A Festival Grows in Brooklyn

September 21, 2006 and St. Petersburg Bookstore. TABLE OF CONTENTS: "The first-ever Brooklyn Book Festival proved that nowhere has as • A Festival Grows in Brooklyn ...... 1 many talented and diverse literary voices as Brooklyn," said Eric • Portland or Bust: Scholarships A-Plenty for Demby, communications director for Brooklyn Borough President Winter Institute ...... 2 Marty Markowitz. "One of the most-heard comments of the day was, 'I can't believe this event didn't already exist -- it's such a • Educational and Collegial Show For NAIBA ..... 3 no-brainer to have a Brooklyn book festival.' So we feel like the • NEIBA Welcomes Booksellers with New fest not only boosted the borough's literary reputation, it also Initiatives and Time-Tested Tools ...... 4 improved visibility of Brooklyn authors and helped further • Energetic MPIBA Trade Show Enlightens and establish Brooklyn as a destination for visitors and entertainment Invigorates ...... 5 unto itself in New York City." • SCBA Trade Show to be a Veritable Feast of In light of the its success, event organizers hope to present another book festival next year, and will be seeking opportunities that make Education and Authors ...... 6 an annual event possible and feasible, said Demby. • Frist Seeks Small Business Health Plan Vote The festival featured three outdoor stages as well as "Reading This Month ...... 7 Rooms" inside the historic Borough Hall, with appearances and • Institute for Local Self-Reliance Launches "Big readings by authors Jhumpa Lahiri ( The Namesake , Mariner); Box Tool Kit" ...... 7 Jonathan Lethem ( Motherless Brooklyn , Vintage); Rick Moody ( • BookExpo America Calls for Speakers for Demonology , Little Brown); Edmund White; ( The Flaneur , 2007 ...... 8 Bloomsbury USA); Colson Whitehead ( Apex Hides the Hurt , Doubleday); and Valorie Fisher ( How High Can a Dinosaur • Teen Read Week Urges "Get Active @ Your Count?:... And Other Math Mysteries , Schwartz & Wade); and Library" ...... 8 many more. Programming also included music, a kids' stage, and • BTW News Briefs ...... 8 more than 100 exhibitors, including bookstores, publishers, literary • St. Paul Home to Next Week's MBA Fall Trade organizations, and more. Show ...... 8 Crystal Bobb-Semple of Brownstone told BTW , "It was wonderful. • July Bookstore Sales Disappointing ...... 9 We had one of our best book fairs in terms of sales." She added that the bookstore primarily brought Brooklyn titles to stock their booth. "We really tried to focus on items that had some kind of BOOK SENSE THIS WEEK connection to the borough. It was a narrow selection, but people • Creekside Books Fills Bookstore Void in New were excited about it and everything moved." York's Finger Lakes ...... 9 Top festival sellers for Brownstone were Hunger (Erica Simone Turnipseed, Amistad), and Brown Girl, Brownstone s (Edwidge Danticat and Paule Marshall, The Feminist Press at CUNY). MARKETPLACE Spoonbill & Sugartown's Quentin Rowan experienced similarly • Classifieds ...... 10 high volume. "I thought the [festival] was great," he said. "It was • Other Advertising ...... 10 really crowded.... It was really good sales-wise and really busy. We're located in Williamsburg, so it was good to have a presence at the festival." A Festival Grows in Brooklyn Independent publisher Sasquatch Books reported that it had two of its Brooklyn-based authors operating their booth: F. Bowman September 21, 2006 -- Untitled Document Attracting about 10,000 Hastie III ( Portrait of the Dog as a Young Artist: Art From attendees, 75 vendors, and more than 70 authors, the first Brooklyn Scratch, by the World's Preeminent Canine Painter ); and Gersh Book Festival, held on September 16 at the Brooklyn Borough Hall Kuntzman ( Chrismukkah: The Official Guide to the World's and Plaza, was such a success that plans are already underway to Most-Beloved Holiday ). Said Sasquatch's Courtney Payne, "We make it an annual event. The festival was created to celebrate both thought it was unique to have two authors from Brooklyn [at the the borough's rich literary history and its diversity and abundance booth]. I heard that [the festival] was great -- they were singing its of contemporary writers. The site of Hotel ABA at BookExpo praises." America 2007 1 will be the New York Marriott at the Brooklyn Bridge, in Brooklyn 2 . Bobb-Semple looks forward to future festivals and was pleased to see her borough get its literary due. "It's nice to see literature at the Participating bookstores included Bank Street Bookstore; Book forefront in Brooklyn," she said. "There are huge numbers of Court; Booksellers; Brownstone Books; Spoonbill & Sugartown; authors residing and from here. It was great to see all of them in

© 2006 American Booksellers Association. http://news.bookweb.org/ 1 BOOKSELLING THIS WEEK September 21, 2006 one place. I had one customer ask me what took so long. That was working to identify, and foster the development of, the next a really good question. Everything came together so nicely and generation of booksellers. The group has worked with ABA, the famously, it made you say Brooklyn should have had a book regional trade associations, and publishers to provide scholarships festival long ago." -- Karen Schechner 3 with reporting from David to bookselling events and to organize Emerging Leaders receptions Grogan 4 in different areas of the country. Because ABA believes the mission of the Emerging Leaders is of great value to the wider According to Brooklyn Borough President Marty Markowitz's community of independent bookselling, and the Winter Institute's office, one in seven Americans has family roots in Brooklyn. comprehensive two-day education program has much to offer booksellers at all levels of experience, the association is once again If your family is connected to Brooklyn in some way, Bookselling providing an Emerging Leaders Scholarship to help cover the costs This Week would like to know. We're gathering stories for a feature for one bookseller from an ABA member store who wishes to in an upcoming edition of BTW . Please send an e-mail describing attend the second annual event, to be held on February 1 - 2, 2007, your relationship to Brooklyn to [email protected] 5 . in Portland. Booksellers can apply directly for the scholarship, or storeowners Portland or Bust: Scholarships A-Plenty may nominate their employees. Application is via e-mail to ABA for Winter Institute Education Director Len Vlahos at [email protected] 6 . The e-mail should identify the candidate and the store in which she or September 21, 2006 -- The American Booksellers Association's he works (with contact information). In addition, information Second Annual Winter Institute, to be held in Portland, Oregon, on should be provided about the candidate's role in the store, his or her Thursday and Friday, February 1 and 2, 2007, promises to be a feelings about bookselling, the candidate's potential for a long-term winter wonderland of terrific educational programs, networking, bookselling career, and how she or he might benefit from the and fun for attending booksellers. And for a certain number of Winter Institute. Applicants should put "EL Scholarship" in the booksellers, this year's Winter Institute will be especially rewarding e-mail subject line. as, once again, ABA and its Publisher Partner Sponsors are offering scholarships to the Winter Institute to ABA member booksellers. The Emerging Leaders Group will review the applicants and choose a winner. The deadline for submissions is Friday, October "ABA and its