Winter/Spring TV Viewing Report

Year over Year Trending Winter/Spring 2020 vs 2019 Individuals 2+

Year over Year Trending Winter/Spring 2020 vs 2019 Canadians watched more TV this winter/spring season, with greatest viewing increases in evening and daytime

AMA Index vs Same Period Year Ago Individuals 2+ 111 105 107 106 109 105 102 99 97 101

Total TV Total TV ex. Specialty Sports TV All Day Daytime 6p-7p Prime Late Night

Source: Numeris PPM, Total Canada Mo-Su, Total Canada, Confirmed Periods: Jan 6 to May 31, 2020 / Jan 7 to June 2, 2019 Canadian conventional TV viewing grew across all dayparts

AMA Index vs Same Period Year Ago Individuals 2+ 113 108 103 101 103

Canadian Conventional TV All Day Daytime 6p-7p Prime Late Night

Source: Numeris PPM, Total Canada Mo-Su, Total Canada, Confirmed Periods: Jan 6 to May 31, 2020 / Jan 7 to June 2, 2019 Canadian specialty TV viewing grew significantly across most dayparts when specialty sports networks excluded

AMA Index vs Same Period Year Ago Individuals 2+ 112 106 107 108 105 99 99 93 89 94

Canadian Specialty TV Canadian Specialty TV ex. Sports All Day Daytime 6p-7p Prime Late Night

Source: Numeris PPM, Total Canada Mo-Su, Total Canada, Confirmed, P2+ Periods: Jan 6 to May 31, 2020 / Jan 7 to June 2, 2019 Adults 25-54

Year over Year Trending Winter/Spring 2020 vs 2019 total television viewing increased in evening and daytime; with greater increases when sports networks excluded

AMA Index vs Same Period Year Ago A25-54

120.0 104 106 109 97 102 102 99 100.0 93 91 94

80.0

60.0

40.0

20.0

0.0 Total TV Total TV ex. Specialty Sports TV All Day Daytime 6p-7p Prime Late Night

Source: Numeris PPM, Total Canada Mo-Su, Total Canada, Confirmed Periods: Jan 6 to May 31, 2020 / Jan 7 to June 2, 2019 Canadian conventional TV viewing increased during evenings and late night

AMA Index vs Same Period Year Ago A25-54

111 110 100 100 97

Canadian Conventional TV

All Day Daytime 6p-7p Prime Late Night

Source: Numeris PPM, Total Canada Mo-Su, Total Canada, Confirmed Periods: Jan 6 to May 31, 2020 / Jan 7 to June 2, 2019 Canadian specialty TV viewing increased across most dayparts when specialty sports networks excluded

AMA Index vs Same Period Year Ago A25-54

108 106 102 102 100 94 97 88 83 87

Canadian Specialty TV Canadian Specialty TV ex. Sports All Day Daytime 6p-7p Prime Late Night

Source: Numeris PPM, Total Canada Mo-Su, Total Canada, Confirmed Periods: Jan 6 to May 31, 2020 / Jan 7 to June 2, 2019 Adults 18-34

Year over Year Trending Winter/Spring 2020 vs 2019 adults 18-34 watched more evening television; with greater increases when specialty sports networks excluded

AMA Index vs Same Period Year Ago A18-34

108 113 103 102 96 100 96 100 80 83

Total TV Total TV ex. Specialty Sports All Day Daytime 6p-7p Prime Late Night

Source: Numeris PPM, Total Canada Mo-Su, Total Canada, Confirmed Periods: Jan 6 to May 31, 2020 / Jan 7 to June 2, 2019 Canadian conventional TV viewing increased during evening and late night

AMA Index vs Same Period Year Ago A18-34 115 106 104 101 105

Canadian Conventional TV All Day Daytime 6p-7p Prime Late Night

Source: Numeris PPM, Total Canada Mo-Su, Total Canada, Confirmed Periods: Jan 6 to May 31, 2020 / Jan 7 to June 2, 2019 adults 18-34 watched more Canadian specialty TV across all dayparts when sports specialty networks excluded

