HP Discover Content Map: Information

Information management track keynote TK2800; Thurs., June 13, 11:00AM-12:00PM, Palazzo P Don’t miss the information management track keynote session, “Autonomy IDOL: the OS for human information” by Robert Youngjohns, SVP and GM, which will feature a demonstration of Autonomy Aurasma, the world’s leading augmented reality platform that transforms static printed images into dynamic, interactive experiences. This is the only Software session offered at this time. Sign up via the session scheduler.

Software track keynote TK3601; Wed., June 12, 1:30PM-2:30PM, Palazzo M Attend the HP Software track keynote session, “How the user is the new center of IT,” led by Matt Morgan, VP of product marketing, IT management and cloud. Winning enterprises must deliver the best information via the most pleasing apps to constituents. Learn about the impact of this shift on the business’ expectations of IT and the technologies that deliver premium user experiences. This is the only Software session offered at this time. Sign up via the session scheduler.

Tuesday, June 11

1:20PM-1:40PM

ID Title Room Type Presenter IT4199 Image recognition that triggers an augmented reality Innovation Theater Innovation Theater HP

Wednesday, June 12

10:30AM-11:30AM

ID Title Room Type Presenter BB1788 Big Data and customer analytics: cracking the code to find hidden value Marcello 4502 Business Breakout HP

BB2831 Video as the next frontier in the enterprise: using advanced analytics to tackle Marcello 4404 Business Breakout HP today’s rich media challenges

12:00PM-1:00PM

ID Title Room Type Presenter BB2828 HP Autonomy digital marketing: increase brand reputation and revenue pull- Marcello 4404 Business Breakout HP through BB2830 The IT and security implications of eDiscovery and investigations Lando 4302 Business Breakout HP

12:45PM-1:15PM

ID Title Room Type Presenter DT2942 Next-generation collaboration with Autonomy Social Search DT6 Demo Theater HP

1:30PM-2:30PM

ID Title Room Type Presenter

TK3601 Track Keynote: How the user is the new center of IT Palazzo M Track Keynote HP

3:00PM-4:00PM

ID Title Room Type Presenter BB2827 Turn Big Data into small data with legacy data cleanup Lando 4302 Business Breakout HP

TB2804 An introduction to Autonomy IDOL: technical essentials Lido 3103 Technical Breakout HP

4:30PM-5:30PM

ID Title Room Type Presenter DT2940 Next-generation social awareness analytics with Autonomy Explore DT5 Demo Theater HP

BB2792 Built for distributed Big Data backup: enterprise data protection and HP Storage Lando 4202 Business Breakout HP

BB2833 Are you Big Data ready? How to construct the right infrastructure to power Big Marcello 4406 Business Breakout HP Data analytics

Thursday, June 13

9:30AM-10:30AM

ID Title Room Type Presenter TB2829 How to lower IT costs and better serve internal constituents with intelligent Marcello 4502 Technical Breakout HP content archiving TB2804 An introduction to Autonomy IDOL: technical essentials Lido 3103 Technical Breakout HP

11:00AM-12:00PM

ID Title Room Type Presenter TK2800 HP Autonomy track keynote: Autonomy IDOL: the OS for human information Palazzo P Track Keynote HP

12:30PM-1:30PM

ID Title Room Type Presenter BB2839 Real-world insight: HP Data Protector & StoreOnce implementation at Maricopa Lando 4204 Business Breakout HP & Maricopa Integrated Health Systems Integrated Health Systems BB2840 Optimize and monetize customer interactions from desktops to mobile devices Venetian Ballroom B Business Breakout HP with HP Autonomy’s digital marketing solution TB2836 Evolving structured data from an IT anchor into a propeller for cost savings, Marcello 4406 Technical Breakout HP efficiency, and compliance

2:00PM-3:00PM ID Title Room Type Presenter BB2845 Next-generation ECM: intelligent, mobile, compliant workflows across the Marcello 4502 Business Breakout HP enterprise BB2835 Project HAVEn: strategic overview of HP’s big bet on Big Data Marcello 4404 Business Breakout HP

