Opticks Powered by Vividata 2021 Variables List

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Opticks Powered by vividata 2021 Variables list

Order Variable Description Category Consumption 0 CODE Code Geography 0 GEO Geographic Summarization Indictator Geography 1 HHPOP14 Total Household Population 14 Years Or Over Basics 2 PODTOT Total Households Basics 3 V6300 COVID-19 Impact - Activities Look Forward To Do - Attending events, festivals or concerts (P) COVID-19 Impact 4 V6301 COVID-19 Impact - Activities Look Forward To Do - Attending sports events (excludes professional sports) (P) COVID-19 Impact 5 V6302 COVID-19 Impact - Activities Look Forward To Do - Attending to professional sports events or games (P) COVID-19 Impact 6 V6303 COVID-19 Impact - Activities Look Forward To Do - Children going back to school (P) COVID-19 Impact 7 V6304 COVID-19 Impact - Activities Look Forward To Do - Dating (P) COVID-19 Impact 8 V6305 COVID-19 Impact - Activities Look Forward To Do - Driving more (P) COVID-19 Impact 9 V6306 COVID-19 Impact - Activities Look Forward To Do - Getting back to old habits (P) COVID-19 Impact 10 V6307 COVID-19 Impact - Activities Look Forward To Do - Going back to work (P) COVID-19 Impact 11 V6308 COVID-19 Impact - Activities Look Forward To Do - Going to a salon, barber shop or spa (P) COVID-19 Impact 12 V6309 COVID-19 Impact - Activities Look Forward To Do - Going to restaurants, bars or night clubs (P) COVID-19 Impact 13 V6310 COVID-19 Impact - Activities Look Forward To Do - Going to the gym (P) COVID-19 Impact 14 V6311 COVID-19 Impact - Activities Look Forward To Do - Going to the movies (P) COVID-19 Impact 15 V6312 COVID-19 Impact - Activities Look Forward To Do - Having physical Contact with family and friends (P) COVID-19 Impact 16 V6313 COVID-19 Impact - Activities Look Forward To Do - Participating in group activities (P) COVID-19 Impact 17 V6314 COVID-19 Impact - Activities Look Forward To Do - Partying (P) COVID-19 Impact 18 V6315 COVID-19 Impact - Activities Look Forward To Do - Seeing family and friends in person (P) COVID-19 Impact 19 V6316 COVID-19 Impact - Activities Look Forward To Do - Shopping in-store (P) COVID-19 Impact 20 V6317 COVID-19 Impact - Activities Look Forward To Do - Spending time outdoors (P) COVID-19 Impact 21 V6318 COVID-19 Impact - Activities Look Forward To Do - Travelling outside of Canada/ abroad (P) COVID-19 Impact 22 V6319 COVID-19 Impact - Activities Look Forward To Do - Travelling within Canada (P) COVID-19 Impact 23 V6320 COVID-19 Impact - Activities Look Forward To Do - Using public transit (P) COVID-19 Impact 24 V6321 COVID-19 Impact - Activities Look Forward To Do - Not Stated (P) COVID-19 Impact 25 V6322 COVID-19 Impact - Statements - I am concerned about the sanitation and hygiene in stores - Strongly Agree (P) COVID-19 Impact 26 V6323 COVID-19 Impact - Statements - I am concerned about the sanitation and hygiene in stores - Somewhat Agree (P) COVID-19 Impact

27 V6324 COVID-19 Impact - Statements - I am concerned about the sanitation and hygiene in stores - Neutral (P) COVID-19 Impact 28 V6325 COVID-19 Impact - Statements - I am concerned about the sanitation and hygiene in stores - Somewhat Disagree (P) COVID-19 Impact

29 V6326 COVID-19 Impact - Statements - I am concerned about the sanitation and hygiene in stores - Strongly Disagree (P) COVID-19 Impact

30 V6327 COVID-19 Impact - Statements - I am concerned about the sanitation and hygiene in stores - Not Stated (P) COVID-19 Impact 31 V6328 COVID-19 Impact - Statements - I am more careful with my spending due to the economic uncertainty caused by the COVID-19 Impact pandemic - Strongly Agree (P) 32 V6329 COVID-19 Impact - Statements - I am more careful with my spending due to the economic uncertainty caused by the COVID-19 Impact pandemic - Somewhat Agree (P) 33 V6330 COVID-19 Impact - Statements - I am more careful with my spending due to the economic uncertainty caused by the COVID-19 Impact pandemic - Neutral (P) 34 V6331 COVID-19 Impact - Statements - I am more careful with my spending due to the economic uncertainty caused by the COVID-19 Impact pandemic - Somewhat Disagree (P) 35 V6332 COVID-19 Impact - Statements - I am more careful with my spending due to the economic uncertainty caused by the COVID-19 Impact pandemic - Strongly Disagree (P) 36 V6333 COVID-19 Impact - Statements - I am more careful with my spending due to the economic uncertainty caused by the COVID-19 Impact pandemic - Not Stated (P) 37 V6334 COVID-19 Impact - Statements - I don't think people are taking seriously enough - Strongly Agree (P) COVID-19 Impact 38 V6335 COVID-19 Impact - Statements - I don't think people are taking seriously enough - Somewhat Agree (P) COVID-19 Impact 39 V6336 COVID-19 Impact - Statements - I don't think people are taking seriously enough - Neutral (P) COVID-19 Impact 40 V6337 COVID-19 Impact - Statements - I don't think people are taking seriously enough - Somewhat Disagree (P) COVID-19 Impact 41 V6338 COVID-19 Impact - Statements - I don't think people are taking seriously enough - Strongly Disagree (P) COVID-19 Impact 42 V6339 COVID-19 Impact - Statements - I don't think people are taking seriously enough - Not Stated (P) COVID-19 Impact 43 V6340 COVID-19 Impact - Statements - I feel safe shopping in-store - Strongly Agree (P) COVID-19 Impact 44 V6341 COVID-19 Impact - Statements - I feel safe shopping in-store - Somewhat Agree (P) COVID-19 Impact 45 V6342 COVID-19 Impact - Statements - I feel safe shopping in-store - Neutral (P) COVID-19 Impact 46 V6343 COVID-19 Impact - Statements - I feel safe shopping in-store - Somewhat Disagree (P) COVID-19 Impact 47 V6344 COVID-19 Impact - Statements - I feel safe shopping in-store - Strongly Disagree (P) COVID-19 Impact 48 V6345 COVID-19 Impact - Statements - I feel safe shopping in-store - Not Stated (P) COVID-19 Impact 49 V6346 COVID-19 Impact - Statements - I think the economy will be strong by the end of the year - Strongly Agree (P) COVID-19 Impact 50 V6347 COVID-19 Impact - Statements - I think the economy will be strong by the end of the year - Somewhat Agree (P) COVID-19 Impact

51 V6348 COVID-19 Impact - Statements - I think the economy will be strong by the end of the year - Neutral (P) COVID-19 Impact 52 V6349 COVID-19 Impact - Statements - I think the economy will be strong by the end of the year - Somewhat Disagree (P) COVID-19 Impact

53 V6350 COVID-19 Impact - Statements - I think the economy will be strong by the end of the year - Strongly Disagree (P) COVID-19 Impact

54 V6351 COVID-19 Impact - Statements - I think the economy will be strong by the end of the year - Not Stated (P) COVID-19 Impact 55 V6352 COVID-19 Impact - Statements - I will continue to mostly shop online even though stores are open - Strongly Agree (P) COVID-19 Impact

56 V6353 COVID-19 Impact - Statements - I will continue to mostly shop online even though stores are open - Somewhat Agree (P) COVID-19 Impact

57 V6354 COVID-19 Impact - Statements - I will continue to mostly shop online even though stores are open - Neutral (P) COVID-19 Impact 58 V6355 COVID-19 Impact - Statements - I will continue to mostly shop online even though stores are open - Somewhat Disagree (P) COVID-19 Impact

59 V6356 COVID-19 Impact - Statements - I will continue to mostly shop online even though stores are open - Strongly Disagree (P) COVID-19 Impact

60 V6357 COVID-19 Impact - Statements - I will continue to mostly shop online even though stores are open - Not Stated (P) COVID-19 Impact

61 V6358 COVID-19 Impact - Statements - I'm worried about my mental health due to social distancing - Strongly Agree (P) COVID-19 Impact

62 V6359 COVID-19 Impact - Statements - I'm worried about my mental health due to social distancing - Somewhat Agree (P) COVID-19 Impact

63 V6360 COVID-19 Impact - Statements - I'm worried about my mental health due to social distancing - Neutral (P) COVID-19 Impact 64 V6361 COVID-19 Impact - Statements - I'm worried about my mental health due to social distancing - Somewhat Disagree (P) COVID-19 Impact

65 V6362 COVID-19 Impact - Statements - I'm worried about my mental health due to social distancing - Strongly Disagree (P) COVID-19 Impact

Order Variable Description Category Consumption 66 V6363 COVID-19 Impact - Statements - I'm worried about my mental health due to social distancing - Not Stated (P) COVID-19 Impact 67 V6364 COVID-19 Impact - Trust The Sources of Information - Foreign news - Completely trust (P) COVID-19 Impact 68 V6365 COVID-19 Impact - Trust The Sources of Information - Foreign news - Somewhat trust (P) COVID-19 Impact 69 V6366 COVID-19 Impact - Trust The Sources of Information - Foreign news - Undecided (P) COVID-19 Impact 70 V6367 COVID-19 Impact - Trust The Sources of Information - Foreign news - Somewhat do not trust (P) COVID-19 Impact 71 V6368 COVID-19 Impact - Trust The Sources of Information - Foreign news - Do not trust at all (P) COVID-19 Impact 72 V6369 COVID-19 Impact - Trust The Sources of Information - Foreign news - Not Stated (P) COVID-19 Impact 73 V6370 COVID-19 Impact - Trust The Sources of Information - Friends and family - Completely trust (P) COVID-19 Impact 74 V6371 COVID-19 Impact - Trust The Sources of Information - Friends and family - Somewhat trust (P) COVID-19 Impact 75 V6372 COVID-19 Impact - Trust The Sources of Information - Friends and family - Undecided (P) COVID-19 Impact 76 V6373 COVID-19 Impact - Trust The Sources of Information - Friends and family - Somewhat do not trust (P) COVID-19 Impact 77 V6374 COVID-19 Impact - Trust The Sources of Information - Friends and family - Do not trust at all (P) COVID-19 Impact 78 V6375 COVID-19 Impact - Trust The Sources of Information - Friends and family - Not Stated (P) COVID-19 Impact 79 V6376 COVID-19 Impact - Trust The Sources of Information - Government - Completely trust (P) COVID-19 Impact 80 V6377 COVID-19 Impact - Trust The Sources of Information - Government - Somewhat trust (P) COVID-19 Impact 81 V6378 COVID-19 Impact - Trust The Sources of Information - Government - Undecided (P) COVID-19 Impact 82 V6379 COVID-19 Impact - Trust The Sources of Information - Government - Somewhat do not trust (P) COVID-19 Impact 83 V6380 COVID-19 Impact - Trust The Sources of Information - Government - Do not trust at all (P) COVID-19 Impact 84 V6381 COVID-19 Impact - Trust The Sources of Information - Government - Not Stated (P) COVID-19 Impact 85 V6382 COVID-19 Impact - Trust The Sources of Information - Healthcare professionals - Completely trust (P) COVID-19 Impact 86 V6383 COVID-19 Impact - Trust The Sources of Information - Healthcare professionals - Somewhat trust (P) COVID-19 Impact 87 V6384 COVID-19 Impact - Trust The Sources of Information - Healthcare professionals - Undecided (P) COVID-19 Impact 88 V6385 COVID-19 Impact - Trust The Sources of Information - Healthcare professionals - Somewhat do not trust (P) COVID-19 Impact 89 V6386 COVID-19 Impact - Trust The Sources of Information - Healthcare professionals - Do not trust at all (P) COVID-19 Impact 90 V6387 COVID-19 Impact - Trust The Sources of Information - Healthcare professionals - Not Stated (P) COVID-19 Impact 91 V6388 COVID-19 Impact - Trust The Sources of Information - Magazines - Completely trust (P) COVID-19 Impact 92 V6389 COVID-19 Impact - Trust The Sources of Information - Magazines - Somewhat trust (P) COVID-19 Impact 93 V6390 COVID-19 Impact - Trust The Sources of Information - Magazines - Undecided (P) COVID-19 Impact 94 V6391 COVID-19 Impact - Trust The Sources of Information - Magazines - Somewhat do not trust (P) COVID-19 Impact 95 V6392 COVID-19 Impact - Trust The Sources of Information - Magazines - Do not trust at all (P) COVID-19 Impact 96 V6393 COVID-19 Impact - Trust The Sources of Information - Magazines - Not Stated (P) COVID-19 Impact 97 V6394 COVID-19 Impact - Trust The Sources of Information - News websites or apps - Completely trust (P) COVID-19 Impact 98 V6395 COVID-19 Impact - Trust The Sources of Information - News websites or apps - Somewhat trust (P) COVID-19 Impact 99 V6396 COVID-19 Impact - Trust The Sources of Information - News websites or apps - Undecided (P) COVID-19 Impact 100 V6397 COVID-19 Impact - Trust The Sources of Information - News websites or apps - Somewhat do not trust (P) COVID-19 Impact 101 V6398 COVID-19 Impact - Trust The Sources of Information - News websites or apps - Do not trust at all (P) COVID-19 Impact 102 V6399 COVID-19 Impact - Trust The Sources of Information - News websites or apps - Not Stated (P) COVID-19 Impact 103 V6400 COVID-19 Impact - Trust The Sources of Information - Newspapers - Completely trust (P) COVID-19 Impact 104 V6401 COVID-19 Impact - Trust The Sources of Information - Newspapers - Somewhat trust (P) COVID-19 Impact 105 V6402 COVID-19 Impact - Trust The Sources of Information - Newspapers - Undecided (P) COVID-19 Impact 106 V6403 COVID-19 Impact - Trust The Sources of Information - Newspapers - Somewhat do not trust (P) COVID-19 Impact 107 V6404 COVID-19 Impact - Trust The Sources of Information - Newspapers - Do not trust at all (P) COVID-19 Impact 108 V6405 COVID-19 Impact - Trust The Sources of Information - Newspapers - Not Stated (P) COVID-19 Impact 109 V6406 COVID-19 Impact - Trust The Sources of Information - Radio - Completely trust (P) COVID-19 Impact 110 V6407 COVID-19 Impact - Trust The Sources of Information - Radio - Somewhat trust (P) COVID-19 Impact 111 V6408 COVID-19 Impact - Trust The Sources of Information - Radio - Undecided (P) COVID-19 Impact 112 V6409 COVID-19 Impact - Trust The Sources of Information - Radio - Somewhat do not trust (P) COVID-19 Impact 113 V6410 COVID-19 Impact - Trust The Sources of Information - Radio - Do not trust at all (P) COVID-19 Impact 114 V6411 COVID-19 Impact - Trust The Sources of Information - Radio - Not Stated (P) COVID-19 Impact 115 V6412 COVID-19 Impact - Trust The Sources of Information - Social Media - Completely trust (P) COVID-19 Impact 116 V6413 COVID-19 Impact - Trust The Sources of Information - Social Media - Somewhat trust (P) COVID-19 Impact 117 V6414 COVID-19 Impact - Trust The Sources of Information - Social Media - Undecided (P) COVID-19 Impact 118 V6415 COVID-19 Impact - Trust The Sources of Information - Social Media - Somewhat do not trust (P) COVID-19 Impact 119 V6416 COVID-19 Impact - Trust The Sources of Information - Social Media - Do not trust at all (P) COVID-19 Impact 120 V6417 COVID-19 Impact - Trust The Sources of Information - Social Media - Not Stated (P) COVID-19 Impact 121 V6418 COVID-19 Impact - Trust The Sources of Information - Television - Completely trust (P) COVID-19 Impact 122 V6419 COVID-19 Impact - Trust The Sources of Information - Television - Somewhat trust (P) COVID-19 Impact 123 V6420 COVID-19 Impact - Trust The Sources of Information - Television - Undecided (P) COVID-19 Impact 124 V6421 COVID-19 Impact - Trust The Sources of Information - Television - Somewhat do not trust (P) COVID-19 Impact 125 V6422 COVID-19 Impact - Trust The Sources of Information - Television - Do not trust at all (P) COVID-19 Impact 126 V6423 COVID-19 Impact - Trust The Sources of Information - Television - Not Stated (P) COVID-19 Impact 127 V6424 COVID-19 Impact - Usual Consumption - Audio streaming - Significantly increased (P) COVID-19 Impact 128 V6425 COVID-19 Impact - Usual Consumption - Audio streaming - Somewhat increased (P) COVID-19 Impact 129 V6426 COVID-19 Impact - Usual Consumption - Audio streaming - No change (P) COVID-19 Impact 130 V6427 COVID-19 Impact - Usual Consumption - Audio streaming - Somewhat decreased (P) COVID-19 Impact 131 V6428 COVID-19 Impact - Usual Consumption - Audio streaming - Significantly decreased (P) COVID-19 Impact 132 V6429 COVID-19 Impact - Usual Consumption - Audio streaming - Not Stated (P) COVID-19 Impact 133 V6430 COVID-19 Impact - Usual Consumption - Conventional radio (includes streaming) - Significantly increased (P) COVID-19 Impact 134 V6431 COVID-19 Impact - Usual Consumption - Conventional radio (includes streaming) - Somewhat increased (P) COVID-19 Impact 135 V6432 COVID-19 Impact - Usual Consumption - Conventional radio (includes streaming) - No change (P) COVID-19 Impact 136 V6433 COVID-19 Impact - Usual Consumption - Conventional radio (includes streaming) - Somewhat decreased (P) COVID-19 Impact 137 V6434 COVID-19 Impact - Usual Consumption - Conventional radio (includes streaming) - Significantly decreased (P) COVID-19 Impact 138 V6435 COVID-19 Impact - Usual Consumption - Conventional radio (includes streaming) - Not Stated (P) COVID-19 Impact 139 V6436 COVID-19 Impact - Usual Consumption - Digital magazines - Significantly increased (P) COVID-19 Impact 140 V6437 COVID-19 Impact - Usual Consumption - Digital magazines - Somewhat increased (P) COVID-19 Impact 141 V6438 COVID-19 Impact - Usual Consumption - Digital magazines - No change (P) COVID-19 Impact 142 V6439 COVID-19 Impact - Usual Consumption - Digital magazines - Somewhat decreased (P) COVID-19 Impact 143 V6440 COVID-19 Impact - Usual Consumption - Digital magazines - Significantly decreased (P) COVID-19 Impact 144 V6441 COVID-19 Impact - Usual Consumption - Digital magazines - Not Stated (P) COVID-19 Impact 145 V6442 COVID-19 Impact - Usual Consumption - Digital newspapers - Significantly increased (P) COVID-19 Impact 146 V6443 COVID-19 Impact - Usual Consumption - Digital newspapers - Somewhat increased (P) COVID-19 Impact 147 V6444 COVID-19 Impact - Usual Consumption - Digital newspapers - No change (P) COVID-19 Impact 148 V6445 COVID-19 Impact - Usual Consumption - Digital newspapers - Somewhat decreased (P) COVID-19 Impact 149 V6446 COVID-19 Impact - Usual Consumption - Digital newspapers - Significantly decreased (P) COVID-19 Impact 150 V6447 COVID-19 Impact - Usual Consumption - Digital newspapers - Not Stated (P) COVID-19 Impact 151 V6448 COVID-19 Impact - Usual Consumption - Online shopping - Significantly increased (P) COVID-19 Impact 152 V6449 COVID-19 Impact - Usual Consumption - Online shopping - Somewhat increased (P) COVID-19 Impact 153 V6450 COVID-19 Impact - Usual Consumption - Online shopping - No change (P) COVID-19 Impact

Order Variable Description Category Consumption 154 V6451 COVID-19 Impact - Usual Consumption - Online shopping - Somewhat decreased (P) COVID-19 Impact 155 V6452 COVID-19 Impact - Usual Consumption - Online shopping - Significantly decreased (P) COVID-19 Impact 156 V6453 COVID-19 Impact - Usual Consumption - Online shopping - Not Stated (P) COVID-19 Impact 157 V6454 COVID-19 Impact - Usual Consumption - Other internet activities not yet mentioned - Significantly increased (P) COVID-19 Impact 158 V6455 COVID-19 Impact - Usual Consumption - Other internet activities not yet mentioned - Somewhat increased (P) COVID-19 Impact 159 V6456 COVID-19 Impact - Usual Consumption - Other internet activities not yet mentioned - No change (P) COVID-19 Impact 160 V6457 COVID-19 Impact - Usual Consumption - Other internet activities not yet mentioned - Somewhat decreased (P) (!) COVID-19 Impact

161 V6458 COVID-19 Impact - Usual Consumption - Other internet activities not yet mentioned - Significantly decreased (P) (^) COVID-19 Impact

162 V6459 COVID-19 Impact - Usual Consumption - Other internet activities not yet mentioned - Not Stated (P) COVID-19 Impact 163 V6460 COVID-19 Impact - Usual Consumption - Other video streaming - Significantly increased (P) COVID-19 Impact 164 V6461 COVID-19 Impact - Usual Consumption - Other video streaming - Somewhat increased (P) COVID-19 Impact 165 V6462 COVID-19 Impact - Usual Consumption - Other video streaming - No change (P) COVID-19 Impact 166 V6463 COVID-19 Impact - Usual Consumption - Other video streaming - Somewhat decreased (P) COVID-19 Impact 167 V6464 COVID-19 Impact - Usual Consumption - Other video streaming - Significantly decreased (P) (!) COVID-19 Impact 168 V6465 COVID-19 Impact - Usual Consumption - Other video streaming - Not Stated (P) COVID-19 Impact 169 V6466 COVID-19 Impact - Usual Consumption - Printed magazines - Significantly increased (P) COVID-19 Impact 170 V6467 COVID-19 Impact - Usual Consumption - Printed magazines - Somewhat increased (P) COVID-19 Impact 171 V6468 COVID-19 Impact - Usual Consumption - Printed magazines - No change (P) COVID-19 Impact 172 V6469 COVID-19 Impact - Usual Consumption - Printed magazines - Somewhat decreased (P) COVID-19 Impact 173 V6470 COVID-19 Impact - Usual Consumption - Printed magazines - Significantly decreased (P) COVID-19 Impact 174 V6471 COVID-19 Impact - Usual Consumption - Printed magazines - Not Stated (P) COVID-19 Impact 175 V6472 COVID-19 Impact - Usual Consumption - Printed newspapers - Significantly increased (P) COVID-19 Impact 176 V6473 COVID-19 Impact - Usual Consumption - Printed newspapers - Somewhat increased (P) COVID-19 Impact 177 V6474 COVID-19 Impact - Usual Consumption - Printed newspapers - No change (P) COVID-19 Impact 178 V6475 COVID-19 Impact - Usual Consumption - Printed newspapers - Somewhat decreased (P) COVID-19 Impact 179 V6476 COVID-19 Impact - Usual Consumption - Printed newspapers - Significantly decreased (P) COVID-19 Impact 180 V6477 COVID-19 Impact - Usual Consumption - Printed newspapers - Not Stated (P) COVID-19 Impact 181 V6478 COVID-19 Impact - Usual Consumption - Social Media - Significantly increased (P) COVID-19 Impact 182 V6479 COVID-19 Impact - Usual Consumption - Social Media - Somewhat increased (P) COVID-19 Impact 183 V6480 COVID-19 Impact - Usual Consumption - Social Media - No change (P) COVID-19 Impact 184 V6481 COVID-19 Impact - Usual Consumption - Social Media - Somewhat decreased (P) COVID-19 Impact 185 V6482 COVID-19 Impact - Usual Consumption - Social Media - Significantly decreased (P) COVID-19 Impact 186 V6483 COVID-19 Impact - Usual Consumption - Social Media - Not Stated (P) COVID-19 Impact 187 V6484 COVID-19 Impact - Usual Consumption - Subscription services (e.g. Netflix, Crave, Amazon Prime, etc.) - Significantly COVID-19 Impact increased (P) 188 V6485 COVID-19 Impact - Usual Consumption - Subscription services (e.g. Netflix, Crave, Amazon Prime, etc.) - Somewhat COVID-19 Impact increased (P) 189 V6486 COVID-19 Impact - Usual Consumption - Subscription services (e.g. Netflix, Crave, Amazon Prime, etc.) - No change (P) COVID-19 Impact

190 V6487 COVID-19 Impact - Usual Consumption - Subscription services (e.g. Netflix, Crave, Amazon Prime, etc.) - Somewhat COVID-19 Impact decreased (P) 191 V6488 COVID-19 Impact - Usual Consumption - Subscription services (e.g. Netflix, Crave, Amazon Prime, etc.) - Significantly COVID-19 Impact decreased (P) 192 V6489 COVID-19 Impact - Usual Consumption - Subscription services (e.g. Netflix, Crave, Amazon Prime, etc.) - Not Stated (P) COVID-19 Impact

193 V6490 COVID-19 Impact - Usual Consumption - TV live as broadcasted (includes streaming) - Significantly increased (P) COVID-19 Impact

194 V6491 COVID-19 Impact - Usual Consumption - TV live as broadcasted (includes streaming) - Somewhat increased (P) COVID-19 Impact 195 V6492 COVID-19 Impact - Usual Consumption - TV live as broadcasted (includes streaming) - No change (P) COVID-19 Impact 196 V6493 COVID-19 Impact - Usual Consumption - TV live as broadcasted (includes streaming) - Somewhat decreased (P) COVID-19 Impact 197 V6494 COVID-19 Impact - Usual Consumption - TV live as broadcasted (includes streaming) - Significantly decreased (P) COVID-19 Impact

198 V6495 COVID-19 Impact - Usual Consumption - TV live as broadcasted (includes streaming) - Not Stated (P) COVID-19 Impact 199 V0157 Vehicle - # Owned (In Hhld) - One (H) Automotive - Products 200 V0158 Vehicle - # Owned (In Hhld) - Two (H) Automotive - Products 201 V6664 Vehicle - # Owned (In Hhld) - Three (H) Automotive - Products 202 V6665 Vehicle - # Owned (In Hhld) - Four or More (H) Automotive - Products 203 V9734I Vehicles - Owned or Leased in Hhld - Incidence (H) Automotive - Products 204 V9734C Vehicles - Owned or Leased in Hhld - Consumption (Vehicles) (H) Automotive - Products Vehicles 205 V0160 Vehicle - Major Group - Present (In Hhld) - Sub-Compact (H) Automotive - Products 206 V0161 Vehicle - Major Group - Present (In Hhld) - Compact (H) Automotive - Products 207 V0162 Vehicle - Major Group - Present (In Hhld) - Compact Premium (H) Automotive - Products 208 V0163 Vehicle - Major Group - Present (In Hhld) - Midsize (H) Automotive - Products 209 V0164 Vehicle - Major Group - Present (In Hhld) - Midsize Premium (H) Automotive - Products 210 V0165 Vehicle - Major Group - Present (In Hhld) - Large (H) Automotive - Products 211 V0166 Vehicle - Major Group - Present (In Hhld) - Unclassified (H) Automotive - Products 212 V0167 Vehicle - Minor Group - Present (In Hhld) - Sub-Compact Small Car (H) Automotive - Products 213 V0168 Vehicle - Minor Group - Present (In Hhld) - Sub-Compact Small SUV (H) Automotive - Products 214 V0169 Vehicle - Minor Group - Present (In Hhld) - Compact Car (H) Automotive - Products 215 V6666 Vehicle - Minor Group - Present (In Hhld) - Compact Multi-purpose Vehicle (H) (!) Automotive - Products 216 V0171 Vehicle - Minor Group - Present (In Hhld) - Compact SUV (H) Automotive - Products 217 V0172 Vehicle - Minor Group - Present (In Hhld) - Compact Premium Car (H) Automotive - Products 218 V0173 Vehicle - Minor Group - Present (In Hhld) - Midsize Car (H) Automotive - Products 219 V0174 Vehicle - Minor Group - Present (In Hhld) - Midsize Pickup (H) Automotive - Products 220 V9194 Vehicle - Minor Group - Present (In Hhld) - Midsize Sporty Car (H) (!) Automotive - Products 221 V0176 Vehicle - Minor Group - Present (In Hhld) - Midsize SUV (H) Automotive - Products 222 V0177 Vehicle - Minor Group - Present (In Hhld) - Midsize Minivan (H) Automotive - Products 223 V6667 Vehicle - Minor Group - Present (In Hhld) - Midsize Premium SUV (H) Automotive - Products 224 V0179 Vehicle - Minor Group - Present (In Hhld) - Large Car (H) Automotive - Products 225 V0180 Vehicle - Minor Group - Present (In Hhld) - Large Heavy Duty Pickup (H) (!) Automotive - Products 226 V0181 Vehicle - Minor Group - Present (In Hhld) - Large Light Duty Pickup (H) Automotive - Products 227 V0182 Vehicle - Minor Group - Present (In Hhld) - Unclassified (H) Automotive - Products 228 V0183 Vehicle - Country of Origin - Present (In Hhld) - Domestic (H) Automotive - Products 229 V0184 Vehicle - Country of Origin - Present (In Hhld) - European (H) Automotive - Products 230 V0185 Vehicle - Country of Origin - Present (In Hhld) - Japan (H) Automotive - Products 231 V0186 Vehicle - Country of Origin - Present (In Hhld) - Korean (H) Automotive - Products

Order Variable Description Category Consumption 232 V0189 Vehicle - Ownership/Purchase - Detail [Mst Rcnt] - New - Purchased (H) Automotive - Products 233 V0190 Vehicle - Ownership/Purchase - Detail [Mst Rcnt] - New - Leased (H) Automotive - Products 234 V0191 Vehicle - Ownership/Purchase - Detail [Mst Rcnt] - Used - Purchased from Dealer (H) Automotive - Products 235 V9206 Vehicle - Ownership/Purchase - Detail [Mst Rcnt] - Used - Leased from Dealer (H) (!) Automotive - Products 236 V0192 Vehicle - Ownership/Purchase - Detail [Mst Rcnt] - Used - purchased from previous owner (H) Automotive - Products 237 V9217 Vehicle - Ownership/Purchase - Model Year [Any] - 2019 (H) Automotive - Products 238 V9216 Vehicle - Ownership/Purchase - Model Year [Any] - 2018 (H) Automotive - Products 239 V9215 Vehicle - Ownership/Purchase - Model Year [Any] - 2017 (H) Automotive - Products 240 V9214 Vehicle - Ownership/Purchase - Model Year [Any] - 2016 (H) Automotive - Products 241 V9213 Vehicle - Ownership/Purchase - Model Year [Any] - 2015 (H) Automotive - Products 242 V9212 Vehicle - Ownership/Purchase - Model Year [Any] - 2014 (H) Automotive - Products 243 V9211 Vehicle - Ownership/Purchase - Model Year [Any] - 2013 (H) Automotive - Products 244 V9210 Vehicle - Ownership/Purchase - Model Year [Any] - 2012 (H) Automotive - Products 245 V9209 Vehicle - Ownership/Purchase - Model Year [Any] - 2011 or earlier (H) Automotive - Products 246 V9205 Vehicle - Ownership/Purchase - Detail [Mst Rcnt] - Purchase Influence - Yourself (H) Automotive - Products 247 V9204 Vehicle - Ownership/Purchase - Detail [Mst Rcnt] - Purchase Influence - Your Husband/Wife (H) Automotive - Products 248 V9202 Vehicle - Ownership/Purchase - Detail [Mst Rcnt] - Purchase Influence - Other Family (H) Automotive - Products 249 V9203 Vehicle - Ownership/Purchase - Detail [Mst Rcnt] - Purchase Influence - Someone Else (H) Automotive - Products 250 V6676 Vehicle - Ownership/Purchase - When Purchased/Leased - In Past 12 Months (H) Automotive - Products 251 V6677 Vehicle - Ownership/Purchase - When Purchased/Leased - 1-2 Years Ago (H) Automotive - Products 252 V6678 Vehicle - Ownership/Purchase - When Purchased/Leased - 3-4 Years Ago (H) Automotive - Products 253 V6679 Vehicle - Ownership/Purchase - When Purchased/Leased - 5+ Years Ago (H) Automotive - Products 254 V9200 Vehicle - Ownership/Purchase - Detail [Mst Rcnt] - If Purchased - Method of Purchase - With Cash (H) Automotive - Products 255 V9201 Vehicle - Ownership/Purchase - Detail [Mst Rcnt] - If Purchased - Method of Purchase - With Trade-In (H) Automotive - Products 256 V9198 Vehicle - Ownership/Purchase - Detail [Mst Rcnt] - If Purchased - Method of Purchase - Financing From A Automotive - Products Dealer/Manufacturer (H) 257 V9199 Vehicle - Ownership/Purchase - Detail [Mst Rcnt] - If Purchased - Method of Purchase - With A Bank Loan (H) Automotive - Products 258 V9196 Vehicle - Ownership/Purchase - Detail [Mst Rcnt] - Fuel/Engine Type - Gasoline (H) Automotive - Products 259 V9195 Vehicle - Ownership/Purchase - Detail [Mst Rcnt] - Fuel/Engine Type - Diesel (H) Automotive - Products 260 V9197 Vehicle - Ownership/Purchase - Detail [Mst Rcnt] - Fuel/Engine Type - Hybrid (H) Automotive - Products 261 V9186 Vehicle - Ownership/Purchase - Detail [Mst Rcnt] - Fuel/Engine Type - Electric or Plug in Hybrid Electric (H) (!) Automotive - Products 262 V0221 Vehicle - Ownership/Purchase - $ Spent [Mst Rcnt] - Under $15,000 (H) Automotive - Products 263 V0222 Vehicle - Ownership/Purchase - $ Spent [Mst Rcnt] - $15,000-$29,999 (H) Automotive - Products 264 V6671 Vehicle - Ownership/Purchase - $ Spent [Mst Rcnt] - $30,000-$49,999 (H) Automotive - Products 265 V6672 Vehicle - Ownership/Purchase - $ Spent [Mst Rcnt] - $50,000+ (H) Automotive - Products 266 V8041I Vehicle - Ownership/Purchase - $ Spent [Mst Rcnt] - Incidence (H) Automotive - Products 267 V8041C Vehicle - Ownership/Purchase - $ Spent [Mst Rcnt] - Consumption (Dollars) (H) Automotive - Products Dollars 268 V6673 Vehicle - Ownership/Purchase - Length of Lease [Mst Rcnt] - 12-36 Months (H) Automotive - Products 269 V0225 Vehicle - Ownership/Purchase - Length of Lease [Mst Rcnt] - 48 Months (H) Automotive - Products 270 V0226 Vehicle - Ownership/Purchase - Length of Lease [Mst Rcnt] - 60+ Months (H) Automotive - Products 271 V9208 Vehicle - Ownership/Purchase - For Principal Driver (Mst Rcnt] - Yourself (H) Automotive - Products 272 V9207 Vehicle - Ownership/Purchase - For Principal Driver (Mst Rcnt] - Someone Else (H) Automotive - Products 273 V8042 Vehicle - Own a motorcycle - Yes, myself (H) Automotive - Products 274 V8043 Vehicle - Own a motorcycle - Yes, someone else in household (H) Automotive - Products 275 V4203 Vehicle - Intend to Purchase/Lease [Nxt Yr] - Yes (H) Automotive - Products 276 V9187 Vehicle - Intend to Purchase/Lease [Nxt Yr] - Car (H) Automotive - Products 277 V9193 Vehicle - Intend to Purchase/Lease [Nxt Yr] - SUV (H) Automotive - Products 278 V9191 Vehicle - Intend to Purchase/Lease [Nxt Yr] - Motorcycle (H) (!) Automotive - Products 279 V9188 Vehicle - Intend to Purchase/Lease [Nxt Yr] - Electric (H) (!) Automotive - Products 280 V9189 Vehicle - Intend to Purchase/Lease [Nxt Yr] - Gasoline (Petroleum) (H) Automotive - Products 281 V9190 Vehicle - Intend to Purchase/Lease [Nxt Yr] - Hybrid (H) (!) Automotive - Products 282 V9192 Vehicle - Intend to Purchase/Lease [Nxt Yr] - Not sure of Engine Type (H) (!) Automotive - Products 283 V4204 Vehicle - Intend to Purchase/Lease [Nxt Yr] - New/Used - New (H) Automotive - Products 284 V4205 Vehicle - Intend to Purchase/Lease [Nxt Yr] - New/Used - Used from a Dealer (H) Automotive - Products 285 V4206 Vehicle - Intend to Purchase/Lease [Nxt Yr] - New/Used - Used from a previous owner (H) Automotive - Products 286 V4207 Vehicle - Intend to Purchase/Lease [Nxt Yr] - New/Used - Not Sure (H) Automotive - Products 287 V0227 Vehicle - Maintenance - Primarily Responsible [Mst Rcnt] - Yourself (H) Automotive - Service 288 V0228 Vehicle - Maintenance - Primarily Responsible [Mst Rcnt] - Someone Else (H) Automotive - Service 289 V0231 Vehicle - Maintenance - Serviced By [Mst Rcnt] - Car Dealership (H) Automotive - Service 290 V8044 Vehicle - Maintenance - Serviced By [Mst Rcnt] - Department Store Auto Repair Centre (H) Automotive - Service 291 V0232 Vehicle - Maintenance - Serviced By [Mst Rcnt] - Local Repair Shop/Service Station (H) Automotive - Service 292 V0233 Vehicle - Maintenance - Serviced By [Mst Rcnt] - Auto Repair/Specialized Chain Store (H) Automotive - Service 293 V0234 Vehicle - Maintenance - Serviced By [Mst Rcnt] - Yourself (H) Automotive - Service 294 V0235 Vehicle - Maintenance - Serviced By [Mst Rcnt] - Someone Else (H) Automotive - Service 295 V4208 Automotive Services/Supplies/Products - Bought [Pst Yr] - Yes (P) Automotive - Service 296 V4209 Automotive Services/Supplies/Products - Done [Pst Yr] - Body Work (P) Automotive - Service 297 V4210 Automotive Services/Supplies/Products - Done [Pst Yr] - Brakes Repaired (P) Automotive - Service 298 V4211 Automotive Services/Supplies/Products - Done [Pst Yr] - Muffler/Exhaust Replacement (P) Automotive - Service 299 V4212 Automotive Services/Supplies/Products - Done [Pst Yr] - Oil Change (P) Automotive - Service 300 V4213 Automotive Services/Supplies/Products - Done [Pst Yr] - Tires Repaired/Installed (P) Automotive - Service 301 V4214 Automotive Services/Supplies/Products - Done [Pst Yr] - Transmission Repaired (P) Automotive - Service 302 V4215 Automotive Services/Supplies/Products - Done [Pst Yr] - Tune-up (P) Automotive - Service 303 V4216 Automotive Services/Supplies/Products - Done [Pst Yr] - Wheel Alignment (P) Automotive - Service 304 V4217 Automotive Services/Supplies/Products - Done [Pst Yr] - Windshield Replacement (P) Automotive - Service 305 V4218 Automotive Services/Supplies/Products - $ Spent on Services [Pst Yr] - $100 or less (P) Automotive - Service 306 V4219 Automotive Services/Supplies/Products - $ Spent on Services [Pst Yr] - $101-$500 (P) Automotive - Service 307 V4220 Automotive Services/Supplies/Products - $ Spent on Services [Pst Yr] - $501-$1,000 (P) Automotive - Service 308 V4221 Automotive Services/Supplies/Products - $ Spent on Services [Pst Yr] - $1,001-$2,000 (P) Automotive - Service 309 V4222 Automotive Services/Supplies/Products - $ Spent on Services [Pst Yr] - More than $2,000 (P) Automotive - Service 310 V4783I Automotive Services/Supplies/Products - $ Spent on Services [Pst Yr] - Incidence (P) Automotive - Service 311 V4783C Automotive Services/Supplies/Products - $ Spent on Services [Pst Yr] - Consumption (Dollars) (P) Automotive - Service Dollars 312 V4223 Automotive Services/Supplies/Products - Where Bought [Pst Yr] - Canadian Tire (P) Automotive - Service 313 V4224 Automotive Services/Supplies/Products - Where Bought [Pst Yr] - Costco (P) Automotive - Service 314 V4225 Automotive Services/Supplies/Products - Where Bought [Pst Yr] - GM Certified Service (P) Automotive - Service 315 V9218 Automotive Services/Supplies/Products - Where Bought [Pst Yr] - Goodyear/Fountain Tire (P) (!) Automotive - Service 316 V9219 Automotive Services/Supplies/Products - Where Bought [Pst Yr] - Jiffy Lube (P) Automotive - Service 317 V4226 Automotive Services/Supplies/Products - Where Bought [Pst Yr] - Kal Tire (P) Automotive - Service 318 V9220 Automotive Services/Supplies/Products - Where Bought [Pst Yr] - Midas (P) (!) Automotive - Service

Order Variable Description Category Consumption 319 V4227 Automotive Services/Supplies/Products - Where Bought [Pst Yr] - Mr. Lube (P) Automotive - Service 320 V4784 Automotive Services/Supplies/Products - Where Bought [Pst Yr] - NAPA/Auto Pro (P) Automotive - Service 321 V4785 Automotive Services/Supplies/Products - Where Bought [Pst Yr] - Part Source (P) Automotive - Service 322 V9221 Automotive Services/Supplies/Products - Where Bought [Pst Yr] - Princess Auto (P) Automotive - Service 323 V9222 Automotive Services/Supplies/Products - Where Bought [Pst Yr] - Speedy Auto Glass (P) (!) Automotive - Service 324 V4228 Automotive Services/Supplies/Products - Where Bought [Pst Yr] - Walmart (P) Automotive - Service 325 V4229 Automotive Services/Supplies/Products - Where Bought [Pst Yr] - Auto/Car Dealership Service Department (P) Automotive - Service 326 V4230 Automotive Services/Supplies/Products - Where Bought [Pst Yr] - Local Service/Gas Stations (P) Automotive - Service 327 V0251 Vehicle - Have Roadside Assistance Membership (In Hhld) - Yes (H) Automotive - Service 328 V0252 Vehicle - Tires - Bought [Pst Yr] - Yes (P) Automotive - Service 329 V4231 Vehicle - Tires - Bought [Pst Yr] - 1-2 (P) Automotive - Service 330 V4232 Vehicle - Tires - Bought [Pst Yr] - 3-4 (P) Automotive - Service 331 V4233 Vehicle - Tires - Bought [Pst Yr] - 5+ (P) Automotive - Service 332 V4786I Vehicle - Tires - Bought [Pst Yr] - Incidence (P) Automotive - Service 333 V4786C Vehicle - Tires - Bought [Pst Yr] - Consumption (Number) (P) Automotive - Service Number 334 V0253 Vehicle - Tires - Kind Bought [Pst Yr] - Performance Passenger (P) Automotive - Service 335 V0254 Vehicle - Tires - Kind Bought [Pst Yr] - Standard Passenger (P) Automotive - Service 336 V0255 Vehicle - Tires - Kind Bought [Pst Yr] - Light Truck/SUV (P) Automotive - Service 337 V0256 Vehicle - Tires - Kind Bought [Pst Yr] - Winter/Snow Tires (P) Automotive - Service 338 V0257 Have Drivers Licence - Yes (P) Automotive - Service 339 V0258 Transportation - KM Driven [Pst Yr] - Under 5,000 km (P) Automotive - Service 340 V0259 Transportation - KM Driven [Pst Yr] - 5,000-15,000 km (P) Automotive - Service 341 V0260 Transportation - KM Driven [Pst Yr] - Over 15,000 km (P) Automotive - Service 342 V0261 Auto Insurance - Have (Any Auto) - Yes (H) Automotive - Service 343 V0262 Auto Insurance - Acquired From (Any Auto) - Agent/Broker (H) Automotive - Service 344 V0263 Auto Insurance - Acquired From (Any Auto) - Bank (H) Automotive - Service 345 V0264 Auto Insurance - Acquired From (Any Auto) - Insurance Company (H) Automotive - Service 346 V0265 Auto Insurance - Acquired From (Any Auto) - Professional/Alumni Association (H) Automotive - Service 347 V0266 Auto Insurance - Acquired From (Any Auto) - Other (H) Automotive - Service 348 V4787 Business Purchase Involvement [Pst Yr] - Personally Involved (P) Business 349 V4788 Business Purchase Involvement [Pst Yr] - Suggesting Products/Services/Suppliers - Yes (P) Business 350 V4789 Business Purchase Involvement [Pst Yr] - Authorizing Purchase/Lease of Products - Yes (P) Business 351 V0279 Work - Have Home Office - Yes (P) Business 352 V0280 Work - Type Home Office - Separate Business (P) Business 353 V0281 Work - Type Home Office - Extension Of Regular Job (P) Business 354 V0405 Banking - Main Banking Institution - Bank (P) Finance - Banking 355 V0406 Banking - Main Banking Institution - Credit Union (P) Finance - Banking 356 V0425 Banking - Accounts Have - Chequing (P) Finance - Banking 357 V0426 Banking - Accounts Have - Savings (P) Finance - Banking 358 V0427 Banking - Accounts Have - High Interest Savings (P) Finance - Banking 359 V0430 Banking - Accounts Have - Savings Deposits (P) Finance - Banking 360 V4790 Banking - Accounts Have - Business (P) Finance - Banking 361 V0431 Banking - Accounts Have - Other (P) Finance - Banking 362 V0432 Banking - Accounts Used [Pst 3 Mths] - Chequing (P) Finance - Banking 363 V0433 Banking - Accounts Used [Pst 3 Mths] - Savings (P) Finance - Banking 364 V0434 Banking - Accounts Used [Pst 3 Mths] - High Interest Savings (P) Finance - Banking 365 V0437 Banking - Accounts Used [Pst 3 Mths] - Savings Deposits (P) Finance - Banking 366 V4791 Banking - Accounts Used [Pst 3 Mths] - Business (P) Finance - Banking 367 V0438 Banking - Accounts Used [Pst 3 Mths] - Other (P) Finance - Banking 368 V6680 Banking - Changed financial institutions [Pst Yr] - Yes (P) Finance - Banking 369 V6681 Banking - Intend to change financial institutions [Nxt Yr] - Yes (P) Finance - Banking 370 V0451 Banking - Online [Pst 3 Mths] - Yes (P) Finance - Banking 371 V6682 Banking - Online - Activities [Pst 3 Mths] - Pay Bills (P) Finance - Banking 372 V6683 Banking - Online - Activities [Pst 3 Mths] - Check Balance (P) Finance - Banking 373 V6684 Banking - Online - Activities [Pst 3 Mths] - Transfer Money (P) Finance - Banking 374 V6685 Banking - Online - Activities [Pst 3 Mths] - Access Statements (P) Finance - Banking 375 V6686 Banking - Online - Activities [Pst 3 Mths] - Arrange Automatic Payments (P) Finance - Banking 376 V6687 Banking - Online - Activities [Pst 3 Mths] - Other (P) Finance - Banking 377 V0453 Banking - Mobile [Pst 3 Mths] - Yes (P) Finance - Banking 378 V0454 Banking - Mobile - Channel Used [Pst 3 Mths] - App (P) Finance - Banking 379 V0455 Banking - Mobile - Channel Used [Pst 3 Mths] - Mobile Browser (P) Finance - Banking 380 V4254 Banking - Mobile - Activity [Pst 3 Mths] - Bill Payments (P) Finance - Banking 381 V4255 Banking - Mobile - Activity [Pst 3 Mths] - Checking Account Balance (P) Finance - Banking 382 V4256 Banking - Mobile - Activity [Pst 3 Mths] - E-Transfers (P) Finance - Banking 383 V4792 Banking - Mobile - Activity [Pst 3 Mths] - Investing (P) Finance - Banking 384 V4793 Banking - Mobile - Activity [Pst 3 Mths] - Cheque Deposit (P) Finance - Banking 385 V0456 Banking - Have Mobile Wallet - Yes (P) Finance - Banking 386 V8137 Banking - Mobile Wallet - Frequency Used [Pst Yr] - Daily (P) Finance - Banking 387 V0457 Banking - Mobile Wallet - Frequency Used [Pst Yr] - Weekly (P) Finance - Banking 388 V0458 Banking - Mobile Wallet - Frequency Used [Pst Yr] - Monthly (P) Finance - Banking 389 V0459 Banking - Mobile Wallet - Frequency Used [Pst Yr] - Less Often (P) Finance - Banking 390 V0460 Used Financial Planning [Pst Yr] - Yes (P) Finance - Banking 391 V0461 Loan/Line of Credit - Have - Yes (P) Finance - Banking 392 V6688 Loan/Line of Credit - Plan to Obtain [Nxt Yr] - Yes (P) Finance - Banking 393 V0462 Loan/Line of Credit - Type - Home Equity Line Of Credit (P) Finance - Banking 394 V0463 Loan/Line of Credit - Type - Personal Line Of Credit (P) Finance - Banking 395 V0464 Loan/Line of Credit - Type - Personal Loan (P) Finance - Banking 396 V0465 Loan/Line of Credit - Type - Overdraft Protection (P) Finance - Banking 397 V4794 Loan/Line of Credit - Type - Student (P) Finance - Banking 398 V0467 Loan/Line of Credit - Type - RRSP Loan (P) (!) Finance - Banking 399 V6689 Loan/Line of Credit - Type Plan to Obtain [Nxt Yr] - Home line of credit (P) Finance - Banking 400 V6690 Loan/Line of Credit - Type Plan to Obtain [Nxt Yr] - Personal line of credit (P) Finance - Banking 401 V9223 Loan/Line of Credit - Type Plan to Obtain [Nxt Yr] - Personal Loan (P) (!) Finance - Banking 402 V0468 Loan/Line of Credit - Institution - Bank (P) Finance - Banking 403 V0469 Loan/Line of Credit - Institution - Credit Union (P) Finance - Banking 404 V0471 Mortgage - Have - Yes (P) Finance - Banking 405 V6691 Mortgage - Plan to Obtain [Nxt Yr] - Yes (P) Finance - Banking 406 V0472 Mortgage - Type - Principal Residence (P) Finance - Banking

Order Variable Description Category Consumption 407 V0473 Mortgage - Type - Other (P) Finance - Banking 408 V0474 Mortgage - Institution - Bank (P) Finance - Banking 409 V0475 Mortgage - Institution - Credit Union (P) Finance - Banking 410 V4795 Mortgage - Institution - Mortgage Broker (P) (!) Finance - Banking 411 V0476 Mortgage - Institution - Other (P) Finance - Banking 412 V0477 Credit Cards - Have - Yes (P) Finance - Banking 413 V0478 Credit Cards - # [Currently] - 1 (P) Finance - Banking 414 V0479 Credit Cards - # [Currently] - 2 (P) Finance - Banking 415 V0480 Credit Cards - # [Currently] - 3+ (P) Finance - Banking 416 V8139 Credit Cards - Avg $ Spent [Per Mth] - $0 (P) Finance - Banking 417 V4796 Credit Cards - Avg $ Spent [Per Mth] - $1-$100 (P) Finance - Banking 418 V4797 Credit Cards - Avg $ Spent [Per Mth] - $101-$500 (P) Finance - Banking 419 V0482 Credit Cards - Avg $ Spent [Per Mth] - $501-$1000 (P) Finance - Banking 420 V4798 Credit Cards - Avg $ Spent [Per Mth] - $1001-$2500 (P) Finance - Banking 421 V4799 Credit Cards - Avg $ Spent [Per Mth] - $2501-$5000 (P) Finance - Banking 422 V4800 Credit Cards - Avg $ Spent [Per Mth] - $5001+ (P) Finance - Banking 423 V4801I Credit Cards - Avg $ Spent [Per Mth] - Incidence (P) Finance - Banking 424 V4801C Credit Cards - Avg $ Spent [Per Mth] - Consumption (Dollars) (P) Finance - Banking Dollars 425 V0484 Credit Cards - Avg $ Paid [Per Mth] - Minimum Amount (P) Finance - Banking 426 V0485 Credit Cards - Avg $ Paid [Per Mth] - Partial Payment (P) Finance - Banking 427 V0486 Credit Cards - Avg $ Paid [Per Mth] - Full Amount (P) Finance - Banking 428 V0487 Donations - Canadian - Donated [Pst Yr] - Yes (P) Finance - Donations 429 V9228 Donations - Canadian - How Often Donate - A couple of times per month (P) Finance - Donations 430 V9231 Donations - Canadian - How Often Donate - Once per month (P) Finance - Donations 431 V9229 Donations - Canadian - How Often Donate - A couple of times per year (P) Finance - Donations 432 V9232 Donations - Canadian - How Often Donate - Once per year (P) Finance - Donations 433 V9230 Donations - Canadian - How Often Donate - It was a one-time donation (P) Finance - Donations 434 V4802 Donations - Canadian - $ Donated [Pst Yr] - Under $50 (P) Finance - Donations 435 V4803 Donations - Canadian - $ Donated [Pst Yr] - $51-$100 (P) Finance - Donations 436 V4804 Donations - Canadian - $ Donated [Pst Yr] - $101-$200 (P) Finance - Donations 437 V4805 Donations - Canadian - $ Donated [Pst Yr] - $201-$500 (P) Finance - Donations 438 V4806 Donations - Canadian - $ Donated [Pst Yr] - $501-$1000 (P) Finance - Donations 439 V4807 Donations - Canadian - $ Donated [Pst Yr] - $1001-$5000 (P) Finance - Donations 440 V4808 Donations - Canadian - $ Donated [Pst Yr] - $5001+ (P) Finance - Donations 441 V4809I Donations - Canadian - $ Donated [Pst Yr] - Incidence (P) Finance - Donations 442 V4809C Donations - Canadian - $ Donated [Pst Yr] - Consumption (Dollars) (P) Finance - Donations Dollars 443 V0491 Donations - Canadian - Organizations Donated - Alumni (P) Finance - Donations 444 V0492 Donations - Canadian - Organizations Donated - Cultural (P) Finance - Donations 445 V0493 Donations - Canadian - Organizations Donated - Educational (P) Finance - Donations 446 V0494 Donations - Canadian - Organizations Donated - Environmental (P) Finance - Donations 447 V0495 Donations - Canadian - Organizations Donated - Hospital Foundations (P) Finance - Donations 448 V0496 Donations - Canadian - Organizations Donated - Political (P) Finance - Donations 449 V0497 Donations - Canadian - Organizations Donated - Religious (P) Finance - Donations 450 V0498 Donations - Canadian - Organizations Donated - Other (P) Finance - Donations 451 V9227 Donations - Canadian - Donation Intent in Next 12 Months - Increase (P) Finance - Donations 452 V9225 Donations - Canadian - Donation Change in Next 12 months - Stay the same (P) Finance - Donations 453 V9226 Donations - Canadian - Donation Intent in Next 12 Months - Decrease (P) Finance - Donations 454 V9224 Donations - Canadian - Donation Change in Next 12 months - Do not plan to donate (P) (!) Finance - Donations 455 V0499 Donations - International - Donated [Pst Yr] - Yes (P) Finance - Donations 456 V0500 Donations - International - $ Donated [Pst Yr] - Under $50 (P) Finance - Donations 457 V4810 Donations - International - $ Donated [Pst Yr] - $51-$100 (P) Finance - Donations 458 V4811 Donations - International - $ Donated [Pst Yr] - $101-$200 (P) Finance - Donations 459 V4812 Donations - International - $ Donated [Pst Yr] - $201-$500 (P) Finance - Donations 460 V4813 Donations - International - $ Donated [Pst Yr] - $500+ (P) Finance - Donations 461 V4814I Donations - International - $ Donated [Pst Yr] - Incidence (P) Finance - Donations 462 V4814C Donations - International - $ Donated [Pst Yr] - Consumption (Dollars) (P) Finance - Donations Dollars 463 V0503 Life Insurance - Have - Yes (P) Finance - Insurance 464 V0504 Life Insurance - Kind - Group Life Insurance (P) Finance - Insurance 465 V0505 Life Insurance - Kind - Personal Life Insurance (P) Finance - Insurance 466 V0508 Life Insurance - Type - Guaranteed Life (P) Finance - Insurance 467 V0509 Life Insurance - Type - Whole Life (P) Finance - Insurance 468 V0510 Life Insurance - Type - Universal Life (P) Finance - Insurance 469 V0511 Life Insurance - Type - Term Life (P) Finance - Insurance 470 V0512 Life Insurance - Type - Critical Illness (P) Finance - Insurance 471 V0513 Life Insurance - Type - Long Term Care (P) Finance - Insurance 472 V4815 Life Insurance - $ Face Value - Less Than $20,000 (P) Finance - Insurance 473 V4816 Life Insurance - $ Face Value - $20,000-$49,999 (P) Finance - Insurance 474 V4817 Life Insurance - $ Face Value - $50,000-$99,999 (P) Finance - Insurance 475 V4818 Life Insurance - $ Face Value - $100,000-$249,999 (P) Finance - Insurance 476 V4819 Life Insurance - $ Face Value - $250,000-$499,999 (P) Finance - Insurance 477 V4820 Life Insurance - $ Face Value - $500,000+ (P) Finance - Insurance 478 V0517 Life Insurance - Acquired From - Agent/Broker (P) Finance - Insurance 479 V0518 Life Insurance - Acquired From - Bank/Trust Company (P) Finance - Insurance 480 V0519 Life Insurance - Acquired From - Financial Planner (P) Finance - Insurance 481 V0520 Life Insurance - Acquired From - Insurance Company (P) Finance - Insurance 482 V0521 Life Insurance - Acquired From - Place Of Employment (P) Finance - Insurance 483 V0522 Life Insurance - Acquired From - Other (P) Finance - Insurance 484 V0523 Home Insurance - Have - Yes (P) Finance - Insurance 485 V0524 Home Insurance - Type - Home (P) Finance - Insurance 486 V0525 Home Insurance - Type - Condo (P) Finance - Insurance 487 V0526 Home Insurance - Type - Personal Property/Contents (P) Finance - Insurance 488 V0527 Home Insurance - Type - Vacation Property (P) Finance - Insurance 489 V0528 Home Insurance - Acquired From - Agent/Broker (P) Finance - Insurance 490 V0529 Home Insurance - Acquired From - Bank/Trust Company (P) Finance - Insurance 491 V0530 Home Insurance - Acquired From - Insurance Company (P) Finance - Insurance 492 V0531 Home Insurance - Acquired From - Professional/Alumni Association (P) Finance - Insurance 493 V0532 Health - Bought [Pst Yr] - Yes (P) Finance - Insurance 494 V0533 Health - Kind Bought [Pst Yr] - Dental Insurance (P) Finance - Insurance

Order Variable Description Category Consumption 495 V0534 Health - Kind Bought [Pst Yr] - Disability (P) Finance - Insurance 496 V0535 Health - Kind Bought [Pst Yr] - Other (P) Finance - Insurance 497 V0536 Used Online Trading [Pst 6 Mths] - Yes (P) Finance - Investments 498 V8138I Online Trading - Trades Made [Avg Mth] - Incidence (P) Finance - Investments 499 V8138C Online Trading - Trades Made [Avg Mth] - Consumption (Trades) (P) Finance - Investments Trades 500 V6701 Online Trading/Investments - Type [Have] - RRSPs (P) Finance - Investments 501 V6702 Online Trading/Investments - Type [Have] - RESPs (P) Finance - Investments 502 V6703 Online Trading/Investments - Type [Have] - Mutual Funds (P) Finance - Investments 503 V6704 Online Trading/Investments - Type [Have] - TFSAs (P) Finance - Investments 504 V6705 Online Trading/Investments - Type [Have] - Stocks/Bonds (P) Finance - Investments 505 V6706 Online Trading/Investments - Type [Have] - ETFs (P) Finance - Investments 506 V6707 Online Trading/Investments - Type [Have] - GICs (P) Finance - Investments 507 V6708 Online Trading/Investments - Type [Have] - Other (P) Finance - Investments 508 V6709 Online Trading/Investments - Type [Have] - None (P) Finance - Investments 509 V0537 Online Trading [Pst 6 Mths] - Type - RRSP (P) Finance - Investments 510 V4823 Online Trading [Pst 6 Mths] - Type - RESP (P) Finance - Investments 511 V0538 Online Trading [Pst 6 Mths] - Type - Mutual Funds (P) Finance - Investments 512 V0539 Online Trading [Pst 6 Mths] - Type - TFSA (P) Finance - Investments 513 V0540 Online Trading [Pst 6 Mths] - Type - Stocks/Bonds (P) Finance - Investments 514 V4824 Online Trading [Pst 6 Mths] - Type - ETF (P) Finance - Investments 515 V6710 Online Trading [Pst 6 Mths] - Type - GICs (P) Finance - Investments 516 V6711 Online Trading [Pst 6 Mths] - Type - None (P) Finance - Investments 517 V0547 Mutual Fund - Have - Yes (P) Finance - Investments 518 V0551 TSFA - Have - Yes (P) Finance - Investments 519 V0552 RRSP - Have - Yes (P) Finance - Investments 520 V4825 RRSP - Investment Type - Canada Savings Bonds (P) Finance - Investments 521 V4826 RRSP - Investment Type - Other Savings Bonds (P) Finance - Investments 522 V4827 RRSP - Investment Type - Common/Preferred Stock (P) Finance - Investments 523 V4828 RRSP - Investment Type - ETFs (P) Finance - Investments 524 V4829 RRSP - Investment Type - GICs (P) Finance - Investments 525 V4830 RRSP - Investment Type - Labour Funds (P) Finance - Investments 526 V4831 RRSP - Investment Type - Mutual Funds (P) Finance - Investments 527 V4832 RRSP - Investment Type - Segregated Funds (P) Finance - Investments 528 V4833 RRSP - Investment Type - Term Deposits (P) Finance - Investments 529 V4834 RRSP - Institution - Bank (P) Finance - Investments 530 V4835 RRSP - Institution - Trust Company (P) Finance - Investments 531 V4836 RRSP - Institution - Credit Union (P) Finance - Investments 532 V4837 RRSP - Institution - Finance Company (P) Finance - Investments 533 V4838 RRSP - Institution - Life Insurance Company (P) Finance - Investments 534 V4839 RRSP - Institution - Full Service Broker (P) Finance - Investments 535 V4840 RRSP - Institution - Direct Mutual Fund Company (P) Finance - Investments 536 V4841 RRSP - Institution - Financial Planner (P) Finance - Investments 537 V4842 RRSP - Institution - Online Brokerage (P) Finance - Investments 538 V0557 RRSP - Contribution [Avg Yr] - Under $2,500 (P) Finance - Investments 539 V0558 RRSP - Contribution [Avg Yr] - $2,501-$5,000 (P) Finance - Investments 540 V4843 RRSP - Contribution [Avg Yr] - $5,001-$10,000 (P) Finance - Investments 541 V4844 RRSP - Contribution [Avg Yr] - $10,001+ (P) Finance - Investments 542 V4845I RRSP - Contribution [Avg Yr] - Incidence (P) Finance - Investments 543 V4845C RRSP - Contribution [Avg Yr] - Consumption (Dollars) (P) Finance - Investments Dollars 544 V0560 RRSP - Contribution [Freq] - Monthly (P) Finance - Investments 545 V0561 RRSP - Contribution [Freq] - Annually (P) Finance - Investments 546 V0562 RRSP - Contribution [Freq] - Other (P) Finance - Investments 547 V0564 Stocks/Bonds - Have - Yes (P) Finance - Investments 548 V0565 Stocks/Bonds - Transactions [Pst Yr] - 1-5 (P) Finance - Investments 549 V0566 Stocks/Bonds - Transactions [Pst Yr] - 6-10 (P) Finance - Investments 550 V0567 Stocks/Bonds - Transactions [Pst Yr] - 11+ (P) Finance - Investments 551 V4846I Stocks/Bonds - Transactions [Pst Yr] - Incidence (P) Finance - Investments 552 V4846C Stocks/Bonds - Transactions [Pst Yr] - Consumption (Number) (P) Finance - Investments Number 553 V0568 Investments/Savings (excl Principal Dwelling) - Value - Under $10,000 (P) Finance - Investments 554 V4847 Investments/Savings (excl Principal Dwelling) - Value - $10,001-$25,000 (P) Finance - Investments 555 V4848 Investments/Savings (excl Principal Dwelling) - Value - $25,001-$50,000 (P) Finance - Investments 556 V4849 Investments/Savings (excl Principal Dwelling) - Value - $50,001-$100,000 (P) Finance - Investments 557 V4850 Investments/Savings (excl Principal Dwelling) - Value - $100,001-$250,000 (P) Finance - Investments 558 V4851 Investments/Savings (excl Principal Dwelling) - Value - $250,001-$500,000 (P) Finance - Investments 559 V4852 Investments/Savings (excl Principal Dwelling) - Value - $500,001-$1 Million (P) Finance - Investments 560 V4853 Investments/Savings (excl Principal Dwelling) - Value - Over 1 Million (P) Finance - Investments 561 V4854I Investments/Savings (excl Principal Dwelling) - Value - Incidence (P) Finance - Investments 562 V4854C Investments/Savings (excl Principal Dwelling) - Value - Consumption (Dollars) (P) Finance - Investments Dollars 563 V0571 Will/Estate Planning - Have Will - Yes (P) Finance - Tax & Wills 564 V0572 Will/Estate Planning - Will Includes a Trust - Yes (P) Finance - Tax & Wills 565 V0573 Will/Estate Planning - Updated [Lst] - In Past 2 Years (P) Finance - Tax & Wills 566 V0574 Will/Estate Planning - Updated [Lst] - Over 2 Years Ago (P) Finance - Tax & Wills 567 V0004 Beer - Drank [Pst 6 Mths] - Yes (P) Alcohol 568 V4855 Beer - # Drank [Pst Wk] - 1-3 (P) Alcohol 569 V4856 Beer - # Drank [Pst Wk] - 4-6 (P) Alcohol 570 V4857 Beer - # Drank [Pst Wk] - 7+ (P) Alcohol 571 V0008 Beer - Kind Drink [Mst Oft] - Regular Bottles (P) Alcohol 572 V9233 Beer - Kind Drink [Mst Oft] - Large Bottles (P) (!) Alcohol 573 V0009 Beer - Kind Drink [Mst Oft] - Regular Cans (P) Alcohol 574 V4858 Beer - Kind Drink [Mst Oft] - Large Cans (P) Alcohol 575 V0010 Beer - Kind Drink [Mst Oft] - Draught (P) Alcohol 576 V0011 Beer - Form Drink [Mst Oft] - Domestic (P) Alcohol 577 V0012 Beer - Form Drink [Mst Oft] - Microbreweries (P) Alcohol 578 V0013 Beer - Form Drink [Mst Oft] - American (P) Alcohol 579 V0014 Beer - Form Drink [Mst Oft] - Import (P) Alcohol 580 V4859 Beer - Form Drink [Mst Oft] - Craft Beer (P) Alcohol 581 V0015 Beer - Type Drink [Mst Oft] - Regular (P) Alcohol 582 V0016 Beer - Type Drink [Mst Oft] - Light (P) Alcohol

Order Variable Description Category Consumption 583 V9234 Beer - Type Drink [Mst Oft] - High-Alcohol (P) (!) Alcohol 584 V0017 Beer - Price Type Drink [Mst Oft] - Discount (P) Alcohol 585 V0018 Beer - Price Type Drink [Mst Oft] - Regular (P) Alcohol 586 V0019 Beer - Price Type Drink [Mst Oft] - Premium (P) Alcohol 587 V0020 Coolers - Drank [Pst 6 Mths] - Yes (P) Alcohol 588 V4860 Coolers - # Drank [Pst Mth] - 1-2 (P) Alcohol 589 V4861 Coolers - # Drank [Pst Mth] - 3-5 (P) Alcohol 590 V4862 Coolers - # Drank [Pst Mth] - 6+ (P) Alcohol 591 V0024 Coolers - Type Drink [Mst Oft] - Beer (P) Alcohol 592 V0025 Coolers - Type Drink [Mst Oft] - Rum (P) Alcohol 593 V0026 Coolers - Type Drink [Mst Oft] - Vodka (P) Alcohol 594 V0027 Coolers - Type Drink [Mst Oft] - Wine (P) Alcohol 595 V0028 Prepared Alcoholic Mix - Drank [Pst 6 Mths] - Yes (P) Alcohol 596 V0029 Prepared Alcoholic Mix - # Drank [Pst Mth] - 1-2 (P) Alcohol 597 V0030 Prepared Alcoholic Mix - # Drank [Pst Mth] - 3-5 (P) Alcohol 598 V0031 Prepared Alcoholic Mix - # Drank [Pst Mth] - 6+ (P) Alcohol 599 V0032 Wine - Drank [Pst 6 Mths] - Yes (P) Alcohol 600 V4863 Wine - # Drank [Pst Wk] - 1-2 (P) Alcohol 601 V4864 Wine - # Drank [Pst Wk] - 3-5 (P) Alcohol 602 V4865 Wine - # Drank [Pst Wk] - 6+ (P) Alcohol 603 V0036 Wine - Type Drink [Mst Oft] - Red - Cabernet Sauvignon (P) Alcohol 604 V0037 Wine - Type Drink [Mst Oft] - Red - Merlot (P) Alcohol 605 V0038 Wine - Type Drink [Mst Oft] - Red - Pinot Noir (P) Alcohol 606 V0039 Wine - Type Drink [Mst Oft] - Red - Shiraz/Syrah (P) Alcohol 607 V0040 Wine - Type Drink [Mst Oft] - Red - Blends (P) Alcohol 608 V0041 Wine - Type Drink [Mst Oft] - White - Chardonnay (P) Alcohol 609 V0042 Wine - Type Drink [Mst Oft] - White - Pinot Grigio/Pinot Gris (P) Alcohol 610 V0043 Wine - Type Drink [Mst Oft] - White - Riesling (P) Alcohol 611 V0044 Wine - Type Drink [Mst Oft] - White - Sauvignon Blanc (P) Alcohol 612 V0045 Wine - Type Drink [Mst Oft] - Rosé - Sweet (P) Alcohol 613 V8194 Wine - Country/Region Drink [Mst Oft] - Canada/Quebec (P) (!) Alcohol 614 V4259 Wine - Country/Region Drink [Mst Oft] - Canada/Ontario (P) Alcohol 615 V4260 Wine - Country/Region Drink [Mst Oft] - Canada/BC (P) Alcohol 616 V4866 Wine - Country/Region Drink [Mst Oft] - Canada/Other (P) (!) Alcohol 617 V4261 Wine - Country/Region Drink [Mst Oft] - U.S. (P) Alcohol 618 V4262 Wine - Country/Region Drink [Mst Oft] - France (P) Alcohol 619 V4867 Wine - Country/Region Drink [Mst Oft] - Germany (P) (!) Alcohol 620 V0048 Wine - Country/Region Drink [Mst Oft] - Italy (P) Alcohol 621 V4868 Wine - Country/Region Drink [Mst Oft] - Spain (P) Alcohol 622 V9239 Wine - Country/Region Drink [Mst Oft] - New Zealand (P) (!) Alcohol 623 V9240 Wine - Country/Region Drink [Mst Oft] - Portugal (P) (!) Alcohol 624 V4869 Wine - Country/Region Drink [Mst Oft] - Argentina (P) (!) Alcohol 625 V0049 Wine - Country/Region Drink [Mst Oft] - Chile (P) (!) Alcohol 626 V0050 Wine - Country/Region Drink [Mst Oft] - Australia (P) Alcohol 627 V0052 Wine - Price per Bottle [Mst Oft] - Under $10 (P) Alcohol 628 V0053 Wine - Price per Bottle [Mst Oft] - $10-$14 (P) Alcohol 629 V4870 Wine - Price per Bottle [Mst Oft] - $15-$19 (P) Alcohol 630 V4871 Wine - Price per Bottle [Mst Oft] - $20+ (P) Alcohol 631 V0055 Cordials/Liqueurs - Drank [Pst 6 Mths] - Yes (P) Alcohol 632 V4872 Cordials/Liqueurs - # Drank [Pst Mth] - 1-2 (P) Alcohol 633 V4873 Cordials/Liqueurs - # Drank [Pst Mth] - 3-5 (P) Alcohol 634 V4874 Cordials/Liqueurs - # Drank [Pst Mth] - 6+ (P) (!) Alcohol 635 V0061 Cognac - Drank [Pst 6 Mths] - Yes (P) Alcohol 636 V4875 Cognac - # Drank [Pst Mth] - 1-2 (P) Alcohol 637 V4876 Cognac - # Drank [Pst Mth] - 3+ (P) (!) Alcohol 638 V0065 Rum - Drank [Pst 6 Mths] - Yes (P) Alcohol 639 V0066 Rum - # Drank [Pst Mth] - 1-2 (P) Alcohol 640 V0067 Rum - # Drank [Pst Mth] - 3-5 (P) Alcohol 641 V0068 Rum - # Drank [Pst Mth] - 6+ (P) Alcohol 642 V0074 Bourbon - Drank [Pst 6 Mths] - Yes (P) Alcohol 643 V4877 Bourbon - # Drank [Pst Mth] - 1-2 (P) Alcohol 644 V4878 Bourbon - # Drank [Pst Mth] - 3+ (P) (!) Alcohol 645 V0078 Irish Whiskey - Drank [Pst 6 Mths] - Yes (P) Alcohol 646 V4879 Irish Whiskey - # Drank [Pst Mth] - 1-2 (P) Alcohol 647 V4880 Irish Whiskey - # Drank [Pst Mth] - 3+ (P) Alcohol 648 V0082 Scotch Whisky - Drank [Pst 6 Mths] - Yes (P) Alcohol 649 V4881 Scotch Whisky - # Drank [Pst Mth] - 1-2 (P) Alcohol 650 V4882 Scotch Whisky - # Drank [Pst Mth] - 3-5 (P) Alcohol 651 V4883 Scotch Whisky - # Drank [Pst Mth] - 6+ (P) Alcohol 652 V0086 Scotch Whisky - Type Drink [Mst Oft] - Blended (P) Alcohol 653 V0087 Scotch Whisky - Type Drink [Mst Oft] - Single Malt (P) Alcohol 654 V0088 Rye/Canadian Whisky - Drank [Pst 6 Mths] - Yes (P) Alcohol 655 V4884 Rye/Canadian Whisky - # Drank [Pst Mth] - 1-2 (P) Alcohol 656 V4885 Rye/Canadian Whisky - # Drank [Pst Mth] - 3-5 (P) Alcohol 657 V4886 Rye/Canadian Whisky - # Drank [Pst Mth] - 6+ (P) Alcohol 658 V0092 Vodka - Drank [Pst 6 Mths] - Yes (P) Alcohol 659 V4887 Vodka - # Drank [Pst Mth] - 1-2 (P) Alcohol 660 V4888 Vodka - # Drank [Pst Mth] - 3-5 (P) Alcohol 661 V4889 Vodka - # Drank [Pst Mth] - 6+ (P) Alcohol 662 V0096 Vodka - Kind Drink [Mst Oft] - Regular (P) Alcohol 663 V4890 Vodka - Kind Drink [Mst Oft] - Flavoured (P) Alcohol 664 V0097 Gin - Drank [Pst 6 Mths] - Yes (P) Alcohol 665 V4891 Gin - # Drank [Pst Mth] - 1-2 (P) Alcohol 666 V4892 Gin - # Drank [Pst Mth] - 3-5 (P) Alcohol 667 V4893 Gin - # Drank [Pst Mth] - 6+ (P) Alcohol 668 V0101 Tequila - Drank [Pst 6 Mths] - Yes (P) Alcohol 669 V4894 Tequila - # Drank [Pst Mth] - 1-2 (P) Alcohol 670 V4895 Tequila - # Drank [Pst Mth] - 3+ (P) Alcohol

