Newsletters Atlanta Chamber of Commerce 1979

NEWSLETTERS

ATLANTA CHAMBER OF COMMERCE

1979-1981

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Acting Today Shaping Tomorrow

1979 Program of Work 1978 Report Atlanta Chamber of Commerce TABLE OF CONTENTS

Who We Are. .Page 2 President's Message _ Page 3 1979 Objectives _ Pages 4,5 Economic Development Pages 6,7 Marketing/ Communications . Pages 8,9 Public Affairs and Area Councils Pages 10,11 Membership Division- Page 12 Forward Metro Atlanta Page 13 Membership Services Page 14 Executive and Finance Page 15 1979 Leadership. Page 16 The Atlanta Chamber of Commerce is committed deeply to the economic and social development of the Atlanta region. It acts Who We Are: as a bridge to new commercial and industrial development. It is the marketer of the community-locally, nationally and inter nationally. And, it acts as an important link between govern ment and community at the grassroots level. Our 3,600 member firms represent a wide variety of metro Atlanta's people and professions. Some 80 per cent are small to moderate in size, while 20 per cent are among the largest in the Southeast and the United States. This Progress Report and Program of Work is prepared to give our members and the public a detailed understanding of Cham ber activities during 1978 and our plans for 1979. This year's theme,"Acting Today-Shaping Tomorrow," indi cates both a reflection of past accomplishments and current President's goals. • In 1978 your Chamber of Commerce represented the City Message: in over 30 new and continuing air route cases before the Civil Aeronautics Board. Ten air routes have been instituted including Atlanta-London and Atlanta-Brussels routes. • Forward Metro Atlanta advertising set a new course for areawide marketing with the use of full color and some double page advertising in the New York Times, Business Week and other major national and THE NATIONAL LIBRARY BINDERY CO. international publications. More than 500 new 2395 PEACHTREE ROAD. N. E ATLANTA. GEORGIA 303O5 prospects have responded to date.

BUCKRAM ARRANGE LETTERING • Some 200 businesses were assisted in relocating or (Specify Color AS DESIRED ON SPINE establishing these businesses in metro Atlanta. More by number) than 600 additional prospects have been contacted and are being served. Us • A new public-private jobs program, (PIC-NAB ATLANTA) was established to assist private industry in matching unemployed/underemployed people with job training and employment opportunities. 'Please Check" • Trade missions from 25 foreign nations were hosted Covers In • and a Chamber-sponsored economic mission visited Out o Belgium, France, Germany and Switzerland. • Our Legislative Action Committee ranks have Index Front • swelled to more than 650 members and our Congres Bock • sional and Local/County Government Liaison Committees have improved communication be Ads In a tween the public and private sectors. Out • • Our Area Councils have worked to improve the image and function of the taxicab industry; Bind Regular Way upgrade signage and traffic patterns at the air Bind Intact port; sponsored candidate forums; enhanced the Bind Imperfect planning process for the Peachtree Street area and improved communications among our diverse Sample Sent membership. *Rub on File (at Bindery) In the year ahead, with your continued support, we will build on "Keep A Rub these past accomplishments and direct our full attention on (at Bindery) to the goals presented in this 1979 Program of Work. 1st Time Bound The results will mean more jobs, greater economic vitality and By Nat'l a better life for all Atlanta area citizens. Do Not Trim Edges • ^

Lettering: Follow Old Spine • Cross Spine • On Front Q Lengthwise • Gold • Black • White • Send two copies of binding slip Insert Stubs For with volume. Missing Pages • Original slip must accompany volume •Pattern returned for correction.

Robert W. Scherer, 1979 Atlanta Chamber of Commerce President 1979 Overall Objectives

Economic Development

Create a stable, healthy economic climate; generate more jobs by attracting new busi ness, especially light labor-intensive indus tries; promote minority business develop ment; develop new domestic and interna vl» tional air routes; attract international busi ness and investment; conduct economic research and publish findings.

f? ,1 §r_. Economic Development Marketing/Communications

Inform specific audiences about Chamber programs through communications ave nues including: news conferences, produc tion and distribution of multi-media and film presentations, development of newcomer information packets, provision of press in formation and materials, bi-weekly mem bership newsletters and public service campaigns.

3 § • • : Public Affairs

Represent the concerns and needs of the metropolitan Atlanta business community to local, state and national elected officials and agencies. Enhance the quality, delivery and financing of necessary government services. Continue to work with state and local educators to improve public education and vocational and tech nical education. Seek continued rapid and surface transportation improvements in the metro area.

Area Councils

Facilitate broad member input and involvement in local and regional business and community issues and serve as a link to other business and civic associations.

Membership

Broaden base of membership and support for Chamber programs and ensure delivery of quality services and benefits to members. 1978 Results • Worked with 696 business expansion/ relocation prospects and responded to hundreds of additional inquiries Economic generated by ad campaign. More than 200 corporations relocated or established facilities within the metro area. Development • Completed ten air route proceedings, bringing first competitive nonstop service to eight cities, first nonstop international service to Atlanta-London and Atlanta- Division Brussels, and first nonstop service along three new domestic routes. In addition to formal route proceedings, assisted international and domestic air carriers researching Atlanta service. Also, continued to monitor airport facilities development through the Chamber's Aviation Task Force. • Conducted successful economic missions to Montreal and Toronto (more than 100 companies represented at mission-sponsored luncheons). Follow-up contacts were made with all attendees. • Organized Western European economic mission, meeting with more than 200 key business leaders in Belgium, Germany, Switzerland and France. • Hosted annual Red Carpet tour in Atlanta for some 40 key national corporate executives. (Follow-up contacts have been made with all participants). • Hosted seminars on business opportunities in Jamaica and Nigeria. • Provided assistance to 25 economic missions from other countries and more than 150 international business visitors. • Co-sponsored three energy conservation seminars through the Chamber's Energy Task Force and the State Office of Energy. • Participated in apparel industry coordinating committee along with Central Atlanta Progress, Mayor's Office of Economic Development, Atlanta Economic Development Corp., and the Atlanta Apparel Mart. Summerour & Associates, apparel consultants, were commissioned to study Atlanta's assets and liabilities for attracting the apparel industry. Local manufacturers participated in developing a marketing strategy for 1979 implementation. • Strengthened working relationships with the Atlanta Economic Development Corporation, Mayor's Office of Economic Development, county governments, state departments and area chambers of commerce to coordinate economic development strategies. • Expanded the Minority Purchasing Council membership to 45 firms. Reported purchases in excess of $29 million. • Co-sponsored Minority Business Awareness Week, Oct. 15-20, to highlight strides of area minority businesses and sponsored the second annual Minority Trade Fair, where mi nority firms completed $245,903 in purchases from business representatives. • Sponsored two sales training seminars, for some 40 minority business representatives. • Researched and published 18 publications on the economy and environment of the Atlanta area. • Mailed Atlanta Magazine to 1,000 key corporate prospects each month and published three economic development newsletters for 2,000 key national prospects and real estate executives. • Hosted reception for local commercial and industrial realtors to detail the Chamber's economic development services. • Established Full Employment Task Force which surveyed member firms, analyzed current job market and categorized types of training availale in the Atlanta area. The effort resulted in the establishment of the Private Industry Council/National Alliance of Business (PIC/NAB). Operating with federal funds, PIC/NAB's goal is private sector jobs for the area's hard-to-employ. 1979 Programs • Continue strong emphasis on domestic economic development prospects, focusing on largest companies and light, labor-intensive, industrial prospects. • Conduct six economic development missions, including four to major US cities, and overseas missions to the United Kingdom and the Far East, utilizing Atlanta's key business and government leaders to meet with top business prospects. • Process the 20-30 air route cases involving Atlanta that are expected to be brought before the Civil Aeronautics Board. • Provide visiting international business groups and individuals with current economic data. At least 20 economic development groups and 200 individuals are expected. • Monitor energy research and development and promote conservation through seminars to enable member firms to cut energy costs. • Conduct, research and compile data for industrial prospects, air route case exhibits and projects of other Chamber divisions. • Publish a semi-annual newsletter and distribute to key executives, positioning the Atlanta region as a viable expansion/relocation site. • Expand membership in the Atlanta Regional Minority Purchasing Council; promote the third annual Minority Business Awareness Week to highlight strides of minority and majority firms in building minority entrepreneurship; sponsor a Minority Trade Fair and publish a minority business directory and newsletters. • Mail 1,000 Atlanta Magazines each month to selected business, government and media representatives. • Provide information and research services to member firms, government agencies and others. • Maintain and update the Research Library for member firm use. • Produce and appropriately distribute 17 new informational publications. 1978 Results • Instituted method of evaluating and monitoring Chamber publicity to establish specific goals and note areas for increased concentration. • Produced and previewed a new economic development film for the Chamber, "Atlanta. A Story Told By Atlantans." This film was presented during economic trade missions conducted by the Atlanta Chamber and to visiting domestic and foreign business representatives. Also was aired on Canadian television. • Co-ordinated backgrounder sessions for local, regional and national media on the Atlanta Chamber's new jobs program for the unemployed, the City of Atlanta's proposed zoning ordinance and Atlanta's taxicab industry. • Planned and coordinated 12 news conferences to present Atlanta Chamber involvement in: improvements in Marketing/ the city's taxicab industry; results of the Chamber's foreign economic development missions; retention of Fort McPherson/FORSCOM and its 5,500 metro-area jobs; Communications greater awareness of the strides made by minority businesses as celebrated during Minority Business Division Awareness Week; and the Freeport referendum. • Provided audio visual assistance to member firms, business associations and governmental agencies involved in presenting Atlanta to key business and media groups. • Produced and coordinated Atlanta Chamber's 119th annual meeting program. • Provided newcomer and other public information services to more than 65,000 persons. • Set up information center at "Stay and See Georgia" week to heighten public awareness of Atlanta Chamber programs. An estimated 80,000 persons stopped by this exhibit. • Established program of regular meetings with national business publication editors and network producers, to serve as a prime informational contact on stories about this area. Actively worked with national and international editors, producers and television crews researching information or filming in Atlanta. • Was one of four organizations co-sponsoring establishment of a permanent visitor information center at Hartsfield Atlanta International Airport. • Edited and produced the Chamber's Six Month Report and 1978 Program of Work enabling Chamber members to evaluate Chamber programs and progress. 1979 Programs • To provide media representatives with an in-depth understanding of local and regional issues, regular "backgrounder" sessions will be held. These sessions will bring together acknowledged experts to aid "beat reporters" and editorial personnel. • Continue a program of regular meetings with key reporters and editors of national and local business press and broadcasters to maintain our status as a valuable informational resource. • Continue a media monitoring system to better evaluate the broadcast and published reports on Atlanta by local, regional and national media. This will include monitoring all print reports on Atlanta in thousands of publications and logging radio and television reports about Chamber programs. • To increase business and public awareness of and involvement in public schools, a major print, radio and television media campaign will be launched. It also will involve Chamber assistance in utilization of a "hot line" to help the general community identify existing public school resources and contribute additional resources. This program will be monitored to evaluate which elements are most helpful. • To enhance local coverage of Chamber programs, publicity clinics for area council representatives will be held. These will focus on the "how to" aspects of getting publicity and the effective use of newsletter inserts. • Atlanta Chamber members will receive detailed reports on progress of Chamber programs through its Forward Atlanta newsletter. Additionally, a progress report, scheduled for publication in July, will be produced to give members a mid-year "measuring stick." • Disseminate information on Atlanta to newcomers and the general public through public information services. • Publish and distribute a brochure for use by the more than 1,000 annual student inquiries received by the Chamber. • Expand audio visual in-house programming in order to develop multi-media presentations about key 1979 Atlanta Chamber programs for use by Chamber members and the general public. 1978 Results

• Assured area retention of 5,500 jobs through efforts of the Fort McPherson Retention Committee, which coordinated efforts with Atlanta's Congressional representatives, and convinced the Defense Department to establish Atlanta as its permanent home. • Formulated and presented joint legislative concerns with 15 urban Chambers in Georgia. • Expanded Chamber's Legislative Action Committee from 450 to 650 members. Committee members wrote on 14 separate local, state and national issues. • Continued quarterly Congressional Liaison meetings with Congressmen, enabling Chamber members to explain the business viewpoint on issues such as the Labor Reform Bill. • Monitored budget development and implementation for City of Atlanta, Fulton County, and the Atlanta Public Schools. • Monitored 1,136 bills introduced in 1978 session of the General Assembly. Coordinated appearances by members at public hearings. Informed members about proposed state legislation in weekly reports. • With other Fulton County Chambers, coordinated a complete campaign to assure passage of the Freeport Public Affairs referendum in Atlanta and Fulton County. • Formed a Small Business Task Force to serve as liaison between small business, the Small Business Administration Division and legislators at various levels of government. • Hosted the 1978 Pre-Legislative Forum, attended by and Area Councils some 600 metro Atlanta business leaders to bring Chamber members face to face with state and national legislative leaders. • Explained Chamber positions on issues which impact business to Atlanta City Council and the Fulton County Commission by conducting regular briefings and establishing a "Buddy System" where one Chamber member regularly meets with a specific official to discuss current issues and concerns. • Monitored all committee activities of the Fulton County and Atlanta city governments. Coordinated appearances at public hearings by Chamber members on key proposals. • Expanded Chamber involvement in public education. Increased from 16 to 22 the number of participating businesses in the "School Without Walls" program. Some 323 junior and senior high school students participated in 25 course offerings. Through the Southwest Area Council, provided business information resources to eight high school Career Education Coordinators. Through the Uptown Council, implemented first Career Day for 350 Grady High School students with 60 Uptown Council member firms participating. • Outlined the economic advisibility of a MARTA fare increase at public hearings through the Transportation Task Force. • Supported extension of the MARTA one per cent sales tax in Fulton and DeKalb counties beyond 1982. • Co-sponsored the annual business and industry breakfast at the M. L. King, Jr., Center For Social Change. • Coordinated all hospitality, transportation and banquet functions for the 1978 NBA All Star Game. • Co-sponsored the 28th annual Armed Forces Day luncheon, attended by more than 1,400 persons. 10 • Assisted in program development and coordination of the US Conference of Mayors held in Atlanta June 17-21. • Organized candidate forums through the area councils, allowing members to meet one-on-one with candidates for public office. • Assisted the Metropolitan Atlanta Crime Commission in the coordination of "Law Officers Appreciation Week" in October. • Acted as a primary financial sponsor of Festividays. Through the Downtown Area Council, acted in overall promotional and programming efforts. 1979 Programs • Develop, promote and present a local, state and national legislative agenda. • Continue work with urban Chambers in Georgia to coordinate action taken on mutual legislative concerns in the state legislature. • Continue quarterly Liaison Committee meetings with metro Atlanta Congressional representatives. • Organize a Business Leadership Fly-In to Washington, DC, to hear directly from federal officials and to express business viewpoints. • Plan and conduct political education seminars for Chamber members in preparation for the 1980 elections. • Monitor the budget development and fiscal policies of local governments and school systems. • Continue publication of "Legislative Outlook" to inform members on how they may impact proposed state legislation. • Continue the Small Business Liaison Task Force to evaluate and present small business views on state and federal legislation to officials and disseminate information on programs benefiting small businesses. • Continue work of the Legislative Action Committee and recruit additional members. • Plan and implement a 1979 Pre-Legislative Forum. • Continue and expand the Chamber's present communications program with Atlanta and Fulton County officials through The "Buddy System" and quarterly briefing sessions. • Continue Loaned Executive program for local governments and school boards. • Inform members about pending city and county legislation which effects the area's economic vitality. • Confer with Atlanta Public Schools board members and administrators to discuss educational issues, personnel policies, fiscal programming and curriculum. • Administer and expand the "School Without Walls" and "Adopt-A-School" programs and sponsor a major conference on metro Atlanta's future education needs. • Continue close working relationship with local military personnel and co-sponsor annual Armed Forces Day Luncheon. • Work with appropriate government agencies dealing with transportation issues and programs relative to highway and rapid transit development. • Through the area councils, provide an effective vehicle for two-way communication between the Chamber and its membership; undertake specific projects to meet the needs of member firms; and, promote discussion and encourage problem-solving related to metro-wide 11 concerns. 1978 Results • Provided a sound financial base and new leadership for the Chamber's ongoing programs by sponsoring 831 new members. Led the nation in new membership investments for the fourth consecutive year. • Met with 1,140 member firms as part of a new Chamber Awareness Program to more personally involve members in current programs and to hear their suggestions. • Secured increased investments from more than 300 member firms. • Hosted 18 receptions to meet new members and to explain how Chamber benefits and services improve their businesses. • Generated more than 3,000 new prospects for member subscribers of the Consumer Prospect Referal Service. Chamber membership encompasses a wide • Sponsored 12 continuing education seminars on topics variety of Atlanta's professions such as advertising, effective business communications, supervisory techniques and retirement planning. • Provided Group Benefit Plan to meet the needs of small businesses. Membership • Published a Chamber Membership Business Directory to Division stimulate increased business among Chamber members. 1979 Programs • Strengthen the Chamber by sponsoring some 800 new members and increasing the investment level of selected current members on a fair-share basis. • Conduct 12 comprehensive seminars and workshops offered at special member rates, to meet the continuing educational requirements of contemporary business people. • Offer Group Benefit Plan at the most competitive rates possible to meet the needs of small and moderate size member firms. • Continue the Consumer Prospect Referral Service which identifies new prospects to subscribing member firms. • Expand the Chamber Awareness Program of visiting personally with many member firms to solicit opinions and suggestions from them. This program is particularly attractive to those members without the time to actively participate in area council or task force work, because it gives them a direct voice in determining some of the Chamber's future directions. • Educate new members about the "bottom line" benefits of Atlanta Chamber programs through a monthly program of new member receptions. • Publish a Membership Business Directory listing all members for distribution to the total membership. All members will be encouraged to use the directory when purchasing goods and services.

12 Since 1961, metro Atlanta employment has increased an average of 25,000 new jobs per year. Forward Metro Atlanta, an Atlanta Chamber of Commerce program, can lay claim to a major portion of this success. Forward Metro Atlanta is an aggressive advertising and public relations program designed to highlight Atlanta as a prime business expansion/relocation site. Atlanta needs this program. National competition for new business is very tough. Every city in the nation is out to attract as much new business as possible because jobs mean money. Without this program to remind decision makers of metro Atlanta's assets, there's a chance we might get lost in the shuffle. Here's a couple of other facts you should know about the program. In 1960, Atlanta was losing some 1,200 jobs a year. From 1961, the first year of the Forward Metro Atlanta program, to 1977, employment in the Atlanta area more than doubled-from 374,950 to 790,100. That's an increase of almost 400,000 jobs. Forward Metro Atlanta is the first step in the Atlanta Chamber's efforts to bring more jobs to the Atlanta area so that there are more customers for the products and services of Chamber members. 1978 Results • Four-color ads in business publications and small space newspaper ads have met objectives of 63 per cent reach of target audience with frequency of seven times. • Inquiries have exceeded objective with more than 500 qualified responses received to date. • Ads in BusinessWeek and Wall Street Journal have scored among the highest readership in these publications, exceeding expectations. • Response and comments from business leaders indicate that the program continues to set Atlanta apart as one of the most desirable areas in the nation for industrial location and expansion. 1979 Programs • Increase reach of current ads, during first six months, by placement in expanded list of business publications. • Design a new, innovative marketing approach to produce 500 qualified responses and maintain Atlanta's image of leadership in the marketplace.

13 In addition to the Chamber's programs to improve our metropolitan area, member firms are entitled to the services listed below:

BUSINESS CONTACTS-Meet fellow members at monthly area council meetings. There is no charge to Chamber members who wish to attend. These meetings are a great forum to expand business contacts in an informal, direct manner. MARKETING-Promote your firm to some 8,000 prospects through the Chamber's Membership Business Directory. A Chamber investment entitles members to both alphabetical and Membership categorical listings. If professional ethics codes prohibit direct advertising, members are still listed in the membership section, identifying the firm as a business Services committed to improvement of the metro area. GROUP BENEFIT PLAN-This program is specially designed for small businesses. It particularly is attractive to firms of five or less employees. However, larger firms wishing to single out a few employees for special coverage may also be interested in this program. NEWCOMER IDENTIFICATION-The Chamber's Prospect Referral Service identifies people who are planning a move into the area as well as newcomers. Subscribers to this weekly listing service receive more than 3,000 prospects annually. BUSINESS IMPROVEMENT SEMINARS-Members receive special rates for the Chamber's continuing education seminars. These specially designed seminars directly relate to business needs and allow busy professionals an opportunity to participate. Selected subjects are based upon member needs. ATLANTA MAGAZINE-Members receive a complimentary subscription to Atlanta Magazine, a monthly, nationally- circulated publication. ECONOMIC DEVELOPMENT ASSISTANCE-Staff are available to assist Chamber members interested in establishing or locating a new business or expanding an existing business. Information about such topics as taxes, utilities, education and government in the metro area are available to members at cost. SLIDE AND PHOTO LIBRARY-Slides and photographs of metro-Atlanta are available at cost to member firms for use in annual reports, meetings, promotions, brochures and sales presentations. AUDIO VISUAL FACILITY-The Chamber's audio-visual facility, one of the area's most up-to-date, may be reserved. It is an excellent environment in which to present your message to small groups.

FACTS ON PENDING LEGISLATION-Local, state and national legislation effecting the business community is monitored by the Public Affairs Division. Weekly "Legislative Outlook" reports are distributed to members during the state legislative session in the Chamber's Forward Atlanta newsletter. FORWARD ATLANTA NEWSLETTER-The Chamber's award-winning, bi-weekly report features current activities and reports on how Chamber investments are being used to help businesses and to maintain a high quality of life in the metro

14 Executive and Finance Division 1978 Results

• Effectively managed the Chamber's financial program of $1.6 million; controlled expenses and built a modest surplus. • Coordinated Loaned Executive programs providing expertise to the City of Atlanta on: business expansion/retention; economic incentives for attracting new industry; evaluation of industrial commercial potential of city-owned land sites and assisted the Mayor's Office of Economic Development in identifying manufacturing firms'needs and attitudes. • Continued close working relationship with neighboring Chambers of Commerce in economic development and educational programs/ projects. • Exercised leadership role in the operations of the Metro Cities Council, American Chamber of Commerce Executives, Georgia Chamber of Commerce Executives Association and the National Minority Purchasing Council. • Made available college, technical and professional job-related training for the approximately 20 per cent of Chamber staff requesting this assistance. 1979 Programs

• Seek new and additional private and public financial support for community research and public education projects through the Greater Atlanta Chamber Foundation.

• Extend cooperative programming with other Chambers of Commerce and business associations within the metro Atlanta area, in such critical areas as water management, energy con servation and aviation facilities development.

1978 Budget (Estimated)

Income Expenses

100% 100.0 % 15 Atlanta Chamber of Commerce 1979 Leadership

Executive Committee. Robert W. Scherer, President Richard M. Stormont, Vice Herman J. Russell, Treasurer Thomas K. Hamall, Executive Georgia Power Company President H.J. Russell & Company Vice President Marriott Hotel Atlanta Chamber of Commerce C.B. Rogers, Jr., President-Elect Jesse Hill, Jr.Jmmediate Past General Systems Division, IBM Thomas R. Williams, Vice President President Atlanta Life Insurance Company First National Holding Corp. and The First National Bank of Atlanta Board of Directors John M. Bragg L.L. Gellerstedt, Jr. Richard L. Kattel D. Raymond Riddle Life Insurance Company of Beers Construction Company Kattel Enterprises, Inc. The First National Bank of Atlanta Georgia Joel Goldberg Donald R. Keough F.J. (Bill) Seay Ms. Carole Branum Rich's The Coca-Cola Company Nichols, Carter, Seay, Grant/ Architects Womens' Chamber of Commerce Robert P. Guyton Joe T. LaBoon Bennett A. Brown The National Bank of Georgia Atlanta Gas Light Company Grant G. Simmons, Jr. The Citizens and Southern Allen S. Hardin Dr. James T. Laney Robert Sproule National Bank Ira H. Hardin Company Emory University Peat, Marwick, Mitchell & Co. Thomas O. Cordy Jay Mannelly AMC Mechanical Contractors, Inc. C. Clay Holloway Augustus H. Sterne First Georgia Bank Trax, Inc. Atlanta University Center Bradley Currey, Jr. Mrs. Skipper Morrison Rock-Tenn Company William H. Izlar, Jr. Robert M. Strickland King & Spalding Skipper Morrison Realty Trust Company of Georgia Harold A. Dawson Harold A. Dawson Company Sidney E. Jennette Robert Ormsby Oliver Welch Southern Bell Telephone and Lockheed-Georgia Company H. Oliver Welch & Company William H. Fish Telegraph Company Business Equipment Center of H.G. Pattillo Thomas H. Wood Atlanta, Inc. John L. Johnson Pattillo Construction Company, Atlanta Newspapers, Inc. Atlanta Jaycees Inc. I. Owen Funderburg Citizens Trust Bank Ralph N. Jones Thomas N. Rains Equifax, Inc. The Rains Company David C. Garrett, Jr. Delta Air Lines, Inc. Forward Atlanta Council Resources and _ Marketing/Communications Aviation Task Force Energy Task Force Task Force Services Council David P. Hardin, Chairman Dr. Thomas E. Stelson, Chairman Don Elliot Heald, Chairman President's Committee Insurance Systems of America Georgia Tech WSB-TV C. Clay Holloway, Chairman Economic Development Task International Task Force Minority Business Task Force First Georgia Bank Force E. Michael Masinter, Chairman Thomas O. Cordy, Chairman William K. Hohlstein, Chairman Hansel], Post, Brandon & Dorsey AMC Mechanical Contractors, Inc. The First National Bank of Atlanta Public Affairs Council Area Council Presidents Local Government Liaison Task Small Business Liaison Task Force Force Force Blaine Kelley, Chairman Don L. Chapman, Chairman Martin Becker, Chairman The Landmarks Group North by Northwest, Inc. BECKER Education Task Force Military Affairs Task Force State and National Affairs Task Frank Howard, Chairman Jack. E. Clark, Chairman Force Computer Management, Inc. J.A. Jones Construction Company James D. Landrum, Chairman The National Bank of Georgia Fulton County Liaison Task Public Finance and Taxation Force Task Force Transportation Task Force Thomas G. Lamar, Chairman Clarence M. Brasfield, Chairman Richard R. Felker, Chairman Sutherland, Asbill, Brennan Southern Bell Telephone and The Richard R. Felker Company Telegraph Company Internal Resources Council. Budget and Finance Committee Personnel Task Force C.B. Rogers, Jr., Chairman Ms. B.J. Sattler, Chairperson General Systems Division, IBM Rich's

16 1979 Program of Work Edited by Sharon J. Salyer Photos by Dennis Yaschik

FORWARD W ATLANTA

Vol. XII, No. 1 A Report to the Members of the Atlanta Chamber of Commerce January 15, 1979

Atlanta Chamber Loaned Executive Team Begins Review Of Atlanta City Budget A team of 14 specially chosen Atlanta Chamber volunteers now is working with the Atlanta City Council's Finance Committee reviewing the city's proposed 1979 budget. The team is comprised of 14 loaned executives from area businesses and a steering committee with six addition al corporate volunteers. It is chaired by Wade Mitchell, Trust Company of Georgia, a former city council member. The team began its detailed review of the budget earlier this month, and hopes to complete its work by Jan. 26, whereupon the recommendations will be reviewed by the Finance Committee. This is the sixth Loaned Executive Team the Atlanta Chamber has assembled in the city's behalf during the past three years. This particular group's mission is to re view the proposed budget and its programs and suggest Members of the Atlanta Chamber's Loaned Execu tive Team receive briefing on proposed City of areas in which it may be cut without negatively affecting Atlanta budget. the delivery of essential services to city residents. Members of the Loaned Executive Team began the project following a briefing session with Finance Committee Chair Q.V. Williamson, Vice Chair Richard Guthman and Commissioner of Finance Charles Davis. Members of the Loaned Executive Task Force are: Douglas C. McKay, Trust Company of Georgia; David Elder, Georgia Power Company; Terry Griffis, Georgia Power Company; George Fleming, Atlanta Gas Light Company; Gordon Trulock, First National Bank of Atlanta; Mike H. Sadler, First National Bank of Atlanta; Odie Donald, Southern Bell Telephone and Tele graph Company; Robert Garrison, IBM Corporation; Mike Lawrence, Ernst & Ernst; Robert Arotsky, Deloitte, Haskins & Sells; John A. Baker, Equifax, Inc.; John Heaton, Coca-Cola, USA; Richard Hopper, Sears, Roebuck and Co; and Gadi Na'aman, Touche Ross & Co. Members of the steering committee are: Simon Moughamian, Arthur Andersen & Co.; Robert Bowman, Battelle Southern Operations; Thomas Eatman, Robert and Company; James Tatum, J.L. Tatum and Company; and Steve Burnett, Touche Ross & Co.

'79 Legislative Package

Chamber Volunteers Urge Fulton Lawmakers To Extend MARTA Tax Extension of the MARTA one per cent sales tax, local government financing and service delivery, 1979 legislative issues were among the topics discussed at a recent meeting of the Atlanta Chamber State and National Affairs Task Force and the Fulton County State House and Senate delegations. The session was chaired by Chamber President Robert Scherer, who singled out extension of the MARTA one per cent sales tax in Fulton and DeKalb Counties as an Atlanta Chamber priority to be accomplished during the 1979 session of the Georgia General Assembly. Other portions of the Atlanta Chamber's 1979 legisla tive package include: — Endorsement of an equitable division of tax and service responsibilities between Fulton County and its State and National Affairs Task Force member, municipalities by calling upon the General Assembly to Jim Groom (I), listens to Fulton House delegation chair, Sidney Marcus, (center) and State Reps. seek new ways to implement the recommendations of the Grace Hamilton and John Greer discuss legisla governor's blue ribbon study commission. tive issues. (Continued on Page 4) See "Legislative Issues"

MEMBERSHIP NOTICE! "Legislative Outlook," a summary of issues pending in the Georgia General Assembly, begins this week on page 3 of Forward Atlanta. The summary, published weekly during the 1979 session of the Georgia General Assembly, focuses upon and explains those issues which impact metro Atlanta businesses. Questions or comments should be directed to the Chamber's Public Affairs Division Director, Tom Parker. During 119th Annual Meeting Scherer Identifies General Aviation, Water Management As Two Chief '79 Chamber Goals (Editor's Note: For a full run down on 1978 accomplishments under Chamber President Jesse Hill, jr., see the Dec. 25, 1978 edition of Forward Atlanta. J During his recent inaugural speech, 1979 Atlanta Chamber President Robert W. Scherer speci fied general aviation facilities development and water resources management as two "critical region al issues" which the Chamber will concentrate upon during the next 12 months. "An adequate supply of clean water for residential, commercial and industrial purposes is vital if we are to compete for new industry, more jobs and an expanding tax base," Scherer said. He characterized improvement of general aviation facilities as key to the area's ability to attract businesses seeking sites for relocation and expan sion purposes. Additionally, Scherer promised that the Chamber will play a far more active role in public education during 1979, saying, "Public education — its quality and its word- of-mouth reputation —plays a major role in the final de Newly-elected President, Robert W. Scherer, out cision a corporation makes about where to relocate, ex lined the Chamber's major '79 goals at Dec. 13 annual meeting. pand or invest." He added that the Chamber currently is seeking funding for a major 18-month effort which would allow the organization to expand its commitment to public education. He also disclosed that during 1979 the Chamber will: — Endorse and push for the extension of the MARTA one per cent sales tax —Analyze the Chamber's 19-year old Forward Metro Atlanta advertising program to determine the best means of marketing the city and the region.

During Pre-Legislative Forum Talmadge Credits Atlanta Chamber With Playing Major Role In Metro Atlanta's Growth During the recent Pre-Legislative Forum hosted by the Atlanta Chamber of Commerce, U.S. Senator Herman Talmadge credited the metro Atlanta business organization with playing a major role in the modern growth of the Atlanta area. Talmadge joined Georgia House Speaker Tom Murphy as guest speaker for the event. "The Atlanta Chamber of Commerce has been extra active in bringing new business and industrial plants to the Atlanta area," Talmadge said, adding that "Atlanta stands again in an era of fantastic growth." However, the senator warned this local growth in the economy could be dampened by increasing interest rates which "could have an adverse effect in 1979 and perhaps into 1980." Switching to the topic of the national economy, Tal Herman Talmadge Tom Murphy madge blamed deficit spending by the federal government for the nation's inflationary trends. The Senator argued that the only effective way of permanently controlling inflation is to pass a constitutional amendment banning such deficit spending except in times of national emergencies and depressions. Also during the session, Georgia House Speaker Tom Murphy predicted that the 1979 session of the General Assembly "would be the toughest session I've ever served in during my 18 years in the House." The Breman democrat foresees major debate over general budgetary issues, focusing particularly on allocation of the state's $250 million surplus.

The 1979 Session of the Georgia General Assembly began on January 8. Your Chamber staff and volunteer Task Forces will be monitoring the daily sessions of the General Assembly in order to represent your views on legislation affecting the metropolitan Atlanta business community. Over 2,000 bills and resolutions are expected to be introduced this year. Legislative Outlook will be published weekly during the Legislative Session in your FORWARD ATLANTA Newsletter. Follow it so that you will be aware of legislation introduced impacting you and your business. While staff and volunteers are monitoring the daily Legislative Sessions, working with Legisla tors on issues affecting business and testifying before legislative committees, it is important that you make sure that your legislator knows your feelings on important legislation. Below is a directory of metro Atlanta members of the Georgia General Assembly listed by district and county. Contact your legislators during the Session at the address and phone number listed in the box below. If uncertain of your voting district, call the county Registrar's Office at the number listed giving them your residence address and they will advise you of your state house and senate districts.

