Hollywood Daily Screen World (December 31, 1929)
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HOLERA Y NUMBER 10c HOl'kYWOOD Universal’s new star , whose picture , “ The Shanghai Lady," has set box-office records at the Colony Theatre, New York, and in many other key cities. Her next starring vehicle, “Undertow,” is to be released at an early date. ” Tiffany Production Extend The Season’s Qreetings "-and offer the first Los Angeles’ Premiere of the s New Year - - - - n The Lost Zeppelin v \ 4 At the Million Dollar Theatre 12:01 A* M., January 1, 1930 — HOL^OOD Daily Scj^enVforld "'today's motionpicture news today" Vol. II HOLLYWOOD, CALIFORNIA (Los Angeles P. O.) DECEMBER 31, 1929 No. 198 FILM LEADERS PREDICT BIGGER YEAR FOR ALL Marked Improvement in Universal’s Films *r Head of Universal M-G-M Studio Chief m By LOUIS B. MAYER Marked improvement is seen in all products of the Universal Pic- The union of scientific research Corporation since Carl tures and the imaginative creations of Laemmle, Jr., became the general our greatest authors have devel- manager some months ago. Under oped for the screen the ultimate his regime, such high quality in entertainment. And this en- box-office successes as “The Shang- tainment in 1930 will bring to hai Lady, “Hell’s Heroes” and the motion picture industry, there others have been made. Also such is no doubt, the most prosperous super-productions as Paul White- and progressive year in the history man’s “King of Jazz” and “All of pictures. Quiet on the Western Front” have Talking pictures have during the been launched, assuring exhibitors past year been so developed, mechan- a wide range of subjects for their ically and artistically, that enter- tainment of the screen during the patrons during the months to coming twelve months will transcend come. anything audiences have ever before In the face of all the mergers of seen. Great revues, famous dramas, the past year, financial adversities musical comedy, opera—every phase and general readjustments conse- of the art of the drama will he given quent to the revolution caused by all audiences. talking pictures, the position of Uni- LOUIS B. MAYER Foreign versions are taking our versal is unique. The institution, CARL LAEMMLE, Jr. best talking pictures to people of founded by Carl Laemmle, is both other lands in their own languages. traditional and potential in the Some of the great works of Europe amusement field. will come to us. All over the world Carl Laemmle, Jr., has inherited the the motion picture has been placed shrewdness of his father, who is still on a new plane amid the fine arts. very active, and every indication Progress in the art naturally car- points to position in amuse- a new ries with it economic progress. Never ment leadership by the Universal By ELIZABETH LONERGAN before have there been such oppor- York Correspondent of the Daily Screen World Pictures Corporation under its new New tunities for the exhibitor, in the shape quality progressive policy for higher of a great new product that will pack products. UST what 1930 will do to the legitimate theatre is something his houses. To the public in general 1930 will mean a year of greater en- that is perplexing not only the producers, but the actors as well. J tertainment than even the most san- twenty-nine dealt some particularly hard blows to the the- “Sally,” Dillon Picture Nineteen guine fan ever dreamed of. It will atrical industry. The road has been practically abolished; theatres mean a new and increased interest Opens Here January 10 have been taken over by the wholesale to house pictures and man- in the screen that will spread over the whole world. It means the most agers and actors have deserted their former callings to heed the cry When First National’s most am- eventful milestone in the history of of the films for talent. film release to date, “Sally,” the industry. bitious Road conditions have been slipping have been abandoned. Christ- directed by John Francis Dillon, (Continued on Last Page) for some time, due to a combination mas week saw just 54 shows list- opens at Warner Brothers’ Hollywood of higher salaries for players, heavy ed and after New Year's there Theatre on January 10, it will intro- conditions imposed by unions and the will doubtless be around 30. Sev- duce here two new motion picture demand of smaller centers for orig- eral reasons—the high price of Sez Jake: stars, Marilyn Miller and Alexander inal casts and their refusal to accept tickets, the often inferior qual- Gray. They were leads also in the substitutels. Many cities which for- ity of show presented and the a hunch New York stage production. Gray I HAVE merly had high-class theatrical at- very