2006 Membership Directory Motorcycle Industry Council 2 0 0 6 Membership Directory
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2006 MEMBERSHIP DIRECTORY Motorcycle Industry Council 2 0 0 6 MEMBERSHIP DIRECTORY his annual reference book has been developed to pro- EXECUTIVE OFFICE vide a greater awareness of the Motorcycle Industry 2 Jenner Street, Suite 150 Council and its members. This key networking tool Irvine, California 92618-3806 T profiles our members’ products and services and provides a 949.727.4211 reference for companies seeking new business contacts. FAX 949.727.3313 www.mic.org We strongly encourage you to do business with the com- panies in this directory as they have made a commitment GOVERNMENT RELATIONS OFFICE to industry growth and success by joining the MIC. Many 1235 South Clark Street, Suite 600 of our members have unselfishly dedicated countless hours Arlington, Virginia 22202-3261 and resources to the MIC’s efforts to expand and preserve 703.416.0444 the market. FAX 703.416.2269 MEDIA NEWS BUREAU 2 Jenner Street, Suite 150 Irvine, California 92618-3806 949.727.4211, Extension 3027 FAX 949.727.3214 www.motorcycles.org Copyright © 2006 Motorcycle Industry Council, Inc. For additional copies, please contact the MIC Irvine, California, office. For more information, visit our website at www.mic.org. The member information in this directory is provided by the member companies. The Motorcycle Industry Council is not responsible for the accuracy or completeness of any member facts or descriptions contained herein, nor does the inclusion of any such member facts or descriptions constitute the endorsement of the Motorcycle Industry Council. T A B L E O F CONTENTS About the Motorcycle Industry Council 4 MIC Board of Directors 12 MIC Committees 13 MIC Staff 18 Market Share Members 20 Motorcycle Manufacturers/Distributors 28 Aftermarket Product Distributors/Importers 32 Aftermarket Product Manufacturers 36 Advertising and Public Relations Agencies 52 Insurance, Finance and Investment Services 56 Publications/Media 62 Related Professional Services 66 Membership Index 74 MIC Members as of December 2005 ABOUT THE MIC The Motorcycle Industry Council, Inc. (MIC) is a not-for- For more information about membership and to obtain profit, national trade association with its executive office an application, please contact the MIC Irvine, California, in Irvine, California, and a government relations office near office or visit our website at www.mic.org. Washington, D.C. MEMBERSHIP BENEFITS The MIC preserves and promotes motorcycling and the The MIC communicates with its members on a regular motorcycle industry. This is accomplished through gov- basis through periodic mailings that include the following ernment relations, statistics and research, aftermarket reports and bulletins, among others. More details about programs, and activities surrounding technical and regula- these benefits are included on the following pages. tory issues. The MIC communications department, through ongoing media relations efforts such as Discover Today’s • Executive Reports and News Releases on industry activi- Motorcycling, promotes responsible riding by generat- ties and events ing positive print, broadcast and online coverage, and by maintaining a responsive news bureau that fields thou- • Reference Information bulletins, including the motor- sands of inquiries from journalists nationwide. cycle industry events calendar More than 300 MIC members represent manufacturers • Research Reports summarizing the industry statistics and and distributors of motorcycles, scooters, motorcycle and survey results all-terrain vehicle parts and accessories, and members of allied trades, such as publishing companies, advertising • University of Michigan Surveys of Consumers Reports agencies, insurance companies, and consultants. While on consumer attitudes and expectations, and economic dealers, clubs and individual riders are not eligible for trend analyses membership, the MIC works with these groups on issues of mutual interest. • State Legislative Summaries on bills regarding motor- cycle equipment, licensing, operator issues, OHVs, land The MIC relies on the advice of its members to help use, warranty issues and product liability develop industry programs and legislative policy. This is accomplished through the Board of Directors and advisory • Government Relations Bulletins on a variety of state and committees. federal issues of concern to the industry MEMBERSHIP ELIGIBILITY AND DUES • Technical Notices on regulations affecting emissions, The Board of Directors reviews and votes on MIC mem- noise and equipment requirements, manufacturing and bership applications. Each applicant shall be regularly other technical developments engaged in the business of manufacturing, importing, or wholesale distribution of motorcycles, parts and accesso- ries, or be in an affiliated trade such as publishing, adver- tising, or consulting. Annual dues are based on the most current annual U.S. gross sales revenue of products and/or services related to the motorcycle industry. Annual dues are a tax-deductible business expense. 