friendly Game?

Can you use positive motivation, to look for the good and encourage it? When you motivate success, problems go away.

Above all, teach through tasks. The more hung up you get on details..... hand positions, feet positions, exactly this and ‡šƒ –Ž›–Šƒ–ǤǤǤǤ–Š‡‘”‡›‘—™‹ŽŽˆ‹†›‘—”•‡Žˆ—•‹‰‡‰ƒ–‹˜‡™‘”†•ǣ‘ǤǤǤǤ‘–Ž‹‡–Šƒ–ǤǤǤǤ†‘ǯ–ǤǤǤǤǤ‘ǤǤǤǤ‘ǤǤǤǤǤo! Stick to big picture concepts and allow them to refine through confidence and growing awareness.

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Concepts & Tasks

Details confuse... concepts teach!

The more you get into detail, the more you will confuse your student and the more stressed they will become. Details will come later. Your student will learn more by doing, ‡˜‡‹ˆ‹–ǯ•‹’‡”ˆ‡ –ƒ– first (Details in the classroom/simulations and tasks when with the horses).

Pat Parelli has proven it. Setting tasks helps your student to learn more quickly and more experientially. It gives them a sense of achievement and also keeps them realistic. Tasks show the •–—†‡–™Šƒ––Š‡›ǯ˜‡Ž‡ƒ”‡†ƒ†™Šƒ––Š‡›•–‹ŽŽ‡‡†–‘Ž‡ƒ”ǤŠ‡›ƒŽ•‘–‡ƒ Šƒ•–—†‡–‘”‡ about attitude, focus, feel, timing and balance.

‘‘— Š–Š‡‘”›™‹ŽŽ„‘‰–Š‡†‘™ƒ†–Š‡›†‘ǯ–‰‡–„‡––‡”™‹–Š‘”‡‹ˆ‘”ƒ–‹‘ǡ‡•’‡ ‹ƒŽŽ› too early.

Plan your lessons to introduce 1 to 2 new concepts, and then put them to task.

Remember: it might make you feel good to give reams of information to your student, but you are –Š‡”‡–‘•ƒ–‹•ˆ›–Š‡•–—†‡–ǯ•‡‡†•ǡ‘–›‘—”•Ǥ Some examples of tasks:

Dzƒ›‘—”—„›‘—”Š‘”•‡‹œ‘‡͵™‹–Š›‘—”„‡ŽŽ› „—––‘ǫdz

Dzƒ›‘—„ƒ ›‘—”Š‘”•‡‹–‘–Šƒ–•–ƒŽŽ™‹–Š‘—– ”‘••‹‰–Š‹•Ž‹‡™‹–Š›‘—”ˆ‡‡–ǫdz

Dzƒ›‘—pump the rein three times before „‡†‹‰›‘—”Š‘”•‡–‘ƒ ‘’Ž‡–‡•–‘’ǫdz

Dz‡ƒ Š›‘—”Š‘”•‡–‘•‡ŽŽ›‘—”ˆ‘‘–dzǤ There are many more subjects, people and seminars that could be recommended... these should get you started.

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Understand ... your student Whƒ–Dz ‘”•‡ƒŽ‹–›dzƒ”‡–Š‡›ǫ Are they similar or opposite to you? Knowing this you can construct a style of lesson that really feels comfortable to them and therefore is effective. Some personality styles are going to be easier for you to teach than others, usually your own! The challenge for you is to become equally good with all the personality styles, to know what works for them. Build rapport, trust and respect.

Try to think like your student... put yourself in their shoes. Remember, the effectiveness of your communication is determined by the response you get. Aim to get excellent responses all the time which means, prepare to be very ˆŽ‡š‹„Ž‡‹›‘—”‘™’‡”•‘ƒŽ‹–›•–›Ž‡Ǥ––Š‡•ƒ‡–‹‡ǡ„‡ ƒ”‡ˆ—Ž‘––‘ ‘’”‘‹•‡–Š‡„”‹ŽŽ‹ƒ ‡‘ˆƒ–ǯ•Žearning system (concepts vs. details). The task is to find a way to teach concepts to a detail minded student! PHYSICAL AGGRESSIVE DOMINATING FLEXIBLE DIRECT

TENDENCIES IRRITANTS TENDENCIES IRRITANTS Semi Playful Too much talking Playful, fun Too serious Physical No Results Humor Boring lesson Wants to know Too much detail Verbal Not being able to How Lovey-dovey stuff Not serious talk Facts, Result Not enough action Undisciplined Structure Efficiency Indecision Show off Suppression Effective Wimpiness Wants attention Lack of variety Techniques Loves change Too serious Goal Oriented Long explanations DzAWAY FROMdz Aggressive Too much talk DzTOWARDdz RESULTS APPRECIATION TECHNIQUES TENDENCIES IRRITANTS TENDENCIES IRRITANTS RELATIONSHIP Serious Frivolity Gentle Forcefulness Analytical Not enough detail, Sensitive Having to get Perfectionist explanation or Considerate physical Minute details proof of the horse Being dominant Systematic Skipping over Wants to do it Moving too fast Disciplined things right for the Inconsiderateness Wants to know Lack of seriousness horse, not to Inconsideration Why Lovey-dovey stuff hurt/ruin him Not enough Hates change Change Relationship talking about how with horse they feel important Insensitivity

INTELLECTUAL NON-AGGRESSIVE NON-DOMINATING INFLEXIBLE INDIRECT

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PARELLI Appeal Know your customer

ƒ‡‹–›‘—”„—•‹‡••–‘‰‡–‰‘‘†ƒ–—†‡”•–ƒ†‹‰’‡‘’Ž‡ǯ•’‡”•‘ƒŽ‹–›–›’‡•Ǥ –™‹ŽŽŠ‡Ž’›‘——†‡”•–ƒ†Š‘™–Š‡› think, how they make decisions, how they learn and especially what aspect of PARELLI ™‹ŽŽ ƒ– Š–Š‡‹”‹–‡”‡•–Ǥ‘—ǯŽŽ also learn better how to talk to them, motivate them, encourage them into the program... use this to accelerate their development and to create rapport. Aim to make this a part of assessing every student you meet.

Extrovert Positive Quick RBE LBE RESULTS FUN Logical, pragmatic Idealistic, energetic Experiential Courageous Sensing, doing Needs Variety Short attention span Short attention span

Direct, factual Insecure of self Left Brain Expects positive Expects Positive Tangible results Needs feedback Brain FACTS FEELINGS

PROOF RELATIONSHIP

Systematic Feeling, sensitive Right Thinker Emotional Analyzer Caring Needs to know why Attends to needs

LBI Facts, statistics Self Doubting RBI Expects negative Expects negative Long attention span Long Attention span

Introvert Negative Un-Hasty

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Motivating K‘™‹‰™Šƒ–ǯ•‹’‘”–ƒ––‘’‡‘’Ž‡‹•ƒƒŒ‘”‡›

Depending on the type of horse activities your student is involved in, they will have different interests that motivate themǤ –ǯ•‹’‘”–ƒ––Šƒ–›‘—ƒ”‡ˆ—ŽŽ›ƒ™ƒ”‡‘ˆ™Šƒ––Š‡›ƒ”‡ǤŠ‹•™‹ŽŽŠ‡Ž’›‘—‹–ƒŽ‹‰–‘–Š‡ǡƒ†‹‘–‹˜ƒ–‹‰ them to progress and develop.

WORK BREED PLAY WIN Time Safety Fun Winning Efficiency Manners Safety Quick results Ground Manners Handling No Frustration Trainability Handle-abilty Temperament Relaxation Confidence (ease of handling) Profit Friendship Reliability/consistency Behavior

This is by no means a complete list, just something to give you an idea. •›‘—”•–—†‡–™Šƒ–‹–‹•–Šƒ–ǯ•‹’‘”–ƒ––‘–Š‡‹–Š‡ˆ‹‡Ž†ȋ•Ȍ‘ˆŠ‘”•‡ƒ•Š‹’–Šƒ––Š‡›Šƒ˜‡ Š‘•‡Ǥ

You should also get to know if they.... (but not on the first date!)

Want to socialize with other students.

Are nervous of changes.

Are aiming high, to be the best.

Want to be unique, instead of just one of the pack.

Want to make smart, informed decisions.

Are content with the minimum. Want to become professional.

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Effective Communication

A good teacher is a good leader

Who commits their student to a Plan of action and continually Encourages and motivates them to Achieve specific & reachable goals.

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Professional Suicide

The things you never want to do!

ȈŠƒ–™‘—Ž†›‘—Ž‹‡–‘™‘”‘–‘†ƒ›ǫŠ‹•‹•–Š‡•‹‰–Šƒ–•ƒ›•›‘—ƒ”‡‘–‹ ‘–”‘ŽǨ Plan Ž‡••‘•ƒŠ‡ƒ†•‘›‘—ƒ†–Š‡‘™™Šƒ–ǯ•‡š–Ǥ

Ȉ  ”‹–‹ ‹œ‹‰ •‘‡–Š‹‰ǤǤǤǤ ƒ›–Š‹‰Ǩ  ȋ›‘—” ustomer, their horse, their previous decisions, your ‘’‡–‹–‘”•ǡ‘–Š‡”•›•–‡•ȌǤ–ƒ›ˆ‘ —•‡†‘™Šƒ–ǯ•‹’‘”–ƒ–ǡ’‘•‹–‹˜‡ƒ†’”‘‰”‡••‹˜‡Ǥ–ƒ›out ‘ˆ–Š‡‰‘••‹’ǡ•‡–ƒ‡šƒ’Ž‡Ǥ‘ǯ–ˆ‘ŽŽ‘™–Š‡–”‡†•ǡ„‡’ƒ”–‘ˆ•‡––‹‰–Š‡Ǥ

Ȉ ƒ‹Ž‹‰–‘ƒ•›‘ur customer to make a commitment, to have a goal (no matter how small or ‰”‡ƒ–ȌǤ‘—™‹ŽŽ•‡––Š‡Ž‹––Ž‡‰‘ƒŽ•ƒŽŽ–Š‡™ƒ›ǣDz–Š‡‡š––‹‡ •‡‡›‘— ™ƒ––‘•‡‡›‘—„ƒ  ›‘—”Š‘”•‡ˆ”‘Š‡”‡–‘–Š‡”‡ƒ†‡˜‡”Šƒ˜‡–‘‰‘’ƒ•–’Šƒ•‡ʹǨdz

Ȉ  ‘– ˆ‘ŽŽ‘™‹ng up. You have to be interested in their progress and take responsibility for ensuring it. This means continuous motivation and encouragement. Keep your customer feeling like a winner all the way.

Ȉ  ƒ‹‰ ‘˜‡” –Š‡ –”ƒ‹‹‰ ‘ˆ –Š‡‹” Š‘”•‡Ǥ  ‡‡„‡”ǡ this is a people business. You are not training their horse for them, you are teaching them to teach their horse. Set it up so they experience the success and have a continuous sense of achievement. Take over their horse as little as possible. Remembe”ǡ ‹–ǯ• ‘Ž› ™Š‡ ›‘— Šƒ˜‡ –Š‡ Š‘”•‡ ‹ ›‘—” Šƒ†• –Šƒ– ƒ —•–‘‡” ƒ complain about what you did to it! Help them at their level.

Ȉ‘–„‡‹‰ˆ‹”ǡ„‡†‹‰›‘—”’”‹ ‹’Ž‡•ǤŠ‹•Ž‘•‡•›‘—”‡•’‡ –ǡƒ†‘ ‡Ž‘•–›‘—‡˜‡””‡‰ƒ‹ it.

Ȉ”‡–‡†‹‰›‘— ‹˜‡–‡†ƒŽŽ‘ˆ–Š‹•Ǥ‡˜‡”„‡ƒˆ”ƒ‹†–‘‰‹˜‡ ”‡†‹–™Š‡”‡‹–ǯ•†—‡Ǥ‘—ǯŽŽ‡ƒ”ƒ ton more respect for your honesty.

Everything you say... everything you do...

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–Š‡›ǯŽŽ„‡™ƒ– Š‹‰›‘— Levels Benefits Safety Maximized learning ability Confidence building Measurable achievement Praise & Recognition Goals and ideas More fun

PARELLI has an incredible safety record. The reason for this is prior and proper preparation of both student and horse. Š‡‡˜‡Žǯ•”‘‰”ƒ‹•ƒ–ƒ”‡ŽŽ‹ǯ••›•–‡‹œ‡†ƒ’’”‘ƒch to teaching horse people from step one, making no assumptions, but using the self assessment tasks as a check off list to help measure progress and growth. When the self assessment tasks in a level are consistently checked off then it is time for an official evaluation through the audition process. This provides the student with a measurable achievement and proof of truly attaining a higher level of horse- man-ship.

By teaching through tasks and concepts, learning is greatly enhanced and underlying problems are exposed so they can „‡†‡ƒŽ–™‹–ŠǤ –ƒ‡•–Š‡Dz—–‡ƒ Šƒ„Ž‡dz–‡ƒ Šƒ„Ž‡ǣƒ––‹–—†‡ǡˆ‡‡Žǡ–‹‹‰ǡ„ƒŽƒ ‡ǡ•ƒ˜˜›Ƭ‡š’‡”‹‡ ‡ǤŠ‡•–—†‡– learns these, not through instruction, but through the tasks a savvy teacher sets for them.

Confidence is the key. No student should be pushed beyond what they feel capable of. They should be properly prepared so they feel enthused and confident to take the next step.

Achievement that is measurable is an important part of the Program. Opinions and facts ‡‡†–‘ƒ– Š—’ǤŠ‡‡˜‡Žǯ• Auditions is how students and instructors can keep track of the progress being made.

The Licensed Parelli Professional should: Be patient and thorough within each level. Enroll your student in the PARELLI Program so they may progress Savvy by Savvy and Level by Level. ‘–†‡Žƒ›‘”†”ƒ‰‘—––Š‡•–—†‡–ǯ•‰”ƒ†—ƒ–‹‘’‘••‹„‹Ž‹–‹‡•Ǥ Encourage students to utilize all avenues of instruction, including courses, study groups, Auditions, video coaching, etc.

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Needs & Wants What your student should have... and when There are certain things your student should have, and then others that they would do well to have. Knowledge and information is more important than tools. Appreciation for tools will come with savvy and experience.

