THE MACARONI ,JOURNAL

Volume 65 No.9

January, 1984

------The [?@QiIl O@[? [J) [) ~D [) ,\AacarOtli Jour 1

\ ,I 65 '" .. , 'II, \ • o [)cs0\3[)[j@o 0 0 " 9 I ', .. . ,/' " . /1 • • '" /. I • • \/ I ,' , " If . \ . , ' .. "

. ~" , 7~j.l . ~''''' '

" I 'n

I 'll "

I ' " Soup'. On

, 1\ .,Im·" , .'. \ 1 IL ,,', . ,' I ' '" ,1\,,' , \ ,Tt ,,·. ~ II I , " " . " I I 11. ,11 . ' . ,". \1 I , " " , 1, , I '",', n \1. II " " (, ' ''. I' 1< " ,1 / '"

I "I I ' .. !! .• mH

' " \ \ . , I U \ ..· ,

", I'" '' \ \, , 'h' , , , IUI. ." II \\ .. • • '" " I , ,-..1 I \\ , ~, .! 1,·10 .. \ \ . ,1 . rh. l . "1II1t I 11 .11 \ . ~I ' ''''I' "III U \\ 1111 . 1" \I , 1 '11 ,11 1". " ,.1 I ' ~ I Ul I," " ., I" , '" \1 "

" ',':

I< , . • 1- :. , L , " ~,j.: . . . II . ' ..... ,.' , ' ' " ' .' ~ ," •• r· ~ '" ", " " \ 0 e ' . ' ." . ,,' ,.t • • • " ~ ' • P C !;o • , " " " I' ,'" " • 1\ .• ta/1bday's All-Amencan Light enough for Amenca's new .on· for fun. Apowl'rhousc of n( ness gent'mUons.lmla! Made 1983 HIGHLIGHTS AND OUTLOOK FOR 1984 nul l lion In all shapes and sizes. best from Amber Mills \enezla ",II in one or two brlnds surfKinl IS appears.. We know it can never C Ill­ pel< wiIh dry In volume beel... 01 HIIlI In enelW-produclng carbo· No. J Semolllla. hnpena Ollnnll survivor bnnds. hlill lies. Lower In calones Ihan Gmlluk,rorCn-slaJ Faney Dunnn Ocnrril: Ind priVite label pata prodllClioa and handUOi limillli ... Howcvu, ill lpPtarlnCC means lUI mal . ' popularwelghl-rontroJ P-d(ell( F1our. Malpasta prodlll'ts are as n( as (he 1983. This is no doubt lhe .....11 01 .hal hal ... 10 be p>d. Oa balan .• I and larn-(o-g<:IIk"lmlplex crowds t hey feed. Shape 'em up "ronl promotioaaI activit)' on branded am more optimistic for '14 tbln I A'll lilall.lns. RJsta! E~nt enollJ(h with Amber's pasla perfomlll1J( patl. 10' '83. I \hint I 101 01 \he , ,>OIl ilr/!"unnet tas(es. IIIJ(rrolt'lIls. Reprdina ".... pull, II moll I poondWOlt \hal has been Ilid, I.. h wicw it as a fad. I do not 1ft ..In by NfA and now 10 """" ",,"ii depOt ,rowIh lor Irnh pull In lhe lon, pull. by \he Whell Ind"''' eound mulu. I aI", Ihinl powIh in lhe pasIII ..... and con­ that tbe major companies who nD'I" art .America sumption. An upendinl in markednl part 01 our IndUllly, while ..."in, coDCCpts by the industry IS a while wi'l ...... , ..... I would ha .. hoped. I .. .1Sg~~ """Ihcn brand ....re prosms. probably now poised lor """" rell ac· tion. I think we can Clpect IOIDC mu­ ktlin, lechniques 10 be .mployed .hol mtDshapes. Trd I. 5<1,""." P,.. idenl 01 Prine< will increase the toul market Plba Food, Compan)' comments rqanJina than simply result in these compantn pull 1f000h, ..In. publ;': reilliotu. lkIIin, market Iharc from clCh ocher. and markedn, Yln,bln in 1983 . •• . I have npcelFood editoR repld­ Inalhe ·pooiti ....• 01 pula. While there hIVe been • few articles Ihll ...,., nOl 'pro-pull," (and ill 1- have been, or .. be addmKd by \he Nalional Pilla Alloociation). by and larlt 'A'C have, I' In indusary. received favorable commentary. This commentary, u iI relattl to tht food value and pmiti\'C Dutrilioaal values of ptitA. the venatUil)'. coo­ venicncc. case of pn:parttion, and economy of past. diihH. contributn P""I A. V.",.y1,., prnidenl 01 A. immeasurably toward hclpina iDCRISC Zerqa'i Sons, I..,. IIYS: the per capill cOInumption of putl. I \hInt indUllly P"'Im. in 1983 Also, there hu been • more favor­ WIS modcsI bul tnCOUrlJin" We a.ecm able uadc relCtion in 1983 in IUppon­ 10 be andually coovindn, \he publ;': L, Thomtu c;.,Mr, Vice Pmi !III. ins and (uturin, putl productl. that pull is not 100 hel\')' or faucnina _ Uail MIIIIF, Basic F odI The onc dcni,ralin, factor in thl' 10' lhe ...... I coosidc, Ihal Business Uni~ The Pillsbury I ... whole picture is .he innul and ,.ins. the matt importlDt trend It the mo-. paDy, commc:DlI: ceneralN by the /onil" brwl. ment is the increasin, Ippelrlnee of II Ioob IS II 1913 will be llil ... pull in ....nnel lood 1I0ra, and lhe I personaUy ha.. ' c had (... 'Orablc oIhct p>d year I ... pasIII con. lIP' improvin,lura or ambience that pasta trade and consumer reaction (to the tion, coatiauina lhc flvorable I ods usc of lhe dni,nllHm "(on:i", past.") seems 10 be pin.., wi.b lhe upocol. 01 roceol y..... Growth 01 3-4' ia .nd 01 lhe popuIlllon ...... m. In in plcadinl our induIIC)' cause .pinsl F'13 is S\rOII&<' ..... \he lood ind lood" .... can": "Buy American." ... and I Impun. wh;':h hove .....11 101' ...... pruvldin, \he consume, willi .ood sinttrdy bcltn't JOn • lonl wly in for eumple in Ihc New Yort markeL nlue. As you know, ifs at tbe ntc helpin, us fipl lhe fo~iJl1 brands of arowin, Mljor FI3 1mIIb ...... coo·;'" pu.a. 01 Aboul 201' • year. Omena ..... in, ","ad 01 cheap 1\IIlu 1011- Forci", brlnds hl"'e ,,'cry definitely 10 ha.. leveled 0/1, and willi privale sharply inauslnl If.... I...... ,. ,ained ,round in some of the Prince libel, have lboul 20~ oIlhe nwkd, I Ihlnt imporU ha.. alfeelcd pri.... pon and ""...... demand lor ... m:ukelinl IrtIS. The inaclIC: in Ihe VIle labd/,....nc.. I. our ... ~ • numb~r of forcip brands may con· libel and senena perhaps as DIIICb IS appcan ...... ladon on: ...... It- uibute ullimltely to tOOr downfall. I lhey ha •• alfcc:lcd adwrtiscd brands in masinaly, .... __ can ad I find the fon~i," brands Irc fiahlinl lbe Norlhc .... As lar IS Imh pull is among IhcmKI\'cs, and Ihis should rc- ~ we _ II wbemor II rc:.cnlnuld or. pool ,.