3:00PM-3:20PM

ID Title Room Type Presenter IT4291 How movie studios translate Big Data into box office success Innovation Theater Innovation Theater HP

3:30PM-4:30PM

ID Title Room Type Presenter BB2837 Big Data and multichannel analytics: be the first to know in your organization Marcello 4502 Business Breakout HP

TB2838 Delivering data protection for your own virtualized private cloud environment: Lando 4302 Technical Breakout HP lessons learned from HP’s own 17PB cloud deployment

Special Interest Groups (SIGs)

On Tuesday, June 11, we'll conduct the following information management SIGs from 9:00AM-1:00PM. When you register, our team will contact you to confirm. Each SIG has space for only 15 attendees, so please register soon.

SIG title Room Autonomy IDOL Murano 3305

Autonomy Data Protection Murano 3304

Demos

Discover Zone hours Tuesday 12:00PM-4:00PM Wednesday 10:00AM-5:30PM Thursday 8:45AM-4:30PM

Track Description HP Autonomy See how HP Autonomy's unique technology unlocks the value of human information for competitive advantage. Autonomy, the foundation of HP’s Information strategy, was the first to understand the meaning of unstructured and structured data. With IDOL, the OS for human information, your IT organization can understand the concepts and context of all information in real time. HP Autonomy Learn how HP Autonomy can be used to attract, engage, convert, and retain customers using real-time information. Powered by IDOL, HP Autonomy provides capabilities that enable you to recognize concepts and patterns in data from all customer touch points and in numerous formats to deliver rich, personalized experiences that result in increased customer engagement, conversions, and revenue. HP Autonomy Learn how you can take a meaningful first step toward information governance by cleaning up historical data that resides in old SharePoint sites, email archives, and outdated repositories. HP Autonomy’s legacy data cleanup solution enables you to capture information across multiple channels, categorize and apply policies to it, dispose of unnecessary data in accordance with internal and regulatory regulations, and manage your legacy content better for cost savings and risk mitigation. HP Autonomy Learn how to capture, manage, supervise, apply policies and legal holds to, and perform advanced analytics on electronic data with HP Autonomy’s enterprise information archiving solution. Powered by IDOL, this industry-leading solution will prepare your organization for eDiscovery and investigations, comply with internal and regulatory regulations, and address information governance, supervision, and data management objectives. HP Autonomy See how HP Autonomy’s advanced data protection suite enables you to fully protect your data from data centers, to virtualized environments, and even edge devices. Based on IDOL, HP Autonomy’s data protection solutions allow enterprises to act on data based on meaning to fulfill regulatory compliance, archiving, and litigation requirements, achieving speed, flexibility, and cost-effectiveness. General See how HP Software products work in concert to help IT perform better by building faster, operating simply, storing efficiently, securing proactively and provide real-time analysis and insights into the end to end performance of IT. General IT Experts Community

General See an overview of the HP Vertica Analytics Platform, the next-generation real-time analytics platform that delivers advanced analytics for today’s Big Data workloads, including structured, unstructured, and semi-structured data. We will detail the key tenets of the HP Vertica Analytics Platform, including blazing fast analytics, massive scalability, open architecture, easy set-up and administration, and optimized data storage. In addition, we will highlight the latest and newest capabilities for advanced, in-database analytics. General Learn the most common use cases where the HP Vertica Analytics Platform helps hundreds of organizations derive real business value from all of their Big Data. From clickstream analytics to fraud detection to using sensor/machine data to deliver predictive maintenance, HP is the data analytics platform increasingly used by organizations of all sizes at an overall lower TCO. You will also learn the industries maximizing their use of Big Data with HP Vertica, such as healthcare, financial services, telecommunications, mobile and online advertising, retail, and many others. General See how the HP Adoption Readiness Tool (ART) can maximize the return on your software investment by providing training and enablement solutions across your whole organization – customized to your needs. General HP ArcSight is THE platform solution for collecting, analyzing and assessing events and for monitoring your security and compliance environment. See the latest identity intelligence and threat detection, response, and mitigation. General Fifty percent of the breaches that cause material damage are software breaches. HP Software Security solutions help you detect, prioritize and remediate software security vulnerabilities, whether they exist in legacy in-house code or a new cloud service you've authorized. What's more, we uniquely help build software security risk management and compliance into the early stages of software architecture and design. General The HP TippingPoint Next Generation Intrusion Prevention System (NGIPS) enables you to inspect and filter incoming and out-going internet traffic, block malicious files, and apply threat intelligence to quickly protect against dynamic new vulnerabilities. TippingPoint NGIPS protects applications and networks at 20 Gbps throughput, block threats based on content and context awareness and includes built-in, industry-leading security intelligence. General See how the HP Enterprise Secure Key Manager provides a complete solution for unifying an organization’s encryption controls by securely creating, protecting, serving, controlling, and auditing encryption keys. General Get the most from your investments in big data by bringing the power of advanced analytics to your enterprise security intelligence efforts. See how HP Autonomy IDOL, together with HP ArcSight can help you identify threats from even the most advanced adversaries.