‘ǯ–make your student buy the tools. Help them to discover the difference. Allow them to try it with their own, lend them yours so they can feel the difference... then allow them to make their decision.

•–Š‡‹”–‡ƒ Š‡”ǡ‹–ǯ•—’–‘›‘—–‘Ž‡ƒ†–Š‡–‘ knowledge in every way possible. Teach them the difference between natural and normal equipment: normally, horse handling equipment is designed to help you get a tighter, quicker grip and not let go! Natural equipment helps you use phases, it slips and •Ž‹†‡•™Š‡›‘—‡‡†‹––‘ǡ‹–ǯ••–”‘‰™Š‡›‘— ‡‡†‹––‘„‡ǤǤǤ‘•–‘ˆƒŽŽ‹–ǯ•†‡•‹‰‡†ˆ‘” ‘—‹ ƒ–‹‘”ƒ–Š‡”–Šƒ ‘–”‘ŽǤ

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AIDA

 Ȉ Ȉ Ȉ  The science of allowing choice: Help your student to identify what they want...... then give it to them if they ask you to.

Š‡”‡ǯ•‘–Š‹‰™‘”•‡–Šƒ–Š‡’—•Š›•ƒŽ‡•’‡”•‘Ǥ‘—ƒ”‡ƒ–‡ƒ Š‡”ǡ„—–›‘—ƒŽ•‘Šƒ˜‡–‘ ‘˜‹ ‡–Š‡•–—†‡––Šƒ– you are the right teacher for them. Instead of a lot of words that will wash over your student, learn to ask probing questions and only give information when you have permission to do so. This is the best way to establish trust, respect, confidence and leadership with your customer.

A Ask a Question: Have you done anything like this before? (PARELLI)

I Identify a problem.... or goal Find out about it: What is the goal? How bad does it get, how long, Šƒ–ǯ•’”‡˜‡–‹‰›‘—ˆ”‘‰‡––‹‰–Š‡”‡ǫ how often, exactly when, †‡• ”‹„‡–Š‡™‘”•–‹–ǯ•„‡‡

Why does this happen? Think of all the reasons. Identify opposition reflex & relate it to the particular problem (Keep it brief and to the point)

D What kind of result would you like? Imagine the best it could be... describe it. (Help them realize just how good it can get)

Two ways to get there: A Regular: home study program Accelerated: add coaching at strategic times Super accelerated: go to the Pat Parelli for extreme desire

Make the commitment to achieve this together.

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How can you take them there ‹ˆ–Š‡›†‘ǯ–‘™™Š‡”‡ they want to go?

Unless you know what your customer wants ›‘— ƒǯ–‰‹˜‡–Š‡™Šƒ––Š‡›™ƒ–ǤǤǤǤ no matter how hard you try they will end up dissatisfied!

Have you ever wondered why people stop taking lessons, take them less frequently or end up going to someone else?

–ǯ•„‡ ƒ—•‡›‘—ƒ†›‘—” —•–‘‡”Šƒ˜‡‘–ƒ‰”‡‡†‘–he ultimate goal of the lessons and the support you can provide.

‡‘’Ž‡‡‡†–‘Šƒ˜‡ƒ‰‘ƒŽǤ ˆ›‘—†‘ǯ–Š‡Ž’–Š‡‡•–ƒ„Ž‹•Š‹–ǡ and encourage them they can become disloyal to the Parelli program and not enlist your help as a teacher.

Many people will come to you with a particular problem, or a broader aim like just wanting to ride better. It will be important for you to listen to them and understand how to help them achieve their goals following the lessons outlined in the home study program.

Since we at Parelli became clear that our goal was to teach people to make the world a better place for horses and humans..... things have changed dramatically.... our customers enroll in the Program, they buy the education and the necessary equipment... and they get results like never before because they are COMMITTED to the goal.

Help your to identify their goal

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What is your role?

Teacher, mentor, inspirator, motivator, adviser, fan, believer, expert, supporter....

You are a Director more than anything.

You find out what your customer wants, and then you show them how to get it.

You direct them to the information and the tools that are required to get the result.

You believe in them and support them all the way.

Learn to ask the right questions at the right time.

Most problems occur because you are giving advice and answers ™‹–Š‘—–›‘—” —•–‘‡”ǯ•’‡”‹••‹‘Ǥ

Believe it or not, what you ask and when you ask it are critical to getting positive and progressive answers from your customer!

Learn to wait to be asked for your advice! Set up your questions and comments to ‹˜‘‡ —”‹‘•‹–›ƒ††‡•‹”‡ǤǤǤǤDz‘›‘—‘™™Š›–Š‹•Šƒ’’‡•ǫdz ‘™™‘—Ž†›‘—Ž‹‡ t‘„‡ƒ„Ž‡–‘ǤǤǤǫdz

When people get interested, they get curious... and then they will ask you. Only then should you give advice!

Ask for and wait to get Permission

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A Natural Flow

There is a way to naturally lead people into identifying their goal.

There is a natural flow to observe called the AIDA Principle:

Attention... Interest... Desire.... Action.

Here is a 7 Point Plan for you to learn to follow:

1. ASK QUESTIONS THAT DIRECT FOCUS (Have you ever done this before, is it your horse, etc.)

ATTENTION: 2. IDENTIFY THE PROBLEM OR GOAL AND WHATS PREVENTING IT (narrow it down to something specific)

3. FOCUS ON IT (explore the when, where, how bad, etc.)

INTEREST: 4. GET TO THE CAUSE - OPPOSITION REFLEX (relate it specifically to the problem or goal)

DESIRE: 5. PAINT A PICTURE OF HOW GOOD IT COULD BE

ACTION: 6. GET COMMITMENT TO GETTING THIS RESULT

7. FORMULATE THE PROGRAM (the long way / the short way)

There are no one-shot wonders or effective short cuts.

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Some details to get to know

The real solution lies in a program

ȈFind out what their problem or goal is. Ask a lot of questions. Ask a lot of questions. The person asking the questions is in control because questions direct attention. What you need to do is show interest in your cus–‘‡”ǯ• The more you talk, situation, successes and problems, reasons and theories. Explore them in the less interested depth and encourage them to talk. The more you talk, the less interested they will become! they will become!

Ȉ  Ǥ ˆ –Š‡”‡ǯ• ƒ ’”‘„Ž‡, identify it, find out how bad it gets, when it Find out how bad, happens, what sets it off. Explore it in depth. frequent and what triggers the problem B. If there is no problem, then find out what they really want to be able to do with their horse. Help them find it.... be safe, have your horse run to you to be caught, follow you around, go and stop when you want, do they ˆ‹–ǯ•ƒ‰‘ƒŽǡ have a particular goal in mind....etc. From here, proceed to the Opposition help them find out Reflex part. They have to know that this is what stands in everyone's way what they really want. of safety and results.

Ȉ  ƒ  –‘ –Š‡ •’‡ ‹ˆ‹  ’”‘„Ž‡ǣ  ƒ• –Š‡ ‹ˆ –Š‡› ‘™ ™Š› ‹t happens Find out why they think (exhaust their opinions and †‘ǯ–†‹•ƒ‰”‡‡™‹–Š–Š‡! If you do not do this, the problem occurs... ›‘—ǯŽŽ ˆ‹† –Š‡› ‹‰Š– †‹•ƒ‰”‡‡ ™‹–Š ™Šƒ– ›‘— –‡ŽŽ –Š‡ǡ Dz™‡ŽŽǡ › ˜‡– ƒ††‘ǯ–†‹•ƒ‰”‡‡ •ƒ‹†ǤǤǤǤǤdzǤŠ‹••’‡ŽŽ•‹•–ƒ–ˆƒ‹Ž—”‡ǤȌ with their ideas.

Ȉ ‡–Š‡›‡šŠƒ—•–‡†–Š‡‹”‹†‡ƒ•ƒ†–Š‡‘”‹‡•ǡ–Šƒ–ǯ•–Š‡–‹‡–‘–‡ŽŽ–Š‡  ‡–Š‡› ƒǯ––hink –Šƒ– –Š‡”‡ ‹• ‘‡ ‘–Š‡” ”‡ƒ•‘ǤǤǤǤ ȋ’’‘•‹–‹‘ ‡ˆŽ‡šȌǡ „—– †‘ǯ– †‘ ‹– –‘‘ of any other reason, early! They have to be ready. –Š‡‹–ǯ•›‘—”–—”Ǥ

Ȉ‡––Š‡ƒ•›‘—™Šƒ–’’‘•‹–‹‘‡ˆŽ‡š‹•ǡƒ†–Š‡‡š’Žƒ‹‹–‹ƒvery •‹’Ž‡™ƒ›ǤDz –‹••‘‡–Š‹‰–Šƒ– ƒ—•‡•Š‘”ses to do the opposite of what And keep it simple! ›‘—™ƒ–dzǤ

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When they want to know What to do about it, Ȉ‡––Š‡ƒ•›‘—Š‘™–‘‰‡–”‹†‘ˆ’’‘•‹–‹‘‡ˆŽ‡šǤ•—ƒŽŽ›–Š‡›™‹ŽŽ Šƒ–ǯ•™Š‡›‘—Šƒ˜‡ ask what can be done about it. Your answer again needs to be Permission to tell them. knowledgeable but concise, and the more you can relate it to their situation the more powerful it will be.

For example: Horses are prey animals and people are predators. Instinctively, horses will do the opposite of what a predator wants. Look at Make sure you relate it to ‹–ˆ”‘–Š‡Š‘”•‡ǯ•’‘‹–‘ˆ˜‹‡™Ǥ‘—Ž†›‘—‰‘‹–‘ƒ‡–ƒŽ ƒ˜‡‘™Š‡‡Ž• The thing they are having if a predator told you to?! What you need to do is dissolve that prey- Š‡’”‘„Ž‡™‹–Šǥ predator barrier and then establish a communication system between the Like trailer leading –™‘‘ˆ›‘—Ǥ‘— ƒǯ–†‘‘‡™‹–Š‘—––Š‡‘–Š‡”Ǥ ‡›‘—Šƒ˜‡–Š‹•ǡ›‘—” For example. horse will trust your judgment about things like that (instead of “—‡•–‹‘‹‰‹–Ȍƒ†™‹ŽŽ—†‡”•–ƒ†™Šƒ–›‘—™ƒ–ƒ††‘‹–™‹ŽŽ‹‰Ž›Ǥ –ǯ• like the missing link. Help them to picture the Solution. Most people Never get beyond the Ȉ‘™•‡––Š‡• ‡‡ˆ‘”ƒ‰‘ƒŽǤǤǤǤ Frustration of the Problem. DzŠƒ– ™‘—Ž† „‡ –Š‡ „‡•– • ‡ƒ”‹‘ ›‘— ‘—Ž† ‹ƒ‰‹‡dz ǤǤǤǤ ƒ† ”‡Žƒ–‡ ‹– specifically to their situation. (For example: stopping your horse by When they have the desire throwing the reins on his neck! Loading him into a trailer by throwing the To solve it, then is the time rope over his back! Being so good a rider you can ride with no saddle or ‘‹–”‘†— ––Š‡Dz’”‘‰”ƒdz bridle and do everything you ever wished with your horse!) –™‹ŽŽ–ƒ‡Ǥ –ǯ•Šƒ”†Ž›‡˜‡” Š”ƒ•‡–Š‹•ƒ•ƒDzǤǤǤ ‘™™‘—Ž†›‘—Ž‹‡–‘„‡ƒ„Ž‡–‘ǤǤǤǤdz A quick fix.

ȈŠ‡–Š‡›•ƒ›Dz›‡•Ǩdz–Š‡–‡ŽŽ–Š‡›‘— ƒŠ‡Ž’–Š‡†‘‹–ǡ–Š‡•Š‘™ ‘ǯ–ˆƒŽl into the one –Š‡™Šƒ–‹–ǯ•‰‘‹‰–‘–ƒ‡–‘†‘–Š‹•ǣPROGRAM. Ž‡••‘ƒ–ƒ–‹‡–”ƒ’ǥ •’‹”‡–Š‡™‹–Šƒ˜‹†‡‘ǡ™‹–Š•–‘”‹‡•‘ˆŠ‘™›‘—ǯ˜‡Š‡Ž’ed people, real ‡ŽŽ–Š‡™Šƒ–‹–ǯ•‰‘‹‰–‘ •‹–—ƒ–‹‘•Ǥ•–ƒ„Ž‹•Š–Š‡Dz‡˜‡Ždz–Šƒ–‹•‰‘‹‰–‘‰‡––Š‡–Š‡†‡•‹”‡†”‡•—Ž–ǣ take, what kind of home 1, 2 or 3 - to become a Horseman. Get their commitment to getting the study, how many lessons, result through committing to a programǤ ˆ›‘—†‘ǯ–†‘–Š‹•ǡ›‘—ǯŽŽˆƒŽŽ‹–‘ Š‘™‘ˆ–‡ǥƒ†„‡˜‡”› the on‡ Ž‡••‘ ƒ– ƒ –‹‡ –”ƒ’ ƒ† „‡ ‘—– ‘ˆ ‘–”‘Ž ‘ˆ ›‘—” •–—†‡–ǯ• realistic. ’”‘‰”‡••Ǥ‘—ǯŽŽƒŽ•‘’”‘†— ‡•‘‡‘‡™Š‘‹•‘–ƒ‰”‡ƒ–‡šƒ’Ž‡‘ˆ™Šƒ– ›‘—ƒ”‡ƒ„Ž‡–‘–‡ƒ ŠǨ‘ǯ–ƒ‡ ‘’”‘‹•‡•Ǥ Š‡”‡ǯ•ƒŽ™ƒ›•–Š‡Ž‘‰ and short way.

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Ȉ‡ Ž‡ƒ”–Šƒ––Š‡”‡ƒ”‡–™‘™ƒ›•–‘ƒ Š‹‡˜‡–Š‡‹”‰‘ƒŽǤǤǤǤ–Š‡Žong way and the short way. The long way is through home study of the Program. The As their coach, you short way is the Program with coaching sessions from you along the way, at can help them with strategic times. specific areas.