4 TIl. ~. l"""'" bein,wld OD itl' valut that it is h.Uln Highlights and Outlaak and therefore. hiehtr in qUlnl)' Ihan t~t~ hom pooc 4' domtJlM: pnxluets. "deal price" on In impun or l.Ionntic Generic putl docs nol .ppelr 10 h.: I. a goad cultO"'" 01 ,he al,lIne. brand. rcducin, the appeal of pri"'le Ilinin. Mldiltonal marke. .barc: Ind labcl/.cneric 1m.'cr cnryd.y wI( is pnwidin, a 01."«1 10 lhose conwmen pri«. lookin~ for low cost food. Most re· Lookl., '0 1984, w, ..., 198) tailen carry. !lne of III culs lvailable umd. condnuin, to C\'Oh'c and coo­ 10 provide I KIvU tor their (U1Io­ lUmplion puw.h I"',hal" b<.'rl, 1<' men. Private IlI.",1 is &rowin, in our celer.tcd to 4-6";' by 1M upcclCd riw: market art• . OoJd promotional K­ in me.t prien. tivityon tome pri ,ate label brands hal ----- CI~nded marke'. share Ind lheir cu... SIn'..,. M . B,od)', President. Ronco lomen IP'P"Cir.le and have conftdcncc Enltrpriln. Inc. wriles: in lheir quali'l. Is theN a connection bolw"n airlin" and palta prociudion lin ..? Tbc pUll calclory has cOluinucd 10 frnb r;.M. as not. r"ally I factur TheN certainly isl IJUW In 1983 •• mocInI 1... 1 • . I 1><. in IDe Mtdwnl mlfket. There arc a IIAIiANn has a staH of more than lieve the poIitivc nutritional pcrup­ fC'A' frtsh pull relail GUlleU bul I look don ncedl conlinucd emphuis 10 IIim­ al lbem u morc of a JOUffftet food I believe I~ imlullry in Clnat,l. ulale further lrawth. Preuwe will con· Ilore. dune a fairly ,000 job in rommun ical' ti .... from II>< importtd br.nch " ...11 1984 ohoold .., II ...... ye... , in, lhe benefits of palla ron~mrt ion as private: I.bels. especially consider­ 120 calendar 1913. The conlinullion of Much 0( lhe Idvm.ilinl by firm, t. neilitinl ... hut prien. More ", technicians, installon and supervilCln in, fortian impo", will have 1 dCI.:idtd call:lory.orienlN. and certainly lhe d· ,msivc mlrkelina of hip quality ItrCC1 on our tol.ll industry. The nn.' fonl of t~ Canadian Pasta Manuf ..- always availablo to allist its custom.n, products is needed 10 "imullte fur ­ prosrams 01 nulrilton a.armna will luren AuociatMm have incrcaw IhI: lher lrowth. Overall. I belien thai the conlinually Improve me consumption overlll profile of puta, As a rc«fl! pasta Cllqory "ill benefit hom the per capill. The brands wilh creative Gallup Poll .... Incitively de_ Any day of tho yea" a IItAllIANTI spocioli.t is flying and onrouto to a pasta fadory chanain, American lifcslyle. markedD, will abo have aD ed,e. Ser­ .".ted, lhe indllllry .... made in ...... corn., of th. world to: vice to your market and &irinalbe best Caaadians awaR or how venllilt'. qualilY available to lhe consunxr is trit~ Ind ec:oaomkal putl trul), i! - Erect a pasta lin. the sufnI WI)' 10 improve the imaF of •he ...... indlllll)', l . Si,.u/ifoods have "onned C ..u bigest probltm 10 ever bit the pasta and. despite recent coalfOY(rs: WU· 01 palta equipment. BRAIBANTI means: indulU'Y and be sees it &JOWin.. roundlnl their ....Ith wqoan . n' - Stat. of tho art equipm.nt and technology Ou.look for 1914: material COIU main a mad thal is worth moni lIaroid J. W,.nd,. President. Gooch up-comptlliion kttn- - I.liability buy JIfO'pI< • ,ouah year. aonrJs. _ Guaranteod technical a.sistanee throughout the world. tria\ ill 25~ Our industry. in my opinion, hal hu bad • rate thr: ",,,. ---_. Trade iUpport continues 10 be , b..-cn &MR' throu&h • period of trami­ John D. Hrrrick u Prtsldtn. of very importlDt clemenl in lhe I .lIDO' tion . Our Iypical consumer is (huein, Landa.Bravo foods. Toronto, II)": lionll mix 01 IDOil firms. and ,) .s de­ lifntyle. The imlce or past. may have " My commmts arc pvea from A CIM­ been diSloncd but positive cbanlC il dian pmpcclive lOIely'- ..1oprDm1 is liktl, '0 be mail ~or>l bein, implemtnltci. in the fUIW'C. I beli ..e ..,.,.. Pro&m' is I>' .... sivo-manuflCluren. lmpom and ment. f.... 1 ...... Canada .... • "" Foreisn pula is makin, ib' Ippear .. _ric/private 1.1><1 ...... have 1><. • .....eorpoaIioa ance in lhe midwestern "atn bul is come .. inmai."y sip_I lora:. fConlw...d .., pooe I' 10 l 42ow1 St•• Stolte _. N.. Y..... NY tOI65 • 'h••• 12121 6I2-6t07/612-6t01 • T.I.. 12-6797 '."NY. 7 6 'T1II MAcAaoN' ------

Ihc a,a.... urban ...... boId i, Highlights and Oullaoi< nomic •• meal. Secondly. III Wntcm cconornioI recover. h ";11 be in, .....• early 1970s _lei haw __ • IContinued on pooe 61 in, to ICC II pall'" popularity ";11\ S61.16 per -" In 1910. bcu .. "janificanl ethnic community; for ex­ consumen b. maintained or whether an 14.6'-'0 lnercuc in lood price \\IF YOU ampk, """ide 01 1,Ily, Metropoli'an conlUmcr rrolf'eri1y Inftumcn thnn in, lllat period. But _in, I Toronto tau one of the luana Italian 10 ",bslilutc more CI~nlh't nlI:l" In llint InfOlllUltioa from the Burl , communities (Ipprodmltcly 100,000) ,he place 0/ past •. LabO< 5tatistic:s, Ihc In the .wld! The 1t.I~nadian rom­ lood Clpcuditurelo. 1910 to munity'l per capita consumpclon 01 ~'0.s0. SII.66 leu than tbe ",. ,«11<1. WANT A PRETTY putl I. kn limn that 01 An&lo-Cana­ fiIt/le •• difte ...... of $606 •• "..u,. dians. and h il within the ~thnk fe­ 1"" houscbnld. tail ouUm thlt imported pasta hal "'Consumen wen: apparend)' prncnlcd the most Krious chillmec· caslul at boldin, the line on I"" PAINTED MACHINE, The Im...,..ed puI. i, Durum h... bcDEMACO." ...... ,"ale' pins In :':! ·::~.' ~:I Fresh pa... com""... in ,he ,pe. ,ood 1984 ... i,h Ihc board and "all food espenditurn amon, ci.lIy end of ,he muket. Bee .... of rontinuinl to mrct ,he challman. We ..itb multiple camcn, compa.· J the smIll ...mcn' 0/ Ihc popul.'ion vdll mo\'C ahead by continuinl projcc:U ...... hoIds ";th only one ell-Rt. that it catCR 10, 'rest. pula il noI already ntabli.sbcd. We CID work on Perhaps .upermarket rctaIIs • .1 out their . rUJDC" ti ...... their bellS to posed to • day-to-day ...ple ",oduct. compensat. lor sltrinkinl ...... bnId ANSWERS. bud ...... nd chan.... Ihci ...... and EID Testing 6. Outlook /.". 1984 lifestyln OWl' the lut decade. fewer The markct will likely continue 10 dollin 'A'Cnt to food retailen. Conc:cm ,bout the rnklue I ,row I' four to five pt:n:cnt nClt )'car. Aced-din, to Ihc American Institute yk.. dibruatidc (BOB) •• pc oGluten Oass FtnI Place-McHenry 2,192 .nd .,... pmident 01 the USOOA. Coach: Roland bal I. Ste\'e Martens, Stanley Se .... made the prnml'lion addJ'tSl. The I. Kenl Vollmer 2. O.le Rthawk, Stanley no'ard wu hlndcraflcd by Nonh 2. J .... Vollmer 3. La)1Ic: Nelson, Staeley Dakola anist Tom Neary or W:uh· 3. B ....t Vollmer 4. Joey Honrud, Stanley burn, N.D. The maltri.1 i •• pewttr· Second Place-Ward 2,024 S. UcI He""'ad, St.nley like intl.l. A box 01 spa,hclli on the Coach: Marey H ..lIen base IUpporu • relief m.p or the Sirona Gluten ClIU­ I. KorI Hamen United Stales with a kernel or durum I . Byron Aho, Moball 2. T.mmy Zablotoey " 'heat where Nonh Dakot. "wid be. 2. Bennit Alto, Mohall 3. Lynae Hamen The: N.PA. S.'eqlil.kes Aw.nI 10 3. Steven Uttlefiekl. New Town Third Place-Burke 1,_ the besl enlry of dUNm "'hell in the 4. Michael Littlefield. New Town Coach: Dick Hinds ~how was "'00 apin by Byron Abo • • S. a.rk Pitpkom. Stanley I. Tom Hinds hip school student rrom Moh.lI. Win. Overall WinneR- 2. KdlyUnd nen in lhe various (.Iesorics .re as I. By"", Alto, MohaI~ Sweepot.kea 3. Jerome Hinds Anrd '0"""., IConln-d on pogI 141 10 Ttta MAc:AaoNt ---

Our are very epeclal. You d..-ve our beat efforts to provide you with the kiDd of collliatent quality that uaurea you a 81.1oceaa· M prodUl;t. Without queetlon, the Ij,eat dUiwn Dour and eemollna •• prOduced from durum wbeat r. jeed in North Dakota. From q aIIty durum wheat, we pro- d .ce Durakota No.1 Semo- U .. Perfecto Durum Granuler • .d Estello Fancy Durum F ltent Flour. You're 8Omeone I , ecIaJ, and you deaerve 11.. beat!

