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5PKSS Proceedings This proceedings is a collection of papers presented at the 2017 Philippine Korean Studies Symposium (PKSS) held on November 9-10, 2017 at National Institute for Science and Mathematics Education Development (NISMED), University of the Philippines, Diliman, Quezon City. This event was organized by the UP Department of Linguistics and the Academy of Korean Studies. This conference was supported by the Academy of Korean Studies Grant (AKS-2017-C28 (17C28)). Copyright © 2017 by the UP Department of Linguistics Copyright © 2017 All Speakers and Contributors ALL RIGHTS RESERVED 2017 Philippine Korean Studies Symposium Committee Members: Kyungmin Bae Farah C. Cunanan Mark Rae C. De Chavez Jay-ar M. Igno Ronel Laranjo Aldrin P. Lee, Ph.D. Michael C. Manahan Victoria Vidal Managing Editor : Aldrin P. Lee, Ph.D. Copy Editor : Kyungmin Bae Cover design : Mark Rae De Chavez Assistant : Jeanette Garcia The Fifth Philippine Korean Studies Symposium (5PKSS) 9-10 November 2017 NISMED Auditorium University of the Philippines Diliman Quezon City, Philippines CONTENTS PROGRAM 1 MESSAGES 4 EDUARDO T. GONZALEZ, PhD Director, Korea Research Center, University of the Philippines PROF. FARAH C. CUNANAN Chairperson, Department of Linguistics, University of the Philippines PLENARY SPEECH MODERN HISTORY AND CONTEMPORARY POLITICS IN 9 THE REPUBLIC OF KOREA Donald Baker University of British Columbia DIVERSE FACES OF YOUTH MOVEMENT IN 23 CONTEMPORARY KOREA: ITS CHALLENGES AND POSSIBILITIES Hyun Mee Kim Yonsei University SELECTED PAPERS Climate Change Challenges and Issues: Exploring South Korean 33 Businesses’ Response Aliza Racelis On Competition Policies For Development: Case Study Of 65 Telecommunications Industry In South Korea And The Philippines Flor Dianne H. Alvarez & Vincent Jerald R. Ramos Feasibility of Saemaeul Undong in the Philippine Setting: 85 The Case of the city of Victorias, Province of Negros Occidental Christine Mae Sarito Learning Media and Communications in Manila: Korean Students’ 93 Motivation and Learning Experiences Elgene L. C. Feliciano, JD It's Not You, It's Me? An Inquiry Into the Problems Of Philippine- 115 Korean Cooperation For Metro Manila's Rail-based Mass Transit Systems Miguel Paolo Reyes Female Economic Success as portrayed in TV drama 143 ‘You’re the Best, Lee Soon Shin’ Clarissa M. Camaya Politics of Language in Korea’s Multicultural Society: The Case of 176 Filipino Language Ronel Laranjo Foreign Language Anxiety Of Korean Students In Regular Schools 178 In The Philippines Jasmine Sabrina Rombaoa ROUNDTABLE DISCUSSIONS Introduction on KOICA Activities in the Philippines 192 Sangback Lee, Deputy Country Director, Korea International Cooperation Agency (KOICA) Philippines An Introduction about CAMP Asia Inc. 208 Mario A. Elizaga, Executive Director, Center for Asian Mission for the Poor (CAMP) Asia Inc. APPENDICES 241 PROGRAM Day 1: November 9 (Thursday) 8:30-9:30 Registration 9:30-10:00 Opening Program 10:00-11:30 Plenary Lecture: Modern History and Contemporary Politics in the Republic of Korea Dr. Donald L. Baker University of British Columbia 11:30-12:00 Open Forum 12:00-1:00 Lunch 1:00-1:30 Parallel Sessions 1 1:30-1:40 Coffee Break 1:40-2:10 Parallel Sessions 2 2:10-2:20 Coffee Break 2:20-2:50 Parallel Session 3 2:50-3:00 Coffee Break 3:00-3:30 Parallel Session 4 3:30-3:40 Coffee Break 3:40-4:10 Parallel Session 5 Day 2: November 9 (Friday) 8:30-9:00 Registration 9:00-9:30 Parallel Session 6 9:30-9:40 Coffee Break 9:40-10:10 Parallel Session 7 10:10-10:20 Coffee Break 10:20-11:30 Round Table Discussion: Korean-Philippine Development Projects and Programs 11:30-12:00 Open Forum 12:00-1:00 Lunch 1:00-2:30 Plenary Lecture: Diverse Faces of Youth Movement in Contemporary Korea: Its Challenges and Possibilities Dr. Hyunmee Kim Yonsei University 2:30-3:00 Open Forum 3:00-3:10 Synthesis 3:10-3:30 Closing Program 1 PARALLEL SESSIONS Parallel Session A Parallel Session B Venue: Auditorium (2/F) Venue: Seminar Room (1/F) 1: Day 1, 1:00-1:30 A Report on the KOICA CIAT Ambiguous Accord of Clear Discord Fellowship Program “Training and in Maritime Disputes?: South Development Program for Korean Korea’s and the Philippines’ Language and Culture Experts” Approach towards China Mark Rae De Chavez Nelson G. Cainghog University of the Philippines University of the Philippines Diliman Diliman 2: Day 1, 1:40-2:10 Climate Change Challenges and Issues: Feasibility of Saemaeul Undong in Exploring South Korean Businesses’ the Philippine Setting: The Case of Response the City of Victorias, Province of Negros Occidental Aliza D. Racelis, PhD Christine Mae F. Sarito University of the Philippines Sogang University Diliman 3: Day 1, 2:20-2:50 On Competition Policies for Learning Media and Development: Case Study of Communications in Manila: Korean Telecommunications