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Specialized telecommunication magazine of Kazakhstan september — november / №3 [27] Kcell is a Market Leader Again Mobile Network Antennas: Myths and Reality Dual Carrier: 3G Evolution in Progress Publisher: Apriori Communications LLP Editor-in-chief: Aida Dossayeva Editorial Director: Natalia Yeskova Director: Dinara Sherieva Design: David Djubayev [www.vkartinke.com] Authors of Publications: Natalya Yeskova Ivan Glushchenko Aisha Arynova Sanzhar Bimamirov Dmitriy Paramonov Photographs: Saken Nigmashev Valeriy Ayapov Translation into the Kazakh and English languages: InterBridge-A Translation Bureau Read VOX.com on your mobile phone Address of the Editorial Office: 118 Makatayev str., 6 apt. 050000, Almaty, Republic of Kazakhstan tel.: 8 [727] 232-71-40 mobile.: +7 701 211 31 77 e-mail: [email protected] Printed in Gerona Print House 30a/3 Satpayev str., office 124 Tel.: 7 (727) 250-47-40, 398-94-59, 398-94-60 The magazine is re-registered with the Ministry of Communications and Information of the RoK as of 19.10.2011 under No.12052-Ж CONTENTS NEWS 4 TeliaSonera News 8 Kcell News ANALYTICS 6 Kcell is a Market Leader Again 22 Mobile Network Antennas: Myths and Reality INTERVIEW 26 The Road Project: What Matters Is There's Almost Always a Connection MARKET 12 Kcell Cloud: Taming Clouds 14 Dual Carrier: 3G Evolution in Progress 16 How to Maximize Your Smartphone's Potential 18 Roaming: Make Yourself At Home! 20 A Pretty Number Is Quick and Convenient 34 Smartphones with Dual Carrier Support PHOTO REPORTAGE 30 TEDxAlmaty. Extra is New Rationality 4 5 news TeliaSonera International the interconnection services. The net sales Net sales in the Eurasian branch of Carrier Presents Anywhereization Trend figures remained stable in the local currency, TeliaSonera (BA Eurasia) increased by 11.1 excluding acquisitions and divestments. Net percent in the local currency, while revenue income decreased by 1.8 percent in the in such areas as Mobile Services and during the Operator Workshop track, reporting currency and amounted to SEK Broadband Services decreased by 3 and 2.4 TSIC’s Director of Product Management, 25,381 mln. percent respectively. Andrew Haynes emphasised the critical importance and evolution of underlying network services in the Anywhereized TELIASONERA INTERNATIONAL CARRIER and App-powered world. (TSIC) sponsored Apps World Europe 2013 As a part of the Mobile Payment conference that took place on October track, Aida Dosayeva, Corporate 22—23 in London. This is the fourth time the Communications Director at Kcell JSC Organic Sales Growth Developer Conference and Exhibition has took part in the panel discussion. She been held. This year over 250 exhibitors and described the opportunities of mobile in Eurasia more than 8,000 attendees registered for it. payment system development in In his presentation entitled ‘There is a Kazakhstan, based on Kcell’s case studies THE TELIASonera EUrasia subdivision, 11—14% at other four companies of Network Even at the End of the Rainbow’ of mobile payments. which includes Kcell JSC, demonstrated TeliaSonera Eurasia. Revenues from the the organic sales growth in Q3 2013, data transmission services increased in which amounted to 11.1% in the local all the markets, excluding Georgia. currency, comparing to Q3 2012, excluding The total number of subscribers for Tesla Motors choose TeliaSonera’s M2M-services to connect electric cars acquisitions and divestments. The sales all companies in Eurasia has reached results increased in all the markets, 44.1 mln, which is 3 mln subscribers THE INNOVatiVE electric vehicle connected services like remote excluding Georgia, with the double-digit more than at the end of Q3 2012 and manufacturer Tesla Motors choose vehicle diagnostics, internet radio, sales growth at Ucell, Tcell and Ncell. At 0.9 mln subscribers more than at the TeliaSonera to connect its award winning and web browsing, all available at Kcell, Azercell and Moldcell sales growth end of Q2 2013. Nepal and Kazakhstan Model S. This was announced at the the driver’s fingertips through a 17” can be expressed in single digits. revealed the highest subscribers’ base annual TeliaSonera M2M Symposium 2013. touchscreen and continually improved Revenues from data transmission growth. TeliaSoneras services enables remote through remote software upgrades. services increased in all markets on average The EBITDA margin has increased vehicle diagnostics, internet radio in the — Tesla’s Model S demonstrates by 2.5%. Income from these types of up to 53.9% (50.3% in Q3 2012 and cars. that connected cars provide an services in the total revenue amounted to 51.7% in Q2 2013), mostly due to cost Still the most interesting news during improved driving experience and 6% at Ncell and Geocell, 8% at Moldcell and control measures. the day was that Tesla Motors choose more cost efficient cars by smart TeliaSonera to provide connectivity in maintenance and management of the award winning Model S to customers connectivity. The services we provide in Sweden, Denmark, Finland, Estonia, to Tesla is made possible by our Lithuania and Latvia. The collaboration mobile networks across markets and enables Tesla to optimize the process of our new M2M-plattform, that enable 4G Roaming Expands the Boundaries deploying and managing connectivity to customers like Tesla to manage its electric vehicles, from the factory to connectivity for their products and TELIASonera HAS taKEN another subscribers, and Estonia has recently the customer. Tesla’s Model S offers an services, said Hans Dahlberg, Head of step towards providing 4G services. joined this list. At the same time, entirely new driving experience, featuring TeliaSonera Global M2M Services. 