AMA Index vs Same Period Year Ago A18-34 109 99 99 100 94 94 88 88 92 69

Canadian Specialty TV Canadian Specialty TV ex. Sports

All Day Daytime 6p-7p Prime Late Night

Source: Numeris PPM, Total Canada Mo-Su, Total Canada, Confirmed Periods: Jan 6 to May 31, 2020 / Jan 7 to June 2, 2019 news viewership has grown significantly across all age demographics, with biggest increases in adults 18-34

Total Canada AMA Index vs Same Period Year Ago 2+, A25-54, A18-34 357

201 165 139 119 120

Ind 2+ A25-54 A18-34 Canadian Conventional National News Canadian Specialty TV News

Source: Numeris PPM, Total Canada Mo-Su, Total Canada, Confirmed Periods: Jan 6 to May 31, 2020 / Jan 7 to June 2, 2019 English language conventional TV programs - individuals 2+

Winter/Spring 2020

Program Network Ind 2+ AMA (000) The Good Doctor CTV 2,521 9-1-1 Global 2,157 Survivor Global 2,149 Grey’s Anatomy CTV 2,141 Station 19 CTV 1,980 The Masked Singer CTV 1,961 9-1-1: Lone Star CTV 1,908 NFL Playoffs CTV 1,824 FBI Global 1,779 NCIS Global 1,734 The Rookie CTV 1,729 New Amsterdam Global 1,718 CTV Evening News CTV 1,673 Young Sheldon CTV 1,644 Hawaii Five-0 Global 1,542 The Conners CTV 1,467 Transplant CTV 1,436 Criminal Minds CTV 1,384 Who Wants to be a Millionaire? CTV 1,354 FBI: Most Wanted Global 1,348 The Good Doctor, CTV

Source: Numeris PPM, Total Canada, Jan 6 to May 31, 2020, Consolidated, All Locations, 3+ airings English language specialty network programs - individuals 2+

Winter/Spring 2020

Program Network Ind 2+ AMA (000) Star Trek Picard CTV Sci-Fi 1,395 The Curse of Oak Island History 1,067 NHL Hockey - Leafs Sportsnet 992 Island of Bryan HGTV 926 Curling: Brier Finals TSN 820 Curling: Hearts Finals TSN 729 NHL Leafs Hockey TSN 702 The Good Witch W 658 Outlander W 651 HNIC Prime East Sportsnet 636 NBA Basketball Raptors TSN 605 Curling: Brier (Prime) TSN 569 Doctor Who CTV Sci-Fi 546 Celebrity I.O.U. HGTV 543 Hockey: Edmonton Oilers Sportsnet 531 Highway Thru Hell Discovery 501 Curling: Heart (Prime) TSN 446 Vikings History 444 NHL Hockey Sportsnet 439 W Sat Night Movie W 432 Star Trek: Picard, CTV

Source: Numeris PPM, Total Canada, Jan 6 to May 31, 2020, Consolidated, All Locations, 3+ airings English language conventional TV programs – adults 25-54

Winter/Spring 2020

Program Network A25-54 AMA (000) Survivor Global 889 Grey’s Anatomy CTV 866 The Good Doctor CTV 847 The Masked Singer CTV 820 9-1-1 Global 745 NFL Playoffs CTV 713 Station 19 CTV 683 9-1-1: Lone Star CTV 639 Big Brother Canada - Sun Global 608 Big Brother Canada - Wed Global 594 The Conners CTV 584 New Amsterdam Global 583 This is Us CTV 580 Big Brother Canada - Thurs Global 550 Criminal Minds CTV 540 Young Sheldon CTV 536 The Conners CTV 535 The Rookie CTV 531 Prodigal Son Global 522 FBI Global 518 Survivor, Global

