BHM Guide to Public Relations BHM Guide to Public Relations Copyright © 2016 All rights reserved. First Published, in Nigeria by No part of this book may be reproduced, distributed, stored in a retrieval system or transmitted, in any form or by any means, recording or otherwise without prior permission in writing to the Publisher. For information about permission to reproduce selections from this book, write to
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[email protected] 3 BHM Guide to Public Relations For Public Relations practitioners, enthusiasts and students. 4 BHM Guide to Public Relations Introduction To be honest, I almost didn’t write this. Of course, as everyone insisted, I had to be the one to write an introduction to this collection of our thoughts on (INSERT COVER IMAGE) how to do PR in this age. But, I wasn’t sure. Should I meme the entire thing? Hey everyone in PR. This is for you. A gift from all of us @bhmng on our 10th Should I make it into a thread? Perhaps I should dig out the tweeter in me birthday. Please download from bhmng.com or netshop.ng. It is possible. and do a 140 character intro? #BHMNGat10 Our curator Enitan loves Snapchat and Facebook Live, so I wondered for a minute if to switch my iPhone into selfie mode and do a quick two minute video. Why write such long prose if you’re trying to show the world that things have changed and people actually now consume much more images than text? So I composed a tweet: So for our 10th anniversary, we put together a cool book to help everyone in PR.