RISC Vs. CISC Still Matters RISC Vs. CISC Still Matters
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PART I: People & Strategy
By Ken Luskin [email protected] October 28, 2014 PART I: People & Strategy The Brilliance of Steve Jobs was in building a team of geniuses Virtually everyone in the world knows that Steve Jobs was the driving force behind the success of Apple. Unfortunately, few of them understand that without the team of technical gurus Jobs assembled, his visions would not have become reality. Without a Microprocessor Brain, the iPhone would not exist Inside every “smart” computing device is a microprocessor, considered the brains of the device. When Jobs was creating what is now known as the iPhone, he needed a special microprocessor, which could make it through the day without draining the battery. Jobs first approached Intel, the company that was supplying the microprocessors for the entire MAC line. Intel was not interested in supplying a relatively low cost mobile chip, because the bean counters and FAB guys had no vision. So, Jobs built a team of top mobile microproprocessor engineers, licensed the ARM architecture, and created a chip that became the brains of the iPhone and iPad. Apple buys P.A. Semiconductor in 2008 to keep Apple’s microprocessors on the cutting edge With this acquisition Apple received a group of highly innovative engineers, including ex AMD employee Jim Keller. From a VentureBeat article: “Keller spearheaded the development of Apple’s custom mobile processors — including the A4 in the iPhone 4, the A5 in the iPhone 4S and iPad 2, and the A5X in the new iPad — all of which have managed to keep Apple’s mobile devices on the cutting edge. -
3924 1 Federal Trade Commission 2 I N D E X (Public
3924 1 FEDERAL TRADE COMMISSION 2 I N D E X (PUBLIC RECORD) 3 4 WITNESS: DIRECT CROSS REDIRECT RECROSS 5 Polzin 3932 3997 4048 6 7 EXHIBITS FOR ID IN EVID 8 CX 9 Number 2153 3948 10 Number 2152 3987 11 12 RX 13 Number 2302 3931 14 Number 2100-13 4055 15 16 DX 17 Number 31 4048 18 19 20 21 22 23 24 25 For The Record, Inc. Waldorf, Maryland (301) 870-8025 3925 1 UNITED STATES OF AMERICA 2 FEDERAL TRADE COMMISSION 3 4 In the Matter of: ) 5 Rambus, Inc. ) Docket No. 9302 6 ------------------------------) 7 8 9 Monday, June 2, 2003 10 1:00 p.m. 11 12 13 TRIAL VOLUME 20 14 PART 1 15 PUBLIC RECORD 16 17 BEFORE THE HONORABLE STEPHEN J. McGUIRE 18 Chief Administrative Law Judge 19 Federal Trade Commission 20 600 Pennsylvania Avenue, N.W. 21 Washington, D.C. 22 23 24 25 Reported by: Josett F. Hall, RMR-CRR For The Record, Inc. Waldorf, Maryland (301) 870-8025 3926 1 APPEARANCES: 2 3 ON BEHALF OF THE FEDERAL TRADE COMMISSION: 4 M. SEAN ROYALL, Attorney 5 GEOFFREY OLIVER, Attorney 6 JOHN C. WEBER, Attorney 7 MICHAEL FRANCHAK, Attorney 8 ROBERT DAVIS, Attorney 9 Federal Trade Commission 10 601 New Jersey Avenue, N.W. 11 Washington, D.C. 20580-0000 12 (202) 326-3663 13 14 ON BEHALF OF THE RESPONDENT: 15 GREGORY P. STONE, Attorney 16 STEVEN M. PERRY, Attorney 17 PETER A. DETRE, Attorney 18 SEAN GATES, Attorney 19 ANDREA WEISS JEFFRIES, Attorney 20 Munger, Tolles & Olson LLP 21 355 South Grand Avenue, 35th Floor 22 Los Angeles, California 90071-1560 23 (213) 683-9255 24 25 For The Record, Inc. -
Advanced Micro Devices
Advanced Micro Devices Trevor Tingley (ttingley) Problem/Persona ● Consumers want computing products that are cheaper, but also competitive. ● OEM’s want to cover all product segments. Products ● Desktop/Laptop/Server CPUs + GPUs ● Accelerated Processing Units (CPU + GPU = APU) ● Enterprise, Embedded, Semi-Custom Silicon Finances Quarterly Revenue (Billions) YoY Quarterly Growth (Percent) Business Model AMD CPU Market Share (Quarterly) ● Product Divisions ○ Computing & Graphics (~70% of Revenue) ○ Enterprise, Embedded & Semi-Custom Silicon (~30% of Revenue) History Founded by Walter Jeremiah (Jeremy) Sanders AMD Acquires ATI Technologies AMD Hires Jim Keller as Zen Architecture Lead 1982 2009 2020 1969 2006 2012 Intel gives AMD x86 instruction AMD and Intel Agree to Cross AMD reaches 40% CPU Market set license (IBM Compatible) Licensing Deal over x86 (Intel) share for the first time in ~15 and x86-64 (AMD) years Leadership Dr. Lisa Su Rick Bergman Mark Papermaster President & CEO Executive VP, Computing and CTO & Executive VP, Graphics Business Group Technology & Engineering What’s Hot? ● Semi-Custom Silicon ○ Part of Sony and Microsoft consoles since 2013 Secret Sauce ● Strategic Business Moves Competition Desktop/Laptop CPU Desktop/Laptop In Development GPU Desktop/Laptop APU Custom Silicon Prediction ● Slow, but gradual growth for the next few years (at least) ● AMD at 7nm with path to 5nm, Intel currently at 14nm ● Potential to grab record 50% market share References ● https://www.amd.com/en ● https://www.macrotrends.net/stocks/charts/AMD/amd/revenue -
