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Zuzana Licko’Dur
Slovak dilini konuşup geleneklerini servet kazanmak için kestirme sürdürürken, okulda ikinci bir dili bir yol olacağını düşünmüşlerdi. ve yeni âdetleri öğreniyordum. Başlangıçta amaç sadece Hollandalı Bu benim farklılıkların farkına sanatçılara odaklanmaktı, ama varmamı sağladı ve bana bir sonraları içeriği yurt dışında yabancının bakış açısını verdi. Aynı çalışanları kapsar hale gelince ismi, zamanda muhtemelen her şeyi uygun biçimde, Emigre oldu. Uzun sorgulama eğilimimi geliştirdi ve ön lafın kısası, Rudy’nin arkadaşları yargıları sorgulamayı öğretti, bunlar derginin umdukları gibi kârlı da beni tasarım mesleğine çeken olmayacağını anlayınca dergiyi bize şeyler oldu. bırakıp gittiler. O sıralar ben zaten Mac ile yarattığım bitmap fontları doğmuş ama Kaliforniya Dijital yazıtipi tasarımıyla dergide kullanıyordum. Fontların dolaylarında yetişmişlerdi ilgilenmeye başlayan ilk grafik 1985’te Emigre’yi çıkartmaya tasarımcılardan ve Mac kullanan başladığımızda Mac’te sayfa ve bu yüzden girişimlerine ilk yazıtipi tasarımcılarından düzeni programları yoktu. arkasındaki Emigre (Göçmen) Grafik birisiniz. Bu nasıl oldu? PostScript ve lazer yazıcılar bile adını koydular. Aslında Resim yapmayı, Legolarla oynamayı henüz yoktu. Yazıtiplerini nokta yüzler gurbetçiler için mizahi ve matematiği seven bir çocuktum. vuruşlu ImageWriter yazıcılarda bir sanat dergisi olarak Bu yüzden mimar olmak istediğimi düşündüm ve UC Berkeley’de MRS EAVES OT Zuzana başlamış olan Emigre Çevre Tasarımı Bölümüne girdim. Dergisi zaman içinde Okula başladığımda, fotoğrafçılık, tipografi için son derece tipo ve tipografi gibi yan derslerle Licko etkin bir vitrin haline daha fazla ilgili olduğumu fark ettim. Bölüm Görsel Çalışmalar MyFonts, Creative Characters, gelmiş ve yazıtiplerinin programını durdurmuştu, ancak sayı 105, Haziran 2016 tartışıldığı avangard birçok mimarlık öğrencisinin Çeviri: Ayşe Dağıstanlı bir foruma dönüşmüştür. ufkunu genişleteceği düşünüldüğü Yaratıcı yeniden için bu dersler iptal edilmemişti. -
Methods for a Critical Graphic Design Practice
Title Design as criticism: methods for a critical graphic design p r a c tic e Type The sis URL https://ualresearchonline.arts.ac.uk/id/eprint/12027/ Dat e 2 0 1 7 Citation Laranjo, Francisco Miguel (2017) Design as criticism: methods for a critical graphic design practice. PhD thesis, University of the Arts London. Cr e a to rs Laranjo, Francisco Miguel Usage Guidelines Please refer to usage guidelines at http://ualresearchonline.arts.ac.uk/policies.html or alternatively contact [email protected] . License: Creative Commons Attribution Non-commercial No Derivatives Unless otherwise stated, copyright owned by the author Thesis submitted in partial fulfilment of the requirements for the degree of Doctor of Philosophy (PhD) University of the Arts London – London College of Communication February 2017 First submission: October 2015 2 Abstract This practice-led research is the result of an interest in graphic design as a specific critical activity. Existing in the context of the 2008 financial and subsequent political crisis, both this thesis and my work are situated in an expanded field of graphic design. This research examines the emergence of the terms critical design and critical practice, and aims to develop methods that use criticism during the design process from a practitioner’s perspective. Central aims of this research are to address a gap in design discourse in relation to this terminology and impact designers operating under the banner of such terms, as well as challenging practitioners to develop a more critical design practice. The central argument of this thesis is that in order to develop a critical practice, a designer must approach design as criticism. -
Emigre No.40