Source: Numeris PPM, Total Canada, Jan 6 to May 31, 2020, Consolidated, All Locations, 3+ airings English language specialty network programs – adults 25-54

Winter/Spring 2020

Program Network A25-54 AMA (000) Star Trek Picard CTV Sci-Fi 611 The Curse Of Oak Island History 414 NHL Hockey Leafs Sportsnet 362 Island Of Bryan HGTV 317 NHL Leafs Hockey TSN 267 Doctor Who CTV Sci-Fi 246 HNIC Prime East Sportsnet 246 NBA Basketball Raptors TSN 237 Outlander W Network 228 Hockey: Edmonton Oilers Sportsnet 220 Curling: Brier Finals TSN 211 Celebrity I.O.U. HGTV 187 Curling: Hearts Finals TSN 172 HNIC Prime West Sportsnet 169 Vikings History 167 Basketball: Raptors Sportsnet 166 Homestead Rescue Discovery 161 Gold Rush: White Water Discovery 160 Highway Thru Hell Discovery 158 NHL Hockey Sportsnet 158 The Curse of Oak Island, History

Source: Numeris PPM, Total Canada, Jan 6 to May 31, 2020, Consolidated, All Locations, 3+ airings English language network specials - individuals 2+

Winter/Spring 2020

Ind 2+ Program Network AMA (000) NFL Super Bowl CTV 6,328 One World: Together At Home Various* 5,465 Stronger Together, Tous Ensemble Various* 5,253 Academy Awards CTV 4,805 NFL Super Bowl Post CTV 2,919 Academy Pre-Show CTV 2,045 2020 The 62nd Annual Grammy Awards Citytv 1,941 NFL Super Bowl TSN 1,586 Survivor At 40: Greatest Moments & Players Global 1,001 2020 26th Annual Screen Actors Guild Awards Global 995 2020 Super Bowl’s Greatest Commercials Global 959 NHL All-Star Game Sportsnet 749 NFL Super Bowl Pre TSN 748 NFL Super Bowl Post TSN 712 A Saturday Night Live Mother’s Day Global 661 CBC News Queen’s Message 650 Network David Foster: Off The Record CTV 532 Howie Mandel All-Star Comedy Gala CTV 531 NFL Superbowl LIV, CTV Gordon Lightfoot: If You Could Read My Mind CBC Total 513 Football: NCAA Bowl Final TSN 481

Source: Numeris PPM, Total Canada, Jan 6 to May 31, 2020, Consolidated, All Locations, 1 Airing; *Various includes CBC, CTV, CTV2, Citytv, Global and more English language network specials – adults 25-54

Winter/Spring 2020

A25-54 Program Network AMA (000) NFL Super Bowl CTV 2,723 One World: Together at Home Various * 1,936 Stronger Together, Tous Ensemble Various * 1,834 Academy Awards CTV 1,702 NFL Super Bowl Post CTV 1,198 2020 The 62nd Annual Grammy Awards Citytv 687 Academy Pre-Show CTV 639 NFL Super Bowl TSN 549 Survivor At 40: Greatest Moments & Players Global 413 NBA All Star Game TSN 332 NHL All-Star Game CBC 331 NHL All-Star Game Sportsnet 313 NFL Super Bowl Pre TSN 295 A Saturday Night Live Mother's Day Global 260 2020 26th Annual Screen Actors Guild Awards Global 255 NHL All-Star Skills CBC 229 Howie Mandel All-Star Comedy Gala CTV 210 NFL Super Bowl Post TSN 207 One World: Together at Home, Multiple* Football: NCAA Bowl Final TSN 179 Coronavirus: Canada in Crisis Global 170

Source: Numeris PPM, Total Canada, Jan 6 to May 31, 2020, Consolidated, All Locations, 1 Airing; *Multiple includes CBC, CTV, CTV2, Citytv, Global and more Quebec Franco