CLAYTON COUNTY House Dist. 37 Sen. C. Todd Evans Dist. 44 Rep. John Linder (Registrar's Office: 478-9911) Dist. 38 Sen. Horace E. Tate Dist. 45 Rep. George Williamson Dist. 39 Sen. Julian Bond Senate Dist. 46 Rep. Cathey W. Steinberg Dist. 40 Sen. Paul D. Coverdell Dist. 28 Sen. Kyle T. Cobb Dist. 47 Rep. Joe Burton Dist. 56 Sen. Haskew Brantley, Jr. Dist. 44 Sen. Terrell Starr Dist. 48 Rep. Betty Jo Williams House Dist. 49 Rep. Ewell H. "Hank" Elliott, Jr. House Dist. 22 Rep. Dorothy Felton Disl. 50 Rep. John Hawkins Dist. 72, Post 1 Rep. William J. Lee Dist. 23 Rep. Luther Colbert Dist. 51 Rep. Peggy Childs Dist. 72, Post 2 Rep. Jimmy Benefield Dist. 24 Rep. Kiliaen V.R. "KM" Townsend Disl. 52 Rep. Eleanor L. Richardson Dist. 72, Post 3 Rep. Jim Wood Dist. 25 Dist. 53 Rep. Douglas Vandiford Rep. John Savage Dist. 72, Post 4 Rep. Rudolph Johnson Dist. 26 Dist. 54 Rep. Hosea L. Williams Rep. Sidney Marcus Dist. 27 Dist. 55 Rep. Betty J. Clark Rep. Michael Nichols Dist. 28 Dist. 56 Post 1 Rep. William C. Mangum Rep. Alveda King Beal Dist. 29 COBB COUNTY Dist. 56 Post 2 Rep. Joe J. Johnston Rep. Douglas C. Dean Dist. 30 (Registrar's Office: 422-2320) Dist. 56 Post 3 Rep. Tommy Tolbert Rep. Paul Bolster Dist. 31 Rep. Grace Hamilton Senate Dist. 57 Rep. Clarence R. Vaughn, Jr. Dist. 32 Rep. Mildred Glover Dist. 32 Sen. Joe Thompson Dist. 58 Rep. Cas Robinson Dist. 33 Rep. J.C. "Julius" Daugherty Dist. 33 Sen. Roy Barnes Dist. 34 Rep. Lottie Watkins Dist. 56 Sen. Haskew H. Brantley, Jr. Dist. 35 DOUGLAS COUNTY Rep. J.E. "Billy" McKinney House Dist. 36 Rep. G.D. Adams (Registrar's Office: 949-2000) Dist. 19, Post 1 Rep. Joe Mack Wilson Dist. 37 Rep. David Scott Dist. 19, Post 2 Rep. Max D. Kaley Senate Dist. 38 Rep. Henrietta M. Canty Dist. 19, Post 3 Rep. Bill Cooper Dist. 30 Sen. J. Ebb Duncan Dist. 39 Rep. Robert A. "Bob" Holmes Dist. 20, Post 1 Rep. Johnny Isakson Dist. 31 Sen. Nathan D. Dean Dist. 40 Rep. Dick Lane Dist. 20, Post 2 Rep. Carl Harrison Dist. 41 Rep. Greg Pilewicz House Dist. 20, Post 3 Rep. Ken Nix Dist. 42 Rep. Virlyn B. Smith Dist. 65 Rep. Thomas "Mac" Kilgore Dist. 21, Post 1 Rep. Gene Housley Dist. 43 Post 1 Rep. Charles L. Carnes Dist. 66, Post 1 Rep.Gerald Johnson Dist. 21, Post 2 Rep. A.L. Burruss Dist. 43, Post 2 Rep. Gerald T. Horton Dist. 66, Post 2 Rep. Charles Thomas Dist. 43, Post 3 Rep. John W. Greer

COWETA COUNTY FAYETTE COUNTY (Registrar's Office: 251-1794) (Registrar's Office: 461-1714) GWINNETT COUNTY Senate Senate Dist. 28 Sen. Kyle T. Cobb Dist. 28 Sen. Kyle T. Cobb (Registrar's Office: 962-1438) Dist. 30 Sen. J. Ebb Duncan Dist. 34 Sen. Ed Johnson Senate House House Dist. 48 Sen. Steve Reynolds Dist. 67 Rep. Nathan G. Knight Dist. 71, Post 1 Rep. James R. Fortune House Dist. 68 Rep. J. Crawford Ware Dist. 71, Post 2 Rep. John L. Mostiler Dist. 59 Rep. R.T. Phillips Dist. 71, Post 1 Rep. James R. Fortune Dist. 72, Post 1 Rep. William J. Lee Dist. 60 Rep. Charles Martin Dist. 71, Post 2 Rep. John L. Mostiler Dist. 72, Post 2 Rep. Jimmy Benefield Dist. 61 Rep. Vinson Wall Dist. 72, Post 3 Rep. Jim Wood Dist. 72, Post 4 Rep. Rudolph Johnson DEKALB COUNTY (Registrar's Office: 271-2241) FULTON COUNTY ROCKDALE COUNTY Senate (Registrar's Office: 922-7750) Dist. 5 Sen. Robert H. "Bob" Bell (Registrar's Office: 572-2581) Senate Dist. 41 Sen. James W. "Jim" Tysinger Senate Dist. 45 Sen. W.D. "Don" Ballard Dist. 42 Sen. Pierre Howard, Jr. Dist. 34 Sen. Ed Johnson Dist. 43 Sen. Tom Scott Dist. 35 Sen. Perry J. Hudson House Dist. 55 Sen. Lawrence "Bud" Stumbaugh Dist. 36 Sen. Jack L. Stephens Dist. 57 Rep. Clarence R. Vaughn, Jr.

During the session, lawmakers can be reached at the Capitol by writing to the individual (address should include district) c/o State Capitol, Atlanta, Georgia 30334 or by calling 404- 659-1100. "Phoenix," (shown at left) a specially com missioned sculpture by famed local artist Hans Frabel, was presented to outgoing Atlanta Chamber President Jesse Hill, Jr., during the organization's Dec. 13 annual meeting. Shown (I to r) are former Chamber Presidents Larry Gellerstedt and Jesse Hill, Jr.

AREA COUNCIL NOTICE

The Northeast Area Council will meet Monday, Jan. 22 at the Northlake Sheraton Inn to hear Atlanta Chamber President Robert W. Scherer speak on the Atlanta Chamber and its area councils program. The meeting begins at 7:45 a.m. For further information, call Ms. BiHie Kavadas at 768-7600. The Southwest Area Council will meet at 7:45 a.m. at the Capitol Airport Inn to hear its 1979 President, Jan Mannelly, discuss 1979 council programs of action.

Legislative Issues (continued from page 1)

— Expansion of the Georgia World Congress Center. — Continued support for reduction of local government dependence upon property taxes as its primary revenue source. — Continued support for quality public education in Georgia, including implementation of a system to measure student progress, monitoring future job skill needs, support for increased funding of a state-wide kindergarten program and an upgraded pay scale for teachers. "These sessions are held annually to ensure that the business community's viewpoint on key legislative issues is heard," said President Scherer. "The issues in this year's legislative package affect our membership daily and we want our legislators to know how we feel about them." Scherer added that Chamber staff and volunteers will be at the Georgia General Assembly every day while it is in session to speak on behalf of the Chamber membership at key public hear ings and to monitor legislation which most affects local business. The State and National Affairs Task Force, which drew up this year's legislative package, is headed up by Spec Landrum of the First National Bank of Cobb County.

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Atlanta Chamber Co-Sponsoring Luncheon For China's Vice Premier Feb. 1; Atlanta One Of Five Cities Being Visited By Deng Xiaoping During U.S. Tour The Atlanta Chamber of Commerce and the Southern Center for International Studies will co- sponsor a luncheon Feb. 1 for Vice Premier Deng Xiaoping of the People's Republic of China as part of his historic visit to Atlanta. The luncheon, for which advance reservations are required, will be held at the Peachtree Plaza Hotel beginning at 12:30 p.m. Vice Premier Deng is expected to address the group of some 1,200 people on the importance of U.S.-Chinese relations. This is the major event being planned for the Chinese delegation during its one day stay in Atlanta. "This luncheon is being held so that Atlantans may meet the Chinese delegation and hear Vice Premier Deng. It was arranged at the suggestion of the White House because of the emphasis the visiting delegation is plac ing upon business opportunities," said Atlanta Chamber General Manager Jim Wilkerson. "And," he continued, "it represents the continuing efforts by the At lanta Chamber to evaluate international business opportunities for Atlanta-area business representatives. "Most observers agree that significant international trade between our two nations will take several years to develop, but the total needs of China's 900 million people obviously are very great, and therefore, the ultimate potential is huge." Other cities which the 100-member delegation will be visiting are Washington, DC, Houston, Seattle, and Los Angeles. Further information may be obtained by calling the Southern Center For International Studies at 261-5763.

MEMBERSHIP ALERT! The Chamber's Loaned Executive Team, appointed to review the City of Atlanta's proposed 1979 budget, will make its recommendations on Tuesday, Jan. 30. Watch for them!

White House Conference On Small Business To Be Held Feb. 15,16 At Peachtree Plaza A conference, specially designed to give small business representatives a chance to present their opinions on major topics involved in successfully running their businesses, will be held Feb. 15 and 16 at the Peachtree Plaza Hotel. The conference, sponsored by the White House, is part of a series of 12 regional conferences and 45 open forums being held aGross the country in preparation for a national conference in 1980. Admission to the two, day-long meetings is by invitation. All Atlanta Chamber members will receive invitations with full conference details. Although every effort will be made to admit all those who wish to attend, early registration is urged. During this conference, small business representatives will be invited to present their views on capital development and tax policy, government regulation and paperwork, technology and industrial innovation. "Small business is very important to this country. It is estimated that small and independent businesses provide 50 per cent of all private employment, 43 per cent of the gross national product and more than half of all inventions in the United States," noted Martin Becker, who heads the Atlanta Chamber's Small Business Liaison Task Force. "We feel that attendance at this conference is especially important for two reasons," he con tinued. "First, attendees will help decide the future role of the Small Business Administration. Second, they will have an opportunity to shape future legislation which impacts small business." To secure invitations or to obtain more information about the local conference, phone the Office of Advocacy, Small Business Administration in Washington, DC, at (202) 653-6533. LEGISLATIVE OUTLOOK

The 1979 Session of the Georgia General Assembly is now in recess to consider the state budget. More than 700 bills and resolutions were introduced during the first two weeks of the General Assembly and your Chamber staff and volunteers are monitoring the daily activity of the General Assembly to present the Chamber position on legislation affecting business. Outlined below is legislation which may impact your business.

TAXATION: HR—75 would add a 1% retail sales and use tax. The proceeds from this tax would be distributed to each public school system within the state based on a formula of public and non-public school enrollment. It further provides that each public school district reduce its advalorem tax levy with an amount equal to its proceeds from the 1% sales tax. HB —281 increases the state sales tax to 4%. HB — 280 provides that the General Assembly can appropriate state funds to all public school districts within the state on a formula based upon public and non-public school enrollment. If also provides that the school district reduce its advalorem tax levy in relation to the amount received from this legislation. This bill would be funded by the additional 1% sales tax levied in HB —281. HB —168 provides that an employer is not required to deduct and withhold tax on wages of em ployees who anticipate no income tax liability. HB —170 changes the dates and manner of reporting and paying withholding taxes when monthly payments exceed $150. HB —294 removes the sales tax on utility bills. SB— 10 allows income tax credits to employers who employ handicapped persons for a minimum of 25 hours per week. Additionally, several bills removing the state sales tax from food and drugs have been introduced and assigned to the House Ways and Means Committee.

BUSINESS REGULATIONS: HB —23 would increase the maximum interest rate of certain real estate transactions from 10% to 11%. SB — 94 would establish a flexible maximum legal rate of interest on real estate, demand and single payment loans based on the monthly index of U.S. Government bond yields. HB —363 requires that a consumer credit reporting agency must allow a consumer to file with the agency a statement explaining any alleged inaccuracies contained in the report and that the con sumer's statement must be included in any consumer credit report issued or released concerning the consumer by the Consumer Reporting Agency. HB —276 provides a one year statute of limitations for an individual to bring action on a violation of the Retail Installment and Home Solicitation Act. HB —254 provides that landlords must pay interest on a tenants security deposit and requires the landlord to give the tenant written notice of this requirement. The interest rate is 5% per annum. Individuals who own and personally manage ten or fewer rental units would be exempt from this Act. HB —22 provides that Worker's Compensation appeals from the State Worker's Compensation Board go directly to the Court of Appeals and Supreme Court, thus bypassing the Superior Court.

LOCAL LEGISLATION: HR—10 would amend the State Constitution to create the Fulton County Industrial District and prevent Fulton County from levying advalorem taxes for education within the City of Atlanta.

FORWARD ATLANTA is published bi-weekly except during January and February when published weekly by the Atlanta Chamber of Commerce. Robert W. Scherer President Subscription rate is $3.00 per year. News and other items of interest Thomas K. Hamall Executive Vice President should be directed to the Communications Division, Atlanta Chamber of Jaci Morris Director, Marketing Commerce, 1300 North-Omni International, Atlanta, Georgia 30303. Sharon J. Salyer Editor Postal Service publication No. 1 13710. MEMBERSHIP POLL ON STATE AND FEDERAL ISSUES Your Chamber's Small Business Liaison Task Force and State and National Affairs Task Force would like to know your views on important state and federal legislative issues. Please complete the questionnaire below so that your Chamber will know your views and can express these views more adequately to our state and federal legislators. Please return the questionnaire as soon as possible to: Legislative Questionnaire, Post Office Box 1740, Atlanta, Georgia 30301. STATE ISSUES: 1. Should Georgia law be revised to allow Collective Bargaining Yes • by Public Employees? No • Undecided • 2. Should Georgia's Right-To-Work law which prohibits compulsory Yes • union membership be repealed or weakened by Agency Shop No • legislation? Undecided • 3. Should the state sales tax be increased to 4%? Yes • No • Undecided • Should unemployment compensation benefits be paid to employees Yes • who are dismissed for due cause? No • Undecided • FEDERAL ISSUES: 1. Should "Sunset Legislation" requiring Congress to periodically Yes • review federal programs to determine if the program is still No • needed be enacted? Undecided • 2. Should Congress repeal the Davis-Bacon Act which requires almost all Yes • construction projects involving the federal government to pay the No • "prevailing" wage and fringe benefits rate for every worker employed Undecided • on the projects when the "prevailing" wages are usually the areas collectively bargained rates? 3. Should Congress adopt legislation or a Constitutional Amendment Yes • to limit federal spending? No • Undecided • 4. Should Congress institute wage/price controls? Yes • No • Undecided • 5. Should Congress grant tax incentives to stimulate capital investment Yes • by business for new and expanded plants and equipment? No • Undecided • 6. Should Congress defer increases in the minimum wage which they Yes • have already enacted? No • Undecided • 7. Should Congress create a Federal Consumer Protection Agency? Yes • No • Undecided • 8. Should Congress institute a compulsory National Health Insurance Yes • Program partially financed by additional payroll taxes? No • Undecided •

HOW MANY PEOPLE ARE EMPLOYED BY YOUR FIRM? 1- 10 • 26- 50 • 101-250 • Over500Q 11- 25 • 51-100 • 251-500 Q

Please cut out this questionnaire and return to: Legislative Questionnaire Post Office Box 1740 Atlanta, Georgia 30301 MOVING FORWARD IN '79 - FORWARD METRO ATLANTA

As Atlanta Chamber President Bob Scherer stated in his in augural address, "1979 is the third and final year of our current, Forward Metro Atlanta advertising campaign. This campaign has been our primary entree to key corporate decision makers around the world. "In the first six months of the new year, our advertising will be forcefully concentrated in prestige publications including: News week, Business Week, Industry Week, the Wall Street Journal and the New York Times." Jaci Morris, Atlanta Chamber Marketing Director, added, "The success of our 1978 campaign has prompted us to expand the reach of our existing ads by positioning them in more publications. For the current year, we have designed one additional ad (shown here) highlighting our ground transportation capabilities."

President's Committee To Kickoff New Year In Big Way During Jan. 31 Meeting The Atlanta Chamber President's Committee will kickoff its 1979 activities Jan. 31 at the C&S Tower on North Avenue. Special guests will be Atlanta Chamber President Robert W. Scherer and members of the "PP" ^fc Chamber board of directors. The 110-member committee, which sponsors new Chamber members, has just completed a training course, during which they received a briefing on Chamber programs for 1979. President's Committee members receive community recognition, awards and valuable sales training throughout the year for their participation. Last year, this committee lead the nation for the fourth consecutive year in sponsoring new memberships. To find out more about the President's Committee, call Shown (standing) is Membership Division Di the Membership Division at 521-0845. rector Pete Woodham leading a training session.

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Vol. XII, No. 4 A Report to the Members of the Atlanta Chamber of Commerce February 19, 1979

TAX EXTENSION URGED

Maria Has "Very Large Positive Impact On Atlanta And Georgia," Scherer Says According to the findings of a recent Georgia Institute of Technology study, MARTA construc tion projects have pumped an estimated $540 million into Georgia's economy since 1974, and, some $490 million of that total was spent in the five-county metropolitan Atlanta area. The 36-page study's findings were released during a recent news conference held by the Atlanta Chamber of Commerce, Central Atlanta Progress and the Atlanta Convention and Visitor's Bureau. Representatives of the three business organizations said the joint news conference was called in order to point out the "significant economic importance" which the mass transit sys tem's current construction projects have upon the metro At lanta area and Georgia. Additionally, the representatives said they wanted to re- emphasize their on-going support for mass transit in Atlanta and for extension of the MARTA one per cent sales tax in Fulton and DeKalb counties beyond 1982. Currently, the one per cent sales tax is slated to drop to one-half per cent in 1982. Specifically, the study found that during Phase A construc Atlanta Chamber President Bob Scherer (third tion, some 2,500 jobs were generated by MARTA construction, from left) fields questions from media during news conference. 2,200 of these in the metro Atlanta area. Tax revenues also were increased by MARTA construction, with the state receiving an additional $4.1 million per year from corporate and personal income taxes and another $4.4 million per year from sales taxes. (Continued on Page 4) See "MARTA"

Atlanta Chamber Conducts First '79 Economic Mission To New York City As part of its continuing efforts to bring new industries and more jobs to the metro Atlanta area, the Atlanta Chamber's Economic Development Task Force conducted a two-day mission to New York City last week. This was the first industry-seeking mission conducted by the Atlanta Chamber this year. While focusing on meet ECONOMIC DEVELOPMENT ing with representatives of major manufacturing firms '79 UPDATE REPORT based in New York, mission delegates also contacted major realtors, insurance companies and a variety of other businesses. Members of the Apparel Coordinating Committee, a group organized by the Chamber in 1978 to study the feasibility of attracting the apparel industry to the metro area, also participated in the mission. "The basic purpose of the trip was promotional — it's part of our program of putting Atlanta before the business community in major commerce centers throughout the United States and the world," said Chamber Economic Development Director Roy Cooper. "During the mission, we invited businesses which already have established operations in the metro Atlanta area to expand those operations. And, we met with businesses which may be looking at the Southeast as a possible site for business expansion." During each of the Chamber's domestic missions this year, Chamber board members will be invited to participate. Representing the Chamber board of directors on the trip was Tom Cordy. Mission members were: Tom Hamall and Roy Cooper, representing the Atlanta Chamber; William Calloway, Calloway Real Estate Consultants; Allen Lockerman, Joe Inglis, Brit Waters, John Malone and Jack Talley, Georgia Power Company; Alyse Baier, City of Atlanta; Thomas Cordy, AMC Mechanical Contractors, Inc.; William Hohlstein, First National Bank; Jim Coldin, Atlanta Gas Light Co.; Roger Sund, Cobb Chamber; Gene Windham, National Bank of Georgia; Ridley Howard and Stephen Kyle, DeKalb Chamber; Lamar Sheats, Fulton National Bank; Glenn Cornell, C&S National Bank; Sam Brownlee, Fulton County government; Rob Robinson and Charles White, Georgia Department of Industry and Trade. LEGISLATIVE OUTLOOK

As the 1979 Session of the Georgia General Assembly continues, there are many critical issues being considered that impact the Metropolitan Atlanta business community. Several of these are outlined below. Please be sure and contact your State Legislators expressing your views on legislation impacting you and your business. During the Session, Legislators can be reached by calling (404) 659-1100. ENVIRONMENTAL PROTECTION: H. B. 424, the "Georgia Motor Vehicle Emission Inspection and Maintenance Act" has been introduced in order to provide a state plan so that areas of the state deemed to be in noncompliance with the "National Ambient Air Quality Standards" can be brought into compliance. Specifically, Federal Environmental Protection Administration tests have concluded that air quality in the eleven-county Metropolitan Atlanta area is not in compliance with these standards. The solution proposed by the State Environmental Protection office to correct this situation is the testing of all automobiles and similar vehicles registered in Fulton, DeKalb and Cobb counties to be sure that emission control devices are properly working. This would be carried out as an additional item on the current motor vehicle safety inspection procedure. State Environmental Protection Agency officials tell us that the following will happen if the state fails to adopt a plan similar to this in this Session of the General Assembly: (1) The Federal Environmental Protection Agency will assume the responsibility for developing a plan to bring air quality within required standards. No new or expanded industry would be allowed to be constructed in the eleven-county metro politan area until such a plan had been formulated by EPA. No one knows how long this would take. The eleven affected counties are: Clayton, Cobb, Coweta, DeKalb, Douglas, Fayette, Fulton, Gwinnett, Henry, Paulding and Rockdale.

(2) The "one-stop" permitting system administered by the Environmental Protection Division of The Georgia Department of Natural Resources would be terminated on a statewide basis and all air quality permitting in Georgia would be handled by the Federal Environmental Protection Agency. This "one-stop" capability in Georgia is not enjoyed by many of our sister states and is an important factor for attracting new and expanding industry. Additionally, existing industry would also begin to be permitted by the Federal EPA rather than the State.

MARTA: Legislation extending the MARTA sales tax at the rate of 1% for an additional twenty years continues to sit with no action in the House Ways and Means Committee. You are urged to contact your state legislators asking them to use their efforts to have the MARTA Sales Tax Extension passed favorably out of the House Ways and Means Committee. Your Chamber considers the extension of the MARTA sales tax at the 1% level absolutely necessary for the expeditious completion of the entire 53-mile rapid rail system approved in the referendum of 1971.

WORKER'S AND UNEMPLOYMENT COMPENSATION: H. B. 657 amends the Employment Security Law (formerly the Unemployment Compensation Law) so as to increase the maximum weekly benefits which may be paid. Your Chamber opposes legislation increasing weekly benefits because they would necessitate a rise in unemployment compensation insurance premiums paid by employers. Your Chamber is encouraging adoption of legislation that would prohibit unemployment compensation benefits being paid to employees who were dismissed for due cause.

S.B. 5 which prohibits "Double-Dipping" into Worker's Compensation and No-Fault insurance benefits has passed the Senate and is pending in the House. This legislation, which was supported by your Chamber, would prohibit an injured employee from receiving Worker's Compensation and No-Fault insurance benefits which exceed the employees weekly wage. Benefits exceeding the weekly wage would be deducted from the No-Fault insurance benefits. H. B. 82 which corrected language in previously passed Worker's Compensation legislation and may have increased the cost of Worker's Compensation insurance to employers has been defeated by the Georgia House. H. B. 479 which would increase Worker's Compensation benefits to an amount equal to the State's average weekly wage rate is pending in the House Industrial Relations Committee.

TAX LEGISLATION: Major legislative efforts are underway in reaction to the State Supreme Court's voiding of the State's Local Option Sales Tax law. The two most often talked about solutions include: 1. Revising State law to allow the Local Option Sales Tax to continue as it was originally conceived. 2. Adopt a statewide sales tax with the proceeds being redistributed to each local, county and independent school district on a formula related to their average daily attendance in public and nonpublic schools.

The Fulton and DeKalb House Delegations have voted to support approach No. 1 and to oppose approach No. 2.

H.B. 621 attempts to combat and finance the problem of litter by imposing a tax on items which are littered or packaged in items that are littered.

BUSINESS REGULATIONS: The State Senate has passed legislation establishing a floating maximum on usery rates in the state. The floating maximum is 2 1/2% above the monthly index of long-term U. S. Government bond yields. This legislation is pending in the House. S. B. 217 provides that accident and sickness insurance policies which include coverage for medical or surgical procedures when such procedures are performed on an inpatient basis in a hospital shall also provide reimbursement for expenses incurred for the same medical or surgical procedures when such procedures are performed on an outpatient basis at a doctor's office, a free standing clinic or another facility which provides health care services in return for a specific charge. You should review this legislation as it mandates coverage that may increase the cost of group insurance. MARTA (Continued From Pagel) "This study specifically documents the significant economic impact MARTA construction has upon metro Atlanta and Georgia in three different areas —dollars of income, increased employment and additional tax revenue," said Atlanta Chamber President Robert W. Scherer. "It shows rather dramatically that MARTA has and will continue to have a very large positive impact upon the economy of Georgia, in addition to the ultimate benefits of mass transportation and energy conservation."

PRESIDENT'S COMMITTEE NEWS Rena Rider, Atlanta Air Center Marketing Director, was the top sponsor of the Atlanta Chamber's President's Com mittee for November. Ms. Rider led the approximately 100 person volunteer committee, which is responsibleforsponsor- ing new members into the Chamber, with 12 new members. Awards presented were from Gittings, Hyatt Regency, Tidwell Company and Maier & Berkele.

COMING SOON!

The Atlanta Chamber of Commerce 7978 Report and 7979 Program of Work will be mailed to Chamber members at the end of February. This 20 page book outlines the programs which your Chamber investment financed during 1978 and those which your membership dollars support in 1979. Please watch for your copy and refer to it throughout the year for pertinent facts and program information.

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Vol. Xll, No. 5 A Report to the Members of the Atlanta Chamber of Commerce February 26, 1979

Poll Shows Strong Agreement Among Chamber Members On Major State, Federal Issues Results of a recent poll conducted by two task forces show strong unanimity among Atlanta ta Chamber members on 12 state and national issues now being discussed by lawmakers. While an agreement rate of at least 76 per cent was reached on all survey questions, the highest agreement recorded dealt with federal "Sunset Legislation" and Georgia's Right-To-Work law. MEMBERSHIP Some 98 per cent of those responding said that Congress should be required, through "Sunset Legislation," periodically to SURVEY REPORT review federal programs to determine if they still are needed. And 97 per cent agreed that Georgia's Right-To-Work law should not be repealed or weakened by Agency Shop legislation. Explaining the need for periodic review of federal programs, one Chamber member said, "We simply cannot afford wholesale waste. I find it hard to give more and more money to the gov ernment and watch as they piddle it away." On other questions, the poll, conducted by the Small Business Liaison and the State and Na tional Affairs Task Forces, showed: — 96 per cent against collective bargaining by public employees in Georgia — 73 per cent against increasing the state sales tax to four percent — 93 per cent against providing unemployment compensation benefits to employees who are dismissed for due cause — 75.5 per cent in favor of repeal of the federal Davis-Bacon Act, which requires most con struction projects involving the federal government to pay the "prevailing" wage and fringe benefits rate for every worker employed on the project. Repeal is sought because the "pre vailing" wages usually are the collectively bargained rates (Please Turn to Page 4) See "Survey"

Tom Hamall Elected To Head Metro Cities Council For American Chamber Execs Atlanta Chamber Executive Vice President Thomas K. Hamall has been named chairman of the Metro Cities Council of the American Chamber of Commerce Executives (ACCE) for the second year in a row. The council is comprised of the 63 largest metropolitan areas in the U.S. The purpose of the council is to develop representation for the nation's metropolitan business communities in the planning of federal urban programs. The council also helps provide new training opportunities for professional Chamber personnel. Hamall has been elected to serve as chairman of the Metro Cities Council since its inception two years ago.

Atlanta Chamber Sponsors Special Management Seminars March 12-16 The Atlanta Chamber of Commerce, in conjunction with the American Management Association, will sponsor a week of special management training seminars March 12-16. "These seminars are designed to give Atlanta Chamber members practical skills and techniques for immediate on-the-job use," said Lee Davenport of the Atlanta Chamber's Membership Division. "This important week of seminars is one segment of the Chamber's year-round program of career education opportunities designed specifically for members." Topics which will be discussed during this special week of seminars include: March 12-14, Advanced Principles of Professional Salesmanship, Executive Productivity Training, Improving Mana gerial Skills of the New or Prospective Manager, Fundamentals of Sales Management for the Newly Appointed District Manager and Shrink and Stretch Packaging Meeting; March 15 and 16, Sales Compensation, and March 14-16, Microfilm In Records Management. A brochure detailing each seminar will be mailed to Chamber members this week. LEGISLATIVE OUTLOOK

Please be sure and contact your State Legislators expressing your views on legislation impacting you and your business. During the Session, Legislators can be reached by calling (404) 659-1100.

TAXES: Legislation establishing a formula for redistributing the $75 million state surplus to property owners has passed the House and is pending in the Senate.

Legislation to restore the local option sales tax which was recently ruled unconstitutional by the State Supreme Court is still pending in the House Ways and Means Committee. Also, an alternate proposal establishing an additional 1% state wide sales tax is pending in the House Ways and Means Committee.

H. B. 605 which will reduce the rate of corporate taxation from 6% of the Georgia taxable net income to 5% is pending in the House Ways and Means Committee.

H.B. 616, pending in the House Ways and Means Committee, provides and requires a comprehensive system for the equalization of taxes on tangible personal property within the State. The bill provides for uniform statewide forms, records and procedures to be used by the County Board of Tax Assessors.

WORKER'S AND UNEMPLOYMENT COMPENSATION: H. B. 479 which would increase Worker's Compansation benefits paid to individuals drawing Worker's Compensation to an amount equal to two-thirds of the State's average weekly wage rate has been defeated by the House Industrial Relations Committee. Your Chamber opposed this legislation because it would have mandated constant increases in Worker's Compensation Insurance premiums paid by employers.

H. B. 657 increasing maximum weekly Unemployment Compensation benefits by $15 has been placed in a subcommittee by the House Industrial Relations Committee. The present maximum is $90 per week. An increase to $105 would have caused an additional increase in Unemployment Compensation taxes paid by the employers. Please continue to express your opposition to this legislation to your Legislators.

S. B. 5 which prohibits "Double-Dipping" into Worker's Compensation and No-Fault insurance benefits has passed the Senate and is still pending in the House Insurance Committee. This legislation was reported on in the OUTLOOK of February 19. Please contact your Legislators expressing support for S. B. 5.

ENVIRONMENTAL PROTECTION: H. B. 424, the "Georgia Motor Vehicle Emission Inspection and Maintenance Act"

FORWARD ATLANTA is published bi weekly except during January and February when published weekly by the Atlanta Chamber of Commerce. Robert W. Scherer President Subscription rate is $3.00 per year. News and other items of interest Thomas K. Hamall Executive Vice President should be directed to the Communications Division, Atlanta Chamber of Jaci Morris Director, Marketing Commerce, 1300 North-Omni International, Atlanta, Georgia 30303. Sharon J. Salyer Editor Postal Service publication No. 1 13710. which was reported in the February 19th OUTLOOK has received a "do-pass" recommendation from the House Natural Resources Committee and may be acted on by the full House very soon.

This legislation is needed to create a state plan for bringing air quality within the Metropolitan Atlanta region up to federal standards. Failure to adopt a state plan will result in the Federal Environmental Protection Agency assuming this responsibility.

If the Federal Environmental Protection Agency assumes this responsibility, the following will be the result:

(1) No new or expanded industry will be allowed to be constructed in the eleven-county Metropolitan Atlanta area until such a plan has been formulated by EPA. This could take several years.

(2) The "one-stop" permitting system administered by the Environmental Protection Division of the Georgia Department of Natural Resources would be terminated. This "one-stop" capability in Georgia is not enjoyed by our sister states and is an important factor in attracting new industry.

Please contact your local Legislators immediately urging their support of H. B. 424 as approved by the Natural Resources Committee of the House.

MARTA: H. B. 515, which extends the MARTA sales tax at the rate of 1% continues to sit with no action in the House Ways and Means Committee. Please contact your State Legislators asking them to use their best efforts to have the MARTA sales tax extension passed favorably out of the House Ways and Means Committee and approved by the Georgia House and Senate. Passage of this sales tax extension at the 1% level is absolutely necessary for the expeditious completion of the entire 53-mile rapid rail system approved in the referendum of 1971.

BUSINESS REGULATIONS: H.B. 426 would require that beverage containers show a refund value of at least five cents and would prohibit certain types of containers such as, pop-top cans and plastic six-pack holders. It also establishes redemption centers for beverage containers and requires the acceptance of these containers for refund by dealers with a one cent per container handling charge to be paid by the distributor.

H. B. 621, the Resource Conservation Recovery and Beautification Act, provides for a statewide program of litter control and reduction in numerous ways. It also imposes a Resource Conservation Recovery and Beautification excise tax upon distributors in the amount of three cents on each $100 of gross proceeds. The proceeds of the tax would be used for financing the litter control and abatement program.

LOCAL INTEREST LEGISLATION: H.B. 481 which restored the power of local governments to pass idling and loitering ordinances which have been very effectively used by City officials in combating prostitution has been passed by the House and Senate and signed into law by the Governor. Your Chamber worked very closely with other business and neighborhood associations in supporting this legislation. North Metro Legislators Discuss Extension Of MARTA Tax During Area Council Meeting Discussion about the proposed MARTA one per cent sales tax dominated the February meeting of the North Area Council with three North metro state legislators as guest speakers. "I am vitally interested in seeing that we build a rapid rail system," said DeKalb State Sen. James Tysinger. "What concerns us is the way some of the funds have been spent. They (MARTA) have never given us a financial projection of what they can do. If they get no more federal funds, what can they do?" DeKalb State Rep. John Linder, noting that the cost of the MARTA system originally was pro jected at $1.2 billion, and will come closer to $4-$6 billion, added, "We were dealt faulty financial information. That $1.2 billion figures came out of the air. Nobody can substantiate that predication. "I'm realistic enough to know that we have to deal with what we have. We've put in $1 billion and we have to find a way to complete it. But, we would be irresponsible to vote for a tax with out any knowledge of what that tax is going to contribute toward the goal." The legislators also addressed the issues of government spending and tax relief, with North Fulton State Rep. Dorothy Felton warning, "If you collect too much tax, you're going to have ex cessive spending." Felton called for the elimination of the intangible tax and a reduction in state income tax, while Linder called for the elimination of the sales tax on food and drugs as a major step toward the reduction of taxes.

SURVEY (Continued From Pagel) — 86.3 per cent in favor of limiting federal spending through legislation or a constitutional amendment — 81.6 per cent against instituting federal wage/price controls — 76 per cent in favor of a federal tax incentive to stimulate capital investment by businesses for new and expanded plants and equipment — 82.2 per cent in favor of deferring increases in the minimum wage which Congress has enacted — 87.5 per cent against creation of a federal Consumer Protection Agency — 91.9 per cent against instituting a compulsory National Health Insurance Program partially financed by additional payroll taxes "This periodic survey of our membership is part of an Atlanta Chamber effort to poll our rank and file members so that we can continue to accurately represent their interests. The results will be used as guides in future policy making decisions by our Small Business Liaison and State and National Affairs Task Forces," said Tom Parker, who heads the Chamber's Public Affairs Division. Parker said the results also will be shared with state and national officials so that they can clearly understand the metro Atlanta business community's stance on these issues. The survey questions were featured in the Jan. 29 edition of Forward Atlanta. 4

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Vol. XII, No. 7 A Report to the Members of the Atlanta Chamber of Commerce March 19, 1979

Chamber To Conduct Economic Mission To United Kingdom; Group To Visit 3 Cities Continuing its program to promote the trade and investment potential of the metro Atlanta area to international business leaders, the Atlanta Chamber's first international mission this year wil depart Atlanta March 24 for seven days of meetings in the United Kingdom. The 11-member mission, headed by Justus C. Martin, Jr., chairman of The Robinson-Humphrey Co., will meet with business executives in London, Leeds and Birmingham. "The objective of this mission is to foster two-way in ternational trade and investments which can contribute to the economic vitality of our region. Special emphasis will be ECONOMIC DEVELOPMENT placed upon attracting investment capital to Atlanta and the '79 UPDATE REPORT Southeast," said Jim Wilkerson, who heads the Chamber's international activities. Wilkerson said the group will meet with more than 75 senior executives of leading financial firms and industrial concerns in England. Special meetings are planned with representatives of the London Chamber of Commerce and Industry, British Caladonian Airways, Chambers of Commerce in the Leeds area and the Committee on Invisible Exports (this committee's functions will be detailed in a seminar, May 1, watch upcoming issues of Forward Atlanta for this information). Additionally, mission members individually will meet with selected business representatives. Underscoring the importance of this mission, Michael Masinter, chairman of the Chamber's International Task Force said, "The British are keenly interested in a broad range of business op portunities in Atlanta and the Southeast. The members of this mission will furnish first-hand informa tion which has been tailored to answer the questions posed by key decision makers abroad." The Atlanta Chamber will sponsor a total of 6 economic missions (4 domestic, 2 international) during 1979. Mission members pay their own way and work together with chamber staff to develop interest in Atlanta as an excellent site for business investment/expansion/relocation.

