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Online Catalog CONTENTS Welcome to Sousse, Tunisia ........................................................................ 5 Welcome Message - La Rose Blanche Group ................................................ 7 Welcome Message - IAOM MEA District Director .......................................... 9 IAOM MEA District Leadership Council ..................................................... 12 IAOM MEA District Education Committee ................................................... 17 2013-2014 IAOM International Officers ................................................... 21 2013-2014 IAOM Board of Directors and IMEF Trustees ............................. 23 IAOM MEA District Team .......................................................................... 29 Sponsors.................................................................................................. 31 IAOM Membership Benefits ....................................................................... 35 Papers Summary ...................................................................................... 41 Speaker Lineup ........................................................................................ 47 Conference Program ................................................................................ 69 Exhibitors List ........................................................................................... 79 Expo Floor Plan ........................................................................................ 85 Exhibitors Profiles ...................................................................................... 89 Participants List ....................................................................................... 143 1 ConneCting grain to Competitive markets our large scale and ownership of key assets allows grainCorp to offer competitive markets, deep grain expertise and quality control for the benefit of grain growers and buyers alike. With a vertically integrated grains business across 4 continents, GrainCorp is a truly global player. Our premier grain storage, transport and processing assets are ideally positioned to meet demand from the world’s most rapidly growing regions. Come and see us at Booth k1 to speak directly with our team or to find out more about GrainCorp’s strategic assets and global relationships visit us at graincorp.com.au Chris Whitwell Nick Poutney Andrew Ward International Sales and Regional Manager Marketer Marketing Manager Middle East, Africa +61 409 366 076 +61 419 833 356 and Japan [email protected] [email protected] +61 418 383 336 [email protected] Australia Asia North America Europe GRA118_IAOM Advert_FIN.indd 1 2/10/13 4:11 PM GRA118_IAOM Advert_FIN.indd 2 2/10/13 4:11 PM ConneCting grain to Competitive markets our large scale and ownership of key assets allows grainCorp to offer competitive markets, deep grain expertise and quality control for the benefit of grain growers and buyers alike. With a vertically integrated grains business across 4 continents, GrainCorp is a truly global player. Our premier grain storage, transport and processing assets are ideally positioned to meet demand from the world’s most rapidly growing regions. Come and see us at Booth k1 to speak directly with our team or to find out more about GrainCorp’s strategic assets and global relationships visit us at graincorp.com.au Chris Whitwell Nick Poutney Andrew Ward International Sales and Regional Manager Marketer Marketing Manager Middle East, Africa +61 409 366 076 +61 419 833 356 and Japan [email protected] [email protected] +61 418 383 336 [email protected] North America Europe GRA118_IAOM Advert_FIN.indd 2 2/10/13 4:11 PM WELCOME TO SOuSSE, TuNISIA Sousse is a beautiful coastal city located 140km central-east of Tunisia. It sits on the Gulf of Hammamet, which is a part of the Mediterranean Sea. Tunisia is home to eight (8) astounding cultural and natural sites inscribed on the uNESCO World Heritage List, including the Medina of Sousse. The city is also known as “The Pearl of Sahel”, and is one of the best preserved seaward-facing fortifications built by the Arabs. It is the third city of Tunisia after Tunis and Sfax. Sousse is one of the world’s largest producers of olive oil with olive groves stretching over more than 2,500sq km. The city also relies heavily on tourism. Over 1 million tourists visit Sousse every year to enjoy its resorts, hotels, beaches and other famous attractions. Three famous historical sites are located within 60km of the city—Kairouan, Mahdia, and the uNESCO World Heritage Site, Amphitheatre of El Jem. Set in a historically and culturally rich city of Sousse, this year’s conference offers comprehensive educational sessions, a unique expo marquee constructed along the shores of a private beach, marvelous evening functions, and exciting optional tours for you to discover exquisite attractions in Tunisia. Together, let us Cultivate the Earth’s Wealth and Nurture People’s Lives. 