͹ͲΨ ‹• ™Šƒ– ›‘—ǯŽŽ „‡ ™‘”‹‰ ‘ ƒ– Š‘‡Ǥ  Š‡ ”‘‰”ƒ ƒ—ƒŽ• ™‹ŽŽ An endless succession of serve as a guide. Then come to work on specific areas with you as the lessons can lose you coach... smooth out problems, get more hands-on direction, etc. customers. Be strategic about them, group some Ȉ‡ Ž‡ƒ”ƒ„‘—––Š‡Ž‡••‘ˆ”‡“—‡ ›Ǥ‡ŽŽ–Š‡–Šƒ–›‘—†‘ǯ–„‡Ž‹‡˜‡‹ together close and then an endless succession of lessons. What you do will be very goal oriented. give them a few weeks off In the beginning the lessons will be close together so they are off to a solid once they are over •–ƒ”–ǤŠ‡–Š‡›ǯŽŽ†‘‘”‡ƒ–Š‘‡ȋ‰‘ˆ‘”‰‘ƒŽ•›‘—™‹ŽŽ•‡––Š‡Ȍ ƒ† –Š‡DzŠ—’dzǤ then come back for the next step. This is how you gain trust. ‘—ǯŽŽ‰ƒ‹–Š‡–”—•–‘ˆ›‘—” —•–‘‡”— Šmore easily and keep it. They will trust that you care more about their results than the money from their You need to be results Ž‡••‘•Ǥ  † ‹ˆ –Š‹• ‹•ǯ– –”—‡ǡ ›‘—ǯ† „‡––‡” ”‡-evaluate what you are in oriented. business for!

Give people what they want... but help them know what it really is, first

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An Example Create a relationship and rapport. ‘—ƒ”‡‘––”›‹‰–‘Dz•‡ŽŽdzƒ›„‘†›ǡ›‘—ǯ”‡Š‡Ž’‹‰–Š‡–‘ˆ‹†ƒsolution. Inquiry Hi, I want a lesson/have a problem horse/...etc. Response HAVE YOU DONE ANYTHING LIKE THIS BEFORE?

 ǯǡ  G Answer No ANY PARTICULAR

DIFFICULTIES OR PROBLEMS? Yes (Help them to identify at least 2 or 3)

WERE YOU HAPPY WITH THE Orǥ‹ˆ–Š‡”‡ƒ”‡‘’”‘„Ž‡•ǥ

RESULTS? WHAT SORT OF RESULTS ARE YOU WANTING? DO YOU HAVE Yes No ANY GOALS IN MIND?

 Ǩ ǯ  GREAT! ASKED! TELL ME ALL

DO YOU HAVE ANY  ǥ PARTICULAR GOALS (Fact find in depth. Be open OR PROBLEMS YOU ƒ†Ž‹•–‡‹‰„—–†‘ǯ––”›–‘ justify or get involved. ARE WORKING WITH? Then get to problems/goals.) ȋ‹•–‡ ƒ”‡ˆ—ŽŽ›ǡ†‘ǯ– Interrupt r put words In their mouth.)

SHOW ME (the problems) Help them ˆ–Š‡›†‘ǯ–Šƒ˜‡–Š‡Š‘”•‡™‹–Š–Š‡ Dz‹–‡”˜‹‡™dz–Š‡‹†‡’–ŠǤ

to give you Fact Find: ȋ ˆ‹–ǯ•GOALS rather than problems you are How long has this been going on, when all the details discussing with your customer at this stage, Does it happen, how bad does it get, etc. ask about the goals in depth, then proceed You want them to talk, to re-live it. –‘Dz‡•–‹– ‘—Ž†„‡dz•‡ –‹‘ȌǤ

WHY DO YOU THINK THIS IS HAPPENING? •‹‰–Š‡™‘”†Dz–Š‹•dz‡eps things impersonal, It isolates the behavior so you can analyze it. Exhaust every reason they might have. ǥ   ǫ

‹ƒŽŽ›ǡ™Š‡–Š‡›•ƒ›Dz‘dzǥ    DzOPPOSITION REFLEXdz

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WAIT! The next move is theirs, not yours....ever!

Š‹• ‹• ”‹–‹ ƒŽǨǨǨǨ  ˆ ›‘— †‘ǯ– ™ƒ‹– —ntil they ask you what Opposition Reflex is, they will not listen to the answer. And if –Š‡›†‘ǯ–Ž‹•–‡–‘–Š‡ƒ•™‡”ǡ›‘—ǯ˜‡Ž‘•– their interest, their desire and their action!

Finally, they will ask....

What is it?

ǯ    HE OPPOSITE OF WHAT

YOU WANT.

DO YOU KNOW WHY?

No

BECAUSE THEY ARE PREY ANIMALS, AND WE ARE

PREDATORS. THEY ARE PROGRAMMED TO DO THE

OPPOSITE OF WHAT A PREDATOR WANTS, WHICH

MAKES SENSE IN THE WILD, BUT WORKS AGAINST US

WHEN HORSES ARE OUR PETS OR PAǤ ǯ 

 ǯ  Ǥ ǯ   Ǥ

Examine this in direct association with their situation (loading into a trailer, bolting, bucking, –‘••‹‰‹–ǯ•Š‡ƒ†ǡ‡– Ǥ ˆ ‹–ǯ• ƒ Š‘”•‡ –Šƒ– ‹• Žƒœ›ǡ –Š‡ ’’‘•‹–‹‘ Reflex is because of disrespect. Now WAIT again! 31

Wait for them to ask you what to do about it!

THE SECRET IS TO BREAK DOWN THE PREY-PREDATOR BARRIER. THEN YOUR HORSE WILL DO WHAT YOU ASK WITHOUT QUESTIONING YOU OR YOUR JUDGMENT.

‘™‹–ǯ•–‹‡–‘Ž‡ƒ†–Š‡ toward a positive outcome

IF YOU COULD HAVE YOUR DREAM, HOW GOOD WOULD YOU LIKE IT TO BE?

(Once again relate it specifically to their situation: send your horse into the trailer by throwing the rope over his back; stopping him by throwing the reins on his neck!; etc. You might help them and phrase ‹–Ž‹‡–Š‹•ǣDz ‘™™‘—Ž†›‘—Ž‹‡–‘„‡ƒ„Ž‡ –‘ǤǤǤǤǤdz

‘™ǡ ›‘— ‘™ –Š‡›ǯŽŽ „‡ •–—‡† ‹–‘ disbelief.

Š‹• ‘—Ž†ǯ–be possible!

SHOW THEM A VIDEO TELL THEM SUCCESS STORIES ȋ–Š‡‘‘”‡‹†‡‘ǡ›‘—”‘™‘”›‘—”•–—†‡–•ǯ˜‹†‡‘•Ȍ

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Now WAIT again! You are waiting for them to say:

Dz ‘™ ƒ †‘–Š‹•ǫdz

 ǯǣ   AND THE SHORT WAY. THE LONG WAY IS BY HOME STUDY.

 ǯ  

SHOW YOU EXACTLY HOW TO DO THIS.

THE SHORT WAY IS TO DO THIS, AND THEN COME FOR SOME COACHING AT STRATEGIC TIMES.

Now WAIT for the decision. The commitment is critical. If they are half hearted you know –Š‡›™‘ǯ–‰‡–”‡•—Ž–•Ǥ ‘ǯ– ‘’”‘‹•‡Ǥ Tell them honestly that you go for and get a hundred percent. If they make the commitment then so will you. ‘—ǯŽŽ†‘ƒŽŽ›‘— ƒ–‘ƒ‡•—”‡ they get the result they want.

Š‡›ǯŽŽƒ•›‘—Š‘™•‘‘–Š‡› ƒ•–ƒ”–Ǥ

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A word about Waiting

Š‹•‹•–Š‡Šƒ”†‡•–’ƒ”–ǡǡ‹–ǯ• ”‹–‹ ƒŽ–‘‰‡––‹‰’‘•‹–‹˜‡ƒ•™‡”•ˆ”‘›‘—” —•–‘‡”Ǥ If you doǯ–™ƒ‹–ǡ›‘—ƒ”‡‘–™ƒ‹–‹‰–‘‰‡–’‡”‹••‹‘–‘’”‘ ‡‡†ǤŠ‹•‹•Š‘™•ƒŽ‡•‡ get a dirty name, they just force information on you and try to bamboozle you into saying yes.

Š‹•ƒ’’”‘ƒ Š‹•–Š‡‘’’‘•‹–‡ǤŠ‡”‡ǯ•‘„ƒ„‘‘œŽ‡‡–ǡŒ—•–ƒ’”‘‰”‡••‹˜‡„uilding of the relationship which allows you to get their attention, interest and desire which lead to action. And every step of the way you are asking permission to expound reasons and directions. Some will even start pleading with you for more information.

Your customer is interested in a particular result. Everyone wants a short cut and they will always try to find it, try to force you into bending your principles for quick fixes. If ›‘—–‡ŽŽ–Š‡–Š‡”‡‹•‘•— Š–Š‹‰ƒ•ƒ•Š‘”– —––Š‡›™‘ǯ–„‡Ž‹‡˜‡›‘—Ǥ‘ǯ–‡˜‡‰‡– into it with them. Stay focused on the result they want, and show them how confident you ƒ”‡ƒ„‘—–‰‡––‹‰‹–Ǩ‘—ǯ˜‡†‘‡‹–ǡ›‘—”•–—†‡–•Šƒ˜‡†‘‡‹–ǡƒ†you know the Parelli program works.

›–‹‡›‘—†‘ǯ–‰‡–ƒ ‘‹–‡–ǡ›‘—ƒ”‡•‡––‹‰›‘—”•‡Žˆ—’–‘Š‡ƒ”Dz  ƒǯ– ‘‡–Š‹• ™‡‡Ǣ†‘ǯ–Šƒ˜‡‡‘—‰Š‘‡›Ǣ ƒǯ–ƒˆˆ‘”†–Š‡–‹‡Ǣ‡– Ǥdz‘—†‘ǯ–™ƒ– —•–‘‡”• who are half-Š‡ƒ”–‡†ǤŠ‡›ǯŽŽˆ”—•–”ƒ–‡›‘—ǡˆƒ‹Ž–‘ƒ Š‹‡˜‡‘„Œ‡ –‹˜‡•ƒ†‡†—’„‡‹‰ƒ bad example for you as a teacher. It is critical that they take ownership in their learning journey.

If you learn the art of communication, your customers will hardly be able to wait for their first lesson... and the next... and the next....

‘—ǯŽŽ ‡˜‡” Šƒ˜‡ –‘ •‡ŽŽ –Š‡ ƒ‰ƒ‹Ǥ  Š‡›ǯŽŽ –ƒ‡ ›‘—” ƒ†˜‹ ‡ ™‹–Š‘—– ƒ› ’’‘•‹–‹‘ Reflex!

Take the lead! Inspire them (Videos of results, clinics and seminars really help)! Motivate them (lessons, group lessons, clinics really help with this)! Give them results like they never dreamed possible!

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And guess what.... your business will grow. Questions

Listening for the REAL question. When customers ask questions, sometimes the question is not the question.

Here is a guide to help you decide where the questions are coming from, and therefore whether they really need an ƒ•™‡”–Šƒ– ‘–ƒ‹•‘”‡‹ˆ‘”ƒ–‹‘ƒ†‡†— ƒ–‹‘ǤǤǤǤ‘”‹ˆ–Š‡”‡ǯ•ƒ‡‘–‹‘ƒŽ‹••—‡–Šƒ–‡‡†•–‘„‡ƒ††”‡••‡†Ǥ Unless you address this, you cannot answer the questions because the questions is often not the question.

Confusion Information

Distrust Frustration QUESTIONS

Acknowledgement Anger ‡ˆ‘”‡‡˜‡Ž͵ǡ™‡Šƒ˜‡ˆ‘—†–Šƒ–‘•–‘ˆ–Š‡DzŠ‘–dz“—‡•–‹‘•ƒ•‡†ƒ”‡—•—ƒŽŽ› not for more information. They are a sign of something else.

The better you can get at identifying where the question is coming from, the bette” ›‘— ™‹ŽŽ „‡ ƒ„Ž‡ –‘ ƒ•™‡” –Š‡ ƒ —”ƒ–‡Ž›Ǥ  ‡ •ƒ› Dzƒ•™‡”dz „‡ ƒ—•‡ •‘‡–‹‡• ‹–ǯ• ‘– ƒ –—ƒŽŽ› ƒ ƒ•™‡” –Šƒ– ‹• ‡‡†‡†ǡ ‹– ‹• •‘‡ ‹† ‘ˆ relationship strategy or a need to take the pressure off them... and put it onto yourself.

Recognize that most people are trying to do their best and make the best †‡ ‹•‹‘•Ǥ  ‡ ƒ”‡ˆ—Ž ‘– –‘ ”‹–‹ ‹œ‡ –Š‡ ˆ‘” –Š‡‹” ’”‡˜‹‘—• †‡ ‹•‹‘•Ǥ  ‘ǯ– make them feel wrong. Understand their ideas first and complement them for what they already know. Many of them have worked hard to get where they are.

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How to identify the question ... and what to do about it

The formula Ȉƒ•–Š‡–‘”‡’‡ƒ––Š‡“—‡•–‹‘‘”›‘—”‡’‡ƒ–‹––‘„‡ •—”‡›‘—ǯ˜‡‰‘–‹–”‹‰Š– Ȉ‰‡––‘–Š‡‡‘–‹‘Ȁƒ’‘Ž‘‰‹œ‡‹‡†‹ƒ–‡Ž›‹ˆ‡ ‡••ƒ”› ȈŠƒ˜‡them identify with you Ȉƒ•’‡”‹••‹‘–‘‰‘‘

Distrust Š‡›†‘ǯ––”—•–›‘—‘”›‘—”‘’‹‹‘Ȁ‹ˆ‘”ƒ–‹‘ǤŠ‹••Š‘™•—’‹–Š‡ƒ––‹–—†‡™‹–Š™Š‹ Š–Š‡“—‡•–‹‘‹•ƒ•‡†Ǥ –ǯ• ƒDz›‡ƒŠ-„—–dz•–›Ž‡‘ˆ“—‡•–‹‘ǤŠ‡„‘†›Žƒ‰—ƒ‰‡‹•—•—ƒŽŽ›“—‹–‡ Ž‘•‡d. šƒ’Ž‡ǣDz‡ŽŽǡ ǯ˜‡Š‡ƒ”†–Šƒ–ǤǤǤǤdzǢ

Approach: •–Š‡–‘–‡ŽŽ›‘—‘”‡ǡ‹‰”‡ƒ–†‡–ƒ‹ŽǤ ‡’–™Šƒ––Š‡›•ƒ›ǡ†‘ǯ–”‡„—––ƒŽ‘” †‡ˆ‡†Ǥ ˆ‹–ǯ•ƒ ƒ•‡‘ˆ–Š‡ƒ —•‹‰›‘—‘ˆ•‘‡–Š‹‰ǡ–Š‡”‡‹•’”‘„ƒ„Ž›ƒ‹•—†‡”•–ƒ†‹‰ that needs to be cleared up. Say something like: Have you ever done something with good intention that was totally mixed up and came out all wrong? (....or similar. The idea is to get them to identify with having been misunderstood too. Relate it exactly to the nature of the question: „‡‡ƒ —•‡†‘ˆ•‘‡–Š‹‰›‘—†‹†ǯ–†‘Ǣ†‘‡•‘‡–Š‹‰–Šƒ–Ž‘‘•–Š‡•ƒ‡„—–ƒ –—ƒŽŽ›ˆ‡‡Ž• completely different....etc.).

