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Anuga Trends www.anuga.de • www.anuga.com TASTE THE FUTURE KÖLN • COLOGNE 10.–14.10.2015 ANUGA TRENDS Handels marken Private Labels Aussteller • Exhibitors Sonderschauen • Special events Rahmenprogramm • Supporting programme Inhalt | Content 1 Inhalt | Content Seite Aussteller Handelsmarken 4 Rahmenprogramm 60 Sonderschauen 111 Page Exhibitors Private Labels 4 Supporting programme 116 Special events 162 Handelsmarken Weltweit gesehen verzeichnet der Anteil der Handelsmarken an allen Produktneueinführungen signifikante Zuwächse. Allerdings variiert die Marktdurchdringung der Handelsmarken je nach Region dabei erheblich. Beispielsweise belegen die Zahlen der im Jahr 2014 von Innova Market Insights beobachteten Produktneueinführungen, dass diese für Westeuropa bei 25,4 % lagen, während die Marktdurchdringung der Eigenmarken des Handels in Asien einen deutlich niedrigeren Wert von 8,4 % erreichte. Hier erweist sich die ausgeprägte Markentreue in den Schwellenmärkten als Heraus forderung für die Handelsmarken, sodass eine Konsolidierung in den entwickelten Märkten von entscheidender Bedeutung ist. Dadurch bekommen Innovationen wiederum eine entscheidende Rolle. Traditionell ist der Anteil der Eigenmarken des Handels an Grundnahrungs­ produkten wie Gemüse oder Fleisch, aber auch an Convenience­Produkten wie Fertiggerichten, am höchsten. Der Einzelhandel dringt mit seinen Eigen­ marken mittlerweile aber auch in Bereiche wie Schokolade vor, die aufgrund ihrer starken Markenbindung bislang als eher schwierig für den Handel galten. Weitere Wachstumsmöglichkeiten für die Eigenmarken bieten Produkt­ neuentwicklungen im Premium­Bereich, der eine zunehmende Vielfalt an Gourmet­Produktlinien aufweist. Innova Market Insights meldete für 2014 im Vergleich zum Vorjahr eine Zunahme von 32 % des Handelsmarkenanteils an den Produktneueinführungen weltweit im Premium­ und Genuss­Bereich. Die führenden Artikelgruppen im Jahre 2014 waren hier Schokolade (12 %), Fleischprodukte (8 %) und süßes Kleingebäck (4 %). Handelsmarken Im Jahre 2014 von Innova Market Insights registrierte Produktneu ein­ führungen als Handelsmarke, Top 5 Artikelgruppen (weltweite Betrachtung). 5, 2 % 5,0 % Gemüse Schokolade 4,9 % 3,9% Kuchen 4, 2 % Fleischwaren Plätzchen/ Gebäck Quelle: Innova Market Insights, 2015 Private Labels While globally, significant gains are being made in terms of private label share, the market penetration of private labels varies considerably depending on the region. For example in 2014, according to new product launch data tracked by Innova Market Insights, private label penetration is high in West Europe at 25.4 %, and much lower in Asia at 8.4 %. Brand loyalty in emerging markets is proving to be a challenge for private label development, so consolidation in developed markets is vital, in which innovation plays a pivotal role. Traditionally, private label has been strongest in staple categories, such as vegetables and meat products, and also in convenience categories like ready meals. Retailers are now also pushing private label in categories that were supposed to be more difficult due to brand loyalty, like chocolate. Another growth