4G roaming is now also available for Danish and Norwegian subscribers now Estonian subscribers visiting Denmark, have access to 4G roaming services. Norway and Sweden. Since 2013, TeliaSonera is In February 2013, TeliaSonera constantly pushing the boundaries of became the first company in Europe, and 4G roaming in an increasing number TeliaSonera in Q3: one of the first operators in the world of markets. Having started with the Exceeding Expectations to launch 4G roaming services when ‘home’ market, TeliaSonera will enter Danish mobile provider Telia launched into the roaming agreements with AccorDING to THE FINANCIAL which became possible largely due to 4G roaming for its customers travelling operators in other countries to provide analysts, the 3rd financial quarter results the cost control measures. Net sales in Sweden. its customers with the opportunity of TeliaSonera exceeded the expectations were still affected by the complex After that, 4G roaming became to enjoy 4G roaming services in all by increasing the level of profitability, economic conditions and low rates for available for Netcom (Norway) countries which have these networks. september — november / №3 [27] 6 7 According to the "Rating of largest Kazakhstan's companies Average labor efficiency in companies enlisted in "Expert -400" is "Expert-200," the sales volume of the 200 largest companies by $183 thousand per person. According to “Expert РА” the main tools to the end of 2012 reached 22.3 trillion tenge ($149.6 billion) with improve labor efficiency would be new business processes, transition an increase of 6% compared to last year. Such value is pretty low to advanced technology and skills development. However, the same compared to more than thirty percent growth recorded last year. The experts believe that current labor efficiency in Russian companies reason of decreased consolidated revenues of companies rated is over the CIS countries is becoming increasingly ephemeral. This is an overcooling of revenues growth of oil and gas enterprises, and due to the fact that the majority of top 50 Kazakhstan's companies metallurgy. are the foreign subsidiaries. 16 Kazakhstan's companies joined the In 2012, revenues growth of oil companies amounted to 0.4%, rating, but Kcell is the only non-resource business. while last year sales volume of major oil companies increased by Speaking at the panel session “Who creates the new economy about 40%, — says Adil Mamazhanov, CEO, "Expert RA Kazakhstan" of Kazakhstan" Baurzhan Ayazbayev, Chief Financial Officer, Kcell — Such a harsh contrast could be easily explained by stabilization noted that most of the way independent Kazakhstan and Kcell went of production volume on the one hand, and by hydrocarbon prices together." For 15 years our company has paid to the state budget more on the other. So, in 2011 the world price of Dated Brent crude oil than $2 billion in taxes and other payments. Our investment in the increased by 39%; in 2012 — less than by 1%." development of national telecommunications infrastructure is more The growth is driven primarily by mass consumer demand- than $2 billion. Kcell became a reliable partner of the GOK in various oriented industries including trading companies, financial services, projects. This refers to the license obligations to provide public and telecommunications. communication, the implementation of joint projects including Awarding of the largest Kazakhstan's companies was held as part support to ICT Development Fund, the OSCE summit, and the Asian of the Forum. For the second time in a row Kcell was recognized as a Games." telecom leader in Kazakhstan. It was ranked 17th in the top RoK 200 ANALYTICS Currently, telecommunications contribute significantly to largest companies. According to "Expert RA Kazakhstan” Kcell is the the country's GDP. The share of information and communication largest company in the telecommunications industry in Kazakhstan technologies industry in GDP increased from 3.4% in 2011 to 4.4% in in sales volume by the end of 2012. 2012 accordingly. In November 2012, Deloitte and Cisco companies Ali Agan, CEO, Kcell JSC said: "We are especially proud to be conducted a study for the GSM Association. According to the awarded in the nomination "Leader in the telecommunications findings, 10% growth of mobile penetration increased GDP at 1.2%; Kcell is the market industry" for the second time.

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