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Case 3:20-cv-05780 Document 1 Filed 08/17/20 Page 1 of 30 1 ROBBINS GELLER RUDMAN & DOWD LLP 2 SHAWN A. WILLIAMS (213113) Post Montgomery Center 3 One Montgomery Street, Suite 1800 San Francisco, CA 94104 4 Telephone: 415/288-4545 415/288-4534 (fax) 5 [email protected] – and – 6 DARREN J. ROBBINS (168593) DANIELLE S. MYERS (259916) 7 655 West Broadway, Suite 1900 San Diego, CA 92101 8 Telephone: 619/231-1058 619/231-7423 (fax) 9 [email protected] [email protected] 10 Attorneys for Plaintiff 11 UNITED STATES DISTRICT COURT 12 NORTHERN DISTRICT OF CALIFORNIA 13 LINDA MATHESON, Individually and on ) Case No. 14 Behalf of All Others Similarly Situated, ) ) CLASS ACTION 15 Plaintiff, ) ) COMPLAINT FOR VIOLATIONS OF THE 16 vs. ) FEDERAL SECURITIES LAWS ) 17 INTEL CORPORATION, ROBERT H. SWAN ) and GEORGE S. DAVIS, ) 18 ) Defendants. ) 19 ) DEMAND FOR JURY TRIAL 20 21 22 23 24 25 26 27 28 Case 3:20-cv-05780 Document 1 Filed 08/17/20 Page 2 of 30 1 Plaintiff Linda Matheson (“plaintiff”), individually and on behalf of all others similarly 2 situated, by plaintiff’s undersigned counsel, alleges the following based upon personal knowledge 3 as to plaintiff and plaintiff’s own acts and upon information and belief as to all other matters based 4 on the investigation conducted by and through plaintiff’s counsel, which included, among other 5 things, a review of Securities and Exchange Commission (“SEC”) filings by Intel Corporation 6 (“Intel” or the “Company”), as well as media and analyst reports about the Company. -
Compiler and Integrated Development Environment for Embedded Software Design
Fundamentals of Compiler and Integrated Development Environment for Embedded Software Design Max Mauro Dias Santos [email protected] Ponta Grossa, Paraná - Brazil January 23, 2021 What and where are the compiler and IDE? January 23, 2021 2 January 23, 2021 3 Outline 1. Introduction 2. Central Processing Unit 3. Memory 4. Embedded Programmig Languages 5. Compiler 6. GCC – GNU Compiler Collection 7. Integrated Development Environment 8. Embedded Systems Software Development Tools 9. Integrated Development Environment Tools 10.IDE - CodeBlocks Obs.: This material has been done based on several materials available and I reference the original owners throughout and in the end of this presentation. January 23, 2021 4 What will you learn in the end of this Lesson? 1. Understand about the features hardware: Central Processing Unit and Memory 2. The workflow for embedded programming languages 3. How works the compiler which is able to translate from source to machine code 4. Undertand about the compiler GCC – GNU Compiler Collection 5. Undestand, identify and how to use the IDE 6. Know the most used IDE tools 7. Build C programs using CodeBlock. It’s not yet for embedded over a hardware 8. We have to know identify a compiler for IBM-PC and Microcontroller. Is it a tough task? 9. Understand to build a simple application and test it’s quality. January 23, 2021 5 Introduction We have as a goal, learn how to setup and use tools for develop an embedded software. We have to understand what are the difference between source and machine codes. Moreover, what is the CISC and RISC architecture and Anyway, let’s try to introduce the fundamentals memory. -
A History of Modern 64-Bit Computing
A History of Modern 64-bit Computing Matthew Kerner [email protected] Neil Padgett [email protected] CSEP590A Feb 2007 -1- Background By early 2002, the rumors had been swirling for months: despite the company’s intense focus on its IA64 64-bit processor, Intel engineers in Oregon were busy updating the company’s venerable x86/Pentium line with 64-bit EM64T (later Intel64) extensions. Not only would this mean Intel was potentially forgoing, or at least hedging, its bet on IA64 as its next-generation processor and entrance into the 64-bit processor space; reports *1+ were also claiming that Intel’s 64-bit x86 processor would be compatible with the x86-64 (later AMD64) architecture that rival AMD had announced just