Publisher Partner Sponsors are deeply committed to 19, 2006. The scholarship consists of airfare to Portland from the the goal of bookseller education," said Len Vlahos, director of winner's city of residence, and three nights' hotel accommodations education for ABA. "By helping even a small number of ABA at the DoubleTree Portland, Lloyd Center. Winners are responsible members attend the Winter Institute, we're going a long way to for ground transport and meals; however, most meals are included furthering that goal." in the Winter Institute program. Here's a look at the different scholarships: ABA Scholarships Publisher Scholarships At each of the nine regional shows, ABA member booksellers who Thus far, 11 Book Sense Publisher Partner Sponsors and five stop by the ABA booth and drop off a business card will be eligible Supporting Sponsors have generously offered to provide financial to win prizes. In a random drawing, ABA will award a color inkjet support for the Winter Institute, including sponsoring scholarships printer. The printer winner will then be entered into a grand prize for booksellers. These scholarships will be chosen randomly and drawing with the eight printer winners from the other fall trade awarded to ABA member booksellers that have accounts in good shows. The grand prize winner will be awarded airfare to, and up to standing with the particular publisher. a three-night hotel stay at, the association's 2007 Winter Institute. Publisher Sponsors: Thus far, the following booksellers have each won a color inkjet • HarperCollins printer at regional trade shows, qualifying them to enter into a • Holtzbrinck drawing to win airfare and a hotel stay at ABA's Winter Institute in • Houghton Mifflin Portland, Oregon, February 1 - 2, 2007: • Hyperion •Ann Lacefield of An Open Book (a bookstore that will open in • MIRA Greeley, Colorado, in about five weeks), at the Mountains & Plains • Penguin Group Independent Booksellers Association Fall Trade Show; • Penguin Young Readers Group •Archie Kutz of Lift Bridge Book Shop in Brockport, New York, at • Perseus Book Group the New Atlantic Independent Booksellers Association Fall Trade • Random House Show; • Unbridled Books • Workman •Liza Bernard, co-owner of the Norwich Bookstore in Norwich, Vermont, at the New England Independent Booksellers Association Supporting Sponsors: Annual Trade Show; and • Grove Atlantic •Lisa Sharp, owner of the five-month-old Nightbird Books in • Hachette USA Fayetteville, Arkansas, at the Southern Independent Booksellers • John Wiley & Sons Alliance Fall Trade Show. • Scholastic • Thomson-Peterson's The Winter Institute will be held at the Doubletree Portland-Lloyd Emerging Leaders Scholarship Center, where ABA has negotiated a special rate of $99 per night for attendees. All hotel reservations must be made through ABA; Over the past year, the Emerging Leaders Group, which is led by the hotel will not take direct reservations for this event. Booking is four independent bookstore managers and buyers, has been actively through the online form on the ABA site 7 . Event registration,

© 2006 American Booksellers Association. http://news.bookweb.org/ 2 BOOKSELLING THIS WEEK September 21, 2006 which is being accepted on a first-come, first-served basis, will be This qualified him to enter into the drawing to win airfare and a capped at 500 booksellers. hotel stay at ABA's Winter Institute 10 in Portland, Oregon, Education sessions and special events, which include most meals, February 1 - 2, 2007. fill the two-day event, so ABA is encouraging booksellers to arrive Hotel ABA winner was Stahl, who won a four-night stay at Hotel in Portland on Wednesday, January 31. Programming begins at ABA in Brooklyn for BookExpo America 2007 11 , compliments of 8:30 a.m. on Thursday with a Welcome Breakfast, followed by the BEA. "I'm very excited," he said. "I used to joke that I never win plenary session, "A Whole New Mind," featuring bestselling author anything. Now I can't do that." Daniel Pink. Stahl attended the first session of ABA's educational programming, The Winter Institute is only open to booksellers at ABA member "Shop Local: Forming Business Alliances in Your Community," stores. The event registration deadline is November 15, 2006. which was moderated by ABA COO Oren Teicher and featured a Questions about the Winter Institute program should be addressed presentation by Jeff Milchen of the American Independent to Vlahos at [email protected] 8 . Questions about hotel Business Alliance (AMIBA), who discussed how locally owned reservations should be sent to ABA's Margaret Petrie at businesses have a far greater economic impact on their [email protected] 9 . communities than do national chains. "I took a lot of information back home," Stahl said. "I'll be sharing it not only with store Watch for schedule updates and more Winter Institute news in managers, but with the local Hamilton Business Alliance." upcoming editions of Bookselling This Week . Kutz also attended the Shop Local session, which, he said, "covered all the bases" on how to create an independent business Educational and Collegial Show For alliance. "It was a helpful orientation on how to get started. I'll be NAIBA getting together with other independent businesses in the neighborhood." September 21, 2006 -- Excellent educational seminars and lots of happy mingling with reps, authors, and other booksellers were The Constant Contact Demonstration, presented by Meg Smith, reported at the New Atlantic Independent Booksellers Association ABA's director of membership marketing, covered the service that (NAIBA) Fall Trade Show, held last weekend at King of Prussia, facilitates the creation, mailing, and tracking of e-mail marketing Pennsylvania, at the Valley Forge Convention Center. As always, campaigns. It was an especially valuable session for Priscilla the Moveable Feast was a bookseller favorite as well as NAIBA Mitchell from Mysteries on Main Street in Johnstown, New York. and ABA educational programming. ABA educational offerings She told BTW, "We've been starting to do a newsletter and stressing were: "Shop Local: Forming Business Alliances in Your about it. It takes a lot of time. With this template, it'll be a lot Community," "Constant Contact Demonstration," and "Know Your easier." Customer: Increase Sales." Mitchell also attended Smith's presentation of "Know Your Eileen Dengler, NAIBA executive director, reported a successful Customer: Increase Sales," which focused on combining individual show. "The education was excellent. The rooms were pretty contact, surveys, market research, and the use of a store database to crowded for most of the sessions. Everyone seemed excited about form an effective strategy for communicating with customers. She the Feast. We had great authors. What's so nice about having plans on conducting a survey at Mysteries On Main Street based on authors meet booksellers is that it really brought books to the what she gleaned from the session. "We haven't done a survey in a attention of booksellers who otherwise wouldn't have heard about long time. I think it's something we need to do because, for them." example, we still have customers who come in and say they didn't know we were here.... It makes me think that our ads on the radio New NAIBA president Joe Drabyak of Chester County Book and in the newspaper didn't reach them. I need to find out why that Company in West Chester, Pennsylvania, covered some of the high is." and low points of the show. "Overall the enthusiasm of participants was very high, the educational