1IIIjIAay, 1914 Int ..... atlonol Durum Form bushel. pet ..n: w.. down 5.6 busbclo _/!Ioopatlor lrom 11>1 yelr. The 1983 d.",," .11 (Con,inued from pave' 101 DuI.Ih/Supcrio< po>rI d.",m , ir­ crop with flvonble harvnl weather ments clCC'CCI prniout year. In . ,at FFA Division-Individual wu • briJht color lind hip Inl weiah1 ; of the bleak economic flClOr of. rid 126 FFA'cn TOIIIl) howe",",. accordin, 10 mill taandard, rcct'Uion and the stron, U.s. d() lar. I. Steye Vandal. &ouincau 691 qualily was not aU lhal aood U hot elporll of durum whell out 01 Out. lhl 2. SIeve W1aam. BouiMIU 617 weather durin, the summtr rHUlied in Superior pons since the Opctdns o! lbe 3. Mlrk Lo ..... Vel .. 681 small kernels rtdurin, flour yickk. .hippin, sc_ Ihroop N.... bet 4. Bob GOClbrcht. Bollineau 618 II. 1911loaaicd 40.2 million bu>'>eb 5. Kun RcpIrod. Vel .. 669 complred wilh 26.6 miltkm bushel, a 6. Paul UoomlCn. Fc."UCnden 6M Accordin, 10 the Crop Rcporlin, )"¢Ir .,.,. Stcx:ks of durum wh:1I II 1. Dale Schmilz. Fwcnden 662 BOIId a. of OcIobcr- I. 1911 loa.1ed lhe awl. pons .. of November 10 8. Kerry Ebel. F.... ndcn 617 170 million b ..hel. (4.63 million 1983 loaaled 9.112.000 bu ....l . ..,... 9, Mark Galhman. On l..Ks 6O'J "",(ric Ions ). down 22 percent hom p. n:d 10 7.204.000 a yur apl. Tho 10. DIVe Klmp. IJH Lacs 581 last )ocar's 211 million budacls ($,93 increased IlOCb .1 the end of lh: 'bip. Tc.m: million mc1ric Ions'. F.rm hokIinl ~ pin, ...... n:dUCIed Ihc: produc­ of 60-' pounds pet busbcl. down 0.6 energy-elficient designs Ihat produce lion 01 US, durum wheal" 12.3 DIU· 9.5 million bushels cwcr one year '10. pounds from 1912." said Dr. locI J1 ,cl drying temperatures as high as necessary, All

• Estimates 'or current yeor corticd forword from ea,ner forecost. lOt IS 14 THE MAcAaoNI I"""'" I...,... , 1914 C,op Quality I.port by Mel Mlko,. adminwlltor. M,. in alricullural «nnoma hom t\ nil Fim.'r hu been on the Cornmis-­ Dakola Stale UniWBil)·. ICOtllinyfd horn pogr '4' ,ion', ltaft for lil years II marketin, l>id tI~rihc~ millin, qualil)' uf lhe '('I«illill. He hll h.·en mpon\ible lor 1983 Egg Produd P,lc" n~'A' Liurum I!, "tillac-tury. dnpitc Inal)'1in, market demand and tr:Mlt O,ied ,,'hule eJP SI.4H.~ flJlj ItI.... W w:molina extraction IMn in 11:182. iss"""l atrcelin, 'prin, wheat In&.! Ila~la (,rocnsin, qua1iI)" .ppnr.nc:~ durum yin polential. He has &--om· DriC\! "nlb SI.7f.. S ,If.) 0100 cuokin, quality ,U rale \'(r)' ,oud piled In&.! In.l)'lN \upply and dcmaoo Fml..:n Whn1c eu.-\ .J7- 70 otcrllfLlin.lo Dr. Dick. info,mation Ihal is dillributcd 10 uwr· Fruien ,,'hiln .IS- , ~ The Cereal Chtmiil,Y .00 Ttch · ~as cUslOnten. '1 . 'ell IS pnwJucelt. nohll)' lkpanmcnl I' NOSU _'.. ~ lhl: As I.Ic:J'lUt)· adminif.tralor, Mr. Fi\hcr Paitaville IV n:~jpicnl 1151 )'c.r uf an ~uirmcnl " 'ill auume ,rnter p~ram rnrun· Ifllnl in memory of James Winslnn. sihililY al\4J assist in a SlronJCr Com· PlIstaville activitic\ planned .trW In t \kJilion. lhe NPA IponWln • ,fad­ million e"on 10 est.blish mote polio spon~red by lhe Minot allmber of ulle !uudcnl in the ~nmtnl. livc U.S. uport ulde ro1icin for hard Commerce pretty much IoIlo ..'ClI lhe rormll of former )'ea,,: A cOP)' 01 t~ report and one for rnl Ip,in, . 'he.t Ind dUNm, Mr. hard raJ sprin, wheal can be obc.inN M.ie, said. He " 'iIl conlinue 10 coordi· There WIS I Pua3 Mama tuRlnl "';Ih chiltJ,ens enlrin lellin, . 'hy lhar hum Md ~"icr. Administrator uf the nOlle "..ht.:al marLclin, informalion pm­ mom shouki be: Pasla Maml. Nurth Dakota Wheat Commiuion. Bi,· ,rams. Mr. Fiwr " '1\ raiKd on a farm man:k. N.. nh O.k ... (701/224-2498). and finch Mar T.ppen. N.D .. and rC' · An nodlC$ of nOOt.lks display " 'a) .a cei\'ftJ bxhdor', and mlse,"1 dtlr", up al Tn,,·n. Country Shuppin, ('m· len. ThC'k' " 'c,e crealive and aniilic Durum Briefs r prCKnlalionl usin. paS11 al lhe blUc Stmolina .nd durum ftour produc­ malerial. Storel. banks and SlIp:mw· ktl5 hid lJ1«ial p;ma dilpl.ys. tion in AUIU" was up ::!8~ from AUlust '82. lhe: lar.. ", total for • To.'n " Counlry Shorrin, C.:nk' month in four run. acrordin, to the displayed the . 'orld·1 larlnt hlulna. Cc:nJU\ BURau. 6,'e fe.:1 b)' len inches. J1ftpar..:d b)' ItIt Durum Grind in AUllbl WII 3.$ Opcimill Oub. Malerials . ·cre POlled million bushels.. compared 10 2.7 • b)' lhe Crearnclte Compan,.. Rap yur .,0, up 27.,. h was !O'l, more Spa,t..:tli S'lLK'e, Nonh Dakota fkcf than the 2,3 mitlkm bushels in lui)'. Comnli"ion and Win~r Otcnc Cnm· pony. Nunh Dakota flrmen repon..:d Ihan The Shuppin, Center also ft.lmed 6)'k, 01 .11 durum Krt "l'= "'as planled 1 'kle.. · .lk Pastaville Cafe, Eicht r , l ~ ",.jlh (ht ,'wlY " Vic." up from l7'i1-, food boultqun prescntnl varioul " U in ' H2. All other durum vlridln r sptrialtin . ·ilh materiall p,,--scnle\' try 1hc.,.'N • lJecn:aJC in iI lUrvey ron· lhe Crcamtue Company. COWo'I' Ih. ducled by tt..: N"nh Oakoll Wheal Nonh Dakoll Whe.t Commiuion 11111 Commiuion. Winl'=' Cheese Company. All i Irl' lhe HtlU'C 01 Repracnlali\'e\ b:nketball leaml. coachc..". medii 100 ra~\Ct.I le,iilltion Iha. CUll 1M IUltl lhe: J'lUblic . 'ere invited 10 .ueIK th: price on 1984 wheat crop from U.4S i:de"'llk cafe. bu~hcl 10 $4,)1 and f,... "C'ln it al re' Americln Beauty Maclroni ( 'm' thallewl for 1915. Tbe bill sponsored by RNoodle Jump, Pa~I:K": Cour~. kst Sra}!h.:lIi SlurJ'Cr~ rcaturin!! celcb· Pa~h, C. f . ~luel1(, Cllmpan~' arrang ..."J Neal FI.h., Promoted (I.e. 1 h.: Minut Ja"c:~ " 'ere Ihe Rln:'l rcties hum thc ne"'spa,,,r, ,adi" :and fur a gi8-an1ic p:a)la di .. pla), in ,,,njunc­ CUonJlftllori. TV J'CrMmalit,' Juhn Idc\'iliun nk:tJiil-~pnnsurcoJ b~' TII\\'n lilln with I'all.la\'ille. U.S.,\. and Ju,,: N..:al Fishe:r hal been promoted 10 lltztnber,er or "Cheen" ""as on hanl! '" Cuunt'" Cri:dit Uninn ami the MinHt 1.i,,"hl..:nbcr, hmu}!ht the t!r""·cr .. uf'­ deputy adminiltrltOf of Nonh Dakotl --..:.. .. ~./ I.J b)(1C the: e\'ent and be Minier ur Ai, Furc': Ih\C Cn'dit Uniun, tlKlal..: un N.P.A. acli\'ilic\. Whtal C<'mmis.,ion. it " '11 announced .... T...... , .. tile s.w...... c.h. h.."UAlY. 19&4 17 16 1'11£ MA('AIlONI JocllSAi No 0" mills mort 1{IIIJ1iI)' d.",m lban IN,.,·atld Con.1Brrt No 0" ",.,m a ""'" dtptnJal* JJI/rI{" -Ibt rigbt prodUd Q/ t« rigbt lirM Q/ t« rigbt pria. 1&at's I~' JOu am roUt" on IN,.,·and ConAgnJ - AnIni· (41 ImIIt'I "'frI/itr of 1{IIIJ1iI)' Snrto/ina and o/btr ft,,. d.",m ptot/Im e Fleur Miling Corr1IOI1Y po! lOlly. the momentum is well direc· tics. Wc conlinUr.: 10 ,,'Ork "ilh Ihe t'ourw:, "'C then ha\'(' 10 rely upon the: UPDATE ON PASTA AND THE N.P.A. led W. have O\'er 1981. mentioned carlier - arc comina hom. ,Initations in ahe aff.in of lhe Auo. lIinois. He is aarrc::nlly wrilin, • hi .. cd. In the three quarten of 1983. indultr)' and Ihc O·Am;"'O plant in lhe: Chi. i( you . 'iII pardon my (,J.pression. UII· dalion. Norm brin" imprcuh'c cn:­ ""y pula oIlhe Induslry and is Italy. Accordinl 10 brands totaled 80'W, of the tocal pound~ Manufacturcrs AHOC'iation ~n' cd j , I would like to do 5t\ual thinp I' situation 10 lhe public .nd il lOCi hand pasta manufacturen. Ihe impon kv"I. sold in the U,S, At Ihe end 01 19K2. members . ·ell (or .Imost 82 years. 11 'he promo,ion G'"', thc 1983· h~IIY. FiBl, I wanl to brinl you up­ a.4 lational Puta Promodon Plan is .nd ,love "'ith our druns 10 wort curre:nll)' r:slimalN III 10% or mor.: the dlare: hlkl dwPfl'.'d S point~ to in lhe: lasl decade. mosl o( the mlj tCHIaie on the ..ate 01 tht.: Puta In· the nDII ambitious we have ever un. with the RCllan AdminiSlralion and uf the markel in wm" imponant metro­ 75 %. bulincucs in lhe: imlustry h.ve chan du.. ry, lhm I want 10 review wilh you .ken, And to bxk that up. the the Conarns, I mi,hl add in thai vein polilan lIelS. ha ~ t'ilu\Cd KriOUS de· Q\'Cr the paSl four )'ClR 01 1979 ,,'d hands. so thai OYt1\Cnhip is ' lie: the eKitin, happ:nin,s " i th the NPA Be. d of Directors hu approved in· thll the North DakOla Con,rn ~ ional tenoration in marlins in a boauk for Ihroush 1982. ad\'eruitd brands hl\'e lonler " 'ilhin • family bul within • itKU and finally. I " 'ant to "'Up up en .cd expmdilum. The hiahliaht of deleaalion has b«n Clcccdin,ly toUp" shelf sp~c a"inst t~ subsidized im- losl uln tOlalin, 137,000.000 pound ~ corpor.tion. With corpor.llc D"'n, " i th a rt\'iew of our fortign impons au PfOJram nUl )'car will be thc in· ponive of our case. In addilion. anum· 1'k1rll. Relief ii urgcnll)' raauired bom (or more: than S82.000,OO, 10lenerici ihip. in many CIK'S. comes a diUeh I trade case-imrorted lI.lian pUll. UCI 'JCtion of a pulalov"'s diet cook. ber of conlacts with IhI: United St. les a mn\'cmenl Ihat is obviously unf.irly tim! imports. That's lhe bad ne ..'S, .... ). of lookin, . 1 lhe: business III bo. •. We havc made • coopc:rative ar· Dc:partmenl of Aarlcullurt have been untkf\\'rinen b)' (he biurre . ·ortines QooIan.t The: ne .., is Ih.t t~ r.lc "f bc:qutndy new aoo diftCfcnl objccth ,000 '"

