DOCSLIB.ORG

SYO E-Business.Pdf

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
SYO E-Business.Pdf Entrepreneur Press, Publisher Cover Design: Jane Maramba Production and Composition: Eliot House Productions © 2012 by Entrepreneur Media, Inc. All rights reserved. Reproduction or translation of any part of this work beyond that permitted by Section 107 or 108 of the 1976 United States Copyright Act without permission of the copyright owner is unlawful. Requests for permission or further information should be addressed to the Business Products Division, Entrepreneur Media Inc. This publication is designed to provide accurate and authoritative information in regard to the subject matter covered. It is sold with the understanding that the publisher is not engaged in rendering legal, accounting or other professional services. If legal advice or other expert assistance is required, the services of a competent professional person should be sought. e-Business: Entrepreneur’s Step-by-Step Startup Guide, 2nd Edition, ISBN: 978-1-59918-464-7 Previously published as Start Your Own e-Business, 2nd Edition, ISBN: 978-1-59918-192-9, © 2009 by Entrepreneur Media, Inc., All rights reserved. Start Your Own Business, 5th Edition, ISBN: 978-1-59918-387-9, © 2009 Entrepreneur Media, Inc., All rights reserved. Printed in the United States of America 16 15 14 13 12 10 9 8 7 6 5 4 3 2 1 Contents Preface . xi Introduction Riding the Web to Riches . xv Chapter 1 The Internet Gold Rush . 1 A New Set of Rules . 2 Reaching Their Peak . 4 Fighting Irish . 5 Sweet Dreams . 7 Chapter 2 Ten Reasons You Should Be Online . 9 Chapter 3 Dotcom Dreams . 13 Chapter 4 Should You Shutter Your Brick-and-Mortar Store? . 19 Moving Out . 20 į Having It Both Ways . 21 Double Vision . 21 Who’s Minding the Store? . 23 Chapter 5 Web Site Building 101 . 25 Know Your Purpose . 26 Getting Started . 27 Start Your Own e-Business StartYour On a Shoestring . 27 Puttin’ on the Glitz . 28 Testing, Testing . 30 Online Storefront Solutions . 31 Advanced Tools and Tricks . 33 Chapter 6 The Ten Most Deadly Mistakes in Site Design . 39 Chapter 7 e-Chat with OneTravel.com’s Michael Thomas . 43 Chapter 8 Cheap Tricks with BlueSuitMom.com’s Maria Bailey . 49 Chapter 9 Nuts and Bolts of Web Hosts and Domains . 53 Master of Your Domain . 55 What’s In a Name? . 56 Chapter 10 The Scoop on Business-to-Business e-Commerce . 57 Taking Care of Business . 58 The Many Faces of B2B . 59 Liquidation.com . 59 Elance.com . 61 Bulbs.com . 62 A Slam Dunk? . 64 Chapter 11 e-Chat with Autobytel’s Jeffrey Schwartz . 67 vi į Chapter 12 Contents Cheap Tricks with AllLotto.com’s Fred Weiss . 73 Chapter 13 The Secrets of Venture Capital Funding . 79 Making Connections . 81 Looking Good . 82 Funding in Hard Times . 83 Inside Information . 86 Chapter 14 Financial Angels Explain Why They Fund Start-Ups . 89 Chapter 15 e-Chat with WorldRes.com’s Eric Christensen . 95 Chapter 16 Cheap Tricks with RedWagons.com’s Tony Roeder . 99 Chapter 17 Cashing In on Affiliate Programs . 103 It All Clicks . 104 Adding It Up . 105 Solid Links . 105 The Dark Side of Banners . 106 New Alliances . 108 Chapter 18 Teaming Up with Big Brick-and-Mortar Companies . 109 Risky Business . 111 Forging Ahead . 114 Chapter 19 e-Chat with e-Bags.com’s Peter Cobb . 115 Chapter 20 Cheap Tricks with No Brainer Blinds’ Jay Steinfeld . 119 Chapter 21 Web Site Traffic Builders . 123 vii į Baiting Your Hook . 124 The Most Bang for Your Buck . 125 A Direct Approach . 127 News Flash . 127 Special Delivery . 128 Stick It to Me . 129 Chapter 22 Start Your Own e-Business StartYour Secrets 0f Search Engines . 133 Getting Listed . 134 Engine Trouble . 135 Rank and File . 135 Directory Assistance . 137 Paid Placement . 138 Chapter 23 e-Chat with Drugstore.com’s Peter Neupert . 141 Chapter 24 Cheap Tricks with eHolster.com’s Tom Traeger . 145 Chapter 25 Accepting Credit Cards . 147 Taking Credit . 148 Secure Horizons . 148 Chapter 26 e-Chat with Buy.com’s Scott Blum . 151 Chapter 27 Cheap Tricks with BowlingConnection.com’s Gary Forrester . 155 Chapter 28 Tapping International Markets . 159 Foreign Affairs . 160 All Aboard . 