Anger Š‡› ƒ‰‡–ƒ‰”›„‡ ƒ—•‡ǣ›‘—‹ƒ†˜‡”–‡–Ž›‹•—Ž–‡†–Š‡Ǣ›‘——•‡Žƒ‰—ƒ‰‡ƒ†–‡”•–Š‡›†‘ǯ–—†erstand and it ƒ‡•–Š‡ˆ‡‡ŽƒŽ‹‡ƒ–‡†‘”•–—’‹†Ǣ›‘—ǯ˜‡‹‰‘”‡†–Š‡‘”„”—•Š‡†–Š‡‘ˆˆǢ›‘—ǯ˜‡•ƒ‹†•‘‡–Š‹‰–Šƒ– ”‹–‹ ‹œ‡• what they already do or believe in;

Approach: ǯ•‘””›‹ˆ ƒ†‡›‘—ƒ‰”›ǡ–Šƒ–™ƒ•‘–ƒ–ƒŽŽ›‹–‡–‹‘ǤŠƒ– ƒn I do to prevent that happening again?

Confusion (emotions could also involve distrust, anger or frustration) This could be something not explained well enough; contradictory to what they already believe; contradictory to what you said before. 36

Approach: ƒ‡”‡•’‘•‹„‹Ž‹–›ǣ ǯ•‘””›‹ˆ  ‘ˆ—•‡†›‘—ǡ ƒ™‡•–ƒ”–ƒ‰ƒ‹ǫ Frustration (can be upset) Through not understanding; from not getting it to work; from not being heard.

Approach: ƒ‡”‡•’‘•‹„‹Ž‹–›ǣ ǯ•‘””›ǡ †‘ǯ–‡ƒ–‘ƒ‡–Š‹••o hard for you. Can we start again? How can I help you get this?

Acknowledgement (needs significance, to be acknowledged) This may be someone important that has not been introduced or acknowledged; it could be a situation where your student has a certain expertise that you are not acknowledging; it could be someone that needs your attention, ‡ ‘—”ƒ‰‡‡–ƒ†ˆ‡‡†„ƒ ‘ˆƒ’‘•‹–‹˜‡ƒ–—”‡ǤǤǤƒ†›‘—ǯ˜‡‘–‰‹˜‡‹–ǤŠ‡›ƒ›ƒŽ•‘„‡•Š‘™‹‰‘ˆˆ–‘‘–Š‡”•ǡ needing to prove that they know what they are –ƒŽ‹‰ƒ„‘—–ǡ‹–ǯ•‹ƒ‰‡-serving.

Approach: Prevention is best: make sure you know your customer! What do they do, what have they put energy into about themselves - interests and knowledge or expertise. Be sure to give positive feedback so people fe‡ŽŽ‹‡›‘—ǯ˜‡‘–‹ ‡†–Š‡ǡ›‘— ƒ”‡Ǥ

Information This is a true quest for knowledge. Believe it or not, many questions are not for more information, even though at first they may sound like it. Be careful not to just talk at your student. Ask quest‹‘•„ƒ ǡ†‘ǯ–•’‡™†ƒ–ƒǨ

Approach: Give them the answer.... or better yet, teach them to think it out for themselves... lead them to the answer.

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Giving Advice

Never an easy thing... unless you wait until asked!

–ǯ•Šƒ”†–‘‡‡’all that knowledge and savvy in check sometimes, but if you are good students of AIDA, you will wait until asked before offering your advice.

When you do give it, keep it simple and try not to go into reams and reams of information, often forgetting to draw breath! Pepper your information with questions to keep your student interested and attuned. It will also allow them to ƒ‹”–Š‡‹”†‹•ƒ‰”‡‡‡–•‘” ‘ˆ—•‹‘•Ǥ††‘ǯ–„‡ƒˆ”ƒ‹†‘ˆ†‹•ƒ‰”‡‡‡–ǤǤǤ›‘—†‘ǯ–Šƒ˜‡–‘ ‘˜‹ ‡ƒ›„‘†›‘ˆ anything. Explain it, give good rationale and answer questions willingly. If you start to sense that these questions are ‰‡––‹‰ ‡‘–‹‘ƒŽǡ ”‡ˆ‡” –‘ –Š‡ •‡ –‹‘ ‘ —‡•–‹‘• ˆ‘” ‘”‡ ƒ†˜‹ ‡ǤǤǤ „‡ ƒ—•‡ –Šƒ–ǯ• ™Š‡ –Š‡ “—‡•–‹‘ ‹• ‘– –Š‡ question!

Copyright You can take articles and problem solving pieces from the website. Just make sure you credit them to Parelli.

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Questions & Strategies How often should students take lessons? As often as they need them. This may mean every week for a month... and then a 2 or 4 week break, depending on their accomplishments. During this break you set them Š‘‡™‘”Ž‹‡’”ƒ –‹ ‹‰™Šƒ––Š‡›ǯ˜‡Ž‡ƒ”‡†ǡ‰‡––‹‰„‡––‡”ƒ––Š‘•‡–Š‹‰•„‡ˆ‘”‡ ‰‘‹‰‘–‘–Š‡‡š–•–‡’ǤŠ‡–Š‡› ƒ•Š‘™›‘—–Šƒ––Š‡›ǯ˜‡†‘‡–Š‹•ǡ–Š‡‘˜‡ them along. –ƒ›ƒŽ•‘‡ƒ–ƒ‹‰ƒŽŽ‘”’ƒ”–‘ˆ–Š‡‹”Ž‡˜‡Žǯ•ƒ••‡••‡–Ǥ

Šƒ– ›‘— †‘ǯ– ™ƒ– –‘ ‰‡– ‹–‘ –Š‡ –”ƒ’ ‘ˆ ‹• ‰‹˜‹‰ ’‡‘’Ž‡ ™‡‡Ž› Ž‡••‘• ƒ† ͸ ‘–Š•Žƒ–‡”–Š‡›•–‹ŽŽ†‘ǯ–Šƒ˜‡ƒ›‘ˆ–Š‡‹”‡˜‡Žͳƒ†–Š‡‹”‹’”‘˜‡‡–Šƒ•„‡‡ slow because they donǯ–’”ƒ –‹ ‡Ǥ

–ǯ••‘‹’‘”–ƒ––‘„‡ƒ‰‘‘†Ž‡ƒ†‡”™‹–ŠŠ‹‰Š‡š’‡ –ƒ–‹‘•‘ˆ›‘—”•–—†‡–Ǥ ˆ–Š‡› are not trying then they will ultimately become a bad example for you.

Šƒ–‹ˆ Šƒ˜‡ƒ•–—†‡––Šƒ–†‘‡•ǯ–™ƒ––‘†‘–Š‡‹”Ž‡˜‡Ž•ǫ There will be many a–ˆ‹”•–ǡ‘”‡Ž‹‡Ž›„‡ ƒ—•‡–Š‡›†‘ǯ–—†‡”•–ƒ†‹–ƒ†–Š‡”‡ˆ‘”‡ †‘ǯ–Šƒ˜‡–Š‡†‡•‹”‡ˆ‘”‹–ǤŠ‡‘†† ƒ•‡•™Š‡”‡–Š‡•–—†‡–‹•‘–Ž‹‡Ž›–‘‡”‘ŽŽ could be with a trailer loading problem (but most get interested in the end!), or some ‘–Š‡”Ǯ‹•‘Žƒ–‡†ǯ’”‘„Ž‡ȋ™Š‹ Š›‘—‘™‹•”‡ƒŽŽ›ƒ•›’–‘‘ˆ‘–‡‘—‰Š•ƒ˜˜›ǨȌǤ They will start with you to solve this and of course you will talk about prey-predator, ”‡•’‡ – ƒ† •–ƒ”– ™‹–Š –Š‡ ͹ ƒ‡•Ǥ  • –Š‹‰• ‹’”‘˜‡ǡ ›‘—ǯŽŽ ˆ‹† ›‘—”•‡Žˆ –ƒŽ‹‰ about more things with them, their goals for instance. Once you really know their goals, and once they have trust in you, enthusiasm will build, as will curiosity and ›‘—ǯŽŽˆ‹†–Š‡™ƒ–‹‰–‘†‘‘”‡ƒ†‘”‡ǤŠ‹•‹•–Š‡–‹‡–‘‘ˆˆ‡”–Š‡–Š‡ Program.

Now some ™‹ŽŽ‡˜‡”‰‡––Š‡”‡ǤŠ‡‹”ƒ––‹–—†‡™‹ŽŽ„‡–Šƒ–‹–ǯ•–Š‡Š‘”•‡ǯ•ˆƒ—Ž–ƒ† Š‡ǯ•–Š‡‘‡–Šƒ–‡‡†•–‘„‡–”ƒ‹‡†ǤŠ‡›ǯŽŽ‡˜‡„‡”‡Ž— –ƒ––‘†‘‹––Š‡•‡Ž˜‡•Ǥ– this point you really have to ask yourself: Am I a teacher or a horse trainer. These ’‡‘’Ž‡™‹ŽŽ†”‹ˆ–ƒ™ƒ›ˆ”‘›‘—ǡƒ†–Šƒ–ǯ•ƒ‰‘‘†–Š‹‰Ǥ–Š‡”™‹•‡›‘—ǯŽŽˆ‹†›‘—”•‡Žˆ getting frustrated by their blaming and non-progressive attitude, and these kinds of •–—†‡–• ƒ–—”›‘—‘ˆˆ–‡ƒ Š‹‰Ǩ‘ǯ–„‡ƒˆ”ƒ‹†–‘Ž‡–’‡‘’Ž‡‰‘ǡ–Š‡”‡ǯ•ƒ lot more enthusiastic ones behind them.

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When is it a good time to talk about the Program? ƒ› –‹‡•ǡ ‹–ǯ• •–”ƒ‹‰Š– ƒ™ƒ›ǣ   Ǥ  ‘— ‰‡– –Š‡‹” †‡•‹”‡ —’ ”‹‰Š– ƒ™ƒ› ƒ† –Š‡› ƒǯ–™ƒ‹––‘•–ƒ”––Š‡™Š‘Ž‡–Š‹‰Ǥ

Most difficulties occur when you have not used AIDA right in the beginning and now things are awkward... when do you bring it up, and how do you bring it up without your enthusiasm being misread as being pushy.

As with horses, do it right the first time. You have to commit to becoming a skilled ‘—‹ ƒ–‘”ǡ‹–ǯ•›‘—”Œ‘„ƒ•ƒ‹•–”— –‘”Ǥ–—†›ƒ†—•‡ Ǥ ‡–‰‘‘†ƒ–‹–ǨǨ

Šƒ–†‘‡•‹–”‡ƒŽŽ›‡ƒDz‘––ƒ‡‘˜‡”–Š‡‹”Š‘”•‡dzǫ Š‡–‡’–ƒ–‹‘–‘–ƒ‡–Š‡Š‘”•‡‘—–‘ˆ–Š‡•–—†‡–ǯ•Šƒ†•ƒ†‰‡–Š‹–‘”‡•’‘†‹• very strong! This is because you know you can do it!! But remember, this is not what teaching is all about. It is our job as an instructor, to help the student learn how to get the result at the pace that is safe and possible for them. The only time to intervene is when: Ȉ There is a dangerous situation happening or about to happen. ȈThe student is totally confused - in which case try to do it with them. Use –Š‡Dz‹ƒ‡•‡™‹dz‡–Š‘†™Š‡”‡›‘—Ž‹ƒ”•ƒ†–Š‡›Šƒ˜‡–Š‡Ž‡ƒ†”‘’‡ and you have the Carrot Stick, or vice versa. By doing it together the student still has to participate, get the feel and be part of the result.

Best of all... simulate. Rather than take over the horse, use a better teaching method... simulation. You be the horse! Do all the resistant things their horse is doing and help them to be effective with you in this role before they try it with the horse again. This will usually solve the problem very well. They can work on their technique and timing without getting distracted by the horse or having to deal with any fear in the process.

Is it a good idea to lend my equipment? Maybe yes and maybe no! Some instructors have had a great deal of success with this. They ask the student to use this halter, lead and Carrot Stick during the lesson because it improves feel, timing and balance. Then they give a little more education on why (type of rope, type of halter, hinges, etc.). They take it back at the end of the lesson and are prepared to lend it again the next time. Often what happens is the student as•‹ˆ–Š‡› ƒ„—›‹–ǡ‹ˆ‘–ƒ––Š‡‡†‘ˆ–Š‡ˆ‹”•–Ž‡••‘ǡ‹–ǯ•ƒ––Š‡„‡‰‹‹‰‘ˆ–Š‡ 40

‡š–‘‡„‡ ƒ—•‡–Š‡›ǯ˜‡‹••‡†‹–ƒŽŽ™‡‡Ǩ‡™ƒ”‡‘ˆ–Š‡•–—†‡–™Š‘‹••–‹ŽŽ—•‹‰ your equipment 5 or 10 lessons down the road!!