Chen Tells Atlanta Reporters '79 U.S./Taiwan Trade Picture Bright The United States' recent, formal recognition of the People's Republic of China (PRC) will not compromise the traditionally good trade/cultural relationship enjoyed by the U.S. and Taiwan, ac cording to Stephen S.F. Chen. Chen, formerly consul general for the Republic of China (Taiwan) and currently director of the newly created Atlanta Office of the Coordina tion Council for North American Affairs, spoke to Atlanta area reporters last month at a chamber sponsored news briefing. Noting that Taiwan/U.S. trade approximated $7 billion last year, Chen predicted that in 1979 such trade could be as high as $10 billion. "As of March 1," Chen explained, "the new office will replace our country's consulate here. While we will have a new name, we will be of fering the same services as before." Chen said that offices like the one in Atlanta are located in eight other U.S. cities. The services available at these offices include: promo tion of trade, investment and tourism; issuance of passports and visas; Stephen S.F. Chen explains Tai wan's new coordination office enhancement and exchange of cultural activities and other services re in Atlanta at Chamber's briefing. quired by Chinese nationals in this country. Jim Wilkerson, Chamber General Manager, shown at right. According to Chen, Taiwan was one of the first nations voluntarily to initiate methods of increasing trade with the U.S. He pointed out that during the past 10 years, numerous trade missions to the U.S. have been sponsored by the Taiwanese government. In fact, three purchasing missions recently have been sent to the U.S. Chen said, "to narrow the gap in the balance of trade between our two nations." (Continued on Page 4) Please see "Taiwan" First Australian Trade/Investment Seminar In S.E. Set For April 3 To better acquaint the metro Atlanta business community with Australian trade and investment opportunities, a special one-day seminar will be held April 3 at the Omni International Hotel. Co-sponsored by the Atlanta Chamber of Commerce, the Georgia Department of Industry and Trade, the Georgia Chamber of Commerce and the Australian Government, this is the first seminar of its kind to be held in the Southeast. During the seminar, participants will be briefed by top Australian business and government re presentatives on topics such as: investment, trade, tourism, banking and tariffs. Gov. George Busbee will officiate at the seminar luncheon where Sir Robert Cotton, Australian Consul General in New York City, will be the key note speaker. Consulate officials said that, while emphasis will primarily be placed upon available Australian products, export information also will be provided. Australia's largest exports to the Southeast include minerals, meat, wool, agricultural equip ment, seafoods, sugar cane harvesting equipment, automotive parts and beer. Registration is $15. Checks, payable to the Georgia Chamber of Commerce and sent to the International Council, 1200 Commerce Building, Atlanta, Georgia 30303 must be received by March 26. For more information, contact Carol Martel at 524-8481.

AREA COUNCIL MEETINGS

The Northeast Area Council will meetat 7:45a.m. Tuesday, March 27 in the Decatur I Room of the Century Center Hotel to hear Tom Long, Economic Development Director, Gwinnett County Chamber, speak on "Growing Gwinnett." For further information contact Billie Kavadas at 768-7600.

The Southwest Area Council will meet at 8 a.m. Thursday, March 29 in the Embassy II Room of the Capital Airport Inn to hear Tony Dowd, Urban Design Engineer, Georgia Department of Transportation, discuss "Atlanta's Expressways: Yesterday, Today and Tommorrow." For further information contact Spence Linder at 344-6611.

Chamber Members Should Register Now For National Minority Purchasing Conference Representatives of top national companies will be in Atlanta March 28-30 to participate in a conference entitled, "Developing And Maintaining A Successful Minority Purchasing Program," cosponsored by the National Association of Purchasing Management and the National Minority Pur chasing Council. Speakers for the conference will include Augustine Marusi, chairman and chief executive of ficer, Borden, Inc., Edward Donley, chairman and chief executive officer, Air Products and Chemical Co., Frank Winters, executive vice president, National Association of Purchasing Management and Margaret Richardson, executive director, National Minority Purchasing Council. "This is a very important seminar because it is the first time that a coordinated and thorough effort to assist major firms in implementing their minority purchasing programs has been made," said Bill Miller, director of the Atlanta Regional Minority Purchasing Council (ARMPC), a program of the Atlanta Chamber. More than 100 participants, representing the top buyers of the nation's major corporations, are expected at the conference. The conference will be held at the Atlanta Hilton Hotel, and registration, which includes one dinner and two luncheons, is $250. Checks should be made payable to: The National Association of Purchasing Management, Inc., Attn: Harry N. Wada, Director of Continuing Education, 336 Oswego, Park Forest, III. 60466. For further information, call (312) 481-1043.

FORWARD ATLANTA is published biweekly except during January and February when published weekly by the Atlanta Chamber of Commerce. Robert W. Scherer President Subscription rate is $3.00 per year. News and other items of interest Thomas K. Hamall Executive Vice President should be directed to the Communications Division, Atlanta Chamber of Jaci Morris Director, Marketing Commerce, 1300 North-Omni International, Atlanta, Georgia 30303. Sharon J. Salyer Editor Postal Service publication No. 1 13710. LEGISLATIVE OUTLOOK

The 1979 Session of the Georgia General Assembly has only two days remaining with adjournment tentatively scheduled for Thursday, March 22. This has been one of the longest General Assembly Sessions in recent years with over 2,000 bills and resolutions introduced by Legislators. Outlined below is some of that legislation affecting Atlanta Chamber members.

TAXES: The Georgia State Senate has adopted legislation which was already approved by the State House of Representatives which will restore the Local Option Sales Tax that has been ruled unconstitutional by the Georgia Supreme Court.

WORKER'S COMPENSATION: S.B. 5 which prohibits "double dipping" into Worker's Compensation and No-Fault Insurance benefits has been passed by the Georgia House of Representatives and now awaits the signature of the Governor to become law. This legislation was supported by your Chamber so that injured employees would not receive more in combined payments from Worker's Compensation and No-Fault Insurance benefits than the employees real weekly wage. Benefits exeeding the weekly wage would be deducted from the No-Fault Insurance benefits. The purpose of this legislation was to hold down the rising cost of Worker's Compensation and No-Fault Insurance premiums to employers.

HAZARDOUS WASTE: S.B. 71, the Georgia Hazardous Waste Management Act, which regulates generation, storage, transportation, management, treatment and disposal of hazardous waste in the State of Georgia has been approved by the Georgia House of Representatives and awaits the Governor's signature before Decerning law. Radio active waste already regulated by federal or state law, emissions to air regulated by the Georgia Air Quality Act, and discharges to the water already regulated by the Georgia Water Quality Control Act are exempt from this Act.

EMISSION CONTROL: H.B. 424, has passed the Georgia House of Representatives and is expected to be approved by the Georgia State Senate on March 15. Your Chamber supports passage of this legislation as outlined in previous 017TL00KS because it is necessary if we are to keep Air Quality Control Administration at the state level as opposed to having this responsibility assumed by the Federal Environmental Protection Agency.

MARTA: H.B. 515, which will extend the MARTA 1% sales tax at the 1% level until 1997 and establish the priority of construction to be from the Airport Station to the Doraville Station has, as previously reported, passed the Georgia House of Representatives, has been approved by the Banking, Finance and Insurance Committee of the Senate and is slated for full Senate action on March 15. Your Chamber continues to support this legislation so that the entire 53-mile rapid rail system can be completed at the earliest possible date. FINAL REMINDER!

Atlanta Chamber members should register now for the March 27 Atlanta Chamber seminar entitled, "Building A Quality Organization."

For more information, see the March 5 edition of Forward Atlanta, or call Lee Daven port in the Chamber's Membership Division at 521-0845.

TAIWAN (Continued From Page 1)

Representing the Atlanta Chamber of Commerce at this news briefing were Michael Thomas, vice chair of the Chamber's International Task Force and Jim Wilkerson, General Manager of the Chamber. Wilkerson presented the Chamber's position stating, "If it appears that we are playing on both sides of the economic street, we are. The Atlanta Chamber of Commerce does not establish and does not pass judgement on foreign policy decisions made by the U.S. government. Accordingly, we co-sponsored a luncheon when Vice Premier Deng Xiaoping of the People's Republic of China visited Atlanta and we will continue to promote trade with Taiwan."

PRESIDENT'S COMMITTEE 1978 TOP ACHIEVER-CLAY HOLLOWAY

Clay Holloway, formerly with the First National Bank of At lanta and currently assistant vice president for First Georgia Bank, was named the 1978 President's Committee Top Sponsor. He ex ceeded all other committee members in sponsoring new member investments. During 1978, Holloway served as team captain and twice was named monthly Top Producer. Because of this outstanding performance, Holloway was select ed to chair the 100-member 1979 Atlanta Chamber President's Committee. In this capacity, he serves as a member of the Atlanta Chamber's board of directors.

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Vol. XII, No. 8 A Report to the Members of the Atlanta Chamber of Commerce April 2, 1979

Metro Area Chambers Join Forces To Showcase The Atlanta Region To 50 Top Business Prospects Four metro chambers are joining forces with the Atlanta Chamber of Commerce to host a reception and dinner for 50 top economic development prospects on April 11. The "invitation only" event sponsored by the Atlanta, Cobb, Clayton, DeKalb and Gwinnett Chambers of Commerce, will be held at the Atlanta Hilton Hotel. Part of a week of special activities designed to highlight the advantages of doing business in Georgia, this is the nineteenth such tour organized by the Georgia Chamber of Commerce. Known as the Red Carpet Tour of Georgia, this successful tour attracts top business representatives from throughout the country. The prospects begin their tour with a reception and dinner hosted by Gov. George Busbee. The metro chambers' dinner is scheduled for the following evening. From Atlanta, the group will visit the Masters Golf Tournament in Augusta, "This group is made up of executives from major manufacturing companies throughout the nation. Over the years, we have found this tour to be a very effective way of selling Atlanta and Georgia to key corporate decision makers," said Roy Cooper, Atlanta Chamber Economic Develop ment Division Director. Cooper added, "Meeting face-to-face with these important prospects in a social setting where the multi-county Atlanta area is represented, can really make a strong statement about the options and levels of cooperation that exist in our region. Best of all, a prospect's question often can be answered on the spot."

AREA COUNCIL MEETINGS The North Area Council will meet at 5:30 p.m. Thursday, April 12 at the Marriott Perimeter to hear MARTA board chairman Dan Pattillo and State Senator Bob Bell of De Kalb County discuss the MARTA system. The Northeast Area Council will meet at 7 p.m. Wednesday, April 18 at Fort McPher son for dinner and to see a special multi-media presentation entitled, "Command Revue." Cost of the dinner is $9.25. For further information contact Susan Riggall at 521-0845. The Southwest Area Council will meet at 7:45 a.m. Thursday, April 19 at the Hospital ity Inn to hear Sixth District Congressman Newt Gingrich. The Hospitality Inn is located at the intersection of I-285 and Camp Creek Parkway.

Member Firms Must Place Orders Now For Newest Edition Of Chamber's Newcomer Booklet The Atlanta Chamber's newcomer booklet, a 36-page descriptive brochure which includes the facts most requested by people interested in moving to Atlanta, is now being revised and printed. Information about taxes, sports teams, area schools and even how to get a Georgia driver's license is included in the brochure. Discounts are available to member firms ordering at least 100 copies, but these orders must be made before May 1. The discounted price for Chamber member firms is 35-cents, a 15-cent saving per booklet. Last year, member firms ordered some 30,000 booklets prior to publication. To order your copies of the 1979-80 newcomer book, please call Theresa Walker, special activities manager for the Atlanta Chamber, at 521-0845. LEGISLATIVE WRAP-UP

The longest Session of the Georgia General Assembly in modern times came to, a close on March 27th. Outlined below is the status of certain business-related legislation as of the close of the Session.

TAXATION: H.B. 281 which would have increased the state sales tax from 3% to 47, was amended in the House by a Floor Substitute which restored the local option sales tax which was previously ruled unconstitutional by the State Supreme Court. H.B. 281 as amended by the House was approved by the State Senate. The result was that the local option sales tax was restored and a statewide sales tax increase of VL was defeated. H.B. 168 provides that an employer not be required to deduct and withhold taxes on wages of employees who anticipate no income tax liability. It was approved in amended form by both the House and the Senate. H.B. 76 would change provisions relative to extensions for returning state sales and use taxes collected by a business and impose an annual interest rate of 970 for past due collections. It remains without action in the House Ways and Means Committee. H.B. 537 allowing a tax credit for the installation of an active or passive solar energy system remained without action in the House Ways and Means Committee. H.B. 294 removing the sales tax on utility bills was not acted upon. H.B. 605 which would have reduced the rate of corporate taxa tion from 67c of the Georgia taxable net income to 57> was not acted upon.

WORKER'S AND UNEMPLOYMENT COMPENSATION: H.B. 479 would have increased Worker's Compensation benefits to an amount equal to two-thirds of the state's average weekly wage rate but was defeated by the House Industrial Relations Committee and received no further attention by the General Assembly. H.B. 657, increasing maximum weekly unemployment compensation benefits by $15, was placed in a subcommittee of the House Industrial Relations Committee and received no further consideration by the General Assembly.

BUSINESS REGULATIONS: H.B. 424, the "Georgia Motor Vehicle Emission Inspection and Maintenance Act", designed to create a state plan for bringing air quality within the Metropolitan Atlanta region up to federal standards and therefore keeping this issue from being handled by the Federal Environmental Protection Agency was approved by the Georgia General Assembly and will become law. Your Chamber actively supported this legislation because of the devastating affect on economic development in our region and State had it not passed. S.B. 71, the Georgia Hazardous Waste Management Act, regulating generation, storage, transportation, management, treatment and disposal of hazardous waste in Georgia was approved by the General Assembly. S.B. 182 limiting phone solicitations to the hours of 10 a.m. until noon and 2 p.m. until 4 p.m., Monday through Friday remained in Committee with no action by the General Assembly. H.B. 206 providing that a corporation may be sued in any county in which that corporation transacts business with or without having an office or principal place of business located in that county, passed the House but was not acted upon by the State Senate. H.B. 254 and H.B. 562, both requiring interest to be paid on security deposits held by landlords, remained in Committee and were not acted upon. H.B. 363, requiring a consumer credit reporting agency to allow a consumer to file with the agency a statement explaining any alleged inaccuracies contained in the report, remained in Committee with no action being taken.

LEGISLATION OF LOCAL INTEREST:

H.B. 515 extending the MARTA sales tax at the 170 level until 1997 was approved by both the House and the Senate and awaits the Governor's signature to become law. The current MARTA sales tax was scheduled to drop to one-half of 17o in 1982. H.B. 481 amended state law to allow cities and counties to adopt and enforce ordinances related to loitering for the purpose of prostitution. Such ordinances that had been adopted by the City of Atlanta and used in their battle against prostitution had been ruled unconstitutional by the State Supreme Court. This legislation was approved by the General Assembly and has been signed into law by the Governor. H.R. 10, a constitutional amendment creating the Fulton County Industrial District and preventing the county from levying educational taxes within the City of Atlanta was adopted. -PROBLEM SOLVING SEMINAR SET FOR APRIL 17

Ever wonder if you are hiring the right employee? What are the personal qualities and habits a perspective employee should have for a particular job? How do you identify those qualities? What is the proper way to conduct an employment interview? Most importantly, how do you go about attracting quality people and keeping them? The Atlanta Chamber's upcoming seminar entitled, "Success By Selection," will answer these and other important questions as part of the seminar series, "Building A Quality Organization," conducted by Martin Freedland. Any manager or business owner who is responsible for hiring a new employee should have this knowledge. The seminar will be held at the Georgia World Congress Center meeting facility on Tuesday, April 17, from 8:30 a.m. until 12:30 p.m. Cost is $60 for Chamber members, $80 for non-members. Send checks, payable to the Atlanta Chamber of Commerce Semi nars, 1300 North Omni International, Atlanta, Ga. 30303, Attention: Lee Davenport. Regi strations accepted by phone. Call 521-0845, ext. 262.

Atlanta Chamber Co-Sponsors Benefit For "Willie B" And His Zoo Friends The Atlanta Chamber of Commerce and the Zoological Society of Atlanta are co-sponsoring a benefit for the Atlanta Zoo April 7, beginning at 7:30 p.m. The event at the zoo, will include dinner, dancing and a cash bar. Admission is $35 per couple. Special guest is Marlin Perkins, host of television's "Wild Kingdom." For further information, contact Mary Hartman at the zoological society's office at 624-1235.

PRESIDENT'S COMMITTEE TOP ACHIEVER - JOE CROWLEY

Joe Crowley, Vice President Trust Company Bank, was the top producer on the 100 person President's Committee for both Janu ary and February. He sponsored a total of 32 new members. Crowley is team captain of the Trust Company team which has placed first in team competition for both months, also. Awards were by Sears, New Orleans Marriott, Rich's, Coca-Cola, USA., Harrison's on Peachtree and Gittings.

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Vol. XII, No. 10 A Report to the Members of the Atlanta Chamber of Commerce April 30, 1979

Arms Control Chief To Speak At Chamber's May 18 Armed Forces Week Luncheon George M. Seignious, head of the US Arms Control and Disarmament Agency and a member of the US SALT II negotiating team, will be the featured speaker at the Atlanta Chamber's 29th annual Armed Forces Week luncheon May 18. The event, themed, "Forces For Peace," will be held at the Atlanta Hilton Hotel at noon. Before retiring from the army in 1974, Lt. General Seignious served as director of the Joint Staff, Organization of the Joint Chiefs of Staff. In 1971, he was deputy assistant to the Secretary of Defense and was desig nated director of the Defense Security Assistance Agency. "The intent of this special event is to honor the 3,000 active duty and the 9,500 reserve military personnel who live in the metropolitan Atlanta Community," said Tom Eatman (Robert & Company) who serves as head of the luncheon planning committee. "It already is apparent that this year's program in Atlanta will be among the best attended in the nation," he Lt. General added. George M. Seignious At the luncheon, Gov. George Busbee will present the state's military Citizen of the Year award and recognize the Georgia recipients of the Congressional Medal of Honor. Concurrent with the luncheon and throughout the entire day, a display of local military hard ware and related exhibits will be showcased in Atlanta's Central City Park.

MEMBERSHIP NOTICE

Get involved with our youth today by conducting a School Without Walls course at your place of business during the 1979-80 school year. It's one way you can help us shape our tomorrows. Call Joyce Daniels, education coordinator, at 521-0845. For more details on the program, see the story on page 3 of Forward Atlanta.

AREA COUNCIL MEETINGS

North Area Council will meet at 5:30 p.m. Thursday, May 10, for a family night at the Avon Auditorium, located near the intersection of North Peachtree Road and 1-285. During the meeting the Forbes Magazine film, "Some Call It Greed," will be presented and live entertainment will round out the evenings program. Cost of meeting is S3. RSVP to Nina Epps at 252-6345.

West/Northwest Area Council will meet at 5:30 p.m. Tuesday, May 1 in Pressly Hall of Westminster School. The meeting will be a social one, with spouses and dates invited. Following the social hour, the Westminster School Ensemble will perform.

Incoming US Chamber Chairman To Meet With Chamber Reps During May 15 Visit Jay VanAndel, chairman of the board of Amway Corporation and incoming chief of the US Chamber of Commerce, will meet with the Atlanta Chamber's leadership during his May 15 visit to the city. Also during his visit, VanAndel will deliver what is billed as a "major policy statement" on such issues as inflation, federal spending and reduc tion of taxes during a speech before the Kiwanis Club of Atlanta. VanAndel will take over as chairman of the board of the Chamber of Commerce of the United States during the organization's May 1 annual meeting. After a meeting with the Atlanta Chamber board, VanAndel will pre view a new US Chamber film on small business for Area Council leaders. Bill Kesler, who heads up the US Chamber's southeastern communica tions office, said Atlanta was selected as the first city to be visited by VanAndel because of it's importance as a regional center. Jay VanAndel Amoco Oil's Ed Johnson Selected To Head Minority Purchasing Council J. Edward Johnson, of the Amoco Oil Company, has been selected as the new chairman of the Atlanta Regional Minority Purchasing Council (ARMPC). A program of the Atlanta Chamber of Commerce, this council, made up of leading firms from the metro area, fostered some $64 million in trade between minority vendors and majority firms during 1978. Johnson succeeds A.W. Hughes, Jr., of Coca-Cola, USA, who served as chairman of the council from its inception in 1976. Among Johnson's 1979 ARMPC goals are the addition of 40 new members to the council, a 25 per cent increase in purchases by member firms and sponsorship of training sessions for minority vendors and corporate buyers. Installed in ARMPC's newly created post of vice chair was Shown here is outgoing ARMPC president A.W. Hughes (I) and incoming president Larry Montgomery of Lockheed-Georgia Company. Montgomery J. Edward Johnson. will assist in coordinating all efforts of the council. The below listed firms have joined the Atlanta Regional Minority Purchasing Council during the first quarter of 1979: Amarlite Anaconda Eli Lilly and Company IBM Corporation Automatic Sprinkler Corp, of America Engineered Sales Company Ivan Allen Company Baston-Cook Company Fischbaugh and More, Inc. McElroy & Hardy, Inc. Car ithers-Wal lace-Court enay Florida Steel Corporation Mobil Chemical Company Compuler Micrographics Georgia Power Company Preston Carroll Company, Inc. Dittler Brothers, Inc. Glass Containers Corporation T&B Scottdale Contractors, Inc. Dixie Construction Company, Inc. Holbrook Waterproofing Co. of Ga. Tull Equipment & Supply Co., Inc. Dobbs Houses, Inc. Herman J. Russell Company Woodbury Business Forms Economy Mechanical Industries, Inc. John H. Harland Company Xerox Corporation

Chamber Hosts Law Breakers, Law Makers And Others Ex-cons, reporters, law enforcement officers, civic leaders, judges, state officials, photographers, lawyers and business executives filled every chair in the Chamber's large conference room last week. They were attending a Juvenile Awareness Seminar co-sponsored by the Atlanta Chamber of Commerce and the Metro Atlanta Crime Commission. The purpose of this half-day session was to review the feasibility and advisability of implement ing new juvenile offender rehabilitation programs in metro Atlanta. Much discussion centered around a controversial program which operates in New Jersey and has a reported success rate of 80%. Developed and conducted by inmates serving life sentences at Rahway State Prison in N.J., the 2 year old program was the subject of a recently broadcast, academy award winning television docu mentary entitled, "Scared Straight." Frank Bindhammer, co-founder of the project and a former Rahway inmate, explained that in order to establish a similar program in metro Atlanta — where prison inmates detail the realities of incarceration to juvenile offenders —broad community support, follow-up programs and $10,000 for annual operating costs would be necessary. Gene Slade, executive director of the Metro Atlanta Crime Commission identified the seminar's purpose as, "to bring together all the professionals who work with this area's youthful offenders in order to explore new ways to successfully convince juveniles that the pursuit of crime is perilous and that lawful activity offers good financial rewards which they are capable of attaining." Commenting on business community participation in this effort, Tom Hamall, executive vice president of the Atlanta Chamber of Commerce said, "Our members are committed to working for a strong socio-economic future for metro Atlanta. No one is convinced that any one program of help for troubled youths is ideal or even close to ideal. But, all of us are convinced that by working to gether we can come up with the best, most comprehensive effort available. "New Jersey's success is worth reviewing —perhaps some elements of the "Scared Straight" project could work here. Whatever future programming is developed by the Metro Crime Com mission, we (the Atlanta Chamber of Commerce) offer our full support."

FORWARD ATLANTA is published bi-weekly except during January and February when published weekly by the Atlanta Chamber of Commerce. Robert W. Scherer President Subscription rate is $3.00 per year. News and other items of interest Thomas K. Hamall Executive Vice President should be directed to the Communications Division, Atlanta Chamber of Jaci Morris Director, Marketing Commerce, 1300 North Omni International, Atlanta, Georgia 30303. Sharon J. Salyer Editor Postal Service publication No. 113710. FOCUS ON "SCHOOL WITHOUT WALLS" - THE IBM EXPERIENCE Ever since 1976, IBM's General System Division has been one of the most active participants in the Atlanta Chamber's School Without Walls program. In fact, during the 1978-1979 school year, some 120 students enrolled in seven courses conducted by this company. IBM began its participation three years ago, by offering a course entitled, "Computer Systems Design and Programming," said T.G. Ross, manager of education for General Systems' Southeastern Region. "This course examines how computers relate to business, why people need computers and basically how computers work." In 1978, a second course, "Advanced Computer Systems Design and Programming" was introduced as a result of a recom mendation by a course instructor. And, in spring 1979, "Advance Study II", a self-study course where students learn to success fully program computers was implemented. "Students participating in this course are taking advantage IBM instructor Robert Wilson shown here of the identical course offered to paying metro Atlanta business conducting a School Without Walls course. customers," Ross said. "It has been estimated," he continued, "that students are receiving $100 a day in instruction and materials, while those attending each of the three IBM courses receive an estimated $1,652 in donated instruction, services and materials." Three IBM employees, Robert L. Wilson, Van Rownd, and George Carter, are now leading School Without Walls courses. They report that additional course benefits include seeing under achieves recognize their potential as college candidates and helping students make career decisions. IBM recently was recognized by the Atlanta Chamber board of directors for its active participa tion in the program. Additionally, Certificates of Recognition were presented by Dr. Benjamin Mays, president of the Atlanta Public Schools Board to Wilson, Rownd and Carter. Member firms who care about the skills and knowledge of tommorrow's workers are urged to conduct a School Without Walls course during the up-coming school year. For help in developing such a course, call Joyce Daniels at 521-0845.

Area Business Leaders Urged To Find And Commit Jobs Slots To Hard-To-Employ Atlantans Approximately 150 Atlanta leaders in business, government and community affairs met last week to discuss a public/private action plan to develop training and jobs for the area's chronically jobless. The discussion at the Atlanta Hilton focused on new organizational mechanisms that have met with some success in other urban centers around the nation in getting the hard-to-employ into private sector jobs. Addresses were given by Robert C. Holland, president of the Com mittee for Economic Development (CED), a national nonprofit research and education organization; Lloyd N. Hand, president of the National Alliance of Business; and Ron Brown, vice president for Washington operations, National Urban League. Remarks were also heard from Atlanta Mayor Maynard Jackson and from Leo Benatar, chairman of the Private Industry Council of Atlanta, Inc. (PIC) and president of Mead Packaging. The speakers urged Atlanta businesses to pledge their support in Atlanta's renewed fight against structural unemployment. They asked the business community to designate loaned executives to assist the new Lloyd N. Hand PIC-NAB campaign to get firm commitments from Atlanta's private sector and to find jobs in their own organizations for this purpose. Interested employers can call John Gilman, executive director of the PIC, at 588-0072 to become involved. Presiding at the luncheon was Robert Strickland, chairman of the Trust Company of Georgia and Regional Chairman of NAB. The meeting was sponsored by the Committee for Economic Development in cooperation with the Atlanta Chamber of Commerce and the PIC/NAB organiza tion. The Atlanta PIC/NAB organization, an offshoot of the Atlanta Chamber's work last year to identify job slots for hard-to-employ residents, is playing a key role in gaining business' support for helping unemployed metro Atlantans. First in a series of 11 energy seminars: Solid Fuels Technology Seminar —May 15 Atlanta Chamber members can learn about industrial energy conservation and its relationship to solid fuels technology at a special seminar, May 15, 9:00 A.M. —4:30 P.M. Sponsored by Georgia's Office of Energy Resources in cooperation with the Atlanta Chamber's Energy Task Force, the seminar will be conducted by staff from the Engineering Experiment Station at Georgia Tech. The May 15 workshop will be held in the Space Science and Technology Building at Georgia Tech. Registration begins at 8:30 A.M. Participants will receive a comprehensive, hard-back handbook on solid fuels technology for industry with technical and economic information and a variety of case studies. Seminar participants also will be provided with a basis for determining the practicality of converting their plant operation's energy source to solid fuels. (Those already relying upon solid fuels can learn how to achieve greater energy efficiency.) Seminar discussion will cover wood and coal supply, industrial wastes, current economics, storage and handling, combustion methods and equipment and combustion efficiency. The workshop fee is $15. Fee includes the price of a luncheon. Application MAY 15, 1979 should be made to the Tech's Department of Continuing Education on or before May 11. For additional information, contact Bo Hendrix or J.B. Shaw at 894-3412. A full description of the upcoming 10 Energy Seminars will be featured in your next Forward Atlanta Newsletter.

PRESIDENT'S COMMITTEE NEWS

The President's Committee completed it first quarter of 1979 on a successful note, with Joe Opsatnick, regional man ager of Syntonic Technology, leading the 100-person committee by sponsoring seven new members for March. Opsatnick is a member of the executive committee of the Southwest Area Council. Awards were from Gittings, First National Bank of Atlanta, J.P. Allen, H. Stockton, J.C. Penney, Sears and Marriott.

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CHAMBER OF COMMERCE OF THE UNITED STATE S ^T*o FORWARD m ATLANTA May./ 1414 , 1Q7P1979, Vol.. XII., NoNo . 11 Business Update for Atlanta Chamber of Commerce Members

Police Salaries Debated At Public Hearing Moving "Forward" _ At a recent public hearing, Tom Chamber Events Hamall, Atlanta Chamber of Area Council Meetings: Commerce executive vice pre SOUTHWEST: Thursday, May 24, 1979 Atlanta Area Tech sident stated, "Both city workers 7:45 AM Coffee & Danish, 8:00 AM Meeting and taxpayers need relief from Robert W. Scherer — Guest Speaker the effects of inflation which has "Education: How Your Chamber is Helping" decreased the buying power of Tour of Atlanta Area Tech DOWNTOWN: Friday, May 25, 1979 city employee salaries and has Marriott Hotel—Plantation Room increased the cost of city de 7:45 AM Coffee & Danish, 8:00 AM Meeting livered services which are borne Dr. Michael Mescon, PHD Regents Professor of Human Relations, Georgia State University by the business community and "Private Enterprise" neighborhood resident." UPTOWN: Tuesday, May 22, 1979 Hamall also noted, "The West Paces Racquet Club —Main Clubhouse Building problem of city worker wages is 8:00 AM Speaker to be Announced not new. Since 1977, the city "The Relationship Between the Military and Business" has faced the wage, salary and Armed Forces Luncheon: benefits problem of workers in Thursday, May 15, 1979 several departments. We at the Atlanta Hilton Hotel Grand Ballroom —Noon Chamber believe that the answer Tickets are $12 —Call Milton Lincoln, 521-0845 lies in the realm of alternative Energy Seminars for Industry: sources of revenue generation. See page 3 for schedule and details. "Many of our citizens already President's Committee Meeting: have urged the implementation Thursday, May 31, 1979 Atlanta Chamber Large Conference Room —5:30 PM of an additional 1% optional Call Barbara Dumas, 521-0845 for information sales tax. This could be an equit U.S. Chamber of Commerce Chairman's visit: able means of spreading the cost Tuesday, May 15, 1979 of government among residents Jay VanAndel to meet with Atlanta Chamber's volunteer leadership Continued on pg. 2 Proposed "Occupational Tax," Cause For Concern? Yes, according to members of Martel To Coordinate International the Atlanta Chamber's executive committee which last week de Economic Development cided to establish a special blue Carol M. Martel joined the ribbon task force to evaluate the Atlanta Chamber of Commerce proposal in detail. staff this month as Associate Di The new task force will examine rector, International Programs, Atlanta City Councilman James Economic Development Division. Howard's proposal that Atlanta She brings to her new position workers be assessed a tax based nearly nine years of involvement upon their incomes and that with the international community. this money be used to rollback In her new role at the Atlanta property and school taxes for Chamber, Ms. Martel will develop residents of Atlanta. and coordinate international Chamber "concern" is founded trade workshops, provide counsel on two aspects of the proposal. to new exporters, assist foreign First, the potential negative im business and government re pact such a tax could have upon presentatives in establishing ap corporate decision makers con- propriate local contacts, organize Con tinued on pg. 2 Continued on pg. 4 City's Workers Continued from pg. 1 OUTCOME: A Recap Of Chamber Activities and non-residents who work and The Public Finance and Taxation portion of the Airport Trust Fund visit in the city. Task Force and the Local Govern to combat local air traffic noise The Atlanta Chamber's position ment Task Force held a joint problems near the airport by calls for: meeting last month to hear from purchasing land tracts in severly 1. A wage, salary and benefits Steve Burnett of the Tousche Ross noise impacted areas and develop study to be undertaken with Office in Atlanta. He presented, ing these for uses that are dis out delay. The urgency of this in detail, the study of the financial affected by the noise. matter dictates that the study be performance of 66 urban Ameri Business Reporters and Editors completed within the next 90 days. can cities which was conducted attended a three hour briefing This should be done not only for by Tousche Ross and the First session on International Banking Police personnel but for all City National Bank of Boston. The in Atlanta coordinated by the employees. controversial study which identi Atlanta Chamber's marketing 2. Concurrently the City should fied Atlanta as one of four cities division two weeks ago. The im form from within its administra headed for "urban fiscal stress," pact of the area's growing inter tion and the broader community made business headlines when it national banking community on was released 6 weeks ago. a committee to immediately study the Southeast region's economy the best possible mechanisms for A special 7 member sub-task was detailed by J. David Burke, bringing the 1% optional sales tax force, headed by Perry Lemmons vice president and manager of the referendum before the voters of of Perry Lemmons & Associates, Atlanta Office of Barclays Bank this city. This perhaps could be was appointed to work with City International Ltd. and officials done as early as October. officials in reviewing the study's from TO international bank opera findings. The sub-task force will tions represented in Atlanta and Finally, the Chamber pledged then issue a report on the study's all five local banks with interna continued support and assistance validity and its implications for tional divisions. to the City in developing a salary/ the City's future fiscal programs. wage administration program and Recently, several news reports The Gingrich Liaison Committee re-stated its willingness to work focussed on information presented also met last month. Coordinated with all concerned to determine at this briefing. If you would like by the Atlanta Chamber, the the best mechanism for implemen to know more about Atlanta's committee meets regularly with tation of the sales tax. international banking community, Congressman Gingrich. The contact the Atlanta Chamber's committee's membership repre Occupational Tax economic development division. sents equally the metro Chambers Continued from pg. 1 A major international event in of Commerce that lie within Re April was the two-day visit to sidering Atlanta as a site for presentative Gingrich's suburban Atlanta by a very distinguished relocation or expansion. Atlanta district. George Head British team representing the The Chamber's second area of of Macon Prestressed Concrete, City of London's Committee on concern is one of mathematics. former Atlanta Chamber South Invisible Exports. Their program Howard's proposal contends that west Area Council president and here, which was arranged by Atlanta has some one million current chairman of the Clayton Chamber staff, included a briefing workers. In fact, all of metro- County Chamber's Legislative on the economy of Atlanta and Atlanta has about 350,000 work Committee, presided. the Southeast, a luncheon with ers! Issues discussed with the Con Atlanta business leaders and a If the formula calling for a flat gressman included; the need presentation by the British team tax of $25 plus $5 per every to educate those opposing repeal on the financial services available thousand dollars earned were to of the Davis-Bacon Act about its in London and on other aspects be applied, a worker earning excessive cost and impact on in of international finance. The team $5,000 annually, would have dividual businesses. (To learn more was headed by Lord O'Brien, to pay $50 in City taxes. This about this proposed repeal, call currently president of the British compares to the payment of Tom Parker at the Atlanta Cham Bankers Association and formerly, $18 a year by this same low ber.), the obstacles to greater Governor of the Bank of England. wage earner if the 1% optional federal monies to support con The twelve member team explored sales tax were to be implemented. tinued development of Hartsfield Atlanta's role as a regional service The Chamber's blue ribbon task Atlanta International Airport and center, its prospects as a com force will address all aspects of the Congressman's suggestion munications center and economic the proposal. that Congress consider using a developments in the region.

FORWARD ATLANTA ._ published bi-weekly except during ^January and February when published weekly by the Atlanta Chamber of Commerce. Robert W. Scherer President Subscription rate is $3.00 per year. News and other items of interest Thomas K. Hamall Executive Vice President should be directed to the Communications Division, Atlanta Chamber of Jaci Morris Director, Marketing Commerce, 1300 North-Omni International, Atlanta, Georgia 30303. Sharon J. Salyer Editor Postal Service publication No. 1 13710. Energy Conservation Workshops Among the most pressing issues workshops on specific technology For location and times, please of our day is concern about energy for energy conservation in in call Bo Hendrix or J.B. Shaw availability. dustry. at (404)894-3412. Just this week, Congress re Atlanta Chamber members are Make plans to register today viewed a plan for rationing fuel urged to avail themselves of this because accomodations are in the event of a national shortage. series of important workshops limited and each workshop has a Industry of every kind is reliant which, last year, helped Georgia registration cut-off date. on energy as its foundation for industry save more than $8 million Applications should be made efficient production. in energy costs. to Georgia Institute of Tech To help metro Atlanta industry Each workshop will be con nology, Department of Continu maximize energy efficiency and ducted by staff from the Engineer ing Education. save money, the Atlanta Chamber's ing Experiment Station, Georgia A description and schedule Energy Task Force, in conjunction Institution of Technology. of the workshops follows. with the State Office of Energy Workshop registration fee is Resources, is sponsoring 8 more $15 for each session.