161 Chapter 29 e-Chat with Proflowers Inc.’s Jared Polis . 163 viii į Chapter 30 Contents Cheap Tricks with Fridgedoor Inc.’s Chris Gwynn . 167 Chapter 31 Knowing Your Customers . 171 Log Rolling . 172 Analyze This . 173 Getting to Know You . 175 Survey Says . 175 Going to the Polls . 176 Private Eyes . 177 Too Close for Comfort . 178 Confidence Boosters . 179 Chapter 32 Customer Service for Success . 183 Chapter 33 e-Chat with Netflix’s Reed Hastings . 187 Chapter 34 Cheap Tricks with FrugalFun.com’s Shel Horowitz . 191 Chapter 35 Security Holes, Fraud, and More Bad Stuff . 195 Chapter 36 A Tour of the Web . 201 River of Dreams . 202 In Full Bloom . 204 Pushing the Envelopes . 206 It’s In the Mail . 207 The Right Dose . ..
Load more

  1054
Copy Link
Recommended publications
  • Zerohack Zer0pwn Youranonnews Yevgeniy Anikin Yes Men
    Zerohack Zer0Pwn YourAnonNews Yevgeniy Anikin Yes Men YamaTough Xtreme x-Leader xenu xen0nymous www.oem.com.mx www.nytimes.com/pages/world/asia/index.html www.informador.com.mx www.futuregov.asia www.cronica.com.mx www.asiapacificsecuritymagazine.com Worm Wolfy Withdrawal* WillyFoReal Wikileaks IRC 88.80.16.13/9999 IRC Channel WikiLeaks WiiSpellWhy whitekidney Wells Fargo weed WallRoad w0rmware Vulnerability Vladislav Khorokhorin Visa Inc. Virus Virgin Islands "Viewpointe Archive Services, LLC" Versability Verizon Venezuela Vegas Vatican City USB US Trust US Bankcorp Uruguay Uran0n unusedcrayon United Kingdom UnicormCr3w unfittoprint unelected.org UndisclosedAnon Ukraine UGNazi ua_musti_1905 U.S. Bankcorp TYLER Turkey trosec113 Trojan Horse Trojan Trivette TriCk Tribalzer0 Transnistria transaction Traitor traffic court Tradecraft Trade Secrets "Total System Services, Inc." Topiary Top Secret Tom Stracener TibitXimer Thumb Drive Thomson Reuters TheWikiBoat thepeoplescause the_infecti0n The Unknowns The UnderTaker The Syrian electronic army The Jokerhack Thailand ThaCosmo th3j35t3r testeux1 TEST Telecomix TehWongZ Teddy Bigglesworth TeaMp0isoN TeamHav0k Team Ghost Shell Team Digi7al tdl4 taxes TARP tango down Tampa Tammy Shapiro Taiwan Tabu T0x1c t0wN T.A.R.P. Syrian Electronic Army syndiv Symantec Corporation Switzerland Swingers Club SWIFT Sweden Swan SwaggSec Swagg Security "SunGard Data Systems, Inc." Stuxnet Stringer Streamroller Stole* Sterlok SteelAnne st0rm SQLi Spyware Spying Spydevilz Spy Camera Sposed Spook Spoofing Splendide
    [Show full text]
  • Branding in Ponzi Investment Schemes by Yaron Sher Thesis Bachelors of Honours in Strategic Brand Communication Vega School Of
    BRANDING IN PONZI INVESTMENT SCHEMES BY YARON SHER THESIS SUBMITTED IN THE FUFILLMENT OF THE REQUIREMENTS OF THE DEGREE BACHELORS OF HONOURS IN STRATEGIC BRAND COMMUNICATION AT THE VEGA SCHOOL OF BRAND LEADERSHIP JOHANNESBURG SUPERVISOR: NICOLE MASON DATE: 23/10/2015 Acknowledgements First and foremost, I wish to express my thanks to Nicole Mason, my research supervisor, for providing me with all the necessary assistance in completing this research paper. I would also like to give thanks to Jenna Echakowitz and Alison Cordeiro for their assistance in the construction of my research activation and presentation. I take this opportunity to express gratitude to all faculty members at Vega School of Brand Leadership Johannesburg for their help and support. I would like thank my family especially my parents Dafna and Manfred Sher for their love and encouragement. I am also grateful to my girlfriend Cayli Smith who provided me with the necessary support throughout this particular period. I also like to place on record, my sense of gratitude to one and all, who directly or indirectly, have helped me in this producing this research study. Page 2 of 60 Abstract The subject field that involves illegal investment schemes such as the Ponzi scheme is an issue that creates a significant negative issues in today’s society. The issue results in forcing financial investors to question their relationship and trust with certain individuals who manage their investments. This issue also forces investors, as well as society, to question the ethics of people, especially those involved in investments who operate their brand within the financial sector.
