NH Parity Parts
Total Page:16
File Type:pdf, Size:1020Kb
RCVS: can it be ‘an impartial source Can general practice continue to Do you understand the world of informed opinion’? be affordable for clients? of financial derivatives? – page 6 – page 24 – page 54 The fastest Help keep things growing veterinary publication DECEMBER 2010 Volume 42 Number 10 Winners of 2010 250th anniversary of founding of Front-of-House awards announced profession to be celebrated WILLIAMS Veterinary Surgeons in VETERINARY associations from veterinary training institutions Details of World Tywyn, Gwynedd, and Cheadle around the world have joined – he was also involved with Veterinary Year 2011 can be Hulme Veterinary Hospital in together to declare 2011 as World the founding of the second found on www.vet2011.org; a Cheadle Hulme, Cheshire, have won Veterinary Year. school at Alfort four years list of major veterinary the two categories in this year’s They include the World Veterinary later – he was instrumental in events in 2011 is on page 14. Front-of-House Awards run by Association, the Federation of creating the veterinary n The organising committee Veterinary Practice and sponsored by Veterinarians of Europe (FVE), the profession itself, so that 2011 for World Veterinary Year Royal Canin. Federation of European Companion will also mark the profession’s 250th adds: “As a result of Claude Bourgelat’s Williams Veterinary Surgeons Animal Veterinary Associations anniversary. fruitful collaboration with surgeons in won the category for practices with (FECAVA), the American Veterinary The first official event of the year Lyon, he was the first scientist who no more than 10 full-time or FTE Medical Association (AVMA), the will be an opening ceremony in dared to suggest that studying animal staff, with Sundean Veterinary Clinic International Veterinary Students Versailles on 24th January. Other major biology and pathology would help to in Lydney, Glos., the runner-up and Association (IVSA), and national events include: a world conference on improve the understanding of human Zasman Veterinary Clinic in associations from Africa, Asia, the veterinary education to be held at the biology and pathology, so 2011 will also Islington, London, in third place. Middle East and Australasia. Companies veterinary school in Lyon from 12th to mark the 250th anniversary of the Cheadle Hulme Veterinary such as Pfizer and Merial have also 16th May; and an international closing concept of comparative pathobiology, Hospital won the category for declared their support. UK involvement ceremony during the World Veterinary without which modern medicine would practices with more than 10 full- is as yet unclear. Congress in Cape Town from 10th to never have emerged. time or FTE staff, with de Montfort The year marks the 250th 14th October. “Therefore, it is not just the Veterinary Hospital in Evesham, anniversary of the founding of the Other significant international anniversary of the creation of veterinary Worcs., the runner-up and world’s first veterinary school in Lyon, events during the year include the 5th training in France that we should be Cherrydown Vets in Basildon, France, in 1761 (30 years before the Pan Commonwealth Veterinary celebrating in 2011. Essex, third. founding of the RVC in London), at the Conference in Accra, Ghana, from 21st “The entire world should join with Judges commented on the very initiative of French veterinarian Claude to 25th March and the WSAVA us in celebrating our veterinary high standard of the entries, which Bourgelat. congress in Jeju, South Korea, from profession, which has been working to came from all over the UK, and the Organisations 14th to 17th October (starting the day improve both animal and human health tremendous improvements in recent which have the World Veterinary Congress finishes). for the past 250 years.” years in the public areas of committed to practices. support the Mercury 3 Viewpoint 20 Neurology 36 n A report on the prize year are Cross-words 4 Diary and events 21 Recent graduates 40 claiming that presentations, with details of the Royal College 5 Conservation 26 Livestock pages 42 winning practices and photos of the by setting up Out and about 16 Latest products 26 Equine congress 49 runners-up – is on pages 11-14. the world’s Claude Bourgelat. Income survey 19 CPD pages 31 Business & finance 50 first IN THIS ISSUE A professional computer system that will increase efficiency, is easy to use and Midshire & Ventana will start paying for itself straight away - Ventana is the ideal system for you. VETERINARY SYSTEMS See why other practices have changed to Ventana, for a no obligation quotation or a demonstration at your practice please call us on 01606 737476 www.midshire.com 100% of owners who have been prescribed found it easier to use than previous treatments† † Feedback analysis from surgeries DECEMBER 2010 VETERINARY PRACTICE COMMENT 3 Time to throw away the rule book and do something new THERE was an interesting snippet review, and possibly change, the way in consumers are beginning to make of TV footage on the BBC World which our practices are organised in choices about their real level of need for news as I watched it in my hotel order to remain profitable and the things we’ve chosen to change our room in Brno. It featured a series of competitive. business model to provide them. adult, and otherwise employable Both points of view are absolutely Many of these clients are beginning men who were helping establish a in line with the overriding business to question their real need to keep pilot scheme to interest the long- premise that survival is for the fittest vaccinations current, whether to go on term unemployed in doing voluntary amongst us and that bemused inertia buying flea and worm products from making no decision work in return for their will only lead us down a one-way street. their vet when there appear to be is the easiest thing to do because it unemployment benefit. It is refreshing to see people actually remarkably similar options available in allows clients to keep their options open The item was of real interest for admitting that it is getting tough out Tesco, and whether the quality of the by doing nothing at all. several reasons: because it finally called there and at the show I spoke to several food they’ve been buying for Tiddles or Isn’t that why, as a nation, we love time- out on the practitioners who said Towser really is quite so critical in these insurance as it gives us the security to be unsustainable practice that, despite a chilly difficult times. able to fiddle while Rome burns? of paying anyone for THE MERCURY start when many There was a time when, perhaps, organised inactivity, COLUMN clients simply didn’t Bonded clients some of us in small animal practice because it recognised manage to get into the For some, these are not difficult looked at our large animal colleagues that the long-term in which a guest practice, life has been decisions and they are so bonded to the with just a frisson of schadenfreude – unemployed have columnist takes bumping along all veterinary advice they’ve been receiving wondering where had it all gone wrong pride too and are the temperature of the year, more or less that there is no question about their and why hadn’t they forecast this profession – willing to do cheerfully, until hitting commitment to continue but, as has collapse of the old world which had led and the world around something, and a brick wall in August. been pointed out before, these are the to such a pressing need to re-think their maybe almost The same people who make up the main body of business model? anything, to re-establish their self expression and the same timing were our existing client base. Now, several decades on, we in the esteem, and because it trumpeted a expressed so many times, I began to We already have these small animal camp, willingness to throw away the rule book wonder if this comment had been people and we need to be Re-thinking the have an increasing and start with a clean sheet of paper to orchestrated by some outside force but extremely watchful to large animal need to do something plan the future. the situation links back to public anxiety, ensure that nothing business model similar, to re-assess It was even more interesting because an indecisive election and the slow, happens to allow them to really did work the business model I was in Brno, talking to Czech students numbing spread of more and more even think momentarily and to throw away the about doing things differently in practice depressing media coverage of our about changing their vet! and we need to rule book before it is and, time and time again, the comment financial future. It is the other group that find enough too late. came that in Eastern Europe people Who can blame someone, employed we need to worry about. consensus among It isn’t perfect in have less disposable income. in what now appears to be a high-risk When the FAB talked ourselves to large animal practice occupation such as local government or about having around 10% adopt the same and with farm gate Change behaviour any of the public services, for thinking of pet owners solidly prices at such low My argument probably fell on deaf ears that this was never their game plan. bonded to their vet and a process of brave levels, dairy farming is but it was simply that to effect change Many people who seek employment further 40% floating thinking in small becoming less in the market, you have to change in the local authority are simply not around, fully cognisant of animal practice.