WORKSHOP SUGGESTED ATTENDEES

1. Emerging Technology—June 19 Latest technologies for using energy more efficiently, plant management, plant converting from oil and natural gas to more abundant engineers and power plant fuels, long-term projection on fuel supplies management

2. Food Industry—August 15 Conservation measures in boilers, steam systems, ' those with an interest and refrigeration, lighting, heating, etc. Focus on problems of responsibility for energy smaller food industries. conservation

3. Chemical Industry—August 21 Recommendations for energy conservation in fluid flow plant engineers, plant and heat and mass transfer. Case studies, energy cost managers, operators and savings calculations, implementation costs, installation maintenance personnel and start-up problems in new energy processes and the maintenance required. 4. Heat Recovery— September 13 Theory and sources of recoverable energy devices and plant engineers, plant application. Features Georgia Tech's work in waste heat managers and those interested recovery from refrigeration equipment in poultry industry. in conserving energy

5. Control Systems—September 25 Controls in combustion, compressors, refrigeration, plant managers, plant evaporation, drying and distillation processes. Economic engineers, operators, con and technical aspects of modified and new systems to trol systems engineers and increase efficiency and reduce energy consumption instrument mechanics

6. Textile Continuous Processes & Drying—September 27 Techniques and case studies for energy conservation in plant managers, plant continuous processing and drying of textile products. engineers, first-line super Improved steam can operation, oven control, automatic visors and those with related moisture monitor control, heat setting & pre-drying, interest and responsibility. steamer control and the technique of counterflowing wash boxes. 7. Stone, Clay & Glass Industry—October 25 Improved energy efficiency in equipment and processes plant managers, plant or through changes in control systems, reduction of heat process engineers, first- losses, heat transfer improvements, waste heat recovery line supervisors and for and solids handling methods. Case studies and cost training hourly operations savings will be presented. and maintenance personnel 8. Control Systems—November 27 (see #5 above) Martel with the Goethe Institute and in MEMBER ALERT! Continued from pg. 1 the academic world placing overseas trade and investment foreign students in American A Service Which May Help You missions, and oversee the publica collegiate settings. She has Increase Profits tion of brochures serving the learned to speak both German The Small Business Develop needs of foreign business execu and Spanish. ment Center offers information tives. Roy Cooper, Economic Develop and assistance in tackling prac Martel is an alumnus of Mary ment division director noted, tically any problem a small busi Washington College of the Uni "We are delighted to have Carol ness can encounter. Initial in versity of Virginia where she on board. International business formation and referral service received her Bachelor's degree. is becoming increasingly signi aid is offered free of charge. She earned a Masters of Art ficant in this area's growth. Carol's To learn how they can help degree from Ohio State Univer impressive track record will help you, call 404/658-3550 or sity. our region continue to enjoy write: Lee Quarterman, Small Most recently Ms. Martel served business growth and investment Busiriess Development Center, as Manager of the Georgia Cham from other countries." Georgia State University, Uni ber of Commerce International Martel is married to Carlos versity Plaza, Atlanta, Georgia Council. Previously, she worked Martel. They live in north Atlanta. 30303.

Urban Corps Intern Joins Chamber Staff For 6 Months

Frank A. Thomas, a first year liberal arts student enrolled at Antioch University in Yellow Springs, Ohio, has joined the Atlanta Chamber's Public Information staff as an intern. He is participating in a special, six-month, work-study pro gram which will enable him to earn credit towards a bachelor's degree. His assignment to the Atlanta Chamber was coordinated through the Georgia State University Urban Corps program. Thomas, a native of Tampa, Florida, spent two years in Germany prior to beginning his studies at Antioch. He views his work at the Atlanta Chamber as the first step in learning about corporate economics and sound business practices. "Frank is a hard worker who's ready smile and enthusiasm is a wel come addition to our public information staff which responds to nearly Frank Thomas 7,000 requests for information about the Atlanta area each month. "While he's here, Frank will have an opportunity to explore many of our economic development activities. We've also found a way to involve Frank in another of his interests, photography. He'll be helping us to develop a new multi-media presentation about several Atlanta Chamber of Commerce programs," said Theresa Walker, who supervises Frank in her capacity as Special Activities Manager.

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ACCREDITED CHAMBER OF COMMERCE CHAMBER Or COMMERCE OF THE UNITED STATES ^tT*o FORWARD m ATLANTA Junep 1311,. 1979 VolVnl. XIIYll , NoM«. 13 Business Update for Atlanta Chamber of Commerce Members Lieser To Coordinate Moving Chamber's Regional "Forward" Chamber Events Development Programming Area Council Meetings: Uptown: Tuesday, June 19, 1979 David A. Lieser has been named 8:00 A.M. to the newly established position West Paces Racquet Club Guest Speaker: Dr. Lynn E. of Director of Special Projects for Weaver, Director of Nuclear the Atlanta Chamber of Commerce. Engineering, Georgia He brings to this position seven Institue of Technology "Nuclear Engineering in Proper teen years of experience as a Perspective" chamber executive. Downtown: Thursday, June 28, 1979 Guest Speaker: Ed Sears, Managing In his new capacity, Lieser will be Editor-Atlanta Constitution responsible for the water resources, "Recent Changes in the Atlanta energy conservation, hospital med Constitution Time and place to be announced ical costs containment and apparel Southwest: Thursday, June 28, 1979 manufacturing task force programs. 8:00 AM He will also carry collateral "Economic Development Briefing on Atlanta Southwest" responsibility for general aviation Place to be announced and second major airport planning. Most recently, Lieser served as Energy Workshop: vice president of business services Tuesday, June 19, 1979—9:00 A.M. to 4:30 P.M. In the Space Science and for the Columbus (Ohio) Area Ways Activities Committee; Zoning Technology Building at Georgia Tech. Chamber of Commerce. Prior to Revision Committee; Workshop Registration: $15 (includes lunch), is limited, call Dennis Coughlin or JB that, he carried chamber responsi Subcommittee of the Community Shaw at 894-3412 for information and bility for public affairs, downtown Relations Commission of City Hall; registration. development, air route proceedings the Columbus Urban League; the and economic development activi International Downtown Executives President's Committee ties. Association and the American Meeting: Lieser has served on: American Chamber of Commerce Executives. Thursday, June 28, 1979 Society of Planning Officials; He and his wife, Nancy, and their 5:30 P.M. Chamber's Large Conference Room Ohio Planning Conference; Water two sons will reside in north Atlanta. Delta's Impact (economically speaking) On June 1, the Atlanta Chamber of Commerce Bob Scherer, President of the Atlanta Chamber hosted a news conference to showcase the economic of Commerce, presented Dave Garrett, President of impact which Delta Air Lines has had on the metro Delta Air Lines, with a glass sculpted Delta insignia politan Atlanta region for the past half century. to commemorate Delta's 50 years of operation. The sculpture was commissioned by local artist, Hans Frabel. Scherer detailed the airline's growth from its inception in June, 1929, when its Travel Air aircraft, with a passenger capacity of five, traveling 90 miles per hour, spent some 10 hours enroute from Dallas to Shreveport to Monroe to Jackson. He pointed out that a similar trip today can be accomo dated in one hour and fifteen minutes non-stop aboard one of Delta's jet. Scherer said "Delta contributes to the area's economic development, two ways. First, by moving Delta president, Dave Garrett (L), receives a glass sculpture commemorating the air line's 50 years of operation from Atlanta Chamber president. Bob Scherer Continued on page 2 Economic Devel- OUTCOME: A Recap Of Chamber Activities opment Division Business Atlanta Magazine's cover Construction Company, Henry C. story next month is entitled, "What Beck Company, C.W. Mathews Works with 60 has the Atlanta Chamber of Com Contracting Company and Clark- merce Done for you Lately?" It's Robinson. Prospects in May written by Chamber president, According to Roy Cooper, eco Bob Scherer. • • • nomic development director for the Atlanta Chamber of Commerce, • • • The Uptown Area Council, in an Chamber staff worked with sixty effort to alleviate crime in Mid- individual relocation/expansion The Fulton County Commission town has joined forces with the corporate prospects last month. has asked the Atlanta Chamber of Midtown Business Association and Cooper notes, "Our work with Commerce to organize a team of the Downtown Area Council to companies which are considering a loaned executives to study the pro form a special task force to address move to this area is handled on a grams and services of Grady Hos crime and prostitution in particular. confidential basis, usually at the pital to determine those which are request of the prospect. We provide essential and to suggest possible • • • a full range of services to help program modifications. The loaned decision makers learn about the executives also were requested to The Small Business Liaison Task advantages of doing business in study available tax sources and to Force, chaired by Martin Becker, metropolitan Atlanta. recommend others that could be currently is compiling information "Among these services are: tours implemented to provide essential about all area agencies and entities of the area to pinpoint office, ware funding. D. Raymond Riddle, pres which render services to small house and plant site options; the ident of the First National Bank businesses. The task force mem provision of up-to-date information will chair this loaned executive bers plan to compile this informa on economic factors in the area team. A comprehensive report for tion and disseminate it to all cham such as cost of living, utilities, widespread distribution has been ber member small businesses. taxes, government services and requested by the Commission by medical facilities; and investigation August 15th. • • • of housing, schools and transporta tion routes. • • • The City Government Liaison Task Additionally, we help the pros Force, chaired by Don Chapman pect investigate financial services The Atlanta Regional Minority Pur of North by Northwest, Inc., at the available here and we provide a link chasing Council (ARMPC), a pro request of Mayor Maynard Jack to other business leaders in Atlanta gram of the Atlanta Chamber to son, is surveying 31 U.S. cities of who best can answer a prospect's foster economic opportunity for comparable size to Atlanta to as questions about what it is like to minority entrepeneurs, gained five certain whether or not residency live and work in this region." new members last month. They is a requirement for employment A breakout of the prospects are: Fulton National Bank, Turner within their police departments. served by the Chamber in May follows. Type of Operation Manufacturing 1 Delta Continued from page 1 Sales & Distribution 8 Service 10 its headquarters to Atlanta in 1941, "Second, Delta Air Lines has Retail 6 and in doing so, building an im made a significant contribution to Corporate Headquarters 4 Miscellaneous 10 pressive operation that today pro our area's ability to attract new Construction 2 vides jobs for 13,000 people. That businesses and investments. Cor Hotel/Motel 2 compares to an employee roster porate decision makers seeking Investment 4 in 1941 that boasted some 53 At new sites for expansion/rejocation/ Associations 2 Restaurant 1 lanta workers. Delta is a mainstay investment opportunities generally 60 for Atlanta area economic vitality. select locations that offer efficient Home Office Location In 1978 alone, its Atlanta payroll and extensive transportation capa Northeast 18 exceeded $302 million. If we factor bilities—in order to move people Midwest 13 in the ripple effect which sug and goods in and out of an area. Southeast 6 gests that each dollar turns over Delta's investment in our region West 12 Southwest 2 five times in this locale, Delta's has helped us to grow into an air International 9 contributions are enormous. Delta transport site that today is the 60 is our area's largest employer. second busiest in the world!"

FORWARD METRO ATLANTA is published by-weekly except during January and February when published weekly by the Atlanta Chamber of Commerce. Subscription rate is $3.00 per year. News and other items of interest Robert W. Scherer President should be directed to the Communications Division, Atlanta Chamber of Thomas K. Hamall Executive Vice President Commerce, 1300 North-Omni International, Atlanta, Georgia 30303. Jaci Morris Director, Marketing Postal Service publication No. 113710. OCCUPATIONAL TAX' Concerns from the World of Work

"We have concerns and questions In view of several specific con Alternatives Study Committee. about the proposed tax that re cerns and the Chamber's greatest The Tax Alternative Study Com main unanswered but we recognize concern that the City have ap mittee will be making a recom the City's very real need for a propriate revenue sources to mendation to the Chamber Board revenue source that grows as the meet the cost of government serv at its June Meeting. cost of services grow," said ices, Chamber president Bob This Committee has asked the Frank Smith, President of Com Scherer appointed a special Tax City Council Finance Committee puter Management, Inc. and not to act on the worker tax Chairman of the newly created proposal until a complete analysis Atlanta Chamber Tax Alternatives has been made. Committee. CHAMBER CONCERNS "The Chamber's main purpose is to attract new and expanding AND QUESTIONS TAX ALTERNATIVES businesses here and to encourage COMMITTEE MEMBERS those already here to stay. "Naturally, member firms are THE NUMBER OF EMPLOYEES J. Frank Smith concerned about the ramifications THAT WOULD ACTUALLY President a city imposed tax on workers BE COVERED Computer Management, Inc. could have on the Chamber's (We have heard estimates rang economic development efforts ing from 320,000 to 500,000 Pat Belke which create new jobs and expand workers. All data we have been Ernst & Ernst the area's tax bases and consumer able to analyze indicate ap markets. proximately 330,000 workers John Blackmon "Just last year, Chamber pro within the city. Obviously, the Smith, Cohen, Ringel, Kohler grams like the Forward Metro number of workers covered & Martin Atlanta ad campaign which pro would impact the revenue duced 500 qualified prospects, derived.) Harold A. Dawson staff work with 700 corporate President relocation prospects which resulted Harold A. Dawson Company in 200 new businesses in metro- ENFORCEMENT AND Atlanta and our representation COLLECTION PROCEDURES Alvin M. Ferst, Jr. of the City and the State before AND COSTS Executive Vice President the civil aeronautics board which (These have not been identified Rich's paved the way for Atlanta's and would also impact the first international air routes were revenue derived.) I. Owen Funderburg tremendously successful. President "But the Atlanta Chamber is Citizens Trust Bank meeting increasingly stiff com INFLATION NOT FACTORED petition from other cities and A.D. Frazier (Statistics indicate that the tax regions. Senior Vice President revenues would not grow at a "A review of tax structures among C&S National Bank the cities with which Atlanta most rate equal to the rising costs of often competes in the economic government services.) Dr. Tobe Johnson development arena indicate Director Urban Studies Program that only two, Birmingham and St. Morehouse College Louis, have a payroll or oc WHO WOULD PAY, cupational tax. EMPLOYEE OR EMPLOYER? Perry Lemmons "This would place the City (If the employer felt that he Perry Lemmons & Associates at a competitive disadvantage would have to pay the tax with close-in suburbs and the ma through higher salaries in order R.C. "Charlie" Loudermilk jority of metropolitan areas in to attract employees to the City Aaron Rents, Inc. the southeast in relation to con of Atlanta, that would have an tinued economic development. obvious effect on the location Simon Moughamian "We have to make sure we re of new and expanded in Partner view the proposed worker tax dustries and the retention of Arthur Andersen & Co. fully. existing businesses and related "It should be analyzed in terms jobs.) Herb Williams of other revenue sources avail Alliance of Business able to the City." Development Consulates." The twelve page bro- Vice President, Trust Company has Business Items: chure lists general information sponsored more new members about each of Atlanta's 32 consular (48) than any other P.C.'er has by offices. Information about inter this time of the year. He also national holidays also is included. lead his Turst Company team to a Copies of this publication can be similar team record. Crowley has ^ purchased from the: also been the top producer two International Department of the first five months of the Atlanta Chamber of Commerce year and recently earned his Post Office Box 1740 Pheonix Club standing. Atlanta, Georgia 30301 A\\a^a or by calling (404) 521-0845. ,u\ates Orders must be pre-paid. Mem Coo» ber price is $.50 per copy (non- member price is $1.25 each). As part of its public participation program, the EPA's public aware ness office has installed a toll- free hotline. The number may be called 24 hours a day for answers The Atlanta Chamber of Com The Chamber's President's Com to questions about regulations, merce has just finalized its newest mittee recently announced rules and laws. In Georgia the publication entitled, "Atlanta two new records. Joe Crowley, number is 1-800-282-0239. Gardner Joins Chamber Staff Marianne Mowry Gardner joined Georgia State University. the staff of the Atlanta Cham Prior to coming to the Atlanta ber of Commerce as Audio Visual Chamber, Gardner had done ex Specialist in the Marketing/ tensive freelance work for Communications Division last companies including Lanier Busi month. ness Products and Georgia Power. Gardner will be responsible for Also, she was the media coordina implementing and coordinating tor for Southern Airways and has the Chamber's multi-media pro worked for the Georgia Educational gramming, maintaining the Cham Television Network. ber's photo and slide library She replaces Dennis Yaschik and providing audio visual serv who served in this capacity for ices and guidance to requesting nearly nine years. Yaschik now is member firms. an Account Executive with Inter/ She is an alumnus of Emory Comm, a local multi-media pro University where she received her duction company. Bachelor's degree. She earned a Gardner and her husband, Master's degree in media from Lawrence, live in Northeast Atlanta.

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ACCREDITED CHAMBER OF COMMERCE CHAMBER OF COMMERCE OF THE UNITED STATES FORWARD m ATLANTA July o9 , 10-701979. VolVol . XIIXII , NoNn. 14 Business Update for Atlanta Chamber of Commerce Members A Question of Board Dons Hardhats at June Meeting Safety Downtown? Last month, the Chamber's board of directors met at Harts f=== According to those who track field Atlanta International Air crime in Atlanta's five police port. At the meeting's end, pre zones, the city's downtown ranks siding officer, vice president as second lowest in serious crimes Richard Stormont led those in and compares favorably with attendance to a waiting MARTA other national urban centers. bus for a tour of the Midfield This, and other facts about the construction site. incidence of crime in Atlanta, emerged during the question-and- Atlanta Aviation Commissioner, answer portion of a news confer George Berry, speaking into the ence held at the Atlanta Chamber bus' microphone, invited those senger facility in the world. of Commerce. aboard to adjust their hardhats and follow him through several Scheduled to be operational in levels of one concourse. the fall of 1980, Berry said of the The group asked questions about construction project, "it is the the moving sidewalk, the people only airport in recent history mover system and other facets of (maybe ever) to be ahead of its the complex which, when com construction schedule and on pleted, will be the largest air pas- budget."

Chamber's Stance on Alternative Tax The Atlanta Chamber board of that, "responds to the economy, directors, last month, voted unani growing as the cost of providing Co-sponsored by the Atlanta mously to endorse the recommen required government services Chamber and Mayor Jackson, the dations of its Tax Alternatives grow." conference brought business Study Committee. Smith added that his committee leaders and city officials together Presented by committee chair sought to identify, "a revenue to express publicly their sympathy Frank Smith, the recommendations source that can be contributed to to the families and friends of two were prefaced by a detailed re by both resident and non-resident men who were attending the view of the need local govern alike." Nuclear Medicine Association ments have for a revenue source Continued on page 3 Conference in Atlanta when they became victims of a shocking attack. Bob Scherer, Chamber president, Moving 'Forward" speaking on behalf of the con Chamber Events ference participants said, "Nothing we can do will compensate for this Area Council Meetings: tragedy. But, because Atlanta is a UPTOWN: Tuesday, July 24, 1979 caring community, its business West Paces Racquet Club men and women join Atlanta's 2900 South Pharr Court, N.W. city officials in urging anyone and 8:00 AM everyone with information about Ian Wilson, Guest Speaker this crime to come forward Coca Cola Company "EXPERIENCES IN CHINA" immediately." President's Committee Meeting: "Acting on our concern that the The next President's Committee Meeting will be a breakfast culprits be apprehended and meeting on August 1, 1979 at 8:30 A.M. at the Riviera Hyatt brought to justice soon, the House on Peachtree. Atlanta Chamber of Commerce is For more information, contact the Chamber's Membership offering a reward of $10,000 to Division at 521-0845. Continued on page 2 New Staff OUTCOME: A Recap Of Chamber Activities

McClellan Named Dave Lieser, new director of Update on PIC/NAB Placement to Chamber Post Special Projects at the Atlanta Campaign: During the month of Chamber, recently was named to June, 36 loaned business execu the Water Resources Advisory tives have been calling upon Committee of the Atlanta Regional Atlanta area employers to seek Committee (ARC). private sector job opportunities for terminating CETA workers. • • • Jointly representing the newly- Tom Cordy, a member of the formed Private Industry Council Atlanta Chamber board and presi and the National Alliance of dent of AMC Mechanical Con Business, these executives have tractors Inc., was named to serve contacted over 250 employers on the Fulton County Industrial and have produced limited but Authority. encouraging early results. Over 40% of employers contacted have • • * voluntarily committed to provid ing cooperation in considering The Transportation Task Force CETA workers for employment of the Atlanta Chamber of Com openings and to sharing job orders merce recently detailed the Cham with PIC/NAB. Even more impres Douglas K. McClellan recently ber's recommendations to the sive has been the securing of over was named to the newly-created John Portman/Land Use Consul 2,200 voluntary pledges from position of Assistant Director of tants, Inc. regarding plans to re employers to hire the economic Marketing/Communications at use the 1-485 and Stone Mountain ally disadvantaged through the the Atlanta Chamber of Commerce. Freeway properties. annual NAB pledge program. Task Force Vice Chair Charles McClellan will be responsible E. Johnson, explained the for keeping membership and following recommendations: the general public informed of 1. Although the Stone Mountain Safety Downtown? Chamber projects, activities and Freeway and I-485 project seem Continued from page 1 services through Forward Metro not to be feasible, some type of anyone providing information that Atlanta, the bi-weekly Chamber roadway is needed to facilitate leads to the arrest and conviction newsletter. McClellan also will traffic through the eastern corri of the guilty parties. create, implement and coordinate dor. The development of a road "Our concern for the well-being various public relations programs. way should be innovative and of citizens and visitors to Atlanta strive to preserve the natural does not stop with this offer of a He is a cum laude graduate of integrity of the area. reward. Regular meetings with the Henry W. Grady School of public officials, business and Journalism and Mass Communica 2. The concept of recreation tions at the University of Georgia. should be integrated into the community leaders already are overall plan. being scheduled. Together we will Most recently, he was public 3. Housing needs to develop on explore solutions to crime in our relations assistant with the Ameri the periphery of the area. community. We care about our can Red Cross Blood Services, • • * citizenry and our guests and we Atlanta Region. Prior to that, he will act on this responsibility." was a communications assistant Richard Stormont, Atlanta At the news conference with for the Greater Greenville (SC) Chamber vice president, recently Scherer and Mayor Jackson were: Chamber of Commerce. represented the Atlanta business City Council Member, Dozier community in welcoming and Smith; Public Safety Commissioner, Among his professional affili orienting over 60 top investors Lee Brown; Atlanta Police Chief, ations is his work as secretary/ and underwriters interested in the George Napper and representa treasurer of the Atlanta Chapter of municipal bonds needed to fi tives of the Atlanta Convention the International Association of nance the final $85 million ex and Visitors Bureau, Central Atlanta Progress, the Georgia Business Communicators. pansion underway at the midfield Hospitality and Travel Association airport terminal. McClellan and his wife, Carole, and the Georgia World Congress live in east Atlanta. • • • Center.

FORWARD METRO ATLANTA is published by-weekly except during January and February when published weekly by the Atlanta Chamber of Commerce. Robert W. Scherer President Subscription rate is $3.00 per year. News and other items of interest Thomas K. Hamall Executive Vice President should be directed to the Communications Division, Atlanta Chamber of Jaci Morris Director, Marketing Commerce, 1300 North-Omni International, Atlanta, Georgia 30303. Doug McClellan Editor Postal Service publication No. 113710. Atlanta's Cost of Living Lincoln Named Associate by Jill Cronk Director, Economic Atlanta's cost of living continues Only two cities (Austin, Texas Development Division to rank among the lowest of the and Nashville, Tennessee) were 40 metropolitan areas annually shown to have lower costs than surveyed by the Bureau of Labor Atlanta on all three budgets. Statistics (BLS). The BLS cost-of- The Atlanta Chamber of Com living report estimates yearly ex merce each year publishes an penses for three hypothetical abstract of the BLS report entitled, families—on a lower, an inter Atlanta: Cost of Living. In a com mediate, and a higher budget- pact, one-page format, the com in each of the 40 cities. This al parison of all 40 cities is presented, lows intercity comparisons to be along with a breakdown of the made. major components of Atlanta's In the latest report, issued for cost of living—food, housing, Autumn 1978, Atlanta's cost of clothing, transportation, etc. living was shown to be third Copies of the pamphlet are lowest in the nation on the lower available at 15C each for mem budget ($10,495); sixth lowest bers, and 30c for non-members Chamber staffer Milt Lincoln will on the intermediate budget through the chamber's economic assume the position of Associate ($16,897); and seventh lowest development division. Director of the Economic Develop on the higher budget ($24,666). ment Division on August 1. Lincoln will replace Bill Evans who will be entering private business. Alternative Tax In his new position, Lincoln will Continued from page 1 deal largely with business and The committee specifically Finally, the growth of sales tax industrial prospects interested in evaluated two alternatives: the revenues will more nearly parallel relocating to or expanding their Occupational Tax pending before the increased cost of providing firms in the Atlanta area. In addi the City Council and the Local necessary public services in the tion, he will plan and execute Option 1% Sales Tax. future. economic missions to other The Occupational Tax concerned cities. those who studied it for several Since 1973, Lincoln has served reasons. First, its design would not as Assistant Director, then as THE CHAMBERS POSITION allow the tax to grow at the same Associate Director of Public ON ALTERNATIVE TAXES rate as the cost of public services Affairs at the Chamber. He was grow. responsible for the development I.The Atlanta Chamber of Second, it could place Atlanta of the chamber's public education Commerce supports the ef at a disadvantage in the economic programming. Each year, he forts of our City and County development arena because nei coordinated the annual Armed elected officials in asking ther its major competitors in the Forces Week luncheon. the voters to approve the 1% southeast nor even its suburban In addition, he coordinated the Local Option Sales Tax Levy neighbors have such a tax. chamber's involvement and for Atlanta and Fulton Third, this tax could negatively expansion of transportation County. affect the city's working relation facilities the metro area. Also, he 2. The Chamber and Local ship with state government. represented the Atlanta business Governments should insti Regarding the Local Option 1% community to city and county tute a partnership for Sales Tax, the committee found elected officials and agencies. ongoing review of local it would yield, according to the Prior to his work at the government finances, re City's calculations, $35.2 million Chamber, he was director of a venue sources and needs in revenue with an equivalent neighborhood service center of since we perceive these property tax rollback of 12.6 mills. the Economic Opportunity problems to continue to be Additionally, this tax would be faced by local governments. Atlanta program. paid by residents, workers and Lincoln presently is working 3. If the Sales Tax Referendum visitors to the City, and also toward an advanced degree in fails, work with Local collection and enforcement cost public administration from Government leaders and the of the tax is a known factor. Georgia State University. He has Georgia General Assembly Further, a sales tax of this nature attended Morehouse College and to seek otheralternativesfor is not uncommon among those Atlanta University. funding required public ser cities with whom we most often He and his wife, Shannon, and vices. compete in the economic develop their two daughters reside in ment arena. Northeast Atlanta. Arts in Atlanta Carter on energy An Announcement from Order now to save money the Chamber's Public President Carter recently voiced Affairs Division Arts in Atlanta is a new publica his anguish and frustration with tion now being developed by the oil issue in a speech to the The Comprehensive Develop Chamber staff. It highlights the Democratic National Committee ment Plan (CDP) for 1980 will be numerous cultural offerings of the stating: discussed on Monday, July 9 at Atlanta area in an easy-to-read "We have a serious energy 6:00 PM at the Council Chambers format. question, not only in the United at City Hall. The CDP contains Pre-publication orders of 50 or States, but around the world. policies, projects and land use more are available to members at .... It is obvious to anyone who maps which will determine the 75C per copy plus postage or looks at it that we have got a orderly growth of the city. There delivery. problem that is serious now; it is is a 1, 5, and 15 year CDP. The After publication, the price for going to get more serious in the projects are described both by members will be $1.00 per copy future; we are going to have less sources of funding and the year ($2.00 for non-members). oil; we are going to pay more for they will be carried out. The pro To receive a discount on bulk it. Those are the facts. jects are described in the city's orders, call Gail Robison at (404) I am not blaming the Congress Capital Improvements Program 521-0845 and place your order because the American people which is part of this year's CDP. before July 13th. have not yet demanded this. They Some examples of projects are: New Book For think that somehow or another a street widenings, traffic signals, miracle is going to occur and a street lights, commercial Newcomers lot of oil is going to be released revitalization and parks and The Atlanta Chamber's publica from secret hiding places, and if recreation facilities. tion, "Atlanta," has just been up the Federal Government and oil dated for '79-'80. This 38-page companies would just quit cheat For further information call brochure includes the facts most ing everybody, theenergyproblem Milt Lincoln, Public Affairs requested by people interested in is going to blow over. That's not Division, Atlanta Chamber, 521- moving to Atlanta. going to happen." 0845. Information about taxes, cost of living, sports teams and even how to get a Georgia Driver's license President's Committee News: is included. Copies of this publication can John McSween, vice president of C&S be purchased from the: National Bank, was the top producer on the Publication Information Dept. nationally acclaimed President's Committee Atlanta Chamber of Commerce for the month of May. He sponsored a total 1300 North Omni International of 9 new members. This is the second month Atlanta, Georgia 30303 in a row McSween has received this honor. or by calling (404) 521-0845. Awards were by Hyatt Regency, Storehouse, Orders must be pre-paid. Cost is Tiffany and Gittings. 50c per copy.

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ACCREDITED CHAMBER OF COMMERCE CHAMBER OF COMMERCE Of THE UNITEO STAT E S ^T*o FORWARD m ATLANTA July 0231 , 19710-Q9 VoVoll . XII., NoNi . 15 Business Update for Atlanta Chamber of Commerce Members Board Says No to Police Fulton County Requests Residency Requirement By unanimous vote at its July Chamber Study meeting, the Chamber Board de Responding to a request by the Ful cided not to support a residency re ton County Commission, the Atlan quirement for Atlanta Police ta Chamber of Commerce has personnel. formed a 50-member loaned execu However, the Board did stipulate tive team to study the current and that, while requiring police to live future financial needs of Grady inside the city limits had no signifi Memorial Hospital. cant correlation to crime reduction, Overall, the purpose of the spe some form of reasonable distance- cial task force is six-fold: from-headquarters requirement 1. Study and review the programs was desirable so that "forces could and services of Grady Memo be mobilized to respond to an rial Hospital. emergency within a minimal period of time." 2. Determine what programs and D. Raymond Riddle, president of First Na services are essential and tional Bank, is chairman of a special 50- The Board based its decision on where expansion or contrac member loaned executive team which will findings of a joint study done by the study the current and future financial needs tion is needed. of Grady Memorial Hospital. Chamber and the Metropolitan At 3. Study what tax sources are lanta Crime Commission. available, or should be made the task force: Cooper & Lybrand; The study was initiated in mid- available, to provide essential Computer Management, Inc.; May of this year when it was felt that funding. ArthurYoung& Co.; Southern Bell; police residency might offer greater 4. Recommend programs to pro Peat, Marwick, Mitchell & Co.; Si visibility and thus, deter crime. vide community support and mons Eastern Co.; IBM Corp.; Presently, approximately 70 per political action to secure ne Coca-Cola Co.; Lockheed-Georgia cent of those currently employed cessary funding. Co.; Rollins; Shared Medical Sys within the City's bureau of police 5. Request input from the Board tems; Marriott Motor Hotel; Hospi services reside outside the City of of Commissioners of Fulton tal Investois; Price Waterhouse; Atlanta. and DeKalb Counties and from Ernst & Ernst; Banks, Finley & To test the assumption that police local chambers of commerce. White, and Hansell, Post, Brandon residency would deter crime, data 6. Furnish a comprehensive re & Dorsey. was obtained through a survey of 31 port for widespread distribu cities comparable in size and popu tion not later than August 15, lation to Atlanta. 1979. Based on 21 useable responses, Chaired by D. Raymond Riddle, Moving the data indicated there was no president of First National Bank, the significant relationship between overall task force is broken down —"Forward*'_ the crime rate and police residency. into three sub-groups which will Chamber Events The study also examined the legal status of residency requirements in concentrate on programs and ser Area Council Meetings: vices in three areas — medical, fi Georgia. UPTOWN: Tuesday, July 24, 1979 Presently, Georgia statute (89- nancial and legal operations. West Paces Racquet Club The medical advisory sub-group 8:00 AM Coftee& Danish 950) states that no municipality or is spearheaded by Bob Younger- Coca-Cola Company county government can require man, Allen Marks and Zaron Burn "Experiences In China" that a government employee reside ett, all from the North Central SOUTHWEST: Thursday, July 26, 1979 within its jurisdictional boundaries. Georgia Health Systems Howard lohnson Motel This statute was upheld in 1977 by Agency, Inc. 1377 Virginia Avenue the Georgia Supreme Court. 8:00 AM Meeting The financial sub-group is led by Steven Gretenstein The study also indicated that Jim Baker, Lovell Jones and Alan Cuest Speaker three cities — Birmingham, Ala.; Dzija, all from Cooper & Lybrand. "Airport Economic Impact on Cincinnati, Ohio and Charlotte, Bill Bath of Hansell, Post, Bran Southside" N.C. — had litigation pending con don & Dorsey law firm, chairs the DOWNTOWN: Friday, July 27, 1979 testing some aspect of their resi sub-group on legal affairs. Atlanta Hilton-Crystal Ball Room dency requirement. 7:45 AM Coffee & Danish The following Chamber firms Congressman Wyche Fowler Further, the study noted that only have committed volunteers to staff (Continued on page 4) OUTCOME: A Recap Of Chamber Activities A group of Atlanta officials, headed The Atlanta Chamber of Com tional clothing producers, says Roy by Chamber Executive Vice Presi merce, along with four other At Cooper, director of the Chamber's dent Tom Hamall, will soon visit the lanta business organizations, tried Economic Development Division. Osaka, Japan Chamber of Com unsuccessfully recently to inter Members interested in obtaining a merce as part of an overall mission vene in a law suit which seeks to copy of this brochure may contact with the Japan/Southeast U.S. block planned expansion and im Roy Cooper at 521-0845. Association. provements of the I-85 Brookwood • • • • • • Exchange. The intervention attempt was initiated after the Board ap To date this year, the Chamber has According to Frank Smith, chair proved the Chamber's Transporta assisted over 340 identifiable eco man of the Public Education Promo tion Task Force recommendation to nomic development prospects. By tion Committee, the Chamber's act in this matter, joining the category these are: Marketing/Communications Divi Chamber in this effort were: Cent Type of Operations sion and task forces will soon un ral Atlanta Progress, Inc.; The Buck- Manufacturing 45 veil and launch a Public Education head Business Association, Inc.; Sales & Distribution 45 Awareness Campaign entitled, Trans Facts, Inc.; and the DeKalb Service 58 "Public School. You Want to Make Retail 30 Chamber of Commerce. Div./Reg./Corporate Something Out of It?". An 18- Headquarters 32 month long media and advertising • • • Miscellaneous 62 Construction 9 effort, the campaign is designed to During June, five firms became offi involve parents and the full com Investment 29 cial members of the Atlanta Re Restaurant 6 munity with our public schools. gional Minority Purchasing Coun Finance 5 • • • cil. Total membership now stands at Medical 3 65. The firms included: Recreation 4 Three Atlantans will speak to Hotel/Motel 3 Atlanta Coca-Cola Bottling Co. Georgia Pacific employees at their Associations 4 Mid South Bolt & Supply Co. Insurance 2 Portland headquarters as part of the Fred R. HillerCo. Education 2 Chamber's continuing orientation Owens-Illinois Transportation 3 program. The speakers are: Lee 342 Marriott Corp. Brown, commissioner of Public Home Office Location Safety, City of Atlanta; Alan Kiep- • • • Northwest 83 Midwest 89 per, general manager, MARTA; and A new brochure highlighting At Southeast 54 Robert Shaw, director, Atlanta West 42 lanta as a favorable location for ap Symphony Orchestra. Southwest 19 parel manufacturing has been International 55 • • • mailed to over 2,500 top interna 342 Shrinking Capital Funds, Bellringer for Small Businesses Editor's Note: Because 80percent of costs. O'Farrell, communications director the Chamber's membership is com Small businesses have a pro for the Center for Small Business at prised of small to medium sized found impact on the American the U.S. Chamber of Commerce. businesses, we felt it was important economy and average citizen. "These statistics do not include to highlight some of the unique When they are in trouble, all of us business failures of the Under challenges these businesses face. are affected because: ground Economy," O'Farrell said. Within the next five years, over — small businesses employ more The Underground Economy, ac half of the small businesses started than half the labor force and cording to O'Farrell, represents in the U.S. in 1979, will meet the create half the gross national small businesses which are started same fate as did dinosaurs and product. but never get licensed, never pay buggy whips — extinction. — ninety-seven percent of all in taxes, and sometimes, fail. Twenty-five percent of small dividual business firms in the A typical example of an Under businesses started today will be nation are classified as small ground Economy business might be "deep-sixed" a year from now. businesses. a woman who runs a beauty salon The reason? — small businesses provide a part-time from her home. Increasingly, the nation's 13 mil livelihood for 100 million "If these figures could be mea lion small businesses are faced with Americans. sured and included with the others, mounting inflation, over-regula The failure rate of small busi the failure rate of small businesses tion, taxation, staggering govern nesses is probably even higher than would be significantly higher," ment red tape and high start-up present statistics indicate, says Neil (cont'd on page 4)