programs were excellent, and there Other educational offerings included NAIBA's New Books for New was a wonderful collegiality. We tried a number of different things Audiences, which focused on building Latino literature, urban this year.... The new location at Valley Forge was thematically fiction, graphic novels, and manga sections. "It was very correlated with the declaration of our own independence as interesting," said new NAIBA Board member Jessica Stockton of booksellers." However, the venue, which NAIBA shared with the McNally Robinson Booksellers in New York City. "The session Valley Forge Gun Show show, was "problematic," Drabyak noted. included information on self published and small press titles... Many don't go through normal distribution channels, and I needed He listed several show standouts, which included the Keynote to know more about where they are coming from." address "A Lifetime of Politics & Prose," featuring store owners Carla Cohen and Barbara Meade. "It was like Inside the Actor's "The Pick of the List was also really great," Stockton continued. Studio for booksellers," Drabyak said. "We had the opportunity to "One title that I'm interested in handselling is called Finn (by Jon hear about the formation of Politics & Prose, the triumphs and Clinch, Random House, February '07). It's told from the tragedies, what went very well and what did not." Other notable perspective of Huck Finn's estranged father. It looked fascinating." events, he said, included the Early Bird Buffet Supper and the Pick Stockton noted that "competition was fierce" at the show's Literary of the List session. Quiz Bowl, which included questions based on A.J. Jacob's The ABA drawing prizewinners, Archie Kutz of Lift Bridge Book Shop Know-It-All (S&S). "Everyone was geeking out with book in Brockport, New York, and Rob Stahl of Colgate Bookstore in knowledge," she said. Hamilton, New York, and NAIBA Board member, also rated the For Mitchell, meeting authors at the Moveable Feast and education highly. throughout the show was a personal highlight. She described Kutz won the color inkjet printer raffled off at the ABA Booth. meeting Jeff Goodell author of Big Coal: The Dirty Secret Behind

America's Energy Future (Houghton Mifflin) as especially was already making plans to attend the Winter Institute and BEA. interesting to her because, she explained, "My husband's "I knew I couldn't swing going to both -- this changes everything. grandfather worked in the mines for three winters so that he could I'm so excited," McHale said. pay his taxes. He was hurt in a collapse and never went back down Winner of the color inkjet printer raffle at the ABA Booth was in the mine." Mitchell also enjoyed meeting Abigail Thomas ( A veteran bookseller Liza Bernard, co-owner of the Norwich Three Dog Life , Harcourt). "She has shown so much courage in Bookstore in Norwich, Vermont. Her win qualifies her to enter into building a new life and telling her story," Mitchell said. the drawing to win airfare and a hotel stay at ABA's Winter "Overall it was a really good show," said Stahl, who expressed his Institute 15 in Portland, Oregon, February 1 - 2, 2007. appreciation both to ABA and publishers for helping the show to Bernard and her staff were very pleased with the prize, "My staff is expand. "The energy level was high," he added. "I talked to all the so excited about the printer -- we really needed it downstairs," she bookstores that showed up. There were many new people there said. "This was a good show -- it's my fifteenth. It's great to see all who were opening new bookstores. It was really nice to meet 12 the booksellers [that] we can only see once or twice a year. The people I'd never seen before." -- Karen Schechner education program was very good, as usual. The Shop Local session was very relevant -- I'm on the steering committee of the NEIBA Welcomes Booksellers with New Vermont Local First organization, and it was very useful to get Initiatives and Time-Tested Tools more perspectives and new ideas." September 21, 2006 -- The New England Booksellers Association The Shop Local session, moderated by ABA COO Oren Teicher, began its 33rd Annual Trade Show on Friday, September 15, at the featured panelists Betsy Burton of The King's English, Salt Lake Rhode Island Convention Center in Providence, Rhode Island, and City, Utah; Stacy Mitchell, Senior Researcher for the Institute for ended it on Sunday, September 17, with a new name -- the New Local Self-Reliance; Laury Hammel, Board Co-chair of the England Independent Booksellers Association 13 (NEIBA). The Business Alliance for Local Living Economies (BALLE); Frank name change accompanied the adoption of a new strategic plan and Kramer of Harvard Book Store in Cambridge, Massachusetts; Chris bylaw changes. A busy show floor, filled education sessions, Morrow of Northshire Bookstore in Manchester Center, Vermont; popular authors, and a new publishers' Book Buzz sequence, added Susan Porter of Maine Coast Book Shop & Cafe in Damariscotta, up to a successful and productive show. Maine; and bookseller Allan Schmid. According to NEIBA assistant executive director Nan Sorenson, a "It's great when the education sessions are targeted to the specific renewed emphasis on building a supportive independent business needs of booksellers," Bernard said. "I learned a lot in the community accounted for a "stand-out" first educational session: [Valuing, Marketing and Selling Your Store] session. The store is ABA's "Shop Local: Forming Business Alliances in Your one of my largest assets, and I didn't know how to compute what Community," held on Friday afternoon. Additional ABA education it's worth. A session like this complements what Avin [Mark sessions -- "Know Your Customer: Increase Sales"; "Above the Domnitz, ABA CEO] does with the money management side." Treeline, An Introduction"; and the "Constant Contact Karen Baker of The Country Bookseller in Wolfeboro, New Demonstration" -- were all cited by participants as highlights. Hampshire, described ABA's Saturday session, Know Your Also popular were NEIBA-sponsored sessions, such as Customer: Increase Sales, led by Domnitz, as "excellent. The focus "Independent Booksellers as Mavericks" and "Valuing, Marketing, was on communication through market research and the store's and Selling Your Store." And "Capitalizing on Your Children's database. Now I need to get more basic information on setting up Department," organized by the New England Children's spreadsheets. I always come back energized from these shows. Booksellers Advisory Council, was also well received. They are wonderful as a forum for meeting peers and networking. It's also my way of making sure I don't have any holes in my Sorenson said the event was "really great. People were very knowledge." pleased, vendors opened new accounts, and the show floor seemed crowded. There was a lot of activity around the ABA sessions. NEIBA's "Independent Booksellers as Mavericks," presented by Almost 50 people attended the 'Emerging Leaders' reception. Rusty William C. Taylor and Polly La Barre ( Mavericks at Work , [Drugan, NEIBA executive director, recently resigned due to health William Morrow) was also a show highlight to many booksellers considerations] was greatly missed. Everyone there wished him contacted. Carole Horne, vice-president, merchandising, at Harvard well." Book Store, told BTW that the "Maverick" session attracted a large, enthusiastic crowd, as did the Shop Local presentation. "[That NEIBA president Allan Schmid, of Books Etc., in Portland and panel] was