Order Variable Description Category Consumption 671 V0105 Spirits/Liquor - Drank [Pst 6 Mths] - Yes (P) Alcohol 672 V4896 Spirits/Liquor - # Drank [Pst Mth] - 1-2 (P) Alcohol 673 V4897 Spirits/Liquor - # Drank [Pst Mth] - 3-5 (P) Alcohol 674 V4898 Spirits/Liquor - # Drank [Pst Mth] - 6+ (P) Alcohol 675 V0109 Alcohol - Bought [Pst 6 Mths] - Yes (P) Alcohol 676 V0110 Beer - Where Bought [Pst 6 Mths] - Beer Store (P) Alcohol 677 V0111 Beer - Where Bought [Pst 6 Mths] - Liquor Store (P) Alcohol 678 V4267 Beer - Where Bought [Pst 6 Mths] - Grocery Stores (P) Alcohol 679 V9235 Beer - Where Bought [Pst 6 Mths] - Duty-Free (P) (!) Alcohol 680 V4268 Beer - Where Bought [Pst 6 Mths] - Convenience Store (P) Alcohol 681 V6713 Beer - Where Bought [Pst 6 Mths] - Out-Of-Country Store (P) (!) Alcohol 682 V4269 Wine - Where Bought [Pst 6 Mths] - Beer Store (P) Alcohol 683 V0112 Wine - Where Bought [Pst 6 Mths] - Make Your Own Store (P) Alcohol 684 V0113 Wine - Where Bought [Pst 6 Mths] - Wine Store (P) Alcohol 685 V0114 Wine - Where Bought [Pst 6 Mths] - Liquor Store (P) Alcohol 686 V4270 Wine - Where Bought [Pst 6 Mths] - Grocery Stores (P) Alcohol 687 V9242 Wine - Where Bought [Pst 6 Mths] - Duty Free Stores (P) (!) Alcohol 688 V9241 Wine - Where Bought [Pst 6 Mths] - Convenience Stores (P) (!) Alcohol 689 V6714 Wine - Where Bought [Pst 6 Mths] - Out-Of-Country Store (P) Alcohol 690 V4271 Liquor - Where Bought [Pst 6 Mths] - Beer Store (P) (!) Alcohol 691 V9238 Liquor - Where Bought [Pst 6 Mths] - Wine Store (P) (!) Alcohol 692 V0115 Liquor - Where Bought [Pst 6 Mths] - Liquor Store (P) Alcohol 693 V9237 Liquor - Where Bought [Pst 6 Mths] - Grocery Store (P) (!) Alcohol 694 V0116 Liquor - Where Bought [Pst 6 Mths] - Duty-Free Store (P) Alcohol 695 V4899 Liquor - Where Bought [Pst 6 Mths] - Out-Of-Country Store (P) Alcohol 696 V0117 Beer - Reason Bought [Pst 6 Mths] - As Gift (P) Alcohol 697 V0118 Beer - Reason Bought [Pst 6 Mths] - For Home Consumption (P) Alcohol 698 V0119 Beer - Reason Bought [Pst 6 Mths] - Other (P) Alcohol 699 V0120 Wine - Reason Bought [Pst 6 Mths] - As Gift (P) Alcohol 700 V0121 Wine - Reason Bought [Pst 6 Mths] - For Home Consumption (P) Alcohol 701 V0122 Wine - Reason Bought [Pst 6 Mths] - Other (P) Alcohol 702 V0123 Liquor - Reason Bought [Pst 6 Mths] - As Gift (P) Alcohol 703 V0124 Liquor - Reason Bought [Pst 6 Mths] - For Home Consumption (P) Alcohol 704 V0125 Liquor - Reason Bought [Pst 6 Mths] - Other (P) Alcohol 705 V0126 Beer Store - # Visits [Avg Mth] - 1 (P) Alcohol 706 V0127 Beer Store - # Visits [Avg Mth] - 2-3 (P) Alcohol 707 V0128 Beer Store - # Visits [Avg Mth] - 4+ (P) Alcohol 708 V4900I Beer Store - # Visits [Avg Mth] - Incidence (P) Alcohol 709 V4900C Beer Store - # Visits [Avg Mth] - Consumption (Visits) (P) Alcohol Visits 710 V0129 Wine Store - # Visits [Avg Mth] - 1 (P) Alcohol 711 V0130 Wine Store - # Visits [Avg Mth] - 2-3 (P) Alcohol 712 V0131 Wine Store - # Visits [Avg Mth] - 4+ (P) (!) Alcohol 713 V4901I Wine Store - # Visits [Avg Mth] - Incidence (P) Alcohol 714 V4901C Wine Store - # Visits [Avg Mth] - Consumption (Visits) (P) Alcohol Visits 715 V0132 Liquor Store - # Visits [Avg Mth] - 1 (P) Alcohol 716 V0133 Liquor Store - # Visits [Avg Mth] - 2-3 (P) Alcohol 717 V0134 Liquor Store - # Visits [Avg Mth] - 4+ (P) Alcohol 718 V4902I Liquor Store - # Visits [Avg Mth] - Incidence (P) Alcohol 719 V4902C Liquor Store - # Visits [Avg Mth] - Consumption (Visits) (P) Alcohol Visits 720 V0575 Coffee - Drank [Pst 6 Mths] - Yes (P) Food - Beverages 721 V4903 Coffee - # Cups Drank [Pst Wk] - 1-5 (P) Food - Beverages 722 V4904 Coffee - # Cups Drank [Pst Wk] - 6-9 (P) Food - Beverages 723 V4905 Coffee - # Cups Drank [Pst Wk] - 10+ (P) Food - Beverages 724 V9736I Coffee - # of Cups Drank [Pst Week] - Incidence (P) Food - Beverages 725 V9736C Coffee - # of Cups Drank [Pst Week] - Consumption (Cups) (P) Food - Beverages Cups 726 V6715 Coffee - Kind Drink [Pst Wk] - Regular (P) Food - Beverages 727 V6716 Coffee - Kind Drink [Pst Wk] - Decaffeinated (P) Food - Beverages 728 V0590 Tea - Drank [Pst 6 Mths] - Yes (P) Food - Beverages 729 V0598 Iced Tea - Drank [Pst 6 Mths] - Yes (P) Food - Beverages 730 V4909 Iced Tea - # Glasses Drank [Pst Wk] - 1-2 (P) Food - Beverages 731 V4910 Iced Tea - # Glasses Drank [Pst Wk] - 3-5 (P) Food - Beverages 732 V4911 Iced Tea - # Glasses Drank [Pst Wk] - 6+ (P) (!) Food - Beverages 733 V8185 Iced Tea - Kind Drank [Pst Wk] - Regular (P) Food - Beverages 734 V8186 Iced Tea - Kind Drank [Pst Wk] - Organic (P) (!) Food - Beverages 735 V8187 Iced Tea - Kind Drank [Pst Wk] - Kombucha (P) Food - Beverages 736 V4272 Iced Tea - Kind Drink [Mst Oft] - Green Tea (P) Food - Beverages 737 V9244 Iced Tea - Kind Drink [Mst Oft] - Iced Tea and Lemonade (P) Food - Beverages 738 V0602 Iced Tea - Kind Drink [Mst Oft] - Lemon (P) Food - Beverages 739 V0603 Iced Tea - Kind Drink [Mst Oft] - Regular (P) Food - Beverages 740 V9243 Iced Tea - Kind Drink [Mst Oft] - Home-Made (P) Food - Beverages 741 V0604 Iced Tea - Form Drink [Mst Oft] - Powder (P) Food - Beverages 742 V0605 Iced Tea - Form Drink [Mst Oft] - Ready-To-Drink (P) Food - Beverages 743 V0606 Iced Tea - Type Drink [Mst Oft] - Regular (P) Food - Beverages 744 V0607 Iced Tea - Type Drink [Mst Oft] - Diet/Low Calorie (P) (!) Food - Beverages 745 V4273 Iced Tea - Type Drink [Mst Oft] - Unsweetened (P) Food - Beverages 746 V0608 Fruit Drinks - Drank [Pst 6 Mths] - Yes (P) Food - Beverages 747 V4912 Fruit Drinks - # Glasses Drank [Pst Wk] - 1-2 (P) Food - Beverages 748 V4913 Fruit Drinks - # Glasses Drank [Pst Wk] - 3-5 (P) Food - Beverages 749 V4914 Fruit Drinks - # Glasses Drank [Pst Wk] - 6+ (P) Food - Beverages 750 V0612 Soft Drinks - Drank [Pst 6 Mths] - Yes (P) Food - Beverages 751 V4915 Soft Drinks - # Drank [Pst Wk] - 1-2 (P) Food - Beverages 752 V4916 Soft Drinks - # Drank [Pst Wk] - 3-5 (P) Food - Beverages 753 V4917 Soft Drinks - # Drank [Pst Wk] - 6+ (P) Food - Beverages 754 V0619 Soft Drink - Kind Drink [Mst Oft] - Diet (P) Food - Beverages 755 V0620 Soft Drink - Kind Drink [Mst Oft] - Regular (P) Food - Beverages 756 V0621 Soft Drink - Flavour Drink [Mst Oft] - Cola (P) Food - Beverages 757 V0623 Soft Drink - Flavour Drink [Mst Oft] - Ginger Ale (P) Food - Beverages 758 V0622 Soft Drink - Flavour Drink [Mst Oft] - Lemon-Lime (P) Food - Beverages

Order Variable Description Category Consumption 759 V0624 Soft Drink - Flavour Drink [Mst Oft] - Root Beer (P) Food - Beverages 760 V0625 Soft Drink - Flavour Drink [Mst Oft] - Other (P) Food - Beverages 761 V0626 Energy/Sports Drink - Drank [Pst 6 Mths] - Yes (P) Food - Beverages 762 V4918 Energy/Sports Drink - # Drank [Pst Wk] - 1-2 (P) Food - Beverages 763 V4919 Energy/Sports Drink - # Drank [Pst Wk] - 3+ (P) Food - Beverages 764 V9738I Energy/Sports Drinks - # of Drinks/Glasses Drank [Pst Week] - Incidence (P) Food - Beverages 765 V9738C Energy/Sports Drinks - # of Drinks/Glasses Drank [Pst Week] - Consumption (Glasses) (P) Food - Beverages Glasses 766 V0633 Bottled Water - Drank [Pst 6 Mths] - Yes (P) Food - Beverages 767 V4920 Bottled Water - # Bottles Drank [Pst Wk] - 1-2 (P) Food - Beverages 768 V4921 Bottled Water - # Bottles Drank [Pst Wk] - 3-5 (P) Food - Beverages 769 V4922 Bottled Water - # Bottles Drank [Pst Wk] - 6+ (P) Food - Beverages 770 V9740I Non-Carbonated Bottled Water - # of Bottles Drank [Pst Week] - Incidence (P) Food - Beverages 771 V9740C Non-Carbonated Bottled Water - # Bottles Drank [Pst Week] - Consumption (Bottles) (P) Food - Beverages Bottles 772 V0637 Bottled Water - Kind Drink [Mst Oft] - Flavoured (P) Food - Beverages 773 V0638 Bottled Water - Kind Drink [Mst Oft] - Non-Flavoured (P) Food - Beverages 774 V8188 Sparkling Water - Drank [Pst 6 Mths] - Yes (P) Food - Beverages 775 V8189 Sparkling Water - # Bottles Drank [Pst Wk] - 1-4 (P) Food - Beverages 776 V8190 Sparkling Water - # Bottles Drank [Pst Wk] - 5-9 (P) Food - Beverages 777 V8191 Sparkling Water - # Bottles Drank [Pst Wk] - 10+ (P) (!) Food - Beverages 778 V9742I Sparkling Water - # of Bottles Drank [Pst Week] - Incidence (P) Food - Beverages 779 V9742C Sparkling Water - # of Bottles Drank [Pst Week] - Consumption (Bottles) (P) Food - Beverages Bottles 780 V8192 Sparkling Water - Type Drank [Mst Oft] - Flavoured (P) Food - Beverages 781 V8193 Sparkling Water - Type Drank [Mst Oft] - Non-Flavoured (P) Food - Beverages 782 V0643 Flavoured Beverage Enhancers - Used [Pst 6 Mths] - Yes (P) Food - Beverages 783 V0644 Flavoured Beverage Enhancers - # Used [Pst Wk] - 1-2 (P) Food - Beverages 784 V0645 Flavoured Beverage Enhancers - # Used [Pst Wk] - 3-5 (P) Food - Beverages 785 V0646 Flavoured Beverage Enhancers - # Used [Pst Wk] - 6+ (P) Food - Beverages 786 V9744I Flavoured Beverage Enhancers (e.g. Mio) - # of Times Used [Pst Week] - Incidence (P) Food - Beverages 787 V9744C Flavoured Beverage Enhancers (e.g. Mio) - # of Times Used [Pst Week] - Consumption (Times Used) (P) Food - Beverages Times 788 V0647 Instant Breakfast/Breakfast Shakes - Used [Pst 6 Mths] - Yes (H) Food - Beverages 789 V4275 Instant Breakfast/Breakfast Shakes - Servings Used [Pst 3 Mths] - 1-4 (H) Food - Beverages 790 V4276 Instant Breakfast/Breakfast Shakes - Servings Used [Pst 3 Mths] - 5+ (H) Food - Beverages 791 V0648 Orange Juice - Used [Pst 6 Mths] - Yes (H) Food - Beverages 792 V4277 Orange Juice - Glasses [Pst Wk] - 1-4 (H) Food - Beverages 793 V4278 Orange Juice - Glasses [Pst Wk] - 5-9 (H) Food - Beverages 794 V4279 Orange Juice - Glasses [Pst Wk] - 10+ (H) Food - Beverages 795 V0649 Orange Juice - Form [Mst Oft] - Frozen (H) Food - Beverages 796 V0650 Orange Juice - Form [Mst Oft] - Refrigerated From Concentrate (H) Food - Beverages 797 V0651 Orange Juice - Form [Mst Oft] - Refrigerated Not From Concentrate (H) Food - Beverages 798 V4280 Orange Juice - Form [Mst Oft] - Non-Refrigerated (H) Food - Beverages 799 V0657 Tomato/Veg Juices - Used [Pst 6 Mths] - Yes (H) Food - Beverages 800 V4281 Tomato/Veg Juices - Glasses [Pst Wk] - 1-4 (H) Food - Beverages 801 V4282 Tomato/Veg Juices - Glasses [Pst Wk] - 5+ (H) Food - Beverages 802 V0660 Tomato/Veg Juices - Type [Mst Oft] - Tomato (H) Food - Beverages 803 V0661 Tomato/Veg Juices - Type [Mst Oft] - Tomato Clam (H) Food - Beverages 804 V0662 Tomato/Veg Juices - Type [Mst Oft] - Vegetable (H) Food - Beverages 805 V0663 Other Fruit Juices/Drinks - Used [Pst 6 Mths] - Yes (H) Food - Beverages 806 V4283 Other Fruit Juices/Drinks - Glasses [Pst Wk] - 1-4 (H) Food - Beverages 807 V42845 Other Fruit Juices/Drinks - Glasses [Pst Wk] - 5+ (H) Food - Beverages 808 V0664 Other Fruit Juices/Drinks - Form [Mst Oft] - Refrigerated (H) Food - Beverages 809 V0665 Other Fruit Juices/Drinks - Form [Mst Oft] - Non-Refrigerated (H) Food - Beverages 810 V0666 Other Fruit Juices/Drinks - Form [Mst Oft] - Frozen Concentrate (H) Food - Beverages 811 V6723 Other Fruit Juices/Drinks - Form [Mst Oft] - Unfrozen Concentrate (H) (!) Food - Beverages 812 V4286 Tea - Used [Pst 6 Mths] - Yes (H) Food - Beverages 813 V4287 Tea - Cups/Glasses Used [Avg Day] - 1-3 (H) Food - Beverages 814 V4288 Tea - Cups/Glasses Used [Avg Day] - 4-6 (H) Food - Beverages 815 V4289 Tea - Cups/Glasses Used [Avg Day] - 7+ (H) Food - Beverages 816 V4290 Tea - Use [Mst Oft] - Green Tea (H) Food - Beverages 817 V4291 Tea - Use [Mst Oft] - Regular Tea (H) Food - Beverages 818 V4292 Tea - Use [Mst Oft] - Herbal Tea (H) Food - Beverages 819 V4293 Tea - Use [Mst Oft] - Other (Specialty) (H) Food - Beverages 820 V4294 Coffee Used [Pst 6 Mths] - Yes (H) Food - Beverages 821 V4295 Coffee - Kg. Used [Pst Mth] - 1/2 (H) Food - Beverages 822 V4296 Coffee - Kg. Used [Pst Mth] - 1 (H) Food - Beverages 823 V4297 Coffee - Kg. Used [Pst Mth] - 2+ (H) Food - Beverages 824 V4298 Coffee - Kind Used [Pst Mth] - Regular (H) Food - Beverages 825 V4299 Coffee - Kind Used [Pst Mth] - Decaffeinated (H) Food - Beverages 826 V4300 Coffee - Form Used [Pst Mth] - Ground (H) Food - Beverages 827 V4301 Coffee - Form Used [Pst Mth] - Instant (H) Food - Beverages 828 V4302 Coffee - Form Used [Pst Mth] - Pods (e.g.. K-cups) (H) Food - Beverages 829 V4303 Coffee - Form Used [Pst Mth] - Whole Bean (H) Food - Beverages 830 V4304 Coffee - Type Used [Pst Mth] - Cappuccino (H) Food - Beverages 831 V4305 Coffee - Type Used [Pst Mth] - Espresso (H) Food - Beverages 832 V4306 Coffee - Type Used [Pst Mth] - Flavoured (H) Food - Beverages 833 V4307 Coffee - Type Used [Pst Mth] - Latte/Café au Lait (H) Food - Beverages 834 V4308 Coffee - Type Used [Pst Mth] - Organic/Free Trade (H) Food - Beverages 835 V4309 Coffee - Type Used [Pst Mth] - Unflavoured/Regular (H) Food - Beverages 836 V9246 Vegan/Plant Based Packaged Products - Used [Pst Year] (P) Food - Beverages 837 V0667 Boxed Chocolates - Bought [Pst Yr] - Yes (P) Food - Snacks & Confectionery 838 V4924 Boxed Chocolates - # Bought For Personal Use [Pst Yr] - 1-2 (P) Food - Snacks & Confectionery 839 V4925 Boxed Chocolates - # Bought For Personal Use [Pst Yr] - 3-5 (P) Food - Snacks & Confectionery 840 V4926 Boxed Chocolates - # Bought For Personal Use [Pst Yr] - 6+ (P) Food - Snacks & Confectionery 841 V0671 Boxed Chocolates - # Bought For Gift [Pst Yr] - 1-2 (P) Food - Snacks & Confectionery 842 V0672 Boxed Chocolates - # Bought For Gift [Pst Yr] - 3-5 (P) Food - Snacks & Confectionery 843 V0673 Boxed Chocolates - # Bought For Gift [Pst Yr] - 6+ (P) Food - Snacks & Confectionery 844 V0674 Hard Candy/Mints - Ate [Pst 6 Mths] - Yes (P) Food - Snacks & Confectionery 845 V4927 Hard Candy/Mints - Times Ate [Pst Wk] - 1-2 (P) Food - Snacks & Confectionery 846 V4928 Hard Candy/Mints - Times Ate [Pst Wk] - 3+ (P) Food - Snacks & Confectionery

Order Variable Description Category Consumption 847 V0678 Hard Candy/Mints - Kind Eat [Mst Oft] - In Rolls (P) Food - Snacks & Confectionery 848 V0679 Hard Candy/Mints - Kind Eat [Mst Oft] - In Bags (P) Food - Snacks & Confectionery 849 V0680 Hard Candy/Mints - Kind Eat [Mst Oft] - In Blister Packs (P) Food - Snacks & Confectionery 850 V0681 Chewy Candies - Ate [Pst 6 Mths] - Yes (P) Food - Snacks & Confectionery 851 V0682 Chewy Candies - Times Ate [Pst Wk] - 1-2 (P) Food - Snacks & Confectionery 852 V4311 Chewy Candies - Times Ate [Pst Wk] - 3+ (P) Food - Snacks & Confectionery 853 V0685 Chewing Gum - Ate [Pst 6 Mths] - Yes (P) Food - Snacks & Confectionery 854 V4929 Chewing Gum - Times Ate [Pst Wk] - 1 (P) Food - Snacks & Confectionery 855 V4930 Chewing Gum - Times Ate [Pst Wk] - 2 (P) Food - Snacks & Confectionery 856 V4931 Chewing Gum - Times Ate [Pst Wk] - 3+ (P) Food - Snacks & Confectionery 857 V0697 Nuts/Seeds - Ate [Pst 6 Mths] - Yes (P) Food - Snacks & Confectionery 858 V4932 Nuts/Seeds - Times Ate [Pst Mth] - 1-2 (P) Food - Snacks & Confectionery 859 V4933 Nuts/Seeds - Times Ate [Pst Mth] - 3-5 (P) Food - Snacks & Confectionery 860 V4934 Nuts/Seeds - Times Ate [Pst Mth] - 6+ (P) Food - Snacks & Confectionery 861 V0707 Chocolate/Candy Bars - Ate [Pst 6 Mths] - Yes (P) Food - Snacks & Confectionery 862 V4935 Chocolate/Candy Bars - Times Ate [Pst Wk] - 1-2 (P) Food - Snacks & Confectionery 863 V4936 Chocolate/Candy Bars - Times Ate [Pst Wk] - 3-5 (P) Food - Snacks & Confectionery 864 V4937 Chocolate/Candy Bars - Times Ate [Pst Wk] - 6+ (P) Food - Snacks & Confectionery 865 V0711 Chocolate/Candy Bars - Type Eat [Mst Oft] - Regular Single Bars/Packs (P) Food - Snacks & Confectionery 866 V0712 Chocolate/Candy Bars - Type Eat [Mst Oft] - King Size (P) Food - Snacks & Confectionery 867 V0713 Chocolate/Candy Bars - Type Eat [Mst Oft] - Family Bars (P) Food - Snacks & Confectionery 868 V0714 Chocolate/Candy Bars - Type Eat [Mst Oft] - Treat Size (P) Food - Snacks & Confectionery 869 V0716 Potato Chips - Ate [Pst 6 Mths] - Yes (P) Food - Snacks & Confectionery 870 V0717 Potato Chips - Times Ate [Pst Mth] - 1-4 (P) Food - Snacks & Confectionery 871 V0718 Potato Chips - Times Ate [Pst Mth] - 5-9 (P) Food - Snacks & Confectionery 872 V0719 Potato Chips - Times Ate [Pst Mth] - 10+ (P) Food - Snacks & Confectionery 873 V0720 Potato Chips - Type Eat [Mst Oft] - Regular (P) Food - Snacks & Confectionery 874 V0721 Potato Chips - Type Eat [Mst Oft] - Flavoured (P) Food - Snacks & Confectionery 875 V0724 Potato Chips - Kind Eat [Mst Oft] - Low/Reduced Fat/Baked (P) Food - Snacks & Confectionery 876 V0725 Potato Chips - Kind Eat [Mst Oft] - Regular (P) Food - Snacks & Confectionery 877 V0726 Pretzels - Ate [Pst 6 Mths] - Yes (P) Food - Snacks & Confectionery 878 V0730 Snack/Party Mix - Ate [Pst 6 Mths] - Yes (P) Food - Snacks & Confectionery 879 V0732 Tortilla Chips/Cheese Snacks - Ate [Pst 6 Mths] - Yes (P) Food - Snacks & Confectionery 880 V0739 Tortilla Chips/Cheese Snacks - Shape Eat [Mst Oft] - Rounds (P) Food - Snacks & Confectionery 881 V0740 Tortilla Chips/Cheese Snacks - Shape Eat [Mst Oft] - Scoops (P) Food - Snacks & Confectionery 882 V0741 Tortilla Chips/Cheese Snacks - Shape Eat [Mst Oft] - Triangles (P) Food - Snacks & Confectionery 883 V0742 Popcorn - Ate [Pst 6 Mths] - Yes (P) Food - Snacks & Confectionery 884 V0751 Rice Cakes/Potato Crisps - Ate [Pst 6 Mths] - Yes (P) Food - Snacks & Confectionery 885 V6732 Meat Snacks - Ate [Pst 6 Mths] - Yes (P) Food - Snacks & Confectionery 886 V6733 Meat Snacks - # Packages Ate [Pst Mth] - 1-2 (P) Food - Snacks & Confectionery 887 V6734 Meat Snacks - # Packages Ate [Pst Mth] - 3+ (P) Food - Snacks & Confectionery 888 V8177 Kids Snacks - Purchased [Pst 6 Mths] - Yes (H) Food - Snacks & Confectionery 889 V8178 Kids Snacks - Kind Purchased [Pst 6 Mths] - Applesauce (H) Food - Snacks & Confectionery 890 V8179 Kids Snacks - Kind Purchased [Pst 6 Mths] - Fruit Snacks (fruit roll ups, gummies) (H) Food - Snacks & Confectionery 891 V8180 Kids Snacks - Kind Purchased [Pst 6 Mths] - Granola Bars (H) Food - Snacks & Confectionery 892 V8181 Kids Snacks - Kind Purchased [Pst 6 Mths] - Ready to Eat Fruit Cups (H) Food - Snacks & Confectionery 893 V8182 Kids Snacks - Kind Purchased [Pst 6 Mths] - Ready to Eat Pudding (H) Food - Snacks & Confectionery 894 V8183 Kids Snacks - Kind Purchased [Pst 6 Mths] - String Cheese Snacks (H) Food - Snacks & Confectionery 895 V8184 Kids Snacks - Kind Purchased [Pst 6 Mths] - Yogurt (H) Food - Snacks & Confectionery 896 V0762 Cookies - Used [Pst 6 Mths] - Yes (H) Food - Snacks & Confectionery 897 V4318 Cookies - Ready-to-Eat- Packages Used [Pst Mth] - Less than 1 (H) Food - Snacks & Confectionery 898 V4319 Cookies - Ready-to-Eat- Packages Used [Pst Mth] - 1-2 (H) Food - Snacks & Confectionery 899 V4943 Cookies - Ready-to-Eat- Packages Used [Pst Mth] - 3+ (H) Food - Snacks & Confectionery 900 V0764 Baking Ingredients - Used [Pst 6 Mths] - Yes (H) Grocery - Baking 901 V0765 Baking Ingredients - Type [Pst 6 Mths] - Baking Powder (H) Grocery - Baking 902 V0766 Baking Ingredients - Type [Pst 6 Mths] - Baking Soda (H) Grocery - Baking 903 V0767 Baking Ingredients - Type [Pst 6 Mths] - Flour (H) Grocery - Baking 904 V0768 Baking Ingredients - Type [Pst 6 Mths] - Shortening (H) Grocery - Baking 905 V0769 Baking Ingredients - Type [Pst 6 Mths] - Sugar (H) Grocery - Baking 906 V0770 Baking Ingredients - Type [Pst 6 Mths] - Lard (H) Grocery - Baking 907 V0771 Baking Ingredients - Type [Pst 6 Mths] - Yeast (H) Grocery - Baking 908 V0763 Baking Chips - Used [Pst 6 Mths] - Yes (H) Grocery - Baking 909 V4324 Baking Chips - Bags Used [Pst Mth] - Less than 1 (H) Grocery - Baking 910 V4325 Baking Chips - Bags Used [Pst Mth] - 1+ (H) Grocery - Baking 911 V0772 Margarine - Used [Pst 6 Mths] - Yes (H) Grocery - Condiments, Sauces & Seasonings 912 V4326 Margarine - Tubs/Packages Used [Pst Mth] - Less than 1 (H) Grocery - Condiments, Sauces & Seasonings 913 V4327 Margarine - Tubs/Packages Used [Pst Mth] - 1 (H) Grocery - Condiments, Sauces & Seasonings 914 V4328 Margarine - Tubs/Packages Used [Pst Mth] - 2+ (H) Grocery - Condiments, Sauces & Seasonings 915 V0776 Margarine - Type [Mst Oft] - Regular (H) Grocery - Condiments, Sauces & Seasonings 916 V0777 Margarine - Type [Mst Oft] - Heart Healthy (H) Grocery - Condiments, Sauces & Seasonings 917 V0778 Margarine - Type [Mst Oft] - Light (H) Grocery - Condiments, Sauces & Seasonings 918 V4330 Margarine - Type [Mst Oft] - Unsalted (H) Grocery - Condiments, Sauces & Seasonings 919 V9251 Peanut Butter - Used [Past Year] (H) Grocery - Condiments, Sauces & Seasonings 920 V9248 Peanut Butter - Jars Used [Pst Mth] - Less than 1 (H) Grocery - Condiments, Sauces & Seasonings 921 V9249 Peanut Butter - Jars Used [Pst Mth] - Once (H) Grocery - Condiments, Sauces & Seasonings 922 V9250 Peanut Butter - Jars Used [Pst Mth] - Twice (H) Grocery - Condiments, Sauces & Seasonings 923 V9247 Peanut Butter - Jars Used [Pst Mth] - 3+ times (H) Grocery - Condiments, Sauces & Seasonings 924 V8603 Spreads - Used [Pst 6 Mths] - Yes (H) Grocery - Condiments, Sauces & Seasonings 925 V8604 Spreads - Times Used [Pst Mth] - 1-5 (H) Grocery - Condiments, Sauces & Seasonings 926 V8605 Spreads - Times Used [Pst Mth] - 6-14 (H) Grocery - Condiments, Sauces & Seasonings 927 V8606 Spreads - Times Used [Pst Mth] - 15+ (H) Grocery - Condiments, Sauces & Seasonings 928 V0781 Salsa - Used [Pst 6 Mths] - Yes (H) Grocery - Condiments, Sauces & Seasonings 929 V4331 Salsa - Containers Used [Pst Mth] - Less than 1 (H) Grocery - Condiments, Sauces & Seasonings 930 V4332 Salsa - Containers Used [Pst Mth] - 1-2 (H) Grocery - Condiments, Sauces & Seasonings 931 V4333 Salsa - Containers Used [Pst Mth] - 3+ (H) (!) Grocery - Condiments, Sauces & Seasonings 932 V0782 Ketchup - Used [Pst 6 Mths] - Yes (H) Grocery - Condiments, Sauces & Seasonings 933 V4334 Ketchup - Bottles Used [Pst Mth] - Less than 1 (H) Grocery - Condiments, Sauces & Seasonings 934 V4335 Ketchup - Bottles Used [Pst Mth] - 1-2 (H) Grocery - Condiments, Sauces & Seasonings

Order Variable Description Category Consumption 935 V4336 Ketchup - Bottles Used [Pst Mth] - 3+ (H) Grocery - Condiments, Sauces & Seasonings 936 V0783 Bottled Seasoning Sauces - Used [Pst 6 Mths] - Yes (H) Grocery - Condiments, Sauces & Seasonings 937 V4337 Bottled Seasoning Sauces - Bottles Used [Pst 3 Mths] Less than 1 (H) Grocery - Condiments, Sauces & Seasonings 938 V4338 Bottled Seasoning Sauces - Bottles Used [Pst 3 Mths] 1-2 (H) Grocery - Condiments, Sauces & Seasonings 939 V4339 Bottled Seasoning Sauces - Bottles Used [Pst 3 Mths] 3+ (H) Grocery - Condiments, Sauces & Seasonings 940 V8719 Bottled Seasoning Sauces - Type [Pst 3 Mths] - Barbeque Sauce (H) Grocery - Condiments, Sauces & Seasonings 941 V8720 Bottled Seasoning Sauces - Type [Pst 3 Mths] - Chili Sauce (H) Grocery - Condiments, Sauces & Seasonings 942 V8721 Bottled Seasoning Sauces - Type [Pst 3 Mths] - Horseradish (H) Grocery - Condiments, Sauces & Seasonings 943 V6739 Bottled Seasoning Sauces - Type [Pst 3 Mths] - Hot Sauce (H) Grocery - Condiments, Sauces & Seasonings 944 V8722 Bottled Seasoning Sauces - Type [Pst 3 Mths] - Seafood Cocktail Sauce (H) Grocery - Condiments, Sauces & Seasonings 945 V8723 Bottled Seasoning Sauces - Type [Pst 3 Mths] - Soy Sauce (H) Grocery - Condiments, Sauces & Seasonings 946 V8724 Bottled Seasoning Sauces - Type [Pst 3 Mths] - Steak Sauce (H) Grocery - Condiments, Sauces & Seasonings 947 V8725 Bottled Seasoning Sauces - Type [Pst 3 Mths] - Sweet Chili Sauce (H) Grocery - Condiments, Sauces & Seasonings 948 V8726 Bottled Seasoning Sauces - Type [Pst 3 Mths] - Tartar Sauce (H) Grocery - Condiments, Sauces & Seasonings 949 V8727 Bottled Seasoning Sauces - Type [Pst 3 Mths] - Teriyaki Sauce (H) Grocery - Condiments, Sauces & Seasonings 950 V8728 Bottled Seasoning Sauces - Type [Pst 3 Mths] - Worcestershire Sauce (H) Grocery - Condiments, Sauces & Seasonings 951 V8729 Bottled Seasoning Sauces - Type [Pst 3 Mths] - Other (H) Grocery - Condiments, Sauces & Seasonings 952 V0795 Salad/Cooking Oil - Used [Pst 6 Mths] - Yes (H) Grocery - Condiments, Sauces & Seasonings 953 V4340 Salad/Cooking Oil - Litres Used [Pst 3 Mths] - Less than 1 (H) Grocery - Condiments, Sauces & Seasonings 954 V4341 Salad/Cooking Oil - Litres Used [Pst 3 Mths] - 1-2 (H) Grocery - Condiments, Sauces & Seasonings 955 V4342 Salad/Cooking Oil - Litres Used [Pst 3 Mths] - 3+ (H) Grocery - Condiments, Sauces & Seasonings 956 V6740 Salad/Cooking Oil - Kind [Pst 3 Mths] - Canola (H) Grocery - Condiments, Sauces & Seasonings 957 V6741 Salad/Cooking Oil - Kind [Pst 3 Mths] - Corn (H) Grocery - Condiments, Sauces & Seasonings 958 V6742 Salad/Cooking Oil - Kind [Pst 3 Mths] - Olive (H) Grocery - Condiments, Sauces & Seasonings 959 V6743 Salad/Cooking Oil - Kind [Pst 3 Mths] - Peanut (H) Grocery - Condiments, Sauces & Seasonings 960 V6744 Salad/Cooking Oil - Kind [Pst 3 Mths] - Sunflower (H) Grocery - Condiments, Sauces & Seasonings 961 V6745 Salad/Cooking Oil - Kind [Pst 3 Mths] - Vegetable (H) Grocery - Condiments, Sauces & Seasonings 962 V6746 Salad/Cooking Oil - Kind [Pst 3 Mths] - Other (H) Grocery - Condiments, Sauces & Seasonings 963 V0802 Mayo/Mayo Type Dressing - Used [Pst 6 Mths] - Yes (H) Grocery - Condiments, Sauces & Seasonings 964 V4344 Mayo/Mayo Type Dressing - Jars/Bottles [Pst 3 Mths] - Less than 1 (H) Grocery - Condiments, Sauces & Seasonings 965 V4345 Mayo/Mayo Type Dressing - Jars/Bottles [Pst 3 Mths] - 1-2 (H) Grocery - Condiments, Sauces & Seasonings 966 V4346 Mayo/Mayo Type Dressing - Jars/Bottles [Pst 3 Mths] - 3+ (H) Grocery - Condiments, Sauces & Seasonings 967 V0806 Salad Dressing - Used [Pst 6 Mths] - Yes (H) Grocery - Condiments, Sauces & Seasonings 968 V4347 Salad Dressing - Bottles/Packages [Pst Mth] - Less than 1 (H) Grocery - Condiments, Sauces & Seasonings 969 V4348 Salad Dressing - Bottles/Packages [Pst Mth] - 1-2 (H) Grocery - Condiments, Sauces & Seasonings 970 V4349 Salad Dressing - Bottles/Packages [Pst Mth] - 3+ (H) Grocery - Condiments, Sauces & Seasonings 971 V0807 Salad Dressing - Type [Mst Oft] - Low Calorie/Light (H) Grocery - Condiments, Sauces & Seasonings 972 V0808 Salad Dressing - Type [Mst Oft] - Low Fat (H) Grocery - Condiments, Sauces & Seasonings 973 V6747 Salad Dressing - Type [Mst Oft] - No Fat/No Cholesterol (H) Grocery - Condiments, Sauces & Seasonings 974 V0809 Salad Dressing - Type [Mst Oft] - Regular (H) Grocery - Condiments, Sauces & Seasonings 975 V0810 Butter - Used [Pst 6 Mths] - Yes (H) Grocery - Dairy 976 V4350 Butter - Pounds Used [Pst Mth] - Less than 1 (H) Grocery - Dairy 977 V4351 Butter - Pounds Used [Pst Mth] - 1 (H) Grocery - Dairy 978 V4352 Butter - Pounds Used [Pst Mth] - 2+ (H) Grocery - Dairy 979 V0815 Milk/Alternatives - Used [Pst 6 Mths] - Yes (H) Grocery - Dairy 980 V4353 Milk - Litres Used [Pst Wk] - Less than 4 (H) Grocery - Dairy 981 V4354 Milk - Litres Used [Pst Wk] - 4-9 (H) Grocery - Dairy 982 V4355 Milk - Litres Used [Pst Wk] - 10+ (H) Grocery - Dairy 983 V6748 Milk - Kind [Pst Wk] - Skimmed (H) Grocery - Dairy 984 V6749 Milk - Kind [Pst Wk] - 1% (H) Grocery - Dairy 985 V6750 Milk - Kind [Pst Wk] - 2% (H) Grocery - Dairy 986 V6751 Milk - Kind [Pst Wk] - Whole (Homo) (H) Grocery - Dairy 987 V0824 Chocolate Milk - Used [Pst 6 Mths] - Yes (H) Grocery - Dairy 988 V6752 Chocolate Milk - Type [Pst Wk] - Low Fat (H) Grocery - Dairy 989 V6753 Chocolate Milk - Type [Pst Wk] - Regular-Ready-To-Drink (H) Grocery - Dairy 990 V6754 Chocolate Milk - Type [Pst Wk] - Regular-Powder/Syrup Based (H) Grocery - Dairy 991 V8609 Milk Alternatives - Form Used [Pst Wk] - Almond (H) Grocery - Dairy 992 V8608 Milk Alternatives - Form Used [Pst Wk] - Soy (H) Grocery - Dairy 993 V9253 Lactose Free Dairy Products - Used [Pst Year] (H) Grocery - Dairy 994 V9746I Lactose Free Dairy Products - Used [Pst Week] - Incidence (H) Grocery - Dairy 995 V9746C Lactose Free Dairy Products - Used [Pst Week] - Consumption (Times) (H) Grocery - Dairy Times 996 V9255 Lactose Free Dairy Products - Used [Pst Year] - Daily (H) Grocery - Dairy 997 V9254 Lactose Free Dairy Products - Used [Pst Year] - A couple of times a week (H) Grocery - Dairy 998 V9748 Lactose Free Dairy Products - Used [Any] - Milk (H) Grocery - Dairy 999 V9749 Lactose Free Dairy Products - Used [Any] - Sour Cream (H) (!) Grocery - Dairy 1000 V9750 Lactose Free Dairy Products - Used [Any] - Cheese (H) Grocery - Dairy 1001 V9751 Lactose Free Dairy Products - Used [Any] - Yogurt (H) Grocery - Dairy 1002 V9752 Lactose Free Dairy Products - Used [Any] - Ice Cream (H) Grocery - Dairy 1003 V0828 Cream - Used [Pst 6 Mths] - Yes (H) Grocery - Dairy 1004 V4356 Cream - Litres Used [Pst Wk] - Less than 1 (H) Grocery - Dairy 1005 V4357 Cream - Litres Used [Pst Wk] - 1 (H) Grocery - Dairy 1006 V4358 Cream - Litres Used [Pst Wk] - 1+ (H) Grocery - Dairy 1007 V0829 Cream - Kind [Pst Wk] - 5% Light Cream (H) Grocery - Dairy 1008 V0830 Cream - Kind [Pst Wk] - 10%-Half & Half (H) Grocery - Dairy 1009 V0831 Cream - Kind [Pst Wk] - 18%-Table Cream (H) Grocery - Dairy 1010 V0832 Cream - Kind [Pst Wk] - 35%-Whipping Cream (H) Grocery - Dairy 1011 V9252 Cream - Kind [Pst Wk] - 35% - Flavoured Cream (H) Grocery - Dairy 1012 V0833 Ice Cream/Frozen Yogurt - Used [Pst 6 Mths] - Yes (H) Grocery - Dairy 1013 V4359 Ice Cream/Frozen Yogurt - Litres Used [Pst Mth] - Less than 1 (H) Grocery - Dairy 1014 V4360 Ice Cream/Frozen Yogurt - Litres Used [Pst Mth] - 1-2 (H) Grocery - Dairy 1015 V4361 Ice Cream/Frozen Yogurt - Litres Used [Pst Mth] - 3+ (H) Grocery - Dairy 1016 V0834 Ice Cream/Frozen Yogurt - Type [Pst Mth] - Ice Cream (H) Grocery - Dairy 1017 V4362 Ice Cream/Frozen Yogurt - Type [Pst Mth] - Ice Milk (H) Grocery - Dairy 1018 V0835 Ice Cream/Frozen Yogurt - Type [Pst Mth] - Sherbet/Sorbet (H) Grocery - Dairy 1019 V0836 Ice Cream/Frozen Yogurt - Type [Pst Mth] - Frozen Yogurt (H) Grocery - Dairy 1020 V0837 Yogurt - Used [Pst 6 Mths] - Yes (H) Grocery - Dairy 1021 V4363 Yogurt - Containers Used [Pst Wk] - Less than 1 (H) Grocery - Dairy 1022 V4364 Yogurt - Containers Used [Pst Wk] - 1-4 (H) Grocery - Dairy

Order Variable Description Category Consumption 1023 V4365 Yogurt - Containers Used [Pst Wk] - 5+ (H) Grocery - Dairy 1024 V4366 Yogurt - Kind Used [Mst Oft] - Creamy (H) Grocery - Dairy 1025 V4367 Yogurt - Kind Used [Mst Oft] - Drinkable (H) Grocery - Dairy 1026 V4368 Yogurt - Kind Used [Mst Oft] - Fat-Free/Sugar Free (H) Grocery - Dairy 1027 V4369 Yogurt - Kind Used [Mst Oft] - Greek (H) Grocery - Dairy 1028 V6755 Yogurt - Kind Used [Mst Oft] - Lactose Free (H) Grocery - Dairy 1029 V4370 Yogurt - Kind Used [Mst Oft] - Low Fat (H) Grocery - Dairy 1030 V4371 Yogurt - Kind Used [Mst Oft] - Natural (H) Grocery - Dairy 1031 V4372 Yogurt - Kind Used [Mst Oft] - Organic (H) Grocery - Dairy 1032 V4373 Yogurt - Kind Used [Mst Oft] - Regular (H) Grocery - Dairy 1033 V4374 Yogurt - Kind Used [Mst Oft] - With Probiotic Culture (H) Grocery - Dairy 1034 V0846 Processed Cheese - Used [Pst 6 Mths] - Yes (H) Grocery - Dairy 1035 V4375 Processed Cheese - Kilos Used [Pst Mth] - Less than 1 (H) Grocery - Dairy 1036 V4376 Processed Cheese - Kilos Used [Pst Mth] - 1-2 (H) Grocery - Dairy 1037 V4377 Processed Cheese - Kilos Used [Pst Mth] - 3+ (H) Grocery - Dairy 1038 V0847 Processed Cheese - Type [Mst Oft] - Light/Lite (H) Grocery - Dairy 1039 V0848 Processed Cheese - Type [Mst Oft] - Regular (H) Grocery - Dairy 1040 V0851 Processed Cheese - Purpose [Mst Oft] - Cooking (H) Grocery - Dairy 1041 V0852 Processed Cheese - Purpose [Mst Oft] - On Its Own (H) Grocery - Dairy 1042 V0853 Processed Cheese - Purpose [Mst Oft] - Sandwiches (H) Grocery - Dairy 1043 V0854 Natural Cheese - Used [Pst 6 Mths] - Yes (H) Grocery - Dairy 1044 V4378 Natural Cheese - Kilos Used [Pst Mth] - Less than 1 (H) Grocery - Dairy 1045 V4379 Natural Cheese - Kilos Used [Pst Mth] - 1-2 (H) Grocery - Dairy 1046 V4380 Natural Cheese - Kilos Used [Pst Mth] - 3+ (H) Grocery - Dairy 1047 V4381 Natural Cheese - Forms [Mst Oft] - Prepackaged Chunk/Block (H) Grocery - Dairy 1048 V4382 Natural Cheese - Forms [Mst Oft] - Chunk/Block From Deli (H) Grocery - Dairy 1049 V4947 Natural Cheese - Forms [Mst Oft] - Prepackaged Shredded (H) Grocery - Dairy 1050 V4948 Natural Cheese - Forms [Mst Oft] - Stick (H) Grocery - Dairy 1051 V9257 Natural Cheese - Forms [Mst Oft] - Individual Portions (H) (!) Grocery - Dairy 1052 V9256 Natural Cheese - Forms [Mst Oft] - Grated (H) (!) Grocery - Dairy 1053 V4383 Natural Cheese - Forms [Mst Oft] - Slices (H) Grocery - Dairy 1054 V9263 Natural Cheese - Type [Mst Oft] - Fortified (H) (!) Grocery - Dairy 1055 V4384 Natural Cheese - Type [Mst Oft] - Low Fat (H) Grocery - Dairy 1056 V6756 Natural Cheese - Type [Mst Oft] - Organic (H) Grocery - Dairy 1057 V4385 Natural Cheese - Type [Mst Oft] - Regular (H) Grocery - Dairy 1058 V9264 Natural Cheese - Type [Mst Oft] - Low/No Lactose (H) (!) Grocery - Dairy 1059 V4386 Natural Cheese - Kind [Mst Oft] - Brick (H) Grocery - Dairy 1060 V9258 Natural Cheese - Kind [Mst Oft] - Brie (H) (!) Grocery - Dairy 1061 V8611 Natural Cheese - Kind [Mst Oft] - Cheddar (Marble) (H) Grocery - Dairy 1062 V4387 Natural Cheese - Kind [Mst Oft] - Cheddar (Mild) (H) Grocery - Dairy 1063 V4388 Natural Cheese - Kind [Mst Oft] - Cheddar (Old) (H) Grocery - Dairy 1064 V8612 Natural Cheese - Kind [Mst Oft] - Cheddar (Extra Old) (H) Grocery - Dairy 1065 V9259 Natural Cheese - Kind [Mst Oft] - Feta (H) (!) Grocery - Dairy 1066 V9260 Natural Cheese - Kind [Mst Oft] - Havarti (H) (!) Grocery - Dairy 1067 V4389 Natural Cheese - Kind [Mst Oft] - Mozzarella (H) Grocery - Dairy 1068 V9261 Natural Cheese - Kind [Mst Oft] - Parmesan/Romano (H) (!) Grocery - Dairy 1069 V9262 Natural Cheese - Kind [Mst Oft] - Swiss (H) (!) Grocery - Dairy 1070 V0855 Natural Cheese - Purpose [Mst Oft] - Sandwiches (H) Grocery - Dairy 1071 V0856 Natural Cheese - Purpose [Mst Oft] - Cooking (H) Grocery - Dairy 1072 V0857 Natural Cheese - Purpose [Mst Oft] - On Its Own (H) Grocery - Dairy 1073 V0858 Natural Cheese - Purpose [Mst Oft] - Snacking (H) Grocery - Dairy 1074 V0859 Cream Cheese - Used [Pst 6 Mths] - Yes (H) Grocery - Dairy 1075 V4949 Cream Cheese - Purpose Used [Pst Mth] - As a Spread (H) Grocery - Dairy 1076 V4950 Cream Cheese - Purpose Used [Pst Mth] - As a Dip (H) Grocery - Dairy 1077 V4951 Cream Cheese - Purpose Used [Pst Mth] - Cooking (H) Grocery - Dairy 1078 V4952 Cream Cheese - Purpose Used [Pst Mth] - Baking (H) Grocery - Dairy 1079 V0866 Times Shopped for Groceries [Avg Wk] - 1 (H) Grocery - Shopping 1080 V0867 Times Shopped for Groceries [Avg Wk] - 2 (H) Grocery - Shopping 1081 V0868 Times Shopped for Groceries [Avg Wk] - 3+ (H) Grocery - Shopping 1082 V0869 Amount Spent on Groceries [Avg Wk] - $1-$99 (H) Grocery - Shopping 1083 V0870 Amount Spent on Groceries [Avg Wk] - $100-$149 (H) Grocery - Shopping 1084 V6757 Amount Spent on Groceries [Avg Wk] - $150-$249 (H) Grocery - Shopping 1085 V6758 Amount Spent on Groceries [Avg Wk] - $250+ (H) Grocery - Shopping 1086 V4953I Amount Spent on Groceries [Avg Wk] - Incidence (H) Grocery - Shopping 1087 V4953C Amount Spent on Groceries [Avg Wk] - Consumption (Dollars) (H) Grocery - Shopping Dollars 1088 V0872 Purchase Non Branded/Private Label/Store Brands - Sometimes (H) Grocery - Shopping 1089 V0873 Purchase Non Branded/Private Label/Store Brands - Regularly (H) Grocery - Shopping 1090 V0874 Purchase National Brands - Sometimes (H) Grocery - Shopping 1091 V0875 Purchase National Brands - Regularly (H) Grocery - Shopping 1092 V0876 Use Coupons - Sometimes (H) Grocery - Shopping 1093 V0877 Use Coupons - Regularly (H) Grocery - Shopping 1094 V0878 Type Shopped [Mst Oft] - Bulk Food Store (H) Grocery - Shopping 1095 V9286 Type Shopped [Mst Oft] - Butcher/Meat Shop (H) (!) Grocery - Shopping 1096 V0879 Type Shopped [Mst Oft] - Department Store (H) Grocery - Shopping 1097 V4954 Type Shopped [Mst Oft] - Fruit & Vegetable Store (H) (!) Grocery - Shopping 1098 V0880 Type Shopped [Mst Oft] - Grocery Store (H) Grocery - Shopping 1099 V9270 Food Delivery Services-Personally Used (P) Grocery - Shopping 1100 V9271 Food Delivery Services-Personally Used [Pst Mth] - 1-2 times (P) Grocery - Shopping 1101 V9272 Food Delivery Services-Personally Used [Pst Mth] - 3+ times (P) Grocery - Shopping 1102 V9269 Food Delivery Services - Amount Spent per Order - less than $25 (P) Grocery - Shopping 1103 V9265 Food Delivery Services - Amount Spent per Order - $25 - $49.99 (P) Grocery - Shopping 1104 V9268 Food Delivery Services - Amount Spent per Order - More than $50 (P) Grocery - Shopping 1105 V9266I Food Delivery Services - Amount Spent per Order - Incidence (P) Grocery - Shopping 1106 V9266C Food Delivery Services - Amount Spent per Order - Consumption (Dollars) (P) Grocery - Shopping Dollars 1107 V9275 Meal Kits Delivery Services - Personally Used (P) Grocery - Shopping 1108 V9273 Meal Kits Delivery Services - # Times Used [Pst Month] - Once (P) Grocery - Shopping 1109 V9274 Meal Kits Delivery Services - # Times Used [Pst Month] - Two or more times (P) Grocery - Shopping 1110 V9276 Meal Kits Delivery Services - Reasons For Using - Add variety to meal planning (P) Grocery - Shopping

Order Variable Description Category Consumption 1111 V9279 Meal Kits Delivery Services - Reasons For Using - Have a fun experience (P) Grocery - Shopping 1112 V9285 Meal Kits Delivery Services - Reasons For Using - Try new ingredients (P) Grocery - Shopping 1113 V9284 Meal Kits Delivery Services - Reasons For Using - Save time (P) Grocery - Shopping 1114 V9283 Meal Kits Delivery Services - Reasons For Using - Reduce decision making (P) Grocery - Shopping 1115 V9277 Meal Kits Delivery Services - Reasons For Using - Eat more home - cooked meals (P) Grocery - Shopping 1116 V9281 Meal Kits Delivery Services - Reasons For Using - Improve culinary skills (P) Grocery - Shopping 1117 V9280 Meal Kits Delivery Services - Reasons For Using - High - quality ingredients (P) (!) Grocery - Shopping 1118 V9278 Meal Kits Delivery Services - Reasons For Using - Free trial/discount offers (P) Grocery - Shopping 1119 V9282 Meal Kits Delivery Services - Reasons For Using - New recipes (P) Grocery - Shopping 1120 V0881 Organic Used [Pst 6 Mths] - Yes (H) Grocery - Shopping 1121 V6760 Organic Type [Pst Mth] - Dairy (H) Grocery - Shopping 1122 V6761 Organic Type [Pst Mth] - Fruit (H) Grocery - Shopping 1123 V6762 Organic Type [Pst Mth] - Vegetables (H) Grocery - Shopping 1124 V6763 Organic Type [Pst Mth] - Grains (H) Grocery - Shopping 1125 V6764 Organic Type [Pst Mth] - Meat (H) Grocery - Shopping 1126 V6765 Organic Type [Pst Mth] - Other (H) Grocery - Shopping 1127 V9289 Vegan/Plant Based Packaged Products - Used [Pst Mth] - 1-4 times (P) Grocery - Shopping 1128 V9290 Vegan/Plant Based Packaged Products - Used [Pst Mth] - 5+ times (P) Grocery - Shopping 1129 V9288 Vegan/Plant Based Packaged Products - Used Most Often - Milk Alternatives (P) Grocery - Shopping 1130 V9287 Vegan/Plant Based Packaged Products - Used Most Often - Meat Alternatives (P) Grocery - Shopping 1131 V0888 Bread - Used [Pst Mth] - Yes (H) Grocery - Staples 1132 V4390 Bread - Loaves Used [Pst Wk] - Less than 1 (H) Grocery - Staples 1133 V4391 Bread - Loaves Used [Pst Wk] - 1 (H) Grocery - Staples 1134 V4392 Bread - Loaves Used [Pst Wk] - 2+ (H) Grocery - Staples 1135 V6766 Bread - Kind Used [in Hhld] - Artisan (H) Grocery - Staples 1136 V6767 Bread - Kind Used [in Hhld] - In-Store Bakery (H) Grocery - Staples 1137 V6768 Bread - Kind Used [in Hhld] - Packaged (i.e. Wonder Bread) (H) Grocery - Staples 1138 V6769 Bread - Type Used [in Hhld] - White Bread (H) Grocery - Staples 1139 V6770 Bread - Type Used [in Hhld] - Wheat Bread (H) Grocery - Staples 1140 V6771 Bread - Type Used [in Hhld] - Grain Bread (H) Grocery - Staples 1141 V6772 Bread - Type Used [in Hhld] - Tortilla Wraps (H) Grocery - Staples 1142 V6773 Bread - Type Used [in Hhld] - Bagels (H) Grocery - Staples 1143 V6774 Bread - Type Used [in Hhld] - Baguettes (H) Grocery - Staples 1144 V6775 Bread - Type Used [in Hhld] - Ciabattas (H) Grocery - Staples 1145 V6776 Bread - Type Used [in Hhld] - Focaccias (H) Grocery - Staples 1146 V6777 Bread - Type Used [in Hhld] - Specialty Breads (H) Grocery - Staples 1147 V6778 Bread - Type Used [in Hhld] - Burger Buns (H) Grocery - Staples 1148 V6779 Bread - Type Used [in Hhld] - Sandwich Rolls (H) Grocery - Staples 1149 V6780 Bread - Type Used [in Hhld] - Frozen/Bake at Home (H) Grocery - Staples 1150 V9294 Boxed Dried Macaroni & Cheese - Used - [Pst Mth] - Yes (P) Grocery - Staples 1151 V9293 Boxed Dried Macaroni & Cheese - Times Used - [Pst Mth] - Once or twice (P) Grocery - Staples 1152 V9291 Boxed Dried Macaroni & Cheese - Times Used - [Pst Mth] - 3-6 times (P) Grocery - Staples 1153 V9292 Boxed Dried Macaroni & Cheese - Times Used - [Pst Mth] - 7+ times (P) (!) Grocery - Staples 1154 V6781 Pasta - Used [Pst 6 Mths] - Yes (H) Grocery - Staples 1155 V6782 Pasta - Times Served [Pst Mth] - 1-2 (H) Grocery - Staples 1156 V6783 Pasta - Times Served [Pst Mth] - 3-6 (H) Grocery - Staples 1157 V6784 Pasta - Times Served [Pst Mth] - 7+ (H) Grocery - Staples 1158 V6785 Pasta - Kind Used [in Hhld] - Fresh (H) Grocery - Staples 1159 V6786 Pasta - Kind Used [in Hhld] - Frozen (H) Grocery - Staples 1160 V6787 Pasta - Kind Used [in Hhld] - Dry-Packaged in a Box (H) Grocery - Staples 1161 V6788 Pasta - Kind Used [in Hhld] - Dry-Packaged in Cellophane (H) Grocery - Staples 1162 V9296 Pasta Sauce - Used (Pst Year] (H) Grocery - Staples 1163 V9299 Paste Sauce - # of Bottles/Jars Used [Pst Mth] - less than once (H) Grocery - Staples 1164 V9297 Paste Sauce - # of Bottles/Jars Used [Pst Mth] - 1-4 times (H) Grocery - Staples 1165 V9298 Paste Sauce - # of Bottles/Jars Used [Pst Mth] - 5+ times (H) Grocery - Staples 1166 V8597 Canned Food - Bought [Pst 6 Mths] - Yes (H) Grocery - Staples 1167 V8598 Canned Food - Type Bought [Pst Mth] - Fruit (H) Grocery - Staples 1168 V8599 Canned Food - Type Bought [Pst Mth] - Vegetables (H) Grocery - Staples 1169 V8600 Canned Food - Type Bought [Pst Mth] - Fish/Seafood (H) Grocery - Staples 1170 V8601 Canned Food - Type Bought [Pst Mth] - Meat (H) Grocery - Staples 1171 V8602 Canned Food - Type Bought [Pst Mth] - Full Meals (e.g. pasta) (H) Grocery - Staples 1172 V0889 Eggs - Used [Pst 6 Mths] - Yes (H) Grocery - Staples 1173 V4393 Eggs - Dozen Used [Pst Mth] - Less than 1 (H) Grocery - Staples 1174 V4394 Eggs - Dozen Used [Pst Mth] - 1-2 (H) Grocery - Staples 1175 V4395 Eggs - Dozen Used [Pst Mth] - 3+ (H) Grocery - Staples 1176 V0895 Toaster Products - Used [Pst 6 Mths] - Yes (H) Grocery - Staples 1177 V4396 Toaster Products - Packages Used [Pst Mth] - Less than 1 (H) Grocery - Staples 1178 V4397 Toaster Products - Packages Used [Pst Mth] - 1-2 (H) Grocery - Staples 1179 V4398 Toaster Products - Packages Used [Pst Mth] - 3+ (H) Grocery - Staples 1180 V8610 Breakfast Sandwiches (Frozen) - Used [Pst 6 Mths] - Yes (H) Grocery - Staples 1181 V0896 Instant Hot Cereal - Used [Pst 6 Mths] - Yes (H) Grocery - Staples 1182 V4399 Instant Hot Cereals - Single Serve Packets - Individual Portions Eaten [Pst Wk] - Less than 2 (H) Grocery - Staples 1183 V4400 Instant Hot Cereals - Single Serve Packets - Individual Portions Eaten [Pst Wk] - 3-4 (H) Grocery - Staples 1184 V4401 Instant Hot Cereals - Single Serve Packets - Individual Portions Eaten [Pst Wk] - 5+ (H) Grocery - Staples 1185 V0897 Oatmeal/Hot Cereal - Used [Pst 6 Mths] - Yes (H) Grocery - Staples 1186 V4402 Rolled Oats/Oatmeal/Hot Cereals - Portions Eaten As Cereal [Pst Wk] - Less than 2 (H) Grocery - Staples 1187 V4403 Rolled Oats/Oatmeal/Hot Cereals - Portions Eaten As Cereal [Pst Wk] - 3-4 (H) Grocery - Staples 1188 V4404 Rolled Oats/Oatmeal/Hot Cereals - Portions Eaten As Cereal [Pst Wk] - 5+ (H) Grocery - Staples 1189 V0900 Cold Cereal - Used [Pst 6 Mths] - Yes (H) Grocery - Staples 1190 V4405 Cold Cereals - Individual Portions Used [Pst Wk] - 1-4 (H) Grocery - Staples 1191 V4406 Cold Cereals - Individual Portions Used [Pst Wk] - 5-9 (H) Grocery - Staples 1192 V4407 Cold Cereals - Individual Portions Used [Pst Wk] - 10+ (H) Grocery - Staples 1193 V6789 Cold Cereal - Type [Pst Wk] - Bran Type (H) Grocery - Staples 1194 V6790 Cold Cereal - Type [Pst Wk] - Corn Based (H) Grocery - Staples 1195 V6791 Cold Cereal - Type [Pst Wk] - Granola/Muesli (H) Grocery - Staples 1196 V6792 Cold Cereal - Type [Pst Wk] - Multi-Grain (H) Grocery - Staples 1197 V6793 Cold Cereal - Type [Pst Wk] - Natural Ingredients (H) Grocery - Staples 1198 V6794 Cold Cereal - Type [Pst Wk] - Oat Based (H) Grocery - Staples

Order Variable Description Category Consumption 1199 V6795 Cold Cereal - Type [Pst Wk] - Organic Ingredients (H) Grocery - Staples 1200 V6796 Cold Cereal - Type [Pst Wk] - Protein (H) Grocery - Staples 1201 V6797 Cold Cereal - Type [Pst Wk] - Rice Based (H) Grocery - Staples 1202 V6798 Cold Cereal - Type [Pst Wk] - Sweetened Within/Frosting (H) Grocery - Staples 1203 V6799 Cold Cereal - Type [Pst Wk] - Wheat Based (H) Grocery - Staples 1204 V6800 Cold Cereal - Type [Pst Wk] - With Dried Fruits/Berries/Raisins (H) Grocery - Staples 1205 V6801 Cold Cereal - Type [Pst Wk] - Other (H) Grocery - Staples 1206 V0914 Granola/Cereal Bars - Used [Pst 6 Mths] - Yes (H) Grocery - Staples 1207 V4408 Granola/Cereal Bars - Used [Pst Wk] - 1-2 (H) Grocery - Staples 1208 V4409 Granola/Cereal Bars - Used [Pst Wk] - 3-5 (H) Grocery - Staples 1209 V4410 Granola/Cereal Bars - Used [Pst Wk] - 6+ (H) Grocery - Staples 1210 V0915 Granola/Cereal Bars - Kind [Mst Oft] - Cereal Bars (H) Grocery - Staples 1211 V6802 Granola/Cereal Bars - Kind [Mst Oft] - Fruit & Nut Bars (H) Grocery - Staples 1212 V0916 Granola/Cereal Bars - Kind [Mst Oft] - Granola Bars - Chewy (H) Grocery - Staples 1213 V0917 Granola/Cereal Bars - Kind [Mst Oft] - Granola Bars - Chocolate (H) Grocery - Staples 1214 V4411 Granola/Cereal Bars - Kind [Mst Oft] - Granola Bars - Crunchy (H) Grocery - Staples 1215 V0918 Granola/Cereal Bars - Kind [Mst Oft] - Granola Bars - Sweet And Salty (H) Grocery - Staples 1216 V0919 Crackers - Used [Pst 6 Mths] - Yes (H) Grocery - Staples 1217 V4412 Crackers - Boxes Used [Pst Mth] - Less than 1 (H) Grocery - Staples 1218 V4413 Crackers - Boxes Used [Pst Mth] - 1-2 (H) Grocery - Staples 1219 V4414 Crackers - Boxes Used [Pst Mth] - 3+ (H) Grocery - Staples 1220 V6803 Crackers - Kind [Pst Mth] - Cheese (H) Grocery - Staples 1221 V6804 Crackers - Kind [Pst Mth] - Crisp Bread/Dry Bread (H) Grocery - Staples 1222 V6805 Crackers - Kind [Pst Mth] - Graham (H) Grocery - Staples 1223 V6806 Crackers - Kind [Pst Mth] - Oat/Oat Bran (H) Grocery - Staples 1224 V6807 Crackers - Kind [Pst Mth] - Saltines (H) Grocery - Staples 1225 V6808 Crackers - Kind [Pst Mth] - Wheat/Whole Grain (H) Grocery - Staples 1226 V6809 Crackers - Kind [Pst Mth] - Other Flavoured Snack (H) Grocery - Staples 1227 V0929 Soup - Used [Pst 6 Mths] - Yes (H) Grocery - Staples 1228 V4416 Soup - Times Used [Pst Mth] - 1-4 (H) Grocery - Staples 1229 V4417 Soup - Times Used [Pst Mth] - 5-9 (H) Grocery - Staples 1230 V4418 Soup - Times Used [Pst Mth] - 10+ (H) Grocery - Staples 1231 V6810 Soup - Type [Pst Mth] - Condensed (H) Grocery - Staples 1232 V6811 Soup - Type [Pst Mth] - Dry Soup (H) Grocery - Staples 1233 V6812 Soup - Type [Pst Mth] - Ready To Serve (H) Grocery - Staples 1234 V0933 Plain Rice - Used [Pst 6 Mths] - Yes (H) Grocery - Staples 1235 V4419 Plain Rice - Times Served [Pst Mth] - 1-4 (H) Grocery - Staples 1236 V4420 Plain Rice - Times Served [Pst Mth] - 5-9 (H) Grocery - Staples 1237 V4421 Plain Rice - Times Served [Pst Mth] - 10+ (H) Grocery - Staples 1238 V0937 Flavoured/Seasoned Rice - Used [Pst 6 Mths] - Yes (H) Grocery - Staples 1239 V4422 Flavoured & Seasoned Rice - Packages [Pst Mth] - Less than 1 (H) Grocery - Staples 1240 V4423 Flavoured & Seasoned Rice - Packages [Pst Mth] - 1-2 (H) Grocery - Staples 1241 V4424 Flavoured & Seasoned Rice - Packages [Pst Mth] - 3+ (H) Grocery - Staples 1242 V0938 Frozen Vegetables - Used [Pst 6 Mths] - Yes (H) Grocery - Staples 1243 V4425 Frozen Vegetables - Packages Used [Pst Mth] - Less than 1 (H) Grocery - Staples 1244 V4426 Frozen Vegetables - Packages Used [Pst Mth] - 1-2 (H) Grocery - Staples 1245 V4427 Frozen Vegetables - Packages Used [Pst Mth] - 3+ (H) Grocery - Staples 1246 V6813 Frozen Vegetables - Kind [Pst Mth] - Blend Of Vegetables (H) Grocery - Staples 1247 V6814 Frozen Vegetables - Kind [Pst Mth] - Peas, Corn, Cut Green Beans (H) Grocery - Staples 1248 V9295 Frozen Vegetables - Kind [Pst Mth] - Added Value Vegetables (quinoa/sauce/seasoning) (H) Grocery - Staples 1249 V6815 Frozen Vegetables - Kind [Pst Mth] - Organic Vegetables (H) Grocery - Staples 1250 V6816 Frozen Vegetables - Kind [Pst Mth] - Other Vegetables (H) Grocery - Staples 1251 V9753 Frozen Meals - Used [Pst Yr] (H) Grocery - Staples 1252 V9754 Frozen Meals - Package Size Used [Any] - Single Serve (H) Grocery - Staples 1253 V9755 Frozen Meals - Package Size Used [Any] - Family Size (H) Grocery - Staples 1254 V9756 Frozen Meals - Used [Any] - Breakfast (H) Grocery - Staples 1255 V9757 Frozen Meals - Used [Any] - Lunch (H) Grocery - Staples 1256 V9758 Frozen Meals - Used [Any] - Dinner (H) Grocery - Staples 1257 V9759 Frozen Meals - Used [Any] - Snacks (H) Grocery - Staples 1258 V0942 Frozen Pizza - Used [Pst 6 Mths] - Yes (H) Grocery - Staples 1259 V4428 Frozen Pizza - Packages Used [Pst Mth] - 1-2 (H) Grocery - Staples 1260 V4429 Frozen Pizza - Packages Used [Pst Mth] - 3-4 (H) Grocery - Staples 1261 V4430 Frozen Pizza - Packages Used [Pst Mth] - 5+ (H) Grocery - Staples 1262 V6817 Frozen Pizza Snacks - Used [Pst 6 Mths] - Yes (H) Grocery - Staples 1263 V3489 Restaurants - Used [Pst Mth] - Yes (P) Restaurants 1264 V3490 Restaurants - Times Used [Pst Mth] - Delivery - 1-2 (P) Restaurants 1265 V6818 Restaurants - Times Used [Pst Mth] - Delivery - 3-4 (P) Restaurants 1266 V6819 Restaurants - Times Used [Pst Mth] - Delivery - 5+ (P) Restaurants 1267 V4955I Restaurants - Times Used [Pst Mth] - Delivery - Incidence (P) Restaurants 1268 V4955C Restaurants - Times Used [Pst Mth] - Delivery - Consumption (Times) (P) Restaurants Times 1269 V3493 Restaurants - Times Used [Pst Mth] - Drive Thru - 1-2 (P) Restaurants 1270 V3494 Restaurants - Times Used [Pst Mth] - Drive Thru - 3-4 (P) Restaurants 1271 V3495 Restaurants - Times Used [Pst Mth] - Drive Thru - 5+ (P) Restaurants 1272 V4956I Restaurants - Times Used [Pst Mth] - Drive Thru - Incidence (P) Restaurants 1273 V4956C Restaurants - Times Used [Pst Mth] - Drive Thru - Consumption (Times) (P) Restaurants Times 1274 V3496 Restaurants - Times Used [Pst Mth] - Eat-In - 1-2 (P) Restaurants 1275 V3497 Restaurants - Times Used [Pst Mth] - Eat-In - 3-4 (P) Restaurants 1276 V3498 Restaurants - Times Used [Pst Mth] - Eat-In - 5+ (P) Restaurants 1277 V4957I Restaurants - Times Used [Pst Mth] - Eat-In - Incidence (P) Restaurants 1278 V4957C Restaurants - Times Used [Pst Mth] - Eat-In - Consumption (Times) (P) Restaurants Times 1279 V3499 Restaurants - Times Used [Pst Mth] - Take-Out - 1-2 (P) Restaurants 1280 V3500 Restaurants - Times Used [Pst Mth] - Take-Out - 3-4 (P) Restaurants 1281 V3501 Restaurants - Times Used [Pst Mth] - Take-Out - 5+ (P) Restaurants 1282 V4958I Restaurants - Times Used [Pst Mth] - Take-Out - Incidence (P) Restaurants 1283 V4958C Restaurants - Times Used [Pst Mth] - Take-Out - Consumption (Times) (P) Restaurants Times 1284 V6820 Restaurants - # Visits [Pst Mth] - Bars/Pubs - 1-2 (P) Restaurants 1285 V6821 Restaurants - # Visits [Pst Mth] - Bars/Pubs - 3-4 (P) Restaurants 1286 V6822 Restaurants - # Visits [Pst Mth] - Bars/Pubs - 5+ (P) Restaurants

Order Variable Description Category Consumption 1287 V6823I Restaurants - # Visits [Pst Mth] - Bars/Pubs - Incidence (P) Restaurants 1288 V6823C Restaurants - # Visits [Pst Mth] - Bars/Pubs - Consumption (Visits) (P) Restaurants Visits 1289 V3502 Restaurants - # Visits [Pst Mth] - Buffets - 1-2 (P) Restaurants 1290 V4432 Restaurants - # Visits [Pst Mth] - Buffets - 3+ (P) (!) Restaurants 1291 V4959I Restaurants - # Visits [Pst Mth] - Buffets - Incidence (P) Restaurants 1292 V4959C Restaurants - # Visits [Pst Mth] - Buffets - Consumption (Visits) (P) Restaurants Visits 1293 V3505 Restaurants - # Visits [Pst Mth] - Cafeteria - 1-2 (P) Restaurants 1294 V4433 Restaurants - # Visits [Pst Mth] - Cafeteria - 3+ (P) (!) Restaurants 1295 V4960I Restaurants - # Visits [Pst Mth] - Cafeteria - Incidence (P) Restaurants 1296 V4960C Restaurants - # Visits [Pst Mth] - Cafeteria - Consumption (Visits) (P) Restaurants Visits 1297 V3508 Restaurants - # Visits [Pst Mth] - Casual/Family Dining - 1-2 (P) Restaurants 1298 V3509 Restaurants - # Visits [Pst Mth] - Casual/Family Dining - 3-4 (P) Restaurants 1299 V3510 Restaurants - # Visits [Pst Mth] - Casual/Family Dining - 5+ (P) Restaurants 1300 V4961I Restaurants - # Visits [Pst Mth] - Casual/Family Dining - Incidence (P) Restaurants 1301 V4961C Restaurants - # Visits [Pst Mth] - Casual/Family Dining - Consumption (Visits) (P) Restaurants Visits 1302 V3511 Restaurants - # Visits [Pst Mth] - Convenience Store - 1-2 (P) Restaurants 1303 V3512 Restaurants - # Visits [Pst Mth] - Convenience Store - 3-4 (P) Restaurants 1304 V3513 Restaurants - # Visits [Pst Mth] - Convenience Store - 5+ (P) Restaurants 1305 V4962I Restaurants - # Visits [Pst Mth] - Convenience Store - Incidence (P) Restaurants 1306 V4962C Restaurants - # Visits [Pst Mth] - Convenience Store - Consumption (Visits) (P) Restaurants Visits 1307 V3514 Restaurants - # Visits [Pst Mth] - Food Court - 1-2 (P) Restaurants 1308 V35156 Restaurants - # Visits [Pst Mth] - Food Court - 3+ (P) Restaurants 1309 V4963I Restaurants - # Visits [Pst Mth] - Food Court - Incidence (P) Restaurants 1310 V4963C Restaurants - # Visits [Pst Mth] - Food Court - Consumption (Visits) (P) Restaurants Visits 1311 V3517 Restaurants - # Visits [Pst Mth] - Grocery Store Take Out - 1-2 (P) Restaurants 1312 V4434 Restaurants - # Visits [Pst Mth] - Grocery Store Take Out - 3+ (P) Restaurants 1313 V4964I Restaurants - # Visits [Pst Mth] - Grocery Store Take Out - Incidence (P) Restaurants 1314 V4964C Restaurants - # Visits [Pst Mth] - Grocery Store Take Out - Consumption (Visits) (P) Restaurants Visits 1315 V3520 Restaurants - # Visits [Pst Mth] - High Quality - 1-2 (P) Restaurants 1316 V3521 Restaurants - # Visits [Pst Mth] - High Quality - 3-4 (P) Restaurants 1317 V3522 Restaurants - # Visits [Pst Mth] - High Quality - 5+ (P) (!) Restaurants 1318 V4965I Restaurants - # Visits [Pst Mth] - High Quality - Incidence (P) Restaurants 1319 V4965C Restaurants - # Visits [Pst Mth] - High Quality - Consumption (Visits) (P) Restaurants Visits 1320 V3523 Restaurants - # Visits [Pst Mth] - Quick Service/Fast Food - 1-2 (P) Restaurants 1321 V3524 Restaurants - # Visits [Pst Mth] - Quick Service/Fast Food - 3-4 (P) Restaurants 1322 V3525 Restaurants - # Visits [Pst Mth] - Quick Service/Fast Food - 5+ (P) Restaurants 1323 V4966I Restaurants - # Visits [Pst Mth] - Quick Service/Fast Food - Incidence (P) Restaurants 1324 V4966C Restaurants - # Visits [Pst Mth] - Quick Service/Fast Food - Consumption (Visits) (P) Restaurants Visits 1325 V3526 Restaurants - # Visits [Pst Mth] - Coffee/Donut Shops - 1-2 (P) Restaurants 1326 V3527 Restaurants - # Visits [Pst Mth] - Coffee/Donut Shops - 3-4 (P) Restaurants 1327 V3528 Restaurants - # Visits [Pst Mth] - Coffee/Donut Shops - 5+ (P) Restaurants 1328 V4967I Restaurants - # Visits [Pst Mth] - Coffee/Donut Shops - Incidence (P) Restaurants 1329 V4967C Restaurants - # Visits [Pst Mth] - Coffee/Donut Shops - Consumption (Visits) (P) Restaurants Visits 1330 V3529 Restaurants - # Visits [Pst Mth] - Other - 1-2 (P) Restaurants 1331 V4435 Restaurants - # Visits [Pst Mth] - Other - 3+ (P) Restaurants 1332 V4968I Restaurants - # Visits [Pst Mth] - Other - Incidence (P) Restaurants 1333 V4968C Restaurants - # Visits [Pst Mth] - Other - Consumption (Visits) (P) Restaurants Visits 1334 V3532 Restaurants - Visits by Type [Pst Mth] - Chinese - 1-2 (P) Restaurants 1335 V4436 Restaurants - Visits by Type [Pst Mth] - Chinese - 3+ (P) Restaurants 1336 V4969I Restaurants - Visits by Type [Pst Mth] - Chinese - Incidence (P) Restaurants 1337 V4969C Restaurants - Visits by Type [Pst Mth] - Chinese - Consumption (Visits) (P) Restaurants Visits 1338 V35357 Restaurants - Visits by Type [Pst Mth] - Thai - 1+ (P) Restaurants 1339 V4970I Restaurants - Visits by Type [Pst Mth] - Thai - Incidence (P) Restaurants 1340 V4970C Restaurants - Visits by Type [Pst Mth] - Thai - Consumption (Visits) (P) Restaurants Visits 1341 V3538 Restaurants - Visits by Type [Pst Mth] - Japanese - 1-2 (P) Restaurants 1342 V4438 Restaurants - Visits by Type [Pst Mth] - Japanese - 3+ (P) (!) Restaurants 1343 V4971I Restaurants - Visits by Type [Pst Mth] - Japanese - Incidence (P) Restaurants 1344 V4971C Restaurants - Visits by Type [Pst Mth] - Japanese - Consumption (Visits) (P) Restaurants Visits 1345 V3541 Restaurants - Visits by Type [Pst Mth] - Indian - 1-2 (P) Restaurants 1346 V4439 Restaurants - Visits by Type [Pst Mth] - Indian - 3+ (P) (!) Restaurants 1347 V4972I Restaurants - Visits by Type [Pst Mth] - Indian - Incidence (P) Restaurants 1348 V4972C Restaurants - Visits by Type [Pst Mth] - Indian - Consumption (Visits) (P) Restaurants Visits 1349 V3544 Restaurants - Visits by Type [Pst Mth] - Other Asian (Vietnamese, Korean, etc.) - 1-2 (P) Restaurants 1350 V4440 Restaurants - Visits by Type [Pst Mth] - Other Asian (Vietnamese, Korean, etc.) - 3+ (P) (!) Restaurants 1351 V4973I Restaurants - Visits by Type [Pst Mth] - Other Asian (Vietnamese, Korean, etc.) - Incidence (P) Restaurants 1352 V4973C Restaurants - Visits by Type [Pst Mth] - Other Asian (Vietnamese, Korean, etc.) - Consumption (Visits) (P) Restaurants Visits 1353 V3547 Restaurants - Visits by Type [Pst Mth] - Pizza - 1-2 (P) Restaurants 1354 V3548 Restaurants - Visits by Type [Pst Mth] - Pizza - 3-4 (P) Restaurants 1355 V3549 Restaurants - Visits by Type [Pst Mth] - Pizza - 5+ (P) (!) Restaurants 1356 V4974I Restaurants - Visits by Type [Pst Mth] - Pizza - Incidence (P) Restaurants 1357 V4974C Restaurants - Visits by Type [Pst Mth] - Pizza - Consumption (Visits) (P) Restaurants Visits 1358 V3550 Restaurants - Visits by Type [Pst Mth] - Italian - 1-2 (P) Restaurants 1359 V4441 Restaurants - Visits by Type [Pst Mth] - Italian - 3+ (P) Restaurants 1360 V4975I Restaurants - Visits by Type [Pst Mth] - Italian - Incidence (P) Restaurants 1361 V4975C Restaurants - Visits by Type [Pst Mth] - Italian - Consumption (Visits) (P) Restaurants Visits 1362 V3553 Restaurants - Visits by Type [Pst Mth] - American - 1-2 (P) Restaurants 1363 V3554 Restaurants - Visits by Type [Pst Mth] - American - 3-4 (P) Restaurants 1364 V3555 Restaurants - Visits by Type [Pst Mth] - American - 5+ (P) Restaurants 1365 V4976I Restaurants - Visits by Type [Pst Mth] - American - Incidence (P) Restaurants 1366 V4976C Restaurants - Visits by Type [Pst Mth] - American - Consumption (Visits) (P) Restaurants Visits 1367 V3556 Restaurants - Visits by Type [Pst Mth] - Greek - 1-2 (P) Restaurants 1368 V4442 Restaurants - Visits by Type [Pst Mth] - Greek - 3+ (P) (!) Restaurants 1369 V4977I Restaurants - Visits by Type [Pst Mth] - Greek - Incidence (P) Restaurants 1370 V4977C Restaurants - Visits by Type [Pst Mth] - Greek - Consumption (Visits) (P) Restaurants Visits 1371 V4978I Restaurants - Visits by Type [Pst Mth] - French - Incidence (P) Restaurants 1372 V4978C Restaurants - Visits by Type [Pst Mth] - French - Consumption (Visits) (P) Restaurants Visits 1373 V3562 Restaurants - Visits by Type [Pst Mth] - Other Ethnic (Mexican, Spanish, etc.) - 1-2 (P) Restaurants 1374 V4444 Restaurants - Visits by Type [Pst Mth] - Other Ethnic (Mexican, Spanish, etc.) - 3+ (P) (!) Restaurants