over a year before [2]. Intel boasted revenues of $26.5 Billion in 2001 [3], and was a giant compared to AMD, who sold a relatively tiny $3.89 Billion that year [4]. If true, Intel would be making a bold admission of AMD’s coup by following the technology lead of its smaller rival. This run-in was hardly the first time Intel and AMD crossed paths however; both had deep roots in Silicon Valley and in some ways they shared a common history. The relationship was a tortured one: the two companies were alternately friends advancing the x86 architecture and foes competing furiously. Intel’s founding traces back through Fairchild Semiconductor to Shockley Semiconductor Lab, the post-Bell Labs home of transistor co-inventor William Shockley. Founded in 1955 [5], Shockley Labs focused on the development and evolution of the transistor. -
Tesla Partners with Samsung on New 5Nm Chip for Full Self-Driving, Report Says Fred Lambert - Jan
Exclusives Autos Alt. Transport Autonomy Energy Tesla Shop JANUARY 25 Tesla partners with Samsung on new 5nm chip for full self-driving, report says Fred Lambert - Jan. 25th 2021 8:45 am ET @FredericLambert 125 Comments Facebook Twitter Pinterest LinkedIn Reddit Tesla has reportedly partnered with Samsung on a new 5nm chip for full self-driving, according to a new report coming from Korea. Tesla moves to design its own chips Back in 2016, Tesla started building a team of chip architects led by legendary chip designer Jim Keller to develop its own silicon. The goal was to design a super powerful and eEcient chip for self- driving. In 2019, Tesla nally unveiled the chip as part of its Hardware 3.0 (HW 3.0) self-driving computer. They claim a factor of 21 improvement in frame per second processing versus the previous generation Tesla Autopilot hardware, which was powered by Nvidia hardware, while only barely increasing the power consumption. When launching the new chip, CEO Elon Musk announced that Tesla is already working on the next generation of the chip, and they expect it to be three times better than the new chip and roughly two years from production. Tesla’s next-generation self-driving chip A few months ago, there was a report that Tesla planned for its next-generation self-driving chip to use a 7-nanometer process by TSMC, a Taiwan semiconductor company. Now a new report from Korea states that Tesla is partnering with Samsung on a 5-nanometer chip for self-driving (via Asia-E and translated from Korean): According to related industries on the 25th, the Samsung Electronics Foundry Division is currently conducting research and development (R&D) on 5nm-class system semiconductors to be mounted on Tesla autonomous vehicles. -
Deic Super Computing 2019 Report Fact Finding Tour at Super Computing 19, November - Denver, Colorado
Downloaded from orbit.dtu.dk on: Oct 07, 2021 DeiC Super Computing 2019 Report Fact Finding Tour at Super Computing 19, November - Denver, Colorado Boye, Mads; Bortolozzo, Pietro Antonio; Hansen, Niels Carl; Happe, Hans Henrik; Madsen, Erik Østergaard; Nielsen, Ole Holm; Visling, Jannick Publication date: 2020 Document Version Publisher's PDF, also known as Version of record Link back to DTU Orbit Citation (APA): Boye, M., Bortolozzo, P. A., Hansen, N. C., Happe, H. H., Madsen, E. Ø., Nielsen, O. H., & Visling, J. (2020). DeiC Super Computing 2019 Report: Fact Finding Tour at Super Computing 19, November - Denver, Colorado. General rights Copyright and moral rights for the publications made accessible in the public portal are retained by the authors and/or other copyright owners and it is a condition of accessing publications that users recognise and abide by the legal requirements associated with these rights. Users may download and print one copy of any publication from the public portal for the purpose of private study or research. You may not further distribute the material or use it for any profit-making activity or commercial gain You may freely distribute the URL identifying the publication in the public portal If you believe that this document breaches copyright please contact us providing details, and we will remove access to the work immediately and investigate your claim. DeiC Super Computing 2019 Report Fact Finding Tour at Super Computing 19, November - Denver, Colorado Boye, Mads - [email protected] Bortolozzo, Pietro Antonio - [email protected] Hansen, Niels Carl - [email protected] Happe, Hans Henrik - [email protected] Madsen, Erik B.