Contact information Curricular map Bachelor in — 2015 Graphic Design José Luis Preciado Chagoya [email protected] LDG — +52 (81) 8215-1000 ext. 1203
AA1211 / Life Drawing and the Human Figure DG1125 / Graphic Design Tools DG2210 / Foundations of Video for Designers DG3305 / Typographic System DG4405 / Introduction to Typeface Design At the end of the course the student will be able to At the end of the course the student will be able At the end of the course the student will be able to At the end of the course the student will be able to The student will learn the use and management of develop the perception of the form through drawing to describe and apply the practical knowledge of apply the knowledge learned in the execution of videos apply the basic concepts of the use of typography in software that is used in the design and production exercises using various techniques. Acquire the ability software for graphic design, the operating system, applying the graphic and conceptual aspects to give relation to texts through the creation and application of typefaces through an analogue sketch process, of observation and representation of objects to build equipment and digital peripherals, video cameras continuity to the narrative; as well as the technical of typographic systems, as well as the proper use in combined with digital production. You will know the a visual vocabulary. and scanners, including technical demonstrations aspects of editing, tools and equipment involving the writing and configuration of the same in order to formal aspects of fonts and their design.. and covering topics such as the administration of appropriate computer programs in order to prepare the link the knowledge with the putting into practice of CI 2300 / Advertising typographical sources, the manipulation of images student in mastery of the digital video application in the texts in the field of the editorial area. DG4410 / Design for New Digital Media Know the nature of advertising, its importance in and digital design; this, in order to design using creative ideas with movement and sound. The student must develop skills that allow him to the economy and the characteristics of different electronic tools correctly for design purposes. DG3310/ Basic Digital Media focus knowledge of technology, programming, types of advertising, in addition to the techniques DG2215 / Print and Digital Media At the end of the course, the student will be able multimedia and spaces, to interact with the user to evaluate the effectiveness of the same and the DG1130 / Strategies for Image Making At the end of the course the student will be able to to analyze, conceptualize and realize audiovisual through experimental interfaces, developing integral sales promotion. At the end of the course the student will get the know and apply techniques and artistic printing projects stimulating critical thinking and using visual experiences that produce a positive impact on the ability to observe, explore with various techniques of methods, as well as to go through commercial narrative in order to expand the range of graphic viewer. CI 2305 / Advertisign Campaigns expression (such as the use of color, abstraction and printing methods and venture into materials and application options in various audiovisual media. Acquire the knowledge and practice necessary for mixed media) and analyze current trends in visual techniques, paper selection and binding methods in DG4420 / Professional Graphic Design Studio the development of an advertising campaign in its culture in order to create images. This will be achieved order to evaluate the appropriate means for the actual DG3320 / 3-D Information Systems Design Studio Define the strengths and weaknesses for creative different phases from the product to the reception of through practical exercises where to apply the know- production of graphic design projects. At the end of the course the student will be able to development through the experiences of other people the same consumer. how previously analyzed both individual and groups. graphically generate information design content or companies in the field of design and define their DG2220 / Identity System Design Studio related to texts, books, Web, presentations, own goals as a designer. DG1100 / Introduction to Visual Thinking Studio DG1135 / Producción de Diseño Gráfico Digital At the end of the course the student will be able infographics and graphics as well as correctly use the At the end of the course the student will be able At the end of the course the student will be able to to interpret statistical information contained in use of 3D information systems. Describe the concepts DG4425 / Typeface Design to describe the principles of visual organization understand the previous aspects of graphic printing, different sources of information both in the daily of information design related to Texts, Books, Web, The student will learn the use and management of necessary for any piece of design and determine a from the processes, to the software, the elements, and professional field, for the application of identity Presentations, Infographics, and Graphics to correctly software that is used in the design and production language of the discipline, as well as apply skills and the inks, their configuration as well as the finishes proposals using different graphic platforms. use the uses of 3D information systems. of typefaces through an analogue sketch process, techniques in order to express themselves correctly that influence the correct configuration of digital combined with digital production. You will know the in visual production. pre-press files. DG2225 / Typographic Grid DG3325 / Beginning Web Design formal aspects of fonts and their design. At the end of the course the student will be able to At the end of the course the student will be able to DG1110 / Basic Photography for Designers DG2200 /Basic Identity Design, Meaning and Form analyze the evolution and use of typography, as well use different tools and basic techniques of interface DG4435 / Graphic Design Portfolio At the end of the course the student will be able to At the end of the course the student will be able to as its relationship with the different theories related design, usability and interactivity, as well as necessary At the end of the course the student will be able to apply the techniques and practical requirements use the practice and theory of signs, symbols, signs to classical, modernist and postmodernism trends methodologies for the design and programming integrate the material developed throughout his for the generation of photographic images through and marks in what refers to the form and use in through contextual exercises. This, in order to apply of effective Web pages using multimedia software professional career into a digital or printed portfolio the use of the digital professional camera as well communication and identification of a given entity the skills of aesthetic writing in the publication of and free access applications for the development in order to promote his talent, showing widely