New resecU(h shows past.\ release .. the right (omplex (cUbohydrates - rewcUds us with better health. slowed aging and built· in weight (ontrol.

p"',1 .. IH tH"" " .. .f 11 .11 fI ·. "tl" ~. " " 111,"1111 1",1",04 \of'

\\ fill h

r"!IoI" - let'.. lell II like it 1\.

ADM

" , ...,. .... " " "'I·lI p, ...... , '." ' • •. " , ~ . ' " ...... " . ' • . .. . I" "'"''' ' .I .. " ot " · " """'., ,, • •• • ",t ."A .. '''''' ("'" t .. , n,. I ...... " " I" " ,.

• A. 2S Ibs. In the .... 01 Imber durwn who ~ Front Page Comment B. 201bs. tbe CaDId1an Grain C«omfssv. • Id (Continued from poge ZI) C. U Ibs. lbu proIclo • _ • tbIamInc and the 1982·13 marketia, year. wodd C. 3411-360 Calories riboflavin ••.aiacla aDd iron. wheal trade 1k­ A. 180 Caloric1 uled 10 reduced crops in the Medittr­ B. 200 CaIorico PIKa~ in ,troD," de­ Co 210 Caloricl rancan arca. rnuhina 0 _ 230 Calorica U.s. Scac\ll)' 01 A,rl products rival hllian imporu blending systems assure that vibration, low maintenance, Differ, makin, put. with Vull:.no·, produc­ Groctf had In IIIlcle on the Japan~k , nd Ire: muth better than Japanae tloo know-how a. ils ptant in Cando. lood indu ..1)' by Roben E. O'Neill accurate blends of different flours ent sizes available to handle from rruductl. ND - the U.s. durum ccnh:r - fur hem: Shkldin, maml-wt and p " ~ lronanJo " 'U ntMblilhcd in 1980 and regrtnd are fed to each press, 1 to 50 tons per hour. uc1udve markedn, in Jaran h)' Vul­ un ..ores from IUpermarktl comp.·li. wilh the bockin, 0/ the U.s. lederal CIJIO. lion is just one of the (ucinllin. piac­ Each press can receive a different Vokano is • (ond rnxlucu lJi\'i­ JO\'cmmcnl and North Dakota atate lien 01 the II...... lood Indu",y. • Sanitary construction-ali crevice .uthoridn. which made a total or $7 formula-automatically, lion of Nihon Scim. Co. . I manu­ Item: Mtlnwhile, the wntemiul' ''' milnon .v.ilable (or constructioa of free Interiors and FDA approved (Kturtr of bemp b,,~ for rice Ind of Japan has coalributed to a fast :r· the pasta plant, ac:cordina 10 Volcano. wbell. paced li(ntyle. mon: workin, won o: n epoxy coatings Inside and out. The: romp.ny supplies provWonl to • rrouble-Iree SilO dlscharge­ Vulc.no hlJ ... ued lelh'e ules d­ Ind • correspondin, emphuls (In (" I)­ U.S. (oren and seeD 10 promote ex­ forti for U,S,-made plioll, limed . 1 \'t'niencl!. In 1980, for elample, n' re lfflclent, qUiet, Turbnoodles" is the: nlnte ,i\'(CI Memphis, TN 38118 ~' ith 10 • new ptoduct ckwloped by imporu (rom 1I.ly. . .. _ ups halian companies. 0." (901) 794-9480 Lnt year, Ja.",n produced aboall- .. · Amon, majOr manufKtUNR, Ob' Kaiyo, I lCafood company. Rcptar 128.nOO tons of pa~ •• up .. pcrmtt. Pd.-y.'" ' subskliary u( Nippon flour IConeinued "" paoe 211 I .. ., 1984 26 TilE MAc.u.oNI JOUL~,\I. U4l 8S0,OOO ,ham. of Nankin', comn 1ft Sordln. Noodl .. IKC'OWlI of IkuJduuc:ry in noodlc mak· in, tbat ...... the cba.,. made by lIock. at an Cltrcbe pric:e or 52 I :r .. ------IConI~ lrom pooe 261 lellian putl man;dac:tuttfS lbat their lhare. The . 'Inants arc nemSOI It nuodles arc heiR, I"pplcRlI:nln.l . 'ith products ar~ capcrimcinl I KOOd IUIr· over a period 0( 10 years and Cieri II(' VITAL INFORMATION ".antinc ftour." The produCi ha, ket in the U,S, because: Amcr1cau by Mu!tifoodt. is continaent upol it ,lined KtCp'lncc in It:Sll at loc.i manu'lduren don't alWiI)'J UK &be achM:\ina certain perfonr.ance le\'tl in Since 1975 the firm of Ernst " Whinney has con­ nunery and rClulu Khoob and is now best &Jade o( durum lemolina, ur be· its Nankin Eapreu franchise ac:th'it ,'1. ducted a Sales Indel Slud)' the National Palta AJ· hein, sold in supermarkets. The prod. cause they blend durum lemolina with The ananJtml!nt is lubject to ~ I.­ 'or UC1 is hein, pn.'Knlc:d as particularly wheats Ins suill.-d 10 puta rroduc:tion, factory uepMaation 0( dcfinlti\·c a" .'(· sudation, The contract with them clpirN at the cnd hl,h in protein. tllcium, phosphorus By way 01 backJlOUnd, Radio Hanoi menlS, rompliance with applicable f .1' 01 lune:, 1983. and iron. IS " 'ell II bcin, low in fat. in rteent weeks hu liven rujor allen· ulatory authorities Ind approval b)' the Accordin, 10 1t'0,ld FueJ Rrpot'. tton to "cOrruplion and rcc:kel~erinl" bo.rds of dircc:ton of thc two cum· ",he advan11lc of usin, sardines il .uppoocdly cncoura,cd by In efton by panics. The respon~ibilit)' has now N:en taken o\'er b)' Robert Ihal they ICC'OUnl for more th.n half the Communist ao\'Cnuncnt to intr()oo M. Green uf the Macaroni Journal. of Japan', catth. They uKd to be used duce economic liberalization. mainly a, fcrtillzcf. but becauK of But in the noodle cue, Radio Hanui French Palta DI"",I. Resronsr. 10 Em~1 " Whinney "' Ol~ ,""OPlplC1C!y con­ their hilh nuuilionat "Ilue. inerc.sinl ~.id that Nluyen Xuan, former head Wurld ,..uvd RtptHl recently loki of cnorts hl"e been made 10 UK them for or lhe "Ite.awned noodle company, a diUllrecmcnt involvina the owner· tklcntial and il " 'ill ~ lept Ihal way. All informatioo human food," "cunniDlly I Wtstem IOUJ'('CS monitorin, bfoad. Multifoods under the a,rccmcnt will casts 0' Radto Hanoi r«'Cndy heard an RC'Ch'C warrants 10 pul't'huc up to (Continwd on pooe 30. AI 28 nlE MACARONI Jou...... -'"uA&y,19&.4 ..... homemakcra. Th< ...... , lou, I FNnch Penta DI....,.. Un .10_ ".,. OIl thaI 40"" 01 one-penon booacboI , cCcnItr.lld ff'CIm poot 2'1 UndevII.pul GoW Mine bad ...... _ oIone·person boo, . tabl .. in r ..... pou I. "The tribuna! ruled ..ai"" the w.. IW •• 8ureau, said hctc ...... tIy. th.-tour person houIchokII, • ,d • .....,I0Il of the .....P lot «OIIOIIIic ToIlcJ. wbo bucd his coadualoo on 34~ or bouschokb of ftw or mo l ~ . In n:_ .. yin. e!fced ...ly lbal il would • IIudy IpoIIIOIcd by 11M: """U lUI ToIIcJ said lhe _Ier numb:r 01 pc.> '841 "'cakeD tbe French puta 1«10r. How­ pie 10 be led I. mulllpcrson bou1cbolJ. year.__ IIOfeoIoyaIdecribcd the on lin'"the ._. oboppcr _ .. n'tf, it teemsliuly Ihlt Lulluma will makes II Ukcly that arcaler percentaJ:h- ...... , 01 "8 main lood dWlllD wheal lhi...... July 1983- Ihoppera c:oaducIed In II dlln by bad tualdy baked lrom rcntch, ..... JIIDC 1914. bccaUIC 01 ...... drouth H.yes. Ned .... and Auodata. Other pared with 71 % lot ~ boo ... earlier this year, ICCOrdinl to lbc Bndinp lrom the IIudy bad _ re- bold&. On:clt Apitullural Ministry In AlbcnI. leased earlier. The H.)'CI. Ned ... IIOOy di""""'1'" The durum wheal harvaI IhiI year lbat onI, 16"" of c.ae-person - . Is c.pccICd 10 1111 10 '84.700 _ :U_oIAIIII'1I holds UIC • Ihln! .upcrmarket...... in 1981. I. 1982-83. c.porlS 01 durvm ToIIcJ noted thaI Iiqlc-pcnOD pared with 371'1> lot bouacbold.0I100 ...... wen: an nlimaled '72.000 ,..._ n:presenled 23"" 01 all or more. In addi1Mx1. 