ANNUAL REPORT as delivered at 2017/18 AGM

January 18, 2018 8:30 a.m.

Ottawa Bagelshop WELCOME REMARKS

¡ John Ferguson § Board Chair WWBIA § Owner / Manager, Giant Tiger AGENDA

1. Welcome Remarks 2. 2017 Year in Review § Advocacy Committee § Beautification Committee § Marketing Committee 3. Treasurer Update 2017 § Budget 2018 4. Activities for 2018 5. AGM Business 6. Open Questions / Discussion AGM BUSINESS

¡ Approval of 2018 Agenda § Motion; Vote ¡ Approval of 2017 Minutes § Motion; Vote 2017 YEAR IN REVIEW

¡ Dennis Van Staalduinen § Executive Director, Wellington West BIA § Began October 2017 BUT FIRST…

¡ Thank you so much to Zachary Dayler! § Executive Director – 2014-2017 § Now Director, Office of Hon. Catherine McKenna, MP. Centre AND ESPECIALLY…

¡ Thank you so much Alexandra Graham! § Ran the office single handedly for 2+ months. § Managed Tastes of Wellington West & Office move alone! § Please join me in a round of applause. AND SPEAKING OF THE NEW OFFICE

1285 Wellington St West Public Office Hours: Tuesday to Friday 10:30-3:30 Just enter through the CUBE. Advocacy Committee ADVOCACY COMMITTEE

¡ Chair: Michel Frojmovic (new!) ¡ Mandate: § Member census data & customer research § Issue management & response § BIA advocacy & positions § Engagement with government(s) § Planning & infrastructure § Transportation & mobility § Policy § Community partnerships & Liaison § Member education & events SOME FACTS ABOUT OUR BIA

§ Largest urban Ottawa BIA by Area § 3rd largest number of businesses § Longest continuous “traditional among urban BIAs mainstreet” area. § 533 Members in 2017 § Covers two distinct neighbourhoods: § Up from 524 in 2016* Hintonburg & § Very diverse range of offerings. AVERAGE NUMBER OF EMPLOYEES:

Full Time Part Time Total 3,186 1,371 4,557 SOME TANTALIZING FACTS ABOUT OUR CUSTOMERS

WANT TO KNOW MORE? JOIN US FEB 26 FOR A MEMBER WORKSHOP

10th Anniversary: “State of the BIA” Workshop Special Guest(s): (to be announced!)

• Where did we come from? Narrative History of Monday, Feb. 26, 2018 the commercial area. 6:30-9 p.m. • Where are we now? Deep dive on latest data and CUBE Gallery market research. • Where are we going? Scanning the horizon for 1285 Wellington St. West opportunities. And threats. And opportunities. Snacks & Coffee Beautifcation Committee BEAUTIFICATION COMMITTEE

¡ Chair: John Ferguson ¡ Mandate: § Planters, gardens, and greenery § Street furniture, trash receptacles § BIA way-finding signage & banners § Place-making exercises & projects § Graffiti removal contract § Monitor snow removal operations § Accessibility efforts BEAUTIFICATION BEAUTIFICATION HIGHLIGHTS 2017

¡ Very long, lush season for planters § Greenery lasted to November 10! § Began rehabilitation of Hintonburg Community Centre flower beds ¡ Graphic wraps on Bell boxes ¡ Free Graffiti Removal for members § Please use this service!!! § Call Greg at GoGreen Powerwash. GALLERY 150 PROJECT

¡ 150 project: § Flexible “street museum”. § First exhibit curated by Dave Allston launched November 27, 2017. § 1-2 exhibits planned for 2018. § Exploring second gallery in Wellington Village for 2019. § Co-funded by City grant and BIA. PRIORITIES FOR 2018

¡ Refresh all signage and banners – 10th Anniversary theme. ¡ Installation of 2 bike repair stations: § Funded in 2017 – HCC & Fresh Air Experience ¡ Explore place-making opportunities § Possible: Wellington & Parkdale ¡ Street furniture review “OPERATION WIND-ROW DRESSING”

Experimental Pilot Project for 2018 Wellington West BIA is seeking a contractor to target several high-visibility snow removal annoyances in our area that fall outside the City’s standard winter operations:

1) Clear key gathering 2) Keep benches and 3) Clear a few bike 4) Clear and maintain points and public trash bins free of racks per block for “accessibility cuts” amenities. snow and accessible. winter cyclists. through wind-rows. JAN 29: MEMBER INFO SESSION

Snow Removal in Wellington West BIA Special Guest: Bryden Denyes Area Manager, Core Roads - City of Ottawa

• Meet Bryden Denyes - who runs all snow removal Monday, Jan. 29, 2018 operations in the core of Ottawa. 2 p.m. • Learn how the City prioritizes and plans operations in our BIA when the snow falls. CUBE Gallery • Discussion of new BIA pilot program to augment 1285 Wellington St. West gaps in City winter operations. Coffee & Tea provided • Give us your feedback! Marketing Committee MARKETING COMMITTEE

¡ Chair: Sharif Virani (new!) ¡ Mandate: § Wellington West branding & management § Promotional campaigns § Creative contract management: § Creative agency contracts § Social Media § WellingtonWest.ca Website § Partnerships & “cluster marketing” § Calendar of events § Tastes of Wellington West § Sponsorships TRADITIONAL “EARNED” MEDIA

279 media mentions in 2017 – average of 23.25 / month COMMUNITY ADVERTISING PARTNERSHIPS & CLUSTER MARKETING SOCIAL MEDIA PROMOTIONS

BUY Canadian COMMUNITY EVENT SPONSORSHIPS WEB SITE – REDEVELOPED IN 2017… BRANDING FOR 10TH ANNIVERSARY

STAY TUNED!!! TASTES OF WELLINGTON WEST 2017 APR 9: MEMBER WORKSHOP

Tastes of Wellington West: Brainstorm Session

Monday, April 9, 2018 • A session to explore possibilities for enriching 8:30-11 a.m. and increasing participation in our signature September event. CUBE Gallery Stay tuned for details! 1285 Wellington St. West Coffee Finance & 2018 Budget OUR TREASURER

¡ Randall Kemp § Property Owner § Founding Steering Committee & Board Member URBAN BIA CONTEXT: LOWEST AVERAGE LEVY PER MEMBER

$4,500.00

2017 Levy Members Avg. Levy $4,000.00 Downtown Rideau $1,002,754 556 $1,803.51 $3,500.00 Bank Street $787,450 466 $1,689.81 $3,000.00 Mall $714,600 168 $4,253.57

Glebe $690,000 322 $2,142.86 $2,500.00

Byward Market $499,000 638 $782.13 $2,000.00

Preston Street $459,193 253 $1,814.99 $1,500.00 Westboro Village $439,859 216 $2,036.38 $1,000.00 Quartier Vanier $401,450 480 $836.35 $500.00 Wellington West $328,434 500 $656.87 Somerset- $0.00 Chinatown $172,900 128 $1,350.78

Somerset Village $17,500 19 $921.05 2017 – YEAR TO DATE BUDGET 2018: OVERVIEW BUDGET 2018: ADMINISTRATION BUDGET 2018: MARKETING BUDGET 2018: BEAUTIFICATION BUDGET 2018: ADVOCACY BUDGET 2018: RESERVES AGM Business AGM BUSINESS

¡ Approval of 2018 Budget: § Motion; Vote New BIA Board Members: § Terry Fitzpatrick – Petit Bill’s § Brian Muzyka – RBC Royal Bank § Motion to approve; Vote. Open Questions / Discussion