redken for men GREAT HAIR... GREAT STYLE! styling From advanced haircare solutions to creative stylers, serious control for every style Redken offers an extensive collection of products – for both men and women – that combine innovation with gel/cream paste/gum wax/pomade the latest trends so you can have strong, healthy hair and amazing style! maximum control

stand tough work hard outplay extreme gel molding paste texture putty* SPECIFIC NEEDS. SIMPLE SOLUTIONS. create sharp shape, work through hair construct styles with REDKEN HAIRCARE. definition and shine to shape styles with chunky separation, Whether your hair needs moisture, volume, for a sculpted look ultimate control and oversized pieces a shineless finish and a matte finish. strength, softness or color protection, *available March 2008 Redken has a solution. The care starts in the salon with a Redken Chemistry medium System Hair Recovery Treatment control service that offers intense, customized benefits to transform the condition of your hair. Extend the benefits at home with a grip tight disrupt maneuver full range of shampoos, conditioners, and holding gel fiber gum working wax create long-lasting create disheveled, direct, construct treatments that offer simple solutions to style, texture and shine remoldable styles with and redesign with your hair's specific needs. for a defined look strength, flexibility moldable texture and natural sheen

mild redken for men control TAKE CONTROL OF YOUR STYLE WITH REDKEN STYLING get groomed polish up Redken makes it easy for you to find your finishing cream pomade perfect styling products by grouping them haircare add light control, create super shine by the most sought-after results: Volume, focused technology for stronger hair and balanced scalp smoothness and with definition, moist natural-looking shine separation without Straight & Smooth, Shine, Definition & daily usage: corrective care: weight Movement, Curl & Wave, Heat Styling, and Hairsprays. Within each category, the products are arranged by level of spray skincare control – mild 01-05, medium 06-15, and maximum 16-26. The higher the number mint clean densify go clean daily retaliate maximum the greater the control. To increase your invigorating texturizing care shampoo antidandruff control styling options, blend or layer products shampoo shampoo cleanse and shampoo and create customized effects. The lathers off dirt give fine or remove build- cleanse, control and build-up, thinning hair up for strong, dandruff related TRANSFORM possibilities are endless! leaves hair an inner push manageable flakes and help strong and scalp with increased hair clarify hair tingling clean density and and scalp with fullness pyrithione zinc hold still cleanse firm styling spray acid-balanced YOUR HAIR... spray on to eliminate cleansing bar cool finish bulk up finish updaily static with firm hold cleans, restores invigorating thickening weightless and lasting, humidity- natural pH and REDKEN FOR MEN conditioner spray conditioner resistant power refreshes skin with CONTROL High-performance grooming solutions moisturizes and lift and add moisture allantoin Invigorate, thicken, moisturize, purify... strengthens, texturize hair and light leaves hair with long- conditioning and then create serious styles. Redken For and scalp lasting volume to leave hair Men offers a complete range of grooming refreshed with and flexible stronger YOUR STYLE manageability fullness and more solutions that meet male-specific needs. and shine manageable A color-coded system simplifies selection with natural- chill blast daily looking shine to lead you to the right choice instantly. antidandruff The styling collection includes a range of leave-in products categorized by form and level of treatment refreshes hair control to help you create any style. and helps Need to camouflage your gray? eliminate Ask your stylist about a Redken For Men the symptoms GET INSPIRED. SEE YOUR STYLIST. of dandruff color camo 10-minute color service. REDKEN.COM and avoid its For more product information and style inspiration, recurrence log-on to Redken.com. All rights reserved. 50002891 10/07 Redken Haircare Ask your stylist which products are right for you chemistry in-salon service WHAT YOUR STRENGTH & REPAIR BRIGHTENING & REFINEMENT COLOR PROTECTION VOLUME & STYLE SUPPORT LIGHT MOISTURE SOFTNESS ULTRA SMOOTHNESS MOISTURE & DEFRIZZ SPECIAL DANDRUFF DEFENSE system HAIR NEEDS NEEDS Chemistry System Extreme Blonde Glam Color Extend Body Full Clear Moisture All Soft Smooth Down Fresh Curls Scalp Relief Dandruff Control offers intense, customized benefits strengthens, repairs and protects activates brilliance, clarifies color helps shield, stabilize and secure provides normal/fine hair with replenishes normal to dry hair advanced silkening formulas transform enriches and tames very dry, provides instant activation, fights dandruff and its symptoms; for your hair's individual needs chemically and mechanically and reinforces strength on all types color intensity to keep color-treated bodifying strength and density plus with weightless moisture and a light dry hair with intense softness, unruly hair with intense smoothing frizz-controlled definition, moisture gently soothes and clarifies scalp distressed hair of blonde hair hair fresh and radiant lasting style retention shiny finish replenishment and luminous shine and frizz control and strength to all types of curls BOOST

Chemistry System In-Salon Service Strength Shot In-Salon strengthens chemically Service chemistry system chemistry system chemistry system chemistry system chemistry system chemistry system chemistry system chemistry system Dandruff Defense for dry, flaky scalp distressed hair PREPARE TREAT PREPARE PREPARE TREAT PREPARE TREAT PREPARE TREAT PREPARE TREAT PREPARE TREAT PREPARE TREAT PREPARE TREAT PREPARE TREAT Chemistry System & TREAT Protect Shot Shampoo Conditioner protects the vibrancy of Shampoo Conditioner Shampoo Conditioner Shampoo Conditioner Shampoo Conditioner Shampoo Conditioner Shampoo Conditioner Shampoo Conditioner Shampoo Conditioner color-treated hair