20" of one­ toMeS. ,...... 01 the 1980 ___ aDd person _bolds make Citra lripo 10 rcccat yeaR, Greek UpoN 01 thll _tap: probably bas inmucd lor aaIcs and barpi... cotDpan:d wilh durvm ...... 10 AIFria and Tunisia Iinoc then. I. lhe pall ...... aIoIIc • 3."" lot bouacholda 01 lwo 01 - ...... proIJIC lndicatin, they arc relalivel, more con­ in thole countries. ICXOrdina 10 U.s. Aa:anIiD. 10 the 1Iudy. bct_ ccmcd with .... and ""'.... Icnce, .. Departmcal 01 A.ricIIltur< oftidlla. 1977 and 1912 __ perIOD bouocboIda weD as more lien-loyal and leu IIkd, 10 chcnyplck. II • m.iler ..... lingle The Gmk mint.(ry bas allO at... lood- the hIJhcII ....~ 143. -. mated • faU in the country', ,ofl wbea. been rcacbcd In 1912. ThiI_ houKhoIdtr into lhe store, Tolley ub­ Look to Maldari' harvaI. II bcIicvn il will yield 1.524 with • S23.33 per..,...... _ lor ICfWd, he Is · mote likely 10 keep· milUoa l00Dn. compared with 2.2 lwo perIOD bou1cholda. S 11.'6 per th.1CU~. million lonna the previous year. capll. lor Ihroe-perIOD boo""""" and GcMrIcs There are doubtl .boul the qUllily SI6.81 per capita lor lour-perIOD 01 ...... IIiII 10 be harvCIIcd I. the A IOIaI 0137"" 01 oar:-perIOD boo ... bouocboIda. hoIdo- e<>mparcd with '0% 01 01 " bI ...... areas 01 Nonhcrn Flanc:e. One major n:&SOII behind this, T oIIcJ Ov... 10 II..... developing .xtrulion diH for ""lively Iltbouah wheal harvCIIcd 10 the south bou1choldJ-uid they comItIcr F l I' ..... Is lbat the lood InduIIry _ally ies • pXICI vlluc. while 4''''' , id 01 Paris II Iookinl aood. Th< doubt Is 101 up lor ....., bouIcboIck. 10 It designed food produdl owr ...... 1 in Nonhem Frana: ..,..... cit.hct their ,Iores do not carry tJ III Ii..... wanllO buy in .....Ier unl ... the don'l know. th Irom the w:eptlollllly hiah lempera­ or they compared , COlI per unit Is hi ...... 32'l1> lot ....., bouacboldt. This , ,. tures and lack of rain durin, June and ptcd • pealer 01 boppIna lists bdoteband. • Archer Daniel. Midland Co. de­ by __perIOD houseboIds, indicatln.it D. MAlOAIi , SONS, INC. clared rcaul .. dividend 01 3~' per b mote imponallllO the Jailer .....p . ihare on the common slock., payable 557 third Av •.• lrooldyn. NY 11215 The H.yes. Nedve. 1Indin. on the NPJ. W1NTU MinING Nov. 28 to wrcholdcB of record OCI Phone: (212) 499-3555 Nov. 4. The divide'nd is the compaay" imponanc:e 01 .... 01 prcparatioa wu (. tan ,I ." Hett. 2Qath CODICCUli.e qUlnerly paymenl. lUppottcd by • IIudy ...... cd by WrlltlHaMyw.,w Then: are 87.317.2'0 ....rn of ADM ~ Market RacardI lluruu Ia cocnmon stock ouUlandinJ. 1981 baaed on .1IIIIpIe of 15.000 le- IoIootcIo 11-15. " .. Larged Macaroni Die Mabrs Since 1908 ~ With Management Continuously Retained in Same Familv TIll M.u:.uooII JOUR.AI- 30 1914 lion', IUpemwkelS and oIhor lood chain 01 22 lu.ury hotel, with . l()ft po 'anl both 10 C.mpbell .nd 10 Ihe .. hcbpI F_ Di._ Stouffer to Build New » amento community," SlOm. includin, U.s. military conunif... planned or uDder constrUClion 0., R",u Chunk)' Gardensl)'le spa­ Fro ..n Food I'lant Stouft'er'" which WIS founded In C !1't. . '"CJO ,110 is manu(lClurcd at plants grin Ihrou,houl the world. ,Mni ~UCC. a fl\ljor new rroduct Stouffer foods Corporation hu an· With ICX'CII to bulh the Unkxt land in 1924. "as acquirtd by " ""­ ia . ·amdcn. NJ., .nd N.poIeon. Ohio. undl!r the Ra,u br.nd name. "'as inlro· S.A .• In 1973. Neslle I, headquII ,roI nounced it will deli", and build. ntW Pacifk and [)cnver .nd Rio Grinde ~ Sacramento plant allO produces dUCN durinS lhe: third qurlct an"" in Vncy. Switzerland ••nd b lbe S1S million froun prcpartd food, rail linn. Stauft'er's Sprin,ville PI.nt II'K' 1 v.riclics 0( Campbell IOUJK and "'as availahle to coo!.umen b)' laic pint in Sprinl"iUe, Utah. " 'iIl be .ble to ship its (rozen products workl', leadin, (ood producer ..-0 we,l bevcrq.es IS " V-S" Cocktail No\'Cmber. Re,innin, in the (ounh plants in 55 countria. In 10 · tln The nil ton', Icldina producer of by rail IS ...'CII u rdriacnled t~t \'t: :lablt Juke and Campbell's To­ quart.:r. thii ne.· product . ·iII benefit unckr Ncsllc', owncnhlp, aanu.1 .. pmnium quaiit)'. frozen prepared carrieR throuJbout the wntcnl poruon m 1,1 Juice. It .110 il the major rru­ from the l'fp!Il markelin, r'oaram in foods.. Stouffer', will build lhe modem. ollhe nation. MeOui,an Indlc.led. (or Stouft'cr's hive inctfucd 600 ptT. tiJ, r of lomalo pute (or proccssin, the hislory of Ilali.n (ood guces.- rood proceuib, facilil), on • 6().acrt Ron Manpn. aureotly lacililies cenl. al l'ampbeU's other U.s. plants. 521 million in print .nd idevilion ad­ tract in Sprin,villc', Industri,1 Park. construction mJinea ror Stoafter \'erlisin, and a consumer coupon pro­ The lile fateS s.lte Raule 75 and i, Foods and ~ veleran of 20 yean in New 1' .... Sauce ~ram ...· jlh a face value of SBS milHon. I hair mile eat of InkR,.le 1S, 6,,( 1'.... to ... I'roduced enp_rin, work. will be ",ojed man· Campbell Soup Company .n· The new Ratu sauce il upccted tl) mil(S from Provo and .sO miles south At Sacramenta I'lant accr (or the new plant. IOUnccd it has Clpandcd its popular creale incrl!menlal ukl a.nd to funh« of 5.11 Lake Clly. ~ren,lhen the R • .., brand's solid lead­ Webber-5mith and AuocI.... 01 Campbell Soup Company Iw ... PIt .. Spa,hetli Sauce Ii .. wilh lhe II is e'peeled Ihal pound will be Lancaster, Pmmylvania. hal been con­ .-need It ,,;11 ,pend .lmDII S3 .... iDtroduction of • uuce lhat containl enhip ('IOIilion in the fall·,rowin, broken for plant in ~ra,.helti nuee market. In Ihe Ral" lhe new Mirth Incted 10 do the deli.. and enpn.. r· lion 10 bqin ",ndudn, p ....o 5p> 10 added salt. supr. Itarch. or ar1i­ For more tlUly ~' '')' I to cut Jalt I';:':A Q"kk bulintlS, a new boxed neat year whh iW1up of operations In, work for lhe plan!. The ....ral &helll Sa_ .1 lIS Sacr..... IO. Calj. kial colon. ftavoR or prnervatives. (rom your diet. diK'O\'Cr the Hunt'l ",lHduled lor ••r1y 1986. The pI.nl piua kit. includin, in one PKkalC _tractor will be ICiepizza ...... 