Year over Year Trending Winter/Spring 2020 vs 2019 Individuals 2+ Quebec Franco Year over Year Trending Winter/Spring 2020 vs 2019 Quebec Franco watched 8% more TV than this time last year

Quebec Franco AMA Index vs Same Period Year Ago Individuals 2+ 115 108 113 109 113 111 111 107 105 100

Total TV Total TV ex. Specialty Sports All Day Daytime 6p-7p Prime Late Night

Source: Numeris PPM, Quebec Franco Mo-Su, Quebec Franco, Confirmed Periods: Jan 6 to May 31, 2020 / Jan 7 to June 2, 2019 French conventional TV viewing increased across all dayparts

Quebec Franco AMA Index vs Same Period Year Ago Individuals 2+ 116 118 112 108 110

French Conventional TV All Day Daytime 6p-7p Prime Late Night

Source: Numeris PPM, Quebec Franco Mo-Su, Total Canada, Confirmed Periods: Jan 6 to May 31, 2020 / Jan 7 to June 2, 2019 French specialty TV viewing increased across all dayparts when specialty sports networks excluded

Quebec Franco AMA Index vs Same Period Year Ago Individuals 2+ 122 117 115 113 106 107 106 103 93 92

French Specialty TV French Specialty TV ex. Sports All Day Daytime 6p-7p Prime Late Night

Source: Numeris PPM, Quebec Franco Mo-Su, Total Canada, Confirmed Periods: Jan 6 to May 31, 2020 / Jan 7 to June 2, 2019 Adults 25-54 Quebec Franco

Year over Year Trending Winter/Spring 2020 vs 2019 Quebec Franco adults 25-54 watched more television this year

Quebec Franco AMA Index vs Same Period Year Ago A25-54 140.0 123 120 114 120.0 108 107 110 107 111 100 102 100.0

80.0

60.0

40.0

20.0

0.0 Total TV Total TV ex. Sports Specialty All Day Daytime 6p-7p Prime Late Night

Source: Numeris PPM, Quebec Franco Mo-Su, Total Canada, Confirmed Periods: Jan 6 to May 31, 2020 / Jan 7 to May June 2, 2019 French conventional TV viewing increased across all dayparts

Quebec Franco AMA Index vs Same Period Year Ago Adult 25-54

124 119 115 110 112

French Conventional TV All Day Daytime 6p-7p Prime Late Night

Source: Numeris PPM, Quebec Franco Mo-Su, Total Canada, Confirmed Periods: Jan 6 to May 31, 2020 / Jan 7 to June 2, 2019 French specialty TV viewing increased across all dayparts when sports specialty networks excluded

Quebec Franco AMA Index vs Same Period Year Ago A25-54 132 124 120 117 114 107 107 107 99 91

French Specialty TV French Specialty TV ex. Sports All Day Daytime 6p-7p Prime Late Night

Source: Numeris PPM, Quebec Franco Mo-Su, Total Canada, Confirmed Periods: Jan 6 to May 31, 2020 / Jan 7 to June 2, 2019 Adults 18-34 Quebec Franco

Year over Year Trending Winter/Spring 2020 vs 2019 viewing by adults 18-34 increased during daytime and evening

Quebec Franco AMA Index vs Same Period Year Ago A18-34 118 114 110 114 104 110 105 99 93 85

Total TV Total TV ex. Specialty Sports All Day Daytime 6p-7p Prime Late Night

Source: Numeris PPM, Quebec Franco Mo-Su, Total Canada, Confirmed Periods: Jan 6 to May 31, 2020 / Jan 7 to June 2, 2019 adults 18-34 watched 19% more French conventional TV

Quebec Franco AMA Index vs Same Period Year Ago Adult 18-34 126 127 119 116 114

French Conventional TV All Day Daytime 6p-7p Prime Late Night

Source: Numeris PPM, Quebec Franco Mo-Su, Total Canada, Confirmed Periods: Jan 6 to May 31, 2020 / Jan 7 to June 2, 2019 French specialty TV viewing increased in daytime and evenings with higher increases when sports excluded

