TECHNOLOGY THAT ACTUALLY SIMPLIFIES YOUR LIFE. Background
Customer Handbook
Features This Handbook is intended to serve as a comprehensive reference for Hyundai dealership personnel. It provides an overview of the Telematics marketplace, information about Blue Link™ features, the dealer-assisted Blue Link enrollment process, and the initial setup of Blue Link Preferences. All information contained in this Handbook is based on the Enrollment June 2011 launch-version of Blue Link. For updates on Blue Link products and processes please visit: www.HyundaiBlueLink.com www.HyundaiDealer.com Sales Training: Preferences >> STAR Product Information >> STAR Practices Resources
Operation
Blue Link is a trademark of Hyundai Motor America. All rights reserved.
Implementation
BACKGROUND 1 Embedded Mobile phone-based AcuraAudi BMWBuickCadillacChevroletChryslerDodgeFordGMCHonda Assist Infiniti OnStar OnStar Isuzu OnStar Jaguar JeepKiaLand Rover Lexus OnStar OnStar (limited availability) Hands-free link LincolnMazda IntelliLink Mercedes-BenzMercuryMININissan Aid & mbrace Tele Uconnect PontiacPorsche Enform Uconnect SaabScion SYNC SubaruSuzuki ToyotaVolkswagen OnStar Volvo Uconnect OnStar (limited availability) OnStar (limited availability) OnStar UVO Safety Connect SYNC MINI Connected (iPhone app) SYNC Entune On Call (iPhone app) BACKGROUND Comparison Competitive Telematics Product Profiles
GM OnStar OnStar is a vehicle-embedded system that relies on mobile phone voice and data communication and GPS technology for location information. OnStar is one of the oldest vehicle telematics systems in the marketplace and offers select features for Emergency, Security, Navigation, Connection and Diagnostics. Drivers and passengers access OnStar features through either the vehicle’s audio interface or through the OnStar MyLink™ mobile app (available for iPhone® selected Android™ devices) and have the option of either a virtual or live agent response.
In early 2011, GM unveiled an expansion of its OnStar system by way of an aftermarket rearview mirror that would provide most of the service’s features to nearly any vehicle on the road, including non-GM models. The mirror taps power from the vehicle but is otherwise a self-contained unit that provides automatic crash detection, stolen vehicle tracking, hands-free calling and turn-by-turn directions. The mirror won’t allow for remote unlocking or engine starting. It will be available through Best Buy and requires Geek Squad installation, as well as a monthly or yearly OnStar fee.
The Blue Link Assurance package features are comparable to what OnStar offers in terms of Emergency and Security, however, Blue Link offers many more convenience and navigation features and delivers them through multiple interfaces to allow the driver to customize Blue Link to their user preference.
Ford SYNC Ford SYNC is a voice-controlled system that allows nearly any Bluetooth-enabled mobile phone and some digital media players to be paired by a customer with their vehicle and for the customer to make hands-free telephone calls and control music and other functions using voice commands, the vehicle’s steering wheel, or radio controls. The system consists of applications and user interfaces developed by Ford and third-party developers that run on the Microsoft Windows Embedded Automotive operating system. The key selling point of the system is hands-free, voice-activated operation, with instant voice recognition, however, because it is device-dependent, none of the features are functional if the customer does not have their device in the vehicle.
While Ford SYNC provides a great infotainment experience, Blue Link empowers the driver with over 30 features designed to protect and enhance the Hyundai owner’s driving lifestyle.
2 BACKGROUND 3 Safety Connect uses embedded GPS and cellular signaling cellular signaling GPS and uses embedded Safety Connect security services. vehicle safety and to provide only technology at with a call center can be in touch Connect, drivers With Safety and quick response vehicle and receive of a button in the the touch service providers. care from emergency system, integrating next-generation infotainment Entune is Toyota’s via smartphone and media and entertainment aspects of navigation onboard modem. themselves will not have an integration – vehicles MovieTickets. disabled while driving) include Bing, Apps (which are are separate versions, they however, and Pandora; com, OpenTable, installed users to have two copies of an app which may cause is limited). detractor when smartphone storage on their phone (a on select models in 2011. Entune is due out two navigation and Safety Connect plus Lexus Enform is Toyota Assist is a live-operator in-vehicle trip planning tools: 1) Destination up and request navigation system that allows the driver to call GPS to a particular destination; lookup and automatic setup of their application that allows for and 2) eDestination is a web-based of trip plans to the destination search and wireless transmission system. GPS mapping vehicle’s telematics system that is BMW Assist is a full-featured luxury on personal service through designed with a strong emphasis to in-vehicle requests. While live operators and direct response BMW Assist does offer safety and security features are limited, reports. The system is in-vehicle access to Google and Bloomberg it is mostly a suite of externally not designed to be user-controlled, conveniences. Rather than provisioned luxury offerings or in-vehicle it seems to smother the driver empowering the driver with tools, with comforts.
