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Featuring frames

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Glimpse of spring t’s that time of year when Safilo recently unveiled its spring and summer 2012 collections at the world begins to preview next year’s spring its Holborn HQ in London. Simon Jones looks at the highlights and summer lines and Safilo recently unveiled its partner collection references the brand’s icons detailing in keeping with Gucci’s brands’ new collections for 2012. for a contemporary look with timeless style. More traditional looking is the SomewhatI unsurprisingly, the trend retro appeal. A perfect exponent of GG1005 , but the flexible hinges for retro shaped eyewear continues, this is the GG3518 ophthalmic frame. hidden inside the small liveried metal but inventive new colour palettes keep The large retro shape is combined with plaques give the frame a touch of things fresh. Elsewhere, many of the graduated crystal and honey front and modernity. brands have sought to include motifs contrasting crystal grey temples. The and styling cues from and oversize GG3509 sunglass sports a style accessory ranges to heighten consumer distinctive bamboo effect on the fronts American brand has recognition, something which and temples – which also feature small chosen to add some American ‘preppy’ designers had appeared to be moving metal rings to break up the colour style to classic silhouettes. The TH away from in recent months. scheme. 1096 ophthalmic frame shows the Oversized shapes also continue It’s a similar theme with Gucci’s brand’s preppy ethos perfectly. The to be popular in optics fashion and men’s collection. The GG1000 acetate acetate frame has a 1950s style with feature heavily in Gucci’s women’s sunglass has an on-trend frosted grey its bold temples and sculptured fronts. eyewear collection. Designed by colour scheme on the front, but the Branding is minimal and subtle, with creative director Frida Giannini, the temples feature subtle trelliswork a double T hinge. Subtlety is the key

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14 R16| Optician Optician 1-4 | 16.12.11 Double Page.indd 1 opticianonline.net 08/12/2011 16:55 Featuring frames

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with the women’s TH 1087 sunglass. It For the woman looking to has a relaxed shape and is available in a match accessories wherever possible, range of Havana colour combinations. the new Jimmy Choo range has the The package is completed with perfect solution. A Safilo spokesperson graduated lens tints. said the luxury brand was enjoying a Also twisting the retro theme is Marc surge of popularity in the UK optics 1 Gucci GG 1000S 6 Jimmy Choo JC 51 Jacobs, but the designer has made said market and from the new frames on 2 Gucci GG 3509S 7 MJ 379 twist a little bit more pronounced. The offer it’s easy to see why. Across the 3 Gucci GG 1005 8 Marc Jacobs MJ 380 MJ 380 ophthalmic frame has bottom sun and ophthalmic ranges, frames 4 Gucci GG 3518 9 Tommy Hilfiger TH 1096 mounted curved S-shaped temples. have a distinct feel of quality to them, 5 Jimmy Choo JC49 10 Tommy Hilfiger TH 1087 A red crystal Havana colour scheme something synonymous with its provides enough glamour to avoid accessories. The JC 51 ophthalmic any snooker hall connotations. Less frame has a classic rectangular shape which contrasts with the leopard style quirky, but still distinctive is the MJ with an on-trend crystal pink colour prints on the temples. 379 frame. Influenced by shapes of scheme. A bold decorative metal disc, Safilo also launched its spring and the 1960s, it has an almost camouflage a recurrent theme on Jimmy Choo summer collections for its plethora shade of Havana with the lower parts products, makes its way on to the of other brand– including , Boss, of its front coloured in crystal black. temples. Also sporting a rectangular and Carrera. Optician A key-hole nose bridge and diamond shape, but with more of a retro feel will showcase the best of the new shaped stud will satisfy those looking is the JC 49 model. The bold black collections in forthcoming products for extra details. acetate front has a subtle glitter effect pages. ●

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R16 Optician 1-4 Double Page.indd 1 opticianonline.net 16.12.1108/12/2011 | Optician 16:55 | 15