    [Show full text]
  • Fraud Review
    1 CONTENTS Page FOREWORD BY THE ATTORNEY GENERAL..................................................... 3 EXECUTIVE SUMMARY ....................................................................................... 4 CHAPTER 1 INTRODUCTION AND BACKGROUND.................................... 17 CHAPTER 2 MEASURING FRAUD................................................................ 21 CHAPTER 3 FRAUD STRATEGY .................................................................. 41 CHAPTER 4 REPORTING FRAUD ................................................................ 61 CHAPTER 5 DATA SHARING........................................................................ 93 CHAPTER 6 PREVENTING FRAUD ............................................................ 115 CHAPTER 7 INVESTIGATING FRAUD........................................................ 128 CHAPTER 8 PENALISING FRAUD.............................................................. 157 CHAPTER 9 FRAUD TRIALS....................................................................... 198 CHAPTER 10 SENTENCING FRAUD ........................................................... 224 CHAPTER 11 PLEA BARGAINING................................................................ 250 CHAPTER 12 INTERNATIONAL COMPARISONS ........................................ 273 CHAPTER 13 COSTINGS AND LEGISLATION............................................. 292 CHAPTER 14 LIST OF RECOMMENDATIONS ............................................ 310 QUESTIONS FOR CONSULTATION AND HOW TO RESPOND ..................... 322 ANNEXES.........................................................................................................
    [Show full text]
  • Alleged Madoff Victims May Be Vulnerable to Other Victims' Claims
    Business Jacob Stein, JD, LLM WALL STREET Mr. Stein assists clients in Alleged Madoff victims may be protecting their assets from potential creditors arising from personal and business vulnerable to other victims' claims transactions... read more... Robert Klueger, JD, LLM Mr. Klueger assists clients in protecting their assets from potential creditors arising from personal and business transactions... read more... Alexander Gallardo, Los Angeles Times Attorney Bob Klueger had clients hit with clawback orders linked to convicted investor Reed Slatkin. Those who profited before suffering losses -- including retirees and charities -- could be hit with demands to give back cash in a settlement. By Carol J. Williams February 16, 2009 Santa Monica retiree Bob Braslau considers himself a victim of accused fraud mastermind Bernard L. Madoff. But the court-appointed bankruptcy trustee, he fears, might consider him a beneficiary. Braslau was among the thousands who lost money when the Madoff fund collapsed amid allegations that it was a $50- billion Ponzi scheme. But because Braslau had taken out some proceeds over the years, he could be forced to return those earnings if a court determines they weren't real investment returns, simply money from other victims. "I do feel in jeopardy," said Braslau, a former aerospace engineer for TRW Inc. who invested with Madoff through Stanley Chais, a Beverly Hills money manager. "People are going to be frantic in trying to recover their money." Some of the charities and foundations that lost millions with Madoff are also potential targets in the gathering scramble to recover cash from those who profited to distribute among those who did not.