4 M I C • 2 0 0 6 MEMBERSHIP DIRCTORY ABOUT THE MIC AFTERMARKET/MEMBERSHIP During 2005, the MIC continued to drive new MIC member- The MIC Aftermarket/Allied Trades Committee continued to ships, bringing in 43 new members to end the year with support the Trailblazers, a “social organization of pioneer a record 307 member companies. In recognition of their motorcycling enthusiasts” by hosting their meetings as continued support, MIC members will receive a brushed well as assisting with their financial operations. The MIC chrome plaque in 2006, personalized with their company also provides support for their Annual Trailblazer Banquet, name and the year they first joined the MIC. which will be held at the Petersen Museum in Los Angeles on April 1, 2006. The MIC and Aftermarket/Allied Trades Committee contin- ued its membership recruitment efforts in 2005 by exhib- Improvements to existing member services during 2005 iting at various industry trade events, such as the 2005 included the launching of the new MIC website designed Dealernews International Powersports Dealer Expo and Big to assist members by providing them a storehouse of Twin West. As part of our exclusive trade show endorse- information such as new statistical data, archived mail- ment contract with Advanstar Communications, MIC mem- ings, details on member programs, and more. The site is bers continue to receive up to a 5% discount on their also designed to help assist membership prospects in join- exhibit space at these Advanstar Trade Shows. ing the MIC, and provides additional resources for those not eligible for membership. In the near future, MIC mem- The MIC American V-Twin Committee was established in bers will be able to pay their membership dues online. late 2004 to represent V-twin aftermarket component and service companies as well as V-Twin manufacturers In 2005, Danielle Reaves assumed the position of Manager and distributors. The committee met five times in 2005, of Aftermarket Programs while Carole Iannello moved full- including a forum held for MIC members and non-members time to the Aftermarket Program Coordinator position. in January 2005 in Cincinnati. The committee identi- fied the following key topics for discussion and potential action; emissions regulations; motorcycle in-use sound limits; equipment requirements; registration and licensing; insurance; wholesale/retail financing; marketing/statistical needs; and communications. In 2005, aftermarket members were provided free access to R. L. Polk national motorcycle registration data, by model year, brand and specific model to assist them with marketing, product development and production decisions. Members may also receive this detailed registration data by other geographic areas for a 70% discount. Aftermarket member dues also continued to help pro- tect and expand off-highway vehicle riding opportunities by funding grants to OHV organizations and clubs and by dedicated funding to the training of coaches for the Motorcycle Safety Foundation’s DirtBike SchoolSM. M I C • 2 0 0 6 MEMBERSHIP DIRCTORY 5 ABOUT THE MIC COMMUNICATIONS & DTM Corporate Communications The MIC communications department facilitates responses to incoming media inquiries from all manner of print, broadcast and online media outlets. The team fields the challenging questions about motorcycling and ATV rid- ing, frequently triggered by news events and investigative reporting. Twenty-four hours a day, seven days a week, calls to the MIC media news bureau are promptly screened, Discover Today’S MotorcYCLING researched, and assigned to the appropriate staff member, Discover Today’s Motorcycling is the communications ser- who works with the journalist to help develop the story vice bureau of the Motorcycle Industry Council. DTM works and provide resources that best represent the industry. to establish a secure foundation for the future of motorcy- cling, helping it expand into a recognized and entrenched Ongoing public affairs efforts include monitoring and place in mainstream America. tracking media coverage, editing and updating MIC pub- lic policy statements, writing and disseminating press DTM aims to increase the motorcycle market and motor- materials, distribution of the associations’ public service cycle use, promote positive public awareness and accep- announcements, and distribution of materials that promote tance, and maintain motorcycling’s fashionable position in responsible use of motorcycles and ATVs. popular culture. The program accomplishes this primarily through