If your student is not convinced after a couple of lessons, examine the following: Ȉ†‘–Š‡›”‡ƒŽŽ›—†‡”•–ƒ†–Š‡’”‹ ‹’Ž‡•‘ˆ ‘ˆ‘”–ƒ††‹• ‘ˆ‘”–ƒ†Š‘™ important this is to a horse? Ȉ†‘–Š‡›”‡ƒŽŽ›—†‡”•–ƒ†™Š›–Š‹•‡“—‹’‡–‹•†‹ˆˆ‡”‡–ƒ†™Šƒ–‹–ǯ•”‡ƒŽ value is? Ȉare they making enough progress by themselves, without the equipment. If the horse is still resisting, etc. after lesson 5 or 6, then this will need to be addressed.

On the other hand, allowing your student to struggle long enough to really appreciate th‡ ”‹‰Š– ‡“—‹’‡– ‹• ƒ ‰‘‘† •–”ƒ–‡‰›Ǥ  ‘‡–‹‡• –Š‡› Œ—•– †‘ǯ– ƒ’’”‡ ‹ƒ–‡ –Š‡ difference that can make.

Maybe adopting something in the middle of these two will be the best... allow them to struggle a little and then put your halter and line on.

Can I demonstrate with my own horse? ›ƒŽŽ‡ƒ•ǡ›‡•Ǥ ‹˜‹‰–Š‡•–—†‡––Š‡’‹ –—”‡‹•‘ˆ–‡˜‡”›Š‡Ž’ˆ—ŽǤ‘—ǯŽŽ‘ˆ–‡•‡‡ Clinicians doing this, but they have to use one of the horses in the group to demonstrate. There is also nothing wrong with that in a group situation. If you do it ‹ ƒ ’”‹˜ƒ–‡ Ž‡••‘ǡ ›‘—ǯ˜‡ ƒŽ”‡ƒ†› –ƒ—‰Š– –Š‡ Š‘”•‡ ƒ† –Š‹• ™‹ŽŽ ‘– ™‘” ˆ‘” –Š‡ student.

When having your own horse at a lesson, private or group lesson, be very careful that ‹–†‘‡•ǯ–ǣ ‡ take your attention of the students ‡ ƒ—•‡›‘—–‘Dz–”ƒ‹dz›‘—”Š‘”•‡”ƒ–Š‡”–Šƒ–‡ƒ Š–Š‡•–—†‡–• Your horse will have to be very much on the sidelines until the level of the lessons gets Š‹‰Š‡”Ǥ  Š‡ ›‘—ǯŽŽ ’”‘„ƒ„Ž› ˆ‹† ›‘— ƒ ”‹†‡ ™‹–Š –Š‡ ƒ ˆƒ‹” „‹–Ǥ  ‡ •–”‘‰Ž› recommend the first lessons being without your horse present.

‘ǯ–ˆ‘”‰‡––Šƒ–›‘— ƒƒŽ•‘use ǯ• to show them the picture of what they are trying to achieve. All your students should have the ǯ• that are appropriate to their level. You cannot get people too mentally prepared and educated!

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Developing your best students When you see someone with ability, with focus and determination, make it your focus to help propel this student as far forward as fast as you can.

Examples would be: ‡ give them extra attention, even some special sessions. ‡ take them to clinics as your guest, to watch and to be with you so they can ask questions and you can give them that little bit more. ‡ encourage them to accomplish their levels as soon as they are ready, and make sure you tell them exactly when they are ready. ‡ encourage them to invest time at the Pat Parelli Center. ‡ tell them the potential they have as... an instructor / trainer / competitor / ‘Ž–•–ƒ”–‡”Ǥ‡––Š‡‘™™Šƒ–ǯ•ƒ˜ƒ‹Žƒ„Ž‡ƒ†™Šƒ–›‘—„‡Ž‹‡˜‡–Š‡›Šƒ˜‡ the talent for. If you help them identify their goal it will be easier for them to be focused and motivated to achieve it. ‡ invite them to watch lessons you do. ‡ encourage them to assist you in your work.

All these things will help people accelerate toward their goal... with you as their closest mentor.

Have the right blend of patience and impatience for your students. Š‹•‡ƒ•ǡƒ ‡’––Š‡ˆ‘”™Š‡”‡–Š‡›ƒ”‡ƒ–ȋ–Š‡”‡ǯ•‘’‘‹–‰‡––‹‰ˆ”—•–”ƒ–‡†„› ’‡‘’Ž‡ǯ• Žƒ  ‘ˆ •ƒ˜˜›ǤǤǤ –Š‹• ‹• ™Š› ›‘— ƒ”‡ Š‡Ž’‹‰ –Š‡ǨȌǤǤ. but at the same time encourage them to always move forward.

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Promotional Ideas

Being an overnight success takes effort! ‘”†‡”–‘Šƒ˜‡ƒ•— ‡••ˆ—Žƒ†–Š”‹˜‹‰„—•‹‡••‹–ǯ•‹’‘”–ƒ––‘„‡ƒŽ™ƒ›•™‘”‹‰‘›‘—”’—„Ž‹ ’”‘ˆ‹Ž‡Ǥ‡‘’Ž‡ need to know who you are and what you have to offer on a constant basis. Here are some ideas on how to elevate your profile.

Ȉ‘–”‹„—–‡–‘Ž‘ ƒŽ‡™•’ƒ’‡”•ƒ†Š‘”•‡ƒ‰ƒœ‹‡• Write a regular column. Make sure your name and phone number are clearly displayed, and your affiliation with PARELLI is noted by a logo or being stated in your title. You can use PARELLI articles for this purpose as long as you credit Pat Parelli for the information. Ȉ Working closely with Parelli Ambassadors x Participate in Activity Groups x Participate in community events Events such as parades, fairs, etc.

Ȉ ƒ˜‡‘’‡†ƒ›•‘ ‡‘”–™‹ ‡ƒ›‡ƒ” Hold these at your place or at a local venue that is well known. Give a talk, show off your students, allow people to talk to you and your students. Have information freely available.

Ȉ ‘Ž†ˆ”‡‡‡˜ƒŽ—ƒ–‹‘• Some people want to see what they are going to get, or at least get a taste of it. You can accomplish this through open days and also by having free evaluations or consultations with riders and horses. It needs only to be a half hour during which you can give them a short lesson that will yield great results: the first 3 Games for example.

Ȉ —ƒ›•ƬParelli Games Hold regular Fun Days or Parelli Games. Invite the public, publicize them in events calendars, articles and adds. You can also put posters around town. Not only will these attract new students, they will give your existing students fun things to do with what they are learning.

Ȉ ”‡‡‹†•‘”•Š‘’• Here is a great way to give to the community and start youngsters on their way to a natural relationship with horses. Make it a few hours just in the morning. Have lots of games with balls and frisbees and simulations as well as activities with horses based around the 7 Games. Encourage parents to be a part of it. Free hot dogs would be great if you could do it! Make sure these are well publicized and reported in the local papers.

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Horse (advice) Selection

There is a formula to go through to help your customer to make a wise decision on buying a horse. Many people buy the •ƒ‡‹†‘ˆŠ‘”•‡‘˜‡”ƒ†‘˜‡”ǡƒ†‹–ǯ•‘ˆ–‡–Š‡™”‘‰ Š‘‹ ‡ˆ‘”–Š‡ǡˆ‘”ƒ—„‡”‘ˆ”‡ƒ•‘•ǣ’‡”•‘ƒŽ‹–›ǡ‡‡”‰› levels, goals, etc.

The formula Decide on the right Horsenality together.

Allow the student to choose the breed and gender. This is very much a personal preference Ȃ looks, build, etc.

Šƒ–ǯ•‹’‘”–ƒ––‘›‘—”•–—†‡–‹Šƒ˜‹‰ƒŠ‘”•‡ǫ ‡Ž’–Š‡–‘„‡ The golden rules: sure it suits their purpose or goal Ȃ recreation and relaxation, endurance, jumping, cow working, reining, dressage, cutting, etc. x write down your requirements first x Never make a decision ‡ƒ”‹‹†–Šƒ––Š‹•Š‘”•‡‹‰Š–„‡–Š‡‘‡–‘Ž‡ƒ”‘ǥ‘”‹–‹‰Š– with the horse in front of now be the one they are now ready to get to go on and beyond, the you! super horse. x Check off reality against requirement x Make a rational decision Concerning gender, mare or gelding is up to them. Do not allow them rather than an emotional to buy a stallion or colt unless they are Level 3 or above! one.

Watch the owner handle and ride the horse. Š‹•™‹ŽŽ–‡ŽŽ›‘—ƒŽ‘–ƒ„‘—––Š‡Š‘”•‡ǯ•„‡Šƒ˜‹‘”™Š‡›‘— ‘‡–‘ Šƒ†Ž‡ Š‹Ǥ ‘—ǯŽŽ „‡ ƒ„Ž‡ –‘ •‡‡ ™Šƒ– ‹• †—‡ –‘ ƒ ”‡Žƒ–ionship problem compared to what is an innate problem in the horse.

Find out why he is for sale. Often you will get the truth. But sometimes the reason will be glaringly obvious!

Check the price, is it still in the right range now that ›‘—ǯ˜‡ Š‡ ‡†‘ut the horse? Price should balance between what the student is willing to pay and the market value of the horse.

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Have the student handle and ride the horse. Check them out together. Žƒ›ƒˆ‡™‘ˆ–Š‡‰ƒ‡•ǡ‘–‡š–‡•‹˜‡Ž›Ǥ ‘ǯ–ƒ‡ƒˆ—••‘ˆ‹–‹ front of the owner, just check out how the horse responds to ’”‡••—”‡ǡ‹ˆŠ‡ǯ••’‘‘›ǡ‡– Ǥ

–ǯ• ‹’‘”–ƒ– –Šƒ– ›‘— ƒ– Š –Š‡ Š‘”•‡ –‘ –Š‡ ”‹†‡”ǯ• ƒ„‹Ž‹–›ǡ confidence and bravery. A horse that is too difficult for the student now is not a wise choice. They will get frustrated and lose confidence.

Help them find a horse that is mentally and emotionally sound. No ’”‘„Ž‡•ǡ ‘ „ƒ† –‡’‡”• ‘” ˜‹ ‡• –Šƒ– ›‘— ‘™ ƒǯ– „‡ ‡ƒ•‹Ž› solved with the 7 Games building a relationship.

Ask for a trial period. This is ideal, but not always available. Offer a deposit to do so. You could also offer the full price with a trial, or a lower price without a trial.

‘•– ‰‡—‹‡ ’”‹˜ƒ–‡ •ƒŽ‡• ™ƒ– –Š‡ Š‘”•‡ –‘ ™‘” ‘—– ‹ ‹–ǯ• ‡™ home. If the seller is a dealer, this part will probably not work!

Beware. Check the horse out very well. Schedule a vet check. Most people do this first, when actually the horse may not pass any of the other tests. Save their money and have the horse vet checked once you are convinced the horse is the right one.

If you were to get another horse now, knowing what you know, what would be important? MIND - how calm, how interested, how friendly, how curious? What Horsenality? BODY - how athletic, how coordinated? SPIRIT - how spirited - low, medium or high? IMPULSION - an 8, a 2.... or a 5? The 7 Games are a great diagnostic system here. Use them well

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Our expectations

There are four things that we consider crucial in selecting and retaining Licensed Parelli Professionals:

LOYALTY Ȉ Pat Parelli the person Ȉƒ–ƒ”‡ŽŽ‹ǯ•’”‘‰”ƒ Ȉƒ–ƒ”‡ŽŽ‹ǯ•’‡‘’Ž‡ȋ•–ƒˆˆǡƒ‰‡ ‹‡•ǡƒƒ‰‡‡–ǡƒ••‹•–ƒ–•ǡˆ‡ŽŽ‘™‹•–”— –‘”•ǡ‡– ǤȌ Loyalty means you believe, you trust, you support, you defend. You have an unshakable belief that everyone is doing –Š‡‹”„‡•–ǤŠ‹•‹•‘–•‘‡–Š‹‰›‘— ƒ„‡ˆ‘” ‡†–‘†‘Ǥ‹–Š‡”›‘—†‘‘”›‘—†‘ǯ–Ǥ

ATTITUDE Ȉ‘•‹–‹˜‡ȋ—†‡”ƒŽŽ ‹” —•–ƒ ‡•ǣ™Š‡–Š‹‰•ƒ”‡‰‘‹‰™‡ŽŽˆ‘”›‘—ǡƒ†ǡ‡•’‡ ‹ƒŽŽ›™Š‡–Š‡›ƒ”‡‘–Ǣ–‘Šƒ˜‡ positive intent for outcomes, not putting others down, values mistakes and learns from them, etc.) Ȉ”‘‰”‡••‹˜‡ȋ‘˜‹‰ˆ‘”™ƒ”†ǡ‘’‡–‘‡™ƒ’’”‘ƒ Š‡•ˆ”‘ƒ–ǡ™‹ŽŽ‹‰–‘ƒ†Œ—•–ǡ ‘–‹—‘—•’‡”•‘ƒŽ†‡˜‡Ž‘’‡–ǡ keeping moving forward even when it gets difficult) Ȉƒ–—”ƒŽȋ•‡‡•–‘—nderstand nature and the nature of people and horses, will not use artificial or mechanical aids, forceful or brutal methods, etc.)

PRESENTATION SKILLS Ȉ ‘™›‘—’”‡•‡–›‘—”•‡Žˆ‹’—„Ž‹ ǡƒ†‹ƒ›‹–‡”’‡”•‘ƒŽ•‹–—ƒ–‹‘• Ȉ ‘™›‘—–ƒŽǡ‘–‹˜ƒ–‡ǡ‹nspire, encourage, correct, handle difficult situations with people and horses Ȉ ‘™›‘—†”‡••ǡ–Š‡ ‘†‹–‹‘‘ˆ›‘—”Š‘”•‡ǡ›‘—”‡“—‹’‡–ǡ›‘—”–”ƒ‹Ž‡”ǡ›‘—”˜‡Š‹ Ž‡ǡ›‘—”’ƒ’‡”™‘”ǡ›‘—” business card Ȉ ‘™›‘—ˆ‘ŽŽ‘™—’

HORSEMANSHIP Ȉ ‡‘’Ž‡ǯ•‡š’‡ctations are very high, both in the way they handle horses and they way they handle themselves

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This is everything you need to do to maintain instructor status as your personal business and as an affiliate of PARELLI.

