Projects of Tourist Routes Within the Framework of the Tourist Product "St
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Projects of tourist routes within the framework of the tourist product "St. Petersburg - Saimaa region", structured by the type of transport used Subject, Target Cost, Promotion Structure Seasonality Duration main objects audiences EUR channels Tourist route conditional name - "To Finland - along the Gulf of Finland" Sea cruise, bus (car), cultural About 5 days and historical, (excluding stay natural, Mostly from in St. gastronomic Various B2B May to Petersburg). types of channels October, as Start from St. from 500 tourism. (exhibitions, Sea cruise St. well as - Petersburg from to 1000 on Additionally - road shows, Petersburg - "Collectors" Christmas and Angliyskaya average, souvenirs, press and info Vyborg, plus "Intellectuals" New Year emb. at 21.00 excluding shopping. tours, etc.) Combinators holidays (in on Tue. Arrival stay in St. by road to the SPb - Vyborg "Naturalists" case of to the center of Petersburg Saimaa region (cruise part) - B2C - mainly purchase or St. Petersburg and air and back Brusnichnoe - Internet, charter of an on Sun. in the travel Lappeenranta social ice-class evening. - Lake Saima - networks motor ship) Overnight at the Imatra - lake. Saima, in Savonlinna - Lappeenranta. Svetogorsk - SPb Tourist route conditional name - "EURO-VELO-PETER" By Cycling trips Approximately communities, within the 3 days cycling clubs main EURO- (excluding stay 150-500 in Europe, VELO routes Cycling, Combinators in St. excluding Internet, with a stop in ecological, "Naturalists" From Apr. Petersburg). stay in social. the Saimaa active, sports "Party until nov. Overnights in Helsinki / networks, region and tourism People" the Saimaa St. Sports and further through region, in Petersburg tourism Vyborg to St. Vyborg, in St. media, Petersburg Petersburg outdoor activities Tourist route conditional name - "Along the Saimaa Canal" Funded by the European Union, the Russian Federation and the Republic of Finland. Subject, Target Cost, Promotion Structure Seasonality Duration main objects audiences EUR channels River cruise, bus (car), cultural and historical, River cruise natural, from Vyborg gastronomic Various B2B types of to 300-400 channels tourism. Lappeenranta, excluding (exhibitions, Additionally - "Collectors" by road from stay in St. road shows, souvenirs, "Intellectuals" St. Petersburg 2-3 days; Petersburg press and info shopping. Combinators April to to Vyborg and overnight in and air tours, etc.) Possible route: "Naturalists" October Lappeenranta travel / the Saimaa St. Petersburg "Party railway B2C - mainly region. - Vyborg - People" transfer Internet, Conversely - Saimaa Canal back social possibly - networks railway Lappeenranta "Allegro" - Lemi - Savonlinna - Imatra - Brusnichnoe - St. Petersburg Tourist route conditional name - "Route" Allegro " Cultural and historical, natural, gastronomic, urban types of tourism. Additionally - Various B2B Railway route souvenirs, channels between shopping. (exhibitions, Possible route: 300 - 700 Helsinki and road shows, St. Petersburg excluding St. Petersburg, press and info - Vyborg - - "Collectors" 2-5 days, stay in St. with stops in tours, etc.) Vainikkala - "Intellectuals" overnight stays Petersburg Vyborg and Lappeenranta Combinators are possible in and Vainikkala Year-round B2C - mainly - Lemi - "Naturalists" Lappeenranta / Helsinki, Internet, (Saimaa Savonlinna - "Party Imatra, Vyborg; and air social region). Imatra - People" on Lake Saimaa flight St. networks In the Saimaa Brusnichnoe - Petersburg Outdoor and Vyborg St. Petersburg. - Helsinki advertising at regions - by Or: Helsinki - railway Vainikalla - road stations Lappeenranta - Lemi - Savonlinna - Imatra - Brusnichnoe - St. Petersburg - Helsinki Tourist route conditional name - "Auto routes St. Petersburg - Leningrad region - Saimaa region" Funded by the European Union, the Russian Federation and the Republic of Finland. Subject, Target Cost, Promotion Structure Seasonality Duration main objects audiences EUR channels By communities, Cultural and car tourist historical, "Collectors" clubs in autocamping, "Intellectuals" Europe and natural, Combinators the Russian Car, bus trips gastronomic "Naturalists" 150-500 Federation, of various types of "Party 2-5 days, excluding Internet, directions and tourism. People" overnight stays stay in Year-round social. Additionally - are possible Helsinki / duration; networks, souvenirs, Mostly everywhere. St. caravan and Sports and shopping. individuals Petersburg caravan trips tourism A wide range and small media, of routes and companies / outdoor auto logistics groups activities possible Caravan and caravan clubs Funded by the European Union, the Russian Federation and the Republic of Finland. Prospects for the development of tourist routes of the chain "St. Petersburg - Leningrad region - Saimaa region" Tour. routes Remarks Directions of development and application of efforts For the project "SPb - LO - Saimaa region" this cruise will provide an additional opportunity for an entertainment tourist trip The route is promising (the sea cruise St. with a new, sea cruise mode of transport, Petersburg - Vyborg has not been launched just in the right direction - to the South-East. yet). Finland. It is possible for the tourist to The cruise company "Mobi - SPL" is combine modes of transport and considering the possibility of starting, from experiences. 