Industry in South Students’ Motivation and Learning Korea and the Philippines Experiences Flor Dianne H. Alvarez Elgene L. C. Feliciano, JD University of the Philippines Ateneo de Manila University Diliman Vincent Jerald R. Ramos Philippine Competition Commission 2 Parallel Session A Parallel Session B Venue: Auditorium (2/F) Venue: Seminar Room (1/F) 4: Day 1, 3:00-3:30 Korea's Gaze: Samcheonli's Views on Politics of Language in Korea’s the Philippines in the 1930s Multicultural Society: The Case of Filipino Language Raymund Arthur G. Abejo University of the Philippines Ronel O. Laranjo Diliman University of the Philippines Diliman 5: Day 1, 3:40-4:10 It's Not You, It's Me? An Inquiry into Foreign Language Anxiety of Korean the Problems of Philippine-Korean Students in Regular School in the Cooperation for Metro Manila's Rail- Philippines Based Mass Transit Systems Miguel Paolo P. Reyes University of the Philippines Jasmine Sabrina J. Rombaoa Diliman Far Eastern University Diliman 6: Day 2, 9:00-9:30 K-Pop Jargons: A Look at Filipino The Sound of Blending Cultures: A Fandoms Study on Korean Translation of Filipino Songs Jay-Ar M. Igno Helweena B. Sadorra University of the Philippines University of the Philippines Diliman Diliman 7: Day 2, 9:40-10:10 Female Economic Success as Portrayed Body terms as Metaphor for LABOR in the TV Drama, "You're the Best, in Tagalog and Korean Lee Soon Shin" Clarissa M. Camaya Mark Rae C. De Chavez University of the Philippines University of the Philippines Diliman Diliman 3 MESSAGE Good morning. Annyeonghaseyo. On behalf of UP KRC, let me congratulate the organizers of the 5th PKSS, principally the Department of Linguistics. PKSS has come a long way, and this 5th edition of this yearly symposium, shows that Korea Studies has been alive in UP Diliman for some time. PKSS has blazed the trail. It has served as a platform for scholars to become more intimate with Korean society and culture, through research and interface with renowned Korean Studies scholars abroad, in the process uplifting Korean Studies in the University. A number of internationally renowned speakers on Korea Studies have graced PKSS symposia. On its 5th year, the symposium turned into a special workshop. This makeover assisted KS scholars to distill their ongoing research works into publishable manuscripts. Over the years, PKSS has covered themes as varied as K-Pop and hallyu, Saemaeul Undong, ASEAN + 3, Korea’s involvement in the South China Sea, the Korean War, comfort women, climate change, the risks of Korea’s rush to development, and case studies of Korean firms in the Philippines. I was curious if PKSS has left any stone unturned. So I googled Korea Studies, and unsurprisingly, most the Google entries were, you guessed it, about the North Korean missile crisis. When I turned to Korean entertainment, what caught my eye was also a piece about North Koreans’ love of K-Pop. North Korea has reportedly a K-pop girl group like Girls' Generation, that many North Koreans are fans of EXO, and that they risk lives just to get hold of a new episode of a TV show that has just been released in South Korea. Of course, this meant smuggling of South Korean culture and information to the North, an increasingly lucrative business amid the rise of a black market for banned and politically sensitive goods. 4 Perhaps the next PKSS will have a serious paper presentation on North Korea. We know that internet media goes for what is immediate, like the North Korean missile buildup. It is to the credit of PKSS to go for subjects or themes with long-term perspectives, and deeper analytical frameworks. We at the UP Korea Research Center (UPKRC) support undertakings like PKSS. For many of you who are not yet familiar with UP KRC, it is a newly established unit at the UP System and serves as a university-wide hub that promotes and develops Korean Studies in the University. We hope to train the current and next generation of Koreanists in the country. We have existing and prospective engagements with UP Diliman colleges like the Asian Center and the Center for International Studies, as well as with the UP Manila social sciences division. As economists would say, UP-KRC and the PKSS initiatives of the Department of Linguistics are not substitutes, like coffee and tea, but are complements, like coffee and creamer. I wish the 5PKSS success and long life. It’s been a privilege to partner with you. EDUARDO T. GONZALEZ, PhD. Director Korea Research Center University of the Philippines 5 MESSAGE The Department of Linguistics has hosted the Philippine Korean Studies Symposium (PKSS) for 5 years now. It has become an annual gathering for Filipino Korean studies scholars here and abroad. Even if I’m not involved in Korean studies, I have come to know the core group of Filipino Korean studies scholars through the PKSS.
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