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Media Kit 2O16 TV Latina Mediakit_2016_Layout 1 7/7/15 2:52 PM Page 1 GUÍA DE CANALES 2015 GUÍA DE DISTRIBUIDORES 2015 WWW.TEVEBRASIL.COM JULHO/ AGOSTO 2014 EDIÇÃO ABTA Publicaciones TVBRASIL A hora é esta / Anthony Doyle da Turner TV Latina es una publicación en español que cubre las industrias de programación, cable y satélite en Latinoamérica, / Gustavo Leme da Fox EDICIÓN L.A. SCREENINGS WWW.TVLATINA.TV MAY O 2014 el mercado hispano en Estados Unidos e Iberia. Robert Bakish de Viacom / Elie Dekel de Saban Brands Contenidos digitales paraNIÑOS preescolares / ids Awards TV Peppa Pig Entrega de los International Emmy K Phil Davies y Neville Astley de / WWW.TVLATINA.TV MAYO 2014 TVNOVELASEDICIÓN L.A. SCREENINGS TV Niños es una revista completamente dedicada al negocio de la programación y mercancías infantiles. Novelas y series en plataformas no lineales / Fernando Gaitán TV Novelas es una revista enfocada en las últimas tendencias en este creciente género popular. TV Brasil es la revista dedicada a la cobertura del mercado de televisión brasileño escrita en portugués. La Guía de Canales es una guía portátil anual que provee una mirada completa a la industria de cable y satélite en Latinoamérica. Esta guía se distribuye en siete convenciones durante el año y se envía a ejecutivos en la región. 3 mil La Guía de Distribuidores es una guía portátil anual dedicada exclusivamente al negocio de la distribución de programación en Latinoamérica, el mercado hispano de Estados Unidos e Iberia. La guía está disponible en NATPE y los L.A. Screenings. También se envía a ejecutivos de programación en la región. media kit2O16 3 mil Tarifas (Dólares americanos/tarifas brutas) TÉRMINOSYCONDICIONES Cuatro colores 1X 4X 8X 12X Facturas deben ser canceladas en 30 días. Página completa 2.000 1.900 1.800 1.700 Doble página 4.000 3.800 3.600 3.400 15 por ciento a agencias reconocidas. 1/2 página 1.500 1.400 1.300 1.200 Pagos deben ser en cheque en dólares americanos de un banco con una sucur- 1/3 página 1.000 900 800 700 sal en Estados Unidos o transferencia bancaria. Todas las tarifas por transferen- Portadas (únicamente 4/C) cia bancaria deben ser asumidas por el anunciante. Portada 15.000 Contraportada interior 3.000 Un cargo adicional del 3 por ciento será adjudicado mensualmente a facturas sin Portada interior 4.000 Contraportada 5.000 cancelar de 90 días vencidos. Metálicos y color PMS Habrá un cargo de US$ 150 para realizar cambios a páginas de anuncios una vez 600 (netos) adicionales por página. hayan sido procesadas. Gatefolds e insertos Sujeto a nuestros requerimientos de crédito. El Publisher no es responsable por Tarifas y especificaciones disponibles a solicitud. causas de fuerza mayor o alguna otra causa que va más allá de un control razonable. Para fechas de reserva de espacios y de entrega de materiales, contáctenos al (212) 924-7620. Ricardo Guise • Presidente & Publisher • [email protected] Circulación Desglose TV Latina es enviada a: México: 18% • Chairmen, presidentes, CEOs y directores generales. • Cableoperadores, compradores de medios panregionales Argentina: 15% y agencias publicitarias regionales. Brasil: 13% • Directores de programación, planeación de programación y coproducciones. • Compradores de programación en cada departamento para cada género Chile, Uruguay y Paraguay: 11% de programación en todas las televisoras, cadenas de cable, servicios de televisión paga y satelitales, MSOs y agencias de publicidad en América Mercado hispano de Estados Unidos: 10% latina, el mercado hispano de Estados Unidos e Iberia. España y Portugal: 7% Centroamérica y el Caribe: 6% CALENDARIOEDITORIAL FECHA DE CIRCULACIÓN REVISTAS DISTRIBUCIÓN ADICIONAL Colombia: 5% Anual Guía de Canales, Guía de Distribuidores Diversos mercados Enero TV Latina, TV Niños, TV Novelas NATPE Ecuador, Bolivia y Perú: 5% Febrero/Marzo TV Latina Andina Link Marzo/Abril TV Latina Canitec Venezuela: 4% Abril TV Latina MIPTV Mayo TV Latina, TV Niños, TV Novelas L.A. Screenings Junio/Julio TV Latina Tepal, Andina Link Centroamérica Otros: 6% Agosto TV Brasil ABTA Septiembre TV Latina Jornadas, The Festival of Media LatAm TO VIEW THIS MEDIA KIT IN ENGLISH Octubre/Noviembre TV Latina MIPCOM, CAPER, Chile Media Show, MIPCancún , PLEASE VISIT WWW.MEDIAKIT.WS 1123 Broadway, Suite 1207, Nueva York, NY 10010 / Teléfono: (212) 924-7620 / Fax: (212) 924-6940 / www.tvlatina.tv TV Latina Mediakit_2016_Layout 1 7/7/15 4:17 PM Page 2 1O Razones para anunciar en TV Latina 1O Oportunidades online 1 Excelencia editorial 6 Difusión online 1 Diario TV Latina 6 TV Formatos Semanal Por 20 años, nuestro grupo editorial ha publi cado artículos en base a exhaustivas Su anuncio aparecerá en la edición digital de la revista, que llega a cerca de Es el boletín informativo compatible con teléfonos inteligentes más importante Presenta un perfil de una propiedad de entretenimiento, game show o docureality, ejecutivos. investigaciones y con la integridad periodística que merece la industria. TV Latina 35 mil para los