FORWARD METRO ATLANTA is published by-weekly except during January and February when published weekly by the Atlanta Chamber of Commerce. Robert W. Scherer President Subscription rate is $3.00 per year. News and other items of interest \ •nii«s •' ^ama" Executive Vice President should be directed to the Communications Division, Atlanta Chamber of Jaci Moms Director, Marketing Commerce, 1300 North-Omni International, Atlanta, Georgia 30303. Doug McClellan Editor Postal Service publication No. 113710. it School Without Walls" Needs Your Business Goals. Achievement. Confi the firm's copy center. dence. Although companies are not re All words Quentin Walker uses to quired to hire their "School With describe himself and the Cham out Walls" students, Walker is glad ber's "School Without Walls" he got the chance to work at IBM. program. But Walker hasn't stopped there. Two years ago, the '79 Northside On August 1 he enters the U.S. High School graduate had an op Navy to study electronics. portunity to visit the IBM General When he returns to civilian life, Systems Division Headquarters as he hopes to become a computer part of his ROTC battalion's partici customer engineer. pation in the Chamber's coopera Walker encourages all high tive education program. school students to enter the While Walker was listening to the "School Without Walls" program. IBM speaker talk about computers, "That program gives you a chance he was illuminated with inspiration. to find out what you really want to "The 'School Without Walls' program gives you a chance to prove yourself and set your "That's where I want to be — in do. It gives you a chance to prove goals early,"says Quentin Walker, a suc computers," recounted the slim yourself and set your goals early," cessful graduate of the program. Walker is Walker said. working this summer at the IBM General youngster. Systems Division Headquarters. Walker is certainly on the way to More Firms Needed realizing his dream. Presently, more firms are needed Ivan Allen Co. and the Georgia During his first day in the "School to conduct courses during the up Power Co. are the most recent com Without Walls" program, he vowed coming Fall Quarter. panies to make commitments to the he would be the best student in his Firms are needed to teach sub "School Without Walls" program. class. At the end of the class year, he jects in these areas: health occupa A business or student interested had kept his promise. tions, construction, hotel industry, in participating in the program He impressed IBM officials so food service, banking, communica should contact Joyce Daniels at the much that, when funds became tions, accounting, merchandising Chamber at 521-0845 for more in available. Walker was hired to run and transportation. formation. Small Business: An Endangered Species? Is small business an endangered tions and personnel turnover as the species? biggest problems in her family-run "Yes", according to Chamber business. members who were interviewed re Most of the interviewees agreed cently for a video tape documentary that many of the problems and pit which seeks to identify the prob falls of small business survival could lems facing Atlanta's small busi be alleviated by good planning ini nesses. tially and by greater availability of The 15-minute tape is being de resources for small business veloped in conjunction with the At operators. lanta Chamber of Commerce Mar "Small business is not for every keting Division and Georgia State one," succinctly stated Tom Cordy University's Media Center and owner of AMC Mechanical Con Small Business Management De tractors, Inc. velopment Center. Stuart Peebles, owner of Tidwell The Chamber is developing this Margaret Lupo, owner of Mary Mac's Rest Co. Office Supplies, spoke in gen tape so that Board and Area Council aurant, was among Chamber members who eral terms about problems facingall members may better understand were interviewed recently for a video tape small businesses. documentary which seeks to identify the and act on the problems facing problems facing Atlanta's small businesses. "Inflation hits the little guy the small businesses. hardest because the small business The problems which small doesn't have the resources the Chamber member firms detail on has been in operation for two years, corporations have," Peebles said. the tape include: said that one of the biggest prob "Consequentially, with inflation "too many government forms" lems he faced "was convincing the and risingcosts — includinghigher " attracting and keeping compe bank that my business wasn't a minimum wages — the price of my tent management" fad." products must go up and this makes "OSHA restrictions" Bank financing also was a prob me less competitive," he said. "bank financing" lem which Margaret Lupo, owner of The taped presentation should be John Tyra, owner of Flash Graph Mary Mac's Restaurant, faced 17 completed early this fall for board ics (t-shirt manufacturers) which years ago, but now she cites regula preview in October. Shrinking Funds (cont'd from page 2) O'Farrell stated. Chamber "Displays" Itself One of the biggest problems, and one that is not publicized much, is the problem of acquisition of capi ^ Atlanta Chamber of Commerce tal formation funds for small businesses, O'Farrell claimed. "The problem is more fingers grabbing for a smaller piece of the pie," O'Farrell said. Translated, that means more companies are competing for a shrinking number of dollars. According to O'Farrell, in 1972 small businesses raised $918 million in capital formation funds for exist ing money markets; in 1975 only $16 million was raised. "Clearly, this shrinking capital base is a bellringer for small busi ness," O'Farrell said. "It means that fewer businesses can get started; thus, fewer busi nesses will be competing and busi Visited your Chamber lately? If so, The display features general infor ness competition is one foundation you've probably noticed the Cham mation about Chamber activities of a healthy, stable economy," he ber's ten foot display which sits on and highlights various Chamber said. the upper concourse of the Omni. services, brochures, etc.

Board President's Committee News: (Continued from page 1) the General Assembly could repeal Opsatnick Tops for June the law which prohibits residency Joe Opsatnick, regional manager with Syn requirements and that this action is tonic Technology, received top honors in June unlikely. for the second time this year on the President's In addition, the study found that Committee by sponsoring more new members tax increases gained from police re than anyone else on the committee. sidency would be minimal. Opsatnick also is active on the Chamber's Finally, the study examined hous Southwest Area Council Executive Committee. ing and found that if police are re The awards for the month were from Gittings, quired to live within the City, this Lockheed, Nassau Beach Hotel, Atlanta Gas income group would find it difficult Light Company and First National Bank of to locate affordable housing. Atlanta.

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Atlanta Chamber of Commerce P.O. Box 1740 Atlanta, Georgia 30301 404-521-0845

ACCREDITED CHAMBER OF COMMERCE CHAMBER OF COMMERCE OF THE UNITED STATES

Dear Chamber Member: As you know, the Chamber's primary mission is economic development — the attraction of new businesses to this area in order to expand our job market and our tax base. The bottom line benefit of the Chamber's work is a stronger regional economy and more customers for your firm's products and services. During the first half of 1979, your Atlanta Chamber of Commerce worked with more than 340 qualified economic development prospects. Many of these were identified through the Chamber's advertising campaign known as "Forward Metro Atlanta." From January through June of this year, over 90 firms announced their plans to Robert W. Scherer relocate or expand their operations in metro Atlanta. Your support, through your President membership investment, has made this success possible! Atlanta Chamber of Commerce Early this year, your Chamber leadership implemented new programs to meet the challenges now facing our business community. These challenges include energy conservation and the diversification of our economy. The consolidation of several Chamber programs with the reassigning of staff accommodated the new programs. Among these programs is the recent establishment of the Chamber's Special Projects Division. This division will specialize in long-range programs in the important areas of energy conservation, water resources manage ment, hospital/medical cost containment, general aviation and apparel manufacturing. Thoughtful program development in these areas today can ensure Atlanta's future economic vitality. Also, the Economic Development Division is working even more intensely to identify international business prospects because foreign trade and investment are becoming an increasingly significant part of our region's economy. Other new Chamber programs include the expansion of responsibilities assigned to the Public Information Activities section. For example, this staff now is designing plans to orient Atlanta's public safety personnel so that police officers will be best able to respond to the needs of visiting and local business persons. Programs to strengthen and expand the important link be tween the business community and the area's public schools have been given special emphasis this year. This linkage is vital because it affects our ability to attract new businesses to the Inside This Special Report: area, and it impacts the skills of tomorrow's workers and leaders. The pages which follow reflect the work of your Atlanta Your Atlanta Chamber of Commerce Chamber of Commerce. Your investment has made possible investment has supported many im portant programs. Among these are: many successes during the first half of this year. Thank you for supporting the Chamber's programs. Together Our work with economic development we are "acting today and shaping tomorrow." prospects — to attract new busi Sincerely, nesses to the Atlanta area .. .page 2 Our newly developed 18-month public service campaign to heighten com munity support of public Robert W. Scherer education page 5 President Our successful work to extend the Atlanta Chamber of Commerce MARTA 1% Sales Tax page 8 Our impressive Area Council programs "What has the Atlanta Chamber of Commerce and progress page 9 Done for you Lately?" Our President's Committee's sponsor Read what Robert W. Scherer, your Chamber president, has to say about ship of 800 new Chamber it in the August/September issue of Business Atlanta magazine. members page 14 ATLANTA CHAMBER OF COMMERCE 1979 PROGRESS REPORT

Economic Development

• Gary Evans, Georgia Power Company Atlanta Apparel Coordinating Committee • David P. Harbin, Insurance Systems of America Aviation Task Force • Bill Hohlstein, The First National Bank of Atlanta Economic Development Task Force • Dr. Thomas E. Stelson, Georgia Tech Energy Task Force • Ralph Jones, Equifax, Inc. General Aviation Advisory Group • E. Michael Masinter, Wildman, Harrold, Allen, Dixon & Masinter International Task Force • Thomas O. Cordy, AMC Mechanical Contractors, Inc. Minority Business Task Force

GOAL: STATUS: Assist domestic economic To date this year, the Chamber has assisted 342 identifiable economic development prospects with development prospects. Over 90 firms announced their plans to relocate particular focus on largest or expand in Atlanta. companies and light, labor- Type of Operations Home Office Location intensive, industrial Manufacturing 45 Northwest 83 prospects. Sales & Distribution 45 Midwest 89 Service 58 Southeast 54 Retail 30 West 42 Div./Reg./Corporate Southwest 19 Headquarters 32 International 55 Miscellaneous 62 342 Construction 9 Investment 29 Restaurant 6 Finance 5 Medical 3 Recreation 4 Hotel/Motel 3 Associations 4 Insurance 2 Education 2 Transportation 3 342 Atlanta Apparel Coordinating Committee was formed in conjunction with public and private economic development concerns to attract apparel manufacturers to the central city. TO DO: Efforts will continue with emphasis on follow-up. 2,500 apparel execu tives to receive brochures in August; Atlanta Apparel Coordinating Com mittee will host 300 selected apparel executives at a reception this fall. GOAL: STATUS: Conduct six economic de Economic mission completed to New York with 18 key Atlanta leaders velopment missions, includ and 34 guests attending. Atlanta business leaders visited United King ing four to major U.S. cities dom in March. Trips to Los Angeles and San Francisco made in conjunc and two overseas missions tion with Governor Busbee and Georgia Department of Industry and to the United Kingdom and Trade. the Far East. TO DO: A mission is planned to Philadelphia for the fall. Mission planned to the Far East in November.

GOAL: STATUS: Monitor energy research and Under auspices of the State Office of Energy, co-sponsored two energy development and promote workshops conducted by Georgia Tech. Energy Task Force is consider conservation through semi ing the feasibility of numerous conservation proposals. nars designed to teach mem ber firms how to cut energy TO DO: costs. Will help promote and co-sponsor an additional seven energy work shops. With the cooperation of community and government agencies, work toward the development and implementation of energy programs.

GOAL: STATUS: Produce and distribute 17 Provided economic data for over 500 requests by Chamber members; new informational publica completed eight research publications covering topics such as: corporate tions geared to corporate in and personal taxes, construction and major headquartered firms in the formational requirements. Atlanta area. One newsletter published and sent to 1,500 industrial Publish and distribute to key prospects. prospects a semi-annual newsletter promoting Atlan TO DO: ta area as an attractive ex Complete and issue ten additional research publications on transporta pansion/relocation site. tion, education, Atlanta facts, growth statistics and larger employers. Publish an additional economic newsletter.

GOAL: STATUS: Expand membership in the Membership has more than doubled from 28 to 64; purchases from Atlanta Regional Minority minority business firms topped $30 million; The Third Annual Minority Purchasing Council; promote Vendor Trade Fair will be held in November with emphasis on ex the Third Annual Minority panding minority vendor participation from 90 to 125; Minority Aware Business Awareness Week to ness Business Week is in planning stages; Minority Vendor Directory is highlight strides of minority being updated and redesigned; First quarterly newsletter of year com and majority firms in building pleted and distributed. minority entrepreneurship; sponsor a Minority Trade Fair TO DO: and publish a minority busi Continue planning and coordination with Minority Business Task Force. ness directory and news letters. GOAL: STATUS: Promote the development of Co-hosted luncheon for the historic visit of Deng Xiaoping, Vice Premier International business and of the People's Republic of China. Assisted representatives from 22 trade in Atlanta. foreign nations in exploring economic development and trade office possibilities in the Atlanta area; coordinated efforts of 30 Georgia leaders and Chamber members in playing an active role in trade development through the 1979 Georgia International Trade Workshop and World Trade Week Luncheon. TO DO: On-going economic development work with foreign prospects.

GOAL: STATUS: Serve as the Atlanta host for Red Carpet Tour was held in April with 39 out-of-state companies, 38 the annual Red Carpet Tour Georgia hosts and 41 Atlanta hosts from metro chambers represented. for key national corporate executives. TO DO: Goal accomplished.

GOAL: STATUS: Process the 20-30 air route With the advent of deregulation, the Chamber's representation of govern cases expected for review ment agencies before the CAB no longer is required. Emphasis continues in before the CAB for expanding the area of international air routes. Delta inaugurated its flight to Frankfurt, or opening new domestic and Germany this year and British Caledonian and Lufthansa airlines hope to overseas routes. establish new international routes from Atlanta. TO DO: Continue to work for expanded international routes through assistances to airline officials. Marketing /Communications

e Don Elliot Heald, WSB-TV Marketing/Communications Task Force e Glenn Cornell, C&S National Bank Public Relations Task Force e Ruth Head, Georgia Power Company Annual Meeting Task Force

GOAL: STATUS: To provide area media repre Have conducted two such sessions, bringing experts face-to-face with sentatives with an in-depth reporters for three hours at a time. Session topics were Cyclical Unemp understanding of local and loyment & the Private Sector and International Banking. regional business concerns and topical issues that im TO DO: pact the business com Similar sessions on General Aviation (August), Public Education munity through regular (September), Energy (October), Metro economic forecast (year end). "backgrounder" sessions.

GOAL: STATUS: Regularly meet with key On-going, regular meetings in Atlanta and New York. local and national business reporters to share timely in TO DO: formation and heighten our A final blitz of business and educational reporters in NYC to detail role as an information re Chamber programs like School Without Walls, Adopt-a-School and the source. trend-setting public education media campaign.

GOAL: STATUS: Continue a media monitoring On-going with analysis of dollar equivalencies. program to evaluate the types of information being re TO DO: ported about the area as a re Develop and implement a system for evaluating the frequency and types sult of Chamber efforts. of information provided to reporters, at their request, by Chamber staff and volunteers in order to strengthen our role as an information clear inghouse.

GOAL: STATUS: Maximize community in Major campaign using radio, TV, outdoor and print media will be initiated in volvement with our public mid-August. Follow up activities with reporters at all levels will be on-going schools. in order to maintain a high level of interest among business persons who may be considering Atlanta as a relocation site. TO DO: Implement a follow-up plan for publicity coverage over an 18-month period. GOAL: STATUS: Enhance Area Council publi Conducted, early in the year, a publicity clinic for area council publicity city opportunities. chairpersons; improved the appearance of the area council newsletter inserts; coordinated several news conferences concerning area council achievements. TO DO: Continue providing assistance as requested.

GOAL: STATUS: Inform Chamber members Newsletter format was modified to accommodate more timely news and about key business issues, information. Format will accommodate special reports to the membership Chamber programs and pro including six months report, survey of the general membership and survey gress, and newly adopted findings. Chamber positions through the bi-monthly Forward TO DO: Metro Atlanta Newsletter. Publish membership survey and findings, publish the newsletter once each week during the State General Assembly and biweekly all other times.

GOAL: STATUS: Disseminate newcomer in Responded to some 42,000 requests for information, published new formation appropriately. version of the Welcome book, serving as editorial supervisor for the Atlanta Board of Realtors new Welcome magazine. TO DO: On-going.

GOAL: STATUS: Expand tha types of audio Re-organized slide and photo library for easier use by members seeking to visual services made purchase copies, at cost, for their own publications and presentations; available to members. served as a consultant to more than 876 member firms, state agencies, business organizations and officials requiring A/V presentations of their message. TO DO: Complete a special video tape presentation on the challenges facing small businesses; finalize a portable slide show detailing the School Without Walls program for interested Chamber member firms; prepare a video tape component of the President's Committee training workshops.

GOAL: STATUS: Develop a comprehensive or A proposal for the development of a multi-media training program for ientation program for the City Atlanta police personnel has been submitted to the Public Safety De of Atlanta Public Safety partment. Bureau. TO DO: Receive approval and develop program. GOAL: STATUS: Publish and distribute a bro Information being gathered for brochure chure to answer 1,000 annual student inquiries received by TO DO: Chamber. Completion date set for September 1.

GOAL: STATUS: Implement a Chamber Organizing available resources. Speaker's Bureau. TO DO: Preliminary scripting, slides, sound production completed Sept. 1.

Public Affairs

e Don Chapman i James D. "Spec" Landrum North by Northwest, Inc. First National Bank of Cobb County City Government Liaison Task Force State and National Affairs O Frank Howard Task Force Computer Management, Inc. i Richard F. Felker Education Task Force Richard Felker Company O Thomas A. Lamar Transportation Task Force Sutherland, Asbill, Brennan i L.L. Gellerstedt, Jr. Fulton County Liaison Task Force Beers Construction Company e Jack E. Clark U.S. Congressional Fifth District J.A. Jones Construction Company Liaison Committee Military Affairs Task Force > H.G. "Pat" Pattillo e Clarence M. Brasfield Pattillo Construction Company Southern Bell Tel. & Tel. Company U.S. Congressional Fourth District Public Finance and Taxation Liaison Committee Task Force > Bradley Currey, Jr. e Martin Becker Rock-Tenn Company 825 Candler Building U.S. Congressional Ninth District Small Business Advisory Liaison Liaison Committee Task Force

GOAL: STATUS: Monitor budgets and fiscal A loaned executive team was recruited, in response to a request by City's policies of local govern Finance Committee, and identified $4.7 million in short-term City budget ments and school systems. reductions, and reduced by $2 million the need for a City property tax Provide business expertise increase. At the request of the Fulton County Commission, a 56-member for future fiscal planning. loaned executive/professional team is currently studying the fiscal and programmatic needs for Grady Memorial Hospital. The Tax Alternatives Committee recommended that the Chamber support the imposition of the Local Option 1 % Sales Tax. A special task force is presently review ing and formulating recommendations regarding the recent Touche Ross report entitled "Urban Fiscal Stress in American Cities." The Chamber's Public Finance and Taxation Task Force, Education Task Force and Local Government Task Force reviewed school and local government budgets. TO DO: Continue programs. Study, reviewing Touche Ross report is forthcoming. GOAL: STATUS: Develop, promote and pre The Chamber's task forces lobbied successfully on the state level for: sent a local, state and na extension of the MARTA 1 % Sales Tax; passage of legislation prohibit tional legislative agenda rep ing double-dipping into workman's compensation and no-fault insurance resenting business through benefits; passage of legislation preventing the federal government from continued communication usurping Georgia's authority over air quality control. Federal issues with elected officials. addressed were: repeal or modification of the Davis-Bacon Act; opposi tion to "Labor Reform Law" legislation and support of legislation insuring continued federal rapid transit assistance for Atlanta. Regular Liaison Committee meetings with metro Atlanta Congressional representatives were conducted. TO DO: Monitor federal legislation. Continue efforts of Small Business Liaison Task Force. Finalize planning for 1980 legislative agenda.

GOAL: STATUS: Work with 14 other urban The Chamber organized a cooperative eight-point legislative effort chambers of commerce in among 15 Georgia chambers of commerce during the 1979 legislative Georgia to develop mutually session. The 1979 forum, co-sponsored with the Georgia Chamber of beneficial state and national Commerce is scheduled for November 29 at the Hyatt Regency Atlanta legislative packages. Plan Hotel. and implement the 1979 Pre- Legislative Forum. TO DO: Begin planning 1980 efforts.

GOAL: STATUS: Cooperating with Atlanta Twelve firms participated in the "School Without Walls" program and school officials and area conducted courses for over 300 high school students. Ten firms are councils, administer and ex committed to "School Without Walls" program for fall quarter. Under pand the "School Without "Adopt-A-School" program: Southwest Area Council adopted eight high Walls" and "Adopt-A-School" schools to enhance their Program of Education and Career Exploration programs. Produce a voca (P.E.C.E.); Downtown Area Council adopted Bass High School; North tional/technical guide. Area Council adopted six area high schools. Developing vocational/ technical resources guide for pinpointing training schools.

TO DO: Continue development of vocational/technical guide and seek greater member participation in education programs.

GOAL: STATUS: Organize Business Leader Fly-In scheduled for September 25. ship Fly-In to Washington, D.C. to communicate busi TO DO: ness viewpoints directly to Finalize plans. federal officials.

GOAL: STATUS: Conduct political education The political education seminars, designed to train business people to seminars to prepare Cham assume volunteer leadership positions in political campaigns, are now ber members for the 1980 being planned and will be held during the first quarter of 1980. elections. TO DO: Continue planning seminars. GOAL: STATUS: Continue and expand the Identified and selected 20 Chamber volunteers to serve as "Buddies" Chamber's communication who communicate and meet with elected officials on a regular basis. with Atlanta and Fulton Held Chamber briefing sessions with local elected officials on these County officials through issues: economic development; taxicab ordinances; funding of Grady the "Buddy System" and Hospital; City budget reductions; inner-City housing and anti-prostitution quarterly briefing sessions. laws. TO DO: Continue briefings and one-to-one meetings.

GOAL: STATUS: Continue close working rela Held annual luncheon attended by 1,200 Atlantans; held largest national tionship with local military static display of military hardware in Central City Park. personnel and co-sponsor An TO DO: nual Armed Forces Day Goals completed. Luncheon.

GOAL: STATUS: Expand Legislative Action Sixty new Chamber members joined the LAC; Total now over 600; LAC Committee (LAC). responded to five issues during the legislative session. Continue publica tion of "Legislative Outlook" to inform Chamber members how they may impact proposed state legislation. TO DO: Recruit additional LAC members.

Area Councils

e Area Council Presidents Task Force O Southwest Area Council President Blaine Kelley Jay Mannelly The Landmarks Group Trax, Inc. e Downtown Area Council President e Uptown Area Council President Robert G. Sproule Bill Seay Peat, Marwick, Mitchell & Co. Nichols, Carter, Seay & Grant e North Area Council President e West/Northwest Area Council President Skipper Morrison Oliver Welch Skipper Morrison Realty H. Oliver Welch & Company e Northeast Area Council President Bill Fish Business Equipment Center of Atlanta, Inc.

Downtown Council

GOAL: STATUS: Create an attractive thor City approved funds to buy and plant trees along International oughfare along International Boulevard. Boulevard. TO DO: Continue to work with Central Atlanta Progress and the City of Atlanta in seeking additional resources to upgrade the area. GOAL: STATUS: Create and distribute Inter First version of International Visitors Guide printed and plans for future national Visitors Information issues in foreign languages underway. Guide; plan workshop to teach international com TO DO: munications to hotel and de Planning communications workshop in conjunction with Atlanta Conven partment store employees. tion and Visitor's Bureau and other organizations.

GOAL: STATUS: Expand "Adopt-A-School" Adopted Bass High School. program. TO DO: Visit schools on an informal basis to provide career information. Invite students to participate in "working days" at various companies.

Uptown Council

GOAL: STATUS: Promote 1-85 and 1-75 im Formed a committee with the State Department of Transportation for a provements and activate presentation to the Midtown Business community on the 1-85 and 1-75 MARTA schedules for Mid- improvements. Joined with Midtown Business Association to monitor town area. construction plans and schedules for the Midtown MARTA station.

TO DO: Present viability of highway improvements to the Midtown community. Continue work with Midtown Business Association.

GOAL: STATUS: Form special task force with A task force was formed with added cooperation from the Downtown Midtown Business Associa Area Council. tion to combat crime. TO DO: Continue work with businesses, government agencies and neighbor hood leaders.

GOAL: STATUS: Initiate and coordinate infor Developing energy conservation tips that can be placed in the Area mation on energy conserva Council's newsletter; developing a monthly program on energy con tion for businesses. servation. TO DO: Coordinate efforts with Chamber's Energy Task Force.

10 GOAL: STATUS: Develop and promote an arts Plans underway for competition in three areas: dance, acting and music. competition for high school TO DO: seniors in the City of Atlanta- Fulton County School Sys Schedule fall event. tem.

GOAL: STATUS: Sponsor a "Career Day" in the Education Committee is working to accomplish these goals. fall at Grady High School; or TO DO: ganize a speaker's bureau to tell students about current Continue seeking input and cooperation of Chamber member firms. business issues; encourage businesses to forward periodi cals to high school libraries.

North Council

GOAL: STATUS: Initiate community-wide pro Program focusing on private enterprise set for October 11 at the Marriott gram on private enterprise to Hotel, Perimeter Center. increase business involve TO DO: ment with our schools. Finalize and publicize program.

GOAL: STATUS: Sponsor a speaking contest Currently working to encourage student participation in the contest. on private enterprise to in volve students from seven TO DO: area high schools and award Work out contest details with community and education leaders. scholarship to the winner.

GOAL: STATUS: Document the need and Committee appointed and is studying recommendations. lobby for the location of a vocational-technical school TO DO: in the North area. Continue seeking input from community leaders.

11 Northeast Council

GOAL: STATUS: Monitor MARTA construction Lobbying continues with MARTA Board and government officials and support the early com pletion of the MARTA rail line TO DO: to Doraville. Continue monitoring and lobbying effort.

GOAL: STATUS: Provide a forum for Chamber informative monthly meetings have been conducted by the area council members located in North on such issues as Economic Development, Legislative Action and east Atlanta area to come to Hartsfield International Airport. gether and discuss matters TO DO: of mutual interest. Continue monthly programs.

:...• .'•'••••• • '•

GOAL: STATUS: Develop a repeat offender Have met with the DeKalb County District Attorney and other judicial program in DeKalb County officials to discuss this proposal. designed to encourage heavy TO DO: sentences for such offenders. Follow-up with judicial officials to institute the program.

West/Northwest Council

GOAL: STATUS: Motivate members of the Members are being solicited through the Forward Metro Atlanta mem area council to serve on the bership newsletter and through personal contacts. Chamber's Legislative Ac tion Committee. TO DO: Continue these efforts because the activities of this committee go a long way toward sensitizing legislators to business community concerns.

GOAL: STATUS: Promote employment oppor The Community Development Committee is working on the develop tunities in the area. ment of the Chattahoochee Industrial District as a means to increase employment potential for local residents. TO DO: Continue this effort.

12 Southwest Council

GOAL: STATUS: Host half-day conference on Arranging conference program in conjunction with South Atlanta Area economic development and Chambers of Commerce. investment opportunities in TO DO: the southwest area. Finalize plans and hold conference.

GOAL: STATUS: Through the Transportation Received $40,000 grant for this purpose from the Atlanta Regional Sub-committee, seek fund Commission. Study of needed improvements is underway. ing for the Transportation Im TO DO: provement Program. Monitor this study and analyze findings.

GOAL: STATUS: Involve 500 Southwest area Have contacted more than 400 students. high school students in TO DO: P.E.C.E. program (Program of Resume student contacts at the start of the coming school year. Education and Career Explo ration) for Chamber's "Adopt- A-School" program.

GOAL: STATUS: Produce slide show on Area Slide show has been produced in conjunction with the Marketing/ Council programs to show to Communications Division of the Chamber. potential and new members. TO DO: Use this new show regularly to interest Chamber member firms in area council involvement.

13 Membership

S Clay Holloway, First Georgia Bank President's Committee

GOAL: STATUS: Sponsor 800 new Chamber Sponsored 456 new members by end of June, representing $78,220 in members ($135,000 invest new investments and 58% of the annual goal. ment value) through the Pres TO DO: ident's Committee. Continue seeking new membership investments and surpass the es tablished goal.

GOAL: STATUS: Increase the investment Investment level, at the end of June was $22,867.00 representing 114% level of existing members to of the annual goal. $20,000. TO DO: Continue this program and surpass the original goal by 50%.

GOAL: STATUS: Conduct professional semi Over 170 people attended seminars, co-sponsored with the American nars and workshops to pro Management Association, covering topics such as sales management vide continuing education for training and electronic data processing. Chamber members. TO DO: Seminars completed for 1979. Plans currently underway for the 1980 seminars.

GOAL: STATUS: Provide small and moderate One hundred eighty-two members have enrolled in the program. size member firms with an opportunity to enroll in the TO DO: Group Benefit Plan at the most President's Committee will continue to offer program. competitive rates.

14 GOAL: - ATUS: Continue the Consumer Pros Information on 1,600 consumer prospects has been provided to sub pect Referral Service which scribing members. identifies new prospects to subscribing member firms. TO DO: On-going program.

GOAL: STATUS: Increase general member Chamber Awareness Specialist visited over 460 member firms to pro ship awareness of programs, vide information on Chamber programs and benefits. Seventy-three benefits and services memberships were retained as a direct result of the calls. through personal contacts TO DO: initiated by Chamber Aware Personal visits will continue in an effort to inform and activate members ness Specialist. Emphasis will be placed upon member involvement in the area councils.

GOAL: STATUS: Conduct monthly Chamber Since the first of the year, over 300 new Chamber members attended orientation sessions for new new member receptions. members. TO DO: Nine additional receptions scheduled for the remainder of 1979.

GOAL: STATUS: Publish a Membership Direc Directory near completion. The directory will indicate which Chamber tory and Buyer's Guide and members offer discounts to other members. Scheduled publication date encourage members to do is early September. business with other mem TO DO: bers by using it. Distribute appropriately.

15 Executive/Finance e C.B. Rogers, Jr., IBM Corporation Budget and Finance Task Force e Ms. B.J. Sattler, Rich's Personnel Task Force

GOAL: STATUS: Seek new and additional pri Secured support of Ad Council for creation of public service advertising vate and public financial sup campaign to support public schools; received modest, though encourag port for community research ing, initial support from several local foundations to support other public and public education pro education projects. Secured grants from City of Atlanta and National jects through the Greater At Alliance of Business to support JOBS Program for Atlanta's unemploy lanta Chamber Foundation. ed; through the Special PIC/NAB campaign, Atlanta Area Businesses pledged 3,440 jobs to unemployed Atlantans.

TO DO: Carry out planned meetings.

GOAL: STATUS: Extend cooperative program Worked with the Atlanta Regional Commission, MARTA, Corps of En ming with other chambers of gineers, FAA, Georgia Department of Transportation, Georgia Depart commerce and business as ment of Energy Resources and other Chambers of Commerce in de sociations within the metro veloping regional energy conservation programs. Established a new Atlanta area, in such critical position of Director of Special Projects to have responsibility in these areas as water management, areas: plans are developing for a major water management seminar; energy conservation and gen van/car pooling programs; staggered work hours pilot project and de eral aviation facilities velopment of general aviation facilities within the region. development. TO DO: Establish a broader base of cooperation and communication in these critical areas through a series of planned meetings with area councils, and metro and government leaders.

FORWARD TA is published by-weekly except during January and February^ ed weekly by the Atlanta Chamber of Commerce. Robert W. Scherer President Subscription rate is 43,0i0 per year. News and other items of interest Thomas K. Hamall ve Vice President should be directed to the Communications Division, Atlanta Chamber of Jaci Morris Director, Marketing Commerce, 1300 North-Omni international, Atlanta, Georgia 30303. Doug McClellan Editor service publication No. 113710,

2nd Class Postage ^ PAID ai Atlanta, Georgia

Atlanta Chamber of Commerce P.O. Box 1740 Atlanta, Georgia 30301 404-521-0845

ACCREDITED CHAMBER OF COMMERCE CHAMBER OF COMMERCE OF THE UNITED S TAT E S ^T*o FORWARD m ATLANTA Auga . 22,197999 1Q7Q ™ Vol. XIIXII,. NoNo. 17 Business Update for Atlanta Chamber of Commerce Members Public School. You Want To Make Something Out of It?

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i 1 II . 1 \ .^HH^HZ^BI """ZNIK* 1 r^B l^^^^l B—gC3 F^^' \ At a special news conference, the Chamber launched its 18-mont ; campaign to increase community involvement in public schools.

That question will be examined our public safety workers, like pro here for at least the next eighteen Public Safety motions, upgraded equipment, and months because it is the theme of a work hours. major public service campaign us In Atlanta All Atlanta needs this action. ing radio, television, outdoor bill by Tom Hamall boards and print media to make a Executive Vice President point. Atlanta Chamber of Commerce The point? According to Tom Moving Hamall, Executive Vice President of Mayor Jackson recently outlined the Atlanta Chamber of Commerce, several steps to curb criminal "The point is that parents, future activity. —"Forward"— parents and business men and wo Police and firefighter morale cer Chamber Events men have to find ways of getting tainly will be boosted by such ac Area Council Meetings: more involved with our public tion. Citizens too, should profit Southwest: Thursday, August 23,1979 Howard Johnson Motel schools now. from a heightened morale. In fact, 1377 Virginia Avenue "The quality of public education the only loser will be the criminal. 7:45 AMMeeting Thurmond Williams, available here directly affects our We, the business community, Vice President-Atlanta Economic ability to attract and retain busi support our police and fire person Development Corporation nesses. That's important because nel. We appreciate the work they Guest Speaker "Atlanta Economic Development business provides jobs for our citi do on our behalf. Corporation's Role in Economic zens, customers for our products There are several ways we can Development and Opportunities and services, and it shares the cost help them in their efforts. Most im in Southwest Atlanta. of government services." portantly, by voting in favor of the Downtown: Friday, August 24,1979 American Hotel-Brunswick Room Hamall spoke at a news confer 1% local option sales tax because Spring Street ence last week to unveil the Atlanta this is the best possible means of 7:45 AM Meeting Judge Charles weltner Chamber of Commerce sponsored funding an upgrade in the salaries James H. Finch, F.A.I.A. Public Education Campaign. of our public safety employees. Richard Daniel, Special Agent Designed over a two-year period Higher pay is essential to the attrac "Crime & Punishment" in conjunction with Lawler, Ballard, tion and retention of quality per President's Committee Little Advertising Agency, the cam sonnel. Meeting: paign reflects the thinking of hun Mayor Jackson has made a Thursday, August 30 dreds of civic leaders, business per- good start. Now we urge him to re Atlanta Chamber of Commerce 5:30 PM (Continued on page 4) solve the non-financial concerns of OUTCOME: Dividends On Your Chamber Investment By unanimous vote, the Fulton MARTA would be a priority of his. The subcommittee of the State County Industrial Authority select Levitas said he will continue to seek National Task Force, chaired by ed the Atlanta Chamber of Com regulatory reform and work to Lewis Holland, Robinson- merce to function as secretary to establish a congressional veto pro Humphrey Co., has scheduled a the Authority. cedure of federal bureaucratic re seminar in October to assist Cham In this role, the Atlanta Chamber gulations. ber member firms in establishing of Commerce will handle all cor their own Political Action Commit respondence and respond to all tees. Additionally, the subcommit needs of the Authority's economic The Economic Development Divi tee is developing informational development prospects and will re sion, in July, assisted 42 identifiable packets which cover laws affecting gularly report all progress. business relocation/expansion pro PAC's. For more information, con * * * spects. By category these were: tact Tom Parker at 521-0845.