area for private label is premium new product development, with more gourmet product lines available across the board. Innova Market Insights reported a 32 % increase in global premium and indulgent private label product launch activity (2014 vs. 2013). The leading sub-categories in 2014 for such activity were chocolate (12 %), meat products (8 %) and sweet biscuits/cookies (4 %). Private Labels Private label product launches tracked by Innova Market Insights, top 5 market sub-categories (global, 2014). 5.2 % 5.0 % Vegetables Chocolate 4.9 % 3.9% Cakes – Pastries Meat Products & Sweet Goods 4.2 % Sweet Biscuits/ Cookies Source: Innova Market Insights, 2015 4 Handelsmarken | Private Labels 2 Sisters Food Group/Green Isle Food Group, Naas, IE 04.1/D009 2 Sisters Storteboom B.V., PUTTEN, NL 09.1/C027 C029 2VD sprl, Sclayn (Andenne), BE 05.1/B058 3­Stjernet A/S, Horsens, DK 05.2/B015 4 Care Co., Ltd., Bangkok, TH 11.3/G028a A A.D.R. SpA, Sassello, IT 02.2/C056 A.I.F. All in Foods, Saint Herblain, FR 10.1/A017 A/S Crispy Food International, Grlev, DK 11.3/D044 A+Z Risnovsky, Halasz s.r.o., Velke Ulany, SK 10.2/A065 AATCO LLC, Muscat, OM 01.1/D061 Ab Chipsters Food Oy, Mariehamn, FI 10.2/I059 I051 AB. Technologies Alimentaires, Sulniac, FR 10.1/A015 Abattoir et Marche Bastogne, Veviba, Bastogne, BE 05.2/D055 Abbelen GmbH, Tönisvorst, DE 05.2/C021 B020 Abbey Beer sprl, Mettet, BE 08.1/D097 ABC Products Co.,Ltd., Bangkok, TH 11.3/G048a Abdul Rahman M. Harraz & Co., Cairo, EG 02.1/C051 B058 Ablig Feinfrost GmbH, Heichelheim, DE 04.2/A019 ABP Food Group, Ardee, Co. Louth, IE 06.1/A050 B051 Acarsan Makarna un Gida Insaat san ve tic A.S., Sehitkamil, TR 11.3/A006 Aceitera General Deheza S.A., Cuidad de Buenos Aires, AR 03.1/C073a Aceites Abril S.L., San Cibrao das Viñas, ES 11.1/D017 Aceites Borges Pont, SAU, Tàrrega, ES 11.1/C034 Aceites de las Heras, Utiel, ES 11.1/A038 Aceites Garcia de la Cruz S.L., Madridejos (Toledo), ES 11.1/C014a Aceites Mayo, S.L., Albacete, ES 11.1/E014 Aceites Toledo, S.A., Madrid, ES 11.1/E016 Aceitunas Cazorla S.L., Alicante, ES 11.1/A035 Aceitunas Guadalquivir, S.L., Morón de la Frontera, ES 11.1/B012 Aceitunas Montegil S.L., Moron de la Frontera, ES 11.1/F013a Aceitunas Torrent, S.L., Córdoba, ES 11.1/A014a Acetaia Astrology, Castellarano, IT 07.1/F108 ACETAIA CAZZOLA E FIORINI S.R.L., Savignano Sul Panaro (Modena), IT11.1/E021 Acetaia di Modena S.R.L., Castelnuovo Rangone, IT 11.2/B048a Acetaia Fini Modena SRL, Modena, IT 11.2/C031a Acetaia Giuseppe Cremonini s.r.l., Spilamberto, IT 11.1/D020 Acetaia Giusti Srl, Modena, IT 11.2/B021 Acetaia Leonardi Giovanni, Magreta di Formigine, IT 10.2/E049 Acetaia Terra Del Tuono, SOC. AGR. SRL, Reggio Emilia – Loc. Corticella, IT 10.2/D060 Acetaia Villa Modena SRL, Spilamberto, IT 11.2/B015 Acetificio Acetum SRL, Cavezzo, IT 11.2/A036 Acetificio Andrea Milano SRL, Napoli, IT 07.1/F040 Acetificio Aretino Srl, Arezzo, IT 11.3/D019 Acetificio Carandini Emilio SpA, Castelnuovo Rangone, IT 11.2/D038 Acetificio Marcello de Nigris, Afragola, IT 07.1/D010 F011 Acetificio Mengazzoli s.n.c., di Mengazzoli Giorgio & C., Levata di Curtatone, IT 11.2/D018 Aceto Balsamico, Condimenti Dintorni s.r.l., San Damaso, IT 