Quebec Franco AMA Index vs Same Period Year Ago A18-34 115 114 108 104 104 94 97 86 81 72

French Specialty TV French Specialty ex. Sports All Day Daytime 6p-7p Prime Late Night

Source: Numeris PPM, Quebec Franco Mo-Su, Total Canada, Confirmed Periods: Jan 6 to May 31, 2020 / Jan 7 to June 2, 2019 news has seen huge growth with the biggest increases coming from adults 18-34

Quebec Franco AMA Index vs Same Period Year Ago 2+, A25-54, A18-34

334 293

175 161 124 131

Ind 2+ A25-54 A18-34 French Conventional Network News French Specialty TV News

Source: Numeris PPM, Quebec Franco Mo-Su, Total Canada, Confirmed Periods: Jan 6 to May 31, 2020 / Jan 7 to June 2, 2019 French language conventional TV programs - individuals 2+

Winter/Spring 2020

Program Network Ind 2+ AMA (000) La Voix TVA 2,078 District 31 SRC 1,811 Fugueuse TVA 1,752 Épidémie TVA 1,600 L'Échappée TVA 1,405 Tout le monde en parle (en direct) SRC 1,262 La vraie nature TVA 1,203 L’heure bleue TVA 1,166 Léo (21h) TVA 1,136 1res fois SRC 1,111 Léo (21:30h) TVA 1,107 Toute la vie SRC 1,091 5e Rang SRC 1,081 En direct de l’univers SRC 1,067 Les pays d’en haut SRC 1,057 Tout le monde en parle SRC 1,055 Les enfants de la télé SRC 1,048 Lâcher prise SRC 1,034 Une autre histoire SRC 983 Le tricheur TVA 973 La Voix, TVA

Source: Numeris PPM, Quebec Franco, Jan 6 to May 31, 2020, Consolidated, All Locations, 3+ airings French language specialty network programs - individuals 2+

Winter/Spring 2020

Ind 2+ Program Network AMA (000) Le Hockey des Canadiens TVA Sports+ 579 Hockey LNH Canadiens RDS+ 570 TVA Nouvelles (12h – Sat/Sun) LCN+ 363 Sp. Covid-19 : Le Point RDI+ 349 TVA Nouvelles (12h – Mo-Fr) LCN+ 344 Sp. Covid-19: Le Point RDI+ 306 LCN/Maintenant LCN+ 286 100% Nouvelles LCN+ 244 Mario Dumont LCN+ 230 TVA Nouvelles (17h) LCN+ 229 NCIS Series++ 228 L'Antichambre Après-Match RDS+ 201 Football NFL Éliminatoires RDS+ 214 Dave Morissette en direct TVA Sports+ 182 FBI Series++ 205 Bull Series++ 197 Appelle-moi si tu meurs addikTV+ 197 TVA Nouvelles (18h – Mo-Fr) LCN+ 186 TVA Nouvelles (18h – Sat/Sun) LCN+ 183 Hawaii 5-0 Series++ 186 Le Hockey des Canadiens, TVA Sports+

Source: Numeris PPM, Quebec Franco, Jan 6 to May 31, 2020, Consolidated, All Locations, 3+ airings French language conventional TV programs – adults 25-54

Winter/Spring 2020

A25-54 Program Network AMA (000) La Voix TVA 685 Fugueuse TVA 668 Épidémie TVA 607 District 31 SRC 586 L'Échappée TVA 475 Léo (21h) TVA 381 Léo (21:30h) TVA 378 Infoman SRC 357 La vraie nature TVA 335 Lâcher prise SRC 333 L’heure bleue TVA 332 Toute la vie SRC 330 1res fois SRC 322 En tout cas TVA 321 Tout le monde en parle SRC 318 Cerebrum SRC 278 La magie des stars TVA 273 5e rang SRC 271 Les enfants de la télé SRC 267 Tout le monde en parle SRC 266 Fugueuse, TVA