ARE YOU EXCELLENT? Examples:

Ȉ‰‹˜‡Ž‡••‘• Ȉ enroll Students in the Savvy program Ȉ–‡ƒ ŠPARELLI very well Ȉ‰‘‘†”‡Žƒ–‹‘•Š‹’™‹–ŠPARELLI office Ȉ•‡ŽŽ‡“—‹’‡–ǡ˜‹†‡‘•ǡ‡– Ǥ Ȉ’”‘‘–‡PARELLI clinics, demos. etc. Ȉ„”‹‰•–—†‡–•–‘ Ž‹‹ • Ȉƒ––‡†training with PARELLI Ȉ†‡˜‡Ž‘’’‡”•‘ƒŽƒ†„—•‹‡•••‹ŽŽ• Ȉ‰‘‘†”‡Žƒ–‹‘•Š‹’™‹–Š‘–Š‡”‹•–”— –‘”•Ƭ’‡”•‘‡Ž Ȉ‡š ‡ŽŽ‡–PARELLI example and ambassador Ȉ‰”‡ƒ–Š‘”•‡ƒ•Š‹’•‹ŽŽ• Ȉ‰”‡ƒ––‡ƒ Š‹‰•‹ŽŽ•–Šƒ– ‘–‹—‡–‘‹’”‘˜‡ What to do about... Unqualified people teaching PARELLI or using PARELLI material / logo, etc. without permission: If you have evidence in written form (ads, etc) that —•‡ƒ–ǯ•‹ˆ‘”ƒ–‹‘˜‡”„ƒ–‹™‹–Š‘—– ”‡†‹–ǡ‘”–Šƒ– Žƒ‹–‘„‡a Parelli Professional, send the information you have to [email protected] ™‹–Šƒ•—„Œ‡ –Ž‹‡‘ˆDzCopyright violationdz™Š‹ ŠƒŽ‡”–s the office and will allow them to take the appropriate action.

Disloyalty amongst other Licensed Parelli Professionals or PARELLI personnel: ‘ǯ–‰‡–‹˜‘Ž˜‡†ǡ†‘ǯ–’ƒ”–‹ ‹’ƒ–‡Ǥ†˜‹•‡–Š‡–‘–ƒ‡–Š‡‹”’”‘„Ž‡–‘•‘‡‘‡™Š‘ ƒ†‘•‘‡–Š‹‰ƒ„‘—–it - management, or the person they are having a problem with. It is destructive to discuss emotional issues with anyone else. If you have examples with positive messages, they are the ones you should pass on. If it is serious, please report it for the good of the team.

Licensed Parelli Professionals presenting inaccurate information or breaking the guidelines: Talk to them first, find out why. If enough of their fellow instructors talk to them about the issue, they will feel more compelled to change the behavior. If they continue, let management know so something can be done about it. The ™‘”•––Š‹‰›‘— ƒ†‘‹•“—‹–ƒ–’Šƒ•‡͵Ǩ‡–ǯ•—•‡–Š‡•ƒ‡’ƒ”–‡”•Š‹’’”‹ ‹’Ž‡•ƒ•™‹–Š‘—”Š‘”•‡•Ǥ –ǯ••‘‹’‘”–ƒ––Šƒ–™‡ƒŽŽ–ƒŽ–Š‡•ƒ‡–ƒŽ–‘PARELLI students and customers, discrepancies lead to distrust.

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‘™–‘•ƒ›Dz‘dz

‘™–‘•ƒ›Dz‘dzǣ Dz ™‹•Š  ‘—Ž†Š‡Ž’›‘—ǡ„—– ƒ‘–“—ƒŽ‹ˆ‹‡†–‘†‘–Š‹•›‡–dzǤȋ†•–‹ –‘‹–ǨȌ

How to use referrals for challenging horses and situations? Do not recommend anyone unless they are a Senior or Master Licensed Parelli Professional. Suggest that they ask around, give them an idea of what to avoid, then let them find it. You should not recommend anyone outside of PARELLI, the risk is too great. It needs to be their decision.

Accidents Ȃ Reporting

As careful as you can be accidents can and do still happen. It is important to report any incidents to [email protected] please use the following format in your e-mail.

Subject Line: Incident Report Ȃ Your Name Date: mm/dd/yy and day# - Week# - Year Course Name: Instructor Name/s: Name of person/horse/vehicle: Name of other people involved: Location: City: Country: Provide details of what happened: Attended by: End Result: Signed by person sending the e-mail.

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Professionalism To be a member of the Licensed Parelli Professional team, you will have to be disciplined. You are a professional, which means you need to walk, talk and act the part.

You are a representative of the program at all times. You are looked up to, your reputation precedes you. Students of PARELLI will have high expectations of you in every environment and situation, both on and off a horse. Never forget this!

We expect you to act professionally at all times. Walk the talk.

If ever we hear complaints, they tend to be more about mis-communication, arrogance, hitting horses in the face, not using phases, criticizing another instructor, inappropriate behavior, lateness. Very few are actually about the teaching ’”‘ ‡••‹–•‡ŽˆǤ –ǯ•‹’‘”–ƒ––Šƒ–›‘—”‡ƒŽ‹œ‡–Š‹•ǤŠƒ–ǯ•‹’‘”–ƒ––‘’‡‘’Ž‡ƒ›‘–„‡‹’‘”–ƒ––‘›‘—ǤǤǤǤ„—–‹ˆ›‘u are going to be successful with people, you need to learn about it.

Here are a few things that could condemn you (and PARELLI) in a heartbeat:

getting angry getting rough with and hitting horses aggressively criticizing other instructors criticizing other programs criticizing other students criticizing the PARELLI ‘ˆˆ‹ ‡ƒ†‹–ǯ•ƒ••‘ ‹ƒ–‡• riding badly not using natural techniques emotional unfitness •ƒ›‹‰Dzƒ–•ƒ›•–Š‹•ǡ„—– †‘‹––Š‹•™ƒ›ǤǤǤǤdz your horse is in poor condition your horse behaves badly, not a good example of you and the program. your trailer in bad condition poor quality saddle poor horse facility –‡ƒ Š‹‰‘—–•‹†‡‘ˆ›‘—”Ž‡˜‡Ž‘”–Š‡•–—†‡–ǯ•Ž‡˜‡Ž –ƒ‹‰‘˜‡”–Š‡•–—†‡–ǯ•Š‘”•‡ƒ†ƒ‹‰ƒ‹•–ƒ‡ not admitting when you are wrong getting drunk, misbehaving 49 being too pushy not knowing the program well enough (Levels) using artificial aids not using PARELLI equipment, bridle, pad, etc. untidy, unprofessional attire improper relations with students or other instructors bad language mumbling & stumbling over your words taking yourself too seriously not saying thank you, showing appreciation expecting to be taken care of (the prima donna principle!) being late, finishing early seeming not to care about the person / horse; not listening allowing the hunger for money to affect your principles canceling appointments not responding to customer inquiries not dealing with a dissatisfied customer

Stand outside of your body and take a look at yourself objectively. Do whatever it takes to become professional and an excellent communicator.

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Handling complaints

You need to do whatever it takes to win back trust

Most complaints arise for the following reasons: Ȉ‘–‰‹˜‹‰™Šƒ–›‘—’”‘‹•‡† Ȉ ƒ—•‹‰–Š‡ —•–‘‡”–‘ˆ‡‡Ž‹˜ƒŽ‹†ƒ–‡†ǡ™”‘‰ǡ ”‹–icized Ȉ–Š‡›ˆ‡‡Ž—‹’‘”–ƒ– ȈŽƒ ‘ˆˆ‘ŽŽ‘™—’ Ȉ„‡‹‰–‘‘Šƒ”†‘–Š‡‹”Š‘”•‡ȋ™Š‹ Š‹•™Š››‘—•Š‘—Ž†ƒ˜‘‹†–aking over the horse) Ȉ‘–•–ƒ†‹‰„‡Š‹†™Šƒ–›‘—•‡ŽŽȋ›‘—”Ž‡••‘•ǡ–Š‡‡“—‹’‡–ǡ‡– Ǥ) When you look at these closely, they have more to do with relationship issues than they do physical problems.

You need to... Treat your customer like a friend, but keep the professional boundary. Care about them if they have a complaint... at least they are telling you! This means they want to fix i–Ǥȋ ˆ–Š‡›†‘ǯ–ǡ they just complain to others). Recognize how difficult it can be to raise an unhappy issue. Try to make the customer feel safe and welcome to talk this over with you. „‘˜‡ƒŽŽǡ†‘ǯ–Œ—•–‹ˆ›ǨŠ‡™‘”•––Š‹‰›‘— ƒ†‘‹•ƒ‡‡š —•‡• or try to over-‡š’Žƒ‹‹–ƒ™ƒ›Ǥ –†‘‡•ǯ–ƒ––‡” why, it just matters that they feel this way. If not 100% satisfied provide a full refund. What to do... Apologize. The sooner the better! Ask what you can do to solve the problem, make sure they feel that you think they are important. Do whatever it takes to win back their trust. You might even have to ask them what this would take. Then make sure you do it.

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Mistakes are OK

‡‘’‡ƒ†Š‘‡•–™‹–Š—•ƒ†™‡™‘ǯ–Œ—†‰‡›‘—Ǥ

‡ǯ˜‡ƒŽ”‡ƒ†›„‡en there and made many of the mistakes you have or might. It is our aim to help you avoid mistakes, but when you do make them, know that we are understanding, especially when you are honest about it.

Ȉ ‘ŽŽ‘™‹‰–Š‡’”‘‰”ƒƒ†•–ƒ›‹‰™‹–Š‹–Š‡‰—‹†‡Žines will help minimize the potential of mistakes.

Ȉ ‡”‡ǯ•ƒ‰‘‘†”—Ž‡‘ˆ–Š—„ǣ ˆ‹†‘—„–ǡ†‘ǯ–Ǥ ˆ›‘—Šƒ˜‡•‘‡†‘—„–•ƒ„‘—–•‘‡–Š‹‰ǤǤǤ–ƒ‹‰‘ƒŠ‘”•‡‘” •–—†‡–ƒ„‘˜‡›‘—”Ž‡˜‡Žǡ†‘‹‰•‘‡–Š‹‰›‘—ǯ”‡‘–•—”‡ƒ„‘—–ȋ‹›‘—”•‡Žˆ‘”ƒ ‘”†‹‰–‘–Š‡‰—‹†‡Ž‹‡•ȌǤǤ‹–ǯ•‘ˆ–‡ wise just to not do it at all.

Ȉ•Ǩ ‹˜‡–Š‡‘ˆˆ‹ ‡ƒ“—‹  ƒŽŽƒ†–Š‡›ǯŽŽƒ†˜‹•‡›‘—‘–Š‡•‹–—ƒ–‹‘ǡ‡•’‡ ‹ƒŽŽ›‹ˆ‹–ǯ•„—•‹‡••-oriented (lesson business, a †‡‘•–”ƒ–‹‘ǡ•ƒŽ‡•ǡ‡– ǤȌ ˆ‹–ǯ•ƒŠ‘”•‡ƒ•Š‹’ Ȁ–‡ƒ Š‹‰“—‡•–‹‘–Š‡›ǯŽŽ”‡ˆ‡”›‘—–‘ƒ•‡‹‘”‹•–”— –‘”‘”‡˜‡ƒ– Parelli for some direction.

Š‹•‹•–Š‡„‡•–’ƒ”–‘ˆ„‡‹‰‹ƒ‡–™‘”Ǥ‡ǯ”‡ƒŽŽ‹–Š‹•–‘‰‡–Š‡”Ǥ‡ǯ”‡Š‡”‡ –‘Š‡Ž’›‘—„‡•— ‡••ˆ—Ž•‘†‘ǯ–‡˜‡”–Š‹›‘—ǯ˜‡‰‘––‘–”›–o work it all out yourself. Take it from someone who knows the path and is willing to share the ™Šƒ–‘––‘†‘ǯ•ƒ•™‡ŽŽƒ•–Š‡™Šƒ––‘†‘ǯ•Ǥ

We want you to be as successful as you can be.

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Excellence To help you along the path to excellence we have designed this check list. In using it, we suggest that you think of 2 examples (a best and worst) for each item before you check the box. Refer back to the list each quarter and become more exacting in your scores each time. If you really seek excellence you need to be brutally honest with yourself.

ATTITUDE (Score yourself: Exc = excellent I = improve!) EXC I Positive, progressive, natural A problem solver Not emotional, reactive, defensive, critical or aggressive Flexible Calm & solutionary Loyalty to PARELLIǡ–Š‡’”‘‰”ƒǡˆ‡ŽŽ‘™‹•–”— –‘”•ǡǯ•ǡƒ‰‡–•ǡ•–ƒˆˆƬƒƒ‰‡‡– Students are all on PARELLI mailing list

KNOWLEDGE Levels 1 - 3 thoroughly. (This is the minimum expectation of Licensed Parelli Professionals) AIDA communication skills Values of horse people: Work, Breed, Play, Win Natural philosophy of horsemanship Horsenalities Pat Parelli Programs offered each year Equipment names and functions, also prices & availability ‘–‡–•‘ˆ‡˜‡Žǯ•ǡ”‘‰”ƒǡƒŽŽƒ”‡ŽŽ‹-ǯ•—†‹‘•ǡƒ•–‡”›ƒ—ƒŽ• Assessment criteria for each level and in each Savvy. The PARELLI Book All  ǯ• How to advise on buying a horse What to do with a horse that is too difficult or dangerous for the student What to do, who to call if you need help Basic first aid course (certificate or similar)

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TOOLS PARELLI horse handling equipment only is used and sold by the Licensed Parelli Professional. (Note: any halter, rope, bridle, bit or reins and rein leathers that are not PARELLI must not be used by the Licensed Parelli Professional on their own horse or for the purpose of teaching PARELLI systems). Good quality saddle preferably a Parelli Saddle trailer, well presented. If using your own property when giving lessons must be clean, well presented and safe, in good order. Licensed Parelli Professional sign must be prominent. All information from PARELLI must be made available to the student.