Order Variable Description Category Consumption 1375 V4979I Restaurants - Visits by Type [Pst Mth] - Other Ethnic (Mexican, Spanish, etc.) - Incidence (P) Restaurants 1376 V4979C Restaurants - Visits by Type [Pst Mth] - Other Ethnic (Mexican, Spanish, etc.) - Consumption (Visits) (P) Restaurants Visits 1377 V3565 Restaurants - Visits by Type [Pst Mth] - Bar/Pub Food - 1-2 (P) Restaurants 1378 V4445 Restaurants - Visits by Type [Pst Mth] - Bar/Pub Food - 3+ (P) Restaurants 1379 V4980I Restaurants - Visits by Type [Pst Mth] - Bar/Pub Food - Incidence (P) Restaurants 1380 V4980C Restaurants - Visits by Type [Pst Mth] - Bar/Pub Food - Consumption (Visits) (P) Restaurants Visits 1381 V3568 Restaurants - Visits by Type [Pst Mth] - Steakhouse - 1-2 (P) Restaurants 1382 V4446 Restaurants - Visits by Type [Pst Mth] - Steakhouse - 3+ (P) (!) Restaurants 1383 V4981I Restaurants - Visits by Type [Pst Mth] - Steakhouse - Incidence (P) Restaurants 1384 V4981C Restaurants - Visits by Type [Pst Mth] - Steakhouse - Consumption (Visits) (P) Restaurants Visits 1385 V3571 Restaurants - Visits by Type [Pst Mth] - Seafood - 1-2 (P) Restaurants 1386 V4447 Restaurants - Visits by Type [Pst Mth] - Seafood - 3+ (P) (!) Restaurants 1387 V4982I Restaurants - Visits by Type [Pst Mth] - Seafood - Incidence (P) Restaurants 1388 V4982C Restaurants - Visits by Type [Pst Mth] - Seafood - Consumption (Visits) (P) Restaurants Visits 1389 V3574 Restaurants - Visits by Type [Pst Mth] - Chicken - 1-2 (P) Restaurants 1390 V3575 Restaurants - Visits by Type [Pst Mth] - Chicken - 3-4 (P) Restaurants 1391 V3576 Restaurants - Visits by Type [Pst Mth] - Chicken - 5+ (P) (!) Restaurants 1392 V4983I Restaurants - Visits by Type [Pst Mth] - Chicken - Incidence (P) Restaurants 1393 V4983C Restaurants - Visits by Type [Pst Mth] - Chicken - Consumption (Visits) (P) Restaurants Visits 1394 V3577 Restaurants - Visits by Type [Pst Mth] - Burgers - 1-2 (P) Restaurants 1395 V3578 Restaurants - Visits by Type [Pst Mth] - Burgers - 3-4 (P) Restaurants 1396 V3579 Restaurants - Visits by Type [Pst Mth] - Burgers - 5+ (P) Restaurants 1397 V4984I Restaurants - Visits by Type [Pst Mth] - Burgers - Incidence (P) Restaurants 1398 V4984C Restaurants - Visits by Type [Pst Mth] - Burgers - Consumption (Visits) (P) Restaurants Visits 1399 V35808 Restaurants - Visits by Type [Pst Mth] - Bistro Style Food - 1+ (P) Restaurants 1400 V4985I Restaurants - Visits by Type [Pst Mth] - Bistro Style Food - Incidence (P) Restaurants 1401 V4985C Restaurants - Visits by Type [Pst Mth] - Bistro Style Food - Consumption (Visits) (P) Restaurants Visits 1402 V3583 Restaurants - Visits by Type [Pst Mth] - Sub/Sandwiches - 1-2 (P) Restaurants 1403 V4449 Restaurants - Visits by Type [Pst Mth] - Sub/Sandwiches - 3-4 (P) Restaurants 1404 V4986 Restaurants - Visits by Type [Pst Mth] - Sub/Sandwiches - 5+ (P) (!) Restaurants 1405 V4987I Restaurants - Visits by Type [Pst Mth] - Sub/Sandwiches - Incidence (P) Restaurants 1406 V4987C Restaurants - Visits by Type [Pst Mth] - Sub/Sandwiches - Consumption (Visits) (P) Restaurants Visits 1407 V3586 Restaurants - Visits by Type [Pst Mth] - Ice Cream - 1-2 (P) Restaurants 1408 V4450 Restaurants - Visits by Type [Pst Mth] - Ice Cream - 3+ (P) Restaurants 1409 V4988I Restaurants - Visits by Type [Pst Mth] - Ice Cream - Incidence (P) Restaurants 1410 V4988C Restaurants - Visits by Type [Pst Mth] - Ice Cream - Consumption (Visits) (P) Restaurants Visits 1411 V3589 Restaurants - Visits by Type [Pst Mth] - Taco - 1-2 (P) Restaurants 1412 V4989 Restaurants - Visits by Type [Pst Mth] - Taco - 3+ (P) (!) Restaurants 1413 V4990I Restaurants - Visits by Type [Pst Mth] - Taco - Incidence (P) Restaurants 1414 V4990C Restaurants - Visits by Type [Pst Mth] - Taco - Consumption (Visits) (P) Restaurants Visits 1415 V3592 Restaurants - Visits by Type [Pst Mth] - Other - 1-2 (P) Restaurants 1416 V4452 Restaurants - Visits by Type [Pst Mth] - Other - 3+ (P) Restaurants 1417 V4991I Restaurants - Visits by Type [Pst Mth] - Other - Incidence (P) Restaurants 1418 V4991C Restaurants - Visits by Type [Pst Mth] - Other - Consumption (Visits) (P) Restaurants Visits 1419 V3595 Men's Clothing - Where Bought [Pst Yr] - American Eagle (P) Retailers - Apparel & Jewellery 1420 V3596 Men's Clothing - Where Bought [Pst Yr] - Banana Republic (P) Retailers - Apparel & Jewellery 1421 V3597 Men's Clothing - Where Bought [Pst Yr] - Eddie Bauer (P) Retailers - Apparel & Jewellery 1422 V3598 Men's Clothing - Where Bought [Pst Yr] - Gap (P) Retailers - Apparel & Jewellery 1423 V4992 Men's Clothing - Where Bought [Pst Yr] - H&M (P) Retailers - Apparel & Jewellery 1424 V3599 Men's Clothing - Where Bought [Pst Yr] - Hudson's Bay (P) Retailers - Apparel & Jewellery 1425 V3600 Men's Clothing - Where Bought [Pst Yr] - Joe Fresh (P) Retailers - Apparel & Jewellery 1426 V6877 Men's Clothing - Where Bought [Pst Yr] - L'Aubainerie (P) (!) Retailers - Apparel & Jewellery 1427 V3601 Men's Clothing - Where Bought [Pst Yr] - Mark's (P) Retailers - Apparel & Jewellery 1428 V8159 Men's Clothing - Where Bought [Pst Yr] - Marshalls (P) Retailers - Apparel & Jewellery 1429 V3602 Men's Clothing - Where Bought [Pst Yr] - Moore's (P) Retailers - Apparel & Jewellery 1430 V3603 Men's Clothing - Where Bought [Pst Yr] - Old Navy (P) Retailers - Apparel & Jewellery 1431 V6878 Men's Clothing - Where Bought [Pst Yr] - Roots (P) Retailers - Apparel & Jewellery 1432 V9307 Men's Clothing - Where Bought [Pst Yr] - RW & Co. (P) (!) Retailers - Apparel & Jewellery 1433 V4453 Men's Clothing - Where Bought [Pst Yr] - Simons (P) Retailers - Apparel & Jewellery 1434 V6879 Men's Clothing - Where Bought [Pst Yr] - Sport Chek/Sports Experts (P) Retailers - Apparel & Jewellery 1435 V9308 Men's Clothing - Where Bought [Pst Yr] - Uniqlo (P) (!) Retailers - Apparel & Jewellery 1436 V3605 Men's Clothing - Where Bought [Pst Yr] - Walmart (P) Retailers - Apparel & Jewellery 1437 V3606 Men's Clothing - Where Bought [Pst Yr] - Winners (P) Retailers - Apparel & Jewellery 1438 V9309 Men's Clothing - Where Bought [Pst Yr] - Zara (P) (!) Retailers - Apparel & Jewellery 1439 V3607 Women's Clothing - Where Bought [Pst Yr] - Addition-Elle (P) Retailers - Apparel & Jewellery 1440 V3608 Women's Clothing - Where Bought [Pst Yr] - American Eagle (P) Retailers - Apparel & Jewellery 1441 V8160 Women's Clothing - Where Bought [Pst Yr] - Aritzia (P) Retailers - Apparel & Jewellery 1442 V3609 Women's Clothing - Where Bought [Pst Yr] - Banana Republic (P) Retailers - Apparel & Jewellery 1443 V9310 Women's Clothing - Where Bought [Pst Yr] - Bootlegger (P) (!) Retailers - Apparel & Jewellery 1444 V9311 Women's Clothing - Where Bought [Pst Yr] - Cleo (P) (!) Retailers - Apparel & Jewellery 1445 V8161 Women's Clothing - Where Bought [Pst Yr] - Dynamite (P) Retailers - Apparel & Jewellery 1446 V8162 Women's Clothing - Where Bought [Pst Yr] - Eddie Bauer (P) Retailers - Apparel & Jewellery 1447 V3611 Women's Clothing - Where Bought [Pst Yr] - Gap (P) Retailers - Apparel & Jewellery 1448 V3612 Women's Clothing - Where Bought [Pst Yr] - Garage (P) Retailers - Apparel & Jewellery 1449 V3613 Women's Clothing - Where Bought [Pst Yr] - H&M (P) Retailers - Apparel & Jewellery 1450 V3614 Women's Clothing - Where Bought [Pst Yr] - Hudson's Bay (P) Retailers - Apparel & Jewellery 1451 V3615 Women's Clothing - Where Bought [Pst Yr] - Joe Fresh (P) Retailers - Apparel & Jewellery 1452 V3616 Women's Clothing - Where Bought [Pst Yr] - La Senza (P) Retailers - Apparel & Jewellery 1453 V4454 Women's Clothing - Where Bought [Pst Yr] - La Vie en Rose (P) Retailers - Apparel & Jewellery 1454 V9312 Women's Clothing - Where Bought [Pst Yr] - L'Aubainerie (P) Retailers - Apparel & Jewellery 1455 V3617 Women's Clothing - Where Bought [Pst Yr] - Laura/Laura Petites (P) Retailers - Apparel & Jewellery 1456 V6880 Women's Clothing - Where Bought [Pst Yr] - Le Château (P) Retailers - Apparel & Jewellery 1457 V3619 Women's Clothing - Where Bought [Pst Yr] - Lululemon (P) Retailers - Apparel & Jewellery 1458 V8163 Women's Clothing - Where Bought [Pst Yr] - Mark's (P) Retailers - Apparel & Jewellery 1459 V8164 Women's Clothing - Where Bought [Pst Yr] - Marshalls (P) Retailers - Apparel & Jewellery 1460 V6881 Women's Clothing - Where Bought [Pst Yr] - Nordstrom (P) (!) Retailers - Apparel & Jewellery 1461 V3621 Women's Clothing - Where Bought [Pst Yr] - Northern Reflections (P) Retailers - Apparel & Jewellery 1462 V3622 Women's Clothing - Where Bought [Pst Yr] - Old Navy (P) Retailers - Apparel & Jewellery

Order Variable Description Category Consumption 1463 V3623 Women's Clothing - Where Bought [Pst Yr] - Penningtons (P) Retailers - Apparel & Jewellery 1464 V3624 Women's Clothing - Where Bought [Pst Yr] - Reitmans (P) Retailers - Apparel & Jewellery 1465 V8165 Women's Clothing - Where Bought [Pst Yr] - Roots (P) Retailers - Apparel & Jewellery 1466 V3625 Women's Clothing - Where Bought [Pst Yr] - RW & Co. (P) Retailers - Apparel & Jewellery 1467 V4993 Women's Clothing - Where Bought [Pst Yr] - Simons (P) Retailers - Apparel & Jewellery 1468 V6882 Women's Clothing - Where Bought [Pst Yr] - Sport Chek/Sports Experts (P) Retailers - Apparel & Jewellery 1469 V9314 Women's Clothing - Where Bought [Pst Yr] - Uniqlo (P) (!) Retailers - Apparel & Jewellery 1470 V3627 Women's Clothing - Where Bought [Pst Yr] - Victoria's Secret (P) Retailers - Apparel & Jewellery 1471 V3628 Women's Clothing - Where Bought [Pst Yr] - Walmart (P) Retailers - Apparel & Jewellery 1472 V3629 Women's Clothing - Where Bought [Pst Yr] - Winners (P) Retailers - Apparel & Jewellery 1473 V4455 Women's Clothing - Where Bought [Pst Yr] - Zara (P) Retailers - Apparel & Jewellery 1474 V3630 Footwear - Where Bought [Pst Yr] - Aldo (P) Retailers - Apparel & Jewellery 1475 V6883 Footwear - Where Bought [Pst Yr] - Brown's (P) Retailers - Apparel & Jewellery 1476 V8166 Footwear - Where Bought [Pst Yr] - Foot Locker (P) Retailers - Apparel & Jewellery 1477 V8167 Footwear - Where Bought [Pst Yr] - Globo (P) (!) Retailers - Apparel & Jewellery 1478 V4456 Footwear - Where Bought [Pst Yr] - Hudson's Bay (P) Retailers - Apparel & Jewellery 1479 V3631 Footwear - Where Bought [Pst Yr] - Mark's (P) Retailers - Apparel & Jewellery 1480 V8168 Footwear - Where Bought [Pst Yr] - Marshalls (P) Retailers - Apparel & Jewellery 1481 V3632 Footwear - Where Bought [Pst Yr] - Naturalizer (P) Retailers - Apparel & Jewellery 1482 V3635 Footwear - Where Bought [Pst Yr] - Soft Moc (P) Retailers - Apparel & Jewellery 1483 V3636 Footwear - Where Bought [Pst Yr] - Sport Chek/Sports Experts (P) Retailers - Apparel & Jewellery 1484 V3637 Footwear - Where Bought [Pst Yr] - The Shoe Company/Town Shoes/The Shoe Warehouse (P) Retailers - Apparel & Jewellery 1485 V3638 Footwear - Where Bought [Pst Yr] - Walmart (P) Retailers - Apparel & Jewellery 1486 V3639 Footwear - Where Bought [Pst Yr] - Winners (P) Retailers - Apparel & Jewellery 1487 V3651 Toys/Games - Where Bought [Pst Yr] - Canadian Tire (P) Retailers - Children's Products 1488 V3652 Toys/Games - Where Bought [Pst Yr] - Costco (P) Retailers - Children's Products 1489 V4994 Toys/Games - Where Bought [Pst Yr] - Mastermind (P) Retailers - Children's Products 1490 V3653 Toys/Games - Where Bought [Pst Yr] - Toys "R" Us (P) Retailers - Children's Products 1491 V3654 Toys/Games - Where Bought [Pst Yr] - Walmart (P) Retailers - Children's Products 1492 V3640 Children's Clothing - Where Bought [Pst Yr] - Babies "R" Us (H) (!) Retailers - Children's Products 1493 V8616 Children's Clothing - Where Bought [Pst Yr] - Carter's OshKosh (H) Retailers - Children's Products 1494 V8617 Children's Clothing - Where Bought [Pst Yr] - Costco (H) Retailers - Children's Products 1495 V3641 Children's Clothing - Where Bought [Pst Yr] - GapKids/babyGap (H) Retailers - Children's Products 1496 V4995 Children's Clothing - Where Bought [Pst Yr] - Giant Tiger (H) Retailers - Children's Products 1497 V3643 Children's Clothing - Where Bought [Pst Yr] - H&M (H) Retailers - Children's Products 1498 V4996 Children's Clothing - Where Bought [Pst Yr] - Hudson's Bay (H) (!) Retailers - Children's Products 1499 V3644 Children's Clothing - Where Bought [Pst Yr] - Joe Fresh (H) Retailers - Children's Products 1500 V8618 Children's Clothing - Where Bought [Pst Yr] - Loblaws/Loblaws Superstore (H) (!) Retailers - Children's Products 1501 V3646 Children's Clothing - Where Bought [Pst Yr] - Roots (H) (!) Retailers - Children's Products 1502 V3648 Children's Clothing - Where Bought [Pst Yr] - The Children's Place (H) Retailers - Children's Products 1503 V3649 Children's Clothing - Where Bought [Pst Yr] - Walmart (H) Retailers - Children's Products 1504 V3650 Children's Clothing - Where Bought [Pst Yr] - Winners (H) Retailers - Children's Products 1505 V3666 Home Electronics - Where Bought [Pst 2 Yrs] - Best Buy (P) Retailers - Electronics 1506 V9315 Home Electronics - Where Bought [Pst 2 Yrs] - Canadian Tire (P) Retailers - Electronics 1507 V3667 Home Electronics - Where Bought [Pst 2 Yrs] - Costco (P) Retailers - Electronics 1508 V9316 Home Electronics - Where Bought [Pst 2 Yrs] - London Drugs (P) (!) Retailers - Electronics 1509 V3668 Home Electronics - Where Bought [Pst 2 Yrs] - The Source (P) Retailers - Electronics 1510 V3669 Home Electronics - Where Bought [Pst 2 Yrs] - Walmart (P) Retailers - Electronics 1511 V6884 Food Shopping - Where Shopped [Mst Oft] - Atlantic Super Store (H) Retailers - Grocery 1512 V4460 Food Shopping - Where Shopped [Mst Oft] - Co-op (H) Retailers - Grocery 1513 V3670 Food Shopping - Where Shopped [Mst Oft] - Costco (H) Retailers - Grocery 1514 V4997 Food Shopping - Where Shopped [Mst Oft] - Food Basics (H) Retailers - Grocery 1515 V9317 Food Shopping - Where Shopped [Mst Oft] - Foodland (H) (!) Retailers - Grocery 1516 V4998 Food Shopping - Where Shopped [Mst Oft] - FreshCo (H) Retailers - Grocery 1517 V4461 Food Shopping - Where Shopped [Mst Oft] - IGA (H) Retailers - Grocery 1518 V3671 Food Shopping - Where Shopped [Mst Oft] - Loblaws (H) Retailers - Grocery 1519 V6885 Food Shopping - Where Shopped [Mst Oft] - Maxi/Maxi & Cie (H) Retailers - Grocery 1520 V4999 Food Shopping - Where Shopped [Mst Oft] - Metro (H) Retailers - Grocery 1521 V4462 Food Shopping - Where Shopped [Mst Oft] - No Frills (H) Retailers - Grocery 1522 V9318 Food Shopping - Where Shopped [Mst Oft] - Provigo (H) (!) Retailers - Grocery 1523 V5000 Food Shopping - Where Shopped [Mst Oft] - Real Canadian Superstore (H) Retailers - Grocery 1524 V5001 Food Shopping - Where Shopped [Mst Oft] - Safeway (H) Retailers - Grocery 1525 V5002 Food Shopping - Where Shopped [Mst Oft] - Save-On-Foods (H) Retailers - Grocery 1526 V4463 Food Shopping - Where Shopped [Mst Oft] - Sobeys (H) Retailers - Grocery 1527 V6886 Food Shopping - Where Shopped [Mst Oft] - Super C (H) Retailers - Grocery 1528 V3672 Food Shopping - Where Shopped [Mst Oft] - Walmart (H) Retailers - Grocery 1529 V6887 Food Shopping - Where Shopped [Mst Oft] - Zehrs (H) (!) Retailers - Grocery 1530 V8596 Food Shopping - Where Shopped [Mst Oft] - Independent Grocer (H) Retailers - Grocery 1531 V3673 Tools - Where Bought [Pst Yr] - Canadian Tire (H) Retailers - Home Improvement 1532 V3674 Tools - Where Bought [Pst Yr] - Costco (H) Retailers - Home Improvement 1533 V3675 Tools - Where Bought [Pst Yr] - Home Depot (H) Retailers - Home Improvement 1534 V3676 Tools - Where Bought [Pst Yr] - Home Hardware (H) Retailers - Home Improvement 1535 V5004 Tools - Where Bought [Pst Yr] - Réno-Dépôt (H) Retailers - Home Improvement 1536 V3677 Tools - Where Bought [Pst Yr] - RONA (H) Retailers - Home Improvement 1537 V3678 Tools - Where Bought [Pst Yr] - Walmart (H) Retailers - Home Improvement 1538 V5003 Tools - Where Bought [Pst Yr] - Lowe's (H) Retailers - Home Improvement 1539 V3679 Gardening - Where Bought [Pst Yr] - Canadian Tire (H) Retailers - Home Improvement 1540 V3680 Gardening - Where Bought [Pst Yr] - Costco (H) Retailers - Home Improvement 1541 V3681 Gardening - Where Bought [Pst Yr] - Home Depot (H) Retailers - Home Improvement 1542 V3682 Gardening - Where Bought [Pst Yr] - Home Hardware (H) Retailers - Home Improvement 1543 V4464 Gardening - Where Bought [Pst Yr] - Loblaws (H) Retailers - Home Improvement 1544 V4466 Gardening - Where Bought [Pst Yr] - RONA (H) Retailers - Home Improvement 1545 V3683 Gardening - Where Bought [Pst Yr] - Walmart (H) Retailers - Home Improvement 1546 V4465 Gardening - Where Bought [Pst Yr] - Lowe's (H) Retailers - Home Improvement 1547 V6888 Home Accessories - Where Bought [Pst Yr] - Bouclair (H) (!) Retailers - Household 1548 V3689 Home Accessories - Where Bought [Pst Yr] - Canadian Tire (H) Retailers - Household 1549 V3690 Home Accessories - Where Bought [Pst Yr] - Costco (H) Retailers - Household 1550 V3691 Home Accessories - Where Bought [Pst Yr] - Home Depot (H) Retailers - Household

Order Variable Description Category Consumption 1551 V8151 Home Accessories - Where Bought [Pst Yr] - HomeSense (H) (!) Retailers - Household 1552 V5005 Home Accessories - Where Bought [Pst Yr] - Hudson's Bay (H) Retailers - Household 1553 V3692 Home Accessories - Where Bought [Pst Yr] - Ikea (H) Retailers - Household 1554 V5006 Home Accessories - Where Bought [Pst Yr] - JYSK (H) (!) Retailers - Household 1555 V5007 Home Accessories - Where Bought [Pst Yr] - Leon's (H) (!) Retailers - Household 1556 V5009 Home Accessories - Where Bought [Pst Yr] - The Brick (H) Retailers - Household 1557 V3693 Home Accessories - Where Bought [Pst Yr] - Walmart (H) Retailers - Household 1558 V8153 Home Accessories - Where Bought [Pst Yr] - Winners (H) (!) Retailers - Household 1559 V3695 Home Accessories - Where Bought [Pst Yr] - Other Stores (H) Retailers - Household 1560 V3684 Appliances - Where Purchased [Pst Yr] - Canadian Tire (H) Retailers - Household 1561 V3685 Appliances - Where Purchased [Pst Yr] - Costco (H) Retailers - Household 1562 V3686 Appliances - Where Purchased [Pst Yr] - Home Depot (H) Retailers - Household 1563 V9319 Appliances - Where Purchased [Pst Yr] - IKEA (H) (!) Retailers - Household 1564 V9320 Appliances - Where Purchased [Pst Yr] - Leon's (H) (!) Retailers - Household 1565 V9321 Appliances - Where Purchased [Pst Yr] - RONA (H) (!) Retailers - Household 1566 V6891 Appliances - Where Purchased [Pst Yr] - The Brick (H) (!) Retailers - Household 1567 V3688 Appliances - Where Purchased [Pst Yr] - Walmart (H) Retailers - Household 1568 V6890 Appliances - Where Purchased [Pst Yr] - Lowe's (H) Retailers - Household 1569 V3696 Major Stores - Canadian Tire (P) Retailers - Household 1570 V3697 Major Stores - Costco (P) Retailers - Household 1571 V4467 Major Stores - Jean Coutu (P) Retailers - Household 1572 V3698 Major Stores - Home Depot (P) Retailers - Household 1573 V3699 Major Stores - Hudson's Bay (P) Retailers - Household 1574 V3700 Major Stores - Loblaws/Loblaws Superstore (P) Retailers - Household 1575 V3702 Major Stores - Shoppers Drug Mart/Pharmaprix (P) Retailers - Household 1576 V3703 Major Stores - Walmart (P) Retailers - Household 1577 V3704 Major Stores - Winners/Home Sense (P) Retailers - Household 1578 V9322 Sporting Goods - Equipment - Where Bought [Pst Yr] - Cabela's (P) Retailers - Leisure Products 1579 V3705 Sporting Goods - Equipment - Where Bought [Pst Yr] - Canadian Tire (P) Retailers - Leisure Products 1580 V3706 Sporting Goods - Equipment - Where Bought [Pst Yr] - Costco (P) Retailers - Leisure Products 1581 V3707 Sporting Goods - Equipment - Where Bought [Pst Yr] - Golf Town (P) Retailers - Leisure Products 1582 V3708 Sporting Goods - Equipment - Where Bought [Pst Yr] - Mountain Equipment Co-op (P) Retailers - Leisure Products 1583 V9323 Sporting Goods - Equipment - Where Bought [Pst Yr] - SAIL (P) (!) Retailers - Leisure Products 1584 V3709 Sporting Goods - Equipment - Where Bought [Pst Yr] - Sport Check/Sports Experts (P) Retailers - Leisure Products 1585 V3710 Sporting Goods - Equipment - Where Bought [Pst Yr] - Walmart (P) Retailers - Leisure Products 1586 V8169 Sporting Goods - Equipment - Where Bought [Pst Yr] - Atmosphere (P) (!) Retailers - Leisure Products 1587 V8170 Sporting Goods - Clothing - Where Bought [Pst Yr] - Cabela's (P) (!) Retailers - Leisure Products 1588 V3711 Sporting Goods - Clothing - Where Bought [Pst Yr] - Canadian Tire (P) Retailers - Leisure Products 1589 V3712 Sporting Goods - Clothing - Where Bought [Pst Yr] - Costco (P) Retailers - Leisure Products 1590 V3713 Sporting Goods - Clothing - Where Bought [Pst Yr] - Golf Town (P) (!) Retailers - Leisure Products 1591 V3714 Sporting Goods - Clothing - Where Bought [Pst Yr] - Lululemon (P) Retailers - Leisure Products 1592 V3715 Sporting Goods - Clothing - Where Bought [Pst Yr] - Mountain Equipment Co-op (P) Retailers - Leisure Products 1593 V3716 Sporting Goods - Clothing - Where Bought [Pst Yr] - Sport Check/Sports Experts (P) Retailers - Leisure Products 1594 V3717 Sporting Goods - Clothing - Where Bought [Pst Yr] - Walmart (P) Retailers - Leisure Products 1595 V3718 Sporting Goods - Clothing - Where Bought [Pst Yr] - Winners (P) Retailers - Leisure Products 1596 V8171 Sporting Goods - Footwear - Where Bought [Pst Yr] - Canadian Tire (P) (!) Retailers - Leisure Products 1597 V8172 Sporting Goods - Footwear - Where Bought [Pst Yr] - Costco (P) Retailers - Leisure Products 1598 V8173 Sporting Goods - Footwear - Where Bought [Pst Yr] - Sport Chek/Sports Experts (P) Retailers - Leisure Products 1599 V8174 Sporting Goods - Footwear - Where Bought [Pst Yr] - Walmart (P) Retailers - Leisure Products 1600 V8175 Sporting Goods - Footwear - Where Bought [Pst Yr] - Winners (P) Retailers - Leisure Products 1601 V3719 Convenience - Shopped [Pst 6 Mths] - Yes (P) Retailers - Packaged Goods 1602 V8712 Convenience - Times Shopped [Pst Mth] - 1-5 (P) Retailers - Packaged Goods 1603 V8713 Convenience - Times Shopped [Pst Mth] - 6-10 (P) Retailers - Packaged Goods 1604 V8714 Convenience - Times Shopped [Pst Mth] - 11+ (P) Retailers - Packaged Goods 1605 V8715 Convenience - Where Shopped [Pst Mth] - 7 Eleven Food Stores (P) Retailers - Packaged Goods 1606 V9324 Convenience - Where Shopped [Pst Mth] - Boni - Soir (P) Retailers - Packaged Goods 1607 V8716 Convenience - Where Shopped [Pst Mth] - Couche-Tard (P) Retailers - Packaged Goods 1608 V9326 Convenience - Where Shopped [Pst Mth] - Hasty Market (P) Retailers - Packaged Goods 1609 V8717 Convenience - Where Shopped [Pst Mth] - Mac's Convenience Stores (P) Retailers - Packaged Goods 1610 V9328 Convenience - Where Shopped [Pst Mth] - Needs (P) Retailers - Packaged Goods 1611 V8718 Convenience - Where Shopped [Pst Mth] - Convenience Stores At Gas Stations (P) Retailers - Packaged Goods 1612 V3725 Drug Store - Shopped [Pst 6 Mths] - Yes (P) Retailers - Packaged Goods 1613 V3726 Drug Store - Times Shopped [Pst 6 Mths] - 1-2 (P) Retailers - Packaged Goods 1614 V3727 Drug Store - Times Shopped [Pst 6 Mths] - 3-4 (P) Retailers - Packaged Goods 1615 V3728 Drug Store - Times Shopped [Pst 6 Mths] - 5+ (P) Retailers - Packaged Goods 1616 V6894 Drug Store - Where Shopped [Pst Mth] - Brunet (P) Retailers - Packaged Goods 1617 V6892 Drug Store - Where Shopped [Pst Mth] - Costco (P) Retailers - Packaged Goods 1618 V6895 Drug Store - Where Shopped [Pst Mth] - Familiprix (P) Retailers - Packaged Goods 1619 V9330 Drug Store - Where Shopped [Pst Mth] - Guardian Drug (P) (!) Retailers - Packaged Goods 1620 V6896 Drug Store - Where Shopped [Pst Mth] - IDA (P) (!) Retailers - Packaged Goods 1621 V6897 Drug Store - Where Shopped [Pst Mth] - Jean Coutu (P) Retailers - Packaged Goods 1622 V6898 Drug Store - Where Shopped [Pst Mth] - Lawton's (P) Retailers - Packaged Goods 1623 V6899 Drug Store - Where Shopped [Pst Mth] - London Drugs (P) Retailers - Packaged Goods 1624 V6901 Drug Store - Where Shopped [Pst Mth] - Rexall/Pharma Plus (P) Retailers - Packaged Goods 1625 V6900 Drug Store - Where Shopped [Pst Mth] - PharmaSave (P) Retailers - Packaged Goods 1626 V6902 Drug Store - Where Shopped [Pst Mth] - Shoppers Drug Mart/Pharmaprix (P) Retailers - Packaged Goods 1627 V6903 Drug Store - Where Shopped [Pst Mth] - Uniprix (P) Retailers - Packaged Goods 1628 V6893 Drug Store - Where Shopped [Pst Mth] - Walmart (P) Retailers - Packaged Goods 1629 V6904 Drug Store - Where Shopped [Pst Mth] - Grocery Stores (P) Retailers - Packaged Goods 1630 V9331 Make-Up - Where Bought [Pst Mth] - Jean Coutu (P) Retailers - Packaged Goods 1631 V5014 Make-Up - Where Bought [Pst Mth] - Sephora (P) Retailers - Packaged Goods 1632 V3740 Make-Up - Where Bought [Pst Mth] - Shoppers Drug Mart/Pharmaprix (P) Retailers - Packaged Goods 1633 V3739 Make-Up - Where Bought [Pst Mth] - Walmart (P) Retailers - Packaged Goods 1634 V5011 Face/Body Skincare - Where Bought [Pst Mth] - Bath & Body Works (P) Retailers - Packaged Goods 1635 V3734 Face/Body Skincare - Where Bought [Pst Mth] - Costco (P) Retailers - Packaged Goods 1636 V5012 Face/Body Skincare - Where Bought [Pst Mth] - Rexall/Pharma Plus (P) (!) Retailers - Packaged Goods 1637 V3736 Face/Body Skincare - Where Bought [Pst Mth] - Shoppers Drug Mart/Pharmaprix (P) Retailers - Packaged Goods 1638 V5013 Face/Body Skincare - Where Bought [Pst Mth] - The Body Shop (P) (!) Retailers - Packaged Goods

Order Variable Description Category Consumption 1639 V3735 Face/Body Skincare - Where Bought [Pst Mth] - Walmart (P) Retailers - Packaged Goods 1640 V1232 Reward Program - Belong [Currently] - Yes (P) Loyalty Programs 1641 V1233 Reward Program - Type Used [Pst Yr] - Airlines (P) Loyalty Programs 1642 V1234 Reward Program - Type Used [Pst Yr] - Book Stores (P) Loyalty Programs 1643 V1235 Reward Program - Type Used [Pst Yr] - Car Rental (P) Loyalty Programs 1644 V1236 Reward Program - Type Used [Pst Yr] - Coffee Shops (P) Loyalty Programs 1645 V1237 Reward Program - Type Used [Pst Yr] - Credit Card (P) Loyalty Programs 1646 V1238 Reward Program - Type Used [Pst Yr] - Department Stores (P) Loyalty Programs 1647 V1239 Reward Program - Type Used [Pst Yr] - Drug Stores (P) Loyalty Programs 1648 V1240 Reward Program - Type Used [Pst Yr] - Gasoline Stations (P) Loyalty Programs 1649 V1241 Reward Program - Type Used [Pst Yr] - Grocery Stores (P) Loyalty Programs 1650 V1242 Reward Program - Type Used [Pst Yr] - Hotel (P) Loyalty Programs 1651 V5016 Reward Program - Type Used [Pst Yr] - Train (P) Loyalty Programs 1652 V1243 Reward Program - Type Used [Pst Yr] - Other (P) Loyalty Programs 1653 V1244 Reward Program - Type Used [Pst Wk] - Airlines (P) Loyalty Programs 1654 V1245 Reward Program - Type Used [Pst Wk] - Book Stores (P) Loyalty Programs 1655 V1246 Reward Program - Type Used [Pst Wk] - Coffee Shops (P) Loyalty Programs 1656 V1247 Reward Program - Type Used [Pst Wk] - Credit Card (P) Loyalty Programs 1657 V1248 Reward Program - Type Used [Pst Wk] - Department Stores (P) Loyalty Programs 1658 V1249 Reward Program - Type Used [Pst Wk] - Drug Stores (P) Loyalty Programs 1659 V1250 Reward Program - Type Used [Pst Wk] - Gasoline Stations (P) Loyalty Programs 1660 V1251 Reward Program - Type Used [Pst Wk] - Grocery Stores (P) Loyalty Programs 1661 V5017 Reward Program - Type Used [Pst Wk] - Hotel (P) Loyalty Programs 1662 V5018 Frequent Flyer Programs - Belong to Any - Yes (P) Loyalty Programs 1663 V8158 Gift Card - Bought [Pst Mth] - Yes (P) Loyalty Programs 1664 V1252 Gift Card - Bought [Pst 6 Mths] - Yes (P) Loyalty Programs 1665 V0135 Men's Clothing - Bought [Pst Yr] - Yes (P) Apparel & Jewellery 1666 V0136 Men's Clothing - $ Spent [Pst Yr] - $100 Or Less (P) Apparel & Jewellery 1667 V0137 Men's Clothing - $ Spent [Pst Yr] - $101-$500 (P) Apparel & Jewellery 1668 V0138 Men's Clothing - $ Spent [Pst Yr] - $501+ (P) Apparel & Jewellery 1669 V5020I Men's Clothing - $ Spent [Pst Yr] - Incidence (P) Apparel & Jewellery 1670 V5020C Men's Clothing - $ Spent [Pst Yr] - Consumption (Dollars) (P) Apparel & Jewellery Dollars 1671 V0139 Women's Clothing - Bought [Pst Yr] - Yes (P) Apparel & Jewellery 1672 V0140 Women's Clothing - $ Spent [Pst Yr] - $100 Or Less (P) Apparel & Jewellery 1673 V0141 Women's Clothing - $ Spent [Pst Yr] - $101-$500 (P) Apparel & Jewellery 1674 V0142 Women's Clothing - $ Spent [Pst Yr] - $501+ (P) Apparel & Jewellery 1675 V5021I Women's Clothing - $ Spent [Pst Yr] - Incidence (P) Apparel & Jewellery 1676 V5021C Women's Clothing - $ Spent [Pst Yr] - Consumption (Dollars) (P) Apparel & Jewellery Dollars 1677 V0143 Footwear - Bought [Pst Yr] - Yes (P) Apparel & Jewellery 1678 V0144 Footwear - $ Spent [Pst Yr] - $100 Or Less (P) Apparel & Jewellery 1679 V0145 Footwear - $ Spent [Pst Yr] - $101-$250 (P) Apparel & Jewellery 1680 V6905 Footwear - $ Spent [Pst Yr] - $251-$500 (P) Apparel & Jewellery 1681 V6906 Footwear - $ Spent [Pst Yr] - $500+ (P) Apparel & Jewellery 1682 V5022I Footwear - $ Spent [Pst Yr] - Incidence (P) Apparel & Jewellery 1683 V5022C Footwear - $ Spent [Pst Yr] - Consumption (Dollars) (P) Apparel & Jewellery Dollars 1684 V0147 Jewellery - Bought [Pst Yr] - Yes (P) Apparel & Jewellery 1685 V0148 Jewellery - $ Spent [Pst Yr] - Under $100 (P) Apparel & Jewellery 1686 V0149 Jewellery - $ Spent [Pst Yr] - $100-$499 (P) Apparel & Jewellery 1687 V0150 Jewellery - $ Spent [Pst Yr] - $500+ (P) Apparel & Jewellery 1688 V5023I Jewellery - $ Spent [Pst Yr] - Incidence (P) Apparel & Jewellery 1689 V5023C Jewellery - $ Spent [Pst Yr] - Consumption (Dollars) (P) Apparel & Jewellery Dollars 1690 V0151 Jewellery - Kind Bought [Pst Yr] - Bracelet (P) Apparel & Jewellery 1691 V0152 Jewellery - Kind Bought [Pst Yr] - Earrings (P) Apparel & Jewellery 1692 V0153 Jewellery - Kind Bought [Pst Yr] - Necklace (P) Apparel & Jewellery 1693 V0154 Jewellery - Kind Bought [Pst Yr] - Watch (P) Apparel & Jewellery 1694 V0155 Jewellery - Kind Bought [Pst Yr] - Other Ring (P) Apparel & Jewellery 1695 V0156 Jewellery - Kind Bought [Pst Yr] - Other Jewellery (P) Apparel & Jewellery 1696 V9332 Jewellery-Where Bought [Past Mth] - Ardène (P) (!) Apparel & Jewellery 1697 V9333 Jewellery-Where Bought [Past Mth] - Hudson's Bay (P) (!) Apparel & Jewellery 1698 V9336 Jewellery-Where Bought [Past Mth] - Pandora (P) Apparel & Jewellery 1699 V9338 Jewellery-Where Bought [Past Mth] - People's (P) (!) Apparel & Jewellery 1700 V9339 Jewellery-Where Bought [Past Mth] - Walmart (P) (!) Apparel & Jewellery 1701 V9340 Jewellery-Where Bought [Past Mth] - Winners (P) (!) Apparel & Jewellery 1702 V9334 Jewellery-Where Bought [Past Mth] - Independent Jewellers (P) Apparel & Jewellery 1703 V0283 Toys/Games - Bought [Pst Yr] - Yes (P) Children's Products 1704 V0284 Toys/Games - $ Spent [Pst Yr] - $1-$99 (P) Children's Products 1705 V0285 Toys/Games - $ Spent [Pst Yr] - $100-$199 (P) Children's Products 1706 V0286 Toys/Games - $ Spent [Pst Yr] - $200+ (P) Children's Products 1707 V5024I Toys/Games - $ Spent [Pst Yr] - Incidence (P) Children's Products 1708 V5024C Toys/Games - $ Spent [Pst Yr] - Consumption (Dollars) (P) Children's Products Dollars 1709 V0287 Children's Clothing - Bought [Pst Yr] - Baby Under 1 Year (H) Children's Products 1710 V0288 Children's Clothing - Bought [Pst Yr] - Children 1-5 Years (H) Children's Products 1711 V0289 Children's Clothing - Bought [Pst Yr] - Children 6-12 Years (H) Children's Products 1712 V0293 Children's Shoes - Bought [Pst Yr] - Baby Under 1 Year (H) (!) Children's Products 1713 V0294 Children's Shoes - Bought [Pst Yr] - Children 1-5 Years (H) Children's Products 1714 V0295 Children's Shoes - Bought [Pst Yr] - Children 6-12 Years (H) Children's Products 1715 V5025 Children's Clothing - Amount Spent [Pst Yr] - Less Than $50 (H) Children's Products 1716 V5026 Children's Clothing - Amount Spent [Pst Yr] - $51-$100 (H) Children's Products 1717 V5027 Children's Clothing - Amount Spent [Pst Yr] - $101-$150 (H) Children's Products 1718 V0291 Children's Clothing - Amount Spent [Pst Yr] - $151-$500 (H) Children's Products 1719 V0292 Children's Clothing - Amount Spent [Pst Yr] - $501+ (H) Children's Products 1720 V5028I Children's Clothing - Amount Spent [Pst Yr] - Incidence (H) Children's Products 1721 V5028C Children's Clothing - Amount Spent [Pst Yr] - Consumption (Dollars) (H) Children's Products Dollars 1722 V5029 Children's Shoes - Amount Spent [Pst Yr] - Less Than $50 (H) Children's Products 1723 V5030 Children's Shoes - Amount Spent [Pst Yr] - $51-$100 (H) Children's Products 1724 V0297 Children's Shoes - Amount Spent [Pst Yr] - $101-$150 (H) Children's Products 1725 V0298 Children's Shoes - Amount Spent [Pst Yr] - $151+ (H) Children's Products 1726 V5031I Children's Shoes - Amount Spent [Pst Yr] - Incidence (H) Children's Products

Order Variable Description Category Consumption 1727 V5031C Children's Shoes - Amount Spent [Pst Yr] - Consumption (Dollars) (H) Children's Products Dollars 1728 V9341 Children's Products - Baby Wipes - Used [Pst 6 Mths] - Yes (P) Children's Products 1729 V0282 Children's Products - Diapers - Used [Pst 6 Mths] - Yes (P) Children's Products 1730 V9342 Children's Products - Training Pants - Used [Pst 6 Mths] - Yes (P) Children's Products 1731 V2791 Make-Up - Bought [Pst Mth] - Yes (P) Personal Care - Cosmetics 1732 V2792 Make-Up - $ Spent [Pst Mth] - $1-$19 (P) Personal Care - Cosmetics 1733 V2793 Make-Up - $ Spent [Pst Mth] - $20-$49 (P) Personal Care - Cosmetics 1734 V2794 Make-Up - $ Spent [Pst Mth] - $50+ (P) Personal Care - Cosmetics 1735 V2795 Foundation - Used [Pst 6 Mths] - Yes (P) Personal Care - Cosmetics 1736 V2796 Foundation - Times Used [Pst Wk] - 1-5 (P) Personal Care - Cosmetics 1737 V4475 Foundation - Times Used [Pst Wk] - 6+ (P) Personal Care - Cosmetics 1738 V2799 Foundation - Type Used [Mst Oft] - Cream (P) Personal Care - Cosmetics 1739 V2801 Foundation - Type Used [Mst Oft] - Liquid (P) Personal Care - Cosmetics 1740 V2802 Foundation - Type Used [Mst Oft] - Powder Compact (P) Personal Care - Cosmetics 1741 V2803 Foundation - Kind Used [Mst Oft] - Anti-Aging (P) Personal Care - Cosmetics 1742 V2804 Foundation - Kind Used [Mst Oft] - Long Wear (P) Personal Care - Cosmetics 1743 V2805 Foundation - Kind Used [Mst Oft] - With Sunscreen (P) Personal Care - Cosmetics 1744 V2806 Foundation - Kind Used [Mst Oft] - Regular (P) Personal Care - Cosmetics 1745 V2807 Blush - Used [Pst 6 Mths] - Yes (P) Personal Care - Cosmetics 1746 V2813 Lipstick/liner/gloss - Used [Pst 6 Mths] - Yes (P) Personal Care - Cosmetics 1747 V2814 Lipstick/liner/gloss - Times Used [Pst Wk] - 1-5 (P) Personal Care - Cosmetics 1748 V2815 Lipstick/liner/gloss - Times Used [Pst Wk] - 6-9 (P) Personal Care - Cosmetics 1749 V2816 Lipstick/liner/gloss - Times Used [Pst Wk] - 10+ (P) Personal Care - Cosmetics 1750 V2817 Lipstick/liner/gloss - Type Used [Pst Wk] - Lipstick (P) Personal Care - Cosmetics 1751 V2818 Lipstick/liner/gloss - Type Used [Pst Wk] - Lip Gloss (P) Personal Care - Cosmetics 1752 V2819 Lipstick/liner/gloss - Type Used [Pst Wk] - Lipstick With SPF (P) (!) Personal Care - Cosmetics 1753 V2820 Lipstick/liner/gloss - Type Used [Pst Wk] - Lip Liner (P) Personal Care - Cosmetics 1754 V2821 Mascara - Used [Pst 6 Mths] - Yes (P) Personal Care - Cosmetics 1755 V2822 Mascara - Times Used [Pst Wk] - 1-5 (P) Personal Care - Cosmetics 1756 V5037 Mascara - Times Used [Pst Wk] - 6+ (P) Personal Care - Cosmetics 1757 V5038 Brow/Eye Liner - Used [Pst 6 Mths] - Yes (P) Personal Care - Cosmetics 1758 V2828 Nail Care Products - Used [Pst 6 Mths] - Yes (P) Personal Care - Cosmetics 1759 V6907 Nail Care Products - Types Used [Pst Wk] - Basecoat (P) Personal Care - Cosmetics 1760 V6908 Nail Care Products - Types Used [Pst Wk] - Polish (P) Personal Care - Cosmetics 1761 V6909 Nail Care Products - Types Used [Pst Wk] - Strengthener/Hardener (P) Personal Care - Cosmetics 1762 V6910 Nail Care Products - Types Used [Pst Wk] - Topcoat (P) Personal Care - Cosmetics 1763 V6911 Nail Care Products - Types Used [Pst Wk] - Remover (P) Personal Care - Cosmetics 1764 V2781 Perfume/Cologne - Women/Men - Used [Pst 6 Mths] - Yes (P) Personal Care - Cosmetics 1765 V2782 Perfume/Cologne - Women/Men - $ Spent For Self [Pst Yr] - $1-$49 (P) Personal Care - Cosmetics 1766 V2783 Perfume/Cologne - Women/Men - $ Spent For Self [Pst Yr] - $50-$99 (P) Personal Care - Cosmetics 1767 V2784 Perfume/Cologne - Women/Men - $ Spent For Self [Pst Yr] - $100+ (P) Personal Care - Cosmetics 1768 V5032 Perfume/Cologne - Women/Men - $ Spent As Gift For Women [Pst Yr] - $1-$49 (P) Personal Care - Cosmetics 1769 V5033 Perfume/Cologne - Women/Men - $ Spent As Gift For Women [Pst Yr] - $50-$99 (P) Personal Care - Cosmetics 1770 V2787 Perfume/Cologne - Women/Men - $ Spent As Gift For Women [Pst Yr] - $100+ (P) Personal Care - Cosmetics 1771 V5034 Perfume/Cologne - Women/Men - $ Spent As Gift For Men [Pst Yr] - $1-$49 (P) Personal Care - Cosmetics 1772 V5035 Perfume/Cologne - Women/Men - $ Spent As Gift For Men [Pst Yr] - $50-$99 (P) Personal Care - Cosmetics 1773 V5036 Perfume/Cologne - Women/Men - $ Spent As Gift For Men [Pst Yr] - $100+ (P) (!) Personal Care - Cosmetics 1774 V2834 Deodorants - Used [Pst 6 Mths] - Yes (P) Personal Care - Grooming 1775 V2835 Deodorants - Times Used [Pst Wk] - 1-5 (P) Personal Care - Grooming 1776 V2836 Deodorants - Times Used [Pst Wk] - 6-9 (P) Personal Care - Grooming 1777 V2837 Deodorants - Times Used [Pst Wk] - 10+ (P) Personal Care - Grooming 1778 V6912 Deodorants - Form Used [Mst Oft] - Body Sprays (P) Personal Care - Grooming 1779 V9343 Deodorants - Form Used [Mst Oft] - Clear Gel/Stick (P) Personal Care - Grooming 1780 V2848 Deodorants - Form Used [Mst Oft] - Roll-On (P) Personal Care - Grooming 1781 V2850 Deodorants - Form Used [Mst Oft] - Stick (P) Personal Care - Grooming 1782 V2852 Body Wash - Used [Pst 6 Mths] - Yes (P) Personal Care - Grooming 1783 V8701 Body Wash - Times Used [Pst Wk] - 1-5 (P) Personal Care - Grooming 1784 V8702 Body Wash - Times Used [Pst Wk] - 6-9 (P) Personal Care - Grooming 1785 V8703 Body Wash - Times Used [Pst Wk] - 10+ (P) Personal Care - Grooming 1786 V8704 Body Wash - Type Used [Mst Oft] - Deodorant (P) Personal Care - Grooming 1787 V8705 Body Wash - Type Used [Mst Oft] - Exfoliating (P) Personal Care - Grooming 1788 V8706 Body Wash - Type Used [Mst Oft] - Moisturizing (P) Personal Care - Grooming 1789 V8707 Body Wash - Type Used [Mst Oft] - Regular (P) Personal Care - Grooming 1790 V8708 Body Wash - Type Used [Mst Oft] - Sensitive Skin (P) Personal Care - Grooming 1791 V8709 Body Wash - Type Used [Mst Oft] - Unscented (P) Personal Care - Grooming 1792 V2870 Shampoo - Used [Pst 6 Mths] - Yes (P) Personal Care - Grooming 1793 V2871 Shampoo - Times Used [Pst Wk] - 1-2 (P) Personal Care - Grooming 1794 V2872 Shampoo - Times Used [Pst Wk] - 3-5 (P) Personal Care - Grooming 1795 V2873 Shampoo - Times Used [Pst Wk] - 6+ (P) Personal Care - Grooming 1796 V2874 Shampoo - Kind Used [Mst Oft] - Anti-Frizz (P) Personal Care - Grooming 1797 V2875 Shampoo - Kind Used [Mst Oft] - Colour Retention (P) Personal Care - Grooming 1798 V2876 Shampoo - Kind Used [Mst Oft] - Colour Specific (P) Personal Care - Grooming 1799 V2877 Shampoo - Kind Used [Mst Oft] - Combination Shampoo/Conditioner (P) Personal Care - Grooming 1800 V5041 Shampoo - Kind Used [Mst Oft] - Curly Hair (P) Personal Care - Grooming 1801 V2878 Shampoo - Kind Used [Mst Oft] - Dry Hair (P) Personal Care - Grooming 1802 V2879 Shampoo - Kind Used [Mst Oft] - Medicated/Anti-Dandruff (P) Personal Care - Grooming 1803 V2880 Shampoo - Kind Used [Mst Oft] - Moisturizing (P) Personal Care - Grooming 1804 V2881 Shampoo - Kind Used [Mst Oft] - Naturals/Organic (P) Personal Care - Grooming 1805 V2882 Shampoo - Kind Used [Mst Oft] - Regular Shampoo (P) Personal Care - Grooming 1806 V2885 Hair Conditioner - Used [Pst 6 Mths] - Yes (P) Personal Care - Grooming 1807 V2886 Hair Conditioner - Times Used [Pst Wk] - 1-2 (P) Personal Care - Grooming 1808 V2887 Hair Conditioner - Times Used [Pst Wk] - 3-5 (P) Personal Care - Grooming 1809 V2888 Hair Conditioner - Times Used [Pst Wk] - 6+ (P) Personal Care - Grooming 1810 V5042 Hair Conditioner - Kind Used [Mst Oft] - Anti-Frizz (P) Personal Care - Grooming 1811 V2890 Hair Conditioner - Kind Used [Mst Oft] - Colour Retention (P) Personal Care - Grooming 1812 V2891 Hair Conditioner - Kind Used [Mst Oft] - Colour Specific (P) Personal Care - Grooming 1813 V5043 Hair Conditioner - Kind Used [Mst Oft] - Curl (P) Personal Care - Grooming 1814 V5044 Hair Conditioner - Kind Used [Mst Oft] - Leave-In (P) Personal Care - Grooming

Order Variable Description Category Consumption 1815 V2893 Hair Conditioner - Kind Used [Mst Oft] - Moisturizing (P) Personal Care - Grooming 1816 V2894 Hair Conditioner - Kind Used [Mst Oft] - Naturals/Organic (P) Personal Care - Grooming 1817 V2895 Hair Conditioner - Kind Used [Mst Oft] - Regular/Instant (P) Personal Care - Grooming 1818 V8027 Hair Mousses/Gels/Sprays - Used [Pst 6 Mths] - Yes (P) Personal Care - Grooming 1819 V8028 Hair Mousses/Gels/Sprays - Times Used [Pst Wk] - 1-2 (P) Personal Care - Grooming 1820 V8029 Hair Mousses/Gels/Sprays - Times Used [Pst Wk] - 3-5 (P) Personal Care - Grooming 1821 V8030 Hair Mousses/Gels/Sprays - Times Used [Pst Wk] - 6+ (P) Personal Care - Grooming 1822 V2911 Hair Colouring Products - Used [Pst 6 Mths] - Yes (P) Personal Care - Grooming 1823 V2912 Hair Colouring Products - Times Used [Pst Wk] - 1-2 (P) Personal Care - Grooming 1824 V2913 Hair Colouring Products - Times Used [Pst Wk] - 3-4 (P) Personal Care - Grooming 1825 V2914 Hair Colouring Products - Times Used [Pst Wk] - 5+ (P) Personal Care - Grooming 1826 V2915 Hair Colouring Products - Types Used [Mst Oft] - Highlighting (P) Personal Care - Grooming 1827 V2916 Hair Colouring Products - Types Used [Mst Oft] - Permanent (P) Personal Care - Grooming 1828 V6925 Hair Colouring Products - Types Used [Mst Oft] - Root Touch-Up (P) Personal Care - Grooming 1829 V2917 Hair Colouring Products - Types Used [Mst Oft] - Semi-Permanent (P) Personal Care - Grooming 1830 V6926 Hair Colouring Products - Types Used [Mst Oft] - Temporary (P) (!) Personal Care - Grooming 1831 V2975 Hair Removal - Used [Pst 6 Mths] - Yes (P) Personal Care - Grooming 1832 V8710 Face/Body Skincare - Used [Pst Mth] - Yes (P) Personal Care - Grooming 1833 V2921 Face/Body Skincare - $ Spent [Pst Mth] - $1-$9 (P) Personal Care - Grooming 1834 V2922 Face/Body Skincare - $ Spent [Pst Mth] - $10-$19 (P) Personal Care - Grooming 1835 V5045 Face/Body Skincare - $ Spent [Pst Mth] - $20-$49 (P) Personal Care - Grooming 1836 V5046 Face/Body Skincare - $ Spent [Pst Mth] - $50+ (P) Personal Care - Grooming 1837 V2924 Hand/Body Cream/Lotion - Used [Pst 6 Mths] - Yes (P) Personal Care - Grooming 1838 V2925 Hand/Body Cream/Lotion - Times Used [Pst Wk] - 1-5 (P) Personal Care - Grooming 1839 V2926 Hand/Body Cream/Lotion - Times Used [Pst Wk] - 6-9 (P) Personal Care - Grooming 1840 V2927 Hand/Body Cream/Lotion - Times Used [Pst Wk] - 10+ (P) Personal Care - Grooming 1841 V2950 Facial Cleanser - Used [Pst 6 Mths] - Yes (P) Personal Care - Grooming 1842 V2951 Facial Cleanser - Times Used [Pst Wk] - 1-5 (P) Personal Care - Grooming 1843 V2952 Facial Cleanser - Times Used [Pst Wk] - 6-9 (P) Personal Care - Grooming 1844 V2953 Facial Cleanser - Times Used [Pst Wk] - 10+ (P) Personal Care - Grooming 1845 V2954 Facial Cleanser - Kind Used [Mst Oft] - Bar (P) Personal Care - Grooming 1846 V2955 Facial Cleanser - Kind Used [Mst Oft] - Cream (P) Personal Care - Grooming 1847 V5047 Facial Cleanser - Kind Used [Mst Oft] - Cleansing Wipes (P) Personal Care - Grooming 1848 V2957 Facial Cleanser - Kind Used [Mst Oft] - Foaming Cleansers (P) Personal Care - Grooming 1849 V2958 Facial Cleanser - Kind Used [Mst Oft] - Gel (P) Personal Care - Grooming 1850 V2960 Facial Cleanser - Kind Used [Mst Oft] - Scrub (P) Personal Care - Grooming 1851 V9344 Facial Cleanser - Kind Used [Mst Oft] - Toner (P) (!) Personal Care - Grooming 1852 V2961 Facial Moisturizer - Used [Pst 6 Mths] - Yes (P) Personal Care - Grooming 1853 V2962 Facial Moisturizer - Times Used [Pst Wk] - 1-5 (P) Personal Care - Grooming 1854 V2963 Facial Moisturizer - Times Used [Pst Wk] - 6-9 (P) Personal Care - Grooming 1855 V4478 Facial Moisturizer - Times Used [Pst Wk] - 10+ (P) Personal Care - Grooming 1856 V2965 Facial Moisturizer - Kind Used [Mst Oft] - Fragrance Free (P) Personal Care - Grooming 1857 V2966 Facial Moisturizer - Kind Used [Mst Oft] - Hypoallergenic (P) Personal Care - Grooming 1858 V2967 Facial Moisturizer - Kind Used [Mst Oft] - Oil Free (P) Personal Care - Grooming 1859 V2968 Facial Moisturizer - Kind Used [Mst Oft] - Regular (P) Personal Care - Grooming 1860 V2969 Facial Moisturizer - Kind Used [Mst Oft] - Sensitive Skin (P) Personal Care - Grooming 1861 V2970 Facial Moisturizer - Kind Used [Mst Oft] - With Sunscreen (SPF) (P) Personal Care - Grooming 1862 V2973 Acne Products - Used [Pst 6 Mths] - Yes (P) Personal Care - Grooming 1863 V3055 Pain Relievers - Pre-Menstrual/Period - Used [Pst 6 Mths] - Yes (P) Personal Care - Health 1864 V3185 Yeast Infection Products - Used [Pst 6 Mths] - Yes (P) Personal Care - Health 1865 V9355 Lip Care - Kind Used [Mst Oft] - Lip Balm (P) Personal Care - Health 1866 V2997 Cough Drops - Used [Pst 6 Mths] - Yes (P) Personal Care - Health 1867 V2998 Cough Drops - Times Used [Pst Mth] - 1-2 (P) Personal Care - Health 1868 V2999 Cough Drops - Times Used [Pst Mth] - 3-5 (P) Personal Care - Health 1869 V3000 Cough Drops - Times Used [Pst Mth] - 6+ (P) Personal Care - Health 1870 V8031 Cough Drops - Format Used [Mst Oft] - Regular size bag (15-30 count) (P) Personal Care - Health 1871 V8032 Cough Drops - Format Used [Mst Oft] - Stick (9-10 count) (P) Personal Care - Health 1872 V9351 Cough Drops - Format Used [Mst Oft] -Lozenges (P) Personal Care - Health 1873 V9352 Cough Drops - Use [Mst Oft] - Allergy (P) (!) Personal Care - Health 1874 V3001 Cough Drops - Use [Mst Oft] - Cough (P) Personal Care - Health 1875 V3002 Cough Drops - Use [Mst Oft] - Sore Throat (P) Personal Care - Health 1876 V3003 Cough Syrup - Used [Pst 6 Mths] - Yes (P) Personal Care - Health 1877 V3004 Cough Syrup - Times Used [Pst Mth] - 1-2 (P) Personal Care - Health 1878 V3005 Cough Syrup - Times Used [Pst Mth] - 3-5 (P) Personal Care - Health 1879 V3006 Cough Syrup - Times Used [Pst Mth] - 6+ (P) Personal Care - Health 1880 V9353 Cough Syrup - Formats Personally Use [Mst Oft] - 0 - 120 ml (P) Personal Care - Health 1881 V9354 Cough Syrup - Formats Personally Use [Mst Oft] - 121ml or more (P) Personal Care - Health 1882 V3007 Sore Throat Remedy - Used [Pst 6 Mths] - Yes (P) Personal Care - Health 1883 V9365 Sore Throat Remedies - Type Used [Mst Oft] - Spray (P) (!) Personal Care - Health 1884 V9364 Sore Throat Remedies - Type Used [Mst Oft] - Lozenges (P) Personal Care - Health 1885 V3056 Cold Remedy - Used [Pst 6 Mths] - Yes (P) Personal Care - Health 1886 V3057 Cold Remedy - Times Used [Pst Mth] - 1-2 (P) Personal Care - Health 1887 V3058 Cold Remedy - Times Used [Pst Mth] - 3-5 (P) Personal Care - Health 1888 V3059 Cold Remedy - Times Used [Pst Mth] - 6+ (P) Personal Care - Health 1889 V8033 Cold Remedy - Kind Used [Mst Oft] - Caplets/Capsules (P) Personal Care - Health 1890 V3062 Cold Remedy - Kind Used [Mst Oft] - Gelcaps (P) Personal Care - Health 1891 V3063 Cold Remedy - Kind Used [Mst Oft] - Liquid (P) Personal Care - Health 1892 V9350 Cold Remedy - Kind Used [Mst Oft] - Tablets/Pills (P) Personal Care - Health 1893 V9345 Cold Remedies - Purpose of use [Mst Oft] - Cold (P) Personal Care - Health 1894 V9346 Cold Remedies - Purpose of use [Mst Oft] - Cough (P) (!) Personal Care - Health 1895 V9347 Cold Remedies - Purpose of use [Mst Oft] - Flu (P) (!) Personal Care - Health 1896 V9348 Cold Remedies - Purpose of use [Mst Oft] - Sinus (P) (!) Personal Care - Health 1897 V9349 Cold Remedies - Purpose of use [Mst Oft] - Stuffy Nose (P) (!) Personal Care - Health 1898 V9359 Natural Based Cough and Cold Remedies - Use [Mst Oft] - Natural based cold remedies (P) Personal Care - Health 1899 V9358 Natural Based Cough and Cold Remedies - Purpose of Use [Mst Oft] - Natural based cough remedies (P) (!) Personal Care - Health 1900 V9356 Natural Based Cough and Cold Remedies - Purpose of Use [Mst Oft] - Cold (P) Personal Care - Health 1901 V9357 Natural Based Cough and Cold Remedies - Purpose of Use [Mst Oft] - Cough (P) (!) Personal Care - Health 1902 V6936 Children Cough/Cold Remedies - Used [Pst 6 Mths] - Yes (P) Personal Care - Health

Order Variable Description Category Consumption 1903 V3011 Eye Drops - Used [Pst 6 Mths] - Yes (P) Personal Care - Health 1904 V3012 Eye Drops - Times Used [Pst Mth] - 1-2 (P) Personal Care - Health 1905 V3013 Eye Drops - Times Used [Pst Mth] - 3-5 (P) Personal Care - Health 1906 V3014 Eye Drops - Times Used [Pst Mth] - 6+ (P) Personal Care - Health 1907 V3092 Eyewear - Wear - Yes (P) Personal Care - Health 1908 V3093 Eyewear - Types Bought [Pst Yr] - Prescription Eyeglasses (P) Personal Care - Health 1909 V3094 Eyewear - Types Bought [Pst Yr] - Bi-Focals (P) Personal Care - Health 1910 V3095 Eyewear - Types Bought [Pst Yr] - Contact Lenses (P) Personal Care - Health 1911 V5048 Eyewear - Types Bought [Pst Yr] - Disposable Contact Lenses (P) Personal Care - Health 1912 V3096 Eyewear - Types Bought [Pst Yr] - Prescription Sunglasses (P) Personal Care - Health 1913 V3097 Eyewear - Types Bought [Pst Yr] - Non-Prescription Sunglasses (P) Personal Care - Health 1914 V3098 Eyewear - $ Spent [Pst Yr] - Under $99 (P) Personal Care - Health 1915 V5049 Eyewear - $ Spent [Pst Yr] - $100-$199 (P) Personal Care - Health 1916 V5050 Eyewear - $ Spent [Pst Yr] - $200-$399 (P) Personal Care - Health 1917 V3100 Eyewear - $ Spent [Pst Yr] - $400+ (P) Personal Care - Health 1918 V3017 Topical Pain Relief - Used [Pst 6 Mths] - Yes (P) Personal Care - Health 1919 V3018 Topical Pain Relief - Times Used [Pst Mth] - 1-2 (P) Personal Care - Health 1920 V3019 Topical Pain Relief - Times Used [Pst Mth] - 3-5 (P) Personal Care - Health 1921 V3020 Topical Pain Relief - Times Used [Pst Mth] - 6+ (P) Personal Care - Health 1922 V9360 Pain Relievers - Type Bought [Mst Oft] - Cream (P) Personal Care - Health 1923 V9361 Pain Relievers - Type Bought [Mst Oft] - Rubs (P) Personal Care - Health 1924 V3032 Pain Relievers - Arthritis/Rheumatism - Used [Pst 6 Mths] - Yes (P) Personal Care - Health 1925 V3033 Pain Relievers - Arthritis/Rheumatism - Times Used [Pst Mth] - 1-2 (P) Personal Care - Health 1926 V3034 Pain Relievers - Arthritis/Rheumatism - Times Used [Pst Mth] - 3-5 (P) Personal Care - Health 1927 V3035 Pain Relievers - Arthritis/Rheumatism - Times Used [Pst Mth] - 6+ (P) Personal Care - Health 1928 V3036 Pain Relievers - Back Pain - Used [Pst 6 Mths] - Yes (P) Personal Care - Health 1929 V3037 Pain Relievers - Back Pain - Times Used [Pst Mth] - 1-2 (P) Personal Care - Health 1930 V3038 Pain Relievers - Back Pain - Times Used [Pst Mth] - 3-5 (P) Personal Care - Health 1931 V3039 Pain Relievers - Back Pain - Times Used [Pst Mth] - 6+ (P) Personal Care - Health 1932 V3040 Pain Relievers - Headaches - Used [Pst 6 Mths] - Yes (P) Personal Care - Health 1933 V3041 Pain Relievers - Headaches - Times Used [Pst Mth] - 1-2 (P) Personal Care - Health 1934 V3042 Pain Relievers - Headaches - Times Used [Pst Mth] - 3-5 (P) Personal Care - Health 1935 V3043 Pain Relievers - Headaches - Times Used [Pst Mth] - 6+ (P) Personal Care - Health 1936 V3044 Pain Relievers - Headaches - Type Used [Mst Oft] - Caplets (P) Personal Care - Health 1937 V3045 Pain Relievers - Headaches - Type Used [Mst Oft] - Capsules (P) Personal Care - Health 1938 V3046 Pain Relievers - Headaches - Type Used [Mst Oft] - Gelcaps (P) Personal Care - Health 1939 V3047 Pain Relievers - Headaches - Type Used [Mst Oft] - Liquigels (P) Personal Care - Health 1940 V3048 Pain Relievers - Headaches - Type Used [Mst Oft] - Tablets (P) Personal Care - Health 1941 V3049 Pain Relievers - Headaches - Kind Used [Mst Oft] - With Codeine (P) Personal Care - Health 1942 V3050 Pain Relievers - Headaches - Kind Used [Mst Oft] - Without Codeine (P) Personal Care - Health 1943 V3051 Pain Relievers - Muscle/Body Pain - Used [Pst 6 Mths] - Yes (P) Personal Care - Health 1944 V3052 Pain Relievers - Muscle/Body Pain - Times Used [Pst Mth] - 1-2 (P) Personal Care - Health 1945 V3053 Pain Relievers - Muscle/Body Pain - Times Used [Pst Mth] - 3-5 (P) Personal Care - Health 1946 V3054 Pain Relievers - Muscle/Body Pain - Times Used [Pst Mth] - 6+ (P) Personal Care - Health 1947 V3186 Non Prescription Products - Preventing Heart Attack/Stroke Used - Yes (P) Personal Care - Health 1948 V9362 Smoking Products - Type Used [Mst Oft] - Cigarettes (P) Personal Care - Health 1949 V9363 Smoking Products - Type Used [Mst Oft] - Electronic/ E-Cigarettes (P) (!) Personal Care - Health 1950 V3065 Allergy/Sinus Remedy - Used [Pst 6 Mths] - Yes (P) Personal Care - Health 1951 V3066 Allergy/Sinus Remedy - Times Used [Pst Mth] - 1-2 (P) Personal Care - Health 1952 V3067 Allergy/Sinus Remedy - Times Used [Pst Mth] - 3-5 (P) Personal Care - Health 1953 V3068 Allergy/Sinus Remedy - Times Used [Pst Mth] - 6+ (P) Personal Care - Health 1954 V3069 Allergy/Sinus Remedy - Kind Used [Mst Oft] - Caplets (P) Personal Care - Health 1955 V3070 Allergy/Sinus Remedy - Kind Used [Mst Oft] - Capsules (P) Personal Care - Health 1956 V3071 Allergy/Sinus Remedy - Kind Used [Mst Oft] - Gelcaps (P) (!) Personal Care - Health 1957 V3072 Allergy/Sinus Remedy - Kind Used [Mst Oft] - Medicated Nasal Sprays (P) Personal Care - Health 1958 V6937 Allergy/Sinus Remedy - Kind Used [Mst Oft] - Nasal Saline Sprays (P) (!) Personal Care - Health 1959 V3073 Allergy/Sinus Remedy - Kind Used [Mst Oft] - Tablets (P) Personal Care - Health 1960 V3081 Upset Stomach Remedy - Used [Pst 6 Mths] - Yes (P) Personal Care - Health 1961 V3082 Upset Stomach Remedy - Times Used [Pst Mth] - 1-3 (P) Personal Care - Health 1962 V3083 Upset Stomach Remedy - Times Used [Pst Mth] - 4-6 (P) Personal Care - Health 1963 V3084 Upset Stomach Remedy - Times Used [Pst Mth] - 7+ (P) Personal Care - Health 1964 V3085 Upset Stomach Remedy - Type Used [Mst Oft] - Chewable Tablet (P) Personal Care - Health 1965 V3086 Upset Stomach Remedy - Type Used [Mst Oft] - Liquid (P) Personal Care - Health 1966 V3087 Upset Stomach Remedy - Type Used [Mst Oft] - Pill/Caplet (P) Personal Care - Health 1967 V6938 Laxatives - Used [Pst 6 Mths] - Yes (P) Personal Care - Health 1968 V5054 Laser Eye Surgery - Done [Pst 2 Yrs] - Yes (P) Personal Care - Health 1969 V3101 Diet/Weight Management - Control Diet - Yes (P) Personal Care - Health 1970 V3102 Diet/Weight Management - Reasons For Controlling Diet - Blood Sugar Level (P) Personal Care - Health 1971 V3103 Diet/Weight Management - Reasons For Controlling Diet - Cholesterol Level (P) Personal Care - Health 1972 V3104 Diet/Weight Management - Reasons For Controlling Diet - Weight Management (P) Personal Care - Health 1973 V3105 Diet/Weight Management - Reasons For Controlling Diet - Physical Fitness (P) Personal Care - Health 1974 V6945 Diet/Weight Management - Reasons For Controlling Diet - Personal Health (P) Personal Care - Health 1975 V3109 Medical - Prescriptions Used [Pst 6 Mths] - Yes (H) Personal Care - Health 1976 V3110 Medical - Conditions Have - Arthritis (H) Personal Care - Health 1977 V3111 Medical - Conditions Have - Asthma (H) Personal Care - Health 1978 V3112 Medical - Conditions Have - Cold Sores/Fever Blisters (H) Personal Care - Health 1979 V3113 Medical - Conditions Have - Depression (H) Personal Care - Health 1980 V3114 Medical - Conditions Have - Diabetes (H) Personal Care - Health 1981 V5057 Medical - Conditions Have - Fibromyalgia (H) Personal Care - Health 1982 V5058 Medical - Conditions Have - Food Allergies (H) Personal Care - Health 1983 V3115 Medical - Conditions Have - High Blood Pressure (H) Personal Care - Health 1984 V3116 Medical - Conditions Have - High Cholesterol (H) Personal Care - Health 1985 V3117 Medical - Conditions Have - Insomnia (H) Personal Care - Health 1986 V3118 Medical - Conditions Have - Irritable Bowel Syndrome (H) Personal Care - Health 1987 V3119 Medical - Conditions Have - Migraine (H) Personal Care - Health 1988 V5059 Medical - Conditions Have - Osteoporosis (H) Personal Care - Health 1989 V6946 Hair Growth Products - Used [Pst 6 Mths] - Yes (P) Personal Care - Health 1990 V3184 Cosmetic Treatment - Done [Pst Yr] - Yes (P) Personal Care - Health