Session Abstracts

BB1788 See real-world examples of how you can leverage supporting applications can help you quickly access Big Data and customer analytics: cracking the these technologies in your own enterprise today. and apply advanced analytics to enterprise data, code to find hidden value allowing you to meet these requirements with Big Data is everywhere, and it is increasingly BB2828 speed, quality assurance, and with a keen attention complex and growing quickly, rendering manual and HP Autonomy digital marketing: increase brand to cost and time savings within your department. legacy approaches obsolete. Enterprises today reputation and revenue pull-through require unified analytics across one platform to How can your business differentiate itself from the DT2942 understand and gain value from structured and competition, enhance its reputation, attract/convert Next-generation collaboration with Autonomy human information. Learn how HP Autonomy’s new customers, and ensure customer loyalty? Social Search marketing optimization solution uncovers the Understanding, managing, and responding to the The future today: see how Autonomy Social Search hidden value of big data delivering deep insights customer journey across multiple channels— leverages HP Labs Compass, allowing users to more into customer behaviors and trends to optimize websites, email, mobile, and social media—is a easily find personal connections and share relevant revenues. challenge. HP Autonomy’s digital marketing content in the enterprise. Attend this demo theater solution, powered by IDOL, the OS for human to see how this social network-like interface BB2831 information, offers innovative customer- automatically suggests relevant people, collections, intelligence tools built on a single platform for and content based on the specific content or person Video as the next frontier in the enterprise: using leveraging customer data in real time. selected, building communities of knowledge advanced analytics to tackle today’s rich media experts. challenges BB2830 Video and other forms of rich media are increasingly The IT and security implications of eDiscovery and becoming an integral part of the enterprise investigations information landscape. Everyone needs to know Big data’s greatest challenge often surface when how to deal with this new form of information and the legal (or HR, compliance, etc.) department maximize its value. This session will cover the comes knocking with an eDiscovery or investigative different ways that HP Autonomy’s video analytics request. Often this requires you to quickly access, technology extracts meaning from this rich capture, and analyze information across a broad resource—ranging from video surveillance and range of repositories, including social media. The broadcast monitoring to scene detection—and objective isn’t to simply find the “best match” to the show how you can use this same technology to request–the objective is to find ALL information that solve a range of everyday rich-media challenges. might be relevant. Learn how Autonomy IDOL and

© 2013 Hewlett-Packard Development Company, L.P.