particularly great," Horne said. "I was on the NEIBA Falmouth, Maine, told BTW that everything went very well. "There Strategic Planning Committee and one of the three main initiatives was more of a buzz this year than last, and I've been hearing is to ['help booksellers raise consumer awareness of the benefits of positive things from both booksellers and exhibitors. Sunday's supporting local independent businesses'] by supporting 'Shop raffle for $1,000 [sponsored by NEIBA], with the condition that the Local' organizations in many ways, including small grants. There winner be on the floor to claim the prize, succeeded in keeping was a nice synergy there." many attendees on the floor. And the debut of 'Book Buzz,' our version of rep's pick of the lists, went off pretty well for the first Horne reported that Richard Ford's speech at the Friday NEIBA year. And I think the 'Unauthorized NEIBA' party, Saturday night, Awards Luncheon upon receiving the Presidents Award was "one was a big hit." Jennifer Hall, of Partner's Village Store in Westport, of the best acceptance speeches I've ever heard." Massachusetts, was the NEIBA raffle winner. Also mentioned repeatedly was the Sunday Breakfast With Winner of the four-night stay at Hotel ABA in Brooklyn for Authors, hosted by NEIBA treasurer Mitch Gaslin. Speakers Susan BookExpo America 2007 14 , compliments of BEA, was Mary Cheever ( American Bloomsbury , Simon & Schuster), Barry Lopez McHale of Fox Tale Books in New Durham, New Hampshire. ( Home Ground , Trinity University Press), and Christopher Moore Although her store doesn't actually open until this Friday, McHale ( You Suck: A Love Story , William Morrow) were all excellent,

© 2006 American Booksellers Association. http://news.bookweb.org/ 4 BOOKSELLING THIS WEEK September 21, 2006 according to Horne. "I didn't expect Susan Cheever's talk about weeks. She added, "The last time I won something it was a Beatles Thoreau, Emerson, Margaret Fuller, Hawthorne, and Louisa May 45 [rpm] record in Junior High -- that's how long ago it was." Alcott to be so funny." ABA programming kicked off on Thursday with "Above The The success of the show, which had no significant problems, was a Treeline: An Introduction," which was presented by John Rubin, testament to Sorenson who had never been in charge of a trade Above The Treeline's creator. At this introductory session, show before. "She [Nan Sorenson] did a fabulous job," Country attendees were provided with a demonstration of the Above the Bookseller's Baker said. "Of course Rusty's absence was felt Treeline product and basic information, including details of the everywhere -- our hearts are with him." special discount for ABA member booksellers. "With the new strategic plan, the search for an executive director, Nicole Magistro of the Bookworm of Edwards said that her store there are so many changes happening," said Sorenson. As for the currently uses Above the Treeline and has attended the Above the name change to NEIBA, "I'm just relieved the pronunciation Treeline session three times, but each time comes away with new remains 'knee-bah." -- Nomi Schwartz 16 information. "It's amazing the energy he presents," she said of John Rubin and noted, "We've had [the software] for about six months, Energetic MPIBA Trade Show Enlightens and we've barely scratched the surface [of what the product can and Invigorates do]." Aubrey Davis of Arches Book Company in Moab, Utah, said that September 21, 2006 -- This year's Mountains & Plains Independent the Above the Treeline session was "really interesting. We're not 17 Booksellers Association (MPIBA) Fall Trade Show, held from currently using it, but it's on our list to get started. It was the first Thursday, September 14, through Sunday, September 17, at the time I've seen a full demo. I'm absolutely convinced. We need to Marriott Denver Tech Center in Denver, "was a fantastic show," utilize this." said Catherine Weller, of Sam Weller's in Salt Lake City, Utah, and MPIBA president. "There was increased bookseller attendance, Also on Thursday was the "Constant Contact Demonstration," high quality seminars.... It was a high-energy show -- the trade presented by Kristen Gilligan, associate director of programming. show floor was humming." This year's show welcomed around 30 Here, Gilligan provided booksellers with an overview of Constant new member stores from Texas and Oklahoma (previously Contact, a service facilitating the creation, mailing, and tracking of members of the disbanded Mid-South Independent Booksellers e-mail marketing campaigns. Attendees were provided with a look Association). at what the service offers, how to create an actual e-newsletter, how to manage subscriber lists, and how to check status reports, which Neil Strandberg of Tattered Cover in Denver, and MPIBA vice show, among other features, how many people opened the e-mail. president, reported, "The overwhelming response was that this was one of the best that [attendees] had ever been to -- such spirit and "We use Constant Contact ... and have been using it for about six or esprit among booksellers and publishers. During the first breakfast, seven months," said Arches' Davis. "I'm sold on it. In the past we Shannon [Hale, author of the new novel, River Secrets were using an out-dated system. Constant Contact is something we (Bloomsbury)] got people smiling, and they kept smiling until swear by. It's a lot easier." Sunday. The educational programs filled the room ... which is Though Bookworm has been using Constant Contact for "quite always great to see.... Each topic had its own conversation going on some time," Magistro, who attended the demonstration, said, "I got [afterwards]. I feel a lot of exhaustion and a lot of relief." a lot out of it." Weller noted the show featured "stronger children's programming On Friday, Len Vlahos, BookSense.com director and education -- we took advantage of our new members from Oklahoma and director, presented the session "Know Your Customer: Increase Texas," she said. "And every single author speaker we had this year Sales." At this seminar, Vlahos discussed how individual contact, was outstanding -- booksellers were jazzed to hear the authors and surveys, market research, and use of the store database could jazzed for the fall lists." She said the MPIBA Board works combine to form an effective strategy for communicating with extremely hard to put on a well-received trade show and certainly customers. Also, he noted how effective communication will help a "earned their kudos." bookseller identify and achieve objectives that will grow the ABA raffle prizewinners at the MPIBA show were Joan business and make the store more profitable. Stephenson of Steve's Books & Magazines and Ann Lacefield of "This gave me some good food for thought," Weller reported. "We An Open Book (a bookstore that will open in Greeley, Colorado, in came back with a lot of ideas to help serve our customers better." about five weeks). "It was great," said Magistro. "This was the second time I saw the Stephenson won a four-night stay at Hotel ABA in Brooklyn for program. I took one of our employees. There were a lot of good BookExpo America 2007 18 , compliments of BEA. "I'm excited -- ideas presented ... on how we can reach our customers better." I'm ready to go," she said. "We were actually talking about the fact that this is the year to go to BEA -- we haven't been in a while." Additionally, on Thursday and Friday, the trade show registration And Stephenson is also looking forward to her stay in Brooklyn, area featured demonstrations of Above The Treeline and Constant she told BTW . The last time she was in New York City "I just hit Contact, as well as "Getting Started With a Website." Weller noted Manhattan," she said. "I'm excited about exploring Brooklyn's that booksellers "really loved the tech demos." literary treasures." According to those booksellers who spoke to BTW , among the Lacefield won the color inkjet printer raffled off at the ABA Booth highlights of a very enjoyable show were Thursday's technology -- which qualifies her to enter into the drawing to win airfare and a sessions. In the morning was "Essential Technologies: An hotel stay at ABA's Second Annual Winter Institute 19 in Portland, Overview," moderated by MPIBA President Catherine Weller of Oregon, February 1 - 2, 2007. "Getting the color printer was Salt Lake City's Sam Weller's Zion Bookstore, and featuring wonderful," said Lacefield, who is retiring as a teacher in two panelists Carl Lennertz of HarperCollins and ABA's Vlahos. "This was designed to be an introductory panel for booksellers," said