Chemistry System treat Soft Shot instantly softens dry, treat treat treat treat treat treat treat treat Leave-In Treatment brittle hair Rescue Force Fresh Gold Rich Defender Plump Treat leave-in Instant Polishing Prep Heavy Cream super Butter Treat Spring Mousse leave-in helps reduce flaking, fortifying treatment color-activating protective treatment thickening treatment leave-in cutting and treatment smoothing treatment anti-frizz activator for irritation and itching; gently provides deep conditioning treatment provides deep conditioning adds substance, body detangling lotion provides rich, deep delivers intense moisture, lazy curls soothes and hydrates scalp and repair; adds control enriches warm tones and and helps preserve color and shine without weighing moisturizes, eases conditioning for intense lasting conditioning and revitalizes and volumizes Chemistry System and manageability conditions warm blonde intensity hair down detangling and adds softness and frizz control control with curl-defining body Anti-Frizz Shot highlights polished smoothness and re-energizing shine provides intense smoothing and lasting frizz control to very dry, unruly hair CAT treatment Pure Pearl Total Recharge Weightlifter root lift Velvet Whip thermal Detangling Cream Curl Refiner leave-in CLARIFYING reconstructs and adds color-activating inner hair fuel styling treatment softening treatment leave-in smoother anti-frizz detangler immediate strength treatment conditions, detangles gives an instant boost to instantly restores softness, detangles and nourishes for unruly curls Hair Cleansing Cream SEAL controls yellow undertones and helps protect the life the roots providing lasting improves texture and helps to transform hair with lush, tames, detangles and helps Shampoo and conditions ultra pale of haircolor lift and shine provide heat protection for frizz-free smoothness control frizz for lasting helps remove mineral 3.5 pHix pHase blonde highlights a shiny, luxurious finish memory and manageability deposits and styling product for chemically build-up damaged hair Deep Fuel durable Crystal Flash shine NEW Carbo-Bodifier Gold Glimmer Heat Glide Curl Boost anti-frizz strengthening treatment for volumizing foam for perfecting shine protective smoother scrunching spray gel treatment multi-tonal blondes baby fine hair treatment provides heat-safe control moisturizes and provides long-lasting, creates a lasting barrier boosts hair with a dose of thick- provides intense shine to tame frizz on even the re-energizes curls with 5.5 pHix pHase intense repair to very against frizz while adding ening carbs for lasting volume with lasting softness and most rebellious hair lasting frizz control and shine for mechanically distressed hair iridescent, crystal shine and weight-free conditioning frizz control damaged hair

Anti-Snap leave-in Sleek Obedience Anti-Frizz Shiner treatment anti-frizz solid serum lasting power helps fortify hair that’s concentrated smoothing humidity sealer prone to breakage formula provides high smoothes, refines and definition, frizz control helps block humidity for and sleek glossy shine shiny curl perfection

Redken Styling

MEMORY STRAIGHT & SMOOTH shine VOLUME DEFINITION & MOVEMENT HEAT STYLING CURL & WAVE HAIRSPRAYS & FINISH outshine 01 anti-frizz glass 01 touch control 05 contour 08 water wax 03 shine hardwear 16 fabricate 03 crystal curls 06 workforce 09 flexible polishing milk smoothing serum volumizing texture whip shaping lotion defining pomade super strong gel heat-active texturizer defining shine gel volumizing spray defy frizz with super shine kick-up the shine and flatten shape and volumize with bodify and volumize with separate and define with empower styles to stay activates texture and illuminate curls with work, boost and shape and clean definition the frizz touchable texture, shine, flexible control clean, flexible control and put with lasting control definition with a clean, frizz-free definition, lasting with 24 hour humidity and movement brilliant shine and shine touchable finish; great for curl memory and intense resistance, 8 hour flexible use with a flat iron crystal shine control and frizz-free shine

satinwear 02 ultimate vinyl glam 02 thickening lotion 06 guts 10 rewind 06 pliable NEW rough clay 20 spray starch 15 ringlet 07 headplay 12 blow-dry lotion mega shine spray body builder volume spray foam styling paste matte texturizer heat memory styler curl perfector pliable working spray transform hair to silky luxury get instant gloss and build extra body and texture boost roots or get allover twist, shape and texturize unearth defiant definition, curl it, crimp it, flatten it with ban frizz, define shape work, sculpt and define with a faster, easier stress- a glam finish for full, fabulous style volume and flexible fullness hair into changeable styles choppy, chunky pieces and style memory technology and revive shine on curls shapes with 24 hour free blow-dry intense matte texture and waves humidity resistance, 8 hour flexible control and frizz-free shine

straight 05 clean lift 07 electric wax 11 shine hot sets 22 NEW elastic works 09 quick dry 18 straightening balm weightless volume gel fused texturizer thermal setting mist waving gel instant finishing spray kick out kinks, curls and get long-lasting, airy fullness shock hair with create heat styles that have mold and manipulate curls control and complete your frizz with humidity-resistant without the weight deconstructed definition, staying power with windswept texture and look with healthy shine and smoothness texture and reflective shine lasting frizz control a firm, no-fuss finish

align 12 ultra- full frame 07 protective rough paste 12 curl force 17 forceful 23 super straight balm volumizing mousse working material texturizing spray-gel strength finishing spray discipline, protect and volumize, moisturize and deconstruct with rough, revive curls with dramatic finish styles with lasting lift, strengthen unruly hair protect hair from heat ragged texture and definition, energized 24 hour humidity resistance, styling, humidity and color fade moveable separation bounce, frizz control and 8 hour maximum control lustrous shine and frizz-free shine