    [Show full text]
  • Los Angeles Lawyer June 2009
    2009 Lawyer-to-Lawyer Referral Guide June 2009 /$4 EARN MCLE CREDIT PLUS Implementing Mandatory the Adam Patent Walsh Act Class page 32 Actions page 38 Injunctions for Copyright Infringement page 12 The Fair Procedure Doctrine page 18 Swindlers’ List Los Angeles lawyers R. Alexander Pilmer and Mark T. Cramer examine the legal issues facing the victims of collapsed Ponzi schemes page 22 you waitedwaited tablestables rightrig through law school passedpassed the barba on the first try made partner before you were thirty. You want to preserve all that you’ve worked for. Supporting the financial needs of your law firm, partners, and associates requires thoughtful advice and solid financial planning. At The Private Bank, our Legal Specialty Group can provide you and your practice with financial solutions tailored to your needs. unionbank.com/legalspecialty To put our financial expertise to work for you, call us today. David Jochim, Senior Vice President, Legal Specialty Group Manager, (877) 444-6330 Raymond Martinez, Jr., Vice President, Legal Specialty Group, Downtown Los Angeles, CA, (213) 236-5489 ©2009 Union Bank, N.A. 0/&'*3. ."/:40-65*0/4 Foepstfe!Qspufdujpo Q -"8'*3.$-*&/54 Q"$$&445007&3130'&44*0/"- -*"#*-*5:1307*%&34 Q0/-*/&"11-*$"5*0/4'03 &"4:$0.1-&5*0/ &/%034&%130'&44*0/"--*"#*-*5:*/463"/$&#30,&3 Call 1-800-282-9786 today to speak to a specialist. 5 ' -*$&/4&$ 4"/%*&(003"/(&$06/5:-04"/(&-&44"/'3"/$*4$0 888")&3/*/463"/$&$0. FEATURES 22 Swindlers’ List BY R. ALEXANDER PILMER AND MARK T. CRAMER In Ponzi scheme litigation, trustees or receivers may be able to reach back to claim profits distributed to “net winners” 32 Predators’ Net BY ANTHONY V.
    [Show full text]
  • Slatkin Trustee Report - December 2001
    Slatkin Trustee Report - December 2001 JOHN P. REITMAN (State Bar No. 80579) ANDREW S. ROTTER (State Bar No. 86725) GUMPORT, REITMAN & MONTGOMERY 550 South Hope Street, Suite 825 Los Angeles, California 90071 Telephone: (213) 452-4900 Facsimile: (213) 623-3302 Attorneys for R. Todd Neilson, Trustee of the Chapter 11 Bankruptcy Estate of Reed E. Slatkin RICHARD L. WYNNE (State Bar No. 120349) JOLEE M. ADAMICH (State Bar No. 196351) KIRKLAND & ELLIS 777 South Figueroa Street Los Angeles, California 90017 Telephone: (213) 680-8400 Facsimile: (213) 680-8500 Attorneys for the Official Committee of Unsecured Creditors UNITED STATES BANKRUPTCY COURT CENTRAL DISTRICT OF CALIFORNIA NORTHERN DIVISION In re REED E. SLATKIN, Debtor. _____________________________________ ) ) ) ) ) ) ) ) ) ) http://slatkinfraud.com/report/december_2001.htm[3/13/2019 6:26:51 PM] Slatkin Trustee Report - December 2001 ) ) ) ) ) ) Bk. No. ND 01-11549-RR Chapter 11 FIRST INTERIM REPORT OF THE TRUSTEE AND THE CREDITORS COMMITTEE UNDER 11 U.S.C. §§ 1103, 1106(a)(3)-(4) DATE: December 17, 2001 TIME: 2:00 P.M. PLACE: Courtroom 201 [Judge Riblet] [Volumes 1 Through 4 Of Charts And Exhibits Concurrently Filed Under Separate Cover] / / / / / / / / / I. INTRODUCTION R. Todd Neilson, the trustee (the “Trustee”) of the Chapter 11 Bankruptcy estate (the “Estate”) of debtor Reed Slatkin (“Slatkin”), submits this interim report under 11 U.S.C. § 1106 (a) (3)-(4) on the financial condition and business operations of Slatkin and his Estate. Because the Official Committee of Unsecured Creditors (the “Committee”) has been very active in the investigation of these matters pursuant to its authority under 11 U.S.C.