Weller. "It was a very beneficial discussion." The ABA/SCBA booth on the trade show floor will provide "I think it was good to have the Essential Technologies panel," booksellers with the opportunity to meet with ABA staff and to learn about the association's products and services. Information will Davis said. "It gave booksellers an opportunity to know what 21 technologies are there." She said there was a talk regarding the be available about ABA's Second Annual Winter Institute , to be question, "if you're a small store, what technologies would you held in Portland, Oregon, on February 1 - 2, 2007, the Book Sense approach if you didn't have a lot of capital?" Overall, the panel marketing program, and much more. In addition, ABA staff will be provided "very pertinent information for a lot of attendees." available to discuss any issues of concern to members. On Thursday afternoon was "Digital Media Formats and the ABA member booksellers who stop by the booth and drop off a Independent Bookstore: How Can Bricks-and-Mortar Businesses business card will be eligible to win prizes. In a random drawing, Be Players in this New Field?," moderated by Tattered's Neil ABA will award a color inkjet printer. The printer winner will then Strandberg. The panel discussion featured ABA's Vlahos, be entered into a grand prize drawing with the eight printer winners Bookworm's Magistro, as well as Matt Baldacci of St. Martin's; from the other fall trade shows. The grand prize winner will be Carl Lennertz of HarperCollins; Kevin McCloud of Ingram; awarded airfare to, and up to a three-night hotel stay at, the Madeline McIntosh of Random House Audio; and David Weich of association's 2007 Winter Institute. Powells.com. ABA members will also have a chance to win up to a four-night Strandberg said he hoped the session would "create concern and stay at Hotel ABA in Brooklyn for BookExpo America 2007 in creativity around what can happen next" in the digital world. "I New York City, compliments of BEA. Booksellers can enter the don't think it's a topic that the independent community has thought drawing for the BEA prize at the ABA/SCBA booth. much about.... The language is alien to how most booksellers talk." In addition, ABA is asking all member booksellers at this year's He said it was enjoyable how each panelist's "voice complimented shows to participate in the formulation of the association's next the other well." And overall, the session was a "good Five-Year Strategic Plan by filling out a strategic planning survey. English-language description of what's happening next. There were Surveys will be available in the booth. a lot of positive responses [from attendees]." ABA's education sessions are free to all show attendees. The Weller noted that the Author Reception, where MPIBA honored the sessions are: retiring Margaret Maupin of the Tattered Cover, "tugged at the •Above the Treeline: An Introduction, from 9:00 a.m. - 10:00 heart strings.... After she spoke it was hard to find a dry eye in the a.m. house." Also honored at the Reception were Arsen Kashkashian of Presented by Oren Teicher, COO, ABA Boulder Bookstore, who was named Bookseller of the Year, and Above the Treeline is an online software product designed to help Henry Hubert of Hubert Associates, who won the Gordon Saull bookstores improve finances by optimizing inventory selection. Sales Rep of the Year Award. This introductory session will provide booksellers with a Stephenson echoed Weller's sentiments. "That was fabulous. They demonstration of the product and basic information, including the did an outstanding job." special discount for ABA member booksellers who subscribe to the product. This session is designed for booksellers who are not Overall, those who spoke with BTW said they were extremely currently Above The Treeline users. pleased with this year's trade show. "I thought it was a great show," said Magistro. "I thought ... the programming was very strong and new. And there were a lot of great people from all over our •Handselling: Customer Service with Results, from 10:15 a.m. - expanded region." -- David Grogan 20 12:15 p.m. Presented by Avin Mark Domnitz, CEO, American Booksellers Association SCBA Trade Show to be a Veritable Handselling is the key customer service strategy differentiating Feast of Education and Authors independent bookstores from all other competitors. Here, attendees will learn how to use or improve this strategy to grow their September 21, 2006 -- The Southern California Booksellers reputation, energize their staff, and increase their sales. This Association's (SCBA) Authors Feast and Trade Show will be held session will focus on attracting and training good handsellers, on Saturday, October 21, in Los Angeles, at the Millennium integrating handselling into marketing efforts, and ensuring that Biltmore Hotel. Among the day's highlights will be the 2006 customers walk away with a unique and positive shopping Authors Feast, Spoken Word Radio Show Luncheon, and ABA experience. educational programs "Above the Treeline, An Introduction" and "Handselling: Customer Service With Results." "The show will be held in the Biltmore Bowl at the Millennium SCBA education sessions on Saturday include "How to Target the Biltmore Hotel, which was home to the Academy Awards in the YA Market," presented by Nicole White, US Penguin Group; Cecil late '30s and early '40s," Jennifer Bigelow, SCBA's executive Castellucci, author of Queen of Cool (Candlewick); Amanda director, told BTW via e-mail. "It just seems particularly fitting -- Barillas, Vroman's Bookstore; Cindy Tamasi, HarperCollins; and especially with Kenneth Turan ( Now in Theaters Everywhere: A Jennifer Laughran, Books Inc. This panel will discuss current and Celebration of a Certain Kind of Blockbuster , PublicAffairs); future trends in YA and how stores can best attract YA readers. Leonard Maltin ( Leonard Maltin's 2007 Movie Guide , Putnam), Janet Hirshenson and Jane Jenkins ( A Star is Found: Our Following the session on the YA market will be the "Spoken Word Adventures Casting Some of Hollywood's Biggest Movies , Radio Show Luncheon," featuring Ray Bradbury ( Farewell Harcourt); and Janet Fitch ( White Oleander and now Paint it Black Summer , Morrow) and Gail Carson Levine ( Fairest , , Little, Brown) in attendance, to say nothing of our many other HarperCollins). The Spoken Word will be on hand recording the authors with ties to the film industry." event for a later broadcast. The lunch is free to all booksellers.