Congressional Representatives Type of Operations Wyche Fowler and Elliott Levitas Manufacturing 11 Frank Deaver of Trust Company pledged their support of local and Sales & Distribution 7 Bank has been named Chairperson business interests in the current Service 4 of a special sub-committee of the congressional session, at recent Chamber's Energy Task Force. The Retail 4 meetings with two of the Cham sub-committee's responsibilities ber's Congressional Liaison Com Miscellaneous 8 Restaurant 1 include studying the feasibility of mittees chaired by Pat Patillo, Pat staggered work hours, car/van tillo Construction Co. and Larry Investment 2 Corp./Div. Headquarters 2 pooling and flextime. Gellerstedt, Beers Construction Businesses interested in partici Co. Real Estate Development 3 Total 42 pating in a cost-saving, energy-sav Fowler said that continued and ing program should contact Dave increased federal funding for Lieser at 521-0845. ti Stand Up For Yourself" — Join LAC! Donald Dickinson has absolute A few weeks later, Dickinson re by the Chamber's Public Affairs proof that the Chamber's LAC ceived a phone call from a state le Division. (Legislative Action Committee) pro gislator. As the next session of the legisla gram works and he urges other bus "He said that my letter was the ture looms near, Dickinson urges all iness men and women to "stand up single most important influence Chamber members to join LAC. for themselves" by joining this helping to defeat the legislation," "It doesn't take much time — 15 grassroots effort. Dickinson recounted. to 20 minutes — to write a letter to Two years ago, Dickinson, Chair Organized by the Chamber's your legislator," he said. "If you person of the Board of Paramount State and National Affairs Task don't take the time, then legisla International, Ltd., followed the Force three-and-one-half years ago, tion — which could seriously dam Chamber's lead and wrote letters to LAC involves 500 business people age business — could be passed." every state legislator urging the de who write letters to state and na To make your business interests feat of H.B. 235 and H.B. 236. (If tional elected officials about key count, fill out the form below and passed, these laws would have legislation affecting business. return it to: Legislative Action Com given collective bargaining rights to LAC members are activated merce, P.O. Box 1740, Atlanta, GA public employees.) through "Actiongrams" prepared 30301.

Business Business Name Title Phone (Please Print) Business Location Address.

Home Address (Zip Code)

County of Residence_ .Signature.

FORWARD METRO ATLANTA is published biweekly except during January and February Robert W. Scherer President when published weekly by the Atlanta Chamber ot Commerce. Subscription rates is $3.00 per Thomas K. Hamall Executive Vice President year. News and other items of interest should be directed to the Marketing Division, Atlanta Jaci Morris Director, Marketing Chamber of Commerce. 1300 North-Omni International, Atlanta, Georgia 30303. Postal Doug McClellan Editor Service publication No. 113710. Economic Outlook: Atlanta to Weather Downturn Editor's Note: Most experts agree that "unofficially" we are in a recession. If that is the case, how will a recession affect the southeast, particular Atlanta? Periodically, we will pose this question to Atlanta economists for their advice to area business men and women on how best to cope with an economic downturn.

Bruce Williams Solon Patterson Dr. )ames Crawford Vice President and Economist President Chairman First National Bank of Atlanta Montag & Caldwell, Inc. Department of Economics Georgia State University The U.S. economy appears to The overall economy is slowing have entered a period of recession. and we are in a recession which Atlanta and the southeast are Higher gasoline prices, combined started in the second quarter. The microcosms of the national eco with shortages, had a particularly present quarter will be somewhat nomy. I believe, in general, that the severe impact on automobile sales. less weak than the second quarter, area will reflect a national reces With consumer goods purchases but the weakness will continue in sion. down sharply, overall economic the fourth quarter of this year. However, I expect Atlanta to feel activity dropped at a 3.3 percent an However, the recession will be somewhat less of an impact from an nual rate. As a result, inventories relatively mild and short-lived. The economic downturn because we have risen. Thus, manufacturers economy should be in recovery by are not dominated by manufactur have begun reducing output, and the first quarter of early next year. ing, particularly in durable goods. layoffs are beginning to rise. This In conjunction, we expect that Con I think the strengths in our eco has already resulted in a slowdown gress will impose or introduce nomy, which kept us somewhat in personal income growth, which some kind of tax cut to help the sheltered from recessions in the will further depress purchases of economy along. past, will help us go through this goods and services. Generally, I think our section of recession with a minimum down Atlanta's economy will reflect this the country will be in better shape turn in consumer spending. But a general recession pattern, although than the rest of the nation because slowdown in income and output the severity will be less than na we have long-term trends helping will affect a number of sectors such tionwide. The basis of this expecta us, mainly in-migration of popula as retail trade and quite probably, tion is the smaller degree of cyclical tion and newer factories. construction. We've always felt sensitivity of employment in Atlan Furthermore, commercial over here that the structure of the eco ta. Atlanta has a high concentration building and speculation — which nomy in Atlanta was such that it was in trade, services and government, took place in the 1973-74 reces less affected as a distribution and all of which tend to be relatively in sion — has not taken place during government center, and as a com sensitive to inventory cycles. the recent period. In fact, I think the munications and transportation Atlanta's manufacturing base is real estate market is going to do bet center it was less impacted by a gen largely in nondurable goods, pur ter in this recession than it did in the eral slowdown in the economy. chases of which are less likely to be past, and we will continue to have As general advice to business, I reduced by consumers in a re the benefit of those long-term would keep in mind that during a cession. trends. recession consumers generally The long-term decline in textiles My advice to business is to keep spend less and they are more selec and apparel is unlikely to accelerate an eye on inflation. People need to tive in their purchases. Consumers' significantly. In fact, developments, manage their businesses so as to real income is not rising and people such as the Atlanta International maintain profits in spite of inflation. will be deferring large purchases. Apparel Mart, may help to stabilize One word of caution: unless we employment in those areas. solve inflation, we will have only a modest recovery. This might frustrate people who anticipate a big bounce-back after the re cession. Education (Continued from page 1) sons, educators, religious leaders, YOIIPMIUC SCHOOLS HEED YOU! ^ parents and other volunteers. YOUR KIDS MEED YOU! How the Campaign Works TO GET 01 GIVE HELP Each radio, television, outdoor CALL 523 2323. billboard and print media message ends with a request to, "Lift a Finger To Help, Call 523-2323." The Atlanta Chamber of Commerce needs all metro Atlanta businesses to "drop in" this Telephone calls will be answered art-work in their print advertising. by an organization known as APPLE The camera-ready art is part of the Chamber's 18-month long media campaign designed to Corps. (Atlanta Parents and Public re-invest community support in public education. To obtain a copy of the art-work, call Jaci Linked for Education) a coalition of Morris at 521-0845. civic, business and community organizations. Callers who seek special help or become an even bigger stumbling Chamber Thanks information about program offer block to learning. Suppliers ings in any of Atlanta's public You should call 523-2323 if you need special help for your child Many thanks to these suppliers schools will be appropriately re whose efforts made possible the ferred. who is enrolled in the public school system or if: Chamber's Public Education Those who wish to volunteer Campaign. their time, skills and other re — You can tutor a child in any sources also will be referred. subject at all. — You can help a teacher super AFER Atlanta, CA The thrust of the campaign and Beck Atlanta Atlanta, CA the services provided by APPLE vise a class outing. Tony Brischler Atlanta, GA Corps, will focus on Atlanta's public — You can donate equipment. Cine Film Atlanta, GA Cinetron Norcross, GA schools. However, parents and — You have a special skill to share with students. Corley & Goodwin Atlanta, GA others who call about other metro Eastman Kodak Atlanta, GA area public schools will be referred — Your company would sponsor Eberhard/Faber Wilkes-Barre, PA to their appropriate school board. a "School Without Walls" course at Ted Henning Atlanta, Ga your place of work for high school Jim Walter Papers Atlanta, GA Representatives of the Atlanta juniors and seniors to learn about a Lanco Chamblee, GA Chamber of Commerce have met Atlanta, GA particular career field. Lawler Ballard Little with representatives of the other Mastersound Atlanta, GA metro Chambers of Commerce and — Your company would partici Bill Meyer Barnesville, GA other metro public school system pate in a career day program to ex Patrick's Wood N Frames Barnesville, GA ' officials to explain and coordinate plain to students what kinds of jobs your firm offers, what qualifications Perry this effort. Communications Atlanta, GA and skills are needed and how to Tuiio Petruccio Evansville, IN Why You Should Call 523-2323 apply. Phillip Vullo Until students in our public — You can provide corporate an Photography Atlanta, GA schools know that the adult com nual reports for students to review Phototype, Inc. Atlanta, GA Rudy Ward & Assoc. Atlanta, GA munity cares about the kind of edu in economics classes. Spectacular Effects Forest Park, GA cation they are receiving, it is likely — You care about the skills of to WETV Atlanta, GA that student apathy will grow and morrow's workers and leaders! WSB-TV Atlanta, GA

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Atlanta Chamber of Commerce P.O. Box 1740 Atlanta, Georgia 30301 ACCREDITED 404-521-0845 CHAMBER Of COMMERCE CHAMBER OF COMMERCE Of THE UNITED STATE S FORWARD Q ATLANTA Septembe>n_U«r- 5,r 197~tt\-rt\9 Vol%/n| . XIIVII , Noik:. . 18 Business Update for Atlanta Chamber of Commerce Members Fly-In Great Opportunity for Business James D. "Spec" Landrum counts his one-to-one talk with Senator Sam Nunn among the best memor ies of his first Washington Fly-In three years ago. This ability to present individual viewpoints on behalf of the busi ness community is the main reason why Landrum, Vice President of Marketing, First National Bank of Cobb County, is participating in the Washington, D.C. Fly-In this year. He'll be joined by over 200 rep Pasf membership surveys have helped shape Chamber programs. resentatives from 10 urban Cham bers of Commerce in Georgia — in cluding 60 Atlanta Chamber mem Chamber to Send Out bers — who will fly en masse on September 25 to Washington, D.C. Membership Survey to meet with elected officials. What kinds of projects and issues should your Chamber -in Sep/. address during 1980? Moving Chamber members will get a » chance to answer this question via ^"Forward the soon-to-be-mailed Atlanta Chamber Events Chamber Membership Survey. The survey will seek members' Area Council Meetings: NORTH ideas on such issues as crime, en Date: Thursday, September 13,1979 ergy, legislation, education and Time: 5:30 P.M. others. Place: Marriott Hotel-Perimeter Center, 246 Perimeter Center Parkway N.E. "The membership survey pro Subject: "A Functional Program To vides perhaps the greatest oppor Help Parents And Teens Deal With Initiated by the Atlanta Chamber The Drug Problem. This Isn't Just tunity for feedback to your Cham Theory — IT WORKS!" three years ago, the Washington ber," stated 1979 Chamber Presi UPTOWN Fly-In serves three purposes, ac dent Robert W. Scherer. Date: Tuesday, September 18,1979 cording to Landrum, Chairperson "This is your opportunity to state Time: 8:00 A.M. of the Chamber's State and National Place: West Paces Ferry Racquet Club, your opinions and influence the di 2900 South Pharr Court N.W. Affairs Task Force. rection of your Chamber," Scherer Subject: "Did You Know We're Having "Primarily, the Fly-In lets mem added. An Election? Meet Your Candidates For The October 2nd Election" bers of the business community im "The Chamber's last survey re Speakers: Announced Candidates pact legislation which will affect sults were instrumental in formulat WEST/NORTHWEST business," he said. ing policy, he said. Date: Wednesday, September 19,1979 "Also, business leaders will gain a Time: 12:00 Noon — Luncheon ($4.00 "For instance, because of mem per person — RSVP Ken White, 351- greater familiarity with Washington bers' response, our Area Council 7897) policy-makers," Landrum said. worked on improving the image Subject: "Economic Outline for 1980" "Hopefully, these leaders will learn Speaker: Dr. Donald Ratajczak, and function of the taxicab industry Director of Economic Forecasting how best to do business with the and upgrading the signage and Project, Georgia State University federal government. traffic patterns at the airport. NORTHEAST "Last, this organized effort "This was undertaken in con Date: Thursday, September27,1979 demonstrates our interests to Time: 7:45 A.M. junction with our major goal — Place: Century Center Hotel, 2000 Georgia's elected officials and economic development and the Century Boulevard helps ensure that legislation coming betterment of the community in Subject: "1979 FALCONS" Speaker: Eddie LeBaron out of Washington will benefit (Continued on pg. 4) (Continued on pg. 4) OUTCOME: Dividends On Your Chamber Investment Chamber Executive Vice Presi The Third Annual Minority Ven Northside Hospital has joined the dent Tom Hamall recently was dor Trade Fair will be held Novem Atlanta Chamber's "School named Second Vice President of ber 1 at the Atlanta Civic Center, Without Walls" program for the up the Georgia Chamber of Commerce according to Minority Business Task coming school year, according to Executive's Association. Hamall will Force Chairperson Tom Cordy, Education Task Force Chairperson be responsible for staff develop AMC Mechanical Contractors, Inc. Frank Howard of Computer ment and training clinics for the Vendors interested in setting up a Management, Inc. statewide association. booth at the fair may contact Bill To date, six firms have commited Miller at 521-0845. to teach classes for Fall Quarter which began September 4. If your firm can conduct a "School The Chamber's Research Depart Over 2,000 apparel manufactur Without Walls" course — or if ment has developed three new ers interested in expanding or re you'd like to know more about the publications to assist business locating their firms have been in program, contact Joyce Daniels at prospects. These are: Headquar vited to a Sneak Preview Reception 521-0845. ters Atlanta, Atlanta Construction on September 11 at the new Atlanta Statistics, and Major Atlanta Head International Apparel Mart during quartered Firms. Members interest the Bobbin Show September 11-14, ed in obtaining a copy of these according to Atlanta Apparel Com publications may contact Roy mittee Executive Coordinator Cary Cooper at 521-0845. Evans, Georgia Power Co.

Reich-Fager named More Firms Needed to Chamber Post Ga. Power Helping Youth Through Chamber Program What do the Chamber's "School der to better prepare them for their Without Walls" program, the college studies. Southeastern Consortium for "We intend to provide these stu Minorities in Engineering (SECME) dents with the best training possi and Georgia Power Co. have in ble. The course will focus on 'real common? world' problem-solving activities. Plenty. The students will study the full The Georgia Power Co. is ex gamut of electricity from planning panding its involvement in the to energy conservation," he said. Pamela Reich-Fager Chamber's "School Without Walls" "The course will touch on all Pamela Reich-Fager recently was program this fall to provide courses types of engineering: mechanical, named Area Council Coordinator in to high school students interested nuclear, electrical and civil," the Public Affairs Division of the At in studying engineering in college, Spaduzzi added. lanta Chamber of Commerce. according to Paul Spaduzzi, Assist Why is Georgia Power Co. in In her new capacity, Reich-Fager ant to the President, Georgia Power volved in the "School Without will be responsible for coordinating Co. Walls" program? and assisting with Area Council The initial class will be composed "Mainly, because the Georgia programs. She also will serve as of 15-20 SECME students from Power Co. believes that better liaison between the Area Council Douglas, Harper and Southwest educated and involved youth hold volunteer leadership and the At high schools. Future sessions will the key for the future of the state. lanta Chamber staff. include SECME students from: " 'School Without Walls' pro Additionally, she will function as Archer, Bass, Brown, Fulton, Syl vides us with an excellent oppor a clearinghouse for the Area van, Turner, Smith and Washington tunity to expand our commitment Councils. high schools. to the leaders of tomorrow," he Reich-Fager received a Bachelor's SECME, an organization of 18 en said. Degree with honors from the Uni gineering colleges, seeks to pro Firms interested in joining the versity of Toledo in 1977. vide enriching academic and work "School Without Walls" program She and her husband, Wayne, experiences in high school to pro should contact Joyce Daniels at live in Northeast Atlanta. spective engineering students in or 521-0845.

FORWARD METRO ATLANTA is published biweekly except during January and February when published weekly by the Atlanta Chamber of Commerce. Subscription rates is $3.00 per Robert W. Scherer President year. News and other items of interest should be directed to the Marketing Division, Atlanta Thomas K. Hamall Executive Vice President Chamber of Commerce, 1300 North-Omni International. Atlanta. Georgia 30303. Postal Jaci Morris Director, Marketing Service publication No. 113710. Doug McClellan Editor FORWARD ^ ATLANTA

WEST/NORTHWEST AREA COUNCIL NEWS SECTION For members of the Atlanta Chamber of Commerce, West/Northwest Area Council

ECONOMIST SPEAKS SEPTEMBER 19 TO AREA COUNCIL MEMBERS

What is the economic outlook for Atlanta business? With all indicators pointing toward stagflation, at least on a national scale, will this area fare better or worse than the mean?

Such questions will be discussed by Dr. Donald Ratajczak, head of the Georgia State University economic forecast project, when he speaks to the West/Northwest Area Council Wednesday, September 19, at a luncheon to which all Chamber members in the area are cordially invited. The meeting is scheduled in the dining hall section of The Westminster Schools, located at 1424 West Paces Ferry Road NW, at 12 noon.

"We were extremely pleased at the turnout at the first meeting held at Westminster and know with a person of Dr. Ratajczak's calibre we can expect another good showing," said Kenneth A. White Jr., the school's director of business and finance and program chairman for the West/Northwest Council. "Our goal is to give every member an opportunity to participate in area council activity, and beginning with good programs which get members' response has been a secondary objective."

Dr. Ratajczak has built a nationwide reputation for himself and Georgia State in economic forecasting. He is widely quoted in national media and also is author of a newspaper column which appears regularly in the Atlanta Constitution.

Members are asked to submit the below form with a check for $4.00 to cover cost of the luncheon. Further details and directions on school parking may be obtained from Mr. White's office at 355-8673. By entering the school's West Paces Ferry gates (just west of the 1-75 overpass), a member can drive directly to the top of the hill and park adjacent to the administrative building in which the dining hall is located. letach and mail to: Kenneth A. White Jr., Program Chairman Atlanta Chamber of Commerce W/NW Area Council c/o The Westminister Schools 1424 West Paces Ferry Road NW, Atlanta, Ga. 30327

Name Amt. Enclosed $ @ $4 per person Other Guests

2a FORWARD %g ATLANTA

NORTH AREA COUNCIL NEWS SECTION For members of the Atlanta Chamber of Commerce, North Area Council

IMPORTANT MEETING NOTICE

NORTH AREA COUNCIL IS ACTIVELY WORKING TO COMBAT THE DRUG PROBLEM, PREVALENT IN OUR AREA--GIVE YOUR SUPPORT TO HELP FIGHT THIS PERIL!

Every Atlanta Chamber of Commerce member, and concerned parent in the North Area of the City should be present Thursday, September 13, 1979, 5:30 P.M., at the Marriott Hotel- ~2~46 Perimeter Center Parkway, to" address this problem. The speakers are the DUNWOODY FAMILIES IN ACTION, who have adapted a functional program to help parents and teens deal with the drug problem. This isn't just theory--IT WORKS! Teenagers are welcome. The parent organization, DeKalb Families In Action, laid the ground-work for the Dunwoody Families In Action, formed March 17, 1979, by Tammy Sparks, Ronnie Ross, and later joined by Charlotte Czekala.Their various committees include: youth activities; local peoples business committee; legal advisor committee; legislature; music; newsletter; paraphernalia; law enforcement; school; parent peer-group; strategy; public relations; students; and medical advisory. These committees make up the Dunwoody Families In Action, with a membership of 300, to offer preventive programs as well as counseling for families with drug related problems, who might not know where to go for help.

The Dunwoody Families In Action have addressed various groups and organizations throughout the State and recently appeared on the Phil Donahue show. They would like to share their experiences and answer your questions. Hors d'oeuvres and a cash bar will be offered. PLEASE RSVP to: Nina Epps at 252-6345

2b Should Counties Pay MARTA Back Taxes? Editor's Note: The question of whether metro area counties should join Fulton and DeKalb in supporting MARTA is an important issue related to our energy future. Recently, we asked several community leaders: (1) Do residents of outlying counties want to join the MARTA system? (2) shouldoutlying counties be able to join the MARTA system without paying retroactive taxes? The statements which follow do not necessarily reflect the opinions or policy of the Atlanta Chamber of Commerce. The only way to bring an outlying county into the MARTA system is through the elimination of retroac tive taxation. At this time, I do not perceive strong support from outlying coun ties for participation in the MARTA system. However, if support was there, payment of back taxes would dampen the counties enthusiasm for joining MARTA.

K.A. McMillon Milt Farris District Manager, Chairman, Georgia Power Company Fulton County Commission Board of Directors, MARTA I think requiring payment of re Outlying counties — particularly troactive taxes would be prohibitive Clayton, Gwinnett and Cobb — since the tax went into effect years should be able to join the MARTA ago. system without paying retroactive A study must be made to find out taxes. what would constitute a fair contri Clayton and Gwinnett paid their bution to planning and start-up planning fees years ago, before the costs. first referendum. Their residents Metrowide cooperation is neces did not approve a 1 % Sales Tax be sary today because there is a very real need to make MARTA a com cause back then, MARTA couldn't Dan Pattillo offer them much. prehensive metropolitan system. Chairman, Today it's a different story, Expansion of the MARTA system Board of Directors, MARTA though, and now is an excellent into outlying counties would allow time for these three counties to join easier movement of larger popula The MARTA Act, spelling out the the MARTA system because: tions and reduce transportation provisions for payment of back 1. Energy Crisis — We must do costs. taxes, was created by the General something for our children and Assembly. grandchildren. One day soon we I believe that we need clarifica won't be able to jump in a car and tion of intent from the General As go places. sembly on this act. I don't believe that payment of back taxes is a 2. Taxation — Residents in Snell- working assumption. Rather, it is ville and other Gwinnett County one to be negotiated. towns are spending 70 percent of However, I feel that, jf a catch-up their taxable income in the4% Sales payment was required, it would be Tax area but haven't received any less than many people anticipate. thing for their money. Particularly, Atlanta's Gwinnett Also, I don't feel that a catch-up County is the fastest growing fee would be the major stumbling county in the state and one of the block to outlying counties joining MARTA. The biggest stumbling fastest growing in the country. block would be the kind of services Transportation must be a number we could offer these counties and one priority. how quickly. I believe that if a referendum was offered to Gwinnett Countians they Paul Lombardi would vote favorably if an accele Vice President of Finance, Sands Total Food Service rated MARTA building program Secretary, could be undertaken. WestlNorthwest Area Council 3 Fly-In (Continued from pg. 1) Annual Meeting Georgia and business in general," he said. to be held During this year's Fly-In, the Georgia delegation plans to discuss at New Mart these issues with elected leaders: The Chamber's Annual Meeting energy, MARTA funding, transpor scheduled for December 12 at the tation, inflation, environmental new Atlanta International Apparel protection, defense and taxation. Mart will mark several firsts, accord The following officials have been ing to Annual Meeting Task Force invited to participate in the day long Chairperson Ruth Head, Advertis meetings: Sen. Howard Baker, ing Supervisor, the Georgia Power Senate Minority Leader; Rep. Jim Company. Wright, House Majority Leader; G. "Our meeting will be the first William Miller, Secretary of the local meeting in the new facility," Head said. Treasury; Neil Goldschmidt, Secre Head details Annual Meeting. tary of Transportation; and, Doug "Also, this year's meeting will be las Costle, Administrator of EPA. the first time we will have ample Chambers of Commerce which seating at an annual affair," she feet in capacity, will consolidate will be participating with Atlanta in said. "Everyone can be accom wholesale apparel trading under the Fly-In are: Athens, Augusta, modated." one roof in a readily-accessible re Clayton County, Cobb County, De gional location and will further Kalb County, Gainesville, Macon, What are business leaders saying strengthen Atlanta's southeastern Savannah, and, Conyers-Rockdale about the new Mart? role as a distribution center. County. • The Mart will generate business • The Mart will create 1,500 new for nearby establishments and will Membership Survey (Continued from pg. 1) jobs and strengthen downtown as promote economic development which we live," Scherer said. an apparel manufacturing center. by attracting more high-level execu "As President-Elect of the Cham • The Mart, 1.2 million square tives to Atlanta. ber, I particularly am hopeful that we hear from all our members so that we can concentrate on the Achieved Life Membership most appropriate objectives in the year to come," stated C.B. Rogers, Scherberger Tops In July Jr. Joe Scherberger, former representative of the "Today, more than ever, the At Aircraft Finance Departmental Fulton National Bank, lanta Chamber has the opportunity was the top producer on the President's Committee to provide business community in July. He sponsored more new members than any leadership to improve the lifestyle one else on the committee. of all Atlantans, Rogers said. Scherberger also achieved Life Membership hon "Leadership involves input and ors at the Chamber by sponsoring over $6,000 in new cooperation," he said, "and the memberships this year. first step to effective leadership The awards for the month were by Hyatt-Riveria, means taking the time to complete First Georgia Bank and House of Denmark. Joe Scherberger the membership survey."

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Atlanta Chamber of Commerce P.O. Box 1740 Atlanta, Georgia 30301 ACCREDITED 404-521-0845 CHAMBER OF COMMERCE FORWARD m ATLANTA • I #M»

FORWARD METRO ATLANTA is published biweekly except during January and February when published weekly by the Atlanta Chamber of Commerce. Subscription rates is $3.00 per Robert W. Scherer President year. News and other items of interest should be directed to the Marketing Division, Atlanta Thomas K. Hamall Executive Vice President Chamber of Commerce, 1300 North-Omni International. Atlanta, Georgia 30303. Postal Jaci Morris Director, Marketing Service publication No. 113710. Doug McClellan Editor Fighting Crime: Good News and Bad News

The good news is that four or dent said, "The fact that we benefits available to Atlanta's public ganizations representing various (Chamber, CAP, ACVB & GHTA) are safety employees. Their morale is segments of Atlanta's business working together is a powerful an important factor in combating community have banded together statement about the commitment crime here. We will work to boost to develop short and long-term pro we have to do away with the prob their morale and lower the inci grams to wage war on crime. The lem of crime in metropolitan At dence of criminal activity." bad news is that fighting crime is lanta. Marge McDonald, President of very necessary! "The level of concern for the the Georgia Hospitality and Travel The Atlanta Chamber of Com strength and survival of our com Association noted, "Our organiza merce, the Atlanta Convention & munity has never been higher. We tion is vitally committed to a reduc Visitors Bureau, Central Atlanta have received offers of help from tion of crime because the problems Progress and the Georgia Hospital several organizations including the which Atlanta faces impact the ity and Travel Association have Atlanta Chapter of the Public Rela strength of our industry in every formed a coalition to combat crime. tions Society of America (PRSA). We part of Georgia." In doing so, the four groups have welcome their participation and the Al Rapuano, Executive Vice Presi met with the Metro Atlanta Crime participation of other organizations dent of the Atlanta Convention & Commission and have formed an as we develop plans to turn this Visitors Bureau concluded, "We on-going committee to evaluate thing around." have been pleased that no major steps that can be implemented im Dan Sweat, President of Central convention group has pulled out of mediately. Atlanta Progress, added, "The pri Atlanta. But we will not allow that Among the possible steps this vate sector here is ready to work fact to let us get too comfortable. group may sponsor are: A citizen with government officials to do We join the other organizations in information center which would whatever is necessary to reduce an aggressive effort to rid our city of conduct seminars on how to make a crime in our city. We have a special illegal and undesirable activity." neighborhood or a retail/hotel dis concern about the pay scale and trict uncomfortable for the would- be criminal; simplified brochures on how to report a suspicious event or person; even a campaign to en courage all Atlantans to show they care by watching out for one another. The officers of the four cooperat ing organizations will review plans for a six-month effort within the next few weeks. The four coalesced groups point out that this is not an effort to "hype" Atlanta or to avoid the very real problems facing our region. In fact, a good portion of the plan will be designed to face and resolve the issue of crime in Atlanta. vLd Commenting on the recently formed coalition against crime, •••• J **r Tom Hamall, Atlanta Chamber of Officials of the Atlanta Chamber of Commerce, CAP, CHTAand CAP have formed a coalition to Commerce Executive Vice Presi combat crime. 3 New Staff

Porter Named YOUR PUBLIC SCHOOLS NEED YOU! Associate Director YOUR KIDS NEED YOU! TO 6ET OR GIVE HELP of Public Affairs CALL 523 2323. Sharpen Your Ads! Drop this camera-ready art work in your company's print advertising and promote your Chamber's public education campaign. It's part of an 18-month effort to re-involve the full community in our public schools.

New Directory Features Before joining the Chamber, Por Member Discounts ter was Assistant Vice President of You'll notice a new feature — as- public relations and public affairs terisks(*) — alongside many Cham ber members'names in your soon- with Fulton Federal Savings and jerry Porter to-be-received Annual Member Loan Association. He also served as ship Business Directory. a branch manager and management Jerry Porter recently was named These (*) members offer dis Associate Director of Public Affairs intern with the savings and loan counts for their products or ser for the Atlanta Chamber of Com association. vices to fellow Chamber members. merce. He is a 1960 graduate in business Supported solely by advertising Porter will help the Chamber administration of Howard Univer purchased by Chamber members, formulate local public policy and sity. Porter received postgraduate the publication has developed into serve as a liaison between the credit in financial administration a prestige metro area business di Chamber and public officials and from the U.S. Dept. of Agriculture. rectory. Over the past years, it has generated millions of dollars in other key Atlanta leaders. He and his wife, Carolyn, and sales and provided valuable recog their son reside in Southwest At Porter will also be responsible for nition to member firms. lanta. the coordination of the Chamber's Additional copies cost $10.00 for City and Counties government Porter replaces Chamber staff members ($15.00 for non-mem buddy-system and Transportation member Milt Lincoln who recently bers), plus mailing and handling. To Task Force. In addition, he will co assumed the position of Associate order your copies, contact the ordinate the annual Armed Forces Director of Economic Develop Chamber's Membership Division at Week luncheon. ment. 521-0845. 4

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Atlanta Chamber of Commerce P.O. Box 1740 Atlanta, Georgia 30301 ACCREDITED 404-521-0845 CHAMBER OF COMMERCE FORWARD %g ATLANTA October 25,1979 Business Update for Atlanta Chamber of Commerce Members Vol. XII, No. 21 MBAW, Fair To Encourage Trade Come one, come all to the Third An nual Minority Trade Fair on Thursday, November 1, from 10:00 a.m. to 4:00 p.m. at the Atlanta Civic Center. Sponsored by the Atlanta Regional Minority Purchasing Council (ARMPC), the fair is designed to encourage trade between minority-owned firms and ma jor corporations, said Tom Cordy, Chairperson of the Chamber's Minority Business Task Force. This year's theme is "Atlantatrade 1979." The fair, featuring over 140 exhibitors and 200 local and regional purchasing agents, will be the highlight of Minority Business Awareness Week held Octo ber 29—November 2, said Cordy. Presi dent, AMC Mechanical Contractors, •P^&ydh Inc. Riddle, Youngerman, Bath and Baker (left to right) present conclusions of Grady Study. The week's activities will include opening day proclamations by Gov Board Approves Conclusions of Grady Study ernor Busbee, Mayor Maynard lackson and remarks by William Clements, Ad At its October meeting, the Chamber funds and/or alternative means of pro ministrator for Minority Small Business Board unanimously approved the con viding health care. Development, SBA. clusions of a specially-formed loaned (continued on page 4) Several local personalities and na executive team which, since July, had tional officials will speak at Tuesday's been studying the current and future Women In Business Luncheon and at financial needs of Grady Memorial Hos the Hungry Club Forum Luncheon on pital. Moving Wednesday. The Trade Fair will take The loaned executive team was form place on Thursday followed by Youth ed after special requests by the Fulton — Forward"— Day on Friday. and DeKalb Commissions and the Ful- Several receptions are planned for the ton/DeKalb Hospital Authority. Chamber Events week. For more information on activi At the Board meeting, overall conclu ties, ticket prices, etc., call Tom Cordy at sions and project background were pre Area Council Meetings: 688-2218. sented by team Chairperson Raymond North Riddle, President of the First National Date: Tuesday, November 13,1979 Bank. Time: 7:30 p.m. Speaker: North Area High Schools- Reports of three subcommittees co Speaking Contest Finalists vering the medical, financial and legal Subject: "Solving the Energy Crisis: The REMINDER! aspects of Grady were presented re Role of Private Enterprise" Please mail in your com spectively by Chairpersons Robert Place: Scottish Rite Hospital Auditorium pleted Membership Survey Youngerman, Executive Director, North (West) Northwest Central Georgia Health Systems Agen today. We sincerely hope Date: Wednesday, November 21,1979 cy; James Baker, Managing Partner, Time: 12:15 p.m. Luncheon that you have completed Coopers & Lybrand; and, William Bath, Speaker: Congressman Larry McDonald the full questionnaire, but if Attorney, Hansell, Post, Brandon & Subject: "Washington Update" Dorsey. Place: Westminster School time does not permit, we RSVP $4.00 in advance (no later than Overall, the loaned executive team especially need your input November 19) to: concluded: Westminster School on the questions in the first 1. The Emory Medical School faculty 1424 W. Paces Ferry Road, N.W. section. When completed, stated that any reduction in services Atlanta, Georgia 30327 would jeopardize the quality of patient Attention: Kenneth White, Jr. fold the questionnaire with care. However, because of limited re President's Committee Meeting: the return address on top, sources, reductions in services may then staple and mail. Thank have to be considered. Tuesday, October 30,1979 Harrison's on Peachtree you for your help. 2. There is an urgent need to identify 5:30 p.m. additional ways of additional sources of OUTCOME: Dividends On Your Chamber Investment In the past two months, the Economic At the request of Commissioner The Atlanta Chamber continues to take Development Division assisted 103 Brown's office, the Chamber formed a a leading role in coordinating efforts identifiable businesses interested in re loaned executive team to work with a among 15 urban Chambers of Com locating or expanding to the Atlanta group of senior firemen from other ci merce in Georgia to develop mutually area. By category these were: ties to select finalists for the position of beneficial packages for the 1980 legisla Type of Operations Battalion Chief in the City's Fire Bureau, ture, according to Chamber Vice Presi Manufacturing 16 Department of Public Safety. Named to dent Richard Stormont, President, Sales and Distribution 15 the team were: Charles Rogers, Staff Hardin Management Co. The urban Service 15 Manager-Assessment, Southern Bell; areas represented include: Albany, Retail 14 Maxine Lovingood, Senior Interviewer, Athens, Atlanta, Augusta, Clayton Miscellaneous 13 Equifax; Junius Reed, Director of Com County, Columbus, Cobb County, De Investment 9 munity and Public Relations, Mead Kalb County, Gainesville, Macon, Corp./Div. Headquarters 9 Packaging Co.; Charles Stelter, Corpo Rome, Sandy Springs, Savannah, South Restaurant 5 rate Manager of Labor Relations, Coca- Fulton and West Fulton. Cola; Doris Haney, Assistant Vice Presi Finance 2 dent, Trust Co.; Dr. Robert Cannon, Di Medical 1 rector of Affirmative Action, Georgia Transportation 1 Pete Woodham, Director of the Mem State University; John Holly, Employee Hotel/Motel 1 bership Division, recently was elected Relations Representative, Georgia Pow Research & Development 1 President of the National Association of er Co.; and, Roger Eichoff, Regional Di Construction 1_ Membership Directors, affiliated with rector of Personnel, Touche Ross. Total 103 American Chamber of Commerce Exe cutives (ACCE). The association is com prised of membership directors of Chambers of Commerce nationwide The Chamber's Public Affairs Division The latest edition of Atlanta: Larger Em who counsel Chambers on how to sup and members of the Executive Commit ployers, that useful and versatile list, is plement/improve membership depart tee and Dan Sweat, Executive Director now available. To order, call 521-0845, or ments. of Central Atlanta Progress (CAP), are write the Economic Development Divi working with City officials to determine sion, P.O. Box 1740, Atlanta, Georgia, alternative sources of funding available 30301. Copies cost $.30 for members to the City. and $.60 for nonmembers.