Fall Information is in a way the opposite 1996 of garbage, although in our contemporary Guest Editor: THE INFO Andrew Blauvelt PERPLEX commercialized world they may at times Designer: Rudy VanderLans Copy Editor: appear identical. As a rule, information is Alice Polesky Emigre Fonts: something to preserve, garbage is Zuzana Licko Sales, distribution, and administration: Tim Starback something to be destroyed. However, both Sales John Todd and Darren Cruickshank can be looked on as a kind of waste product, a physical burden, and for contemporary society both are among the most pressing 1 Emigre no.40 This issue of Emigre problems today. was typeset in Base-9 and Base-12, designed – B i l l V i o l a by Zuzana Licko. Postmaster: Emigre (ISSN 1045-3717) is published quarterly for $28 per year by Emigre, Inc. 4475 D Street, Sacramento, CA 95819, U.S.A. Second class postage paid at Sacramento, CA. Postmaster please send address changes to: Emigre 4475 D Street, Sacramento, CA 95819, U.S.A. Copyright: © 1996 Emigre, Inc. All rights reserved. No part of this publication may be reproduced without written permission from the contributors or Quotes on inside front and back covers by Bill Viola. Emigre, Inc. Emigre is From HISTORY, 10 YEARS, AND THE DAYDREAM, in Reasons for knocking at an Empty House . Cambridge, MA a registered trademark of and London: MIT Press, 1995 Emigre Graphics. Phone: 916.451.4344 / Fax: 916.451.4351 Email (Editorial): [email protected] / Email (Subscriptions, etc.): sales @emigre.com 1 27 1 We write not to be understood 2 28 2 but to understand. -
Designed by Zuzana Licko Licensed and Distributed by Emigre * Mr Eaves Type Specimen Mr Eaves Type Specimen
mr eaves type specimen 1 MReaves DesigneD by ZuZana Licko LicenseD anD DistributeD by emigre *www.emigre.com mr eaves type specimen mr eaves type specimen 2 Mr Eaves Design Notes 3 Mr Eaves is the often requested sans-serif companion to Mrs Eaves, one of Emigre’s classic typeface designs. Created by Zuzana Licko, this latest addition to the Emigre Type Library is based on the proportions of the original Mrs Eaves. aa gg tt Mr Eaves Sans and Mr Eaves Modern counterparts. A matching Modern family provides a less humanistic look, with simpler and more geometric-looking shapes, most noticeably in the squared-off aOriginal Mrs Eavesa Sans in black.d Mr Eaves Sans companiond font in white.ee terminals and symmetric lower case counters. This family has moved furthest from its roots, yet still contains some of Mrs Eaves’ DNA. Licko took some liberty with the design of Mr Eaves. One of the main concerns was to avoid creating a typeface that looked like it simply had its serifs cut off. And while it matches Mrs Eaves in weight, color, and armature, Mr Eaves stands as its own typeface with many unique charac- teristics. mMr Eaves Sans and Mrm Eaves Modern counterparts. ww The Modern Italic is free of tails, and overall the Modern exhibits more repetition of forms, projecting a cleaner look. This provides stronger differentiation from the serif version whenever a more contrasting look is f f tt cc desired. Deviations from the Mrs Eaves model are evident in the overall decrease of contrast, as well as in details such as the flag and tail of the f and j, and the finial of the t, which were shortened to maintain a cleaner, sans serif look. -
Ambition/Fear by Zuzana Licko and Rudy Vanderlans Visions of Bold
Ambition/Fear ously hinged between disciplines will find that digital technology By ZuZana Licko and Rudy VandeRLans allows them that crossover necessary for their personal expression. One such new area is that of digital type design. Custom typefaces can now be produced letter, by letter, as called for in day-by-day ap - plications. This increases the potential for more personalized type - Visions of bold-italic-outline-shadow Helvetica “Mac” tricks have faces as it becomes economically feasible to create letter forms for sent many graphic designers running back to their T-squares and specific uses. rubber cement. Knowing how and when to use computers is difficult, since we have only begun to witness their capabilities. Some design - By making publishing and dissemination of information faster and ers have found computers a creative salvation from the boredom of less expensive, computer technology has made it feasible to reach a familiar methodologies, while others have utilized this new technol - smaller audience more effectively. It is no longer necessary to market ogy to expedite traditional production processes. For this eleventh for the lowest common denominator. There is already a growth in issue of Emigre we interviewed fifteen graphic designers from around the birthrate of small circulation magazines and journals. Although the world, and talked about how they work their way through the this increases diversity and subsequently the chances of tailoring sometimes frustrating task of integrating this new technology into the product to the consumer, we can only hope that such abundance their daily practices. will not obliterate our choices by overwhelming us with options. -