TECHNIQUES Purely natural, as used and recommended by Pat Parelli. (Other methods may not be used by Licensed Parelli Professionals. There can be no mix and match.) To be up to date with the latest developments from Pat Parelli.

TIME Invest time in: Advancing their own horsemanship (with Pat Parelli, and/or a master instructor). Studying teaching, the PARELLI system and approach (with Pat Parelli, Linda Parelli, Master instructors, other recommended teaching models outside of the horsemanship arena). Personal development (books, audio tapes, video tapes, seminars, etc.)

IMAGINATION

To use imagination to make learning more fun and stimulating for the student.

SUPPORT

Parelli Connect Pat Parelli Centers Home Study Program Lessons, Workshops, Clinics with Parelli Professionals

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Customer Service Responsibilities

Ȉ‡‡’ƒ”‡ ‘”† ƒ”†‘›‘—” —•–‘‡”•Ǥ

‡‡’–”ƒ ‘ˆ™Šƒ–›‘—†‘ǡŠ‘™‹–ǯ•‰‘‹‰ƒ† even jot down things to remind you what you want them to work on so you can check back on them the next time.

Follow up is impressive!

Make sure you know what their goal is and keep them in touch with how they are getting there.

Ȉ100% Satisfaction guaranteed

ȈHave Lessons and Group Lessons for Pre-Level 1, Level 1 and Level 2 based on your Instructor rating.

Ȉ”‹‰–Š‡–‘PARELLI events Encourage them to go to everything, to ride or audit... you can never learn enough. This will help them get the big picture, accelerate their learning, accelerate their progress and it constantly re- motivates them. Desire is number 1. Make sure your customer gets to see the things that are available to them. ______Teach your students to blow their own socks off!

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Above & Beyond

‡”‡ǯ•Š‘™›‘— ƒ„‡”‡ ‘‰‹œ‡†ƒ† ‘•‹†‡”‡†ˆ‘”’”‘‘–‹‘‹the PARELLI organization, to be given opportunities above and beyond Licensed Parelli Professional.

Examples: contribute to PARELLI organization, add value promote PARELLI - print, radio, TV, etc. contribute ideas and plans to support them take responsibility to help things happen „‡ƒ–Ǯ‡˜‡”›–Š‹‰ǯ›‘— ƒ help solve problems at local level volunteer for everything you can - PARELLI / Pat Parelli Center bring excellent people into the program be innovative, help develop the program contribute to the magazine stay in close contact with management, have excellent relations develop excellent skills in presentation, teaching, motivation, management, entrepreneurial areas, communication, etc. †‘ǯ–ƒ ––Š‡’ƒ”–ǡbe the part of a team striving for excellence treat the business as though its your own but never forget that it ‹•ǯ– ask us for projects

How many boxes can you check at this time? What plans do you have to contribute? Become a valued person within PARELLI

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Personal Development Plan

This is your page. It is designed to help you mediate and plan your continued education and development. Make copies of this, date them and use them regularly, such as each week or after a workshop. It gives you goals to focus on both consciously and subconsciously.

Date ......

What I did well ______

______

______

______

What I want to do better

______

______

Things I need help on

______

______

______

______

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Rate yourself so you can specifically target areas to study and improve:

Excel

Above Average

Expected

Below Average

Prof. PARELLI Teaching HMS Adds value Relationship # of equipment Program & comm. image Level 1 to PARELLI - with PARELLI/HYHO¶V sales knowledge ability magazine, office & grads associates, feedback, agents, clinics, Instructors ideas, etc.

Some strategies: Ask for feedback from PARELLI management, Senior or Master instructors, etc. Become the best you can be. Shoot for excellence in every area.

model excellence

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Parelli Professionals Program

Šƒ–†‘‡•Ǯ‹ ‡•‡†„›ƒ”‡ŽŽ‹ƒ–—”ƒŽ ‘”•‡ȈƒȈŠ‹’ǯ‡ƒǫ

Being Licensed as a Parelli Professional means that your customers can be confident that you have Pat ƒ”‡ŽŽ‹ǯ••–ƒ’‘ˆƒ’’”‘˜ƒŽǤŠ‡› ƒ–”—•––Šƒ–›‘—™‹ŽŽ–‡ƒ Šƒ–ƒ”‡ŽŽ‹ǯ••–—†‡–‡†— ƒ–‹‘’”‘‰”ƒ Ȃ ƒ–ƒ”‡ŽŽ‹ǯ•ƒ˜˜››•–‡Ȃ without variation from Pa–ǯ••–ƒ†ƒ”†•ǡ‘–‘˜‡”™Š‡Ž–Š‡•–—†‡–‘”Š‘”•‡„› –‡ƒ Š‹‰ ‘ ‡’–•‘—–‘ˆ•‡“—‡ ‡ǡ‘”„”‹‰‹‡š–‡”ƒŽ‹ˆ‘”ƒ–‹‘–Šƒ–‹•‘– ‘•‹•–‡–™‹–Šƒ–ƒ”‡ŽŽ‹ǯ• philosophies on teaching horses and people.

As a Parelli Professional it also ensures the following: * dependent on Licensed Star Rating

ȈƒŠ‹‰ŠŽ‡˜‡Ž‘ˆŠ‘”•‡ƒ•Š‹’ȗ Ȉƒ™‘”‹‰‘™Ž‡†‰‡‘ˆƒ”‡ŽŽ‹ƒ–—”ƒŽ ‘”•‡ȈƒȈŠ‹’ƒ•ƒ•–—†‡–ƒ†ƒ•ƒ •–”— –‘”‘”’‡ ‹ƒŽ‹•–ȗ ȈŠ‹‰Š‡”Ž‡˜‡Ž•—’’‘”–‹ ƒ•‡•‘ˆ†‹ˆˆ‹ —Ž–•‹–—ƒ–‹‘•ǡ’”‘„Ž‡•ǡ‡”gencies* Ȉ—•‡ƒ†•ƒŽ‡‘ˆƒ—–Š‡–‹ ƒ”‡ŽŽ‹ƒ–‡”‹ƒŽ•ȋ‡†— ƒ–‹‘ƒ†–‘‘Ž•Ȍ Ȉ“—ƒŽ‹–›‘ˆ’”‘ˆ‡••‹‘ƒŽ‰”‘‘‹‰ƒ†‡š’‡”‹‡ ‡ȗ Ȉ—’-to-date knowledge, studying regularly with higher level Parelli Instructors and with Pat Parelli and/or Linda Parelli and also at the Parelli Centers* Ȉƒ”‡ŽŽ‹ƒ–—”ƒŽ ‘”•‡ȈƒȈŠ‹’•—’’‘”–‹•‹–—ƒ–‹‘•‘ˆ†‹•’—–‡ (provided you are not operating outside of the guidelines listed for your rating) Ȉ‹•–ƒ– —•–‘‡”„ƒ•‡–Š”‘—‰Š–Š‡ƒ”‡ŽŽ‹‡–™‘” Ȉ’”‘‘–‹‘–‘‹ŽŽ‹‘•‘ˆ’eople, worldwide Ȉ’‘–‡–‹ƒŽˆ‘”•–ƒ–‡-wide, national and international work* ȈŠ‹‰ŠŽ‡˜‡Ž”‡ ‘‡†ƒ–‹‘•Ȁ„—•‹‡••‘’’‘”–—‹–‹‡•ȗ Ȉ’ƒ”–‹ ‹’ƒ–‹‘ƒ–ƒ”‡ŽŽ‹ƒ–—”ƒŽ ‘”•‡ȈƒȈŠ‹’‡˜‡–•ǡ’‡”•‘ƒŽ’”‘‘–‹‘ȗ Ȉƒ ‡••–‘ƒ”‡ŽŽ‹ƒ–—”ƒŽ ‘”•‡ȈƒȈŠ‹’ƒterials, advice, marketing tools, connections, sponsors, etc.*

Liability Protection

IMPORTANT

You must make sure EVERY student signs a release form the first time they come for a lesson. Then keep it on file with their Student Record Card. It is important that you retain these in your permanent files.

It is mandatory that every Parelli Professional carry insurance for their activities. A copy of your insurance certificate must be sent to the Parelli Office where it can be kept on file.

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Master Instructor Program

6-Star Master Instructor (Teach Teachers to Teach to Level 4 - $OO6DYY\¶V

Very, very few Instructors will be selected to become 6-Star rated. This Instructor moves into an area that involves exceptional corporate focus, systems development, inclusion and opportunity. This level of Instructor is a mentor for other Instructors. Well versed in Pat 3DUHOOL¶V3URJUDP. This Instructor has spent the most time with Pat, has substantial teaching and horse training qualification and experience.

Applicants must attend the following for consideration: 1. Minimum 10 years as a full time 3-Star, 4-Star & 5 Star Master Instructor 2. Exemplary Professional performance with customers and the Parelli Corporation 3. Absence of customer complaints (high number of customer accolades) 4. Be available to teach/assist/present for and/or with, Parelli USA, within reason. 5. Appropriate and effective Mentor for other Professionals

EXPECTATIONS:

‡ To work closely with Pat and Linda Parelli or their management team on subjects such as program development, Instructor development and mentoring, implementation of curriculums, public demonstrations and exhibitions on a national and international level. ‡ Develop high level Instructors; teach more advanced and long term courses.

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5-Star Master Instructor (Teach Teachers to Teach to Level 4 ± $OO6DYY\¶V

Minimum Training of 175 Weeks of training at the Parelli University Class size (1-20 Students) - Lessons, Group Lessons, Workshops, Clinics and Camps Duration: By Permission

SPECIAL NOTE:

This Instructor moves into an area that involves corporate focus, inclusion and opportunity. This level of Instructor is a mentor for other Instructors. Well versed in 3DW3DUHOOL¶V3URJUDPXSWR/HYHO7KLV,Qstructor has spent the most time with Pat, has substantial teaching and horse training qualification and experience.

Applicants must attend the following for consideration: 6. Minimum 8 years as a full time 3-Star or 4-Star Master Instructor 7. Exemplary Professional performance with customers and the Parelli Corporation 8. Absence of customer complaints (high number of customer accolades) 9. Be available to teach/assist/present for and/or with, Parelli USA, within reason. 10. Appropiate and effective Mentor for other Professionals

EXPECTATIONS:

‡ To work closely with Pat and Linda Parelli or their management team on subjects such as program development, Instructor development and mentoring, implementation of curriculums, public demonstrations and exhibitions on a national and international level. ‡ Develop high level Instructors; teach more advanced and long term courses.

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4-Star Senior Instructor (Teach to Level 4 ± $OO6DYY\¶V

Minimum Training of 75 Weeks of training at the Parelli University Class size (1-16 Students) - Lessons, Group Lessons, Workshops, and Clinics Duration: 1 to 4 Days

SPECIAL NOTE:

This Instructor has what it takes to teach Levels 1, 2, 3 and 4 in larger groups as well as keep audiences involved. It describes a different, more talented or developed level of skill in all areas: personality, horsemanship, horse savvy, business skills.

Applicants must attend the following for consideration: Attend the Mastery Program as a Senior Intern (50 Week Commitment) 1. Minimum 4 years as a full time 3-Star Master Instructor 2. Exemplary Professional performance with customers and the Parelli Corporation 3. Be available to teach / assist / present for and/or with Parelli USA as needed, within reason 4. Absence of customer complaints (high number of customer accolades)

EXPECTATIONS: ‡ Very few Parelli Instructors will want to do what it takes to reach this level of expertise. It involves so much more study and commitment. ‡ The 4-Star Senior Instructor has more time with Pat, horsemanship skills, experience, horse training certificates, more responsibility, higher business acumen, sales and communication skills, etc. and also more privileges. ‡ The personal investment and expectation is considerable and therefore it is only for the most dedicated and most ambitious Instructor. ‡ The 4-Star Master Instructor is as much an ambassador as a teacher, and may assist with the selection and development of new instructors ‡ To teach Level 4 effectively, using the Levels Programs, Success Series & Patterns as the curriculum. ‡ To be a hiJKFDOLEHU,QVWUXFWRUXQGHUVWDQGLQJ3DW3DUHOOL¶V6DYY\6\VWHPDWDOOIRXU/HYHOVWRWKH SRLQWWKDWWKH\FDQWHDFKLWZLWKRXWEHLQJ³GLUHFWOLQH´DERXWWKHWDVNV ‡ To solve problems through isolation of ingredients. ‡ To develop students from Level 2 to Level 4 within 12 - 36 months. ‡ To stay current with updates to Savvy System curriculum updates. ‡ To study horsemanship and teaching regularly at the Parelli Centers.

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3-Star Instructor (Teach to Level 3 ± OnLine, F reeStyle, Liberty)

Minimum Instructor Training of 37 Weeks of training at the Parelli University Class size (1-10 Students) - Lessons, Group Lessons, Workshops, and Clinics Duration: 1 to 4 days

Minimum Instructor Training: 4 Week 3 Star Instructor Course 2 Week 2 Star Instructor Course 1 Week 1 Star Instructor Course

Applicants must attend the following for consideration: 1. Attend Advanced Instructor course(s) Or Attend the Mastery Program as an Intern (25 Week Commitment) 2. Exemplary Professional performance with customers and the Parelli Corporation

EXPECTATIONS:

‡ To teach Level 3 effectively using the Parelli Education system as the curriculum. ‡ 7REHDKLJKFDOLEHU,QVWUXFWRUXQGHUVWDQGLQJ3DW3DUHOOL¶V6DYY\6\VWHPDWDOOWKUHH Levels to the point tKDWWKH\FDQWHDFKLWZLWKRXWEHLQJ³GLUHFWOLQH´DERXWWKHWDVNV ‡ To solve problems through isolation of ingredients. ‡ To develop students from Level 2 to Level 3 within 12 - 36 months. ‡ To stay current with updates to the Parelli Education System curriculum updates. ‡ To study horsemanship and teaching regularly at the Parelli Centers.

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2-Star Junior Instructor (Teach to Levels 1-3 ± OnLine & FreeStyle* or OnLine & Liberty*) *Can teach Level 4 once that level has been officially achieved

NOTE: You must choose F reeStyle or Liberty as your second authorized Savvy, you cannot switch between them.

Minimum Instructor Training: One 1 Week Instructor Course One 2 Week Instructor Course Class size (1-6 Students) ± Lessons and Group Lessons Duration: 1 to 3 hours During training period class size is limited to 1-2 students ± Lessons of 1 to 2 hours of FS Lessons - See note below for details.