mercados mediáticos de América latina, el mercado hispano de entre otros, que llega o busca llegar a los mercados de América latina, hispano de se mantiene como referente de la excelencia editorial. Nuestras entrevistas son Estados Unidos e Iberia, que actualmente alcanza a más de ejecutivos. Estados Unidos e Iberia. Este servicio semanal también presenta entrevistas con siempre exclusivas. A diferencia de otros, no publicamos entrevistas realizadas en 7 Guías anuales 9 mil destacados ejecutivos del creciente mercado de formatos en las distintas regiones. conferencias de prensa o que están disponibles a través de materiales publicitarios. Nuestra compañía también provee dos guías anuales, Guía de Canales y Guía de Distribuidores, cada una llegando a ejecutivos de programación 2 TV Latina Semanal 3 mil 7 TVLatina.tv en la región. Provee cada viernes, a más de ejecutivos, un resumen de los aconte - 2 El grupo editorial más influyente 7 mil Nuestro sitio electrónico de vanguardia en español, TVLatina.tv es visto por más de TV Latina es parte del grupo de World Screen, el más importante, respetado e cimientos más importantes de la semana, además de perfiles de ejecutivos y visitantes únicos mensualmente, con un promedio de páginas vistas 43 mil 240 mil influyente de la industria de medios internacionales, permitiéndole a usted ampliar 8 Amplia cobertura online artículos sobre la televisión terrestre y canales de televisión paga en la región. por mes. Provee una amplia gama de contenido incluyendo noticias, artículos, data, su target en el mundo entero y sin costo adicional. Todo el contenido impreso y Ofrecemos a nuestros socios cobertura durante todo el año en nuestros ser- entrevistas, video reportajes y listados de programación. Espacios en la página prin- online, incluyendo el trabajo de los tres editores de TV Latina y los resúmenes y vicios de noticias online Diario TV Latina, TV Latina Semanal, TV Niños 3 TV Niños Semanal cipal y en la página de noticias incluyen un expandable top banner, pop-up ad, wall- traducciones al inglés, son realizados por nuestro equipo, liderado por la directo- Semanal, TV Canales Semanal, TV Novelas y Series Semanal y TV Formatos paper ad, drop down ad, expandable tower ad, towers, boxes, embedded y peel ad. ra del grupo editorial, Anna Carugati, acreedora de un Premio Emmy y un Premio Semanal, que llegan a aproximadamente eje cutivos en la región. Es el boletín online semanal que cada lunes se dedica exclusivamente a las 9 mil duPont-Columbia por su trabajo periodístico. Además, nues tros cinco servicios en inglés llegan a cerca de ejecu- mercancías y programaciones infantiles. Este servicio ofrece además, un per- 35 mil 8 TV Latina Screening Rooms fil de una propiedad individual o de un ejecutivo y las noticias infantiles más tivos adicionales cada día, proporcionándole una herramienta poderosa de Con su anuncio, podrá promocionar sus shows en su propio Screening Room en 3 Entrevistas de alto nivel información durante el año. Nuestro sitio electrónico, TVLatina.tv, alcanza a importantes de la semana. En la actualidad alcanza a un total aproximado de TVLatinaScreenings.tv, el portal de videos de la industria del entretenimiento, que le per- un promedio de usua rios únicos por mes. ejecutivos. TV Latina es la única revista de nuestra industria que ha publicado entrevistas 43 mil 7 mil mite ver videos y buscar un show por compañía, título, palabra clave, género y duración. exclusivas con Gustavo Cisneros (siete veces), Roberto I. Marinho (cinco veces), 9 Presente sus programas en TV Latina Screening Rooms Emilio Azcárraga Jean (doce veces) y Ricardo Salinas Pliego (cuatro veces), los 4 TV Canales Semanal 9 Patrocinios exclusivos previos a los mercados cuatro ejecutivos más importantes de la industria de medios en América latina. Con su anuncio, promocionará sus shows en su propio Screening Room en Avances de mercado: Conectado a los principales mercados en nuestra industria, Los martes, este servicio explora la estrategia de programación de un canal • Ellos confían en nuestra habilidad y en nuestro compromiso con la calidad. TVLatinaScreenings.tv, portal de videos de la industria del entretenimiento, que proveemos a los lectores con Avances de mercado. Estos envíos multimedia llegan a diferente. Cada perfil provee información detallada sobre la televisora, le permite ver y buscar videos por compañía, título, palabra clave, género y ejecutivos una semana antes de cada mercado, presentando entrevistas, artícu- 35 mil 4 Alcance seguro duración. Alcance a su audiencia en inglés en WorldScreenings.com. incluyendo fecha de lanzamiento, segmento demográfico, directivos, alcance los, video reportajes, ediciones digitales y más. El Patrocinador Exclusivo recibe un top y distribución, estrategia y novedades de programación. Actualmente, llega a banner, presentación de un video y un logo en la introducción de la video entrevista. TV Latina llega al target al que usted se dirige en toda Latinoamérica, el mercado alrededor de ejecutivos.
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