Lecture Slides — PDF 2.7 MB
Overview 1 Desktop Publishing 1 2 The Digitial Era 11 3 Conclusion 27 GDT-101 / HISTORY OF GRAPHIC DESIGN / THE DIGITIAL ERA / OVerVIEW II / XXVII GDT-101 / HISTORY OF GRAPHIC DESIGN / THE DIGITAL ERA 1 / 27 Desktop Publishing 1984 The introduction of drag-and-drop publishing tools cracked open unprecedented design opportunities not unlike Gutenberg’s advancement in movable typography. GDT-101 / HISTORY OF GRAPHIC DESIGN / THE DIGITIAL ERA / HUMan-coMPUter InteractIon 2 / 27 1984 Apple Computer • Apple Computer develops the Mac • Makes personal computing affordable • Uses a grahical user interface instead of command line • Allows mouse-driven navigation · GDT-101 / HISTORY OF GRAPHIC DESIGN / THE DIGITIAL ERA / HUMan-coMPUter InteractIon 3 / 27 1984 Susan Kare • Apple Computer design department • Early bitmapped fonts • Letterform design was controlled by the matrix of dots in these early fonts • Icon set (pictograms) · GDT-101 / HISTORY OF GRAPHIC DESIGN / THE DIGITIAL ERA / HUMan-coMPUter InteractIon 4 / 27 · GDT-101 / HISTORY OF GRAPHIC DESIGN / THE DIGITIAL ERA / HUMan-coMPUter InteractIon 5 / 27 · GDT-101 / HISTORY OF GRAPHIC DESIGN / THE DIGITIAL ERA / HUMan-coMPUter InteractIon 6 / 27 1984 PostScript • Adobe Systems invents PostScript • Programming language • Ran concurrently with page layout programs and electronically generated typography · GDT-101 / HISTORY OF GRAPHIC DESIGN / THE DIGITIAL ERA / HUMan-coMPUter InteractIon 7 / 27 1985 Aldus PageMaker • Early software application • Based on PostScript • Allows pages to be built in real-time on the computer screen • Could alter type size, choice of font, and column dimensions. • Integrated text with other elements, such as scans of pictures, ruled lines, headlines, and borders • WYSIWYG • Eventually bought by Adobe · GDT-101 / HISTORY OF GRAPHIC DESIGN / THE DIGITIAL ERA / HUMan-coMPUter InteractIon 8 / 27 1985 Aldus PageMaker • Early software application • Based on PostScript • Allows pages to be built in real-time on the computer screen • Could alter type size, choice of font, and column dimensions. -
Emigre Specimen
min EMIGRE F O N T S EMIGRETypE SPECIMENS Emigre music{[ sampler no.no. 11 Mr Eaves XL Sans Mr Eaves Sans Rr) EST. 1984 Hotel 2 Alpha INDIA 3 Juliet FREE CATALOG BRAVO WITH EACH TYPE Charlie kiloLIMA PURCHASE delta mike november Echofoxtrot PRINTED TYPE golf OSCAR SPECIMENS MR California State Assembly Available eaves Aldaalda RegulaR 95 pt MADE BY EMIGRE Mr Eavesa XL new Modern text typeface Minimum alda RegulaR 23 pt * DESIGNED BY Papa alda light 14 pt Instrumentalists VictorBErTon Quebecwhiskey alda bold 35 pt ROMEO ONTERRELEASED AND HASEBE DISTRIBUTED BY alda bold 54 pt Sierra XrayConceived and developed EMIGRE Yankee alda RegulaR italic 14 pt Tango at the renowned Sunsetalda light 16 pt Sound) Recorders TYPE & MEDIA Rr alda bold 24 pt ZU Environmentally Recycledwww.emigre.com Paper Products UNI- master course alda light italic 26 pt www.emigre.com at the RoyalImpressed academy of aRt Mr Eavesform Modern lu alda RegulaR small caps 16 pt THE HaGuE, THE nETHErlandS alda boldTriumphantly small caps 10 pt RELEASED AND DISTRIBUTED BY EMIGRE ) narm Rr WEIGHTS www.emigre.com The logical outcomeA aofd perseverancel in art Unified Alda Emigre.Eye.Alda.indd 7 6/5/11 9:13 AM 4 5 Rr V E N D E T T A A Type Specimen E .5 4 A New Series of Venetian Old Style Printing Types Designed by John Downer THE LAST WAVE here first used in an adaptation of: EMIGRETypO u r A rE a bSPECIMENS y Palm Springs and the Garden of the Sun by J. Smeaton Chase {[first published in 1920 THE EMIGRE 48ENDUNTITLED Layout and Photography by Rudy VanderLans 8II emigre fonts -
A Type Specimen Booklet by Alex Morales