Order Variable Description Category Consumption 1991 V3127 Multi-Vitamins - Used [Pst Mth] - Yes (P) Personal Care - Health 1992 V4482 Multi-Vitamins - Frequency of Use - Daily (P) Personal Care - Health 1993 V4483 Multi-Vitamins - Frequency of Use - Every Other Day (P) Personal Care - Health 1994 V6947 Multi-Vitamins - Type Used - Adults (P) Personal Care - Health 1995 V6948 Multi-Vitamins - Type Used - Adults 50+ (P) Personal Care - Health 1996 V5060 Multi-Vitamins - Type Used - Women's (P) Personal Care - Health 1997 V5061 Multi-Vitamins - Type Used - Women's 50+ (P) Personal Care - Health 1998 V5062 Multi-Vitamins - Type Used - Men's (P) Personal Care - Health 1999 V5063 Multi-Vitamins - Type Used - Men's 50+ (P) Personal Care - Health 2000 V6949 Multi-Vitamins - Form Used - Tablets (P) Personal Care - Health 2001 V6950 Multi-Vitamins - Form Used - Gummies (P) Personal Care - Health 2002 V6951 Multi-Vitamins - Form Used - Chewable (P) Personal Care - Health 2003 V3128 Supplements - Used (Pst 6 Mth) - Yes (P) Personal Care - Health 2004 V3129 Supplements - Used [Pst Mth] - Daily (P) Personal Care - Health 2005 V3130 Supplements - Used [Pst Mth] - Weekly (P) Personal Care - Health 2006 V3132 Supplements - Vitamins/Minerals Used - Vitamin A (P) Personal Care - Health 2007 V3133 Supplements - Vitamins/Minerals Used - Vitamin D (P) Personal Care - Health 2008 V3134 Supplements - Vitamins/Minerals Used - B Vitamins (P) Personal Care - Health 2009 V3135 Supplements - Vitamins/Minerals Used - Vitamin C (P) Personal Care - Health 2010 V3136 Supplements - Vitamins/Minerals Used - Vitamin E (P) Personal Care - Health 2011 V3137 Supplements - Vitamins/Minerals Used - Folic Acid (P) Personal Care - Health 2012 V3138 Supplements - Vitamins/Minerals Used - Calcium (P) Personal Care - Health 2013 V3139 Supplements - Vitamins/Minerals Used - Iron + Other Minerals (Excluding Calcium) (P) Personal Care - Health 2014 V3140 Supplements - Vitamins/Minerals Used - Other (P) Personal Care - Health 2015 V5064 Supplements - Herbal Used - Curcumin/Turmeric (P) Personal Care - Health 2016 V3141 Supplements - Herbal Used - Coenzyme Q10 (P) Personal Care - Health 2017 V3142 Supplements - Herbal Used - Cranberry (P) Personal Care - Health 2018 V3143 Supplements - Herbal Used - Echinacea (P) Personal Care - Health 2019 V3144 Supplements - Herbal Used - Fibre (P) Personal Care - Health 2020 V3145 Supplements - Herbal Used - Flax Seed Oil (P) (!) Personal Care - Health 2021 V3146 Supplements - Herbal Used - Garlic (P) Personal Care - Health 2022 V3147 Supplements - Herbal Used - Glucosamine/Chondroitin Sulfate (P) Personal Care - Health 2023 V3148 Supplements - Herbal Used - Joint Health (P) Personal Care - Health 2024 V5065 Supplements - Herbal Used - Lutein (P) (!) Personal Care - Health 2025 V3150 Supplements - Herbal Used - Melatonin (P) Personal Care - Health 2026 V3151 Supplements - Herbal Used - Omega 3/Fish Oil (P) Personal Care - Health 2027 V3152 Supplements - Herbal Used - Probiotics (P) Personal Care - Health 2028 V3153 Health Care Practitioners - Types Visited [Pst 6 Mths] - Acupuncturist (P) Personal Care - Health 2029 V3154 Health Care Practitioners - Types Visited [Pst 6 Mths] - Chiropractor (P) Personal Care - Health 2030 V3155 Health Care Practitioners - Types Visited [Pst 6 Mths] - Dentist (P) Personal Care - Health 2031 V3156 Health Care Practitioners - Types Visited [Pst 6 Mths] - Dietician/Nutritionist (P) Personal Care - Health 2032 V3157 Health Care Practitioners - Types Visited [Pst 6 Mths] - GP/Family Physician (P) Personal Care - Health 2033 V3158 Health Care Practitioners - Types Visited [Pst 6 Mths] - Massage Therapy (P) Personal Care - Health 2034 V3159 Health Care Practitioners - Types Visited [Pst 6 Mths] - Naturopathy (P) Personal Care - Health 2035 V3160 Health Care Practitioners - Types Visited [Pst 6 Mths] - Optometrist (P) Personal Care - Health 2036 V3161 Health Care Practitioners - Types Visited [Pst 6 Mths] - Osteopath (P) Personal Care - Health 2037 V3162 Health Care Practitioners - Types Visited [Pst 6 Mths] - Physiotherapist (P) Personal Care - Health 2038 V3163 Health Care Practitioners - Types Intend to Visit [Nxt Yr] - Acupuncturist (P) Personal Care - Health 2039 V3165 Health Care Practitioners - Types Intend to Visit [Nxt Yr] - Chiropractor (P) Personal Care - Health 2040 V3167 Health Care Practitioners - Types Intend to Visit [Nxt Yr] - Dentist (P) Personal Care - Health 2041 V3168 Health Care Practitioners - Types Intend to Visit [Nxt Yr] - Dietician/Nutritionist (P) Personal Care - Health 2042 V3169 Health Care Practitioners - Types Intend to Visit [Nxt Yr] - GP/Family Physician (P) Personal Care - Health 2043 V3171 Health Care Practitioners - Types Intend to Visit [Nxt Yr] - Massage Therapy (P) Personal Care - Health 2044 V3172 Health Care Practitioners - Types Intend to Visit [Nxt Yr] - Naturopathy (P) Personal Care - Health 2045 V3173 Health Care Practitioners - Types Intend to Visit [Nxt Yr] - Optometrist (P) Personal Care - Health 2046 V3174 Health Care Practitioners - Types Intend to Visit [Nxt Yr] - Osteopath (P) Personal Care - Health 2047 V3175 Health Care Practitioners - Types Intend to Visit [Nxt Yr] - Physiotherapist (P) Personal Care - Health 2048 V3176 Suntan/Sunscreen - Bought [Pst Yr] - Yes (P) Personal Care - Health 2049 V3177 Suntan/Sunscreen - Bought [Pst Yr] - 1-2 (P) Personal Care - Health 2050 V3178 Suntan/Sunscreen - Bought [Pst Yr] - 3-5 (P) Personal Care - Health 2051 V3179 Suntan/Sunscreen - Bought [Pst Yr] - 6+ (P) Personal Care - Health 2052 V3181 Suntan/Sunscreen - Type Bought [Mst Oft] - SPF 15 (P) Personal Care - Health 2053 V3182 Suntan/Sunscreen - Type Bought [Mst Oft] - SPF 16-35 (P) Personal Care - Health 2054 V3183 Suntan/Sunscreen - Type Bought [Mst Oft] - SPF 36+ (P) Personal Care - Health 2055 V3188 Toothpaste - Used [Pst 6 Mths] - Yes (P) Personal Care - Oral Hygiene 2056 V3189 Toothpaste - Times Used [Pst Wk] - Once A Day or Less (P) Personal Care - Oral Hygiene 2057 V3190 Toothpaste - Times Used [Pst Wk] - Twice A Day (P) Personal Care - Oral Hygiene 2058 V3191 Toothpaste - Times Used [Pst Wk] - More Than Three Times A Day (P) Personal Care - Oral Hygiene 2059 V3192 Toothpaste - Kind Used [Mst Oft] - Acid Wear/Enamel Care (P) Personal Care - Oral Hygiene 2060 V3193 Toothpaste - Kind Used [Mst Oft] - All In One (Multi Benefit) (P) Personal Care - Oral Hygiene 2061 V3194 Toothpaste - Kind Used [Mst Oft] - Basic/Cavity Protection (P) Personal Care - Oral Hygiene 2062 V3195 Toothpaste - Kind Used [Mst Oft] - Breath Freshening (P) Personal Care - Oral Hygiene 2063 V6956 Toothpaste - Kind Used [Mst Oft] - Gum Health (P) Personal Care - Oral Hygiene 2064 V3196 Toothpaste - Kind Used [Mst Oft] - Natural (P) Personal Care - Oral Hygiene 2065 V3197 Toothpaste - Kind Used [Mst Oft] - Sensitive (P) Personal Care - Oral Hygiene 2066 V3198 Toothpaste - Kind Used [Mst Oft] - Whitening (P) Personal Care - Oral Hygiene 2067 V3203 Toothbrushes - Bought/Received [Pst 6 Mths] - Yes (P) Personal Care - Oral Hygiene 2068 V3204 Toothbrushes - Bought/Received [Pst 6 Mths] - 1 (P) Personal Care - Oral Hygiene 2069 V3205 Toothbrushes - Bought/Received [Pst 6 Mths] - 2 (P) Personal Care - Oral Hygiene 2070 V3206 Toothbrushes - Bought/Received [Pst 6 Mths] - 3+ (P) Personal Care - Oral Hygiene 2071 V3210 Tooth Whitening Systems - Used [Pst 6 Mths] - Yes (P) Personal Care - Oral Hygiene 2072 V3211 Mouthwash - Used [Pst 6 Mths] - Yes (P) Personal Care - Oral Hygiene 2073 V3212 Mouthwash - Times Used [Pst Wk] - 1-5 Times (P) Personal Care - Oral Hygiene 2074 V3213 Mouthwash - Times Used [Pst Wk] - 6-9 Times (P) Personal Care - Oral Hygiene 2075 V3214 Mouthwash - Times Used [Pst Wk] - 10+ Times (P) Personal Care - Oral Hygiene 2076 V3215 Mouthwash - Type Used [Mst Oft] - Dental Rinse (P) Personal Care - Oral Hygiene 2077 V3216 Mouthwash - Type Used [Mst Oft] - Fluoride Dental Rinse (P) Personal Care - Oral Hygiene 2078 V3217 Mouthwash - Type Used [Mst Oft] - Mouthwash (P) Personal Care - Oral Hygiene

Order Variable Description Category Consumption 2079 V3224 Dentures - Have - Yes (P) Personal Care - Oral Hygiene 2080 V3225 Dentures - Type Have - Full (P) Personal Care - Oral Hygiene 2081 V3226 Dentures - Type Have - Partial (P) Personal Care - Oral Hygiene 2082 V6957 Toothpaste - Kind Used [Mst Oft] - Both full and partial (P) (!) Personal Care - Oral Hygiene 2083 V3227 Dentures - Cleansers Used [Pst 6 Mths] - Yes (P) Personal Care - Oral Hygiene 2084 V4491 Denture Cleansers - Used [Pst Wk] - 1-5 Times (P) Personal Care - Oral Hygiene 2085 V4492 Denture Cleansers - Used [Pst Wk] - 6-7 Times (P) Personal Care - Oral Hygiene 2086 V9366 Denture Cleansers - Type Used [Mst Oft] - Powder (P) (!) Personal Care - Oral Hygiene 2087 V6958 Denture Cleansers - Type Used [Mst Oft] - Effervescent Tablet (P) Personal Care - Oral Hygiene 2088 V6959 Denture Adhesive - Used [Pst 6 Mths] - Yes (P) Personal Care - Oral Hygiene 2089 V3228 Lip Care - Used [Pst 6 Mths] - Yes (P) Personal Care - Oral Hygiene 2090 V3229 Lip Care - Times Used [Pst Wk] - 1-2 (P) Personal Care - Oral Hygiene 2091 V3230 Lip Care - Times Used [Pst Wk] - 3-9 (P) Personal Care - Oral Hygiene 2092 V3231 Lip Care - Times Used [Pst Wk] - 10+ (P) Personal Care - Oral Hygiene 2093 V5068 Housing - Tenure - Own (H) Housing & Shelter 2094 V5069 Housing - Tenure - Rent (H) Housing & Shelter 2095 V1092 Housing - Length Tenure - Less Than 3 Years (H) Housing & Shelter 2096 V1093 Housing - Length Tenure - Over 3 Years (H) Housing & Shelter 2097 V9801I Housing - Length Tenure - Incidence (H) Housing & Shelter 2098 V9801C Housing - Length Tenure - Consumption (Years) (H) Housing & Shelter Years 2099 V5070 Housing - Live in Condominium - Yes (H) Housing & Shelter 2100 V5071 Housing - Dwelling Type - Detached House (H) Housing & Shelter 2101 V5072 Housing - Dwelling Type - Semi-Detached House (H) Housing & Shelter 2102 V5073 Housing - Dwelling Type - Row Or Townhouse (H) Housing & Shelter 2103 V5074 Housing - Dwelling Type - Apartment (No Elev.)/Duplex/Triplex (H) Housing & Shelter 2104 V5075 Housing - Dwelling Type - High Rise Or Apartment With Elevator (H) Housing & Shelter 2105 V5076 Housing - Estimated Value of Owned Home - $200,000 Or Under (H) Housing & Shelter 2106 V5077 Housing - Estimated Value of Owned Home - $200,001-$300,000 (H) Housing & Shelter 2107 V5078 Housing - Estimated Value of Owned Home - $300,001-$400,000 (H) Housing & Shelter 2108 V5079 Housing - Estimated Value of Owned Home - $400,001-$500,000 (H) Housing & Shelter 2109 V5080 Housing - Estimated Value of Owned Home - $500,001-$750,000 (H) Housing & Shelter 2110 V5081 Housing - Estimated Value of Owned Home - $750,001-$1 Million (H) Housing & Shelter 2111 V5082 Housing - Estimated Value of Owned Home - $1 Million+ (H) Housing & Shelter 2112 V8140I Housing - Estimated Value of Owned Home - Incidence (H) Housing & Shelter 2113 V8140C Housing - Estimated Value of Owned Home - Consumption (Dollars) (H) Housing & Shelter Dollars 2114 V1095 Housing - Owned - First Home - Yes (H) Housing & Shelter 2115 V1096 Housing - Owned - Kind - Bought New (H) Housing & Shelter 2116 V1097 Housing - Owned - Kind - Previously Owned (H) Housing & Shelter 2117 V5083 Housing - Rented - Monthly Rent - Under $500 (H) Housing & Shelter 2118 V5084 Housing - Rented - Monthly Rent - $501-$800 (H) Housing & Shelter 2119 V5085 Housing - Rented - Monthly Rent - $801-$1,000 (H) Housing & Shelter 2120 V5086 Housing - Rented - Monthly Rent - $1,000+ (H) Housing & Shelter 2121 V8141I Housing - Rented - Monthly Rent - Incidence (H) Housing & Shelter 2122 V8141C Housing - Rented - Monthly Rent - Consumption (Dollars) (H) Housing & Shelter Dollars 2123 V1101 Housing - Owned - Vacation Home - Yes (H) Housing & Shelter 2124 V5087 Housing - Owned - Vacation Home Type - Cottage/Cabin/Camp/Chalet (H) Housing & Shelter 2125 V5088 Housing - Owned - Vacation Home Type - Country Home (H) Housing & Shelter 2126 V5089 Housing - Owned - Vacation Home Type - Vacation House/Condominium (H) Housing & Shelter 2127 V9382 Weekend/Vacation Home - Location - Atlantic Provinces (H) (!) Housing & Shelter 2128 V9386 Weekend/Vacation Home - Location - Quebec (H) Housing & Shelter 2129 V9384 Weekend/Vacation Home - Location - Ontario (H) Housing & Shelter 2130 V9385 Weekend/Vacation Home - Location - Prairie Provinces (H) (!) Housing & Shelter 2131 V9383 Weekend/Vacation Home - Location - British Columbia (H) (!) Housing & Shelter 2132 V8142 Real Estate - Type of property owned by household - Cottage/Cabin/Camp/Chalet (H) Housing & Shelter 2133 V8143 Real Estate - Type of property owned by household - Country Home (H) Housing & Shelter 2134 V8144 Real Estate - Type of property owned by household - Weekend/Vacation Home (H) (!) Housing & Shelter 2135 V8145 Real Estate - Type of property owned by household - Farm (H) (!) Housing & Shelter 2136 V8146 Real Estate - Type of property owned by household - Investment Real Estate (H) Housing & Shelter 2137 V8147 Real Estate - Type of property owned by household - Vacant Land (H) Housing & Shelter 2138 V8148 Real Estate - Type of property owned by household - Vacation House/Condominium (H) Housing & Shelter 2139 V1116 Real Estate - Intend to Purchase [Nxt Yr] - Yes (H) Housing & Shelter 2140 V5090 Real Estate - Intend to Sell [Nxt Yr] - Yes (H) Housing & Shelter 2141 V1117 Real Estate - Kind [Nxt Purchase] - New Home (H) Housing & Shelter 2142 V1118 Real Estate - Kind [Nxt Purchase] - Resale Home (H) Housing & Shelter 2143 V9378 Real Estate - Type Plan to Purchase - Apartment (H) Housing & Shelter 2144 V9379 Real Estate - Type Plan to Purchase - Row or Townhouse (H) (!) Housing & Shelter 2145 V9380 Real Estate - Type Plan to Purchase - Semi-Detached (H) (!) Housing & Shelter 2146 V9381 Real Estate - Type Plan to Purchase - Single Detached (H) Housing & Shelter 2147 V9802I Real Estate - $ Amount Expect to Spend - Incidence (H) Housing & Shelter 2148 V9802C Real Estate - $ Amount Expect to Spend - Consumption (Dollars) (H) Housing & Shelter Dollars 2149 V9376 Real Estate - Services Plan to Use to Sell or Buy - Real Estate Agent (H) Housing & Shelter 2150 V9377 Real Estate - Services Plan to Use to Sell or Buy - Real Estate Lawyer (H) Housing & Shelter 2151 V9374 Real Estate - Services Plan to Use to Sell or Buy - Mortgage Broker (H) Housing & Shelter 2152 V9375 Real Estate - Services Plan to Use to Sell or Buy - Moving Company (H) Housing & Shelter 2153 V9373 Real Estate - Services Plan to Use to Sell or Buy - Home Inspector (H) Housing & Shelter 2154 V1106 Home Heating Type - Electricity (H) Housing & Shelter 2155 V1107 Home Heating Type - Natural Gas (H) Housing & Shelter 2156 V1108 Home Heating Type - Oil (H) Housing & Shelter 2157 V1109 Home Heating Type - Wood (H) Housing & Shelter 2158 V1110 Home Heating Type - Other (H) Housing & Shelter 2159 V1111 Home Heating Type - Don't Know (H) Housing & Shelter 2160 V1112 Water Heating Type - Electricity (H) Housing & Shelter 2161 V1113 Water Heating Type - Natural Gas (H) Housing & Shelter 2162 V6960 Water Heating Type - Oil (H) Housing & Shelter 2163 V1114 Water Heating Type - Other (H) Housing & Shelter 2164 V1115 Water Heating Type - Don't Know (H) Housing & Shelter 2165 V1125 Home Improvement - Done [Pst 2 Yrs] - Remodelling (H) Housing & Shelter 2166 V1126 Home Improvement - Done [Pst 2 Yrs] - Additions (H) Housing & Shelter

Order Variable Description Category Consumption 2167 V1127 Home Improvement - Done [Pst 2 Yrs] - Decorating (H) Housing & Shelter 2168 V1128 Home Improvement - Done [Pst 2 Yrs] - Flooring/Carpeting (H) Housing & Shelter 2169 V1129 Home Improvement - Done [Pst 2 Yrs] - Cabinetry (H) Housing & Shelter 2170 V9371 Home Improvements - Done [Pst 2 Yrs] - Kitchen Renovation (H) Housing & Shelter 2171 V9369 Home Improvements - Done [Pst 2 Yrs] - Basement Renovation (H) Housing & Shelter 2172 V9370 Home Improvements - Done [Pst 2 Yrs] - Bathroom/Washroom Renovations (H) Housing & Shelter 2173 V1130 Home Improvement - Done [Pst 2 Yrs] - Landscaping (H) Housing & Shelter 2174 V1131 Home Improvement - Done [Pst 2 Yrs] - Plumbing/Heating/Air Conditioning (H) Housing & Shelter 2175 V9372 Home Improvements - Done [Pst 2 Yrs] - Wallpaper/ Painting (H) Housing & Shelter 2176 V1132 Home Improvement - Done [Pst 2 Yrs] - Windows/Doors/Insulation (H) Housing & Shelter 2177 V5091 Home Improvement - $ Spent [Pst 2 Yrs] - Under $500 (H) Housing & Shelter 2178 V7639 Home Improvement - $ Spent [Pst 2 Yrs] - $500-$999 (H) Housing & Shelter 2179 V5093 Home Improvement - $ Spent [Pst 2 Yrs] - $1,000-$4,999 (H) Housing & Shelter 2180 V5094 Home Improvement - $ Spent [Pst 2 Yrs] - $5,000-$9,999 (H) Housing & Shelter 2181 V5095 Home Improvement - $ Spent [Pst 2 Yrs] - $10,000-$19,999 (H) Housing & Shelter 2182 V5096 Home Improvement - $ Spent [Pst 2 Yrs] - $20,000-$49,999 (H) Housing & Shelter 2183 V7640 Home Improvement - $ Spent [Pst 2 Yrs] - $50,000+ (H) Housing & Shelter 2184 V8149I Home Improvement - $ Spent [Pst 2 Yrs] - Incidence (H) Housing & Shelter 2185 V8149C Home Improvement - $ Spent [Pst 2 Yrs] - Consumption (Dollars) (H) Housing & Shelter Dollars 2186 V9803I Home Improvements - $ Spent On Other Properties - Incidence (H) Housing & Shelter 2187 V9803C Home Improvements - $ Spent On Other Properties - Consumption (Dollars) (H) Housing & Shelter Dollars 2188 V9368 Home Improvements - Done By - Myself (H) Housing & Shelter 2189 V9367 Home Improvements - Done By - Contractor (H) Housing & Shelter 2190 V1181 Tools - Bought [Pst Yr] - Yes (H) Housing & Shelter 2191 V6962 Paint and Stain - Bought [Pst Yr] - Yes (H) Housing & Shelter 2192 V1193 Gardening - Have Garden - Yes (H) Housing & Shelter 2193 V1194 Gardening - Maintenance Done By - Myself (H) Housing & Shelter 2194 V1195 Gardening - Maintenance Done By - Other Member Of Household (H) Housing & Shelter 2195 V1196 Gardening - Maintenance Done By - Professional/Gardening Service (H) Housing & Shelter 2196 V1197 Gardening - Supplies Bought [Pst Yr] - Yes (H) Housing & Shelter 2197 V1198 Gardening - $ Spent [Pst Yr] - Under $250 (H) Housing & Shelter 2198 V1199 Gardening - $ Spent [Pst Yr] - $250+ (H) Housing & Shelter 2199 V9807I Gardening - $ Spent [Pst Yr] - Incidence (H) Housing & Shelter 2200 V9807C Gardening - $ Spent [Pst Yr] - Consumption (Dollars) (H) Housing & Shelter Dollars 2201 V1200 Gardening - Equipment/Accessories Bought [Pst Yr] - Furniture (H) Housing & Shelter 2202 V1201 Gardening - Equipment/Accessories Bought [Pst Yr] - Gardening Tools (H) Housing & Shelter 2203 V1202 Gardening - Equipment/Accessories Bought [Pst Yr] - Lawn Mower (H) Housing & Shelter 2204 V1203 Gardening - Equipment/Accessories Bought [Pst Yr] - Trimmers (H) Housing & Shelter 2205 V1185 Furniture - Bought [Pst Yr] - Yes (H) Household - Appliances & Furnishings 2206 V1186 Furniture - Intend to Buy [Nxt Yr] - Yes (H) Household - Appliances & Furnishings 2207 V1187 Furniture - Times Shopped [Pst Yr] - 1-2 (H) Household - Appliances & Furnishings 2208 V1188 Furniture - Times Shopped [Pst Yr] - 3-5 (H) Household - Appliances & Furnishings 2209 V1189 Furniture - Times Shopped [Pst Yr] - 6+ (H) Household - Appliances & Furnishings 2210 V9804I Furniture - Times Shopped [Pst Yr] - Incidence (H) Household - Appliances & Furnishings 2211 V9804C Furniture - Times Shopped [Pst Yr] - Consumption (Times) (H) Household - Appliances & Furnishings Times 2212 V1190 Furniture - $ Spent [Pst Yr] - Under $500 (H) Household - Appliances & Furnishings 2213 V1191 Furniture - $ Spent [Pst Yr] - $501-$1,999 (H) Household - Appliances & Furnishings 2214 V1192 Furniture - $ Spent [Pst Yr] - $2,000+ (H) Household - Appliances & Furnishings 2215 V9805I Furniture - $ Spent [Pst Yr] - Incidence (H) Household - Appliances & Furnishings 2216 V9805C Furniture - $ Spent [Pst Yr] - Consumption (Dollars) (H) Household - Appliances & Furnishings Dollars 2217 V8711 Home Accessories - Bought [Pst Yr] - Yes (H) Household - Appliances & Furnishings 2218 V0947 Home Accessories - Bought [Pst Yr] - Bedding & Bath (H) Household - Appliances & Furnishings 2219 V0948 Home Accessories - Bought [Pst Yr] - Drapery/Fabric/Blinds (H) Household - Appliances & Furnishings 2220 V0949 Home Accessories - Bought [Pst Yr] - Floor Covering (Area Rugs) (H) Household - Appliances & Furnishings 2221 V0950 Home Accessories - Bought [Pst Yr] - Home Decor/Accessories (H) Household - Appliances & Furnishings 2222 V0951 Home Accessories - Bought [Pst Yr] - Kitchen Accessories (H) Household - Appliances & Furnishings 2223 V0952 Home Accessories - Bought [Pst Yr] - Other (H) Household - Appliances & Furnishings 2224 V0953 Home Accessories - $ Spent [Pst Yr] - Under $100 (H) Household - Appliances & Furnishings 2225 V0954 Home Accessories - $ Spent [Pst Yr] - $101-$500 (H) Household - Appliances & Furnishings 2226 V5098 Home Accessories - $ Spent [Pst Yr] - $501-$1,000 (H) Household - Appliances & Furnishings 2227 V5099 Home Accessories - $ Spent [Pst Yr] - $1,001+ (H) Household - Appliances & Furnishings 2228 V9806I Home Accessories - $ Spent [Pst Yr] - Incidence (H) Household - Appliances & Furnishings 2229 V9806C Home Accessories - $ Spent [Pst Yr] - Consumption (Dollars) (H) Household - Appliances & Furnishings Dollars 2230 V0956 Appliances - Large - Bought [Pst Yr] - Automatic Dishwasher (H) Household - Appliances & Furnishings 2231 V0957 Appliances - Large - Bought [Pst Yr] - Microwave Oven (H) Household - Appliances & Furnishings 2232 V0958 Appliances - Large - Bought [Pst Yr] - Self Cleaning Oven (H) Household - Appliances & Furnishings 2233 V9388 Appliances - Large - Bought [Pst Yr] - Refrigerator (H) Household - Appliances & Furnishings 2234 V8154 Appliances - Large - Bought [Pst Yr] - Refrigerator (not Smart/Wi-Fi) (H) Household - Appliances & Furnishings 2235 V0960 Appliances - Large - Bought [Pst Yr] - Separate Freezer (H) Household - Appliances & Furnishings 2236 V0961 Appliances - Large - Bought [Pst Yr] - Washing Machine (H) Household - Appliances & Furnishings 2237 V0962 Appliances - Large - Bought [Pst Yr] - Clothes Dryer (H) Household - Appliances & Furnishings 2238 V0963 Appliances - Large - Bought [Pst Yr] - Vacuum Cleaner (H) Household - Appliances & Furnishings 2239 V8155 Appliances - Large - Bought [Pst Yr] - Security System (H) Household - Appliances & Furnishings 2240 V9389 Appliances - Large - Bought [Pst Yr] - Security System- Smart/Wi-Fi (H) (!) Household - Appliances & Furnishings 2241 V0964 Appliances - Large - Bought [Pst Yr] - Gas BBQ (H) Household - Appliances & Furnishings 2242 V9387 Appliances - Large - Bought [Pst Yr] - Other Smart Home/Wi-Fi Connected (H) Household - Appliances & Furnishings 2243 V0965 Appliances - Large - Intend to Buy [Nxt Yr] - Automatic Dishwasher (H) Household - Appliances & Furnishings 2244 V0966 Appliances - Large - Intend to Buy [Nxt Yr] - Microwave Oven (H) Household - Appliances & Furnishings 2245 V0967 Appliances - Large - Intend to Buy [Nxt Yr] - Self Cleaning Oven (H) Household - Appliances & Furnishings 2246 V9391 Appliances - Large - Intend to Buy [Nxt Yr] - Refrigerator (H) Household - Appliances & Furnishings 2247 V8156 Appliances - Large - Intend to Buy [Nxt Yr] - Refrigerator (not Smart/Wi-Fi) (H) Household - Appliances & Furnishings 2248 V0969 Appliances - Large - Intend to Buy [Nxt Yr] - Separate Freezer (H) Household - Appliances & Furnishings 2249 V0970 Appliances - Large - Intend to Buy [Nxt Yr] - Washing Machine (H) Household - Appliances & Furnishings 2250 V0971 Appliances - Large - Intend to Buy [Nxt Yr] - Clothes Dryer (H) Household - Appliances & Furnishings 2251 V0972 Appliances - Large - Intend to Buy [Nxt Yr] - Vacuum Cleaner (H) Household - Appliances & Furnishings 2252 V8157 Appliances - Large - Intend to Buy [Nxt Yr] - Security System (H) Household - Appliances & Furnishings 2253 V9392 Appliances - Large - Intend to Buy [Nxt Yr] - Security System- Smart/Wi-Fi (H) (!) Household - Appliances & Furnishings 2254 V0973 Appliances - Large - Intend to Buy [Nxt Yr] - Gas BBQ (H) Household - Appliances & Furnishings

Order Variable Description Category Consumption 2255 V9390 Appliances - Large - Intend to Buy [Nxt Yr] - Other Smart Home/Wi-Fi Connected (H) Household - Appliances & Furnishings 2256 V0974 Appliances - Small - Bought [Pst Yr] - Blender (H) Household - Appliances & Furnishings 2257 V5100 Appliances - Small - Bought [Pst Yr] - Cappuccino/Espresso Maker (H) (!) Household - Appliances & Furnishings 2258 V0975 Appliances - Small - Bought [Pst Yr] - Coffee Grinder (H) Household - Appliances & Furnishings 2259 V0976 Appliances - Small - Bought [Pst Yr] - Coffee Maker (H) Household - Appliances & Furnishings 2260 V0977 Appliances - Small - Bought [Pst Yr] - Food Processor (H) Household - Appliances & Furnishings 2261 V0978 Appliances - Small - Bought [Pst Yr] - Mixer (H) Household - Appliances & Furnishings 2262 V0979 Appliances - Small - Bought [Pst Yr] - Single Serve Coffee Maker (H) Household - Appliances & Furnishings 2263 V6963 Appliances - Small - Bought [Pst Yr] - Steam Cooker (H) Household - Appliances & Furnishings 2264 V0980 Appliances - Small - Bought [Pst Yr] - Toaster Oven (H) Household - Appliances & Furnishings 2265 V0981 Appliances - Small - Bought [Pst Yr] - Water Filter Devices (H) Household - Appliances & Furnishings 2266 V0982 Appliances - Small - Bought [Pst Yr] - Other (H) Household - Appliances & Furnishings 2267 V5101 Pets - Cats - # in Hhld - 1 (H) Household - Pets 2268 V5102 Pets - Cats - # in Hhld - 2 (H) Household - Pets 2269 V5103 Pets - Cats - # in Hhld - 3+ (H) Household - Pets 2270 V5104 Pets - Dogs - # in Hhld - 1 (H) Household - Pets 2271 V5105 Pets - Dogs - # in Hhld - 2 (H) Household - Pets 2272 V5106 Pets - Dogs - # in Hhld - 3+ (H) (!) Household - Pets 2273 V0991 Pets - Dog Food - Packaged Dry - Used [Pst 6 Mths] - Yes (H) Household - Pets 2274 V4493 Pets - Dog Food - Packaged Dry - Kg. Used [Pst Wk] - Less than 1 (H) Household - Pets 2275 V4494 Pets - Dog Food - Packaged Dry - Kg. Used [Pst Wk] - 1-4 (H) Household - Pets 2276 V4495 Pets - Dog Food - Packaged Dry - Kg. Used [Pst Wk] - 4+ (H) Household - Pets 2277 V0992 Pets - Dog Food - Type [Mst Oft] - Premium (H) Household - Pets 2278 V0993 Pets - Dog Food - Type [Mst Oft] - Regular (H) Household - Pets 2279 V0994 Pets - Dog Food - Type [Mst Oft] - Store Brand/No-Name (H) (!) Household - Pets 2280 V0995 Pets - Dog Biscuits/Treats - Used [Pst 6 Mths] - Yes (H) Household - Pets 2281 V4496 Pets - Dog Biscuits/Treats - Used [Pst Wk] - 1-4 (H) Household - Pets 2282 V4497 Pets - Dog Biscuits/Treats - Used [Pst Wk] - 5-9 (H) Household - Pets 2283 V4498 Pets - Dog Biscuits/Treats - Used [Pst Wk] - 10+ (H) Household - Pets 2284 V0996 Pets - Dog Biscuits/Treats - Type [Pst Wk] - Biscuits (H) Household - Pets 2285 V0997 Pets - Dog Biscuits/Treats - Type [Pst Wk] - Rawhide (H) Household - Pets 2286 V0998 Pets - Dog Biscuits/Treats - Type [Pst Wk] - Soft Treats (H) Household - Pets 2287 V0999 Pets - Wet Cat Food - Used [Pst 6 Mths] - Yes (H) Household - Pets 2288 V4499 Pets - Wet Cat Food - Cans/Pouches/Tubs Used [Pst Wk] - 1-4 (H) Household - Pets 2289 V4500 Pets - Wet Cat Food - Cans/Pouches/Tubs Used [Pst Wk] - 5-9 (H) Household - Pets 2290 V4501 Pets - Wet Cat Food - Cans/Pouches/Tubs Used [Pst Wk] - 10+ (H) Household - Pets 2291 V1000 Pets - Dry Cat Food - Used [Pst 6 Mths] - Yes (H) Household - Pets 2292 V4502 Pets - Dry Cat Food - Kg. Used [Pst Wk] - Less than .5 (H) Household - Pets 2293 V4503 Pets - Dry Cat Food - Kg. Used [Pst Wk] - .5 to 2 (H) Household - Pets 2294 V4504 Pets - Dry Cat Food - Kg. Used [Pst Wk] - 2+ (H) Household - Pets 2295 V1001 Pets - Dry Cat Food - Type [Mst Oft] - Premium (H) Household - Pets 2296 V1002 Pets - Dry Cat Food - Type [Mst Oft] - Regular (H) Household - Pets 2297 V5107 Pets - Dry Cat Food - Type [Mst Oft] - Store Brand/No-Name (H) Household - Pets 2298 V5108 Pets - Pet Food - Where Bought [Pst Mth] - Global Pet Foods (H) Household - Pets 2299 V5109 Pets - Pet Food - Where Bought [Pst Mth] - J.E. Mondou (H) Household - Pets 2300 V5111 Pets - Pet Food - Where Bought [Pst Mth] - Pet Valu (H) Household - Pets 2301 V5110 Pets - Pet Food - Where Bought [Pst Mth] - PetSmart (H) Household - Pets 2302 V5114 Pets - Pet Food - Where Bought [Pst Mth] - Supermarket/Grocery (H) Household - Pets 2303 V5115 Pets - Pet Food - Where Bought [Pst Mth] - From The Vet (H) Household - Pets 2304 V5113 Pets - Pet Food - Where Bought [Pst Mth] - Walmart (H) Household - Pets 2305 V5116 Pets - Pet Food - Where Bought [Pst Mth] - Warehouse/Club Stores (H) Household - Pets 2306 V5112 Pets - Pet Food - Where Bought [Pst Mth] - Other Pet Store (H) Household - Pets 2307 V1003 Greeting Cards - Bought [Pst 6 Mths] - Yes (P) Household - Products 2308 V1004 Greeting Cards - # Bought [Pst 6 Mths] - Less Than 5 (P) Household - Products 2309 V1005 Greeting Cards - # Bought [Pst 6 Mths] - 5-10 (P) Household - Products 2310 V1006 Greeting Cards - # Bought [Pst 6 Mths] - 11+ (P) Household - Products 2311 V1007 Toilet Paper - Used [Pst 6 Mths] - Yes (H) Household - Products 2312 V4505 Toilet Paper - Rolls [Pst Mth] - Less than 9 (H) Household - Products 2313 V4506 Toilet Paper - Rolls [Pst Mth] - 10-14 (H) Household - Products 2314 V4507 Toilet Paper - Rolls [Pst Mth] - 15+ (H) Household - Products 2315 V1008 Toilet Paper - Roll Size [Mst Oft] - Regular (H) Household - Products 2316 V1009 Toilet Paper - Roll Size [Mst Oft] - Double (H) Household - Products 2317 V8613 Toilet Paper - Roll Size [Mst Oft] - Plus (H) Household - Products 2318 V1010 Toilet Paper - Roll Size [Mst Oft] - Big/Jumbo/Giant (H) Household - Products 2319 V8614 Toilet Paper - Roll Size [Mst Oft] - Mega (H) (!) Household - Products 2320 V5117 Toilet Paper - Roll Size [Mst Oft] - Triple (H) Household - Products 2321 V1011 Facial Tissue - Used [Pst 6 Mths] - Yes (H) Household - Products 2322 V4508 Facial Tissues - Boxes [Pst Mth] - Less than 1 (H) Household - Products 2323 V4509 Facial Tissues - Boxes [Pst Mth] - 1-2 (H) Household - Products 2324 V4510 Facial Tissues - Boxes [Pst Mth] - 3+ (H) Household - Products 2325 V1012 Paper Towel - Used [Pst 6 Mths] - Yes (H) Household - Products 2326 V4511 Paper Towels - Rolls [Pst Mth] - Less than 1 (H) Household - Products 2327 V4512 Paper Towels - Rolls [Pst Mth] - 1-2 (H) Household - Products 2328 V4513 Paper Towels - Rolls [Pst Mth] - 3+ (H) Household - Products 2329 V1013 Paper Napkin - Used [Pst 6 Mths] - Yes (H) Household - Products 2330 V4514 Paper Napkins - Napkins [Pst Mth] - Less than 50 (H) Household - Products 2331 V4515 Paper Napkins - Napkins [Pst Mth] - 50+ (H) Household - Products 2332 V1014 Plastic Storage Bags - Used [Pst 6 Mths] - Yes (H) Household - Products 2333 V4516 Plastic Storage Bags - Bags Used [Pst Wk] - 1-4 (H) Household - Products 2334 V4517 Plastic Storage Bags - Bags Used [Pst Wk] - 5-9 (H) Household - Products 2335 V4518 Plastic Storage Bags - Bags Used [Pst Wk] - 10+ (H) Household - Products 2336 V1019 Plastic Food Container - Used [Pst 6 Mths] - Yes (H) Household - Products 2337 V1030 Dishwashing Liquid - Used [Pst 6 Mths] - Yes (H) Household - Products 2338 V4522 Dishwashing Liquid - Times Used [Pst Wk] - 1-4 (H) Household - Products 2339 V4523 Dishwashing Liquid - Times Used [Pst Wk] - 5-9 (H) Household - Products 2340 V4524 Dishwashing Liquid - Times Used [Pst Wk] - 10+ (H) Household - Products 2341 V1034 Dishwasher Detergent - Used [Pst 6 Mths] - Yes (H) Household - Products 2342 V4525 Dishwasher Detergent - Loads [Pst Wk] - 1-4 (H) Household - Products

Order Variable Description Category Consumption 2343 V4526 Dishwasher Detergent - Loads [Pst Wk] - 5-9 (H) Household - Products 2344 V4527 Dishwasher Detergent - Loads [Pst Wk] - 10+ (H) (!) Household - Products 2345 V1035 Dishwasher Detergent - Type [Mst Oft] - Powder (H) Household - Products 2346 V1036 Dishwasher Detergent - Type [Mst Oft] - Gel/Liquid (H) Household - Products 2347 V1037 Dishwasher Detergent - Type [Mst Oft] - Tabs/Singles/Pacs (H) Household - Products 2348 V1040 Household Cleaners - Used [Pst 6 Mths] - Yes (H) Household - Products 2349 V4528 Household Cleaners - Used [Pst Wk] - 1-2 (H) Household - Products 2350 V4529 Household Cleaners - Used [Pst Wk] - 3-5 (H) Household - Products 2351 V4530 Household Cleaners - Used [Pst Wk] - 6+ (H) Household - Products 2352 V1051 Household Cleaners - Spray Bottle - Used [Pst 6 Mths] - Yes (H) Household - Products 2353 V4531 Household Cleaners - Spray Bottle - Used [Pst Wk] - 1-2 (H) Household - Products 2354 V4532 Household Cleaners - Spray Bottle - Used [Pst Wk] - 3-5 (H) Household - Products 2355 V4533 Household Cleaners - Spray Bottle - Used [Pst Wk] - 6+ (H) Household - Products 2356 V1054 Bathroom Cleaners - Used [Pst 6 Mths] - Yes (H) Household - Products 2357 V6964 Dust/Dirt Cleaning System - Used [Pst 6 Mths] - Yes (H) Household - Products 2358 V1061 Dust/Dirt Cleaning System - Type [Mst Oft] - Dusters (H) Household - Products 2359 V1062 Dust/Dirt Cleaning System - Type [Mst Oft] - Dry (H) Household - Products 2360 V5120 Dust/Dirt Cleaning System - Type [Mst Oft] - Mitt (H) (!) Household - Products 2361 V1064 Dust/Dirt Cleaning System - Type [Mst Oft] - Other (H) Household - Products 2362 V1066 Carpet/Rug Cleaners - Used [Pst Yr] - Yes (H) Household - Products 2363 V1070 Fabric Refreshers - Used [Pst 6 Mths] - Yes (H) Household - Products 2364 V4537 Fabric Refreshers - Used [Pst Mth] - 1-2 (H) Household - Products 2365 V4538 Fabric Refreshers - Used [Pst Mth] - 3-7 (H) Household - Products 2366 V4539 Fabric Refreshers - Used [Pst Mth] - 8+ (H) Household - Products 2367 V1071 Air Fresheners/Carpet Deodorizers - Used [Pst 3 Mths] - Yes (H) Household - Products 2368 V6965 Air Fresheners/Carpet Deodorizers - Purchased [Pst 3 Mths] - 1 (H) Household - Products 2369 V6966 Air Fresheners/Carpet Deodorizers - Purchased [Pst 3 Mths] - 2 (H) Household - Products 2370 V6967 Air Fresheners/Carpet Deodorizers - Purchased [Pst 3 Mths] - 3+ (H) Household - Products 2371 V5122 Air Fresheners/Carpet Deodorizers - Type [Mst Oft] - Spray (H) Household - Products 2372 V5123 Air Fresheners/Carpet Deodorizers - Type [Mst Oft] - Candles (H) Household - Products 2373 V9393 Air Fresheners/Carpet Deodorizers - Type [Mst Oft] - Car Air Fresheners (H) (!) Household - Products 2374 V9394 Air Fresheners/Carpet Deodorizers - Type [Mst Oft] - Carpet Powder (H) (!) Household - Products 2375 V4544 Air Fresheners/Carpet Deodorizers - Type [Mst Oft] - Electrical Oil/Plug In (H) Household - Products 2376 V5124 Air Fresheners/Carpet Deodorizers - Type [Mst Oft] - Wax Melt (H) Household - Products 2377 V1072 Disinfectant Spray - Used [Pst 6 Mths] - Yes (H) Household - Products 2378 V4545 Disinfectant Spray - Used [Pst Wk] - 1-2 (H) Household - Products 2379 V4546 Disinfectant Spray - Used [Pst Wk] - 3-5 (H) Household - Products 2380 V4547 Disinfectant Spray - Used [Pst Wk] - 6+ (H) Household - Products 2381 V1073 Laundry Detergent - Regular - Used [Pst 6 Mths] - Yes (H) Household - Products 2382 V4548 Laundry Detergent - Regular - Loads [Pst Wk] - 1-4 (H) Household - Products 2383 V4549 Laundry Detergent - Regular - Loads [Pst Wk] - 5-9 (H) Household - Products 2384 V4550 Laundry Detergent - Regular - Loads [Pst Wk] - 10+ (H) Household - Products 2385 V1074 Laundry Detergent - Regular - Form [Mst Oft] - Liquid (H) Household - Products 2386 V1075 Laundry Detergent - Regular - Form [Mst Oft] - Powder (H) Household - Products 2387 V1076 Laundry Detergent - Regular - Form [Mst Oft] - Single Use Pacs/Tabs (H) Household - Products 2388 V1086 Laundry Detergent - Fine Fabric - Used [Pst 6 Mths] - Yes (H) Household - Products 2389 V1087 Laundry Detergent - Stain Remover - Used [Pst 6 Mths] - Yes (H) Household - Products 2390 V4554 Laundry Detergent - Stain Remover - Loads [Pst Wk] - 1-4 (H) Household - Products 2391 V4555 Laundry Detergent - Stain Remover - Loads [Pst Wk] - 5+ (H) Household - Products 2392 V9402 Digital Devices Owned - Blu Ray Player (H) Electronics 2393 V9403 Digital Devices Owned - Connected TV/Smart TV (H) Electronics 2394 V7641 Digital Devices Owned - Computer (H) Electronics 2395 V7643 Digital Devices Owned - E-Reader (H) Electronics 2396 V7644 Digital Devices Owned - Smartphone (H) Electronics 2397 V7645 Digital Devices Owned - Cell phone (excl Smartphones) (H) Electronics 2398 V9404 Digital Devices Owned - Smart watch (H) Electronics 2399 V7642 Digital Devices Owned - Tablet (H) Electronics 2400 V9405 Digital Devices Owned - Video Game Console (H) Electronics 2401 V9399 Devices Used to Access Internet [Pst Mth] - Connected TV/Smart TV (H) Electronics 2402 V5132 Devices Used to Access Internet [Pst Mth] - Computer (H) Electronics 2403 V5134 Devices Used to Access Internet [Pst Mth] - E-Reader (H) Electronics 2404 V5135 Devices Used to Access Internet [Pst Mth] - Smartphone (H) Electronics 2405 V9400 Devices Used to Access Internet [Pst Mth] - Smart watch (H) Electronics 2406 V5133 Devices Used to Access Internet [Pst Mth] - Tablet (H) Electronics 2407 V9401 Devices Used to Access Internet [Pst Mth] - Video Game Console (H) Electronics 2408 V0299 Mobile Phone - Have - Yes (P) Electronics 2409 V0304 Mobile Phone - Payment Type - Prepaid (P) Electronics 2410 V0305 Mobile Phone - Payment Type - Monthly (P) Electronics 2411 V0306 Mobile Phone - Payment Type - Bundled With Other Internet TV Or Telephone Services (P) Electronics 2412 V0307 Mobile Phone - $ Spent [Per Mth] - Less Than $25 (P) Electronics 2413 V5137 Mobile Phone - $ Spent [Per Mth] - $26-$50 (P) Electronics 2414 V5138 Mobile Phone - $ Spent [Per Mth] - $51-$75 (P) Electronics 2415 V7011 Mobile Phone - $ Spent [Per Mth] - $76-$100 (P) Electronics 2416 V7012 Mobile Phone - $ Spent [Per Mth] - More Than $100 (P) Electronics 2417 V5139I Mobile Phone - $ Spent [Per Mth] - Incidence (P) Electronics 2418 V5139C Mobile Phone - $ Spent [Per Mth] - Consumption (Dollars) (P) Electronics Dollars 2419 V0371 Video Games - Played [Pst Mth] - Yes (P) Electronics 2420 V7013 Video Games - Times Played [Pst Wk] - 1-2 (P) Electronics 2421 V7014 Video Games - Times Played [Pst Wk] - 3-4 (P) Electronics 2422 V7015 Video Games - Times Played [Pst Wk] - 5+ (P) Electronics 2423 V9760I Video Game Systems - # of Times Played [Pst Week] - Incidence (P) Electronics 2424 V9760C Video Game Systems - # of Times Played (Times Played) [Pst Week] - Consumption (P) Electronics Times Played 2425 V0375 Video Games - Hrs Played [Pst Wk] - Less than 4 (P) Electronics 2426 V0376 Video Games - Hrs Played [Pst Wk] - 5-9 (P) Electronics 2427 V0377 Video Games - Hrs Played [Pst Wk] - 10+ (P) Electronics 2428 V9762I Video Game Systems - Time Spent [Pst Week] - Incidence (P) Electronics 2429 V9762C Video Game Systems - Time Spent (Hours) [Pst Week] - Consumption (P) Electronics Hours 2430 V9395 Video Games - Type Played Most Often - Action/Adventure (P) Electronics

Order Variable Description Category Consumption 2431 V9396 Video Games - Type Played Most Often - Role-Playing (P) Electronics 2432 V9397 Video Games - Type Played Most Often - Shooter (P) (!) Electronics 2433 V9398 Video Games - Type Played Most Often - Sports (P) (!) Electronics 2434 V0389 Home Electronics - Bought [Pst 2 Yrs] - Yes (P) Electronics 2435 V0402 Home Electronics - $ Spent [Pst 2 Yrs] - Less than $250 (P) Electronics 2436 V0403 Home Electronics - $ Spent [Pst 2 Yrs] - $250-$499 (P) Electronics 2437 V5140 Home Electronics - $ Spent [Pst 2 Yrs] - $500-$999 (P) Electronics 2438 V0404 Home Electronics - $ Spent [Pst 2 Yrs] - $1,000+ (P) Electronics 2439 V5141I Home Electronics - $ Spent [Pst 2 Yrs] - Incidence (P) Electronics 2440 V5141C Home Electronics - $ Spent [Pst 2 Yrs] - Consumption (Dollars) (P) Electronics Dollars 2441 V9407 Electronics - Owned - Digital Camera (H) Electronics 2442 V6970 Electronics - Owned - Video Game Console (H) Electronics 2443 V6971 Electronics - Owned - AR/VR Headsets (H) Electronics 2444 V9408 Electronics - Owned - Headphones (excl. received with the device purchase) (H) Electronics 2445 V6973 Electronics - Owned - Fitness Band (e.g. Fitbit, Jawbone Up, etc.) (H) Electronics 2446 V9414 Electronics - Owned - Voice-Activated Smart Speaker (ie: Amazon Echo) (H) Electronics 2447 V9409 Electronics - Owned - Smart Home Controller/Hub (H) Electronics 2448 V6976 Electronics - Owned - Smart Watch (e.g. Apple Watch, Samsung Galaxy Gear, etc.) (H) Electronics 2449 V6977 Electronics - Owned - None of the above (H) Electronics 2450 V9410 Electronics - Owned - TV Sets Owned - 1 (H) Electronics 2451 V9411 Electronics - Owned - TV Sets Owned - 2 (H) Electronics 2452 V9412 Electronics - Owned - TV Sets Owned - 3 (H) Electronics 2453 V9413 Electronics - Owned - TV Sets Owned - 4+ (H) Electronics 2454 V7866 Electronics - Activities done using voice activated device - Controlled Smart Home Devices (ie: lighting) (H) Electronics 2455 V7867 Electronics - Activities done using voice activated device - Obtained Weather Updates (H) Electronics 2456 V7868 Electronics - Activities done using voice activated device - Obtained News Updates (H) Electronics 2457 V7869 Electronics - Activities done using voice activated device - Obtained Sports Updates (H) Electronics 2458 V7870 Electronics - Activities done using voice activated device - Obtained Other Information (i.e.: movie time) (H) Electronics 2459 V9406 Electronics - Activities done using voice activated device - Listened to an Audiobook (H) (!) Electronics 2460 V7871 Electronics - Activities done using voice activated device - Music Streaming (H) Electronics 2461 V7872 Electronics - Activities done using voice activated device - Listened to Live Radio (H) Electronics 2462 V7873 Electronics - Activities done using voice activated device - Listened to a Podcast (H) Electronics 2463 V7874 Electronics - Activities done using voice activated device - Made a Phone Call (H) Electronics 2464 V7875 Electronics - Activities done using voice activated device - Played a Game (H) Electronics 2465 V7876 Electronics - Activities done using voice activated device - Set a Timer/Alarm (H) Electronics 2466 V9434 Television - Light (P) Media - TV - Usage 2467 V9435 Television - Medium (P) Media - TV - Usage 2468 V9433 Television - Heavy (P) Media - TV - Usage 2469 V4594 TV - Last Watched - Yesterday (P) Media - TV - Usage 2470 V4595 TV - Last Watched - Past Week (P) Media - TV - Usage 2471 V4596 TV - Last Watched - Past Month (P) Media - TV - Usage 2472 V4597 TV - Last Watched - More Than 1 Month Ago (P) (!) Media - TV - Usage 2473 V9426 TV - Time Spent on a Typical Day - Less than 1 hour (P) Media - TV - Usage 2474 V9423 TV - Time Spent on a Typical Day - 1-2 hours (P) Media - TV - Usage 2475 V9424 TV - Time Spent on a Typical Day - 2-4 hours (P) Media - TV - Usage 2476 V9425 TV - Time Spent on a Typical Day - 4-6 hours (P) Media - TV - Usage 2477 V9427 TV - Time Spent on a Typical Day - More than 6 hours (P) Media - TV - Usage 2478 V9431 TV/Video - Time Spent Streaming on a Typical Day - Less than 1 hour (P) Media - TV - Usage 2479 V9428 TV/Video - Time Spent Streaming on a Typical Day - 1-2 hours (P) Media - TV - Usage 2480 V9429 TV/Video - Time Spent Streaming on a Typical Day - 2-4 hours (P) Media - TV - Usage 2481 V9430 TV/Video - Time Spent Streaming on a Typical Day - 4-6 hours (P) Media - TV - Usage 2482 V9432 TV/Video - Time Spent Streaming on a Typical Day - More than 6 hours (P) Media - TV - Usage 2483 V1523I TV - Hrs Watching [Per Wk] - Incidence (P) Media - TV - Usage 2484 V1523C TV - Hrs Watching [Per Wk] - Consumption (Hours) (P) Media - TV - Usage Hours 2485 V9417 TV - How Watch TV - Watch television live as it is broadcast (P) Media - TV - Usage 2486 V9415 TV - How Watch TV - Watch a TV channel's catch - up/on - demand service (P) Media - TV - Usage 2487 V9416 TV - How Watch TV - Watch subscription services(eg. Netfilx,Crave TV,Amazon prime etc.) (P) Media - TV - Usage 2488 V7017 TV - Reception - Watch TV on Internet/Online (P) Media - TV - Usage 2489 V7018 TV - Activities done while watching - Browse the internet on a computer (P) Media - TV - Usage 2490 V7019 TV - Activities done while watching - Browse the internet on a mobile phone/ tablet (P) Media - TV - Usage 2491 V7020 TV - Activities done while watching - Post or comment on social media sites (P) Media - TV - Usage 2492 V7021 TV - Activities done while watching - Engage with social media (P) Media - TV - Usage 2493 V7696 TV - Activities done while watching - Browse social media (P) Media - TV - Usage 2494 V7022 TV - Activities done while watching - Phone or send text messages to your friends/family (P) Media - TV - Usage 2495 V7023 TV - Activities done while watching - Play video games (P) Media - TV - Usage 2496 V7024 TV - Activities done while watching - Read magazines (P) Media - TV - Usage 2497 V7025 TV - Activities done while watching - Read daily newspapers (P) Media - TV - Usage 2498 V7026 TV - Activities done while watching - Read community newspapers (P) Media - TV - Usage 2499 V7027 TV - Activities done while watching - Watch TV on second device (P) Media - TV - Usage 2500 V7028 TV - Activities done while watching - Listen to radio (P) Media - TV - Usage 2501 V7039 TV - Action after seeing ad - Searched online for a product/brand/service (P) Media - TV - Usage 2502 V7040 TV - Action after seeing ad - Purchased a product/brand/service (P) Media - TV - Usage 2503 V7041 TV - Action after seeing ad - Used a coupon (P) Media - TV - Usage 2504 V7042 TV - Action after seeing ad - Visited a retail/restaurant location (P) Media - TV - Usage 2505 V7043 TV - Action after seeing ad - Attended an event (movie/theatre/show) (P) Media - TV - Usage 2506 V7044 TV - Action after seeing ad - Talked about the ad or product/brand/service with others (P) Media - TV - Usage 2507 V7045 TV - Action after seeing ad - Commented on the ad or product/brand/service on social media (P) Media - TV - Usage 2508 V7046 TV - Action after seeing ad - Recommended the advertised product/brand/service (P) Media - TV - Usage 2509 V7047 TV - Action after seeing ad - No actions taken (P) Media - TV - Usage 2510 V1524 TV - Program Types [Pst Mth] - Adult Animated Series (P) Media - TV - Usage 2511 V1525 TV - Program Types [Pst Mth] - Business News (P) Media - TV - Usage 2512 V1526 TV - Program Types [Pst Mth] - Children's Cartoons (P) Media - TV - Usage 2513 V1527 TV - Program Types [Pst Mth] - Cooking Shows (P) Media - TV - Usage 2514 V1528 TV - Program Types [Pst Mth] - Documentaries/Biographies (P) Media - TV - Usage 2515 V1529 TV - Program Types [Pst Mth] - Entertainment News (P) Media - TV - Usage 2516 V1530 TV - Program Types [Pst Mth] - Family Dramas (P) Media - TV - Usage 2517 V1532 TV - Program Types [Pst Mth] - Game Shows (P) Media - TV - Usage 2518 V9418 TV - Program Types [Pst Mth] - Gaming (P) Media - TV - Usage

Order Variable Description Category Consumption 2519 V9422 TV - Program Types [Pst Mth] - eSports (P) Media - TV - Usage 2520 V9419 TV - Program Types [Pst Mth] - Home Improvement (Gardening/Home Décor/DIY) (P) Media - TV - Usage 2521 V9420 TV - Program Types [Pst Mth] - Influencers/YouTubers/Bloggers (P) Media - TV - Usage 2522 V1534 TV - Program Types [Pst Mth] - Movies (P) Media - TV - Usage 2523 V1535 TV - Program Types [Pst Mth] - Music Video (P) Media - TV - Usage 2524 V1536 TV - Program Types [Pst Mth] - Nature Shows (P) Media - TV - Usage 2525 V1537 TV - Program Types [Pst Mth] - News/Current Affairs (P) Media - TV - Usage 2526 V7036 TV - Program Types [Pst Mth] - Paranormal (P) Media - TV - Usage 2527 V1538 TV - Program Types [Pst Mth] - Reality TV (P) Media - TV - Usage 2528 V9421 TV - Program Types [Pst Mth] - Reviews (P) Media - TV - Usage 2529 V1540 TV - Program Types [Pst Mth] - Science Fiction/Fantasy Dramas (P) Media - TV - Usage 2530 V1541 TV - Program Types [Pst Mth] - Situation Comedies (P) Media - TV - Usage 2531 V1542 TV - Program Types [Pst Mth] - Soap/Serial Dramas (P) Media - TV - Usage 2532 V1543 TV - Program Types [Pst Mth] - Sports (P) Media - TV - Usage 2533 V7037 TV - Program Types [Pst Mth] - Sportsnews/Talk (P) Media - TV - Usage 2534 V1544 TV - Program Types [Pst Mth] - Stand-Up Comedy (P) Media - TV - Usage 2535 V1545 TV - Program Types [Pst Mth] - Suspense/Crime Dramas (P) Media - TV - Usage 2536 V5154 TV - Program Types [Pst Mth] - Daytime Talk Shows (P) Media - TV - Usage 2537 V5155 TV - Program Types [Pst Mth] - Late Night Talk Shows (P) Media - TV - Usage 2538 V7038 TV - Program Types [Pst Mth] - Travel and Tourism (P) Media - TV - Usage 2539 V1548 TV - Program Types [Pst Mth] - Variety/Specials (P) Media - TV - Usage 2540 V1547 TV - Program Types [Pst Mth] - Teen Dramas (P) Media - TV - Usage 2541 V1549 TV - Hhld has Reception - Cable (P) Media - TV - Usage 2542 V1551 TV - Hhld has Reception - Fibre Optic (P) Media - TV - Usage 2543 V1552 TV - Hhld has Reception - Satellite Service (P) Media - TV - Usage 2544 V7016 TV - Reception - Off-Air Antenna (P) Media - TV - Usage 2545 V7030 TV - Binge Watching - Frequency [Pst Mth] - Several Times a Week (P) Media - TV - Usage 2546 V7031 TV - Binge Watching - Frequency [Pst Mth] - Once a Week (P) Media - TV - Usage 2547 V7032 TV - Binge Watching - Frequency [Pst Mth] - Several Times in The Past Month (P) Media - TV - Usage 2548 V7033 TV - Binge Watching - Frequency [Pst Mth] - At least Once in The Past Month (P) Media - TV - Usage 2549 V7048 Sports - Watched [Per Mth] - Auto Racing - NASCAR (P) Media - TV - Programs (English) 2550 V7049 Sports - Watched [Per Mth] - Auto Racing - Formula 1 (P) Media - TV - Programs (English) 2551 V7050 Sports - Watched [Per Mth] - Auto Racing - IndyCAR (P) Media - TV - Programs (English) 2552 V7051 Sports - Watched [Per Mth] - Major League Baseball - Regular Season (P) Media - TV - Programs (English) 2553 V7052 Sports - Watched [Per Mth] - Major League Baseball - Playoffs (P) Media - TV - Programs (English) 2554 V7053 Sports - Watched [Per Mth] - NBA Basketball - Regular Season (P) Media - TV - Programs (English) 2555 V7054 Sports - Watched [Per Mth] - NBA Basketball - Playoffs (P) Media - TV - Programs (English) 2556 V7055 Sports - Watched [Per Mth] - Boxing (P) Media - TV - Programs (English) 2557 V7056 Sports - Watched [Per Mth] - Curling (P) Media - TV - Programs (English) 2558 V7057 Sports - Watched [Per Mth] - Cycling (P) Media - TV - Programs (English) 2559 V7058 Sports - Watched [Per Mth] - Cricket (P) Media - TV - Programs (English) 2560 V7059 Sports - Watched [Per Mth] - Extreme Sports (P) Media - TV - Programs (English) 2561 V7060 Sports - Watched [Per Mth] - Figure Skating (P) Media - TV - Programs (English) 2562 V7061 Sports - Watched [Per Mth] - CFL Football - Regular Season (P) Media - TV - Programs (English) 2563 V7062 Sports - Watched [Per Mth] - CFL Football - Playoffs (P) Media - TV - Programs (English) 2564 V7063 Sports - Watched [Per Mth] - NFL Football - Regular Season (P) Media - TV - Programs (English) 2565 V7064 Sports - Watched [Per Mth] - NFL Football - Playoffs (P) Media - TV - Programs (English) 2566 V7065 Sports - Watched [Per Mth] - Golf (P) Media - TV - Programs (English) 2567 V7066 Sports - Watched [Per Mth] - Minor Hockey League (P) Media - TV - Programs (English) 2568 V7067 Sports - Watched [Per Mth] - NHL Hockey - Regular Season (P) Media - TV - Programs (English) 2569 V7068 Sports - Watched [Per Mth] - NHL Hockey - Playoffs (P) Media - TV - Programs (English) 2570 V7069 Sports - Watched [Per Mth] - Mixed Martial Arts (P) Media - TV - Programs (English) 2571 V7070 Sports - Watched [Per Mth] - Poker (P) Media - TV - Programs (English) 2572 V7071 Sports - Watched [Per Mth] - Rugby (P) Media - TV - Programs (English) 2573 V7072 Sports - Watched [Per Mth] - Skiing/Ski-Jumping/Snowboarding (P) Media - TV - Programs (English) 2574 V7073 Sports - Watched [Per Mth] - Soccer - European (P) Media - TV - Programs (English) 2575 V7074 Sports - Watched [Per Mth] - Soccer - Major League (P) Media - TV - Programs (English) 2576 V7075 Sports - Watched [Per Mth] - Tennis (P) Media - TV - Programs (English) 2577 V7076 Sports - Watched [Per Mth] - Wrestling - Professional (P) Media - TV - Programs (English) 2578 V1554 TV - Watched Channels [Per Wk] - Yes (P) Media - TV - Programs (English) 2579 V5183 TV - Channels Watched [Per Wk] - ABC Spark (P) Media - TV - Programs (English) 2580 V7698 TV - Channels Watched [Per Wk] - Adult Swim (P) Media - TV - Programs (English) 2581 V5185 TV - Channels Watched [Per Wk] - Animal Planet (P) Media - TV - Programs (English) 2582 V5186 TV - Channels Watched [Per Wk] - BBC Canada (P) Media - TV - Programs (English) 2583 V7699 TV - Channels Watched [Per Wk] - BBC Earth (P) Media - TV - Programs (English) 2584 V5187 TV - Channels Watched [Per Wk] - BNN Bloomberg (P) Media - TV - Programs (English) 2585 V5189 TV - Channels Watched [Per Wk] - CBC News Network (P) Media - TV - Programs (English) 2586 V5190 TV - Channels Watched [Per Wk] - CI Crime + Investigation (P) Media - TV - Programs (English) 2587 V5191 TV - Channels Watched [Per Wk] - CMT (P) Media - TV - Programs (English) 2588 V7077 TV - Channels Watched [Per Wk] - Cooking Channel (P) Media - TV - Programs (English) 2589 V5194 TV - Channels Watched [Per Wk] - Cottage Life Television (P) Media - TV - Programs (English) 2590 V5195 TV - Channels Watched [Per Wk] - CP24 (P) Media - TV - Programs (English) 2591 V5192 TV - Channels Watched [Per Wk] - Comedy Network/CTV Comedy (P) Media - TV - Programs (English) 2592 V5188 TV - Channels Watched [Per Wk] - Bravo/CTV Drama (P) Media - TV - Programs (English) 2593 V7078 TV - Channels Watched [Per Wk] - Gusto/CTV Life (P) Media - TV - Programs (English) 2594 V5196 TV - Channels Watched [Per Wk] - CTV News Channel (P) Media - TV - Programs (English) 2595 V5226 TV - Channels Watched [Per Wk] - Space/CTV Sci-Fi (P) Media - TV - Programs (English) 2596 V5197 TV - Channels Watched [Per Wk] - DejaView (P) Media - TV - Programs (English) 2597 V5198 TV - Channels Watched [Per Wk] - Discovery (P) Media - TV - Programs (English) 2598 V5199 TV - Channels Watched [Per Wk] - Discovery Science (P) Media - TV - Programs (English) 2599 V5200 TV - Channels Watched [Per Wk] - Discovery Velocity (P) Media - TV - Programs (English) 2600 V5201 TV - Channels Watched [Per Wk] - Disney Channel (P) Media - TV - Programs (English) 2601 V5202 TV - Channels Watched [Per Wk] - Disney Junior (P) Media - TV - Programs (English) 2602 V5203 TV - Channels Watched [Per Wk] - DIY (P) Media - TV - Programs (English) 2603 V5204 TV - Channels Watched [Per Wk] - DTOUR (P) Media - TV - Programs (English) 2604 V5205 TV - Channels Watched [Per Wk] - E! (P) Media - TV - Programs (English) 2605 V5206 TV - Channels Watched [Per Wk] - Family Channel (P) Media - TV - Programs (English) 2606 V5207 TV - Channels Watched [Per Wk] - Family Jr. (P) Media - TV - Programs (English)

Order Variable Description Category Consumption 2607 V5208 TV - Channels Watched [Per Wk] - Food Network Canada (P) Media - TV - Programs (English) 2608 V5209 TV - Channels Watched [Per Wk] - FX (P) Media - TV - Programs (English) 2609 V5210 TV - Channels Watched [Per Wk] - H2 (P) Media - TV - Programs (English) 2610 V5211 TV - Channels Watched [Per Wk] - HGTV (P) Media - TV - Programs (English) 2611 V5212 TV - Channels Watched [Per Wk] - History Television (P) Media - TV - Programs (English) 2612 V5213 TV - Channels Watched [Per Wk] - Investigation Discovery (P) Media - TV - Programs (English) 2613 V5214 TV - Channels Watched [Per Wk] - Lifetime (P) Media - TV - Programs (English) 2614 V7700 TV - Channels Watched [Per Wk] - Makeful (P) Media - TV - Programs (English) 2615 V5215 TV - Channels Watched [Per Wk] - Movie Time (P) Media - TV - Programs (English) 2616 V5216 TV - Channels Watched [Per Wk] - MTV Canada (P) Media - TV - Programs (English) 2617 V5217 TV - Channels Watched [Per Wk] - Much (P) Media - TV - Programs (English) 2618 V5218 TV - Channels Watched [Per Wk] - Nat Geo Wild (P) Media - TV - Programs (English) 2619 V5219 TV - Channels Watched [Per Wk] - National Geographic (P) Media - TV - Programs (English) 2620 V5220 TV - Channels Watched [Per Wk] - Nickelodeon (P) Media - TV - Programs (English) 2621 V5221 TV - Channels Watched [Per Wk] - OLN (P) Media - TV - Programs (English) 2622 V5222 TV - Channels Watched [Per Wk] - OMNI (P) Media - TV - Programs (English) 2623 V7079 TV - Channels Watched [Per Wk] - OUTtv (P) Media - TV - Programs (English) 2624 V5223 TV - Channels Watched [Per Wk] - OWN Oprah Winfrey Network (P) Media - TV - Programs (English) 2625 V5224 TV - Channels Watched [Per Wk] - Showcase (P) Media - TV - Programs (English) 2626 V5225 TV - Channels Watched [Per Wk] - SLICE (P) Media - TV - Programs (English) 2627 V5227 TV - Channels Watched [Per Wk] - Sportsnet (P) Media - TV - Programs (English) 2628 V5228 TV - Channels Watched [Per Wk] - Sportsnet 360 (P) Media - TV - Programs (English) 2629 V5229 TV - Channels Watched [Per Wk] - Sportsnet One (P) Media - TV - Programs (English) 2630 V5230 TV - Channels Watched [Per Wk] - TLN/TeleLatino (P) Media - TV - Programs (English) 2631 V5231 TV - Channels Watched [Per Wk] - TELETOON (P) Media - TV - Programs (English) 2632 V5232 TV - Channels Watched [Per Wk] - The Weather Network (P) Media - TV - Programs (English) 2633 V5233 TV - Channels Watched [Per Wk] - T&E (P) Media - TV - Programs (English) 2634 V5234 TV - Channels Watched [Per Wk] - Treehouse (P) Media - TV - Programs (English) 2635 V9436 TV - Channels Watched [Per Wk] - TSC Today's Shopping Choice (P) Media - TV - Programs (English) 2636 V5235 TV - Channels Watched [Per Wk] - TSN (1, 2, 3, 4, 5) (P) Media - TV - Programs (English) 2637 V5236 TV - Channels Watched [Per Wk] - TVO TVOntario (P) Media - TV - Programs (English) 2638 V5237 TV - Channels Watched [Per Wk] - Vision TV (P) Media - TV - Programs (English) 2639 V5238 TV - Channels Watched [Per Wk] - W Network (P) Media - TV - Programs (English) 2640 V5239 TV - Channels Watched [Per Wk] - YTV (P) Media - TV - Programs (English) 2641 V5240 TV - Daily News/Sports Programs Watched [Per Wk] - Breakfast Television (P) Media - TV - Programs (English) 2642 V7701 TV - Daily News/Sports Programs Watched [Per Wk] - Your Morning (P) Media - TV - Programs (English) 2643 V5242 TV - Daily News/Sports Programs Watched [Per Wk] - CHCH Morning Live (P) (!) Media - TV - Programs (English) 2644 V7080 TV - Daily News/Sports Programs Watched [Per Wk] - CP24 Breakfast (P) Media - TV - Programs (English) 2645 V5243 TV - Daily News/Sports Programs Watched [Per Wk] - CTV Morning Live (P) Media - TV - Programs (English) 2646 V5244 TV - Daily News/Sports Programs Watched [Per Wk] - Global Morning Show/News (P) Media - TV - Programs (English) 2647 V5241 TV - Daily News/Sports Programs Watched [Per Wk] - CBC News Today (P) Media - TV - Programs (English) 2648 V5245 TV - Daily News/Sports Programs Watched [Per Wk] - CTV Noon News (P) Media - TV - Programs (English) 2649 V7702 TV - Daily News/Sports Programs Watched [Per Wk] - Global News at Noon (P) Media - TV - Programs (English) 2650 V5246 TV - Daily News/Sports Programs Watched [Per Wk] - CBC Supper Hour News (P) Media - TV - Programs (English) 2651 V5247 TV - Daily News/Sports Programs Watched [Per Wk] - CityNews @ 6 (P) Media - TV - Programs (English) 2652 V5248 TV - Daily News/Sports Programs Watched [Per Wk] - CTV Early Evening News (P) Media - TV - Programs (English) 2653 V5249 TV - Daily News/Sports Programs Watched [Per Wk] - Global National (P) Media - TV - Programs (English) 2654 V5250 TV - Daily News/Sports Programs Watched [Per Wk] - Global News Hour (P) Media - TV - Programs (English) 2655 V7081 TV - Daily News/Sports Programs Watched [Per Wk] - CBC NEWS @ 11 (P) Media - TV - Programs (English) 2656 V5251 TV - Daily News/Sports Programs Watched [Per Wk] - CBC NEWS: The National (P) Media - TV - Programs (English) 2657 V5252 TV - Daily News/Sports Programs Watched [Per Wk] - CityNews Tonight (P) Media - TV - Programs (English) 2658 V5253 TV - Daily News/Sports Programs Watched [Per Wk] - CTV Late Local News (P) Media - TV - Programs (English) 2659 V5254 TV - Daily News/Sports Programs Watched [Per Wk] - CTV National News (P) Media - TV - Programs (English) 2660 V5255 TV - Daily News/Sports Programs Watched [Per Wk] - Global News Final (P) Media - TV - Programs (English) 2661 V5257 TV - Daily News/Sports Programs Watched [Per Wk] - Market Call (P) Media - TV - Programs (English) 2662 V5258 TV - Daily News/Sports Programs Watched [Per Wk] - Sportsnet Central (P) Media - TV - Programs (English) 2663 V5259 TV - Daily News/Sports Programs Watched [Per Wk] - Prime Time Sports/Tim & Sid (P) Media - TV - Programs (English) 2664 V5260 TV - Daily News/Sports Programs Watched [Per Wk] - TSN SportsCentre (P) Media - TV - Programs (English) 2665 V5263 TV - Weekly News/Sports Programs Watched [Per Mth] - 60 Minutes (P) Media - TV - Programs (English) 2666 V5265 TV - Weekly News/Sports Programs Watched [Per Mth] - Marketplace (P) Media - TV - Programs (English) 2667 V5266 TV - Weekly News/Sports Programs Watched [Per Mth] - Question Period (P) Media - TV - Programs (English) 2668 V5267 TV - Weekly News/Sports Programs Watched [Per Mth] - The Fifth Estate (P) Media - TV - Programs (English) 2669 V5268 TV - Weekly News/Sports Programs Watched [Per Mth] - The Nature Of Things (P) Media - TV - Programs (English) 2670 V5269 TV - Weekly News/Sports Programs Watched [Per Mth] - The West Block (P) Media - TV - Programs (English) 2671 V5270 TV - Weekly News/Sports Programs Watched [Per Mth] - W5 (P) Media - TV - Programs (English) 2672 V5271 TV - Weekly News/Sports Programs Watched [Per Mth] - CBC Sports Weekend (P) Media - TV - Programs (English) 2673 V5272 TV - Weekly News/Sports Programs Watched [Per Mth] - Hockey Night in Canada (P) Media - TV - Programs (English) 2674 V5273 TV - Weekly News/Sports Programs Watched [Per Mth] - Sportsnet: Blue Jays Baseball (P) Media - TV - Programs (English) 2675 V7703 TV - Weekly News/Sports Programs Watched [Per Mth] - Sportsnet Hockey (P) Media - TV - Programs (English) 2676 V5274 TV - Weekly News/Sports Programs Watched [Per Mth] - TSN That's Hockey (P) Media - TV - Programs (English) 2677 V5277 TV - Weekly Programs Watched [Per Mth] - Amazing Race (P) Media - TV - Programs (English) 2678 V5278 TV - Weekly Programs Watched [Per Mth] - Amazing Race Canada (P) Media - TV - Programs (English) 2679 V9439 TV - Weekly Programs Watched [Per Mth] - America's Got Talent (P) Media - TV - Programs (English) 2680 V9440 TV - Weekly Programs Watched [Per Mth] - Anne With An E (P) Media - TV - Programs (English) 2681 V5280 TV - Weekly Programs Watched [Per Mth] - Big Bang Theory (P) Media - TV - Programs (English) 2682 V5281 TV - Weekly Programs Watched [Per Mth] - Big Brother/Big Brother Canada (P) Media - TV - Programs (English) 2683 V7082 TV - Weekly Programs Watched [Per Mth] - Blackish (P) Media - TV - Programs (English) 2684 V5282 TV - Weekly Programs Watched [Per Mth] - Blue Bloods (P) Media - TV - Programs (English) 2685 V7704 TV - Weekly Programs Watched [Per Mth] - Bryan Baeumler Series (P) Media - TV - Programs (English) 2686 V5283 TV - Weekly Programs Watched [Per Mth] - Bull (P) Media - TV - Programs (English) 2687 V7705 TV - Weekly Programs Watched [Per Mth] - Cardinal (P) Media - TV - Programs (English) 2688 V7706 TV - Weekly Programs Watched [Per Mth] - Caught (P) (!) Media - TV - Programs (English) 2689 V5286 TV - Weekly Programs Watched [Per Mth] - Chicago Fire (P) Media - TV - Programs (English) 2690 V7084 TV - Weekly Programs Watched [Per Mth] - Chicago Med (P) Media - TV - Programs (English) 2691 V5287 TV - Weekly Programs Watched [Per Mth] - Chicago P.D. (P) Media - TV - Programs (English) 2692 V5288 TV - Weekly Programs Watched [Per Mth] - Chopped/Chopped Canada (P) Media - TV - Programs (English) 2693 V9441 TV - Weekly Programs Watched [Per Mth] - Corner Gas Animated (P) Media - TV - Programs (English) 2694 V5289 TV - Weekly Programs Watched [Per Mth] - Criminal Minds (P) Media - TV - Programs (English)