1. "To Finland - May 2021, a short sea cruise St. Petersburg In terms of the economic prospects of the across the Gulf - Vyborg, with a frequency of 2 times a route: of Finland" week, on a river - sea class vessel (about - an estimated flow of at least 75 thousand 300 seats). A full cruise includes 2 tourists per navigation (according to the overnights on the ship ("there" and "back") forecasts of the Moby - SPL company); and a day in Vyborg. - the expected spending of tourists, in It is also possible to continue the cruise to addition to the cost of the cruise itself, at the Kotka and further to Helsinki. points of stay before and after the cruise - 562 million rubles per year (according to the forecasts of the Moby-SPL company) It is necessary to build a bicycle and related infrastructure from the border with Finland 2. "EURO- Cycling routes to St. Petersburg are still to St. Petersburg. VELO-PETER" promising Bicycle infrastructure in Southern Finland, according to experts, also needs development and renovation Requires the construction of additional DACs in Vyborg The river cruise route is existing. The construction of infrastructure is 3. Along the A yacht and boat route along the Saimaa required for the development of yacht Saimaa Canal Canal exists, but needs additional tourism along the route from the lake. development Saimaa to the Gulf of Finland and Ladoga, from the Russian side Requires the construction of additional DACs in Vyborg Development of a logistics hub in the The route is existing, with convenient village is required. Vainikkala 4. "Allegro" railway logistics; however, a single tourist It is required to create a single railway product on its basis does not yet exist. product, the so-called. "Trains of impressions" (similar to the "Trans-Siberian Express" or "Legend of the North") Zone for development - attracting target Existing tourist products are short trips to / 5. Auto routes audiences to outdoor recreation of Lake from St. Petersburg, mainly for shopping St. Petersburg - Saimaa and in the Leningrad region. and weekend tours. Leningrad Comprehensive construction of It is necessary to fight to increase the region - Saimaa infrastructure for motorhomes and length of stay with other tourist purposes, region campgrounds is required, mainly from the attract new target audiences Russian side (almost completely absent). Funded by the European Union, the Russian Federation and the Republic of Finland. Below are the passports of the proposed routes (examples). Passport of the route "Vyborg-Saimaa canal" Route characteristics Route name "Vyborg - Saima Canal" Route type Interregional Type of tourism Informative. Water transport. Overnight stay on the ship. Vyborg - Lavola - Lappeenranta (Berth Linnoitusniemi) - Mikkeli - Route geography Astuvansalmi - Puumala - Savonlinna VS-Marine - Punkaharju - Imatra Guest Port Lasmassaari - Vyborg Lavola gateway Puumala Niinisaari Island Winery Temola Rock carvings in Astuvansalmi Punkaharju Ridge Lappeenranta Linnoitus - Lappeenranta Fortress Cavalry Museum South Karelia Museum Imatra Kruununpuisto nature reserve Imatrankoski waterfall Display objects Sculpture of the Virgin of Imatra Pedestrian street Koskenparras Water park "Magic Forest" Mikkeli Cathedral Monument to Mannerheim and City Hall Nysvuori Observation Tower Museums of the main headquarters of Mannerheim Mikkeli-puisto park Savonlinna Olavinlinna fortress Riihisaari Island (local history museum) Linnankatu street The target audience All categories of tourists Duration 5 days Length total length - km (water transport) Seasonality May - October Funded by the European Union, the Russian Federation and the Republic of Finland. Route program "Vyborg-Saima canal " Day 1. Departure from Vyborg Visit to Lavola Arrival at Lappeenranta (Linnoitusniemi Pier) Day 2. Departure from g. Lappeenranta (Linnoitusniemi Pier) Arrival at Guest Port Mikkeli Day 3. Departure from Mikkeli Guest Port Visiting rock paintings Astuvansalmi Visit to Puumala and Niinisaari Islands Arrival at the Visitor Port of Savonlinna VS-Marine Day 4. Departure from Savonlinna Visitor Port VS-Marine Visit to Punkaharju Arrival at Imatra Guest Port Lasmassaari