Applicants must have: 1. Attend Advanced Instructor course(s) 2. Attended required Instructor Conference as a 1 Star every 2 years

NOTE: There is a training period which consists of teaching lessons at no charge. As a 2 Star Trainee 10 hours of 1 hour lessons with 1 or 2 people at a time (it is important to have at least 10 different students). If you did not perform as a 1 Star Trainee your 50 hours of complimentary 1 hour lessons with 1 or 2 people at a time (it is important to have at least 20 different students) would also be required. All activity should be logged and submitted to [email protected] every week until your training period has ended, and then it will be on a monthly basis. Once the training hours are accomplished a license fee is required to enable you to start charging students a fee for your services. Once Parelli has processed your payment you will receive your Parelli Professional License Certificate and instructions on how to proceed, along with the privileges that come with your new status as a Licensed 1 Star Parelli Professional.

EXPECTATIONS:

‡ To teach Level 2 effectively, using the Parelli Education system as the curriculum. ‡ To learn how to teach more than two people at a time. ‡ To develop more naturally savvy ways to help people solve problems in their horsemanship endeavors (lateral tasks, not direct-line). ‡ To develop Level 2 students well enough to pass their Level 2 in 6 - 18 months. ‡ To stay current with updates to Parelli Education System curriculum updates 64

1-Star Junior Instructor (Teach Levels 1 to 3 ± OnLine)* *Can teach Level 4 once that level has been officially achieved

Minimum Instructor Training: 1 Week Instructor course

Class size (1-4 Students) ± Lessons and Group Lessons of 1 to 3 hours During training period class size is limited to 1-2 students ± Lessons of 1 to 2 hours ± See note below for details.

Applicants must have: 1. Been in the Parelli Program(Savvy club/Parelli Connect) 1 Year 2. +DYHDWWHQGHGWKH+RUVHPDQ¶VVHULHV4 Week Master Class or 6-week(Retro) Course cycle at the Parelli Centers 3. Passed the 3 part Aptitude Test 4. Attended an Instructor Course or attended and excelled at in the Extern Program (12 weeks in the Parelli University)

NOTE: There is a training period which consists of teaching 50 hours (at no charge) of lessons which consist of 1 hour lessons with 1 or 2 people at a time (it is important to have at least 20 different students). All activity should be logged and submitted to [email protected] every week until your training period has ended, and then it will be on a monthly basis. Once the training hours are accomplished a license fee is required to enable you to start charging students a fee for your services. Once Parelli has processed your payment you will receive your Parelli Professional License Certificate and instructions on how to proceed, along with the privileges that come with your new status as a Licensed 1 Star Parelli Professional.

You will find that charging very reasonable fees and even at times not charging will help you build your customer base and will encourage you to have repeat customers. Examples of rates that have been used by other 1 Stars with great success is around $35(US$) per hour.

EXPECTATIONS: ‡7HDFKVWXGHQWV2Q/LQHOHYHO-3, focusing only on this Savvy. ‡7RXVHWKH3DUHOOL3URJUDP Get Started, and Levels Packs as the curriculum. ‡7RGHYHORSWHDFKLQJFRPPXQLFDWLRQDQGSUREOHP-solving skills. ‡7RJHWSHRSOHFRPPLWWHGWRWKHSURJUDPWRPDNHDGYDQFHPHQWVDQGDFTXLUe the Program '9'¶V3DUHOOL&RQQHFWMembership longevity and purchase the equipment necessary to facilitate rapid results. ‡7R develop a student for Level 1 official Pass within 30 to 60 days of the student starting the program. ‡7RVWD\FXUUHQWZLWKXSGDWHVWR3DUHOOL6DYY\6\VWHPFXUULFXOXPXSGDWHV

*Note: The Parelli Promise should be posted at all events where you are teaching.*

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What would cause a Star Rating to be lower or revoked? An annual Star Rating review is carried out at the time of Re-Licensing. Professional status may be REVOKED or a STAR RATING CHANGED, for patterns of: ‡Ongoing lessons to unregistered students (Students not in the Parelli Program) ‡1RW'LVSOD\LQJ3DUHOOL3URPRWLRQ%DQQHU ‡1RWDGKHULQJWRJXLGHOLQHV ‡1RWDWWHQGLQJUHTXLUHG,QVWUXFWRUFRXUVHV ‡0LVXVHRI'UXJV$OFRKRO ‡,QDSSURSULDWH6H[Xal behavior ** ‡8QODZIXO%HKDYLRU ‡5HFXUULQJ1HJDWLYH reports from Customers ‡%DG5DSSRUWZLWKWKH3DUHOOL&RUSRUDWH2IILFH ‡&RPSXOVRULHVQRWPHW ‡7HDFKLQJPRUHWKDQDXWKRUL]HG ‡7HDFKLQJRXWVLGHWKHDSSURYHGFXUULFXOXP ‡$OORZLQJVWDOOLRQVLQDQ\ class ‡3RRUFUHGLWZLWK3DUHOOL2IILFH ‡8QUHSRUWHGXQUHVROYHGVWXGHQWFRPSODLQWVDFFLGHQWV ‡3RRUSHHUUHODWLRQV ‡3RRURIILFHEXVLQHVVUHODWLRQVZLWK3DUHOOL1DWXUDO+RUVH‡0DQ‡6KLSRU6SRQVRUV ‡3RRUFRPPXQLFDWLRQODFNRIFRQWDFWZLWK3DUHOOLWKURXJK [email protected] ‡8VLQJSURGXFWVHTXLSPHQWWHFKQLTXHVHWFQRWDSSURYHGE\3DUHOOL1DWXUDO+RUVH‡0DQ‡6KLS ‡8QSURIHVVLRQDOEHKDYLRU ‡%HKDYLRUFRXQWHUWRFRUSRUDWHREMHFWLYHV HJ&RXUVHVKHOGWRRFORVHLQFRPSHWLWLRQZLWKParelli International Savvy Center locations) ‡1RWFRPPXQLFDWLQJFRRUGLQDWLQJZLWK5HJLRQDO$PEDVVDGRU ,IQRQHDUHDYDLODEOHSOHDVHFRQWDFW the Parelli Office) Attention: It is critical to understand the importance of adhering to the guidelines as stated. Any variation from these can result in safety compromises which could result in serious injury or even death. If you teach outside your guidelines you could be viewed as a higher risk of liability in a court of law.

Note: All of the above will be assessed by the Instructor review board.

***for more information on this please refer to the Code of Practice at the end of this document***

+RZWREHFRPHUHLQVWDWHGDIWHUDµOHDYHRIDEVHQFH¶ 6RPHWLPHVD3URIHVVLRQDOPD\UHTXHVWSHUPLVVLRQIRUDµOHDYHRIDEVHQFH¶IURm their Professional role. The Professional agrees to not teach during this period of time. When the Professional applies for reinstatement of their license, they need to successfully complete a refresher course or module as requested.

66

PARELLI INSTRUCTOR PROGRAM

Code of Practice Please note that the responsibility of Parelli Professionals is to represent Pat Parelli and his system of teaching and student development to the highest degree of accuracy possible.

The following are incidents and issues that will require explanation, action or counseling. In serious or unresolved cases it may result in the Instructor status having to be revoked. Star Ratings are reviewed annually

Teaching Students not enrolled in the Parelli Program Ongoing lessons to unregistered students It is vital that you set your students up for success and being an active student in the Parelli program is mandatory.

Professionals Conferences or equivalent Annual attendance is required. This is how Parelli Instructors are kept up to date, share successes with other Instructors and acquire the tools to grow their businesses. *** W rite to [email protected] for current equivalent to Professionals Conference***

A NNU A L R E V I E W O F A L L ST A R R A T IN GS Star Ratings can either move up or down based on performance and reviews.

C redit ‡,QVWUXFWRUVPXVWPDLQWDLQDJRRGFUHGLWUDWLQJZLWK3DUHOOLRIILFHVDQGWKHLUUHSUHVHQWDWLYHV

Student Complaints / Accidents ‡,WLVFULWLFDOWKDWWKH3DUHOOLRIILFHNQRZVRIFRPSODLQWVRU accidents from the Instructor. ‡5HSRUWFRPSODLQWVRUDFFLGHQWVYLDSKRQHIROORZHGE\DZULWWHQUHSRUWYLDID[RUH-mail as soon as possible for insurance and legal documentation. ‡:KHQFRPSODLQWVFRPHGLUHFWO\WRWKH3DUHOOL2IILFH\RXZLOOEHFRQtacted immediately with the details so you can resolve the issues as quickly as possible. Refer to Instructor Manual for advice as to how to handle situations such as complaints. (Note: many accidents occur due to Instructor neglect or inexperience; teaching students above ,QVWUXFWRU¶VHQGRUVHGOHYHOWRRPDQ\VWXGHQWVLQFODVVFRPSDUHGWRHQGRUVHPHQWUHFRPPHQGDWLRQV Also: VRPHDFFLGHQWVMXVWKDSSHQHYHQWKRXJKDOOSUHFDXWLRQVKDYHEHHQREVHUYHG7KDW¶VZK\LW¶VLPSRUWDQW that all incidents have a full report so that the real reason for the accident can be established.)

Teaching in other countries

As a Parelli Professional you can teach in other countries, however there are legal requirements that must be performed before any activities occur. You must have legal permission to teach in WKHFRXQWU\\RXDUHSODQQLQJRQWHDFKLQJLQDQGKDYHWKHDSSURSULDWHZRUNYLVD¶VZRUNSHUPLWV etc that are required in addition to the appropriate Liability insurance for that country. Copies of these legal documents need to be given to the Parelli Professional Administrator in addition to notifying the Parelli Center in that country of your visit.Peer Relations

67

We seek to develop a strongly unified team. Parelli Instructors are not your competition. There are many Instructors who have teamed up to present courses and clinics, with great success. Wherever there are problems or misunderstandings, they need to be resolved as quickly as possible and Parelli management may need to be involved.

Note: usually the higher the people and communication skills, the less this will occur. Personal development continues to be a major key in Parelli Instructor development.

Working Students Senior and Master Instructors ( 3, 4, 5 & 6 Star) can utilize working students as long as the appropriate /LDELOLW\,QVXUDQFH :RUNHU¶VFRPSLVLQFOXGHG

Please note: Time invested by working students do not count towards education required to enter into any of the Parelli Career Pathways including the Aptitude test or to qualify for any Parelli Points.

1 and 2 Star Instructor are not permitted to enroll working students

Office / Business Relations It is expected that professional relationships be maintained with Parelli Offices and their representatives; this includes but is not limited to keeping in regular contact/communication. The same should be expected IURP3DUHOOLDQGLW¶VDVVRFLDWHVLQUHWXUQ

Using products, equipment, techniques, etc. that are not approved by Parelli Natural Horse‡Man‡Ship (unnatural) Being a Parelli Instructor or Horse Development Specialist, it is expected by both the public and Pat Parelli and his team, that the Parelli principles are imparted in their purest form. Any involvement of techniques and principles that come from sources other than Pat Parelli, that are not approved by Parelli USA in writing, will require immediate discussion. We sincerely trust that you respect and understand the importance of this you are licensed to teach PURE PARELLI.

Display the Licensed Professionals Logo, and your status This allows your students and potential students to appreciate the level of training, experience and on- going commitment to quality and excellence that earning this status has involved. This will also help students identify non-Parelli Instructors aVWKH\¶OOEHFRPHDFFXVWRPHGWRORRNLQJIRUWKH/LFHQVHG/RJR

68

[email protected]

It is important that all Questions/Activity Tracking/Horse questions/Admin questions etc. are routed through [email protected]. In order to insure your e-mail is routed to the appropriate person that can answer your question it is critical that you have the appropriate subject line. Listed below are some basic subjects that will be commonly used.

Subject Line Description What types of e-mail would have this subject line Admin Question 4XHVWLRQVDERXWFRQWUDFWVZHEVLWHLQVXUDQFHYLVD¶V etc Guidelines 3HUPLVVLRQV 6WDUUDWLQJ¶VUXOHVDQGJXLGHOLQHV Horse Question Horse-man-ship ± Advice ± seeking council Incident Reporting any incidents New Instructor Info When you first become a Trainee Instructor this is the initial e-mail sent with your personal information. Activity Log ± Training Hours Used when you are giving complementary lessons at no charge and reporting on a weekly basis. Activity Log ± 50 Training Hours Used when you have just completed your Completed complementary OnLine lessons Activity Log ± 10 Training Hours Used when you have just completed your Completed complementary FreeStyle lessons. Activity Log Used when you are reporting on a Monthly basis and are no longer in a trainee status. Copyright Violation Used when you have proof that someone is using the brand that is not authorized to

69

The Parelli Professionals Promise

Relationship First I promise to put my relationship with you, my student, first. And I promise to help you put the relationship with your horse first. Rather than perfecting the task we will care more about confidence, trust, motivation and williQJQHVV«DVWUXHKRUVHPHQGR

Foundation before Specialization I promise to help you become well-rounded in your savvy both on the ground and riding, within my skill set and licensing; to prepare you for success at every level ² to read your horse, understand his Horsenality and develop your savvy skills OnLine, at Liberty, in FreeStyle and Finesse,

NeverEnding Self-Improvement I promise to inspire and support your quest for never ending self-improvement. The Parelli Pathway will guide you to success and help you measure your progress every step of the way.

A Natural Approach to Horse Training

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INDEX What is Parelli...... Page 4 Parelli Core Values...... Page 5 Pat Parelli how we got here...... Page 7 Parelli Objectives...... Page 9 Parelli Professionals ...... Page 11 Program...... Page 12 This is about People...... Page 13 Effective Communication...... Page 19 Levels Benefits ...... Page 21 AIDA ...... Page 23 +RZWRVD\³QR´ ...... Page 48 Accidents Reporting ...... Page 48 Professionalism...... Page 49 Handling Complaints...... Page 51 Customer Service Responsibilities ...... Page 55 Parelli Professionals Program ...... Page 59 What would cause a Star Rating to be lowered/revoked . . Page 66 Parelli Instructor Code of Practice...... Page 67 [email protected] ...... Page 69 Parelli Professionals Promise...... Page 70

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