Order Variable Description Category Consumption 2695 V7707 TV - Weekly Programs Watched [Per Mth] - Curse of Oak Island (P) Media - TV - Programs (English) 2696 V5291 TV - Weekly Programs Watched [Per Mth] - Dancing with the Stars (P) Media - TV - Programs (English) 2697 V7086 TV - Weekly Programs Watched [Per Mth] - Doctor Who (P) Media - TV - Programs (English) 2698 V5294 TV - Weekly Programs Watched [Per Mth] - Dragons' Den (P) Media - TV - Programs (English) 2699 V5296 TV - Weekly Programs Watched [Per Mth] - Family Guy (P) Media - TV - Programs (English) 2700 V7087 TV - Weekly Programs Watched [Per Mth] - Forged in Fire (P) Media - TV - Programs (English) 2701 V7708 TV - Weekly Programs Watched [Per Mth] - Frankie Drake Mysteries (P) Media - TV - Programs (English) 2702 V9442 TV - Weekly Programs Watched [Per Mth] - Great Canadian Baking Show (P) Media - TV - Programs (English) 2703 V5299 TV - Weekly Programs Watched [Per Mth] - Grey's Anatomy (P) Media - TV - Programs (English) 2704 V7710 TV - Weekly Programs Watched [Per Mth] - Handmaid's Tale (P) Media - TV - Programs (English) 2705 V5301 TV - Weekly Programs Watched [Per Mth] - Hawaii Five-0 (P) Media - TV - Programs (English) 2706 V5302 TV - Weekly Programs Watched [Per Mth] - Heartland (P) Media - TV - Programs (English) 2707 V7711 TV - Weekly Programs Watched [Per Mth] - Heavy Rescue: 401 (P) Media - TV - Programs (English) 2708 V5303 TV - Weekly Programs Watched [Per Mth] - Hell's Kitchen (P) Media - TV - Programs (English) 2709 V5304 TV - Weekly Programs Watched [Per Mth] - Highway thru Hell (P) Media - TV - Programs (English) 2710 V7089 TV - Weekly Programs Watched [Per Mth] - Home to Win (P) Media - TV - Programs (English) 2711 V5306 TV - Weekly Programs Watched [Per Mth] - Keeping Up With The Kardashians (P) Media - TV - Programs (English) 2712 V7713 TV - Weekly Programs Watched [Per Mth] - Kim's Convenience (P) Media - TV - Programs (English) 2713 V5307 TV - Weekly Programs Watched [Per Mth] - Law & Order: SVU (P) Media - TV - Programs (English) 2714 V7714 TV - Weekly Programs Watched [Per Mth] - Letterkenny (P) Media - TV - Programs (English) 2715 V5309 TV - Weekly Programs Watched [Per Mth] - Love It Or List It (P) Media - TV - Programs (English) 2716 V7715 TV - Weekly Programs Watched [Per Mth] - MacGyver (P) Media - TV - Programs (English) 2717 V9443 TV - Weekly Programs Watched [Per Mth] - Manifest (P) Media - TV - Programs (English) 2718 V5311 TV - Weekly Programs Watched [Per Mth] - Marvel's Agents of S.H.I.E.L.D (P) Media - TV - Programs (English) 2719 V5312 TV - Weekly Programs Watched [Per Mth] - MasterChef Canada (P) Media - TV - Programs (English) 2720 V5313 TV - Weekly Programs Watched [Per Mth] - MasterChef/MasterChef Junior (P) Media - TV - Programs (English) 2721 V5314 TV - Weekly Programs Watched [Per Mth] - Masters of Flip (P) Media - TV - Programs (English) 2722 V5315 TV - Weekly Programs Watched [Per Mth] - Mike Holmes (P) Media - TV - Programs (English) 2723 V5316 TV - Weekly Programs Watched [Per Mth] - Modern Family (P) Media - TV - Programs (English) 2724 V5318 TV - Weekly Programs Watched [Per Mth] - Murdoch Mysteries (P) Media - TV - Programs (English) 2725 V5319 TV - Weekly Programs Watched [Per Mth] - My House, Your Money (P) Media - TV - Programs (English) 2726 V5320 TV - Weekly Programs Watched [Per Mth] - NCIS (P) Media - TV - Programs (English) 2727 V5321 TV - Weekly Programs Watched [Per Mth] - NCIS: LA (P) Media - TV - Programs (English) 2728 V5322 TV - Weekly Programs Watched [Per Mth] - NCIS: New Orleans (P) Media - TV - Programs (English) 2729 V5323 TV - Weekly Programs Watched [Per Mth] - New Girl (P) Media - TV - Programs (English) 2730 V5325 TV - Weekly Programs Watched [Per Mth] - Outlander (P) Media - TV - Programs (English) 2731 V5327 TV - Weekly Programs Watched [Per Mth] - Property Brothers (P) Media - TV - Programs (English) 2732 V5328 TV - Weekly Programs Watched [Per Mth] - Real Housewives (P) Media - TV - Programs (English) 2733 V5330 TV - Weekly Programs Watched [Per Mth] - Saturday Night Live (P) Media - TV - Programs (English) 2734 V5332 TV - Weekly Programs Watched [Per Mth] - Scandal (P) Media - TV - Programs (English) 2735 V5335 TV - Weekly Programs Watched [Per Mth] - Shark Tank (P) Media - TV - Programs (English) 2736 V7716 TV - Weekly Programs Watched [Per Mth] - Star Trek: Discovery (P) Media - TV - Programs (English) 2737 V9444 TV - Weekly Programs Watched [Per Mth] - Station 19 (P) Media - TV - Programs (English) 2738 V9445 TV - Weekly Programs Watched [Per Mth] - Still Standing (P) Media - TV - Programs (English) 2739 V7092 TV - Weekly Programs Watched [Per Mth] - Supergirl (P) Media - TV - Programs (English) 2740 V5338 TV - Weekly Programs Watched [Per Mth] - Survivor (P) Media - TV - Programs (English) 2741 V5340 TV - Weekly Programs Watched [Per Mth] - The Bachelor/Bachelorette (P) Media - TV - Programs (English) 2742 V9446 TV - Weekly Programs Watched [Per Mth] - The Beaverton (P) Media - TV - Programs (English) 2743 V9447 TV - Weekly Programs Watched [Per Mth] - The Bold & The Beautiful (P) Media - TV - Programs (English) 2744 V5343 TV - Weekly Programs Watched [Per Mth] - The Goldbergs (P) Media - TV - Programs (English) 2745 V9448 TV - Weekly Programs Watched [Per Mth] - The Good Doctor (P) Media - TV - Programs (English) 2746 V7717 TV - Weekly Programs Watched [Per Mth] - The Good Fight (P) Media - TV - Programs (English) 2747 V7093 TV - Weekly Programs Watched [Per Mth] - The Good Witch (P) Media - TV - Programs (English) 2748 V9449 TV - Weekly Programs Watched [Per Mth] - The Orville (P) Media - TV - Programs (English) 2749 V9450 TV - Weekly Programs Watched [Per Mth] - The Resident (P) Media - TV - Programs (English) 2750 V5345 TV - Weekly Programs Watched [Per Mth] - The Ultimate Fighter (P) Media - TV - Programs (English) 2751 V5346 TV - Weekly Programs Watched [Per Mth] - The Voice (P) Media - TV - Programs (English) 2752 V5347 TV - Weekly Programs Watched [Per Mth] - This Hour Has 22 Minutes (P) Media - TV - Programs (English) 2753 V7719 TV - Weekly Programs Watched [Per Mth] - This Is Us (P) Media - TV - Programs (English) 2754 V5349 TV - Weekly Programs Watched [Per Mth] - Total Divas (P) Media - TV - Programs (English) 2755 V7721 TV - Weekly Programs Watched [Per Mth] - Working Moms (P) Media - TV - Programs (English) 2756 V9451 TV - Weekly Programs Watched [Per Mth] - Wynona Earp (P) Media - TV - Programs (English) 2757 V9452 TV - Weekly Programs Watched [Per Mth] - Young Sheldon (P) Media - TV - Programs (English) 2758 V7094 TV - Daily Programs Watched [Per Wk] - @ Midnight (P) Media - TV - Programs (English) 2759 V7722 TV - Daily Programs Watched [Per Wk] - Bondi Vet (P) Media - TV - Programs (English) 2760 V9437 TV - Daily Programs Watched [Per Wk] - Brooklyn Nine-Nine (P) Media - TV - Programs (English) 2761 V5354 TV - Daily Programs Watched [Per Wk] - CityLine (P) Media - TV - Programs (English) 2762 V5355 TV - Daily Programs Watched [Per Wk] - Coronation Street (P) Media - TV - Programs (English) 2763 V5357 TV - Daily Programs Watched [Per Wk] - Days Of Our Lives (P) Media - TV - Programs (English) 2764 V5358 TV - Daily Programs Watched [Per Wk] - Dr. Oz (P) Media - TV - Programs (English) 2765 V5359 TV - Daily Programs Watched [Per Wk] - Dr. Phil (P) Media - TV - Programs (English) 2766 V5360 TV - Daily Programs Watched [Per Wk] - Ellen DeGeneres (P) Media - TV - Programs (English) 2767 V5361 TV - Daily Programs Watched [Per Wk] - Entertainment Tonight (P) Media - TV - Programs (English) 2768 V5362 TV - Daily Programs Watched [Per Wk] - Entertainment Tonight: Canada (P) Media - TV - Programs (English) 2769 V5363 TV - Daily Programs Watched [Per Wk] - Etalk (P) Media - TV - Programs (English) 2770 V5364 TV - Daily Programs Watched [Per Wk] - General Hospital (P) Media - TV - Programs (English) 2771 V5366 TV - Daily Programs Watched [Per Wk] - Jimmy Kimmel Live (P) Media - TV - Programs (English) 2772 V7095 TV - Daily Programs Watched [Per Wk] - Late Late Show with James Corden (P) Media - TV - Programs (English) 2773 V5367 TV - Daily Programs Watched [Per Wk] - LIVE! With Kelly (P) Media - TV - Programs (English) 2774 V5368 TV - Daily Programs Watched [Per Wk] - Marilyn Denis (P) Media - TV - Programs (English) 2775 V5369 TV - Daily Programs Watched [Per Wk] - Price Is Right (P) Media - TV - Programs (English) 2776 V5370 TV - Daily Programs Watched [Per Wk] - The Daily Show With Trevor Noah (P) Media - TV - Programs (English) 2777 V5371 TV - Daily Programs Watched [Per Wk] - The Late Show/Colbert (P) Media - TV - Programs (English) 2778 V9438 TV - Daily Programs Watched [Per Wk] - The Simpsons (P) Media - TV - Programs (English) 2779 V5372 TV - Daily Programs Watched [Per Wk] - The Social (P) Media - TV - Programs (English) 2780 V5374 TV - Daily Programs Watched [Per Wk] - The Tonight Show (P) Media - TV - Programs (English) 2781 V5375 TV - Daily Programs Watched [Per Wk] - The View (P) Media - TV - Programs (English) 2782 V5376 TV - Daily Programs Watched [Per Wk] - TMZ (P) Media - TV - Programs (English)

Order Variable Description Category Consumption 2783 V5377 TV - Daily Programs Watched [Per Wk] - Young & Restless (P) Media - TV - Programs (English) 2784 V2073 TV - Events Watched [Lst Televised] - Academy Awards (P) Media - TV - Programs (English) 2785 V2074 TV - Events Watched [Lst Televised] - American Music Awards (P) Media - TV - Programs (English) 2786 V2075 TV - Events Watched [Lst Televised] - Baseball World Series (P) Media - TV - Programs (English) 2787 V2076 TV - Events Watched [Lst Televised] - Billboard Awards (P) Media - TV - Programs (English) 2788 V2077 TV - Events Watched [Lst Televised] - Calgary Stampede (P) Media - TV - Programs (English) 2789 V5379 TV - Events Watched [Lst Televised] - Canada Reads (P) (!) Media - TV - Programs (English) 2790 V2078 TV - Events Watched [Lst Televised] - Canadian Country Music Awards (P) Media - TV - Programs (English) 2791 V5378 TV - Events Watched [Lst Televised] - Canadian Screen Awards (P) (!) Media - TV - Programs (English) 2792 V2092 TV - Events Watched [Lst Televised] - People's Choice Awards (P) Media - TV - Programs (English) 2793 V2079 TV - Events Watched [Lst Televised] - Emmy Awards (P) Media - TV - Programs (English) 2794 V2081 TV - Events Watched [Lst Televised] - Figure Skating Major Events (e.g. World's) (P) Media - TV - Programs (English) 2795 V2086 TV - Events Watched [Lst Televised] - Grammy Awards (P) Media - TV - Programs (English) 2796 V2087 TV - Events Watched [Lst Televised] - Grey Cup (P) Media - TV - Programs (English) 2797 V5381 TV - Events Watched [Lst Televised] - Much Music Video Music Awards (MMVAs) (P) Media - TV - Programs (English) 2798 V2088 TV - Events Watched [Lst Televised] - Juno Awards (P) Media - TV - Programs (English) 2799 V5380 TV - Events Watched [Lst Televised] - NCAA March Madness (P) Media - TV - Programs (English) 2800 V2083 TV - Events Watched [Lst Televised] - Masters Golf (P) Media - TV - Programs (English) 2801 V2084 TV - Events Watched [Lst Televised] - Other Major Golf Events (P) Media - TV - Programs (English) 2802 V2085 TV - Events Watched [Lst Televised] - MLB-All Star Game/Home Run Derby (P) Media - TV - Programs (English) 2803 V2089 TV - Events Watched [Lst Televised] - MTV Video Music Awards (P) Media - TV - Programs (English) 2804 V5382 TV - Events Watched [Lst Televised] - NBA All-Star Game (P) Media - TV - Programs (English) 2805 V2090 TV - Events Watched [Lst Televised] - Olympics - Summer (P) Media - TV - Programs (English) 2806 V2091 TV - Events Watched [Lst Televised] - Olympics - Winter (P) Media - TV - Programs (English) 2807 V2093 TV - Events Watched [Lst Televised] - Red Carpet Pre-Award Shows (P) Media - TV - Programs (English) 2808 V2094 TV - Events Watched [Lst Televised] - Shark Week (P) Media - TV - Programs (English) 2809 V2095 TV - Events Watched [Lst Televised] - Soccer Major Events (World Cup, Euro) (P) Media - TV - Programs (English) 2810 V2096 TV - Events Watched [Lst Televised] - Stanley Cup - Finals (P) Media - TV - Programs (English) 2811 V2097 TV - Events Watched [Lst Televised] - Super Bowl (P) Media - TV - Programs (English) 2812 V2098 TV - Events Watched [Lst Televised] - Teen Choice Awards (P) Media - TV - Programs (English) 2813 V2099 TV - Events Watched [Lst Televised] - Tennis Major Event (e.g. Wimbledon) (P) Media - TV - Programs (English) 2814 V7098 TV - Events Watched [Lst Televised] - Academy of Country Music Awards (P) Media - TV - Programs (English) 2815 V2100 TV - Events Watched [Lst Televised] - The Brier (P) Media - TV - Programs (English) 2816 V5383 TV - Events Watched [Lst Televised] - The Giller Prize (P) (!) Media - TV - Programs (English) 2817 V2101 TV - Events Watched [Lst Televised] - The Golden Globe Awards (P) Media - TV - Programs (English) 2818 V7723 TV - Events Watched [Lst Televised] - Tony Awards (P) Media - TV - Programs (English) 2819 V2102 TV - Events Watched [Lst Televised] - Tour de France (EN) (P) Media - TV - Programs (English) 2820 V2103 TV - Events Watched [Lst Televised] - World Junior Hockey Championship (P) Media - TV - Programs (English) 2821 V5385 TV - Channels Watched [Per Wk] - addikTV (P) Media - TV - Programs (French) 2822 V5386 TV - Channels Watched [Per Wk] - Canal D (P) Media - TV - Programs (French) 2823 V5387 TV - Channels Watched [Per Wk] - CASA (P) Media - TV - Programs (French) 2824 V5388 TV - Channels Watched [Per Wk] - Canal Vie (P) Media - TV - Programs (French) 2825 V5400 TV - Channels Watched [Per Wk] - MusiquePlus (P) Media - TV - Programs (French) 2826 V5389 TV - Channels Watched [Per Wk] - Évasion (P) Media - TV - Programs (French) 2827 V5390 TV - Channels Watched [Per Wk] - Historia (P) Media - TV - Programs (French) 2828 V5391 TV - Channels Watched [Per Wk] - ICI ARTV (P) Media - TV - Programs (French) 2829 V5392 TV - Channels Watched [Per Wk] - ICI Explora (P) Media - TV - Programs (French) 2830 V5393 TV - Channels Watched [Per Wk] - ICI RDI (P) Media - TV - Programs (French) 2831 V5394 TV - Channels Watched [Per Wk] - Investigation (P) Media - TV - Programs (French) 2832 V5395 TV - Channels Watched [Per Wk] - Le Chaîne Disney (P) Media - TV - Programs (French) 2833 V5396 TV - Channels Watched [Per Wk] - LCN (P) Media - TV - Programs (French) 2834 V5397 TV - Channels Watched [Per Wk] - MétéoMédia (P) Media - TV - Programs (French) 2835 V5398 TV - Channels Watched [Per Wk] - Moi&cie (P) Media - TV - Programs (French) 2836 V5399 TV - Channels Watched [Per Wk] - MAX (P) Media - TV - Programs (French) 2837 V5401 TV - Channels Watched [Per Wk] - Prise 2 (P) Media - TV - Programs (French) 2838 V5402 TV - Channels Watched [Per Wk] - RDS/RDS 2/RDS Info (P) Media - TV - Programs (French) 2839 V5403 TV - Channels Watched [Per Wk] - Séries+ (P) Media - TV - Programs (French) 2840 V5404 TV - Channels Watched [Per Wk] - Super Écran (P) Media - TV - Programs (French) 2841 V5405 TV - Channels Watched [Per Wk] - Télé-Québec (P) Media - TV - Programs (French) 2842 V5406 TV - Channels Watched [Per Wk] - TÉLÉTOON (P) Media - TV - Programs (French) 2843 V5407 TV - Channels Watched [Per Wk] - TVA Sports/TVA Sports 2 (P) Media - TV - Programs (French) 2844 V5408 TV - Channels Watched [Per Wk] - TV5 (P) Media - TV - Programs (French) 2845 V7099 TV - Channels Watched [Per Wk] - Unis TV (P) Media - TV - Programs (French) 2846 V5409 TV - Channels Watched [Per Wk] - VRAK (P) Media - TV - Programs (French) 2847 V5410 TV - Channels Watched [Per Wk] - Yoopa (P) Media - TV - Programs (French) 2848 V5411 TV - Channels Watched [Per Wk] - Z (P) Media - TV - Programs (French) 2849 V5412 TV - Channels Watched [Per Wk] - ZESTE (P) Media - TV - Programs (French) 2850 V7100 TV - Daily News/Sports Programs Watched [Per Wk] - La Joute (LCN) (P) (!) Media - TV - Programs (French) 2851 V5413 TV - Daily News/Sports Programs Watched [Per Wk] - Le Québec matin (LCN) (P) Media - TV - Programs (French) 2852 V5414 TV - Daily News/Sports Programs Watched [Per Wk] - Mario Dumont (LCN) (P) Media - TV - Programs (French) 2853 V5415 TV - Daily News/Sports Programs Watched [Per Wk] - Le Téléjournal début de soirée (18h00) (R-C) (P) Media - TV - Programs (French) 2854 V5416 TV - Daily News/Sports Programs Watched [Per Wk] - Le Téléjournal (22h) (R-C) (P) Media - TV - Programs (French) 2855 V5417 TV - Daily News/Sports Programs Watched [Per Wk] - Les grands reportages (RDI) (P) Media - TV - Programs (French) 2856 V5418 TV - Daily News/Sports Programs Watched [Per Wk] - RDI en direct (RDI) (P) Media - TV - Programs (French) 2857 V5419 TV - Daily News/Sports Programs Watched [Per Wk] - Téléjournal (RDI) (P) Media - TV - Programs (French) 2858 V5420 TV - Daily News/Sports Programs Watched [Per Wk] - Les EX (RDI) (P) (!) Media - TV - Programs (French) 2859 V5421 TV - Daily News/Sports Programs Watched [Per Wk] - 24 heures en 60 minutes (RDI) (P) (!) Media - TV - Programs (French) 2860 V5422 TV - Daily News/Sports Programs Watched [Per Wk] - Denis Lévesque (TVA) (P) Media - TV - Programs (French) 2861 V5423 TV - Daily News/Sports Programs Watched [Per Wk] - Mario Dumont (TVA) (P) Media - TV - Programs (French) 2862 V5424 TV - Daily News/Sports Programs Watched [Per Wk] - TVA Nouvelles (TVA) (P) Media - TV - Programs (French) 2863 V5425 TV - Daily News/Sports Programs Watched [Per Wk] - Le Journal de France 2 (TV5) (P) (!) Media - TV - Programs (French) 2864 V9453 TV - Daily News/Sports Programs Watched [Per Wk] - Sports - Hockey 360 (RDS) (P) Media - TV - Programs (French) 2865 V5426 TV - Daily News/Sports Programs Watched [Per Wk] - L'antichambre (RDS) (P) Media - TV - Programs (French) 2866 V5427 TV - Daily News/Sports Programs Watched [Per Wk] - Le 5 à 7 (RDS) (P) (!) Media - TV - Programs (French) 2867 V5429 TV - Daily News/Sports Programs Watched [Per Wk] - Dave Morisette en direct (TSP) (P) (!) Media - TV - Programs (French) 2868 V5430 TV - Daily News/Sports Programs Watched [Per Wk] - Le TVA Sports (TSP) (P) (!) Media - TV - Programs (French) 2869 V5431 TV - Weekly News/Sports Programs Watched [Per Mth] - Découverte (R-C) (P) Media - TV - Programs (French) 2870 V5432 TV - Weekly News/Sports Programs Watched [Per Mth] - Enquête (R-C) (P) Media - TV - Programs (French)

Order Variable Description Category Consumption 2871 V5434 TV - Weekly News/Sports Programs Watched [Per Mth] - J.E. (TVA) (P) Media - TV - Programs (French) 2872 V5435 TV - Weekly News/Sports Programs Watched [Per Mth] - La Facture (R-C) (P) Media - TV - Programs (French) 2873 V5436 TV - Weekly News/Sports Programs Watched [Per Mth] - L'Épicerie (R-C) (P) Media - TV - Programs (French) 2874 V9454 TV - Weekly News/Sports Programs Watched [Per Mth] - Sports - RDS/RS2 Football (LCF/NFL) (P) Media - TV - Programs (French) 2875 V5438 TV - Weekly News/Sports Programs Watched [Per Mth] - Le Hockey des Canadiens (RDS) (P) Media - TV - Programs (French) 2876 V5440 TV - Weekly News/Sports Programs Watched [Per Mth] - Le Hockey des Canadiens (TSP) (P) Media - TV - Programs (French) 2877 V9455 TV - Weekly Programs Watched [Per Mth] - 5e rang (R-C) (P) Media - TV - Programs (French) 2878 V7102 TV - Weekly Programs Watched [Per Mth] - Ambulances animales (V) (P) Media - TV - Programs (French) 2879 V7724 TV - Weekly Programs Watched [Per Mth] - Blue moon (TVA) (P) Media - TV - Programs (French) 2880 V5443 TV - Weekly Programs Watched [Per Mth] - Boomerang (TVA) (P) Media - TV - Programs (French) 2881 V7725 TV - Weekly Programs Watched [Per Mth] - Bull (S+) (P) (!) Media - TV - Programs (French) 2882 V5444 TV - Weekly Programs Watched [Per Mth] - Ça finit bien la semaine (TVA) (P) Media - TV - Programs (French) 2883 V5446 TV - Weekly Programs Watched [Per Mth] - C'est juste de la télé (ARTV) (P) Media - TV - Programs (French) 2884 V9456 TV - Weekly Programs Watched [Per Mth] - Coup de Food (ZESTE) (P) Media - TV - Programs (French) 2885 V5449 TV - Weekly Programs Watched [Per Mth] - Curieux Bégin (TQ) (P) Media - TV - Programs (French) 2886 V5450 TV - Weekly Programs Watched [Per Mth] - Dans l'oeil du dragon (R-C) (P) Media - TV - Programs (French) 2887 V9457 TV - Weekly Programs Watched [Per Mth] - Deux hommes en or (TQ) (P) Media - TV - Programs (French) 2888 V7726 TV - Weekly Programs Watched [Per Mth] - Deuxième chance (R-C) (P) Media - TV - Programs (French) 2889 V5454 TV - Weekly Programs Watched [Per Mth] - En direct de l'univers (R-C) (P) Media - TV - Programs (French) 2890 V7727 TV - Weekly Programs Watched [Per Mth] - En tout cas (TVA) (P) Media - TV - Programs (French) 2891 V7728 TV - Weekly Programs Watched [Per Mth] - Faits divers (R-C) (P) Media - TV - Programs (French) 2892 V9458 TV - Weekly Programs Watched [Per Mth] - Family guy (TOONF) (P) (!) Media - TV - Programs (French) 2893 V5455 TV - Weekly Programs Watched [Per Mth] - Format familial (TQ) (P) (!) Media - TV - Programs (French) 2894 V5456 TV - Weekly Programs Watched [Per Mth] - Génial (TQ) (P) Media - TV - Programs (French) 2895 V9459 TV - Weekly Programs Watched [Per Mth] - Huissiers(V) (P) Media - TV - Programs (French) 2896 V5457 TV - Weekly Programs Watched [Per Mth] - Ici Laflaque (R-C) (P) Media - TV - Programs (French) 2897 V5458 TV - Weekly Programs Watched [Per Mth] - Infoman (R-C) (P) Media - TV - Programs (French) 2898 V7730 TV - Weekly Programs Watched [Per Mth] - La vraie nature (TVA) (P) Media - TV - Programs (French) 2899 V9460 TV - Weekly Programs Watched [Per Mth] - L'Académie (TVA) (P) Media - TV - Programs (French) 2900 V9461 TV - Weekly Programs Watched [Per Mth] - L'indice McSween (TQ) (P) Media - TV - Programs (French) 2901 V5460 TV - Weekly Programs Watched [Per Mth] - L'amour est dans le pré (V) (P) Media - TV - Programs (French) 2902 V7106 TV - Weekly Programs Watched [Per Mth] - L'Échappée (TVA) (P) Media - TV - Programs (French) 2903 V7107 TV - Weekly Programs Watched [Per Mth] - L'Heure bleue (TVA) (P) Media - TV - Programs (French) 2904 V7731 TV - Weekly Programs Watched [Per Mth] - Lâcher prise (R-C) (P) Media - TV - Programs (French) 2905 V7108 TV - Weekly Programs Watched [Per Mth] - La malédiction d'Oak Island (HI) (P) Media - TV - Programs (French) 2906 V5465 TV - Weekly Programs Watched [Per Mth] - La Voix/La Voix Junior (TVA) (P) Media - TV - Programs (French) 2907 V7732 TV - Weekly Programs Watched [Per Mth] - Les chefs (R-C) (P) Media - TV - Programs (French) 2908 V5468 TV - Weekly Programs Watched [Per Mth] - Les Détestables (V) (P) Media - TV - Programs (French) 2909 V5470 TV - Weekly Programs Watched [Per Mth] - Les Enfants de la télé (R-C) (P) Media - TV - Programs (French) 2910 V7109 TV - Weekly Programs Watched [Per Mth] - Les pays d'en haut (R-C) (P) Media - TV - Programs (French) 2911 V7114 TV - Weekly Programs Watched [Per Mth] - Lol (TVA) (P) Media - TV - Programs (French) 2912 V7734 TV - Weekly Programs Watched [Per Mth] - MasterChef (CASA) (P) Media - TV - Programs (French) 2913 V9462 TV - Weekly Programs Watched [Per Mth] - Mets-y le paquet(V) (P) Media - TV - Programs (French) 2914 V5472 TV - Weekly Programs Watched [Per Mth] - NCIS (S+) (P) Media - TV - Programs (French) 2915 V7736 TV - Weekly Programs Watched [Per Mth] - Occupation double (V) (P) Media - TV - Programs (French) 2916 V9463 TV - Weekly Programs Watched [Per Mth] - Pawn Stars (HI) (P) Media - TV - Programs (French) 2917 V9464 TV - Weekly Programs Watched [Per Mth] - Révolution(TVA) (P) Media - TV - Programs (French) 2918 V7737 TV - Weekly Programs Watched [Per Mth] - RPM (V) (P) Media - TV - Programs (French) 2919 V9465 TV - Weekly Programs Watched [Per Mth] - Soleil Tout Inclus (EV) (P) Media - TV - Programs (French) 2920 V5477 TV - Weekly Programs Watched [Per Mth] - Taxi Payant (V) (P) Media - TV - Programs (French) 2921 V5479 TV - Weekly Programs Watched [Per Mth] - Tout le monde en parle (R-C) (P) Media - TV - Programs (French) 2922 V5480 TV - Weekly Programs Watched [Per Mth] - Un chef à la cabane (TQ) (P) Media - TV - Programs (French) 2923 V9466 TV - Weekly Programs Watched [Per Mth] - Une autre histoire(R-C) (P) Media - TV - Programs (French) 2924 V7740 TV - Daily Programs Watched [Per Wk] - Au Suivant (R-C) (P) Media - TV - Programs (French) 2925 V5492 TV - Daily Programs Watched [Per Wk] - Cinéma (V) (P) Media - TV - Programs (French) 2926 V5482 TV - Daily Programs Watched [Per Wk] - Cinéma d'après-midi (V) (P) Media - TV - Programs (French) 2927 V7741 TV - Daily Programs Watched [Per Wk] - CSI Miami (V) (P) Media - TV - Programs (French) 2928 V5483 TV - Daily Programs Watched [Per Wk] - Deux filles le matin (TVA) (P) Media - TV - Programs (French) 2929 V7119 TV - Daily Programs Watched [Per Wk] - District 31 (R-C) (P) Media - TV - Programs (French) 2930 V5485 TV - Daily Programs Watched [Per Wk] - La guerre des clans (V) (P) Media - TV - Programs (French) 2931 V7742 TV - Daily Programs Watched [Per Wk] - Le show de Rousseau (V) (P) (!) Media - TV - Programs (French) 2932 V5494 TV - Daily Programs Watched [Per Wk] - Le tricheur (TVA) (P) Media - TV - Programs (French) 2933 V5495 TV - Daily Programs Watched [Per Wk] - Les Simpson (TOONF) (P) Media - TV - Programs (French) 2934 V5486 TV - Daily Programs Watched [Per Wk] - Les Simpson (V) (P) Media - TV - Programs (French) 2935 V7121 TV - Daily Programs Watched [Per Wk] - Pause-cinéma (TVA) (P) (!) Media - TV - Programs (French) 2936 V5488 TV - Daily Programs Watched [Per Wk] - Ricardo (R-C) (P) Media - TV - Programs (French) 2937 V5489 TV - Daily Programs Watched [Per Wk] - Salut, Bonjour (lun/ven) (TVA) (P) Media - TV - Programs (French) 2938 V5490 TV - Daily Programs Watched [Per Wk] - Salut, Bonjour (week-end) (TVA) (P) Media - TV - Programs (French) 2939 V7743 TV - Daily Programs Watched [Per Wk] - Sucré Salé (TVA) (P) Media - TV - Programs (French) 2940 V5498 TV - Daily Programs Watched [Per Wk] - Un souper presque parfait (V) (P) Media - TV - Programs (French) 2941 V5499 TV - Events Watched [Lst Televised] - Célébration! (P) Media - TV - Programs (French) 2942 V5500 TV - Events Watched [Lst Televised] - Coupe du monde de la FIFA (P) Media - TV - Programs (French) 2943 V5501 TV - Events Watched [Lst Televised] - Fête nationale du Québec (P) Media - TV - Programs (French) 2944 V5502 TV - Events Watched [Lst Televised] - Gala Artis (P) Media - TV - Programs (French) 2945 V5503 TV - Events Watched [Lst Televised] - Gala de l'ADISQ (P) Media - TV - Programs (French) 2946 V5505 TV - Events Watched [Lst Televised] - Gala des prix Gémeaux (P) Media - TV - Programs (French) 2947 V5504 TV - Events Watched [Lst Televised] - Gala Les Olivier (P) Media - TV - Programs (French) 2948 V5506 TV - Events Watched [Lst Televised] - Grand Prix du Canada (P) Media - TV - Programs (French) 2949 V5507 TV - Events Watched [Lst Televised] - Internationaux de tennis majeurs (P) Media - TV - Programs (French) 2950 V5508 TV - Events Watched [Lst Televised] - La Coupe Grey (P) Media - TV - Programs (French) 2951 V5509 TV - Events Watched [Lst Televised] - La Coupe Stanley (P) Media - TV - Programs (French) 2952 V7744 TV - Events Watched [Lst Televised] - Le Bye Bye (P) Media - TV - Programs (French) 2953 V5510 TV - Events Watched [Lst Televised] - Les Séries Mondiales (P) Media - TV - Programs (French) 2954 V5511 TV - Events Watched [Lst Televised] - Olympiques d'été (P) Media - TV - Programs (French) 2955 V5512 TV - Events Watched [Lst Televised] - Olympiques d'hiver (P) Media - TV - Programs (French) 2956 V5513 TV - Events Watched [Lst Televised] - Superbowl (P) Media - TV - Programs (French) 2957 V5384 TV - Events Watched [Lst Televised] - Tour de France (FR) (P) (!) Media - TV - Programs (French) 2958 V9470 Radio - Light (P) Media - Radio - Usage

Order Variable Description Category Consumption 2959 V9471 Radio - Medium (P) Media - Radio - Usage 2960 V9469 Radio - Heavy (P) Media - Radio - Usage 2961 V4606 Radio - Last Listened to Yesterday (P) Media - Radio - Usage 2962 V4607 Radio - Last Listened to Past Week (P) Media - Radio - Usage 2963 V4608 Radio - Last Listened to Past Month (P) Media - Radio - Usage 2964 V4609 Radio - Last Listened to More Than 1 Month (P) Media - Radio - Usage 2965 V7122 Radio - Where Listen - Home (P) Media - Radio - Usage 2966 V7123 Radio - Where Listen - Car (P) Media - Radio - Usage 2967 V7124 Radio - Where Listen - Work (P) Media - Radio - Usage 2968 V7125 Radio - Where Listen - Public Transit (P) Media - Radio - Usage 2969 V7126 Radio - Where Listen - Walking/Running (P) Media - Radio - Usage 2970 V7127 Radio - Where Listen - Other (P) Media - Radio - Usage 2971 V7128 Radio - Device used to listen - Conventional Radio (P) Media - Radio - Usage 2972 V7129 Radio - Device used to listen - Connected TV/Smart TV (P) Media - Radio - Usage 2973 V7130 Radio - Device used to listen - Computer (P) Media - Radio - Usage 2974 V7131 Radio - Device used to listen - In Car Radio (P) Media - Radio - Usage 2975 V7132 Radio - Device used to listen - Smartphone (P) Media - Radio - Usage 2976 V7133 Radio - Device used to listen - Tablet (P) Media - Radio - Usage 2977 V7134 Radio - Device used to listen - Set top box (i.e. Apple TV, Roku) (P) Media - Radio - Usage 2978 V7135 Radio - Device used to listen - Other (P) Media - Radio - Usage 2979 V7136 Radio - How receive content - Conventional Radio (e.g., AM, FM) (P) Media - Radio - Usage 2980 V7137 Radio - How receive content - Free Streaming (P) Media - Radio - Usage 2981 V7138 Radio - How receive content - Paid Subscription Streaming (P) Media - Radio - Usage 2982 V7140 Radio - How receive content - Satellite (P) Media - Radio - Usage 2983 V7141 Radio - How receive content - Other Online/Internet (P) Media - Radio - Usage 2984 V9487 Radio - Time Spent Listening In a Typical Day - Less than 1 hour (P) Media - Radio - Usage 2985 V9486 Radio - Time Spent Listening In a Typical Day - 1 to 2 hours (P) Media - Radio - Usage 2986 V9488 Radio - Time Spent Listening In a Typical Day - Less than 2 hours (P) Media - Radio - Usage 2987 V2375I Radio - Hrs Listened [Per Wk] - Incidence (P) Media - Radio - Usage 2988 V2375C Radio - Hrs Listened [Per Wk] - Consumption (Hours) (P) Media - Radio - Usage Hours 2989 V9468 Radio - Format Listened - 50's, 60's, 70's, 80's, 90's (P) Media - Radio - Usage 2990 V5518 Radio - Format Listened - Album Rock/Classic Rock (P) Media - Radio - Usage 2991 V5520 Radio - Format Listened - Classical/Fine Arts (P) Media - Radio - Usage 2992 V7143 Radio - Format Listened - Comedy (P) Media - Radio - Usage 2993 V5521 Radio - Format Listened - Dance (P) Media - Radio - Usage 2994 V5522 Radio - Format Listened - Jazz (P) Media - Radio - Usage 2995 V5523 Radio - Format Listened - Modern Rock/Alternative Rock (P) Media - Radio - Usage 2996 V5524 Radio - Format Listened - Multicultural (P) Media - Radio - Usage 2997 V5525 Radio - Format Listened - New Country (P) Media - Radio - Usage 2998 V5526 Radio - Format Listened - News/Talk/Information (P) Media - Radio - Usage 2999 V5528 Radio - Format Listened - Religious/Gospel (P) Media - Radio - Usage 3000 V5530 Radio - Format Listened - Soft Music/Adult Contemporary (P) Media - Radio - Usage 3001 V5531 Radio - Format Listened - Sports (P) Media - Radio - Usage 3002 V5532 Radio - Format Listened - Top 40/Current Hits (P) Media - Radio - Usage 3003 V5533 Radio - Format Listened - Traditional Country (P) Media - Radio - Usage 3004 V5534 Radio - Format Listened - Traffic (P) Media - Radio - Usage 3005 V5535 Radio - Format Listened - Urban/Hip Hop/Rap (P) Media - Radio - Usage 3006 V5536 Radio - Format Listened - Weather (P) Media - Radio - Usage 3007 V2395 Radio - Satellite - Listened [Pst Mth] - Yes (P) Media - Radio - Usage 3008 V7748 Radio - Activities done while listening - Browse the internet on a computer (P) Media - Radio - Usage 3009 V7749 Radio - Activities done while listening - Browse the internet on a mobile phone or tablet (P) Media - Radio - Usage 3010 V7750 Radio - Activities done while listening - Follow or comment on social media (P) Media - Radio - Usage 3011 V7751 Radio - Activities done while listening - Engage with social media (P) Media - Radio - Usage 3012 V7752 Radio - Activities done while listening - Phone or send text messages to your friends or family (P) Media - Radio - Usage 3013 V7753 Radio - Activities done while listening - Play video games (P) Media - Radio - Usage 3014 V7754 Radio - Activities done while listening - Read magazines (P) Media - Radio - Usage 3015 V7755 Radio - Activities done while listening - Read daily newspapers (P) Media - Radio - Usage 3016 V7756 Radio - Activities done while listening - Read community newspapers (P) Media - Radio - Usage 3017 V7757 Radio - Activities done while listening - Watch TV (P) Media - Radio - Usage 3018 V7758 Radio - Activities done while listening - Other (P) Media - Radio - Usage 3019 V7759 Radio - Activities done while listening - Do not do simultaneous activities (P) Media - Radio - Usage 3020 V7144 Radio - Action after seeing ad - Searched online for a product/brand/service (P) Media - Radio - Usage 3021 V7145 Radio - Action after seeing ad - Purchased a product/brand/service (P) Media - Radio - Usage 3022 V9467 Radio - Action after seeing ad - Downloaded a coupon (P) Media - Radio - Usage 3023 V7146 Radio - Action after seeing ad - Used a coupon (P) Media - Radio - Usage 3024 V7147 Radio - Action after seeing ad - Visited a retail/restaurant location (P) Media - Radio - Usage 3025 V7148 Radio - Action after seeing ad - Attended an event (movie/theatre/show) (P) Media - Radio - Usage 3026 V7149 Radio - Action after seeing ad - Talked about the ad or product/brand/service with others (P) Media - Radio - Usage 3027 V7150 Radio - Action after seeing ad - Commented on the ad or product/brand/service on social media (P) Media - Radio - Usage 3028 V7151 Radio - Action after seeing ad - Recommended the advertised product/brand/service (P) Media - Radio - Usage 3029 V7152 Radio - Action after seeing ad - No actions taken (P) Media - Radio - Usage 3030 V9491 Radio - When Last Listened to Podcast - Yesterday (P) Media - Radio - Usage 3031 V9490 Radio - When Last Listened to Podcast - Past Week (P) Media - Radio - Usage 3032 V9489 Radio - When Last Listened to Podcast - Past Month (P) Media - Radio - Usage 3033 V9472 Radio - Podcast Genre Follow - Arts (P) Media - Radio - Usage 3034 V9473 Radio - Podcast Genre Follow - Business (P) Media - Radio - Usage 3035 V9474 Radio - Podcast Genre Follow - Comedy (P) Media - Radio - Usage 3036 V9475 Radio - Podcast Genre Follow - Games & Hobbies (P) Media - Radio - Usage 3037 V9476 Radio - Podcast Genre Follow - Health & Living (P) Media - Radio - Usage 3038 V9477 Radio - Podcast Genre Follow - Kids & Family (P) Media - Radio - Usage 3039 V9478 Radio - Podcast Genre Follow - Movies (P) Media - Radio - Usage 3040 V9479 Radio - Podcast Genre Follow - Music (P) Media - Radio - Usage 3041 V9480 Radio - Podcast Genre Follow - News & Politics (P) Media - Radio - Usage 3042 V9481 Radio - Podcast Genre Follow - Science (P) Media - Radio - Usage 3043 V9482 Radio - Podcast Genre Follow - Society & Culture (P) Media - Radio - Usage 3044 V9483 Radio - Podcast Genre Follow - Sports (P) Media - Radio - Usage 3045 V9485 Radio - Podcast Genre Follow - Technology (P) Media - Radio - Usage 3046 V9484 Radio - Podcast Genre Follow - TV (P) Media - Radio - Usage

Order Variable Description Category Consumption 3047 V5537 Radio - Stations Listened - CBC Radio One (P) Media - Radio - Usage 3048 V5538 Radio - Stations Listened - CBC Radio 2 (P) Media - Radio - Usage 3049 V5539 Radio - Stations Listened - ICI Radio Premiere (P) Media - Radio - Usage 3050 V5540 Radio - Stations Listened - ICI Musique (P) (!) Media - Radio - Usage 3051 V5541 Magazine (Print) - Quintiles - Light (P) Media - Magazine - Usage 3052 V5542 Magazine (Print) - Quintiles - Medium Light (P) Media - Magazine - Usage 3053 V5543 Magazine (Print) - Quintiles - Medium (P) Media - Magazine - Usage 3054 V5544 Magazine (Print) - Quintiles - Medium Heavy (P) Media - Magazine - Usage 3055 V5545 Magazine (Print) - Quintiles - Heavy (P) Media - Magazine - Usage 3056 V5546 Magazine (Digital) - Quintiles - Light (P) Media - Magazine - Usage 3057 V5547 Magazine (Digital) - Quintiles - Medium Light (P) Media - Magazine - Usage 3058 V5548 Magazine (Digital) - Quintiles - Medium (P) Media - Magazine - Usage 3059 V5549 Magazine (Digital) - Quintiles - Medium Heavy (P) Media - Magazine - Usage 3060 V5550 Magazine (Digital) - Quintiles - Heavy (P) Media - Magazine - Usage 3061 V5551 Magazine - When Read [Lst] - Yesterday (P) Media - Magazine - Usage 3062 V5552 Magazine - When Read [Lst] - Past Week (P) Media - Magazine - Usage 3063 V5553 Magazine - When Read [Lst] - Past Month (P) Media - Magazine - Usage 3064 V5554 Magazine - When Read [Lst] - Past 2 Months (P) Media - Magazine - Usage 3065 V5555 Magazine - When Read [Lst] - Past 3 Months (P) Media - Magazine - Usage 3066 V5556 Magazine - When Read [Lst] - More Than 3 Months Ago (P) Media - Magazine - Usage 3067 V1375 Magazine - Print - When Read [Lst] - Yesterday (P) Media - Magazine - Usage 3068 V1376 Magazine - Print - When Read [Lst] - Past Week (P) Media - Magazine - Usage 3069 V1377 Magazine - Print - When Read [Lst] - Past Month (P) Media - Magazine - Usage 3070 V1378 Magazine - Print - When Read [Lst] - Past 2 Months (P) Media - Magazine - Usage 3071 V1379 Magazine - Print - When Read [Lst] - Past 3 Months (P) Media - Magazine - Usage 3072 V1381 Magazine - Print - When Read [Lst] - More Than 3 Months Ago (P) Media - Magazine - Usage 3073 V4610 Magazine - Digital - When Read [Lst] - Yesterday (P) Media - Magazine - Usage 3074 V4611 Magazine - Digital - When Read [Lst] - Past Week (P) Media - Magazine - Usage 3075 V4612 Magazine - Digital - When Read [Lst] - Past Month (P) Media - Magazine - Usage 3076 V4613 Magazine - Digital - When Read [Lst] - Past 2 Months (P) Media - Magazine - Usage 3077 V4614 Magazine - Digital - When Read [Lst] - Past 3 Months (P) Media - Magazine - Usage 3078 V4615 Magazine - Digital - When Read [Lst] - More Than 3 Months Ago (P) Media - Magazine - Usage 3079 V1383I Magazine - Print - Issues Read [Per Mth] - Incidence (P) Media - Magazine - Usage 3080 V1383C Magazine - Print - Issues Read [Per Mth] - Consumption (Issues) (P) Media - Magazine - Usage Issues 3081 V1385I Magazine - Print - Hrs Spent Reading [Per Mth] - Incidence (P) Media - Magazine - Usage 3082 V1385C Magazine - Print - Hrs Spent Reading [Per Mth] - Consumption (Hours) (P) Media - Magazine - Usage Hours 3083 V1394I Magazine - Digital - Hrs Spent Reading [Per Mth] - Incidence (P) Media - Magazine - Usage 3084 V1394C Magazine - Digital - Hrs Spent Reading [Per Mth] - Consumption (Hours) (P) Media - Magazine - Usage Hours 3085 V5557I Magazine - Hrs Spent Reading [Per Mth] - Incidence (P) Media - Magazine - Usage 3086 V5557C Magazine - Hrs Spent Reading [Per Mth] - Consumption (Hours) (P) Media - Magazine - Usage Hours 3087 V7159 Magazine - Type Read [Usually] - Alternative News (P) Media - Magazine - Usage 3088 V7160 Magazine - Type Read [Usually] - Art (P) Media - Magazine - Usage 3089 V7161 Magazine - Type Read [Usually] - Automotive/Motorcycle (P) Media - Magazine - Usage 3090 V7163 Magazine - Type Read [Usually] - Bridal (P) Media - Magazine - Usage 3091 V7164 Magazine - Type Read [Usually] - Business/Finance (P) Media - Magazine - Usage 3092 V7165 Magazine - Type Read [Usually] - Children/Teen (P) Media - Magazine - Usage 3093 V9493 Magazine - Type Read [Usually] - Cultural/Ethnic (P) Media - Magazine - Usage 3094 V7167 Magazine - Type Read [Usually] - Entertainment/Celebrity (P) Media - Magazine - Usage 3095 V7168 Magazine - Type Read [Usually] - Fashion (P) Media - Magazine - Usage 3096 V7169 Magazine - Type Read [Usually] - Food/Recipes (P) Media - Magazine - Usage 3097 V7170 Magazine - Type Read [Usually] - Gardening (P) Media - Magazine - Usage 3098 V7171 Magazine - Type Read [Usually] - Health/Fitness (P) Media - Magazine - Usage 3099 V7172 Magazine - Type Read [Usually] - Home Décor (P) Media - Magazine - Usage 3100 V7173 Magazine - Type Read [Usually] - Home Improvements (P) Media - Magazine - Usage 3101 V7174 Magazine - Type Read [Usually] - Men's (P) Media - Magazine - Usage 3102 V7175 Magazine - Type Read [Usually] - Nature (P) Media - Magazine - Usage 3103 V7162 Magazine - Type Read [Usually] - Parenting/Babies (P) Media - Magazine - Usage 3104 V9494 Magazine - Type Read [Usually] - Professional/Occupational (P) Media - Magazine - Usage 3105 V7176 Magazine - Type Read [Usually] - Sports/Recreation (P) Media - Magazine - Usage 3106 V7166 Magazine - Type Read [Usually] - Technology/Science (P) Media - Magazine - Usage 3107 V7177 Magazine - Type Read [Usually] - Travel/Tourism (P) Media - Magazine - Usage 3108 V7178 Magazine - Type Read [Usually] - Women's (P) Media - Magazine - Usage 3109 V7157 Magazine - Bought/Subscribed [Pst Yr] - Print (P) Media - Magazine - Usage 3110 V7158 Magazine - Bought/Subscribed [Pst Yr] - Digital Edition (P) Media - Magazine - Usage 3111 V4616 Magazine - Digital - Access via Computer (P) Media - Magazine - Usage 3112 V4617 Magazine - Digital - Access via Tablet (P) Media - Magazine - Usage 3113 V4618 Magazine - Digital - Access via Smartphone (P) Media - Magazine - Usage 3114 V7646 Magazine - Activities done while reading - Browse the internet on a computer (P) Media - Magazine - Usage 3115 V7647 Magazine - Activities done while reading - Browse the internet on a mobile phone or tablet (P) Media - Magazine - Usage 3116 V7648 Magazine - Activities done while reading - Follow or comment on social media (P) Media - Magazine - Usage 3117 V7649 Magazine - Activities done while reading - Engage with social media (P) Media - Magazine - Usage 3118 V7650 Magazine - Activities done while reading - Phone or send text messages to your friends or family (P) Media - Magazine - Usage 3119 V7651 Magazine - Activities done while reading - Listen to radio (P) Media - Magazine - Usage 3120 V7652 Magazine - Activities done while reading - Watch TV (P) Media - Magazine - Usage 3121 V7653 Magazine - Activities done while reading - Other (P) Media - Magazine - Usage 3122 V7654 Magazine - Activities done while reading - None (P) Media - Magazine - Usage 3123 V7179 Magazine - Action after seeing ad - Searched online for a product/brand/service (P) Media - Magazine - Usage 3124 V7180 Magazine - Action after seeing ad - Purchased a product/brand/service (P) Media - Magazine - Usage 3125 V9492 Magazine - Action after seeing ad - Downloaded a coupon (P) Media - Magazine - Usage 3126 V7181 Magazine - Action after seeing ad - Used a coupon (P) Media - Magazine - Usage 3127 V7182 Magazine - Action after seeing ad - Visited a retail/restaurant location (P) Media - Magazine - Usage 3128 V7183 Magazine - Action after seeing ad - Attended an event (movie/theatre/show) (P) Media - Magazine - Usage 3129 V7184 Magazine - Action after seeing ad - Talked about the ad or product/brand/service with others (P) Media - Magazine - Usage 3130 V7185 Magazine - Action after seeing ad - Commented on the ad or product/brand/service on social media (P) Media - Magazine - Usage 3131 V7186 Magazine - Action after seeing ad - Recommended the advertised product/brand/service (P) Media - Magazine - Usage 3132 V7187 Magazine - Action after seeing ad - No actions taken (P) Media - Magazine - Usage 3133 V1474 Magazine - Read [Pst Yr] - Air Canada enRoute (P) Media - Magazine - Titles (English) 3134 V5564 Magazine - Print - Read [Pst Yr] - Air Canada enRoute (P) Media - Magazine - Titles (English)

Order Variable Description Category Consumption 3135 V5594 Magazine - Digital - Read [Pst Yr] - Air Canada enRoute (P) Media - Magazine - Titles (English) 3136 V1476 Magazine - Read [Pst Yr] - Best Health (P) Media - Magazine - Titles (English) 3137 V5565 Magazine - Print - Read [Pst Yr] - Best Health (P) Media - Magazine - Titles (English) 3138 V5595 Magazine - Digital - Read [Pst Yr] - Best Health (P) Media - Magazine - Titles (English) 3139 V5558 Magazine - Read [Pst Yr] - CAA Magazine (P) Media - Magazine - Titles (English) 3140 V5566 Magazine - Print - Read [Pst Yr] - CAA Magazine (P) Media - Magazine - Titles (English) 3141 V1477 Magazine - Read [Pst Yr] - Canada's History (P) Media - Magazine - Titles (English) 3142 V5567 Magazine - Print - Read [Pst Yr] - Canada's History (P) Media - Magazine - Titles (English) 3143 V5596 Magazine - Digital - Read [Pst Yr] - Canada's History (P) Media - Magazine - Titles (English) 3144 V1480 Magazine - Read [Pst Yr] - Canadian Geographic (P) Media - Magazine - Titles (English) 3145 V5568 Magazine - Print - Read [Pst Yr] - Canadian Geographic (P) Media - Magazine - Titles (English) 3146 V5597 Magazine - Digital - Read [Pst Yr] - Canadian Geographic (P) Media - Magazine - Titles (English) 3147 V1481 Magazine - Read [Pst Yr] - CANADIAN HOUSE & HOME (P) Media - Magazine - Titles (English) 3148 V5569 Magazine - Print - Read [Pst Yr] - CANADIAN HOUSE & HOME (P) Media - Magazine - Titles (English) 3149 V5598 Magazine - Digital - Read [Pst Yr] - CANADIAN HOUSE & HOME (P) Media - Magazine - Titles (English) 3150 V1482 Magazine - Read [Pst Yr] - Canadian Living (P) Media - Magazine - Titles (English) 3151 V5570 Magazine - Print - Read [Pst Yr] - Canadian Living (P) Media - Magazine - Titles (English) 3152 V5599 Magazine - Digital - Read [Pst Yr] - Canadian Living (P) Media - Magazine - Titles (English) 3153 V1483 Magazine - Read [Pst Yr] - Chatelaine (P) Media - Magazine - Titles (English) 3154 V5571 Magazine - Print - Read [Pst Yr] - Chatelaine (P) Media - Magazine - Titles (English) 3155 V5600 Magazine - Digital - Read [Pst Yr] - Chatelaine (P) Media - Magazine - Titles (English) 3156 V1484 Magazine - Read [Pst Yr] - Cineplex Magazine (P) Media - Magazine - Titles (English) 3157 V5572 Magazine - Print - Read [Pst Yr] - Cineplex Magazine (P) Media - Magazine - Titles (English) 3158 V5601 Magazine - Digital - Read [Pst Yr] - Cineplex Magazine (P) Media - Magazine - Titles (English) 3159 V1485 Magazine - Read [Pst Yr] - Cottage Life (P) Media - Magazine - Titles (English) 3160 V5573 Magazine - Print - Read [Pst Yr] - Cottage Life (P) Media - Magazine - Titles (English) 3161 V5602 Magazine - Digital - Read [Pst Yr] - Cottage Life (P) Media - Magazine - Titles (English) 3162 V1486 Magazine - Read [Pst Yr] - ELLE CANADA (P) Media - Magazine - Titles (English) 3163 V5574 Magazine - Print - Read [Pst Yr] - ELLE CANADA (P) Media - Magazine - Titles (English) 3164 V5603 Magazine - Digital - Read [Pst Yr] - ELLE CANADA (P) Media - Magazine - Titles (English) 3165 V4632 Magazine - Read [Pst Yr] - FASHION Magazine (P) Media - Magazine - Titles (English) 3166 V5575 Magazine - Print - Read [Pst Yr] - FASHION Magazine (P) Media - Magazine - Titles (English) 3167 V5604 Magazine - Digital - Read [Pst Yr] - FASHION Magazine (P) Media - Magazine - Titles (English) 3168 V5560 Magazine - Read [Pst Yr] - FOOD & DRINK (P) Media - Magazine - Titles (English) 3169 V5577 Magazine - Print - Read [Pst Yr] - FOOD & DRINK (P) Media - Magazine - Titles (English) 3170 V7188 Magazine - Digital - Read [Pst Yr] - FOOD & DRINK (P) Media - Magazine - Titles (English) 3171 V1489 Magazine - Read [Pst Yr] - Good Times (P) Media - Magazine - Titles (English) 3172 V1490 Magazine - Read [Pst Yr] - Hello! Canada (P) Media - Magazine - Titles (English) 3173 V5578 Magazine - Print - Read [Pst Yr] - Hello! Canada (P) Media - Magazine - Titles (English) 3174 V5606 Magazine - Digital - Read [Pst Yr] - Hello! Canada (P) Media - Magazine - Titles (English) 3175 V1492 Magazine - Read [Pst Yr] - Maclean's (P) Media - Magazine - Titles (English) 3176 V5580 Magazine - Print - Read [Pst Yr] - Maclean's (P) Media - Magazine - Titles (English) 3177 V5608 Magazine - Digital - Read [Pst Yr] - Maclean's (P) Media - Magazine - Titles (English) 3178 V5561 Magazine - Read [Pst Yr] - NOW (P) Media - Magazine - Titles (English) 3179 V1494 Magazine - Read [Pst Yr] - Our Canada (P) Media - Magazine - Titles (English) 3180 V5582 Magazine - Print - Read [Pst Yr] - Our Canada (P) Media - Magazine - Titles (English) 3181 V5609 Magazine - Digital - Read [Pst Yr] - Our Canada (P) Media - Magazine - Titles (English) 3182 V1495 Magazine - Read [Pst Yr] - Outdoor Canada (P) Media - Magazine - Titles (English) 3183 V1497 Magazine - Read [Pst Yr] - People (P) Media - Magazine - Titles (English) 3184 V1498 Magazine - Read [Pst Yr] - Reader's Digest (P) Media - Magazine - Titles (English) 3185 V5586 Magazine - Print - Read [Pst Yr] - Reader's Digest (P) Media - Magazine - Titles (English) 3186 V5613 Magazine - Digital - Read [Pst Yr] - Reader's Digest (P) Media - Magazine - Titles (English) 3187 V9497 Magazine - Read [Pst Yr] - Report On Business Magazine (P) Media - Magazine - Titles (English) 3188 V9496 Magazine - Print - Read [Pst Yr] - Report On Business Magazine (P) Media - Magazine - Titles (English) 3189 V9495 Magazine - Digital - Read [Pst Yr] - Report On Business Magazine (P) Media - Magazine - Titles (English) 3190 V9498 Magazine - Read [Pst Yr] - Sports Illustrated-Read (P) Media - Magazine - Titles (English) 3191 V1501 Magazine - Read [Pst Yr] - Style at Home (P) Media - Magazine - Titles (English) 3192 V5588 Magazine - Print - Read [Pst Yr] - Style at Home (P) Media - Magazine - Titles (English) 3193 V5615 Magazine - Digital - Read [Pst Yr] - Style at Home (P) Media - Magazine - Titles (English) 3194 V9499 Magazine - Read [Pst Yr] - The Hockey News -Read (P) Media - Magazine - Titles (English) 3195 V1503 Magazine - Read [Pst Yr] - Today's Parent (P) Media - Magazine - Titles (English) 3196 V5591 Magazine - Print - Read [Pst Yr] - Today's Parent (P) Media - Magazine - Titles (English) 3197 V5617 Magazine - Digital - Read [Pst Yr] - Today's Parent (P) Media - Magazine - Titles (English) 3198 V1504 Magazine - Read [Pst Yr] - Toronto Life (P) Media - Magazine - Titles (English) 3199 V5592 Magazine - Print - Read [Pst Yr] - Toronto Life (P) Media - Magazine - Titles (English) 3200 V5618 Magazine - Digital - Read [Pst Yr] - Toronto Life (P) Media - Magazine - Titles (English) 3201 V1505 Magazine - Read [Pst Yr] - Zoomer Magazine (P) Media - Magazine - Titles (English) 3202 V5593 Magazine - Print - Read [Pst Yr] - Zoomer Magazine (P) Media - Magazine - Titles (English) 3203 V5619 Magazine - Digital - Read [Pst Yr] - Zoomer Magazine (P) Media - Magazine - Titles (English) 3204 V5620I Magazine - Time Spent Reading - Air Canada enRoute - Incidence (P) Media - Magazine - Titles (English) 3205 V5620C Magazine - Time Spent Reading - Air Canada enRoute - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3206 V5621I Magazine - Time Spent Reading - Best Health - Incidence (P) Media - Magazine - Titles (English) 3207 V5621C Magazine - Time Spent Reading - Best Health - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3208 V5622I Magazine - Time Spent Reading - CAA Magazine - Incidence (P) Media - Magazine - Titles (English) 3209 V5622C Magazine - Time Spent Reading - CAA Magazine - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3210 V5623I Magazine - Time Spent Reading - Canada's History - Incidence (P) Media - Magazine - Titles (English) 3211 V5623C Magazine - Time Spent Reading - Canada's History - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3212 V5624I Magazine - Time Spent Reading - Canadian Geographic - Incidence (P) Media - Magazine - Titles (English) 3213 V5624C Magazine - Time Spent Reading - Canadian Geographic - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3214 V5625I Magazine - Time Spent Reading - CANADIAN HOUSE & HOME - Incidence (P) Media - Magazine - Titles (English) 3215 V5625C Magazine - Time Spent Reading - CANADIAN HOUSE & HOME - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3216 V5626I Magazine - Time Spent Reading - Canadian Living - Incidence (P) Media - Magazine - Titles (English) 3217 V5626C Magazine - Time Spent Reading - Canadian Living - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3218 V5627I Magazine - Time Spent Reading - Chatelaine - Incidence (P) Media - Magazine - Titles (English) 3219 V5627C Magazine - Time Spent Reading - Chatelaine - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3220 V5628I Magazine - Time Spent Reading - Cineplex Magazine - Incidence (P) Media - Magazine - Titles (English) 3221 V5628C Magazine - Time Spent Reading - Cineplex Magazine - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3222 V5629I Magazine - Time Spent Reading - Cottage Life - Incidence (P) Media - Magazine - Titles (English)

Order Variable Description Category Consumption 3223 V5629C Magazine - Time Spent Reading - Cottage Life - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3224 V5630I Magazine - Time Spent Reading - ELLE CANADA - Incidence (P) Media - Magazine - Titles (English) 3225 V5630C Magazine - Time Spent Reading - ELLE CANADA - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3226 V5631I Magazine - Time Spent Reading - FASHION Magazine - Incidence (P) Media - Magazine - Titles (English) 3227 V5631C Magazine - Time Spent Reading - FASHION Magazine - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3228 V5633I Magazine - Time Spent Reading - FOOD & DRINK - Incidence (P) Media - Magazine - Titles (English) 3229 V5633C Magazine - Time Spent Reading - FOOD & DRINK - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3230 V7688I Magazine - Time Spent Reading - Good Times - Incidence (P) (!) Media - Magazine - Titles (English) 3231 V7688C Magazine - Time Spent Reading - Good Times - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3232 V5634I Magazine - Time Spent Reading - Hello! Canada - Incidence (P) Media - Magazine - Titles (English) 3233 V5634C Magazine - Time Spent Reading - Hello! Canada - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3234 V5636I Magazine - Time Spent Reading - Maclean's - Incidence (P) Media - Magazine - Titles (English) 3235 V5636C Magazine - Time Spent Reading - Maclean's - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3236 V5637I Magazine - Time Spent Reading - NOW - Incidence (P) Media - Magazine - Titles (English) 3237 V5637C Magazine - Time Spent Reading - NOW - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3238 V5638I Magazine - Time Spent Reading - Our Canada - Incidence (P) Media - Magazine - Titles (English) 3239 V5638C Magazine - Time Spent Reading - Our Canada - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3240 V5639I Magazine - Time Spent Reading - Outdoor Canada - Incidence (P) Media - Magazine - Titles (English) 3241 V5639C Magazine - Time Spent Reading - Outdoor Canada - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3242 V5641I Magazine - Time Spent Reading - People - Incidence (P) Media - Magazine - Titles (English) 3243 V5641C Magazine - Time Spent Reading - People - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3244 V5642I Magazine - Time Spent Reading - Reader's Digest - Incidence (P) Media - Magazine - Titles (English) 3245 V5642C Magazine - Time Spent Reading - Reader's Digest - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3246 V5644I Magazine - Time Spent Reading - Style at Home - Incidence (P) Media - Magazine - Titles (English) 3247 V5644C Magazine - Time Spent Reading - Style at Home - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3248 V5647I Magazine - Time Spent Reading - Today's Parent - Incidence (P) Media - Magazine - Titles (English) 3249 V5647C Magazine - Time Spent Reading - Today's Parent - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3250 V5648I Magazine - Time Spent Reading - Toronto Life - Incidence (P) Media - Magazine - Titles (English) 3251 V5648C Magazine - Time Spent Reading - Toronto Life - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3252 V5649I Magazine - Time Spent Reading - Zoomer Magazine - Incidence (P) Media - Magazine - Titles (English) 3253 V5649C Magazine - Time Spent Reading - Zoomer Magazine - Consumption (Minutes) (P) Media - Magazine - Titles (English) Minutes 3254 V5650 Magazine - Read [Pst Yr] - 5 ingrédients - 15 minutes (P) Media - Magazine - Titles (French) 3255 V5652 Magazine - Read [Pst Yr] - Bel Âge magazine (P) Media - Magazine - Titles (French) 3256 V5673 Magazine - Print - Read [Pst Yr] - Bel Âge magazine (P) Media - Magazine - Titles (French) 3257 V5653 Magazine - Read [Pst Yr] - Châtelaine (Fr) (P) Media - Magazine - Titles (French) 3258 V5674 Magazine - Print - Read [Pst Yr] - Châtelaine (Fr) (P) Media - Magazine - Titles (French) 3259 V5654 Magazine - Read [Pst Yr] - Clin d'oeil (P) Media - Magazine - Titles (French) 3260 V5675 Magazine - Print - Read [Pst Yr] - Clin d'oeil (P) Media - Magazine - Titles (French) 3261 V7189 Magazine - Read [Pst Yr] - Cool! (P) (!) Media - Magazine - Titles (French) 3262 V5655 Magazine - Read [Pst Yr] - Coup de pouce (P) Media - Magazine - Titles (French) 3263 V5676 Magazine - Print - Read [Pst Yr] - Coup de pouce (P) Media - Magazine - Titles (French) 3264 V5658 Magazine - Read [Pst Yr] - ELLE QUÉBEC (P) Media - Magazine - Titles (French) 3265 V5679 Magazine - Print - Read [Pst Yr] - ELLE QUÉBEC (P) Media - Magazine - Titles (French) 3266 V5660 Magazine - Read [Pst Yr] - L'actualité (P) Media - Magazine - Titles (French) 3267 V5681 Magazine - Print - Read [Pst Yr] - L'actualité (P) Media - Magazine - Titles (French) 3268 V7193 Magazine - Digital - Read [Pst Yr] - L'actualité (P) Media - Magazine - Titles (French) 3269 V5662 Magazine - Read [Pst Yr] - Les Affaires/Les Affaires Plus (P) Media - Magazine - Titles (French) 3270 V5683 Magazine - Print - Read [Pst Yr] - Les Affaires/Les Affaires Plus (P) Media - Magazine - Titles (French) 3271 V7194 Magazine - Digital - Read [Pst Yr] - Les Affaires/Les Affaires Plus (P) Media - Magazine - Titles (French) 3272 V5663 Magazine - Read [Pst Yr] - Les Idées de ma Maison (P) Media - Magazine - Titles (French) 3273 V5684 Magazine - Print - Read [Pst Yr] - Les Idées de ma Maison (P) Media - Magazine - Titles (French) 3274 V5664 Magazine - Read [Pst Yr] - Magazine Véro (P) Media - Magazine - Titles (French) 3275 V5685 Magazine - Print - Read [Pst Yr] - Magazine Véro (P) Media - Magazine - Titles (French) 3276 V5665 Magazine - Read [Pst Yr] - RICARDO Magazine (P) Media - Magazine - Titles (French) 3277 V5686 Magazine - Print - Read [Pst Yr] - RICARDO Magazine (P) Media - Magazine - Titles (French) 3278 V7195 Magazine - Digital - Read [Pst Yr] - RICARDO Magazine (P) Media - Magazine - Titles (French) 3279 V5666 Magazine - Read [Pst Yr] - Sélection du Reader's Digest (P) Media - Magazine - Titles (French) 3280 V5687 Magazine - Print - Read [Pst Yr] - Sélection du Reader's Digest (P) Media - Magazine - Titles (French) 3281 V7191 Magazine - Read [Pst Yr] - Urbania (P) Media - Magazine - Titles (French) 3282 V5692I Magazine - Time Spent Reading - 5 ingrédients - 15 minutes - Incidence (P) Media - Magazine - Titles (French) 3283 V5692C Magazine - Time Spent Reading - 5 ingrédients - 15 minutes - Consumption (Minutes) (P) Media - Magazine - Titles (French) Minutes 3284 V5694I Magazine - Time Spent Reading - Bel Âge magazine - Incidence (P) Media - Magazine - Titles (French) 3285 V5694C Magazine - Time Spent Reading - Bel Âge magazine - Consumption (Minutes) (P) Media - Magazine - Titles (French) Minutes 3286 V5695I Magazine - Time Spent Reading - Châtelaine (Fr) - Incidence (P) Media - Magazine - Titles (French) 3287 V5695C Magazine - Time Spent Reading - Châtelaine (Fr) - Consumption (Minutes) (P) Media - Magazine - Titles (French) Minutes 3288 V5696I Magazine - Time Spent Reading - Clin d'oeil - Incidence (P) Media - Magazine - Titles (French) 3289 V5696C Magazine - Time Spent Reading - Clin d'oeil - Consumption (Minutes) (P) Media - Magazine - Titles (French) Minutes 3290 V5697I Magazine - Time Spent Reading - Coup de pouce - Incidence (P) Media - Magazine - Titles (French) 3291 V5697C Magazine - Time Spent Reading - Coup de pouce - Consumption (Minutes) (P) Media - Magazine - Titles (French) Minutes 3292 V5698I Magazine - Time Spent Reading - ELLE QUÉBEC - Incidence (P) Media - Magazine - Titles (French) 3293 V5698C Magazine - Time Spent Reading - ELLE QUÉBEC - Consumption (Minutes) (P) Media - Magazine - Titles (French) Minutes 3294 V5699I Magazine - Time Spent Reading - L'actualité - Incidence (P) Media - Magazine - Titles (French) 3295 V5699C Magazine - Time Spent Reading - L'actualité - Consumption (Minutes) (P) Media - Magazine - Titles (French) Minutes 3296 V5701I Magazine - Time Spent Reading - Les Affaires/Les Affaires Plus - Incidence (P) Media - Magazine - Titles (French) 3297 V5701C Magazine - Time Spent Reading - Les Affaires/Les Affaires Plus - Consumption (Minutes) (P) Media - Magazine - Titles (French) Minutes 3298 V5702I Magazine - Time Spent Reading - Les Idées de ma Maison - Incidence (P) Media - Magazine - Titles (French) 3299 V5702C Magazine - Time Spent Reading - Les Idées de ma Maison - Consumption (Minutes) (P) Media - Magazine - Titles (French) Minutes 3300 V5703I Magazine - Time Spent Reading - Magazine Véro - Incidence (P) Media - Magazine - Titles (French) 3301 V5703C Magazine - Time Spent Reading - Magazine Véro - Consumption (Minutes) (P) Media - Magazine - Titles (French) Minutes 3302 V5704I Magazine - Time Spent Reading - RICARDO Magazine - Incidence (P) Media - Magazine - Titles (French) 3303 V5704C Magazine - Time Spent Reading - RICARDO Magazine - Consumption (Minutes) (P) Media - Magazine - Titles (French) Minutes 3304 V5705I Magazine - Time Spent Reading - Sélection du Reader's Digest - Incidence (P) Media - Magazine - Titles (French) 3305 V5705C Magazine - Time Spent Reading - Sélection du Reader's Digest - Consumption (Minutes) (P) Media - Magazine - Titles (French) Minutes 3306 V5706I Magazine - Time Spent Reading - Urbania (New) - Incidence (P) Media - Magazine - Titles (French) 3307 V5706C Magazine - Time Spent Reading - Urbania (New) - Consumption (Minutes) (P) Media - Magazine - Titles (French) Minutes 3308 V5708 Newspaper (Print) - Quintiles - Light (P) Media - Newspaper - Usage 3309 V5709 Newspaper (Print) - Quintiles - Medium Light (P) Media - Newspaper - Usage 3310 V5710 Newspaper (Print) - Quintiles - Medium (P) Media - Newspaper - Usage

Order Variable Description Category Consumption 3311 V5711 Newspaper (Print) - Quintiles - Medium Heavy (P) Media - Newspaper - Usage 3312 V5712 Newspaper (Print) - Quintiles - Heavy (P) Media - Newspaper - Usage 3313 V5713 Newspaper (Digital) - Quintiles - Light (P) Media - Newspaper - Usage 3314 V5714 Newspaper (Digital) - Quintiles - Medium Light (P) Media - Newspaper - Usage 3315 V5715 Newspaper (Digital) - Quintiles - Medium (P) Media - Newspaper - Usage 3316 V5716 Newspaper (Digital) - Quintiles - Medium Heavy (P) Media - Newspaper - Usage 3317 V5717 Newspaper (Digital) - Quintiles - Heavy (P) Media - Newspaper - Usage 3318 V5718 Newspaper - When Read [Lst] - Yesterday (P) Media - Newspaper - Usage 3319 V5719 Newspaper - When Read [Lst] - Past Week (P) Media - Newspaper - Usage 3320 V5720 Newspaper - When Read [Lst] - Past Month (P) Media - Newspaper - Usage 3321 V5721 Newspaper - When Read [Lst] - More Than a Month Ago (P) Media - Newspaper - Usage 3322 V5722 Newspaper - Print - When Read [Lst] - Yesterday (P) Media - Newspaper - Usage 3323 V5723 Newspaper - Print - When Read [Lst] - Past Week (P) Media - Newspaper - Usage 3324 V5724 Newspaper - Print - When Read [Lst] - Past Month (P) Media - Newspaper - Usage 3325 V5725 Newspaper - Print - When Read [Lst] - More Than a Month Ago (P) Media - Newspaper - Usage 3326 V5726 Newspaper - Digital - When Read [Lst] - Yesterday (P) Media - Newspaper - Usage 3327 V5727 Newspaper - Digital - When Read [Lst] - Past Week (P) Media - Newspaper - Usage 3328 V5728 Newspaper - Digital - When Read [Lst] - Past Month (P) Media - Newspaper - Usage 3329 V5729 Newspaper - Digital - When Read [Lst] - More Than a Month Ago (P) Media - Newspaper - Usage 3330 V1404I Newspaper - Print - Issues Read [Per Wk] - Incidence (P) Media - Newspaper - Usage 3331 V1404C Newspaper - Print - Issues Read [Per Wk] - Consumption (Issues) (P) Media - Newspaper - Usage Issues 3332 V5730 Newspaper - Print - # Wkday Issues Read [Pst Wk] - 1 (P) Media - Newspaper - Usage 3333 V5731 Newspaper - Print - # Wkday Issues Read [Pst Wk] - 2 (P) Media - Newspaper - Usage 3334 V5732 Newspaper - Print - # Wkday Issues Read [Pst Wk] - 3 (P) Media - Newspaper - Usage 3335 V5733 Newspaper - Print - # Wkday Issues Read [Pst Wk] - 4 (P) Media - Newspaper - Usage 3336 V5734 Newspaper - Print - # Wkday Issues Read [Pst Wk] - 5 (P) Media - Newspaper - Usage 3337 V5735 Newspaper - Print - # Sat Issues Read [Pst Mth] - 1 (P) Media - Newspaper - Usage 3338 V5736 Newspaper - Print - # Sat Issues Read [Pst Mth] - 2 (P) Media - Newspaper - Usage 3339 V5737 Newspaper - Print - # Sat Issues Read [Pst Mth] - 3 (P) Media - Newspaper - Usage 3340 V5738 Newspaper - Print - # Sat Issues Read [Pst Mth] - 4 (P) Media - Newspaper - Usage 3341 V7197 Newspaper - Print - # Sun Issues Read [Pst Mth] - 1 (P) Media - Newspaper - Usage 3342 V7198 Newspaper - Print - # Sun Issues Read [Pst Mth] - 2 (P) Media - Newspaper - Usage 3343 V7199 Newspaper - Print - # Sun Issues Read [Pst Mth] - 3 (P) Media - Newspaper - Usage 3344 V7200 Newspaper - Print - # Sun Issues Read [Pst Mth] - 4 (P) Media - Newspaper - Usage 3345 V1406I Newspaper - Print - Hrs Spent Reading [Lst Wkday] - Incidence (P) Media - Newspaper - Usage 3346 V1406C Newspaper - Print - Hrs Spent Reading [Lst Wkday] - Consumption (Hours) (P) Media - Newspaper - Usage Hours 3347 V1408I Newspaper - Print - Hrs Spent Reading [Lst Sat] - Incidence (P) Media - Newspaper - Usage 3348 V1408C Newspaper - Print - Hrs Spent Reading [Lst Sat] - Consumption (Hours) (P) Media - Newspaper - Usage Hours 3349 V5743I Newspaper - Print - Hrs Spent Reading [Lst Sun] - Incidence (P) Media - Newspaper - Usage 3350 V5743C Newspaper - Print - Hrs Spent Reading [Lst Sun] - Consumption (Hours) (P) Media - Newspaper - Usage Hours 3351 V1410I Newspaper - Print - Hrs Spent Reading [Per Wk] - Incidence (P) Media - Newspaper - Usage 3352 V1410C Newspaper - Print - Hrs Spent Reading [Per Wk] - Consumption (Hours) (P) Media - Newspaper - Usage Hours 3353 V5744I Newspaper - Digital - Hrs Spent Reading [Lst Day] - Incidence (P) Media - Newspaper - Usage 3354 V5744C Newspaper - Digital - Hrs Spent Reading [Lst Day] - Consumption (Hours) (P) Media - Newspaper - Usage Hours 3355 V5745I Newspaper - Hrs Spent Reading [Lst Day] - Incidence (P) Media - Newspaper - Usage 3356 V5745C Newspaper - Hrs Spent Reading [Lst Day] - Consumption (Hours) (P) Media - Newspaper - Usage Hours 3357 V4621 Newspaper - Print - Any Newspaper - Weekday (P) Media - Newspaper - Usage 3358 V4622 Newspaper - Print - Any Newspaper - Weekend (P) Media - Newspaper - Usage 3359 V9501 Newspaper - Digital - Any Newspaper - Weekend (P) Media - Newspaper - Usage 3360 V1426 Newspaper - Print - Wkday Issue Obtained [Lst] - Paid Subscription Delivered to Household (P) Media - Newspaper - Usage 3361 V1427 Newspaper - Print - Wkday Issue Obtained [Lst] - Paid Subscription Delivered to Office (P) Media - Newspaper - Usage 3362 V1428 Newspaper - Print - Wkday Issue Obtained [Lst] - Purchased at Newsstand, Store or Box (P) Media - Newspaper - Usage 3363 V1429 Newspaper - Print - Wkday Issue Obtained [Lst] - In Public Place (P) Media - Newspaper - Usage 3364 V1430 Newspaper - Print - Wkday Issue Obtained [Lst] - Obtained Free of Charge (P) Media - Newspaper - Usage 3365 V1431 Newspaper - Print - Wkday Issue Obtained [Lst] - Some Other Way (P) (!) Media - Newspaper - Usage 3366 V1432 Newspaper - Print - Sat Issue Obtained [Lst] - Paid Subscription Delivered to Household (P) Media - Newspaper - Usage 3367 V1433 Newspaper - Print - Sat Issue Obtained [Lst] - Purchased at Newsstand, Store or Box (P) Media - Newspaper - Usage 3368 V1434 Newspaper - Print - Sat Issue Obtained [Lst] - In Public Place (P) Media - Newspaper - Usage 3369 V1435 Newspaper - Print - Sat Issue Obtained [Lst] - Obtained Free of Charge (P) Media - Newspaper - Usage 3370 V1436 Newspaper - Print - Sat Issue Obtained [Lst] - Some Other Way (P) Media - Newspaper - Usage 3371 V5746 Newspaper - Print - Sun Issue Obtained [Lst] - Paid Subscription Delivered to Household (P) Media - Newspaper - Usage 3372 V5747 Newspaper - Print - Sun Issue Obtained [Lst] - Purchased at Newsstand, Store or Box (P) Media - Newspaper - Usage 3373 V5748 Newspaper - Print - Sun Issue Obtained [Lst] - In Public Place (P) Media - Newspaper - Usage 3374 V5749 Newspaper - Print - Sun Issue Obtained [Lst] - Obtained Free of Charge (P) (!) Media - Newspaper - Usage 3375 V1442 Newspaper - Print - Sections Read [Usually] - Local News (P) Media - Newspaper - Usage 3376 V1443 Newspaper - Print - Sections Read [Usually] - Provincial or National News (P) Media - Newspaper - Usage 3377 V1444 Newspaper - Print - Sections Read [Usually] - World News (P) Media - Newspaper - Usage 3378 V1445 Newspaper - Print - Sections Read [Usually] - Sports (P) Media - Newspaper - Usage 3379 V1446 Newspaper - Print - Sections Read [Usually] - Finance or Business (P) Media - Newspaper - Usage 3380 V1447 Newspaper - Print - Sections Read [Usually] - Arts and Entertainment (P) Media - Newspaper - Usage 3381 V1448 Newspaper - Print - Sections Read [Usually] - Editorials (P) Media - Newspaper - Usage 3382 V1449 Newspaper - Print - Sections Read [Usually] - Food (P) Media - Newspaper - Usage 3383 V1450 Newspaper - Print - Sections Read [Usually] - Fashion or Lifestyle (P) Media - Newspaper - Usage 3384 V1451 Newspaper - Print - Sections Read [Usually] - Travel (P) Media - Newspaper - Usage 3385 V1452 Newspaper - Print - Sections Read [Usually] - Automotive (P) Media - Newspaper - Usage 3386 V1453 Newspaper - Print - Sections Read [Usually] - Comics (P) Media - Newspaper - Usage 3387 V9503 Newspaper - Print - Sections Read [Usually] - Classifieds (P) Media - Newspaper - Usage 3388 V1454 Newspaper - Print - Sections Read [Usually] - Home or Real Estate (P) Media - Newspaper - Usage 3389 V1455 Newspaper - Print - Sections Read [Usually] - Health (P) Media - Newspaper - Usage 3390 V1456 Newspaper - Print - Sections Read [Usually] - Puzzles and Games (P) Media - Newspaper - Usage 3391 V5750 Newspaper - Digital - Accessed [Mst Oft] - Computer (P) Media - Newspaper - Usage 3392 V5751 Newspaper - Digital - Accessed [Mst Oft] - Tablet (P) Media - Newspaper - Usage 3393 V5752 Newspaper - Digital - Accessed [Mst Oft] - Smartphone (P) Media - Newspaper - Usage 3394 V7655 Newspaper - Digital - Sections Read [Usually] - Local News (P) Media - Newspaper - Usage 3395 V7656 Newspaper - Digital - Sections Read [Usually] - Provincial or National News (P) Media - Newspaper - Usage 3396 V7657 Newspaper - Digital - Sections Read [Usually] - World News (P) Media - Newspaper - Usage 3397 V7658 Newspaper - Digital - Sections Read [Usually] - Sports (P) Media - Newspaper - Usage 3398 V7659 Newspaper - Digital - Sections Read [Usually] - Finance or Business (P) Media - Newspaper - Usage