    [Show full text]
  • REGULATORY CAPTURE: the FTC's Flawed Business Opportunity Rule, Which Can Also Be Downloaded Free of Charge from My Web Site
    REGULATORY CAPTURE – The FTC’s Flawed Business Opportunity Rule Compiled by Jon M. Taylor, MBA, Ph.D. Consumer Awareness Institute This revealing report demonstrates the need for public officials who can stand up against powerful special interests. You will discover how the DSA (Direct Selling Association) lobby helped the MLM (multi-level marketing) industry gain an exemption from the FTC’s (Federal Trade Commission’s) Business Opportunity Rule, leaving consumers unprotected from the most unfair and deceptive of business practices, proving the need for a firewall between regulators and those they regulate – and for public officials with the skill, the will, and the resources to stand up to powerful special interests. 2 © 2014, 2013, 2012 Jon M. Taylor (Revised August 2014) Printed in the USA How to obtain copies: Copies can be downloaded from our web site at – www.mlm-thetruth.com. For hard copies, contact Jon Taylor directly: Email – [email protected] Telephone – (801) 298-2425 Legal disclaimer These opinions, calculations, analyses, and reports are intended purely to communicate information in accordance with the right of free speech. They do not constitute legal or tax advice. Anyone seeking such advice should consult a competent professional who has expertise on endless chain or pyramid selling schemes. Readers are invited to validate the author’s research using the analytical tools provided. Readers are also advised to obey all applicable laws, whether or not enforced in their area. Neither the Consumer Awareness Institute nor the author assumes any responsibility for the consequences of anyone acting according to this information. Acknowledgements My thanks go to scores of committed consumer advocates, government officials, attorneys, media representatives, investment advisors, educators, former MLM (multi-level marketing) victims and participants, web designers, and persons who have shared their experiences and feedback from countries all over the world.
    [Show full text]
  • Priority Development Assistance Fund Scam
    Priority Development Assistance Fund scam From Wikipedia, the free encyclopedia The Priority Development Assistance Fund scam, also called the PDAF scam or the pork barrel scam, is a political scandal involving the alleged misuse by several members of the Congress of the Philippines of their Priority Development Assistance Fund (PDAF, popularly called "pork barrel"), a lump-sum discretionary fund granted to each member of Congress for spending on priority development projects of the Philippine government, mostly on the local level. The scam was first exposed in the Philippine Daily Inquirer on July 12, 2013,[1] with the six-part exposé of the Inquireron the scam pointing to businesswoman Janet Lim-Napoles as the scam's mastermind after Benhur K. Luy, her second cousin and former personal assistant, was rescued by agents of theNational Bureau of Investigation on March 22, 2013, four months after he was detained by Napoles at her unit at the Pacific Plaza Towers in Fort Bonifacio.[2] Initially centering on Napoles' involvement in the 2004 Fertilizer Fund scam, the government investigation on Luy's testimony has since expanded to cover Napoles' involvement in a wider scam involving the misuse of PDAF funds from 2003 to 2013. It is estimated that the Philippine government was defrauded of some ₱10 billion in the course of the scam,[1] having been diverted to Napoles, participating members of Congress and other government officials. Aside from the PDAF and the fertilizer fund maintained by the Department of Agriculture, around ₱900 million
    [Show full text]
  • Dot Conned Career Opportunity Guide
    INTRODUCTION................................................................................................................................................................................................ 2 E-COMMERCE FOR THE LITTLE GUY 101 .................................................................................................................................................... 3 BANNER ADS – THE INTERNET’S ANSWER TO AMWAY............................................................................................................................ 5 NEED MONEY? SELL YOUR EYEBALLS!...................................................................................................................................................... 8 A CASE STUDY IN EYEBALLS.................................................................................................................................................................... 9 PROBLEMS! WITH THE ADS?....................................................................................................................................................................... 11 PLAY THE POP-UP MADNESS GAME! .................................................................................................................................................... 13 JOHN MCCAIN: SENATOR, PRESIDENTIAL HOPEFUL…PORN STAR?............................................................................................... 14 BUSINESS MODELS FOR THE NEW ECONOMY .......................................................................................................................................