01 Millluippi belore - the 51nuller Foods. In busI.... linee bilily. aDd will be priced .. lhe ..me IU,· Inc. (or the lhird quanrr of 1983 CA­ alone. III unique Ipity/IWtcl tasle sel«1in, Sprinavillc. We can:, say 1954. is lhe nation', principal manu­ ThIM!UI m ini retail price u the Glher Pre-co ceedcd 1982'slhird quaner by 3.0 per addl new udlement to old (avorite cnoulh about the nne C(J()f)C'tlbOa ...· c Sacramento Plant M.nqc, lacturer of qualil, Ir..... prepared nrietics: Plain, Mushroom .nd Meat cent on • 3.3 per cent incrcllC in ha .. _iYed from Spriorille M.yor I. OIUowokl said the new ",od,,'" dishn like omeletl, salads, sand ...· khcl foock lneludia, ...... side dishes. f1a \ \)rcd. The ~w ofteri:t, hal only Ilk,. il was announced by Ralph E. Brenl H.ymond. lhe Clly Council and lacililies will employ U worke,· . iii and ~ila di'hcs. Try thil IUly elr­ French bread pizzo. mpel. "'"'" and 15 miUiarams of sodium rer (our- Ward, chairman and ptnidtnl. bonar. nuce ,"ipe IS a Itaner. Thcn Utah Count)' and stale ofticial. who .. t.can CUisine." the company's popu­ 01 whom will be dr."" lrom the .­ pany"s ujltin, worklOfco-mollh KI­ 0111 ' C Krvinp. Nel income (or the quarter ended kl )'our ima,mltion late it trom hclred us IOClte and acquire this cICci· lar ..... line 01 14 m ...... each wilh sonll emplO)'CCI wbo win now ~ . p!II .. ,tudy after study has durt)' iudi­ September 30. 1983 W.I S44.725.000 there." lena lite." (ewer than 300 calories per servin,. QI\ • thlt more and more cO.lIumcn or S I .25 per marc. compared with ''510\1I1cr Foods, aided considerabl), on full·time status. The plant, waW Pasla wilh C.rboaar. Sauce ne Srriorille Planl will be SIouI. 6200 Franklin Boulev.rd. pre ~ Ql ' toods that havt rcducul sodium $43,434.000 or $1 .24 per Ihare (or the by our inlroductlon ol"uan Cui~nc" I' .. eU' ler Foock' lhird lrom> lood plod",,· emplo)'l 1420 people lull time. UIC upr COIItent." said Roben Subin, third quarter of 1982. Quarterly saks products. hu uperitnetd tmnc:ndous V.. cup buller or mar,arine lion lacility. The company', Solon. ... :rI man.",r 01 Campbell', Oro­ were 5460,52S.000. compared with ,mwth in recent )'can.," Mc. .killlully lIa ....ed wilh herbs .nd lolaled SI .25 1.737.000. ur 1.4 per mUit room tempc'I'Iturc. 'pprolimllely 300,000 square (cc' and alUI rontaintrl. 'Pic '. That's why this new no 1.111 ,eiher eIP and cream unlit blended. Ilnd .n ample. ru,b quality water sup­ cenl lrom SI.234.32I.000 in 1982', a IJO..fOOl 1.11 frtCll:r warehouse for Idd, I spaJ.hc:nl Auce, w;th season­ Cook ~". 10-12 minutes in boilin" ply." MeOuipn poinled nul. "In the "Thil is an important Ittp fo' p,&S. fint niDI! months. raw and finMed (rOZCP (ood products ~ 0( orepno. bail and ,arlk. 1o ulled waler. Dr.in ...· ell . Tum pULl Sprinaville ~te. we arc convinttd "'C said Orabowski. Chcscbrough's toCa) ld\'Cniiin, in­ mainl:uncd .t minus IS'F. 1bc~ "ill IlaJ. a (ew. bursts into the low-sodium into heated (250·) ovtr-proof Krvin& have satisfied all thole ntcds. We are "Since the planl _ buUI In 1~1. vestment for the fint nine months 01 be t ..'O production lines in Phase J of .... . :1 u • rdrnhin, a)temative." ""ish. TOll pasta "ilh butter and peP" lookin, lorwanilO the lIarluP 01 willi ronilruC'lion with provision for addi­ vinually all producu man"'."""" 1983 rose about 14 per ccnt from peroni. Pour ell mixture O\'er and .... think will be one oIlhe IDOII mnd· t)t 1982'1 tint nine month to .b?ul tional lintS IS required. Initially, the here ha", been paeked I. caos Sun loss. Add chcat and panic),. tOil In em and eflidenl lrozen lood produetion million. a record (or any ftn.\ r~ ne pI.nl ,,;11 prod= 51ou11er', Foods' experience .... pia m" ... oboU1J ... Hunt's No Salt Added Une mix. Makes 4-~ servin". (roun l'C,ular and Lean CUisine en· (acilities In the ...'Orid." • ble US 10 paen.. additional can,pIIeI monthl in the company's history. Mr . Hunt'. tomato products. (rom Ward said Ihis increase "is M,inning tn-es as "'ell II man)' side dishes. Ulli­ The Stouft'er Corpotltion. in addi­ produets that dded. yond." M... h \I. n. 1914 32 TH. MACAIONI 33 _ ..... cJiIIercIIer-qUIIIty. u,hIu...... , -. azine Ulalylc Study. T.kin,. bil. oIlhe SI.6 billion Iro­ ed IIsb. upllldiq \he product InIO OIIly 26'-' of mole boomen be! ... un entree market has liven more than otber Walern IIaIa, ODd odmllsln, lood Iboppin, II primarily I -.' ..., one food company • cue 01 indi.n.­ lbe ..... bnnd. CompetllOn .... """ job. as COIIIpon:d '0 34'-' of .... IWn Ihis year. The marke! is ptwated 10 n:spond ond 101\ _ oIIoR. boomers. AcconIIn& 10 \he I'• .,v . 'jlh new itemJ, and supermarket. have "Von de Kornp·. was IIIWI," ..yo ..udy. boomen are IilDiftcondy "" not hesitated to weed out the _n. .... induslry -..... ",III apoaed • price CODIdous and more npcrimccQI Th< fin! 10 iO ho .. hem Iow-quoilly. elltJorY lhot bod • bbIOry of quolilJ in Ihclr ahoppIn .. lin-tray dinnen thai man)' (OQlUlnCn probI.ms ond ftlled • void." Today. hl&vr dropped for mort: exotic. belter .. lhe complny boIdI I 16'11> ..1ioaII Eapalow... 11!.lin&. and oflen prickr 1m. "Every morkd ahaR. behind Mrs. PluI·. ond Sncnly·four percent or male bl~ nf non·boomen. TbiIlJ· I.m. H. belines Ibol IOphisIicIIed lhe eoJoric- of non-boomcn. i'. '''' im lrozeo lood ...... IS eln IromI lood morke •. 01 male boomen are "more COftk"~ N..... •• Slouller. Pillsbury'. a ..... TIw _ cncourqed Pokms 10 01 price now \han I was I year or "" aionl. ODd CulpbeU·. 5_ ond look lor oIhcr dbnle alebel. Von de .,.,." c:ompored '0 79'11> of _ WINSTON .n. Only 35'11> 01 lIoomers ...... \be Mn. Paul'. Kilthtos units on • kan Klmp·. Is launc:hln&' line nf au­ odvcnisina ond p_ bud,.1 01 a ...... ond 11oIi.. a ...... la W... lood 110m willi II.. heat pric:esl''''' 1I'.0"'IOw.. , lac. 55.4 million. CompbeU·. Mn. P.ul·. ltm lilies, where the Van de Kunp', pins ror I JlUticulat week." as \ .. division alone spmt S14 minion lUi nome II w.U·kIMlWn ond odvcnhla, pored 10 46~ nf "",,-boomen. ' IDI) EST. 1'10 Ibirty.aPI of ...... )'ur. apcndln' con be concentnIod. To .,...... 1 Paurina ..,.,., InlO \he lor,.ly un· lvoid campelilioa with R. J. Rey. ""tty to use as mao1 (OUponI II ... ( ·1tIIfbu., .wi A_,1kaI eM""", ".c' It 'u "- 1ibIe." as compored 10 46'11> of ...... Ioped upocol. e\hnic It» which be,on IS • l..uly-ownocl. Loa Such... ..I..... And In pvc pull Maciel bakery and mtaurant chala. 