5 Société Pâtes Warda Avenue Hédi Nouira - 4003 Sousse Tunisie Tél.: (+216) 73 211 511 - Fax : (+216) 73 211 515 [email protected] - www.warda.tn WELCOME MESSAGE LA ROSE BLANCE GROuP Dear Friends, I am pleased to welcome you in Sousse, Tunisia on the occasion of the 24th Annual IAOM Mideast & Africa District Conference & Expo. Sousse - also known as ‘the pearl of the Sahel’ - has a rich history and is also a modern city playing a leading role in the Tunisian economy. It is a beautiful city that was founded by the Phoenicians and was called Hadrumetum in the 11th century B.C. It was then elevated to the status of the main seaport of the Aghlabid Dynasty in the 8th century. The old city of Sousse known as The Medina, surrounded by its fortifications, with the central mosque and the Roman museum in Casbah, is witnessing the rich history of the city. uNESCO declared The Medina of Sousse as a Word Heritage Site in 1988. Three famous historical cities are located within 60 km of Sousse. Kairouan was the Islamic cultural capital of the Maghreb. Mahdia was made capital of Ifriqya by Caliph Abdallah El Fatimi. El Djem is famous for its amphitheater used for gladiator shows and chariot races at the Roman Period. Sousse is the third economic region in Tunisia with its olive groves stretching over more than 2,500 square kilometers. It also has important factories in agricultural businesses and different other industries. These industries strongly contribute to the competitiveness of Tunisia in the exportation of different products to various countries. The economy of the region is facilitated by Sousse’s seaport, the two nearby airports of Monastir and Enfidha and a strong highways infrastructure linking Sousse to Tunis and Sfax in 90 minutes and to Kairouan, El Djem, Mahdia, Nabeul and Hammamet in one hour. Moreover, Sousse is an important tourism hub with its hotel complexes and fine sandy beaches. The city has a capacity of 40 thousand beds extending 20 km from the downtown Boujaafar beachfront to the famous Port El Kantaoui. This year’s venue is the Môvenpick Resort and Marine Spa Sousse located in the downtown area on the seafront, offering different facilities, such as ATMs, cafés, restaurants, shops and spa. We are honored and pleased to welcome our regular participants as well as new colleagues and friends from around the world. Enjoy your stay in Sousse! Yours Sincerely, Société Pâtes Warda Kamel Belkhiria CEO, La Rose Blanche Tunisia Avenue Hédi Nouira - 4003 Sousse Tunisie Tél.: (+216) 73 211 511 - Fax : (+216) 73 211 515 [email protected] - www.warda.tn 7 WELCOME MESSAGE IAOM MEA DISTRICT DIRECTOR Dear Friends, I would like to Welcome you to the 24th Annual IAOM Mideast & Africa District Conference & Expo from 5th to 8th November 2013 in Sousse, Tunisia. This year, our conference motto is “Cultivate the Earth’s Wealth and Nurture People’s Lives”. Tunisia’s ideal location and status attracts millions of tourists from all over the world. Today Tunisia represents strong agricultural economy, steadfast economic development, and industrial modernization. It is one of the most established trading partners of the European union and has been ranked the most competitive economy in Africa. One of the country’s key governorates is the coastal city of Sousse located 140 km south of Tunis. At the heart of the city lies one of the country’s top leisure destinations, the Movenpick Resort & Marine Spa Sousse, which is the venue for this year’s Conference & Expo. Movenpick offers high standard rooms, modern conference halls and banqueting facilities. This year’s expo presents extensive networking opportunities. We have a large participation from millers, suppliers, traders and other allied trade professionals especially from neighboring North African countries including Algeria, Egypt, Libya, Morocco and Sudan. We will also be having a large number from the Middle East, Africa and other parts of the world including South America. Exhibitors showcase their products and services under a custom-built “Expo Marquee” constructed along the sandy shores of Movenpick’s private beach. Join our top rank speakers from reputable international organizations in the Management and Trading Sessions in discussing leadership, innovation, social media, branding, global economy, targeted market outlook and strategic management. We have also invited three of the world’s most in-demand keynote speakers, Mike Walsh, Paul Roberts, and Piers Corbyn to give their insights on technological
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