    [Show full text]
  • An Exploration of an Alternative Remedy for Victims of Ponzi Schemes*
    NET EQUITY ONLY COMES WITH NET EQUALITY: AN EXPLORATION OF AN ALTERNATIVE REMEDY FOR * VICTIMS OF PONZI SCHEMES I. INTRODUCTION Amid the financial catastrophe that persists in the United States today, one of the most damaging contributors unmasked is the array of fraudulent investment scams that have appeared in federal courts.1 Although some justice is seen as fraudsters such as Bernard Madoff and R. Allen Stanford sit in prison,2 such a consequence does not resolve the devastating financial loss that individuals and charitable organizations have suffered as a result of such schemes. Upon the collapse of such a criminal plot, the court often appoints a trustee3 to liquidate the conspirator’s estate and recover as much of the phony investment as possible for purposes of equitable distribution among innocent investors.4 As one theorist put it, the fantasy that the trustee will locate colossal bank accounts in the Caymans to fully compensate victims is generally replaced by the stunning actuality that “the elusive ‘pot of gold’ is in the pockets of the innocent victims who invested with the schemer.”5 Consequently, compensation often involves the “clawback” of various payments made before the scheme collapses.6 Despite a long history of such schemes, the circuit courts have been unable to settle on a consistent and proper remedy for the innocent investors; in some instances, those who innocently profit from * Alex S. Weiner, J.D. Candidate, Temple University James E. Beasley School of Law, 2012. Sincere thanks to my faculty advisor, Professor William J. Woodward, Jr., and the Editorial Board of Temple Law Review for their guidance and dedication in publishing this piece.
    [Show full text]
  • Custodial Requirements for Customer Funds
    Florida International University College of Law eCollections Faculty Publications Faculty Scholarship 2013 Custodial Requirements for Customer Funds Jerry W. Markham Florida International University College of Law Follow this and additional works at: https://ecollections.law.fiu.edu/faculty_publications Part of the Banking and Finance Law Commons Recommended Citation Jerry W. Markham, Custodial Requirements for Customer Funds, 8 Brook. J. Corp. Fin. & Com. L. 92, 133 (2013). This Article is brought to you for free and open access by the Faculty Scholarship at eCollections. It has been accepted for inclusion in Faculty Publications by an authorized administrator of eCollections. For more information, please contact [email protected]. +(,121/,1( Citation: Jerry W. Markham, Custodial Requirements for Customer Funds, 8 Brook. J. Corp. Fin. & Com. L. 92 (2013) Provided by: FIU College of Law Content downloaded/printed from HeinOnline Tue May 1 10:33:26 2018 -- Your use of this HeinOnline PDF indicates your acceptance of HeinOnline's Terms and Conditions of the license agreement available at https://heinonline.org/HOL/License -- The search text of this PDF is generated from uncorrected OCR text. -- To obtain permission to use this article beyond the scope of your HeinOnline license, please use: Copyright Information Use QR Code reader to send PDF to your smartphone or tablet device CUSTODIAL REQUIREMENTS FOR CUSTOMER FUNDS Jerry W Markham* If any one place his property with anotherfor safe keeping, and there, either through thieves or robbers, his property and the property of the other man be lost, the owner of the house, through whose neglect the loss took place, shall compensate the owner for all that was given to him in charge.
    [Show full text]
  • Custodial Requirements for Customer Funds Jerry W
    Brooklyn Journal of Corporate, Financial & Commercial Law Volume 8 | Issue 1 Article 5 2013 Custodial Requirements for Customer Funds Jerry W. Markham Follow this and additional works at: https://brooklynworks.brooklaw.edu/bjcfcl Recommended Citation Jerry W. Markham, Custodial Requirements for Customer Funds, 8 Brook. J. Corp. Fin. & Com. L. (2013). Available at: https://brooklynworks.brooklaw.edu/bjcfcl/vol8/iss1/5 This Article is brought to you for free and open access by the Law Journals at BrooklynWorks. It has been accepted for inclusion in Brooklyn Journal of Corporate, Financial & Commercial Law by an authorized editor of BrooklynWorks. CUSTODIAL REQUIREMENTS FOR CUSTOMER FUNDS Jerry W. Markham* If any one place his property with another for safe keeping, and there, either through thieves or robbers, his property and the property of the other man be lost, the owner of the house, through whose neglect the loss took place, shall compensate the owner for all that was given to him in charge. But the owner of the house shall try to follow up and recover his property, and take it away from the thief. Code of Hammurabi (c. 1772 B.C.E.) INTRODUCTION A series of bankruptcies by large financial institutions in recent years resulted in massive shortages of customer funds. The first of those failures, Refco, Inc. (Refco), occurred in 2005 after the exposure of a massive fraud by its officers. 1 That debacle was followed in 2007 by the failure of Sentinel Management Group, Inc. (Sentinel), which had used several hundred million dollars of customer assets to leverage the firm’s trading position.
    [Show full text]