Lexus Enform BMW Assist
Toyota Safety Connect & Entune Safety Connect Toyota Blue Link Advantages Blue Link offers several competitive advantages:
s Blue Link is an embedded system that provides a consistent and easy-to-use experience. In general, embedded telematics systems offer several distinct benefits to a connected customer:
1. Faster delivery of emergency services
2. Early warning of vehicle maintenance and repair needs
3. Ability to locate and recover stolen vehicles
4. Easy access to information on gas stations, nearby restaurants, and other points of interest
s Blue Link includes an innovative voice recognition system that provides a robust and streamlined interactive experience. In essence, Blue Link makes the best use of both a speech server application and human-assisted speech recognition to handle phrases that the automated system can’t understand. All of this takes place seamlessly in the background (through the cloud) and results in a very high rate of satisfaction with and use of Blue Link’s voice command features.
s Blue Link offers the most features and points of access allowing owners to customize their Blue Link experience to their personal preferences. With Blue Link, features can be accessed from within the vehicle, via a mobile smartphone app or through the owner’s private web portal. Many features can be activated through multiple points of access and preferences can be set differently for different drivers.
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SIMPLIFIES YOUR LIFE. 1-855-2-BlueLink 1-855-2-BlueLink (1-855-225-8354) (1-855-225-8354) ?^Zmnk^l ?^Zmnk^l ;en^Ebgd:llnkZg\^ Hyundai Blue Link GM OnStar Ford Sync ;en^Ebgd:llnkZg\^ Hyundai Blue Link GM OnStar Ford Sync Automatic Collision Notification ü ü Automatic Collision Notification ü ü SOS Emergency Assistance ü ü 911 Assist SOS Emergency Assistance ü ü 911 Assist Enhanced Roadside Assistance ü ü Enhanced Roadside Assistance ü ü Monthly Vehicle Report ü ü ü Monthly Vehicle Report ü ü ü ;en^Ebgd>ll^gmbZel ;en^Ebgd>ll^gmbZel Remote Door Lock ü ü Remote Door Lock ü ü Remote Door Unlock ü ü Remote Door Unlock ü ü Remote Horn / Lights ü ü Remote Horn / Lights ü ü Remote Vehicle Start1 ü ü Remote Vehicle Start1 ü ü Quick Tips ü Quick Tips ü Location Sharing (social media) ü ü Location Sharing (social media) ü ü Voice Text Messaging (advanced outbound) ü Voice Text Messaging (advanced outbound) ü Automated Diagnostic Trouble Code Notification ü ü Automated Diagnostic Trouble Code Notification ü ü Maintenance Alert ü ü ü Maintenance Alert ü ü ü Recall Advisor ü ü Recall Advisor ü ü Service Link (to schedule service appointment) ü Service Link (to schedule service appointment) ü Stolen Vehicle Recovery ü ü Stolen Vehicle Recovery ü ü Stolen Vehicle Slowdown ü ü Stolen Vehicle Slowdown ü ü Vehicle Immobilization ü ü Vehicle Immobilization ü ü Valet Alert ü Valet Alert ü Panic Notification ü Panic Notification ü Alarm Notification ü Alarm Notification ü Geo-Fence ü Geo-Fence ü Speed Alert ü Speed Alert ü Curfew Alerts ü Curfew Alerts ü ;en^Ebgd@nb]Zg\^ ;en^Ebgd@nb]Zg\^ POI Search by Advanced Voice Recognition System ü2 ü3 POI Search by Advanced Voice Recognition System ü2 ü3 POI Web Search and Download ü ü POI Web Search and Download ü ü Turn-by-Turn Navigation ü ü ü Turn-by-Turn Navigation ü ü ü Daily Route Guidance with Traffic Conditions ü Daily Route Guidance with Traffic Conditions ü Traffic ü ü ü Traffic ü ü ü Gas Station Locations and Gas Prices ü ü Gas Station Locations and Gas Prices ü ü Eco-Coach ü Eco-Coach ü Restaurant Ratings ü ü Restaurant Ratings ü ü Weather ü ü ü Weather ü ü ü Music Search through Voice Commands