Leaders Visit Chamber Makes sential operations should be limited at any of the metro airports. Philadelphia Recommendations Also participating in the briefing Fourteen community leaders from the On General Aviation were: Bob Brown, Executive Director, Atlanta area recently returned from an Stressing the economic necessity of General Aviation Trade Association; economic development mission to Phil improved general aviation facilities in Luke Cousins, Chief, Bureau of Avia adelphia, according to Bill Hohlstein, metro Atlanta, the Atlanta Chamber re tion, Georgia DOT; George Berry, Chairperson of the Chamber's Econo cently announced six recommendations Commissioner of Aviation, Hartsfield mic Development Task Force. as part of a metrowide effort designed International; Ralph Thompson, Plan Headed by Chamber President Bob to improve general aviation facilities. ning Engineer, FAA; Kenny Voorhies, Scherer and Mayor Maynard Jackson, In a special press briefing at Brown Principal Transportation Planner, Atlan the Atlantans met with 40 business offi Field — Fulton County Airport, Ralph ta Regional Commission. cials to discuss mutual civic, trade and Jones, Chairperson of the Chamber's economic possibilities. General Aviation Advisory Group called "The visit was part of the Chamber's upon the FAA and the Atlanta Regional on-going Forward Metro Atlanta Cam Commission to conduct a new study to paign," Hohlstein said. emphasize the need for upgrading fa "Since the advertising/marketing cilities such as hangars and tie-down campaign was started in 1961, Chamber spaces. leaders have visited Cleveland, Los An On behalf of the Chamber, Jones, Ex geles, New York, San Francisco, Boston ecutive Vice President, Equifax, also re and other major American cities. commended: a program to relieve "Initiated at a time when Atlanta was Hartsfield International Airport of gen losing some 1,200 non-agricultural jobs eral aviation traffic; a Chamber study to a year.the campaign has played a signif find funding sources for airport im icant role in stimulating the economy by provements; programs to push for in attracting hundreds of businesses creased use of existing facilities; a prog which have brought approximately ram to educate Atlantans on the import ance of general aviation; and, continu 25,000 new jobs to the Atlanta region," Jones makes six Chamber recommenda Hohlstein said. ous monitoring to determine if nones tions.

FORWARD METRO ATLANTA is published biweekly except during January and February Robert W. Scherer President when published weekly by the Atlanta Chamber of Commerce. Subscription rate is $3.00 per Thomas K. Hamall Executive Vice President year. News and other items of interest should be directed to the Marketing Division, Atlanta Jaci Morris Director, Marketing Chamber of Commerce, 1300 North-Omni International, Atlanta, Georgia 30303. Postal Doug McClellan Service publication No. 113710. Editor 1979 Pre-Legislative Forum Thursday, Nov. 29, 8 AM Atlanta Hyatt Regency Hotel

U.S. Congressman Elliott Levitas

Al Holloway State Senate President Pro Tern

AND MEMBERS OF METRO ATLANTA'S STATE SENATE AND HOUSE DELEGATIONS.

What Legislation You Can Expect In 1980 Atlanta Chamber of Commerce Will Host The

1979 PRE-LEGISLATIVE FORUM

Thursday, November 29,1979, 8 AM Atlanta Hyatt Regency/Condor Ballroom

Co-sponsored with the Georgia Chamber of Commerce and other Metropolitan Atlanta Chambers of Commerce

ORDER TICKETS TODAY!

Make check payable to: Atlanta Chamber of Commerce

Mail to: Pre-Legislative Forum P.O. Box 1740 Atlanta, Georgia 30301 Attn: Ruth Greene

Enclosed is a check for $ covering tickets at $7.25 each for the Pre-Legislative Forum breakfast on Thursday, November 29, 1979, 8 AM, Atlanta Hyatt Regency/Condor Ball room, 265 Peachtree Street, N.E.

Please Print: They were over 200 strong — key business leaders from 10 urban Chambers of Commerce in Georgia (including 60 Atlanta Chamber mem bers) who participated in the recent Washington Fly-In. Described as the "best Fly-In yet," the following officials spoke or parti cipated in group discussions during this year's day-long event: Congressman Elliot Levitas; Con gressman Wyche Fowler, Jr.; Neil Goldschmidt, Secretary of Transpor tation; G. William Miller, Secretary of the Treasury; Douglas Costle, Ad ministrator of EPA; James Currie, Acting Administrator, Office of Fed eral Procurement Policy; Rep. James Wright, House Majority Leader; Don Ricketts, Assistant Chief of Staff, They Traveled Joint Committee on Taxation; James Wetzler, Chief Economist, Joint From Afar... Committee on Taxation. They traveled from Athens. They Frank Potter, Staff Director, House traveled from Savannah. They met Subcommittee on Energy and Pow Atlantans and other Georgians and er; John White, Administrator, Re together, flew to Washington, D.C. gion IV EPA; Congressman Douglas to listen to and speak with govern Barnard, Jr.; Congressman Jack mental, elected and appointed offi Brinkley; Max Cleland, Administra cials. tor, VA; Congressman Ed Jenkins; They spoke directly with Georgia's Congressman Larry McDonald; Sen congressmen and senators and ator Sam Nunn; Senator Herman learned first-hand information on Talmadge. key issues and legislation impacting the nation and business. They understood better the im Upshaw Bentley of Athens (top left, center) leads Fly-In•ly-ln fparticipants to the mediacy and urgency of legislation Rayburn Building in Washington, D.C. needed to cure inflation and to solve Senator Sam Nunn (bottom left) listens to the energy dilemma. a Georgia business leader.

Board Takes First Step For Resource Center Want To Start A PAC? The Atlanta Chamber Board at its Oc In recent years, more and more busi tion fee is $10.00 and checks are payable tober meeting took a major first step in ness people have established Political to the Atlanta Chamber of Commerce. intensifying efforts to aid small busi Action Committees (PAC's) as a neces Business people who have actual ex nesses by approving a resolution which sary means to improve the business im periences with PAC's will be the discus would allow the Chamber to qualify for pact on government policy and legis sion leaders. Also, a team of business the establishment of a Small Business lation. executives who administer their corpo Resource Center in its offices. The Atlanta Chamber is sponsoring a ration's PAC's will serve as volunteer The program would be a joint effort of seminar on how to establish corporate consultants to companies wishing to the Small Business Administration (SBA) PAC's on Thursday, November 15 from start PAC's. and the Chamber. It would combine the 3:30 to 5:30 p.m. in the Lisbon Room at For more information, call Tom Parker resources of both the SBA and the the Atlanta Hilton Hotel. The registra at 521-0845. Chamber in a partnership between the public and private sectors. Eventually, the center would enable the business person to obtain assistance at a convenient local site by providing Stellson Nominated For Energy Post complete information on small business Dr. Thomas Stellson, Chairperson of In his new post, Stellson would be assistance and various SBA programs in the Chamber's Energy Task Force, has responsible for almost all of the federal partnership with on-going Chamber been nominated to be head of the U.S. government's programs involving con programs. Department of Energy's conservation servation, new types of automobiles Among initial steps, the Chamber will and solar energy programs. and solar energy. Stellson would also be maintain a Small Business Task Force; Stellson, Vice President of Research in charge of developing alternative en act as a referral agency for SBA assist at Georgia Tech, would replace another ergy sources including wood, wind, hy ance programs; and help SBA establish Georgian, Omi Walden, who would be droelectric power and fuels such as gas- and maintain relationships and com transferred within DOE to become an ohol and alcohol made from agricultural munication with other business groups advisor to Energy Secretary Charles products. and educational institutions. Duncan. Facts About Grady MEMBERSHIP (continued from page 1) Grady Hospital NOTICE! 3. The Emory-Grady relationship • Its primary mission is the treatment of should be more formally defined and an the "indigent sick." Invitations will be mailed soon for audit should be conducted periodically the Chamber's 120th Annual Meet to ascertain the cost benefits. • Grady has 4,090 employees repre senting a $45 million payroll. ing to be held Wednesday, Decem 4. A formal planning process and de- ber 12 at the new Atlanta Apparel finitve long range plan is needed for • Twenty-six percent of the Fulton Mart, a facility that can accommo Grady Hospital. County budget and eight percent of the date the largest audience ever to 5. For the purpose of planning by the DeKalb County budget goes to the Hospi attend an annual meeting. The counties and the Hospital Authority, tal Authority. there is a distinct need to know the evening's activities will include a number of persons qualified for county- • Grady trains medical students, interns, wine and cheese reception, a fa subsidized medical care. Accurate infor residents and fellows. The Emory Uni shion show, a business meeting, a mation also is needed concerning those versity Medical School faculty supervises seated dinner, live entertainment receiving care. the operation of the medical and surgical and dancing. All checks for reserva clinics and the inpatient services at 6. In the absence of a definitive long Grady. There are more than 300 interns, tions are payable to the Atlanta range plan, the current millage limit residents and fellows providing patient Chamber of Commerce. Tickets are seems to be the only control on the care at any one time at Grady. $20 each. Please mail checks to An counties' liability for increasing hospital nual Meeting Tickets, Attention: deficits. • Sixty percent of the physicians li Barbara Jackson, Atlanta Chamber 7. There are opportunities for im censed to practice medicine in Georgia of Commerce, 1300 North-Omni In provements in management informa and who attended a Georgia medical ternational, Atlanta, Georgia, tion systems, personnel utilization and school trained at Grady. Over the last five fiscal procedures. years fifty-three percent of the Emory- 30303. 8. The relationship between the Grady graduates remained in Georgia to Hughes Spalding Pavilion and the Au practice. thority is unclear. It's believed that the Authority should decide if the facility should be operationally integrated into President's Committee News Grady or "spun off." 9. Because the State of Georgia pro Euart Tops In August, September vides extensive funds for Talmadge John Euart, Jr., Vice President, Marketing, Land Memorial Hospital in Augusta — the marks Group, won top honors on the President's bulk of whose patients come from the Committee for August and September by sponsor eastern, east central, and southeast sec ing more new members than anyone on the com tions of the state — the task force be mittee. lieves the State should assist in support ing Grady. Grady serves a fourth of the A team captain, Euart is serving on the commit State's population in Fulton and DeKalb tee for his second year. He has continually helped counties, and could serve those patients the committee achieve national recognition. in the northern and western counties of The awards for the month were by First Georgia the State in a more accessible way than Bank, Trust Co., House of Denmark, Anthony's, Talmadge. In some instances, patients Victoria Station, Great Smokies, Northlake from other Georgia counties literally are Porsche Audi, Magic Chef, J.P. Allen, H. Stockton, driven right past Grady on their way to Gittings. n Euart, Jr. Talmadge.

2nd Class Postage PAID ^ at Atlanta, Georgia

Atlanta Chamber of Commerce P.O. Box 1740 ACCREDITED Atlanta, Georgia 30301 CHAMBER OF COMMERCE 404-521-0845 FORWARD Q ATLANTA NovembeAIMKAr* -I19,197d 107Q9 VolUMI . XIIVII , NoM# . 22 Business Update for Atlanta Chamber of Commerce Members Major Energy Conference Set For November 27 Dr. Jerry McAfee, Chairman of the Board, Gulf Oil Corp., will key note a major energy conference sponsored by the Atlanta Chamber on how to implement employee transportation programs on Tues day, November27 from 8:00 a.m. to 1:00 p.m. at the L.D. Strom Audi torium, Lower Plaza Level of the Richard B. Russell Building. 'Energy and Business: It's A "Moving" Question' is the theme of the half-day conference. The conference was organized following a Chamber survey which revealed that the majority of At lanta's larger employers wanted to J (m initiate effective energy conserva tion/transportation programs for work hours, car pooling, vanpool- said. their employees, stated Frank Dea ing, the Ga. D.O.T. Ridesharing All chief executive officers and ver, Conference Chairperson. Program, and the use of MARTA other appropriate staff members of Transcards, said Deaver, Croup large employers are urged to attend dec Vice President, Trust Co. this conference. The registration Energy Survey Results "An impressive array of speakers fee is $15.00 per person. A registra Page 4 with corporate experience in each tion form is on page 4. of these areas will detail tangible For more information, call Dave The surveyed employers expres start-up programs for employees Lieser at (404) 521-0845. sed interest in: flextime, staggered that save money and fuel," Deaver

Membership Alert! Moving "Forward"- Hundreds of reservations al Chamber Events ready have been confirmed for AREA COUNCIL MEETINGS: Speaker: Thomas Webster, the Atlanta Chamber's 120th An Uptown R.E. Harrington, Inc. nual Meeting to be held Wednes Date. Tuesday, November 20,1979 Subject: "Unemployment Cost Control Time: 7:45 a.m. or Hidden Costs of Non-Working day, December 12 at the new At Speakers: Dr. Allen Ault, Coordinator Payroll" lanta Apparel Mart. The even Criminal Justice Program & Place: Century Center Hotel ing's activities will include a re President of Justice For further information contact Systems, Inc. Billie Kavadas at 952-1601 ception, business meeting, seat Rev. Jim Bevis, Sr., Minister Downtown ed dinner, live entertainment and Brookvalley Church of Christ Date: Thursday, November 29,1979 dancing. Attendees also will Subject: "Public Safety" Time: 5:00 p.m. have an opportunity to tour the Place: West Paces Racquet Club Subject: Election and Installation of Officers new Mart. Order your tickets to (West) Northwest Date: Wednesday, November 21,1979 Followed by A Social Hour day. Individual tickets are $20 Time: 12:15 p.m. Luncheon Place: To Be Announced each. Tables of 10 may be re Speaker: Congressman Larry McDonald For further information contact served for $200. Send your Subject: "Washington Update" Bob Sproule at 577-3240 Place: Westminister School check, payable to the Atlanta PRE-LEGISLATIVE FORUM RSVP $4.00 in advance (no later Date: Thursday, November 29,1979 Chamber of Commerce, to: An than November 19) to: Time: 8:00 a.m. nual Meeting Tickets, Atlanta Westminister School Place: Condor Ballroom, Atlanta Chamber of Commerce, 1300 N. 1424 W. Paces Ferry Road, N.W. Hyatt Regency Hotel Omni International, Atlanta, Atlanta, Georgia 30327 ENERGY AND BUSINESS Attention: Kenneth White, Jr. Date: Tuesday, November 27,1979 Georgia 30303. Attention: Bar Northeast Time: 8:00 a.m. — 1:00 p.m. bara Jackson. Date: Tuesday, November 27,1979 Place: L.D. Strom Auditorium, Time: 7:45 a.m. Richard B. Russell Bldg. OUTCOME: Dividends On Your Chamber Investment During October, the Economic De The Chamber has been invited to presenting the Chamber: I. Owen velopment Division assisted 70 submit a grant proposal to the Funderburg, President, Citizens identifiable businesses interested Georgia State Dept. of Labor for Trust Bank; Peter Banks, Attorney, in relocating or expanding to the funds to implement a project de Hansell, Post, Brandon & Dorsey Atlanta area. By category these signed to upgrade high school ca and Clarence Brasfield, General Tax were: reer guidance curricula by allowing Accountant, Southern Bell. Repre Type of Operations teachers and counselors to work in senting CAP: Dan Sweat, President, Service 14 entry-level positions in a variety of CAP; Jim Baker, Coopers & Ly Sales and Distribution 12 businesses during the summer brand. Representing the City: Manufacturing 11 months and gain firsthand know Mayor Maynard Jackson; Richard Miscellaneous 9 ledge about different occupations, Layton, Commissioner of Budget Investment 4 according to Education Task Force and Planning; Bill Alexander, Legis Restaurant 4 Chairperson Frank Howard, Presi lative Liaison for the Mayor's Corp./Div. Headquarters 3 dent, Computer Management, Inc. Office. Training Facility 3 Association 3 Finance 2 Members of the Chamber's Execu Transportation 1 tive Committee have formed a joint "It's Your Business," a syndicated Research and Development 1 committee with the Mayor, City of public affairs show produced by the Medical 1 ficials and CAP officials to evaluate U.S. Chamber of Commerce, is Insurance 1 specific legislative issues which fi now airing on WTBS-TV on Saturday Retail 1 nancially could benefit the City, Re mornings from 6:30-7:30 a.m.

"One of the Best on Blitz Day. "Hopefully, the fair will stimulate The overall winner of Blitz Month over $300,000 worth of purchases Investments" competition was N.C. Harrison, Jr., from Atlanta area minority-owned Bill Reynolds thinks that joining Executive Staff Assistant, Coca- firms before the first of the year," the Chamber was one of the best Cola, U.S.A., who sponsored 11 he stated. investments he's ever made. new memberships. Started three years ago, the fair is Reynolds, a partner of Small- Many thanks to the Atlanta busi the highlight of Minority Business wood, Reynolds, Stewart and Asso nesses which supplied prizes dur Awareness Week activities which ciates, joined 84 Atlantans whose ing Blitz Month: Anthony's; Atlanta included proclamations by local firms became members during a re Falcons; Atlanta Photo Supply; and state officials, addresses by cent Blitz Month in October. Avon; Business Equipment Center; governmental officials, a luncheon "Atlanta's future will be a direct Cafe De La Paix; Coca-Cola, U.S.A.; for minority women in business, reflection of what we do," Reynolds CWC; Deland (Fla.) Chamber of and a youth day. affirmed in stating why his archi Commerce; Fisherman's Cove; tectural firm invested in the Cham Catsby's; Gittings; Harrison's on ber. Peachtree; Houlihan's Old Place; "Atlanta is where the action is," Magic Chef; Magic Pan; Omni In he said. "The Chamber strengthens ternational Hotel; Peachtree Plaza Atlanta by promoting its growth and Sun Dial; Reggie's; Sears; Tidwell our firm wants to be a part of it!" Co.; Victoria Station; Walton Blitz Month was an all-out effort Clothes. by the Chamber's President's Com mittee to invite prospective busi nesses to become members of the Trade Fair "The Best" Chamber. "This year's Minority Trade Fair A high point of the month was was the best yet," claimed Bill Mil Blitz Day where members of the ler, Executive Director of the fair's President's Committee committed sponsor, the Atlanta Regional Mi a full day to sponsoring Chamber nority Purchasing Council. memberships. Compared to last year, attend John Euart, Jr., Vice President, ance doubled to 425 persons and Regional purchasing agents and vendors Marketing, Landmarks Group, over 38 percent more minority firms from minority-owned firms discuss procure sponsored the most new members provided exhibits, Miller said. ment opportunities at trade fair.

FORWARD METRO ATLANTA is published biweekly except during January and February Robert W. Scherer when published weekly by the Atlanta Chamber ot Commerce. Subscription rate is $3.00 per President Thomas K. Hamall Executive Vice President year News and other items of interest should be directed to the Marketing Division. Atlanta Jaci Morris Chamber ot Commerce, 1300 North-Omni international. Atlanta. Georgia 30303 Postal Director, Marketing Service publication No 113710. Doug McClellan Editor Levitas, Holloway Chamber Represents North Area Council To Address Forum Business Viewpoint Holds Speaking Contest What legislation can you expect Before Committee Crestwood High School Senior in 1980 and how will it affect your "Because Atlanta's strength is so Julie Miller is glad she entered the business? closely linked to the vitality of speaking contest sponsored by the U.S. Congressman Elliott Levitas, Georgia, increased State funding is Chamber's North Area Council. State Senate President Pro Tern Al needed for the City of Atlanta." Besides winning the preliminary Holloway, and members of metro Chamber Executive Vice Presi contest at her school, she believes Atlanta's State Senate and House dent Tom Hamall made that state that she now can speak confidently delegations hope to answer this ment in representing the business with anyone about economics and question at the upcoming Pre- community before a special State politics. Legislative Forum. Senate committee which is review After a month of research and re Hosted by the Chamber and co- ing the financial needs of the City to hearsal, the tall music major (she sponsored by the Georgia Chamber determine ways the State might plays viola) considers herself (mod of Commerce and other metro help. estly) particularly adept on the topic Chambers of Commerce, the An of her speech: "The Energy Crisis: In his testimony, Hamall expres nual Pre-Legislative Forum will be The Role of Private Enterprise." held Thursday, November29at8:00 sed the business community's ap a.m. at the Condor Ballroom at the preciation for previous assistance Atlanta Hyatt Regency Hotel. that the General Assembly has Tickets are $7.25 each. rendered local governments through the provision of the hotel/ To make reservations, call Ruth motel tax, mixed drinks tax, the Greene at 521-0845. MARTA sales tax extension, and the Chamber, Others building of the Georgia World Con Formulate gress Center. Likewise, "in the last three years, Legislative Agenda the Chamber has organized seven Coordinated by the Atlanta loaned executive teams to review Chamber, a coalition of Georgia's specific areas of City government urban Chambers is formulating a and has worked with City officials to mutually-beneficial legislative a- implement the recommendations," genda to present to the 1980 Geor he stated. gia General Assembly when it con venes in January. This is the fourth year that these Chambers have joined together on key legislative issues impacting the Georgia business community, stated Bob Scott, 1980 Chairperson, State and National Task Force. Crestwood High School Senior Julie Miller According to Scott, Corporate Af practices her speech while her tutor and fairs Director, Container Corp. of speech teacher Mary Araril listens intently. America, the Chambers are formu lating positions in the areas of: tax And she's glad that she gets to pit ation and governmental finance; her newly-acquired expertise in fi economic development; labor rela nal speech competition this week tions; business regulations; educa with representatives from six other tion; and, the proposed 1% State north Atlanta high schools. Sales Tax increase. If she wins the showdown, she The group also is studying the re receives a $500 scholarship; second commendations of the Georgia Tax Chamber Executive Vice President Tom place nets her $200. Reform Commission and the pro Hamall speaks before a special State Senate Competition from Marist, Milton, committee. posed expansion plans for the North Springs, Ridgeview, River- Georgia World Congress Center. He cited figures which showed wood and Roswell high schools will Chambers forming the coalition that 18 percent of Georgia's reve be keen, but her tutor and Crest are: Albany, Athens, Atlanta, Au nues is raised in Fulton County wood speech teacher Mary Araril gusta, Clayton County, Cobb while only 10 percent of these thinks that even if Julie's five- County, Columbus, Dalton, DeKalb monies is returned to Fulton minute speech doesn't win, the County, Gainesville, Macon, North County through State funded bene whole experience will have been Fulton County, Rome, Sandy fits/services. Hamall suggested that worth a great deal. Springs, Savannah and South Ful the State could assist the City by "This opportunity by the Cham ton County. providing increased State funding ber lets citizens — like Julie — get The Georgia Chamber of Com for Grady Hospital and by approv involved in something important, merce also is working with the ing additional revenue sources for and hopefully, make things better group. the City. through opinion based on facts." 3 ENERGY SURVEY RESULTS Phillips Named As Energy Loaned Executive Expressed Interest In: Jim Phillips, Manager of Custo mer Relations, Amoco Oil Co., has FLEX TIME joined the Chamber as a loaned ex STAGGERED HOURS ecutive to help the Energy Task Force in developing a wide range of CAR POOLING 36% practical energy conservation pro grams for Atlanta area businesses. VANPOOLING "We are happy to have Jim on board," said Tom Hamall, Executive GEORGIA D.O.T. Vice President, Atlanta Chamber. "His new role with our on-going TRANSCARDS programs and upcoming major en (selling) ergy conference demonstrates the Chamber's commitment to finding TRANSCARDS positive energy alternatives to help (subsidizing) our region's economy." 10% 20% 30% 40% Responses by 100 Larger Atlanta Employers representing 53,992 employees.

REGISTRATION Energy and Business Richard B. Russell Federal Building Tuesday, November 27, 1979 8:00 A.M. — 1:00 P.M.

NAME .TITLE

COMPANY

ADDRESS

NAMES OF REGISTRANTS:

Make checks payable to: Atlanta Chamber of Commerce, 1300 North Omni International, Atlanta, Georgia 30303, Attention: Vicki Hall. Registratioitionn I fee $15.00 per person.

2nd Class Postage ^ PAID at Atlanta, Georgia

Atlanta Chamber of Commerce P.O. Box 1740 Atlanta, Georgia 30301 ACCREDITED 404-521 0845 CHAMBER OF COMMERCE FORWARD Q ATLANTA December-ornHord^ 10T197Q9 _ . _ ^^^ , _ VnVol.XII.No.2l Yll kin 3 Business Update for Atlanta Chamber of Commerce Members WHAT ABOUT CRIME ATLANTA?

A special report assembled by the Greater Atlanta Project a coalition of the Atlanta Chamber of Commerce, Atlanta Convention and Visitors Bureau, Central Atlanta Progress and the Georgia Hospitality and Travel Association. The 'GAP* that has drawn us together by Bob Scherer, President, Atlanta Chamber of Commerce Historically, the elements that constitute the At lanta business community have tended to operate independently diluting efforts to meet and solve the problems of our community. Consequently, I am especially proud of the At lanta Chamber's role in the recent formation of the "Greater Atlanta Project'' (GAP). In late summer, the Atlanta Chamber of Com merce called for regular meetings with the Atlanta Convention & Visitors Bureau, Central Atlanta Progress and the Georgia Hospitality & Travel Association. Weekly meetings ensued, which fo cused on the need for joint solutions to problems in our community — especially the problem of in creased crime. Cooperatively, the members of GAP decided to pursue an initial six months effort to improve pub lic safety in our city and region, to hire a public relations firm, evaluate perceptions of Atlanta held by key influentials in corporations around the na tion, identify ways to heighten visitor awareness of Atlanta's advantages and determine future cooper ative efforts that would favorably position Atlanta in the minds of important decision makers. With the enthusiastic approval of the boards of directors of GAP's four business groups, the pre liminary steps were taken. What you now hold in your hands is the first tangible benefit from GAP. This special report on crime in Atlanta is a comprehensive and up-to-date review of crime statistics and crime prevention activities currently underway in our community. This report will serve as the basis for determin ing specific actions the business community can and should take. For your immediate purposes, this report will help you evaluate Atlanta's public safety status. Hopefully too, this document will help you respond to questions and concerns with up-to-date data. In the weeks ahead, you will hear more about Table of Contents GAP's involvement in specific programs designed Introduction 3 to turn the tide on crime. The Atlanta Chamber of Legislation (Atlanta City Council) 4 Commerce will be organizing loaned executive Legislation (Georgia General Assembly) 5 teams to provide the people-power necessary to SAFE 5 accomplish many GAP activities. In this vein, Greater Atlanta Project 6 several of you may be hearing directly from us with Mayor Maynard Jackson's 21 Point Program .. 6 requests for your involvement. I urge you to join Message from Public Safety Commissioner other business leaders who have given generously Lee Brown 7 of their time and skills to help our community. Crime Statistics and Downtown Atlanta 8