Reservations are required for all attending. any health insurance, and who have no access to any of those From noon - 5:00 p.m., the trade show will be open, featuring over state-mandated benefits. And a report prepared by Mercer Oliver 40 exhibitors and a schedule of author signings. The trade show Wyman, Inc., a financial services strategy consulting firm, for the will reopen from 6:00 p.m. - 7:30 p.m. for the Authors Feast National Small Business Association, found that [the original] S. Reception. (Authors Feast dinner ticket required.) 1955 would reduce health insurance costs for small businesses by 12 percent and would reduce the number of uninsured in working From 4:00 p.m. - 6:00 p.m. will be "Sales Reps Pick of the List," families by eight percent. where some of SCBA's favorite sales reps will be presenting their favorite titles for the fall, holidays, and beyond. In May, Sen. Enzi pushed for a cloture motion to halt debate and force a final vote on S. 1955, but the attempt was blocked when the Rounding out a full day, at 7:30 p.m., will be the "Authors Feast & Senate voted 55 - 43 against cloture, with almost all Democrats Book Awards," where over 45 authors are expected and bookbags siding with the AFL-CIO and ACS, and voting against the bill. (To with a minimum value of $125 will be distributed to attendees. read a previous article on this bill, click here 24 .) Following the feast at 10:00 p.m. will be the "Emerging Leaders After Feast Party," for emerging leaders only. It's not clear whether Nelson's revisions will be able to win over enough Democratic votes to pass the bill, CongressDaily noted. "SCBA is pleased to be exhibiting side by side with the ABA at our show this year," Bigelow said. "It is a terrific opportunity to A spokesperson for Sen. Enzi's office told BTW that, at present, no showcase what ABA and SCBA provide to our members. The specific date has been set to bring S. 1955 back to the floor. booksellers will have an opportunity to learn about ABA's gift card program, Book Sense and BookSense.com, not to mention ABA. Institute for Local Self-Reliance At the same time booksellers will be able to check out SCBA's Launches "Big Box Tool Kit" Bookstore Event Site, this year's Holiday Catalog titles, learn about SCBA's bookstore tours for 2007, and other opportunities for September 21, 2006 -- This week, the Institute for Local independent booksellers from SCBA for the coming year." Self-Reliance (ILSR) announced the launch of its Big Box Tool Kit 25 , a new online resource for citizens groups working to stop Full listings of educational programming and events, registration 22 sprawling big-box development, change their community's land use information, and more is available on SCBA's website . and economic development policies, and expand locally owned Questions and requests for information about ABA's participation businesses. ILSR is a nonprofit organization providing research, at the show may be directed to Kristen Gilligan, ABA's associate analysis, and innovative policy solutions for building healthy director of programming and constituent groups liaison, at communities and strong local economies. 23 [email protected] . Stacy Mitchell, senior researcher for ILSR, and author of Big-Box Swindle: The True Cost of Mega-Retailers and the Fight for Frist Seeks Small Business Health Plan America's Independent Businesses , (Beacon, coming in November Vote This Month 2006), and The Home Town Advantage: How to Defend Your Main Street Against Chain Stores ... and Why It Matters (ILSR), told September 21, 2006 -- This week, Kaisernetwork.org's Capitol Hill BTW via e-mail, "We built the site with three purposes in mind. Watch reported that Senate Majority Leader Bill Frist (R-TN) is One was to provide citizens with the resources they need to be hoping to hold a vote this month on a revised "Health Insurance effective advocates of curbing corporate retail expansion in their Marketplace Modernization and Affordability Act," S. 1955 -- a communities. The second was to help all of these grassroots groups bill that would allow business and trade associations to pool their connect to one another and see themselves (and be seen by the members to offer group health coverage through Small Business media) as part of a growing national movement, which is what the Health Plans (SBHPs, also known as Association Health Plans). map section of the site achieves." The legislation, which was introduced by Sen. Michael Enzi (R-WY), is co-sponsored by Sen. Ben Nelson (D-NE) and Sen. Mitchell said the third goal is perhaps the most important, and that Conrad Burns (R-MT). is "to encourage groups fighting Wal-Mart or Borders or some other chain development not to disband after the fight, but to keep According to CongressDaily , Nelson is in the process of revising working on proactive initiatives -- changing their local land use the bill so that SBHPs would have to include benefits required by at policies, starting a buy local campaign, building a retail incubator, least 26 states. Previously, Enzi's bill had stipulated that insurers and so on." must offer an enhanced option health plan that provides the 26 benefits, services, and categories of providers covered by a state On the homepage of Big Box Tool Kit website , a user will find employee health plan in one of the five most populous states: links to five sections that provide tips for stopping sprawl, from California, Texas, New York, Florida, or Illinois. how to stop a big box store from opening, to educating neighbors, to building alternatives to big boxes in a town. There are also fact Back in the spring, the debate over Small Business Health Plans sheets that can be downloaded and distributed, summaries of key (SBHP) legislation heated up when a number of prominent studies, links to experts, kits for implementing local ordinances, a organizations, such as the AFL-CIO, the American Cancer Society Q&A, and more. (ACS), and the American Diabetes Association, launched campaigns in opposition to Enzi's bill. The groups argued that S. The site also includes an interactive map showing more than 200 1955 could lead to low-end insurance plans that would not cover communities where grassroots groups are working on this issue. benefits currently mandated in many states, such as cancer Booksellers who are part of a local group but not currently listed on screenings, mammograms, pap smears, and colonoscopies. the website can click the "Join Our Network" link on the Map page. For more information on the Tool Kit, e-mail However, supporters pointed out that there are many thousands of 27 small business owners and employees who currently cannot afford [email protected] .

Get Caught Reading Photo Contest Winners Announced BookExpo America Calls for Speakers On September 14, the Great Lakes Booksellers Association for 2007 announced the results of the 2006 Get Caught Reading Photo September 21, 2006 -- 28 BookExpo America (BEA) has issued an Contest. The winning photographer is Stephanie Cochran of invitation to the book industry to submit proposals regarding Wilmington, Ohio. Her photo -- which shows two young children, authors and other speakers to participate in special events and reading back to back in a bench swing -- was submitted to a local education programs at next year's show. BookExpo America 2007 Get Caught Reading Photo Contest run by Books 'n' More, Wilmington, Ohio. As winner of the GLBA prize, Stephanie wins 29 will be held at New York City's Jacob Javits Convention Center from Friday, June 1, through Sunday, June 3. one night's accommodations for four at the Hyatt Regency Dearborn, site of the GLBA's fall trade show, on October 7. She Authors programming includes the Opening Night Keynote also wins admission to the Saturday Booksellers Banquet and address, the author breakfasts, the Saturday luncheon, the Saturday Sunday morning's Children's Book & Author Breakfast. Books 'n' Night Fundraiser, the African American Booksellers Conference, More also won accommodations and tickets to the trade show book educational