TK3601 DT2940 BB2833 Track Keynote: How the user is the new center of Next-generation social awareness analytics with Are you Big Data ready? How to construct the IT Autonomy Explore right infrastructure to power Big Data analytics Attend the HP Software keynote session, “How the Autonomy Explore--powered by IDOL, the OS for Taking a platform-based approach to big data can user is the new center of IT,” led by Matt Morgan, VP human information--creates idea clusters based on transform your enterprise. In this session, we will and GM, Cloud and Hybrid IT Product Marketing. relationships and identifies connections in real time, discuss best practices for building the infrastructure Winning enterprises must deliver the best uncovering actionable intelligence from all human needed to power Big Data analytics solutions. We information via the most pleasing apps to information. Attend this demo theater to see how will show powerful use cases that involve IDOL- constituents. Learn about the impact of this shift on next-generation social awareness allows you to based Big Data applications, including rich media, the business’ expectations of IT and the visualize the entire human information ecosystem social media feeds, and Hadoop. technologies that deliver premium user across people, topics, and ideas. experiences. TB2829 BB2827 BB2792 How to lower IT costs and better serve internal Turn Big Data into small data with legacy data Built for distributed Big Data backup: enterprise constituents with intelligent content archiving cleanup data protection and HP Storage With the explosive growth and diversity of human Can your backup infrastructure efficiently meet information, your organization faces the challenge Data volume is growing rapidly, driven by increased today's distributed Big Data backup needs? With of controlling costs and information risk while communications and richer forms of media. Old business-critical data scattered across the managing service levels and growing compliance SharePoint sites, email archives, and data from enterprise--from mobile devices to remote offices burdens. As cloud-based or traditional software, acquired companies are examples of legacy data to corporate data centers-- you need unified data modern archive systems must deliver new levels of that contain unknown business value – and risk. protection for a wide variety of data across different scale and security, as well as rich, actionable insight This data also eats up storage budgets and inhibits locations. Learn how HP Enterprise Data Protection drawn from the information captured. Learn how efforts to modernize infrastructure and migrate and StoreOnce solutions utilize innovative Autonomy Consolidated Archive--built on IDOL--can information to the cloud. This session will introduce technologies and approaches to provide optimize your source systems, drive down costs, HP Autonomy’s legacy data cleanup solution, which comprehensive policy-based protection for and give you rich insights. Learn the mechanics of a filters, classifies, and separates the valuable from enterprise information that is spread across a wide meaning-based archiving approach and the the outdated enterprise information to lower cost, range of hardware, including virtual machines; capability to deploy and expand HP Autonomy mitigate risk, and take an important step toward improve overall application performance while analytics as a cornerstone to your information information governance by setting the groundwork backing up large data sets; and reduce IT costs and governance plan for data across the enterprise. for managing all enterprise information based on meet compliance requirements. policy.

© 2013 Hewlett-Packard Development Company, L.P.

TK2800 well as the features and benefits of HP Data no longer necessary. Learn how Autonomy AIO can HP Autonomy track keynote: Autonomy IDOL: the Protector and StoreOnce. optimize current applications for increased speed OS for human information and efficiency, as well as retire outdated HP Autonomy, the foundation of HP’s information BB2840 applications to achieve cost savings and ROI. Hear strategy, was the first to understand the meaning of Optimize and monetize customer interactions how database optimization can become your unstructured and structured data. HP Autonomy from desktops to mobile devices with HP organization’s first step toward structured data was founded on a vision that computers should Autonomy’s digital marketing solution information governance--by leveraging data insight adapt to humans, not vice-versa. IDOL, the OS for If your enterprise is like most today, it interacts with to migrate a subset of your data to records human information, allows your IT organization to customers across multiple channels and devices, management solutions-- for additional long-term understand the concepts and context of all including social media, customer feedback, web savings and risk mitigation. information in real time. Learn how IDOL unlocks the comments, and calls to the contact center. These value of human information for competitive interactions happen on a variety of devices from BB2845 advantage. traditional desktops to next-generation Next-generation ECM: intelligent, mobile, smartphones and tablets. Are you leveraging these compliant workflows across the enterprise BB2839 real-time data sources to drive revenue? HP Technology trends—including rich media, social Real-world insight: HP Data Protector & Autonomy offers a suite of intelligent solutions that collaboration, mobility—are converging to create StoreOnce implementation at Maricopa Integrated utilize advanced pattern-matching, testing, and unprecedented new business pressures, especially Health Systems optimization capabilities, all powered by IDOL, the in the era of increasing security concerns. Hear how Maricopa Integrated Health Systems OS for human information. Learn how IDOL can Traditional enterprise content management (ECM) (MIHS) reduced its backup time by 86% and lowered enable you to connect the dots and gain a full must evolve to address business challenges, interconnect costs. Even with server loads in excess understanding of your customers and data to enabling organizations to remain competitive and of 50%, MIHS was able to utilize HP Data Protector achieve massive growth in conversion rates. thrive. Learn how HP and HP Autonomy are Application Source deduplication with an HP innovating with new solutions that blend HP TB2836 StoreOnce B6200 to provide centralized data printers and scanners seamlessly with next- protection for its most critical data: patient records. Evolving structured data from an IT anchor into a generation ECM to automate key business MIHS will discuss how it uses Data Protector to propeller for cost savings, efficiency, and processes, reduce storage, and decrease paper centrally manage protection of over 100TB of data, compliance consumption. See how mobile ECM--coupled with including Exchange, SQL Server, and Information produced by databases and other HP Advanced Capture--enables organizations to VMware across its heterogeneous environment. This applications pose a real challenge to the IT collect key client information at the source and session will examine the implementation details of organization. This data is large, costly to manage, streamline processes like client on-boarding. the HP Data Protector StoreOnce solution at MIHS as and can bog down current applications. It can Understand how next-generation ECM is enabling require the retention of certain applications that are information governance, where all information is