Source: Numeris PPM, Quebec Franco, Jan 6 to May 31, 2020, Consolidated, All Locations, 3+ airings French language specialty network programs – adults 25-54

Winter/Spring 2020

A25-54 Program Network AMA (000) L’amour est dans le pré V 219 Hockey LNH Canadiens RDS 172 Le Hockey Des Canadiens TVA Sports 168 La semaine des 4 Julie V 118 Sp Covid-19 : Le Point RDI 115 TVA Nouvelles (12h – Sat/Sun) LCN 108 Maître du chantier V 105 Un souper presque parfait V 103 Phil s’invite (20h) V 98 Phil s’invite (20:30h) V 95 TVA Nouvelles (12H – (Mo-Fr) LCN 92 Sp Covid-19 : Le Point RDI 90 Un souper presque parfait V 86 LCN/Maintenant LCN 79 Ciné V (Sat) V 79 Ciné V (Sun) V 76 NCIS Series 76 Appelle-moi si tu meurs addikTV 74 Les Simpson V 71 Football NFL Éliminatoires RDS 71 L’amour est dans le pré, V

Source: Numeris PPM, Quebec Franco, Jan 6 to May 31, 2020, Consolidated, All Locations, 3+ airings French language network specials - individuals 2+

Winter/Spring 2020

Ind 2+ Program Network AMA (000) Une Chance Qu’On S’A TVA/TQ 2,330 Football NFL Superbowl RDS 1,669 Célébration 2020 TVA 1,346 Bloopers TVA TVA 1,056 Spécial Bloopers TVA TVA 982 Football NFL Superbowl Après-Match: RDS 981 Michel Barrette - Drôle de vie TVA 893 Bloopers TVA TVA 888 P-A Méthot: Party Disco TVA 868 Tout le monde en parle - Best of SRC 840 Prière de ne pas – Best of SRC 819 Covid-19 : Découverte en direct SRC 767 Mère Ordinaire (captation Bianca Longpré) TVA 739 Galas Comediha SRC 708 Ouvrez les Guillemets – Best of SRC 690 Les Chefs - L'Impact SRC 663 Stronger Together, Tous Ensemble Various 628 Football NFL Superbowl Avant-Match RDS 602 La Cabane TVA 588 Dominic Paquet - Rien Qu'S'Une Gosse TVA 552 Une Chance Qu’On, TVA/TQ LNH Match Des Étoiles Concours D'Habiletés TVA Sports 537

Source: Numeris PPM, Quebec Franco, Jan 6 to May 31, 2020, Consolidated, All Locations, 1 airing French language network specials – adults 25-54

Winter/Spring 2020

A25-54 Program Network AMA (000) Une Chance Qu’On S’A TVA/TQ 696 Football NFL Superbowl RDS 647 Football NFL Superbowl Après-Match RDS 355 Célébration 2020 TVA 335 Bloopers TVA TVA 311 Mère Ordinaire (captation Bianca Longpré) TVA 296 P-A Méthot: Party Disco TVA 296 Bloopers TVA TVA 260 Michel Barrette - Drôle de vie TVA 250 Spécial Bloopers TVA TVA 244 Football NFL Superbowl Avant-Match RDS 240 Covid-19 : Découverte en direct SRC 230 Stronger Together, Tous Ensemble Various 219 Galas Comediha SRC 217 Prière de ne pas - Best SRC 206 Ouvrez les Guillemets - Best SRC 186 Les Chefs - L'Impact SRC 182 Dominic Paquet - Rien Qu'S'Une Gosse TVA 179 Célébration 2020, TVA LNH Match des Étoiles Concours D'Habiletés TVA Sports 170 Tout le monde en parle - Best Of SRC 160

Source: Numeris PPM, Quebec Franco, Jan 6 to May 31, 2020, Consolidated, All Locations, 1 airing reach us @ [email protected]

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