panels, and various forums. New this year is the Last and author events. Word, on Sunday, June 3, at 1:00 p.m., where an author will provide closing remarks. Stephanie's winning photo is featured on the "Readers of the Great Lakes, 2006" poster, along with other photos submitted to the 30 Contact Roger Bilheimer at [email protected] for more contest. The poster is the culmination of this year's contest and is information. The deadline is December 15. distributed to member bookstores, libraries, and other organizations that promote the joys of reading in our region. The poster and other photos submitted to this year's contest can be viewed at Teen Read Week Urges "Get Active @ 34 Your Library" www.getcaughtreadingphotocontest.com . Bookstore members of GLBA will shortly receive a mailing tube September 21, 2006 -- From October 15 to 21, libraries, schools, containing four copies of the 2006 "Readers of the Great Lakes" and bookstores across America will celebrate Teen Read Week, poster, plus a kit for holding a 2007 Get Caught Reading Photo now in its ninth year. A national literacy initiative aimed at teens, Contest in their stores. their parents, librarians, educators, booksellers, and other concerned adults, Teen Read Week 31 is sponsored by the Young Adult Library Services Association (YALSA), a division of the NRF Predicts Subdued Holiday Gains in 2006 American Library Association (ALA). This year's theme This week, the National Retail Federation (NRF) reported that, encourages teens to use the resources in their library to lead active despite the fact that consumers have shown a "surprising amount of lives. resilience in 2006," retailers should expect a "more subdued The main theme for the Teen Read Week initiative is "Read For holiday season." According to NRF, total holiday retail sales (retail The Fun Of It," and a sub-theme that changes each year serves as a industry sales that occur in the months of November and basis for developing programs in schools, public libraries, and December) are expected to increase 5.0 percent over last year, bookstores. This year's sub-theme is "Get Active @ Your Library," bringing holiday spending to $457.4 billion. In comparison, holiday and it promotes nonfiction as a tool for getting young adults to sales in 2005 rose 6.1 percent, to $435.6 billion. read. "Consumers have faced a number of economic challenges this year Recommended reading, listening, and viewing for teens can be and have taken them in stride," said NRF Chief Economist found on YALSA's website at www.ala.org/yalsa/booklists 32 . Rosalind Wells in a statement. "Although sales gains will not be as robust as last year, retailers can still expect above-average holiday For more information on Teen Read Week, visit 33 sales growth." Over the last 10 years, the average percentage www.ala.org/teenread . increase in sales for the holiday season is 4.6 percent. One-fifth of retail industry sales (19.9 percent) occur during the holiday season, BTW News Briefs making it the most important time period of the year for the industry. September 21, 2006 --

PowerHouse Announces Partnership With Perseus St. Paul Home to Next Week's MBA Fall On September 19, PowerHouse Books announced that it is signing with Perseus Book Group/CDS for trade book fulfillment of both Trade Show its titles and those of its in-house imprint titles and distributed lines, September 19, 2006 -- American Booksellers Association staff, and for the creation of a development partnership for future including ABA CEO Avin Mark Domnitz, COO Oren Teicher, and projects. Fulfillment to the trade will be effective January 1, 2007, Len Vlahos, Director of BookSense.com and of ABA's Education and sales representation will continue through Continental Sales. Program, will be attending next week's 2006 Midwest Booksellers In a press statement, David Steinberger, CEO of the Perseus Books Association (MBA) Fall Trade Show to present educational Group said, "In partnering with PowerHouse and bringing them programming, to gather member input regarding ABA's next onboard as a CDS client, we further strengthen our commitment to Strategic Plan, and more. Also on hand to discuss issues of concern serving independent publishers, whether they are stand alone to booksellers will be ABA Board member Collette Morgan of businesses, joint venture partners or wholly-owned Perseus Wild Rumpus in Minneapolis. imprints." The MBA trade show, from Thursday, September 28, through Saturday, September 30, at St. Paul, Minnesota's RiverCenter, will

© 2006 American Booksellers Association. http://news.bookweb.org/ 8 BOOKSELLING THIS WEEK September 21, 2006 feature the ABA education sessions: "Budgeting & Monitoring"; books and periodicals, and estimates include sales of all products in "Creating Killer Events"; "Shop Local: Forming Business Alliances these stores. in Your Community"; "Getting the Most Out of Your Website"; Source: Bureau of the Census, Current Retail Trade Branch. "BookSense.com Demo"; "Constant Contact Demo"; and "Above The Treeline: An Introduction." At its booth on the trade show floor, ABA will provide demonstrations of Above The Treeline 35 , Constant Contact 36 , and BookSense.com 37 . Booksellers will also have the opportunity to meet with ABA staff and to learn about the association's other products and services. Information will be available about the Winter Institute 38 , to be held in Portland, Oregon, on February 1 - 2, 2007, the Book Sense marketing program, and much more. Creekside Books Fills Bookstore Void in ABA is asking all member booksellers at this year's shows to New York's Finger Lakes participate in the formulation of the association's next Five-Year September 20, 2006 -- Creekside Books & Coffee 41 , a Strategic Plan by filling out a strategic planning survey. Surveys 6,500-square-foot coffeehouse and bookstore, is owned by Erika will be available in the ABA booth. Davis in the lovely, but tough to pronounce, village of Skaneateles, ABA member booksellers who stop by the booth and drop off a New York. "Try to pronounce it as 'skinny atlas,'" Davis advises business card will be eligible to win prizes. In a random drawing, the uninitiated. The town is a scenic place on the north side of the ABA will award a color inkjet printer. The printer winner will then Finger Lakes, 25 miles outside Syracuse, with a population of be entered into a grand prize drawing with the eight printer winners 7,000. Despite its charm, a few years ago, the town was left with a from the other fall trade shows. The grand prize winner will be void when its independent bookstore closed. Fortunately for awarded airfare to, and up to a three-night hotel stay at, the Skaneateles residents, Creekside filled that gap almost two years association's 2007 Winter Institute. ago, and, on December 3, the store will be celebrating its second anniversary. In addition, ABA members will also have a chance to win up to a four-night stay at Hotel ABA in Brooklyn for BookExpo America "We lost our independent on Main Street, which had turned into a 2007 39 in New York City, compliments of BEA. Booksellers can toy store. I felt the need for a bookstore and a gathering place," enter the drawing for the BEA prize at the ABA booth. ( Read more Davis said. "We built out a 2,000-square-foot house in a semi-residential area and expanded into two areas separated by an 40 .) indoor vestibule -- 2,000-square-feet for the coffee house and 3,000-square-feet of retail space for the bookstore." The store has July Bookstore Sales Disappointing parking for 10 cars but "fortunately, we're right across the street September 18, 2006 -- Bookstore sales in July marked a from the grocery store and pharmacy. Both let us use their parking disappointing downward turn after two months of encouraging spaces." gains, according to estimates released by the Bureau of the Census. Davis explained that, although the store's location is quite Sales of $1,077 million for July 2006 were 9.3 percent off sales for desirable, it would likely get a lot better during the coming decade. the