© 2013 Hewlett-Packard Development Company, L.P.

managed in concert with corporate policy across TB2838 scalability, performance, mapped security, and systems and content types. Delivering data protection for your own connectivity. virtualized private cloud environment: lessons BB2835 learned from HP’s own 17PB cloud deployment IT4291 Project HAVEn: strategic overview of HP’s big bet HP hosts one of the largest cloud backup offerings How movie studios translate Big Data into box on Big Data in the world, serving over 10,000 customers office success Attend this exciting session featuring two of HP worldwide with SaaS based data protection for Brian Weiss, Vice President at HP Autonomy, Software’s leading technologists to hear about the virtual infrastructure. Learn the inter-workings of demonstrates how a movie studio uses HP’s strategic vision of HP’s new Big Data infrastructure what it is like to operate a global, cloud-based platform to monitor and analyze breaking trends, architecture, which breaks new ground by bringing service and how VM backup is managed at scale. sentiment, and uptake of a film’s launch cycle, and analytics to the core of this next-generation Gain detailed insight into the operational, how these lessons can be applied to any business to information platform. Based on core technology management, security, and architectural design maximize the impact of marketing campaigns in from HP Software--including Autonomy, Vertica, required to support tens of thousands of servers near real-time. ArcSight--as well as key industry initiatives such as and over 17 PB worldwide. Hear about the lessons Hadoop, we will share insight into the motivation learned and the challenges of managing VM IT4199 and plans for this strategic initiative . Hear about backup/recovery within a secure, multi-tenant, Image recognition that triggers an augmented HP’s revolutionary Project HAVEn architecture highly distributed, next-generation cloud reality platform for Big Data and the resulting business architecture for backup as a service (BaaS). Andrew Joiner and Annie Weinberger demonstrate benefits fostered by this next wave of enterprise Aurasma, HP Autonomy’s new augmented reality computing. TB2804 platform that seamlessly blends the real world with An introduction to Autonomy IDOL: technical rich media interactions. Going beyond the previous essentials BB2837 gimmicks of augmented reality, you will witness Get a technical introduction to Autonomy IDOL Big Data and multichannel analytics: be the first how this innovative mobile technology is changing (Intelligent Data Operating Layer). IDOL, the OS for to know in your organization the way we consume information and ultimately human information, enables organizations to index, Information is everywhere, and conversations are giving us a new perspective on reality. taking place every moment. Are you equipped to manage, and process all enterprise data--structured make the most of available data to impact and unstructured. Over 500 functions can be decisions? Learn how Autonomy Explore analyzes performed on digital content with IDOL, including data across your enterprise information channels— automatic hyperlinking, conceptual retrieval, real- including social media, call center, and web—to be time sentiment analysis, cluster visualization, and the first to identify trends, influences, and patterns more. Learn how IDOL enables real-time processing so you can stay ahead of the competition. and retrieval of data with its optimized architecture,

© 2013 Hewlett-Packard Development Company, L.P.