SS P A A C EE a type Specimen bookletP by Alex Morales C Palatino 4 Mrs Eaves 6 Didot 8 Rockwell 10 gill sans 12 univers 14 Futura 16 snell roundhand 18 expletus sans 20 Inknut Antiqua 22 exo 2 24 Averia Sans Libre 26 Tillana 28 ubuntu mono 30 Palatino {Old style Serif} Herman Zapf created Palatino at the start of his type designing career- the typeface was re- leased in 1948 by the Linotype foundry. The typeface grew popular very rapidly, finding usage in hundreds of American newspapers, as well as in high profile publications in Zapf’s native Germany. The harmonious forms of the design are reminiscent of the Renaissance and, combined with Zapf’s economical fit, make the typeface well-suited for anything rang- ing from headlines and advertisements to newspaper body text and instruction manuals. Halley [Palatino LT Std Light] Encke [Palatino LT Std Roman] Biela [Palatino LT Std Medium] Faye [Palatino LT Std Bold] Brorsen [Palatino LT Std Black] d’Arrest [Palatino LT Std Light Italic] Pons-Winecke [Palatino LT Std Italic] Finlay [Palatino LT Std Medium Italic] Westphal [Palatino LT Std Bold Italic] [Palatino LT Std Black Italic] Kopff Periodic Comets A B C D E F G H I J K L M N O P Q R S T U V W X Y Z a b c d e f g h i j k l m n o p q r s t u v w x y z 1 2 3 4 5 6 7 8 9 0 # ( ) { } [ ] % & ! ? . -
Automation and the Map Label Placement Problem
Number 60, Spring 2008 cartographicCartographic perspectives Perspectives 1 Journal of the North American Cartographic Information Society Number 60, Spring 2008 From the Editor In this Issue As I look out over the synclinal OPINION valley unfolding below Big Sav- Manifestos 5 age Mountain I can already see Mark Denil spots of crimson, amber, and brown dotting the forested land- Just to Make Clear “Where the Roots Come From”: A Response to 14 scape. Autumn comes early to the Mark Denil’s “Manifestos” mountains in Western Maryland Steven R. Holloway and winter is not too far behind. There is a saying by those who FEATURED ARTICLES live in Garrett County Maryland, Automation and the Map Label Placement Problem: A Comparsion 22 which is located immediately west of Two GIS Implementations of Label Placement of Frostburg State University and Jill Phelps Kern and Cynthia A. Brewer is on the Appalachian Plateau, that “there are only two seasons here: Addressing Map Interface Usability: Learning from the Lakeshore 46 July and winter.” Of course, as Nature Preserve Interactive Map autumn approaches, this change in Robert E. Roth and Mark Harrower seasons has different meanings to people. For the NACIS community, REVIEWS this means the next annual NACIS Bomb after Bomb: A Violent Cartography 67 conference isn’t too far distant. I Reviewed by Daniel G. Cole hope you are making plans to at- tend this year’s conference held in Bomb After Bomb: A Violent Cartography 68 Missoula, Montana. Reviewed by Mark Denil In this issue of CP you will find a mix of cartographic writ- London: A Life in Maps 71 ings which I hope you will find Reviewed by Julia Siemer interesting. -
Typography in Advertising
Doctoral Thesis Typography in Advertising Typografie v reklamě Author: Aleksandar Donev, MSc Degree programme: Visual Arts (P8206) Degree course: Multimedia and Design (8206V102) Supervisor: Doc. PhDr. Zdeno Kolesár, Ph.D. Zlín, December 2015 © Aleksandar Donev Published by Tomas Bata University in Zlín in the Edition Doctoral Thesis. The publication was issued in the year 2015 Key words in English: Typography, Advertising, Visual Communication, Design, Typefaces, Fonts Key words in Czech: Typografie, Reklama, Vizuální Komunikace, Design, Písma, Fonty Full text of the Doctoral Thesis is available in the Library of TBU in Zlín ISBN 978-80-……… ABSTRACT This thesis is set to investigate the use of type and typography in advertising, the role of typography in rendering the advertising message and the effects it has on the same. Typography and advertising both have been researched significantly all over the world but mainly as a two separate disciplines without showing the importance of their connection. The aim of my thesis is to fill that gap and show the significance of typography in advertising and their relationship in the communication process. The approach undertaken in this thesis is mainly theoretical, including statistics, a survey, a case study and an analysis of literature from various sources in the field of the research. I have analysed the factors that make typography suitable and effective for advertising purposes. With this research I am able to confirm that the use of typography and type for advertising purposes is slightly different than its use for other purposes. I am hoping that my work will make designers and advertisers more aware of the importance of typography in the creation of advertisements and that they will make better use of it. -