Order Variable Description Category Consumption 3399 V7660 Newspaper - Digital - Sections Read [Usually] - Arts and Entertainment (P) Media - Newspaper - Usage 3400 V7661 Newspaper - Digital - Sections Read [Usually] - Editorials (P) Media - Newspaper - Usage 3401 V7662 Newspaper - Digital - Sections Read [Usually] - Food (P) Media - Newspaper - Usage 3402 V7663 Newspaper - Digital - Sections Read [Usually] - Fashion or Lifestyle (P) Media - Newspaper - Usage 3403 V7664 Newspaper - Digital - Sections Read [Usually] - Travel (P) Media - Newspaper - Usage 3404 V7665 Newspaper - Digital - Sections Read [Usually] - Automotive (P) Media - Newspaper - Usage 3405 V7666 Newspaper - Digital - Sections Read [Usually] - Comics/Comic Strips (P) Media - Newspaper - Usage 3406 V9502 Newspaper - Digital - Sections Read [Usually] - Classifieds (P) Media - Newspaper - Usage 3407 V7667 Newspaper - Digital - Sections Read [Usually] - Home or Real Estate (P) Media - Newspaper - Usage 3408 V7668 Newspaper - Digital - Sections Read [Usually] - Health (P) Media - Newspaper - Usage 3409 V7669 Newspaper - Digital - Sections Read [Usually] - Puzzles and Games (P) Media - Newspaper - Usage 3410 V7670 Newspaper - Activities done while reading - Browse the internet on a computer (P) Media - Newspaper - Usage 3411 V7671 Newspaper - Activities done while reading - Browse the internet on a mobile phone or tablet (P) Media - Newspaper - Usage 3412 V7672 Newspaper - Activities done while reading - Post or comment on social media (P) Media - Newspaper - Usage 3413 V7673 Newspaper - Activities done while reading - Browse social media (P) Media - Newspaper - Usage 3414 V7674 Newspaper - Activities done while reading - Phone or send text messages to your friends or family (P) Media - Newspaper - Usage 3415 V7675 Newspaper - Activities done while reading - Listen to radio (P) Media - Newspaper - Usage 3416 V7676 Newspaper - Activities done while reading - Watch TV (P) Media - Newspaper - Usage 3417 V7677 Newspaper - Activities done while reading - Other (P) Media - Newspaper - Usage 3418 V7678 Newspaper - Activities done while reading - None (P) Media - Newspaper - Usage 3419 V7679 Newspaper - Action after seeing ad - Searched online for a product/brand/service (P) Media - Newspaper - Usage 3420 V7680 Newspaper - Action after seeing ad - Purchased a product/brand/service (P) Media - Newspaper - Usage 3421 V9500 Newspaper - Action after seeing ad - Downloaded a coupon (P) Media - Newspaper - Usage 3422 V7681 Newspaper - Action after seeing ad - Used a coupon (P) Media - Newspaper - Usage 3423 V7682 Newspaper - Action after seeing ad - Visited a retail/restaurant location (P) Media - Newspaper - Usage 3424 V7683 Newspaper - Action after seeing ad - Attended an event (movie/theatre/show) (P) Media - Newspaper - Usage 3425 V7684 Newspaper - Action after seeing ad - Talked about the ad or product/brand/service with others (P) Media - Newspaper - Usage 3426 V7685 Newspaper - Action after seeing ad - Commented on the ad or product/brand/service on social media (P) Media - Newspaper - Usage 3427 V7686 Newspaper - Action after seeing ad - Recommended the advertised product/brand/service (P) Media - Newspaper - Usage 3428 V7687 Newspaper - Action after seeing ad - No actions taken (P) Media - Newspaper - Usage 3429 V4623 Community Newspapers - When Read [Lst] - Yesterday (P) Media - Newspaper - Usage 3430 V4624 Community Newspapers - When Read [Lst] - Past Week (P) Media - Newspaper - Usage 3431 V4625 Community Newspapers - When Read [Lst] - Past Month (P) Media - Newspaper - Usage 3432 V4626 Community Newspapers - When Read [Lst] - More Than 1 Month Ago (P) Media - Newspaper - Usage 3433 V5753 Community Newspapers - Time Spent Reading [Lst Day] - Less Than 5 min (P) Media - Newspaper - Usage 3434 V5754 Community Newspapers - Time Spent Reading [Lst Day] - 5-15 min (P) Media - Newspaper - Usage 3435 V4628 Community Newspapers - Time Spent Reading [Lst Day] - 16-30 min (P) Media - Newspaper - Usage 3436 V4629 Community Newspapers - Time Spent Reading [Lst Day] - 31-60 min (P) Media - Newspaper - Usage 3437 V4630 Community Newspapers - Time Spent Reading [Lst Day] - More Than 60 min (P) (!) Media - Newspaper - Usage 3438 V8619I Community Newspapers - Time Spent Reading [Lst Day] - Incidence (P) Media - Newspaper - Usage 3439 V8619C Community Newspapers - Time Spent Reading [Lst Day] - Consumption (Minutes) (P) Media - Newspaper - Usage Minutes 3440 V1513 Newspaper - Print - Read [Pst 3 Mths] - National Post (P) Media - Newspaper - Publications 3441 V5755I Newspaper - Print - Time Spent Reading [Weekly] - National Post - Incidence (P) Media - Newspaper - Publications 3442 V5755C Newspaper - Print - Time Spent Reading [Weekly] - National Post - Consumption (Minutes) (P) Media - Newspaper - Publications Minutes 3443 V1514 Newspaper - Print - Read [Pst 3 Mths] - The Globe And Mail (P) Media - Newspaper - Publications 3444 V8620I Newspaper - Print - Time Spent Reading [Weekly] - The Globe and Mail - Incidence (P) Media - Newspaper - Publications 3445 V8620C Newspaper - Print - Time Spent Reading [Weekly] - The Globe and Mail - Consumption (Minutes) (P) Media - Newspaper - Publications Minutes 3446 V1515 Newspaper - Print - Read [Pst 3 Mths] - Toronto Star (P) Media - Newspaper - Publications 3447 V5757I Newspaper - Print - Time Spent Reading [Weekly] - Toronto Star - Incidence (P) Media - Newspaper - Publications 3448 V5757C Newspaper - Print - Time Spent Reading [Weekly] - Toronto Star - Consumption (Minutes) (P) Media - Newspaper - Publications Minutes 3449 V5758 Newspaper - Digital - Read [Pst 3 Mths] - National Post (P) Media - Newspaper - Publications 3450 V5761 Newspaper - Digital - When Read [Lst] - National Post - Yesterday (P) Media - Newspaper - Publications 3451 V5764 Newspaper - Digital - When Read [Lst] - National Post - Past Week (P) Media - Newspaper - Publications 3452 V5767 Newspaper - Digital - When Read [Lst] - National Post - Past Month (P) Media - Newspaper - Publications 3453 V5759 Newspaper - Digital - Read [Pst 3 Mths] - The Globe and Mail (P) Media - Newspaper - Publications 3454 V5762 Newspaper - Digital - When Read [Lst] - The Globe and Mail - Yesterday (P) Media - Newspaper - Publications 3455 V5765 Newspaper - Digital - When Read [Lst] - The Globe and Mail - Past Week (P) Media - Newspaper - Publications 3456 V5768 Newspaper - Digital - When Read [Lst] - The Globe and Mail - Past Month (P) Media - Newspaper - Publications 3457 V5760 Newspaper - Digital - Read [Pst 3 Mths] - Toronto Star (P) Media - Newspaper - Publications 3458 V5763 Newspaper - Digital - When Read [Lst] - Toronto Star - Yesterday (P) Media - Newspaper - Publications 3459 V5766 Newspaper - Digital - When Read [Lst] - Toronto Star - Past Week (P) Media - Newspaper - Publications 3460 V5769 Newspaper - Digital - When Read [Lst] - Toronto Star - Past Month (P) Media - Newspaper - Publications 3461 V4638 Internet - When Accessed From Mobile [Lst] - Yesterday (P) Media - Internet - Usage 3462 V4639 Internet - When Accessed From Mobile [Lst] - Past 7 Days (P) Media - Internet - Usage 3463 V4640 Internet - When Accessed From Mobile [Lst] - Past Month (P) Media - Internet - Usage 3464 V4641 Internet - When Accessed Social Media [Lst] - Yesterday (P) Media - Internet - Usage 3465 V4642 Internet - When Accessed Social Media [Lst] - Past 7 Days (P) Media - Internet - Usage 3466 V4643 Internet - When Accessed Social Media [Lst] - Past Month (P) Media - Internet - Usage 3467 V9509 Internet - Reason for using Social Media - Keep up to date with the news (P) Media - Internet - Usage 3468 V9507 Internet - Reason for using Social Media - Keep in contact with friends (P) Media - Internet - Usage 3469 V9511 Internet - Reason for using Social Media - Keep up with brands I like (P) Media - Internet - Usage 3470 V9512 Internet - Reason for using Social Media - Share my own opinions (P) Media - Internet - Usage 3471 V9508 Internet - Reason for using Social Media - Keep up to date with celebrities I like (P) Media - Internet - Usage 3472 V9506 Internet - Reason for using Social Media - Keep in contact with family (P) Media - Internet - Usage 3473 V9513 Internet - Reason for using Social Media - Share things I find interesting or entertaining (e.g. articles, videos, etc.) (P) Media - Internet - Usage

3474 V9514 Internet - Reason for using Social Media - Share things that I'm doing (P) Media - Internet - Usage 3475 V9505 Internet - Reason for using Social Media - Following industry experts/ interesting people (P) Media - Internet - Usage 3476 V9504 Internet - Reason for using Social Media - Building my network (P) Media - Internet - Usage 3477 V9515 Internet - Reason for using Social Media - To search/apply for jobs (P) Media - Internet - Usage 3478 V2444I Internet - Hrs Online [Pst Wk] - Incidence (P) Media - Internet - Usage 3479 V2444C Internet - Hrs Online [Pst Wk] - Consumption (Hours) (P) Media - Internet - Usage Hours 3480 V2446I Internet - Mobile Device - Hrs Online [Pst Wk] - Incidence (P) Media - Internet - Usage 3481 V2446C Internet - Mobile Device - Hrs Online [Pst Wk] - Consumption (Hours) (P) Media - Internet - Usage Hours 3482 V9519 Internet - Time Spent On A Typical Day - On Internet, Any Device - Less Than 1 Hour (P) Media - Internet - Usage 3483 V9516 Internet - Time Spent On A Typical Day - On Internet, Any Device - 1 To 2 Hours (P) Media - Internet - Usage 3484 V9517 Internet - Time Spent On A Typical Day - On Internet, Any Device - 2 To 4 hours (P) Media - Internet - Usage 3485 V9518 Internet - Time Spent On A Typical Day - On Internet, Any Device - 4 To 6 hours (P) Media - Internet - Usage

Order Variable Description Category Consumption 3486 V9520 Internet - Time Spent On A Typical Day - On Internet, Any Device - More Than 6 hours (P) Media - Internet - Usage 3487 V9524 Internet - Time Spent On A Typical Day - On Mobile Device - Less Than 1 Hour (P) Media - Internet - Usage 3488 V9521 Internet - Time Spent On A Typical Day - On Mobile Device - 1 To 2 Hours (P) Media - Internet - Usage 3489 V9522 Internet - Time Spent On A Typical Day - On Mobile Device - 2 To 4 hours (P) Media - Internet - Usage 3490 V9523 Internet - Time Spent On A Typical Day - On Mobile Device - 4 To 6 hours (P) Media - Internet - Usage 3491 V9525 Internet - Time Spent On A Typical Day - On Mobile Device - More Than 6 hours (P) Media - Internet - Usage 3492 V2457 Website Accessed [Pst Mth] - Adult Entertainment (P) Media - Internet - Usage 3493 V2458 Website Accessed [Pst Mth] - Auction (P) Media - Internet - Usage 3494 V2459 Website Accessed [Pst Mth] - Automotive (P) Media - Internet - Usage 3495 V2460 Website Accessed [Pst Mth] - Beauty/Fashion (P) Media - Internet - Usage 3496 V2463 Website Accessed [Pst Mth] - Entertainment (Books, Movies, Music) (P) Media - Internet - Usage 3497 V5792 Website Accessed [Pst Mth] - Finance (P) Media - Internet - Usage 3498 V2464 Website Accessed [Pst Mth] - Food/Recipes (P) Media - Internet - Usage 3499 V2466 Website Accessed [Pst Mth] - Health (P) Media - Internet - Usage 3500 V2467 Website Accessed [Pst Mth] - Home Improvements/Décor (P) Media - Internet - Usage 3501 V2468 Website Accessed [Pst Mth] - Investments (P) Media - Internet - Usage 3502 V5799 Website Accessed [Pst Mth] - Maps/Map Directions (P) Media - Internet - Usage 3503 V2470 Website Accessed [Pst Mth] - News (P) Media - Internet - Usage 3504 V2471 Website Accessed [Pst Mth] - Online Classifieds (P) Media - Internet - Usage 3505 V2472 Website Accessed [Pst Mth] - Online Dating (P) Media - Internet - Usage 3506 V2473 Website Accessed [Pst Mth] - Real Estate (P) Media - Internet - Usage 3507 V2475 Website Accessed [Pst Mth] - Sports (P) Media - Internet - Usage 3508 V7251 Website Accessed [Pst Mth] - Travel/Tourism (P) Media - Internet - Usage 3509 V2477 Website Accessed [Pst Mth] - Weather (P) Media - Internet - Usage 3510 V2482 Website Visited Daily [Pst Mth] - Adult entertainment (P) Media - Internet - Usage 3511 V5804 Website Visited Daily [Pst Mth] - Auction (P) Media - Internet - Usage 3512 V5805 Website Visited Daily [Pst Mth] - Automotive (P) Media - Internet - Usage 3513 V5806 Website Visited Daily [Pst Mth] - Beauty/Fashion (P) Media - Internet - Usage 3514 V2485 Website Visited Daily [Pst Mth] - Entertainment (Books, Movies, Music) (P) Media - Internet - Usage 3515 V7252 Website Visited Daily [Pst Mth] - Finance (P) Media - Internet - Usage 3516 V2486 Website Visited Daily [Pst Mth] - Food/Recipes (P) Media - Internet - Usage 3517 V2488 Website Visited Daily [Pst Mth] - Health (P) Media - Internet - Usage 3518 V5807 Website Visited Daily [Pst Mth] - Home Improvements/Décor (P) Media - Internet - Usage 3519 V2489 Website Visited Daily [Pst Mth] - Investments (P) Media - Internet - Usage 3520 V7253 Website Visited Daily [Pst Mth] - Maps/Map Directions (P) Media - Internet - Usage 3521 V2491 Website Visited Daily [Pst Mth] - News (P) Media - Internet - Usage 3522 V2492 Website Visited Daily [Pst Mth] - Online Classifieds (P) Media - Internet - Usage 3523 V5808 Website Visited Daily [Pst Mth] - Online Dating (P) Media - Internet - Usage 3524 V5809 Website Visited Daily [Pst Mth] - Real Estate (P) Media - Internet - Usage 3525 V2494 Website Visited Daily [Pst Mth] - Sports (P) Media - Internet - Usage 3526 V7254 Website Visited Daily [Pst Mth] - Travel/Tourism (P) Media - Internet - Usage 3527 V2495 Website Visited Daily [Pst Mth] - Weather (P) Media - Internet - Usage 3528 V5810 Website Visited Weekly [Pst Mth] - Adult entertainment (P) Media - Internet - Usage 3529 V2499 Website Visited Weekly [Pst Mth] - Auction (P) Media - Internet - Usage 3530 V2500 Website Visited Weekly [Pst Mth] - Automotive (P) Media - Internet - Usage 3531 V2501 Website Visited Weekly [Pst Mth] - Beauty/Fashion (P) Media - Internet - Usage 3532 V2504 Website Visited Weekly [Pst Mth] - Entertainment (Books, Movies, Music) (P) Media - Internet - Usage 3533 V7255 Website Visited Weekly [Pst Mth] - Finance (P) Media - Internet - Usage 3534 V2505 Website Visited Weekly [Pst Mth] - Food/Recipes (P) Media - Internet - Usage 3535 V2507 Website Visited Weekly [Pst Mth] - Health (P) Media - Internet - Usage 3536 V2508 Website Visited Weekly [Pst Mth] - Home Improvements/Décor (P) Media - Internet - Usage 3537 V5811 Website Visited Weekly [Pst Mth] - Investments (P) Media - Internet - Usage 3538 V7256 Website Visited Weekly [Pst Mth] - Maps/Map Directions (P) Media - Internet - Usage 3539 V2510 Website Visited Weekly [Pst Mth] - News (P) Media - Internet - Usage 3540 V2511 Website Visited Weekly [Pst Mth] - Online Classifieds (P) Media - Internet - Usage 3541 V5812 Website Visited Weekly [Pst Mth] - Online Dating (P) Media - Internet - Usage 3542 V2512 Website Visited Weekly [Pst Mth] - Real Estate (P) Media - Internet - Usage 3543 V2514 Website Visited Weekly [Pst Mth] - Sports (P) Media - Internet - Usage 3544 V7257 Website Visited Weekly [Pst Mth] - Travel/Tourism (P) Media - Internet - Usage 3545 V2516 Website Visited Weekly [Pst Mth] - Weather (P) Media - Internet - Usage 3546 V7788 Computer - Website Visited [Pst Mth] - Adult entertainment (P) Media - Internet - Usage 3547 V7789 Computer - Website Visited [Pst Mth] - Auction (P) Media - Internet - Usage 3548 V7790 Computer - Website Visited [Pst Mth] - Automotive (P) Media - Internet - Usage 3549 V7791 Computer - Website Visited [Pst Mth] - Beauty/Fashion (P) Media - Internet - Usage 3550 V7792 Computer - Website Visited [Pst Mth] - Entertainment (Books, Movies, Music) (P) Media - Internet - Usage 3551 V7793 Computer - Website Visited [Pst Mth] - Finance (P) Media - Internet - Usage 3552 V7794 Computer - Website Visited [Pst Mth] - Food/Recipes (P) Media - Internet - Usage 3553 V7795 Computer - Website Visited [Pst Mth] - Health (P) Media - Internet - Usage 3554 V7796 Computer - Website Visited [Pst Mth] - Home Improvements/Décor (P) Media - Internet - Usage 3555 V7797 Computer - Website Visited [Pst Mth] - Investments (P) Media - Internet - Usage 3556 V7798 Computer - Website Visited [Pst Mth] - Maps/Map Directions (P) Media - Internet - Usage 3557 V7799 Computer - Website Visited [Pst Mth] - News (P) Media - Internet - Usage 3558 V7800 Computer - Website Visited [Pst Mth] - Online Classifieds (P) Media - Internet - Usage 3559 V7801 Computer - Website Visited [Pst Mth] - Online Dating (P) Media - Internet - Usage 3560 V7802 Computer - Website Visited [Pst Mth] - Real Estate (P) Media - Internet - Usage 3561 V7803 Computer - Website Visited [Pst Mth] - Sports (P) Media - Internet - Usage 3562 V7804 Computer - Website Visited [Pst Mth] - Travel/Tourism (P) Media - Internet - Usage 3563 V7805 Computer - Website Visited [Pst Mth] - Weather (P) Media - Internet - Usage 3564 V7806 Mobile Phone - Website Visited [Pst Mth] - Adult entertainment (P) Media - Internet - Usage 3565 V7807 Mobile Phone - Website Visited [Pst Mth] - Auction (P) Media - Internet - Usage 3566 V7808 Mobile Phone - Website Visited [Pst Mth] - Automotive (P) Media - Internet - Usage 3567 V7809 Mobile Phone - Website Visited [Pst Mth] - Beauty/Fashion (P) Media - Internet - Usage 3568 V7810 Mobile Phone - Website Visited [Pst Mth] - Entertainment (Books, Movies, Music) (P) Media - Internet - Usage 3569 V7811 Mobile Phone - Website Visited [Pst Mth] - Finance (P) Media - Internet - Usage 3570 V7812 Mobile Phone - Website Visited [Pst Mth] - Food/Recipes (P) Media - Internet - Usage 3571 V7813 Mobile Phone - Website Visited [Pst Mth] - Health (P) Media - Internet - Usage 3572 V7814 Mobile Phone - Website Visited [Pst Mth] - Home Improvements/Décor (P) Media - Internet - Usage 3573 V7815 Mobile Phone - Website Visited [Pst Mth] - Investments (P) Media - Internet - Usage

Order Variable Description Category Consumption 3574 V7816 Mobile Phone - Website Visited [Pst Mth] - Maps/Map Directions (P) Media - Internet - Usage 3575 V7817 Mobile Phone - Website Visited [Pst Mth] - News (P) Media - Internet - Usage 3576 V7818 Mobile Phone - Website Visited [Pst Mth] - Online Classifieds (P) Media - Internet - Usage 3577 V7819 Mobile Phone - Website Visited [Pst Mth] - Online Dating (P) Media - Internet - Usage 3578 V7820 Mobile Phone - Website Visited [Pst Mth] - Real Estate (P) Media - Internet - Usage 3579 V7821 Mobile Phone - Website Visited [Pst Mth] - Sports (P) Media - Internet - Usage 3580 V7822 Mobile Phone - Website Visited [Pst Mth] - Travel/Tourism (P) Media - Internet - Usage 3581 V7823 Mobile Phone - Website Visited [Pst Mth] - Weather (P) Media - Internet - Usage 3582 V7824 Tablet - Website Visited [Pst Mth] - Adult entertainment (P) Media - Internet - Usage 3583 V7825 Tablet - Website Visited [Pst Mth] - Auction (P) Media - Internet - Usage 3584 V7826 Tablet - Website Visited [Pst Mth] - Automotive (P) Media - Internet - Usage 3585 V7827 Tablet - Website Visited [Pst Mth] - Beauty/Fashion (P) Media - Internet - Usage 3586 V7828 Tablet - Website Visited [Pst Mth] - Entertainment (Books, Movies, Music) (P) Media - Internet - Usage 3587 V7829 Tablet - Website Visited [Pst Mth] - Finance (P) Media - Internet - Usage 3588 V7830 Tablet - Website Visited [Pst Mth] - Food/Recipes (P) Media - Internet - Usage 3589 V7831 Tablet - Website Visited [Pst Mth] - Health (P) Media - Internet - Usage 3590 V7832 Tablet - Website Visited [Pst Mth] - Home Improvements/Décor (P) Media - Internet - Usage 3591 V7833 Tablet - Website Visited [Pst Mth] - Investments (P) Media - Internet - Usage 3592 V7834 Tablet - Website Visited [Pst Mth] - Maps/Map Directions (P) Media - Internet - Usage 3593 V7835 Tablet - Website Visited [Pst Mth] - News (P) Media - Internet - Usage 3594 V7836 Tablet - Website Visited [Pst Mth] - Online Classifieds (P) Media - Internet - Usage 3595 V7837 Tablet - Website Visited [Pst Mth] - Online Dating (P) Media - Internet - Usage 3596 V7838 Tablet - Website Visited [Pst Mth] - Real Estate (P) Media - Internet - Usage 3597 V7839 Tablet - Website Visited [Pst Mth] - Sports (P) Media - Internet - Usage 3598 V7840 Tablet - Website Visited [Pst Mth] - Travel/Tourism (P) Media - Internet - Usage 3599 V7841 Tablet - Website Visited [Pst Mth] - Weather (P) Media - Internet - Usage 3600 V7236 Activities done while on Internet - Watch Television (P) Media - Internet - Usage 3601 V7237 Activities done while on Internet - Read Magazines (P) Media - Internet - Usage 3602 V7238 Activities done while on Internet - Read Daily Newspapers (P) Media - Internet - Usage 3603 V7239 Activities done while on Internet - Read Community Newspapers (P) Media - Internet - Usage 3604 V7240 Activities done while on Internet - Listen to Conventional Radio (P) Media - Internet - Usage 3605 V7241 Activities done while on Internet - Other (P) Media - Internet - Usage 3606 V9000 Ad Blockers - Installed In Browser (P) Media - Internet - Usage 3607 V9006 Ad Blockers - Main Reasons For Using - There's too many ads (P) Media - Internet - Usage 3608 V9004 Ad Blockers - Main Reasons For Using - Ads may compromise my online privacy (P) Media - Internet - Usage 3609 V9001 Ad Blockers - Main Reasons For Using - Ads are annoying (P) Media - Internet - Usage 3610 V9002 Ad Blockers - Main Reasons For Using - Ads are irrelevant to me (P) Media - Internet - Usage 3611 V9003 Ad Blockers - Main Reasons For Using - Ads contain viruses or bugs (P) Media - Internet - Usage 3612 V9005 Ad Blockers - Main Reasons For Using - Ads take too much screen space (P) Media - Internet - Usage 3613 V9007 Ad Blockers - Main Reasons For Using - To speed up page loading times (P) Media - Internet - Usage 3614 V9009 Ad Blockers - Main Reasons For Using - To stop my data being used up (P) Media - Internet - Usage 3615 V9008 Ad Blockers - Main Reasons For Using - To stop device's battery being drained (P) Media - Internet - Usage 3616 V7904 Websites/Apps - Business - Used [Pst Mth] - BNN-Bloomberg (P) Media - Internet - Usage 3617 V7905 Websites/Apps - Business - Used [Pst Mth] - Business Insider (P) Media - Internet - Usage 3618 V9526 Websites/Apps - Business - Used [Pst Mth] - CBC.ca/Business News (P) Media - Internet - Usage 3619 V7906 Websites/Apps - Business - Used [Pst Mth] - Canadian Business (P) Media - Internet - Usage 3620 V7907 Websites/Apps - Business - Used [Pst Mth] - Financialpost.com (P) Media - Internet - Usage 3621 V7908 Websites/Apps - Business - Used [Pst Mth] - Forbes (P) Media - Internet - Usage 3622 V7909 Websites/Apps - Business - Used [Pst Mth] - Globeinvestor (P) Media - Internet - Usage 3623 V7910 Websites/Apps - Business - Used [Pst Mth] - MoneySense (P) Media - Internet - Usage 3624 V7911 Websites/Apps - Business - Used [Pst Mth] - MSN Money (P) Media - Internet - Usage 3625 V7912 Websites/Apps - Business - Used [Pst Mth] - Yahoo Finance (P) Media - Internet - Usage 3626 V7916 Websites/Apps - Entertainment/News - Used [Pst Mth] - BBC.com (P) Media - Internet - Usage 3627 V7917 Websites/Apps - Entertainment/News - Used [Pst Mth] - Canada.com (P) Media - Internet - Usage 3628 V9528 Websites/Apps - Entertainment/News - Used [Pst Mth] - CBC.ca Overall (P) Media - Internet - Usage 3629 V7919 Websites/Apps - Entertainment/News - Used [Pst Mth] - CBC.ca/News (P) Media - Internet - Usage 3630 V9527 Websites/Apps - Entertainment/News - Used [Pst Mth] - CBC GEM (P) Media - Internet - Usage 3631 V7920 Websites/Apps - Entertainment/News - Used [Pst Mth] - Cineplex (P) Media - Internet - Usage 3632 V7921 Websites/Apps - Entertainment/News - Used [Pst Mth] - Citytv.com (P) Media - Internet - Usage 3633 V7922 Websites/Apps - Entertainment/News - Used [Pst Mth] - Citynews (P) Media - Internet - Usage 3634 V9529 Websites/Apps - Entertainment/News - Used [Pst Mth] - Club Illico (P) Media - Internet - Usage 3635 V7923 Websites/Apps - Entertainment/News - Used [Pst Mth] - CNN (P) Media - Internet - Usage 3636 V7924 Websites/Apps - Entertainment/News - Used [Pst Mth] - CTV.ca (P) Media - Internet - Usage 3637 V7925 Websites/Apps - Entertainment/News - Used [Pst Mth] - CTVNews (P) Media - Internet - Usage 3638 V9530 Websites/Apps - Entertainment/News - Used [Pst Mth] - Dailyhive.com (P) Media - Internet - Usage 3639 V7926 Websites/Apps - Entertainment/News - Used [Pst Mth] - HuffPost Canada (P) Media - Internet - Usage 3640 V7927 Websites/Apps - Entertainment/News - Used [Pst Mth] - HuffPost Quebec (P) Media - Internet - Usage 3641 V7928 Websites/Apps - Entertainment/News - Used [Pst Mth] - ici.Radio-Canada (P) Media - Internet - Usage 3642 V7929 Websites/Apps - Entertainment/News - Used [Pst Mth] - ici.Radio-Canada/Info (P) Media - Internet - Usage 3643 V7931 Websites/Apps - Entertainment/News - Used [Pst Mth] - MSN News (P) Media - Internet - Usage 3644 V7932 Websites/Apps - Entertainment/News - Used [Pst Mth] - New York Times (P) Media - Internet - Usage 3645 V7934 Websites/Apps - Entertainment/News - Used [Pst Mth] - The Guardian (P) Media - Internet - Usage 3646 V7936 Websites/Apps - Entertainment/News - Used [Pst Mth] - TOU.tv (P) Media - Internet - Usage 3647 V7937 Websites/Apps - Entertainment/News - Used [Pst Mth] - TVA Nouvelles (P) Media - Internet - Usage 3648 V7938 Websites/Apps - Entertainment/News - Used [Pst Mth] - Yahoo News (P) Media - Internet - Usage 3649 V7940 Websites/Apps - Lifestyle - Used [Pst Mth] - Allrecipes.com (P) Media - Internet - Usage 3650 V9531 Websites/Apps - Lifestyle - Used [Pst Mth] - CBC.ca/Life (P) Media - Internet - Usage 3651 V7941 Websites/Apps - Lifestyle - Used [Pst Mth] - Cottage Life (P) Media - Internet - Usage 3652 V7942 Websites/Apps - Lifestyle - Used [Pst Mth] - Food Network (P) Media - Internet - Usage 3653 V7943 Websites/Apps - Lifestyle - Used [Pst Mth] - HGTV (P) Media - Internet - Usage 3654 V7944 Websites/Apps - Lifestyle - Used [Pst Mth] - MSN Food & Drink (P) Media - Internet - Usage 3655 V7945 Websites/Apps - Lifestyle - Used [Pst Mth] - MSN Lifestyle (P) Media - Internet - Usage 3656 V7946 Websites/Apps - Lifestyle - Used [Pst Mth] - MSN Health & Fitness (P) Media - Internet - Usage 3657 V9532 Websites/Apps - Lifestyle - Used [Pst Mth] - Recettes du Quebec (P) Media - Internet - Usage 3658 V7947 Websites/Apps - Lifestyle - Used [Pst Mth] - Travel+Escape (P) Media - Internet - Usage 3659 V9535 Websites/Apps - Shopping - Used [Pst Mth] - Canac (P) Media - Internet - Usage 3660 V7948 Websites/Apps - Shopping - Used [Pst Mth] - Craigslist (P) Media - Internet - Usage 3661 V7949 Websites/Apps - Shopping - Used [Pst Mth] - eBay (P) Media - Internet - Usage

Order Variable Description Category Consumption 3662 V9536 Websites/Apps - Shopping - Used [Pst Mth] - Facebook Marketplace (P) Media - Internet - Usage 3663 V7950 Websites/Apps - Shopping - Used [Pst Mth] - Groupon (P) Media - Internet - Usage 3664 V9537 Websites/Apps - Shopping - Used [Pst Mth] - Home Hardware (P) Media - Internet - Usage 3665 V9538 Websites/Apps - Shopping - Used [Pst Mth] - Kent.ca (P) Media - Internet - Usage 3666 V7951 Websites/Apps - Shopping - Used [Pst Mth] - LCBO.com (P) Media - Internet - Usage 3667 V9539 Websites/Apps - Shopping - Used [Pst Mth] - Lowe's (P) Media - Internet - Usage 3668 V9541 Websites/Apps - Shopping - Used [Pst Mth] - Reno Depot (P) Media - Internet - Usage 3669 V9540 Websites/Apps - Shopping - Used [Pst Mth] - RONA (P) Media - Internet - Usage 3670 V7952 Websites/Apps - Shopping - Used [Pst Mth] - TSC-Todays Shopping Choice (P) Media - Internet - Usage 3671 V7953 Websites/Apps - Shopping - Used [Pst Mth] - Wayfair (P) Media - Internet - Usage 3672 V7954 Websites/Apps - Sports - Used [Pst Mth] - CBC.ca Sports (P) Media - Internet - Usage 3673 V7955 Websites/Apps - Sports - Used [Pst Mth] - ESPN (P) Media - Internet - Usage 3674 V7956 Websites/Apps - Sports - Used [Pst Mth] - MLB (Baseball) (P) Media - Internet - Usage 3675 V7957 Websites/Apps - Sports - Used [Pst Mth] - MSN Sports (P) Media - Internet - Usage 3676 V7959 Websites/Apps - Sports - Used [Pst Mth] - NFL (Football) (P) Media - Internet - Usage 3677 V7960 Websites/Apps - Sports - Used [Pst Mth] - NHL (Hockey) (P) Media - Internet - Usage 3678 V7961 Websites/Apps - Sports - Used [Pst Mth] - RDS.ca (P) Media - Internet - Usage 3679 V7962 Websites/Apps - Sports - Used [Pst Mth] - Rogers NHL Live (P) (!) Media - Internet - Usage 3680 V7963 Websites/Apps - Sports - Used [Pst Mth] - Sportsnet (P) Media - Internet - Usage 3681 V7964 Websites/Apps - Sports - Used [Pst Mth] - TSN (P) Media - Internet - Usage 3682 V7965 Websites/Apps - Sports - Used [Pst Mth] - WWE (Wrestling) (P) Media - Internet - Usage 3683 V7966 Websites/Apps - Sports - Used [Pst Mth] - Yahoo Sports (P) Media - Internet - Usage 3684 V7969 Websites/Apps - Radio - Used [Pst Mth] - CBC Radio/CBC Music/CBC Listen (P) Media - Internet - Usage 3685 V7970 Websites/Apps - Radio - Used [Pst Mth] - ICI Musique (P) Media - Internet - Usage 3686 V7971 Websites/Apps - Radio - Used [Pst Mth] - ICI Première (P) Media - Internet - Usage 3687 V9534 Websites/Apps - Radio - Used [Pst Mth] - IHeartradio.ca (P) Media - Internet - Usage 3688 V9533 Websites/Apps - Radio - Used [Pst Mth] - IHeartRadio.app (P) Media - Internet - Usage 3689 V7973 Websites/Apps - Radio - Used [Pst Mth] - Radioplayer Canada (P) Media - Internet - Usage 3690 V7974 Websites/Apps - Radio - Used [Pst Mth] - Spotify (P) Media - Internet - Usage 3691 V4658 Internet via Mobile - Light (P) Media - Internet - Usage 3692 V4659 Internet via Mobile - Medium (P) Media - Internet - Usage 3693 V4660 Internet via Mobile - Heavy (P) Media - Internet - Usage 3694 V2688 Internet - Watched Online Media [Pst Mth] - Yes (P) Media - Internet - Usage 3695 V2695 Watched Online Media - Device Used [Pst Wk] - Connected TV/Smart TV (P) Media - Internet - Usage 3696 V2696 Watched Online Media - Device Used [Pst Wk] - Game Console (P) Media - Internet - Usage 3697 V2697 Watched Online Media - Device Used [Pst Wk] - Computer (P) Media - Internet - Usage 3698 V2698 Watched Online Media - Device Used [Pst Wk] - Smartphone (P) Media - Internet - Usage 3699 V2699 Watched Online Media - Device Used [Pst Wk] - Tablet (P) Media - Internet - Usage 3700 V2700 Watched Online Media - Device Used [Pst Wk] - Set Top Box (P) Media - Internet - Usage 3701 V9015 Internet/Social Media - Action after seeing ad - Searched online for a product/brand/service (P) Media - Internet - Activities 3702 V9013 Internet/Social Media - Action after seeing ad - Purchased a product/brand/service (P) Media - Internet - Activities 3703 V9012 Internet/Social Media - Action after seeing ad - Downloaded a coupon (P) Media - Internet - Activities 3704 V9017 Internet/Social Media - Action after seeing ad - Used a coupon (P) Media - Internet - Activities 3705 V9018 Internet/Social Media - Action after seeing ad - Visited a retail/restaurant location (P) Media - Internet - Activities 3706 V9010 Internet/Social Media - Action after seeing ad - Attended an event (movie/theatre/show) (P) Media - Internet - Activities 3707 V9016 Internet/Social Media - Action after seeing ad - Talked about the ad or product/brand/service with others (P) Media - Internet - Activities 3708 V9011 Internet/Social Media - Action after seeing ad - Commented on the ad or product/brand/service on social media (P) Media - Internet - Activities

3709 V9014 Internet/Social Media - Action after seeing ad - Recommended the advertised product/brand/service (P) Media - Internet - Activities 3710 V9121 Shop In-Store/Online - Automotive Services/Supplier/Products [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3711 V9119 Shop In-Store/Online - Automotive Services/Supplier/Products [Pst Mth] - Online (P) Media - Internet - Activities 3712 V9019 Shop In-Store/Online - Books [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3713 V9020 Shop In-Store/Online - Books [Pst Mth] - Online (P) Media - Internet - Activities 3714 V9021 Shop In-Store/Online - Building/Home Improvement Items [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3715 V9022 Shop In-Store/Online - Building/Home Improvement Items [Pst Mth] - Online (P) Media - Internet - Activities 3716 V9023 Shop In-Store/Online - Children's Clothing/Shoes [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3717 V9024 Shop In-Store/Online - Children's Clothing/Shoes [Pst Mth] - Online (P) Media - Internet - Activities 3718 V9025 Shop In-Store/Online - Cosmetics/Skin Care [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3719 V9026 Shop In-Store/Online - Cosmetics/Skin Care [Pst Mth] - Online (P) Media - Internet - Activities 3720 V9027 Shop In-Store/Online - Electronics [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3721 V9028 Shop In-Store/Online - Electronics [Pst Mth] - Online (P) Media - Internet - Activities 3722 V9029 Shop In-Store/Online - Footwear [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3723 V9030 Shop In-Store/Online - Footwear [Pst Mth] - Online (P) Media - Internet - Activities 3724 V9031 Shop In-Store/Online - Furniture/Home Accessories [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3725 V9032 Shop In-Store/Online - Furniture/Home Accessories [Pst Mth] - Online (P) Media - Internet - Activities 3726 V9033 Shop In-Store/Online - Gardening Supplies [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3727 V9034 Shop In-Store/Online - Gardening Supplies [Pst Mth] - Online (P) Media - Internet - Activities 3728 V9035 Shop In-Store/Online - Groceries [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3729 V9036 Shop In-Store/Online - Groceries [Pst Mth] - Online (P) Media - Internet - Activities 3730 V9037 Shop In-Store/Online - Household Appliances [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3731 V9038 Shop In-Store/Online - Household Appliances [Pst Mth] - Online (P) Media - Internet - Activities 3732 V9039 Shop In-Store/Online - Jewellery [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3733 V9040 Shop In-Store/Online - Jewellery [Pst Mth] - Online (P) Media - Internet - Activities 3734 V9041 Shop In-Store/Online - Men's Clothing [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3735 V9042 Shop In-Store/Online - Men's Clothing [Pst Mth] - Online (P) Media - Internet - Activities 3736 V9043 Shop In-Store/Online - Movies [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3737 V9044 Shop In-Store/Online - Movies [Pst Mth] - Online (P) Media - Internet - Activities 3738 V9045 Shop In-Store/Online - Music [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3739 V9046 Shop In-Store/Online - Music [Pst Mth] - Online (P) Media - Internet - Activities 3740 V9047 Shop In-Store/Online - Personal Care [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3741 V9048 Shop In-Store/Online - Personal Care [Pst Mth] - Online (P) Media - Internet - Activities 3742 V9049 Shop In-Store/Online - Pet Food/Care [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3743 V9050 Shop In-Store/Online - Pet Food/Care [Pst Mth] - Online (P) Media - Internet - Activities 3744 V9051 Shop In-Store/Online - Sporting Goods/Athletic Wear [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3745 V9052 Shop In-Store/Online - Sporting Goods/Athletic Wear [Pst Mth] - Online (P) Media - Internet - Activities 3746 V9053 Shop In-Store/Online - Tickets - Concert [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3747 V9054 Shop In-Store/Online - Tickets - Concert [Pst Mth] - Online (P) Media - Internet - Activities 3748 V9055 Shop In-Store/Online - Tickets - Movie [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities

Order Variable Description Category Consumption 3749 V9056 Shop In-Store/Online - Tickets - Movie [Pst Mth] - Online (P) Media - Internet - Activities 3750 V9057 Shop In-Store/Online - Tickets - Sporting Events [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3751 V9058 Shop In-Store/Online - Tickets - Sporting Events [Pst Mth] - Online (P) Media - Internet - Activities 3752 V9059 Shop In-Store/Online - Tickets - Theatre [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3753 V9060 Shop In-Store/Online - Tickets - Theatre [Pst Mth] - Online (P) Media - Internet - Activities 3754 V9061 Shop In-Store/Online - Toys/Games/Learning [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3755 V9062 Shop In-Store/Online - Toys/Games/Learning [Pst Mth] - Online (P) Media - Internet - Activities 3756 V9063 Shop In-Store/Online - Travel [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3757 V9064 Shop In-Store/Online - Travel [Pst Mth] - Online (P) Media - Internet - Activities 3758 V9065 Shop In-Store/Online - Video Games [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3759 V9066 Shop In-Store/Online - Video Games [Pst Mth] - Online (P) Media - Internet - Activities 3760 V9067 Shop In-Store/Online - Women's Clothing [Pst Mth] - In-Store/ In Person (P) Media - Internet - Activities 3761 V9068 Shop In-Store/Online - Women's Clothing [Pst Mth] - Online (P) Media - Internet - Activities 3762 V9593 Shop In-Store/Online - Automotive Services/Supplier/Products [Most Often] - In-Store (P) Media - Internet - Activities 3763 V9594 Shop In-Store/Online - Automotive Services/Supplier/Products [Most Often] - Online (P) Media - Internet - Activities 3764 V9596 Shop In-Store/Online - Books [Most Often] - In-Store (P) Media - Internet - Activities 3765 V9597 Shop In-Store/Online - Books [Most Often] - Online (P) Media - Internet - Activities 3766 V9598 Shop In-Store/Online - Building/Home Improvement Items/Tools [Most Often] - In-Store (P) Media - Internet - Activities 3767 V9599 Shop In-Store/Online - Building/Home Improvement Items/Tools [Most Often] - Online (P) Media - Internet - Activities 3768 V9600 Shop In-Store/Online - Children's Clothing/Shoes [Most Often] - In-Store (P) Media - Internet - Activities 3769 V9601 Shop In-Store/Online - Children's Clothing/Shoes [Most Often] - Online (P) Media - Internet - Activities 3770 V9602 Shop In-Store/Online - Cosmetics/Skin Care [Most Often] - In-Store (P) Media - Internet - Activities 3771 V9603 Shop In-Store/Online - Cosmetics/Skin Care [Most Often] - Online (P) Media - Internet - Activities 3772 V9604 Shop In-Store/Online - Electronics [Most Often] - In-Store (P) Media - Internet - Activities 3773 V9605 Shop In-Store/Online - Electronics [Most Often] - Online (P) Media - Internet - Activities 3774 V9606 Shop In-Store/Online - Footwear [Most Often] - In-Store (P) Media - Internet - Activities 3775 V9607 Shop In-Store/Online - Footwear [Most Often] - Online (P) Media - Internet - Activities 3776 V9608 Shop In-Store/Online - Furniture/Home Accessories [Most Often] - In-Store (P) Media - Internet - Activities 3777 V9609 Shop In-Store/Online - Furniture/Home Accessories [Most Often] - Online (P) Media - Internet - Activities 3778 V9610 Shop In-Store/Online - Gardening Supplies [Most Often] - In-Store (P) Media - Internet - Activities 3779 V9611 Shop In-Store/Online - Gardening Supplies [Most Often] - Online (P) Media - Internet - Activities 3780 V9612 Shop In-Store/Online - Groceries [Most Often] - In-Store (P) Media - Internet - Activities 3781 V9613 Shop In-Store/Online - Groceries [Most Often] - Online (P) Media - Internet - Activities 3782 V9614 Shop In-Store/Online - Household Appliances [Most Often] - In-Store (P) Media - Internet - Activities 3783 V9615 Shop In-Store/Online - Household Appliances [Most Often] - Online (P) Media - Internet - Activities 3784 V9616 Shop In-Store/Online - Jewellery [Most Often] - In-Store (P) Media - Internet - Activities 3785 V9617 Shop In-Store/Online - Jewellery [Most Often] - Online (P) Media - Internet - Activities 3786 V9618 Shop In-Store/Online - Men's Clothing [Most Often] - In-Store (P) Media - Internet - Activities 3787 V9619 Shop In-Store/Online - Men's Clothing [Most Often] - Online (P) Media - Internet - Activities 3788 V9620 Shop In-Store/Online - Movies [Most Often] - In-Store (P) Media - Internet - Activities 3789 V9621 Shop In-Store/Online - Movies [Most Often] - Online (P) Media - Internet - Activities 3790 V9622 Shop In-Store/Online - Music [Most Often] - In-Store (P) Media - Internet - Activities 3791 V9623 Shop In-Store/Online - Music [Most Often] - Online (P) Media - Internet - Activities 3792 V9624 Shop In-Store/Online - Personal Care [Most Often] - In-Store (P) Media - Internet - Activities 3793 V9625 Shop In-Store/Online - Personal Care [Most Often] - Online (P) Media - Internet - Activities 3794 V9626 Shop In-Store/Online - Pet Food/Care [Most Often] - In-Store (P) Media - Internet - Activities 3795 V9627 Shop In-Store/Online - Pet Food/Care [Most Often] - Online (P) Media - Internet - Activities 3796 V9628 Shop In-Store/Online - Sporting Goods/Athletic Wear [Most Often] - In-Store (P) Media - Internet - Activities 3797 V9629 Shop In-Store/Online - Sporting Goods/Athletic Wear [Most Often] - Online (P) Media - Internet - Activities 3798 V9630 Shop In-Store/Online - Tickets - Concert [Most Often] - In-Store (P) Media - Internet - Activities 3799 V9631 Shop In-Store/Online - Tickets - Concert [Most Often] - Online (P) Media - Internet - Activities 3800 V9632 Shop In-Store/Online - Tickets - Movie [Most Often] - In-Store (P) Media - Internet - Activities 3801 V9633 Shop In-Store/Online - Tickets - Movie [Most Often] - Online (P) Media - Internet - Activities 3802 V9634 Shop In-Store/Online - Tickets - Sporting Events [Most Often] - In-Store (P) Media - Internet - Activities 3803 V9636 Shop In-Store/Online - Tickets - Sporting Events [Most Often] - Online (P) Media - Internet - Activities 3804 V9637 Shop In-Store/Online - Tickets -Theatre [Most Often] - In-Store (P) Media - Internet - Activities 3805 V9638 Shop In-Store/Online - Tickets -Theatre [Most Often] - Online (P) Media - Internet - Activities 3806 V9639 Shop In-Store/Online - Toys/Games/Learning [Most Often] - In-Store (P) Media - Internet - Activities 3807 V9640 Shop In-Store/Online - Toys/Games/Learning [Most Often] - Online (P) Media - Internet - Activities 3808 V9641 Shop In-Store/Online - Travel [Most Often] - In-Store (P) Media - Internet - Activities 3809 V9642 Shop In-Store/Online - Travel [Most Often] - Online (P) Media - Internet - Activities 3810 V9643 Shop In-Store/Online - Video Games [Most Often] - In-Store (P) Media - Internet - Activities 3811 V9644 Shop In-Store/Online - Video Games [Most Often] - Online (P) Media - Internet - Activities 3812 V9645 Shop In-Store/Online - Women's Clothing [Most Often] - In-Store (P) Media - Internet - Activities 3813 V9646 Shop In-Store/Online - Women's Clothing [Most Often] - Online (P) Media - Internet - Activities 3814 V9574 Online Purchase - How Often Shop Online - Daily (P) Media - Internet - Activities 3815 V9573 Online Purchase - How Often Shop Online - A couple of times per Week (P) Media - Internet - Activities 3816 V9578 Online Purchase - How Often Shop Online - Once per Week (P) Media - Internet - Activities 3817 V9572 Online Purchase - How Often Shop Online - A couple of times per Month (P) Media - Internet - Activities 3818 V9577 Online Purchase - How Often Shop Online - Once per Month (P) Media - Internet - Activities 3819 V9576 Online Purchase - How Often Shop Online - Less Often (P) Media - Internet - Activities 3820 V7860 Online Purchase - Amount Spent [Pst Mth] - $1-100 (P) Media - Internet - Activities 3821 V7861 Online Purchase - Amount Spent [Pst Mth] - $101-250 (P) Media - Internet - Activities 3822 V7862 Online Purchase - Amount Spent [Pst Mth] - $251-400 (P) Media - Internet - Activities 3823 V7863 Online Purchase - Amount Spent [Pst Mth] - $401-1,000 (P) Media - Internet - Activities 3824 V7864 Online Purchase - Amount Spent [Pst Mth] - $1,001+ (P) Media - Internet - Activities 3825 V7865I Online Purchase - Amount Spent [Pst Mth] - Incidence (P) Media - Internet - Activities 3826 V7865C Online Purchase - Amount Spent [Pst Mth] - Consumption (Dollars) (P) Media - Internet - Activities Dollars 3827 V5960 Online Purchase - Payment Method - Credit Card (P) Media - Internet - Activities 3828 V7297 Online Purchase - Payment Method - Debit Card (P) Media - Internet - Activities 3829 V7298 Online Purchase - Payment Method - E-Transfer (P) Media - Internet - Activities 3830 V5961 Online Purchase - Payment Method - PayPal (P) Media - Internet - Activities 3831 V5962 Online Purchase - Payment Method - Other (P) Media - Internet - Activities 3832 V2540 Online Purchase - Canadian Website Bought From [Pst Yr] - amazon.ca (P) Media - Internet - Activities 3833 V5963 Online Purchase - Canadian Website Bought From [Pst Yr] - canadiantire.ca (P) Media - Internet - Activities 3834 V2545 Online Purchase - Canadian Website Bought From [Pst Yr] - chapters.indigo.ca (P) Media - Internet - Activities 3835 V9565 Online Purchase - Canadian Website Bought From [Pst Yr] - costco.ca (P) Media - Internet - Activities 3836 V2541 Online Purchase - Canadian Website Bought From [Pst Yr] - ebay.ca (P) Media - Internet - Activities

Order Variable Description Category Consumption 3837 V2543 Online Purchase - Canadian Website Bought From [Pst Yr] - groupon.com (P) Media - Internet - Activities 3838 V5964 Online Purchase - Canadian Website Bought From [Pst Yr] - hbc.com (P) Media - Internet - Activities 3839 V5965 Online Purchase - Canadian Website Bought From [Pst Yr] - homedepot.ca (P) Media - Internet - Activities 3840 V9566 Online Purchase - Canadian Website Bought From [Pst Yr] - homehardware.ca (P) Media - Internet - Activities 3841 V9568 Online Purchase - Canadian Website Bought From [Pst Yr] - lowes.ca (P) Media - Internet - Activities 3842 V9570 Online Purchase - Canadian Website Bought From [Pst Yr] - rona.ca (P) Media - Internet - Activities 3843 V2547 Online Purchase - Canadian Website Bought From [Pst Yr] - walmart.ca (P) Media - Internet - Activities 3844 V7299 Online Purchase - Canadian Website Bought From [Pst Yr] - wayfair.ca (P) Media - Internet - Activities 3845 V7300 Online Purchase - Canadian Website Bought From [Pst Yr] - well.ca (P) Media - Internet - Activities 3846 V9647 Shopping In-Store/Online-Events Personally Participate In - Back To School (P) Media - Internet - Activities 3847 V9648 Shopping In-Store/Online-Events Personally Participate In - Black Friday (P) Media - Internet - Activities 3848 V9649 Shopping In-Store/Online-Events Personally Participate In - Boxing Week (P) Media - Internet - Activities 3849 V9650 Shopping In-Store/Online-Events Personally Participate In - Christmas Shopping (P) Media - Internet - Activities 3850 V9651 Shopping In-Store/Online-Events Personally Participate In - Other Holiday Shopping (P) Media - Internet - Activities 3851 V9583 Online Shipping -Personally Use-Free Shipping - Most Often (P) Media - Internet - Activities 3852 V9581 Online Shipping -Personally Use-Express Shipping - Most Often (P) Media - Internet - Activities 3853 V9584 Online Shipping -Personally Use-Other Paid Shipping - Most Often (P) Media - Internet - Activities 3854 V9579 Online Shipping -Personally Use-Click-and-collect - Most Often (P) Media - Internet - Activities 3855 V9585 Online Shipping -Very Likely To - Avoid shopping with a retailer that charges extra for shipment (P) Media - Internet - Activities 3856 V9591 Online Shipping -Very Likely To - Spend requested amount of dollars in order to get products shipped for free (P) Media - Internet - Activities 3857 V9586 Online Shipping -Very Likely To - Become a Member/VIP in order to get products shipped for free (P) Media - Internet - Activities 3858 V9588 Online Shipping -Very Likely To - Pay extra in order to get products the same day or on day after (P) Media - Internet - Activities 3859 V9590 Online Shipping -Very Likely To - Shop online but pick up at the location (store, warehouse, etc.) (P) Media - Internet - Activities 3860 V9592 Online Shipping -Very Likely To - Stop shopping with an online retailer due to a bad shipping experience (P) Media - Internet - Activities 3861 V9587 Online Shipping -Very Likely To - Make an online purchase from a retailer specifically because they offer free and fast Media - Internet - Activities shipping (P) 3862 V5802 Activity Done [Pst Mth] - Watched Videos (P) Media - Internet - Activities 3863 V2461 Activity Done [Pst Mth] - Career/Job Search (P) Media - Internet - Activities 3864 V5790 Activity Done [Pst Mth] - Clip Mobile Coupons (P) Media - Internet - Activities 3865 V5793 Activity Done [Pst Mth] - Gambling (P) Media - Internet - Activities 3866 V2465 Activity Done [Pst Mth] - Games (P) Media - Internet - Activities 3867 V5795 Activity Done [Pst Mth] - Listen to Radio/Podcast (P) Media - Internet - Activities 3868 V5796 Activity Done [Pst Mth] - Music Streaming (P) Media - Internet - Activities 3869 V5797 Activity Done [Pst Mth] - Online Shopping (P) Media - Internet - Activities 3870 V5798 Activity Done [Pst Mth] - Read E-books/Listen to Audiobooks (P) Media - Internet - Activities 3871 V5800 Activity Done [Pst Mth] - Social Media (P) Media - Internet - Activities 3872 V9542 Activity Done [Pst Mth] - Texting/Messaging (P) Media - Internet - Activities 3873 V7259 Activity Done [Pst Mth] - Watched Long Form Videos (P) Media - Internet - Activities 3874 V7260 Activity Done [Pst Mth] - Watched Short Form Videos (P) Media - Internet - Activities 3875 V7845 Computer - Activities [Pst Mth] - Career/Job Search (P) Media - Internet - Activities 3876 V7846 Mobile Phone - Activities [Pst Mth] - Career/Job Search (P) Media - Internet - Activities 3877 V7847 Tablet - Activities [Pst Mth] - Career/Job Search (P) Media - Internet - Activities 3878 V2570 Computer - Activities [Pst Mth] - Clip Mobile Coupon (P) Media - Internet - Activities 3879 V2592 Mobile Phone - Activities [Pst Mth] - Clip Mobile Coupon (P) Media - Internet - Activities 3880 V5930 Tablet - Activities [Pst Mth] - Clip Mobile Coupon (P) Media - Internet - Activities 3881 V7848 Computer - Activities [Pst Mth] - Gambling (P) Media - Internet - Activities 3882 V7849 Mobile Phone - Activities [Pst Mth] - Gambling (P) Media - Internet - Activities 3883 V7850 Tablet - Activities [Pst Mth] - Gambling (P) Media - Internet - Activities 3884 V2568 Computer - Activities [Pst Mth] - Games (P) Media - Internet - Activities 3885 V2590 Mobile Phone - Activities [Pst Mth] - Games (P) Media - Internet - Activities 3886 V2610 Tablet - Activities [Pst Mth] - Games (P) Media - Internet - Activities 3887 V2558 Computer - Activities [Pst Mth] - Listen to radio/podcast (P) Media - Internet - Activities 3888 V2579 Mobile Phone - Activities [Pst Mth] - Listen to radio/podcast (P) Media - Internet - Activities 3889 V5932 Tablet - Activities [Pst Mth] - Listen to radio/podcast (P) Media - Internet - Activities 3890 V5911 Computer - Activities [Pst Mth] - Music Streaming (P) Media - Internet - Activities 3891 V5921 Mobile Phone - Activities [Pst Mth] - Music Streaming (P) Media - Internet - Activities 3892 V5933 Tablet - Activities [Pst Mth] - Music Streaming (P) Media - Internet - Activities 3893 V5912 Computer - Activities [Pst Mth] - Online Shopping (P) Media - Internet - Activities 3894 V5922 Mobile Phone - Activities [Pst Mth] - Online Shopping (P) Media - Internet - Activities 3895 V5934 Tablet - Activities [Pst Mth] - Online Shopping (P) Media - Internet - Activities 3896 V5913 Computer - Activities [Pst Mth] - Read E-books/Listened to Audiobooks (P) Media - Internet - Activities 3897 V5923 Mobile Phone - Activities [Pst Mth] - Read E-books/Listened to Audiobooks (P) Media - Internet - Activities 3898 V5935 Tablet - Activities [Pst Mth] - Read E-books/Listened to Audiobooks (P) Media - Internet - Activities 3899 V2553 Computer - Activities [Pst Mth] - Social Media (e.g. Facebook, Twitter, Pinterest, Instagram, etc.) (P) Media - Internet - Activities 3900 V2574 Mobile Phone - Activities [Pst Mth] - Social Media (e.g. Facebook, Twitter, Pinterest, Instagram, etc.) (P) Media - Internet - Activities 3901 V2596 Tablet - Activities [Pst Mth] - Social Media (e.g. Facebook, Twitter, Pinterest, Instagram, etc.) (P) Media - Internet - Activities 3902 V9563 Computer - Activities [Pst Mth] - Texting/Messaging (P) Media - Internet - Activities 3903 V9564 Mobile Phone - Activities [Pst Mth] - Texting/Messaging (P) Media - Internet - Activities 3904 V9652 Tablet - Activities [Pst Mth] - Texting/Messaging (P) Media - Internet - Activities 3905 V7851 Computer - Activities [Pst Mth] - Watched Long Form Videos (Longer than 21 min) (P) Media - Internet - Activities 3906 V7852 Mobile Phone - Activities [Pst Mth] - Watched Long Form Videos (Longer than 21 min) (P) Media - Internet - Activities 3907 V7853 Tablet - Activities [Pst Mth] - Watched Long Form Videos (Longer than 21 min) (P) Media - Internet - Activities 3908 V7854 Computer - Activities [Pst Mth] - Watched Short Form Videos (Up to 20 min) (P) Media - Internet - Activities 3909 V7855 Mobile Phone - Activities [Pst Mth] - Watched Short Form Videos (Up to 20 min) (P) Media - Internet - Activities 3910 V7856 Tablet - Activities [Pst Mth] - Watched Short Form Videos (Up to 20 min) (P) Media - Internet - Activities 3911 V9553 Apps Mobile/Tablets - Type(s) Downloaded - Music (P) Media - Internet - Activities 3912 V9559 Apps Mobile/Tablets - Type(s) Downloaded - Social Networking (P) Media - Internet - Activities 3913 V9552 Apps Mobile/Tablets - Type(s) Downloaded - Messaging/Chat (P) Media - Internet - Activities 3914 V9544 Apps Mobile/Tablets - Type(s) Downloaded - Books (P) Media - Internet - Activities 3915 V9543 Apps Mobile/Tablets - Type(s) Downloaded - Banking/Finance (P) Media - Internet - Activities 3916 V9546 Apps Mobile/Tablets - Type(s) Downloaded - Games (P) Media - Internet - Activities 3917 V9554 Apps Mobile/Tablets - Type(s) Downloaded - News (P) Media - Internet - Activities 3918 V9558 Apps Mobile/Tablets - Type(s) Downloaded - Shopping (P) Media - Internet - Activities 3919 V9548 Apps Mobile/Tablets - Type(s) Downloaded - Lifestyle (e.g. cuisine, fashion, travel) (P) Media - Internet - Activities 3920 V9545 Apps Mobile/Tablets - Type(s) Downloaded - Food Delivery (P) Media - Internet - Activities 3921 V9551 Apps Mobile/Tablets - Type(s) Downloaded - Meal - Kit Subscription App (P) (!) Media - Internet - Activities 3922 V9547 Apps Mobile/Tablets - Type(s) Downloaded - Health/Fitness/Diet (P) Media - Internet - Activities 3923 V9560 Apps Mobile/Tablets - Type(s) Downloaded - Sports (P) Media - Internet - Activities

Order Variable Description Category Consumption 3924 V9550 Apps Mobile/Tablets - Type(s) Downloaded - Maps (P) Media - Internet - Activities 3925 V9557 Apps Mobile/Tablets - Type(s) Downloaded - Real Estate (P) Media - Internet - Activities 3926 V9549 Apps Mobile/Tablets - Type(s) Downloaded - Magazine (P) Media - Internet - Activities 3927 V9555 Apps Mobile/Tablets - Type(s) Downloaded - Newspaper (P) Media - Internet - Activities 3928 V9556 Apps Mobile/Tablets - Type(s) Downloaded - Radio (P) Media - Internet - Activities 3929 V9561 Apps Mobile/Tablets - Type(s) Downloaded - TV (P) Media - Internet - Activities 3930 V9562 Apps Mobile/Tablets - Type(s) Downloaded - Video (P) Media - Internet - Activities 3931 V2719 Malls - Times Visited [Pst Wk] - 1 (P) Media - Direct & Outdoor - Usage 3932 V2720 Malls - Times Visited [Pst Wk] - 2 (P) Media - Direct & Outdoor - Usage 3933 V2721 Malls - Times Visited [Pst Wk] - 3+ (P) Media - Direct & Outdoor - Usage 3934 V2724 Malls - Times Visited [Pst Mth] - 1-2 (P) Media - Direct & Outdoor - Usage 3935 V2725 Malls - Times Visited [Pst Mth] - 3-4 (P) Media - Direct & Outdoor - Usage 3936 V2726 Malls - Times Visited [Pst Mth] - 5+ (P) Media - Direct & Outdoor - Usage 3937 V2716 Transportation - KM Travelled In Town [Pst Wk] - Under 49km (30 Miles) (P) Media - Direct & Outdoor - Usage 3938 V2717 Transportation - KM Travelled In Town [Pst Wk] - 50km (31 Miles) - 149km (92 Miles) (P) Media - Direct & Outdoor - Usage 3939 V2718 Transportation - KM Travelled In Town [Pst Wk] - More Than 150km (93 Miles) (P) Media - Direct & Outdoor - Usage 3940 V6017 Public Transit - Last Time Used - Yesterday (P) Media - Direct & Outdoor - Usage 3941 V6018 Public Transit - Last Time Used - Past Week (P) Media - Direct & Outdoor - Usage 3942 V6019 Public Transit - Last Time Used - Past Month (P) Media - Direct & Outdoor - Usage 3943 V6020 Public Transit - Last Time Used - More than a Month Ago (P) Media - Direct & Outdoor - Usage 3944 V6021 Public Transit - Last Time Used - Never Used (P) Media - Direct & Outdoor - Usage 3945 V6022I Public Transit - Times Used [Pst Wk] - Incidence (P) Media - Direct & Outdoor - Usage 3946 V6022C Public Transit - Times Used [Pst Wk] - Consumption (Boardings) (P) Media - Direct & Outdoor - Usage Boardings 3947 V6023I Public Transit - Bus/Streetcar - Times Used [Pst Wk] - Incidence (P) Media - Direct & Outdoor - Usage 3948 V6023C Public Transit - Bus/Streetcar - Times Used [Pst Wk] - Consumption (Boardings) (P) Media - Direct & Outdoor - Usage Boardings 3949 V6024I Public Transit - Metro/Subway/LRT - Times Used [Pst Wk] - Incidence (P) Media - Direct & Outdoor - Usage 3950 V6024C Public Transit - Metro/Subway/LRT - Times Used [Pst Wk] - Consumption (Boardings) (P) Media - Direct & Outdoor - Usage Boardings 3951 V6025 Out of Home Advertising Exposure - Time Travelling by Car [Mon-Sun] - Less Than 1 Hr (P) Media - Direct & Outdoor - Usage 3952 V6026 Out of Home Advertising Exposure - Time Travelling by Car [Mon-Sun] - 1-2 Hrs (P) Media - Direct & Outdoor - Usage 3953 V4662 Out of Home Advertising Exposure - Time Travelling by Car [Mon-Sun] - 3-4 Hrs (P) Media - Direct & Outdoor - Usage 3954 V4663 Out of Home Advertising Exposure - Time Travelling by Car [Mon-Sun] - 5+ Hrs (P) Media - Direct & Outdoor - Usage 3955 V4664 Out of Home Advertising Exposure - Time Travelling by Bus [Mon-Sun] - Less Than 1 Hr (P) Media - Direct & Outdoor - Usage 3956 V4665 Out of Home Advertising Exposure - Time Travelling by Bus [Mon-Sun] - 1-2 Hrs (P) Media - Direct & Outdoor - Usage 3957 V7329 Out of Home Advertising Exposure - Time Travelling by Bus [Mon-Sun] - 3-4 Hrs (P) Media - Direct & Outdoor - Usage 3958 V7330 Out of Home Advertising Exposure - Time Travelling by Bus [Mon-Sun] - 5+ Hrs (P) Media - Direct & Outdoor - Usage 3959 V4666 Out of Home Advertising Exposure - Time Travelling by Subway [Mon-Sun] - Less Than 1 Hr (P) Media - Direct & Outdoor - Usage 3960 V4667 Out of Home Advertising Exposure - Time Travelling by Subway [Mon-Sun] - 1-2 Hrs (P) Media - Direct & Outdoor - Usage 3961 V7331 Out of Home Advertising Exposure - Time Travelling by Subway [Mon-Sun] - 3+ Hrs (P) Media - Direct & Outdoor - Usage 3962 V4670 Out of Home Advertising Exposure - Time Travelling by Taxi [Mon-Sun] - Less Than 1 Hr (P) Media - Direct & Outdoor - Usage 3963 V4671 Out of Home Advertising Exposure - Time Travelling by Taxi [Mon-Sun] - 1-2 Hrs (P) (!) Media - Direct & Outdoor - Usage 3964 V7332 Out of Home Advertising Exposure - Time Travelling by Taxi [Mon-Sun] - 3+ Hrs (P) (!) Media - Direct & Outdoor - Usage 3965 V7333 Out of Home Advertising Exposure - Time Travelling by Bicycle [Mon-Sun] - Less Than 1 Hr (P) Media - Direct & Outdoor - Usage 3966 V7334 Out of Home Advertising Exposure - Time Travelling by Bicycle [Mon-Sun] - 1-2 Hrs (P) Media - Direct & Outdoor - Usage 3967 V7335 Out of Home Advertising Exposure - Time Travelling by Bicycle [Mon-Sun] - 3-4 Hrs (P) Media - Direct & Outdoor - Usage 3968 V7336 Out of Home Advertising Exposure - Time Travelling by Bicycle [Mon-Sun] - 5+ Hrs (P) (!) Media - Direct & Outdoor - Usage 3969 V7337 Out of Home Advertising Exposure - Time Travelling by Foot [Mon-Sun] - Less Than 1 Hr (P) Media - Direct & Outdoor - Usage 3970 V7338 Out of Home Advertising Exposure - Time Travelling by Foot [Mon-Sun] - 1-2 Hrs (P) Media - Direct & Outdoor - Usage 3971 V7339 Out of Home Advertising Exposure - Time Travelling by Foot [Mon-Sun] - 3-4 Hrs (P) Media - Direct & Outdoor - Usage 3972 V7340 Out of Home Advertising Exposure - Time Travelling by Foot [Mon-Sun] - 5+ Hrs (P) Media - Direct & Outdoor - Usage 3973 V7975 Out of Home Advertising Exposure - Digital screens in elevators at work - Yes (P) Media - Direct & Outdoor - Usage 3974 V4672 Types of Out of Home Advertising Seen [Pst Wk] - Roadside Billboards (P) Media - Direct & Outdoor - Usage 3975 V4673 Types of Out of Home Advertising Seen [Pst Wk] - Bus Stop/Shelter (P) Media - Direct & Outdoor - Usage 3976 V4674 Types of Out of Home Advertising Seen [Pst Wk] - Inside/Outside Bus (P) Media - Direct & Outdoor - Usage 3977 V4675 Types of Out of Home Advertising Seen [Pst Wk] - Inside/Outside Taxi (P) Media - Direct & Outdoor - Usage 3978 V4676 Types of Out of Home Advertising Seen [Pst Wk] - At Airport (P) Media - Direct & Outdoor - Usage 3979 V4677 Types of Out of Home Advertising Seen [Pst Wk] - At Subway Stations/Platforms/Trains (P) Media - Direct & Outdoor - Usage 3980 V4678 Types of Out of Home Advertising Seen [Pst Wk] - In Shopping Centres/Malls (P) Media - Direct & Outdoor - Usage 3981 V4679 Types of Out of Home Advertising Seen [Pst Wk] - Inside/Outside Retail Stores (P) Media - Direct & Outdoor - Usage 3982 V4680 Types of Out of Home Advertising Seen [Pst Wk] - In Convenience Stores (P) Media - Direct & Outdoor - Usage 3983 V4681 Types of Out of Home Advertising Seen [Pst Wk] - In Nightclubs/Pubs (P) Media - Direct & Outdoor - Usage 3984 V7976 Types of Out of Home Advertising Seen [Pst Wk] - Restaurants/restobars (P) Media - Direct & Outdoor - Usage 3985 V4682 Types of Out of Home Advertising Seen [Pst Wk] - At Gas Stations (P) Media - Direct & Outdoor - Usage 3986 V4683 Types of Out of Home Advertising Seen [Pst Wk] - In Cinema Lobby (P) Media - Direct & Outdoor - Usage 3987 V4684 Types of Out of Home Advertising Seen [Pst Wk] - At Sports Venues (P) Media - Direct & Outdoor - Usage 3988 V4685 Types of Out of Home Advertising Seen [Pst Wk] - At Sport/Fitness Clubs (P) Media - Direct & Outdoor - Usage 3989 V7977 Types of Out of Home Advertising Seen [Pst Wk] - In local arenas/recreational centres (P) Media - Direct & Outdoor - Usage 3990 V4686 Types of Out of Home Advertising Seen [Pst Wk] - At Quick Service Restaurants (P) Media - Direct & Outdoor - Usage 3991 V4687 Types of Out of Home Advertising Seen [Pst Wk] - In Elevators (P) Media - Direct & Outdoor - Usage 3992 V7978 Types of Out of Home Advertising Seen [Pst Wk] - In elevators in residential buildings (P) Media - Direct & Outdoor - Usage 3993 V7979 Types of Out of Home Advertising Seen [Pst Wk] - In elevators in commercial buildings (P) Media - Direct & Outdoor - Usage 3994 V7980 Types of Out of Home Advertising Seen [Pst Wk] - At Indoor Parking (P) Media - Direct & Outdoor - Usage 3995 V7981 Types of Out of Home Advertising Seen [Pst Wk] - At Outdoor Parking (P) Media - Direct & Outdoor - Usage 3996 V7982 Types of Out of Home Advertising Seen [Pst Wk] - Washrooms (P) Media - Direct & Outdoor - Usage 3997 V7983 Types of Out of Home Advertising Seen [Pst Wk] - On Campus (P) Media - Direct & Outdoor - Usage 3998 V4689 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - Roadside Billboards (P) Media - Direct & Outdoor - Usage 3999 V4690 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - Bus Stop/Shelter (P) Media - Direct & Outdoor - Usage 4000 V4691 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - Inside/Outside Bus (P) Media - Direct & Outdoor - Usage 4001 V4692 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - Inside/Outside Taxi (P) Media - Direct & Outdoor - Usage 4002 V4693 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - At Airport (P) Media - Direct & Outdoor - Usage 4003 V4694 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - At Subway Stations/Platforms/Trains (P) Media - Direct & Outdoor - Usage 4004 V4695 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - In Shopping Centres/Malls (P) Media - Direct & Outdoor - Usage 4005 V4696 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - Inside/Outside Retail Stores (P) Media - Direct & Outdoor - Usage 4006 V4697 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - In Convenience Stores (P) Media - Direct & Outdoor - Usage 4007 V4698 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - In Nightclubs/Pubs (P) Media - Direct & Outdoor - Usage 4008 V7984 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - Restaurants/restobars (P) Media - Direct & Outdoor - Usage 4009 V4699 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - At Gas Stations (P) Media - Direct & Outdoor - Usage 4010 V4700 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - In Cinema Lobby (P) Media - Direct & Outdoor - Usage 4011 V4701 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - At Sports Venues (P) Media - Direct & Outdoor - Usage

Order Variable Description Category Consumption 4012 V4702 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - At Sport/Fitness clubs (P) Media - Direct & Outdoor - Usage 4013 V7985 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - In local arenas/recreational centres (P) Media - Direct & Outdoor - Usage 4014 V4703 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - At Quick Service Restaurants (P) Media - Direct & Outdoor - Usage 4015 V4704 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - In Elevators (P) Media - Direct & Outdoor - Usage 4016 V7986 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - In elevators in residential buildings (P) Media - Direct & Outdoor - Usage 4017 V7987 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - In elevators in commercial buildings (P) Media - Direct & Outdoor - Usage 4018 V9660 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - In concourse pathways in commercial buildings (P) Media - Direct & Outdoor - Usage