the as specialized programs in order to develop quality in order to understand and apply properly the basic any type of texts in media, whether printed or digital. of websites. knowledge and experience acquired, the graphic, images supported by a critical and conceptual. This identity design. typographic and / or photographic skills, the capacity will be achieved through a course that links the theory DG2230 / Animación Gráfica Formativa DG3330 / From Modernism to the Present Day for organization, creativity and workmanship that the and the implementation of the knowledge acquired. DG2205 / Anatomy of Typography At the end of the course the student will be able to At the end of the course the student will be able student possesses. At the end of the course the student will know the determine the basic techniques and methodologies to explain the milestones of the history of design DG1115 / Introduction to Graphic Design historical and social development of the typography, necessary for the design and animated graphic and art, from Modernism to the present, in order to DI3310 / Interdisciplinary Design Solutions At the end of the course the student will be able to the application of the same as an element of creation training, as well as describing graphical consider the impact of design on society from the At the end of the course the student will be able to define and express a design criterion through group communication, its parts and its meaning in human scripts using rhythm, sequence and continuity, for context of their professional field and take advantage experience interdisciplinary learning through the critiques, reports and diverse applications in order language in order to apply it in any type of message the different media, television, film and online. of it. optimal way. This will be achieved through the development of specific projects with students to create awareness of the importance of design in that is published, either in print or electronic media. analysis and discussions of readings and research, from different design careers. Develop projects society. This will be achieved through research and practical DG2235 / Fotografía Profesional de Objeto coupled with field practice where the theoretical in conjunction with students from other design exercises in which the theoretical knowledge acquired At the end of the course the student will be able to knowledge acquired is applied. programs and value collaborative learning. DG1120 / Estudio de Fundamentos during the course is applied. The student will know take photographic studio shots with various three- del Diseño Gráfico the origins of the visual message, the typographical dimensional objects in a professional manner in DG4400 / Graphic Design Strategies Studio At the end of the course the student will be able to anatomy of the letters, the fundamental theoretical order to generate the photographic material of the Graphic Design can be defined as the strategy that describe the basic concepts of graphic design, in bases of the typography and will apply the use of projects that will be made throughout his career to carries out the orderly process to meet objectives, which the media and materials are explored, the use of them in an interesting way to different exercises that be integrated into the portfolio. an operation that has to take into account: the client, visual elements and composition, in order to apply the allow exploring the creative possibilities of the letter the problem, brief, background and premises, so it fundamentals of graphic creation in an environment and the written word , considering its correct formal DG3300 / 2-D Information Systems Design Studio must analyze, interpret and define what the client practical real. This will be achieved through a course and technical application as well as the original and At the end of the course the student will be able to or the company needs, make several options, and that links the theory and the implementation of the creative application of the same. graphically generate information design content finally present a result that is the most optimal. Just knowledge acquired. related to texts, books, Web, presentations, this vision of design is what we will see in this course. infographics and graphics as well as correctly use To achieve this, we will know new tools of the design the use of 2D information systems. This will be process that will help you to potentiate strategies achieved through a course that links the theory with and make more complete and congruent proposals. the implementation of the knowledge acquired after having analyzed and discussed them in groups.
www.udem.edu.mx DISCIPLINE IDENTITY DESIGN INFORMATION SYSTEM STRATEGIES PRACTICE
FIRST SECOND THIRD FOURTH FIFTH SIXTH SEVENTH EIGTH NINETH DG1100 12 DG1120 12 DG2200 12 DG2220 12 DG3300 12 DG3320 12 DG4400 12 DG4420 12 Introduction to Fundamentals Basic Identity Identity System 2-D Information 3-D Information Graphic Design Professional Visual Thinking of Graphic Design - Design Studio Systems Design Systems Design Strategies Graphic Design Studio Design Studio Meaning and Studio Studio Studio Studio Form
AA1211 6 DG1125 6 DG2205 6 DG2225 6 DG3305 6 DG3325 6 DG4405 6 DG4425 6 DG4435 6 Life Drawing Graphic Design Anatomy of Typographic Typographic Beginning Introduction of Typeface Graphic Design and the Human Tools Typography Grid System Web Design Typeface Design Design Portafolio Figure professional area DG1110 6 DG1130 6 DG2210 6 DG2230 6 DG3310 6 DG3330 6 DG4410 6 DI3310 6 Basic Strategies for Foundations Basic Graphic Basic Digital From Modernism Design for Interdisciplinary Photography Image Making of Video for Animation Media to the Present New Digital Design Solutions for Designers Designers Day Media
DG1115 6 DG1135 6 DG2215 6 DG2235 6 CI2300 6 CI2305 6 DG4440 6 Introduction to Digital Graphic Print and Object Advertisign Advertisign Graphic Design Graphic Design Design Digital Media Photography Campaigns Seminar Production
6 complementary AD1400 studies Marketing
DG3000 6 DG3005 6 DG3010 6 Form and Branding for Systems and Materials Packaging Information and Spaces three concentrations 6 6 6 6 DG3030 6 DG3035 6 DG3040 6 Leadership in Interpretation of Comparative Social Thinking Text and Bound Serial Editorial and mandatory Organizations Statistical International of the Church branding y packaging general studies Image Structures Publication Information Contexts — editorial design Formats — 6 6 6 6 information design DG3015 6 DG3020 6 DG3025 6 elective Academic Global General Elective General Elective — Signs and Interactive Applied general studies Writings Competitions Course A2 Course A2 electives Iconography Systems Information
DG1000 6 DG1001 6 DG1002 6 Selected Studies Actual Studies General Studies in Graphic Design in Graphic Design in Graphic Design
DG4430 6 DG4445 12 internship program Social Service Graphic Design Graphic Design and pef Worshop Internship Prof. Evaluation Program Program
36 CREDITS 36 CREDITS 36 CREDITS 36 CREDITS 36 CREDITS 36 CREDITS 42 CREDITS 42 CRÉDITOS 24 CREDITS 330 CREDITS