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Inflection Point Emigre Published in 1989, Emigre magazine’s eleventh issue, Ambition/Fear: Graphic Designers and the Macintosh Computer, contains vivid artifacts of a discipline’s first encounter with digital tools. From the aesthetics of bitmaps to the expressive interventions made possible by new access to typesetting controls, not to mention the self- publishing venture of the magazine itself, this issue combines modernist and postmodern agendas in a model construction of text-based community. Looking closely at Emigre #11, and more passingly at later issues, this article analyses the technical, critical, and cultural production that would shape Emigre as a medium for typographic demonstration and discussion among peers. Emigre #11 Ambition/Fear, 1989 32 pages, 11.25 x 16.75 inches, plus poster, 22.25 x 32.5 inches. Edition of 6,000. Emily McVarish Printed at Lompa Printing, Albany, CA. Browse all pages of Emigre #11 in high resolution at https://letterformarchive.org/emigre This is our second type specimen catalog that focuses on Emigre’s text Contents Pages Typeface typefaces. And like the first, instead of 1-5 Alda using fake text, or “Greeking,” which 6-7 Cardea is commonly used in type promotions 8-9 Mr Eaves Modern 10-11 Malaga to make text look artificially perfect, 12-13 Vista Slab we decided to put the fonts to work in 14-15 Alda 16-17 Mr Eaves XL Modern a realistic context. To properly judge a 20-21 Cholla Slab text typeface you should read it. To do 22-23 Mrs Eaves XL Serif 24-25 Fairplex Narrow that properly, you need real text, not 26-27 Vendetta 28-29 Filosofia dummy text, and lengthy text, not two 30-31 Base 900 or three sentences, so you can immerse 32-33 Eidetic 34-35 Vista Sans yourself in it. -
The Visibility and Legibility of Roman Typefaces: a Review with Blur Simulation
The Visibility and Legibility of Roman Typefaces: A Review with Blur Simulation * Rachapoom Punsongserm Faculty of Fine and Applied Arts, Thammasat University, Pathum Thani, Thailand Abstract Background According to our previous study, Thai Typefaces (Part 1): Assumption on Visibility and Legibility Problems, we examined underlying stages in the visibility and legibility matters of the Thai typefaces where the results have provided the assumption for developing the glyphs of the Thai universal design font (UD font). However, studying the visibility and legibility of Roman letters has still been a necessity, as it represents the international language. Developing high visibility and high legibility of the Roman typeface is requisite for supporting the Thai UD font as well. Methods The current study qualitatively initial tested the tolerance of Roman characters under blurred conditions. We applied seventy Roman fonts in the form of 'The Internal Relationship of Letters in the Feature Comparison Theory' in the same x-heights as stimuli, which simulated the low visual acuity at different blur levels. Results The simulated condition suggests significant advantages and disadvantages of each Roman type concerning visibility and legibility. The results improved ideas and possible solutions, which may assist with the approach of designing high-performance Roman letterforms that contribute to the Thai UD font as a Roman character set. Conclusions In order to improve the visibility and legibility of the Roman letterforms toward a UD font, the current pilot study conducted an investigation via blurred Roman types. The study revealed the advantages and disadvantages of several Roman letterforms, which suggest approaches to developing the Roman characters actively in low visual acuity conditions.