4019 V7988 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - At Indoor Parking (P) Media - Direct & Outdoor - Usage 4020 V7989 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - At Outdoor Parking (P) Media - Direct & Outdoor - Usage 4021 V7990 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - Washrooms (P) Media - Direct & Outdoor - Usage 4022 V7991 Types of Out of Home Advertising Seen [Pst Wk] - Digital Screen - On Campus (P) Media - Direct & Outdoor - Usage 4023 V4706 Types of Out of Home Advertising Seen [Pst Wk] - Other - Roadside Billboards (P) Media - Direct & Outdoor - Usage 4024 V4707 Types of Out of Home Advertising Seen [Pst Wk] - Other - Bus Stop/Shelter (P) Media - Direct & Outdoor - Usage 4025 V4708 Types of Out of Home Advertising Seen [Pst Wk] - Other - Inside/Outside Bus (P) Media - Direct & Outdoor - Usage 4026 V4709 Types of Out of Home Advertising Seen [Pst Wk] - Other - Inside/Outside Taxi (P) Media - Direct & Outdoor - Usage 4027 V4710 Types of Out of Home Advertising Seen [Pst Wk] - Other - At Airport (P) Media - Direct & Outdoor - Usage 4028 V4711 Types of Out of Home Advertising Seen [Pst Wk] - Other - At Subway Stations/Platforms/Trains (P) Media - Direct & Outdoor - Usage 4029 V4712 Types of Out of Home Advertising Seen [Pst Wk] - Other - In Shopping Centres/Malls (P) Media - Direct & Outdoor - Usage 4030 V4713 Types of Out of Home Advertising Seen [Pst Wk] - Other - Inside/Outside Retail Stores (P) Media - Direct & Outdoor - Usage 4031 V4714 Types of Out of Home Advertising Seen [Pst Wk] - Other - In Convenience Stores (P) Media - Direct & Outdoor - Usage 4032 V4715 Types of Out of Home Advertising Seen [Pst Wk] - Other - In Nightclubs/Pubs (P) Media - Direct & Outdoor - Usage 4033 V7992 Types of Out of Home Advertising Seen [Pst Wk] - Other - Restaurants/restobars (P) Media - Direct & Outdoor - Usage 4034 V4716 Types of Out of Home Advertising Seen [Pst Wk] - Other - At Gas Stations (P) Media - Direct & Outdoor - Usage 4035 V4717 Types of Out of Home Advertising Seen [Pst Wk] - Other - In Cinema Lobby (P) Media - Direct & Outdoor - Usage 4036 V4718 Types of Out of Home Advertising Seen [Pst Wk] - Other - At Sports Venues (P) Media - Direct & Outdoor - Usage 4037 V4719 Types of Out of Home Advertising Seen [Pst Wk] - Other - At Sport/Fitness Clubs (P) Media - Direct & Outdoor - Usage 4038 V7993 Types of Out of Home Advertising Seen [Pst Wk] - Other - In local arenas/recreational centres (P) Media - Direct & Outdoor - Usage 4039 V4720 Types of Out of Home Advertising Seen [Pst Wk] - Other - At Quick Service Restaurants (P) Media - Direct & Outdoor - Usage 4040 V4721 Types of Out of Home Advertising Seen [Pst Wk] - Other - In Elevators (P) Media - Direct & Outdoor - Usage 4041 V7994 Types of Out of Home Advertising Seen [Pst Wk] - Other - In elevators in residential buildings (P) Media - Direct & Outdoor - Usage 4042 V7995 Types of Out of Home Advertising Seen [Pst Wk] - Other - In elevators in commercial buildings (P) Media - Direct & Outdoor - Usage 4043 V9661 Types of Out of Home Advertising Seen [Pst Wk] - Other - In concourse pathways in commercial buildings (P) Media - Direct & Outdoor - Usage 4044 V7996 Types of Out of Home Advertising Seen [Pst Wk] - Other - At Indoor Parking (P) Media - Direct & Outdoor - Usage 4045 V7997 Types of Out of Home Advertising Seen [Pst Wk] - Other - At Outdoor Parking (P) Media - Direct & Outdoor - Usage 4046 V7998 Types of Out of Home Advertising Seen [Pst Wk] - Other - Washrooms (P) Media - Direct & Outdoor - Usage 4047 V7999 Types of Out of Home Advertising Seen [Pst Wk] - Other - On Campus (P) Media - Direct & Outdoor - Usage 4048 V8000 Out of Home - Digital screen OOH ads - Is a cool way to advertise - Agree (P) Media - Direct & Outdoor - Usage 4049 V8002 Out of Home - Digital screen OOH ads - Is a good way to learn about a new business in the area - Agree (P) Media - Direct & Outdoor - Usage 4050 V8004 Out of Home - Digital screen OOH ads - Is a good way to learn about sales and events - Agree (P) Media - Direct & Outdoor - Usage 4051 V8006 Out of Home - Digital screen OOH ads - Is a good way to learn about a new products and services - Agree (P) Media - Direct & Outdoor - Usage 4052 V8008 Out of Home - Digital screen OOH ads - Often catches my attention - Agree (P) Media - Direct & Outdoor - Usage 4053 V8001 Out of Home - Digital screen OOH ads - Is a cool way to advertise - Disagree (P) Media - Direct & Outdoor - Usage 4054 V8003 Out of Home - Digital screen OOH ads - Is a good way to learn about a new business in the area - Disagree (P) Media - Direct & Outdoor - Usage 4055 V8005 Out of Home - Digital screen OOH ads - Is a good way to learn about sales and events - Disagree (P) Media - Direct & Outdoor - Usage 4056 V8007 Out of Home - Digital screen OOH ads - Is a good way to learn about a new products and services - Disagree (P) Media - Direct & Outdoor - Usage 4057 V8009 Out of Home - Digital screen OOH ads - Often catches my attention - Disagree (P) Media - Direct & Outdoor - Usage 4058 V9654 Out of Home - Views - Is a cool way to advertise (P) Media - Direct & Outdoor - Usage 4059 V9655 Out of Home - Views - Is a good way to learn about a new business in the area (P) Media - Direct & Outdoor - Usage 4060 V9657 Out of Home - Views - Is a good way to learn about sales and events (P) Media - Direct & Outdoor - Usage 4061 V9656 Out of Home - Views - Is a good way to learn about a new products and services (P) Media - Direct & Outdoor - Usage 4062 V9658 Out of Home - Views - Often catches my attention (P) Media - Direct & Outdoor - Usage 4063 V7366 Out of Home - Action after seeing ad - Searched online for a product/brand/service (P) Media - Direct & Outdoor - Usage 4064 V7367 Out of Home - Action after seeing ad - Purchased a product/brand/service (P) Media - Direct & Outdoor - Usage 4065 V9653 Out of Home - Action after seeing ad - Downloaded coupon (P) Media - Direct & Outdoor - Usage 4066 V7368 Out of Home - Action after seeing ad - Used a coupon (P) Media - Direct & Outdoor - Usage 4067 V7369 Out of Home - Action after seeing ad - Visited a retail/restaurant location (P) Media - Direct & Outdoor - Usage 4068 V7370 Out of Home - Action after seeing ad - Attended an event (movie/theatre/show) (P) Media - Direct & Outdoor - Usage 4069 V7371 Out of Home - Action after seeing ad - Talked about the ad or product/brand/service with others (P) Media - Direct & Outdoor - Usage 4070 V7372 Out of Home - Action after seeing ad - Commented on the ad or product/brand/service on social media (P) Media - Direct & Outdoor - Usage 4071 V7373 Out of Home - Action after seeing ad - Recommended the advertised product/brand/service (P) (!) Media - Direct & Outdoor - Usage 4072 V7374 Out of Home - Action after seeing ad - No actions taken (P) Media - Direct & Outdoor - Usage 4073 V7307 Direct Mail - Use to Plan/Make Purchase - Brochures - Sometimes (P) Media - Direct & Outdoor - Usage 4074 V7308 Direct Mail - Use to Plan/Make Purchase - Brochures - Often (P) Media - Direct & Outdoor - Usage 4075 V7309 Direct Mail - Use to Plan/Make Purchase - Brochures - Always (P) Media - Direct & Outdoor - Usage 4076 V7310 Direct Mail - Use to Plan/Make Purchase - Catalogues - Sometimes (P) Media - Direct & Outdoor - Usage 4077 V7311 Direct Mail - Use to Plan/Make Purchase - Catalogues - Often (P) Media - Direct & Outdoor - Usage 4078 V7312 Direct Mail - Use to Plan/Make Purchase - Catalogues - Always (P) Media - Direct & Outdoor - Usage 4079 V7313 Direct Mail - Use to Plan/Make Purchase - Coupon Booklets - Sometimes (P) Media - Direct & Outdoor - Usage 4080 V7314 Direct Mail - Use to Plan/Make Purchase - Coupon Booklets - Often (P) Media - Direct & Outdoor - Usage 4081 V7315 Direct Mail - Use to Plan/Make Purchase - Coupon Booklets - Always (P) Media - Direct & Outdoor - Usage 4082 V7316 Direct Mail - Use to Plan/Make Purchase - E-mail Coupons - Sometimes (P) Media - Direct & Outdoor - Usage 4083 V7317 Direct Mail - Use to Plan/Make Purchase - E-mail Coupons - Often (P) Media - Direct & Outdoor - Usage 4084 V7318 Direct Mail - Use to Plan/Make Purchase - E-mail Coupons - Always (P) Media - Direct & Outdoor - Usage 4085 V7319 Direct Mail - Use to Plan/Make Purchase - Newsletters - Sometimes (P) Media - Direct & Outdoor - Usage 4086 V7320 Direct Mail - Use to Plan/Make Purchase - Newsletters - Often (P) Media - Direct & Outdoor - Usage 4087 V7321 Direct Mail - Use to Plan/Make Purchase - Newsletters - Always (P) Media - Direct & Outdoor - Usage 4088 V7322 Direct Mail - Use to Plan/Make Purchase - Addressed Mail Offers - Sometimes (P) Media - Direct & Outdoor - Usage 4089 V7323 Direct Mail - Use to Plan/Make Purchase - Addressed Mail Offers - Often (P) Media - Direct & Outdoor - Usage 4090 V7324 Direct Mail - Use to Plan/Make Purchase - Addressed Mail Offers - Always (P) Media - Direct & Outdoor - Usage 4091 V7325 Direct Mail - Use to Plan/Make Purchase - Unaddressed Mail Offers - Sometimes (P) Media - Direct & Outdoor - Usage 4092 V7326 Direct Mail - Use to Plan/Make Purchase - Unaddressed Mail Offers - Often (P) Media - Direct & Outdoor - Usage 4093 V7327 Direct Mail - Use to Plan/Make Purchase - Unaddressed Mail Offers - Always (P) Media - Direct & Outdoor - Usage 4094 V2744 Flyer/Insert/Coupon - Used [Pst Yr] - Yes (P) Media - Direct & Outdoor - Usage 4095 V8010 Flyer/Insert/Coupon - Used to plan/make purchases [Frequently] - Appliances or Furniture (P) Media - Direct & Outdoor - Usage 4096 V8011 Flyer/Insert/Coupon - Used to plan/make purchases [Frequently] - Clothing and Accessories (P) Media - Direct & Outdoor - Usage 4097 V8012 Flyer/Insert/Coupon - Used to plan/make purchases [Frequently] - Computer Hardware/Software (P) Media - Direct & Outdoor - Usage 4098 V8013 Flyer/Insert/Coupon - Used to plan/make purchases [Frequently] - Entertainment/Restaurants (P) Media - Direct & Outdoor - Usage

Order Variable Description Category Consumption 4099 V8014 Flyer/Insert/Coupon - Used to plan/make purchases [Frequently] - Fitness Clubs (P) Media - Direct & Outdoor - Usage 4100 V8015 Flyer/Insert/Coupon - Used to plan/make purchases [Frequently] - Groceries (P) Media - Direct & Outdoor - Usage 4101 V8016 Flyer/Insert/Coupon - Used to plan/make purchases [Frequently] - Health Care or Personal Care Items (P) Media - Direct & Outdoor - Usage 4102 V8017 Flyer/Insert/Coupon - Used to plan/make purchases [Frequently] - Home Entertainment Items (P) Media - Direct & Outdoor - Usage 4103 V8018 Flyer/Insert/Coupon - Used to plan/make purchases [Frequently] - Home Furnishings (P) Media - Direct & Outdoor - Usage 4104 V8019 Flyer/Insert/Coupon - Used to plan/make purchases [Frequently] - Home Improvement Products and Services (P) Media - Direct & Outdoor - Usage 4105 V8020 Flyer/Insert/Coupon - Used to plan/make purchases [Frequently] - Investments or Banking Services (P) Media - Direct & Outdoor - Usage 4106 V8021 Flyer/Insert/Coupon - Used to plan/make purchases [Frequently] - Sports Equipment (P) Media - Direct & Outdoor - Usage 4107 V8022 Flyer/Insert/Coupon - Used to plan/make purchases [Frequently] - Wireless Products (Cell Phones/Smartphones) (P) Media - Direct & Outdoor - Usage

4108 V8025 Flyer/Insert/Coupon - Type more likely to use - Printed (P) Media - Direct & Outdoor - Usage 4109 V8026 Flyer/Insert/Coupon - Type more likely to use - Digital (P) Media - Direct & Outdoor - Usage 4110 V2779 Direct Mail - Read/Looked at Content from Publi-Sac [Pst Mth] - In Past 7 Days (P) Media - Direct & Outdoor - Usage 4111 V2780 Direct Mail - Read/Looked at Content from Publi-Sac [Pst Mth] - In Past 8-30 Days (P) Media - Direct & Outdoor - Usage 4112 V3741 Books - Bought [Pst Yr] - Yes (P) Sports & Leisure 4113 V3742 Books - $ Spent [Pst Yr] - $1-$49 (P) Sports & Leisure 4114 V3743 Books - $ Spent [Pst Yr] - $50-$99 (P) Sports & Leisure 4115 V3744 Books - $ Spent [Pst Yr] - $100+ (P) Sports & Leisure 4116 V6055I Books - $ Spent [Pst Yr] - Incidence (P) Sports & Leisure 4117 V6055C Books - $ Spent [Pst Yr] - Consumption (Dollars) (P) Sports & Leisure Dollars 4118 V3745 Books - Hardcopy - # Bought [Pst Yr] - 1-2 (P) Sports & Leisure 4119 V3746 Books - Hardcopy - # Bought [Pst Yr] - 3-4 (P) Sports & Leisure 4120 V3747 Books - Hardcopy - # Bought [Pst Yr] - 5+ (P) Sports & Leisure 4121 V3748 Books - Electronic - # Bought [Pst Yr] - 1-2 (P) Sports & Leisure 4122 V3749 Books - Electronic - # Bought [Pst Yr] - 3-4 (P) Sports & Leisure 4123 V3750 Books - Electronic - # Bought [Pst Yr] - 5+ (P) Sports & Leisure 4124 V3751 Books - Paper - Where Bought [Pst Yr] - Retail Location (P) Sports & Leisure 4125 V3752 Books - Paper - Where Bought [Pst Yr] - Online (P) Sports & Leisure 4126 V4723 Books - E-Book - Where Bought [Pst Yr] - Online (P) Sports & Leisure 4127 V3753 Leisure Activities - Participated [Pst Yr] - Baking From Scratch [Freq] - 1-2 Times (P) Sports & Leisure 4128 V3754 Leisure Activities - Participated [Pst Yr] - Baking From Scratch [Freq] - 3-9 Times (P) Sports & Leisure 4129 V3755 Leisure Activities - Participated [Pst Yr] - Baking From Scratch [Freq] - 10+ Times (P) Sports & Leisure 4130 V3756 Leisure Activities - Participated [Pst Yr] - Billiards [Freq] - 1-2 Times (P) Sports & Leisure 4131 V3757 Leisure Activities - Participated [Pst Yr] - Billiards [Freq] - 3-9 Times (P) Sports & Leisure 4132 V3758 Leisure Activities - Participated [Pst Yr] - Billiards [Freq] - 10+ Times (P) (!) Sports & Leisure 4133 V3759 Leisure Activities - Participated [Pst Yr] - Bird Watching [Freq] - 1-2 Times (P) Sports & Leisure 4134 V3760 Leisure Activities - Participated [Pst Yr] - Bird Watching [Freq] - 3-9 Times (P) Sports & Leisure 4135 V3761 Leisure Activities - Participated [Pst Yr] - Bird Watching [Freq] - 10+ Times (P) Sports & Leisure 4136 V3762 Leisure Activities - Participated [Pst Yr] - Camping [Freq] - 1-2 Times (P) Sports & Leisure 4137 V3763 Leisure Activities - Participated [Pst Yr] - Camping [Freq] - 3-9 Times (P) Sports & Leisure 4138 V3764 Leisure Activities - Participated [Pst Yr] - Camping [Freq] - 10+ Times (P) Sports & Leisure 4139 V3765 Leisure Activities - Participated [Pst Yr] - Collecting: Coins/Stamps [Freq] - 1-2 Times (P) Sports & Leisure 4140 V3766 Leisure Activities - Participated [Pst Yr] - Collecting: Coins/Stamps [Freq] - 3-9 Times (P) (!) Sports & Leisure 4141 V3767 Leisure Activities - Participated [Pst Yr] - Collecting: Coins/Stamps [Freq] - 10+ Times (P) (!) Sports & Leisure 4142 V3768 Leisure Activities - Participated [Pst Yr] - Crafts [Freq] - 1-2 Times (P) Sports & Leisure 4143 V3769 Leisure Activities - Participated [Pst Yr] - Crafts [Freq] - 3-9 Times (P) Sports & Leisure 4144 V3770 Leisure Activities - Participated [Pst Yr] - Crafts [Freq] - 10+ Times (P) Sports & Leisure 4145 V3771 Leisure Activities - Participated [Pst Yr] - Dancing [Freq] - 1-2 Times (P) Sports & Leisure 4146 V3772 Leisure Activities - Participated [Pst Yr] - Dancing [Freq] - 3-9 Times (P) Sports & Leisure 4147 V3773 Leisure Activities - Participated [Pst Yr] - Dancing [Freq] - 10+ Times (P) Sports & Leisure 4148 V3774 Leisure Activities - Participated [Pst Yr] - Sewing/Knitting [Freq] - 1-2 Times (P) Sports & Leisure 4149 V3775 Leisure Activities - Participated [Pst Yr] - Sewing/Knitting [Freq] - 3-9 Times (P) Sports & Leisure 4150 V3776 Leisure Activities - Participated [Pst Yr] - Sewing/Knitting [Freq] - 10+ Times (P) Sports & Leisure 4151 V3777 Leisure Activities - Participated [Pst Yr] - Entertaining At Home [Freq] - 1-2 Times (P) Sports & Leisure 4152 V3778 Leisure Activities - Participated [Pst Yr] - Entertaining At Home [Freq] - 3-9 Times (P) Sports & Leisure 4153 V3779 Leisure Activities - Participated [Pst Yr] - Entertaining At Home [Freq] - 10+ Times (P) Sports & Leisure 4154 V3780 Leisure Activities - Participated [Pst Yr] - Gardening [Freq] - 1-2 Times (P) Sports & Leisure 4155 V3781 Leisure Activities - Participated [Pst Yr] - Gardening [Freq] - 3-9 Times (P) Sports & Leisure 4156 V3782 Leisure Activities - Participated [Pst Yr] - Gardening [Freq] - 10+ Times (P) Sports & Leisure 4157 V3783 Leisure Activities - Participated [Pst Yr] - Genealogy/Family Tree [Freq] - 1-2 Times (P) Sports & Leisure 4158 V3784 Leisure Activities - Participated [Pst Yr] - Genealogy/Family Tree [Freq] - 3-9 Times (P) Sports & Leisure 4159 V3785 Leisure Activities - Participated [Pst Yr] - Genealogy/Family Tree [Freq] - 10+ Times (P) Sports & Leisure 4160 V3786 Leisure Activities - Participated [Pst Yr] - Gourmet Cooking [Freq] - 1-2 Times (P) Sports & Leisure 4161 V3787 Leisure Activities - Participated [Pst Yr] - Gourmet Cooking [Freq] - 3-9 Times (P) Sports & Leisure 4162 V3788 Leisure Activities - Participated [Pst Yr] - Gourmet Cooking [Freq] - 10+ Times (P) Sports & Leisure 4163 V3789 Leisure Activities - Participated [Pst Yr] - Photography [Freq] - 1-2 Times (P) Sports & Leisure 4164 V3790 Leisure Activities - Participated [Pst Yr] - Photography [Freq] - 3-9 Times (P) Sports & Leisure 4165 V3791 Leisure Activities - Participated [Pst Yr] - Photography [Freq] - 10+ Times (P) Sports & Leisure 4166 V3792 Leisure Activities - Participated [Pst Yr] - Woodworking [Freq] - 1-2 Times (P) Sports & Leisure 4167 V3793 Leisure Activities - Participated [Pst Yr] - Woodworking [Freq] - 3-9 Times (P) Sports & Leisure 4168 V3794 Leisure Activities - Participated [Pst Yr] - Woodworking [Freq] - 10+ Times (P) Sports & Leisure 4169 V6056I Leisure Activities - Participated [Pst Yr] - Baking From Scratch - Incidence (P) Sports & Leisure 4170 V6056C Leisure Activities - Participated [Pst Yr] - Baking From Scratch - Consumption (Times) (P) Sports & Leisure Times 4171 V6057I Leisure Activities - Participated [Pst Yr] - Billiards - Incidence (P) Sports & Leisure 4172 V6057C Leisure Activities - Participated [Pst Yr] - Billiards - Consumption (Times) (P) Sports & Leisure Times 4173 V6058I Leisure Activities - Participated [Pst Yr] - Bird Watching - Incidence (P) Sports & Leisure 4174 V6058C Leisure Activities - Participated [Pst Yr] - Bird Watching - Consumption (Times) (P) Sports & Leisure Times 4175 V6059I Leisure Activities - Participated [Pst Yr] - Camping - Incidence (P) Sports & Leisure 4176 V6059C Leisure Activities - Participated [Pst Yr] - Camping - Consumption (Times) (P) Sports & Leisure Times 4177 V6060I Leisure Activities - Participated [Pst Yr] - Collecting: Coins/Stamps - Incidence (P) Sports & Leisure 4178 V6060C Leisure Activities - Participated [Pst Yr] - Collecting: Coins/Stamps - Consumption (Times) (P) Sports & Leisure Times 4179 V6061I Leisure Activities - Participated [Pst Yr] - Crafts - Incidence (P) Sports & Leisure 4180 V6061C Leisure Activities - Participated [Pst Yr] - Crafts - Consumption (Times) (P) Sports & Leisure Times 4181 V6062I Leisure Activities - Participated [Pst Yr] - Dancing - Incidence (P) Sports & Leisure 4182 V6062C Leisure Activities - Participated [Pst Yr] - Dancing - Consumption (Times) (P) Sports & Leisure Times 4183 V6063I Leisure Activities - Participated [Pst Yr] - Sewing/Knitting - Incidence (P) Sports & Leisure 4184 V6063C Leisure Activities - Participated [Pst Yr] - Sewing/Knitting - Consumption (Times) (P) Sports & Leisure Times 4185 V6064I Leisure Activities - Participated [Pst Yr] - Entertaining At Home - Incidence (P) Sports & Leisure

Order Variable Description Category Consumption 4186 V6064C Leisure Activities - Participated [Pst Yr] - Entertaining At Home - Consumption (Times) (P) Sports & Leisure Times 4187 V6065I Leisure Activities - Participated [Pst Yr] - Gardening - Incidence (P) Sports & Leisure 4188 V6065C Leisure Activities - Participated [Pst Yr] - Gardening - Consumption (Times) (P) Sports & Leisure Times 4189 V6066I Leisure Activities - Participated [Pst Yr] - Genealogy/Family Tree - Incidence (P) Sports & Leisure 4190 V6066C Leisure Activities - Participated [Pst Yr] - Genealogy/Family Tree - Consumption (Times) (P) Sports & Leisure Times 4191 V6067I Leisure Activities - Participated [Pst Yr] - Gourmet Cooking - Incidence (P) Sports & Leisure 4192 V6067C Leisure Activities - Participated [Pst Yr] - Gourmet Cooking - Consumption (Times) (P) Sports & Leisure Times 4193 V6068I Leisure Activities - Participated [Pst Yr] - Photography - Incidence (P) Sports & Leisure 4194 V6068C Leisure Activities - Participated [Pst Yr] - Photography - Consumption (Times) (P) Sports & Leisure Times 4195 V6069I Leisure Activities - Participated [Pst Yr] - Woodworking - Incidence (P) Sports & Leisure 4196 V6069C Leisure Activities - Participated [Pst Yr] - Woodworking - Consumption (Times) (P) Sports & Leisure Times 4197 V3795 Fitness Activities - Participated [Pst Yr] - Aerobics [Freq] - 1-2 Times (P) Sports & Leisure 4198 V3796 Fitness Activities - Participated [Pst Yr] - Aerobics [Freq] - 3-9 Times (P) Sports & Leisure 4199 V3797 Fitness Activities - Participated [Pst Yr] - Aerobics [Freq] - 10+ Times (P) Sports & Leisure 4200 V3798 Fitness Activities - Participated [Pst Yr] - Exercise At Home [Freq] - 1-2 Times (P) Sports & Leisure 4201 V3799 Fitness Activities - Participated [Pst Yr] - Exercise At Home [Freq] - 3-9 Times (P) Sports & Leisure 4202 V6070I Fitness Activities - Participated [Pst Yr] - Aerobics - Incidence (P) Sports & Leisure 4203 V3801 Fitness Activities - Participated [Pst Yr] - Health/Fitness Club [Freq] - 1-2 Times (P) Sports & Leisure 4204 V3802 Fitness Activities - Participated [Pst Yr] - Health/Fitness Club [Freq] - 3-9 Times (P) Sports & Leisure 4205 V6070C Fitness Activities - Participated [Pst Yr] - Aerobics - Consumption (Times) (P) Sports & Leisure Times 4206 V3804 Fitness Activities - Participated [Pst Yr] - Jogging [Freq] - 1-2 Times (P) Sports & Leisure 4207 V3805 Fitness Activities - Participated [Pst Yr] - Jogging [Freq] - 3-9 Times (P) Sports & Leisure 4208 V3800 Fitness Activities - Participated [Pst Yr] - Exercise At Home [Freq] - 10+ Times (P) Sports & Leisure 4209 V3807 Fitness Activities - Participated [Pst Yr] - Swimming [Freq] - 1-2 Times (P) Sports & Leisure 4210 V3808 Fitness Activities - Participated [Pst Yr] - Swimming [Freq] - 3-9 Times (P) Sports & Leisure 4211 V6071I Fitness Activities - Participated [Pst Yr] - Exercise At Home - Incidence (P) Sports & Leisure 4212 V3810 Fitness Activities - Participated [Pst Yr] - Walking/Hiking [Freq] - 1-2 Times (P) Sports & Leisure 4213 V3811 Fitness Activities - Participated [Pst Yr] - Walking/Hiking [Freq] - 3-9 Times (P) Sports & Leisure 4214 V6071C Fitness Activities - Participated [Pst Yr] - Exercise At Home - Consumption (Times) (P) Sports & Leisure Times 4215 V3813 Fitness Activities - Participated [Pst Yr] - Yoga/Pilates [Freq] - 1-2 Times (P) Sports & Leisure 4216 V3814 Fitness Activities - Participated [Pst Yr] - Yoga/Pilates [Freq] - 3-9 Times (P) Sports & Leisure 4217 V3803 Fitness Activities - Participated [Pst Yr] - Health/Fitness Club [Freq] - 10+ Times (P) Sports & Leisure 4218 V6072I Fitness Activities - Participated [Pst Yr] - Health/Fitness Club - Incidence (P) Sports & Leisure 4219 V6072C Fitness Activities - Participated [Pst Yr] - Health/Fitness Club - Consumption (Times) (P) Sports & Leisure Times 4220 V3806 Fitness Activities - Participated [Pst Yr] - Jogging [Freq] - 10+ Times (P) Sports & Leisure 4221 V6073I Fitness Activities - Participated [Pst Yr] - Jogging - Incidence (P) Sports & Leisure 4222 V6073C Fitness Activities - Participated [Pst Yr] - Jogging - Consumption (Times) (P) Sports & Leisure Times 4223 V3809 Fitness Activities - Participated [Pst Yr] - Swimming [Freq] - 10+ Times (P) Sports & Leisure 4224 V6074I Fitness Activities - Participated [Pst Yr] - Swimming - Incidence (P) Sports & Leisure 4225 V6074C Fitness Activities - Participated [Pst Yr] - Swimming - Consumption (Times) (P) Sports & Leisure Times 4226 V3812 Fitness Activities - Participated [Pst Yr] - Walking/Hiking [Freq] - 10+ Times (P) Sports & Leisure 4227 V6075I Fitness Activities - Participated [Pst Yr] - Walking/Hiking - Incidence (P) Sports & Leisure 4228 V6075C Fitness Activities - Participated [Pst Yr] - Walking/Hiking - Consumption (Times) (P) Sports & Leisure Times 4229 V3815 Fitness Activities - Participated [Pst Yr] - Yoga/Pilates [Freq] - 10+ Times (P) Sports & Leisure 4230 V6076I Fitness Activities - Participated [Pst Yr] - Yoga/Pilates - Incidence (P) Sports & Leisure 4231 V6076C Fitness Activities - Participated [Pst Yr] - Yoga/Pilates - Consumption (Times) (P) Sports & Leisure Times 4232 V3816 Sports - Participated [Pst Yr] - Bowling [Freq] - 1-2 Times (P) Sports & Leisure 4233 V3817 Sports - Participated [Pst Yr] - Bowling [Freq] - 3-9 Times (P) (!) Sports & Leisure 4234 V3818 Sports - Participated [Pst Yr] - Bowling [Freq] - 10+ Times (P) (!) Sports & Leisure 4235 V3819 Sports - Participated [Pst Yr] - Golf [Freq] - 1-2 Times (P) Sports & Leisure 4236 V3820 Sports - Participated [Pst Yr] - Golf [Freq] - 3-9 Times (P) Sports & Leisure 4237 V3821 Sports - Participated [Pst Yr] - Golf [Freq] - 10+ Times (P) Sports & Leisure 4238 V3822 Sports - Participated [Pst Yr] - Tennis [Freq] - 1-2 Times (P) Sports & Leisure 4239 V3823 Sports - Participated [Pst Yr] - Tennis [Freq] - 3-9 Times (P) Sports & Leisure 4240 V3824 Sports - Participated [Pst Yr] - Tennis [Freq] - 10+ Times (P) (!) Sports & Leisure 4241 V3825 Sports - Participated [Pst Yr] - Cross-Country Skiing [Freq] - 1-2 Times (P) Sports & Leisure 4242 V3826 Sports - Participated [Pst Yr] - Cross-Country Skiing [Freq] - 3-9 Times (P) (!) Sports & Leisure 4243 V3827 Sports - Participated [Pst Yr] - Cross-Country Skiing [Freq] - 10+ Times (P) (!) Sports & Leisure 4244 V3828 Sports - Participated [Pst Yr] - Downhill Skiing [Freq] - 1-2 Times (P) Sports & Leisure 4245 V3829 Sports - Participated [Pst Yr] - Downhill Skiing [Freq] - 3-9 Times (P) Sports & Leisure 4246 V3830 Sports - Participated [Pst Yr] - Downhill Skiing [Freq] - 10+ Times (P) (!) Sports & Leisure 4247 V3831 Sports - Participated [Pst Yr] - Snowboarding [Freq] - 1-2 Times (P) (!) Sports & Leisure 4248 V3832 Sports - Participated [Pst Yr] - Snowboarding [Freq] - 3+ Times (P) (!) Sports & Leisure 4249 V3834 Sports - Participated [Pst Yr] - Snowmobiling [Freq] - 1-2 Times (P) (!) Sports & Leisure 4250 V3835 Sports - Participated [Pst Yr] - Snowmobiling [Freq] - 3+ Times (P) (!) Sports & Leisure 4251 V3837 Sports - Participated [Pst Yr] - Ice Skating [Freq] - 1-2 Times (P) Sports & Leisure 4252 V3838 Sports - Participated [Pst Yr] - Ice Skating [Freq] - 3-9 Times (P) Sports & Leisure 4253 V3839 Sports - Participated [Pst Yr] - Ice Skating [Freq] - 10+ Times (P) Sports & Leisure 4254 V3840 Sports - Participated [Pst Yr] - In-Line Skating [Freq] - 1-2 Times (P) (!) Sports & Leisure 4255 V3841 Sports - Participated [Pst Yr] - In-Line Skating [Freq] - 3+ Times (P) (!) Sports & Leisure 4256 V3843 Sports - Participated [Pst Yr] - Bicycle Riding [Freq] - 1-2 Times (P) Sports & Leisure 4257 V3844 Sports - Participated [Pst Yr] - Bicycle Riding [Freq] - 3-9 Times (P) Sports & Leisure 4258 V3845 Sports - Participated [Pst Yr] - Bicycle Riding [Freq] - 10+ Times (P) Sports & Leisure 4259 V3846 Sports - Participated [Pst Yr] - Motorcycling [Freq] - 1-2 Times (P) (!) Sports & Leisure 4260 V3847 Sports - Participated [Pst Yr] - Motorcycling [Freq] - 3+ Times (P) Sports & Leisure 4261 V3849 Sports - Participated [Pst Yr] - Archery [Freq] - 1-2 Times (P) (!) Sports & Leisure 4262 V3850 Sports - Participated [Pst Yr] - Archery [Freq] - 3+ Times (P) (!) Sports & Leisure 4263 V3852 Sports - Participated [Pst Yr] - Fishing [Freq] - 1-2 Times (P) Sports & Leisure 4264 V3853 Sports - Participated [Pst Yr] - Fishing [Freq] - 3-9 Times (P) Sports & Leisure 4265 V3854 Sports - Participated [Pst Yr] - Fishing [Freq] - 10+ Times (P) Sports & Leisure 4266 V3855 Sports - Participated [Pst Yr] - Hunting [Freq] - 1-2 Times (P) (!) Sports & Leisure 4267 V3856 Sports - Participated [Pst Yr] - Hunting [Freq] - 3+ Times (P) Sports & Leisure 4268 V6077I Sports - Participated [Pst Yr] - Bowling - Incidence (P) Sports & Leisure 4269 V6077C Sports - Participated [Pst Yr] - Bowling - Consumption (Times) (P) Sports & Leisure Times 4270 V6078I Sports - Participated [Pst Yr] - Golf - Incidence (P) Sports & Leisure 4271 V6078C Sports - Participated [Pst Yr] - Golf - Consumption (Times) (P) Sports & Leisure Times 4272 V6079I Sports - Participated [Pst Yr] - Tennis - Incidence (P) Sports & Leisure 4273 V6079C Sports - Participated [Pst Yr] - Tennis - Consumption (Times) (P) Sports & Leisure Times

Order Variable Description Category Consumption 4274 V6080I Sports - Participated [Pst Yr] - Cross-Country Skiing - Incidence (P) Sports & Leisure 4275 V6080C Sports - Participated [Pst Yr] - Cross-Country Skiing - Consumption (Times) (P) Sports & Leisure Times 4276 V6081I Sports - Participated [Pst Yr] - Downhill Skiing - Incidence (P) Sports & Leisure 4277 V6081C Sports - Participated [Pst Yr] - Downhill Skiing - Consumption (Times) (P) Sports & Leisure Times 4278 V6082I Sports - Participated [Pst Yr] - Snowboarding - Incidence (P) Sports & Leisure 4279 V6082C Sports - Participated [Pst Yr] - Snowboarding - Consumption (Times) (P) Sports & Leisure Times 4280 V6083I Sports - Participated [Pst Yr] - Snowmobiling - Incidence (P) Sports & Leisure 4281 V6083C Sports - Participated [Pst Yr] - Snowmobiling - Consumption (Times) (P) Sports & Leisure Times 4282 V6084I Sports - Participated [Pst Yr] - Ice Skating - Incidence (P) Sports & Leisure 4283 V6084C Sports - Participated [Pst Yr] - Ice Skating - Consumption (Times) (P) Sports & Leisure Times 4284 V6085I Sports - Participated [Pst Yr] - In-Line Skating - Incidence (P) Sports & Leisure 4285 V6085C Sports - Participated [Pst Yr] - In-Line Skating - Consumption (Times) (P) Sports & Leisure Times 4286 V6086I Sports - Participated [Pst Yr] - Bicycle Riding - Incidence (P) Sports & Leisure 4287 V6086C Sports - Participated [Pst Yr] - Bicycle Riding - Consumption (Times) (P) Sports & Leisure Times 4288 V6087I Sports - Participated [Pst Yr] - Motorcycling - Incidence (P) Sports & Leisure 4289 V6087C Sports - Participated [Pst Yr] - Motorcycling - Consumption (Times) (P) Sports & Leisure Times 4290 V6088I Sports - Participated [Pst Yr] - Archery - Incidence (P) Sports & Leisure 4291 V6088C Sports - Participated [Pst Yr] - Archery - Consumption (Times) (P) Sports & Leisure Times 4292 V6089I Sports - Participated [Pst Yr] - Fishing - Incidence (P) Sports & Leisure 4293 V6089C Sports - Participated [Pst Yr] - Fishing - Consumption (Times) (P) Sports & Leisure Times 4294 V6090I Sports - Participated [Pst Yr] - Hunting - Incidence (P) Sports & Leisure 4295 V6090C Sports - Participated [Pst Yr] - Hunting - Consumption (Times) (P) Sports & Leisure Times 4296 V3858 Team Sports - Participated [Pst Yr] - Basketball [Freq] - 1-2 Times (P) Sports & Leisure 4297 V3859 Team Sports - Participated [Pst Yr] - Basketball [Freq] - 3+ Times (P) Sports & Leisure 4298 V3861 Team Sports - Participated [Pst Yr] - Baseball/Softball [Freq] - 1-2 Times (P) (!) Sports & Leisure 4299 V3862 Team Sports - Participated [Pst Yr] - Baseball/Softball [Freq] - 3+ Times (P) Sports & Leisure 4300 V3864 Team Sports - Participated [Pst Yr] - Football [Freq] - 1-2 Times (P) (!) Sports & Leisure 4301 V3865 Team Sports - Participated [Pst Yr] - Football [Freq] - 3+ Times (P) (!) Sports & Leisure 4302 V3867 Team Sports - Participated [Pst Yr] - Soccer [Freq] - 1-2 Times (P) Sports & Leisure 4303 V3868 Team Sports - Participated [Pst Yr] - Soccer [Freq] - 3-9 Times (P) (!) Sports & Leisure 4304 V3869 Team Sports - Participated [Pst Yr] - Soccer [Freq] - 10+ Times (P) Sports & Leisure 4305 V3870 Team Sports - Participated [Pst Yr] - Volleyball [Freq] - 1-2 Times (P) (!) Sports & Leisure 4306 V3871 Team Sports - Participated [Pst Yr] - Volleyball [Freq] - 3+ Times (P) Sports & Leisure 4307 V3873 Team Sports - Participated [Pst Yr] - Curling [Freq] - 1-2 Times (P) (!) Sports & Leisure 4308 V3874 Team Sports - Participated [Pst Yr] - Curling [Freq] - 3+ Times (P) Sports & Leisure 4309 V3876 Team Sports - Participated [Pst Yr] - Ice Hockey [Freq] - 1-2 Times (P) (!) Sports & Leisure 4310 V3877 Team Sports - Participated [Pst Yr] - Ice Hockey [Freq] - 3+ Times (P) Sports & Leisure 4311 V6091I Team Sports - Participated [Pst Yr] - Basketball - Incidence (P) Sports & Leisure 4312 V6091C Team Sports - Participated [Pst Yr] - Basketball - Consumption (Times) (P) Sports & Leisure Times 4313 V6092I Team Sports - Participated [Pst Yr] - Baseball/Softball - Incidence (P) Sports & Leisure 4314 V6092C Team Sports - Participated [Pst Yr] - Baseball/Softball - Consumption (Times) (P) Sports & Leisure Times 4315 V6093I Team Sports - Participated [Pst Yr] - Football - Incidence (P) Sports & Leisure 4316 V6093C Team Sports - Participated [Pst Yr] - Football - Consumption (Times) (P) Sports & Leisure Times 4317 V6094I Team Sports - Participated [Pst Yr] - Soccer - Incidence (P) Sports & Leisure 4318 V6094C Team Sports - Participated [Pst Yr] - Soccer - Consumption (Times) (P) Sports & Leisure Times 4319 V6095I Team Sports - Participated [Pst Yr] - Volleyball - Incidence (P) Sports & Leisure 4320 V6095C Team Sports - Participated [Pst Yr] - Volleyball - Consumption (Times) (P) Sports & Leisure Times 4321 V6096I Team Sports - Participated [Pst Yr] - Curling - Incidence (P) Sports & Leisure 4322 V6096C Team Sports - Participated [Pst Yr] - Curling - Consumption (Times) (P) Sports & Leisure Times 4323 V6097I Team Sports - Participated [Pst Yr] - Ice Hockey - Incidence (P) Sports & Leisure 4324 V6097C Team Sports - Participated [Pst Yr] - Ice Hockey - Consumption (Times) (P) Sports & Leisure Times 4325 V3879 Boating - Participated [Pst Yr] - Canoeing [Freq] - 1-2 Times (P) Sports & Leisure 4326 V3880 Boating - Participated [Pst Yr] - Canoeing [Freq] - 3-9 Times (P) Sports & Leisure 4327 V3881 Boating - Participated [Pst Yr] - Canoeing [Freq] - 10+ Times (P) (!) Sports & Leisure 4328 V3882 Boating - Participated [Pst Yr] - Power Boating [Freq] - 1-2 Times (P) Sports & Leisure 4329 V3883 Boating - Participated [Pst Yr] - Power Boating [Freq] - 3-9 Times (P) Sports & Leisure 4330 V3884 Boating - Participated [Pst Yr] - Power Boating [Freq] - 10+ Times (P) Sports & Leisure 4331 V3885 Boating - Participated [Pst Yr] - Rowing [Freq] - 1-2 Times (P) (!) Sports & Leisure 4332 V3886 Boating - Participated [Pst Yr] - Rowing [Freq] - 3+ Times (P) (!) Sports & Leisure 4333 V3888 Boating - Participated [Pst Yr] - Sailing [Freq] - 1-2 Times (P) (!) Sports & Leisure 4334 V3889 Boating - Participated [Pst Yr] - Sailing [Freq] - 3+ Times (P) (!) Sports & Leisure 4335 V6098I Boating - Participated [Pst Yr] - Canoeing - Incidence (P) Sports & Leisure 4336 V6098C Boating - Participated [Pst Yr] - Canoeing - Consumption (Times) (P) Sports & Leisure Times 4337 V6099I Boating - Participated [Pst Yr] - Power Boating - Incidence (P) Sports & Leisure 4338 V6099C Boating - Participated [Pst Yr] - Power Boating - Consumption (Times) (P) Sports & Leisure Times 4339 V6100I Boating - Participated [Pst Yr] - Rowing - Incidence (P) Sports & Leisure 4340 V6100C Boating - Participated [Pst Yr] - Rowing - Consumption (Times) (P) Sports & Leisure Times 4341 V6101I Boating - Participated [Pst Yr] - Sailing - Incidence (P) Sports & Leisure 4342 V6101C Boating - Participated [Pst Yr] - Sailing - Consumption (Times) (P) Sports & Leisure Times 4343 V6102I Boating - Participated [Pst Yr] - Wind Surfing - Incidence (P) (!) Sports & Leisure 4344 V6102C Boating - Participated [Pst Yr] - Wind Surfing - Consumption (Times) (P) Sports & Leisure Times 4345 V3897 Events - Attended [Pst Yr] - Ballet [Freq] - 1-2 Times (P) Sports & Leisure 4346 V3898 Events - Attended [Pst Yr] - Ballet [Freq] - 3+ Times (P) (!) Sports & Leisure 4347 V3896 Events - Attended [Pst Yr] - Live Theatre [Freq] - 10+ Times (P) (!) Sports & Leisure 4348 V3894 Events - Attended [Pst Yr] - Live Theatre [Freq] - 1-2 Times (P) Sports & Leisure 4349 V3895 Events - Attended [Pst Yr] - Live Theatre [Freq] - 3-9 Times (P) Sports & Leisure 4350 V3900 Events - Attended [Pst Yr] - Opera [Freq] - 1-2 Times (P) Sports & Leisure 4351 V3901 Events - Attended [Pst Yr] - Opera [Freq] - 3+ Times (P) (!) Sports & Leisure 4352 V3903 Music Concerts - Attended [Pst Yr] - Classical [Freq] - 1-2 Times (P) Sports & Leisure 4353 V3904 Music Concerts - Attended [Pst Yr] - Classical [Freq] - 3+ Times (P) Sports & Leisure 4354 V3915 Music Concerts - Attended [Pst Yr] - Country [Freq] - 1-2 Times (P) Sports & Leisure 4355 V3916 Music Concerts - Attended [Pst Yr] - Country [Freq] - 3+ Times (P) (!) Sports & Leisure 4356 V3909 Music Concerts - Attended [Pst Yr] - Jazz [Freq] - 1-2 Times (P) Sports & Leisure 4357 V3910 Music Concerts - Attended [Pst Yr] - Jazz [Freq] - 3+ Times (P) (!) Sports & Leisure 4358 V3906 Music Concerts - Attended [Pst Yr] - Popular [Freq] - 1-2 Times (P) Sports & Leisure 4359 V3907 Music Concerts - Attended [Pst Yr] - Popular [Freq] - 3+ Times (P) Sports & Leisure 4360 V3912 Music Concerts - Attended [Pst Yr] - Rock [Freq] - 1-2 Times (P) Sports & Leisure 4361 V3913 Music Concerts - Attended [Pst Yr] - Rock [Freq] - 3+ Times (P) Sports & Leisure

Order Variable Description Category Consumption 4362 V3924 Venues - Attended [Pst Yr] - Amusement Parks [Freq] - 1-2 Times (P) Sports & Leisure 4363 V3925 Venues - Attended [Pst Yr] - Amusement Parks [Freq] - 3+ Times (P) Sports & Leisure 4364 V3921 Venues - Attended [Pst Yr] - Art Gallery [Freq] - 1-2 Times (P) Sports & Leisure 4365 V3922 Venues - Attended [Pst Yr] - Art Gallery [Freq] - 3+ Times (P) Sports & Leisure 4366 V7375 Venues - Attended [Pst Yr] - Local Arenas/Rec Centres [Freq] - 1-2 Times (P) Sports & Leisure 4367 V7376 Venues - Attended [Pst Yr] - Local Arenas/Rec Centres [Freq] - 3-9 Times (P) Sports & Leisure 4368 V3918 Venues - Attended [Pst Yr] - Museum [Freq] - 1-2 Times (P) Sports & Leisure 4369 V3919 Venues - Attended [Pst Yr] - Museum [Freq] - 3+ Times (P) Sports & Leisure 4370 V3933 Venues - Attended [Pst Yr] - Nightclubs/Bars [Freq] - 1-2 Times (P) Sports & Leisure 4371 V3934 Venues - Attended [Pst Yr] - Nightclubs/Bars [Freq] - 3-9 Times (P) Sports & Leisure 4372 V7379 Venues - Attended [Pst Yr] - Pubs/Sports Bars [Freq] - 1-2 Times (P) Sports & Leisure 4373 V7380 Venues - Attended [Pst Yr] - Pubs/Sports Bars [Freq] - 3-9 Times (P) Sports & Leisure 4374 V3930 Venues - Attended [Pst Yr] - Spas [Freq] - 1-2 Times (P) Sports & Leisure 4375 V3931 Venues - Attended [Pst Yr] - Spas [Freq] - 3+ Times (P) Sports & Leisure 4376 V3927 Venues - Attended [Pst Yr] - Zoo/Aquariums [Freq] - 1-2 Times (P) Sports & Leisure 4377 V3928 Venues - Attended [Pst Yr] - Zoo/Aquariums [Freq] - 3+ Times (P) Sports & Leisure 4378 V6104I Events - Attended [Pst Yr] - Ballet - Incidence (P) Sports & Leisure 4379 V6104C Events - Attended [Pst Yr] - Ballet - Consumption (Times) (P) Sports & Leisure Times 4380 V6103I Events - Attended [Pst Yr] - Live Theatre - Incidence (P) Sports & Leisure 4381 V6103C Events - Attended [Pst Yr] - Live Theatre - Consumption (Times) (P) Sports & Leisure Times 4382 V6105I Events - Attended [Pst Yr] - Opera - Incidence (P) Sports & Leisure 4383 V6105C Events - Attended [Pst Yr] - Opera - Consumption (Times) (P) Sports & Leisure Times 4384 V6106I Music Concerts - Attended [Pst Yr] - Classical - Incidence (P) Sports & Leisure 4385 V6106C Music Concerts - Attended [Pst Yr] - Classical - Consumption (Times) (P) Sports & Leisure Times 4386 V6107I Music Concerts - Attended [Pst Yr] - Popular - Incidence (P) Sports & Leisure 4387 V6107C Music Concerts - Attended [Pst Yr] - Popular - Consumption (Times) (P) Sports & Leisure Times 4388 V6108I Music Concerts - Attended [Pst Yr] - Jazz - Incidence (P) Sports & Leisure 4389 V6108C Music Concerts - Attended [Pst Yr] - Jazz - Consumption (Times) (P) Sports & Leisure Times 4390 V6109I Music Concerts - Attended [Pst Yr] - Rock - Incidence (P) Sports & Leisure 4391 V6109C Music Concerts - Attended [Pst Yr] - Rock - Consumption (Times) (P) Sports & Leisure Times 4392 V6110I Music Concerts - Attended [Pst Yr] - Country - Incidence (P) Sports & Leisure 4393 V6110C Music Concerts - Attended [Pst Yr] - Country - Consumption (Times) (P) Sports & Leisure Times 4394 V6111I Venues - Attended [Pst Yr] - Museum - Incidence (P) Sports & Leisure 4395 V6111C Venues - Attended [Pst Yr] - Museum - Consumption (Times) (P) Sports & Leisure Times 4396 V6112I Venues - Attended [Pst Yr] - Art Gallery - Incidence (P) Sports & Leisure 4397 V6112C Venues - Attended [Pst Yr] - Art Gallery - Consumption (Times) (P) Sports & Leisure Times 4398 V6113I Venues - Attended [Pst Yr] - Amusement Parks - Incidence (P) Sports & Leisure 4399 V6113C Venues - Attended [Pst Yr] - Amusement Parks - Consumption (Times) (P) Sports & Leisure Times 4400 V6114I Venues - Attended [Pst Yr] - Zoo/Aquariums - Incidence (P) Sports & Leisure 4401 V6114C Venues - Attended [Pst Yr] - Zoo/Aquariums - Consumption (Times) (P) Sports & Leisure Times 4402 V6115I Venues - Attended [Pst Yr] - Spas - Incidence (P) Sports & Leisure 4403 V6115C Venues - Attended [Pst Yr] - Spas - Consumption (Times) (P) Sports & Leisure Times 4404 V7377 Venues - Attended [Pst Yr] - Local Arenas/Rec Centres [Freq] - 10+ Times (P) Sports & Leisure 4405 V7378I Venues - Attended [Pst Yr] - Local Arenas/Rec Centres - Incidence (P) Sports & Leisure 4406 V7378C Venues - Attended [Pst Yr] - Local Arenas/Rec Centres - Consumption (Times) (P) Sports & Leisure Times 4407 V7381 Venues - Attended [Pst Yr] - Pubs/Sports Bars [Freq] - 10+ Times (P) Sports & Leisure 4408 V7382I Venues - Attended [Pst Yr] - Pubs/Sports Bars - Incidence (P) Sports & Leisure 4409 V7382C Venues - Attended [Pst Yr] - Pubs/Sports Bars - Consumption (Times) (P) Sports & Leisure Times 4410 V3935 Venues - Attended [Pst Yr] - Nightclubs/Bars [Freq] - 10+ Times (P) Sports & Leisure 4411 V6116I Venues - Attended [Pst Yr] - Nightclubs/Bars - Incidence (P) Sports & Leisure 4412 V6116C Venues - Attended [Pst Yr] - Nightclubs/Bars - Consumption (Times) (P) Sports & Leisure Times 4413 V3939 Pro Sports - Attended [Pst Yr] - Baseball [Freq] - 1-2 Times (P) Sports & Leisure 4414 V3940 Pro Sports - Attended [Pst Yr] - Baseball [Freq] - 3+ Times (P) Sports & Leisure 4415 V3945 Pro Sports - Attended [Pst Yr] - Football [Freq] - 1-2 Times (P) Sports & Leisure 4416 V3946 Pro Sports - Attended [Pst Yr] - Football [Freq] - 3+ Times (P) Sports & Leisure 4417 V3948 Pro Sports - Attended [Pst Yr] - Golf [Freq] - 1-2 Times (P) (!) Sports & Leisure 4418 V3949 Pro Sports - Attended [Pst Yr] - Golf [Freq] - 3+ Times (P) (!) Sports & Leisure 4419 V3954 Pro Sports - Attended [Pst Yr] - Hockey [Freq] - 1-2 Times (P) Sports & Leisure 4420 V3955 Pro Sports - Attended [Pst Yr] - Hockey [Freq] - 3-9 Times (P) Sports & Leisure 4421 V9676 Pro Sports - Attended [Pst Yr] - Horse Racing [Freq] - 1-2 Times (P) (!) Sports & Leisure 4422 V3957 Pro Sports - Attended [Pst Yr] - Soccer [Freq] - 1-2 Times (P) Sports & Leisure 4423 V3958 Pro Sports - Attended [Pst Yr] - Soccer [Freq] - 3+ Times (P) (!) Sports & Leisure 4424 V3960 Pro Sports - Attended [Pst Yr] - Tennis [Freq] - 1-2 Times (P) (!) Sports & Leisure 4425 V3956 Pro Sports - Attended [Pst Yr] - Hockey [Freq] - 10+ Times (P) (!) Sports & Leisure 4426 V6117I Pro Sports - Attended [Pst Yr] - Auto Racing - Incidence (P) Sports & Leisure 4427 V6117C Pro Sports - Attended [Pst Yr] - Auto Racing - Consumption (Times) (P) Sports & Leisure Times 4428 V6118I Pro Sports - Attended [Pst Yr] - Baseball - Incidence (P) Sports & Leisure 4429 V6118C Pro Sports - Attended [Pst Yr] - Baseball - Consumption (Times) (P) Sports & Leisure Times 4430 V6119I Pro Sports - Attended [Pst Yr] - Basketball - Incidence (P) Sports & Leisure 4431 V6119C Pro Sports - Attended [Pst Yr] - Basketball - Consumption (Times) (P) Sports & Leisure Times 4432 V6120I Pro Sports - Attended [Pst Yr] - Football - Incidence (P) Sports & Leisure 4433 V6120C Pro Sports - Attended [Pst Yr] - Football - Consumption (Times) (P) Sports & Leisure Times 4434 V6121I Pro Sports - Attended [Pst Yr] - Golf - Incidence (P) Sports & Leisure 4435 V6121C Pro Sports - Attended [Pst Yr] - Golf - Consumption (Times) (P) Sports & Leisure Times 4436 V6122I Pro Sports - Attended [Pst Yr] - Horse Racing - Incidence (P) (!) Sports & Leisure 4437 V6122C Pro Sports - Attended [Pst Yr] - Horse Racing - Consumption (Times) (P) Sports & Leisure Times 4438 V6123I Pro Sports - Attended [Pst Yr] - Hockey - Incidence (P) Sports & Leisure 4439 V6123C Pro Sports - Attended [Pst Yr] - Hockey - Consumption (Times) (P) Sports & Leisure Times 4440 V6124I Pro Sports - Attended [Pst Yr] - Soccer - Incidence (P) Sports & Leisure 4441 V6124C Pro Sports - Attended [Pst Yr] - Soccer - Consumption (Times) (P) Sports & Leisure Times 4442 V6125I Pro Sports - Attended [Pst Yr] - Tennis - Incidence (P) (!) Sports & Leisure 4443 V6125C Pro Sports - Attended [Pst Yr] - Tennis - Consumption (Times) (P) Sports & Leisure Times 4444 V6126I Pro Sports - Attended [Pst Yr] - Combat Sports (WWE, UFC) - Incidence (P) (!) Sports & Leisure 4445 V6126C Pro Sports - Attended [Pst Yr] - Combat Sports (WWE, UFC) - Consumption (Times) (P) Sports & Leisure Times 4446 V7383 Fitness - Member of club - Yes (P) Sports & Leisure 4447 V7384 Children in Sports - Children in Hhld enrolled in Sports - Yes (H) Sports & Leisure 4448 V9664 Children In Sports - Participate in Activities - Basketball (H) Sports & Leisure 4449 V9663 Children In Sports - Participate in Activities - Baseball (H) Sports & Leisure

Order Variable Description Category Consumption 4450 V9665 Children In Sports - Participate in Activities - Dancing/Ballet (H) Sports & Leisure 4451 V9666 Children In Sports - Participate in Activities - Gymnastics (H) Sports & Leisure 4452 V9667 Children In Sports - Participate in Activities - Hockey (H) Sports & Leisure 4453 V9668 Children In Sports - Participate in Activities - Ice Skating (H) Sports & Leisure 4454 V9669 Children In Sports - Participate in Activities - Martial Arts (H) Sports & Leisure 4455 V9670 Children In Sports - Participate in Activities - Skiing/Snowboarding (H) (!) Sports & Leisure 4456 V9671 Children In Sports - Participate in Activities - Soccer (H) Sports & Leisure 4457 V9672 Children In Sports - Participate in Activities - Swimming (H) Sports & Leisure 4458 V9673 Children In Sports - Participate in Activities - Tennis (H) (!) Sports & Leisure 4459 V3998 Sports/Recreational Equipment - Own - All Terrain Vehicle (P) Sports & Leisure 4460 V3999 Sports/Recreational Equipment - Own - Motorhome/RV (P) Sports & Leisure 4461 V4000 Sports/Recreational Equipment - Own - Camper/Trailer (P) Sports & Leisure 4462 V4001 Sports/Recreational Equipment - Own - Snowmobile (P) Sports & Leisure 4463 V4002 Sports/Recreational Equipment - Own - Bicycle (P) Sports & Leisure 4464 V6127 Sports/Recreational Equipment - Own - Power Boat - Inboard Motor (P) (!) Sports & Leisure 4465 V4003 Sports/Recreational Equipment - Own - Power Boat - Outboard Motor (P) Sports & Leisure 4466 V3975 Sports/Recreational Equipment - Own - Boating Equipment (P) Sports & Leisure 4467 V3976 Sports/Recreational Equipment - Own - Camping Equipment (P) Sports & Leisure 4468 V3977 Sports/Recreational Equipment - Own - Exercise Equipment (P) Sports & Leisure 4469 V3978 Sports/Recreational Equipment - Own - Fishing Equipment (P) Sports & Leisure 4470 V3979 Sports/Recreational Equipment - Own - Golf Equipment (P) Sports & Leisure 4471 V3980 Sports/Recreational Equipment - Own - Hockey Equipment (P) Sports & Leisure 4472 V3981 Sports/Recreational Equipment - Own - Hunting Equipment (P) Sports & Leisure 4473 V3982 Sports/Recreational Equipment - Own - Ski Equipment-Cross-Country (P) Sports & Leisure 4474 V3983 Sports/Recreational Equipment - Own - Ski Equipment-Downhill (P) Sports & Leisure 4475 V6128 Sports/Recreational Equipment - Own - Snowboard Equipment (P) Sports & Leisure 4476 V3984 Sports/Recreational Equipment - Own - Other (P) Sports & Leisure 4477 V6129 Sports/Recreational Equipment - Bought [Pst Yr] - All Terrain Vehicle (P) (!) Sports & Leisure 4478 V9679 Sports/Recreational Equipment - Bought [Pst Yr] - Camper/Trailer (P) (!) Sports & Leisure 4479 V4732 Sports/Recreational Equipment - Bought [Pst Yr] - Bicycle (P) Sports & Leisure 4480 V3985 Sports/Recreational Equipment - Bought [Pst Yr] - Boating Equipment (P) (!) Sports & Leisure 4481 V3986 Sports/Recreational Equipment - Bought [Pst Yr] - Camping Equipment (P) Sports & Leisure 4482 V3987 Sports/Recreational Equipment - Bought [Pst Yr] - Exercise Equipment (P) Sports & Leisure 4483 V3988 Sports/Recreational Equipment - Bought [Pst Yr] - Fishing Equipment (P) Sports & Leisure 4484 V3989 Sports/Recreational Equipment - Bought [Pst Yr] - Golf Equipment (P) Sports & Leisure 4485 V3990 Sports/Recreational Equipment - Bought [Pst Yr] - Hockey Equipment (P) Sports & Leisure 4486 V9680 Sports/Recreational Equipment - Bought [Pst Yr] - Hunting Equipment (P) (!) Sports & Leisure 4487 V6130 Sports/Recreational Equipment - Bought [Pst Yr] - Ski Equipment - Downhill (P) (!) Sports & Leisure 4488 V3992 Sporting Goods - Equipment - $ Spent [Pst Yr] - $1-$100 (P) Sports & Leisure 4489 V3993 Sporting Goods - Equipment - $ Spent [Pst Yr] - $101-$200 (P) Sports & Leisure 4490 V3994 Sporting Goods - Equipment - $ Spent [Pst Yr] - $201+ (P) Sports & Leisure 4491 V6131I Sporting Goods - Equipment - $ Spent [Pst Yr] - Incidence (P) Sports & Leisure 4492 V6131C Sporting Goods - Equipment - $ Spent [Pst Yr] - Consumption (Dollars) (P) Sports & Leisure Dollars 4493 V3995 Sporting Goods - Clothing - $ Spent [Pst Yr] - $1-$100 (P) Sports & Leisure 4494 V3996 Sporting Goods - Clothing - $ Spent [Pst Yr] - $101-$200 (P) Sports & Leisure 4495 V3997 Sporting Goods - Clothing - $ Spent [Pst Yr] - $201+ (P) Sports & Leisure 4496 V6132I Sporting Goods - Clothing - $ Spent [Pst Yr] - Incidence (P) Sports & Leisure 4497 V6132C Sporting Goods - Clothing - $ Spent [Pst Yr] - Consumption (Dollars) (P) Sports & Leisure Dollars 4498 V3966 Films - Attended - Movie [Pst Yr] - Yes (P) Sports & Leisure 4499 V4724 Movies - Went Last Time - Past Week (P) Sports & Leisure 4500 V4725 Movies - Went Last Time - Past 2 Weeks (P) Sports & Leisure 4501 V4726 Movies - Went Last Time - Past 3 Weeks (P) Sports & Leisure 4502 V4727 Movies - Went Last Time - Past Month (P) Sports & Leisure 4503 V4728 Movies - Went Last Time - Past 2 Months (P) Sports & Leisure 4504 V4729 Movies - Went Last Time - Past 3 Months (P) Sports & Leisure 4505 V4730 Movies - Went Last Time - More Than 3 Months (P) Sports & Leisure 4506 V3967 Films - Attended - # of Movies [Pst 3 Mths] - 1 (P) Sports & Leisure 4507 V3968 Films - Attended - # of Movies [Pst 3 Mths] - 2-3 (P) Sports & Leisure 4508 V3969 Films - Attended - # of Movies [Pst 3 Mths] - 4+ (P) Sports & Leisure 4509 V3970 Films - Attended - Type Movie [Mst Oft] - Action/Adventure (P) Sports & Leisure 4510 V4731 Films - Attended - Type Movie [Mst Oft] - Animated (P) Sports & Leisure 4511 V3971 Films - Attended - Type Movie [Mst Oft] - Comedy (P) Sports & Leisure 4512 V3972 Films - Attended - Type Movie [Mst Oft] - Drama (P) Sports & Leisure 4513 V3973 Films - Attended - Type Movie [Mst Oft] - Family/Children Oriented (P) Sports & Leisure 4514 V9674 Films - Attended - Type Movie [Mst Oft] - Foreign (P) (!) Sports & Leisure 4515 V9675 Films - Attended - Type Movie [Mst Oft] - Horror (P) Sports & Leisure 4516 V3974 Films - Attended - Type Movie [Mst Oft] - Science Fiction (P) Sports & Leisure 4517 V4004 Casino - Visited [Pst Yr] - Yes (P) Sports & Leisure - Gaming 4518 V4005 Casino - # Visits [Pst 3 Mths] - 1-2 (P) Sports & Leisure - Gaming 4519 V6133 Casino - # Visits [Pst 3 Mths] - 3+ (P) Sports & Leisure - Gaming 4520 V6134I Casino - # Visits [Pst 3 Mths] - Incidence (P) Sports & Leisure - Gaming 4521 V6134C Casino - # Visits [Pst 3 Mths] - Consumption (Visits) (P) Sports & Leisure - Gaming Visits 4522 V4012 Lottery Tickets - Bought [Pst Yr] - Yes (P) Sports & Leisure - Gaming 4523 V4013 Lottery Tickets - $ Spent [Avg Mth] - Less Than $5.00 (P) Sports & Leisure - Gaming 4524 V6135 Lottery Tickets - $ Spent [Avg Mth] - $5.00-$9.99 (P) Sports & Leisure - Gaming 4525 V6136 Lottery Tickets - $ Spent [Avg Mth] - $10.00-$19.99 (P) Sports & Leisure - Gaming 4526 V6137 Lottery Tickets - $ Spent [Avg Mth] - $20.00-$29.99 (P) Sports & Leisure - Gaming 4527 V6138 Lottery Tickets - $ Spent [Avg Mth] - $30.00+ (P) Sports & Leisure - Gaming 4528 V6139I Lottery Tickets - $ Spent [Avg Mth] - Incidence (P) Sports & Leisure - Gaming 4529 V6139C Lottery Tickets - $ Spent [Avg Mth] - Consumption (Dollars) (P) Sports & Leisure - Gaming Dollars 4530 V4016 Lottery Tickets - Bought [Avg Mth] - $1 Scratch Game Tickets - 1 (P) Sports & Leisure - Gaming 4531 V4017 Lottery Tickets - Bought [Avg Mth] - $1 Scratch Game Tickets - 2-3 (P) Sports & Leisure - Gaming 4532 V4018 Lottery Tickets - Bought [Avg Mth] - $1 Scratch Game Tickets - 4+ (P) (!) Sports & Leisure - Gaming 4533 V6140I Lottery Tickets - Bought [Avg Mth] - $1 Scratch Game Tickets - Incidence (P) Sports & Leisure - Gaming 4534 V6140C Lottery Tickets - Bought [Avg Mth] - $1 Scratch Game Tickets - Consumption (Tickets) (P) Sports & Leisure - Gaming Tickets 4535 V4019 Lottery Tickets - Bought [Avg Mth] - $2 Scratch Game Tickets - 1 (P) Sports & Leisure - Gaming 4536 V4020 Lottery Tickets - Bought [Avg Mth] - $2 Scratch Game Tickets - 2+ (P) Sports & Leisure - Gaming 4537 V6141I Lottery Tickets - Bought [Avg Mth] - $2 Scratch Game Tickets - Incidence (P) Sports & Leisure - Gaming

Order Variable Description Category Consumption 4538 V6141C Lottery Tickets - Bought [Avg Mth] - $2 Scratch Game Tickets - Consumption (Tickets) (P) Sports & Leisure - Gaming Tickets 4539 V4021 Lottery Tickets - Bought [Avg Mth] - $3 Scratch Game Tickets - 1 (P) Sports & Leisure - Gaming 4540 V4022 Lottery Tickets - Bought [Avg Mth] - $3 Scratch Game Tickets - 2-3 (P) Sports & Leisure - Gaming 4541 V4023 Lottery Tickets - Bought [Avg Mth] - $3 Scratch Game Tickets - 4+ (P) Sports & Leisure - Gaming 4542 V6142I Lottery Tickets - Bought [Avg Mth] - $3 Scratch Game Tickets - Incidence (P) Sports & Leisure - Gaming 4543 V6142C Lottery Tickets - Bought [Avg Mth] - $3 Scratch Game Tickets - Consumption (Tickets) (P) Sports & Leisure - Gaming Tickets 4544 V4027 Lottery Tickets - Bought [Avg Mth] - $4 Scratch Game Tickets - 1 (P) Sports & Leisure - Gaming 4545 V4028 Lottery Tickets - Bought [Avg Mth] - $4 Scratch Game Tickets - 2+ (P) Sports & Leisure - Gaming 4546 V6143I Lottery Tickets - Bought [Avg Mth] - $4 Scratch Game Tickets - Incidence (P) Sports & Leisure - Gaming 4547 V6143C Lottery Tickets - Bought [Avg Mth] - $4 Scratch Game Tickets - Consumption (Tickets) (P) Sports & Leisure - Gaming Tickets 4548 V4029 Lottery Tickets - Bought [Avg Mth] - $5 Scratch Game Tickets - 1 (P) Sports & Leisure - Gaming 4549 V4030 Lottery Tickets - Bought [Avg Mth] - $5 Scratch Game Tickets - 2+ (P) Sports & Leisure - Gaming 4550 V6144I Lottery Tickets - Bought [Avg Mth] - $5 Scratch Game Tickets - Incidence (P) Sports & Leisure - Gaming 4551 V6144C Lottery Tickets - Bought [Avg Mth] - $5 Scratch Game Tickets - Consumption (Tickets) (P) Sports & Leisure - Gaming Tickets 4552 V4031 Lottery Tickets - Bought [Avg Mth] - $10 Scratch Game Tickets - 1 (P) Sports & Leisure - Gaming 4553 V4032 Lottery Tickets - Bought [Avg Mth] - $10 Scratch Game Tickets - 2+ (P) Sports & Leisure - Gaming 4554 V6145I Lottery Tickets - Bought [Avg Mth] - $10 Scratch Game Tickets - Incidence (P) Sports & Leisure - Gaming 4555 V6145C Lottery Tickets - Bought [Avg Mth] - $10 Scratch Game Tickets - Consumption (Tickets) (P) Sports & Leisure - Gaming Tickets 4556 V4035 Lottery Tickets - Charity - Bought [Pst Yr] - Yes (P) Sports & Leisure - Gaming 4557 V4036 Lottery Tickets - Charity - Bought From Foundation [Pst Yr] - Canadian Cancer Society (P) Sports & Leisure - Gaming 4558 V4037 Lottery Tickets - Charity - Bought From Foundation [Pst Yr] - Heart & Stroke Lottery (P) Sports & Leisure - Gaming 4559 V6146 Lottery Tickets - Charity - Bought From Foundation [Pst Yr] - Princess Margaret Hospital (P) Sports & Leisure - Gaming 4560 V4734 Lottery Tickets - Charity - Bought From Foundation [Pst Yr] - Sick Children's Hospital (P) Sports & Leisure - Gaming 4561 V8176 Lottery Tickets - Purchased Online [Pst Yr] - Yes (P) Sports & Leisure - Gaming 4562 V7397 Betting Games - Played [Pst Yr] - Yes (P) Sports & Leisure - Gaming 4563 V7398 Betting Games - Bought [Pst Yr] - Yes (P) Sports & Leisure - Gaming 4564 V6168 Vacation - Overnight Trips - Taken [Pst Yr] - Yes (P) Travel - Personal 4565 V6169 Vacation - Overnight Trips - Intend to Take [Nxt Yr] - Yes (P) Travel - Personal 4566 V6266 Vacation - Travel By [Pst Yr] - Air (P) Travel - Personal 4567 V6267 Vacation - Travel By [Pst Yr] - Car (P) Travel - Personal 4568 V6268 Vacation - Travel By [Pst Yr] - Bus (P) Travel - Personal 4569 V6269 Vacation - Travel By [Pst Yr] - Train (P) Travel - Personal 4570 V6270 Vacation - Travel By [Pst Yr] - RV/Camper (P) Travel - Personal 4571 V7399 Vacation - Travel By [Nxt Trip] - Air (P) Travel - Personal 4572 V7400 Vacation - Travel By [Nxt Trip] - Car (P) Travel - Personal 4573 V7401 Vacation - Travel By [Nxt Trip] - Bus (P) Travel - Personal 4574 V7402 Vacation - Travel By [Nxt Trip] - Train (P) Travel - Personal 4575 V7403 Vacation - Travel By [Nxt Trip] - RV/Camper (P) Travel - Personal 4576 V6167 Vacation - Children on Trip [Pst Yr] - Yes (P) Travel - Personal 4577 V8084 Vacation - Source for travel decisions - Recommendations of friends, colleagues or relatives (P) Travel - Personal 4578 V8085 Vacation - Source for travel decisions - Online reviews (P) Travel - Personal 4579 V8086 Vacation - Source for travel decisions - Travel websites/apps (P) Travel - Personal 4580 V8087 Vacation - Source for travel decisions - Personal experience (P) Travel - Personal 4581 V8088 Vacation - Source for travel decisions - Travel agencies/tourism offices (P) Travel - Personal 4582 V8089 Vacation - Source for travel decisions - Free catalogues, brochures (P) Travel - Personal 4583 V8090 Vacation - Source for travel decisions - Guidebooks (P) Travel - Personal 4584 V8091 Vacation - Source for travel decisions - Social media (P) Travel - Personal 4585 V8092 Vacation - Source for travel decisions - Newspaper, Magazine, Radio, TV (P) Travel - Personal 4586 V4049 Vacation - In Canada - Taken [Pst Yr] - Yes (P) Travel - Personal 4587 V4050 Vacation - In Canada - # Trips [Pst Yr] - 1-2 (P) Travel - Personal 4588 V4051 Vacation - In Canada - # Trips [Pst Yr] - 3-5 (P) Travel - Personal 4589 V4052 Vacation - In Canada - # Trips [Pst Yr] - 6+ (P) Travel - Personal 4590 V6147I Vacation - In Canada - # Trips [Pst Yr] - Incidence (P) Travel - Personal 4591 V6147C Vacation - In Canada - # Trips [Pst Yr] - Consumption (Trips) (P) Travel - Personal Trips 4592 V4053 Vacation - In Canada - Trip Duration [Lst Trip] - 1-3 Nights (P) Travel - Personal 4593 V6148 Vacation - In Canada - Trip Duration [Lst Trip] - 4-7 Nights (P) Travel - Personal 4594 V6149 Vacation - In Canada - Trip Duration [Lst Trip] - 8-14 Nights (P) Travel - Personal 4595 V6150 Vacation - In Canada - Trip Duration [Lst Trip] - 15+ Nights (P) Travel - Personal 4596 V6151I Vacation - In Canada - Trip Duration [Lst Trip] - Incidence (P) Travel - Personal 4597 V6151C Vacation - In Canada - Trip Duration [Lst Trip] - Consumption (Nights) (P) Travel - Personal Nights 4598 V7404 Vacation - In Canada - Trip Duration [Nxt Trip] - 1-3 Nights (P) Travel - Personal 4599 V7405 Vacation - In Canada - Trip Duration [Nxt Trip] - 4-7 Nights (P) Travel - Personal 4600 V7406 Vacation - In Canada - Trip Duration [Nxt Trip] - 8-14 Nights (P) Travel - Personal 4601 V7407 Vacation - In Canada - Trip Duration [Nxt Trip] - 15-21 Nights (P) Travel - Personal 4602 V7408 Vacation - In Canada - Trip Duration [Nxt Trip] - More than 21 Nights (P) Travel - Personal 4603 V7409I Vacation - In Canada - Trip Duration [Nxt Trip] - Incidence (P) Travel - Personal 4604 V7409C Vacation - In Canada - Trip Duration [Nxt Trip] - Consumption (Nights) (P) Travel - Personal Nights 4605 V6152 Vacation - In Canada - $ Spent [Lst Trip] - Under $500 (P) Travel - Personal 4606 V6153 Vacation - In Canada - $ Spent [Lst Trip] - $500-$999 (P) Travel - Personal 4607 V6154 Vacation - In Canada - $ Spent [Lst Trip] - $1,000-$1,999 (P) Travel - Personal 4608 V6155 Vacation - In Canada - $ Spent [Lst Trip] - $2,000-$2,999 (P) Travel - Personal 4609 V6156 Vacation - In Canada - $ Spent [Lst Trip] - $3,000+ (P) Travel - Personal 4610 V6157I Vacation - In Canada - $ Spent [Lst Trip] - Incidence (P) Travel - Personal 4611 V6157C Vacation - In Canada - $ Spent [Lst Trip] - Consumption (Dollars) (P) Travel - Personal Dollars 4612 V7410 Vacation - In Canada - Estimated Spend [Nxt Trip] - Under $500 (P) Travel - Personal 4613 V7411 Vacation - In Canada - Estimated Spend [Nxt Trip] - $500-$999 (P) Travel - Personal 4614 V7412 Vacation - In Canada - Estimated Spend [Nxt Trip] - $1,000-$1,999 (P) Travel - Personal 4615 V7413 Vacation - In Canada - Estimated Spend [Nxt Trip] - $2,000-$2,999 (P) Travel - Personal 4616 V7414 Vacation - In Canada - Estimated Spend [Nxt Trip] - $3,000+ (P) Travel - Personal 4617 V7415I Vacation - In Canada - Estimated Spend [Nxt Trip] - Incidence (P) Travel - Personal 4618 V7415C Vacation - In Canada - Estimated Spend [Nxt Trip] - Consumption (Dollars) (P) Travel - Personal Dollars 4619 V4075 Vacation - Outside Canada - Taken [Pst Yr] - Yes (P) Travel - Personal 4620 V4077 Vacation - Outside Canada - # Trips [Pst Yr] - 1-2 (P) Travel - Personal 4621 V6158 Vacation - Outside Canada - # Trips [Pst Yr] - 3-5 (P) Travel - Personal 4622 V6159 Vacation - Outside Canada - # Trips [Pst Yr] - 6+ (P) Travel - Personal 4623 V8093I Vacation - Outside Canada - # Trips [Pst Yr] - Incidence (P) Travel - Personal 4624 V8093C Vacation - Outside Canada - # Trips [Pst Yr] - Consumption (Trips) (P) Travel - Personal Trips 4625 V4080 Vacation - Outside Canada - Trip Duration [Lst Trip] - Just a Few Nights (P) Travel - Personal