FORWARO METRO ATLANTA is published biweekly except during January and February Robert W. Scherer President when published weekly by the Atlanta Chamber ot Commerce. Subscription rate is $3.00 per Thomas K. Hamall Executive Vice President year. News and other items ot interest should be directed to the Marketing Division, Atlanta Jaci Morris Director, Marketing Chamber of Commerce, 1300 Nkxth-Omni International, Atlanta, Georgia 30303. Postal Service publication No. 113710. Doug McClellan Editor Introduction has been successful in reducing the early-year The single most significant development rash of robberies of banks and other businesses. regarding Atlanta's crime problem happened An extension of the concept now has officers recently (November 5) with the settlement of a 6- dropping in regularly at downtown businesses to year-old suit which had kept the Bureau of Police meet personally with managers and executives. Services 205 officers short and hurt police morale • The Stakeout/Decoy program was re by prohibiting promotions and otherwise making established in June and has made 414 arrests it difficult to get and keep good people. through October. Now, the City of Atlanta is moving rapidly to • A "Citizens' Alert" program was insti bring the Bureau up to staff (1317 positions) and tuted in August and has trained more than 2,800 to award, on the basis of merit, 72 long-overdue citizens to spot and report crimes to the police. A promotions. spin-off of a rurally-oriented program originated The Atlanta Police Academy graduated its several years ago by Georgia Power Company, first class of officers (27) in lxk months on the program makes use of walking citizens— November 16 and a second class (24) will be including 1,200 letter carriers of the U.S. Postal graduated in mid-January. By mid-April, 1980, Service—and especially operations employing the understaffing situation will be reduced from vehicles with two-way radios, including Georgia 14% to 9%. The mayor will request some 400 Power Co., MARTA, and taxicab fleets. additional positions in 1980. • A hot line—659-COPS—now allows The climb in Atlanta's serious crime figures, citizens to call police anonymously with tips on 29% in the first quarter of 1979 as compared to criminal activities. first quarter 1978, and 24% in the second • The Metro Fugitive Squad was re quarter, slowed to 8% in the third quarter. The established in May to concentrate on escapees, Bureau operated with 138 fewer officers in the and the Narcotics Enforcement Unit was aug first two quarters than it had in the comparable mented by Atlanta officers and assisted by the 1978 period. Georgia Bureau of Investigation. It may or may not have been coincidental that • The city's Domestic Crisis Intervention the relative improvement occurred in the quarter Program, initiated by private, non-profit family that the State of Georgia loaned 50 state troopers service agencies, has been beefed up by the to the City for routine traffic tasks, freeing up melding of religious leaders into the program and City policemen for a new "flying squad" and new Police Bureau policies mandating officers to other crime-fighting duties. We do take encour handle domestic crisis calls as they would any agement in the apparent correlation between in other crime of violence. creased manpower and a marked improvement in • Proposals have been submitted for $2.7 crime statistics. million in federal funds for security in housing This trend continued in October, when the projects and overtime pay for policemen. Some number of serious crimes actually dropped ap $1.8 million has been approved. proximately 10% as compared to October of 1978. • Some 15 police officers residing in the Despite these facts, any increase in serious City now drive official vehicles while off-duty to crime is unacceptable and Atlantans are coming increase visibility, and previously unmarked cars together to do something about it. The public and assigned to community relations have been private sectors are working together to improve marked for the same purpose. matters through police management techniques, • New telephone procedures are being im badly needed local and state legislation and a plemented to eliminate the need for officers to re programmed approach to increase community- spond in person to certain routine calls, such as police cooperation. reports for insurance purposes. Here are some of the things which have hap • Former Attorney General Griffin Bell pened or are happening, the vast majority of has been appointed as the Mayor's special ad which are interwoven efforts of the public sector, visor on crime and has announced he will make a the business community and the community-at- report shortly. large: • • LEA A (Law Enforcement Assistance • A "Flying Squad" of 50 police officers Administration) has funded a Community Service was established in mid-August to patrol high- Officers concept, enabling the City to hire 50 ci crime areas on a random basis to combat rob vilians to replace sworn officers who will be re beries, burglaries and street crimes. Through located to high crime areas. October the squad had made 551 general (non- • The Atlanta Bar Association has become traffic) arrests. deeply involved in several aspects of the crime • A "Drop-In" program has been estab situation. Among other efforts, an Atlanta Bar lished, sending beat officers at random into estab committee will provide free legal service to police lishments that have high robbery potential. This officers threatened with suits, and another committee is working on drafting various pieces of various parts of the community. In addition to legislation. them, three thrusts in particular seem to warrant • The Metropolitan Atlanta Crime Com fuller examination because of their importance mission has several ongoing programs, perhaps and complexity. These are pending legislation most notably the preparation of proposed deter and two acronyms, SAFE and GAP. These will minate sentencing legislation (addressed more be addressed next. fully later). The Commission has helped two Some of Mayor Maynard Jackson's 21-point close-in neighborhoods, Lake Claire and Candler plan has been included in the above. (For full Park, establish 75 neighborhood block-watch pro plan see page 6.) grams and has charted the results in Candler Park. This shows a 5.6% rise in crime there for Legislation (Atlanta City Council) the first nine months of 1979 compared to a 9% increase nationally. The Commission, working The following are among the most meaningful with Metropol, an organization of Metro area ordinances already approved or before City police officers, implemented in July a Crime Council at the present time: Stoppers program which publicizes a Crime of • Public Drinking — Would make it unlaw the Week and a reward. To date, three arrests ful for any person to drink any alcoholic beverage clearing four felony cases have been made as a in public in the downtown area This has had a result. The Commission also helped install 120 first reading by the Council. dead-bolt locks for the elderly and provided • Bullet-Proof Shields in Taxicabs- emergency food and shelter to 102 battered Would require such shields between drivers and mothers and 150 children. passengers by January 1, 1980. This has had a • Central Atlanta Progress, working first reading by Council. closely with the Police Bureau, has furnished a • Parking Lots — Would require attendants downtown police precinct station at Peachtree at all parking lots during their hours of operation Center (corner of Ivy Street and International and that all lots be lighted. This has had a first Boulevard) and coordinated with a precinct reading by Council. station furnished by Omni International at • Stop and Search — Would authorize Marietta Street and Techwood. It also provided police officers to stop and search persons on the the animals and support equipment for a 6-man street suspected of carrying a gun when the downtown horse patrol. It has been assisting the person is acting in a menacing manner, has exhib Bureau in computer mapping and analysis of ited unusual conduct leading to the belief that he crime, with one result being improved police or she may be armed and dangerous, or when the managerial tools. Presently, the Atlanta Fire officer can reasonable justify a suspicion that the Department is correcting street addresses prior person is carrying a gun. This has had a first to the letting of a contract for a comprehensive reading by Council. updating of police computer usage. CAP also has • Stop and Frisk — Would authorize police contracted for the design of several downtown officers to detain and "frisk" persons when the "kiosks" for increased police visibility and has officer has a reasonable suspicion that they have prepared an analysis of downtown liquor stores committed, are committing or are about to which cater to winos. The City, meanwhile, has commit a criminal offense. It also provides offered temporary kiosks to be placed at Five penalties for persons resisting officers' efforts. Points, Margaret Mitchell Square, Peachtree and This has had a first reading by Council. Baker, Central and Alabama, Forsyth and • Loitering (Disorderly Conduct) — Would Alabama, and Techwood and Marietta make it unlawful for any person "to act in a vio • While it is too early to report results, it is lent, turbulent, boisterous, indecent, or disorderly worth noting that representatives of one major manner or to use profane, vuglar or obscene lan downtown complex and the Police Bureau are guage in the city, tending to disturb good order, presently deep into planning ways to overcome peace and dignity in the city'.' Modeled on a the technical difficulties of tying the complex's Georgia Supreme Court-approved ordinance large private security force communications elsewhere, this has had a first reading by Council. system into the Bureau's communications chan • False Alarm — Provides stiffer penalties nels. It is anticipated that once this is accom for false alarm perpetrators in order to cut down plished, a tying together of all downtown hotel on the manpower wasted in responding. Police security force communications with those of the answered more than 15,000 burglar alarms this Bureau can be achieved speedily. Already, there year through October, with more than 98% of is improved cooperation between downtown these false alarms. This ordinance is now law private security forces and the Bureau. and it is hoped the false alarm rate will be The facts on these pages obviously constitute reduced by 25% in 60 days. only a partial listing of the efforts underway by Legislation (Georgia General Assembly) SAFE The major thrusts of anti-crime legislation The Atlanta Department of Public Safety has efforts now emerging center around better control received a $490,000 grant from LEAA (Law of handguns and imposition of determinate sen Enforcement Assistance Administration) for the tencing throughout the court system of Georgia. Safer Atlanta For Everyone program. In addition, Gov. George Busbee has asked Fully staffed (10 persons) as of July 2, 1979, his staff to draw up recommendations for his SAFE is designed to be the coordinating mecha review. nism not only for all elements of the Police Crime in Atlanta has given a new impetus to Bureau's community out-reach programs but for controlling handguns. Former Governor Carl all elements of the total Atlanta community inter Sanders and Rep. David Scott are speaking out ested in crime prevention. It is the first compre for new laws and Mayor Maynard Jackson has hensive community crime prevention effort been an advocate for years. Such laws would undertaken by the Department of Public Safety. make mandatory a "cooling off' period before SAFE'S 18 specific goals range from identi purchase of handguns and would make it a felony fying and involving both traditional and non- to possess a handgun without a permit. traditional resources in community crime preven The Metropolitan Atlanta Crime Commission, tion to improving data collection, storage and re after years of study, has concluded that determi trieval capabilities to allow highly detailed crime nate sentencing may be one of the most effective analysis; from broadening the City's compre ways of reducing crime in the long run and hensive planning process to emphasize crime pre appears to be the best way to reduce the number vention planning to decreasing unreported crime of repeat offenders law enforcement officials now victimization. have to deal with regularly. Its functions vary from mere tabulation or co The advantages of determinate sentencing are: ordination of existing public and private efforts to • All convicted felons would serve a prison the instigation of new programs and the broadest term, with the exception of most first-time offend possible public education program. ers and certain crimes punishable by fine. SAFE's progress report through September 30 • All convicted felons would serve ad to LEAA (an element of the U.S. Department of ditional time for repeat felony convictions. Justice) is impressive. Among the items it was • Identical crimes would receive identical able to report was the following representative sentences regardless of the race, sex or geo sampling: graphical location of the offender. • The first of five subcommittees of a • Would-be criminals might think twice Crime Prevention Advisory Committee to the before committing an offense if a prison term is city and in particular to Public Safety Commis the certain, non-negotiable penalty. sioner Lee P. Brown has been organized. This is • Ex-convicts might be discouraged from the religious subcommittee called ARMAC returning to crime if another certain and longer (Atlanta Religious Mobilization Against Crime). prison term is the penalty for another conviction. To date, ARMAC has selected domestic violence • It should reduce prison unrest due to as its number one priority and has agreed to differing sentences given for the same crime. focus also on unemployment, handgun use and Determinate sentencing would not eliminate drug and alcohol use. For the first time, top the function of parole nor the existing proba leaders from churches, cathedrals, synagogues tionary system for first offenders. Judicial discre and mosques are working together. One prayer tion in cases involving mitigating or aggravating rally in Central City Park, which attracted atten circumstances would continue. dance in the thousands, demonstrated the At present, four states have enacted deter enormous potential of this group. minate sentencing and the Crime Commission • SAFE has organized itself so that any has prepared draft legislation for the State of citizen wishing to contribute his or her efforts to Georgia. fight crime can be given quite a few options for Another key bill is mandatory sentencing for action by calling a central number, 577-SAFE. narcotics offenses, modeled on successful Florida Efforts to publicize this number have begun, with legislation. an electronic signboard message at Colony Square, one example. • Police officers have been attending an average of 150 meetings per month at the re quest of interested citizens. Significantly, a number of these meetings were instigated by SAFE after contacts with the Atlanta Housing Authority and housing project tenant association presidents. One result already is increased pa- trolling in such large housing projects as Carver mining the most effective ways to direct the Homes and McDaniel-Glen. enormous energies and resources of the organi • A pilot program using a crime zations' memberships on fighting crime. prevention club at Smith High School is now At the same time, but secondarily, it is providing escort services for two senior citizen preparing to promote, both locally and nationally, highrises. SAFE helped organize the club itself. the great number of positive developments in • Two general workshops aimed at youth and around the City, primarily centering around involvement in crime—one of these at Martin transportation (airport and MARTA progress) Luther King Jr. Middle School, which includes and the changing face of downtown Atlanta the Summerhill, Grant Park and Capitol Homes (construction and new activities). areas—have been conducted. Ten others are Organized in early summer, to date the scheduled and all include the Police Bureau, the Greater Atlanta Project has eliminated most of Atlanta Public School System and community the difficulties in meshing similar but substan organizations and churches. tially different constituencies and has begun to • A number of presentations dealing with take its first steps forward. Among them, the shoplifting, drugs, burglary and the conse coalition has: quences of breaking the law have been made to • Retained (as of October 10) the Atlanta PTA, church and neighborhood meetings. office of Hill and Knowlton, the international • The Officer Friendly Program encour public relations firm, as counsel and charged it ages students to stay in school and the school with the development and execution of a six- system now has organized its computer setup to month promotional campaign in behalf of the city. send daily reports to parents when students do To date, the firm has conducted a survey of per not attend school. ceptions of Atlanta in New York, Washington, • A total of 143 neighborhood watch areas and Chicago, gathered facts about the crime situ are ongoing with an involvement of approx ation and public and private efforts to combat imately 25,000 citizens. This is the same crime, centralized data about Atlanta for use by program initiated in two neighborhoods by the the Greater Atlanta News Bureau which it is Metropolitan Atlanta Crime Commission and running, prepared and distributed an initial news described earlier. The citizen requirement is that release announcing the Greater Atlanta Project, the area consist of at least one full city block and contacted editors and columnists of various travel that at least 70% of the neighborhood participate. and leisure publications to interest them in • Some 2,300 security surveys of busi articles on Atlanta begun planning towards an nesses and 559 crime prevention seminars have end-of-the-year mass community meeting on been conducted. crime, and begun planning a five-year program • All local ethnic associations have been aimed at building Atlanta's facilities and stature identified and contacted about special crime pre as an international city. A survey of corporate re vention workshops for non-English speaking location decision-makers and convention planners persons. is targeted for March of 1980. • Discussions have been initiated between • Met with Public Safety Commissioner SAFE and representatives of the Atlanta Lee Brown and agreed to make every effort to business community regarding the use of loaned provide one or more communications professionals executives and volunteers to expand the capabil on a loaned executive basis to him until a profes ities and accelerate the progress of SAFE. sional public information specialist can be added to the public safety budget. Greater Atlanta Project • Agreed to push jointly for the pending The Greater Atlanta Project is a coalition of Public Drinking, Stop and Search, Stop and Frisk the Atlanta Chamber of Commerce, the Atlanta and Loitering ordinances before City Council. Convention and Visitors Bureau, Central Atlanta • Met on several occasions with the Progress and the Georgia Hospitality and Travel director and media specialist of SAFE and is well Association designed to channel the efforts of the into discussion of ways and means to be major portion of the business community in supportive. Atlanta towards building a greater city. • Assembled the facts in this document. It is, in essence, an updated mechanism to provide the cohesive business leadership that Mayor Maynard Jackson's largely built Atlanta from the beginning and 21 Point Program through the mid-Seventies. The Mayor of Atlanta through a number of It is promotion-oriented but is keenly con speeches and position papers, has outlined the scious of the requirement that substance precede City's approach to solving the rising rate of promotion. crime. The following paragraphs outline the At the moment it is concentrating on deter major points of this program. 1. Fifty Georgia State Patrolmen have usually roam the city, will be assigned to certain been assigned to direct traffic on city streets. areas to increase police visibility. 2. A "Flying Squad" of more than 50 21. The City Council will be asked to pass police officers has been reassigned to high crime an ordinance that would make it unlawful for any areas. person to drink any alcoholic beverage in public 3. Twenty-eight sworn officers will be in the downtown area. relocated from the communications section to street duty. SUMMARY 4. Thirty desk bound officers will be Several of these programs have already been reassigned to field duty; the shift will add seven implemented while others will not take effect for officers to each of the city's five operational zones. some time. At this point in time, it is difficult to 5. Additional staff support for the determine what the short range and longer run narcotics unit results of this comprehensive program will be. 6. First complement (28) of 81 new The additional police on the street will provide officers will be available for duty on November 16. an increased sense of security to conventioneers 7. A $600,000 grant from the Law En and the business population. The housing project forcement Assistance Administration (LEAA) to security is badly needed in these areas of high be used for various criminal justice programs. crime. 8. Proposals have been prepared and As previously noted, the great majority of submitted in support of $2.7 million for security violent crime occurs in the black community, in housing projects and overtime pay for although no geographic section, race or economic policemen. class of Atlanta's citizenry are immune to violent 9. Institution of community crime preven and non-violent crime. The domestic level crime, tion program—SAFE—Safer Atlanta for Everyone. by the consensus of knowledgeable law 10. Drug Enforcement officer has been enforcement officials, will be difficult to control. added to the Bureau's staff. Stranger to stranger robberies and murders can 11. LEAA has funded Community Service be reduced through a visible, dedicated and well Officer Concept. Fifty people will be hired which trained police force. This will be a challenge in will enable sworn officers to be relocated to high the months and years to come. crime areas. 12. A Court Watch Program has been instituted to determine the severity of penalties Message from Public Safety to criminals. Commissioner Lee Brown to Atlanta 13. Griffin Bell, former Attorney General, Police Bureau Personnel Concerning the has been appointed as the Mayor's special Police Settlement advisor on crime. A number of questions have been raised by 14. Allowing approximately 15 police of some members of the Police Bureau about the ficers who live in the city to drive their police ve recent litigation between the city of Atlanta Afro- hicles while off-duty in order to increase police American Patrolmen's League, and the Fraternal visibility in the city. Order of Police. The purpose of this message is 15. Marking previously unmarked police to clarify those questions. cars assigned to the community relations unit, The issues in the litigation centered around also to increase police visibility. complaints of racial discrimination on the part of 16. Adding three investigators to the the city's Police Bureau. Specifically, the issues homicide squad who would concentrate solely on were as follows: aggravated assaults. • Alleged discrimination by past city ad 17. Introducing an ordinance in the City ministrations against blacks, including some Council to deal with the high false-alarm rate. In active in AAPL, in police hiring, promotions, job the month of June alone, 98.4 of the alarms to assignments, other personnel practices. which the police responded were false. • Alleged discrimination by present city 18. Purchasing $95,000 in additional elec administration against whites in police hiring, tronic surveillance equipment designed to detect promotions, other personnel practices, including and apprehend commercial burglars. certain demotions and discharges and actions 19. Introducing a parking-lot ordinance against some FOP members. requiring that all parking facilities in the city be The city, while expressly denying all the al operated by a parking attendant in order to cut legations, admitting to no unlawful discrimination, down on the large number of thefts from auto agreed to settle the matter out of court. The main mobiles and car thefts that are occurring in terms of the agreement are as follows: unattended lots. 1. Black applicants for entry-level positions 20. Motorcycle traffic squads, which in the Bureau of Police during the period April 1971 through 1974 will be given the opportunity September, 1974, who are still with the bureau, to re-apply and, if successful in the present hiring and who pass the forthcoming new selection pro selection process, will be employed and awarded cess. The remaining 26 sergeant positions will be back pay. The city will widely publicize this op filled by 13 white and 13 black officers, who will portunity over a period of about two months, and be selected as follows: All must have achieved applications from such persons will be accepted passing scores in the new testing. Thirteen of the for another two months. positions will be filled by white officers achieving 2. Certain white and black officers who the highest scores; 10 black officers will be pro were demoted in later 1974 from positions of cap moted on the same basis; and three will be filled tain, lieutenant, and sergeant, and who are still by AAPL members of long standing who have with the bureau, will be given the opportunity to dates of hire preceding January 1,1971. compete in a new promotional selection process 7. Certain funds will be established by the to be developed by the city with the assistance of city (given favorable action by City Council) from an independent consulting firm. Certain of the which back-pay awards and other compensation openings in each of these ranks will be filled by will be paid to persons qualifying for such under those successful in achieving a passing score in the agreement, and legal fees and costs of the the applicable selection process; other openings FOP, AAPL, and related litigants will be reim will be filled by those among other candidates bursed. If the fund set up for back-pay awards to who score highest. Depending on previous pay successful new applicants for beginning police status and other factors, various persons pro positions, who were rejected in the period 1971- moted will receive compensation. 74, is not needed in its entirety, the unexpended 3. The foregoing promotions will take balance will go to a college or other institution in place through a one-time-only administration of the Atlanta area as designated by AAPL, for the new promotional selection process as soon as scholarship purposes. it is ready. The projected time of readiness is ap It was agreed that following the foregoing, proximately four months from the date of this one-time-only promotional selections, subsequent agreement. promotions and hires will be made without 4. A minimum of nine captain positions regard to race. Furthermore, the city, in its re will be filled—two by individuals previously cruitment efforts, will emphasize that the city demoted, if they succeed in the new testing, one does not discriminate and that it invites all by the highest scoring white candidate, and six interested persons to apply, regardless of race or by the six highest scoring black candidates. All residency. sworn members of the bureau, regardless of rank, As is the case in almost all negotiated whose date of hire precedes January 1,1971, will agreements, no parties are completely satisfied. I be eligible to compete for the seven captaincies believe, however, that this agreement which not reserved for the two persons earlier demoted. deals with six years of litigation, is a major step When these positions have been filled, the pro toward advancing the bureau into a unified force portion of white captains to black captains will be dedicated to the advancement of our chosen about the same as that of officers in the bureau profession. as a whole—two-thirds, one third. Your continued good performance is greatly 5. At least 20 lieutenant positions will be appreciated. filled. Thirteen of these positions will be filled by officers presently on the force, who were demoted Crime Statistics and Downtown Atlanta from lieutenant in August or September, 1974 as Crime in Atlanta is quite real and so is crime part of the general demotions without cause, in the Central Business District However, at the providing they achieve passing scores in the new moment the perception of crime in the CBD is in selection process. Of the 13 officers eligible to many respects as serious or even more serious a compete for these positions on this basis, seven problem than the actuality. are black and six are white. The remaining seven Here are some pertinent facts: positions will be filled by the four FOP members • The vast majority of serious crimes in who score highest and the three AAPL members Atlanta are perpetrated by blacks against blacks who score highest, in the new selection process. in low income areas of the city. For example, As with the captaincies, the resulting overall lieu more than 72% of the 174 homicide victims in tenant force will be comprised of about the same Atlanta during the first three quarters of 1979 racial makeup as that of the bureau as a whole. were black people. Despite the apparent racial 6. A minimum of 40 sergeant positions implications, most law enforcement officials cor will be filled in this single round of selections. relate this with low income rather than race. Fourteen of these positions will be filled by those • The vast majority of the most serious persons who were demoted as part of the general crime—homicide—occurs between persons who demotions without cause in August or know each other. Through the first three quarters of 1979 the available statistics show that 52% of CRIMES AGAINST PEOPLE Atlanta homicides occurred between relatives or COMPARED WITH acquaintances. However, the 47% "stranger-to- CRIMES AGAINST PROPERTY stranger" category is swelled by the lumping of "unknowns" in with strangers. The Metropolitan Atlanta Crime Commission, which has studied this situation closely for years, points out that in every year of the past decade (including 1978) 70 to 80% of the homicides involved relatives or acquaintances. The Crime Commission asserts that when "unknowns" are sorted out this will be the case again in Atlanta in 1979. It is worth noting that this historic percentage is higher than for the nation as a whole. • During the first three quarters of 1979 "crimes against property" constituted 82% of Atlanta's reported 46,031 serious crimes. The seven crimes lumped together as Part I, or the most serious, crimes by the FBI are criminal homicide, rape, robbery, aggravated assault burglary, larceny and auto theft. The first four of The FBI defines crimes against people £ these involve attacks on the person while the Homicide Rape latter three are crimes against property. Robbery Assault • Historically, crime in the CBD runs be and crimes against property as: ~~ -Burglary tween 6 and 9% of the city total. That trend con -Larceny tinues this year. Through the first three quarters aJ-Aut o Theft of 1979 crime in the CBD is 8.7% of the total Part I crimes reported in the city. • Like the rest of the city, the vast majority of crimes in the CBD are against property, not persons. To date, 80.89% of 1979 crimes in the PERCENTAGE OF TOTAL CRIMES, CBD are larceny, burglary and auto theft. Eight HISTORICALLY homicides were reported in the entire CBD CRIMES AGAINST PEOPLE .3% 1«77D through the first three quarters of 1979. 1978 • .3% 1979 • DOWNTOWN POLICE FACILITIES *%• j li j j i j jii | fj| j i j

CRIMES AGAINST PROPERTY

27 0*

28.2%

27.8%-

49.4%

48 0%

47.2%-

*UTOTH«FT 6.9%

73%

7.9%- i- ii ii i Ml M I i i i

• Headquarters • Downtown Precinct

4 Police Kiosk I Central Business District TOTAL YEARLY CRIMES

5000 ^m.^ • \ *•«-« \ i "^ \ / 1 4500 ^ V\ /j \ / 1 \ TOT* .CITT S 1 4000 / *. 1

3500 -— f s \ r —' \ \ / i 3000 TOTAL cmr N/" 2500 40 y 2000 30

1500

1000 CSMTftALB JSMHS DISTRICT Cll ITRALB mmu IOISTH ICT

•- " —^ id*.•g,- ^ •> N ^ 0 •* I JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC

1*78 i t«7» ' SOURCE ATLANTA BUREAU OF POLICE SERVICES SOURCE ATLANTA BUREAU OF POLICE SERVICES

HOMICIDE ROBBERY •00

l / y I *-.. 1\ / \ 4 L-. \ TOT* .CITT 1 X. / \ I * \ 1 \\ \ S» f 1 \ / I "*s / i\ f 1 / \ > t TOTAL CITT \ // \ . 11 375 / / y i ir s f*

225

150

cm TRALB USJNCS SOISTR ICT cn TH»L» usmes imsTn CT 75

— *>^^^ V \ tZL ,-~'T— I JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC

1BT8 • SOURCE ATLANTA BUREAU OF POLICE SERVICES i«rei SOURCE ATLANTA BUREAU OF POLICE SERVICES

10 ASSAULT LARCENY

TOTAL CITT

/ 2500 /\ A 4 / / / TOTA .CITY v s 2000 \ 300 ^ / v*v

1500

1000

CENTRAL BUSINESS DISTRICT

c» TRALB WINES 5DI5TR ICT 500 ^s BSZ; ^< ,_

0 JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC

1BT8 • SOURCE ATLANTA BUREAU OF POLICE SERVICES 1079 • SOURCE ATLANTA BUREAU OF POLICE SERVICE5

BURGLARY AUTO THEFT

TOT* LCfTY

1575 450 TOT* LCtTY i / 1 \ ._—- 1 \ i \ s 406. s X •v. **^ s $1 \ • ^^•j \ S \ \ 1 \ 11 1225 350

1050 300

875 250

525 neo

ecu TRALB JSINES SDISTR ICT

350 100

CEI TRALB JSINES SDISTR ICT

175 „^ V. *»>» 4 »ai L--- •^^^LJ 0 0 JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC

1978 I 1978 • 1PJ7B • SOURCE ATLANTA BUREAU OF POLICE SERVICES two • SOURCE ATLANTA BUREAU OF POLICE SERVICES

11 2nd Class Postage PAID !jjj£ at Atlanta, Georgia

Atlanta Chamber of Commerce P.O. Box 1740 ACCREDITED Atlanta. Georgia 30301 cmnscii or cowitncf. 404-521-0845 ^TA?0 FORWARD ^ ATLANTA Business Update for Atlanta Chamber of Commerce Members 1979 YEAR END REPORT

A Message From The President

During 1979, your Chamber has "acted today to shape tomorrow." In the pages that follow, you will see how your Chamber investment and volunteer hours have produced substantial dividends for your firm and for your community. The end result is that we have produced a stronger, more diversified economy today that will ensure a better quality of life for our region tomorrow. Your Chamber is proud of these accomplishments it has achieved with your .saaal \^^^^A support. Many of these successes are summarized below: I W ^ — Your Chamber formed a coalition — the Greater Atlanta Project — with BjWpJ Central Atlanta Progress, the Atlanta Convention and Visitors Bureau and the mUB ' M | Georgia Hospitality and Travel Association to jointly find positive solutions to the Robert w. Scherer crime problem. — At the request of the City Council of Atlanta, we provided a loaned executive team which identified $4.7 million in short-term City budget reductions and reduced by $2 million the need for a City property tax increase. — Our newly-established Regional Development Division held a prototype "Energy and Business" conservation/transportation workshop, and developed specialized programs in the areas of water re sources management and general aviation. — Your Chamber launched a major media communications program to stimulate community involve ment in public education. — To increase foreign investment and trade opportunities, your Chamber assisted business prospects from 30 countries and sponsored economic missions to England, Japan and to our "Sister City" Taipei. — The participation of the six Area Councils was increased by involving more members in Chamber programs dealing with crime, area economic development, public education and local transportation. — We ensured future Chamber programs by sponsorship over 700 new members and by securing increased investments from more than 1,300 members. As President of your Atlanta Chamber of Commerce, I would like to thank each of you for your interest and dedication to our organization and to the people of our region. Your investment and time have made these accomplishments possible. field Terminal construction. Air route efforts now are concentrated on international flights with discussions ECONOMIC with both domestic and foreign carriers and with U.S. State Department and foreign government representa DEVELOPMENT tives. New international flights include passenger and freight service to Frankfurt, Bahamas and London. DIVISION

• Assisted over 700 business expansion/relocation International prospects and responded to 250 additional inquiries • Provided assistance to 30 economic missions from generated by the Forward Metro Atlanta marketing foreign countries and counseled existing and prospec campaign. Over 150 of these firms have located fa tive import/export firms in establishing investment cilities in metro Atlanta or announced plans to expand or operations. relocate in the area. • Sent ten-member team composed of representatives • Worked with loaned executive and Atlanta Apparel from the Chamber, City and State, and governmental Coordinating Committee in preparing and implementing represenatives, to Taiwan and Japan, and participated marketing strategy to promote Atlanta as apparel cen in the Japan Southeast/U.S. Association meeting in ter. During Bobbin Show, hosted a reception for key Tokyo. manufacturers and sponsored a promotional booth. • Sponsored economic mission to the United Kingdom • Completed domestic economic missions to New York with ten-member team of International Task Force and and Philadelphia (over 100 companies represented at contacted more than 200 British executives through a mission-sponsored luncheons). Follow-up contacts series of 16 meetings. made with all attendees. • Cosponsored a luncheon for historic visit in February • Joined Georgia Department of Industry and Trade in of Deng Xiaoping, Vice Premier of the People's Re economic development trips to Los Angeles, San Fran public of China. Luncheon was attended by over 1,400 cisco and Cleveland. guests and 500 news representatives. • Mailed Atlanta Magazine monthly to 1,000 key ex ecutives of prospective companies and sent two eco nomic development newsletters to 1,000 major corpo Atlanta Regional Minority rate real estate/planning departments and to over 1,000 Purchasing Council Chamber prospects. • Expanded membership in Atlanta Regional Minority Purchasing Council (ARMPC) to 69 firms with reported • Cosponsored annual Red Carpet Tour for 40 top na purchases in excess of $70 million. Distributed three tional corporate executives. Follow-up contacts with newsletters and an updated Minority Vendors Direc business prospects were made. tory.

• Initiated program with the Development Authority of • Stimulated over $300,000 worth of purchases from Fulton County to provide support in dealing with busi minority-owned firms by sponsoring Third Annual Mi ness prospects. nority Trade Fair and cosponsored Minority Business Awareness Week held in conjunction with the fair. • Strengthened relationships with the Atlanta Economic Development Corporation, the City's Office of Econo • Through Minority Business Task Force, pursued mic Development, County governments, State depart establishment of Minority Enterprises Small Business ments and metropolitan Chambers of Commerce in co Investment Corporation (MESBIC) to aid new minority ordinated economic development programs. businesses with initial financing.

• Through Aviation Task Force, monitored development • Sponsored two Minority Sales Vendor Seminars for at Hartsfield International Airport and progress on Mid- over 40 vendors representing nationwide businesses.

FORWARD METRO ATLANTA is published biweekly except during January and February Robert W Scherer President when published weekly by the Atlanta Chamber of Commerce Subscription rate is $3.00 per Thomas K. Hamall Executive Vice President year News and other items of interest should be directed to the Marketing Division. Atlanta Chamber of Commerce, 1300 North-Omni International. Atlanta. Georgia 30303. Postal Jaci Morris Director, Marketing Service publication No 113710 Doug McClellan Editor of business community in combating crime and promot ing economic development. REGIONAL • Increased the reach of Forward Metro Atlanta print ads DEVELOPMENT to economic development prospects during first six months of the year by placing them in Business Week (Industrial Edition), Wall Street Journal, Newsweek DIVISION (Executive Edition), New York Times Sunday Maga zine, Industry Week, Economist (British), and Presi • Following initial survey to Atlanta's larger employers, dent (Japanese). held prototype "Energy and Business" workshop to aid area businesses in establishing employee transporta • To provide area news representatives with expert and tion programs that save money and fuel. Representa in-depth information on business topics, conducted five tives from over 150 area companies participated. backgrounder sessions on: international banking; cycli cal unemployment and the private sector; public educa • Secured loaned executive to assist staff with develop tion; and employee transportation programs and gen ment of energy related programs. eral aviation facilities. • Promoted support and development of regional gen • Continued Chamber's role as prime informational con eral aviation facilities by holding a general aviation tact by meeting monthly with over 85 key local and backgrounder for news representatives. national news representatives. Among national press • Prepared and released the Board-approved General assisted: Journal of Commerce; Nation's Business; Aviation Airport System Analysis for the Atlanta Newsweek; Glamour; Wall Street Journal; Region, conducted by the General Aviation Advisory Redbook; Jet; Los Angeles Times; Chicago Group, which recommended specific improvements in Tribune; Harvard Business Review and Christian general aviation facilities. Science Monitor. • Addressed regional issues by fostering cooperation • Achieved over $197,000 (in dollar equivalencies) in with other Chambers of Commerce and business or favorable publicity from media coverage of Chamber ganizations by initiating "Chamber Outreach" meet programs and events. ings. • Produced the Chamber's Six Months Report, Year • Worked with Atlanta Regional Commission and local, End Report, Membership Survey, 1980 Program of state and national officials, and business and civic lead Work and special crime report, enabling Chamber ers, in addressing regional problems: hospital/medical members to evaluate Chamber programs and progress. cost containment; water supply management; waste water treatment; recreational/water use; water conser • Coordinated Atlanta Chamber's 120th Annual Meet vation and erosion control. ing program.

• Cosponsored eight specific topic energy seminars in • Helped Area Councils fully capitalize on news cover conjunction with the Georgia Office of Energy Re age possibilities by conducting publicity clinic. sources and Georgia Tech. • Published 30 issues of Forward Metro Atlanta news letter and distributed to Chamber membership, news representatives and community leaders. MARKETING • Responded to 84,000 requests for information from area newcomers. In conjunction, produced Welcome AND booklet and upgraded brochure for school-aged youth. COMMUNICATIONS • Expanded in-house audio-visual capabilities to fully highlight Chamber programs on: challenges facing DIVISION small businesses; car and vanpooling programs; eco nomic forecasts for the area; and projected general aviation needs. • Successfully concluded most recent three year For ward Metro Atlanta Campaign and helped form the • To increase involvement in public schools, coordi Greater Atlanta Project, a coalition of the Atlanta Cham nated a communitywide media campaign utilizing four ber of Commerce, the Atlanta Convention and Visitors radio announcements, three television spots, outdoor Bureau, Central Atlanta Progress and the Georgia Hos billboards, general materials and two bulletin board pitality and Travel Association, to coordinate resources posters, all produced via $250,000 in in-kind donations. executive team identified $4.7 million in short-term City budget reductions and reduced by $2 million the need PUBLIC for a City property tax increase. Another 56-member loaned executive team made specific recommenda AFFAIRS tions impacting the fiscal and programmatic needs of Grady Memorial Hospital. DIVISION • Through the Special Tax Alternatives Subcommittee, reviewed alternatives for expanding the tax base of local • Monitored 1,300 bills and resolutions introduced in the governments and led the Chamber in supporting the 1979 Session of the Georgia General Assembly. Coor local option 1 % sales tax. dinated appearances by Chamber members at public • Conducted periodic polls of the Chamber membership hearings on key bills. Informed Chamber members and presented the small business view on legislative about proposed State legislation in the weekly "Legisla issues to State and Federal officials. Coordinated busi tive Outlook" reports contained in the Chamber's For ness participation in the White House Conference on ward Metro Atlanta newsletter. Small Business held in Atlanta. • Formulated and presented joint legislative concerns • In conjunction with City and County governmental and with 15 other Urban Georgia Chambers of Commerce. elected officials, established the Urban Institute to pro • Expanded the Legislative Action Committee through vide research information relative to the State Appropri Area Councils to over 600 members. Committee mem ations process. bers wrote to State, Federal and Local officials on six • Held a seminar and developed a team of consultants important legislative issues. to assist corporations in establishing political action • Continued quarterly Congressional Liaison meetings committees. with Congressmen Gingrich, Jenkins, Fowler and Le • Conducted planning for 1980 political education semi vitas, enabling Chamber members to explain the busi nar to train Chamber members to assume volunteer ness viewpoint on issues pending before Congress. roles in political campaigns. • Monitored budget development and implementation of • Organized the 1979 Business Leadership Fly-In to the City of Atlanta, Fulton County and the Atlanta Public Washington, D.C. to allow business leaders to listen to School Systems. and provide direct feedback to federal and legislative officials on issues impacting business. • Hosted the 1979 Pre-Legislative Forum, attended by over 500 metro Atlanta business leaders, letting • Conducted a survey and prepared a report concerning Chamber members speak directly with State and Na police residency requirements. tional legislators. Guests for the 1979 forum were: U.S. • Lobbied successfully against local ordinances de Representative Elliott Levitas and State Senate Presi signed to delay improvements to I-75/I-85 Brookwood dent Pro Tern Al Holloway. Interchange. Zoning Review Committee worked with • Explained positions on issues which impact area busi the City on a proposed new zoning ordinance. nesses to members of the Atlanta City Council and the • Developed and presented a concept paper on the Fulton County Commission by conducting regular brief reuse of I-85 and Stone Mountain Connector lands. ings and maintaining a "Buddy system" where one Chamber member regularly meets with specific elected Education official to discuss current issues and concerns. • Provided over 325 junior and senior level high school • Monitored all activities of the Fulton County and At students with 27 expanded "School Without Walls" lanta City governments and coordinated appearances courses taught by 12 metro firms. Developed "School at public hearings by Chamber members on key pro Without Walls" audio-visual presentation to use in re posals. cruitment of firms. • Motivated Atlantans to become involved in public edu • Lobbied successfully for the extension of the MARTA cation by launching major 18-month long communica 1% sales tax in Fulton and DeKalb counties. tions campaign. Monitored the development of Atlanta • Cosponsored the 29th Annual Armed Forces Day Parents and Public Linked for Education (APPLE Luncheon attended by over 1,200 business and com Corps) telephone referral center in conjunction with the munity leaders. Continued on-going liaison with military public education campaign. leaders in the Atlanta area through Military Affairs Task • Received a grant from the Georgia State Department Force. of Labor to coordinate a new business and teacher/ • Continued to provide loaned executive teams to City counselor project designed to upgrade high school and County governments when requested. One loaned guidance curricula. • Compiled information for publication on vocational/ • Held a speaking contest involving seven area high technical programs and courses offered in area public schools on the role of private enterprise in the energy high schools. crisis and awarded $700 in scholarships. • Supported Chamber programs by holding general Area Councils membership meetings on: extension of MARTA sales • Increased awareness of and involvement in Area tax; drug abuse; local option 1% sales tax; and expan Councils via monthly inserts in Forward Metro Atlanta sion of the DeKalb Peachtree Airport. newsletter. • Sponsored a "Meet Your Business Neighbor" project, • Addressed area problems through monthly general enabling members to talk up their companies and dis membership meetings. play their products.

Northeast Downtown • Worked with MARTA and governmental officials in • Printed and distributed International Visitors Guide. monitoring MARTA construction and supporting the Prepared proposal to seek funding for international early completion of the MARTA rail line to Doraville. signage. Provided guidelines for the International Vis • Cooperated with DeKalb County District Attorney and itors Information Conference to improve citywide written other judicial officials in developing a program in DeKalb and oral communications with international visitors. County designed to encourage heavy sentences for repeat offenders. • Planted 42 trees on International Boulevard and con • Increased member participation in Chamber pro tinued to upgrade the area in cooperation with Central grams by establishing a forum, "Speak Up For Your Atlanta Progress and the City. Company," at monthly meetings.

Southwest Uptown • Produced slide show on Area Council programs to • Strengthened relationships with Buckhead Business show to potential and new Chamber members. Association and Midtown Business Association. • Continued strong relationships with Clayton County • Continued the Peachtree Pride Project which resulted Chamber of Commerce, Hapeville Chamber of Com in: relandscaping the Equifax Building, the parking lot merce, East Point Development Authority, South Fulton for Christ King Cathedral, Piedmont Hospital, and Chamber of Commerce and eight Neighborhood Plan Piedmont Christian Church. ning Units in promoting economic development of area. • Lobbied with the Midtown Business Association for • Received a $40,000 grant from the Atlanta Regional State and City legislation dealing with prostitution and Commission for funding of the Transportation Improve crime. Formed a Public Safety Committee to work ment Program. closely with the Midtown Business Association, the • Organized and assembled a task force to study off- City's Department of Public Safety and other community highway systems around Hartsfield International Airport organizations in addressing the crime problem. in conjunction with the Airport Transportation Improve ment Program. Sponsored tour of new Midfield Termi • Through the Transportation Committee, cosponsored nal to review economic benefits and potential to area. two public information meetings on the proposed Mid- Investigated methods to debilitate noise problem at air town and Arts Center and MARTA stations, and the port. proposed Georgia D.O.T. improvements to the 1-75/ • Produced 24 Programs of Education and Career Ex 1-85 Brookwood Interchange area. ploration (P.E.C.E.) involving 400 Southwest area high • Developed and promoted an arts competition for high school students. Adopted eight City schools. school seniors in the City of Atlanta-Fulton County School System. Adopted North Fulton High School. Northwest • Initiated efforts through the Transportation Committee to improve public transportation in area. Through Com North munity Development Committee, worked to develop the • Identified the need for and lobbied for a vocational/ proposed Greater Atlanta Industrial Park. technical school in the North area in cooperation with • Created and distributed questionnaire to gain grass the North Fulton Chamber of Commerce and Sandy roots feedback on Chamber programs from members Springs Chamber of Commerce. and business prospects. • Purchased the Forbes Magazine film, "Some Call It • Exercised "Ideas For Progress" theme for 1979 and Greed," available free of charge to schools and organi established "Progress Through Services" theme for zations. 1980. EXECUTIVE t 1 AND \ MEMBERSHIP I FINANCE J DIVISION I ' DIVISION -L- r

• Developed new leadership through President's Com • Effectively managed the Chamber's program and fi mittee and provided sound financial base for Chamber nancial operations of $1.5 million. Controlled expenses programs by sponsoring over 700 new members. and built a modest surplus. • Met with over 1,700 members through the Chamber • Initiated loaned executive programs providing exper Awareness Program to more personally involve mem tise to the City and County on the 1979 Budget/Finance bers in Chamber programs and to receive feedback on of Grady Memorial Hospital and to the assessment of how to improve these programs. candidates for the position of Battalion Chief. • Established SBA Small Business Resource Center to aid small businesses in solving their problems in con • Exercised leadership role in the operations of: Metro junction with on-going Chamber programs. Cities Council; American Chamber of Commerce Executives; Southern Association of Chamber of Com • Published the annual Membership Business Direc merce Executives; Georgia Chamber of Commerce Ex tory to stimulate business between Chamber members. ecutives; and the National Minority Purchasing Council.

• Hosted 19 receptions to meet new members and to • Made available college, technical and professional explain how Chamber benefits and services can help job-related training for approximately 25 percent of the their businesses. Chamber's staff. • Secured increased investments from more than 1,300 member firms. • Provided time and resources necessary to establish the Private Industry Council (PIC) Program and worked • Provided over 3,000 newcomer prospects for member with its staff and Board to secure a $1.1 million voca subscribers of the Consumer Prospect Referral Ser tional training grant. vice. • Cosponsored 12 seminars/workshops on: energy conservation; executive productivity; and data pro cessing. • Provided a Group Life and Health Insurance Plan to meet the needs of small businesses.