same month a year ago. As a result, year-to-date sales for 2006 "The village's master plan calls for increased retail development in are now down slightly from 2005. town. The plan is to build a bridge over our creek, which would put Overall Retail Sales of $369 billion for July 2006 came in 4.2 us right in the main shopping area." percent over the $354 billion of July 2005. Creekside serves a light-fare menu in its coffee house and has 2005-2006 RETAIL SALES for BOOKSTORES many wholesale accounts for its in-house roasted coffees. It offers (unadjusted) meeting space for organizations and book clubs, and presents events, lots of them, said Davis. "We've had about 50 author events Period 2005 Final 2006 % Change since we started," she said, "October is huge -- we have three (Millions of Dollars) (Millions of Dollars) 2006 over 2005 nationally-known authors: Laura Lippman, John Berendt, and Lou January 2,053 2,143 4.4 Holtz - [who will be appearing] offsite for space considerations." That's not counting October visits from Betsy Burton of The King's February 1,070 1,052 (1.7) English in Salt Lake City, author of The King's English: March 1,082 1,041 (3.8) Adventures of an Independent Bookseller (Gibbs Smith), who will April 979 940 (4.0) speak on "Why Buy Locally," and a number of local authors. May 1,098 1,118 1.8 "It sure has become a gathering place," Davis said happily, June 1,129 1,176 4.2 describing weekly music events, open mics, story times, and creative writing workshops. "People say it's the best thing that has July 1,187 1,077 (p) (9.3) happened here in a long time." YTD 8,598 8,547 (0.6) A former elementary school teacher and marketing director, among other positions, Davis returned to her hometown of Skaneateles a (p) Preliminary figure few years ago, filled with ideas for a bookstore and caf. She began Note: Estimates reflect sales of all types of participating bookstore, her bookselling education at a BEA in Los Angeles, and then including trade, college, religious, chain stores (including attended a full week session of Booksellers School, given by Paz & superstores), and others. A bookstore is defined as any retail Associates 42 . The group has served as consultants for many establishment with sales comprised of more than 50 percent new aspects of the store's construction and design. "They've been

© 2006 American Booksellers Association. http://news.bookweb.org/ 9 BOOKSELLING THIS WEEK September 21, 2006 invaluable," she said. "I can't imagine doing it in a vacuum." box-office hit! Davis also credits ABA and the Book Sense Program with many of On Sale 10/24/06 the store's ideas. "Every time I go to an ABA/NAIBA Shoptalk, I ISBN-10: 0-689-84289-9 / ISBN-13: 978-0-689-84289-4 learn things I would never have known about. That's how I found 51 43 Visit www.SimonSaysKids.com for details. out about Above the Treeline . Having the Book Sense Bestseller ______List 44 puts us in another category. We have an affluent, educated, and demanding clientele -- we can offer them more than just the 45 Show the Power of the Independent! New York Times list. The Book Sense Gift Cards have been Join Riley Weston's "40 stores in 60 Days" Book Sense store amazing. The numbers are huge. We doubled [card] sales from tour! August 2005 to August 2006. People adore them, and for the holidays they don't have to worry about a lot of different gifts." Before I Go by Riley Weston A November Book Sense Pick Creekside also has a BookSense.com site 46 , but Davis admitted that, initially, she had avoided setting up the website for about a "This novel will move the hearts of pre-teens through age 100 and year: "Once I sat down to do it, I realized that, if I had only known beyond." -- Chris Shanley-Dillman, Author/Reviewer how easy it was going to be, I would have done it right away." -- TeenReads.com 47 Nomi Schwartz "I would have adored this book at 14, and I loved it at 30-something!" -- Jennifer, Litchicks To join the tour contact Brad Sexton at Campfire Press [email protected] 52 / (818) 789-7804 ______

Dafina is proud to launch the first book in a pioneering new Young Adult series for the urban teen Classifieds Drama High: The Fight L. Divine Dafina Trade Paperback All Regular ABA Member Bookstores in good standing may 0-7582-1633-5 have up to four 2-week Classified Ad insertions per year in $9.95/C$13.95 Canada Bookselling This Week at no charge (50-word limit). For more September 26, 2006 information on booking a classified ad, click here 49 . Enter to win a copy of Drama High and a "back to school teen survival backpack" to raffle off or display with the book at your Other Advertising store! 53 ______E-mail us at [email protected] by Monday, September 25th to win! Now available in Paperback! ______The King's English: Adventures of an Independent Bookseller Greenleaf Book Group Presents: by Betsy Burton * ISBN: 1-4236-0124-6 * $15.95 The Story of Hollywood by Gregory Paul Williams A Book Sense Pick for September * A Perfect for Choice for Gregory Paul Williams shares his vast knowledge and love of Bookclubs! Hollywood, revealing its glorious rise to stardom to its eventual "A book to delight the book lover" -- Newsday decline and renewal. Lavishly illustrated with hundreds of never-before-seen photographs from the author's private collection, "Readers will be charmed and will appreciate the many book lists" this book tells the complete story of Hollywood. -- Publishers Weekly ISBN: 0-9776299-0-2 "Don't miss this endearing book" -- Isabel Allende Order your copies today! www.gibbs-smith.com 50 Available via Ingram, Baker & Taylor, and directly from ______Greenleaf Book Group (800) 932-5420 http://www.greenleafbookgroup.com 54 Lights, camera ... Eloise! ______Everyone's favorite six-year-old makes her silver-screen debut in Kay Thompson's Eloise In Hollywood The newest book in the Eloise collection -- and a guaranteed

Links in this document: 1. See http://bookexpoamerica.com/ 2. See http://www.brooklyn-usa.org/

3. See mailto:[email protected] 4. See mail:[email protected] 5. See mailto:[email protected] 6. See mailto:[email protected] 7. See http://www.bookweb.org/education/institute/8050.html 8. See mailto:[email protected] 9. See mailto:[email protected] 10. See http://www.bookweb.org/education/institute/ 11. See http://www.bookexpoamerica.com/ 12. See mailto:[email protected] 13. See http://www.newenglandbooks.org/ 14. See http://www.bookexpoamerica.com/ 15. See http://www.bookweb.org/education/institute/ 16. See mailto:[email protected] 17. See http://www.mountainsplains.org/ 18. See http://www.bookexpoamerica.com/ 19. See http://www.bookweb.org/education/institute/ 20. See mailto:[email protected] 21. See http://www.bookweb.org/education/institute/ 22. See http://www.scbabooks.org/ 23. See mailto:[email protected] 24. See http://news.bookweb.org/news/4455.html 25. See http://www.bigboxtoolkit.com 26. See http://www.bigboxtoolkit.com 27. See mailto:[email protected] 28. See http://www.bookexpoamerica.com 29. See http://www.bookexpoamerica.com/ 30. See mailto:[email protected] 31. See http://ala.org/ala/yalsa/teenreading/teenreading.htm 32. See http://www.ala.org/yalsa/booklists 33. See http://www.ala.org/teenread 34. See http://www.getcaughtreadingphotocontest.com 35. See http://www.bookweb.org/read/8388 36. See http://www.bookweb.org/read/7729 37. See http://www.booksense.com 38. See http://www.bookweb.org/education/institute/ 39. See http://www.bookexpoamerica.com/ 40. See http://news.bookweb.org/news/4664.html 41. See http://www.creeksidebooks.com/ 42. See http://www.pazbookbiz.com/ 43. See http://www.bookweb.org/join/affinity/8388.html 44. See http://www.bookweb.org/booksense/bestsellers/ 45. See http://www.bookweb.org/booksense/6303.html 46. See http://www.creeksidebooks.com/ 47. See mailto:[email protected] 48. See http://www.bookweb.org/read/2901 49. See http://www.bookweb.org/read/2901 50. See http://www.gibbs-smith.com 51. See http://www.SimonSaysKids.com 52. See mailto:[email protected] 53. See mailto:[email protected] 54. See http://www.greenleafbookgroup.com