Order Variable Description Category Consumption 4626 V4082 Vacation - Outside Canada - Trip Duration [Lst Trip] - About a Week (P) Travel - Personal 4627 V4084 Vacation - Outside Canada - Trip Duration [Lst Trip] - 2 to 3 Weeks (P) Travel - Personal 4628 V4086 Vacation - Outside Canada - Trip Duration [Lst Trip] - 1+ Months (P) Travel - Personal 4629 V7416 Vacation - Outside Canada - Trip Duration [Nxt Trip] - Just A Few Days (P) Travel - Personal 4630 V7417 Vacation - Outside Canada - Trip Duration [Nxt Trip] - About A Week (P) Travel - Personal 4631 V7418 Vacation - Outside Canada - Trip Duration [Nxt Trip] - 2-3 Weeks (P) Travel - Personal 4632 V7419 Vacation - Outside Canada - Trip Duration [Nxt Trip] - 1+ Months (P) Travel - Personal 4633 V6160 Vacation - Outside Canada - $ Spent [Lst Trip] - Under $500 (P) Travel - Personal 4634 V6161 Vacation - Outside Canada - $ Spent [Lst Trip] - $500-$999 (P) Travel - Personal 4635 V6162 Vacation - Outside Canada - $ Spent [Lst Trip] - $1,000-$1,999 (P) Travel - Personal 4636 V6163 Vacation - Outside Canada - $ Spent [Lst Trip] - $2,000-$2,999 (P) Travel - Personal 4637 V6164 Vacation - Outside Canada - $ Spent [Lst Trip] - $3,000-$4,999 (P) Travel - Personal 4638 V6165 Vacation - Outside Canada - $ Spent [Lst Trip] - $5,000+ (P) Travel - Personal 4639 V6166I Vacation - Outside Canada - $ Spent [Lst Trip] - Incidence (P) Travel - Personal 4640 V6166C Vacation - Outside Canada - $ Spent [Lst Trip] - Consumption (Dollars) (P) Travel - Personal Dollars 4641 V7420 Vacation - Outside Canada - Estimated Spend [Nxt Trip] - Under $500 (P) (!) Travel - Personal 4642 V7421 Vacation - Outside Canada - Estimated Spend [Nxt Trip] - $500-$999 (P) Travel - Personal 4643 V7422 Vacation - Outside Canada - Estimated Spend [Nxt Trip] - $1,000-$1,999 (P) Travel - Personal 4644 V7423 Vacation - Outside Canada - Estimated Spend [Nxt Trip] - $2,000-$2,999 (P) Travel - Personal 4645 V7424 Vacation - Outside Canada - Estimated Spend [Nxt Trip] - $3,000-$4,999 (P) Travel - Personal 4646 V7425 Vacation - Outside Canada - Estimated Spend [Nxt Trip] - $5,000+ (P) Travel - Personal 4647 V7426I Vacation - Outside Canada - Estimated Spend [Nxt Trip] - Incidence (P) Travel - Personal 4648 V7426C Vacation - Outside Canada - Estimated Spend [Nxt Trip] - Consumption (Dollars) (P) Travel - Personal Dollars 4649 V7630 Packages/Tours - Overnight Vacation Type [Usually] - Beach/resort package (P) Travel - Personal 4650 V7631 Packages/Tours - Overnight Vacation Type [Usually] - Casino/gambling (P) Travel - Personal 4651 V7632 Packages/Tours - Overnight Vacation Type [Usually] - Cruise (P) Travel - Personal 4652 V7636 Packages/Tours - Overnight Vacation Type [Usually] - Golf (P) Travel - Personal 4653 V7633 Packages/Tours - Overnight Vacation Type [Usually] - Outdoor adventure/Eco tourism (P) Travel - Personal 4654 V7427 Packages/Tours - Overnight Vacation Type [Usually] - City/Cultural tours (P) Travel - Personal 4655 V7428 Packages/Tours - Overnight Vacation Type [Usually] - Culinary/Food & Wine (P) Travel - Personal 4656 V7429 Packages/Tours - Overnight Vacation Type [Usually] - Romantic/Honeymoon (P) Travel - Personal 4657 V7430 Packages/Tours - Overnight Vacation Type [Usually] - Family/Friendly Vacation (e.g. Theme Parks) (P) Travel - Personal 4658 V7637 Packages/Tours - Overnight Vacation Type [Usually] - Ski (P) Travel - Personal 4659 V7431 Packages/Tours - Overnight Vacation Type [Usually] - Relaxation Tours (e.g. Spa) (P) Travel - Personal 4660 V7634 Packages/Tours - Overnight Vacation Type [Usually] - Other (P) Travel - Personal 4661 V7432 Packages/Tours - Used to Plan [Lst Trip] - Travel agent (P) Travel - Personal 4662 V7433 Packages/Tours - Used to Plan [Lst Trip] - Specific airline website (e.g. Air Canada, WestJet) (P) Travel - Personal 4663 V7434 Packages/Tours - Used to Plan [Lst Trip] - Specific hotel website (e.g. Hilton) (P) Travel - Personal 4664 V7435 Packages/Tours - Used to Plan [Lst Trip] - Tour operator website (e.g. Air Canada Vacations) (P) Travel - Personal 4665 V7436 Packages/Tours - Used to Plan [Lst Trip] - Accommodation sharing website (e.g. Airbnb, Homeway) (P) Travel - Personal 4666 V7437 Packages/Tours - Used to Plan [Lst Trip] - General travel website (e.g. Expedia, Kayak, Travelocity) (P) Travel - Personal 4667 V7438 Packages/Tours - Used to Plan [Lst Trip] - General accommodation website (Trivago, Hotels.com) (P) Travel - Personal 4668 V7439 Packages/Tours - Used to Plan [Lst Trip] - General flight website (e.g. FlightCentre, Flight Hub) (P) Travel - Personal 4669 V6172 Packages/Tours - Used to Book [Lst Trip] - Travel Agent (P) Travel - Personal 4670 V7440 Packages/Tours - Used to Book [Lst Trip] - Specific airline website (e.g. Air Canada, WestJet) (P) Travel - Personal 4671 V7441 Packages/Tours - Used to Book [Lst Trip] - Specific hotel website (e.g. Hilton) (P) Travel - Personal 4672 V7442 Packages/Tours - Used to Book [Lst Trip] - Tour operator website (e.g. Air Canada Vacations) (P) Travel - Personal 4673 V7443 Packages/Tours - Used to Book [Lst Trip] - Accommodation sharing website (e.g. Airbnb, Homeway) (P) Travel - Personal 4674 V7444 Packages/Tours - Used to Book [Lst Trip] - General travel website (e.g. Expedia, Kayak, Travelocity) (P) Travel - Personal 4675 V7445 Packages/Tours - Used to Book [Lst Trip] - General accommodation website (Trivago, Hotels.com) (P) Travel - Personal 4676 V7446 Packages/Tours - Used to Book [Lst Trip] - General flight website (e.g. FlightCentre, Flight Hub) (P) Travel - Personal 4677 V6208 Vacation - In Canada - Destination [Pst Yr] - Newfoundland (P) Travel - Destinations 4678 V6209 Vacation - In Canada - Destination [Pst Yr] - Prince Edward Island (P) Travel - Destinations 4679 V6210 Vacation - In Canada - Destination [Pst Yr] - Nova Scotia (P) Travel - Destinations 4680 V6211 Vacation - In Canada - Destination [Pst Yr] - New Brunswick (P) Travel - Destinations 4681 V6212 Vacation - In Canada - Destination [Pst Yr] - Quebec (P) Travel - Destinations 4682 V6213 Vacation - In Canada - Destination [Pst Yr] - Ontario (P) Travel - Destinations 4683 V6214 Vacation - In Canada - Destination [Pst Yr] - Manitoba (P) Travel - Destinations 4684 V6215 Vacation - In Canada - Destination [Pst Yr] - Saskatchewan (P) Travel - Destinations 4685 V6216 Vacation - In Canada - Destination [Pst Yr] - Alberta (P) Travel - Destinations 4686 V6217 Vacation - In Canada - Destination [Pst Yr] - British Columbia (P) Travel - Destinations 4687 V7450 Vacation - In Canada - Intend to Visit [Nxt Yr] - Newfoundland (P) Travel - Destinations 4688 V7451 Vacation - In Canada - Intend to Visit [Nxt Yr] - Prince Edward Island (P) Travel - Destinations 4689 V7452 Vacation - In Canada - Intend to Visit [Nxt Yr] - Nova Scotia (P) Travel - Destinations 4690 V7453 Vacation - In Canada - Intend to Visit [Nxt Yr] - New Brunswick (P) Travel - Destinations 4691 V7454 Vacation - In Canada - Intend to Visit [Nxt Yr] - Quebec (P) Travel - Destinations 4692 V7455 Vacation - In Canada - Intend to Visit [Nxt Yr] - Ontario (P) Travel - Destinations 4693 V7456 Vacation - In Canada - Intend to Visit [Nxt Yr] - Manitoba (P) Travel - Destinations 4694 V7457 Vacation - In Canada - Intend to Visit [Nxt Yr] - Saskatchewan (P) Travel - Destinations 4695 V7458 Vacation - In Canada - Intend to Visit [Nxt Yr] - Alberta (P) Travel - Destinations 4696 V7459 Vacation - In Canada - Intend to Visit [Nxt Yr] - British Columbia (P) Travel - Destinations 4697 V8094 Vacation - Outside Canada - Destinations [Pst Yr] - U.S.A-Northeast (P) Travel - Destinations 4698 V8095 Vacation - Outside Canada - Destinations [Pst Yr] - U.S.A-Florida (P) Travel - Destinations 4699 V8096 Vacation - Outside Canada - Destinations [Pst Yr] - U.S.A-Southeast (Not Florida) (P) (!) Travel - Destinations 4700 V8097 Vacation - Outside Canada - Destinations [Pst Yr] - U.S.A-Other Southern States (P) (!) Travel - Destinations 4701 V8098 Vacation - Outside Canada - Destinations [Pst Yr] - U.S.A-Arizona (P) Travel - Destinations 4702 V8099 Vacation - Outside Canada - Destinations [Pst Yr] - U.S.A-California (P) Travel - Destinations 4703 V8100 Vacation - Outside Canada - Destinations [Pst Yr] - U.S.A-Nevada (P) Travel - Destinations 4704 V8101 Vacation - Outside Canada - Destinations [Pst Yr] - U.S.A-Other Western States (P) Travel - Destinations 4705 V8102 Vacation - Outside Canada - Destinations [Pst Yr] - U.S.A-Hawaii (P) Travel - Destinations 4706 V8103 Vacation - Outside Canada - Destinations [Pst Yr] - U.S.A-Other (P) Travel - Destinations 4707 V8104 Vacation - Outside Canada - Destinations [Pst Yr] - Cuba (P) Travel - Destinations 4708 V8105 Vacation - Outside Canada - Destinations [Pst Yr] - Dominican Republic (P) Travel - Destinations 4709 V8106 Vacation - Outside Canada - Destinations [Pst Yr] - Other Caribbean (P) Travel - Destinations 4710 V8107 Vacation - Outside Canada - Destinations [Pst Yr] - Mexico (P) Travel - Destinations 4711 V8108 Vacation - Outside Canada - Destinations [Pst Yr] - UK (Britain/Ireland) (P) Travel - Destinations 4712 V8109 Vacation - Outside Canada - Destinations [Pst Yr] - Europe (P) Travel - Destinations 4713 V8111 Vacation - Outside Canada - Intend to Visit [Nxt Yr] - U.S.A-Northeast (P) Travel - Destinations

Order Variable Description Category Consumption 4714 V8112 Vacation - Outside Canada - Intend to Visit [Nxt Yr] - U.S.A-Florida (P) Travel - Destinations 4715 V8113 Vacation - Outside Canada - Intend to Visit [Nxt Yr] - U.S.A-Southeast (Not Florida) (P) (!) Travel - Destinations 4716 V8114 Vacation - Outside Canada - Intend to Visit [Nxt Yr] - U.S.A-Other Southern States (P) (!) Travel - Destinations 4717 V8115 Vacation - Outside Canada - Intend to Visit [Nxt Yr] - U.S.A-Arizona (P) Travel - Destinations 4718 V8116 Vacation - Outside Canada - Intend to Visit [Nxt Yr] - U.S.A-California (P) Travel - Destinations 4719 V8117 Vacation - Outside Canada - Intend to Visit [Nxt Yr] - U.S.A-Nevada (P) Travel - Destinations 4720 V8118 Vacation - Outside Canada - Intend to Visit [Nxt Yr] - U.S.A-Other Western States (P) Travel - Destinations 4721 V8119 Vacation - Outside Canada - Intend to Visit [Nxt Yr] - U.S.A-Hawaii (P) Travel - Destinations 4722 V8120 Vacation - Outside Canada - Intend to Visit [Nxt Yr] - U.S.A-Other (P) Travel - Destinations 4723 V8121 Vacation - Outside Canada - Intend to Visit [Nxt Yr] - Cuba (P) Travel - Destinations 4724 V8122 Vacation - Outside Canada - Intend to Visit [Nxt Yr] - Dominican Republic (P) (!) Travel - Destinations 4725 V8123 Vacation - Outside Canada - Intend to Visit [Nxt Yr] - Other Caribbean (P) Travel - Destinations 4726 V8124 Vacation - Outside Canada - Intend to Visit [Nxt Yr] - Mexico (P) Travel - Destinations 4727 V8125 Vacation - Outside Canada - Intend to Visit [Nxt Yr] - UK (Britain/Ireland) (P) Travel - Destinations 4728 V8126 Vacation - Outside Canada - Intend to Visit [Nxt Yr] - Europe (P) Travel - Destinations 4729 V8127 Vacation - Outside Canada - Intend to Visit [Nxt Yr] - Africa (P) (!) Travel - Destinations 4730 V8129 Vacation - Outside Canada - Intend to Visit [Nxt Yr] - South Asia (P) (!) Travel - Destinations 4731 V6251 Events - Visited [Pst Yr] - CNE (P) Travel - Destinations 4732 V9687 Events - Visited [Pst Yr] - Gay Pride (P) (!) Travel - Destinations 4733 V6252 Events - Visited [Pst Yr] - Stratford Festival (P) (!) Travel - Destinations 4734 V9689 Events - Visited [Pst Yr] - Toronto International Film Festival (TIFF) (P) (!) Travel - Destinations 4735 V6253 Events - Visited [Pst Yr] - Winterlude, Ottawa (P) (!) Travel - Destinations 4736 V9688 Events - Visited [Pst Yr] - Montréal International Jazz Festival (P) (!) Travel - Destinations 4737 V6254 Events - Visited [Pst Yr] - Calgary Stampede & Exhibition (P) (!) Travel - Destinations 4738 V6255 Events - Visited [Pst Yr] - Pacific National Exhibition (PNE) (P) (!) Travel - Destinations 4739 V4762 Attractions - Visited [Pst Yr] -Art Gallery Of Ontario (P) Travel - Destinations 4740 V4763 Attractions - Visited [Pst Yr] -Canada's Wonderland (P) Travel - Destinations 4741 V4172 Attractions - Visited [Pst Yr] - CN Tower (P) Travel - Destinations 4742 V7460 Attractions - Visited [Pst Yr] - Metro Toronto Zoo (P) Travel - Destinations 4743 V9684 Attractions - Visited [Pst Yr] - National Arts Centre (P) (!) Travel - Destinations 4744 V4173 Attractions - Visited [Pst Yr] - Niagara Falls (P) Travel - Destinations 4745 V7461 Attractions - Visited [Pst Yr] - Ontario Science Centre (P) (!) Travel - Destinations 4746 V4738 Attractions - Visited [Pst Yr] - Ripley's Aquarium (P) Travel - Destinations 4747 V4739 Attractions - Visited [Pst Yr] - Royal Ontario Museum (P) Travel - Destinations 4748 V9685 Attractions - Visited [Pst Yr] - TIFF Bell Lightbox (P) (!) Travel - Destinations 4749 V9686 Attractions - Visited [Pst Yr] - Yonge-Dundas Square (P) Travel - Destinations 4750 V4740 Attractions - Visited [Pst Yr] - Botanical Gardens, Montréal (P) Travel - Destinations 4751 V9681 Attractions - Visited [Pst Yr] - Canadian Museum Of History, Gatineau (P) (!) Travel - Destinations 4752 V9682 Attractions - Visited [Pst Yr] - La Ronde, Montreal (P) (!) Travel - Destinations 4753 V4741 Attractions - Visited [Pst Yr] - Mont Tremblant (P) Travel - Destinations 4754 V9683 Attractions - Visited [Pst Yr] - Museum Of Fine Arts, Montréal (P) Travel - Destinations 4755 V4742 Attractions - Visited [Pst Yr] - Old Port, Montréal (P) Travel - Destinations 4756 V4743 Attractions - Visited [Pst Yr] - Old Québec City (P) Travel - Destinations 4757 V7462 Attractions - Visited [Pst Yr] - North Shore Mountains (Grouse, Seymour, Cypress) (P) (!) Travel - Destinations 4758 V4744 Attractions - Visited [Pst Yr] - Stanley Park (P) Travel - Destinations 4759 V7463 Attractions - Visited [Pst Yr] - Vancouver Aquarium (P) (!) Travel - Destinations 4760 V4174 Attractions - Visited [Pst Yr] - West Edmonton Mall (P) Travel - Destinations 4761 V4745 Attractions - Visited [Pst Yr] - Whistler (P) Travel - Destinations 4762 V4175 Attractions - Visited [Pst Yr] - Walt Disney World (P) Travel - Destinations 4763 V6256 Sports/Entertainment Venues - Visited [Pst Yr] - Air Canada Centre, Toronto (P) Travel - Destinations 4764 V6257 Sports/Entertainment Venues - Visited [Pst Yr] - Canadian Tire Centre, Ottawa (P) Travel - Destinations 4765 V6258 Sports/Entertainment Venues - Visited [Pst Yr] - Rogers Centre (Skydome), Toronto (P) Travel - Destinations 4766 V6259 Sports/Entertainment Venues - Visited [Pst Yr] - Bell Centre, Montréal (P) Travel - Destinations 4767 V6261 Sports/Entertainment Venues - Visited [Pst Yr] - Place Des Arts, Montréal (P) Travel - Destinations 4768 V6262 Sports/Entertainment Venues - Visited [Pst Yr] - BC Place, Vancouver (P) Travel - Destinations 4769 V6263 Sports/Entertainment Venues - Visited [Pst Yr] - REXALL Place (Coliseum), Edmonton (P) Travel - Destinations 4770 V6264 Sports/Entertainment Venues - Visited [Pst Yr] - Rogers Arena, Vancouver (P) Travel - Destinations 4771 V6265 Sports/Entertainment Venues - Visited [Pst Yr] - Scotiabank Saddledome, Calgary (P) (!) Travel - Destinations 4772 V9690 Sports/Entertainment Venues - Visited [Pst Yr] - Metro Centre, Halifax (P) Travel - Destinations 4773 V6271 Taxis - Taken [Pst Mth] - Yes (P) Travel - Transportation 4774 V4176 Air - Flown [Pst Yr] - Yes (P) Travel - Transportation 4775 V4177 Air - # Round Trips [Pst Yr] - 1-2 (P) Travel - Transportation 4776 V4178 Air - # Round Trips [Pst Yr] - 3-4 (P) Travel - Transportation 4777 V4179 Air - # Round Trips [Pst Yr] - 5+ (P) Travel - Transportation 4778 V8621I Air - # Round Trips [Pst Yr] - Incidence (P) Travel - Transportation 4779 V8621C Air - # Round Trips [Pst Yr] - Consumption (Trips) (P) Travel - Transportation Trips 4780 V6274 Air - Class Flown [Mst Oft] - First or Business (P) Travel - Transportation 4781 V4180 Air - Class Flown [Mst Oft] - Economy (P) Travel - Transportation 4782 V6275 Air - Class Flown [Mst Oft] - Premium Economy (P) Travel - Transportation 4783 V7465 Air - Made in-flight purchase [Pst Yr] - Yes (P) Travel - Transportation 4784 V7466 Air - Made in-flight purchase [Pst Yr] - No (P) Travel - Transportation 4785 V6276 Air - Trip Purpose [Lst Trip] - Business (P) Travel - Transportation 4786 V6277 Air - Trip Purpose [Lst Trip] - Pleasure/Family/Vacation (P) Travel - Transportation 4787 V4184 Cruise - Taken [Pst 3 Yrs] - Yes (P) Travel - Transportation 4788 V6278 Cruise - Weeks Taken - Less than 1 (P) (!) Travel - Transportation 4789 V4747 Cruise - Weeks Taken - 1 (P) Travel - Transportation 4790 V4187 Cruise - Weeks Taken - 2+ (P) Travel - Transportation 4791 V4189 Car Rental [Pst Yr] - Personal - Yes (P) Travel - Transportation 4792 V4188 Car Rental [Pst Yr] - Business - Yes (P) Travel - Transportation 4793 V4193 Car Rental - Times Rented for Personal [Pst Yr] - 1 (P) Travel - Transportation 4794 V6279 Car Rental - Times Rented for Personal [Pst Yr] - 2 (P) Travel - Transportation 4795 V6280 Car Rental - Times Rented for Personal [Pst Yr] - 3+ (P) Travel - Transportation 4796 V8135I Car Rental - Times Rented for Personal [Pst Yr] - Incidence (P) Travel - Transportation 4797 V8135C Car Rental - Times Rented for Personal [Pst Yr] - Consumption (Times) (P) Travel - Transportation Times 4798 V4142 Vacation - In Canada - Accommodation [Lst Trip] - Hotel (P) Travel - Accommodations 4799 V4144 Vacation - In Canada - Accommodation [Lst Trip] - Motel (P) Travel - Accommodations 4800 V6281 Vacation - In Canada - Accommodation [Lst Trip] - Bed and Breakfast (P) Travel - Accommodations 4801 V6282 Vacation - In Canada - Accommodation [Lst Trip] - Resort (P) Travel - Accommodations

Order Variable Description Category Consumption 4802 V4146 Vacation - In Canada - Accommodation [Lst Trip] - Camping/Trailer Park (P) Travel - Accommodations 4803 V4148 Vacation - In Canada - Accommodation [Lst Trip] - Vacation Home (e.g. Cottage/Cabin/Chalet) (P) Travel - Accommodations 4804 V7479 Vacation - In Canada - Accommodation [Lst Trip] - Rented House/Apartment (P) Travel - Accommodations 4805 V7480 Vacation - In Canada - Accommodation [Nxt Trip] - Hotel (P) Travel - Accommodations 4806 V7481 Vacation - In Canada - Accommodation [Nxt Trip] - Motel (P) Travel - Accommodations 4807 V7482 Vacation - In Canada - Accommodation [Nxt Trip] - Bed And Breakfast/B&B (P) Travel - Accommodations 4808 V7483 Vacation - In Canada - Accommodation [Nxt Trip] - Resort (P) Travel - Accommodations 4809 V7484 Vacation - In Canada - Accommodation [Nxt Trip] - Camping/Trailer Park (P) Travel - Accommodations 4810 V7485 Vacation - In Canada - Accommodation [Nxt Trip] - Weekend/Vacation Home (e.g. Cottage/Cabin/Chalet) (P) Travel - Accommodations 4811 V7486 Vacation - In Canada - Accommodation [Nxt Trip] - Rented House/Apartment (P) Travel - Accommodations 4812 V7487 Vacation - In Canada - Accommodation [Nxt Trip] - Other (P) Travel - Accommodations 4813 V4150 Vacation - Outside Canada - Accommodation [Lst Trip] - Hotel (P) Travel - Accommodations 4814 V4152 Vacation - Outside Canada - Accommodation [Lst Trip] - Motel (P) Travel - Accommodations 4815 V7488 Vacation - Outside Canada - Accommodation [Lst Trip] - B&B (P) Travel - Accommodations 4816 V7635 Vacation - Outside Canada - Accommodation [Lst Trip] - Resort (P) Travel - Accommodations 4817 V7489 Vacation - Outside Canada - Accommodation [Lst Trip] - Camping/Trailer Park (P) (!) Travel - Accommodations 4818 V7490 Vacation - Outside Canada - Accommodation [Lst Trip] - Weekend/Vacation Home (e.g. Cottage/Cabin/Chalet) (P) Travel - Accommodations

4819 V7491 Vacation - Outside Canada - Accommodation [Lst Trip] - Rented House/Apartment (P) Travel - Accommodations 4820 V7492 Vacation - Outside Canada - Accommodation [Nxt Trip] - Hotel (P) Travel - Accommodations 4821 V7493 Vacation - Outside Canada - Accommodation [Nxt Trip] - Motel (P) Travel - Accommodations 4822 V7494 Vacation - Outside Canada - Accommodation [Nxt Trip] - B&B (P) Travel - Accommodations 4823 V7495 Vacation - Outside Canada - Accommodation [Nxt Trip] - Resort (P) Travel - Accommodations 4824 V7496 Vacation - Outside Canada - Accommodation [Nxt Trip] - Camping/Trailer Park (P) (!) Travel - Accommodations 4825 V7497 Vacation - Outside Canada - Accommodation [Nxt Trip] - Weekend/Vacation Home (e.g. Cottage/Cabin/Chalet) (P) Travel - Accommodations

4826 V7498 Vacation - Outside Canada - Accommodation [Nxt Trip] - Rented House/Apartment (P) Travel - Accommodations 4827 V7499 Vacation - Outside Canada - Accommodation [Nxt Trip] - Other (P) Travel - Accommodations 4828 V4748 Hotels/Motels - Stayed [Pst Yr] - Yes (P) Travel - Accommodations 4829 V7500 Hotels/Motels - # Nights Stayed [Pst Yr] - 1-2 (P) Travel - Accommodations 4830 V7501 Hotels/Motels - # Nights Stayed [Pst Yr] - 3-10 (P) Travel - Accommodations 4831 V7502 Hotels/Motels - # Nights Stayed [Pst Yr] - 11+ (P) Travel - Accommodations 4832 V8134I Hotels/Motels - # Nights Stayed [Pst Yr] - Incidence (P) Travel - Accommodations 4833 V8134C Hotels/Motels - # Nights Stayed [Pst Yr] - Consumption (Nights) (P) Travel - Accommodations Nights 4834 V6286 Hotels/Motels - Type - Economy (P) Travel - Accommodations 4835 V6287 Hotels/Motels - Type - Luxury (P) Travel - Accommodations 4836 V8054 Vacation - Activities done [Pst Yr] - Visit Friends/Relatives (P) Travel - Activities 4837 V8055 Vacation - Activities done [Pst Yr] - Go Shopping (P) Travel - Activities 4838 V8056 Vacation - Activities done [Pst Yr] - Sightseeing (P) Travel - Activities 4839 V8057 Vacation - Activities done [Pst Yr] - Attend Sporting Events (P) Travel - Activities 4840 V8058 Vacation - Activities done [Pst Yr] - Attend Cultural Events (P) Travel - Activities 4841 V8059 Vacation - Activities done [Pst Yr] - Take In Night Life (P) Travel - Activities 4842 V8060 Vacation - Activities done [Pst Yr] - Visit A Theme Park/Zoo (P) Travel - Activities 4843 V8061 Vacation - Activities done [Pst Yr] - Visit Any National/Provincial Park (P) Travel - Activities 4844 V8062 Vacation - Activities done [Pst Yr] - Visit Museum/Art Gallery (P) Travel - Activities 4845 V8063 Vacation - Activities done [Pst Yr] - Go To A Beach (P) Travel - Activities 4846 V8064 Vacation - Activities done [Pst Yr] - Sports Activities (P) Travel - Activities 4847 V8065 Vacation - Activities done [Pst Yr] - Hiking/Adventure Tours (P) Travel - Activities 4848 V8066 Vacation - Activities done [Pst Yr] - Skiing/Snowboarding (P) Travel - Activities 4849 V8067 Vacation - Activities done [Pst Yr] - Golf (P) Travel - Activities 4850 V8068 Vacation - Activities done [Pst Yr] - Hunting/Fishing (P) Travel - Activities 4851 V8069 Vacation - Activities intend to do [Nxt Yr] - Visit Friends/Relatives (P) Travel - Activities 4852 V8070 Vacation - Activities intend to do [Nxt Yr] - Go Shopping (P) Travel - Activities 4853 V8071 Vacation - Activities intend to do [Nxt Yr] - Sightseeing (P) Travel - Activities 4854 V8072 Vacation - Activities intend to do [Nxt Yr] - Attend Sporting Events (P) Travel - Activities 4855 V8073 Vacation - Activities intend to do [Nxt Yr] - Attend Cultural Events (P) Travel - Activities 4856 V8074 Vacation - Activities intend to do [Nxt Yr] - Take In Night Life (P) Travel - Activities 4857 V8075 Vacation - Activities intend to do [Nxt Yr] - Visit A Theme Park/Zoo (P) Travel - Activities 4858 V8076 Vacation - Activities intend to do [Nxt Yr] - Visit Any National/Provincial Park (P) Travel - Activities 4859 V8077 Vacation - Activities intend to do [Nxt Yr] - Visit Museum/Art Gallery (P) Travel - Activities 4860 V8078 Vacation - Activities intend to do [Nxt Yr] - Go To A Beach (P) Travel - Activities 4861 V8079 Vacation - Activities intend to do [Nxt Yr] - Sports Activities (P) Travel - Activities 4862 V8080 Vacation - Activities intend to do [Nxt Yr] - Hiking/Adventure Tours (P) Travel - Activities 4863 V8081 Vacation - Activities intend to do [Nxt Yr] - Skiing/Snowboarding (P) Travel - Activities 4864 V8082 Vacation - Activities intend to do [Nxt Yr] - Golf (P) Travel - Activities 4865 V8083 Vacation - Activities intend to do [Nxt Yr] - Hunting/Fishing (P) Travel - Activities 4866 V4038 Business - Taken [Pst Yr] - Yes (P) Travel - Business 4867 V7447 Business - Intend to take trip [Nxt Yr] - Yes (P) Travel - Business 4868 V6204 Business - # Trips [Pst Yr] - 1-2 (P) Travel - Business 4869 V6205 Business - # Trips [Pst Yr] - 3-9 (P) Travel - Business 4870 V6206 Business - # Trips [Pst Yr] - 10+ (P) (!) Travel - Business 4871 V4042 Business - Travel By [Pst Yr] - Air (P) Travel - Business 4872 V4043 Business - Travel By [Pst Yr] - Car (P) Travel - Business 4873 V9691 Business - Travel By [Pst Yr] - Train (P) (!) Travel - Business 4874 V7448 Business - Travel By [Nxt Trip] - Air (P) Travel - Business 4875 V7449 Business - Travel By [Nxt Trip] - Car (P) Travel - Business 4876 V4190 Car Rental - Times Rented for Business [Pst Yr] - 1 (P) Travel - Business 4877 V4191 Car Rental - Times Rented for Business [Pst Yr] - 2+ (P) Travel - Business 4878 V8136I Car Rental - Times Rented for Business [Pst Yr] - Incidence (P) Travel - Business 4879 V8136C Car Rental - Times Rented for Business [Pst Yr] - Consumption (Times) (P) Travel - Business Times 4880 V1204 Public Activities - Done [Pst 2 Yrs] - Wrote To A Public Official (P) Life Events 4881 V1205 Public Activities - Done [Pst 2 Yrs] - Wrote To An Editor Of A Newspaper/Magazine (P) Life Events 4882 V1206 Public Activities - Done [Pst 2 Yrs] - Were Active In Social Issue/Comm. Project (P) Life Events 4883 V1207 Public Activities - Done [Pst 2 Yrs] - Worked For A Political Party/Candidate (P) Life Events 4884 V1208 Public Activities - Done [Pst 2 Yrs] - Did Volunteer Work (P) Life Events 4885 V9701 Public Activities - Done [Pst 2 Yrs] - Voted in the last Municipal Election(P) Life Events 4886 V9702 Public Activities - Done [Pst 2 Yrs] - Voted in the last Provincial Election (P) Life Events 4887 V9700 Public Activities - Done [Pst 2 Yrs] - Voted in the last Federal Election (P) Life Events

Order Variable Description Category Consumption 4888 V1212 Happened [Pst Yr] - Married (P) (!) Life Events 4889 V1213 Happened [Pst Yr] - Child Born (P) Life Events 4890 V1214 Happened [Pst Yr] - Grandchild Born (P) Life Events 4891 V1215 Happened [Pst Yr] - Retire Or Take Early Retirement (P) Life Events 4892 V1216 Happened [Pst Yr] - Lost Job Or Laid Off (P) Life Events 4893 V1217 Happened [Pst Yr] - Change Job (P) Life Events 4894 V1218 Happened [Pst Yr] - Start Your Own Business (P) (!) Life Events 4895 V9698 Happened [Pst Yr] - Moved Out Of Parental Home(P) (!) Life Events 4896 V8196 Happened [Pst Yr] - Moved Family Member to Retirement Home (P) (!) Life Events 4897 V4764 Happened [Pst Yr] - Buy First Home (P) Life Events 4898 V1219 Happened [Pst Yr] - Sell Or Change Principal Home (P) Life Events 4899 V9699 Happened [Pst Yr] - Separated/Divorced (P) (!) Life Events 4900 V1220 Happened [Pst Yr] - Become Caregiver To Elderly Relative (P) Life Events 4901 V1221 Happened [Pst Yr] - Become Caregiver to Disabled Person (P) Life Events 4902 V9697 Happened [Pst Yr] - Graduated From University/College(P) Life Events 4903 V1222 Happened [Pst Yr] - Child Graduates High School (P) Life Events 4904 V1223 Happened [Pst Yr] - Child Graduates University/College (P) (!) Life Events 4905 V1224 Happened [Pst Yr] - Child Gets Married (P) (!) Life Events 4906 V7503 Happened [Pst Yr] - Quit Smoking (P) Life Events 4907 V9696 Happened [Pst Yr] - Get New Pet (P) Life Events 4908 V4765 Expect to Happen [Nxt Yr] - Married (P) Life Events 4909 V4766 Expect to Happen [Nxt Yr] - Child Born (P) Life Events 4910 V1225 Expect to Happen [Nxt Yr] - Grandchild Born (P) Life Events 4911 V4767 Expect to Happen [Nxt Yr] - Retire Or Take Early Retirement (P) Life Events 4912 V9693 Expect to Happen [Nxt Yr] - Lost Job Or Laid Off (P) Life Events 4913 V1226 Expect to Happen [Nxt Yr] - Change Job (P) Life Events 4914 V4768 Expect to Happen [Nxt Yr] - Start Your Own Business (P) Life Events 4915 V9694 Expect to Happen [Nxt Yr] - Moved Out Of Parental Home (P) Life Events 4916 V8197 Expect to Happen [Nxt Yr] - Move Family Member to Retirement Home (P) (!) Life Events 4917 V4769 Expect to Happen [Nxt Yr] - Buy First Home (P) Life Events 4918 V1227 Expect to Happen [Nxt Yr] - Sell Or Change Principal Home (P) Life Events 4919 V9695 Expect to Happen [Nxt Yr] - Separated/Divorced (P) (!) Life Events 4920 V4770 Expect to Happen [Nxt Yr] - Become Caregiver To Elderly Relative (P) Life Events 4921 V1228 Expect to Happen [Nxt Yr] - Graduated From University/College (P) Life Events 4922 V1229 Expect to Happen [Nxt Yr] - Child Graduates High School (P) Life Events 4923 V1230 Expect to Happen [Nxt Yr] - Child Graduates University/College (P) Life Events 4924 V1231 Expect to Happen [Nxt Yr] - Child Gets Married (P) Life Events 4925 V7504 Expect to Happen [Nxt Yr] - Quit Smoking (P) Life Events 4926 V9692 Expect to Happen [Nxt Yr] - Get New Pet (P) Life Events 4927 V7884 Internet - The Internet improves the relationships I have with other people - Agree (P) Psychographics 4928 V7885 Internet - The Internet improves the relationships I have with other people - Disagree (P) Psychographics 4929 V7886 Internet - Life without the Internet would be a lot less fun - Agree (P) Psychographics 4930 V7887 Internet - Life without the Internet would be a lot less fun - Disagree (P) Psychographics 4931 V7888 Internet - I am concerned about data protection and privacy in the Internet - Agree (P) Psychographics 4932 V7889 Internet - I am concerned about data protection and privacy in the Internet - Disagree (P) Psychographics 4933 V7894 Internet - Internet allows freedom of expression - Agree (P) Psychographics 4934 V7895 Internet - Internet allows freedom of expression - Disagree (P) Psychographics 4935 V7896 Internet - Internet enables me to belong and be accepted by my friends - Agree (P) Psychographics 4936 V7897 Internet - Internet enables me to belong and be accepted by my friends - Disagree (P) Psychographics 4937 V7898 Internet - Internet provides a personal space - Agree (P) Psychographics 4938 V7899 Internet - Internet provides a personal space - Disagree (P) Psychographics 4939 V7900 Internet - Internet allows me to stand out and be different - Agree (P) Psychographics 4940 V7901 Internet - Internet allows me to stand out and be different - Disagree (P) Psychographics 4941 V7902 Internet - Internet helps me connect with other like-minded individuals - Agree (P) Psychographics 4942 V7903 Internet - Internet helps me connect with other like-minded individuals - Disagree (P) Psychographics 4943 V9719 Digital Lifestyle - I feel the need to check social networking sites every day - Agree (P) Psychographics 4944 V9720 Digital Lifestyle - I feel the need to check social networking sites every day - Disagree (P) Psychographics 4945 V8248 Media & Technology - I often refer to the internet before making a purchase - Agree (P) Psychographics 4946 V8249 Media & Technology - I often refer to the internet before making a purchase - Disagree (P) Psychographics 4947 V9721 Digital Lifestyle - Internet is the main source of news - Agree (P) Psychographics 4948 V9722 Digital Lifestyle - Internet is the main source of news - Disagree (P) Psychographics 4949 V8198 Advertising - Advertising influences my purchase decisions - Agree (P) Psychographics 4950 V8200 Advertising - Overall, I consider advertising a good thing - Agree (P) Psychographics 4951 V8202 Advertising - Advertising plays a vital role in providing information about products and services - Agree (P) Psychographics 4952 V8204 Advertising - Advertising keeps me up to date about products/services available in the marketplace - Agree (P) Psychographics 4953 V9703 Advertising - I like to share my opinions about products and services by posting reviews online - Agree (P) Psychographics 4954 V9704 Advertising - Out-of-Home/ Outdoor advertising affects how I see a brand - Agree (P) Psychographics 4955 V8199 Advertising - Advertising influences my purchase decisions - Disagree (P) Psychographics 4956 V8201 Advertising - Overall, I consider advertising a good thing - Disagree (P) Psychographics 4957 V8203 Advertising - Advertising plays a vital role in providing information about products and services - Disagree (P) Psychographics 4958 V8205 Advertising - Advertising keeps me up to date about products/services available in the marketplace - Disagree (P) Psychographics

4959 V8206 Automotive - A Car's Only Purpose Is To Get From Point A To Point B - Agree (P) Psychographics 4960 V8208 Automotive - Having A Vehicle That Is Fun To Drive Is An Important Feature When Buying A Car - Agree (P) Psychographics 4961 V8210 Automotive - I Am Interested In What Goes On Under The Hood Of A Car - Agree (P) Psychographics 4962 V8212 Automotive - I Choose A Car Mainly On The Basis Of Looks - Agree (P) Psychographics 4963 V8214 Automotive - I Keep Up On The Latest Advances In Automobile Technology - Agree (P) Psychographics 4964 V8216 Automotive - I Like Driving - Agree (P) Psychographics 4965 V8218 Automotive - My Car Should Express My Personality - Agree (P) Psychographics 4966 V8220 Automotive - I Refuse To Buy A Car That Is Not Fuel Efficient - Agree (P) Psychographics 4967 V8222 Automotive - Given Choice I'd Always Choose Luxury Auto - Agree (P) Psychographics 4968 V8224 Automotive - You Can Tell A Lot About Someone By The Car They Drive - Agree (P) Psychographics 4969 V9705 Automotive - I would like to own a hybrid vehicle - Agree (P) Psychographics 4970 V9706 Automotive - I would like to own an electric vehicle - Agree (P) Psychographics 4971 V9707 Automotive -When choosing a car,safety is my top concern - Agree (P) Psychographics 4972 V8207 Automotive - A Car's Only Purpose Is To Get From Point A To Point B - Disagree (P) Psychographics 4973 V8209 Automotive - Having A Vehicle That Is Fun To Drive Is An Important Feature When Buying A Car - Disagree (P) Psychographics 4974 V8211 Automotive - I Am Interested In What Goes On Under The Hood Of A Car - Disagree (P) Psychographics

Order Variable Description Category Consumption 4975 V8213 Automotive - I Choose A Car Mainly On The Basis Of Looks - Disagree (P) Psychographics 4976 V8215 Automotive - I Keep Up On The Latest Advances In Automobile Technology - Disagree (P) Psychographics 4977 V8217 Automotive - I Like Driving - Disagree (P) Psychographics 4978 V8219 Automotive - My Car Should Express My Personality - Disagree (P) Psychographics 4979 V8221 Automotive - I Refuse To Buy A Car That Is Not Fuel Efficient - Disagree (P) Psychographics 4980 V8223 Automotive - Given Choice I'd Always Choose Luxury Auto - Disagree (P) Psychographics 4981 V8225 Automotive - You Can Tell A Lot About Someone By The Car They Drive - Disagree (P) Psychographics 4982 V9732 Automotive - I would like to own a hybrid vehicle - Disagree (P) Psychographics 4983 V9733 Automotive - I would like to own an electric vehicle - Disagree (P) Psychographics 4984 V8228 Media & Technology - Online TV streaming services have changed the way I watch television - Agree (P) Psychographics 4985 V8230 Media & Technology - Because of online TV streaming I now watch more television than I used to - Agree (P) Psychographics 4986 V8234 Media & Technology - Being able to stream or listen to the radio online has changed the way I listen to the radio - Agree (P) Psychographics

4987 V8236 Media & Technology - I always choose not to be included on email/mailing lists - Agree (P) Psychographics 4988 V8244 Media & Technology - I couldn't live without my mobile phone - Agree (P) Psychographics 4989 V9727 Media & Technology - I rely on TV to keep me informed - Agree (P) Psychographics 4990 V9725 Media & Technology - I prefer to watch TV programs live - Agree (P) Psychographics 4991 V9728 Media & Technology - I sometimes rely on the radio for companionship - Agree (P) Psychographics 4992 V9726 Media & Technology - I primarily listen to music through streaming services - Agree (P) Psychographics 4993 V9729 Media & Technology - I'm willing to pay extra for the quality content - Agree (P) Psychographics 4994 V8229 Media & Technology - Online TV streaming services have changed the way I watch television - Disagree (P) Psychographics 4995 V8231 Media & Technology - Because of online TV streaming I now watch more television than I used to - Disagree (P) Psychographics 4996 V8235 Media & Technology - Being able to stream or listen to the radio online has changed the way I listen to the radio - Disagree Psychographics (P) 4997 V8237 Media & Technology - I always choose not to be included on email/mailing lists - Disagree (P) Psychographics 4998 V8245 Media & Technology - I couldn't live without my mobile phone - Disagree (P) Psychographics 4999 V8254 Diet/Health - I always think of the calories in what I eat - Agree (P) Psychographics 5000 V8256 Diet/Health - I think fast food is all junk - Agree (P) Psychographics 5001 V8258 Diet/Health - Because of my busy lifestyle, I don't take care of myself as well as I should - Agree (P) Psychographics 5002 V8260 Diet/Health - I trust homeopathic medicine - Agree (P) Psychographics 5003 V8262 Diet/Health - I always check the nutritional content of food - Agree (P) Psychographics 5004 V8264 Diet/Health - I always look for the light/diet versions of food and drink - Agree (P) Psychographics 5005 V8268 Diet/Health - I consider my diet to be very healthy - Agree (P) Psychographics 5006 V8270 Diet/Health - I am eating more healthy food than I have in the past - Agree (P) Psychographics 5007 V8274 Diet/Health - I mainly eat vegetarian food - Agree (P) Psychographics 5008 V8278 Diet/Health - I indulge in my cravings for sweets - Agree (P) Psychographics 5009 V9713 Diet/Health - I avoid or consume less of beverages that are high in sugar - Agree (P) Psychographics 5010 V9714 Diet/Health - I avoid or consume less of beverages that contain artificial sweeteners - Agree (P) Psychographics 5011 V9716 Diet/Health - I seek out beverages that are organic - Agree (P) Psychographics 5012 V9717 Diet/Health - I seek out beverages that contain probiotic - Agree (P) Psychographics 5013 V9712 Diet/Health - I am trying to reduce or eliminate the amount of animal meat/or cow's milk dairy consumption in my diet - Psychographics Agree (P) 5014 V9718 Diet/Health - I try to make sure that we keep a wide variety of snacks at home - Agree (P) Psychographics 5015 V9715 Diet/Health - I like to reward myself with a snack - Agree (P) Psychographics 5016 V9711 Diet/Health - Eating many times during the day is better for you than a few large meals - Agree (P) Psychographics 5017 V8255 Diet/Health - I always think of the calories in what I eat - Disagree (P) Psychographics 5018 V8257 Diet/Health - I think fast food is all junk - Disagree (P) Psychographics 5019 V8259 Diet/Health - Because of my busy lifestyle, I don't take care of myself as well as I should - Disagree (P) Psychographics 5020 V8261 Diet/Health - I trust homeopathic medicine - Disagree (P) Psychographics 5021 V8263 Diet/Health - I always check the nutritional content of food - Disagree (P) Psychographics 5022 V8265 Diet/Health - I always look for the light/diet versions of food and drink - Disagree (P) Psychographics 5023 V8269 Diet/Health - I consider my diet to be very healthy - Disagree (P) Psychographics 5024 V8271 Diet/Health - I am eating more healthy food than I have in the past - Disagree (P) Psychographics 5025 V8275 Diet/Health - I mainly eat vegetarian food - Disagree (P) Psychographics 5026 V8279 Diet/Health - I indulge in my cravings for sweets - Disagree (P) Psychographics 5027 V8282 Alcohol - Drinking Is Part Of My Lifestyle - Agree (P) Psychographics 5028 V8284 Alcohol - It's worth paying extra for good quality beer/wine/spirits - Agree (P) Psychographics 5029 V8286 Alcohol - I Probably Should Drink Less Alcohol - Agree (P) Psychographics 5030 V8288 Alcohol - When I visit restaurants I often order an alcoholic beverage - Agree (P) Psychographics 5031 V8283 Alcohol - Drinking Is Part Of My Lifestyle - Disagree (P) Psychographics 5032 V8285 Alcohol - It's worth paying extra for good quality beer/wine/spirits - Disagree (P) Psychographics 5033 V8287 Alcohol - I Probably Should Drink Less Alcohol - Disagree (P) Psychographics 5034 V8289 Alcohol - When I visit restaurants I often order an alcoholic beverage - Disagree (P) Psychographics 5035 V8292 Environment - I make a conscious effort to recycle - Agree (P) Psychographics 5036 V8294 Environment - I am prepared to make lifestyle compromises to benefit the environment - Agree (P) Psychographics 5037 V8296 Environment - It's not worth doing things to help the environment if others don't do the same - Agree (P) Psychographics 5038 V8298 Environment - I am very concerned about the effects of pollution on our planet - Agree (P) Psychographics 5039 V8300 Environment - It's only worth doing environmentally-friendly things if they save you money - Agree (P) Psychographics 5040 V8302 Environment - Companies should help consumers to be environmentally responsible - Agree (P) Psychographics 5041 V8306 Environment - People have a duty to recycle - Agree (P) Psychographics 5042 V8308 Environment - Global warming is not man-made- it's a natural occurrence - Agree (P) Psychographics 5043 V8312 Environment - Today there is too much emphasis on conservation - Agree (P) Psychographics 5044 V8314 Environment - I buy products in bulk to avoid over packaging - Agree (P) Psychographics 5045 V9724 Environment - I would pay more for products knowing that they are produced and packaged in an environmentally friendly Psychographics way - Agree (P) 5046 V9723 Environment - I do my best to shop ethically and responsibly (e.g. rechargeables, refills, reusables, biodegradables etc.) - Psychographics Agree (P) 5047 V8293 Environment - I make a conscious effort to recycle - Disagree (P) (!) Psychographics 5048 V8295 Environment - I am prepared to make lifestyle compromises to benefit the environment - Disagree (P) Psychographics 5049 V8297 Environment - It's not worth doing things to help the environment if others don't do the same - Disagree (P) Psychographics 5050 V8299 Environment - I am very concerned about the effects of pollution on our planet - Disagree (P) Psychographics 5051 V8301 Environment - It's only worth doing environmentally-friendly things if they save you money - Disagree (P) Psychographics 5052 V8303 Environment - Companies should help consumers to be environmentally responsible - Disagree (P) Psychographics 5053 V8307 Environment - People have a duty to recycle - Disagree (P) (!) Psychographics 5054 V8309 Environment - Global warming is not man-made- it's a natural occurrence - Disagree (P) Psychographics 5055 V8313 Environment - Today there is too much emphasis on conservation - Disagree (P) Psychographics 5056 V8315 Environment - I buy products in bulk to avoid over packaging - Disagree (P) Psychographics 5057 V8316 Finance - I am actively looking for opportunities to earn supplemental income beyond my regular job - Agree (P) Psychographics

Order Variable Description Category Consumption 5058 V8318 Finance - I am very good at managing money - Agree (P) Psychographics 5059 V8320 Finance - I am more of a spender than a saver - Agree (P) Psychographics 5060 V8322 Finance - With a credit card I can buy the sort of things I couldn't normally afford - Agree (P) Psychographics 5061 V8324 Finance - I spend money more carefully than I used to - Agree (P) Psychographics 5062 V8326 Finance - Financial security for retirement is each individual's responsibility - Agree (P) Psychographics 5063 V8328 Finance - My main goal is to make as much money as possible - Agree (P) Psychographics 5064 V8330 Finance - I feel overwhelmed by financial burdens - Agree (P) Psychographics 5065 V8332 Finance - I seldom make a financial move without consulting an expert - Agree (P) Psychographics 5066 V8334 Finance - I have already taken steps to ensure that I have sufficient income for my retirement - Agree (P) Psychographics 5067 V8317 Finance - I am actively looking for opportunities to earn supplemental income beyond my regular job - Disagree (P) Psychographics

5068 V8319 Finance - I am very good at managing money - Disagree (P) Psychographics 5069 V8321 Finance - I am more of a spender than a saver - Disagree (P) Psychographics 5070 V8323 Finance - With a credit card I can buy the sort of things I couldn't normally afford - Disagree (P) Psychographics 5071 V8325 Finance - I spend money more carefully than I used to - Disagree (P) Psychographics 5072 V8327 Finance - Financial security for retirement is each individual's responsibility - Disagree (P) Psychographics 5073 V8329 Finance - My main goal is to make as much money as possible - Disagree (P) Psychographics 5074 V8331 Finance - I feel overwhelmed by financial burdens - Disagree (P) Psychographics 5075 V8333 Finance - I seldom make a financial move without consulting an expert - Disagree (P) Psychographics 5076 V8335 Finance - I have already taken steps to ensure that I have sufficient income for my retirement - Disagree (P) Psychographics 5077 V8336 Food - I like to try out new food products - Agree (P) Psychographics 5078 V8338 Food - I like to treat myself to foods that are not good for me - Agree (P) Psychographics 5079 V8340 Food - It's worth paying more for organic food - Agree (P) Psychographics 5080 V8342 Food - I have conservative taste in food - Agree (P) Psychographics 5081 V8344 Food - I am willing to spend more on good quality foods - Agree (P) Psychographics 5082 V8337 Food - I like to try out new food products - Disagree (P) Psychographics 5083 V8339 Food - I like to treat myself to foods that are not good for me - Disagree (P) Psychographics 5084 V8341 Food - It's worth paying more for organic food - Disagree (P) Psychographics 5085 V8343 Food - I have conservative taste in food - Disagree (P) Psychographics 5086 V8345 Food - I am willing to spend more on good quality foods - Disagree (P) Psychographics 5087 V8480 Personality - It is important that those around me think I'm doing well - Agree (P) Psychographics 5088 V8482 Personality - I try to keep up with developments in technology - Agree (P) Psychographics 5089 V8484 Personality - I like to enjoy life and don't worry about the future - Agree (P) Psychographics 5090 V9730 Personality - I am an optimist - Agree (P) Psychographics 5091 V8486 Personality - My faith is really important to me - Agree (P) Psychographics 5092 V8488 Personality - I often do things on the spur of the moment - Agree (P) Psychographics 5093 V8490 Personality - I find I am easily swayed by other people's views - Agree (P) Psychographics 5094 V8492 Personality - I prefer to spend a quiet evening at home than go out - Agree (P) Psychographics 5095 V8494 Personality - I prefer to work as part of a team than work alone - Agree (P) Psychographics 5096 V9731 Personality - I consider myself an entrepreneur - Agree (P) Psychographics 5097 V8496 Personality - It's important to me to feel respected by my peers - Agree (P) Psychographics 5098 V8498 Personality - I don't like to judge other people on the way they choose to live their life - Agree (P) Psychographics 5099 V8500 Personality - I consider myself to be a spiritual person - Agree (P) Psychographics 5100 V8502 Personality - I consider myself to be a creative person - Agree (P) Psychographics 5101 V8504 Personality - I like to have a circle of close friends who support me in hard times - Agree (P) Psychographics 5102 V8506 Personality - I like to have control over people and resources - Agree (P) Psychographics 5103 V8508 Personality - I am willing to volunteer my time for a good cause - Agree (P) Psychographics 5104 V8510 Personality - I have a keen sense of adventure - Agree (P) Psychographics 5105 V8512 Personality - I worry a lot - Agree (P) Psychographics 5106 V8514 Personality - Meeting new people comes easily to me - Agree (P) Psychographics 5107 V8481 Personality - It is important that those around me think I'm doing well - Disagree (P) Psychographics 5108 V8483 Personality - I try to keep up with developments in technology - Disagree (P) Psychographics 5109 V8485 Personality - I like to enjoy life and don't worry about the future - Disagree (P) Psychographics 5110 V8487 Personality - My faith is really important to me - Disagree (P) Psychographics 5111 V8489 Personality - I often do things on the spur of the moment - Disagree (P) Psychographics 5112 V8491 Personality - I find I am easily swayed by other people's views - Disagree (P) Psychographics 5113 V8493 Personality - I prefer to spend a quiet evening at home than go out - Disagree (P) (!) Psychographics 5114 V8495 Personality - I prefer to work as part of a team than work alone - Disagree (P) Psychographics 5115 V8497 Personality - It's important to me to feel respected by my peers - Disagree (P) Psychographics 5116 V8499 Personality - I don't like to judge other people on the way they choose to live their life - Disagree (P) Psychographics 5117 V8501 Personality - I consider myself to be a spiritual person - Disagree (P) Psychographics 5118 V8503 Personality - I consider myself to be a creative person - Disagree (P) Psychographics 5119 V8505 Personality - I like to have a circle of close friends who support me in hard times - Disagree (P) Psychographics 5120 V8507 Personality - I like to have control over people and resources - Disagree (P) Psychographics 5121 V8509 Personality - I am willing to volunteer my time for a good cause - Disagree (P) Psychographics 5122 V8511 Personality - I have a keen sense of adventure - Disagree (P) Psychographics 5123 V8513 Personality - I worry a lot - Disagree (P) Psychographics 5124 V8515 Personality - Meeting new people comes easily to me - Disagree (P) Psychographics 5125 V8346 Luxury/Status - Money is the best measure of success - Agree (P) Psychographics 5126 V8348 Luxury/Status - It is worth paying extra for quality goods - Agree (P) Psychographics 5127 V8350 Luxury/Status - Sometimes I treat myself to something I don't need - Agree (P) Psychographics 5128 V8352 Luxury/Status - I am prepared to pay more for products that elevate my status - Agree (P) Psychographics 5129 V8354 Luxury/Status - I enjoy being extravagant - Agree (P) Psychographics 5130 V8356 Luxury/Status - I like to live a lifestyle that impresses others - Agree (P) Psychographics 5131 V8347 Luxury/Status - Money is the best measure of success - Disagree (P) Psychographics 5132 V8349 Luxury/Status - It is worth paying extra for quality goods - Disagree (P) Psychographics 5133 V8351 Luxury/Status - Sometimes I treat myself to something I don't need - Disagree (P) Psychographics 5134 V8353 Luxury/Status - I am prepared to pay more for products that elevate my status - Disagree (P) Psychographics 5135 V8355 Luxury/Status - I enjoy being extravagant - Disagree (P) Psychographics 5136 V8357 Luxury/Status - I like to live a lifestyle that impresses others - Disagree (P) Psychographics 5137 V8358 Motivation - I don't want responsibility; I'd rather be told what to do - Agree (P) Psychographics 5138 V8360 Motivation - I look on the work I do as a career rather than just a job - Agree (P) Psychographics 5139 V8362 Motivation - I want to get to the very top in my career - Agree (P) Psychographics 5140 V8364 Motivation - There's little I can do to change my life - Agree (P) Psychographics 5141 V8366 Motivation - I like taking risks - Agree (P) Psychographics 5142 V8368 Motivation - I would like to set up my own business one day - Agree (P) Psychographics 5143 V8370 Motivation - How I spend my time is more important than the money I make - Agree (P) Psychographics 5144 V8372 Motivation - I am willing to sacrifice my time with my family in order to get ahead - Agree (P) Psychographics

Order Variable Description Category Consumption 5145 V8374 Motivation - You should seize opportunities in life when they arise - Agree (P) Psychographics 5146 V8376 Motivation - In this day and age it is important to juggle various tasks at the same time - Agree (P) Psychographics 5147 V8378 Motivation - It is important to continue learning new things throughout your life - Agree (P) Psychographics 5148 V8380 Motivation - I like to pursue a life of challenge, novelty and change - Agree (P) Psychographics 5149 V8382 Motivation - I am perfectly happy with my standard of living - Agree (P) Psychographics 5150 V8384 Motivation - I am usually the first amongst my friends to know what's going on - Agree (P) Psychographics 5151 V8386 Motivation - Family life is the most important thing - Agree (P) Psychographics 5152 V8359 Motivation - I don't want responsibility; I'd rather be told what to do - Disagree (P) Psychographics 5153 V8361 Motivation - I look on the work I do as a career rather than just a job - Disagree (P) Psychographics 5154 V8363 Motivation - I want to get to the very top in my career - Disagree (P) Psychographics 5155 V8365 Motivation - There's little I can do to change my life - Disagree (P) Psychographics 5156 V8367 Motivation - I like taking risks - Disagree (P) Psychographics 5157 V8369 Motivation - I would like to set up my own business one day - Disagree (P) Psychographics 5158 V8371 Motivation - How I spend my time is more important than the money I make - Disagree (P) Psychographics 5159 V8373 Motivation - I am willing to sacrifice my time with my family in order to get ahead - Disagree (P) Psychographics 5160 V8375 Motivation - You should seize opportunities in life when they arise - Disagree (P) (!) Psychographics 5161 V8377 Motivation - In this day and age it is important to juggle various tasks at the same time - Disagree (P) Psychographics 5162 V8381 Motivation - I like to pursue a life of challenge, novelty and change - Disagree (P) Psychographics 5163 V8383 Motivation - I am perfectly happy with my standard of living - Disagree (P) Psychographics 5164 V8385 Motivation - I am usually the first amongst my friends to know what's going on - Disagree (P) Psychographics 5165 V8387 Motivation - Family life is the most important thing - Disagree (P) Psychographics 5166 V8392 Personal Appearance - I like to stand out in a crowd - Agree (P) Psychographics 5167 V8394 Personal Appearance - It is important to be attractive to others - Agree (P) Psychographics 5168 V8396 Personal Appearance - I like to keep up with the latest fashions - Agree (P) Psychographics 5169 V8398 Personal Appearance - When shopping for clothes I generally look for designer labels - Agree (P) Psychographics 5170 V8400 Personal Appearance - It is important to keep young looking - Agree (P) Psychographics 5171 V8402 Personal Appearance - I spend a lot of money on toiletries and cosmetics for personal use - Agree (P) Psychographics 5172 V8404 Personal Appearance - I do some form of sport or exercise at least once a week - Agree (P) Psychographics 5173 V8406 Personal Appearance - Most of the time I'm trying to lose weight - Agree (P) Psychographics 5174 V8408 Personal Appearance - My confidence is greatly enhanced when I know I look my best - Agree (P) Psychographics 5175 V8410 Personal Appearance - I can't leave home without make-up - Agree (P) Psychographics 5176 V8412 Personal Appearance - To be beautiful is to be simple and natural - Agree (P) Psychographics 5177 V8414 Personal Appearance - People's opinion on my appearance is very important to me - Agree (P) Psychographics 5178 V8416 Personal Appearance - I take great pleasure in looking after my appearance - Agree (P) Psychographics 5179 V8418 Personal Appearance - Beauty comes from within - Agree (P) Psychographics 5180 V8420 Personal Appearance - I would consider having cosmetic surgery - Agree (P) Psychographics 5181 V8422 Personal Appearance - I tend to always buy the same beauty products - Agree (P) Psychographics 5182 V8424 Personal Appearance - I look after my health to improve my appearance - Agree (P) Psychographics 5183 V8426 Personal Appearance - I have a conservative dress style - Agree (P) Psychographics 5184 V8428 Personal Appearance - I prefer to buy clothes that are classic and timeless in style - Agree (P) Psychographics 5185 V8430 Personal Appearance - My fragrance expresses my personality - Agree (P) Psychographics 5186 V8432 Personal Appearance - Skincare products help make your skin look younger - Agree (P) Psychographics 5187 V8393 Personal Appearance - I like to stand out in a crowd - Disagree (P) Psychographics 5188 V8395 Personal Appearance - It is important to be attractive to others - Disagree (P) Psychographics 5189 V8397 Personal Appearance - I like to keep up with the latest fashions - Disagree (P) Psychographics 5190 V8399 Personal Appearance - When shopping for clothes I generally look for designer labels - Disagree (P) Psychographics 5191 V8401 Personal Appearance - It is important to keep young looking - Disagree (P) Psychographics 5192 V8403 Personal Appearance - I spend a lot of money on toiletries and cosmetics for personal use - Disagree (P) Psychographics 5193 V8405 Personal Appearance - I do some form of sport or exercise at least once a week - Disagree (P) Psychographics 5194 V8407 Personal Appearance - Most of the time I'm trying to lose weight - Disagree (P) Psychographics 5195 V8409 Personal Appearance - My confidence is greatly enhanced when I know I look my best - Disagree (P) Psychographics 5196 V8411 Personal Appearance - I can't leave home without make-up - Disagree (P) Psychographics 5197 V8413 Personal Appearance - To be beautiful is to be simple and natural - Disagree (P) Psychographics 5198 V8415 Personal Appearance - People's opinion on my appearance is very important to me - Disagree (P) Psychographics 5199 V8417 Personal Appearance - I take great pleasure in looking after my appearance - Disagree (P) Psychographics 5200 V8419 Personal Appearance - Beauty comes from within - Disagree (P) Psychographics 5201 V8421 Personal Appearance - I would consider having cosmetic surgery - Disagree (P) Psychographics 5202 V8423 Personal Appearance - I tend to always buy the same beauty products - Disagree (P) Psychographics 5203 V8425 Personal Appearance - I look after my health to improve my appearance - Disagree (P) Psychographics 5204 V8427 Personal Appearance - I have a conservative dress style - Disagree (P) Psychographics 5205 V8429 Personal Appearance - I prefer to buy clothes that are classic and timeless in style - Disagree (P) Psychographics 5206 V8431 Personal Appearance - My fragrance expresses my personality - Disagree (P) Psychographics 5207 V8433 Personal Appearance - Skincare products help make your skin look younger - Disagree (P) Psychographics 5208 V8434 Personal Interest - I enjoy entertaining at home - Agree (P) Psychographics 5209 V8436 Personal Interest - I enjoy spending time with my family - Agree (P) Psychographics 5210 V8438 Personal Interest - We often sit down for a meal together at home - Agree (P) Psychographics 5211 V8440 Personal Interest - Music is an important part of my life - Agree (P) Psychographics 5212 V8442 Personal Interest - I really enjoy cooking - Agree (P) Psychographics 5213 V8444 Personal Interest - My friends are more important to me than my family - Agree (P) Psychographics 5214 V8446 Personal Interest - Sports and recreation are important to my family - Agree (P) Psychographics 5215 V8448 Personal Interest - I like to dine at fine restaurants as often as possible - Agree (P) Psychographics 5216 V8450 Personal Interest - Regular exercise is an important part of my life - Agree (P) Psychographics 5217 V8452 Personal Interest - I closely follow at least one sport throughout the season - Agree (P) Psychographics 5218 V8454 Personal Interest - I love to spend time looking at household decorating ideas - Agree (P) Psychographics 5219 V8456 Personal Interest - I am particularly interested in the arts - Agree (P) Psychographics 5220 V8458 Personal Interest - I participate in sports on a regular basis - Agree (P) Psychographics 5221 V8435 Personal Interest - I enjoy entertaining at home - Disagree (P) Psychographics 5222 V8437 Personal Interest - I enjoy spending time with my family - Disagree (P) Psychographics 5223 V8439 Personal Interest - We often sit down for a meal together at home - Disagree (P) Psychographics 5224 V8441 Personal Interest - Music is an important part of my life - Disagree (P) Psychographics 5225 V8443 Personal Interest - I really enjoy cooking - Disagree (P) Psychographics 5226 V8445 Personal Interest - My friends are more important to me than my family - Disagree (P) Psychographics 5227 V8447 Personal Interest - Sports and recreation are important to my family - Disagree (P) Psychographics 5228 V8449 Personal Interest - I like to dine at fine restaurants as often as possible - Disagree (P) Psychographics 5229 V8451 Personal Interest - Regular exercise is an important part of my life - Disagree (P) Psychographics 5230 V8453 Personal Interest - I closely follow at least one sport throughout the season - Disagree (P) Psychographics 5231 V8455 Personal Interest - I love to spend time looking at household decorating ideas - Disagree (P) Psychographics 5232 V8457 Personal Interest - I am particularly interested in the arts - Disagree (P) Psychographics

Order Variable Description Category Consumption 5233 V8459 Personal Interest - I participate in sports on a regular basis - Disagree (P) Psychographics 5234 V8460 Print Media - Print is an uninterrupted, personal and relaxing experience - Agree (P) Psychographics 5235 V8462 Print Media - The physical aspect of reading print is a key part of the experience - Agree (P) Psychographics 5236 V8464 Print Media - Computers remind me of work; reading print is a pleasure - Agree (P) Psychographics 5237 V8388 News - I feel it is important to pay for news and information to feel truly informed - Agree (P) Psychographics 5238 V8390 News - I commit more time each day to seek out current news and information than I did two years ago - Agree (P) Psychographics

5239 V8461 Print Media - Print is an uninterrupted, personal and relaxing experience - Disagree (P) Psychographics 5240 V8463 Print Media - The physical aspect of reading print is a key part of the experience - Disagree (P) Psychographics 5241 V8465 Print Media - Computers remind me of work; reading print is a pleasure - Disagree (P) Psychographics 5242 V8389 News - I feel it is important to pay for news and information to feel truly informed - Disagree (P) Psychographics 5243 V8391 News - I commit more time each day to seek out current news and information than I did two years ago - Disagree (P) Psychographics

5244 V8466 Consumer Products - I love to buy new gadgets and appliances - Agree (P) Psychographics 5245 V8468 Consumer Products - It is important my household is equipped with the latest technology - Agree (P) Psychographics 5246 V8470 Consumer Products - I wait until technology becomes cheaper before considering a purchase - Agree (P) Psychographics 5247 V8472 Consumer Products - I pay extra to personalize products to suit my taste and style - Agree (P) Psychographics 5248 V8474 Consumer Products - When I buy any product, its style and design are as important as its quality - Agree (P) Psychographics 5249 V8476 Consumer Products - I feel confident using new technology products - Agree (P) Psychographics 5250 V8478 Consumer Products - I buy goods produced by my own country whenever I can - Agree (P) Psychographics 5251 V9710 Consumer Products - People tend to ask me for my opinion about new products and services - Agree (P) Psychographics 5252 V9708 Consumer Products - I can't resist fancy packaging - Agree (P) Psychographics 5253 V9709 Consumer Products - Online product reviews have a major influence on my purchasing decisions - Agree (P) Psychographics 5254 V8467 Consumer Products - I love to buy new gadgets and appliances - Disagree (P) Psychographics 5255 V8469 Consumer Products - It is important my household is equipped with the latest technology - Disagree (P) Psychographics 5256 V8471 Consumer Products - I wait until technology becomes cheaper before considering a purchase - Disagree (P) Psychographics 5257 V8473 Consumer Products - I pay extra to personalize products to suit my taste and style - Disagree (P) Psychographics 5258 V8475 Consumer Products - When I buy any product, its style and design are as important as its quality - Disagree (P) Psychographics 5259 V8477 Consumer Products - I feel confident using new technology products - Disagree (P) Psychographics 5260 V8479 Consumer Products - I buy goods produced by my own country whenever I can - Disagree (P) Psychographics 5261 V8516 Shopping - I always look out for special offers - Agree (P) Psychographics 5262 V8518 Shopping - I really enjoy shopping - Agree (P) Psychographics 5263 V8520 Shopping - I always use a shopping list - Agree (P) Psychographics 5264 V8522 Shopping - I tend to make impulse purchases - Agree (P) Psychographics 5265 V8524 Shopping - I trust my own judgement in picking out my clothes - Agree (P) Psychographics 5266 V8526 Shopping - People come to me for advice before buying new things - Agree (P) Psychographics 5267 V8528 Shopping - I buy new products before most of my friends - Agree (P) Psychographics 5268 V8530 Shopping - When I see a new brand I often buy it to see what it's like - Agree (P) Psychographics 5269 V8532 Shopping - Once I find a brand I like I tend to stick to it - Agree (P) Psychographics 5270 V8534 Shopping - I think that well-known brands are better - Agree (P) Psychographics 5271 V8536 Shopping - Celebrities influence my purchase decisions - Agree (P) (!) Psychographics 5272 V8538 Shopping - Shopping online makes my life easier - Agree (P) Psychographics 5273 V8540 Shopping - Convenience of online shopping is more important than price - Agree (P) Psychographics 5274 V8542 Shopping - I look for the lowest possible prices when I go shopping - Agree (P) Psychographics 5275 V8544 Shopping - Even though I have a favourite brand, if another brand is on special offer I buy it instead - Agree (P) Psychographics 5276 V8546 Shopping - I check a number of sources before making a significant purchase - Agree (P) Psychographics 5277 V8517 Shopping - I always look out for special offers - Disagree (P) Psychographics 5278 V8519 Shopping - I really enjoy shopping - Disagree (P) Psychographics 5279 V8521 Shopping - I always use a shopping list - Disagree (P) Psychographics 5280 V8523 Shopping - I tend to make impulse purchases - Disagree (P) Psychographics 5281 V8525 Shopping - I trust my own judgement in picking out my clothes - Disagree (P) (!) Psychographics 5282 V8527 Shopping - People come to me for advice before buying new things - Disagree (P) Psychographics 5283 V8529 Shopping - I buy new products before most of my friends - Disagree (P) Psychographics 5284 V8531 Shopping - When I see a new brand I often buy it to see what it's like - Disagree (P) Psychographics 5285 V8533 Shopping - Once I find a brand I like I tend to stick to it - Disagree (P) Psychographics 5286 V8535 Shopping - I think that well-known brands are better - Disagree (P) Psychographics 5287 V8537 Shopping - Celebrities influence my purchase decisions - Disagree (P) Psychographics 5288 V8539 Shopping - Shopping online makes my life easier - Disagree (P) Psychographics 5289 V8541 Shopping - Convenience of online shopping is more important than price - Disagree (P) Psychographics 5290 V8543 Shopping - I look for the lowest possible prices when I go shopping - Disagree (P) Psychographics 5291 V8545 Shopping - Even though I have a favourite brand, if another brand is on special offer I buy it instead - Disagree (P) Psychographics 5292 V8547 Shopping - I check a number of sources before making a significant purchase - Disagree (P) Psychographics 5293 V8548 Social/Political/Ethical - It is more important to do your duty than to live for your own enjoyment - Agree (P) Psychographics 5294 V8550 Social/Political/Ethical - Children should be allowed to express themselves freely - Agree (P) Psychographics 5295 V8552 Social/Political/Ethical - I think we should strive for equality for all - Agree (P) Psychographics 5296 V8554 Social/Political/Ethical - I think it's important to have a lasting relationship with one partner - Agree (P) Psychographics 5297 V8556 Social/Political/Ethical - I worry about violence and crime - Agree (P) Psychographics 5298 V8558 Social/Political/Ethical - I find exposure to different cultures personally rewarding - Agree (P) Psychographics 5299 V8560 Social/Political/Ethical - It is important that a company acts ethically - Agree (P) Psychographics 5300 V8562 Social/Political/Ethical - I have refused to buy products from a company of which I disapproved - Agree (P) Psychographics 5301 V8564 Social/Political/Ethical - Men and women should share household responsibilities equally - Agree (P) Psychographics 5302 V8566 Social/Political/Ethical - The quality of human contact has been improved through technology - Agree (P) Psychographics 5303 V8568 Social/Political/Ethical - I trust the government to protect my privacy - Agree (P) Psychographics 5304 V8549 Social/Political/Ethical - It is more important to do your duty than to live for your own enjoyment - Disagree (P) Psychographics 5305 V8551 Social/Political/Ethical - Children should be allowed to express themselves freely - Disagree (P) Psychographics 5306 V8553 Social/Political/Ethical - I think we should strive for equality for all - Disagree (P) (!) Psychographics 5307 V8555 Social/Political/Ethical - I think it's important to have a lasting relationship with one partner - Disagree (P) (!) Psychographics 5308 V8557 Social/Political/Ethical - I worry about violence and crime - Disagree (P) Psychographics 5309 V8559 Social/Political/Ethical - I find exposure to different cultures personally rewarding - Disagree (P) Psychographics 5310 V8563 Social/Political/Ethical - I have refused to buy products from a company of which I disapproved - Disagree (P) Psychographics 5311 V8565 Social/Political/Ethical - Men and women should share household responsibilities equally - Disagree (P) (!) Psychographics 5312 V8567 Social/Political/Ethical - The quality of human contact has been improved through technology - Disagree (P) Psychographics 5313 V8569 Social/Political/Ethical - I trust the government to protect my privacy - Disagree (P) Psychographics 5314 V8570 Travel - When I go on vacations, I only want to eat, drink and lie in the sun - Agree (P) Psychographics 5315 V8572 Travel - Vacations are all about escaping my everyday life - Agree (P) Psychographics 5316 V8574 Travel - When traveling I want to experience the local culture and lifestyle - Agree (P) Psychographics 5317 V8576 Travel - I seek out adventurous experiences when I travel - Agree (P) Psychographics 5318 V8578 Travel - The best vacations involve as many activities as possible - Agree (P) Psychographics

Order Variable Description Category Consumption 5319 V8580 Travel - I prefer to travel off the beaten path - Agree (P) Psychographics 5320 V8582 Travel - My vacations are focused on quality time with family/friends - Agree (P) Psychographics 5321 V8584 Travel - Connecting with my romantic partner is a big reason I go on vacations - Agree (P) Psychographics 5322 V8586 Travel - I want to meet new people and socialize when I'm on vacation - Agree (P) Psychographics 5323 V8588 Travel - I want every aspect of my vacation to be luxurious - Agree (P) Psychographics 5324 V8590 Travel - I love sharing my vacation experiences on social media - Agree (P) Psychographics 5325 V8592 Travel - Travel and accommodation discounts have a huge impact on my travel plans - Agree (P) Psychographics 5326 V8594 Travel - On my vacations, I prefer traveling to places I've never been - Agree (P) Psychographics 5327 V8571 Travel - When I go on vacations, I only want to eat, drink and lie in the sun - Disagree (P) Psychographics 5328 V8573 Travel - Vacations are all about escaping my everyday life - Disagree (P) Psychographics 5329 V8575 Travel - When traveling I want to experience the local culture and lifestyle - Disagree (P) Psychographics 5330 V8577 Travel - I seek out adventurous experiences when I travel - Disagree (P) Psychographics 5331 V8579 Travel - The best vacations involve as many activities as possible - Disagree (P) Psychographics 5332 V8581 Travel - I prefer to travel off the beaten path - Disagree (P) Psychographics 5333 V8583 Travel - My vacations are focused on quality time with family/friends - Disagree (P) Psychographics 5334 V8585 Travel - Connecting with my romantic partner is a big reason I go on vacations - Disagree (P) Psychographics 5335 V8587 Travel - I want to meet new people and socialize when I'm on vacation - Disagree (P) Psychographics 5336 V8589 Travel - I want every aspect of my vacation to be luxurious - Disagree (P) Psychographics 5337 V8591 Travel - I love sharing my vacation experiences on social media - Disagree (P) Psychographics 5338 V8593 Travel - Travel and accommodation discounts have a huge impact on my travel plans - Disagree (P) Psychographics 5339 V8595 Travel - On my vacations, I prefer traveling to places I've never been - Disagree (P) Psychographics