great opposition that talking had done three other important pic- (and I’ve been tractions, have no theatre available pictures present. tures for the same company since, pretty lucky with for a traveling company should one Establish Habit and Miss Miller is returning to make be so foolish as to storm its doors. For a long time I have marvelled hunches) 1930 will a number of others as soon as her Picture theatres everywhere, even how people who live in a city that bang-up present Ziegfeld engagement in “Tom, be a outnumbering the vaudeville and com- offers so many good things in the Dick and Harry” closes in New York. year in the film bination houses of a few years back. theatre can be content with pictures industry, so all On Broadway we had a few —no matter how superior they are. I SEITER TO MEXICO years ago somewhere around 80 have asked many questions and the we have to do is William A. Seiter is off to Mexico high-class houses and usually replie's indicate that the growing buckle up, use City by way of El Paso for a vaca- about 70 attractions at the height fondness for screen plays is due to the old bean tion, having just finished directing of the season. Many of these the fact that they are reasonable, and go to it! Corinne Griflith’s latest starring pic- theatres have become first-run that there is no uncertainty about get- ture for Fiirst National, “Back Pay.” picture houses, while others (Continued on Last Page) ! ) HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD (greetings for A Happy New Year and Qood Times 'HE COMING of the New Year— 1930—presents two cele- brations of distinctly different character, but both of national interest. One is the passing of the first milestone in the for- ward march of Radio-Keith-Orpheum, —a new amusement organi- zation which will observe its first birthday on January first. is the of a Sfl The second, and more vital to all Americans, dawn year in which a new era of prosperity is predicted. Our Chief Executive, President Herbert Hoover, has taken the initiative in pointing out possibilities of genuine security and national happi- ness, thrift and good fortune by co-operation and a real desire to help one another. interest in this drive for €J In this connection, and to stimulate greater prosperity, our theatres wherever located, during “JANU- of HIRAM S. BROWN ARY GOOD TIMES JUBILEE,” are committed to a policy President Radio-Keith- merchants, Orpheum Corporation helpfulness and local co-operation, with city officials, financial institutions, civic organizations and public spirited citizens ourselves, desire to contribute to this movement to ex- who, like l I S K hit) hilarate trade, enterprise and enjoyment in the best interests of the residents of our communities and commonwealths. q We sincerely trust that the efforts of our representatives may be an inspiration to others and that their co-operation may prove of value to our neighbors, our patrons and our friends. Prosperous, Happy and record New Year, I am, €J Wishing all a Sincerely UBILEE President, Radio-Keith-Orpheum Corporation. RK-O THEATRES IN LOS ANGELES: ORPHEUM R'K-O [9th and Broadway] [8th and Hillj WORLD PREMIERES Greater R-K-O Vaudeville of and First-Run Pictures GREATEST PICTURES WEEKLY CHANGE CONTINUOUS CONTINUOUS POPULAR PRICES POPULAR PRICES Now Showing: 3 Shows Daily ‘HIT THE DECK” 4 Saturday and Sunday HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD Radio Pictures Enter 1930 as a Titan ITH a studio that spells the last word in efficiency; with every facility at its command for the making of talking, singing, W musical productions; with a roster of stars, featured players, directors and writers of proven ability; with the entire resources of the R-C-A Photophone laboratories, the Radio Corporation of America and the Radio-Keith-Orpheum circuit of theatres, and with the guiding influences of a master showman, William LeBaron, Radio Picture's enters 1930 as a Titan in every sense of the word. In preparing for its new season’s product, which will include the filming of 12 special productions and more than 30 features, involving an expenditure of $15,000,000, Radio Picture!: has brought the old F-B-O studios, which it ac- quired early in 1929, to a state of physical perfection unsurpassedby by any other Hollywood film plant. More than $3,000,000 was spent during the past year for buildings and equipment. Construction of the world’s largest sound stage was begun, a 45- acre ranch in the San Fdrnando Valley was acquired an ddozens of new studio buildings were completed. Twelve Stages for Filming When the giant new sound stage opens in February, R-K-O will have in operation 12 stages for the filming of talking pictures.