1000B a choke In an uta wbere Stout· 6ve )'Can ..,," " compared to 1* 1 -N..,_I ....,. In the 19601. V•• de Kornp· ••Ipond· of non-boomen. • ..._ .. , .., c:.,1 lu .nd a ..... alanl domla .... Von de 1 c.ro. Sc-...... ed inlo lroze. loods ond aoId \hem I. Komp·. oIlen Creamy Splnoch ond Willi \he major:.,. nf I.. 2J.i .oiI­ -:t!l:Ws .... s. ... c.. , Ie • ltey ...... !oO\Ilhem CoJilomla lllpermork .... Beef A Musivoom. Pok.... hcIines lion rcoders ...... ben of \he - BUI by 1973 II WIS 1oIin, nearty SI cosmopolitan consume" arc hil bell _Ilion, "cop/< mapzI..... ' .IID J -Ieet;,' , ,'ee. T...... s...... , "c. P. O• .oX l00s million on • poiif)' S 13 mililoa in w... proIIIC of lhe busI .... wu II1II I. prodUds In major onedly Ihlnkln, " I.... procaoin, componlc:s prctcnlly In oddin, • put. dish 10 115 pn>duct Ii ,. Changing lifestyles lilt indutlry. C ...... Ate Key 1_ ...... ~ "'"" '-'"- The ..-b ..... will conlilluc 10 A ICCCD' development ill \be PI"' ~ U.S. pU ll markel ii expected comc from lbe emcrpn, st,menll of industry b IUbsidia:d ltallu Impo". .I. crow frum an naimaled S1.204 the ronwmcr manct. panicularly lhe lmpons prtSCntl)' IttOUIlt for appro'" tHllion (1982 manufacture,,' dollars) hcahh cOMcious consumers who arc motely , ~ of totoI po!II c:oaIUIIIption. in 1983 S1.64 billion (1982 monu· ,u inleresled in pastl U I autridous., low· wi,h reported ...... 01 2()'20~ in flCture,,' dollan) in 1990, 51)' • new caloric complex carbob)'drare. and the key uea of lilt _III"" U.s. I. 201J.poac .. udy by FIND/SVP. the aourmtt CORsdous.. upscale COftwmtB June 1983. I (lc_oI AarOCIIICIII OD New Yor" based informalton and R· who are lntcreslN in lpecial ihapcs Trodc:s ond TlriII. (GATI) rulin, w:arcb firm. The uudy. coulled Thr .nd flavOR, hl,b qUllic)" .uthtnlic wu made in favor of cuu.lnl subsid;"'S PAJ'" Murtd, 11)'1 volume is , .. peeled (Imported) pasli. 01 11011 .. Impo ... \0 the U.s. FIND/ 10 ,row (rom an Htiml ted 2.349 bil· SVP '01CCUlS ...bilizatioo 01 pric .. TN PlUtll Markn wal published olht.·r scc;tor uf lhe pructuaJ flM....t\ ~I~ . Bc " 'i11 scrv",,, lhr ..· .:Iolcrn r an A. thew .pccialiocd po!II produc15 lion puunds IOId ill 1983 \0 2.66 bil· wilhln I"" )u'" Ilxr In imports. Yorit 10110. Tu order by phone. rc«nll), announad an I,fa:mrn\ in 10 the tradilional and dulinin, market s.. company "'hkh i:4 Ihe onl)' m:lcaruni ruI, inftalMl4 Idjusaed, maauflC1urm' United States imports pula complement CPC'I businrs, in the The jl, )·ur·uld M,. Zilllmcrm.:r. n ror)' owr lhe last decade w.. almml t"iu on the JrOWlh oppor1unil~ . M doUm at the manWICtUreR' Incl. I 1m Gf'tCU, Thailand, China, usk'm Uniled Stales, Upun comple· 20-' in ftal doIlan, I/Jjuskd for in· SlY' Petcr Allen, .. It appell'1 that po l I) ' Ul.:C'Cnb William F.. C. Dea,dcn, til. " Incrtucd adycrtisin, budacts in J ,)In, Hon, KonC IfMI Kortl in lion of this tnanshion, il is our upcc· n'lton. The ,rowth and inereaiin, U!oC prodUCfn are movin, in thb din:cl ·n who " 'iII &-cunk: chairman. Thl.· ",u,· 19B:! and 1983 arc indicative of lhe I lIilton to hal)" latton Ihal CPC's suppan will rnilblc of pasta in markrt will continue beeault of the inftul 0( iOphislk: ·d renl chairman. Uaruld S. Mnhlcr. " hu awcuive Inlrkedn, approach bein, the lhe Mueller business 10 make ~ilnira· food muketen into the businns. " ,nad.a is the larJCSt markct for " 'ill he lIS in Murch. i, Jf.:l i 'i l1~ . odopted by lilt ...jor produce"." u)'S alon,.·ilh the demand for qukk. CII)" nnl advances in both lhe slrenllh of and nutrilioul rneals. I t)frican palla; Saudi Alabia The mo't· ~ , ..,.hi",h ""'crc \.' ). Jl'-'i: I~·d. Peler Allen. FIND/SVP M.na,,, of , : ICICond 1.'FIt. ils consumer franchise: .00 Ib: mod· a,C' !ottn as logical Iransililln fllr lur Market Rn.:arch Rcpons. "We Clpccl food service MC.I iftllilutional n. nND/svP sc-,. The crnizalion of its operations." concluded manlg..'mcnt ttf thl: i:hOcnl;alC'. hlt'l1- Ihil to (OOlinue. with thoc companies ",-cloB are usin, more MC.I more puta Tltr Pill/II MorbI PfU'idcs II « If : 'u answtrcd true 10 all of It...: McKee. pro..JUCIS and rClItauranl cun"'..-rII. Mr. fOfC'Ctil ,"nariot (bell casc, n rSl chuKa are you're I puta pro Ulin, lOPhisticalcd marketin. sqmcn· t.«auw 01 its nutritional .nd rconom· Zimmrrman. ""'htl jttincd H':f)hc't, in ieal benefits.. Corporatc canteens. probable and won. cosc J. ·'.K . ... ",,"ked I peck ., The U.s. ,.,ion .nd potilionln, 0' br..... 10 c.... 195ft. rose )lctILlil)' Ihrnu~h Ihe ~u m. capitalize on ..dflinl tonwmcr values., schools .nd most recmd)' airlines arc .. udy .110 looks ., Industry 1IItIC1 ,. •• .Iarket: A Slrltqic Marketin, Appolnt.... nt at pany's m.na, cmenl ranb. ha"inalx-c n I~, ...ylcs .nd dcrnoaJ.phlc:s." the major institutional UKR. Rl"SIiU' Kquisittoa Ktivitin. advctdsin. s· ra­ and Biennial Rcview com-­ ...... 1 Macaranl Ca. an .)5isll nl til the r'I."!Ikknl. a ~mur The $Iud)' points out that lhere is ranb Ire capitllinn, on lhe chic and tqics. .nd the killin, put. ." .. Busians Trend Anal)'Iis of Mr. Pat Ippolito, president of Ideal \'icr pmidenl of Cury f:lltw.J S.:f\· ic~ lIiII no national bran-: of PlIsta. in ""IC trendy irDIF beiD, crellcd II the top facturtn. The study includc1 a mail '" .'- , . ",, ~ New Vork. Maclroni Co.. Cleveland, Ohio an· Inc .• a HrrsM)' !.ubs.idiar)·. He halo of the mil)' of tM larlf, national fr'lJld end of me market and are includinl list 01 puta prodllCa'l and martcl~ rS. nounced the appointment of Mr. loon hern Hen.hcy', r'''''!I id..:nt and chid procnsin, compan1es, What hu thus more ptila dishes and paStl salads on orimt.' noodle manufacturers. p;io.ll Aupaslioe to lheir ules sl.rf. Mr, uperalin, unkrr )inl,'': I'IU" far b«n missin, in the "national brand their menus. In addition, there is • advertiseR and their ad't'Cnisin, IJ'It' propoted ocquili'ion of C. F. AUCUSIine will be rl,'sJonal mlna.cr M,. lk.:r.rdcn h;all bttn tlcn hc-." chlUcnge- is the abwlutc commitment lrowin, market for puta created by cics; • lisa of uade assoc;iations li nd by CPC Intem.ltonal. Inc. under Ihe IUpcrvi~ of Kenneth Ip­ vicc chairm.:r.n arkJ chh:f elcculi,,: lIiri'c r b)' thcK companies to do what il likes the Rlati~ly DC'W phenomenon of lhe other SOUn:el for informatton; biblil1" CPCI entrance inlo yrt an· polito. vicc--prnMJcnt in charJt of 1976. 10 establish a nattonal brand. The lIud)' pasta food ft'SIaUrant chains I~h .. ..phy.nd aJouory.