11.2/C057 Aceto Balsamico del Duca, di Adriano Grosoli Srl, Spilamberto, IT 11.2/B029 AchaiaValues (Exports Office of Development Company– Chamber of Achaia), Patras, GR 10.2/H035 Achva, Ariel, IL 02.1/D025 C028 Aconcagua Foods S.A., Buin – Santiago de Chile, CL 03.1/A075 Act Dis Ticaret A.s., Gayrettepe, TR 11.3/C027 AD van Geloven, TILBURG, NL 04.2/B009 Adadapi Cruz Asociacion de Apicultores del Departamento, de Santa Cruz, Santa Cruz de la Sierra, BO 05.1/F086a Handelsmarken | Private Labels 5 Adam Foods, Barcelona, ES 11.1/A029 Adani Food Products Pvt. Ltd., Rajkot, Gujarat, IN 11.3/G027 Adanim Tea Company, (1991) Ltd., Nazareth Ilit, IL 02.1/D025 C028 Aegean Fresh Fruits & Vegetables Exporters’ Association, Izmir – Alsancak, TR 02.1/B011 Aerzener Brot und Kuchen GmbH, Aerzen, DE 03.2/C021 C029 Affineur Walo von Mühlenen AG, Ganges Paccot, CH 10.1/B018 AFP Advanced Food Products llc, New Holland, USA 10.2/F080 AGRAL Butter s.a., Courcelles, BE 10.1/D039 Agram S.A., Lublin, PL 04.2/C009 Agrarfrost GmbH & Co.KG, Wildeshausen, DE 04.1/B029 C028 Agrarmarketing, Mecklenburg­Vorpommern e.V, Bentwisch, DE 10.2/D041 D049 Agrarmarketing, Mecklenburg­Vorpommern e.V, Bentwisch, DE 09.1/B061 C060 Agrarmarkt Austria, Marketing GesmbH, Wien, AT 10.1/C025 Agrexco Carmel Export Co. Ltd, Rishon Letzion, IL 02.1/D025 C028 Agrexpo S.A., Kalamata, GR 10.2/H022a Agri Business Company – Abco, Ben Arous, TN 11.3/C041 Agricola Himalaya S.A., Yumbo, CO 02.2/B063 Agricultores Fed. Argentinos, AFA S.C.L, Rosario, AR 04.1/D096 Agricultura y Conservas S.A., Algemesí, ES 11.1/D019 Agricultural Cooperatives Union– Aeghion S.A., Aeghion, GR 10.2/G018 Agri­Food Export Group, Québec­Canada, Sainte­Julie, CA 11.2/C030a C032 Agri­Food Export Group, Québec­Canada, Sainte­Julie, CA 11.2/C036 C038 Agri­Food Export Group, Québec­Canada, Sainte­Julie, CA 11.2/C042 C046 Agri­Food Export Group, Québec­Canada, Sainte­Julie, CA 11.2/C048 D031 Agri­Food Export Group, Québec­Canada, Sainte­Julie, CA 11.2/D035a D037 Agri­Food Export Group, Québec­Canada, Sainte­Julie, CA 11.2/D039 D041 Agri­Food Export Group, Québec­Canada, Sainte­Julie, CA 11.2/D049 Agriform SCA, Sommacampagna, IT 10.1/G048 Agrifreda S.A., Apsalos Aridaia, GR 04.1/E070 Agrioil SPA, Roccadaspide, IT 11.2/B048 Agripromos­Azienda spec. CCIAA di Napoli, Napoli, IT 07.1/D048 E049 Agristo nV, Harelbeke­Hulste, BE 04.1/B071 C070 Agritalia SRL, Napoli, IT 11.2/A028 Agro Bio Seed Ltd, Yana, BG 02.1/A031 A039 Agro Jerneh Sdn Bhd, Nilai Negeri Sembilan Malaysia, MY 01.1/D055 Agro Sevilla Aceitunas, Soc. Coop. And., Sevilla, ES 11.1/E006 Agro.VI.M. S.A., Kalamata, GR 10.2/G040 Agrocorp for Agriculture, Investment, Cairo, EG 02.1/C051 B058 Agrofergi S.A.C, Lima, PE 03.1/B011 Agrofino SAC, Santiago de Surco, Lima 33, PE 03.1/A008 Agrofoods S.A., Malloa, CL 03.1/B073a Agroindustrial y Comercial, Super Fruit Ltda., Lo Miranda – Santiago, CL 03.1/A079a Agroindustrial y Comercial, Super Fruit Ltda., Lo Miranda – Santiago, CL 10.2/A080 B086 Agroindustrias Amazonicas, Lima 41, PE 03.1/B017 Agrolio Srl, Andria, IT 11.2/D057d Agromar Industrial SA, Lima 27, PE 04.2/D050 Agromonte Soc. Agr. Monterosso, Soc. Coop.
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