O4 MyLink ü Music Search through Voice Commands O4 MyLink ü Advanced Calling Features Bluetooth MyLink ü Advanced Calling Features Bluetooth MyLink ü Phonebook Download Bluetooth Bluetooth Bluetooth Phonebook Download Bluetooth Bluetooth Bluetooth 1 Late availability 3 Software-only system, makes = Blue Link Assurance 1 Late availability 3 Software-only system, makes = Blue Link Assurance best guess of user intent best guess of user intent 2 Includes human-assisted speech = Blue Link Essentials 2 Includes human-assisted speech = Blue Link Essentials recognition to handle phrases 4 Optional on Veloster and recognition to handle phrases 4 Optional on Veloster and automated system can’t understand with Navigation = Blue Link Guidance automated system can’t understand with Navigation = Blue Link Guidance CUSTOMER 5 Like, I always wanna tell my buds when I come across an Like, I always wanna tell my buds awesome food truck, ya know? How about telling me what route I should take to work because of traffic or something. Show me that button! I try to figure how I can drive better for the environment. So I’m an eco-geek ... With gas prices where they are today, I always look for a With gas prices where they are today, station with the best prices. Pages?” “Information from the Yellow Pages? What are the Yellow starts driving, she’s I just worry that when my daughter gonna speed all the time. wrong with it? Glaring the car just tell me what’s Can’t really tell me anything worthwhile. dash lights don’t I know it’s against the law, but I miss being able to text but I miss being able to text against the law, I know it’s while I’m driving. in this stolen car and—BAM!—the They’re driving away down and shut it down remotely. cops slow the car Gotcha! cold to me hike back in the freezing Right, so she makes I say to myself, car. see if she remembered to lock the I do that with my phone?” Is there an app “Why can’t for that? I don’t know ... what if you’re out in the middle of in the middle what if you’re out know ... I don’t get a flat? at night, and you nowhere, In touch Convenience Information Information Easy access Safety Information Hands-free Security Convenience Safety CONNECTION from we’ve heard some typical comments for? Here are looking customer’s What are that question. in response to customers Consulting Questions Learn about customer’s needs by asking … Then consider presenting … How important are vehicle security and personal BLUE LINK ASSURANCE safety features in your vehicle choice? s (AVE YOU EVER BEEN INVOLVED IN AN ACCIDENT FOR WHICH s !UTOMATIC #OLLISION emergency services were needed? Notification and Assistance s (AVE YOU EVER FOUND YOURSELF OR A LOVED ONE IN A s 3/3 %MERGENCY situation where personal safety was in question? Assistance s (AVE YOU EVER REQUIRED ROADSIDE ASSISTANCE IN s %NHANCED 2OADSIDE hard-to-find locations? Assistance s 7OULD YOU LIKE TO RECEIVE PERIODIC MAINTENANCE AND s -ONTHLY 6EHICLE 2EPORT performance reports on your vehicle without going to the Service Department? How important is proper and efficient vehicle BLUE LINK ESSENTIALS maintenance and service in vehicle choice? s 7OULD YOU ENJOY HAVING YOUR VEHICLE RUNNING AND THE s 2EMOTE 6EHICLE 3TART right temperature when you get to it? s (AVE YOU EVER WISHED YOU COULD UNLOCK YOUR CAR s 2EMOTE $OOR 5NLOCK,OCK without going out to it or wondered whether you locked your car but didn’t want to go back and find out? s (AVE YOU EVER FORGOTTEN WHERE YOU WERE PARKED s 2EMOTE (ORN,IGHTS s (AVE YOU EVER WANTED TO HAVE EASY OR INSTANT ACCESS s 1UICK 4IPS to your vehicle Owner’s Manual while driving? s $O YOU FREQUENTLY USE &ACEBOOK