3~ THE M-'CAI.OHI lou."" , INDEX TO I. Ids _ pOlilion. Viviano will be ExciICmml .• . run ... fac::inati, n _ ADVERTISING mponslble IOf Ibe Corporallon·. Hu· .hey all ao in.o ...kin, up .he \, ~ I min Rnou~ ProducIiviJy and Ad· DiIoey World "...,.,". They art . I...... m1nisJraJlon 1uncJion. pi .. 'wo oper. .be inp­ AIO , ...... 1'.... alin, _ - San O~DI' ney World ...min, one 01 lhe r ow ADM ..... c...... U-U ROSSOTTI C... pany and He"""y In.erna.ional unique expcrimcn you will evrr (n. __ Co...... L.d. joy • SPECIAUZED CONSULTANTS TO THE FOOD INDUSTIY SINCE 1898 ...... C pailtke ••••••••. . •• . • 7 ..._eo...... -.. Viviano .. PmIden. of Here. you will diJ('OVCr 4J.tqUJft· c..r'- ...... II San Olo~nne, will be h. Eo ....• miln wonh 01 elcaanl resort acc:omUW). OUECTNES: IUILIIII A COISUIEII FIlAICILISE __ c:-o...... , .. .. live Vice PresideDI, C. Mickey s.:':b, dations. oulIIandin, dinin, and .tll tp. Del " ...... Cce ...... , Dlr. pin .. all kinds of live and lively enltr· FOil YOIII IUID 'M ... Ca...... 1 Viviano bcpn his Cllftr in 1960 tainmcnt. and a host of outdoor IClh;· ...... c...... be joioed hh Iamlly pall. bull· tics. Includin, pr. tennis. lwimmma. A LOT IIIDES 01 TIE IIIIIT lIIAID IAIE AID SUPPOIITII' ~ ...... , ... 'I ..... _ FoodI, in Lou;'vil ... boadn" lilbin" and loll more. All. ia TUDE IAIlI...... D...... 't addilion to the charm. dclipl, ;and ...... ' ...... It Ken.ucky. He""'" Foodl acquired arIJIdeur 01 .he M.&!< Ki...... :aDd ...... MII ...... n Delmonico in 1966. Viviano WAI nam· __ -- ...... U •-.1 Vice PmIden. 01 Operal_ in EPCOT Center ...... c $ ...... It 1968 .nd promoIed '0 I'rniden. in EPCOT center, Walt tmney'l dream _ ...... eo...... JI.IJ 1972. il a realiry~ ukin, you on incrNibit W...... L. It ...... II In 1975. He"""y rombined Del· "journeyt" '-ah .ime .nd 'flOC' . 1 monico wilb ....be, pat.. a a CWTmlly laVina as Chairman of the counllin reprntnkd and discurn 5 5III •c 2. C 5. 0 I. B National Puta Auodalion. the .... and aI"... 1onI, deliah,'ul oil,'I" > •c ~ and colorful mlenainmml and cui·int 3. 0 6. C 9. A C. Mickey Skinner joioed Skinner IIII a:: Macarooi in 19' I, lenin, in many unique 10 cacb nation. The ""tcr Jll ~"(t i =II •CD III produetlon and "';"",riP, capacilia. i, the AmcriC'an Adventure - a spc,w c 2 and ..u s..perio.enden~ eaperlenoe. • Sympathy ProdueIIon. 2 = fa -z loin. Aima Kuhl died JUddenly No­ Packaain& .... Sbippin, lrom 1972 '0 Of C'OUf1C', The M.,;c KinJdom '" itll a 1975. He wuaboPmiden~ Plan.Op­ rooy auractiont to nplore it a 001 ,.­ ,-ember 20 while \'Ish in, her dlual"er ....1onI, I .... 1972 1976. ..ben be .ion wi.hin .... DiIoey c:ompound . ! in Scanle. Mn. Kuhl was the wife of '0 i wu promoled to Eucutivc Vice Prni­ Sam Kuhl. Prniden. of .he Nonh D.· "? ...... = den.. WIten HenItey lormed .be San nee I; -= kola Mill and Elevator. Grand Forks. c•• _, q kll Gior&io-Sllnner Company I. 1910. be ... Sam wu in North Arrica at the lime = wu oamcd ill E.ccvtivc Vice Prni· The ilUMlnl Conlcmponry R, "" on a trip ror u.s. Wheat Auociata. denl. HOIel has 1.0.6 rOOllll. Sl